What are the global implications for the product or service you are marketing? What are the global implications of your marketing strategy and recommendations? You should consider whether
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What are the global implications for the product or service you are marketing? What are the global implications of your marketing strategy and recommendations?
You should consider whether there are any global factors related to the marketing environment in which you operate, your targeting and segmentation strategy, and any aspect of the marketing mix: product, price, place (distribution), promotion.
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