What kind of effects do the trends have on the firm?
1. Using examples other than the ones in the book, detail instances where poor forecasting led to poor results. Don’t use examples where poor management was the culprit,just poor forecasting. Use at least 2 examples and cite acceptable references. Like wall street journal
2. Choosing a public company(Coca cola Company or wells fargo) and no pre-prepared analyses, detail how these variables must be discussed in Strategy. Cite references in APA format. STEEP Analysis
(What are the key trends and events within the element and what evidences support these trends?
How have these trends evolved historically?
What is the nature of change in the trends you noticed?
What kind of effects do the trends have on the firm?)
This link is an example (in the paper don’t discuss what a steep analysis is
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