Sales professional interview
You are responsible for conducting an interview with a ticket sales professional who works in the sport industry. They should work in college or professional sports (note: they cannot be from the USU ticket office) . Your interview can be conducted in person, via phone, or email with this person. The goals of the interview are to a) understand their career path and b) to gain some insights into what types of training they received or use as it relates to the different components of the sales process.
Each student will create a PowerPoint presentation and post it to the Sales Professional Interview Discussion board. The presentation should consist of at least 10 slides (not counting title and references) and address at least the answers to the below questions. Additionally, you will write a reflection paper that addresses what areas of training you thought were most important prior to the interview and why that did or did not change after the interview. To get complete credit for the assignment you have to turn in your PowerPoint presentation and your reflection paper by the due date. Your paper should be at least two pages using 12-point Times New Roman or Cambria font with one-inch margins and any sources used should be cited. You do NOT need to include a transcript of your interview
The following information MUST be included:
- Who is the person you are profiling? Name, position, educational background, and other jobs they held previously. What was the path they took to this job? Is there a typical path to this job?
- What skills are required to hold this job? What are the basic job responsibilities?
- Normal/daily duties for this person – What does a typical day look like? Do they supervise people? How many? Who do they report to?
- Pros/cons of this job – what are the best parts of this job and what are the challenges?
- Promotional opportunities (Where might they advance from here?)
- What type of training did they receive and/or require related to opening the B2C relationship?
- What type of training did they receive and/or require related to conducting a needs analysis?
- What type of training did they receive and/or require related to presenting solutions to prospects?
- What type of training did they receive and/or require related to overcoming objections from prospects?
- What type of training did they receive and/or require related to obtaining commitments from prospects?
- If you didn’t receive and/or require training, do you wish you did? What prevents formal training?
- How does their organization handle CRM?
- What types of motivation/incentives for salespeople are used in their organization?
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