Managing International Business Operations

Module 7: M7: Managing International Business Operations

Part 1

Explain marketing strategies employed by companies in developing countries.

Describe and evaluate supply chain management and problems that could arise when defects are integrated within the supply chain itself.

Describe the basic kinds of product policies and decisions made in

international business.

Explain pricing strategies in multinational corporations.

Describe and evaluate the importance of quality for international firms.

Reading

Module 7:

Learning Materials & Additional Resources

Griffin, R.W. & Pustay, M.W. (2020). International

business: A managerial perspective (9th ed.)

Pearson. ISBN: 9780134898919. Read Chapters

16 & 17.

Additional Resources

N/A – or add the Additional Resources

Discussion

Module 7:

Discussion Question 1

What are some of the fundamental issues that must be addressed in international advertising, and why?

DQ1 UMBO – 4

DQ1 PLG – 1, 3

DQ1 CLO – 4

Please, your answers will be in APA format. Be sure to include properly formatted references and in-text citations in all assignments. “In your own words” means to paraphrase (use references).500+words. please use 5 or more references not older than 5 years

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