If using PowerPoint, youll want to express the key findings or conclusions on the face of the slide and then explain in more deta
If using PowerPoint, you’ll want to express the key findings or conclusions on the face of the slide and then explain in more detail in the “notes” section at the bottom of the slide.
I’ll also share some tips and guidance on where to look for certain items within the rubric:
Title page
Feel free to be creative on the company name. Remember it just need to make sense based on the type of company that we are (we are manufacturing dog collars, leashes, and harnesses).
Introduction
Be creative here. Describe the company, the mission, and what you envision for the future.
Purpose
Here’s you’ll explain the purpose of managerial accounting in supporting the mission of the company. We had some great conversations on the role of managerial accounting in our Week 1 class discussions, so you may want to refer back to that forum. Additionally, below are some resources that I provided during that week in the classroom:
- The Distinguishing Characteristics of Managerial Accounting: https://www.youtube.com/watch?v=vdE2cGLwLEE&index=1&list=PLAF5C9AD6C9FE3B93
- Managerial Accounting’s Role in Planning, Directing, and Controlling: https://www.youtube.com/watch?v=QpO1LmWAtws&index=2&list=PLAF5C9AD6C9FE3B93
Methods and Approaches
I would recommend referring back to our Week 6 Discussion forum as we had some great conversations on ethics and the importance of adhering to the AICPA Code of Professional Conduct.
Additionally, you can explain how you’ll use managerial accounting to support your ideas and recommendations presented throughout the presentation. Below are some additional resources that I provided in the classroom:
- Financial accounting vs. managerial (cost) accounting: http://www.accountingtools.com/questions-and-answers/what-is-the-difference-between-cost-accounting-and-financial.html
- Direct cost vs. indirect cost: http://www.accountingtools.com/questions-and-answers/the-difference-between-direct-costs-and-indirect-costs.html
- Fixed cost vs. variable cost: http://www.accountingtools.com/questions-and-answers/the-difference-between-fixed-and-variable-costs.htm
- Advantages of budgeting: http://www.accountingtools.com/questions-and-answers/what-are-the-advantages-of-budgeting.html
- Objectives of budgeting: http://www.accountingtools.com/questions-and-answers/what-are-the-objectives-of-budgeting.html
Financial Strategy: Costing Systems
You’ll want to discuss the pros and cons associated with the different costing systems and how you identified the best approach for this business. Below are some additional resources that I provided in the classroom:
- Job Costing: http://www.accountingtools.com/job-costing
- Job-order Costing: http://www.accountingtools.com/questions-and-answers/job-order-costing-system.html
- Manufacturing Overhead: http://www.accountingcoach.com/manufacturing-overhead/explanation
- Overhead allocation: http://www.accountingtools.com/overhead-allocation
- Process Costing system: http://www.accountingtools.com/questions-and-answers/what-is-a-process-costing-system.html
- Process costing vs. job-order costing: http://www.accountingtools.com/questions-and-answers/what-is-the-difference-between-job-costing-and-process-costi.html
- Activity-Based Costing (ABC): http://www.accountingcoach.com/activity-based-costing/explanation
Financial Strategy: Selling prices
Refer back to your work from Milestone 2 of the course project. You’ll explain why you selected your selling prices and how this might influence the operational strategy of the business.
Financial Strategy: Contribution Margin
Refer back to your work from Milestone 2 of the course project. Below are some additional resources that I provided in the classroom:
- Contribution margin: http://www.accountingcoach.com/break-even-point/explanation/2
**Be sure to explain and justify the results.
Financial Strategy: Target Profits
Refer back to your work from Milestone 2 of the course project. Explain the implications of your results. Below are some additional resources that I provided in the classroom:
- Breakeven point: http://www.accountingcoach.com/break-even-point/explanation
- Desired profit in units and dollars: http://www.accountingcoach.com/break-even-point/explanation/3
- Target Costing: http://www.accountingtools.com/target-costing
- Sales Mix: http://www.accountingtools.com/questions-and-answers/what-is-sales-mix.html
**Be sure to explain and justify the results.
Financial Statements: Statement of Cost of Goods Sold
Refer back to your work from Milestone 3 of the course project.
Financial Statements: Income Statement
Refer back to your work from Milestone 3 of the course project.
**Be sure to explain the results.
Variances
Refer back to your work from Milestone 3 of the course project. Below are some additional resources that I provided in the classroom:
- Direct Material variance: http://www.accountingcoach.com/standard-costing/explanation/2
- Direct Labor variance: http://www.accountingcoach.com/standard-costing/explanation/3
**Be sure to explain the results.
Significance of the Variance:
Refer back to your work from Milestone 3 of the course project. Below are some additional resources that I provided in the classroom:
- Variance analysis: http://www.accountingcoach.com/standard-costing/explanation/6
**Be sure to explain the results.
References
If you used any references outside of the textbook, you’ll want to list them here. Otherwise, you can just list the textbook at the reference.
Project Guidelines and Rubric.html
Competencies
In this project, you will demonstrate your mastery of the following competencies:
- Describe how managerial accounting supports management information systems
- Utilize managerial accounting techniques and models to support an organization’s strategic plan
- Explain how managerial accounting is used to make decisions about short-term business opportunities, capital investments, and evaluating operational performance
Scenario
Your business has been open for a month, and you have prepared an income statement and completed a variance analysis on the data. Now you will meet with investors and a few other internal stakeholders to share your company’s progress over the past month and how it has performed with respect to your cost and budget projections. The investors would like to see the thought process behind your financial strategy and how your company has performed in its first month. They have therefore asked you to present a report that includes the costing and income data from your Project Workbook.
Directions
Submit a detailed report to your potential investors and other stakeholders to explain and defend your costing strategies and to share your business’s performance to date. Your report can be in the form of a PowerPoint presentation or a Word document (based on the templates provided in the What to Submit section). In either format, be sure to effectively communicate with your stakeholders by breaking down concepts and using investor-friendly language to build their trust and confidence. If you choose to do a PowerPoint presentation, you’ll need to include speaker notes for each slide.
- Introduction: Provide a short overview of your company and the purpose of this report.
- Business Overview: Name your company and describe its business and your vision for its future.
- Purpose of the Report: Explain the purpose of the report and describe why the information is important.
- Methods and Approach: Explain the management accounting methods you used for generating the information that you are about to share in terms of your adherence to industry standards and the American Institute of Certified Public Accountants (AICPA) code of ethics.
- Financial Strategy: Review your original business plan and costing strategies.
- Costing System: Justify the use of job order costing for this business. Be sure to compare and contrast the various costing systems you learned about in this course as part of your defense.
- Selling Prices: Share and explain the selling prices you established for each of your products. Be sure to reference your cost-volume-profit analysis in your defense.
- Contribution Margin: Share and explain your contribution margin per unit. Be sure to reference your cost-volume-profit analysis in your defense.
- Target Profits: Identify your break-even points for achieving different target profits. Then explain the target profits you selected for each area of your business. Be sure to reference your cost-volume-profit analysis in your defense.
- Financial Statements: Using the information in the Milestone Two Market Research Data Appendix, assess your financial performance to date.
- Statement of Cost of Goods Sold: Share the statement of cost of goods sold and logically interpret the business’s performance against the provided benchmarks.
- Income Statement: Share the income statement and logically interpret the business’s performance against the provided benchmarks.
- Variances: Illustrate all variances for the direct labor time and the materials price.
- Significance of Variances: Evaluate the significance of the variances in terms of the potential to impact future budgeting decisions and planning.
What to Submit
To complete this project, you must submit the following:
Investor Report PowerPoint Template Use this template to submit a PowerPoint presentation with speaker notes. Sources should be cited according to APA style.
OR
Investor Report Word Template Use this template to submit an 8- to 10-page Word document. Sources should be cited according to APA style.
Supporting Materials
The following resource(s) may help support your work on the project:
Tutorials: PowerPoint Office 365 This set of tutorials from Infobase provides helpful information on the basic features of Microsoft PowerPoint. Use the table of contents to select the tutorials that best suit your needs.
Project Rubric
Criteria | Exemplary (100%) | Proficient (85%) | Needs Improvement (55%) | Not Evident (0%) | Value |
---|---|---|---|---|---|
Introduction: Business Overview | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Identifies the name of the company and describes its business and vision | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include describing the company’s business or its vision | Does not attempt criterion | 5 |
Introduction: Purpose of the Report | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Explains the purpose of the presentation and describes why the accounting information is important | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include describing the importance of the accounting information | Does not attempt criterion | 5 |
Introduction: Methods and Approach | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Explains management accounting methods for generating information, and explains them in terms of adherence to industry standards and the AICPA code of ethics | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include providing adequate details regarding adherence to the industry standards or AICPA code of ethics | Does not attempt criterion | 10 |
Financial Strategy: Costing System | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Justifies the use of job order costing for this business; compares and contrasts the various costing systems as part of the defense | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include comparing various costing systems to defend the use of job order costing | Does not attempt criterion | 10 |
Financial Strategy: Selling Prices | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Identifies and explains the established selling prices; references the cost-volume-profit analysis | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include using the cost-volume-profit analysis to explain the established selling prices | Does not attempt criterion | 10 |
Financial Strategy: Contribution Margin | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Explains the chosen contribution margin per unit; references cost-volume-profit analysis | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include explaining the contribution margin using the cost-volume-profit analysis | Does not attempt criterion | 10 |
Financial Strategy: Target Profits | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Identifies break-even points for achieving target profits; explains selected target profits for each area of the business; references the cost-volume-profit analysis | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include adequately describing the selected target profits; using the cost-volume-profit analysis | Does not attempt criterion | 10 |
Financial Statements: Statement of Cost of Goods Sold | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Shares the statement of cost of goods sold and logically interprets the business’s performance against the provided benchmarks | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include correctly interpreting the business’s performance based on the actual cost of goods sold | Does not attempt criterion | 10 |
Financial Statements: Income Statement | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Shares the income statement and logically interpret the business’s performance against the provided benchmarks | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include correctly and logically interpreting the income statement | Does not attempt criterion | 10 |
Financial Statements: Variances | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Identifies all variances for the direct labor time and the materials price | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include identifying and sharing all variances | Does not attempt criterion | 5 |
Financial Statements: Significance of Variances | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Evaluates the significance of the variances in terms of the potential to impact future budgeting decisions and planning correctly | Shows progress toward proficiency, but with errors or omissions; areas for improvement may include correctly evaluating the significance and explaining how it impacts future planning | Does not attempt criterion | 10 |
Articulation of Response | Exceeds proficiency in an exceptionally clear, insightful, sophisticated, or creative manner | Clearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purpose | Shows progress toward proficiency, but with errors in grammar, sentence structure, and spelling, negatively impacting readability | Submission has critical errors in grammar, sentence structure, and spelling, preventing understanding of ideas | 5 |
Total: | 100% |
Course Documents/ACC 202 Investor Report Template.pptx
[Insert Company Name]
Investor Report
Prepared by [Your Name]
Instructions: Replace all text in brackets with your own information.
1
Introduction
[Outline your company’s business and your vision for its future.]
2
Introduce the company and its business. What is your vision for the future of the business? What do you hope to achieve? Where do you see the company in five years or ten?
2
Purpose
[Explain the purpose of this report and what you hope to convey about the company and its financials.]
3
[What do you plan to communicate, and why should your investors pay attention? In other words, try to persuade your investors that the accounting information you are about to share is important.]
3
Methods and Approach
[Explain some management accounting methods and how your report and the data it represents adheres to industry standards and the AICPA code of ethics.]
4
[Explain some management accounting methods you used to determine your costing strategy, evaluate your financial information, etc., and explain how your methods of generating information adhere to industry standards and AICPA’s code of ethics. In other words, why should your investors trust that you are delivering accurate financial data and that your decision-making process has been ethical?]
4
Financial Strategy
5
5
Costing System
[Outline why the job order costing system works best for the business.]
6
[Explain in detail the use of job order costing for this business. Why is it suited for your business? Be sure to compare and contrast the various costing systems you learned about in this course as part of your defense.]
6
Selling Prices
[List the selling price you chose for each product.]
7
[Explain and defend the selling prices that you established for each product. Why did you choose these selling prices? Be sure to reference your cost-volume-profit analysis in your defense]
7
Contribution Margin
[Copy and paste your completed table from the “Contribution Margin Analysis” tab of your Project Workbook.]
8
[Share and explain your contribution margin per unit. How did you arrive at these numbers? Be sure to reference your cost-volume-profit analysis in your defense. ]
8
Target Profits
[Copy and paste the completed table from the “Break-Even Analysis” tab of your Project Workbook.]
9
[Specify the break-even points you determined for achieving different target profit levels. Then, explain and defend the target profits you selected for each area of your business. Be sure to reference your cost-volume-profit analysis in your defense.]
9
Financial Statements
10
10
Statement of Cost of Goods Sold
[Copy and paste your table from the “COGS” tab of your completed Project Workbook.]
11
[Compare the actual cost of goods sold over the last month and evaluate the company’s performance against the budgeted benchmarks. Are the numbers close to what you expected? Interpret the performance and explain what happened.]
11
Income Statement
[Copy and paste your table from the “Income Statement” tab of your completed Project Workbook.]
12
[Based on your income statement, logically interpret the business’s performance against the provided benchmarks. Did the company do as well as expected? Explain what happened.]
12
Variances
[Copy and paste your table from the completed “Variances” tab of your Project Workbook.]
13
[Illustrate the variances observed between the planned and actual values for the direct labor time and the direct materials price for collars. What changed?]
13
Significance of Variances
[Share a summary of your variance analysis. Were the variances favorable or unfavorable?]
14
[Evaluate the significance of the variances. Are the variances favorable or unfavorable? What does it mean? Explain whether and how your evaluation will affect your budgeting and planning decisions for the next month or quarter.]
14
References
[Include any references cited in your paper in full APA format. Don’t forget to include in-text citations as well.]
15
Course Documents/ACC 202 Investor Report Template.docx
Report for [Company Name]
Investor Report for [Company Name]
[Your Name]
[Company Name] 1
Southern New Hampshire University
Introduction
[Outline your company’s business and your vision for its future.]
[Introduce the company and its business. What is your vision for the future of the business? What do you hope to achieve? Where do you see the company in five years or ten?]
Purpose
[Explain the purpose of the report and what you hope to convey about the company and its financials.]
[What do you plan to communicate, and why should your investors pay attention? In other words, try to persuade your investors that the accounting information you are about to share is important.]
Methods and Approach
[Explain some management accounting methods you used to determine your costing strategy, evaluate your financial information, etc., and explain how these methods support the mission and vision of the company.]
[Briefly describe how your report and the data it represents adheres to industry standards and the AICPA code of ethics. In other words, why should your investors trust that you are delivering accurate financial data and that your decision-making process has been ethical?]
Financial Strategy
[In this section, review your original business plan and costing strategies. Remove this note before you submit your paper.]
Costing System
[Outline why the job order costing system works best for your business. Explain in detail the use of job order costing for this business. Be sure to compare and contrast the various costing systems you learned about in this course as part of your defense.]
Selling Prices
[List the selling price you chose for each product.]
[Explain and defend the selling prices you established for each product. Why did you choose these prices? Be sure to reference your cost-volume-profit analysis in your defense]
Contribution Margin
[Copy and paste your completed table from the “Contribution Margin Analysis” tab of your Project Workbook.]
[Share and explain your contribution margin per unit. How did you arrive at these numbers? Be sure to reference your cost-volume-profit analysis in your defense.]
Target Profits
[Copy and paste the completed table from the “Break-Even Analysis” tab of your Project Workbook.]
[Specify the break-even points you determined for achieving different target profit levels. Then, explain and defend the target profits you selected for each area of your business. Be sure to reference your cost-volume-profit analysis in your defense.]
Financial Statements
[This section is designed to have you assess your financial performance to date. Remove this note before you submit your paper.]
Statement of Cost of Goods Sold
[Copy and paste your table from the “COGS” tab of your completed Project Workbook.]
[Compare the actual cost of goods sold over the last month and evaluate the company’s performance against the budgeted benchmarks. Are the numbers close to what you expected? Interpret the performance and explain what happened.]
Income Statement
[Copy and paste your table from the “Income Statement” tab of your completed Project Workbook.]
[Based on your income statement, logically interpret the business’s performance against the provided benchmarks. Did the company do as well as expected? Explain what happened.]
Variances
[Copy and paste your table from the completed “Variances” tab of your Project Workbook.]
[Illustrate the variances observed between the planned and actual values for the direct labor time and the direct materials price for collars. What changed?]
Significance of Variances
[Share a summary of your variance analysis. Were the variances favorable or unfavorable?]
[Evaluate the significance of the variances. Are the variances favorable or unfavorable? What does it mean? Explain whether and how your evaluation will affect your budgeting and planning decisions for the next month or quarter.]
References
[Include any references cited in your paper in full APA format. Don’t forget to include in-text citations as well.]
,
Surname 2
Managerial and Financial Accounting
Hello, my name is Alexis. I am 26 years old and a mother of two boys, both 4 and soon to be 1year olds. The field I would take part in is associate in accounting which involves basic bookkeeping activities. The primary roles of an associate accountant are to write reports, provide data analysis and data entries as well as help in maintaining a good relationship between clients to boost the image of the company. Generally, accounting associates are viable for the provision of help to the top-level accountants in a company, the rest of the finance employees, and auditors.
The potential positions which are related to managerial accounting would be a Budget Analyst and a manager or director in either data analysis or strategic planning. Management accounts are responsible for the preparation of data through recording and crunching of numbers where the specific companies use the data to plan and budget for business activities. Managing accountants also take part in planning, risk mitigation, and business decision-making processes both in the private and public sectors. In my opinion, Budget analyst work relates to that of managing accountants where they prepare budgeting reports and help in monitoring expenditure in companies in both public and private sectors (Gardi, 91). The most important qualities for budget analysts include analytical skills to process a variety of information and evaluate with the aim of decision-making to solve problems. Additionally, they should be good in communication, math, and writing skills in detail to give comprehensive knowledge on way forward in terms of finance in a company.
Mangers also require knowledge from managerial accounting since their role is responsible for the financial health of an organization. Data analytics managers give direction for the team of data analysts and in overseeing the work of the team members. To meet their role, they require knowledge in business skills and data analytics to meet the accuracy of data for reporting. On the other hand, strategic management's responsibility is to develop plans that are expected to be implemented through reviews and the establishment of priorities in an organization. Through proper strategic planning based on knowledge from managerial accounting, focus and increase in collaboration are met.
Budget Analysts and managers' job positions under managerial accounting are different compared to those who know financial accounting. Financial accounting jobs require budgeting, performing internal audits, and the management of tax payments. They still act as consultants for senior managers through the provision of revenue analysis and cost. However, the difference comes in where financial accounting jobs handle organizational external processes while managerial accounting knowledge aims at organizational internal financial processes with short-term goals that relate to economic maintenance. Most of the non-profitable organizations, small businesses, and corporations employ financial accountants to run their external financial activities and give reports in financial statements.
Work cited
Gardi, Bayar. "Investigating the effects of Financial Accounting Reports on Managerial Decision Making in Small and Medium-sized Enterprises." Available at SSRN 3838226 (2021).
Teacher Feedback & Peers
Hi Alexis. Very good choices! You did very well examining the key role and responsibilities of each position!
Managerial accountants help the business managers to make good decisions. Examples might include production and the supply chain. Management wants to ensure that they are using suppliers that can give them quality products at a fair price within a reasonable timeframe. This helps to reduce interruptions in the production process.
Here's some additional food for thought…
Class, when considering potential suppliers, what are some key factors and/or considerations that we might look for?
Brandy
Hi Alexis, I agree with you I like doing the data analysis and writing reports in accounting, anything with numbers but as soon as taxes come into play I really am not a fan.
Nice to meet you, Alexis! I like your choices for job positions related to managerial accounting. You did an incredible job explaining the importance of managerial accounting skills for budget analysts, data analytics managers, and managers of strategic planning. For me, being a budget analyst sounds interesting, but the other two positions don't appeal to me too much. I completely agree with your well-worded comparison of jobs that require skills from managerial accounting as opposed to jobs that require skills from financial accounting. Thanks for your informative discussion post, and I look forward to reading your next post.
You sound like a very busy momma! Having 2 kids myself, I understand the struggles of juggling work, kids and school so good luck with everything! The job position of budget analysis is detrimental to the success of running a business. You cannot be successful if you do not know where and what you can spend in terms of running a business. I looked at more of a risk analysis position because of what my business entails. My fiancé and I run a commercial trucking company and there are many risks that are involved with such a business. It is important to know where we need to really spend our time and resources on to make sure that we manage our business as successfully and safety as possible.
Hello Alexis!
The roles that you chose are similar to some of my roles that I chose. The two positions you mentioned about was the Budget Analyst and a Manager or director in either data analysis or strategic planning. These both relate to managerial account because they would have to analyze and communicate financial data to other managers, or use that information to make business decisions. Thank you for sharing! Good luck on your other assignments!
Thank you,
Isaiah
,
Running head: Discussion 2
Discussion 2
Discussion week6
Objectivity and independence in accounting forms a crucial principle. Independence refers to the ability of an accountant to work without bias or discrimination against a particular party while favoring the other party. Objectivity refers to the ability of the accountant to perform a balanced assessment of the required conditions as per the requirements of the law. The two concepts combine to form one single principle in that each of the concepts requires the other for efficiency in performance of the duties (Haeridistia & Fadjarenie, 2019).
Objectivity and independence bring trust and credibility to the practitioners. By complying to the principle, the practitioners perform their duties without favoring any party thus represents the true value of the organization and enhance validity of the financial statements. The principle brings value to the business by ensuring there is accurate reporting standards and procedures that represent true value of the business. Also, it prevents malpractice that can lead to decline of the company or business. The principle creates value to the clients in that they can rely on the financial statements to make decisions concerning the business such as making investments.
One of the areas in accounting in which the principle is used and where a difficult situation may rise is auditing which may be affected by familiarity threat. This may be a situation where a practitioner is required to investigate or audit a company whose owner or executive is a close relative. In such cases, the practitioner may be biased in trying to favor the close client. The practitioner is supposed to avoid such circumstances by disclosing the relationship. However, this may not happen particularly if there is malpractice that can attract legal actions against the relative (Bafghi, 2021).
Reference
Bafghi, A. A. T. (2021). Professional Ethics and Behavior in Accounting. International Journal of Multicultural and Multireligious Understanding, 8(1), 545-555.
Haeridistia, N., & Fadjarenie, A. (2019). The effect of independence, professional ethics and auditor experience on audit quality. International Journal of Scientific & Technology Research, 8(2), 24-27.
Teacher feedback
Hi Alexis. You did an excellent job on your main response posting! Auditors have such an important job because much of the public’s perception and trust relies on their integrity and their ability to provide fair and useful information to outside stakeholders.
Here’s some additional food for thought…
Over the past twenty years or so, we’ve seen more and more organizations that attempt to give managers a vested interest in the success of the business. This often takes the form of incentive based compensation such as incentive bonuses or stock options. While these techniques do help to better align the employee’s personal goals with the goals of the company, there can be some negative consequences as well.
Class, what do you think are the key advantages and disadvantages to share-based compensation plans (stock options)?
Brandy
,
[Insert Company Name]
Investor Report
Prepared by Alexis Waterman
Instructions: Replace all text in brackets with your own information.
1
Introduction
[Outline your company’s business and your vision for its future.]
2
Introduce the company and its business. What is your vision for the future of the business? What do you hope to achieve? W
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