Wine Business and Marketing
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Get it written →The dissertation question is:
How can Social Media can have an impact on Bordeaux Wine Industry?
I want you to write the methodology part
See attached- a past methodology paper submitted to my university (don’t copy anything then)
my dissertation research is made of :
Primary:
-interview of 6 persons:
3 people working in established companies
3 people working in new entrants companies gaining competitive advantage
I contacted them from personal sources and interviewed them in french
Secondary:
-use of classic theories of marketing
-use of statistics on wine market
-use of books about wine marketing
Also my tutor told me to use the book called Research Method by Saunders so if you can use it it would be amazing.
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