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February 18, 2020

Individual Case: Microsoft

Business and Management, MLA

Along with your analysis of the case please answer these questions. Please continue to keep the total case length roughly 5 pages which includes the answering of these questions:

1. What drove the early success of the IBM PC?

2. What part did Bill Gates and Microsoft play in the early success of the IBM PC?

3. What factors facilitated the emergence of the PC clone industry? How did the emergence of the clones change the economics of the PC industry? How did this benefit Microsoft?

4. How did Microsoft translate its early success with MS-DOS into dominance in the PC software industry by the mid1990s?

5. Was the emergence of the World Wide Web a threat to Microsofts business? How did Microsoft turn this threat into an opportunity? What does this tell you about Microsoft at that time?

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