Please only complete sections 2 (Opportunity) & 3 (Strategy) of the Int’l Business Plan Point Allocation The International Venture Idea to use for this as

INTERNATIONAL BUSINESS PLAN: POINT ALLOCATION

No more than 10 pages (10 slides)

USE POWER-POINT SLIDES WITH NOTES AT BOTTOM OF SLIDES – NO WORD DOC

MINIMUM DESIGNS; READABLE; USE BLACK FONT ON WHITE BACKGROUND

Note:

· Opportunity is at Startup – R&D is done; product/ service is ready for sale; market research is done – show results (proof) to investors .

· Only one CEO (and others from team not to be included in the team) – no more than 30 years old. Can make up background – but points will be deducted if resume unreasonable (make sure that CEO has not managed a company or venture before).

Semester: _______ Plan: ___________________________________________ Team No.: _____

SECTION (PARAGRAPH) HEADINGS):

1. Elevator Pitch (TO INVESTORS, NOT CONSUMERS – ADD SIZZLE): ___/1

2. Opportunity (Product and Trends & comparison with competitors) ___/5

3. Strategy (Market; Industry) _/5

4. Take-Off (Launch; Price; Speed) __/4

5. Proof: Primary and real research to show viability ___/4

Primary research: Your surveys (who, what, etc.); Real research: your test results; conditional contracts, etc.

6. Skills (What is your background – education; training; experience – to launch __/5

TOTAL: ____/24

Focus should be on evaluating the opportunity based on long-term competitive advantage, potential for strategic differentiation, attractiveness of markets, risks and harvest potential. And offer proof assuming that you have been working on this project for the last 3 months to prove the venture.

The International Business Plan should be a power point presentation with notes (include resumes, detailed projections, market research questionnaire, etc. in the appendix) that will constitute the group's final written report. (Note that the credibility of budgets and projections depends on the clarity of the business concept, and the thoroughness and believability of the information and decisions that underlie the analysis.) The Plan should be in PowerPoint format and enhanced with notes at the bottom of the slides to provide the backup information needed (No word documents).

Also ensure:

No more than 10 slides

Minimum design – I don’t reward design. I do reward good analysis

Black font on white background

Large enough to be readable

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