Management Question
Midterm Project: Business Case Deliverable Project DIRECTIONS: Overview: Today’s business world is constantly in a state of “continual improvement”. As an ITM specialist, you need to see where companies can use technology to enhance their businesses. This is a skill that is greatly valued by companies today – to have an employee that can see an issue or opportunity and be able to help a company capitalize on it. Identify a strategic issue in a real company or organization. Thus, the midterm project for this class consists of developing a business case for an idea you have to improve a business. The idea must be scalable to the course timing (which is 8 weeks). Thus, all topics for this deliverable must be approved by the professor in advance of delivering a finished product. Your idea is yours to develop but it MUST have an IT solution to a problem you see in the work-world. Discussion on ideas will be held in class or as discussions (oneon-one) with the instructor but you should be thinking about your topic from the first day of class. IT Governance: Because you are in ITM, you will need to add in a technology governance model. There are many out there but REQUIRED for this project is to have the following 5 items showing how you plan to govern your IT solution: Resources: There are many resources that can be helpful to use, including talking to the professor. For this class, there is a LIBRARY GUIDE that has been developed which has information on business cases. There are several You-Tubes and books that might be of help by simply “googling” business case analysis. Another good place to look at is a show called “Shark Tank” which shows business case pitches consistently. This is a good place to learn about “story telling” techniques that work well in reality. There are many databases within the school library that can provide you historical and current data to assist you in this project. In addition, the GGU Business Librarian is an outstanding source as well. All of these resources should be sought and potentially used in the development of your paper and presentation. Syllabus Instructions: Development of a Business Case for a selected product. The project outcome will be a detailed Business Case including sections on identifying business drivers, defining the scope of the business case, preparing an Executive Summary which includes financials, scorecards, and risk analysis and lastly, preparing and arguing key assumptions, value analysis, “5-Pillar Model”, and next actions. The student will present their Business Case in the form of a formal presentation of no more than 20 minutes with 10 minutes for questions. In addition, the student will submit a written Business Case that details the formal presentation which will be no more than 10-15 typed pages excluding attachments and bibliography; font at 10-11; spacing at 1.5; margins- normal. This presentation and PPT/paper will be due on the eighth session of the class. ITM 395: Midterm Project Directions: Business Case Deliverable pg. 1 Table of Contents Format (this table of Contents is a process and serves as a logic check on your work. All bold items MUST BE in your paper/table of contents as these are critical sections in this type of paper. You can add more sections but can NOT remove sections.) Cover Page Preface Table of Contents Sections: I. Executive Summary (should be no more than 1-2 pages) A. Brief overview of the issue you are trying to solve (your business drivers that trigger this business case – i.e. low revenues, merging departments…) B. Recommendations 1. Technology Map (what is your recommendation and how will it work?) C. Summary of Value Results 1. Tangible factors 2. Intangible Factors 3. Risk Analysis 4. Sensitivity Analysis D. Next Actions – in summary format II. Introduction A. Business Drivers triggering this business case B. Scope of Business Case Analysis 1. Purpose of this Business Case 2. Options Evaluated (remember to look at 2-3 options but then discard all but the one you are going to recommend) 3. Business Case Analysis Process and Resources III. Analysis A. Key Assumptions of Analysis B. Analysis of the 5 Pillars C. Value Analysis Results 1. Top Benefits 2. Risk Analysis 3. Sensitivity Analysis D. Financial Analysis (estimated cost – note Payback analysis can be done here or in B above) E. IT Governance Plan – Compliance and Regulations Impact Analysis IV. Next Actions – in detail A. Your conclusion (restated) B. Next steps (such as approval to continue to research; move to a project; obtain funding… These should be the next 1-5 critical steps that need to be taking and why they need to be taken…and should end with “do we have your approval for the next steps to proceed?” Your goal is to get to “YES” here.) Bibliography (at least10 sites) Appendices Appendix A-1: Papers, articles, readings that contribute to this business case Appendix A-2: Business Case analysis process used and other detail documentation needed to for “proof points” ITM 395: Midterm Project Directions: Business Case Deliverable pg. 2 ITM 395: Midterm Project Directions: Business Case Deliverable pg. 3
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