General Instructions – PLEASE READ THEM CAREFULLY

General Instructions – PLEASE READ THEM CAREFULLY

The Assignment must be submitted on Blackboard (WORD format only) via allocated folder.

Students are advised to make their work clear and well presented, marks may be reduced for poor presentation. This includes filling your information on the cover page.

Students must mention question number clearly in their answer.

Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions.

All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism)

Students need to select a globally recognized company and provide a brief introduction to the company. They should then explore how the company uses legal protections like patents, copyrights, trademarks, and service marks to safeguard its intellectual property. (10 Marks)

Company name is “Apple”

Instructions:

1. Provide a brief introduction to the company, including its history, industry, and key products or services. (200 words)

2. Explain what intellectual property is and why it’s crucial for businesses, especially for the company you’ve selected. (200 words)

3. Investigate and describe the patents held by the company. Discuss the types of innovations or products that are patented and how these patents protect the company’s intellectual property. (350 words)

4. Examine the copyrighted materials associated with the company. This can include written content, creative works, or software. Explain how copyrights protect the company’s intellectual property. (350 words)

5. Identify the trademarks and service marks used by the company for branding. Explain the significance of these marks and how they contribute to the company’s brand recognition and protection. (350 words)

6. Discuss any challenges the company may face in protecting its intellectual property and how it enforces its rights. This could include examples of legal actions taken by the company to defend its IP. (200 words)

7. Summarize the key findings of your research, emphasizing the importance of intellectual property protection for the company you’ve chosen. (200 words)

Directions:

All students are encouraged to use their own words.

Write a three-part essay (i.e., an essay that includes an introduction paragraph, the essay’s body, and a conclusion paragraph).

Use Saudi Electronic University academic writing standards and APA style guidelines.

Use proper referencing (APA style) to reference, other styles will not be accepted.

Support your submission with course material concepts, principles, and theories from the textbook and at least two scholarly, peer-reviewed journal articles unless the assignment calls for more.

It is strongly encouraged that you submit all assignments into the safe assignment Originality Check prior to submitting it to your instructor for grading and review the grading rubric to understand how you will be graded for this assignment.