Unit 4 discussion response_MT304

13299Discussion Overview

A work culture starts with the founder or executives developing an initial mission and a vision that directs and guides an organization. Address the discussion topic after you have completed your reading. Be sure to post at least three times over three separate days, answering the discussion question by Saturday of the unit week. Your three posts should be composed of your own initial response to the discussion questions and then two additional responses to your classmates as a member of their boards of directors.

Topic: Mission, Vision, and Work Culture

Mikela is the new president of a 3-year-old company with lackluster sales of a new car based on the old Volkswagen’s “bug” car. It is very economical ($10,000), electric, compact, safe, and has no extras except for air-conditioning. The windows roll down, and it has a basic radio and windshield wipers. However, the last company president was let go by the board of directors as he failed to provide direction and motivation, which led to lackluster sales.

Instructions: Now, as the new president, you want to develop a mission statement and vision statement with your board of directors. Your classmates will act as your board of directors, and together as a team, you will come up with a marketing-oriented mission statement and a vision statement. (See the unit reading area terminology and the learning activity.) Each “board member” must contribute substantially to this process; just agreeing will not be sufficient. Remember to allow everyone to share ideas. As the new president, you must make a final post before the unit ends, stating the final mission and vision statements after receiving input from your classmates. Share the best elements of all the input and remember to attack the problem, not the person. Good luck!

Share ideas with your company board members and then post your own response to:

Develop and share your team’s mission statement for this company.
Develop and share your team’s vision statement for the company.
Explain how these two statements will contribute to establishing the basis for a more motivated work culture where everyone succeeds together towards a common goal.

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