Assignment: Public Health Practicum Topic 3 Public Health Communication and Social Media
HLT 665 Topic 12 Discussions
HLT 665 Topic 12 Discussions GCU
HLT 665 Topic 12 DQ 1
The National Culturally and Linguistically Appropriate Services (CLAS) Standards in Health and Health Care serve as a guide to advance and sustain culturally and linguistically appropriate services within organizations. Review the CLAS Standards and identify one that most resonates with you, or is most relevant to your interests in public health. Prepare a rationale for the implementation of you selected standard.
HLT 665 Topic 12 DQ 2
Reflect on the cultural and linguistic competence of your practicum site. How does your practicum site respond to the diverse needs of communities? What recommendations would you make to improve their organizational cultural and linguistic competence? No research citation required for this discussion question.
Assignment: Public Health Practicum Topic 3 Public Health Communication and Social Media
Social media channels are designed to be engaging; however, these media are often used by public health organizations and practitioners as a means to disseminate mass information, rather than to engage audiences in meaningful interaction. Harnessing social media to best achieve public health outcomes is a topic of much discussion and study in the public health community.For this assignment, you will analyze public health communication via social media in your community. Follow a public health organization, local or national, on a social media channel (e.g., Twitter, Facebook, LinkedIn) for at least 3 weeks. In a paper of 1,000-1,250 words, address the following:
- Describe the benefits/advantages and challenges/risks of using social media for public health communication.
- Describe the organization you followed and the social media channel you selected. What kind of information is shared on social media by the organization?
- To what degree does the organization engage with users/followers (e.g., responding to questions, engaging in conversation, hosting “chats” with experts, soliciting information)?
- What improvements or suggestions would you make to this organization regarding its social media engagement? Why?
Use at least three scholarly sources to support your paper.
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.
Public Health Communication and Social Media
Introduction
Public health communication is the process of disseminating information to a target audience in order to improve health outcomes. The most common tools used to promote public health include television, radio, digital media and print materials.
Public health communication is an important part of any government’s efforts to prevent disease or promote healthy lifestyles. It helps to inform people about their personal risks for disease and how they can take steps toward protecting themselves from these risks by changing their behavior (such as quitting smoking).
In recent years there has been a shift away from traditional forms of public health communication towards social media platforms including Twitter and Facebook where messages can be shared with large audiences at once; this makes it possible for individuals who might not otherwise participate in traditional means of information dissemination such as newspapers or magazines because they feel uncomfortable sharing personal information online with strangers
The Changing Face of Public Health Communication
Social media is a powerful tool. It can help you reach people who are not reached by traditional media and health communication.
The face of public health communication has changed. The traditional model of reaching out to the community to educate them on disease prevention, treatment options and other topics has been replaced with social media platforms like Facebook and Instagram where people share their experiences with each other, as well as information about diseases such as Zika virus that affects pregnant women in Central America (1).
Social Media and Public Health
Social media is a powerful tool for public health. It can help communicate the message from an organization, gather data and understand the public. It’s no longer about awareness but about engagement. The purpose of public health is to influence people’s behavior so that they make better choices for their own health and the health of others. This is where social media comes into play. It helps organizations connect with the community and spread information at a much faster rate than other traditional methods like press releases or billboards (2). Social media can be used to connect with the community and spread information at a much faster rate than other traditional methods like press releases or billboards. It also helps organizations reach out to their target audience and get feedback from them. The most important thing is that social media allows people to interact with each other in real time, which isn’t possible with traditional means of communication.
The public health community can use social media to accomplish their goals.
Social media is an invaluable tool for public health professionals. Social media can be used to spread public health messages, create a community of public health professionals and build trust with the public. Social media can also be used to gather data, which is important for public health professionals. Social media has been a great way for public health professionals to understand the needs and wants of the community (2). It has helped them become more aware of what people are saying about public health issues. By using social media, public health officials can gather useful information from their audience and use it in their campaigns.
Conclusion
Public health communication is a dynamic field. The familiarity of the website and social media posts are useful for keeping users informed about what’s going on in the world, but they don’t replace the need for face-to-face interactions. Public health workers need to understand how their work fits into this larger picture, whether it be through direct communication or through social media. This understanding can help them develop strategies that will ensure they are seen as reliable sources of information when needed most.
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