Read The Significance of Vision and Mission Development for Enterprises in Slovak Republic. (http://www.joebm.com/papers/90-A00009.pdf). Consider how these statements are formed by the strategic management process.
Select three key ideas or facts from the article which you believe are most important for a firm competing in a global market. Why are they the most important to the process?
What role does a strong leader play in the formulation vision and mission statements?
Analyze whether internal (company culture, firms resources, etc.) or external (government regulations, competition, etc.) are the most relevant to a global firms vision and mission statements.
Submit a written paper which is at least four pages in length, exclusive of the reference page, double-spaced in Times New Roman (or its equivalent) font which is no greater than 12 points in size. The paper should cite at least 6 additional sources independent of the article. Paper and citations should be in APA format.
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