Why do you think you can create a successful start-up? What traits will you need to be an entrepreneur?

Business Summary

[Write a quick overview of the proposed start-up.]

Business Details

[Write responses to the questions asked using concepts from the class learning materials to inform your answers.]

· Why do you think you can create a successful start-up? What traits will you need to be an entrepreneur?

· What kind of leadership style would you use, and why?

· Describe your product and why you think there is a market for it.

· What legal form do you think best suits your start-up and why?

· What kind of financial document should you provide so that I can evaluate the viability of your start-up?

· What are the characteristics of your target market?

· Explain specific types of marketing the business should pursue.

· What other sources of funding might be available for you, whether or not we invest in your start-up?

· How would you organize your management team, and which of these positions would you prioritize in filling?

· What brand name do you propose for your ice cream, and why did you choose it?

Conclusion

[Write a concluding paragraph or two that emphasizes the reasons why Jose should invest in Anna’s venture.]

References

Be sure to use text references in the memo and link to the references in your reference list.

References (to be used as an example)

Bumstead, D. (2009). The essentials: Sandwiches and sleep. Journals of Famous Loafers, 15(5), 565-582. doi:12.2847/CEDG.39.2.51-71 (sample of a library database peer reviewed article)

Christianson, H. (2004). Obesity in the 2000s. Retrieved from httpd://www.Georgette.coop (sample of Internet source article)

Hansel, G., & Gretel, D. (1973). Candied houses and unfriendly occupants. Thousand Oaks, CA: Fairy Tale Publishing. (sample of a book such as the textbook for this class)

Williams and Lumen Learning. ( n.d.a).  Introduction to Business,  Name of first Chapter used. Adapted by UMUC and available under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.

Williams and Lumen Learning. ( n.d.b).  Introduction to Business,  Name of second Chapter used. Adapted by UMUC and available under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.

Williams and Lumen Learning. ( n.d.c).  Introduction to Business,  Name of third Chapter used. Adapted by UMUC and available under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.