6-1 Activity: Human-Centered Design in Graphic Design

12324Scenario
You are a graphic designer for a magazine. A bank wants to advertise their services for senior citizens in your magazine. The U.S. Census Bureau has reported that senior citizens may represent one in five residents by the year 2030. As the number of senior citizens grows in the United States, they will use their considerable purchasing power in broader ways. Companies trying to tap this market will need to build communication materials considering the needs and preferences of the demographic. For the next issue of the magazine, you must review the advertisement draft for the bank and suggest improvement ideas.

Review the attached reference materials:
The Typekit Blog _ Type study_ Typographic hierarchy.pdf
Typographic Hierarchy – Fonts.com _ Fonts.com.pdf
Human-Centered Typography.pdf
GRA 280 Module Six Color Psychology in Graphic Design Text-Only Versions.docx
GRA 280 Transcript for Best Way to Understand Hierarchy in Graphic Design (CC).docx

Using the Module Six Activity Design Brief, complete the attached GRA 280 Module Six Activity Template

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