To prepare for the Week 6 Assessment, you will complete an organizational change chart, like you did in Week 1, only this time for a well-known multi-national corporation.
Choose an organization such as Samsung, Starbucks, Ford Motor Company, or Waste Management that implemented a major change. For example, a sustainability initiative at Starbucks or Apple making FaceTime available to non-Apple users.
Analyze the organization’s change process based on Kotter’s 8 Steps to Leading Change using the Organizational Change Chart. Make sure to complete a new analysis, do not copy any information from a previous week.
Include responses to the following questions at the bottom of your analysis:
Do you think this was a positive organizational change? Why or why not?
What strategies and tactics would you think would create positive organizational change?
What strategies and tactics might have worked better?
Select an organization that needed a change to its culture as you complete the organizational change information chart.
For each type of information listed in the first column, include details about the organization in the second column.
Indicate your suggested actions for improvement in the third column.
Type Details Suggested Actions for Improvement
Vision Insert the organization’s vision.
Mission Insert the organization’s mission.
Purpose Insert the organization’s purpose.
Values Insert a list of the organization’s values.
Diversity and Equity Insert the types of the diversity and equity observed in the organization.
Inclusion Insert examples of overall involvement of diverse groups inclusion in decision-making and process change.
Goal Identify the goal set for organizational change.
Strategy Identify the implementation strategies followed to implement the organizational change.
Communication Identify the communication methods used to communicate organizational change and the change progress.
Considering the same organizational culture and change goal, rate your agreement from 1 to 5 in the second column with the statement in the first column. Use the following scale:
1. Strongly disagree
2. Somewhat disagree
3. Neither agree nor disagree
4. Somewhat agree
5. Strongly agree
Statement Rating (1 – 5)
Employees know the organization’s vision.
Employees know the organization’s mission.
Employees know the organization’s purpose.
Employees know the organization’s values.
Overall, the organization is diverse and equitable.
Diverse groups are included in decision making and processes for change.
The change goal was successfully met.
The implementation strategies were effective.
The organization’s communication about the change was effective.
Kotter’s 8-Steps to Change
Consider the goal for organizational change that you identified and the existing organizational culture.
For each of Kotter’s 8-Steps to Change listed in the first column, rate whether you observed that step during the implementation process in the second column. Use the following scale to rate your observation:
1. Never observed
2. Rarely observed
3. Sometimes observed
4. Often observed
Identify actions you suggest for improvement in the third column.
Step Name Rating (1 – 4) Suggested Actions for Improvement
Step 1: Create Urgency.
Step 2: Form a Powerful Coalition.
Step 3: Create a Vision for Change.
Step 4: Communicate the Vision.
Step 5: Remove Obstacles.
Step 6: Create Short-Term Wins.
Step 7: Build on the Change.
Step 8: Anchor the Changes in Corporate Culture.
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