Writing business
1
Case Analysis #4 – The Boeing Company (BA) – Case Executive Summary.
The prompt questions for this case are:
1. What process have you used to to analyze the case company and its current issue/s?
2. What is/are the company’s key problem/s or challenge/s?
3. Identify any governance issues that exist for the company and comment on any insights.
4. Make your recommendation/s as to how the company should address the key problem/s or challenge/s facing it.
Ensure that your Executive Summary is professionally prepared and presented.
2- Podcasts Critical Analysis –
Strategic Insights
You are asked to listen to six podcasts based on company founder/owner interviews with the podcast series “How I Built This” with the interviewer Guy Raz. The purpose of the podcasts is to have you begin to understand how companies have been built over time and to give you insight into the personality-types, strategies and processes that built these companies.
The links for the assigned podcasts are listed below and are also listed in the Syllabus. You will need an Apple iTunes account to access the podcasts (this is free). The number references to the podcasts may not be exact since as a new podcast is added, the existing reference number will automatically increase by one. So as the semester progresses the location number contained for a particular podcast is likely to be slightly higher than the one contained in the syllabus.
Podcast #1 – MGA Entertainment: Isaac Larian w/ Guy Raz, Mar. 24, 2024 – 1 hr. 14 mins.
https://podcasts.apple.com/us/podcast/mga-entertai…
Podcast #2 – Sir Kensington’s: Scott Norton and Mark Ramadan w/ Guy Raz, Oct. 23, 2023 – 1 hr. 35 mins.
https://podcasts.apple.com/us/podcast/sir-kensingt…
Podcast #3 – Freshpet: Scott Morris w/ GuyRaz, Oct. 9, 2023 – 1 hr. 10 mins.
https://podcasts.apple.com/us/podcast/freshpet-sco…
Podcast #4 – Dutch Bros. Coffee: Travis Boersma w/ Guy Raz, Jun. 26, 2023 – 1 hr. 17 mins.
https://podcasts.apple.com/us/podcast/dutch-bros-c…
Podcast #5 – Real Estate Mogul – Barbara Corcoran w/ Guy Raz, Apl. 7, 2017 – 51 mins.
https://podcasts.apple.com/us/podcast/real-estate-…
The requirement for the “Podcasts Critical Analysis – Strategy Insights” is to prepare up to a two-page review of the podcasts as a whole (so, NOT of each) giving your insights as to how the business builders achieved success by answering the following questions:
What similarities (if any) exist in the backgrounds of these five business builders from the “How I Built This” podcasts from before they started their entrepreneurial journeys? Provide detail from the podcasts.
What similarities in strategic growth strategies (if any) exist among the growth strategies of the business builders from “How I Built This” podcasts? Provide detail from the podcasts.
What differences in strategic growth strategies (if any) exist between the growth strategies of the business builders from the “How I Built This” podcasts? Provide detail from the podcasts.
As a potential early-stage angel investor (you have the money), and from listening to the “How I Built This” podcasts, what criteria would you now use for critically assessing the potential of any business start-up that you were invited to invest in?
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