Read rubric verbatim American Red Cross ? What to Submit Submit a 2- to 3-page Microsoft Word document (not including the title page or references) with double spacing, 12-point Times

12/20/23, 9:05 AM Assignment Information

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OL 665 Milestone One Guidelines and Rubric

Overview

Typically, a not-for-pro�t organization exists to provide a public bene�t. Not-for-pro�t organizations exist across industries and are present in education, healthcare, development, and

environmental work. To understand an organization, study its mission, history, and current position. This will help you understand its leadership practices, communication strategies, �nancial

position, and ethical practices. This milestone provides you with the basic understanding you will need to move forward with your strategic analysis.

Prompt

Develop a pro�le of the not-for-pro�t organization on which you will perform your strategic analysis.

Speci�cally, address the following critical elements:

I. Introduction: Give the name of the not-for-pro�t organization you have chosen for your strategic analysis. Explain why you are interested in this particular not-for-pro�t organization

and why you chose it for your �nal project.

II. Mission: Why does this not-for-pro�t organization exist? Whom does it serve? What is its formal mission statement?

III. History: Provide a history of the not-for-pro�t organization. Who founded the organization? How long has it existed? What are some milestones related to its growth?

IV. Current Position: How many of�ces and locations does the not-for-pro�t organization have? Who are the people it serves? What cause does the organization support?

What to Submit

Submit a 2- to 3-page Microsoft Word document (not including the title page or references) with double spacing, 12-point Times New Roman font, one-inch margins, and APA formatting.

Milestone One Rubric

Criteria Exemplary (100%) Pro�cient (90%) Needs Improvement (70%) Not Evident (0%) Value

Introduction Meets “Pro�cient” criteria, and

introduction demonstrates an

awareness of why this

organization is a good subject

for a strategic analysis

Introduces chosen

organization, providing a strong

rationale for selecting it as the

subject of a strategic analysis

Introduces chosen

organization, providing a strong

rationale for selecting it as the

subject of a strategic analysis,

but introduction is cursory

Does not introduce chosen

organization

20

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12/20/23, 9:05 AM Assignment Information

https://learn.snhu.edu/d2l/le/content/1445625/viewContent/28506345/View 2/2

Criteria Exemplary (100%) Pro�cient (90%) Needs Improvement (70%) Not Evident (0%) Value

Mission Meets “Pro�cient” criteria and

demonstrates insight into the

organization’s mission and its

value to the population it is

designed to serve or the cause

it was created to support

Summarizes the organization’s

mission and demonstrates a

strong understanding of the

organization’s goals

Summarizes the organization’s

mission but demonstrates an

inadequate understanding of

the organization’s goals

Does not describe the

organization’s mission

25

History Meets “Pro�cient” criteria and

provides a unique historical

perspective on the organization

Summarizes the organization’s

history, including relevant

details about its founding,

growth, and signi�cant

milestones

Summarizes the organization’s

history but description is

cursory and lacks relevant

detail

Does not provide the

organization’s history

25

Current Position Meets “Pro�cient” criteria and

demonstrates an in-depth

understanding of the

organization’s current position

as a provider of services to a

target population or as the

supporter of a unique cause

Summarizes the organization’s

current position, including

relevant details about its scope

of in�uence and the population

it is designed to serve or the

cause it was created to support

Summarizes the organization’s

current position but

description is cursory and lacks

relevant detail

Does not describe the

organization’s current position

25

Articulation of Response Submission is free of errors

related to citations, grammar,

spelling, syntax, and

organization and is presented

in a professional and easy to

read format

Submission has no major errors

related to citations, grammar,

spelling, syntax, or organization

Submission has major errors

related to citations, grammar,

spelling, syntax, or organization

that negatively impact

readability and articulation of

main ideas

Submission has critical errors

related to citations, grammar,

spelling, syntax, or organization

that prevent understanding of

ideas

5

Total: 100%