The Case Against Statistical Significance, Revisited This course will help further your ability to be knowledgeable consumers of research and statistical analysis. It is never acceptable to “just believe” what someone says concerning research, even if you agree with them. You must always question what the author is saying and try to determine if he […]

Identify and analyze a real-life, business application of statistics.  The “business” can be a for-profit, non-profit, small or large entity.  The following are not acceptable topicss:   •             A specific application/problem discussed in class   •             An application that uses descriptive statistics (i.e., graphs, percentages, […]

This course has four assignments. Assignments 1 through 3 focus on preparing you for the fourth capstone assignment and accompanying PowerPoint presentation. In each assignment, you will apply the skills, experience, and knowledge gained from completing prerequisite program courses. You will use the same company case study for each assignment, so that your capstone assignment […]

Strategies for Decision Making Question 1This moral theory prioritizes the greatest good for the greatest number of people.   Question 2This moral theory prioritizes the fulfillment of one’s moral duty.   Question 3This moral theory prioritizes the fulfillment of one’s functions   Question 4This moral theory states that moral norms and values are dependent on […]

Principles of Marketing Exercise 1: Marketing Plan. There are many reasons that companies utilize a marketing plan. For example, it will aid a company in reaching its target audience, boosting the customer base, and increase the bottom line and lastly, it can aid companies when setting clear, realistic, and measurable objectives! Marketing can be one […]

Principles of Marketing DQ1 Marketing Orientation Prior to the completion of this discussion board post, please review: Reading: Chapter 1: An Overview of Marketing pg. 2   Chapter 1 An Overview of Marketing PowerPoint Presentation  Download Chapter 1 An Overview of Marketing PowerPoint Presentation   American Marketing Associations Statement of Ethics (Links to an external […]

Principles of Marketing   DQ1 Business Analysis for NIKE   Prior to the completion of this discussion board post, please review:   Reading Chapter 11 Developing and Managing Products pg. 194   Chapter 11 Developing and Managing Products PowerPoint Presentation Download Chapter 11 Developing and Managing Products PowerPoint Presentation    Background: Business analysis is a […]

Principles of Marketing Ethics Exercise Prior to the completion of this discussion board post, please review: Reading chapter 10 Product Concepts Pg. 178 Chapter 10 Product Concepts PowerPoint Presentation  Download Chapter 10 Product Concepts PowerPoint Presentation    Background: A product that a potential buyer knows about but is not actively seeking is called an unsought […]

Principles of Marketing DQ1 Business Marketing Application Huggies   Prior to the completion of this discussion board post, please review:   Reading Chapter 7: Business Marketing Pg. 124 Chapter 7: Business Marketing PowerPoint Presentation  Download Chapter 7: Business Marketing PowerPoint Presentation    Background: Business marketing provides goods and services that are bought for use in […]

Principles of Marketing DQ1 Reverse Marketing Exercise   Prior to the completion of this discussion board post, please review:   Reading Chapter 5: Developing a Global Vision pg. 70   Chapter 5 Developing a Global Vision PPT  Download Chapter 5 Developing a Global Vision PPT   Common International Foods sold at U.S. grocery stores  (Links […]