George Lipsitz, marketing expert and motivational specialist Ernest Dichter advised on how to get people to spend by calling on advertisers to train the average citizen

In Chapter 2 of the textbook by George Lipsitz, marketing expert and motivational specialist Ernest Dichter advised on how to get people to spend by calling on advertisers to train the average citizen to do what?

2. The Depression of the 1930’s, as we know, devastated the country.  However, after WWII, George Lipsitz states that basically for the first time in American history middle-class and working-class families could expect to own homes or to buy new cars every few years.   True or False

3. in  Chapter 9 by bell hooks “The Oppositional Gaze: Black Female Spectators” What is the phrase that bell hooks uses to remind us of the interlocking systems of domination as opposed to just looking at race or gender?    

4. in  Chapter 9 by bell hooks “The Oppositional Gaze: Black Female Spectators”bell hooks feels that thinking critically about our lives is at the heart of anybody transforming their lives.True

or False

5. bell hooks posits that media has been used in the following ways:

  A.

after the world wars, it was used to get women back into the homes and out of the factories. 

  B.

it is being used in the same way today as a backlash to feminism

  C.

used as a tool thru films to get women out of feminism and back into a patriarchal way of thinking such as the film Leaving Las Vegas

  D.

All of the above

6.As a child, bell hooks, was punished for staring in a direct and intense ways to grownups.  But she came to realize that she rebelled, and others rebelled or disobeyed in what way? 

7. bell hooks says that the reason she started to think and teach more about popular culture was mostly because of the impact it was having as the primary pedagogical medium for masses of people globally who want to understand the politics of difference. True or False

8.Wesley Morris in Chapter 10 of the textbook, is looking at culture today and the many options available to us.  To him there’s a sense of fluidity and permissiveness and a smashing of binaries.  He states that we’re all becoming one another. Does he believe this to be absolutely true?True or False

9.What historical blockbuster musical is Morris speaking of when he says that racial transgression works the other way also?

10 in her video The person you really need to marry What did Tracy McMillan learn about marriage after three failed marriages?

11. in her video The person you really need to marry What did Tracy McMillan learn from her childhood? And what was her goal in order to not be alone 

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