Comprehensive Learning Assessment 2
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Comprehensive Learning Assessment 2
You will complete the transnational plan you started in week 2. To complete CLA2 please follow the guideline provided below:
IDENTIFYING HUMAN RESOURCES FOR GLOBAL BUSINESS ACTIVITIES
- Staffing
- Training & Development
- Performance Appraisal
- Compensation
MANAGING INTERNATIONAL FINANCIAL AND BUSINESS RISKS
- Economic and Financial Risks
- Social and Cultural Risks
- Political and Legal Risks
- Action Plan
PRODUCT AND TARGET MARKET PLANNING
- Product Concept
- Product Life Cycle
- Branding And Packaging
- Target Market
DESIGNING A GLOBAL DISTRIBUTION STRATEGY
- Infrastructure Analysis
- Distribution Barriers
- International Intermediaries
- Distribution Channel
PLANNING A GLOBAL PROMOTION STRATEGY
- Promotional Goals
- Business Environment
- Media Plan
- Promotional Strategy
SELECTING AN INTERNATIONAL PRICING STRATEGY
- The Economic Environment
- Cost Analysis
- Demand Analysis
- Competitor Analysis
DETERMINING ORGANIZATIONAL FINANCIAL RESULTS
- Revenue Sources
- Operating Costs
- Start-Up Costs
- Profitability
MEASURING INTERNATIONAL BUSINESS SUCCESS
- Financial Gains
- Economic Benefits
- Social Benefits
- Social Costs
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