Review the rubric to make sure you understand the criteria for earning your grade.

Review the rubric to make sure you understand the criteria for earning your grade.

Study Rabianski’s (2003) article Primary and Secondary Data: Concepts, Concerns, Errors, and Issues(new tab).

This article will familiarize you with the tradeoffs of primary versus secondary data. It also considers the issues around primary and secondary data from an interesting business perspective: The appraisal of real estate!

Study the example ADP(PDF document) provided, paying particular attention to Section 4.

This is a draft ADP from an actual recent graduate from the DBA program! Names have been removed, but the document is shared with permission for this class.

Write a short paper, 350-500 words in length, analyzing the example ADP. In your essay, respond to the following questions:

From what scientific paradigm did the DBA student seem to approach the subject?

What types of primary data did this study use? What types of secondary data did it use?

What tradeoffs did the DBA student researcher make in choosing these data collection techniques? What were the benefits? What were the costs and risks?

What do you think of the choice of data collection technique? Is it justified? Why or why not?

Your paper should be properly formatted per APA guidelines. Robustly support your points with appropriate sources. Cite these sources and provide a correctly formatted reference list.