Apply theoretical frameworks and practical insights of the Transformational Change Management course to a real-world organisation of their choice. fi
1500 words
Apply theoretical frameworks and practical insights of the Transformational Change Management course to a real-world organisation of their choice.
files below with all instructions
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Assessment Brief – Final |
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Academic year 2024/25, FALL |
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Course |
BCOBM312 Transformational Change Management (5 ECTS) |
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Lecturer |
Dr. Angelos Vouldis – Omar Sakkjiha – Christanna Brodbar – Miguel Martins |
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Assessment Brief – Final |
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Academic year 2024/25, FALL |
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Course |
BCOBM312 Transformational Change Management (5 ECTS) |
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Lecturer |
Dr. Angelos Vouldis – Omar Sakkjiha – Christanna Brodbar – Miguel Martins |
INSTRUCTIONS
This assignment is an opportunity to critically analyse and propose strategies for transformational change management within a real-world organisation. You are expected to apply theoretical frameworks and practical insights from the course to create a comprehensive and analytical report. The following instructions will guide you through each component of the assignment:
Part 1: Organisational Analysis 1. Organisation Selection
Introduction: Begin by selecting an organisation that has undergone or is currently undergoing significant transformational changes. This could be due to technological advancements, market shifts, mergers, or other major factors.
Description: Provide a concise introduction to the chosen organisation, including:
Industry: Specify the industry in which the organisation operates.
Size: Discuss the scale of the organisation in terms of employees, revenue, and market reach.
Market Position: Describe the organisation's position within its industry, including market share, key competitors, and overall strategic direction.
2. Current Transformational Practices Analysis of Practices: Critically analyse the organisation’s current change management practices by addressing the following aspects:
Technological Changes: Evaluate how the organisation manages the adoption and integration of new technologies. Consider the frameworks discussed in the course, such as digital transformation strategies and the implementation of advanced technologies.
Cultural Shifts: Examine how the organisation handles cultural changes, including shifts in organisational values, leadership styles, and employee engagement. Reference relevant cultural change theories and models. Employee Resistance: Analyse the organisation’s approach to managing resistance to change. Consider both formal strategies (e.g., training programmes, communication plans) and informal mechanisms (e.g., leadership influence, team dynamics).
Critical Engagement: Engage with theoretical concepts from the course, such as Kotter’s 8-Step Change Model, Lewin’s Change Management Theory, or the McKinsey 7-S Framework. Discuss how these theories are reflected in the organisation’s current practices.
3. Challenges and Outcomes
Identification of Challenges: Identify and critically discuss the major challenges the organisation has faced during its transformation process. These could include technological disruptions, cultural resistance, or leadership challenges.
Assessment of Outcomes: Assess the outcomes of the organisation’s current change management practices. Focus on their effectiveness in terms of:
Organisational Efficiency: How have the changes impacted overall efficiency and productivity?
Employee Adaptation: How well have employees adapted to the changes? Consider engagement, satisfaction, and turnover rates.
Market Competitiveness: Has the transformation enhanced the organisation’s competitiveness within its industry?
Part 2: Strategic Proposal for Transformation 1. Innovation and Technology
Proposals for Innovation: Suggest innovative strategies for leveraging technology to enhance the organisation’s transformational practices. Consider areas such as:
Digital Transformation: Propose how the organisation can further integrate digital technologies, such as AI, automation, or data analytics, to support its transformation efforts.
Technology Roll-Outs: Recommend best practices for implementing new technologies, ensuring minimal disruption and maximum adoption.
2. Overcoming Resistance
Strategies to Mitigate Resistance: Develop strategies to manage and mitigate resistance to change. Incorporate concepts from the course, such as:
Communication and Engagement: Propose methods to improve communication and engagement throughout the transformation process, ensuring that employees understand and support the changes. Training and Development: Suggest training programmes to enhance employees’ skills and reduce resistance, focusing on building media literacy and data competency as discussed in the course units.
Cultural Alignment: Recommend ways to align the organisational culture with the proposed changes, drawing on insights from cultural change theories.
3. Implementation Roadmap
Detailed Action Plan: Provide a comprehensive action plan for implementing the proposed strategies. This should include:
Timelines: Outline key phases of the implementation process, with specific timelines for each phase.
Milestones: Identify critical milestones that will indicate progress and success in the implementation.
Stakeholder Roles: Define the roles and responsibilities of key stakeholders involved in the transformation.
Resource Allocation: Detail the resources required, including budget, personnel, and technology, to successfully implement the strategies.
Final Considerations
Critical Thinking: Your analysis and proposals should demonstrate critical thinking, integrating theoretical knowledge with practical application.
Evidence-Based Arguments: Support your analysis with evidence from academic sources, case studies, and real-world examples.
Clarity and Structure: Ensure that your report is well-organised, with clear headings, logical flow, and precise language.
Referencing: Use the appropriate referencing style (e.g., Harvard, APA) as specified by your course guidelines. Ensure all sources are properly cited.
FORMAT
Written assignment
Your submission must meet the following formatting requirements:
· Number of files for submission: 1
· Required file format for main submission: PDF
Other details:
· Font: Arial
· Font size: 11
· Spacing: 1,5
· Number of words: 1.500
All refencing and citations require Harvard referencing style.
LEARNING OUTCOMES
1. Critically review the necessary conditions for successful business transformation.
2. Construct a clear idea of the interconnectedness between technology, society, and emerging business styles.
5. Formulate deeper insight regarding the inevitability of experiencing some level of resistance to change with respect to certain employees as well as employers.
Go to the next page to see the assessment criteria.
ASSESSMENT CRITERIA
Discussion Forum
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Learning Descriptors |
Fail Below 70% |
Fair |
Good 80-89% |
Exceptional 90-100% |
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Content knowledge
40% |
Discussion does not promote basic use of content. Posts do not demonstrate participants’ adequate understanding of content knowledge. Examples do not depict understanding of concepts and are unclear and inaccurate. |
Discussion promotes use of content that lacks coherence. Posts demonstrate limited understanding of content knowledge. This is evidenced with little or no use of concepts and terminology across posts/threads. Examples are correct with few details. |
Discussion promotes uncertain or misguided use of concepts. Posts demonstrate participants have not fully grasped content knowledge. This is evidenced with only some use of concepts and terminology across posts/threads. Examples are correct with some details.
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Discussion promotes basic use of content. Posts demonstrate participants’ adequate understanding of content knowledge. This is evidenced by use of concepts and terminology across some posts/threads. Examples depict understanding of concepts and are clear and accurate. |
Discussion promotes sophisticated use of content. Posts demonstrate participants’ mastery of content knowledge. This is evidenced by extensive use of concepts and terminology across most or all posts/threads. Examples depict understanding of concepts and are clear and accurate. Posts engage concepts critically.
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Connection
10% |
Posts do not connect to the assignment/previous posts by not addressing of its components. Relevant course topics are not mentioned with connections to course material or topics learned with some details/elaboration. Posts do not draw links between course content and participants’ own professional practice, with no elaboration. |
Posts make only minimal reference to the assignment/previous posts and address hardly any components of the assignment/previous post. Relevant course topics are mentioned with very limited connections to course material or topics learned, or with minimal details or elaboration. Participants’ professional practice is not mentioned.
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Posts do not connect to the assignment/previous posts and address few components of the assignment/previous post. Relevant course topics are mentioned with very few connections to course material or topics learned, or with no details or elaboration. The participants rarely or never mention their own professional practice. |
Posts connect to the assignment/previous posts by addressing some of its components. Relevant course topics are mentioned with connections to course material or topics learned with some details/elaboration. Posts draw links between course content and participants’ own professional practice, with some elaboration still needed. |
Posts connect to the assignment/previous posts by addressing most or all its components and linking them to course material or topics learned. Posts draw insightful links between course content and professional practice, with a detailed explanation of participants’ own professional practice. |
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Collaboration
20% |
Posts do not point to areas of agreement or disagreement and do not ask clarification questions about previous posts. |
Little attempt is made to respond to previous comments and/or discussion questions. |
Posts are disjointed.
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Posts mostly point to areas of agreement or disagreement and asking clarification questions about previous posts. |
Discussion across the posts serves to build new ideas or stimulate further insight. |
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Timeliness |
Participants do not show any |
Participants show no initiative by |
Participants show little initiative by |
Participants show some initiative by posting |
Participants show a lot of initiative by posting |
Participation in all assessment activities stated in this document is required. The minimum pass grade for the course is 70. Due dates and times are always in Geneva time.
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20% |
initiative by not posting replies or comments within one week. Participants do not invite responses from classmates. Discussion does not end by a deadline. |
posting replies or comments after more than one week. Participants suggest no ideas that encourage responses. Discussion among participants is very limited.
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posting replies or comments after more than one week. Participants suggest few ideas that encourage responses. Discussion among participants begins late or not at all (e.g. instructor must prompt them when the module is over). |
replies or comments within one week. Participants invite responses from classmates. Discussion ends by a deadline. |
replies or comments within days. Participants invite peer responses and engage in meaningful interaction in the discussions. Discussion ends by a deadline (e.g. end of that module).
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Conventions
10% |
Overall, participants do not follow online conventions, lack courtesy towards fellow participants by being disrespectful, impolite and adopt a negative tone in posts. Participants fail to acknowledge previous posts. |
Overall, participants sometimes follow online conventions and at times lack courtesy towards fellow participants, make curt responses or use an overly critical tone in posts. Participants often do not acknowledge previous posts. |
Overall, participants do not always follow online conventions and occasionally do not extend courtesy towards fellow participants, make curt responses or use a slightly critical tone in posts. Participants sometimes do not acknowledge previous posts. |
Overall, participants follow online conventions, extend courtesy towards fellow participants by being respectful, polite and adopting a positive tone in posts. |
Overall, participants follow online conventions, extend courtesy towards fellow participants by being respectful, polite and adopting a positive tone in posts. Participants compliment and provide constructive feedback to previous posts. |
Written assignment
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Learning Descriptors |
Fail Below 70% |
Fair 70-79% |
Good 80-89% |
Exceptional 90-100% |
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Purpose & Understanding KNOWLEDGE & UNDERSTANDIN G 25% |
Very poor coverage of central purpose, goals, research questions or arguments with little relevant information evident. Virtually no evidence of understanding or focus. |
Minimal understanding of purpose of the study; factual errors evident. Gaps in knowledge and superficial understanding. A few lines of relevant material. |
Reasonable understanding and clearly identifies the purpose, goals, research questions or argument. Reflect partial achievement of learning outcomes. |
A sound grasp of, and clearly identifies, the purpose, goals, research questions or argument. Some wider study beyond the classroom content shown. |
Effectively describes and explains the central purpose, arguments, research questions, or goals of the project; explanation is focused, detailed and compelling. Recognition of alternative forms of evidence beyond that supplied in the classroom. |
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Content |
Content is unclear, inaccurate |
Limited content that does not really support the |
Presents some information that adequately supports the |
Presents clear and appropriate information that adequately supports |
Presents balanced, significant and |
Participation in all assessment activities stated in this document is required. The minimum pass grade for the course is 70. Due dates and times are always in Geneva time.
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KNOWLEDGE & UNDERSTANDIN G 20% |
and/or incomplete. Brief and irrelevant. Descriptive. Only personal views offered. Unsubstantiated and does not support the purpose, argument or goals of the project. Reader gains no insight through the content of the project. |
purpose of the report. Very poor coverage. Displays only rudimentary knowledge of the content area. Reader gains few if any insights |
central purpose, arguments, goals, or research questions of the project. Although parts missing, it demonstrates a level of partially proficient knowledge of the content area. Reader gains some insights. |
the central purpose, arguments, goals or research questions of the project. Demonstrates satisfactory knowledge of the content area. Reader gains proficient insights. |
valid information that clearly and convincingly supports the central purpose, arguments, research questions or goals of the project. Demonstrates indepth and specialised knowledge of the content area. The reader gains important insights |
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Organization COMMUNICATI ON 5% |
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