Target Market Analysis Nike Run Club App X Animoca Brands Discussion
Our ideas: Nike Run Club App x Animoca Brands
- Clarify the problem
Identify client problems, including current market gap/ challenge or the market opportunity
Back up with real-life examples - Your Solution
*Solutions must be innovative, feasible, profitable, and scalable
Our solutions include:
1. Metaverse for the Nike running app
2. Nike shoes NFT
The users can collect Nike NFT collection in the app to show it off and the character in the metaverse can wear the limited edition NFT shoes.
3. Creating Nike coins (cryptocurrency)
Target Market
Market size: How many people are in each segment?
Summarise their characteristics
Market share: How many do you plan to tap in for the first 1-3 year plan?
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