How could the brand you’re focusing on in this class use Social Entertainment, provide an example.? What are some way
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- What are some ways a brand can integrate into social gaming?
- Give one example of integrations from our materials, like product placement, Avergames etc.
- For the company you chose to focus on, what type of social media commerce will you engage in? How will you help your customers find your product/service, and move through the decision-making process?
- Imagine you are launching a new product/service this summer, how will you drive awareness, and how will you work toward securing good customer ratings/reviews? Be specific with some ideas.
- What are some psychological factors that may influence your target customer? Refer specifically to some of the following:
The sources of influence include social proof, authority, affinity, scarcity, consistency and reciprocity.
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