Digital Marketing Campaign of Diageo
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Introduction
Integrated Digital Marketing Campaign of Diageo (Promotional Mix)
Advertising (How Diageo can use this to promote their product)
Sales Promotion (How Diageo can use this to promote their product)
Social media marketing (How Diageo can use this to promote their product)
Sponsorships (How Diageo can use this to promote their product)
Public relations (PR) (How Diageo can use this to promote their product)
Conclusion
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