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What is a Marketing Plan?
Whether you are just starting your business or thinking about growing your operations, a good marketing plan includes everything from identifying your target customers to how you will reach them to how you will create repeat buyers. Your marketing plan is the roadmap you will use to get unlimited customer loyalty and improve the success of your organization.
There are short and long versions of the marketing plan that you need to provide based on the audience. The Small Business Administration (SBA) has a short version and an example is provided for you. For the purpose of this assignment, we will use the short version. (https://www.sba.gov/sites/default/files/2017-07/Sample%20Marketing%20Plan%20(for%20508%20remediation).pdf)
Requirements:
Create a marketing plan for a fictitious product or service that you provided. Pick anything you want.
Provide a thorough and complete research paper. Avoid general information, like my product helps people. Be Specific. (Remember- You are trying to obtain a business loan.)
Check your grammar and punctuation marks. Plagiarism is not allowed. You will receive a 0 for this assignment.
Use Time New Roman or Ariel fonts and 12 letter size.
Upload to Populi when done.
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