How would persuasion be different if we did not have a free

How would persuasion be different if we did not have a free and open society.Motivation and AudiencesIn order to be persuasive, every speaker, every motivator must first know hisaudience. Failure to accurately identify the needs of the audience will result in themessage being rejected. This principle applies in politics, religion, business, andmotivation. At heart of every speech is an understanding of who the members of theaudience are and what they need to hear.Fortunately for hundreds of years, people have been studying how to motivate anaudience. In the early days of democracy, the young Greek men would attend schoolswhere they learned how to effectively persuade their audience. At that time, the mostimportant audience was the group of law-makers. Every wealthy young man spent hisearly years studying these skills. Unfortunately, the young women were not given thesame privilege. The study of motivation has continued throughout history. Today thescience looks at many different ways to motivate. These theories of motivation arecritical for every person to learn who wants to have an impact on his audience.Fortunately your textbooks will lead you into a study of these theories.One of the easiest ways to identify an audience is to look at the demographics. Ifyou look at the age of your audience, you will gain insight into their life experiences.Someone who went through World War II will have different life experiences thansomeone who experienced Viet Nam. A younger person may only remember Iraq andthe World Trade Center. Many young people only remember 911 as a historical event.Their perspective would be different. Like it or not, men and women are very different.You would approach an audience differently if you were talking to all men, all women, ora mixture of both. You need to consider the religions of the people with whom you arespeaking so as not to offend them. Today it is probably extremely important to considersomeone’s political party in order to understand some of their key values. Theeconomic status of your audience will also impact how they receive you. Someone whoworks at Wal-Mart may be more concerned about losing $ 600 than a CEO is aboutlosing $ 60,000. You have to consider your audience before forming your message.