A Medical Group Explodes
Order Instructions
A Medical Group Explodes
This case describes a situation that has commonly occurred in health care. Two organizations, in this case medical groups, have decided to merge. They do so not out of an initial desire to merge but rather facing the realities of a marketplace that is changing around them. However, as the descriptions suggest, there may have been an initial superficial logic to the group’s attraction to each other. On one hand, there is a large multi-specialty group practice, and the other partner was a good-sized primary care group that would join forces with a significantly stronger group that has many specialties to which it might refer.
However, as the board meetings suggest, as well as the descriptions infer, these groups are different. Tensions arise in meetings. The challenge and central question is if this partnership can survive or if a divorce is in the making. As described in Chapter 2 and quite nicely displayed in Figure 2-11 is the McKinsey 7-S Framework. Consider the 7-S approach in the discussion in your answer. From a basic perspective:
1. Do these two groups share the same values? One must wonder in their early merger discussion, did they ever discussed what values they were bringing to the table?
2. Consider the structure of the groups and how they differ in decision making? Compensation? Style?
3. Consider how each group goes about managing their practice locations and the front-facing approach to the customer.
4. Staff – it is not easy to suggest one group is of a higher quality than the other, but their approaches to the staff seem to be different in terms of reward.
5. It is admirable for each group to recognize it is time to change, such as join a larger organization or merge. Was this a rush to judgment?
Use this format:
1) Introduction is the first paragraph
2) The remaining paragraphs should be on the various issues of the case study and will vary depending on the case study topic.
3) Each paragraph heading including the Introduction and conclusion should be bolded.
4) Last paragraph should be a conclusion.
5) Case study require that references be utilized to defend and support your analysis and solution. APA reference format.
Textbook :
Berkowitz, E. N. (2022). Essentials of Health Care Marketing,5th Edition,
Sudbury, Massachusetts: Jones and Bartlett. [ISBN Number 978-1-284-
20015-7]
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