prewriting case study

You’ll be reviewing case details, based on a realistic hotel overbooking scenario. Pretend that you are the hotel manager, and you have just finished reading about the fiasco with Mr. Ward described at the following link: The Colonnade Scenario. Make sure to view the video that documents the controversial event as well as the assignment information included there. Consider the following points, and then use the headings below to compose your thoughts in written form before eventually responding to the email message (I am the main audience for part 1, although if you were responding to this case in real life, you would also be the audience, since you’d be using these notes to write a more formal message later). This Prewriting will help prepare you to write the actual email response to Mr. Ward, which is Part 2 of the Final Project. Audience: What are characteristics of the audience you are addressing? Are there secondary audiences (for example, various forms of social media) that Mr. Ward could address in the future, maybe even forwarding parts of your response to these media? If so, what do you need to keep in mind as you address this sensitive audience? Purpose: What exactly are you trying to accomplish through your email to Mr. Ward? Make sure to address your own concerns about upholding your hotel’s policies as well as your desires to consider ways to encourage Mr. Ward to return or to post another TripAdvisor response. Ethos: What will your persona be like as you respond to Mr. Ward? You might be inclined to respond somewhat defensively, but what type of persona would preserve your credibility and also be persuasive to Mr. Ward? Pathos: How can you demonstrate that you sympathize with Mr. Ward’s experience with his family? Logos: What seems like a logical response for your hotel to extend to Mr. Ward, as well as a response that you feel Mr. Ward would feel likely to accept positively? Also, how should you organize your email to him? Should you begin with a summary of the negative events, or would a more positive beginning be more appropriate? https://www.amynewman.com/colonnade-hotel