HTM320 Colorado State University Mod 4 Hilton Hotel Conference Plan Paper

OPTION #2: PLAN PROGRAM

Create a program plan with components and elements for an existing or fictitious company that will be holding an event for 200.

The event will be over two days and include meals and entertainment. Be sure to include the following in your paper:

Pre-event research

Legal aspects for the event

Event program

Integration of additional marketing activities within the event.

Your paper should be three to four pages in length (excluding cover page and at least three supporting references) and formatted according to the CSU-Global Guide to Writing and APA (Links to an external site.). Be sure to discuss and reference concepts taken from the assigned textbook reading and relevant research. You must include a minimum of three credible, academic or professional references. Review the grading rubric to see how you will be graded for this assignment.

Be sure to check out the Hospitality Tourism Management guide in the CSU-Global Library (Links to an external site.). Here you can:

Locate a variety of information sources that deal with hospitality, tourism, and management.

Gather industry information specific to different aspects of hospitality or tourism.

Locate writing and citing help.