How would you illustrate and compare the business models for Airbnb, large hotel chains such as Marriott and Hilton, and bed & breakfast operators?
How would you illustrate and compare the business models for Airbnb, large hotel chains such as Marriott and Hilton, and bed & breakfast operators? Use the example chart in the textbook for business models as a guide (Concepts & Connections 1.1)2. What are the general strengths and weaknesses of large, hotel chains such as Marriott and Hilton, bed & breakfasts, and Airbnb? Explain how you would compare and contrast those businesses.3. What was Airbnb’s response to the COVID-19 pandemic? Does it appear that the company’s business model is more resilient than that of its hotel chain rivals?4. In what ways has the lodging consumer changed, and how does Airbnb’s customer value-proposition meet this change?5. What is your assessment of Airbnb’s financial performance since the company has gone public?6. What recommendations would you make to Airbnb to improve its competitiveness in the accommodation market while mitigating any current and future risks?
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