For this discussion board, each Team Lead will post their team’s SWOT analysis for the approved company/product they will be pursuing for their term project/strategy plan

For this discussion board, each Team Lead will post their team’s SWOT analysis for the approved company/product they will be pursuing for their term project/strategy plan.  The SWOT should be entered into the discussion board (vs. attaching a Word document) so that all students can easily view and read it.

1. Provide a brief description of your approved company and the

product you are planning to introduce as part of your marketing

strategy plan. 

2. State who you think your major competitor is and what type of

products they have on the market.

3. Provide a few sentences about the importance and reason for SWOT

analyses and why you are conducting this one.

4. In a table format, state your company’s strengths, weaknesses and

the outside elements that you see as your opportunities and threats. 

There are many templates online that you can use for this or create

your own.

5. Each section should have at least five elements. Prioritize them by

listing the most important element first and the least important last.

6. List any resource you used at the end of your SWOT.  Cite any source

you use within the body of your discussion. Always use APA format.

NOTE:

Using Apple as our Company and concentrate on Apple watch.