Now for the fun part! Design an intervention that addresses the BEHAVIOR CHANGE you need to address your problem.

Now for the fun part! Design an intervention that addresses the BEHAVIOR CHANGE you need to address your problem.

Make sure to address the population you want and that the intervention is focused to them.

You MUST use the data you collected! You MUST address the determinants you found. For example, if you learned your problem is more common in urban women, make sure your campaign is focused to them.

DO NOT have an intervention that is huge, has multiple parts or is changing an entire law. Do not do a big health fair, they are not targeted. A simple class. A simple advertising or awareness campaign. A simple community screening program. A simple fitness group. A simple way to persuade the community to vote for your policy. Include what the incentive is for people to come.

Here is some help:

1.Think about education alone programs. Does anyone really listen to just education? I could tell you all to go for a run tomorrow because it is good for you and most of you wont, right? How are you getting these people to even log on to or attend these educational programs? We learned so much this week on motivation and culture so put it in your work. Do not just do a class or an app. Those already exist. Incentivize and MOTIVATE your people!!

This is an image a chalkboard that says “Be Creative”

2 You cant have interventions just to improve MEDICAL care or give free medical care. Public health is the disaster that does not happen! We want to stop behaviors, we want to change behaviors, not treat disease. We must motivate.

3. Consider SDoH of your populations-use Cultural Humility!!. Low SDoH populations may not log into the web to search a topic. They may not use social media. We have to capture and engage our audience a little more where they live, work and play. If you have an ethnic group or race, think of how you can use their patterns and culture to impact change. Low SES women? How about ads and links in WIC payments pages with a lottery to win a box of diapers? Is your group children? Kids need FUN! Have some incentive in there!

4.Do not pitch lots of ideas. I’d rather see one well coordinated idea. How about getting an egg company (or a place like McDonalds) to team up with a helmet company to do head trauma awareness and give discounts on helmets as incentive? Keep it simple. Fitness? How about a fun run? Obestity? Dont do a class on healthy food. That is boring. Have cooking classes and giveaway food at the end!

5. Motivate!!!! Make your interventions to one that would motivate YOU or your family. Convincing kids to stay in school with a lecture-BORING. Making a fun poster that shows how much more money you make with every year of school is more likely to motivate a teen than a lecture. Motivation can be free- it can just be empowering.

6. Your program MUST consider your determinants and target a population that you are focusing on. The key here is ALL research should all relate! Don’t tell me the problem is urban, black males and have a class. It Won’t be effective and they wont go (this is true for any race teen!)! Or if it is middle age women with diabetes, don’t have a social media campaign. You MUST show me you are considering what you learned about your problem. Find what may interest your Population. Meet them where they live, work and play.

INSTRUCTIONS

This week we will have 2 more slides.

ASSIGNMENT

Read these instructions, review the template and use my example to guide your work!

10-Intervention Statement and Description (Plan Step) 10 pts Tell me what your intervention is. Use the red cues on the slides to help. You must have an incentive.

10-Determinant Integration and Rationale (Plan Step) 10 pts You did research to tell you WHO your problem happens to. Show me how you will use this information in your program. For example, if your program is for older men, how will you engage them? Find your population where they live work and play!

Step 4: Intervention

Criteria Ratings Pts

This criterion is linked to a Learning OutcomeIntervention DescriptionClear and focused program for a specified population (5)

Clear incentive (3) Creative engagement of your population (2)

10 pts

This criterion is linked to a Learning OutcomeDeterminant IntegrationFocused Determinants (6) Is the program fitting for at least 2 noted determinants?

Is the project feasible? (4)

10 pts

Total Points: 20

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