For this course, you have already chosen a topic and narrowed it to a problem that is focused and specific. (Instructing multi-generational learners and the problems that arise). You are currently researching the literature that has been published and the studies that have already been done on the problem you have identified. Remember that a […]

For this assignment, you will create a marketing plan for your shoes, including market segmentation, goals, marketing programs, pricing, channels, and sales. Instructions Write a 4–6 page paper in which you: Identify two forms of market segmentation for your shoes and support your choices.  Identify two target markets for each segment and explain those choices.  Remember: […]

For this assignment, you need to complete the Sales Call Planning worksheet (Excel) using the information and SPIN questions included in the FedEx Office Case Study. This worksheet provides the framework for the sales call role play and will need to be updated and fine tuned based upon the class discussions the week prior to […]

 For this assignment, review the article: Abomhara, M., & Koien, G.M. (2015). Cyber security and the internet of things: Vulnerabilities, threats, intruders, and attacks. Journal of Cyber Security, 4, 65-88. Doi: 10.13052/jcsm2245-1439.414 Address the following: What did the authors investigate, and in general how did they do so? Identify the hypothesis or question being tested […]

  For the last few weeks we have discussed many societies and cultures around the world. This discussion asks you to pick out a SMALL ethnic group/culture that you have either never heard of OR know very little about, but which you find interesting (see below for a list of examples, but feel free to […]