Your small marketing consulting firm was recently hired by Costa’s Customs. Costa’s Customs is a clothing retail company considering a complete rebranding, as their current reputation is dated and no longer appealing to desired market segments. In the past, Costa’s Customs experimented with digital marketing initiatives but the campaign had been poorly thought out and poorly implemented
Deliverable 6 – Costa’s Website Analytics Report Deliverable 6 – Costa’s Website Analytics Report Assignment Content Competency Classify data analytics and reporting methods for tracking digital marketing engagement. Student Success Criteria View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is […]