Managing International Business Part 1
Module 5: M5: Managing International Business Part 1
Understand the deregulation of the telecommunications market, by example.
Describe and evaluate how strategic moves and selection of entry modes can increase competitiveness.
List and explain potential benefits and problems of organizations working in
joint ventures.
List and evaluate advantages and disadvantages of acquisition.
Explain the differences between joint ventures and marketing alliances.
Reading
Module 5:
Learning Materials & Additional Resources
Griffin, R.W. & Pustay, M.W. (2020). International
business: A managerial perspective (9th ed.)
Pearson. ISBN: 9780134898919. Read Chapters
11, 12, & 13.
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