CATALOG CROSS-SELLlNG catalogCrossSell.xls is the dataset for this case study. Background Exeter, Inc. is a catalog firm that sel
CATALOG CROSS-SELLlNG catalogCrossSell.xls is the dataset for this case study. Background Exeter, Inc. is a catalog firm that sells products in a number of different catalogs that it owns. The catalogs number in the dozens, but tall into nine basic categories: 1. Clothing 2. Housewares 3. Health 4. Automotive 5. Personal electronics 6. Computers […]