Please read this article about KFC's new edible flavorful nail polished that were launched in HK market in 2016.  https://time.com/4319203/kfc-nail-polish/  Interestingly, all the google search results do not have any follow up of this product. Personally, I have friends in HK who cannot find this product anymore. It is safe to conclude that it is […]

Assignment Imagine that you are the chief executive officer (CEO) of a corporation that hires interns to work in its Technical Communications Division.  As CEO, write an informational memorandum to the new interns, recommending techniques of effective writing in a professional setting and emphasizing the importance of revision. Purpose of This Assignment The memorandum is […]

   ● 3 Pages Each  ● Executive Level Analysis  o Summary  o What do you agree with? – 2 points o What you not agree with? – 2 points o What would you change – 2 points  o Why would you make the change? – 2 points  BusinessCase1EcommerceReconsidered.pdf 34 SPRING 2015 | BOOK BUSINESS34 SPRING […]

  Please answer the following questions:  1. Evaluate Abercrombie & Fitch's response (see pdf attached). What could the company have done better? (Hint: External research should be conducted to understand general advices on how companies should handle PR crisis like this. Then give Abercrombie & Fitch your suggestions on what it should have done. Be […]

  Could you summarize three or four interesting facts about the case study?   Do you think avoiding groupthink could lead to more ethical decisions?  BayofPigscasestudy.pdf CaseStudy1Assignment.html.zip 98 | Features InterAgency Journal Vol. 8, Issue 3, 2017 What were you THINKING? by Ted Thomas and Robert J. Rielly Ted Thomas is director of the Department of […]

 As part of your Individual Video Assignment, you will view one of the provided videos, Choice 1 or Choice 2. Then you will respond to the questions associated with the video you chose.   The answer for each question should contain approximately 5-15 sentences. The maximum length of the assignment is two pages, typed, double-spaced with the […]

A brief introduction describing the specific topic you selected to investigate (within the broad context of viral advertising). Make sure you take into account the comments/suggestions and feedback you received in Assignment I. This is your chance to improve and refine it. Select three (3) sources from the bibliographic list and write annotation for all […]

 You will need to choose a consumer product from the Canadian marketplace list, discuss your choice with your instructor to get approval.  Specifically: 1. Research and analyze at least 4 internal factors. Cite your sources.     2. Research and analyze at least 3 factors. Explain for each of the factors you have selected the positive […]

Trade Promotions, Partnerships, Sponsorships, and Events This week you will continue developing your marketing and communications plan for The Westside Coffee Company.   The Westside Coffee Company has just created bagged ground coffee that it wants to start selling at its local grocery chain in the ground coffee section of the store.   Create 2 […]

 The Non Profit is HER –  https://herresiliencycenter.org/ How to approach this assignment… Please choose any nonprofit you would like to study for this assignment! Breakdown the title – market (a place where two parties gather to facilitate an exchange of goods or nontangible services), research (investigation or study of materials to establish facts and reach […]