Create?a 10- to 15-slide presentation for key stakeholders to solicit their approval of your strategic plan. Address the following in your presentation: An introduction with
Content
- Throughout this course, you have used different analysis strategies to determine best practices for developing your business plan. It’s time to develop a strategic plan to help you determine where your business is now, where you want to take it, and how you will get there. Your strategic plan will help you implement and manage the strategic direction of your company. Additionally, you will communicate the direction of your company to stakeholders.
Develop a strategic plan for the company you have used throughout this course and share it with stakeholders.
Create a 10- to 15-slide presentation for key stakeholders to solicit their approval of your strategic plan. Address the following in your presentation:
- An introduction with mission and vision statements
- Core values, ethics, and social responsibility principles
- Analysis of the company:
- Internal environment (e.g. strengths and weaknesses related to resources, trademarks, patents, copyrights, or current processes)
- External environment (e.g. opportunities and threats related to market trends, economic trends, demographics, or regulations)
- An evaluation of the internal and external environment’s impact on achieving the company strategy
- Create a strategic objective for the company.
- Create short- and long-term goals for achieving the company’s strategic plan.
- Determine methods for collecting data and measuring the success of the strategic plan.
- Include APA-formatted in-text citations and a reference page.
Cite at least 3 peer-reviewed documents. Note: You may include your textbook as 1 of the sources.
Submit your assignment.
Resources
- Center for Writing Excellence
- Reference and Citation Generator
- Grammar Assistance
- Rubric:
Final Project Slide Content:
The final project includes all the elements of the previous parts of the strategic plan assignments.
The final project includes a table of contents.
The final project includes an executive summary (350-700 words).
The final project includes a company background, a mission statement, a vision statement, an environmental scan & an internal and external environmental analysis. The final project includes a value statement.
The final project includes a strategic recommendation.
The final project includes XXX, Inc.’s Objectives/Actions
The final project includes organizational change management strategies.
The final project includes a risk management plan.
The final project includes a conclusion.
The final project includes references.
TOTAL POINTS = 100 points(I am NOT looking for a paper!!!!!!)
5
Case Study Analysis
Gbenga Adeogun
University of Phoenix
STR/581
Claudia Duranceau
September 19, 2023
TOMS Shoes operates in a dynamic external environment that can significantly impact its ability to realize its vision. Financial impacts, such as alterations in customer spending patterns or international monetary crises, may affect the company's receipts and profitability. Social elements, for instance, moving fashion inclines or customer inclinations, can affect the requirement for their items (Pendergraft, 2021). Additionally, environmental concerns and sustainability issues are increasingly important in the fashion industry, potentially affecting TOMS' reputation and production processes. Regulatory factors, including trade policies and labor laws in the countries where TOMS manufactures its shoes, can also impact its operations. Furthermore, competitive pressures from both traditional and sustainable footwear companies may require TOMS to continually innovate and adapt to remain successful in a competitive marketplace.
TOMS Shoes faces competition from various major competitors in the footwear industry. Some of its significant rivals consist of Nike, Adidas, Skechers, as well as Vans. This business offers a wide array of shoe designs as well as have set up themselves as market leaders (Pendergraft, 2021). While TOMS separates itself with its one-for-one giving version as well as commitment to social responsibility, it still deals with market share as well as consumer commitment versus these reputable rivals.
Several factors affect the growth of TOMS Shoes. One critical factor is consumer awareness and interest in socially responsible and sustainable products. As consumers become more conscious of their purchasing choices, TOMS may benefit from the growing demand for ethical and eco-friendly products (Salum & Coleta, 2018). Additionally, TOMS' ability to expand its product line beyond shoes, such as eyewear and coffee, diversifies its offerings and can contribute to growth. International expansion and partnerships with retail giants like Target have also played a role in TOMS' growth strategy.
Internally, TOMS Shoes must consider factors like efficient supply chain management to ensure timely delivery of products. Maintaining its reputation for corporate social responsibility and transparency is essential, as any deviation from its mission could lead to reputational damage (Pendergraft, 2021). Moreover, innovation in product design and sustainability practices will be crucial for staying competitive and appealing to evolving consumer preferences.
TOMS Shoes has several strengths, including a strong brand identity associated with social impact, a loyal customer base, and a successful one-for-one business model that resonates with consumers. Its commitment to corporate social responsibility and ethical sourcing also enhances its reputation (Salum & Coleta, 2018). However, weaknesses i
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