Understanding and Analysis of Financial Statements, Cash Flows, and Taxes

Understanding and Analysis of Financial Statements, Cash Flows, and Taxes

Discussion Question

Financial Analysis

Use the following SEC Edgar website for your research: https://www.sec.gov/edgar/searchedgar/companysearch.html

Companies:

 

– Walmart Inc.

– Pepsi

 

Compare the firms’ profits for the past two years.

Compute the working capital for each firm.

Determine the price-earnings (P/E) ratio.

Calculate the debt-to-equity ratio.

Discuss what each calculation tells you about the firm. Are they a good investment?

Discuss the limitations of this analysis?

Directions:

Discuss the concepts, principles, and theories from your textbook. Cite your textbooks and cite any other sources if appropriate.

Your initial post should address all components of the question with a 500 word limit.

Readings

Required:

Chapter 3: Understanding Financial Statements and Cash Flows in Foundations of Finance

Chapter 4: Evaluating a Firm’s Financial Performance in Foundations of Finance

Pelaez-Verdet, A., & Loscertales-Sanchez, P. (2021). Key ratios for long-term prediction of hotel financial distress and corporate default: Survival analysis for an economic stagnation. Sustainability, 13(3), 1-17.

Recommended:

Chapter 3 PowerPoint Slides

Chapter 4 PowerPoint Slides

Requirements: 500 word limit.

This is a special edition of an established title widely used by colleges and universities throughout the world. Pearson published this exclusive edition for the benefit of students outside the United States and Canada. If you purchased this book within the United States or Canada, you should be aware that it has been imported without the approval of the Publisher or Author.Pearson Global EditionGlobAl edITIonFor these Global editions, the editorial team at Pearson has collaborated with educators across the world to address a wide range of subjects and requirements, equipping students with the best possible learning tools. This Global edition preserves the cutting-edge approach and pedagogy of the original, but also features alterations, customization, and adaptation from the north American version.GlobAl edITIonGlobAl edITIonKeown • Martin • PettyFoundations of FinancenInTh edITIonArthur J. Keown • John D. Martin • J. William PettyFoundations of Finance nInTh edITIonKeown_09_1292155132_Final.indd 129/04/16 7:45 AM

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The Logic and Practice of Financial ManagementNinth EditionGlobal EditionBoston Columbus Indianapolis New York San FranciscoAmsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal TorontoDelhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei TokyoFoundations of FinanceArthur J. KeownVirginia Polytechnic Institute and State UniversityR. B. Pamplin Professor of FinanceJohn D. MartinBaylor UniversityProfessor of FinanceCarr P. Collins Chair in FinanceJ. William PettyBaylor UniversityProfessor of FinanceW. W. Caruth Chair in EntrepreneurshipA01_KEOW5135_09_GE_FM.indd 106/05/16 6:46 PM

The Pearson Series in FinanceBerk/DeMarzoCorporate Finance*Corporate Finance: The Core*Berk/DeMarzo/HarfordFundamentals of Corporate Finance*BrooksFinancial Management: Core Concepts*Copeland/Weston/ShastriFinancial Theory and Corporate PolicyDorfman/CatherIntroduction to Risk Management and InsuranceEakins/McNallyCorporate Finance Online*Eiteman/Stonehill/MoffettMultinational Business Finance*FabozziBond Markets: Analysis and StrategiesFoersterFinancial Management: Concepts and Applications*FrascaPersonal FinanceGitman/ZutterPrinciples of Managerial Finance*Principles of Managerial Finance—Brief Edition*HaugenThe Inefficient Stock Market: What Pays Off and WhyModern Investment TheoryHoldenExcel Modeling in Corporate FinanceExcel Modeling in InvestmentsHughes/MacDonaldInternational Banking: Text and CasesHullFundamentals of Futures and Options MarketsOptions, Futures, and Other DerivativesKeownPersonal Finance: Turning Money into Wealth*Keown/Martin/PettyFoundations of Finance: The Logic and Practice of Financial Management*MaduraPersonal Finance*MarthinsenRisk Takers: Uses and Abuses of Financial DerivativesMcDonaldDerivatives MarketsFundamentals of Derivatives MarketsMishkin/EakinsFinancial Markets and InstitutionsMoffett/Stonehill/EitemanFundamentals of Multinational FinanceNofsingerPsychology of InvestingPennacchiTheory of Asset PricingRejda/McNamaraPrinciples of Risk Management and InsuranceSmart/Gitman/JoehnkFundamentals of Investing*Solnik/McLeaveyGlobal InvestmentsTitman/Keown/MartinFinancial Management: Principles and Applications*Titman/MartinValuation: The Art and Science of Corporate Investment DecisionsWeston/Mitchel/MulherinTakeovers, Restructuring, and Corporate Governance*Denotes MyFinanceLab titles. Log onto www.myfinancelab.com to learn more.A01_KEOW5135_09_GE_FM.indd 206/05/16 6:46 PM

To my parents, from whom I learned the most.Arthur J. KeownTo the Martin women—wife Sally and daughter-in-law Mel, the Martin men —sons Dave and Jess, and the Martin boys—grandsons Luke and Burke.John D. MartinTo Jack Griggs, who has been a most loyal and dedicated friend for over 55 years, always placing my interests above his own, and made life’s journey a lot of fun along the way.J. William PettyA01_KEOW5135_09_GE_FM.indd 306/05/16 6:46 PM

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5Arthur J. Keown is the Department Head and R. B. Pamplin Professor of Finance at Virginia Polytechnic Institute and State University. He received his bachelor’s degree from Ohio Wesleyan University, his M.B.A. from the University of Michigan, and his doctorate from Indiana University. An award-winning teacher, he is a member of the Academy of Teaching Excellence; has received five Certificates of Teaching Excellence at Virginia Tech, the W. E. Wine Award for Teaching Excellence, and the Alumni Teaching Excellence Award; and in 1999 received the Outstanding Faculty Award from the State of Virginia. Professor Keown is widely published in academic journals. His work has appeared in the Journal of Finance, Journal of Financial Economics, Journal of Financial and Quantitative Analysis, Journal of Financial Research, Journal of Banking and Finance, Financial Management, Journal of Portfolio Management, and many others. In addition to Foundations of Finance, two others of his books are widely used in college finance classes all over the country—Basic Financial Management and Personal Finance: Turning Money into Wealth. Professor Keown is a Fellow of the Decision Sciences Institute, was a member of the Board of Directors of the Financial Management Association, and is the head of the finance department at Virginia Tech. In addition, he served as the co-editor of the Journal of Financial Research for 6½ years and as the co-editor of the Financial Management Association’s Survey and Synthesis series for 6 years. He lives with his wife in Blacksburg, Virginia, where he collects original art from Mad Magazine.John D. Martin holds the Carr P. Collins Chair in Finance in the Hankamer School of Business at Baylor University, where he was selected as the outstanding professor in the EMBA program multiple times. Professor Martin joined the Baylor faculty in 1998 after spending 17 years on the faculty of the University of Texas at Austin. Over his career he has published over 50 articles in the leading finance jour-nals, including papers in the Journal of Finance, Journal of Financial Economics, Journal of Financial and Quantitative Analysis, Journal of Monetary Economics, and Management Science. His recent research has spanned issues related to the economics of uncon-ventional energy sources, the hidden cost of venture capital, and the valuation of firms filing Chapter 11. He is also co-author of several books, including Financial Management: Principles and Practice (13th ed., Prentice Hall), Foundations of Finance (9th ed., Prentice Hall), Theory of Finance (Dryden Press), Financial Analysis (3rd ed., McGraw-Hill), Valuation: The Art and Science of Corporate Investment Decisions (3rd ed., Prentice Hall), and Value Based Management with Social Responsibility (2nd ed., Oxford University Press).About the AuthorsA01_KEOW5135_09_GE_FM.indd 506/05/16 6:46 PM

6 Part 4 • Managing Your InvestmentsJ. William Petty, PhD, Baylor University, is Professor of Finance and W. W. Caruth Chair of Entrepreneurship. Dr. Petty teaches entrepreneurial finance at both the undergraduate and graduate levels. He is a University Master Teacher. In 2008, the Acton Foundation for Entrepreneurship Excellence selected him as the National Entrepreneurship Teacher of the Year. His research interests include the financing of entrepreneurial firms and shareholder value-based management. He has served as the co-editor for the Journal of Financial Research and the editor of the Journal of Entrepreneurial Finance. He has published articles in various academic and professional journals, including Journal of Financial and Quantitative Analysis, Financial Management, Journal of Portfolio Management, Journal of Applied Corporate Finance, and Accounting Review. Dr. Petty is co-author of a leading textbook in small business and entrepreneurship, Small Business Management: Launching and Growing Entrepreneurial Ventures. He also co-authored Value-Based Management: Corporate America’s Response to the Shareholder Revolution (2010). He serves on the Board of Directors of a publicly traded oil and gas firm. Finally, he serves on the Board of the Baylor Angel Network, a network of private investors who provide capital to start-ups and early-stage companies.A01_KEOW5135_09_GE_FM.indd 606/05/16 6:46 PM

7Preface 16PArT 1 The Scope and Environment of Financial Management 26 1 An Introduction to the Foundations of Financial Management 26 2 The Financial Markets and Interest Rates 46 3 Understanding Financial Statements and Cash Flows 78 4 Evaluating a Firm’s Financial Performance 130PArT 2 The Valuation of Financial Assets 176 5 The Time Value of Money 176 6 The Meaning and Measurement of Risk and Return 220 7 The Valuation and Characteristics of Bonds 260 8 The Valuation and Characteristics of Stock 292 9 The Cost of Capital 318PArT 3 Investment in Long-Term Assets 350 10 Capital-Budgeting Techniques and Practice 350 11 Cash Flows and Other Topics in Capital Budgeting 392PArT 4 Capital Structure and Dividend Policy 430 12 Determining the Financing Mix 430 13 Dividend Policy and Internal Financing 468PArT 5 Working-Capital Management and International Business Finance 490 14 Short-Term Financial Planning 490 15 Working-Capital Management 510 16 International Business Finance 538 Web 17 Cash, Receivables, and Inventory Management Available online at www.myfinancelab.com Web Appendix A Using a Calculator Available online at www.myfinancelab.com Glossary 560 Indexes 569Brief ContentsA01_KEOW5135_09_GE_FM.indd 706/05/16 6:46 PM

8ContentsPreface 16PArT 1 The Scope and Environment of Financial Management 26 1 An Introduction to the Foundations of Financial Management 26The Goal of the Firm 27Five Principles That Form the Foundations of Finance 28Principle 1: Cash Flow Is What Matters 28Principle 2: Money Has a Time Value 29Principle 3: Risk Requires a Reward 29Principle 4: Market Prices Are Generally Right 30Principle 5: Conflicts of Interest Cause Agency Problems 32The Global Financial Crisis 33Avoiding Financial Crisis—Back to the Principles 34The Essential Elements of Ethics and Trust 35The Role of Finance in Business 36Why Study Finance? 36The Role of the Financial Manager 37The Legal Forms of Business Organization 38Sole Proprietorships 38Partnerships 38Corporations 39Organizational Form and Taxes: The Double Taxation on Dividends 39S-Corporations and Limited Liability Companies (LLCs) 40Which Organizational Form Should Be Chosen? 40Finance and the Multinational Firm: The New Role 41Chapter Summaries 42 • Review Questions 44 • Mini Case 45 2 The Financial Markets and Interest Rates 46Financing of Business: The Movement of Funds Through the Economy 48Public Offerings Versus Private Placements 49Primary Markets Versus Secondary Markets 50The Money Market Versus the Capital Market 51Spot Markets Versus Futures Markets 51Stock Exchanges: Organized Security Exchanges Versus Over-the-Counter Markets, a Blurring Difference 51Selling Securities to the Public 53Functions 53Distribution Methods 54Private Debt Placements 55Flotation Costs 57Regulation Aimed at Making the Goal of the Firm Work: The Sarbanes-Oxley Act 57Rates of Return in the Financial Markets 58Rates of Return over Long Periods 58Interest Rate Levels in Recent Periods 59A01_KEOW5135_09_GE_FM.indd 806/05/16 6:46 PM

Interest Rate Determinants in a Nutshell 62Estimating Specific Interest Rates Using Risk Premiums 62Real Risk-Free Interest Rate and the Risk-Free Interest Rate 63Real and Nominal Rates of Interest 63Inflation and Real Rates of Return: The Financial Analyst’s Approach 65The Term Structure of Interest Rates 67Shifts in the Term Structures of Interest Rates 67What Explains the Shape of the Term Structure? 69Chapter Summaries 71 • Review Questions 74 • Study Problems 74 • Mini Case 77 3 Understanding Financial Statements and Cash Flows 78The Income Statement 80Coca-Cola’s Income Statement 82Restating Coca-Cola’s Income Statement 83The Balance Sheet 85Types of Assets 85Types of Financing 87Coca-Cola’s Balance Sheet 89Working Capital 90Measuring Cash Flows 93Profits Versus Cash Flows 93The Beginning Point: Knowing When a Change in the Balance Sheet Is a Source or Use of Cash 95Statement of Cash Flows 95Concluding Suggestions for Computing Cash Flows 102What Have We Learned about Coca-Cola? 103GAAP and IFRS 103Income Taxes and Finance 104Computing Taxable Income 104Computing the Taxes Owed 105The Limitations of Financial Statements and Accounting Malpractice 107Chapter Summaries 109 • Review Questions 112 • Study Problems 113 • Mini Case 121 Appendix 3A: Free Cash Flows 124Computing Free Cash Flows 124Computing Financing Cash Flows 127Study Problems 128 4 Evaluating a Firm’s Financial Performance 130The Purpose of Financial Analysis 130Measuring Key Financial Relationships 134Question 1: How Liquid Is the Firm—Can It Pay Its Bills? 135Question 2: Are the Firm’s Managers Generating Adequate Operating Profits on the Company’s Assets? 140Managing Operations 142Managing Assets 143Question 3: How Is the Firm Financing Its Assets? 147Question 4: Are the Firm’s Managers Providing a Good Return on the Capital Provided by the Company’s Shareholders? 150Question 5: Are the Firm’s Managers Creating Shareholder Value? 155 Contents 9A01_KEOW5135_09_GE_FM.indd 906/05/16 6:46 PM

The Limitations of Financial Ratio Analysis 162Chapter Summaries 163 • Review Questions 166 • Study Problems 166 • Mini Case 174PArT 2 The Valuation of Financial Assets 176 5 The Time Value of Money 176Compound Interest, Future Value, and Present Value 178Using Timelines to Visualize Cash Flows 178Techniques for Moving Money Through Time 181Two Additional Types of Time Value of Money Problems 186Applying Compounding to Things Other Than Money 187Present Value 188Annuities 192Compound Annuities 192The Present Value of an Annuity 194Annuities Due 196Amortized Loans 197Making Interest Rates Comparable 199Calculating the Interest Rate and Converting It to an EAR 201Finding Present and Future Values With Nonannual Periods 202Amortized Loans With Monthly Compounding 205The Present Value of an Uneven Stream and Perpetuities 206Perpetuities 207Chapter Summaries 208 • Review Questions 211 • Study Problems 211 • Mini Case 219 6 The Meaning and Measurement of Risk and Return 220Expected Return Defined and Measured 222Risk Defined and Measured 225Rates of Return: The Investor’s Experience 232Risk and Diversification 233Diversifying Away the Risk 234Measuring Market Risk 235Measuring a Portfolio’s Beta 242Risk and Diversification Demonstrated 243The Investor’s Required Rate of Return 246The Required Rate of Return Concept 246Measuring the Required Rate of Return 246Chapter Summaries 249 • Review Questions 253 • Study Problems 253 • Mini Case 258 7 The Valuation and Characteristics of Bonds 260Types of Bonds 261Debentures 261Subordinated Debentures 262Mortgage Bonds 262Eurobonds 262Convertible Bonds 26210 ContentsA01_KEOW5135_09_GE_FM.indd 1006/05/16 6:46 PM

Terminology and Characteristics of Bonds 263Claims on Assets and Income 263Par Value 263Coupon Interest Rate 264Maturity 264Call Provision 264Indenture 264Bond Ratings 265Defining Value 266What Determines Value? 268Valuation: The Basic Process 269Valuing Bonds 270Bond Yields 276Yield to Maturity 276Current Yield 278Bond Valuation: Three Important Relationships 279Chapter Summaries 284 • Review Questions 287 • Study Problems 288 • Mini Case 291 8 The Valuation and Characteristics of Stock 292Preferred Stock 293The Characteristics of Preferred Stock 294Valuing Preferred Stock 295Common Stock 299The Characteristics of Common Stock 299Valuing Common Stock 301The Expected Rate of Return of Stockholders 306The Expected Rate of Return of Preferred Stockholders 307The Expected Rate of Return of Common Stockholders 308Chapter Summaries 311 • Review Questions 314 • Study Problems 314 • Mini Case 317 9 The Cost of Capital 318The Cost of Capital: Key Definitions and Concepts 319Opportunity Costs, Required Rates of Return, and the Cost of Capital 319The Firm’s Financial Policy and the Cost of Capital 320Determining the Costs of the Individual Sources of Capital 321The Cost of Debt 321The Cost of Preferred Stock 323The Cost of Common Equity 325The Dividend Growth Model 326Issues in Implementing the Dividend Growth Model 327The Capital Asset Pricing Model 328Issues in Implementing the CAPM 329The Weighted Average Cost of Capital 331Capital Structure Weights 332Calculating the Weighted Average Cost of Capital 332 Contents 11A01_KEOW5135_09_GE_FM.indd 1106/05/16 6:46 PM

Calculating Divisional Costs of Capital 335Estimating Divisional Costs of Capital 335Using Pure Play Firms to Estimate Divisional WACCs 335Using a Firm’s Cost of Capital to Evaluate New Capital Investments 337Chapter Summaries 341 • Review Questions 343 • Study Problems 344 • Mini Cases 348PArT 3 Investment in Long-Term Assets 350 10 Capital-Budgeting Techniques and Practice 350Finding Profitable Projects 351Capital-Budgeting Decision Criteria 352The Payback Period 352The Net Present Value 356Using Spreadsheets to Calculate the Net Present Value 359The Profitability Index (Benefit–Cost Ratio) 359The Internal Rate of Return 362Computing the IRR for Uneven Cash Flows with a Financial Calculator 364Viewing the NPV–IRR Relationship: The Net Present Value Profile 365Complications with the IRR: Multiple Rates of Return 367The Modified Internal Rate of Return (MIRR) 368Using Spreadsheets to Calculate the MIRR 371A Last Word on the MIRR 371Capital Rationing 372The Rationale for Capital Rationing 373Capital Rationing and Project Selection 373Ranking Mutually Exclusive Projects 374The Size-Disparity Problem 374The Time-Disparity Problem 375The Unequal-Lives Problem 376Chapter Summaries 380 • Review Questions 383 • Study Problems 383 • Mini Case 390 11 Cash Flows and Other Topics in Capital Budgeting 392Guidelines for Capital Budgeting 393Use Free Cash Flows Rather Than Accounting Profits 393Think Incrementally 393Beware of Cash Flows Diverted from Existing Products 394Look for Incidental or Synergistic Effects 394Work in Working-Capital Requirements 394Consider Incremental Expenses 395Remember That Sunk Costs Are Not Incremental Cash Flows 395Account for Opportunity Costs 395Decide If Overhead Costs Are Truly Incremental Cash Flows 395Ignore Interest Payments and Financing Flows 396Calculating a Project’s Free Cash Flows 396What Goes into the Initial Outlay 396What Goes into the Annual Free Cash Flows over the Project’s Life 397What Goes into the Terminal Cash Flow 399Calculating the Free Cash Flows 399A Comprehensive Example: Calculating Free Cash Flows 403Options in Capital Budgeting 406The Option to Delay a Project 407The Option to Expand a Project 407The Option to Abandon a Project 408Options in Capital Budgeting: The Bottom Line 40812 ContentsA01_KEOW5135_09_GE_FM.indd 1206/05/16 6:46 PM

Risk and the Investment Decision 409What Measure of Risk Is Relevant in Capital Budgeting? 410Measuring Risk for Capital-Budgeting Purposes with a Dose of Reality—Is Systematic Risk All There Is? 411Incorporating Risk into Capital Budgeting 411Risk-Adjusted Discount Rates 411Measuring a Project’s Systematic Risk 414Using Accounting Data to Estimate a Project’s Beta 415The Pure Play Method for Estimating Beta 415Examining a Project’s Risk Through Simulation 415Conducting a Sensitivity Analysis Through Simulation 417Chapter Summaries 418 • Review Questions 420 • Study Problems 420 • Mini Case 426 Appendix 11A: The Modified Accelerated Cost Recovery System 428What Does All This Mean? 429Study Problems 429PArT 4 Capital Structure and Dividend Policy 430 12 Determining the Financing Mix 430Understanding the Difference Between Business and Financial Risk 432Business Risk 433Operating Risk 433Break-Even Analysis 433Essential Elements of the Break-Even Model 434Finding the Break-Even Point 436The Break-Even Point in Sales Dollars 437Sources of Operating Leverage 438Financial Leverage 440Combining Operating and Financial Leverage 442Capital Structure Theory 444A Quick Look at Capital Structure Theory 446The Importance of Capital Structure 446Independence Position 446The Moderate Position 448Firm Value and Agency Costs 450Agency Costs, Free Cash Flow, and Capital Structure 452Managerial Implications 452The Basic Tools of Capital Structure Management 453EBIT-EPS Analysis 453Comparative Leverage Ratios 456Industry Norms 457Net Debt and Balance-Sheet Leverage Ratios 457A Glance at Actual Capital Structure Management 457Chapter Summaries 460 • Review Questions 463 • Study Problems 463 • Mini Cases 466 13 Dividend Policy and Internal Financing 468Key Terms 469Does Dividend Policy Matter to Stockholders? 470Three Basic Views 470Making Sense of Dividend Policy Theory 473What Are We to Conclude? 475 Contents 13A01_KEOW5135_09_GE_FM.indd 1306/05/16 6:46 PM

The Dividend Decision in Practice 476Legal Restrictions 476Liquidity Constraints 476Earnings Predictability 477Maintaining Ownership Control 477Alternative Dividend Policies 477Dividend Payment Procedures 477Stock Dividends and Stock Splits 478Stock Repurchases 479A Share Repurchase as a Dividend Decision 480The Investor’s Choice 481A Financing or an Investment Decision? 482Practical Considerations—The Stock Repurchase Procedure 482Chapter Summaries 483 • Review Questions 485 • Study Problems 486 • Mini Case 489PArT 5 Working-Capital Management and International Business Finance 490 14 Short-Term Financial Planning 490Financial Forecasting 491The Sales Forecast 491Forecasting Financial Variables 491The Percent of Sales Method of Financial Forecasting 492Analyzing the Effects of Profitability and Dividend Policy on DFN 493Analyzing the Effects of Sales Growth on a Firm’s DFN 494Limitations of the Percent of Sales Forecasting Method 497Constructing and Using a Cash Budget 498Budget Functions 498The Cash Budget 499Chapter Summaries 501 • Review Questions 502 • Study Problems 503 • Mini Case 508 15 Working-Capital Management 510Managing Current Assets and Liabilities 511The Risk–Return Trade-Off 512The Advantages of Current versus Long-term Liabilities: Return 512The Disadvantages of Current versus Long-term Liabilities: Risk 512Determining the Appropriate Level of Working Capital 513The Hedging Principle 513Permanent and Temporary Assets 514Temporary, Permanent, and Spontaneous Sources of Financing 514The Hedging Principle: A Graphic Illustration 515The Cash Conversion Cycle 516Estimating the Cost of Short-Term Credit Using the Approximate Cost-of-Credit Formula 518Sources of Short-Term Credit 520Unsecured Sources: Accrued Wages and Taxes 521Unsecured Sources: Trade Credit 522Unsecured Sources: Bank Credit 523Unsecured Sources: Commercial Paper 52514 ContentsA01_KEOW5135_09_GE_FM.indd 1406/05/16 6:46 PM

Secured Sources: Accounts-Receivable Loans 527Secured Sources: Inventory Loans 529Chapter Summaries 530 • Review Questions 533 • Study Problems 534 16 International Business Finance 538The Globalization of Product and Financial Markets 539Foreign Exchange Markets and Currency Exchange Rates 540Foreign Exchange Rates 541What a Change in the Exchange Rate Means for Business 541Exchange Rates and Arbitrage 544Asked and Bid Rates 544Cross Rates 544Types of Foreign Exchange Transactions 546Exchange Rate Risk 548Interest Rate Parity 550Purchasing-Power Parity and the Law of One Price 551The International Fisher Effect 552Capital Budgeting for Direct Foreign Investment 552Foreign Investment Risks 553Chapter Summaries 554 • Review Questions 556 • Study Problems 557 • Mini Case 558 Web 17 Cash, Receivables, and Inventory Management Available online at www.myfinancelab.com Web Appendix A Using a Calculator Available online at www.myfinancelab.comGlossary 560Indexes 569 Contents 15A01_KEOW5135_09_GE_FM.indd 1506/05/16 6:46 PM

16The study of finance focuses on making decisions that enhance the value of the firm. This is done by providing customers with the best products and services in a cost-effective way. In a sense we, the authors of Foundations of Finance, share the same purpose. We have tried to create a product that provides value to our customers—both students and instructors who use the text. It was this priority that led us to write Foundations of Finance: The Logic and Practice of Financial Management, which was the first “shortened book” of financial management when it was first published. This text launched a trend that has since been followed by all the major competing texts in this market. The text broke new ground not only by reducing the breadth of mate-rials covered but also by employing a more intuitive approach to presenting new material. From that first edition, the text has met with success beyond our expecta-tions for eight editions. For that success, we are eternally grateful to the multitude of finance instructors who have chosen to use the text in their classrooms.New to the Ninth EditionTechnology is ever present in our lives today, and we are beginning to see its effec-tive use in education. One form of learning technology that we believe has great merit today is the lecture video. For all the numbered in-text examples in the Ninth Edition, we have recorded brief (10- to 15-minute) lecture videos that students can replay as many times as they need to help them understand more fully each of the in-text examples. We are confident that many students will enjoy having the authors “tutoring” them when it comes to the primary examples in the text. The videos can be found in the eText within MyFinanceLab.In addition to the innovations of this edition, we have made some chapter-by-chapter updates in response to the continued development of financial thought, reviewer comments, and the recent economic crisis. Some of these changes include:Chapter 1An Introduction to the Foundations of Financial Management ◆ Revised and updated chapter introduction◆ Revised and updated discussion of the five principlesChapter 2The Financial Markets and Interest Rates ◆ Revised coverage of the term structure of interest rates to address the very low rates that characterize today’s markets◆ Simplified, more intuitive discussion on interest rate determinants◆ Added coverage of the term structure of interest rates into the end-of-chapter problemsChapter 3Understanding Financial Statements and Cash Flows ◆ Uses The Coca-Cola Company, a firm all students are familiar with, to help them understand financial statements◆ Expanded coverage of balance sheets, focusing on what can be learned from themPrefaceA01_KEOW5135_09_GE_FM.indd 1606/05/16 6:46 PM

◆ More intuitive presentation of cash flows◆ New explanation of fixed and variable costs as part of presenting an income statement◆ Four lecture videos accompany the in-chapter examples.Chapter 4Evaluating a Firm’s Financial Performance ◆ Continues the use of The Coca-Cola Company’s financial data to illustrate how we evaluate a firm’s financial performance, compared to industry norms or a peer group. In this case, we compare Coca-Cola’s financial performance to that of PepsiCo, a major competitor.◆ Provides a new Finance at Work box, based on an example from the soft-drink industry◆ Revised presentation of evaluating a company’s liquidity to align more closely with how business managers talk about liquidity◆ Four lecture videos accompany the in-chapter examples.Chapter 5The Time Value of Money ◆ Revised to appeal to all students regardless of their level of mathematical skill◆ New section added on “Making Interest Rates Comparable,” with new end-of-chapter questions dealing with calculation of the effective annual rate◆ Additional problems emphasizing complex streams of cash flows◆ Thirteen lecture videos accompany the in-chapter examples.Chapter 6The Meaning and Measurement of Risk and Return ◆ Updated information on the rates of return that investors have earned over the long term with different types of security investments◆ Numerous new examples involving companies the students are familiar with are presented throughout the chapter to illustrate the concepts and applications in the chapter.◆ Two lecture videos accompany the in-chapter examples.Chapter 7The Valuation and Characteristics of Bonds ◆ A number of new examples involving real-life firms◆ Two lecture videos accompany the in-chapter examples.Chapter 8The Valuation and Characteristics of Stock ◆ More current explanation of options for getting stock quotes from the Wall Street Journal◆ Four lecture videos accompany the in-chapter examples.Chapter 9The Cost of Capital ◆ Five lecture videos correspond to the five major in-chapter examples◆ End-of-chapter problems revised or replaced by new problem exercises Preface 17A01_KEOW5135_09_GE_FM.indd 1706/05/16 6:46 PM

Chapter 10Capital-Budgeting Techniques and Practice ◆ Extensively revised chapter introduction, which looks at Disney’s decision to build the Shanghai Disney Resort◆ Addition of a new section along with additional discussion of the modified inter-nal rate of return that not only summarizes the tool, but also provides important caveats concerning its use◆ Eight lecture videos accompany the in-chapter examples.Chapter 11Cash Flows and Other Topics in Capital Budgeting ◆ Revised introduction examining the difficulties Toyota faced in estimating future cash flows when it introduced the Prius◆ New Finance at Work box dealing with Disney World◆ Problem set revised to include additional coverage of real options◆ Three lecture videos accompany the in-chapter examples.Chapter 12Determining the Financing Mix ◆ Problem set revised to include two new and one revised exercise◆ Two lecture videos accompany the in-chapter examples.Chapter 13Dividend Policy and Internal Financing ◆ Updated discussion of the tax code for personal tax treatment of dividends and capital gains◆ A lecture video accompanies the in-chapter example.Chapter 14Short-Term Financial Planning ◆ Two new problems added◆ Two lecture videos accompany the in-chapter examples.Chapter 15Working-Capital Management ◆ Four new problem exercises added◆ Five lecture videos accompany the in-chapter examples.Chapter 16International Business Finance ◆ Revised extensively to reflect changes in exchange rates and global financial markets◆ A new section titled “What a Change in the Exchange Rate Means for Business” deals with the implications of exchange rate changes◆ Three lecture videos accompany the in-chapter examples.Web Chapter 17Cash, Receivables, and Inventory Management ◆ Simplified presentation of chapter materials18 PrefaceA01_KEOW5135_09_GE_FM.indd 1806/05/16 6:46 PM

Pedagogy That WorksIn our opinion, the success of this textbook derives from our focus on maintaining pedagogy that works. We endeavor to provide students with a conceptual understand-ing of the financial decision-making process that includes a survey of the tools and techniques of finance. For the student, it is all too easy to lose sight of the logic that drives finance and to focus instead on memoriz-ing formulas and procedures. As a result, students have a difficult time understanding the interrela-tionships among the topics covered. Moreover, later in life, when the problems encountered do not match the textbook presentation, students may find themselves unprepared to abstract from what they have learned. We have worked to be “good at the basics.” To achieve this goal, we have refined the book over the last eight editions to include the following features.Building on Foundational Finance PrinciplesChapter 1 presents five foundational principles of finance which are the threads that bind all the topics of the book. Then throughout the text, we provide reminders of the foundational principles in “Remember Your Principles” boxes.The five principles of finance allow us to provide an introduction to financial decision making rooted in current financial theory and in the current state of world economic conditions. What results is an introductory treatment of a discipline rather than the treatment of a series of isolated financial problems that managers encounter.Use of an Integrated Learning SystemThe text is organized around the learning objectives that appear at the beginning of each chapter to provide the instructor and student with an easy-to-use integrated learning system. Numbered icons identifying each objective appear next to the related material throughout the text and in the summary, allowing easy location of material related to each objective.A Focus on ValuationAlthough many professors and instructors make valuation the central theme of their course, students often lose sight of this focus when reading their text. We reinforce this focus in the content and organization of our text in some very concrete ways:◆ We build our discussion around the five finance principles that provide the foun-dation for the valuation of any investment.◆ We introduce new topics in the context of “what is the value proposition?” and “how is the value of the enterprise affected?”Real-World Opening VignettesEach chapter begins with a story about a current, real-world company faced with a financial decision related to the chapter material that follows. These vignettes have 4 PART 1 • The Scope and Environment of Financial ManagementObviously, some serious practical problems arise when we use changes in the value of the firm’s stock to evaluate financial decisions. Many things affect stock prices; to attempt to identify a reaction to a particular financial decision would sim-ply be impossible, but fortunately that is unnecessary. To employ this goal, we need not consider every stock price change to be a market interpretation of the worth of our decisions. Other factors, such as changes in the economy, also affect stock prices. What we do focus on is the effect that our decision should have on the stock price if everything else were held constant. The market price of the firm’s stock reflects the value of the firm as seen by its owners and takes into account the complexities and complications of the real-world risk. As we follow this goal throughout our discus-sions, we must keep in mind one more question: Who exactly are the shareholders? The answer: Shareholders are the legal owners of the firm.Concept Check 1. What is the goal of the firm? 2. How would you apply this goal in practice?Five Principles That Form the Foundations of FinanceTo the first-time student of finance, the subject matter may seem like a collection of unrelated decision rules. This impression could not be further from the truth. In fact, our decision rules, and the logic that underlies them, spring from five simple princi-ples that do not require knowledge of finance to understand. These five principles guide the financial manager in the creation of value for the firm’s owners (the stock-holders).As you will see, although it is not necessary to understand finance to understand these principles, it is necessary to understand these principles in order to understand finance. These principles may at first appear simple or even trivial, but they provide the driving force behind all that follows, weaving together the concepts and tech-niques presented in this text, and thereby allowing us to focus on the logic underly-ing the practice of financial management. Now let’s introduce the five principles.Principle 1: Cash Flow Is What MattersYou probably recall from your accounting classes that a company’s profits can differ dramatically from its cash flows, which we will review in Chapter 3. But for now understand that cash flows, not profits, represent money that can be spent. Consequently, it is cash flow, not profits, that determines the value of a business. For this reason when we analyze the consequences of a managerial decision, we focus on the resulting cash flows, not profits.In the movie industry, there is a big difference between accounting profits and cash flow. Many a movie is crowned a success and brings in plenty of cash flow for the studio but doesn’t produce a profit. Even some of the most successful box office hits—Forrest Gump, Coming to America, Batman, My Big Fat Greek Wedding, and the TV series Babylon 5—realized no accounting profits at all after accounting for various movie studio costs. That’s because “Hollywood Accounting” allows for overhead costs not associated with the movie to be added on to the true cost of the movie. In fact, the movie Harry Potter and the Order of the Phoenix, which grossed almost $1 bil-lion worldwide, actually lost $167 million according to the accountants. Was Harry Potter and the Order of the Phoenix a successful movie? It certainly was—in fact, it was the 27th highest grossing film of all time. Without question, it produced cash, but it didn’t make any profits.LO2Understand the basic principles of finance, their importance, and the importance of ethics and trust.1principleM01_KEOW3285_09_SE_C01.indd 428/11/15 2:53 PM Preface 19A01_KEOW5135_09_GE_FM.indd 1906/05/16 6:46 PM

been carefully prepared to stimulate student interest in the topic to come and can be used as a lecture tool to provoke class discussion.A Step-by-Step Approach to Problem Solving and AnalysisAs anyone who has taught the core undergraduate finance course knows, students demonstrate a wide range of math comprehension and skill. Students who do not have the math skills needed to master the subject sometimes end up memorizing for-mulas rather than focusing on the analysis of business decisions using math as a tool. We address this problem in terms of both text content and pedagogy.◆ First, we present math only as a tool to help us analyze problems, and only when necessary. We do not present math for its own sake.◆ Second, finance is an analytical subject and requires that students be able to solve problems. To help with this process, numbered chapter examples appear throughout the book. All of these examples follow a very detailed and struc-tured three-step approach to problem solving that helps students develop their problem-solving skills:Step 1: Formulate a Solution Strategy. For example, what is the appropriate for-mula to apply? How can a calculator or spreadsheet be used to “crunch the numbers”?Step 2: Crunch the Numbers. Here we provide a completely worked out step-by-step solution. We present first a description of the solution in prose and then a corresponding mathematical implementation.Step 3: Analyze Your Results. We end each solution with an analysis of what the solution means. This stresses the point that problem solving is about analysis and decision making. Moreover, in this step we emphasize that decisions are often based on incomplete information, which requires the exercise of managerial judgment, a fact of life that is often learned on the job.“Can You Do It?” and “Did You Get It?”The text provides examples for the students to work at the conclusion of each major section of a chapter, which we call “Can You Do It?,” fol-lowed by “Did You Get It?” later in the chapter. This tool provides an essential ingredient in the building-block approach to the material that we use.Concept CheckAt the end of major chapter sections we include a brief list of questions that are designed to highlight key ideas presented in the section. CHAPTER 2 • The Financial Markets and Interest Rates 41 someone for 1 year at a nominal rate of interest of 11.3 percent. This means you will get back $111.30 in 1 year. But if during the year, the prices of goods and services rise by 5 percent, it will take $105 at year-end to purchase the same goods and services that $100 purchased at the beginning of the year. What was your increase in purchas-ing power over the year? The quick and dirty answer is found by subtracting the inflation rate from the nominal rate, 11.3% 2 5% 5 6.3%, but this is not exactly cor-rect. We can also express the relationship among the nominal interest rate, the rate of inflation (that is, the inflation premium), and the real rate of interest as follows:1 1 nominal interest rate 5 (1 1 real rate of interest)(1 1 rate of inflation) (2-3)Solving for the nominal rate of interest,Nominal interest rate5 real rate of interest 1 rate of inflation 1 (real rate of interest) (rate of inflation)Consequently, the nominal rate of interest is equal to the sum of the real rate of interest, the inflation rate, and the product of the real rate and the inflation rate. This relationship among nominal rates, real rates, and the rate of inflation has come to be called the Fisher effect. What does the product of the real rate of interest and the infla-tion rate represent? It represents the fact that the money you earn on your investment is worth less because of inflation. All this demonstrates that the observed nominal rate of interest includes both the real rate and an inflation premium.Substituting into equation (2-3) using a nominal rate of 11.3 percent and an infla-tion rate of 5 percent, we can calculate the real rate of interest as follows:Nominal or quoted rate of interest5real rate of interest1inflation rate1product of the real rate of interest and the inflation rate0.1135real rate of interest10.0510.05 3 real rate of interest0.06351.05 3 real rate of interest0.063/1.055real rate of interestSolving for the real rate of interest:Real rate of interest = 0.06 = 6%Thus, at the new higher prices, your purchasing power will have increased by only 6 percent, although you have $11.30 more than you had at the start of the year. To see why, let’s assume that at the outset of the year, one unit of the market basket of goods and services cost $1, so you could purchase 100 units with your $100. At the end of the year, you have $11.30 more, but each unit now costs $1.05 (remember the 5 percent rate of inflation). How many units can you buy at the end of the year? The answer is $111.30 4 $1.05 5 106, which represents a 6 percent increase in real purchasing power.2Inflation and Real Rates of Return: The Financial Analyst’s ApproachAlthough the algebraic methodology presented in the previous section is strictly cor-rect, few practicing analysts or executives use it. Rather, they employ some version of 2In Chapter 5, we will study more about the time value of money.CAN YOU DO IT?Solving for the Real Rate of InterestYour banker just called and offered you the chance to invest your savings for 1 year at a quoted rate of 10 percent. You also saw on the news that the inflation rate is 6 percent. What is the real rate of interest you would be earning if you made the investment? (The solution can be found on page 42.)M02_KEOW3285_09_SE_C02.indd 4128/11/15 2:54 PM42 PART 1 • The Scope and Environment of Financial Managementthe following relationship (which comes from equation (2-2)), an approximation method, to estimate the real rate of interest over a selected past time frame.Nominal interest rate 2 inflation rate > real interest rateThe concept is straightforward, but its implementation requires that several judg-ments be made. For example, suppose we want to use this relationship to determine the real risk-free interest rate. Which interest rate series and maturity period should be used? Suppose we settle for using some U.S. Treasury security as a surrogate for a nominal risk-free interest rate. Then, should we use the yield on 3-month U.S. Treasury bills or, perhaps, the yield on 30-year Treasury bonds? There is no absolute answer to the question.So, we can have a real risk-free short-term interest rate, as well as a real risk-free long-term interest rate, and several variations in between. In essence, it just depends on what the analyst wants to accomplish. Of course we could also calculate the real rate of interest on some rating class of 30-year corporate bonds (such as Aaa-rated bonds) and have a risky real rate of interest as opposed to a real risk-free interest rate.Furthermore, the choice of a proper inflation index is equally challenging. Again, we have several choices. We could use the consumer price index, the producer price index for finished goods, or some price index out of the national income accounts, such as the gross domestic product chain price index. Again, there is no precise scien-tific answer as to which specific price index to use. Logic and consistency do narrow the boundaries of the ultimate choice.Let’s tackle a very basic (simple) example. Suppose that an analyst wants to esti-mate the approximate real interest rate on (1) 3-month Treasury bills, (2) 30-year Treasury bonds, and (3) 30-year Aaa-rated corporate bonds over the 1990–2014 time frame. Furthermore, the annual rate of change in the consumer price index (mea-sured from December to December) is considered a logical measure of past inflation experience. Most of our work is already done for us in Table 2-2. Some of the data from Table 2-2 are displayed here. SecurityMean Nominal Yield (%)Mean Inflation Rate (%)Inferred Real Rate (%)3-month Treasury bills3.042.640.4030-year Treasury bonds5.492.642.8530-year Aaa-rated corporate bonds6.352.643.71Notice that the mean yield over the 25 years from 1990 through 2014 on all three classes of securities has been used. Likewise, the mean inflation rate over the same time period has been used as an estimate of the inflation premium. The last column provides the approximation for the real interest rate on each class of securities.Thus, over the 25-year examination period the real rate of interest on 3-month Treasury bills was 0.40 percent versus 2.85 percent on 30-year Treasury bonds, DID YOU GET IT?Solving for the Real Rate of InterestNominal or quoted rate of interest5real rate of interest1inflation rate1product of the real rate of interest and the inflation rate0.105real rate of interest10.0610.06 3 real rate of interest0.0451.06 3 real rate of interestSolving for the real rate of interest: Real rate of interest 5 0.0377 5 3.77%M02_KEOW3285_09_SE_C02.indd 4228/11/15 2:54 PM12 PART 1 • The Scope and Environment of Financial Managementright thing.” In a sense, we can think of laws as a set of rules that reflect the values of a society as a whole.You might ask yourself, “As long as I’m not breaking society’s laws, why should I care about ethics?” The answer to this question lies in consequences. Everyone makes errors of judgment in business, which is to be expected in an uncertain world. But ethi-cal errors are different. Even if they don’t result in anyone going to jail, they tend to end careers and thereby terminate future opportunities. Why? Because unethical behavior destroys trust, and businesses cannot function without a certain degree of trust.Concept Check 1. According to Principle 3, how do investors decide where to invest their money? 2. What is an efficient market? 3. What is the agency problem, and why does it occur? 4. Why are ethics and trust important in business?The Role of Finance in BusinessFinance is the study of how people and businesses evaluate investments and raise capital to fund them. Our interpretation of an investment is quite broad. When Apple designed its Apple Watch, it was clearly making a long-term investment. The firm had to devote considerable expenses to designing, producing, and marketing the device with the hope that it would eventually become indispensable to everyone. Similarly, Apple is making an investment decision whenever it hires a fresh new graduate, knowing that it will be paying a salary for at least 6 months before the employee will have much to contribute.Thus, the study of finance addresses three basic types of issues: 1. What long-term investments should the firm undertake? This area of finance is generally referred to as capital budgeting. 2. How should the firm raise money to fund these investments? The firm’s funding choices are generally referred to as capital structure decisions. 3. How can the firm best manage its cash flows as they arise in its day-to-day operations? This area of finance is generally referred to as working capital management. We’ll be looking at each of these three areas of business finance—capital budget-ing, capital structure, and working capital management—in the chapters ahead.Why Study Finance?Even if you’re not planning a career in finance, a working knowledge of finance will take you far in both your personal and professional life.Those interested in management will need to study topics such as strategic plan-ning, personnel, organizational behavior, and human relations, all of which involve spending money today in the hopes of generating more money in the future. For example, it has been estimated that it would cost Apple over $1 billion to develop a new electric car, and that doesn’t guarantee the car would be a success. After all, GM made a strategic decision to introduce an electric car and invested $740 million to produce the Chevy Volt, only to find car buyers balking at the $40,000 sticker price. Similarly, marketing majors need to understand and decide how aggressively to price products, the amount to spend on advertising, and what media to use for those ads. Since aggressive marketing today costs money but allows firms to reap rewards in the future, it should be viewed as an investment that the firm needs to finance. Production and operations management majors need to understand how best to LO3Describe the role of finance in business.capital budgeting the decision- making process with respect to investment in fixed assets.capital structure decisions the decision-making process with funding choices and the mix of long-term sources of funds.working capital management the management of the firm’s current assets and short-term financing.M01_KEOW3285_09_SE_C01.indd 1228/11/15 2:53 PM20 PrefaceA01_KEOW5135_09_GE_FM.indd 2006/05/16 6:46 PM

Financial Decision ToolsA feature that has proven popular with students has been our recapping of key equations shortly after their discussion. Students get to see an equa-tion within the context of related equations.Financial Calculators and Excel SpreadsheetsThe use of financial calculators and Excel spreadsheets has been integrated throughout the text, especially with respect to presentation of the time value of money and valuation. Where appropriate, actual calculator and spreadsheet solutions appear in the text.Chapter Summaries That Bring Together Con-cepts, Terminology, and ApplicationsThe chapter summaries have been written in a way that connects them to the in-chapter sections and learning objectives. For each learning objective, the student sees in one place the concepts, new terminology, and key equations that were presented in the objective.Revised Study ProblemsWith each edition, we have provided new and revised end-of-chapter study prob-lems to refresh their usefulness in teaching finance. Also, the study problems con-tinue to be organized according to learning objective so that both the instructor and student can readily align text and problem materials.Comprehensive Mini CasesA comprehensive Mini Case appears at the end of almost every chapter, covering all the major topics included in that chapter. Each Mini Case can be used as a lecture or review tool by the professor. For the students, the Mini Case provides an opportunity to apply all the concepts presented within the chapter in a realistic setting, thereby strengthening their understanding of the material.130 PART 1 • The Scope and Environment of Financial ManagementEXAMPLE 4.4 Evaluating Disney’s Return on EquityThe net income and the common equity invested by Disney’s shareholders (expressed in $ millions) are provided here, along with the average return on equity for the industry. Evaluate the rate of return being earned on the common stockholders’ equity investment. In addition to comparing the Disney Corporation’s return on equity to the industry’s, consider the implications Disney’s operating return on assets and its debt financing practices have on the firm’s return on equity.Net income $8,355Common equity Common stock (par value) $34,301Paid-in capital 0Retained earnings 53,734Treasury stock (43,077)Industry average return on equity 12.31%STEP 1: Formulate a Decision StrategyTo evaluate return on equity, recall equation (4-14):Return on equity=net incometotal common equitySTEP 2: Crunch the NumbersFirst, we determine Disney’s total common equity to be $44.958 billion by adding all the individual equity items shown above. Then dividing net income of $8.355 billion by the total common equity, we find Disney’s return on equity to be 18.58 percent (18.58%=$8.355 billion net income,$44.958 billion total common equity), compared to 12.31 percent for the industry average.STEP 3: Analyze Your ResultsDisney’s higher return on equity is due to the firm having a higher operating return on assets (13.54 percent for Coca-Cola versus 7.50 percent for the industry) and using more debt financing (46.6 percent debt ratio for Disney, compared to 34.21 percent for the industry).FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouReturn on equitynet incometotal common equityMeasures the shareholders’ accounting return on their investment.Concept Check 1. How is a company’s return on equity related to the firm’s operating return on assets? 2. How is a company’s return on equity related to the firm’s debt ratio? 3. What is the upside of debt financing? What is the downside?MyFinanceLab VideoM04_KEOW3285_09_SE_C04.indd 13002/12/15 2:00 PM CHAPTER 5 • The Time Value of Money 165EXAMPLE 5.4Calculating the Discounted Value to Be Received in 10 YearsWhat is the present value of $500 to be received 10 years from today if our discount rate is 6 percent?STEP 1: Formulate a Solution StrategyThe present value to be received can be calculated using equation (5-2) as follows:Present value=FVnc1(1+r)nd (5-2)STEP 2: Crunch the NumbersSubstituting FV=$500, n=10, and r=6 percent into equation (5-2), we find: Present value=$500c1(1+0.06)10d =$500(0.5584) =$279.20STEP 3: Analyze Your ResultsThus, the present value of the $500 to be received in 10 years is $279.20.FIGURE 5-3 The Present Value of $100 to Be Received at a Future Date and Discounted Back to the Present at 0, 5, 10, and 15 PercentNumber of years0246810121416180%5%10%15%20Present value (dollars)102030405060708090100EXAMPLE 5.5Calculating the Present Value of a Savings BondYou’re on vacation in a rather remote part of Florida and see an advertisement stat-ing that if you take a sales tour of some condominiums “you will be given $100 just for taking the tour.” However, the $100 that you get is in the form of a savings bond that will not pay you the $100 for 10 years. What is the present value of $100 to be received 10 years from today if your discount rate is 6 percent?CALCULATOR SOLUTIONData Input Function Key 10 N 6 I/Y-500 FV 0 PMTFunction Key AnswerCPT PV 279.20MyFinanceLab VideoMyFinanceLab VideoM05_KEOW3285_09_SE_C05.indd 16502/12/15 2:11 PM466 Part 4 • Capital Structure and Dividend Policy12-9. (EBIT-EPS analysis) A group of retired college professors has decided to form a small manufacturing corporation. The company will produce a full line of tradi-tional office furniture. The investors have proposed two financing plans. Plan A is an all-common-equity alternative. Under this agreement, 1 million common shares will be sold to net the firm $20 per share. Plan B involves the use of financial leverage. A debt issue with a 20-year maturity period will be privately placed. The debt issue will carry an interest rate of 10 percent, and the principal borrowed will amount to $6 million. The marginal corporate tax rate is 50 percent.a. Find the EBIT indifference level associated with the two financing proposals.b. Prepare a pro forma income statement that proves EPS will be the same re-gardless of the plan chosen at the EBIT level found in part (a).c. Prepare an EBIT-EPS analysis chart for this situation.d. If a detailed financial analysis projects that long-term EBIT will always be close to $2.4 million annually, which plan will provide for the higher EPS?12-10. (Assessing leverage use) Financial data for three corporations are displayed here.MEASUREFIRM AFIRM BFIRM CINDUSTRY NORMDebt ratio20%25%40%20%Times interest earned8 times10 times7 times9 timesPrice/earnings ratio9 times11 times6 times10 timesa. Which firm appears to be excessively leveraged?b. Which firm appears to be employing financial leverage to the most appropri-ate degree?c. What explanation can you provide for the higher price/earnings ratio enjoyed by firm B as compared with firm A?Mini CasesThese Mini Cases are available in MyFinanceLab.1. Imagine that you were a new CFO of Beily Inc., a children’s bicycle manufacturer. The president, Mr. Zhao, started the business 2 years ago. The firm manufactures two types of products, bicycles for girls and bicycles for boys. However, the two products have the same prices and costs structures, the only differences are the colors and designs. Recently, the president has started to focus more on the financial aspects of managing the business. Mr. Zhao has set up a meeting for next week with you, to discuss matters such as the business and financial risks faced by the company.Accordingly, you are asked to prepare an analysis to assist his future manage-ment decisions. As a first step in the work, you are provided the following informa-tion regarding the company according to the past financial data:Output level25,000 unitsOperating assetsRMB 2,000,000Operating asset turnover5 timesReturn on operating assets45%Degree of operating leverage5 timesInterest expenseRMB 300,000Tax rate25%As the next step, you are required to determine the break-even point in units of output for the company and report the result to Mr. Zhao. You are going to prepare an analytical income statement for the company. This statement will also be useful M12_KEOW5135_09_GE_C12.indd 46606/05/16 5:49 PM Preface 21A01_KEOW5135_09_GE_FM.indd 2106/05/16 6:46 PM

A Complete Support Package for the Student and InstructorMyFinanceLabThis fully integrated online homework system gives students the hands-on prac-tice and tutorial help they need to learn finance efficiently. Ample opportunities for online practice and assessment in MyFinanceLab are seamlessly integrated into each chapter. For more details, see the inside front cover.Instructor’s Resource CenterThis password-protected site, accessible at http://www.pearsonglobaleditions.com/Keown, hosts all of the instructor resources that follow. Instructors should click on the “IRC Help Center” link for easy-to-follow instructions on getting access or may contact their sales representative for further information.Test BankThis online Test Bank, prepared by Rodrigo Hernandez of Radford University, pro-vides more than 1,600 multiple-choice, true/false, and short-answer questions with complete and detailed answers. The online Test Bank is designed for use with the TestGen-EQ test-generating software. This computerized package allows instruc-tors to custom design, save, and generate classroom tests. The test program permits instructors to edit, add, or delete questions from the Test Bank; analyze test results; and organize a database of tests and student results. This software allows for greater flexibility and ease of use. It provides many options for organizing and displaying tests, along with a search and sort feature.Instructor’s Manual with SolutionsWritten by the authors and updated by Mary Schranz, the Instructor’s Manual follows the textbook’s organization and represents a continued effort to serve the teacher’s goal of being effective in the classroom. Each chapter contains a chapter orientation, answers to end-of-chapter review questions, and solutions to end-of-chapter study problems.The Instructor’s Manual is available electronically, and instructors can download it from the Instructor’s Resource Center by visiting http://www.pearsonglobaleditions .com/Keown.The PowerPoint Lecture PresentationThis lecture presentation tool, prepared by Sonya Britt of Kansas State University, provides the instructor with individual lecture outlines to accompany the text. The slides include many of the figures and tables from the text. These lecture notes can be used as is, or instructors can easily modify them to reflect specific presentation needs.Excel SpreadsheetsCreated by the authors, these spreadsheets correspond to end-of-chapter problems from the text. This student resource is available on MyFinanceLab.22 PrefaceA01_KEOW5135_09_GE_FM.indd 2206/05/16 6:46 PM

AcknowledgmentsWe gratefully acknowledge the assistance, support, and encouragement of those indi-viduals who have contributed to Foundations of Finance. Specifically, we wish to rec-ognize the very helpful insights provided by many of our colleagues. For this edition, we are especially grateful to Mary Schranz, formerly of the University of Wisconsin, Madison, who performed an incredibly detailed accuracy review. We are also indebted to many other professionals for their careful reviews and helpful comments:Haseeb Ahmed, Johnson C. Smith UniversityJoan Anderssen, Arapahoe Community CollegeChris Armstrong, Draughons Junior CollegeCurtis Bacon, Southern Oregon UniversityDeb Bauer, University of OregonPat Bernson, County College of MorrisEd Boyer, Temple UniversityJoe Brocato, Tarleton State UniversityJoseph Brum, Fayetteville Technical Community CollegeLawrence Byerly, Thomas More CollegeJuan R. Castro, LeTourneau UniversityJanice Caudill, Auburn UniversityTing-Heng Chu, East Tennessee State UniversityDavid Daglio, Newbury CollegeJulie Dahlquist, University of Texas at San AntonioDavid Darst, Central Ohio Technical CollegeMaria de Boyrie, New Mexico State UniversityKate Demarest, Carroll Community CollegeKhaled Elkhal, University of Southern IndianaCheri Etling, University of TampaRobert W. Everett, Lock Haven UniversityCheryl Fetterman, Cape Fear Community CollegeDavid R. Fewings, Western Washington UniversityDr. Charles Gahala, Benedictine UniversityHarry Gallatin, Indiana State UniversityDeborah Giarusso, University of Northern IowaGregory Goussak, University of Nevada, Las VegasLori Grady, Bucks County Community CollegeEd Graham, University of North Carolina, WilmingtonBarry Greenberg, Webster UniversityGary Greer, University of Houston DowntownIndra Guertler, Simmons CollegeBruce Hadburg, University of TampaThomas Hiebert, University of North Carolina, CharlotteMarlin Jensen, Auburn UniversityJohn Kachurick, Misericordia UniversityOkan Kavuncu, University of California at Santa CruzGary Kayakachoian, The University of Rhode IslandDavid F. Kern, Arkansas State UniversityBrian Kluger, University of CincinnatiLynn Phillips Kugele, University of MississippiMary LaPann, Adirondack Community CollegeCarlos Liard-Muriente, Central Connecticut State UniversityChristopher Liberty, College of Saint Rose, Empire State CollegeLynda Livingston, University of Puget Sound Preface 23A01_KEOW5135_09_GE_FM.indd 2306/05/16 6:46 PM

We also thank our friends at Pearson. They are a great group of folks. We offer our personal expression of appreciation to Vice President of Business Publishing Donna Battista, who provided the leadership and direction to this project. She is the best, and she settles for nothing less than perfection—thanks, Donna. We would also like to thank Kate Fernandes, our finance editor. Kate is full of energy and drive with amazing insights and intuition about what makes a great book. Additionally, Kathryn Dinovo, our program manager, helped us develop new technology— videos and animations—for this edition. We would also like to thank Meredith Gertz, our project manager, who guided us through the writing and production processes. Meredith kept us on schedule while maintaining extremely high quality. Our thanks also go to Heidi Allgair of Cenveo Publisher Services, who served as the project man-ager and did a superb job. Even more, she was fun to work with, always keeping us on task. Miguel Leonarte, who worked on MyFinanceLab, also deserves a word of thanks for making MyFinanceLab flow so seamlessly with the book. He has contin-ued to refine and improve MyFinanceLab, and as a result of his efforts, it has become a learning tool without equal. We also thank Melissa Honig, our media producer, who did a great job of making sure we are on the cutting edge in terms of Web appli-cations and offerings.As a final word, we express our sincere thanks to those who are using Foundations of Finance in the classroom. We thank you for making us a part of your teaching–learning team. Please feel free to contact any member of the author team should you have questions or needs.—A.J.K. / J.D.M. / J.W.P.Y. Lal Mahajan, Monmouth UniversityEdmund Mantell, Pace UniversityPeter Marks, Rhode Island CollegeMario Mastrandrea, Cleveland State UniversityAnna McAleer, Arcadia UniversityRobert Meyer, Parkland CollegeRonald Moy, St. John’s UniversityElisa Muresan, Long Island UniversityMichael Nugent, Stony Brook UniversityTony Plath, University of North Carolina at CharlotteAnthony Pondillo, Siena CollegeWalter Purvis, Coastal Carolina Community CollegeEmil Radosevich, Central New Mexico Community CollegeDeana Ray, Forsyth Technical Community CollegeClarence Rose, Radford UniversityAhmad Salam, Widener UniversityMary Schranz, University of Wisconsin, Madison (retired)Jeffrey Schultz, Christian Brothers UniversityThomas W. Secrest, Coastal Carolina UniversityKen Shakoori, California State University, BakersfieldMichael Slates, Bowling Green State UniversitySuresh Srivastava, University of Alaska, AnchorageMaurry Tamarkin, Clark UniversityFang Wang, West Virginia UniversityPaul Warrick, Westwood CollegeJill Wetmore, Saginaw Valley State UniversityKevin Yost, Auburn UniversityJingxue Yuan, Texas Tech UniversityMengxin Zhao, Bentley College24 PrefaceA01_KEOW5135_09_GE_FM.indd 2406/05/16 6:46 PM

Global Edition AcknowledgmentsWe gratefully acknowledge the contributions of those individuals who worked with us on the Foundations of Finance, Global Edition. We are also indebted to many other professionals for their careful reviews and helpful comments: Preface 25ContributorsNino Davitaya, University of GeorgiaHisham Farag, University of BirminghamKatharina Fellnhofer, Lappeenranta University of TechnologyCatherine Lions, Umea School of Business and EconomicsBiljana Pesalj, Rotterdam University of Applied SciencesJon Snorri Snorrason, Bifröst UniversityReviewersPauline Ho Hoi Yin, The Hong Kong Polytechnic UniversityRavindran Raman, Wawasan Open UniversityManolis Noikokyris, Kingston UniversityRezart Erindi, Chartered Financial AnalystsAndrejs Cirjevskis, Riga International School of Economics and Business AdministrationA01_KEOW5135_09_GE_FM.indd 2506/05/16 6:46 PM

26Apple Computer (AAPL) ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. But by 1997, it looked like it might be nearing the end for Apple. Mac users were on the decline, and the company didn’t seem to be headed in any real direction. It was at that point that Steve Jobs reappeared, taking back his old job as CEO of Apple, the company he cofounded in 1976. To say the least, things began to change. In fact, 18 years later, in 2015, the price of Apple’s common stock climbed by 225-fold!How did Apple accomplish this? The company did it by going back to what it does best, which is to produce products that make the optimal trade-off among ease of use, complexity, and features. Apple took its special skills and applied them to more than just computers, introducing new products such as the iPod, iTunes, the sleek iMac, the MacBook Air, the iPod Touch, and the iPhone along with its unlimited “apps.” Although all these products have done well, the success of the iPod has been truly amazing. Between the introduction of the iPod in October 2001 and the begin-ning of 2005, Apple sold more than 6 million of the devices. Then, in 2004, it came out with the iPod Mini, about the length and width of a business card, which has also CHAPTER1An Introduction to the Foundations of Financial ManagementLearning ObjectivesLO1 Identify the goal of the firm.The Goal of the FirmLO2Understand the basic principles of finance, their importance, and the importance of ethics and trust.Five Principles That Form the Foundations of FinanceLO3 Describe the role of finance in business.The Role of Finance in BusinessLO4 Distinguish among the different legal forms of business organization.The Legal Forms of Business OrganizationLO5Explain what has led to the era of the multi­national corporation.Finance and the Multinational Firm: The New RoleM01_KEOW5135_09_GE_C01.indd 2602/05/16 2:29 PM

been a huge success, particularly among women. How successful has this new product been? By 2004, Apple was selling more iPods than its signature Macintosh desktop and notebook computers.How do you follow up on the success of the iPod? You keep improving your products, and you keep developing and introducing new products that consum-ers want—the iPhone. With this in mind, in October 2014, Apple unveiled its iPhone 6 and 6 Plus, selling over 10 mil-lion phones in the first week. In effect, Apple seems to have a never-ending sup-ply of new, exciting products that we all want. Then in April 2015, Apple introduced the Apple Watch, and it is now consider-ing introducing an Apple Car by 2020.How did Apple make the decision to introduce the original iPod and now the iPad? The answer is by identifying a customer need, combined with sound financial management. Financial management deals with the maintenance and creation of economic value or wealth by focusing on decision making with an eye toward creat-ing wealth. This text deals with financial decisions such as when to introduce a new product, when to invest in new assets, when to replace existing assets, when to bor-row from banks, when to sell stocks or bonds, when to extend credit to a customer, and how much cash and inventory to maintain. All of these aspects of financial man-agement were factors in Apple’s decision to introduce and continuously improve the iPod, iPhone, and iPad, and the end result is having a major financial impact on Apple.In this chapter, we lay the foundation for the entire book by explaining the key goal that guides financial decision making: maximizing shareholder wealth. From there we introduce the thread that ties everything together: the five basic principles of finance. Finally, we discuss the legal forms of business. We close the chapter with a brief look at what has led to the rise in multinational corporations.The Goal of the FirmThe fundamental goal of a business is to create value for the company’s owners (i.e., its shareholders). This goal is frequently stated as “maximization of shareholder wealth.” Thus, the goal of the financial manager is to create wealth for the sharehold-ers by making decisions that will maximize the price of the existing common stock. Not only does this goal directly benefit the shareholders of the company, but it also provides benefits to society as scarce resources are directed to their most productive use by businesses competing to create wealth.We have chosen maximization of shareholder wealth—that is, maximizing the market value of the existing shareholders’ common stock—because all financial deci-sions ultimately affect the firm’s stock price. Investors react to poor investment or dividend decisions by causing the total value of the firm’s stock to fall, and they react to good decisions by pushing up the price of the stock. In effect, under this goal, good decisions are those that create wealth for the shareholder.27LO1Identify the goal of the firm.M01_KEOW5135_09_GE_C01.indd 2702/05/16 2:29 PM

28 PaRT 1 • The Scope and Environment of Financial ManagementObviously, some serious practical problems arise when we use changes in the value of the firm’s stock to evaluate financial decisions. Many things affect stock prices; to attempt to identify a reaction to a particular financial decision would sim-ply be impossible, but fortunately that is unnecessary. To employ this goal, we need not consider every stock price change to be a market interpretation of the worth of our decisions. Other factors, such as changes in the economy, also affect stock prices. What we do focus on is the effect that our decision should have on the stock price if everything else were held constant. The market price of the firm’s stock reflects the value of the firm as seen by its owners and takes into account the complexities and complications of the real-world risk. As we follow this goal throughout our discus-sions, we must keep in mind one more question: Who exactly are the shareholders? The answer: Shareholders are the legal owners of the firm.Concept Check 1. What is the goal of the firm? 2. How would you apply this goal in practice?Five Principles That Form the Foundations of FinanceTo the first-time student of finance, the subject matter may seem like a collection of unrelated decision rules. This impression could not be further from the truth. In fact, our decision rules, and the logic that underlies them, spring from five simple princi-ples that do not require knowledge of finance to understand. These five principles guide the financial manager in the creation of value for the firm’s owners (the stock-holders).As you will see, although it is not necessary to understand finance to understand these principles, it is necessary to understand these principles in order to understand finance. These principles may at first appear simple or even trivial, but they provide the driving force behind all that follows, weaving together the concepts and tech-niques presented in this text, and thereby allowing us to focus on the logic underly-ing the practice of financial management. Now let’s introduce the five principles.Principle 1: Cash Flow Is What MattersYou probably recall from your accounting classes that a company’s profits can differ dramatically from its cash flows, which we will review in Chapter 3. But for now understand that cash flows, not profits, represent money that can be spent. Consequently, it is cash flow, not profits, that determines the value of a business. For this reason when we analyze the consequences of a managerial decision, we focus on the resulting cash flows, not profits.In the movie industry, there is a big difference between accounting profits and cash flow. Many a movie is crowned a success and brings in plenty of cash flow for the studio but doesn’t produce a profit. Even some of the most successful box office hits—Forrest Gump, Coming to America, Batman, My Big Fat Greek Wedding, and the TV series Babylon 5—realized no accounting profits at all after accounting for various movie studio costs. That’s because “Hollywood Accounting” allows for overhead costs not associated with the movie to be added on to the true cost of the movie. In fact, the movie Harry Potter and the Order of the Phoenix, which grossed almost $1 bil-lion worldwide, actually lost $167 million according to the accountants. Was Harry Potter and the Order of the Phoenix a successful movie? It certainly was—in fact, it was the 27th highest grossing film of all time. Without question, it produced cash, but it didn’t make any profits.LO2Understand the basic principles of finance, their importance, and the importance of ethics and trust.1principleM01_KEOW5135_09_GE_C01.indd 2802/05/16 2:29 PM

CHAPTER 1 • An Introduction to the Foundations of Financial Management 29We need to make another important point about cash flows. Recall from your economics classes that we should always look at marginal, or incremental, cash flows when making a financial decision. The incremental cash flow to the company as a whole is the difference between the cash flows the company will produce both with and without the investment it’s thinking about making. To understand this concept, let’s think about the incremental cash flows of the movie Frozen. Not only did Disney make money on this movie, but it also made an awful lot of money on merchandise from the movie. While Anna and Elsa pulled in an incredible $1.3 billion at the box office, sales of Frozen toys, clothing, and games along with the soundtrack brought in about that same amount. With a Broadway version under development and the possibility of a sequel under way, Disney is going to be singing “Let It Go” all the way to the bank.Principle 2: Money Has a Time ValuePerhaps the most fundamental principle of finance is that money has a “time” value. Very simply, a dollar received today is more valuable than a dollar received 1 year from now because we can invest the dollar we have today to earn interest so that at the end of 1 year we will have more than one dollar.For example, suppose you have a choice of receiving $1,000 either today or 1 year from now. If you decide to receive it a year from now, you will have passed up the opportunity to earn a year’s interest on the money. Economists would say you suf-fered an “opportunity loss” or an “opportunity cost.” The cost is the interest you could have earned on the $1,000 if you had invested it for 1 year. The concept of opportunity costs is fundamental to the study of finance and economics. Very simply, the opportunity cost of any choice you make is the highest-valued alternative that you had to give up when you made the choice. So if you loan money to your brother at no interest, money that otherwise would have been loaned to a friend (who is equally likely to repay you) for 8 percent interest, then the opportunity cost of making the loan to your brother is 8 percent.In the study of finance, we focus on the creation and measurement of value. To measure value, we use the concept of the time value of money to bring the future benefits and costs of a project, measured by its cash flows, back to the present. Then, if the benefits or cash inflows outweigh the costs, the project creates wealth and should be accepted; if the costs or cash outflows outweigh the benefits or cash inflows, the project destroys wealth and should be rejected. Without recognizing the existence of the time value of money, it is impossible to evaluate projects with future benefits and costs in a meaningful way.Principle 3: risk requires a rewardEven the novice investor knows there are an unlimited number of investment alter-natives to consider. But without exception, investors will not invest if they do not expect to receive a return on their investment. They will want a return that satisfies two requirements:◆ A return for delaying consumption. Why would anyone make an investment that would not at least pay them something for delaying consumption? They won’t—even if there is no risk. In fact, investors will want to receive at least the same return that is available for risk-free investments, such as the rate of return being earned on U.S. government securities.◆ An additional return for taking on risk. Investors generally don’t like risk. Thus, risky investments are less attractive—unless they offer the prospect of higher returns. That said, the more unsure people are about how an investment will per-form, the higher the return they will demand for making that investment. So, if you are trying to persuade investors to put money into a risky venture you are pursuing, you will have to offer them a higher expected rate of return.2principle3principleincremental cash flow the difference between the cash flows a company will produce both with and without the investment it is thinking about making.opportunity cost the cost of making a choice in terms of the next best alternative that must be foregone.M01_KEOW5135_09_GE_C01.indd 2906/05/16 2:34 PM

30 PaRT 1 • The Scope and Environment of Financial ManagementFigure 1-1 depicts the basic notion that an investor’s rate of return should equal a rate of return for delaying consumption plus an additional return for assuming risk. For example, if you have $5,000 to invest and are considering either buying stock in Apple (AAPL) or investing in a new biotech startup firm that has no past record of success, you would want the startup investment to offer the prospect of a higher expected rate of return than the investment in an established company like Apple.Notice that we keep referring to the expected return rather than the actual return. As investors, we have expectations about what returns our investments will earn. However, we can’t know for certain what they will be. For example, if investors could have seen into the future, no one would have bought stock in Vascular Biogenics (VBLT), an Israeli-based clinical-stage biopharmaceutical company, on February 19, 2015. Why? Because on that day the company reported that Phase 2 trials of one of its drugs aimed at psoriasis and ulcerative colitis failed to meet its primary endpoints. The result was that, within minutes of the announcement, the company’s stock price dropped by a whopping 65 percent.The risk–return relationship will be a key concept as we value stocks, bonds, and proposed new investment projects throughout this text. We will also spend some time determining how to measure risk. Interestingly, much of the work for which the 1990 Nobel Prize for economics was awarded centered on the relationship depicted in the graph in Figure 1-1 and how to measure risk. Both the graph and the risk–return relationship it depicts will reappear often in our study of finance.Principle 4: Market Prices Are Generally RightTo understand how securities such as bonds and stocks are valued or priced in the financial markets, it is necessary to understand the concept of an efficient market. An efficient market is one in which the prices of the assets traded in that market fully reflect all available information at any instant in time.Security markets such as the stock and bond markets are particularly important to our study of finance because these markets are the place where firms can go to raise money to finance their investments. Whether a security market such as the New York Stock Exchange (NYSE) is efficient depends on the speed with which newly released information is impounded into prices. Specifically, an efficient stock market is characterized by a large number of profit-driven individuals who act very quickly by buying (or selling) shares of stock in response to the release of new information.If you are wondering just how vigilant investors in the stock market are in watching for good and bad news, consider the following set of events. While Nike FIGURE 1-1 The Risk–Return Trade-offExpected returnAdditionalexpected returnfor taking on added riskRiskExpected returnfor delayingconsumption4principleefficient market a market in which the prices of securities at any instant in time fully reflect all publicly available information about the securities and their actual public values.M01_KEOW5135_09_GE_C01.indd 3002/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 31(NKE) CEO William Perez flew aboard the company’s Gulfstream jet one day in November 2005, traders on the ground sold off a significant amount of Nike’s stock. Why? Because the plane’s landing gear was malfunctioning, and they were watching TV coverage of the event! Before Perez landed safely, Nike’s stock dropped 1.4 percent. Once Perez’s plane landed, Nike’s stock price immediately bounced back. This example illustrates that in the financial market there are ever-vigilant investors who are looking to act even in the anticipation of the release of new information.Another example of the speed with which stock prices react to new information deals with Disney. Beginning with Toy Story in 1995, Disney (DIS) was on a roll, mak-ing one hit after another, including Monsters, Inc., Finding Nemo, the Pirates of the Caribbean series, The Incredibles, the Ironman series, and Frozen. In spite of all this suc-cess, in 2014, the hopes for Guardians of the Galaxy, based on a relatively unknown Marvel comic book series starring a tree and a talking raccoon among other charac-ters, weren’t very high. However, the movie’s opening weekend receipts were amaz-ing: While it was projected to gross less than $70 million worldwide, it actually grossed over $160 million and became the top grossing movie of 2014. How did the stock market respond to the unexpected box office reaction during the movie’s open-ing weekend? On the Monday following the opening weekend, Disney stock opened over 2 percent higher. Apparently, the news of the surprisingly strong box office receipts was reflected in Disney’s opening stock price, even before it traded! The same speed in the market reaction to new information also happened on February 25, 2015, when it was learned that 60 Minutes would air a potentially damaging story on Lumber Liquidators later that week. As a result, Lumber Liquidators’ stock price dropped by 25 percent even before anyone knew what the story was going to be about—in effect, it dropped before the news. After the 60 Minutes report that out-lined health and safety concerns with its laminated flooring actually aired on Sunday evening, Lumber Liquidators opened another 25 percent down.The key learning point here is the following: Stock market prices are a useful barometer of the value of a firm. Specifically, managers can expect their company’s share prices to respond quickly to investors’ assessment of their decisions. On the one hand, if investors on the whole agree that the decision is a good one that creates value, then they will push up the price of the firm’s stock to reflect that added value. On the other hand, if investors feel that a decision is bad for share prices, then the firm’s share value will be driven down.Unfortunately, this principle doesn’t always work perfectly in the real world. You just need to look at the housing price bubble that helped bring on the eco-nomic downturn in 2008–2009 to realize that prices and value don’t always move in lockstep. Like it or not, the psychological biases of individuals impact decision making, and as a result, our decision-making process is not always rational. Behavioral finance considers this type of behavior and takes what we already know about financial decision making and adds in human behavior with all its apparent irrationality.We’ll try and point out the impact of human behavior on decisions throughout our study. But understand that the field of behavioral finance is a work in progress—we understand only a small portion of what may be going on. We can say, however, that behavioral biases have an impact on our financial decisions. As an example, people tend to be overconfident and many times mistake luck for skill. As Robert Shiller, a well-known economics professor at Yale, put it, “people think they know more than they do.”1 This overconfidence applies to their abilities, their knowledge and understanding, and forecasting the future. Because they have confidence in their valuation estimates, they may take on more risk than they should. These behavioral biases impact everything in finance, ranging from making investment analyses to analyzing new projects to forecasting the future.1 See Robert J. Shiller, Irrational Exuberance (New York: Broadway Books, 2000), p. 166.M01_KEOW5135_09_GE_C01.indd 3102/05/16 2:29 PM

32 PaRT 1 • The Scope and Environment of Financial ManagementPrinciple 5: Conflicts of Interest Cause Agency ProblemsThroughout this book we will describe how to make financial decisions that increase the value of a firm’s shares. However, managers do not always follow through with these decisions. Often they make decisions that actually lead to a decrease in the value of the firm’s shares. When this happens, it is frequently because the managers’ own interests are best served by ignoring shareholder interests. In other words, there is a conflict of interest between what is best for the managers and what is best for the stockholders. For example, shutting down an unprofitable plant may be in the best interests of the firm’s stockholders, but in so doing the managers will find themselves out of a job or having to transfer to a different job. This very clear conflict of interest might lead the management of the plant to continue running the plant at a loss.Conflicts of interest lead to what economists describe as an agency cost or agency problem. That is, managers are the agents of the firm’s stockholders (the owners), and if the agents do not act in the best interests of their principal, this leads to an agency cost. Although the goal of the firm is to maximize shareholder value, in reality the agency problem may interfere with implementation of this goal. The agency problem results from the separation of the management and ownership of the firm. For example, a large firm may be run by professional managers or agents who have little or no ownership in the firm. Because of this separation between decision mak-ers and owners, managers may make decisions that are not in line with the goal of maximizing shareholder wealth. They may approach work less energetically and attempt to benefit themselves in terms of salary and perquisites at the expense of shareholders.Managers might also avoid any projects that have risk associated with them—even if they are great projects with huge potential returns and a small chance of fail-ure. Why is this so? Because if the project isn’t successful, these agents of the share-holders may lose their jobs.Agency problems also contributed to our recent financial crisis, with some mort-gage brokers being paid to find borrowers. The brokers would then make the loan and sell the mortgage to someone else. Because they didn’t hold the mortgage but only created it, they didn’t care about the quality of the mortgage. In effect, they wrote mortgages when the borrower had a low chance of being able to pay off the mortgage because they got paid per mortgage and then sold the mortgage to some-one else almost immediately. There was no incentive to screen for the quality of the borrower, and as a result both the borrower who was misled into thinking he could afford the mortgage and the holder of the mortgage were hurt.The costs associated with the agency problem are difficult to measure, but occa-sionally we see the problem’s effect in the marketplace. If the market feels manage-ment is damaging shareholder wealth, removal of that management may cause a positive reaction in stock price. For example, on the announcement of the death of Roy Farmer, the CEO of Farmer Brothers (FARM), a seller of coffee-related products, Farmer Brothers’ stock price rose about 28 percent. Generally, the tragic loss of a company’s top executive raises concerns over a leadership void, causing the share price to drop; in the case of Farmer Brothers, however, investors thought a change in management would have a positive impact on the company.If the firm’s management works for the owners, who are the shareholders, why doesn’t the management get fired if it doesn’t act in the shareholders’ best interest? In theory, the shareholders pick the corporate board of directors, and the board of directors in turn picks the management. Unfortunately, in reality the system fre-quently works the other way around. Management selects the board of director nominees and then distributes the ballots. In effect, shareholders are generally offered a slate of nominees selected by the management. The end result is that man-agement effectively selects the directors, who then may have more allegiance to managers than to shareholders. This, in turn, sets up the potential for agency prob-lems, with the board of directors not monitoring managers on behalf of the share-holders as it should.principle5agency problem problems and conflicts resulting from the separation of the management and ownership of the firm.M01_KEOW5135_09_GE_C01.indd 3202/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 33The root cause of agency problems is conflict of interest. Whenever such conflicts exist in business, individuals may do what is in their own rather than the organiza-tion’s best interests. For example, in 2000 Edgerrin James was a running back for the Indianapolis Colts and was told by his coach to get a first down and then fall down. That way the Colts wouldn’t be accused of running up the score against a team they were already beating badly. However, since James’s contract included incentive pay-ments associated with rushing yards and touchdowns, he acted in his own self- interest and ran for a touchdown on the very next play.We will spend considerable time discussing monitoring managers and the meth-ods used to align their interests with those of shareholders. As an example, managers can be monitored by rating agencies and by auditing financial statements, and com-pensation packages may be used to align the interests of managers and shareholders. Additionally, the interests of managers and shareholders can be aligned by establish-ing management stock options, bonuses, and perquisites that are directly tied to how closely managers’ decisions coincide with the interests of shareholders. In other words, what is good for shareholders must also be good for managers. If that is not the case, managers will make decisions in their best interest rather than maximizing shareholder wealth.The Global Financial CrisisBeginning in 2007, the United States experienced its most severe financial crisis since the Great Depression of the 1930s. As a result, some financial institutions collapsed while the government bailed others out, unemployment skyrocketed, the stock market plummeted, and the United States entered into a recession. Although the recession is now officially over, many Americans still feel the lingering effects of the financial crisis from lost wages resulting from high unemployment, along with a dra-matic rise in our country’s debt. Europe also faced a financial crisis of its own. Many members of the European Union (EU) experienced severe budget problems, includ-ing Greece, Italy, Ireland, Portugal, and Spain. These nations have all had problems balancing their budgets and repaying their government loans.Although many factors contributed to the financial crisis, the most immediate cause has been attributed to the collapse of the real estate market in the United States and the resulting real estate loan (mortgage) defaults. The focus of the loan defaults has been on what are commonly referred to as subprime loans. These are loans made to borrowers whose ability to repay them is highly doubtful. When the market for real estate began to falter in 2006, many of the homebuyers with subprime mortgages began to default. As the economy contracted during the recession, people lost their jobs and could no longer make their mortgage loan payments, resulting in even more defaults.To complicate the problem, most real estate mortgages were packaged in portfo-lios and resold to investors around the world. This process of packaging mortgages is called securitization. Basically, securitization is a very useful tool for increasing the supply of new money that can be lent to new homebuyers. Here’s how mortgages are securitized: First, homebuyers borrow money by taking out a mortgage to finance a home purchase. The lender, generally a bank, savings and loan, or mort-gage broker that made the loan, then sells the mortgage to another firm or financial institution that pools together a portfolio of many different mortgages. The purchase of the pool of mortgages is financed through the sale of securities (called mortgage-backed securities, or MBS) that are sold to investors who can hold them as an invest-ment or resell them to other investors. This process allows the mortgage bank or other financial institution that made the original mortgage loan to get its money back out of the loan and lend it to someone else. Thus, securitization provides liquid-ity to the mortgage market and makes it possible for banks to loan more money to homebuyers.Okay, so what’s the catch? As long as lenders properly screen the mortgages to make sure the borrowers are willing and able to repay their home loans and real M01_KEOW5135_09_GE_C01.indd 3302/05/16 2:29 PM

34 PaRT 1 • The Scope and Environment of Financial Managementestate values remain higher than the amount owed, everything works fine. However, if lenders make loans to individuals who really cannot afford to make the payments and real estate prices drop precipitously, as they began to do in 2006, problems will arise and many mortgages (especially those in which the amount of the loan was a very high percentage of the property value) will be “under water.” That is, the homeowner will owe more than the home is worth. When this occurs homeowners may start to default on their mortgage loans. This is especially true when the economy goes into a recession and people lose their jobs and, correspond-ingly, the ability to make their mortgage payments. This was the scenario in 2006. In essence, 2006 brought a perfect storm of bad loans, falling housing prices, and a contracting economy.Where are we now? As of this writing, in 2015, the recession is officially over, having ended in 2009; however, despite this pronouncement there is evidence that the economy is still not back to normal. Although the unemployment rate has gone down, the unemployment rate may not accurately reflect those job seekers who have given up and are no longer seeking employment, and it may not reflect what has become known as underemployment, whereby individuals are taking jobs but these jobs do not take advantage of the individuals’ employment creden-tials (for example, college professors driving taxi cabs). Europe still faces economic problems of its own, with Greece’s economy in crisis with an unemployment rate over 25 percent, while unemployment in Spain and Italy is topping 22 percent and 12 percent, respectively.Avoiding Financial Crisis—Back to the PrinciplesFour significant economic events that have occurred during the last decade all point to the importance of keeping our eye closely affixed to the five principles of finance: the dot-com bubble; the accounting scandals headlined by Enron, WorldCom, and Bernie Madoff; the housing bubble; and, finally, the recent economic crisis. Specifically, the problems that firms encounter in times of crisis are often brought on and made worse by not paying close attention to the foundational principles of finance. To illustrate, consider the following:◆ Forgetting Principle 1: Cash Flow Is What Matters (Focusing on earnings instead of cash flow). The financial fraud committed by Bernie Madoff, WorldCom, and others at the turn of the 21st century was a direct result of managerial efforts to manage the firm’s reported earnings to the detriment of the firm’s cash flows. The belief in the importance of current period earnings as the most critical determi-nant of the market valuation of the firm’s shares led some firms to sacrifice future cash flows in order to maintain the illusion of high and growing earnings.◆ Forgetting Principle 2: Money Has a Time Value (Focusing on the short run). When trying to put in place a system that would align the interests of managers and shareholders, many firms tied managerial compensation to short-run perfor-mance. Consequently, in many firms the focus shifted from what was best in the long run to what was best in the short run.◆ Forgetting Principle 3: Risk Requires a Reward (Excessive risk taking due to underestimation of risk). Relying on historical evidence, managers often under-estimated the real risks that their decisions entailed. This underestimation of the underlying riskiness of their decisions led managers to borrow excessively. This excessive use of borrowed money (or financial leverage) led to financial disaster and bankruptcy for many firms as the economy slipped into recession. Moreover, the financial crisis was exacerbated by the fact that often companies simply didn’t understand how much risk they were taking on. For example, AIG, the giant insurance company that the government bailed out, was involved in investments whose value is based on the price of oil in 50 years. Let’s face it, no one knows what the price of oil will be in a half a century—being involved in this type of investment is blind risk.M01_KEOW5135_09_GE_C01.indd 3402/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 35◆ Forgetting Principle 4: Market Prices Are Generally Right (Ignoring the efficiency of financial markets). Huge numbers of so-called hedge funds sprang up over the last decade and entered into investment strategies that presupposed that security prices could be predicted. Many of these same firms borrowed heavily in an effort to boost their returns and later discovered that security markets were a lot smarter than they thought and consequently realized huge losses on their highly leveraged portfolios.◆ Forgetting Principle 5: Conflicts of Interest Cause Agency Problems (Unchecked agency problems in the subprime housing market and problems with executive compensation). Without doubt the subprime lending crisis had a lot to do with our recent financial crisis, and much of the subprime lending crisis had its roots in the agency problem. As mentioned earlier, mortgage brokers weren’t concerned with whether or not the borrower could handle the mortgage because they got paid on the number of mortgages they made, not the quality of the mortgages. The banks didn’t care about the quality of the borrowers either because they had no intention of holding the mortgages; instead, they pooled the mortgages and sold them to unsuspecting investors. In effect, much of the subprime lending cri-sis was a result of both an unchecked conflict of interest and an ethical lapse.Executive compensation in the United States is dominated by performance-based compensation in the form of stock options and grants. The use of these forms of com-pensation over the last decade in the face of one of the longest bull markets in history has resulted in tremendous growth in executive compensation. The motivations behind these methods of compensation are primarily tied to a desire to make manag-ers behave like stockholders (owners). Unfortunately, this practice has resulted in pay for nonperformance in many cases and a feeling among the general public that executive compensation is excessive. We are reminded again that solving the principal–agent problem is not easy to do, but it has to be done!The Essential Elements of Ethics and TrustThough not one of the five principles of finance, ethics and trust are essential ele-ments of the business world. In fact, without ethics and trust, nothing works. This statement could be applied to almost everything in life. Virtually everything we do involves some dependence on others. Although businesses frequently try to describe the rights and obligations of their dealings with others using contracts, it is impossi-ble to write a perfect contract. Consequently, business dealings between people and firms ultimately depend on the willingness of the parties to trust one another.Ethics or, rather, a lack of ethics in finance is a recurring theme in the news. Financial scandals at Enron, WorldCom, Arthur Andersen, and Bernard L. Madoff Investment Securities demonstrate that ethical lapses are not forgiven in the business world. Not only is acting in an ethical manner morally correct, it is a necessary ingre-dient to long-term business and personal success.Looking back at the recent financial crisis, we see that a good part of the cause finds its roots in ethical failures in the subprime mortgage market. Ethical behavior is easily defined. It’s simply “doing the right thing.” But what is the right thing? For example, Bristol-Myers Squibb (BMY) gives away heart medication to people who can’t afford it. Clearly, the firm’s management feels this is the socially responsible and right thing to do. But is it? Should companies give away money and products, or should they leave such acts of benevolence to the firm’s shareholders? Perhaps the shareholders should decide if they personally want to donate some of their wealth to worthy causes.As is true of most ethical questions, the dilemma posited above has no clear-cut solution. We acknowledge that people have a right to disagree about what “doing the right thing” means and that each of us has his or her personal set of values. These values form the basis for what we think is right and wrong. Moreover, every society adopts a set of rules or laws that prescribe what it believes constitutes “doing the M01_KEOW5135_09_GE_C01.indd 3502/05/16 2:29 PM

36 PaRT 1 • The Scope and Environment of Financial Managementright thing.” In a sense, we can think of laws as a set of rules that reflect the values of a society as a whole.You might ask yourself, “As long as I’m not breaking society’s laws, why should I care about ethics?” The answer to this question lies in consequences. Everyone makes errors of judgment in business, which is to be expected in an uncertain world. But ethi-cal errors are different. Even if they don’t result in anyone going to jail, they tend to end careers and thereby terminate future opportunities. Why? Because unethical behavior destroys trust, and businesses cannot function without a certain degree of trust.Concept Check 1. According to Principle 3, how do investors decide where to invest their money? 2. What is an efficient market? 3. What is the agency problem, and why does it occur? 4. Why are ethics and trust important in business?The Role of Finance in BusinessFinance is the study of how people and businesses evaluate investments and raise capital to fund them. Our interpretation of an investment is quite broad. When Apple designed its Apple Watch, it was clearly making a long-term investment. The firm had to devote considerable expenses to designing, producing, and marketing the device with the hope that it would eventually become indispensable to everyone. Similarly, Apple is making an investment decision whenever it hires a fresh new graduate, knowing that it will be paying a salary for at least 6 months before the employee will have much to contribute.Thus, the study of finance addresses three basic types of issues: 1. What long-term investments should the firm undertake? This area of finance is generally referred to as capital budgeting. 2. How should the firm raise money to fund these investments? The firm’s funding choices are generally referred to as capital structure decisions. 3. How can the firm best manage its cash flows as they arise in its day-to-day operations? This area of finance is generally referred to as working capital management. We’ll be looking at each of these three areas of business finance—capital budget-ing, capital structure, and working capital management—in the chapters ahead.Why Study Finance?Even if you’re not planning a career in finance, a working knowledge of finance will take you far in both your personal and professional life.Those interested in management will need to study topics such as strategic plan-ning, personnel, organizational behavior, and human relations, all of which involve spending money today in the hopes of generating more money in the future. For example, it has been estimated that it would cost Apple over $1 billion to develop a new electric car, and that doesn’t guarantee the car would be a success. After all, GM made a strategic decision to introduce an electric car and invested $740 million to produce the Chevy Volt, only to find car buyers balking at the $40,000 sticker price. Similarly, marketing majors need to understand and decide how aggressively to price products, the amount to spend on advertising, and what media to use for those ads. Since aggressive marketing today costs money but allows firms to reap rewards in the future, it should be viewed as an investment that the firm needs to finance. Production and operations management majors need to understand how best to LO3Describe the role of finance in business.capital budgeting the decision- making process with respect to investment in fixed assets.capital structure decisions the decision-making process with funding choices and the mix of long-term sources of funds.working capital management the management of the firm’s current assets and short-term financing.M01_KEOW5135_09_GE_C01.indd 3602/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 37manage a firm’s production and control its inventory and supply chain. These are all topics that involve risky choices that relate to the management of money over time, which is the central focus of finance. Although finance is primarily about the management of money, a key component of finance is the management and interpretation of information. Indeed, if you pursue a career in management information systems or accounting, the finance managers are likely to be your most important clients. For the student with entrepreneurial aspirations, an understanding of finance is essential—after all, if you can’t manage your finances, you won’t be in business very long.Finally, an understanding of finance is important to you as an individual. The fact that you are reading this book indicates that you understand the importance of investing in yourself. By obtaining a higher education degree, you are clearly making sacrifices in the hopes of making yourself more employable and improving your chances of having a rewarding and challenging career. Some of you are relying on your own earnings and the earnings of your parents to finance your education, whereas others are raising money or borrowing it from the financial markets, or institutions and procedures that facilitate financial transactions.Although the primary focus of this book is on developing corporate finance tools that are used in business, much of the logic and many of the tools we develop will also apply to the decisions you will have to make regarding your own personal finances. Financial decisions are everywhere, for both you and the firm you work for. In the future, both your business and personal lives will be spent in the world of finance. Since you’re going to be living in that world, it’s time to learn the basics about it.The Role of the Financial ManagerA firm can assume many different organizational structures. Figure 1-2 shows a typi-cal presentation of how the finance area fits into a firm. The vice president for finance, Board of DirectorsChief Executive Officer(CEO)Vice President—FinanceorChief Financial Officer (CFO)Duties:Oversee financial planningStrategic planningControl cash flowDuties:Cash managementCredit managementCapital expendituresRaising capitalFinancial planningManagement of foreign currenciesDuties:TaxesFinancial statementsCost accountingData processingVice President—MarketingTreasurerControllerVice President—Productionand OperationsFIGURE 1-2 How the Finance Area Fits into a Firmfinancial markets those institutions and procedures that facilitate transactions in all types of financial claims.M01_KEOW5135_09_GE_C01.indd 3702/05/16 2:29 PM

38 PaRT 1 • The Scope and Environment of Financial Managementalso called the chief financial officer (CFO), serves under the firm’s chief executive officer (CEO) and is responsible for overseeing financial planning, strategic plan-ning, and controlling the firm’s cash flow. Typically, a treasurer and controller serve under the CFO. In a smaller firm, the same person may fill both roles, with just one office handling all the duties. The treasurer generally handles the firm’s financial activities, including cash and credit management, making capital expenditure deci-sions, raising funds, financial planning, and managing any foreign currency received by the firm. The controller is responsible for managing the firm’s accounting duties, including producing financial statements, cost accounting, paying taxes, and gather-ing and monitoring the data necessary to oversee the firm’s financial well-being. In this textbook, we focus on the duties generally associated with the treasurer and on how investment decisions are made.Concept Check 1. What are the basic types of issues addressed by the study of finance? 2. What are the duties of a treasurer? Of a controller?The Legal Forms of Business OrganizationIn the chapters ahead, we focus on financial decisions of corporations because, although the corporation is not the only legal form of business available, it is the most logical choice for a firm that is large or growing. It is also the dominant business form in terms of sales in this country. In this section we explain why this is so.Although numerous and diverse, the legal forms of business organization fall into three categories: the sole proprietorship, the partnership, and the corporation. To understand the basic differences among these forms, we need to define each one and understand its advantages and disadvantages. As the firm grows, the advan-tages of the corporation begin to dominate. As a result, most large firms take on the corporate form.Sole ProprietorshipsA sole proprietorship is a business owned by an individual. The owner retains the title to the business’s assets and is responsible, generally without limitation, for the liabilities incurred. The proprietor is entitled to the profits from the business but must also absorb any losses. This form of business is initiated by the mere act of beginning the business operations. Typically, no legal requirement must be met in starting the operation, particularly if the proprietor is conducting the business in his or her own name. If a special name is used, an assumed-name certificate should be filed, requiring a small registration fee. Termination of the sole proprietorship occurs on the owner’s death or by the owner’s choice. Briefly stated, the sole pro-prietorship is for all practical purposes the absence of any formal legal business structure.PartnershipsThe primary difference between a partnership and a sole proprietorship is that the partnership has more than one owner. A partnership is an association of two or more persons coming together as co-owners for the purpose of operating a business for profit. Partnerships fall into two types: (1) general partnerships and (2) limited partnerships.General Partnerships In a general partnership each partner is fully responsible for the liabilities incurred by the partnership. Thus, any partner’s faulty conduct, even having the appearance of relating to the firm’s business, renders the LO4Distinguish among the different legal forms of business organization.sole proprietorship a business owned by a single individual.partnership an association of two or more individuals joining together as co-owners to operate a business for profit.general partnership a partnership in which all partners are fully liable for the indebtedness incurred by the partnership.M01_KEOW5135_09_GE_C01.indd 3802/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 39 remaining partners liable as well. The relationship among partners is dictated entirely by the partnership agreement, which may be an oral commitment or a formal document.Limited Partnerships In addition to the general partnership, in which all partners are jointly liable without limitation, many states provide for limited partnerships. The state statutes permit one or more of the partners to have limited liability, restricted to the amount of capital invested in the partnership. Several conditions must be met to qual-ify as a limited partner. First, at least one general partner must have unlimited liabil-ity. Second, the names of the limited partners may not appear in the name of the firm. Third, the limited partners may not participate in the management of the business. Thus, a limited partnership provides limited liability for a partner who is purely an investor.CorporationsThe corporation has been a significant factor in the economic development of the United States. As early as 1819, U.S. Supreme Court Chief Justice John Marshall set forth the legal definition of a corporation as “an artificial being, invisible, intangi-ble, and existing only in the contemplation of law.”2 This entity legally functions separate and apart from its owners. As such, the corporation can individually sue and be sued and purchase, sell, or own property, and its personnel are subject to crimi-nal punishment for crimes. However, despite this legal separation, the corporation is composed of owners who dictate its direction and policies. The owners elect a board of directors, whose members in turn select individuals to serve as corporate officers, including the company’s president, vice president, secretary, and trea-surer. Ownership is reflected in common stock certificates, each designating the number of shares owned by its holder. The number of shares owned relative to the total number of shares outstanding determines the stockholder’s proportionate ownership in the business. Because the shares are transferable, ownership in a cor-poration may be changed by a shareholder simply remitting the shares to a new shareholder. The shareholder’s liability is confined to the amount of the invest-ment in the company, thereby preventing creditors from confiscating stockhold-ers’ personal assets in settlement of unresolved claims. This is an extremely impor-tant advantage of a corporation. After all, would you be willing to invest in USAirways if you would be held liable if one of its planes crashed? Finally, the life of a corporation is not dependent on the status of the investors. The death or with-drawal of an investor does not affect the continuity of the corporation. Its manag-ers continue to run the corporation when stock is sold or when it is passed on through inheritance.Organizational Form and Taxes: The Double Taxation on DividendsHistorically, one of the drawbacks of the corporate form was the double taxation of dividends. This occurs when a corporation earns a profit, pays taxes on those profits (the first taxation of earnings), and pays some of those profits back to the sharehold-ers in the form of dividends, and then the shareholders pay personal income taxes on those dividends (the second taxation of those earnings). This double taxation of earn-ings does not take place with proprietorships and partnerships. Needless to say, that had been a major disadvantage of corporations.Under the current law, qualified dividends from domestic corporations and qualified foreign corporations are now taxed at a maximum rate of 20 percent. Moreover, if your personal income puts you in the 10 percent or 15 percent 2 The Trustees of Dartmouth College v. Woodard, 4 Wheaton 636 (1819).limited partnership a partnership in which one or more of the partners has limited liability, restricted to the amount of capital he or she invests in the partnership.corporation an entity that legally functions separate and apart from its owners.M01_KEOW5135_09_GE_C01.indd 3902/05/16 2:29 PM

40 PaRT 1 • The Scope and Environment of Financial Managementincome rate bracket, you don’t pay any taxes on your dividend income, and if you are in the 25 through 35 percent tax bracket, you pay only 15 percent on qualified dividends.S­Corporations and Limited Liability Companies (LLCs)One of the problems that entrepreneurs and small business owners face is that they need the benefits of the corporate form to expand, but the double taxation of earn-ings that comes with the corporate form makes it difficult to accumulate the neces-sary wealth for expansion. Fortunately, the government recognizes this problem and has provided two business forms that are, in effect, crosses between a partnership and a corporation with the tax benefits of partnerships (no double taxation of earn-ings) and the limited liability benefit of corporations (your liability is limited to what you invest).The first is the S-corporation, which provides limited liability while allowing the business’s owners to be taxed as if they were a partnership—that is, distributions back to the owners are not taxed twice as is the case with dividends distributed by regu-lar corporations. Unfortunately, a number of restrictions accompany the S-corporation that detract from the desirability of this business form. Thus, an S-corporation cannot be used for a joint venture between two corporations. As a result, this business form has been losing ground in recent years in favor of the limited liability company.The limited liability company (LLC) is also a cross between a partnership and a corporation. Just as with the S-corporation, the LLC retains limited liability for its own-ers, but it runs and is taxed like a partnership. In general, it provides more flexibility than the S-corporation. For example, corporations can be owners in an LLC. However, because LLCs operate under state laws, both states and the IRS have rules for what qualifies as an LLC, and different states have different rules. But the bottom line in all this is that the LLC must not look too much like a corporation or it will be taxed as one.Which Organizational Form Should Be Chosen?Owners of new businesses have some important decisions to make in choosing an organizational form. Whereas each business form seems to have some advantages over the others, the advantages of the corporation begin to dominate as the firm grows and needs access to the capital markets to raise funds. Table 1-1 provides a summary of the differences among the major organizational forms.TaBLE 1-1 The Different Business Organizational FormsNumber of OwnersLiability for Firm’s DebtsChange in Ownership Dissolves the FirmTaxationSole ProprietorshipOneYesYesPersonalTypes of Partnerships• General Partnership No limitEach partner is liable for the entire amountYesPersonal• Limited Partnership At least one general partner (GP), no limit on limited partners (LP)GP—YesLP—NoGP—YesLP—NoPersonalTypes of Corporations• Corporation No limitNoNoBoth corporate and personal taxes• S-corporation Maximum of 100NoNoPersonalLimited Liability CompanyNo limitNoNoPersonalS-corporation a corporation that, because of specific qualifications, is taxed as though it were a partnership.limited liability company (LLC) a cross between a partnership and a corporation under which the owners retain limited liability but the company is run and is taxed like a partnership.M01_KEOW5135_09_GE_C01.indd 4002/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 41Because of the limited liability, the ease of transferring ownership through the sale of common shares, and the flexibility in dividing the shares, the corporation is the ideal business entity in terms of attracting new capital. In contrast, the unlimited liabilities of the sole proprietorship and the general partnership are deterrents to raising equity capital. Between the extremes, the limited partnership does provide limited liability for limited partners, which has a tendency to attract wealthy inves-tors. However, the impracticality of having a large number of partners and the restricted marketability of an interest in a partnership prevent this form of organiza-tion from competing effectively with the corporation. Therefore, when developing our decision models, we assume we are dealing with the corporate form and corpo-rate tax codes.Concept Check 1. What are the primary differences among a sole proprietorship, a partnership, and a corporation? 2. Explain why large and growing firms tend to choose the corporate form. 3. What is an LLC?Finance and the Multinational Firm: The New RoleIn the search for profits, U.S. corporations have been forced to look beyond our country’s borders. This movement was spurred on by the collapse of communism and the acceptance of the free market system in Third World countries. All this has taken place at a time when information technology has experienced a revolution brought on by the personal computer and the Internet. Concurrently, the United States went through an unprecedented period of deregulation of industries. These changes resulted in the opening of new international markets, and U.S. firms experienced a period of price competition here at home that made it imperative that businesses look across borders for investment opportunities. The end result is that many U.S. companies, including General Electric, IBM, Walt Disney, and American Express, have restructured their operations to expand internationally. The bottom line is that what you think of as a U.S. firm may be much more of a multinational firm than you would expect. For example, Coca-Cola earns around 60 percent of its profits from overseas sales, and this is not uncommon for numer-ous U.S. firms.Just as U.S. firms have ventured abroad, foreign firms have also made their mark in the United States. You need only look to the auto industry to see what effects the entrance of Toyota, Honda, Nissan, BMW, and other foreign car manufacturers has had on the industry. In addition, foreigners have bought and now own such compa-nies as Brooks Brothers, RCA, Pillsbury, A&P, 20th Century Fox, Columbia Pictures, and Firestone Tire & Rubber. Consequently, even if we wanted to, we couldn’t keep all our attention focused on the United States, and even more important, we wouldn’t want to ignore the opportunities that are available across international borders.Concept Check 1. What has brought on the era of the multinational corporation? 2. Has looking beyond U.S. borders been a profitable experience for U.S. corporations?LO5Explain what has led to the era of the multinational corporation.M01_KEOW5135_09_GE_C01.indd 4102/05/16 2:29 PM

42 PaRT 1 • The Scope and Environment of Financial ManagementChapter SummariesIdentify the goal of the firm. (pgs. 27–28)SUMMaRy: This chapter outlines the framework for the maintenance and creation of shareholder wealth, which should be the goal of the firm and its managers. The goal of maximization of shareholder wealth is chosen because it deals well with uncertain-ty and time in a real-world environment. As a result, the maximization of shareholder wealth is found to be the proper goal for the firm.Understand the basic principles of finance, their importance, and the importance of ethics and trust. (pgs. 28–36)SUMMaRy: The five basic principles of finance are: 1. Cash Flow Is What Matters—Incremental cash received, not accounting profits, drives value. 2. Money Has a Time Value—A dollar received today is more valuable to the recip-ient than a dollar received in the future. 3. Risk Requires a Reward—The greater the risk of an investment, the higher will be the investor’s required rate of return, and, other things remaining the same, the lower will be the investment’s value. 4. Market Prices Are Generally Right—For example, product market prices are often slower to react to important news than are prices in financial markets, which tend to be very efficient and quick to respond to news. 5. Conflicts of Interest Cause Agency Problems—Large firms are typically run by professional managers who own a small fraction of the firms’ equity. The indi-vidual actions of these managers are often motivated by self-interest, which may result in managers not acting in the best interests of the firm’s owners. When this happens, the firm’s stock will lose value.Though not one of the five principles of finance, ethics and trust are also essential elements of the business world, and without them, nothing works.KEy TERMSLO1LO2Incremental cash flow, page 29 the differ-ence between the cash flows a company will produce both with and without the invest-ment it is thinking about making.Opportunity cost, page 29 the cost of making a choice in terms of the next best alternative that must be foregone.Efficient market, page 30 a market in which the prices of securities at any instant in time fully reflect all publicly available information about the securities and their actual public values.Agency problem, page 32 problems and conflicts resulting from the separation of the management and ownership of the firm.Describe the role of finance in business. (pgs. 36–38)SUMMaRy: Finance is the study of how people and businesses evaluate investments and raise capital to fund them. The three basic types of issues addressed by the study of finance are: (1) What long-term investments should the firm undertake? This area of finance is generally referred to as capital budgeting. (2) How should the firm raise money to fund these investments? The firm’s funding choices are generally referred to as capital structure decisions. (3) How can the firm best manage its cash flows as they arise in its day-to-day operations? This area of finance is generally referred to as working capital management.LO3M01_KEOW5135_09_GE_C01.indd 4202/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 43Distinguish among the different legal forms of business organization. (pgs. 38–41)SUMMaRy: The legal forms of business are examined. The sole proprietorship is a business operation owned and managed by an individual. Initiating this form of business is simple and generally does not involve any substantial organizational costs. The proprietor has complete control of the firm but must be willing to assume full responsibility for its outcomes.The general partnership, which is simply a coming together of two or more indi-viduals, is similar to the sole proprietorship. The limited partnership is another form of partnership sanctioned by states to permit all but one of the partners to have lim-ited liability if this is agreeable to all partners.The corporation increases the flow of capital from public investors to the business community. Although larger organizational costs and regulations are imposed on this legal entity, the corporation is more conducive to raising large amounts of capi-tal. Limited liability, continuity of life, and ease of transfer in ownership, which increase the marketability of the investment, have contributed greatly in attracting large numbers of investors to the corporate environment. The formal control of the corporation is vested in the parties who own the greatest number of shares. However, day-to-day operations are managed by the corporate officers, who theoretically serve on behalf of the firm’s stockholders.KEy TERMSLO4Capital budgeting, page 36 the decision-making process with respect to investment in fixed assets.Capital structure decisions, page 36 the decision-making process with funding choices and the mix of long-term sources of funds.Working capital management, page 36 the management of the firm’s current assets and short-term financing.Financial markets, page 37 those institutions and procedures that facilitate transactions in all types of financial claims.Sole proprietorship, page 38 a business owned by a single individual.Partnership, page 38 an association of two or more individuals joining together as co-owners to operate a business for profit.General partnership, page 38 a partnership in which all partners are fully liable for the indebtedness incurred by the partnership.Limited partnership, page 39 a partnership in which one or more of the partners has limited liability, restricted to the amount of capital he or she invests in the partnership.Corporation, page 39 an entity that legally functions separate and apart from its owners.S-corporation, page 40 a corporation that, because of specific qualifications, is taxed as though it were a partnership.Limited liability company (LLC), page 40 a cross between a partnership and a corpora-tion under which the owners retain limited liability but the company is run and is taxed like a partnership.Explain what has led to the era of the multinational corporation. (pg. 41)SUMMaRy: With the collapse of communism and the acceptance of the free market system in Third World countries, U.S. firms have been spurred on to look beyond their own boundaries for new business. The end result has been that it is not un-common for major U.S. companies to earn over half their income from sales abroad. Foreign firms are also increasingly investing in the United States.LO5KEy TERMSM01_KEOW5135_09_GE_C01.indd 4302/05/16 2:29 PM

44 PaRT 1 • The Scope and Environment of Financial ManagementReview QuestionsAll Review Questions are available in MyFinanceLab.1-1. What are some of the problems involved in implementing the goal of maximiza-tion of shareholder wealth?1-2. Firms often involve themselves in projects that do not result directly in prof-its. For example, Apple, which we featured in the chapter introduction, donated $50 million to Stanford University hospitals and another $50 million to the African aid organization (Product) RED, a charity fighting against AIDS, tuberculosis, and malaria. Do these projects contradict the goal of maximization of shareholder wealth? Why or why not?1-3. What is the relationship between financial decision making and risk and return? Would all financial managers view risk–return trade-offs similarly?1-4. What is the agency problem, and how might it impact the goal of maximization of shareholder wealth?1-5. List the key advantages and disadvantages of a (a) sole proprietorship, (b) part-nership, and (c) corporation.1-6. Identify the primary drawbacks of a corporation.1-7. Show the differences between organizational forms using the following criteria: (a) number of owners, (b) liability for firm’s debts, (c) change in ownership dissolves the firm, and (d) taxation.1-8. There are a lot of great business majors. Check out the Careers in Business web-site at www.careers-in-business.com. It covers not only finance but also marketing, accounting, and management. Find out about and provide a short write-up describ-ing the opportunities investment banking and financial planning offer.1-9. Ethical problems seem to be an issue in finance in the current global business environment. Several websites, like Bloomberg and CNN Money, have analyzed and discussed various financial scandals. Take a look at some of these articles and pro-vide a summary of bad practices of some of the major organizations involved in the scandals. Include instances from different countries, like the Volkswagen emissions scandal, the Toshiba accounting scandal, and the Libor scandal.1-10. The five principles that form the foundations of finance—cash flow is what matters, money has a time value, risk requires a reward, market prices are generally right, and conflicts of interest cause agency problems—are discussed in the media. Find some international examples of each principle to assess whether or not these foundations hold true globally.M01_KEOW5135_09_GE_C01.indd 4402/05/16 2:29 PM

ChaPTER 1 • An Introduction to the Foundations of Financial Management 45Mini CaseThis Mini Case is available in MyFinanceLab.Assume you are an assistant financial analyst at an international corporation, Occulocorp, and you are interviewed by a radio broadcast journalist. You are asked to introduce and explain basic financial concepts to a local audience, for which you are given a set of questions.Please respond to the following questions:a. What is one of the primary goals for a firm with domestic or international operations?b. As a company grows, the separation of ownership and management will be-come a critical issue. What might be the reasons for this? Which theory is es-sential in this framework?c. Why does finance play such an important role in business?d. Are market prices generally right?e. Why do ethics, ethical behavior, and trust play an important role in financial decisions?f. Why is the time value of money important?g. Why are multinational corporations increasing?M01_KEOW5135_09_GE_C01.indd 4502/05/16 2:29 PM

46Back in 1995, when they first met, Larry Page and Sergey Brin were not particularly fond of one another. Larry was on a weekend visit to Stanford University, and Sergey was in a group of students assigned to show him around. Nonetheless, in short time the two began to collaborate and even built their own computer housings in Larry’s dorm room. That computer housing later became Google’s first data center. From there things didn’t move as smoothly as one might expect; there just wasn’t the interest from the search-engine players of the day, so Larry and Sergey decided to go it alone. Stuck in a dorm room with maxed-out credit cards, the problem they faced was money—they didn’t have any. So they put together a business plan and went looking for money. Fortunately for all of us who use Google today, they met up with one of the founders of Sun Microsystems, and after a short demo he had to run off somewhere and upon leav-ing said, “Instead of us discussing all the details, why don’t I just write you a check?” It was made out to Google Inc. and was for $100,000.With that, Google Inc. (GOOGL) was founded, and over the next 10 years it became anything but a conventional company, with an official motto of “don’t be evil”; a goal to make the world a better place; on-site meals prepared by a former caterer for the Grateful Dead; lava lamps; and a fleet of Segways to move employees about the chapter2the Financial Markets and Interest rates Learning ObjectivesLO1Describe key components of the U.S. financial market system and the financing of business.Financing of Business: The Movement of Funds Through the EconomyLO2Understand how funds are raised in the capital markets.Selling Securities to the PublicLO3Be acquainted with recent rates of return.Rates of Return in the Financial MarketsLO4Explain the fundamentals of interest rate determination and the popular theories of the term structure of interest rates.Interest Rate Determinants in a NutshellM02_KEOW5135_09_GE_C02.indd 4602/05/16 3:46 PM

Google campus to roller-hockey games in the parking lot and to other on-site diversions. It was not unexpected that when Google needed more money in 2004, it would raise that money in an unusual way—it would sell shares of stock through a “Dutch auction.” With a Dutch auction investors submit bids, say-ing how many shares they’d like and at what price. Next, Google used these bids to calculate an issue price that was just low enough to ensure that all the shares were sold, and everyone who bid at least that price got to buy shares at the issue price.Eventually, Google settled on an issue price of $85 per share, and on August 19, 2004, it raised $1.76 billion. How did those initial investors do? On the first day of trading, Google’s shares rose by 18 percent, and by mid-March 2005 the price of Google stock had risen to about $340 per share! In September 2005, Google went back to the financial markets and sold another 14.18 million shares at $295 per share, and by July 2015 Google stock was selling at around $544 per share.In addition to issuing common stock, many firms also issue debt. In fact, in 2015 both Apple (APPL) and Netflix (NFLX) raised money by selling corporate bonds—Apple selling $6.5 billion worth of them and Netflix selling $1.5 billion worth of them.As you read this chapter , you will learn about how funds are raised in the finan-cial markets. This will help you, as an emerging business executive specializing in accounting, finance, marketing, or strategy, understand the basics of acquiring finan-cial capital in the funds marketplace.Long-term sources of financing, such as bonds and common stock, are raised in the capital markets. By the term capital markets, we mean all the financial institutions that help a business raise long-term capital, where “long term” is defined as a security with a maturity date of more than 1 year. After all, most companies are in the business of sell-ing products and services to their customers and do not have the expertise on their own to raise money to finance the business. Examples of these financial institutions that you may have heard of would include Bank of America (BAC), Goldman Sachs (GS), Citigroup (C), Morgan Stanley (MS), UBS AG (UBS), and Deutsche Bank (DB).This chapter focuses on the procedures by which businesses raise money in the capital markets. It helps us understand how the capital markets work. We will intro-duce the logic of how investors determine their required rate of return for making an investment. In addition, we will study the historical rates of return in the capital markets so that we have a perspective on what to expect. This knowledge of financial market history will permit you as both a financial manager and an investor to realize that earning, say, a 40 percent annual return on a common stock investment does not occur very often.As you work through this chapter, be on the lookout for direct applications of several of our principles from Chapter 1 that form the basics of business financial management. Specifically, your attention will be directed to Principle 3: Risk Requires a Reward and Principle 4: Market Prices Are Generally Right.47capital markets all institutions and procedures that facilitate transactions in long-term financial instruments.M02_KEOW5135_09_GE_C02.indd 4702/05/16 3:46 PM

48 PaRT 1 • The Scope and Environment of Financial ManagementFinancing of Business: The Movement of Funds Through the EconomyFinancial markets play a critical role in a capitalist economy. In fact, when money quit flowing through the financial markets in 2008, our economy ground to a halt. When our economy is healthy, funds move from saving-surplus units—that is, those who spend less money than they take in—to savings-deficit units—that is, those who have a need for additional funding. What are some examples of savings-deficit units? Our federal government, which is running a huge deficit, takes much less in from taxes than it is spending. Hulu, the online video service, would like to build new facilities but does not have the $50 million it needs to fund the expansion. Rebecca Swank, the sole proprietor of the Sip and Stitch, a yarn and coffee shop, would like to open a second store but needs $100,000 to finance a second shop. Emily and Michael Dimmick would like to buy a house for $240,000 but have only $50,000 saved up. In these cases, our government, a large company, a small business owner, and a family are all in the same boat—they would like to spend more than they take in.Where will this money come from? It will come from savings-surplus units in the economy—that is, from those who spend less than they take in. Examples of savings-surplus units might include individuals, companies, and governments. For example, John and Sandy Randolph have been saving for retirement and earn $10,000 more each year than they spend. In addition, the firm John works for contributes $5,000 every year to his retirement plan. Likewise, ExxonMobil (XOM) generates about $50 billion in cash annually from its operations and invests about half of that on new exploration—the rest is available to invest. Also, a number of governments around the world bring in more money than they spend—countries like China, the United Arab Emirates, and Saudi Arabia.Now let’s take a look at how savings are transferred to those who need the money. Actually, there are three ways that savings can be transferred through the financial markets to those in need of funds (see Figure 2-1).LO1Describe key components of the U.S. financial market system and the financing of business.FIgURE 2-1 Three Ways to Transfer Capital in the Economy1Direct transfer of funds2Indirect transfer using theinvestment banker3Indirect transfer using thefinancial intermediaryThe business firm(a savings-deficit unit)Firm’ssecuritiesFirm’ssecuritiesIntermediariesinvestSaversinvestSaversinvestThe business firm(a savings-deficit unit)The business firm(a savings-deficit unit)Investment-banking firmFinancialintermediarySaversinvestSavers (savings-surplus units)Intermediary’ssecuritiesSavers (savings-surplus units)Firm issues securities (stocks, bonds)Savers (savings-surplus units)Savers invest in the businessFirm’ssecuritiesM02_KEOW5135_09_GE_C02.indd 4802/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 49Let’s take a closer look at these three methods: 1. Direct transfer of funds Here the firm seeking cash sells its securities directly to savers (investors) who are willing to purchase them in hopes of earning a large return. A start-up company is a good example of this process at work. The new business may go directly to a wealthy private investor called an angel investor or business angel for funds, or it may go to a venture capitalist for early funding. That’s how Koofers.com got up and running. The founders of Koofers were stu-dents at Virginia Tech who put together an interactive website that provides a place for students to share class notes and course and instructor ratings/grade distributions, along with study guides and past exams. The website proved to be wildly popular, and in 2009 it received $2 million of funding from two venture capitalists to expand, who, in return, received part ownership of Koofers. 2. Indirect transfer using an investment-banking firm An investment-banking firm is a financial institution that helps companies raise capital, trades in securi-ties, and provides advice on transactions such as mergers and acquisitions. In helping firms raise capital, an investment banker frequently works together with other investment bankers in what is called a syndicate. The syndicate will buy the entire issue of securities from the firm that is in need of financial capital. The syndicate will then sell the securities at a higher price to the investing pub-lic (the savers) than it paid for them. Morgan Stanley and Goldman Sachs are examples of banks that perform investment-banking duties. Notice that under this second method of transferring savings, the securities being issued just pass through the investment-banking firm. They are not transformed into a different type of security. 3. Indirect transfer using a financial intermediary This is the type of system in which life insurance companies, mutual funds, and pension funds operate. The financial intermediary collects the savings of individuals and issues its own (indirect) securities in exchange for these savings. The intermediary then uses the funds collected from the individual savers to acquire the business firm’s (direct) securities, such as stocks and bonds.A good financial system is one that efficiently takes money from savers and gets it to the individuals who can best put that money to use, and that’s exactly what our system does. This may seem like common sense, but it is not necessarily com-mon across the world. In spite of the fact that the U.S. financial system recently experienced some problems, it provides more choices for both borrowers and sav-ers than most other financial systems, and so it does a better job of allocating capi-tal to those who can more productively use it. As a result, we all benefit from the three transfer mechanisms displayed in Figure 2-1, and capital formation and eco-nomic wealth are greater than they would be in the absence of this financial market system.There are numerous ways to classify the financial markets. These markets can take the form of anything from an actual building on Wall Street in New York City to an electronic hookup among security dealers all over the world. Let’s take a look at five sets of dichotomous terms that are used to describe the financial markets.public Offerings Versus private placementsWhen a corporation decides to raise external capital, those funds can be obtained by making a public offering or a private placement. In a public offering, both individual and institutional investors have the opportunity to purchase the securities. The securities are usually made available to the public at large by an investment-banking firm, which is a firm that specializes in helping other firms raise money. This process of acting as an intermediary between an issuer of a security and the investing public is called underwriting, and the investment firm that does this is referred to as an venture capitalist an investment firm (or individual investor) that provides money to business start-ups.angel investor a wealthy private investor who provides capital for a business start-up.public offering a security offering in which all investors have the opportunity to acquire a portion of the financial claims being sold.M02_KEOW5135_09_GE_C02.indd 4902/05/16 3:46 PM

50 PaRT 1 • The Scope and Environment of Financial Managementunderwriter. This is a very impersonal market, and the issuing firm never actually meets the ultimate purchasers of the securities.In a private placement, also called a direct placement, the securities are offered and sold directly to a limited number of investors. The firm will usually hammer out, on a face-to-face basis with the prospective buyers, the details of the offering. In this set-ting, the investment-banking firm may act as a finder by bringing together potential lenders and borrowers. The private placement market is a more personal market than its public counterpart.A venture capital firm is an example of investors who are active in the private placement market. A venture capital firm first raises money from institutional investors and high net worth individuals, then pools the funds and invests in start-ups and early-stage companies that have high-return potential but are also very risky investments. These companies are not appealing to the broader public markets owing to their (1) small absolute size, (2) very limited or nonexistent historical track record of operating results, (3) obscure growth prospects, and (4) inability to sell the stock easily or quickly. Most venture capitalists invest for 5 to 7 years, in the hopes of selling the firms or taking them public through an initial public offering.Because of the high risk, the venture capitalist will occupy a seat or seats on the young firm’s board of directors and will take an active part in monitoring the com-pany’s management activities. This situation should remind you of Principle 3: Risk Requires a Reward.primary Markets Versus Secondary MarketsA primary market is a market in which new, as opposed to previously issued, securities are traded. For example, if Google issues a new batch of stock, this issue would be considered a primary market transaction. In this case, Google would issue new shares of stock and receive money from investors. The primary market is akin to the new car market. For example, the only time that Ford ever gets money for selling a car is the first time the car is sold to the public. The same is true with securities in the primary market. That’s the only time the issuing firm ever gets any money for the securities, and it is the type of transaction that introduces new financial assets—for example, stocks and bonds—into the economy. The first time a company issues stock to the public is referred to as an initial public offering or IPO. For example, this is what Alibaba (BABA), the Chinese e-commerce company, did in September of 2014 when it first issued common stock to the public, becoming the biggest IPO of all time with a $25 billion IPO. This is also what happened with Google on August 19, 2004, when it first sold its common stock to the public at $85 per share and raised $1.76 billion. When Google went back to the primary market in September 2005 and sold more Google stock, worth an additional $4.18 billion, it was considered a seasoned equity offering, or SEO. A seasoned equity offering is the sale of addi-tional shares by a company whose shares are already publicly traded and is also called a secondary share offering.The secondary market is where currently outstanding securities are traded. You can think of it as akin to the used car market. If a person who bought some shares of the Google stock subsequently sells them, he or she does so in the secondary market. Those shares can go from investor to investor, and Google never receives any money when they are traded. In effect, all transactions after the initial purchase in the pri-mary market take place in the secondary market. These sales do not affect the total amount of financial assets that exists in the economy.The job of regulating the primary and secondary markets falls on the Security and Exchange Commission, or SEC. For example, before a firm can offer its securities for sale in the primary markets, it must register them with the SEC, and it is the job of the SEC to make sure that the information provided to investors is adequate and accu-rate. The SEC also regulates the secondary markets, making sure that investors are provided with enough accurate information to make intelligent decisions when buy-ing and selling in the secondary markets.3principleprivate placement a security offering limited to a small number of potential investors.primary market a market in which securities are offered for the first time for sale to potential investors.initial public offering (IPO) the first time a company issues its stock to the public.seasoned equity offering (SEO) the sale of additional stock by a company whose shares are already publicly traded.secondary market a market in which currently outstanding securities are traded.M02_KEOW5135_09_GE_C02.indd 5002/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 51the Money Market Versus the capital MarketThe key feature distinguishing the money and capital mar-kets is the maturity period of the securities traded in them. The money market refers to transactions in short-term debt instruments, with “short-term” meaning maturity periods of 1 year or less. Short-term securities are generally issued by borrowers with very high credit ratings. The major instruments issued and traded in the money market are U.S. Treasury bills, various federal agency securities, bank-ers’ acceptances, negotiable certificates of deposit, and com-mercial paper. Stocks, either common or preferred, are not traded in the money market. Keep in mind that the money market isn’t a physical place. You do not walk into a build-ing on Wall Street that has the words “Money Market” etched in stone over its arches. Rather, the money market is primarily a telephone and computer market.As we explained, the capital market refers to the market for long-term financial instruments. “Long-term” here means having maturity periods that extend beyond 1 year. In the broad sense, this encompasses term loans, financial leases, and corporate stocks and bonds.Spot Markets Versus Futures MarketsCash markets are markets in which something sells today, right now, on the spot—in fact, cash markets are often called spot markets. Futures markets are markets in which you can buy or sell something at some future date—in effect, you sign a contract that states what you’re buying, how much of it you’re buying, at what price you’re buying it, and when you will actually make the purchase. The difference between purchasing something in the spot market and purchasing it in the futures market is when it is delivered and when you pay for it. For example, say it is May right now and you need 250,000 euros in December. You could purchase 125,000 euros today in the spot market and another 125,000 euros in the futures market for delivery in December. You get the euros you purchased in the spot market today, and you get the euros you purchased in the futures market seven months later.Stock exchanges: Organized Security exchanges Versus Over-the-counter Markets, a Blurring DifferenceMany times markets are differentiated as being organized security exchanges or over-the-counter markets. Because of the technological advances over the past 10 years coupled with deregulation and increased competition, the difference between an organized exchange and the over-the-counter market has been blurred. Still, these remain important elements of the capital markets. Organized security exchanges are tangible entities; that is, they physically occupy space (such as a building or part of a building), and financial instruments are traded on their prem-ises. The over-the-counter markets include all security markets except the orga-nized exchanges. The money market, then, is an over-the-counter market because it doesn’t occupy a physical location. Because both markets are important to financial officers concerned with raising long-term capital, some additional discussion is warranted.Today, the mechanics of trading have changed dramatically, and 80 to 90 percent of all trades are done electronically, blurring the difference between trading on an organized exchange versus trading on the over-the-counter market. Even if your stock is listed on the New York Stock Exchange (NYSE), the odds are that it won’t be reMeMBer YOUr prIncIpleSIn this chapter, we cover material that introduces the financial manager to the process involved in raising funds in the nation’s capital markets and to the way interest rates in those markets are determined.Without question the United States has a highly devel-oped, complex, and competitive system of financial markets that allows for the quick transfer of savings from people and organizations with a surplus of savings to those with a savings deficit. Such a system of highly developed financial markets allows great ideas (such as the personal computer) to be financed and increases the overall wealth of the economy. Consider your wealth, for example, compared to that of the average family in Russia. Russia lacks the complex system of financial markets to facilitate securities transactions. As a result, real capital formation there has suffered.Thus, we return now to Principle 4: Market Prices Are Generally Right. Financial managers like the U.S. system of capital markets because they trust it. This trust stems from the fact that the markets are efficient, and so prices quickly and accurately reflect all available information about the value of the underlying securities. This means that the expected risks and expected cash flows matter more to market participants than do simpler things such as accounting changes and the sequence of past price changes in a specific security. With security prices and returns (such as interest rates) competi-tively determined, more financial managers (rather than fewer) participate in the markets and help ensure the basic concept of efficiency.money market all institutions and procedures that facilitate transactions for short-term instruments issued by borrowers with very high credit ratings.spot market cash market.futures markets markets in which you can buy or sell something at a future date.organized security exchanges formal organizations that facilitate the trading of securities.over-the-counter markets all security markets except organized exchanges. The money market is an over-the-counter market. Most corporate bonds also are traded in the over-the-counter market.M02_KEOW5135_09_GE_C02.indd 5102/05/16 3:46 PM

52 PaRT 1 • The Scope and Environment of Financial Managementexecuted on the floor of the exchange, but rather will be executed electronically in the maze of computers that make up the global trading network. In effect, today there is little difference between how a security is traded on an organized security exchange versus the over-the-counter market.Organized Security exchanges The New York Stock Exchange is considered a national stock exchange, and in addition to it there are several others generally termed regional stock exchanges. If a firm’s stock trades on a particular exchange, it is said to be listed on that exchange. Securities can be listed on more than one exchange. All of these active exchanges are registered with the SEC. Firms whose securities are traded on the registered exchanges must comply with the reporting requirements of both the specific exchange and the SEC.The NYSE, also called the “Big Board,” is the oldest of all the organized exchanges. Without question, the NYSE is the big player, with the total value of the shares of stock listed in 2015 at over $22 trillion. Today, the NYSE is a hybrid market, allowing for face-to-face trading between individuals on the floor of the stock exchange in addition to automated, electronic trading. As a result, during times of extreme flux in the market, at the opening or close of the market, or on large trades, human judg-ment can be called on to make sure that the trade is executed appropriately.Over-the-counter Markets Many publicly held firms either don’t meet the listing requirements of the organized stock exchanges or simply would rather be listed on NASDAQ, which is an electronic stock exchange. In effect, NASDAQ is a computer-ized system that provides price quotes on over 5,000 over-the-counter stocks and also facilitates trades by matching up buyers and sellers. Recently, Facebook decided to list its stock on NASDAQ rather than the NYSE because of its lower fees and its expertise with technology companies.Stock exchange Benefits Both corporations and investors enjoy several benefits provided by the existence of organized security exchanges, including: 1. Providing a continuous market This may be the most important function of an organized security exchange. A continuous market provides a series of continu-ous security prices. Price changes from trade to trade tend to be smaller than they would be in the absence of organized markets. The reasons are that there is a relatively large sales volume of each security traded, trading orders are exe-cuted quickly, and the range between the price asked for a security and the offered price tends to be narrow. The result is that price volatility is reduced. 2. Establishing and publicizing fair security prices An organized exchange per-mits security prices to be set by competitive forces. They are not set by negotia-tions off the floor of the exchange, where one party might have a bargaining advantage. The bidding process flows from the supply and demand underlying each security. This means the specific price of a security is determined in the manner of an auction. In addition, the security prices determined at each exchange are widely publicized. 3. Helping business raise new capital Because a continuous secondary market exists, it is easier for firms to float, or issue, new security offerings at competi-tively determined prices. This means that the comparative values of securities offered in these markets are easily observed.Concept Check 1. Explain the difference between (a) public offerings and private placements, (b) primary markets and secondary markets, (c) the money market and the capital market, and (d) organized security exchanges and over-the-counter markets. 2. Name the benefits derived from the existence of stock exchanges.M02_KEOW5135_09_GE_C02.indd 5202/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 53Selling Securities to the PublicMost corporations do not raise long-term capital frequently. The activities of working capital management go on daily, but attracting long-term capital is, by comparison, episodic. The sums involved can be huge, so these situations are considered of great importance to financial managers. Because most managers are unfamiliar with the subtleties of raising long-term funds, they enlist the help of an expert, an investment banker. It is with the help of an investment banker serving as the underwriter that stocks and bonds are generally sold in the primary markets. The underwriting pro-cess involves the purchase and subsequent resale of a new security issue, with the risk of selling the new issue at a satisfactory price being assumed by the investment banker. The difference between the price the corporation gets and the public offering price is called the underwriter’s spread.Table 2-1 gives us some idea of who the major players are within the investment-banking industry. It lists the top 10 houses in 2014 based on the dollar volume of security issues that were managed. Today, there are no very large, stand-alone investment-banking firms; they are all banks that are also investment bankers. You’ll notice that only nine bankers had over $1 trillion in proceeds in 2014.Actually, we use the term investment banker to describe both the firm itself and the individuals who work for it in that capacity. Just what does this intermediary role involve? The easiest way to understand it is to look at the basic investment-banking functions.FunctionsThe investment banker performs three basic functions: (1) underwriting, (2) distrib-uting, and (3) advising.Underwriting The term underwriting is borrowed from the field of insurance. It means assuming a risk. The investment banker assumes the risk of selling a security issued at a satisfactory price. A satisfactory price is one that generates a profit for the investment-banking house.The procedure goes like this. The managing investment banker and its syndicate will buy the security issue from the corporation in need of funds. The syndicate is a group of other investment bankers that is invited to help buy and resell the issue. The man-aging house is the investment-banking firm that originated the business because its corporate client decided to raise external funds. On a specific day, the client that is raising capital is presented with a check from the managing house in exchange for the securities being issued. At this point the investment-banking syndicate owns the LO2 Understand how funds are raised in the capital market.investment banker a financial specialist who underwrites and distributes new securities and advises corporate clients about raising new funds.underwriting the purchase and subsequent resale of a new security issue. The risk of selling the new issue at a satisfactory (profitable) price is assumed (underwritten) by the investment banker.syndicate a group of investment bankers who contractually assist in the buying and selling of a new security issue.underwriter’s spread the difference between the price the corporation raising money gets and the public offering price of a security.Source: Adapted from Renaissance Capital—Manager of IPO-focused ETFs, Underwriter Rankings, http://www.renaissancecapital.com/ipohome/rankings/biggest.aspx, Renaissance Capital. “Underwriter Rankings for 2014.” Copyright © 2014 Renaissance Capital, Greenwich, CT. Reprinted by permission. www.renaissancecapital.com.TaBLE 2-1 Underwriter Rankings for 2014RankUnderwriterProceeds (Millions) 1Credit Suisse$23,732.7 2Morgan Stanley$10,307.1 3Citi$7,953.4 4BofA Merrill Lynch$7,373.3 5Goldman Sachs$7,316.5 6J.P. Morgan$6,546.8 7Barclays$6,087.3 8Jefferies & Co.$1,756.8 9Deutsche Bank$1,284.910Piper Jaffray$587.1M02_KEOW5135_09_GE_C02.indd 5302/05/16 3:46 PM

54 PaRT 1 • The Scope and Environment of Financial Managementsecurities. The client has its cash, so it is immune from the possibility that the secu-rity markets might turn sour. That is, if the price of the newly issued security falls below that paid to the firm by the syndicate, the syndicate will suffer a loss. The syn-dicate, of course, hopes that the opposite situation will result. Its objective is to sell the new issue to the investing public at a price per security greater than its cost.Distributing Once the syndicate owns the new securities, it must get them into the hands of the ultimate investors. This is the distribution or selling function of invest-ment banking. The investment banker may have branch offices across the United States, or it may have an informal arrangement with several security dealers who regularly buy a portion of each new offering for final sale. It is not unusual to have 300 to 400 dealers involved in the selling effort. The syndicate can properly be viewed as the security wholesaler, and the dealer organization can be viewed as the security retailer.advising The investment banker is an expert in the issuance and marketing of securities. A sound investment-banking house will be aware of prevailing market conditions and can relate those conditions to the particular type of security and the price at which it should be sold at a given time. For example, business conditions may be pointing to a future increase in interest rates, so the investment banker might advise the firm to issue its bonds in a timely fashion to avoid the higher interest rates that are forthcoming. The banker can analyze the firm’s capital structure and make recommendations about what general source of capital should be issued. In many instances the firm will invite its investment banker to sit on the board of directors. This permits the banker to observe corporate activity and make recommendations on a regular basis.Distribution MethodsSeveral methods are available to the corporation for placing new security offerings in the hands of investment bankers followed by final investors. The investment banker’s role is different in each of these methods. (Sometimes, in fact, it is possible to bypass the investment banker.) These methods are described in this section; private placements, because of their importance, are treated later in the chapter .a negotiated purchase In a negotiated underwriting, the firm that needs funds makes contact with an investment banker, and deliberations concerning the new issue begin. If all goes well, a method is negotiated for determining the price the investment banker and the syndicate will pay for the securities. For example, the agreement might state that the syndicate will pay $2 less than the closing price of the firm’s common stock on the day before the offering date of a new stock issue. The negotiated purchase is the most prevalent method of securities distribution in the private sector. It is generally thought to be the most profitable technique as far as investment bankers are concerned.a competitive Bid purchase The method by which the underwriting group is determined distinguishes the competitive bid purchase from the negotiated pur-chase. In a competitive underwriting, several underwriting groups bid for the right to purchase the new issue from the corporation that is raising funds. The firm does not directly select the investment banker. Instead, the investment banker that under-writes and distributes the issue is chosen by an auction process. The one willing to pay the greatest dollar amount per new security will win the competitive bid.Most competitive bid purchases are confined to three situations, compelled by legal regulations: (1) railroad issues, (2) public utility issues, and (3) state and munic-ipal bond issues. The argument in favor of competitive bids is that any undue influ-ence of an investment banker over the firm is mitigated and the price received by the firm for each security should be higher. Thus, we would intuitively suspect that the M02_KEOW5135_09_GE_C02.indd 5402/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 55cost of capital in a competitive bidding situation would be less than in a negotiated purchase situation. Evidence on this question, however, is mixed. One problem with the competitive bidding purchase as far as the fund-raising firm is concerned is that the benefits gained from the advisory function of the investment banker are lost. It may be necessary to use an investment banker for advisory purposes and then by law exclude the banker from the competitive bid process.a commission or Best-efforts Basis Here, the investment banker acts as an agent rather than as a principal in the distribution process. The securities are not under-written. The investment banker attempts to sell the issue in return for a fixed com-mission on each security actually sold. Unsold securities are then returned to the corporation. This arrangement is typically used for more speculative issues. The issuing firm may be smaller or less established than the banker would like. Because the underwriting risk is not passed on to the investment banker, this distribution method is less costly to the issuer than a negotiated or competitive bid purchase. On the other hand, the investment banker only has to give it his or her “best effort.” A successful sale is not guaranteed.a privileged Subscription Occasionally, the firm may feel that a distinct market already exists for its new securities. When a new issue is marketed to a definite and select group of investors, it is called a privileged subscription. Three target markets are typi-cally involved: (1) current stockholders, (2) employees, or (3) customers of the firm. Of these, distributions directed at current stockholders are the most prevalent. Such offerings are called rights offerings. In a privileged subscription, the investment banker may act only as a selling agent. It is also possible that the issuing firm and the invest-ment banker might sign a standby agreement, which obligates the investment banker to underwrite the securities that are not purchased by the privileged investors.a Dutch auction As we explained at the beginning of the chapter , with a Dutch auction, investors first bid on the number of shares they would like to buy and the price they are willing to pay for them. Once all the bids are in, the prices that were bid along with the number of shares are ranked from the highest price to the lowest price. The selling price for the stock is then calculated as the highest price that allows for all the stock to be sold. Although Google really brought this method to the public’s eye, it has been used by a number of other companies as well, including Overstock.com (OSTK) and Salon (SLNM). Figure 2-2 explains in more detail how a Dutch auction works.a Direct Sale In a direct sale the issuing firm sells the securities directly to the invest-ing public without involving an investment banker. Even among established corporate giants, this procedure is relatively rare. A variation of the direct sale involves the private placement of a new issue by the fund-raising corporation without the use of an investment banker as an intermediary. Texaco (now Chevron (CVX)), Mobil Oil (now ExxonMobil (XOM)), and International Harvester (now Navistar (NAV)) are examples of large firms that have followed this procedure.private Debt placementsEarlier we discussed the private placement market. Here we take a closer look at the debt side of the private placement market and how seasoned corporations use it as distinct from start-ups. Thus, when we talk of private placements in this section, we are focusing on debt contracts rather than stock offerings. This debt side of the pri-vate placement market makes up a significant portion of the total private market.Private placements are an alternative to the sale of securities to the public or to a restricted group of investors through a privileged subscription. Any type of security can be privately placed (directly placed). The major investors in private placements are large financial institutions. Based on the volume of securities purchased, the three privileged subscription the process of marketing a new security issue to a select group of investors.Dutch auction a method of issuing securities (common stock) by which investors place bids indicating how many shares they are willing to buy and at what price. The price the stock is then sold for becomes the lowest price at which the issuing company can sell all the available shares.direct sale the sale of securities by a corporation to the investing public without the services of an investment-banking firm.M02_KEOW5135_09_GE_C02.indd 5502/05/16 3:46 PM

56 PaRT 1 • The Scope and Environment of Financial Managementmost important investor groups are (1) life insurance companies, (2) state and local retirement funds, and (3) private pension funds.In arranging a private placement, the firm may (1) avoid the use of an investment banker and work directly with the investing institutions or (2) engage the services of an investment banker. If the firm does not use an investment banker, of course, it does not have to pay a fee. However, investment bankers can provide valuable advice in the private placement process. They are usually in contact with several major insti-tutional investors; thus, they will know who the major buyers able to invest in the proposed offering are, and they can help the firm evaluate the terms of the new issue.Private placements have advantages and disadvantages compared with public offerings. The financial manager must carefully evaluate both sides of the question. The advantages associated with private placements are: 1. Speed The firm usually obtains funds more quickly through a private place-ment than a public offering. The major reason is that registration of the issue with the SEC is not required. 2. Reduced costs These savings result because the lengthy registration statement for the SEC does not have to be prepared, and the investment-banking under-writing and distribution costs do not have to be absorbed. 3. Financing flexibility In a private placement, the firm deals on a face-to-face basis with a small number of investors. This means that the terms of the issue can be tailored to meet the specific needs of the company. For example, if the inves-tors agree to loan $50 million to a firm, the management does not have to take the full $50 million at one time. Management may instead borrow as it needs and FIgURE 2-2 A Dutch Auction PrimerAdding it upThe auctioneer starts bygathering all the bids andsorting them according to price.A company is planning to use a Dutch auction to set the price of the shares inits initial public offering. Here is how the auction process will find the highestprice at which all shares can be sold.1Bid price per share, sorted from lowest to highestSUCCESSFUL BIDDERS$ FINAL PRICEHIGHEST PRICE $Setting the priceThe auctioneer worksback from the highestbid until all the sharesare sold.2The final price that fills thequota of shares to sellbecomes the offering priceto all successful bidders.3THE BIDSNumberof sharesM02_KEOW5135_09_GE_C02.indd 5602/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 57thereby pay interest only on the amount actually borrowed. However, the com-pany may have to pay a commitment fee of, say, 1 percent on the unused portion of the loan. That is, if the company borrows only $35 million, it will have to pay interest on that amount and pay a commitment fee of 1 percent or so on the remaining $15 million. This provides some insurance against capital market uncertainties, and the firm does not have to borrow the funds if the need does not arise. There is also the possibility of renegotiation. The terms of the debt issue can be altered. The term to maturity, the interest rate, or any restrictive cov-enants can be discussed among the affected parties.The following disadvantages of private placements must be evaluated. 1. Interest costs It is generally conceded that interest costs on private placements exceed those of public issues. Whether this disadvantage is enough to offset the reduced costs associated with a private placement is a determination the finan-cial manager must make. There is some evidence that on smaller issues, say $500,000 as opposed to $30 million, the private placement alternative would be preferable. 2. Restrictive covenants A firm’s dividend policy, working capital levels, and the raising of additional debt capital may all be affected by provisions in the private placement debt contract. This is not to say that such restrictions are always absent in public debt contracts. Rather, the firm’s financial officer must be alert to the tendency for these covenants to be especially burdensome in private contracts. 3. The possibility of future SEC registration If the lender (investor) should decide to sell the issue to a public buyer before maturity, the issue must be registered with the SEC. Some lenders, then, require that the issuing firm agree to a future registration at their option.Flotation costsThe firm raising long-term capital incurs two types of flotation costs: (1) the under-writer’s spread and (2) issuing costs. Of these two costs, the underwriter’s spread is the larger. The underwriter’s spread is simply the difference between the gross and net proceeds from a given security issue expressed as a percent of the gross proceeds. The issue costs include (1) the printing and engraving of the security certificates, (2) legal fees, (3) accounting fees, (4) trustee fees, and (5) several other miscellaneous compo-nents. The two most significant issue costs are printing and engraving and legal fees.Data published by the SEC have consistently revealed two relationships about flotation costs. First, the costs associated with issuing common stock are notably greater than the costs associated with preferred stock offerings. In turn, preferred stock costs exceed those of bonds. Second, flotation costs (expressed as a percentage of gross proceeds) decrease as the size of the security issue increases.In the first instance, the stated relationship reflects the fact that issue costs are sensi-tive to the risks involved in successfully distributing a security issue. Common stock is riskier to own than corporate bonds. Underwriting risk is, therefore, greater with com-mon stock than with bonds. Thus, flotation costs just mirror these risk relationships as identified in Principle 3: Risk Requires a Reward. In the second case, a portion of the issue costs is fixed. Legal fees and accounting costs are good examples. So, as the size of the security issue increases, the fixed component is spread over a larger gross proceeds base. As a consequence, average flotation costs vary inversely with the size of the issue.regulation aimed at Making the Goal of the Firm Work: the Sarbanes-Oxley actBecause of growing concerns about both agency and ethical issues, in 2002 Congress passed the Sarbanes-Oxley Act, or SOX as it is commonly called. One of the primary inspirations for this new law was Enron, which failed financially in December 2001. 3principleflotation costs the transaction costs incurred when a firm raises funds by issuing a particular type of security.M02_KEOW5135_09_GE_C02.indd 5702/05/16 3:46 PM

58 PaRT 1 • The Scope and Environment of Financial ManagementPrior to bankruptcy, Enron’s board of directors actually voted on two occasions to temporarily suspend its own “code of ethics” to permit its CFO to engage in risky financial ventures that benefited the CFO personally while exposing the corporation to substantial risk.SOX holds corporate advisors who have access to or influence on company deci-sions (such as a firm’s accountants, lawyers, company officers, and boards of direc-tors) legally accountable for any instances of misconduct. The act very simply and directly identifies its purpose as being “to protect investors by improving the accu-racy and reliability of corporate disclosures made pursuant to the securities laws, and for other purposes” and mandates that senior executives take individual respon-sibility for the accuracy and completeness of the firm’s financial reports.1SOX safeguards the interests of the shareholders by providing greater protection against accounting fraud and financial misconduct. Unfortunately, all this has not come without a price. Although SOX has received praise from the likes of the former Federal Reserve Chairman Alan Greenspan and has increased investor confidence in financial reporting, it has also been criticized. The demanding reporting requirements are quite costly and, as a result, may inhibit firms from listing on U.S. stock markets.Concept Check 1. What is the main difference between an investment banker and a commercial banker? 2. What are the three major functions of an investment banker? 3. What are the five key methods by which securities are distributed to final investors? 4. Within the financial markets, explain what we mean by “private placements” and name the advantages and disadvantages.Rates of Return in the Financial MarketsIn this chapter we’ve discussed the process of raising funds to finance new projects. As you might expect, to raise those funds a firm must offer a rate of return competitive with the next-best investment alternative available to that saver (investor).This rate of return on the next-best investment alternative to the saver is known as the investor’s opportunity cost of funds. The opportunity cost concept is crucial in financial management and is referred to often.Next we review the levels and variability in rates of return. This review focuses on returns from a wide array of financial instruments. In Chapter 6, we will explain the relationship of rates of return and risk more completely. Then in Chapter 9 we discuss at length the concept of an overall cost of capital. Part of that overall cost of capital is attributed to interest rate levels at given points in time. So we follow this initial broad look at interest rate levels with a discussion of the more recent 25-year period of 1990 through 2014.rates of return over long periodsHistory can tell us a great deal about the returns that investors earn in the financial markets. First, what should we expect in terms of return and risk? From Principle 3: Risk Requires a Reward we know that with higher returns we should expect to see higher risk, and that’s exactly the case. Common stocks have more risk and produce higher average annual returns than long-term corporate bonds, with the annual return on stocks averaging 10.1 percent.The data are summarized visually in Figure 2-3, which presents the relationship between the average annual observed rates of return for different types of securi-ties along with the average annual rate of inflation. Over this period, the average 1Sarbanes-Okley Act, Pub. L.107–204, 116 Stat. 745, enacted July 29, 2002.LO3Be acquainted with recent rates of return.3principleopportunity cost of funds the next-best rate of return available to the investor for a given level of risk.M02_KEOW5135_09_GE_C02.indd 5802/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 59inflation rate was 2.9 percent. We refer to this rate as the “inflation-risk premium.” The investor who earns only the rate of inflation has earned no “real return.” That is, the real return is the return earned above the rate of increase in the general price level for goods and services in the economy, which is the inflation rate. In addition to the danger of not earning above the inflation rate, investors are concerned about the risk of the borrower defaulting or failing to repay the loan when due. Thus, we would expect investors to earn a default-risk premium for investing in long-term corporate bonds versus long-term government bonds because corporate bonds are considered more risky. The premium for 1926 to 2014, as shown in Figure 2-3, was 0.4 percent, or what is called 40 basis points (6.1 percent on long-term corporate bonds minus 5.7 percent on long-term government bonds). We would also expect an even greater risk premium for common stocks vis-à-vis long-term corporate bonds because the variability in average returns is greater for common stocks. The results show such a risk premium: Common stocks earned 4.0 percent more than long-term corporate bonds (10.1 percent for common stocks minus 6.1 percent for long-term corporate bonds).Remember that these returns are “averages” across many securities and over an extended period of time. However, these averages reflect the conventional wisdom regarding risk premiums: The greater the risk, the greater will be the expected returns. Such a relationship is shown in Figure 2-3, where the average returns are plotted against their standard deviations; note that higher average returns have his-torically been associated with higher dispersion in these returns.Interest rate levels in recent periodsThe nominal interest rates on some key fixed-income securities are displayed within both Table 2-2 and Figure 2-4 for the 1990–2014 time frame. The rate of inflation at the consumer level is also presented in those two exhibits. This allows us to observe quite easily several concepts that were mentioned in the previous section. Specifically, we can observe (1) the inflation-risk premium, (2) the default-risk premium across the several instruments, and (3) the approximate real return for each instrument. Looking at the mean (average) values for each security and the inflation rate at the bottom of Table 2-2 will facilitate the discussion.FIgURE 2-3 Rates of Return and Standard Deviations, 1926 to 2014Percentage returns000% Risk2Treasury billsLong-term corporate bondsInflationLong-term government bonds46814% Return121051015Standard deviation of returns20253035Common StocksM02_KEOW5135_09_GE_C02.indd 5902/05/16 3:46 PM

60 PaRT 1 • The Scope and Environment of Financial ManagementTaBLE 2-2 Interest Rate Levels and Inflation Rates, 1990 through 2014 Year3-month Treasury Bills %30-yr Treasury Bonds %30-yr Aaa Corporate Bonds %Inflation Rate %19907.58.619.325.419915.388.148.774.219923.437.678.143199336.597.22319944.257.377.972.619955.496.887.592.819965.016.717.372.919975.066.617.272.319984.785.586.531.619994.645.877.052.220005.825.947.623.420013.45.497.082.820021.615.436.491.620031.014.935.662.320041.374.865.632.720053.154.515.233.420064.734.915.593.220074.364.845.562.920081.374.285.633.820090.154.085.31−0.420100.144.254.941.620110.053.914.643.220120.092.923.672.120130.063.454.231.520140.033.344.161.6Mean3.045.496.352.64Source: Federal Reserve System, Release H-15, Selected Interest Rates. Office of Inspector General c/o Board of Governors of the Federal Reserve System.Source: Federal Reserve System, Release H-15, Selected Interest Rates. Office of Inspector General c/o Board of Governors of the Federal Reserve System.FIgURE 2-4 Interest Rate Levels and Inflation Rates, 1990 through 2014201019901992Year1994199619982002200820122014200620042000Percent Returns14.00%12.00%10.00%8.00%6.00%4.00%2.00%0.00%30-year Aaa Corporate Bonds30-year Treasury Bonds3-month Treasury Bills Inflation rateM02_KEOW5135_09_GE_C02.indd 6002/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 61While inflation appears to have dropped a bit between 1990 and 2014, it was much higher just before this period. In fact, from 1979 through 1981 it averaged over 10 percent each year, peaking at 13.5 percent in 1980. As a result of this drop in the rate of inflation, interest rates have come down. This only makes sense accord-ing to the logic of the financial markets. Investors require a nominal (or quoted) rate of interest that exceeds the inflation rate or else their realized real return will be negative.Table 2-2 indicates that between 1990 and 2014, on average, investor rationality prevailed. For example, the average return premium demanded on U.S. Treasury bills with a 3-month maturity was 0.40 percent or 40 basis points, where a basis point is one one-hundredth of 1 percent, in excess of the inferred inflation premium of 2.64 percent. That is, an average 3.04 percent yield on Treasury bills over the period minus the average inflation rate of 2.64 percent over the same period produces a pre-mium of 0.40 percent or 40 basis points. This 0.40 percent can be thought of as the real risk-free short-term interest rate that prevailed over the 1990–2014 period. You’ll notice that since 2010 this rate has been negative. That’s because the Federal Reserve took action to keep short-term interest rates artificially low in an attempt to stimulate the economy.The default-risk premium is also evident in Table 2-2 and Figure 2-4:SecurityAverage Yield30-year Treasury bonds5.49%30-year Aaa corporate bonds6.35%Again, the basic rationale of the financial markets prevailed. The default-risk pre-mium on 30-year high-rated (Aaa) corporate bonds relative to long-term Treasury bonds of 30-year maturity was 0.86 percent (6.35 percent minus 5.49 percent), or 86 basis points.The preceding array of numbers can also be used to identify another factor that affects interest rate levels. It is referred to as the maturity-risk premium. The maturity-risk premium can be defined as the additional return required by investors in longer-term securities (bonds in this case) to compensate them for the greater risk of price fluctuations on those securities caused by interest rate changes. This maturity-risk premium arises even if securities possess equal (or approximately equal) odds of default. Notice that Treasury bonds with a 30-year maturity com-manded a 2.45 percent yield, or 245 basis point, differential over the shorter, 3-month-to-maturity Treasury bonds. (Both types of bonds are considered risk-free because they are issued and backed by the U.S. government.) This provides an estimate of the maturity premium demanded by all investors over this specific 1990–2014 period.When you study the basic mathematics of financial decisions and the characteris-tics of fixed-income securities in later chapters, you will learn how to quantify this maturity premium that is embedded in nominal interest rates.One other type of risk premium that helps determine interest rate levels needs to be identified and defined. It is known as the liquidity-risk premium. The liquidity-risk premium is defined as the additional return required by investors in securities that cannot be quickly converted into cash at a reasonably predictable price. The secondary markets for small-bank stocks, especially commu-nity banks, provide a good example of the liquidity pre-mium. A bank holding company that trades on the New York Stock Exchange, such as Wells Fargo, will be more liquid to investors than, say, the common stock of Century National Bank of Orlando, Florida. Such a liquidity premium is reflected across the spectrum of financial assets, from bonds to stocks.reMeMBer YOUr prIncIpleSOur third principle, Principle 3: Risk Requires a Reward, established the fundamental risk–return relationship that governs the financial markets. We are now trying to provide you with an understanding of the kinds of risks that are rewarded in the risk–return relationship presented in Principle 3.nominal (or quoted) rate of interest the interest rate paid on debt securities without an adjustment for any loss in purchasing power.basis point one basis point is equal to 1/100th of 1 percent or 0.01 percent.inflation premium a premium to compensate for anticipated inflation that is equal to the price change expected to occur over the life of the bond or investment instrument.default-risk premium the additional return required by investors to compensate them for the risk of default. It is calculated as the difference in rates between a U.S. Treasury bond and a corporate bond of the same maturity and marketability.maturity-risk premium the additional return required by investors in longer-term securities to compensate them for the greater risk of price fluctuations on those securities caused by interest rate changes.liquidity-risk premium the additional return required by investors for securities that cannot be quickly converted into cash at a reasonably predictable price.M02_KEOW5135_09_GE_C02.indd 6102/05/16 3:46 PM

62 PaRT 1 • The Scope and Environment of Financial ManagementConcept Check 1. What is the opportunity cost of funds? 2. Over long periods of time, is the real rate of return higher on 30-year Treasury bonds or 30-year Aaa corporate bonds? 3. Distinguish between the concepts of the inflation premium and the default-risk premium. 4. Distinguish between the concepts of the maturity-risk premium and the liquidity-risk premium.Interest Rate Determinants in a NutshellUsing the logic from Principle 3: Risk Requires a Reward, we can deconstruct the interest rate paid on a security into a simple equation with the nominal interest rate equal to the sum of the real risk-free interest rate plus compensation for taking on several different types of risk and several risk premiums, where the real risk-free interest rate is a required rate of return on a fixed-income security that has no risk in an economic environment of zero inflation. The real risk-free interest rate can be thought of as the return demanded by investors in U.S. Treasury securities during periods of no inflation. The equation for the nominal interest rate isNominal interest rate 5 real risk-free interest rate 1 inflation premium 1 default-risk premium 1 maturity-risk premium 1 liquidity-risk premium (2-1)whereNominal interest rate5the quoted interest rate and is the interest rate paid on debt securities without an adjustment for any loss in purchasing power.Real risk-free interest rate5the interest rate on a fixed-income security that has no risk in an economic environment of zero inflation. It could also be stated as the nominal interest rate less the inflation, default-risk, maturity-risk, and liquidity-risk premiums.Inflation premium5a premium to compensate for anticipated inflation that is equal to the price change expected to occur over the life of the bond or investment instrument.Default-risk premium5the additional return required by investors to com-pensate for the risk of default. It is calculated as the difference in rates between a U.S. Treasury bond and a corporate bond of the same maturity and market-ability.Maturity-risk premium5the additional return required by investors in longer-term securities to compensate them for the greater risk of price fluctuation on those securities caused by interest rate changes.Liquidity-risk premium5the additional return required by investors for secu-rities that cannot quickly be converted into cash at a reasonably predictable price.estimating Specific Interest rates Using risk premiumsBy using knowledge of various risk premiums as contained in equation (2-1), the financial manager can generate useful information for the firm’s financial planning process. For instance, if the firm is about to offer a new issue of corporate bonds to LO4Explain the fundamentals of interest rate determination and the popular theories of the term structure of interest rates.3principlereal risk-free interest rate the required rate of return on a fixed-income security that has no risk in an economic environment of zero inflation.M02_KEOW5135_09_GE_C02.indd 6202/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 63the investing marketplace, it is possible for the financial manager or analyst to esti-mate and better understand what interest rate (yield) would satisfy the market to help ensure that the bonds are actually bought by investors. To make sense out of the different interest rate terminology—nominal, risk-free, and real—let’s take a closer look at the differences among them.real risk-Free Interest rate and the risk-Free Interest rateWhat’s the difference between the real risk-free interest rate and the risk-free interest rate? The answer is that the risk-free interest rate includes compensation for inflation, whereas the real risk-free interest rate is the risk-free rate after inflation. As a result,risk-free interest rate 5 real risk-free interest rate 1 inflation premiumorreal risk-free interest rate 5 risk-free interest rate 2 inflation premiumIn effect, when you see the term real in front of an interest rate, that interest rate is referring to an “after inflation adjusted” return; that is, the impact of inflation has been subtracted from the interest rate. Furthermore, the term risk-free indicates there is no compensation for default risk, maturity risk, or liquidity risk. As a result, the term real risk-free indicates that the interest rate does not include compensation for the inflation, default-risk, maturity-risk, and liquidity-risk premiums. That is, it is the return if there were no risk and no inflation.real and nominal rates of InterestWhen a rate of interest is quoted, it is generally the nominal, or observed, rate. The nominal rate of interest tells you how much money you will earn in interest. As we just learned, the real rate of interest, in contrast, represents the rate of increase in your actual purchasing power, after adjusting for inflation. In effect, the real rate of interest tells you how much more purchasing power you will have. Keep in mind that the real rate of interest is not a risk-free rate, that is, the real rate of interest includes both the real risk-free rate of interest along with compensation for the default-risk, maturity-risk, and liquidity-risk premiums. The nominal interest rate can be calculated to beNominal interest rate > (approximately equals) real rate of interest 1 inflation premium(2-2)can YOU DO It?You have been asked to provide a reasonable estimate of the nominal interest rate for a new issue of 30-year Aaa-rated bonds (that is, very high quality corporate bonds) to be offered by Big Truck Producers Inc. The final format that the CFO of Big Truck has requested is that of equation (2-1) in the text.After some thought, you decided to estimate the different premiums in equation (2-1) as follows: 1. The real risk-free rate of interest is the difference between the calculated average yield on 3-month Treasury bills and the infla-tion rate. 2. The inflation premium is the rate of inflation expected to occur over the life of the bond under consideration. 3. The default-risk premium is estimated by the difference between the average yields on 30-year Aaa-rated corporate bonds and 30-year Treasury bonds. 4. The maturity-risk premium is estimated by the difference between the calculated average yields on 30-year Treasury bonds and 3-month Treasury bills.You next conducted research and found the following: The current 3-month Treasury bill rate is 4.89 percent, the 30-year Treasury bond rate is 5.38 percent, the 30-year Aaa-rated corporate bond rate is 6.24 percent, and the inflation rate is 3.60 percent. Finally, you have estimated that Big Truck’s bonds will have a slight liquidity-risk premium of 0.03 percent because of the infrequency with which they are traded.Now place your output into the format of equation (2-1) so that the nominal interest rate can be estimated and the size of each variable can also be inspected for reasonableness and discussion with the chief financial officer. (The solution can be found on page 64.)real rate of interest the nominal (quoted) rate of interest less any loss in purchasing power of the dollar during the time of the investment.M02_KEOW5135_09_GE_C02.indd 6302/05/16 3:46 PM

64 PaRT 1 • The Scope and Environment of Financial ManagementEquation 2-2 just says that the nominal rate of interest is approximately equal to the real interest rate plus the inflation premium and provides a quick and approximate way of estimating the real rate of interest by solving directly for this rate. You’ll notice it is very similar to equation (2-1), except it lumps all the different risk premiums in with the real risk-free rate of interest to come up with the real rate of interest. This basic relationship in equation (2-2) contains important information for the financial decision maker. For years it has also been the subject of fascinating and lengthy dis-cussions among financial economists.As we saw in equation (2-2), a quick approximation for the nominal rate of inter-est is the real interest rate plus the inflation premium. Let’s take a closer look at this relationship. Let’s begin by assuming that you have $100 today and lend it to DID YOU Get It?Let’s now look at the building blocks that will comprise our forecast of the nominal interest rate on Big Truck’s new issue of bonds. The nominal rate that is forecast to satisfy the market turns out be 6.27 percent. The following tables illustrate how we obtained this estimate.(1) 3-month Treasury Bills %(2) 30-year Treasury Bonds %(3) 30-year Aaa-Rated Corporate Bonds %(4) Inflation Rate %4.895.386.243.60Table Columns Shown AboveEquation (2-1)(1) – (4) real risk-free interest rate1.2911(4) inflation premium3.6011(3) – (2)default-risk premium0.8611(2) – (1)maturity-risk premium0.4911Givenliquidity-risk premium0.0355nominal interest rate6.27Thus, we see that: 1. The real risk-free rate of interest is 1.29 percent, which is the difference between the average yield on a 3-month Treasury bill and the inflation rate (column 1 less column 4). 2. The inflation premium of 3.60 percent is the inflation rate (column 4). 3. The default-risk premium of 0.86 percent is the difference in the average rate available to investors in the least risky (30-year Aaa-rated) corporate bonds that mature in 30 years and the average return for a Treasury bond that matures in 30 years (column 3 minus column 2). 4. The maturity-risk premium of 0.49 percent is the rate earned by investors on 30-year Treasury bonds less the rate on 3-month Treasury bills (column 2 minus column 1). 5. The liquidity-risk premium is 0.03 percent, based on your earlier assumption.When we put this all together as an estimate of the nominal interest rate needed to satisfy the financial markets on Big Truck’s new bond issue, we haveNominal rate on Big Truck’s bonds 5 1.29 1 3.60 1 0.86 1 0.49 1 0.03 5 6.27%Understanding this analysis will help you deal with the Mini Case at the end of this chapter. We move now to an examination of the relationship between real and nominal interest rates.M02_KEOW5135_09_GE_C02.indd 6402/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 65 someone for 1 year at a nominal rate of interest of 11.3 percent. This means you will get back $111.30 in 1 year. But if during the year, the prices of goods and services rise by 5 percent, it will take $105 at year-end to purchase the same goods and services that $100 purchased at the beginning of the year. What was your increase in purchas-ing power over the year? The quick and dirty answer is found by subtracting the inflation rate from the nominal rate, 11.3% 2 5% 5 6.3%, but this is not exactly cor-rect. We can also express the relationship among the nominal interest rate, the rate of inflation (that is, the inflation premium), and the real rate of interest as follows:1 1 nominal interest rate 5 (1 1 real rate of interest)(1 1 rate of inflation) (2-3)Solving for the nominal rate of interest,Nominal interest rate5 real rate of interest 1 rate of inflation 1 (real rate of interest) (rate of inflation)Consequently, the nominal rate of interest is equal to the sum of the real rate of interest, the inflation rate, and the product of the real rate and the inflation rate. This relationship among nominal rates, real rates, and the rate of inflation has come to be called the Fisher effect. What does the product of the real rate of interest and the infla-tion rate represent? It represents the fact that the money you earn on your investment is worth less because of inflation. All this demonstrates that the observed nominal rate of interest includes both the real rate and an inflation premium.Substituting into equation (2-3) using a nominal rate of 11.3 percent and an infla-tion rate of 5 percent, we can calculate the real rate of interest as follows:Nominal or quoted rate of interest5real rate of interest1inflation rate1product of the real rate of interest and the inflation rate0.1135real rate of interest10.0510.05 3 real rate of interest0.06351.05 3 real rate of interest0.063/1.055real rate of interestSolving for the real rate of interest:Real rate of interest = 0.06 = 6%Thus, at the new higher prices, your purchasing power will have increased by only 6 percent, although you have $11.30 more than you had at the start of the year. To see why, let’s assume that at the outset of the year, one unit of the market basket of goods and services cost $1, so you could purchase 100 units with your $100. At the end of the year, you have $11.30 more, but each unit now costs $1.05 (remember the 5 percent rate of inflation). How many units can you buy at the end of the year? The answer is $111.30 4 $1.05 5 106, which represents a 6 percent increase in real purchasing power.2Inflation and real rates of return: the Financial analyst’s approachAlthough the algebraic methodology presented in the previous section is strictly cor-rect, few practicing analysts or executives use it. Rather, they employ some version of 2In Chapter 5, we will study more about the time value of money.can YOU DO It?Solving for the real rate of InterestYour banker just called and offered you the chance to invest your savings for 1 year at a quoted rate of 10 percent. You also saw on the news that the inflation rate is 6 percent. What is the real rate of interest you would be earning if you made the investment? (The solution can be found on page 66.)M02_KEOW5135_09_GE_C02.indd 6502/05/16 3:46 PM

66 PaRT 1 • The Scope and Environment of Financial Managementthe following relationship (which comes from equation (2-2)), an approximation method, to estimate the real rate of interest over a selected past time frame.Nominal interest rate 2 inflation rate > real interest rateThe concept is straightforward, but its implementation requires that several judg-ments be made. For example, suppose we want to use this relationship to determine the real risk-free interest rate. Which interest rate series and maturity period should be used? Suppose we settle for using some U.S. Treasury security as a surrogate for a nominal risk-free interest rate. Then, should we use the yield on 3-month U.S. Treasury bills or, perhaps, the yield on 30-year Treasury bonds? There is no absolute answer to the question.So, we can have a real risk-free short-term interest rate, as well as a real risk-free long-term interest rate, and several variations in between. In essence, it just depends on what the analyst wants to accomplish. Of course we could also calculate the real rate of interest on some rating class of 30-year corporate bonds (such as Aaa-rated bonds) and have a risky real rate of interest as opposed to a real risk-free interest rate.Furthermore, the choice of a proper inflation index is equally challenging. Again, we have several choices. We could use the consumer price index, the producer price index for finished goods, or some price index out of the national income accounts, such as the gross domestic product chain price index. Again, there is no precise scien-tific answer as to which specific price index to use. Logic and consistency do narrow the boundaries of the ultimate choice.Let’s tackle a very basic (simple) example. Suppose that an analyst wants to esti-mate the approximate real interest rate on (1) 3-month Treasury bills, (2) 30-year Treasury bonds, and (3) 30-year Aaa-rated corporate bonds over the 1990–2014 time frame. Furthermore, the annual rate of change in the consumer price index (mea-sured from December to December) is considered a logical measure of past inflation experience. Most of our work is already done for us in Table 2-2. Some of the data from Table 2-2 are displayed here. SecurityMean Nominal Yield (%)Mean Inflation Rate (%)Inferred Real Rate (%)3-month Treasury bills3.042.640.4030-year Treasury bonds5.492.642.8530-year Aaa-rated corporate bonds6.352.643.71Notice that the mean yield over the 25 years from 1990 through 2014 on all three classes of securities has been used. Likewise, the mean inflation rate over the same time period has been used as an estimate of the inflation premium. The last column provides the approximation for the real interest rate on each class of securities.Thus, over the 25-year examination period the real rate of interest on 3-month Treasury bills was 0.40 percent versus 2.85 percent on 30-year Treasury bonds, DID YOU Get It?Solving for the real rate of InterestNominal or quoted rate of interest5real rate of interest1inflation rate1product of the real rate of interest and the inflation rate0.105real rate of interest10.0610.06 3 real rate of interest0.0451.06 3 real rate of interestSolving for the real rate of interest: Real rate of interest 5 0.0377 5 3.77%M02_KEOW5135_09_GE_C02.indd 6602/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 67 versus 3.71 percent on 30-year Aaa-rated corporate bonds. These three estimates (approximations) of the real interest rate provide a rough guide to the increase in real purchasing power associated with an investment position in each security. Remember that the real rate on the corporate bonds is expected to be greater than that on long-term government bonds because of the default-risk premium placed on the corporate securities. In the next section, we move to a more detailed discussion of the maturity-risk premium—specifically, looking at the relationship between interest rates and the number of years to maturity.the term Structure of Interest ratesThe relationship between a debt security’s rate of return and the length of time until the debt matures is known as the term structure of interest rates or the yield curve. For the relationship to be meaningful to us, all the factors other than maturity—that is, fac-tors such as the chance of the bond defaulting—must be held constant. Thus, the term structure reflects observed rates or yields on similar securities, except for the length of time until maturity, at a particular moment in time.Figure 2-5 shows an example of the term structure of interest rates. The curve is upward sloping, indicating that longer terms to maturity command higher returns, or yields. In this hypothetical term structure, the rate of interest on a 5-year note or bond is 7.5 percent, whereas the comparable rate on a 20-year bond is 9 percent.Shifts in the term Structures of Interest ratesThe term structure of interest rates, or the yield curve, changes over time as expecta-tions change. Consequently, the yield curve observed today may be quite different from what it was a month earlier. For example, note what happened to the yield curve around the September 11, 2001, attack on the World Trade Center and the Pentagon. Figure 2-6 shows the yield curve one day before the attack and again just FIgURE 2-5 The Term Structure of Interest Rates1087.5%9%64251520105Interest rateYears to maturitycan YOU DO It?Solving for the nominal rate of InterestIf you would like to earn a real rate of interest of 6 percent while the inflation rate is 4 percent, what nominal rate of interest would you have? (The solution can be found on page 68.)term structure of interest rates or yield curve the relationship between interest rates and the term to maturity, where the risk of default is held constant.M02_KEOW5135_09_GE_C02.indd 6702/05/16 3:46 PM

68 PaRT 1 • The Scope and Environment of Financial Managementtwo weeks later. The change is noticeable, particularly for short-term interest rates. Investors quickly developed fears about the future following the attacks of 9/11 and moved their investments to very short-term Treasury securities. All that demand for short-term Treasury securities pushed down their yields relative to the yield on long-term securities.Although the yield curve is most often upward sloping, Figure 2-7 illustrates that at different times the yield curve can assume several shapes. For example, on September 7, 2000, the yield curve was slightly downward sloping, sharply upward sloping on September 28, 2001, and relatively flat on December 28, 2000. As you can see, more recently the yield curve has been lower, with short-term Treasury rates extremely low as the Federal Reserve tries to stimulate the economy.As you can see in Figure 2-7, the yield curve in April 2015 was very low, with short-term rates close to zero and historically low long-term rates at 2.80 percent. In response to the financial crisis, the government moved to reduce interest rates and has kept them down since 2008. In addition, interest rates came down naturally as the economy slowed. Since the crisis began, the government worked to keep interest rates down in order to help restart the economy by making borrowing inexpensive—hoping to help individuals buy new homes or refinance their mortgages and allow businesses to borrow money at low rates to invest.DID YOU Get It?Solving for the nominal rate of InterestNominal or quoted rate of interest5real rate of interest1inflation rate1product of the real rate of interest and the inflation rate5 0.061 0.041(0.06 3 0.04)50.1024510.24%Source: Federal Reserve System, Release H-15. Office of Inspector General c/o Board of Governors of the Federal Reserve System.FIgURE 2-6 Changes in the Term Structure of Interest Rates Around September 11, 20015.04.55.54.009/10/200109/24/20013.53.02.52.030102023157Interest rateYears to maturityM02_KEOW5135_09_GE_C02.indd 6802/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 69What explains the Shape of the term Structure?A number of theories may explain the shape of the term structure of interest rates at any point in time. Three possible explanations are prominent: (1) the unbiased expec-tations theory, (2) the liquidity preference theory, and (3) the market segmentation theory.3 Let’s look at each in turn.the Unbiased expectations theory The unbiased expectations theory says that the term structure is determined by an investor’s expectations about future interest rates.4 To see how this theory works, consider the following investment problem faced by Mary Maxell. Mary has $10,000 that she wants to invest for 2 years, at which time she plans to use her savings to make a down payment on a new home. Wanting to avoid any risk of losing her savings, she decides to invest in U.S. government securities. She has two choices. First, she can purchase a government security that matures in 2 years, which offers her an interest rate of 9 percent per year. If she does this, she will have $11,881 in 2 years, calculated as follows:5Principal amount$10,000Plus year 1 interest (0.09 3 $10,000) 900Principal plus interest at the end of year 1$10,900Plus year 2 interest (0.09 × $10,900) 981Principal plus interest at the end of year 2$ 11,881Source: Federal Reserve System, Release H-15. Office of Inspector General c/o Board of Governors of the Federal Reserve System.FIgURE 2-7 Historical Term Structures of Interest Rates for Government Securities5.05.56.04.56.54.009/07/200012/28/20003.53.02.51.51.00.50.02.030102023157Interest rateYears to maturity09/28/200103/11/20153See Richard Roll, The Behavior of Interest Rates: An Application of the Efficient Market Model to U.S. Treasury Bills (New York: Basic Books, 1970).4Irving Fisher thought of this idea in 1896. The theory was later refined by J. R. Hicks in Value and Capital (London: Oxford University Press, 1946) and F. A. Lutz and V. C. Lutz in The Theory of Investment in the Firm (Princeton, NJ: Princeton University Press, 1951).5We could also calculate the principal plus interest for Mary’s investment using the following compound interest equation: $10,000(1 1 0.09)2 5 $11,881. We study the mathematics of compound interest in Chapter 5.unbiased expectations theory the theory that the shape of the term structure of interest rates is determined by an investor’s expectations about future interest rates.M02_KEOW5135_09_GE_C02.indd 6902/05/16 3:46 PM

70 PaRT 1 • The Scope and Environment of Financial ManagementAlternatively, Mary could buy a government security maturing in 1 year that pays an 8 percent rate of interest. She would then need to purchase another 1-year security at the end of the first year. Which alternative Mary chooses obviously depends in part on the rate of interest she expects to receive on the government secu-rity she will purchase a year from now. We cannot tell Mary what the interest rate will be in a year; however, we can at least calculate the rate that will give her the same 2-year total savings she would get from her first choice, or $11,881. The interest rate can be calculated as follows:Savings needed in 2 years$11,881Savings at the end of year 1 [$10,000(1 + 0.08)]$10,800Interest needed in year 2$ 1,081For Mary to receive $1,081 in the second year, she would have to earn approxi-mately 10 percent on her second-year investment, computed as follows:Interest received in year 2Investment made at beginning of year 2=$1,081$10,800=10.0093%So the term structure of interest rates for our example consists of the 1-year inter-est rate of 8 percent and the 2-year rate of 9 percent. This exercise also gives us infor-mation about the expected 1-year rate for investments made 1 year hence. In a sense, the term structure contains implications about investors’ expectations of future inter-est rates; thus, this explains the unbiased expectations theory of the term structure of interest rates.Although we can see a relationship between current interest rates with different maturities and investors’ expectations about future interest rates, is this the whole story? Are there other influences? Probably, so let’s continue to think about Mary’s dilemma.the liquidity preference theory In presenting Mary’s choices, we have suggested that she would be indifferent to a choice between the 2-year government security offering a 9 percent return and two consecutive 1-year investments offering 8 and 10 percent, respectively. However, that would be so only if she is unconcerned about the risk associated with not knowing the rate of interest on the second 1-year security as of today. If Mary is risk averse (that is, she dislikes risk), she might not be satisfied with expectations of a 10 percent return on the second 1-year government security. She might require some additional expected return to be truly indifferent. Mary might in fact decide that she will expose herself to the uncertainty of future interest rates only if she can reasonably expect to earn an additional 0.5 percent in interest, or 10.5 percent, on the second 1-year investment. This risk premium (additional required interest rate) to compensate for the risk of changing future interest rates is nothing more than the maturity premium introduced earlier, and this concept underlies the liquidity preference theory of the term structure.6 According to the liquidity prefer-ence theory, investors require maturity-risk premiums to compensate them for buying securities that expose them to the risks of fluctuating interest rates.the Market Segmentation theory The market segmentation theory of the term structure of interest rates is built on the notion that legal restrictions and personal preferences limit choices for investors to certain ranges of maturities. For example, on the one hand, commercial banks prefer short- to medium-term maturities as a 6This theory was first presented by John R. Hicks in Value and Capital (London: Oxford University Press, 1946), pp. 166–170, with the risk premium referred to as the liquidity premium. For our purposes we use the term maturity-risk premium to describe this risk premium, thereby keeping our terminology consistent within this chapter.liquidity preference theory the theory that the shape of the term structure of interest rates is determined by an investor’s additional required interest rate in compensation for additional risks.market segmentation theory the theory that the shape of the term structure of interest rates implies that the rate of interest for a particular maturity is determined solely by demand and supply for a given maturity. This rate is independent of the demand and supply for securities having different maturities.M02_KEOW5135_09_GE_C02.indd 7002/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 71result of the short-term nature of their deposit liabilities. They prefer not to invest in long-term securities. Life insurance companies, on the other hand, have long-term liabilities, so they prefer longer maturities in investments. At the extreme, the market segmentation theory implies that the rate of interest for a particular maturity is deter-mined solely by demand and supply for a given maturity and that it is independent of the demand and supply for securities having different maturities. A more moderate version of the theory allows investors to have strong maturity preferences, but it also allows them to modify their feelings and preferences if significant yield changes occur.Concept Check 1. What is the “nominal rate of interest”? Explain how it differs from the “real rate of interest.” 2. Write an equation that includes the building blocks of the nominal rate of interest. 3. Identify three prominent theories that attempt to explain the term structure of interest rates. 4. Which shape of the yield curve is considered to be the most typical?Chapter SummariesDescribe key components of the U.S. financial market system and the financing of business. (pgs. 48–52)SUMMaRy: This chapter centers on the market environment in which corporations raise long-term funds, including the structure of the U.S. financial markets, the insti-tution of investment banking, and the various methods for distributing securities. It also discusses the role interest rates play in allocating savings to ultimate investment.Corporations can raise funds through public offerings or private placements. The public market is impersonal in that the security issuer does not meet the ultimate investors in the financial instruments. In a private placement, the securities are sold directly to a limited number of institutional investors.The primary market is the market for new issues. The secondary market repre-sents transactions in currently outstanding securities. Both the money and capital markets have primary and secondary sides. The money market refers to transactions in short-term debt instruments, whereas the capital market refers to transactions in long-term financial instruments. Trading in the capital markets can occur in either the organized security exchanges or the over-the-counter market. The money market is exclusively an over-the-counter market.KEy TERMSLO1Capital markets, page 47 all institutions and procedures that facilitate transactions in long-term financial instruments.Angel investor, page 49 a wealthy private investor who provides capital for a business start-up.Venture capitalist, page 49 an investment firm (or individual investor) that provides money to business start-ups.Public offering, page 49 a security offering in which all investors have the opportunity to acquire a portion of the financial claims being sold.Private placement, page 50 a security offering limited to a small number of potential investors.Primary market, page 50 a market in which securities are offered for the first time for sale to potential investors.M02_KEOW5135_09_GE_C02.indd 7102/05/16 3:46 PM

72 PaRT 1 • The Scope and Environment of Financial ManagementInitial public offering, IPO, page 50 the first time a company sells its stock to the public.Seasoned equity offering, SEO, page 50 the sale of additional stock by a company whose shares are already publically traded.Secondary market, page 50 a market in which currently outstanding securities are traded.Money market, page 51 all institutions and procedures that facilitate transactions in short-term instruments issued by borrowers with very high credit ratings.Spot market, page 51 cash market.Futures market, page 51 markets in which you can buy or sell something at a future date.Organized security exchanges, page 51 for-mal organizations that facilitate the trading of securities.Over-the-counter markets, page 51 all secu-rity markets except the organized exchanges. The money market is an over-the-counter market. Most corporate bonds also are traded in the over-the-counter market.Understand how funds are raised in the capital markets. (pgs. 53–58)SUMMaRy: The investment banker is a financial specialist involved as an inter-mediary in the merchandising of securities. He or she performs the functions of (1) underwriting, (2) distributing, and (3) advising. Major methods for the public distribution of securities include (1) the negotiated purchase, (2) the competitive bid purchase, (3) the commission or best-efforts basis, (4) privileged subscriptions, and (5) direct sales. The direct sale bypasses the use of an investment banker. The negotiated purchase is the most profitable distribution method to the investment banker. It also provides the greatest amount of investment-banking services to the corporate client.Privately placed debt provides an important market outlet for corporate bonds. Major investors in this market are (1) life insurance firms, (2) state and local retire-ment funds, and (3) private pension funds. Several advantages and disadvantages are associated with private placements. The financial officer must weigh these attri-butes and decide if a private placement is preferable to a public offering.Flotation costs consist of the underwriter’s spread and issuing costs. The flotation costs of common stock exceed those of preferred stock, which, in turn, exceed those of debt. Moreover, flotation costs as a percent of gross proceeds are inversely related to the size of the security issue.KEy TERMSLO2Investment banker, page 53 a financial spe-cialist who underwrites and distributes new securities and advises corporate clients about raising new funds.Underwriting, page 53 the purchase and subsequent resale of a new security issue. The risk of selling the new issue at a satisfac-tory (profitable) price is assumed (under-written) by the investment banker.Underwriter’s spread, page 53 the difference between the price the corporation raising the money gets and the public offering price of a security.Syndicate, page 53 a group of investment bankers who contractually assist in the buy-ing and selling of a new security issue.Privileged subscription, page 55 the process of marketing a new security to a select group of investors.Dutch auction, page 55 a method of issuing securities (common stock) by which inves-tors place bids indicating how many shares they are willing to buy and at what price. The price the stock is then sold for becomes the lowest price at which the issuing com-pany can sell all the available shares.Direct sale, page 55 the sale of securities by a corporation to the investing public without the services of an investment-banking firm.Flotation costs, page 57 the transaction cost incurred when a firm raises funds by issuing a particular type of security.M02_KEOW5135_09_GE_C02.indd 7202/05/16 3:46 PM

ChaPTER 2 • The Financial Markets and Interest Rates 73Be acquainted with recent rates of return. (pgs. 58–62)SUMMaRy: From Principle 3: Risk Requires a Reward, we know that with higher re-turns we should expect to see higher risk, and that’s exactly the case. In recent years interest rates have fallen dramatically, with the rate on 3-month Treasury bills ap-proaching zero and the rate on 30-year Treasury bonds dropping under 3.35 percent for 2014— down from close to 8.61 percent 25 years prior.KEy TERMSLO3Opportunity cost of funds, page 58 the next-best rate of return available to the investor for a given level of risk.Nominal (or quoted) rate of interest, page 61 the interest rate paid on debt securities without an adjustment for any loss in pur-chasing power.Basis point, page 61 one basis point is equal to 1/100th of 1 percent or 0.01 percent.Inflation premium, page 61 a premium to compensate for anticipated inflation that is equal to the price change expected to occur over the life of the bond or investment instrument.Default-risk premium, page 61 the ad-ditional return required by investors to compensate them for the risk of default. It is calculated as the difference between a U.S. Treasury bond and a corporate bond of the same maturity and marketability.Maturity-risk premium, page 61 the ad-ditional return required by investors in longer-term securities to compensate them for greater risk of price fluctuations on those securities caused by interest rate changes.Liquidity-risk premium, page 61 the ad-ditional return required by investors for securities that cannot be quickly converted into cash at a reasonably predictable price.Explain the fundamentals of interest rate determination and the popular theories of the term structure of interest rates. (pgs. 62–71)SUMMaRy: When lenders loan money, they must take into account the anticipated loss in purchasing power that results during a period of price inflation. Consequently, nominal or observed rates of interest incorporate an inflation premium that reflects the anticipated rate of inflation over the period of the loan.The term structure of interest rates (also called the yield curve) defines the rela-tionship between rates of return for similar securities that differ only with respect to their time to maturity. For instance, if long-term government bonds offer a higher rate of return than do U.S. Treasury bills, then the yield curve is upward sloping. But if the Treasury bill is paying a higher rate of interest than its long-term counterparts, then the yield curve is downward sloping.KEy TERMSLO4Real risk-free interest rate, page 62 the required rate of return on a fixed-income security that has no risk in an economic environment of zero inflation.Real rate of interest, page 63 the nominal (quoted) rate of interest less any loss in pur-chasing power of the dollar during the time of the investment.Term structure of interest rates or yield curve, page 67 the relationship between interest rates and the term to maturity, where the risk of default is held constant.Unbiased expectations theory, page 69 the theory that the shape of the term structure of interest rates is determined by an investor’s expectations about future interest rates.Liquidity preference theory, page 70 the theory that the shape of the term structure of interest rates is determined by an investor’s additional required interest rate in compen-sation for additional risks.Market segmentation theory, page 70 the theory that the shape of the term structure of interest rates implies that the rate of interest for a particular maturity is determined solely by demand and supply for a given maturity. This rate is independent of the demand and supply for securities having different maturities.M02_KEOW5135_09_GE_C02.indd 7302/05/16 3:46 PM

74 PART 1 • The Scope and Environment of Financial ManagementKEY EQUATIONSNominal interest rate 5 real risk-free interest rate 1 inflation premium 1 default-risk premium 1 maturity-risk premium 1 liquidity-risk premiumNominal interest rate > (approximately equals) real rate of interest 1 inflation-risk premium1 1 nominal interest rate 5 (1 1 real rate of interest)(1 1 rate of inflation)ORNominal or quoted 5 real rate of 1 inflation 1 product of the real rate of interest rate of interest interest rate and the inflation rateReview QuestionsAll Review Questions are available in MyFinanceLab.2-1. Distinguish between the money and capital markets.2-2. What major benefits do corporations and investors enjoy because of the exis-tence of organized security exchanges?2-3. What are the key characteristics of an effective financial system?2-4. Why do venture capital firms find start-ups and early-stage companies appealing to venture capital firm? Why are they not appealing to the broader public markets?2-5. What is an investment banker, and what major functions does he or she perform?2-6. What is the major difference between a negotiated purchase and a competitive bid purchase?2-7. Why is an investment-banking syndicate formed?2-8. What is meant by the term private placement? What are its advantages and disadvantages within the financial markets?2-9. Suppose you are a financial advisor and a corporate treasurer at a corporation, which is going to issue a new security. The corporation requires your expertise on flota-tion costs. In this context, explain briefly explain the essential information relating to flotation costs.2-10. Identify three distinct ways that savings are ultimately transferred to business firms in need of cash.2-11. Explain the term opportunity cost with respect to the cost of funds to the firm.2-12. Explain the liquidity preference theory.2-13. Explain the impact of inflation on rates of return.2-14. Define the term structure of interest rates.2-15. Explain the popular theories for the rationale of the term structure of interest rates.Study ProblemsSimilar Study Problems are available in MyFinanceLab.2-1. (Calculating the default-risk premium) Assume 10-year Treasury bonds are yielding of 5%, while a 10-year corporate bond is yielding 7%. If the liquidity-risk premium on the corporate bond is 0.5%, what is the corporate bond’s default-risk premium?2-2. (Calculating the maturity-risk premium) Assume the real risk-free rate of interest is 3%, while inflation is expected to be 3% for the next 2 years. If a 2-year Treasury note yields 6.5%, what is the maturity-risk premium for this 2-year Treasury note?LO3M02_KEOW5135_09_GE_C02.indd 7406/05/16 3:08 PM

CHAPTER 2 • The Financial Markets and Interest Rates 752-3. (Inflation and interest rates) You’re considering an investment that you expect will produce an 8% return next year, and you expect that your real rate of return on this investment will be 6%. What do you expect inflation to be next year?2-4. (Inflation and interest rates) What would you expect the nominal rate of interest to be if the real rate is 4% and the expected inflation rate is 7%?2-5. (Inflation and interest rates) Assume the expected inflation rate to be 4%. If the current real rate of interest is 6%, what ought the nominal rate of interest to be?2-6. (Real interest rates: approximation method) You have been asked for an approxi-mation of the increase in real purchasing power. How would you answer with consideration to the following conditions: What is the approximate increase in real purchasing power linked with a 3-month Treasury bill rate at 4% and a 30-year Treasury bond rate at 7%, while the inflation rate is 2%?2-7. (Real interest rates: approximation method) Your CFO is considering an investment in Treasury bills. You have been asked for an approximation on real risk-free rate of interest with following data (ignore the cross product between the real rate of interest and the inflation rate): Treasury bills yields are 4% (nominal quoted rate of return) and expected inflation rate is 2% per year.2-8. (Real interest rates: approximation method) You have been asked to provide an approximation of the real interest rate considering following situation: the real risk-free rate of interest is 4.8% and the expected rate of inflation is constant at 3.1%. What return on a 1-year Treasury bill can be expected? Ignore the cross product between the real rate of interest and the inflation rate.2-9. (Default risk premium) At present, 20-year Treasury bonds are yielding 5.1%, while some 20-year corporate bonds that you are interested in are yielding 9.1%. Assuming that the maturity-risk premium on both bonds is the same and that the liquidity-risk premium on the corporate bonds is 0.25% while it is 0.0% on the Treasury bonds, what is the default-risk premium on the corporate bonds?2-10. (Interest rate determination) If the 10-year Treasury bond rate is 4.9%, the infla-tion premium is 2.1%, and the maturity-risk premium on 10-year Treasury bonds is 0.3%, assuming that there is no liquidity-risk premium on these bonds, what is the real risk-free interest rate?2-11. (Interest rate determination) You work at the central bank and have been asked to estimate appropriate nominal interest rates for several different Treasury bonds with different maturity dates. You have been told to employ the stable real risk-free interest of 3.5% and steady inflation rate of 2.5%. There is not any default risk or any liquidity risk—there is no liquidity-risk premium. The maturity-risk premiums, dependent upon how many years the bond has to maturity, are as follows:Bond Matures In yearsMaturIty-rIsk PreMIuM In PercentnoMInal rate of Interest In Percent0–10.051–20.302–30.603–40.90Based on this information, what should the nominal rate of interest on Treasury bonds maturing in 0–1 year, 1–2 years, 2–3 years, and 3–4 years be?2-12. (Interest rate determination) You’re looking at some corporate bonds issued by Ford, and you are trying to determine what the nominal interest rate should be on them. You have determined that the real risk-free interest rate is 3.0%, and this rate is expected to continue on into the future without any change. In addition, infla-tion is expected to be constant over the future at a rate of 3.0%. The default-risk pre-mium is also expected to remain constant at a rate of 1.5%, and the liquidity-risk LO4M02_KEOW5135_09_GE_C02.indd 7506/05/16 3:08 PM

76 PART 1 • The Scope and Environment of Financial Managementpremium is very small for Ford bonds, only about 0.02%. The maturity-risk premium is dependent on how many years the bond has to maturity. The maturity-risk premi-ums are as follows:Bond Matures In:MaturIty-rIsk PreMIuM:0–1 year0.07%1–2 years0.35%2–3 years0.70%3–4 years1.00%Given this information, what should the nominal rate of interest on Ford bonds ma-turing in 0–1 year, 1–2 years, 2–3 years, and 3–4 years be?2-13. (Term structure of interest rates) You want to invest your savings of $20,000 in government securities for the next 2 years. Currently, you can invest either in a secu-rity that pays interest of 8% per year for the next 2 years or in a security that matures in 1 year but pays only 6% interest. If you make the latter choice, you would then reinvest your savings at the end of the first year for another year. Why might you choose to make the investment in the 1-year security that pays an interest rate of only 6%, as opposed to investing in the 2-year security pay-ing 8%? Provide numerical support for your answer. Which theory of term structure have you supported in your answer?2-14. (Yield curve) Discuss the shape of the yield curve based on the following:a. Find any yield curve in the Internet.b. Discuss three theories that explain the term structure of interest rate.2-15. (Unbiased expectations theory) Currently you have $50,000 that you would like to invest for 2 years and are considering buying a government security maturing in 1 year that pays 3% annually. If you do this, you will also have to purchase another 1-year security at the end of the first year. The alternative is to invest in a government security that matures in 2 years; currently, 2-year government securities are paying 3.5% annually. If you invest your money for 1 year and then after 1 year reinvest it for another year, what rate will you have to earn in order to make the two alternatives equal?M02_KEOW5135_09_GE_C02.indd 7606/05/16 3:08 PM

CHAPTER 2 • The Financial Markets and Interest Rates 77Mini CaseThis Mini Case is available in MyFinanceLab.You have been assigned to work as an assistant to the chief financial officer (CFO) of Carat Designs, Inc. As one of your assignments, you have been asked to estimate the nominal interest rate for a new issue of a bond. The final format you should provide to the CFO is that of the equation in the following table.Some agreed-upon procedures related to generating estimates for key variables are as follows:a. The current 3-month Treasury bill rate is 3% and the inflation rate is 2%.b. The 30-year Treasury bond rate is 5% and the 30-year corporate bond rate is 7%.c. The liquidity-risk premium will be greater than zero, however, because the secondary market for the firm’s bonds is more uncertain. It is estimated at 5 basis points.Estimate the nominal interest rate and provide a short explanation for every step in the equation for your discussion with the CFO. Real risk-free interest rate 1 Inflation premium1 Default-risk premium1 Maturity-risk premium1 Liquidity-risk premium5 Nominal interest rate M02_KEOW5135_09_GE_C02.indd 7709/05/16 5:09 PM

78In the past several months you have been conducting job interviews in anticipa-tion of your graduation from college in May 2015. Having been raised in Atlanta, you have a particular interest in the Coca-Cola Company. In fact, based on an interview with the firm back in February, you expect an offer for a marketing position with the company. To learn more about the business, you have been actively reading the popular business press, but not everything is coming up positive. For example, an article in Forbes talked about Coca-Cola experiencing a really disap-pointing year in 2014, where net profits fell 17 percent from the prior year. Two reasons were cited: The carbonated soft drinks business was declining in mature developed markets, while emerging markets were proving unpredictable. However, the company believed that 2014 and 2015 would be transitional years in terms of Chapter3Understanding Financial Statements and Cash FlowsLearning ObjectivesLO1Compute a company’s profits, as reflected by its income statement.The Income StatementLO2Determine a firm’s financial position at a point in time based on its balance sheet.The Balance SheetLO3Measure a company’s cash flows.Measuring Cash FlowsLO4Explain the differences between Gaap and IFrS.GaaP and IFRSLO5Compute taxable income and income taxes owed.Income Taxes and FinanceLO6Describe the limitations of financial statements.Limitations of Financial Statements and accounting MalpracticeLO7Calculate a firm’s free cash flows and financing cash flows.Free Cash FlowsM03_KEOW5135_09_GE_C03.indd 7806/05/16 3:56 PM

operational changes and planned investments to allow for adjustments in its product mix. The article went on to say that management believed that the changes would lead to renewed profits in 2016 and beyond.1From your readings, you have learned that the firm’s domestic growth of soft drinks is lagging. In fact, the firm’s revenues have decreased almost $2 billion over the past 2 years, from $48 billion in 2013 to slightly less than $46 billion in 2015. As a result, the com-pany is entering into other drink categories, one being the energy drink sector. As an avid runner, you are hoping to have an opportunity to work in this growth area.As another part of your research about the Coca-Cola opportunity, you also went to the company’s website (http://www.Coca-Cola.com), clicked on the investor relations link, and found the firm’s annual report as well as what is called a 10-K. You quickly discover that the 10-K is an annual report that all publicly traded firms must file with the Securities and Exchange Commission (SEC). Among other things, the report presents the company’s financial results, along with commentary about the compa-ny’s financial performance in the section titled “Management Discussion and Analysis.”Next, you began looking at the firm’s financial statements, where you came across the firm’s income statement, balance sheet, and statement of cash flows. But you are not remembering very well how to read these statements. This chapter and the chapter that follows will provide exactly what you need to understand Coca-Cola’s financial statements, as well as any company’s financial statements, which in some ways are the “language” of business. To begin, we examine the three basic financial statements that are used to understand how a firm is doing financially:◆ The income statement, or what is sometimes called the profit and loss statement◆ The balance sheet, which provides a snapshot on a particular date of a firm’s financial position, and◆ The statement of cash flows, which identifies the sources and uses of a company’s cash. In the appendix at the end of the chapter we present another important measure of cash flows called free cash flows.791Based on “Scenarios That Could Change Coca-Cola As We Know It,” Forbes, http://www.forbes.com/sites/greatspeculations/2015/03/17/scenarios-that-could-change-coca-cola-as-we-know-it/, posted March 17, 2015, and accessed April 5, 2015. PARS International Corporation.Form 10-K an annual report required by the Securities and Exchange Commission (SEC) that provides such information as a letter from the CEO, the firm’s history, audited financial statements, management’s analysis of the company’s performance, and executive compensation.M03_KEOW5135_09_GE_C03.indd 7906/05/16 3:56 PM

80 PART 1 • The Scope and Environment of Financial ManagementOur goal is not to make you an accountant, but instead to provide you with the tools to understand a firm’s finan-cial situation. With this knowledge, you will be able to understand the financial consequences of a company’s decisions and actions.The financial performance of a firm matters to a lot of groups—the company’s management, its employees, and its investors, to name just a few. If you are an employee, the firm’s performance is important to you because it may determine your annual bonus, your job security, and your opportunity to advance your professional career. This is true whether you are in the firm’s marketing, finance, or human resources department. Moreover, an employee who can see how decisions affect a firm’s finances has a com-petitive advantage. So regardless of your position in the firm, it is in your own best interest to know the basics of financial statements—even if accounting is not your great-est love.Let’s begin our review of financial statements by look-ing at the format and content of the income statement.The Income StatementAn income statement, or profit and loss statement, indicates the amount of profits generated by a firm over a given time period, such as 1 year. In its most basic form, the income statement may be represented as follows:Sales – expenses = profits (3-1)the Makeup of an Income Statement The format for an income statement is shown in Figure 3-1. The income statement begins with sales or revenue, from which we subtract the cost of goods sold (the cost of producing or acquiring the product or service to be sold) to yield gross profits. Next, operating expenses are deducted to determine operating income (also called operating profits or earnings before interest and taxes or EBIT), where operating expenses consist of: 1. Marketing and selling expenses—the cost of promoting the firm’s products or services to customers. 2. General and administrative expenses—the firm’s overhead expenses, such as executive salaries and rent expense. Also included is depreciation expense—a noncash expense to allocate the cost of depreciable assets, such as plant and equipment, over the life of the asset.Take another look at Figure 3-1, and notice something important: In the left mar-gin of the figure we see that operating income is the result of management’s deci-sions relating only to the operations of the business and is not affected at all by how much debt the company owes. In other words, the firm’s financing expense, its inter-est expense resulting from borrowing money, has no effect on operating income. Rather, the operating income of a firm reports the results of the following important activities: 1. Sales (revenues), which is equal to the selling price of the products or services to be sold times the number of units sold (selling price * units sold = total sales) 2. Cost of goods sold, which is the cost of producing or acquiring the goods or services that were soldLO1 Compute a company’s profits, as reflected by its income statement.reMeMber YoUr prInCIpleSTwo principles are especially important in this chapter. Principle 1 tells us that Cash Flow Is What Matters. At times, cash is more important than profits. Thus, considerable time is devoted to measuring cash flows in this chapter. Principle 5 warns us that there may be a conflict when managers and owners have different incentives. That is, Conflicts of Interest Cause Agency Problems. Because managers’ incentives are at times different from those of owners’, the firm’s common stockholders, as well as other providers of capital (such as bankers), need information that can be used to monitor the managers’ actions. Because the owners of large companies do not have access to internal information about the firm’s operations, they must rely on public information from any and all sources. One of the main sources of such information comes from the company’s financial statements provided by the firm’s accountants. Although this information is by no means perfect, it is an important source used by outsiders to assess a company’s activities. In this chapter, we learn how to use data from the firm’s public financial statements to monitor management’s actions.income statement (profit and loss statement) a basic accounting statement that measures the results of a firm’s operations over a specified period, commonly 1 year. The bottom line of the income statement, net profits (net income), shows the profit or loss for the period that is available for a company’s owners (shareholders).cost of goods sold the cost of producing or acquiring a product or service to be sold in the ordinary course of business.gross profit sales or revenue minus the cost of goods sold.operating expenses marketing and selling expenses, general and administrative expenses, and depreciation expense.operating income (earnings before interest and taxes) sales less the cost of goods sold less operating expenses.M03_KEOW5135_09_GE_C03.indd 8006/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 81 3. Operating expenses, which include:a. Marketing and selling expenses (the expenses related to marketing, selling, and distributing the products or services)b. The firm’s overhead expenses (general and administrative expenses, and depreciation expense)We next determine the earnings before taxes, or taxable income, by deducting the interest expense paid on the firm’s debt.2 Next, the firm’s income taxes are calcu-lated based on its earnings before taxes and the applicable tax rate for the amount of income reported. For instance, if a firm had earnings before taxes of $100,000, and FIGuRE 3-1 The Income Statement: An OverviewResult ofBorrowingMoneyResult ofOperating ActivitiesIncome tax–Interest expense(cost of borrowing money)Operating expenses(marketing and selling, general andadministrative, and depreciation expenses)Cost of goods sold(cost of producing or acquiring productor service to be sold)Net income=Earnings before taxes=Operating income(earnings before interest and taxes)Gross profitSales (revenue)==–––earnings before taxes (taxable income) operating income minus interest expense.2If a firm has issued preferred stock, it would pay preferred stock dividends, which would be shown in the income statement as an expense along with any interest paid on debt. For our purposes, we will assume that there is no preferred stock being used to finance the firm’s assets.M03_KEOW5135_09_GE_C03.indd 8106/05/16 3:56 PM

82 PART 1 • The Scope and Environment of Financial Managementits tax rate is 28 percent, then it would owe $28,000 in taxes (0.28*$100,000 = $28,000).The next and final number in the income statement is the net income, or earnings available to common stockholders, which represents income that may be reinvested in the firm or distributed to its owners—provided, of course, the cash is available to do so. As you will come to understand, a positive net income on an income statement does not necessarily mean that a firm has generated positive cash flows.Coca-Cola’s Income Statement3Let’s apply what we have learned by looking at the income statement for Coca-Cola for the 12 months ended December 31, 2014, as presented in Table 3-1. When reading Coca-Cola’s financial statements, understand that they are expressed in millions of dollars. For example, look at the first line in Coca-Cola’s income statement, which reads $45,998. That is, the company’s sales were $45,998 million. But realize that $45,998 million is really $45.998 billion. (Notice that we use a decimal when we express a number in billions, and a comma if we express the number in millions.) So anytime a number in Coca-Cola’s financial statements is $1,000 million or more, it is actually a billion dollars or more.TABLE 3-1 Coca-Cola: Income Statement (expressed in millions, except per share data, and as a percentage of sales) for the year ending December 31, 2014 DollarsPercentage of SalesSales$ 45,998100.0%Cost of goods sold (17,889)(38.9%)Gross profit$28,10961.1%Operating expenses:Selling and general and administrative expenses$(16,426) (35.7%)Depreciation expense (1,976) (4.3%)Total operating expenses $(18,402) (40.0%)Operating income (earnings before interest and taxes)$ 9,707 21.1%Interest expense (483) (1.1%)Income before taxes (taxable income)$ 9,224 20.1%Income tax expense (2,126) (4.6%)Net income (earnings available to common shareholders)$ 7,098 15.4%Additional information:Number of common shares (millions) 4,450Earnings per share (net income, number of shares)$ 1.60Dividends paid to stockholders$ 5,350Dividends per share$ 1.20Gross profit marginOperating profit marginNet profit margin Profits after paying for the cost of goods sold, but before operating and financing expensesIncome from operating the business, before paying any financing costs (interest expense)Income from operating AND financing the busi-ness; also the profits left for the shareholders (owners)Cost of debt financing3Publicly traded companies make their financial statements available online. Go to Yahoo! Finance and you can obtain the latest financial statements of most publicly traded businesses. You can also find annual reports (which include financial statements) of publicly traded companies on www.annualreports.com, or you can go to the specific company’s website to see its financial statements.net income (net profit, or earnings available to common stockholders) the earnings available to the firm’s common stockholders.M03_KEOW5135_09_GE_C03.indd 8206/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 83So let’s begin. In the first line of Table 3-1, we see that Coca-Cola had sales of $45,998 million for the year, but we understand that the sales were actually $45.998 billion. The cost of goods sold was $17.889 billion, resulting in gross profits of $28.109 billion. Then after deducting $18.402 billion of operating expenses, the firm had an operating income (earnings before interest and taxes) of $9.707 billion. To this point, we have calculated the profits resulting only from operating the business, without regard for any interest paid on money borrowed.We next deduct the $483 million in interest expense (the amount paid for borrow-ing money) to arrive at the company’s earnings before taxes (taxable income) of $9.224 billion. We then subtract the income taxes of $2.126 billion to determine the company’s net income, or earnings available to common stockholders, of $7.098 billion.At this point, we have completed the income statement. However, the firm’s owners (common stockholders) like to know how much income the firm made for each share of stock outstanding, or what is called earnings per share. We calculate earnings per share as net income divided by the number of common shares of stock outstanding. Because Coca-Cola had 4.450 billion shares outstanding for the year (see Table 3-1), its earnings per share was $1.60 ($1.60 = $7.098 billion net income , 4.450 billion shares).Investors also want to know the amount of dividends a firm pays for each share outstanding, or the dividends per share. In Table 3-1 we see that Coca-Cola paid $5.350 billion in dividends during the year. We can then determine that the firm paid $1.20 in dividends per share ($1.20 = $5.350 billion total dividends , 4.450 billion shares outstanding).restating Coca-Cola’s Income StatementWhat conclusions can we draw from Coca-Cola’s income statement? To answer this question, it is helpful to look at each item in the income statement as a percentage of sales. Such a revision is called a common-sized income statement and is presented in the rightmost column of Table 3-1. The common-sized income statement allows us to express expenses and profits on a relative basis, so that we can more easily com-pare a firm’s income performance across time and with competitors. The profits-to-sales relationships are defined as profit margins. In the right-hand margin of Coca-Cola’s income statement (Table 3-1), we see that the firm earned 1. A 61.1 percent gross profit margin (61.1% = $28.109 billion of gross profits,$45.998 billion of sales) 2. A 21.1 percent operating profit margin (21.1% = $9.707 billion of operating income,$45.998 billion of sales) 3. A 15.4 percent net profit margin (15.4% = $7.098 billion of net income,$45.998 billion of sales)In practice, managers pay close attention to the firm’s profit margins. Profit margins are considered to be an important measurement of how well the firm is doing financially. Managers carefully watch for any changes in margins, up or down. They also compare the firm’s margins with those of competitors— something we will discuss in Chapter 4. For the time being, simply remember that profit-to-sales relationships, or profit margins, are important in assessing a firm’s performance.Finally, in Coca-Cola’s income statement, no mention was made about which expenses are fixed and which are variable. This distinction is extremely important to a manager wanting to know what will happen to profits when the quantity of out-put produced changes. Fixed costs are costs that do not vary at all with the quan-tity of output produced. Examples include property taxes and rent expenses, which must be paid no matter how much a company produces, particularly in the short-run, such as a year. Variable costs are costs that vary with the quantity of output produced, such as the costs of material used in production and sales commissions. earnings per share net income on a per share basis.dividends per share the amount of dividends a firm pays for each share outstanding.common-sized income statement an income statement in which a firm’s expenses and profits are expressed as a percentage of its sales.profit margins financial ratios (sometimes simply referred to as margins) that reflect the level of the firm’s profits relative to its sales. Examples include the gross profit margin (gross profit divided by sales), the operating profit margin (operating income divided by sales), and the net profit margin (net income , sales).gross profit margin gross profits divided by sales. A ratio that measures the gross profits of the firm as a percent of sales.operating profit margin operating income divided by sales. This ratio serves as an overall measure of the company’s operating effectiveness.net profit margin net income divided by sales. A ratio that measures the net income of the firm as a percent of sales.fixed costs costs that do not change as the quantity of output produced changes.variable costs costs that change as the quantity of output produced changes.M03_KEOW5135_09_GE_C03.indd 8306/05/16 3:56 PM

84 PART 1 • The Scope and Environment of Financial ManagementSome variable costs vary proportionately with the quantity of output produced and some vary in something other than a direct proportion. Much more will be said in Chapter 12 about the effect fixed and variable costs and expenses have on a company’s income as sales change.ExAMPLE 3.1Constructing an Income StatementMenielle, Inc. is a wholesale distributor of electronics. It sells laptops, cameras, and other electronic gadgets. Use the scrambled information below to construct an income statement, along with a common-sized income statement. Also calculate the firm’s earnings per share and dividends per share.Interest expense$ 35,000Sales$400,000Cost of goods sold$150,000Common stock dividends$ 15,000Selling and marketing expenses$ 40,000Income taxes$ 40,000Administrative expenses$ 30,000Depreciation expense$ 20,000Number of shares outstanding20,000Step 1: Formulate a Solution StrategyThe following template provides the format of the income statement:SalesLess:Cost of goods soldEquals:Gross profitsLess:Operating expenses (Selling and marketing expenses+General and administrative expenses+Depreciation expense)Equals:Operating incomeLess:Interest expenseEquals:Earnings before taxesLess:Income taxesEquals:Net incomeStep 2: Crunch the numbersYour results should be as follows:DollarsPercentage of SalesSales$400,000100.0%Cost of goods sold (150,000) (37.5%)Gross profit$250,000 62.5%Operating expenses: Selling and marketing expenses($ 40,000) (10.0%) Administrative expenses (30,000) (7.5%) Depreciation expense (20,000) (5.0%)Total operating expenses($ 90,000) (22.5%)Operating income$160,000 40.0%Interest expense (35,000) (8.8%)Earnings before tax$125,000 31.3%Income taxes (40,000) (10.0%)Net income$ 85,000 21.3%Earnings per share ($85,000 net income,20,000 shares) $4.25Dividends per share ($15,000 dividends,20,000 shares) $0.75Step 3: analyze Your resultsWe can make some important observations about Menielle’s income statement. First, the firm is profitable, earning a net income of $ 85,000, or $ 4.25 on a per share basis and then paying $15,000 in dividends to the shareholders, or $0.75 per share. Also, MyFinanceLab VideoM03_KEOW5135_09_GE_C03.indd 8406/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 85for every $100 of sales, Menielle earned $62.5 in gross profits, $40 in operating income, and $21.3 in net income. Finally, the dividends/earnings ratio is $15,000 , $85,000 = 17.6%, indicating that the firm is retaining most of its earnings to grow the firm.Concept Check 1. What can we learn by reviewing a firm’s income statement? 2. What basic relationship can we see in an income statement? 3. How do gross profits, operating income, and net income relate to the areas of business activity reported in the income statement? 4. What are earnings per share and dividends per share? 5. What is a profit margin? What are the different types of profit?The Balance SheetWe have observed that a firm’s income statement reports the results from operating a business for a period of time, such as 1 year. A firm’s balance sheet, in contrast, pro-vides a snapshot of the firm’s financial position at a specific point in time, presenting its assets, liabilities, and owner-supplied capital (stockholders’ equity).In its simplest form, a balance sheet is represented by the following balance sheet “equation”:Total assets = total debt (liabilities) + total shareholder equity (3-2)where total assets represent the resources owned by the firm, and total liabilities and total shareholders’ equity indicate how those resources were financed.The conventional practice is to report the amount of a firm’s various assets in the balance sheet by using the actual cost of acquiring them. Thus, the balance sheet does not represent the current market value of a company’s assets and, consequently, does not reflect the value of the company itself. Rather, it reports historical transactions at their cost. Therefore, the balance sheet reports a company’s accounting book value, which is simply equal to a firm’s total assets as listed in its balance sheet.Figure 3-2 shows us the basic components of a balance sheet. On the left side of Figure 3-2, the firm’s assets are listed according to their type; on the right side, we see a listing of the different sources of financing a company could use to finance its assets.types of assetsOn the balance sheet, assets are listed from the most liquid to the least liquid, that is, in the order of decreasing liquidity. Liquidity refers to the ability of an asset to be quickly converted into cash without a significant loss of value. A highly liquid asset can be sold quickly without causing a decrease in the value of the asset, whereas an illiquid asset either cannot be easily converted to cash or can only be sold quickly at a significant discount. For example, government securities are much more liquid than a building.Liquidity is important because holding liquid assets reduces the chance that a firm will experience financial distress. However, liquid assets usually generate less return than illiquid assets. For example, holding cash would earn no return at all. Therefore, financial managers have to choose a reasonable percentage of liquid assets, so that the company can enjoy the benefits of liquidity without significantly hurting a firm’s profitability.As shown in Figure 3-2, a company’s assets fall into two basic categories: (1) cur-rent assets and (2) long-term assets, which include fixed assets (property, plant, and equipment) and other long-term assets.LO2Determine a firm’s financial position at a point in time based on its balance sheet.balance sheet a statement that shows a firm’s assets, liabilities, and shareholder equity at a given point in time. It is a snapshot of the firm’s financial position on a particular date.book value the value of an asset as shown on a firm’s balance sheet. It represents the historical cost of the asset rather than its current market value or replacement cost.liquidity the ability to convert an asset into cash quickly without a significant loss of its value.M03_KEOW5135_09_GE_C03.indd 8506/05/16 3:56 PM

86 PART 1 • The Scope and Environment of Financial ManagementCurrent assets A company’s current assets, or gross working capital as it is sometimes called, are those assets that are expected to be converted into cash within 12 months. Current assets include a firm’s cash, accounts receivable, inventories, and other current assets.◆ Cash. Every firm must have cash to conduct its business operations. A reservoir of cash is needed because of the unequal flow of funds into (cash receipts) and out of (cash expenditures) the business.◆ Accounts receivable. A firm’s accounts receivable are the amounts owed to the firm by its customers who buy on credit.◆ Inventories. A company’s inventories consist of raw materials, work in progress, and finished goods held by the firm for eventual sale.◆ Other current assets. Other current assets include such items as prepaid expenses. For example, a company’s insurance premium might be due before the actual insurance coverage begins; or the firm’s rent might have to be paid in advance. These expenditures are considered assets because they represent an investment that’s been made by the company. Only when, for example, the insur-ance premium is used up following the coverage period is the premium consid-ered an expense.long-term assets A company’s long-term assets fall into two categories: (1) fixed assets (property, plant, and equipment), and (2) all other long-term assets.Fixed Assets (Property, Plant, and Equipment) A firm’s fixed assets, also called property, plant, and equipment, include such assets as machinery and equipment, buildings, and land. These assets will be used over a number of years.When a firm purchases a fixed asset, it does not immediately report the cost of the asset as an expense in its income statement. Instead, it is considered to be an asset • Cash• Accounts receivable• Inventories• Other current assetsCurrent assets• Net property, plant and equipment• Other long-term assetsLong-term (fixed) assets:• Fixed assets (net property, plant, and equipment)• Other long-term assets • Goodwill • Patents • TrademarksLong-term (Fixed) assets• Long-term debt (notes payable)• MortgagesLong-term liabilities• Preferred stock• Common stock • Par value • Paid in capital • Retained earnings • Treasury stockStockholders’ equityTotal AssetsTotal Liabilities (Debt) +Stockholders’ Equity• Accounts payable• Short-term debt (notes payable)• Other current liabilitiesShort-term debt (Current Liabilities)=Stockholders’ Equity =(total assets – total liabilities)Net Working Capital =(current assets – current liabilities)FIGuRE 3-2 The Balance Sheet: An Overviewinventories raw materials, work in progress, and finished goods held by the firm for eventual sale.cash cash on hand, demand deposits, and short-term marketable securities that can quickly be converted into cash.accounts receivable money owed by customers who purchased goods or services from the firm on credit.current assets (gross working capital) current assets consist primarily of cash, marketable securities, accounts receivable, inventories, and prepaid expenses.fixed assets assets such as equipment, buildings, and land.other current assets other short-term assets that will benefit future time periods, such as prepaid expenses.M03_KEOW5135_09_GE_C03.indd 8606/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 87and included in the balance sheet. Some of these assets, such as machinery and equipment, will depreciate in value over time owing to obsolescence or daily wear and tear; others may not, such as land.With depreciable assets, the original cost of an asset is allocated as an expense in the income statement over the asset’s expected useful life. The amount allocated as the cost each year is shown as a depreciation expense in the income statement. The sum of all depreciation taken up to the date of the balance sheet shown as accumu-lated depreciation in the balance sheet.To illustrate, assume that a truck purchased for $20,000 is to be evenly depreci-ated over a 4-year life.4 The depreciation expense to be reported in the income state-ment for each year would be $5,000 ($20,000 asset cost , 4 years). When a firm buys the truck, the $20,000 original cost of the asset is added to the balance sheet as a gross fixed asset. The cumulative depreciation taken over the asset’s life is reported as accumulated depreciation. We subtract the accumulated depreciation each year from the gross fixed assets to determine net fixed assets. In this example, the income statements for each year and balance sheets over time would appear as follows:Depreciation Expense in the Income StatementFor the Year Ended1234Depreciation expense$5,000$5,000$5,000$5,000Accumulated Depreciation in the Balance SheetEnd of Year1234Gross fixed assets$20,000$20,000$20,000$20,000Accumulated depreciation (5,000) (10,000) (15,000) (20,000)Net fixed assets$15,000$10,000$ 5,000$ 0It is important to understand the distinction between gross fixed assets and net fixed assets and how depreciation expense in the income statement relates to accu-mulated depreciation in the balance sheet.other long-term assets Other long-term assets are all of the firm’s assets that are not current assets or fixed assets. They include, for example, long-term investments and intangible assets such as the company’s patents, trademarks, and goodwill. Goodwill occurs when a company purchases another business that has an economic value greater than the value of the individual assets. The difference is recorded as goodwill.types of FinancingWe now turn to the right-hand side of the balance sheet in Figure 3-2 labeled “Total Liabilities (debt)+Stockholders’ Equity,” which indicates how the firm finances its assets. Debt is money that has been borrowed and must be repaid at some predeter-mined date. Equity represents the shareholders’ (owners’) investment in the company.Debt (liabilities) Debt capital is financing provided by a creditor. As shown in Figure 3-2, it is divided into (1) current or short-term debt and (2) long-term debt.depreciation expense a noncash expense to allocate the cost of depreciable assets, such as plant and equipment, over the life of the asset.accumulated depreciation the sum of all depreciation expense taken for a depreciable asset up to the date of the financial statement4In this instance, we are using a straight-line depreciation method. Other methods allow a firm to acceler-ate the depreciation expenses in the early years of the asset’s life and report less in the later years.gross fixed assets the original cost of a firm’s fixed assets.net fixed assets gross fixed assets minus the accumulated depreciation up to the date of the balance sheet.debt liabilities consisting of such sources as credit extended by suppliers or a loan from a bank.equity stockholders’ investment in the firm and the cumulative profits retained in the business up to the date of the balance sheet.M03_KEOW5135_09_GE_C03.indd 8706/05/16 3:56 PM

88 PART 1 • The Scope and Environment of Financial ManagementShort-term Debt (Current liabilities) A firm’s short-term debt, or current liabilities, includes borrowed money that must be repaid within the next 12 months. The sources of a firm’s current debt include the following:◆ Accounts payable. The firm’s accounts payable represents the credit suppliers extended to the firm when it purchased inventories. The purchasing firm may have 30, 60, or even 90 days to pay for the inventory. This form of credit extension is also called trade credit.◆ Accrued expenses. Accrued expenses are short-term liabilities that have been incurred in the firm’s operations but not yet paid. For example, the company’s employees might have done work for which they will not be paid until the fol-lowing week or month, and these are recorded as accrued wages.◆ Short-term notes. Short-term notes represent amounts borrowed from a bank or other lending source that are due and payable within 12 months.◆ Other current liabilities. Other current liabilities include any additional debt pay-able within the next 12 months, such as taxes payable or interest payable.Long-Term Debt The firm’s long-term debt includes loans from banks or other sources that lend money for longer than 12 months. A firm might borrow money for 5 years to buy equipment, or it might borrow money for as long as 25 or 30 years to purchase real estate, such as land and buildings. Usually a loan to finance real estate is called a mortgage, in which the lender has first claim on the property in the event the borrower is unable to repay the loan.equity Equity includes the shareholders’ investment—both preferred stockholders and common stockholders—in the firm.◆ Preferred stockholders generally receive a dividend that is fixed in amount. In the event of the firm being liquidated, these stockholders are paid after the firm’s creditors but before the common stockholders.◆ Common stockholders are the residual owners of a business. They receive whatever income is left over after paying all expenses. In the event the firm is liquidated, the common stockholders receive only what is left over—good or bad—after the creditors and preferred stockholders are paid. The amount of a firm’s common equity is equal to the sum of two items: (1) the amount a com-pany receives from selling its stock to investors, and (2) profits retained within the business. 1. The amount a company receives from selling stock to investors. This amount may simply be shown as common stock in the balance sheet or it may be divided into par value (an arbitrary amount a firm puts on each share of stock when it is sold, frequently a penny or a dollar) and paid-in capital above par (also called capital surplus). Paid-in capital is the amount of money a firm receives when it issues to investors new shares that are above par value. For instance, if a company sells a new issue of common stock for $50 per share and sets the par value of the stock at $1 per share, then the $49 ($50 – $1) would be shown as paid-in capital. So if it sold 1 million shares, the total paid-in capital would be $49 million ($49 * 1 million shares). Fi-nally, the amount of common stock issued will be offset by any stock that has been repurchased by the company from its shareholders, which is shown as treasury stock.To illustrate how a company might record an issuance of common stock, assume that a firm issues 1,000 shares of common stock for $100 per share. The company has a policy of assigning a $1 par value to each share of stock. (It could just as easily have chosen a par value of a penny a share. The decision is total-ly arbitrary.) The remaining $99 per share would be added to paid-in capital. current liabilities (short-term debt) borrowed money due to be paid within 12 months.accounts payable (trade credit) debt owed to suppliers when a firm purchases inventory on credit.accrued expenses expenses that have been incurred but not yet paid in cash.short-term notes (debt) amounts borrowed from lenders, usually financial institutions such as banks, where the loan is to be repaid within 12 months.long-term debt loans from banks or other sources that lend money for longer than 12 months.mortgage a loan to finance real estate in which the lender has first claim on the property in the event the borrower is unable to repay the loan.preferred stockholders stockholders who have claims on the firm’s income and assets after creditors, but before common stockholders.common stockholders investors who own the firm’s common stock. Common stockholders are the residual owners of the firm.common stock shares that represent ownership in a corporation. par value the arbitrary value a firm puts on each share of stock prior to its being offered for sale.paid-in capital the amount a company receives above par value from selling stock to investors.treasury stock the firm’s stock that has been issued and then repurchased by the firm.M03_KEOW5135_09_GE_C03.indd 8806/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 89Thus, the total increase in the common equity in the balance sheet would appear as follows:Par value ($1*1,000 shares)$ 1,000Paid-in capital ($99*1,000 shares) 99,000Total increase in common stock$100,000 2. The amount of a firm’s retained earnings. Retained earnings is the net in-come that has been retained in the business rather than being distributed to the shareholders over the life of the company. In other words, we take the cumulative total of all the net income over the firm’s life less the common stock dividends that have been paid over these years. More simply, retained earnings at the end of a given year is determined as follows:5 Beginning net dividends ending retained + income – paid during = retained (3-3) earnings for the year the year earnings But remember, profits and cash are not the same; do not think of retained earnings as a big bucket of cash. It is not!To conclude, the common stockholders’ equity can be represented as follows: Earnings retained within the business commonCommon = shareholders’ + cumulative – cumulative dividends paid (3-4) equity investment profits to common stockholders Coca-Cola’s balance SheetLet’s return to Coca-Cola to see an existing firm’s balance sheet. Balance sheets for the company as of December 31, 2013 and December 31, 2014 are presented in Table 3-2. As we did with the income statement, balance sheets can be shown in dollar amounts and on a relative basis, where each item is shown as a percentage of total assets (and total debt and equity). As you would expect, a balance sheet expressed as percentages of total assets (and total debt and equity) is called a common-sized balance sheet. Examining the balance sheets, we can learn the following about Coca-Cola: 1. The company’s total assets exceeded $90 billion, consisting of about one-third current assets and two-thirds long-term assets. 2. The firm was holding over $20 billion in cash, or about one-fourth of all the company’s assets. 3. For a company its size, Coca-Cola had relatively small investments in accounts receivable and inventory, about 8 percent in total. 4. The company’s property, plant, and equipment accounted for about 16 percent of its assets. 5. $13.6 billion had been invested in long-term investments. 6. One-third of the assets consisted of intangible assets, specifically (1) goodwill paid when acquiring other companies, (2) the value assigned to the Coca-Cola trademark, and (3) other intangible assets. That is big!retained earnings cumulative profits retained in a business up to the date of the balance sheet.5Sometimes retained earnings will be affected by some unusual or extraordinary accounting transactions in addition to the reported net income and the dividends paid to stockholders. However, we are ignoring this possibility when explaining retained earnings.$++++++++++%++++++++++&common-sized balance sheet a balance sheet in which a firm’s assets and sources of debt and equity are expressed as a percentage of its total assets.M03_KEOW5135_09_GE_C03.indd 8906/05/16 3:56 PM

90 PART 1 • The Scope and Environment of Financial Management 7. Last, but certainly not least, in 2014, 67 percent of the firm’s financing came from debt. The percentage of debt financing is referred to as the debt ratio and is cal-culated as follows: Debt ratio=total liabilitiestotal assets=$61,703 M$92,023 M=67.1% (3-5) The debt ratio is an important measure to lenders and investors because it indi-cates the amount of financial risk the company is bearing—the more debt a com-pany uses to finance its assets, the greater the financial risk. We will discuss this topic in detail in Chapter 12.Working CapitalEarlier we noted that the term current assets may be referred to as gross working capital. By contrast, net working capital is equal to a company’s current assets less its cur-rent liabilities. That is,Net working capital=current assets-current liabilities (3-6)TABLE 3-2 The Coca-Cola Company Balance Sheets (December 31, 2013 and December 31, 2014) expressed in millionsDecember 31, 2013December 31, 2014AssetsDollarsPercentage of AssetsDollarsPercentage of AssetsCash$20,26822.5%$21,67523.6%Accounts receivable 4,8735.4%4,4664.9%Inventory 3,2773.6%3,1003.4%Other current assets 2,886 3.2% 3,745 4.1%Total current assets$31,30434.8%$32,98635.8%Gross plant and equipment$25,03227.8%$26,67429.0%Accumulated depreciation (10,065) (11.2%)(12,041)(13.1%)Net plant and equipment$14,96716.6%$14,63315.9%Long-term investments 11,51212.8%13,62514.8%Goodwill, trademarks, and other intangible assets 32,272 35.8% 30,779 33.4%Total assets$90,055100.0%$92,023100.0%Liabilities (Debt) and EquityAccounts payable$ 9,88611.0%$ 9,63410.5%Short-term notes payable 17,92519.9%22,74024.7%Total current liabilities$27,81130.9%$32,37435.2%Long-term debt 29,07132.3%29,32931.9%Total liabilities$56,88263.2%$61,70367.1%Stockholders’ equityCommon stock (par value)$ 1,7602.0%$ 1,7601.9%Paid-in capital 12,27613.6%13,15414.3%Retained earnings 61,66068.5%63,40868.9%Treasury stock (42,523)(47.2%)(48,002)(52.2%)Total stockholders’ equity$33,17336.8%$30,32032.9%Total liabilities and equity$90,055100.0%$92,023100.0%net working capital the difference between a firm’s current assets and its current liabilities. When the term working capital is used, it is frequently intended to mean net working capital.debt ratio a firm’s total liabilities divided by its total assets. It is a ratio that measures the extent to which a firm has been financed with debt.M03_KEOW5135_09_GE_C03.indd 9006/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 91Thus, net working capital compares the amount of current assets (assets that should convert into cash within the next 12 months) to the current liabilities (debt that must be paid within 12 months). The larger the net working capital a firm has, the more able the firm will be to pay its debt as it comes due. Thus, the amount of net working capital is important to a company’s lenders, who are always concerned about a company’s ability to repay its loans. For Coca-Cola, net working capital is computed as follows:Year Ended: expressed in millionsDecember 31, 2013December 31, 2014Current assets$31,304$32,986Current liabilities (27,811)(32,374)Net working capital$ 3,493$ 612We see that Coca-Cola’s net working capital decreased $2.881 billion ($3,493 million – $612 million), indicating that the firm is less liquid. However, given that so much of the firm’s current assets are in cash, over $20 billion, liquidity would not be a large concern.ExAMPLE 3.2Constructing a balance SheetGiven the information below for Menielle, Inc., construct a balance sheet and a common-sized balance sheet. As a percent of assets, what are the firm’s largest investments and sources of financing?Gross fixed assets$75,000Accounts receivable$ 50,000Cash$10,000Long-term bank note$ 5,000Other assets$15,000Mortgage$ 20,000Accounts payable$40,000Common stock$100,000Retained earnings$15,000Inventories$ 70,000Accumulated depreciation$20,000Short-term notes$ 20,000Step 1: Formulate a Solution StrategyThe balance sheet can be visualized as follows:Current assetsCurrent liabilities+Long-term (fixed) assets+Long-term liabilities+Shareholders’ equity=Total assets=Total liabilities+Shareholders’ equityStep 2: Crunch the numbersYour results should be as follows:Balance SheetAssets:Liabilities and Equities:Cash$ 10,000Accounts payable$ 40,000Accounts receivable 50,000Short-term notes 20,000Inventories 70,000Total current liabilities$ 60,000Total current assets$130,000Long-term bank note$ 5,000Gross fixed assets$ 75,000Mortgage 20,000Accumulated depreciation (20,000)Total long-term debt$ 25,000Net fixed assets$ 55,000Total debt$ 85,000Other assets 15,000Common stock 100,000Total assets$200,000Retained earnings 15,000Total equity$115,000Total debt and equity$200,000MyFinanceLab VideoM03_KEOW5135_09_GE_C03.indd 9106/05/16 3:56 PM

92 PART 1 • The Scope and Environment of Financial ManagementCommon-sized Balance SheetAssets:Liabilities and Equities:Cash 5.0%Accounts payable 20.0%Accounts receivable 25.0%Short-term notes 10.0%Inventories 35.0%Total short-term debt 30.0%Total current assets 65.0%Long-term bank note 2.5%Gross fixed assets 37.5%Mortgage 10.0%Accumulated depreciation (10.0%)Total long-term debt 12.5%Net fixed assets 27.5%Total debt 42.5%Other assets 7.5%Common stock 50.0%Total assets100.0%Retained earnings 7.5%Total equity 57.5%Total debt and equity100.0%Step 3: analyze Your resultsWe see that the firm has invested a total of $200,000 in its assets, comprising of $130,000 in current assets (65% of total assets), $55,000 in fixed assets (27.5% of total assets), and $15,000 in other assets (7.5% of total assets). Second, the firm has $130,000 tied up in current assets and $60,000 in current liabilities, leaving the firm with a net working capital position of $130,000 – $60,000 = $70,000. Third, the firm uses more equity (57.5% of total assets) than debt (42.5% of total assets) to finance its business.Can YoU Do It?preparing an Income Statement and a balance SheetBelow is a scrambled list of accounts of Thiel, Inc., an energy company (in $ millions). Complete the firm’s income statement and balance sheet. Also calculate the earnings per share and dividends per share.Accounts payable$ 4,400Accounts receivable$ 2,500Accumulated depreciation$ 4,200Cash$ 3,300Cost of goods sold$17,000Common stock$13,800Depreciation expense$ 1,500Dividends$ 40Gross fixed assets$24,500Income taxes$ 15Interest expense$ 1,000Long-term debt$10,000Number of shares outstanding 800Other assets$15,600Inventories$ 1,500Retained earnings$ 8,000Sales$30,000Selling, marketing, and administrative expenses$10,000Short-term notes$ 7,000(The solution to this problem can be found on page 94s.)M03_KEOW5135_09_GE_C03.indd 9206/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 93Concept Check 1. For the time frame reported, how is the balance sheet different from the income statement? 2. What is the basic balance sheet equation, and what does it mean? 3. What is a firm’s “accounting book value”? 4. What are a firm’s two principal sources of financing? Of what do these sources consist? 5. What is gross working capital? Net working capital? 6. What is a debt ratio?Measuring Cash FlowsDespite the fact that cash is the lifeblood of a business—the fuel that keeps the engine running—some managers do not fully understand what drives a firm’s cash flows. Poor cash-flow management, especially for smaller firms, can result in a business failing. Managers must understand that profits and cash flows are not the same thing.profits Versus Cash FlowsYou need to be aware that the profits shown on a company’s income statement are not the same as its cash flows! In the words of author Jan Norman, “Even profitable companies can go broke. That’s a difficult truth for start-up business owners to swallow. But the sooner you learn that when you’re out of cash, you’re out of business, the better your chances for survival will be.”6 Many a profitable business on paper has had to file bankruptcy because the amount of cash coming in did not compare with the amount of cash going out. Without adequate cash flow, little problems become major problems!An income statement is not a measure of cash flows because it is calculated on an accrual basis rather than a cash basis. Let’s say it again for emphasis: An income state-ment is not a measure of cash flows because it is calculated on an accrual basis rather than a cash basis. This is an important point to understand. In accrual basis accounting, profits are recorded when earned—whether or not the profits have been received in cash—and expenses are recorded when they are incurred—even if money has not actually been paid out. In cash basis accounting, profits are reported when cash is received and expenses are recorded when they are paid.For a number of reasons, profits based on an accrual accounting system will differ from the firm’s cash flows. These reasons include the following: 1. Sales reported in an income statement include both cash sales and credit sales. Thus, total sales do not correspond to the actual cash collected. A company may have had sales of $1 million for the year but may not have collected all these sales. If accounts receivable increased $80,000 from the beginning of the year to the end of the year, then we would know that only $920,000 of the sales had been collected ($920,000 = $1,000,000 sales – $80,000 increase in accounts receivables). 2. Some inventory purchases are financed by credit, so inventory purchases do not exactly equal cash spent for inventory. Consider a business that purchased $500,000 in inventories during the year, but the supplier extended $100,000 in credit for the purchases. The actual cash paid for inventories would be only $400,000 ($400,000 = $500,000 total inventory purchases – $100,000 additional credit granted by the supplier). 3. The depreciation expense shown in the income statement is a noncash expense. It reflects the costs associated with using an asset that benefits the firm’s LO3Measure a company’s cash flows.6Jan Norman, “You’re Making Sales, but Are You Making Money?” http://www.entrepreneur.com /article/0,4621,228680,00.html, March 2004, accessed January 11, 2015.accrual basis accounting a method of accounting whereby revenue is recorded when it is earned, whether or not the revenue has been received in cash. Likewise, expenses are recorded when they are incurred, even if the money has not actually been paid out.cash basis accounting a method of accounting whereby revenue is recorded when cash is actually received. Likewise, expenses are recorded when cash is paid out.M03_KEOW5135_09_GE_C03.indd 9306/05/16 3:56 PM

94 PART 1 • The Scope and Environment of Financial Management operations over a period of multiple years, such as a piece of equipment used over five years. Thus, if a business had profits of $250,000 that included deprecia-tion expenses of $40,000, then the cash flows would be $290,000 ($250,000 profits + $40,000 depreciation expense).We could give you more examples to show why a firm’s profits differ from its cash flows, but the point should be clear: Profits and cash flows are not the same thing. In fact, a business could be profitable but have negative cash flows, even to the point of going bankrupt. So, understanding a firm’s cash flows is very important to its managers. Cash flows are also important when applying for a loan. A banker will not make a loan without a clear indication that the firm’s cash flows will adequately service the proposed loan. Revenue growth and profits are all fine, but only historical cash flows can demonstrate the ability to collect accounts receivable and properly manage inventory and accounts payables. So you had better understand the ins and outs of your firm’s cash flows.DID YoU Get It?preparing an Income Statement and a balance SheetOn page 92, we provided data for Thiel, Inc. and asked you to prepare an income statement and a balance sheet, and to calculate the earnings per share and dividends per share based on the information. Your results should be as follows:Income statement:Sales$30,000Cost of goods sold (17,000)Gross profit$13,000Operating expenses:Selling, marketing, and administrative expenses($10,000)Depreciation expense (1,500)Total operating expenses$11,500Operating income$ 1,500Interest expense (1,000)Earnings before tax$ 500Income taxes (15)Net income$ 485Earnings per share ($485 net income , 800 shares)$ 0.61Dividends per share ($40 dividends , 800 shares)$ 0.05Balance sheet:Cash$ 3,300Accounts payable$ 4,400Accounts receivable2,500Short-term notes 7,000Inventories 1,500Total short-term debt$11,400Total current assets$ 7,300Long-term debt 10,000Gross fixed assets$24,500Total debt$21,400Accumulated depreciation (4,200)Common stock13,800Net fixed assets$20,300Retained earnings 8,000Other assets 15,600Total equity$21,800Total assets$43,200Total debt and equity$43,200M03_KEOW5135_09_GE_C03.indd 9406/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 95the beginning point: Knowing When a Change in the balance Sheet Is a Source or Use of CashTo begin, we need to understand that changes in a firm’s balance sheet have implica-tions for its cash flows. To determine whether a change in a balance sheet account is a source or a use of cash, you need to understand the following relationships:Sources of CashUse of CashDecrease in an AssetIncrease in an AssetExample: Selling inventories or collecting receivables provides cash.Example: Investing in fixed assets or buying more inventories uses cash.Increase in a Liability or EquityDecrease in a Liability or EquityExample: Borrowing funds or selling stock provides the firm with cash.Example: Paying off a loan or buying back stock uses cash.To illustrate the above relationships, we will return to Coca-Cola’s balance sheets in Table 3-2. In Table 3-3, we have listed some of the changes in Coca-Cola’s balance sheets and indicated whether the changes are sources or uses of cash. This informa-tion will then be used in the next section to prepare the company’s statement of cash flows. So keep in mind the relationships between changes in the balance sheet and the firm’s cash flows, as shown in Table 3-3.Statement of Cash FlowsThere are two common approaches for measuring a firm’s cash flows. First, we can use the conventional accountant’s presentation called a statement of cash flows, which is always included in the financial section of a firm’s annual report. This method for presenting cash flows focuses on identifying the sources and uses of cash that explain the change in a firm’s cash balance reported in the balance sheet. Alternatively, we can calculate a company’s free cash flows and financing cash flows, which are measurements that managers and investors alike consider critically important. Once a firm has paid all of its operating expenses and taxes and made all of its investments, any remaining cash is free to be distributed to the creditors and shareholders. Alternatively, if the free cash flows are negative, management will have to acquire financing from creditors or shareholders. Understanding and TABLE 3-3 Coca-Cola’s Changes in Balance Sheets Between 2013 and 2014 Create Sources and Uses of Cash ($ millions)Changes in AssetsDecember 31ChangesSourcesUses20132014Accounts receivable$4,873$4,466($407)$ 407Inventory3,2773,100(177)177Other current assets2,8863,745859($859)Gross plant and equipment25,03226,6741,642(1,642)Long-term investments11,51213,6252,113(2,113)Goodwill, trademarks, and other intangible assets32,27230,779(1,493)1,493Changes in Debt and EquityAccounts payable$9,886$9,634($252)($252)Short-term notes17,92522,7404,815$4,815Long-term debt29,07129,329258258Paid-in capital12,27613,154878878Treasury stock(42,523)(48,002)(5,479)(5,479)statement of cash flows a statement that shows how changes in balance sheet accounts and income affect cash and cash equivalents, and breaks the analysis down to operating, investing, and financing activities.free cash flows the amount of cash available after the firm pays for the investments it has made in working capital and fixed assets. This cash is available to distribute to the firm’s creditors and owners.financing cash flows the amount of cash received from or distributed to the firm’s investors, usually in the form of interest, dividends, issuance of debt, or issuance or repurchase of stocks.M03_KEOW5135_09_GE_C03.indd 9506/05/16 3:56 PM

96 PART 1 • The Scope and Environment of Financial Management calculating a company’s free cash flows is explained in the appendix to this chapter. But for now we will focus on the statement of cash flows that all publicly traded firms must provide their lenders and investors.As shown in Figure 3-3, three key activities determine the cash inflows and out-flows of a business: 1. Generating cash flows from day-to-day business operations. It is informative to know how much cash is being generated in the normal course of operating a business, beginning with purchasing inventories on credit, selling on credit, pay-ing for the inventories, and finally collecting on the sales made on credit. 2. Investing in fixed assets and other long-term investments. When a company purchases or sells fixed assets, such as equipment and buildings, there can be significant cash inflows from selling the asset and outflows when purchasing the asset. 3. Financing the business. Cash inflows and outflows occur from borrowing or repaying debt, paying dividends, and issuing stock (equity) or repurchasing stock from the shareholders.If we know the cash flows from the activities above, we can combine them to determine a company’s change in cash and prepare a statement of cash flows. To understand how this is done, we will once again return to Coca-Cola’s income state-ment (Table 3-1 on page 82) and balance sheets (Table 3-2 on page 90) to explain this process.Net change in cash=Cash flows from financing activitiesCash flows from operationsCash flows from investment opportunitiesCash InflowsCash inflows generatedfrom normal operationsCash OutflowsCash expenditures fromnormal operationsPlus sales of plant andequipment and otherlong-term investmentsLess purchase of plantand equipment and otherlong-term investmentsIncrease in debt,issue preferred stockand common stockLess repayment of debt,repurchase preferredand common stock, andcash dividend payments++––FIGuRE 3-3 Statement of Cash Flows: An OverviewFInanCe at WorKIf you want to improve cash flows, take a close look at your most recent financial statements. Watch out for:• Use money tied up in excess inventory to grow your business.• Consider less expensive office space. Don’t spend for a prime location if you don’t need it.• Don’t let unpaid invoices linger. Collect what is owed to you promptly.• Consolidate purchases to receive the best price, but don’t over-order. Ask suppliers to extend credit terms. They might give you an extra 15 or even 30 days before you have to pay for purchases.• Finding ways to monitor your cash flows may help you avoid borrowing money, and certainly will give you more money to grow your business.Source: Adapted from Edward Marram,”6 Weeks to a Better Bottom Line,” Entrepreneur Magazine, January 2010, http://www.entrepreneur.com/ magazine/entrepreneur/2010/january/204390.html, accessed April 1, 2015.M03_KEOW5135_09_GE_C03.indd 9606/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 97Cash Flow activity 1: Cash Flows from Day-to-Day operations Here we want to con-vert the company’s income statement from an accrual basis to a cash basis. This conver-sion can be accomplished in six steps. We begin with the firm’s net income and then we: 1. Add back depreciation expense since it is not a cash expense. 2. Subtract (add) any increase (decrease) in accounts receivables. 3. Subtract (add) any increase (decrease) in inventory. 4. Subtract (add) any increase (decrease) in other current assets. 5. Add (subtract) any increase (decrease) in accounts payables. 6. Add (subtract) any increase (decrease) in other accrued expenses.Why we add back depreciation should be clear; it simply is not a cash expense. The changes in accounts receivable, inventories, other current assets, and accounts payable may be less intuitive. Four comments are helpful: 1. A firm’s sales are either cash sales or credit sales. If accounts receivable increase, that means customers did not pay for everything they purchased during the year. Thus, any increase in accounts receivable needs to be subtracted to deter-mine the cash that has been collected from customers. On the other hand, if accounts receivable decrease, then a firm has collected more than it has sold, which indicates a cash inflow. In equation form, we can compute the cash col-lected from sales as follows: Cash collections change in from sales = sales – accounts receivable (3-7) 2. An increase in inventories shows that a firm bought inventories, and a decrease in inventories shows that a firm sold inventories. 3. Other current assets include prepaid expenses such as prepaid insurance and prepaid rent. If other current assets increase (decrease), it means it’s a cash outflow (inflow). 4. Although an increase in inventories indicates a cash outflow occurred, if accounts payable (credit extended by a supplier) increase as well, then we know that the firm’s suppliers provided credit to the firm, which is a source of cash. The firm did not pay for all the inventories purchased. Thus, the net payment for invento-ries is equal to the change in inventories less the change in accounts payables. If, however, accounts payable decreased, it’s a cash outflow.Figure 3-4 on the next page shows a graphical presentation of the procedure for computing a firm’s cash flows from operations.What Were Coca-Cola’s Cash Flows from Operations? Using the basic frame-work shown in Figure 3-4, we can compute the cash flows from the operations (expressed in $ millions) of Coca-Cola as follows:Net Income$7,098Depreciation expense$1,976Decrease in accounts receivable407Decrease in inventories177Increase in other current assets(859)Decrease in accounts payable(252)Total adjustments to net income$1,449Cash flows from operating activities$8,547Since depreciation is not a cash expense, add back to income.Cash inflowsCash outflowsM03_KEOW5135_09_GE_C03.indd 9706/05/16 3:56 PM

98 PART 1 • The Scope and Environment of Financial ManagementFIGuRE 3-4 Cash Flow from Operations+–Increase in accounts payableDecrease in accounts payable+Decrease in other current assets+Increase in other current assets–+Increase in inventoryDecrease in inventory–Decrease in accounts receivable+Increase in accounts receivable–Net incomeDepreciation+Cash flow from operations=orororDecrease in accrued expenses–Increase in accrued expensesororChanges in current assets (except cash)M03_KEOW5135_09_GE_C03.indd 9806/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 99Cash Flow activity 2: Investing in long-term assets Long-term assets include fixed assets, long-term investments in other companies, and intangible assets, such as goodwill, patents, and trademarks. For example, when a company purchases (sells) fixed assets, such as equipment or buildings, these activities are shown as an increase (decrease) in gross fixed assets in the balance sheet, and are cash outflows and cash inflows, respectively.What Were Coca-Cola’s Cash Flows from Investing in Long-Term Assets? Based on Table 3-3 on page 95 where we listed the changes in Coca-Cola’s balance sheets, the net cash outflow for long-term assets was $2.262 billion, shown as follows:December 31Changes in Long-Term Assets20132014ChangesInflowOutflowGross plant and equipment$25,032$26,674$1,642($1,642)Long-term investments11,51213,6252,113(2,113)Goodwill, trademarks, and other intangible assets32,27230,779(1,493)$1,493Thus, the net cash outflows from investing activities for Coca-Cola were -$2.262 billion (-$2.262 billion = -$1.642 billion – $2.113 billion + $1.493 billion).Cash Flow activity 3: Financing the business We have already introduced the notion that changes in a balance sheet have implications for cash flows. To help us remember how financing activities affect cash flows, consider the following relationships:Cash Inflow:Cash Outflow:The firm borrows more money (an increase in short-term and/or long-term debt).The firm repays debt (a decrease in short-term and/or long-term debt).Owner(s) invest in the business (an increase in stockholders’ equity).The firm pays dividends to the owner(s) or repurchases the owners’ stocks (a decrease in equity).When we talk about borrowing or repaying debt in financing activities, we do not include accounts payables and any accrued operating expenses. These items were included in cash flow activity 1 when we computed cash flows from operations. Here in activity 3, we include only debt from such sources as banks in the form of short-term notes and long-term debt.What Were Coca-Cola’s Cash Flows from Financing Activities? Continuing with Coca-Cola, we see from the income statement (Table 3-1 on page 82) that it paid $5.350 billion in dividends to the shareholders, which was a use of cash (cash out-flow). Then from Table 3-3 on page 95, we see that short-term notes increased $4.815 billion (a source of cash), and long-term debt increased $258 million (a source of cash). Also, the firm issued $878 million in common stock (a source of cash). This last increase is reflected in the balance sheets in the change in par value and paid-in capital. Lastly, we see that the firm paid $5.479 billion to repurchase its own stock (a use of cash); this is reflected as the increase in treasury stock. Thus, in net, Coca-Cola had $4.878 billion (4,878 million) in cash outflows in financing activities, shown as follows:Dividend payments to shareholders($ 5,350)Increase in short-term notes4,815Increase in long-term debt258Issued common stock to shareholders:Increase in par value$ 0Increase in paid-in capital878Total stock issued$ 878Repurchased stock (increase in treasury stock)(5,479)Net cash outflows from financing activities$(4,878)M03_KEOW5135_09_GE_C03.indd 9906/05/16 3:56 PM

100 PART 1 • The Scope and Environment of Financial ManagementUsing the computations to this point, we can now complete a statement of cash flows for Coca-Cola, which is shown in Table 3-4. From the table we see that the firm generated $8.547 billion in cash flows from operations; invested $2.262 billion in long-term assets; and paid out $4.878 billion in financing activities, for a net increase in cash of $1.407 billion. This can be verified from the balance sheets (see Table 3-2), which show that Coca-Cola’s cash increased $1.407 billion from December 31, 2013 to December 31, 2014 (from $20.268 billion to $21.675 billion). So we now have a good sense of where cash flows came from and how they were used for Coca-Cola during 2014.TABLE 3-4 The Coca-Cola Company Statement of Cash Flows ($ millions) Year Ended December 31, 2014Operating activities:a. Net Incomeb. Adjustments to net income: 1. Depreciation expense 2. Decrease in accounts receivable 3. Decrease in inventories 4. Increase in other current assets 5. Decrease in accounts payable Total adjustments to net incomeCash flows from operating activities$ 1,976407177(859)(252)$7,098$1,449$8,547Investment activities:c. Increase in gross fixed assetsd. Increase in long-term investmentse. Decrease in goodwill, trademarks, and other intangible assetsCash flows from investing activities($1,642)(2,113)1,493$(2,262)Financing activities:f. Increase in short-term notesg. Increase in long-term debth. Increase in (issued) common stocki. Repurchase treasury stockj. Dividends paid to shareholdersCash flows from financing activities $ 4,815258878(5,479)(5,350)$(4,878)k. Change in cashl. Beginning cashm. Ending cash$ 1,40720,268$21,675Legend:Operating Activitiesa. Coca-Cola had net income of $7.098 billion.b. Adjustments to net income to compute cash flows from operations: 1. Depreciation. Since depreciation expense is a noncash charge, we add back $1.976 billion in depreciation to net income when calculating the firm’s operating cash flows. 2. Decrease in accounts receivable. Accounts receivables decreased by $407 million, which is a source of cash. 3. Decrease in inventories. Inventories decreased by $177 million, which is a source of cash. 4. Increase in other current assets. Other current assets increased by $859 million, which represents a cash outflow. 5. Decrease in accounts payable. Accounts payable decreased by $252 million, which is a cash outflow. Cash flows from operating activities add up to $8.547 billion—a net inflow of cash.Same as the cash in the 2014 balance sheetM03_KEOW5135_09_GE_C03.indd 10006/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 101Investment Activitiesc. Increase in gross fixed assets. Coca-Cola invested $1.642 billion in fixed assets during 2014.d. Increase in long-term investments. The company made $2.113 billion in long-term investments, which would include investments in other companies.e. Decrease in goodwill, trademarks, and other intangible assets. The firm reduced its investment in intangible assets by $1.493 billion, resulting in a cash inflow. Cash flows from investment activities. The total on this line is the sum of the investments listed above, which equals $2.262 billion in cash outflows.Financing Activitiesf. Increase in short-term notes payable. Coca-Cola borrowed a net $4.815 billion in short-term debt from its banks, which represented a significant cash inflow.g. Increase in long-term debt. The firm also borrowed a net $258 million in long-term debt, which is a cash inflow.h. Increase in common stock. Coca-Cola issued common stock to stock option holders for $878 million. This increase is a cash inflow.i. Repurchase of treasury stock. Management repurchased $5.479 billion of the firm’s common stock, which is shown as an increase in treasury stock and is a cash outflow.j. Dividends paid to shareholders. Dividends in the amount of $5.350 billion were paid to the shareholders, which is a cash outflow. Cash flows from financing activities. The sum of the five financing entries equals a negative $4.878 billion a cash outflow.Summaryk. Change in cash. The net sum of the operating activities, investing activities, and financing activities resulted in a $1.407 billion increase in cash during 2014, in large part due to operations and short-term borrowing.l. Beginning cash. Cash at the beginning of 2014 was $20.268 billion.m. Ending cash. Coca-Cola ended 2014 with $21.675 billion in cash—the $20.268 billion it started with plus the $1.407 billion increase in cash during 2014.ExAMPLE 3.3Measuring Cash FlowsGiven the following information for Callye, Inc., prepare a statement of cash flows (in thousands).Increase in accounts receivable$13Dividends$ 5Increase in inventories25Change in common stock0Net income33Increase in gross fixed assets55Beginning cash15Depreciation expense7Increase in accounts payable20Increase in accrued expenses5Increase in long-term notes payable28Step 1: Formulate a Solution StrategyThe cash flow statement uses information from the firm’s balance sheets and income statement to identify the net sources and uses of cash for a specific period of time. Moreover, the sources and uses are organized into cash from operating activities, from investing activities, and from financing activities.Cash flow from operating activitiesPlus/Minus:Cash flow from investing activitiesPlus/Minus:Cash flow from financing activitiesEquals:Change in cashPlus:Beginning cash balanceEquals:Ending cash balanceMyFinanceLab VideoM03_KEOW5135_09_GE_C03.indd 10106/05/16 3:56 PM

102 PART 1 • The Scope and Environment of Financial ManagementStep 2: Crunch the numbersYour results should be as follows:Operating activities:Net income$33Adjustments:Depreciation expense$ 7Less Increase in accounts receivable (13)Less Increase in inventories (25)Plus Increase in accounts payable 20Plus Increase in accrued expense 5Total adjustments(6)Cash flow from operations$27Investment activity:Increase in gross fixed assets($55)Financing activities:Increase in long-term notes payable$28Change in common stock0Common stock dividends(5)Total financing activities$23Change in cash($ 5)Beginning cash15Ending Cash$10Step 3: analyze Your resultsCallye’s cash decreased $5 from $15 to $10, due to (1) a $27 cash inflow from opera-tions, (2) less a $55 cash outflow in investing and (3) plus a $23 cash inflow from financing activities. The cash flow statement portrays a firm that is investing in fixed assets at a pace that is roughly twice the firm’s operating cash flows, which requires the firm to finance the difference.Concept Check 1. Why doesn’t an income statement provide a measure of a firm’s cash flows? 2. What are the three main parts of a statement of cash flows? 3. What does each part tell us about a company?Concluding Suggestions for Computing Cash FlowsWhen calculating cash flows, here are some little things to remember, which, while small, can be very frustrating if not understood. 1. Don’t look at the cash flow statement as a whole. It can be intimidating. Just work on the three parts of the statement individually, and then put it all together to get to the whole. That just helps you focus on what needs to be done without being overwhelmed. After some time, it becomes much more intuitive, especially when it is your money! 2. Depreciation expense and net profits are the only two numbers you need from the income statement. 3. You need to be certain that you have used every change in the company’s bal-ance sheet, with two exceptions: a. Ignore accumulated depreciation and net fixed assets since they involve the noncash item of depreciation. Use only the change in gross fixed assets. b. Ignore the change in retained earnings since it equals the net profits and divi-dends paid, two items that are captured elsewhere.M03_KEOW5135_09_GE_C03.indd 10206/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 103What have We learned about Coca-Cola?To conclude our discussion on financial statements, we can draw several conclusions from our analysis of Coca-Cola. The firm:◆ Had total assets of about $92 billion, consisting of 36 percent in current assets, 31 percent in fixed assets and long-term investments, and 33 percent in intangible assets.◆ Earned 61 cents in gross profits, 21 cents in operating income, and 15 cents in net income on every $1 in sales.◆ Financed its assets more with debt than with equity. It had a debt ratio of 67 percent.◆ Generated $8.55 billion in cash flows from operations.◆ Invested $2.62 billion in long-term assets.◆ In net, paid out $4.88 billion in cash flows to lenders and shareholders, primarily (1) borrowing $4.82 billion in short-term notes, (2) repurchasing its own stock for $5.48 billion, and (3) paying $5.35 billion in dividends to the shareholders.GAAP and IFRSThe United States follows Generally Accepted Accounting Principles (GAAP). GAAP is rule-based accounting standards established by the Financial Accounting Standards Board (FASB). It sets out the standards, conventions, and rules that accountants must follow when preparing audited financial statements. It is complex, providing more than 150 “pronouncements” as to how to account for different types of transactions.Most other countries follow the International Financial Reporting Standards (IFRS). IFRS is principle-based accounting standards that were established by the International Accounting Standards Board (IASB). IFRS sets out broad and general principles that accountants should follow when preparing financial statements. It leaves more room for discretion than GAAP does, permitting managers to exercise their own judgment when deciding what to report in their financial statements as long as they follow the spirit of the standards. IFRS offers simplicity, but also possi-bly more leeway for accounting malpractice than GAAP. However, if firms find a loophole in GAAP, it is not illegal for them to take advantage of it even if they violate the spirit of the standards.In 2008, the Securities and Exchange Commission (SEC) announced its plan to convert U.S. companies from GAAP to IFRS, which is still pending, even though there is considerable controversy about the switch. The U.S. accounting standard will probably undergo significant changes in the future.Can YoU Do It?Measuring Cash FlowsGiven the following information for an electronics company, prepare a statement of cash flows.Increase in accounts receivable$ 300Dividends$ 40Increase in inventories80Increase in common stock10Increase in long-term debt80Increase in gross fixed assets50Beginning cash1,785Depreciation expense1,500Increase in accounts payable60Net income485Increase in other current assets150(The solution can be found on page 105.)LO4Explain the differences between GAAP and IFRS.Generally Accepted Accounting Principles (GAAP) a rule-based set of accounting principles, standards, and procedures that companies use to compile their financial statements. These principles are issued by the Financial Accounting Standards Board.International Financial Reporting Standards (IFRS) a principle-based set of international accounting standards stating how particular types of transactions and other events should be reported in financial statements. The principles are issued by the International Accounting Standards Board.M03_KEOW5135_09_GE_C03.indd 10306/05/16 3:56 PM

104 PART 1 • The Scope and Environment of Financial ManagementConcept Check 1. What are the differences between GAAP and IFRS?Income Taxes and FinanceIncome tax is another expense that a business encounters, and as a result, it must be considered in making investment and financing decisions. But understanding income taxes is a profession unto itself. Tax accountants spend a lifetime attempting to remain current with the tax laws. So we will limit our discussion to the basic issue of computing a corporation’s income taxes and let the tax accountants provide us counsel on the rest.For our purposes, we simply need to know that taxable income for a corporation consists of two basic components: operating income and capital gains. Operating income, as we have already defined, is essentially gross profits less any operating expenses, such as marketing expenses, administrative expenses, and so forth. Capital gains occur when a firm sells a capital asset, which is any asset that is not part of its ordinary operations. For example, when a company sells a piece of equipment or land, any gain (sales price less the cost of the asset) is thought to be a capital gain. Also, the interest expense paid on the firm’s outstanding debt is a tax-deductible expense. However, dividends paid to the firm’s stockholders are not deductible expenses, but rather distributions of income. Other taxable income includes the inter-est income and dividend income that the corporation receives.Computing taxable IncomeTo demonstrate how to compute a corporation’s taxable income, consider the J and S Corporation, a manufacturer of home accessories. The firm, originally established by DID YoU Get It?Measuring Cash FlowsOn page 103 we asked you to calculate an electronics company’s cash flows. Your results should be as follows:Net income$ 485Plus depreciation1,500Less increase in accounts receivable(300)Less increase in inventories(80)Less increase in other current assets(150)Plus increase in accounts payable 60Cash flow from operations$1,515Investment activityIncrease in gross fixed assets($50)Financing activityIncrease in long-term debts$ 80Increase in common stock10dividends (40)Total financing activities$ 50Change in cash$1,515Beginning cash 1,785Ending Cash$3,300LO5Compute taxable income and income taxes owed.taxable income gross income from all sources, except for allowable exclusions, less any tax-deductible expenses.capital gains gains from selling any asset that is not part of the ordinary operations.M03_KEOW5135_09_GE_C03.indd 10406/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 105Kelly Stites, had sales of $50 million for the year. The cost of producing the accesso-ries totaled $23 million. Operating expenses were $10 million. The corporation has $12.5 million in debt outstanding, with an 8 percent interest rate, which resulted in $1 million interest expense ($12,500,000*0.08 = $1,000,000). Management paid $1 million in dividends to the firm’s common stockholders. No other income, such as interest or dividend income, was received. The taxable income for the J and S Corporation would be $16 million, as shown in Table 3-5.Once we know J and S Corporation’s taxable income, we can determine the amount of taxes the firm owes.Computing the taxes owedThe taxes to be paid by the corporation on its taxable income are based on the corpo-rate tax rate structure. The specific rates for corporations, as of 2015, are given in Table 3-6.The tax rates shown in Table 3-6 are defined as the marginal tax rates, or rates applicable to the next dollar of income. For instance, if a firm has earnings of $60,000 and is contemplating an investment that would yield $10,000 in additional profits, the tax rate to be used in calculating the taxes on this added income is 25 percent; that is, the marginal tax rate is 25 percent.The rates in Table 3-6 go up to a top marginal corporate tax rate of 35 percent for taxable income in excess of $10 million, and a surtax of 3 percent on taxable income between $15 million and $18,333,333. This means the corporation’s marginal tax rate on income between $15 million and $18,333,333 is 38 percent (the 35 percent rate plus the 3 percent surtax). There is also a 5 percent surtax on taxable income between $100,000 and $335,000, which means the marginal rate on income between $100,000 and $335,000 is 39 percent (the 34 percent rate plus the 5 percent surtax). For example, TABLE 3-5 J and S Corporation Taxable IncomeSales$ 50,000,000Cost of goods sold (23,000,000)Gross profit$ 27,000,000Operating expensesAdministrative expenses$(4,000,000)Depreciation expenses (1,500,000)Marketing expenses (4,500,000)Total operating expenses$(10,000,000)Operating Income (earnings before interest and taxes)$ 17,000,000Other Income 0Interest expense (1,000,000)Taxable Income$ 16,000,000Dividends paid to common stockholders ($1,000,000) are not tax-deductible expensesTABLE 3-6 Corporate Tax Rates15%$0–$50,00025%$50,001–$75,00034%$75,001–$10,000,00035%over $10,000,000Additional surtax:• 5% on income between $100,000 and $335,000• 3% on income between $15,000,000 and $18,333,333marginal tax rate the tax rate that would be applied to the next dollar of income.M03_KEOW5135_09_GE_C03.indd 10506/05/16 3:56 PM

106 PART 1 • The Scope and Environment of Financial Managementthe tax liability for J and S Corporation, which had $16 million in taxable earnings, would be $5,530,000, calculated as follows:Earnings:Marginal Tax Rate=Taxes$ 50,000*15%=$ 7,50025,000*25%=6,2509,925,000*34%=3,374,500 6,000,000*35%=2,100,000$5,488,250Additional surtaxes:• Add 5% surtax on income between $100,000 and $335,000 (5%* [$335,000 – $100,000])11,750• Add 3% surtax on income between $15,000,000 and $18,333,333 (3%*[$16,000,000 – $15,000,000]) 30,000Total tax liability$5,530,000J and S Corporation’s marginal tax rate is 38 percent (this is because $16 million falls into the 35% tax bracket with a 3% surtax); that is, any additional income will be taxed at a rate of 38 percent. However, after taxable income exceeds $18,333,333, the marginal tax rate declines to 35 percent, and the 3 percent surtax no longer applies.For financial decision making, it’s the marginal tax rate rather than the average tax rate that we are concerned with. Why? Because, generally speaking, the marginal rate is the rate the corporation pays on the next dollar that is earned. We always want to consider the tax consequences of any financial decision. The marginal tax rate is the rate that will be applicable for any changes in earnings that occur as a result of the decision being made. Thus, when making financial decisions involving taxes, always use the marginal tax rate in your calculations.7ExAMPLE 3.4Computing a Corporation’s Income taxesAssume that the Griggs Corporation had sales during the past year of $5 million; its cost of goods sold was $3 million; and it incurred operating expenses of $950,000. In addition, it received $185,000 in interest income. In turn, it paid $40,000 in interest expense and $75,000 in common stock dividends.Step 1: Formulate a Solution StrategyThe following template provides us a useful guide for computing the taxable income:SalesLess:Cost of goods soldEquals:Gross profitsLess:Operating expensesEquals:Operating incomeLess:Interest expensePlus:Interest incomeEquals:Taxable incomeUse Table 3-6 to find the marginal tax rate; don’t forget the additional surtax.7On taxable income between $335,000 and $10 million, both the marginal and average tax rates equal 34 percent because of the imposition of the 5 percent surtax that applies to taxable income between $100,000 and $335,000. After the company’s taxable income exceeds $18,333,333, both the marginal and average tax rates equal 35 percent because the 3 percent surtax on income between $15 million and $18,333,333 eliminates the benefits of having the first $10 million of income taxed at 34 percent rather than 35 percent. MyFinanceLab VideoM03_KEOW5135_09_GE_C03.indd 10606/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 107Step 2: Crunch the numbersSales$5,000,000Cost of goods sold($3,000,000)Gross profit$2,000,000Operating expenses($ 950,000)Operating income$1,050,000Other taxable income and expenses:Interest income$185,000Interest expense($40,000)$ 145,000Taxable income$1,195,000Tax computation15% *$ 50,000 =$ 7,50025% *$ 25,000 =$ 6,25034% *$1,120,000 =$380,800$1,195,000$394,550Add 5% surtax for income between $100,000 and $335,000$ 11,750Tax liability$406,300Step3: analyze Your resultsNote that the $75,000 Griggs paid in common stock dividends is not tax deductible. The marginal tax rate and the average tax rate both equal 34 percent; thus, we could have computed Griggs’s tax liability as 34 percent of $1,195,000, or $406,300.Concept Check 1. How is taxable income computed? 2. How are taxes owed computed? 3. Why should we be more concerned with the marginal tax rate rather than the average tax rate?The Limitations of Financial Statements and Accounting MalpracticeFinancial statements are prepared following the Financial Accounting Standards Board’s Generally Accepted Accounting Principles (GAAP). When reviewing finan-cial statements, keep in mind that accounting rules give managers discretion; thus, they may take advantage of the leeway, as long as it doesn’t violate GAAP, to pro-duce the high or stable earnings that investors are looking for. Therefore, what we see from financial statements may not exactly reflect the company’s financial situa-tion. In other words, if two companies have the same financial condition, their Can YoU Do It?Computing a Corporation’s Income taxesA construction company had sales during the past year of $32 million; its cost of goods sold was $17 million; and it incurred operat-ing expenses of $12 million. In addition, it received $0.8 million in interest income. In turn, it paid $1 million in interest and $0.5 million in common stock dividends.(The solution can be found on page 107.)LO6Describe the limitations of financial statements.M03_KEOW5135_09_GE_C03.indd 10706/05/16 3:56 PM

108 PART 1 • The Scope and Environment of Financial Management financial statements can be different, depending on how and when the managers choose to report certain transactions. As an example, see the Finance at Work on page 96.Sometimes, managers may even break the rules, which results in accounting malpractice/accounting fraud. There have been many cases of accounting fraud and the managers involved have faced criminal charges for their illegal acts. In 2010, a report by the bankruptcy court examiner revealed that Lehman Brothers used Repo 105 three times and didn’t disclose it to investors. Repo 105 is a repur-chase agreement that results in an “accounting gimmick” whereby a short-term loan is classified as a sale. The cash obtained through this “sale” is then used to pay down debt, allowing the company to appear to be paying down liabilities—just long enough to reflect on the company’s published balance sheet. After the company’s financial reports are published, the company borrows cash and repur-chases its original assets.8Concept Check 1. What are the limitations of financial statements?We will use the information included in this chapter and in Chapter 4 to dig deeper and conduct a financial analysis of Coca-Cola. Read on.8Source: Wikipedia, article “Repo 105” (http://en.wikipedia.org/wiki/Repo_105), accessed July 10, 2011.DID YoU Get It?Computing a Corporation’s Income taxesSales$ 32,000,000Cost of goods sold($17,000,000)Gross profit$ 15,000,000Operating expenses($12,000,000)Operating income$ 3,000,000Other taxable income and expenses:Interest income$ 800,000Interest expense($1,000,000)($ 200,000)Taxable income$ 2,800,000Tax computation15% *$ 50,000 =$ 7,50025% *$ 25,000 =$ 6,25034% *$2,725,000 = 926,500$2,800,000$ 940,250Add 5% surtax for income between $100,000and $335,000$ 11,750Tax liability$ 952,000M03_KEOW5135_09_GE_C03.indd 10806/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 109Chapter SummariesCompute a company’s profits, as reflected by its income statement. (pgs. 84–85)SuMMARy: 1. A firm’s profits may be viewed as follows:Gross profit = sales – cost of goods soldEarnings before interest and taxes (operating profits) = gross profit – operating expensesNet profit (net income) = earnings before interest and taxes (operating profits) – interest expense – taxes 2. The following five activities determine a company’s net income:a. The revenue derived from selling the company’s product or serviceb. The cost of producing or acquiring the goods or services to be soldc. The operating expenses related to (1) marketing and distributing the product or service to the customer and (2) administering the businessd. The financing costs of doing business—namely, the interest paid to the firm’s creditorse. The payment of taxesKEy TERMSLO1Form 10-K, page 79 an annual report required by the Securities and Exchange Com-mission (SEC) that provides such information as a letter from the CEO, the firm’s history, audited financial statements, management’s analysis of the company’s performance, and executive compensation.Income statement (profit and loss statement), page 80 a basic accounting statement that measures the results of a firm’s operations over a specified period, commonly 1 year. The bottom line of the income statement, net prof-its (net income), shows the profit or loss for the period that is available for a company’s owners (shareholders).Cost of goods sold, page 80 the cost of pro-ducing or acquiring a product or service to be sold in the ordinary course of business.Gross profit, page 80 sales or revenue minus the cost of goods sold.Operating expenses, page 80 marketing and selling expenses, general and administrative expenses, and depreciation expense.Operating income (earnings before inter-est and taxes), page 80 sales less the cost of goods sold less operating expenses.Earnings before taxes (taxable income), page 81 operating income minus interest expense.Net income (net profit, or earnings avail-able to common stockholders), page 81 the earnings available to the firm’s common and preferred stockholders.Earnings per share, page 83 net income on a per share basis.Dividends per share, page 83 the amount of dividends a firm pays for each share outstanding.Common-sized income statement, page 83 an income statement in which a firm’s expenses and profits are expressed as a per-centage of its sales.Profit margins, page 83 financial ratios (sometimes simply referred to as margins) that reflect the level of the firm’s profits relative to its sales. Examples include the gross profit margin (gross profit divided by sales), the operating profit margin (operating income divided by sales), and the net profit margin (net income divided by sales).Gross profit margin, page 83 gross profit divided by net sales. It is a ratio denoting the gross profit earned by the firm as a percent-age of its sales.Operating profit margin, page 83 operating income divided by sales. This ratio serves as an overall measure of the company’s operat-ing effectiveness.Net profit margin, page 83 net income divided by sales. A ratio that measures the net income of the firm as a percent of sales.Fixed costs, page 83 costs that remain constant, regardless of any change in a firm’s activity.Variable costs, page 83 costs that change in proportion to changes in a firm’s activity.M03_KEOW5135_09_GE_C03.indd 10906/05/16 3:56 PM

110 PART 1 • The Scope and Environment of Financial ManagementKEY EQUATIONS:Sales – expenses = profits (3-1)Determine a firm’s financial position at a point in time based on its balance sheet. (pgs. 85–93)SUMMARY: The balance sheet presents a company’s assets, liabilities, and equity on a specific date. Its total assets represent all the investments that the firm has made in the business. The total assets must equal the firm’s total debt and equity because every dollar of assets has been financed by the firm’s lenders or stockholders. The firm’s as-sets include its current assets, fixed assets, and other assets. Its debt includes both its short-term and long-term debt. The firm’s equity includes (1) common stock, which may be shown as par value plus paid-in capital, and (2) retained earnings. All the num-bers in a balance sheet are based on historical costs, rather than current market values.KEY TERMSLO2Balance sheet, page 85 a statement that shows a firm’s assets, liabilities, and share-holder equity at a given point in time. It is a snapshot of the firm’s financial position on a particular date.Book value, page 85 the value of an asset as shown on a firm’s balance sheet. It represents the historical cost of the asset rather than its current market value or replacement cost.Liquidity, page 85 the ability to convert an asset into cash quickly without a significant loss of its value.Current assets (gross working capital), page 86 current assets consist primarily of cash, marketable securities, accounts receivable, inventories, and prepaid expenses.Cash, page 86 cash on hand, demand depos-its, and short-term marketable securities that can quickly be converted into cash.Accounts receivable, page 86 money owed by customers who purchased goods or services from the firm on credit.Inventories, page 86 raw materials, work in progress, and finished goods held by the firm for eventual sale.Other current assets, page 86 other short-term assets that will benefit future time periods, such as prepaid expenses.Fixed assets, page 86 assets such as equip-ment, buildings, and land.Depreciation expense, page 87 a noncash expense to allocate the cost of depreciable assets, such as plant and equipment, over the life of the asset.Accumulated depreciation, page 87 the sum of all depreciation taken over the entire life of a depreciable asset.Gross fixed assets, page 87 the original cost of a firm’s fixed assets.Net fixed assets, page 87 gross fixed assets minus the accumulated depreciation taken over the life of the assets.Debt, page 87 liabilities consisting of such sources as credit extended by suppliers or a loan from a bank.Equity, page 87 stockholders’ investment in the firm and the cumulative profits retained in the business up to the date of the balance sheet.Current liabilities (short-term debt), page 88 borrowed money due to be paid within 12 months.Accounts payable, page 88 money owed to suppliers for goods or services purchased in the ordinary course of business.Trade credit, page 88 credit made available by a firm’s suppliers in conjunction with the acquisition of materials. Trade credit appears in the accounts payable section of the balance sheet.Accrued expenses, page 88 expenses that have been incurred but not yet paid in cash.Short-term notes (debt), page 88 amounts borrowed from lenders, mostly financial institutions such as banks, where the loan is to be repaid within 12 months.Long-term debt, page 88 loans from banks or other sources that lend money for longer than 12 months.Mortgage, page 88 a loan to finance real estate in which the lender has first claim on M03_KEOW5135_09_GE_C03.indd 11009/05/16 5:12 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 111KEy EquATIOnS:Total assets = total liabilities (debt) + total shareholders’ equity Beginning retained earnings + net income for the year – dividends paid during the year = ending retained earnings Common equity = common shareholders’ investment + cumulative profits – cumulative dividends paid to common stockholders debt ratio = total liabilities/total assets Net working capital = current assets – current liabilities Measure a company’s cash flows. (pgs. 93–103)SuMMARy: A firm’s profits are not an adequate measure of its cash flows. To measure a company’s cash flows requires that we look at both the income statement and the changes in the balance sheet. There are three main parts of a statement of cash flows: cash flows from operations, investment cash flows, and financing cash flows. Exam-ining these three parts of the statement of cash flows helps us understand where cash came from and how it was used.KEy TERMSLO3the property in the event the borrower is un-able to repay the loan.Preferred stockholders, page 88 stockhold-ers who have claims on the firm’s income and assets after creditors, but before com-mon stockholders.Common stockholders, page 88 investors who own the firm’s common stock. Common stockholders are the residual owners of the firm.Common stock, page 88 shares that repre-sent ownership in a corporation.Par value, page 88 the arbitrary value a firm puts on each share of stock prior to its being offered for sale.Paid-in capital, page 88 the amount a com-pany receives above par value from selling stock to investors.Treasury stock, page 88 the firm’s stock that has been issued and then repurchased by the firm.Retained earnings, page 89 cumulative profits retained in a business up to the date of the balance sheet.Common-sized balance sheet, page 89 a balance sheet in which a firm’s assets and sources of debt and equity are expressed as a percentage of its total assets.Debt ratio, page 90 a firm’s total liabilities divided by its total assets. It is a ratio that measures the extent to which a firm has been financed with debt.Net working capital, page 90 the difference between a firm’s current assets and its cur-rent liabilities. When the term working capital is used, it is frequently intended to mean net working capital.Accrual basis accounting, page 93 a method of accounting whereby revenue is recorded when it is earned, whether or not the revenue has been received in cash. Like-wise, expenses are recorded when they are incurred, even if the money has not actually been paid out.Cash basis accounting, page 93 a method of accounting whereby revenue is recorded when physical cash is actually received. Likewise, expenses are recorded when physi-cal cash is paid out.Statement of cash flows, page 95 a state-ment that shows how changes in balance sheet accounts and income affect cash and cash equivalents, and breaks the analysis down to operating, investing, and financing activities.Free cash flows, page 95 the amount of cash available from operations after the firm pays for the investments it has made in operating working capital and fixed assets. This cash is available to distribute to the firm’s creditors and owners.M03_KEOW5135_09_GE_C03.indd 11106/05/16 3:56 PM

112 PART 1 • The Scope and Environment of Financial ManagementKEy EquATIOnS:Cash collections from sales = sales – change in accounts receivables Explain the differences between GAAP and IFRS. (pgs. 103–104) SuMMARy: GAAP is rule-based and sets out rules that accountants must follow when preparing financial statements. IFRS is principle-based and sets out general principles. IFRS leaves more room for discretion than GAAP does, permitting man-agers to exercise their own judgment when deciding what to report in their financial statements, as long as they follow the spirit of the standards.KEy TERMSLO4Financing cash flows, page 95 the amount of cash received from or distrib-uted to the firm’s investors, usually in the form of interests, dividends, issuance of debt, or issuance or repurchase of stocks.Taxable income, page 104: revenues from all sources, except for allowable exclusions, less any tax-deductible expenses.Capital gains, page 104: gains from selling any asset that is not part of the ordinary operations.Marginal tax rate, page 105: the tax rate that would be applied to the next dollar of income.Generally Accepted Accounting Principles (GAAP), page 103 rule-based set of accounting principles, standards, and procedures that companies use to compile their financial statements. These principles are issued by the Financial Accounting Standards Board.International Financial Reporting Stan-dards (IFRS), page 103 principle-based set of international accounting standards stating how particular types of transactions and other events should be reported in financial statements. IFRS are issued by the Interna-tional Accounting Standards Board.Compute taxable income and income taxes owed. (pgs. 104–107) SuMMARy: For the most part, taxable income for the corporation is equal to the firm’s operating income plus capital gains less any interest expense. Tax consequences, par-ticularly marginal tax rates, have a direct bearing on the decisions of the financial manager.KEy TERMSLO5Describe the limitations of financial statements. (pgs. 107–108) SuMMARy: Accounting rules give managers discretion. Therefore, what we see from financial statements may not exactly reflect the company’s financial situation. Some-times managers may even break the rules, which results in accounting malpractice/accounting fraud.Review questionsAll Review Questions and Study Problems are available in MyFinanceLab.3-1. A company’s financial statements consist of the balance sheet, income state-ment, and statement of cash flows. Describe what each statement tells us.LO6M03_KEOW5135_09_GE_C03.indd 11206/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 1133-2. How do gross profits, operating profits, and net income differ?3-3. How do dividends and interest expense differ?3-4. Why is it that the preferred stockholders’ equity section of the balance sheet changes only when new shares are sold or repurchased, whereas the common stock-holders’ equity section changes from year to year regardless of whether new shares are bought or sold?3-5. What is net working capital?3-6. Why might one firm have positive cash flows and be headed for financial trou-ble, whereas another firm with negative cash flows could actually be in a good finan-cial position?3-7. Why is the examination of only the balance sheet and income statement not adequate in evaluating a firm?3-8. What are the differences between GAAP and IFRS?3-9. Explain how depreciation generates actual cash flows for a firm.3-10. See the annual report for the Dell Corporation by going to www.dell.com. Scroll to the bottom of the page, then click “About Dell,” then “Investors,” and finally the link “Annual Reports.” Scan the list to determine which year you would like to review. Alternatively, select one of the other links (such as “Financial History”) to learn additional financial information about Dell, Inc.3-11. Go to the home page of a large corporate and find its latest financial or annual reports. Look for key words in the income statement that appear in this chapter, such as sales, gross profits, and net income. Based on this, list five internal and external readers of the financial statements.3-12. Go to the Wall Street Journal home page at www.wsj.com and find any one firm’s earnings announcements. What did you learn about the company from the announcements? Also, search for the firm’s main competitor to find the same information.Study Problems3-1. (Computing earnings per share) If ABC Company earned $280,000 in net income and paid cash dividends of $40,000, what are ABC’s earnings per share and divi-dends per share if it has 80,000 shares outstanding?3-2. (Preparing an income statement) Prepare an income statement and a common-sized income statement from the following information.Sales$525,000Cost of goods sold200,000General and administrative expenses62,000Depreciation expenses8,000Interest expense12,000Income taxes97,200LO1M03_KEOW5135_09_GE_C03.indd 11306/05/16 3:56 PM

114 PART 1 • The Scope and Environment of Financial Management3-3. (Preparing a balance sheet) Prepare a balance sheet from the following informa-tion. What is the net working capital and debt ratio?Cash$ 50,000Accounts receivable42,700Accounts payable23,000Short-term notes payable10,500Inventories40,000Gross fixed assets1,280,000Other current assets5,000Long-term debt200,000Common stock490,000Other assets15,000Accumulated depreciation312,000Retained earnings?3-4. (Preparing a balance sheet) Prepare a balance sheet and a common-sized balance sheet from the following information.Cash$30,000Account receivable63,800Accounts payable52,500Short-term notes payable11,000Inventories66,000Gross fixed assets1,061,000Accumulated depreciation86,000Long-term debt210,000Common stock480,000Other assets25,000Retained earnings?3-5. (Working with an income statement and balance sheet) Prepare a balance sheet and income statement for Belmond, Inc. from the following information.Inventory$ 6,500Common stock45,000Cash16,550Operating expenses1,350Short-term notes payable600Interest expense900Depreciation expense500Net sales12,800Accounts receivable9,600Accounts payable4,800Long-term debt55,000Cost of goods sold5,750Buildings and equipment122,000Accumulated depreciation34,000Taxes1,440General and administrative expense850Retained earnings?LO2M03_KEOW5135_09_GE_C03.indd 11406/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 1153-6. (Working with an income statement and balance sheet) The balance sheet and consolidated income statement for Onno Corporation has been provided. What is the common-sized income statement and balance sheet for both years. Why is an accounting statement of cash flows not common-sized?Onno Corporation Consolidated Balance Sheet for Years Ending December 31, 2013 and December 31, 2014 (in $ millions)Assets20142013Liabilities and Stockholders’ Equity20142013Current AssetsCurrent LiabilitiesCash63.658.5Accounts payable87.673.5Accounts receivable55.539.6Notes payable/short-term debt10.59.6Inventories45.942.9Current maturities of long-term debt39.936.9Other current assets6.03.0Other current liabilities6.012.0 Total current assets171.0144.0 Total current liabilities144.0132.0Long-Term AssetsLong-Term Liabilities Land66.662.1 Long-term debt239.7168.9 Buildings109.591.5 Capital lease obligations—— Equipment119.199.6Total Debt239.7168.9 Less accumulated depreciation(56.1)(52.5)Deferred taxes22.822.2Net property, plant, and equipment239.1200.7Other long-term liabilities——Goodwill60.0—Total long-term liabilities262.5Other long-term assets63.042.0Total liabilities406.5323.1 Total long-term assets362.1242.7Stockholders’ Equity126.663.6Total Assets533.1386.7Total liabilities and Stockholders’ Equity533.1386.7Onno Corporation Consolidated Income Statement for Years Ending December 31, 2013 and December 31, 2014 (in $ millions)20142013Sales610.1578.3Cost of goods sold(500.2)(481.9)Gross profit109.9 96.4Selling, general, and administrative expenses (40.5) (39.0)Research and development (24.6) (22.8)Depreciation and amortization (3.6) (3.3)Operating income 41.2 31.3Other income——Earnings before interest and taxes (EBIT) 41.2 31.3Interest income (expense) (25.1) (15.8)Pre-tax income 16.1 15.5Taxes (5.5)(5.3)Net income 10.6 10.2Dividends Paid 5.1 5.0Price per Share$16$15Shares outstanding (millions) 10.2 8.0Stock options outstanding (millions) 0.3 0.2Stockholders’ Equity126.6 63.6Total Liabilities and Stockholders’ Equity533.1386.7M03_KEOW5135_09_GE_C03.indd 11506/05/16 3:56 PM

116 PART 1 • The Scope and Environment of Financial Management3-7. (Working with income statement and balance sheet) Prepare an income statement and a balance sheet from the following scrambled list of items. What is the firm’s net working capital and debt ratio?Sales$550,000Income taxes59,850Accumulated depreciation190,000Inventories47,000Cash?Marketing, general, and administrative expenses45,000Cost of goods sold320,000Gross fixed assets648,000Accounts receivable73,000Long-term debt360,000Depreciation expense38,000Common stock120,000Accounts payable65,000Other assets15,000Interest expense26,000Retained earnings138,500Short-term notes payable29,000In addition, the firm has 10,000 shares outstanding and paid $15,000 in common stock dividends during the year.3-8. (Working with a statement of cash flows) Given the following information, prepare a statement of cash flows.Increase in accounts receivable$25Increase in inventories30Operating income75Interest expense25Increase in accounts payable25Dividends15Increase in common stock20Increase in gross fixed assets23Depreciation expense12Income taxes17Beginning cash203-9. (Analyzing a statement of cash flows) A company recently announced an increase in its net income, yet its net cash flow declined relative to last year. Explain.3-10. (Working with a statement of cash flows) Given the following information, pre-pare a statement of cash flows.Dividends$25Increase in common stock27Increase in accounts receivable65Increase in inventories5Operating income215Increase in accounts payable40Interest expense50Depreciation expense20Increase in bank debt48Increase in accrued expenses15Increase in gross fixed assets55Income taxes45LO3M03_KEOW5135_09_GE_C03.indd 11606/05/16 3:56 PM

Chapter 3 • Understanding Financial Statements and Cash Flows 1173-11. (Analyzing a statement of cash flows) A company has cash from operating activi-ties of $220, cash from investing activities of ($93), cash from financing activities of ($107) and a beginning cash balance of $27. What will the company´s ending cash balance be?3-12. (Working with a statement of cash flows)Zed Corporation Consolidated Balance Sheet for Years Ending December 31, 2013 and December, 31, 2014 (in $ millions)Assets20142013Liabilities and Stockholders’ Equity20142013Current AssetsCurrent LiabilitiesCash3.658.5Accounts payable87.673.5Accounts receivable55.539.6Notes payable/short-term debt10.59.6Inventories45.942.9Current maturities of long-term debt39.936.9Other current assets6.03.0Other current liabilities6.012.0 Total current assets171.0144.0 Total current liabilities144.0132.0Long-Term AssetsLong-Term Liabilities Land66.662.1 Long-term debt239.7168.9 Buildings109.591.5 Capital lease obligations—— Equipment119.199.6Total Debt239.7168.9 Less accumulated depreciation(56.1)(52.5)Deferred taxes22.822.2Net property, plant, and equipment239.1200.7Other long-term liabilities——Goodwill60.0—Total long-term liabilities262.5Other long-term assets63.042.0Total liabilities406.5323.1 Total long-term assets362.1242.7Stockholders’ Equity126.663.6Total Assets533.1386.7Total liabilities and Stockholders’ Equity533.1386.7M03_KEOW5135_09_GE_C03.indd 11709/05/16 5:19 PM

118 PART 1 • The Scope and Environment of Financial ManagementZed Corporation Consolidated Income Statement for Years Ending December 31, 2013 and December 31, 2014 (in $ millions) 20142013Total sales610.1578.3Cost of sales(500.2)(481.9)Gross profit109.996.4Selling, general, and administrative expenses(40.5)(39.0)Research and development(24.6)(22.8)Depreciation and amortization(3.6)(3.3)Operating income41.231.3Other income——Earnings before interest and taxes (EBIT)41.231.3Interest income (expense)(25.1)(15.8)Pre-tax income16.115.5Taxes(5.5)(5.3)Net income10.610.2Dividends paid 5.15.0Price per share$ 16$ 15Shares outstanding (millions)10.28.0Stock options outstanding (millions)0.30.2Stockholders’ equity126.663.6Total liabilities and stockholders’ equity533.1386.7What is the Zed Corporation’s 2014 cash flow from operating activities?3-13. (Working with a statement of cash flows) Prepare a statement of cash flows from the following scrambled list of items.Increase in inventories$ 7,000Operating income219,000Dividends29,000Increase in accounts payable43,000Interest expense45,000Increase in common stock (par)5,000Depreciation expense17,000Increase in accounts receivable69,000Increase in long-term debt53,000Increase in short-term notes payable15,000Increase in gross fixed assets54,000Increase in paid in capital20,000Income taxes45,000Beginning cash250,0003-14. (Working with financial statements) Given the information below for Pamplin Inc.,:a. How much is the firm’s net working capital, and what is the debt ratio for 2014 and 2015?b. Complete a common-sized income statement, a common-sized balance sheet, and a statement of cash flows for 2015. Interpret your results.M03_KEOW5135_09_GE_C03.indd 11806/05/16 3:56 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 119Pamplin, Inc. Balance Sheet at 12/31/2014 and 12/31/2015Assets20142015Cash$ 200$ 150Accounts receivable450425Inventory 550 625Current assets$1,200$1,200Plant and equipment$2,200$2,600Less accumulated depreciation(1,000)(1,200)Net plant and equipment$1,200$1,400Total assets$2,400$2,600Liabilities and Owners’ Equity20142015Accounts payable$ 200$ 150Notes payable—current (9%)0 150Current liabilities$ 200$ 300Bonds$ 600$ 600Owners’ equityCommon stock$ 900$ 900Retained earnings 700 800Total owners’ equity$1,600$1,700Total liabilities and owners’ equity$2,400$2,600Pamplin, Inc. Income Statement for Years Ended 12/31/2014 and 12/31/201520142015Sales$1,200$1,450Cost of goods sold 700 850Gross profit$ 500$ 600Selling, general, and administrative expenses$ 30$ 40Depreciation expense220 250200 240Operating income$ 250$ 360Interest expense 50 64Net income before taxes$ 200$ 296Taxes (40%) 80 118Net income$ 120$ 1783-15. (Working with financial statements) Based on the information for the T. P. Jarmon Company for the year ended December 31, 2015 (see page 120):a. How much is the firm’s net working capital, and what is the debt ratio?b. Complete a statement of cash flows for the period. Interpret your results.c. Compute the changes in the balance sheets from 2014 to 2015. What do you learn about T. P. Jarmon from these computations? How do these numbers relate to the statement of cash flows?M03_KEOW5135_09_GE_C03.indd 11906/05/16 3:57 PM

120 PART 1 • The Scope and Environment of Financial ManagementT. P. Jarmon Company Balance Sheet for 12/31/2014 and 12/31/2015Assets20142015Cash$ 15,000$ 14,000Marketable securities6,0006,200Accounts receivable42,00033,000Inventory51,00084,000Prepaid rent$ 1,200$ 1,100Total current assets$115,200$138,300Net plant and equipment 286,000 270,000Total assets$401,200$408,300Liabilities and Equity20142015Accounts payable$ 48,000$ 57,000Accruals6,0005,000Notes payable 15,000 13,000Total current liabilities$ 69,000$ 75,000Long-term debt$160,000$150,000Common stockholders’ equity$172,200$183,300Total liabilities and equity$401,200$408,300T. P. Jarmon Company Income Statement for the Year Ended 12/31/2015Sales$600,000Less cost of goods sold 460,000Gross profit$140,000Operating and interest expensesGeneral and administrative($30,000)Interest(10,000)Depreciation (30,000)Total operating and interest expenses($ 70,000)Earnings before taxes$ 70,000Taxes 27,100Net income available to common stockholders$ 42,900Cash dividends 31,800Change in retained earnings$ 11,1003-16. (Computing income taxes) The William B. Waugh Corporation is a regional Toy-ota dealer. The firm sells new and used trucks and is actively involved in the parts business. During the most recent year, the company generated sales of $3 million. The combined cost of goods sold and the operating expenses were $2.1 million. Also, $400,000 in interest expense was paid during the year. Calculate the corporation’s tax liability.3-17. (Computing income taxes) Sales for L. B. Menielle, Inc. during the past year amounted to $5 million. The firm provides parts and supplies for oil field service companies. Gross profits for the year were $3 million. Operating expenses totaled $1 million. The interest income from the securities the firm owned was $20,000. The firm’s interest expense was $100,000. Compute the corporation’s tax liability.LO5M03_KEOW5135_09_GE_C03.indd 12006/05/16 3:57 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 1213-18. (Computing income taxes) Ante enterprise has the following items in its income statement: sales were $1,250,000; operating expenses were $325,000; cost of goods sold came to $650,000; interest expense was $50,000; interest received was $25,000, and dividends paid $50,000. If the firm’s income tax rate is 34 percent, what is the amount of Ante’s income tax liability?Mini CaseThis Mini Case is available in MyFinanceLab.Below are the financial statements for two firms, Time Warner and Walt Disney, for 2012 and 2013.a. How did Time Warner’s profit margins change from 2012 to 2013? To what would you attribute the differences? Answer the same question for Disney.b. Compare the profit margins between Time Warner and Disney. How are they different? How would you explain these differences?c. What differences do you notice in the common-sized balance sheets that might indicate that one of the firms is doing better than the other?d. Conduct an Internet search on the two firms to gain additional insights as to causes of the financial differences between the firms in 2012 and continuing into 2013.e. How are the two companies doing financially today?Time Warner, Inc. Annual Income Statement and Common-Sized Income Statement for Years Ending December 31, 2012 and December 31, 2013 (in $ millions except earnings per share)20122013DollarsPercentage of SalesDollarsPercentage of SalesSales$28,729100.0%$29,795100.0%Cost of goods sold (15,934) (55.5%) (16,230) (54.5%)Gross profits$12,79544.5%$13,56545.5%Selling, general, and administrative expenses(6,333)(22.0%)(6,465)(21.7%)Depreciation and amortization(248)(0.9%)(251)(0.8%)Other operating expenses (296) (1.0%) (244) (0.8%)Operating income$ 5,91820.6%$ 6,60522.2%Interest expense(1,253)(4.4%)(1,190)(4.0%)Nonoperating income (loss) (217) (−0.8%) (112) (−0.4%)Earnings before taxes$ 4,44815.5%$ 5,30317.8%Income taxes (1,526) (5.3%) (1,612) (5.4%)Net income$ 2,922 10.2%$ 3,691 12.4%Common shares outstanding932.00942.00Earnings per share$ 3.14$ 3.92M03_KEOW5135_09_GE_C03.indd 12106/05/16 3:57 PM

122 PART 1 • The Scope and Environment of Financial ManagementTime Warner, Inc. Balance Sheet and Common-Sized Balance Sheet for Years Ending December 31, 2012 and December 31, 2013 ($ millions)December 31, 2012December 31, 2013DollarsPercentage of AssetsDollarsPercentage of AssetsCash and short-term investments$ 2,8414.2%$ 1,8622.7%Receivables7,38510.8%7,86811.6%Inventories2,0363.0%2,0283.0%Other current assets 1,002 1.5% 1,086 1.6%Total current assets$ 13,26419.5%$12,84418.9%Gross fixed assets$ 57,60784.6%$57,84985.1%Accumulated depreciation (4,828) (7.1%) (5,189) (7.6%)Net fixed assets$ 52,77977.5%$52,66077.4%Other assets 2,046 3.0% 2,490 3.7%TOTAL ASSETS$ 68,089100.0%$67,994100.0%LIABILITIESAccounts payable and accruals$ 8,03911.8%$ 7,32210.8%Short-term notes payable7491.1%660.1%Other current liabilities 1,011 1.5% 995 1.5%Total current liabilities$ 9,79914.4%$ 8,38312.3%Long-term debt19,12228.1%20,09929.6%Deferred taxes2,1273.1%2,6423.9%Other liabilities 7,244 10.6% 6,966 10.2%TOTAL LIABILITIES$ 38,29256.2%$38,09056.0%EQUITYCommon stock:Par value$ 170.0%$ 170.0%Capital surplus154,577227.0%153,410225.6%Total common stock sold$154,594227.0%$153,427225.6%Less: Treasury stock—(accumulated deficit)(35,077)(51.5%)(37,630)(55.3%)Total common stock$119,517175.5%$115,797170.3%Retained earnings(89,721)(131.8%)(85,893)(126.3%)Total common equity$ 29,79643.8%$ 29,90444.0%TOTAL LIABILITIES AND EQUITY$ 68,088(100.0%)$ 67,994100.0%Walt Disney Co. Annual Income Statement for Years Ending September 28, 2012 and September 29, 2013 (in $ millions except earnings per share)20122013DollarsPercentage of SalesDollarsPercentage of SalesSales$42,278100%$45,041100%Cost of goods sold (33,415) (79%) (35,591) (79%)Gross profits$ 8,86321%$ 9,45021%Selling, general, admin, and depreciation expense (139)(0%) (283) (1%)Operating income$ 8,72421%$ 9,16720%Interest expense(369)(1%)(235)(1%)Non-operating income (loss) 905 2% 688 2%Earnings before taxes$ 9,26022%$ 9,62021%Income taxes (3,087) (7%) (2,984) (7%)Net income (loss)$ 6,173 15%$ 6,636 15%Common shares outstanding1,8001,800Earnings per share$ 3.43$ 3.69M03_KEOW5135_09_GE_C03.indd 12206/05/16 3:57 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 123Walt Disney Co. Balance Sheet for Years Ending September 28, 2012 and September 29, 2013 ($ millions)September 28, 2012September 29, 2013DollarsPercentage of SalesDollarsPercentage of SalesASSETSCash and cash equivalents$ 3,3875%$ 3,9315%Receivables6,5409%6,9679%Inventories1,5372%1,4872%Other current assets 2,245 3% 1,724 2%Total current assets$13,70918%$14,10917%Gross fixed assets$38,58252%$41,19251%Accumulated depreciation(20,687)(28%)(22,459)(28%)Net fixed assets$17,89524%$18,73323%Other assets 43,294 58% 48,399 60%TOTAL ASSETS$74,898 100%$81,241 100%LIABILITIESAccounts payable and accruals$ 4,6196%$ 4,8996%Short-term notes payable3,6145%1,5122%Other current liabilities 4,580 6% 5,293 7%Total current liabilities$12,81317%$11,70414%Long-term debt10,98115%13,05016%Deferred taxes2,2513%4,0505%Other liabilities 9,094 12% 7,008 9%TOTAL LIABILITIES$35,139 47%$35,812 44%EQUITYCommon equityTotal common stock sold$31,73142%$33,44041%Less: Treasury stock(31,671)(42%)(34,582)(43%)Total common stock$ 600%($1,142)(1%)Retained earnings42,96557%47,75859%Other equity(3,266) (4%)(1,187) (1%)Total common equity$39,759 53%$45,429 56%TOTAL LIABILITIES AND EQUITY$74,898 100%$81,241 100%M03_KEOW5135_09_GE_C03.indd 12306/05/16 3:57 PM

124 PART 1 • The Scope and Environment of Financial Managementappendix 3aFree Cash FlowsDuring recent years, free cash flow has come to be viewed by many executives as an important measure of a firm’s performance. For example, Jack Welch, when serving as the CEO of General Electric, once said that free cash flow “does not lie.” In his opinion, profits can vary depending on the assumptions management makes through the accounting process. He also maintained that free cash flow gives you critical information not apparent when using profits, such as the firm’s capacity to return cash to shareholders, repay debt, borrow more to grow the business, or some combination of the these options. In other words, when managing GE, Welch relied on cash flow more so than on profits to manage the firm’s future.9We can think of a firm as a group of assets that produces cash flow. Once the firm has paid all its operating expenses and made all its investments, the remain-ing cash flows are free to be distributed to the firm’s creditors and shareholders—thus, the term free cash flows. Specifically, a company’s free cash flows result from two activities: 1. After-tax cash flows from operations are the cash flows a firm generates from day-to-day operations after taxes are paid, but before any investments in work-ing capital or long-term assets are made. Think of it as the cash flows of a busi-ness if it were not getting larger or smaller in size. (You should note that when computing free cash flows, the term cash flows from operations is not the same as in the statement of cash flows presented earlier in the chapter.) 2. Asset investments, which include investments in (1) a company’s net operating working capital and (2) its long-term assets.LO7Calculate a firm’s free cash flows and financing cash flows.9 Based on “Three Ways to Take Your Company’s Pulse” by Jack Welch. http://flevy.com/blog/three-ways-to-take-your-companys-pulse/.free cash flows the amount of cash available from operations after the firm pays for the investments it has made in operating working capital and fixed assets. This cash is available to distribute to the firm’s creditors and owners.Note: Previously in the chapter, we measured net working capital as total cur-rent assets less total current liabilities. We have now changed the term to net operating working capital, where the insertion of the word operating changes our measurement. So watch for this subtle difference as we measure free cash flows.Computing Free Cash FlowsSimply stated, free cash flows are calculated as follows:Free cashflows=cafter@taxcash flows from operationsdless £increase innet operatingworking capital§ or plus £decrease innet operatingworking capital§ (3-1A)andless cincrease inlong@term assetsd or plus cdecrease inlong@term assetsdM03_KEOW5135_09_GE_C03.indd 12406/05/16 3:57 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 125So the procedure for computing a firm’s free cash flows involves three steps: 1. Compute the after-tax cash flows from operations by converting the income statement from an accrual basis to a cash basis. (You should note when comput-ing free cash flows, the term cash flows from operations is not the same as in the statement of cash flows.) 2. Calculate the increase or decrease in the firm’s investment in net operating working capital. As already mentioned, net working capital is now called net operating working capital, which we will explain shortly. 3. Compute the increase or decrease in investments made in long-term assets, including fixed assets and other long-term assets, such as intangible assets.Let’s look at each of the steps involved in calculating free cash flows.Step 1: Determine the after-tax cash flows from operations, computed as follows:net operating working capital the total of all current assets less all non-interest-bearing current liabilities, which includes any short-term liabilities that do not require the firm to pay interest on the loan.Operating income (earnings before interest and taxes, or EBIT)+ depreciation expense- income tax expense10= after-tax cash flows from operationsThus, we compute after-tax cash flows from operations by adding back depreciation expense to operating income because depreciation expense is not a cash expense, and then subtracting taxes to get the cash flows on an after-tax basis.To illustrate how to compute a firm’s after-tax cash flows from operations, return to Coca-Cola’s income statement in Table 3-1 on page 82, where we find the follow-ing information expressed in $ millions:Operating income (EBIT)$9,707Depreciation expense1,976Income tax expense2,126Given this information, we find Coca-Cola’s after-tax cash flows from operations to be $9.557 billion, computed as follows:Operating income (EBIT)$ 9,707Plus depreciation1,976Less income tax expense (2,126)After-tax cash flows from operations$ 9,557Step 2: Calculate the change in the net operating working capital. For the second step, the change in net operating working capital is equal to the:cchange incurrent assetsd – £change in non@interest@bearingcurrent liabilities§where non-interest-bearing current liabilities is any short-term liability that does not require the firm to pay interest on the loan. This typically includes accounts payable (credit provided by suppliers) and any accrued operating expenses, such as accrued wages.M03_KEOW5135_09_GE_C03.indd 12506/05/16 3:57 PM

126 Part 1 • The Scope and Environment of Financial ManagementFor Coca-Cola, the increase or decrease in net operating working capital is found by looking at the firm’s balance sheets (expressed in millions) on December 31, 2013 and December 31, 2014 in Table 3-2, where we see that:Dec 31, 2013Dec 31, 2014ChangesCurrent assets$31,304$32,986$1,682Accounts payable*$ 9,886$ 9,634 ($252)Net operating working capital$21,418$23,352$1,934* Accounts payable is Coca-Cola’s non-interest-bearing debt.Thus, Coca-Cola increased its investments in current assets by $1.682 billion and decreased (paid off) $252 million in accounts payable. It is important to remember that a decrease in an asset is a cash inflow and a decrease in a liability is a cash outflow. So in net, there was an increase in net operating working capital, resulting in a cash outflow of $1.934 billion ($1.934 billion net cash outflow = $1.682 billion cash outflow from increasing current assets + $252 million outflow from payments to creditors).Step 3: Compute the change in long-term assets. The final step involves computing the change in gross fixed assets (not net fixed assets) and other long-term assets. Again returning to Coca-Cola’s balance sheet, we can see that the total invest-ment in long-term assets was $2.262 billion:Increase in gross fixed assets($1,642)Increase in long-term investments(2,113)Decrease in goodwill, trademarks, and other intangible assets 1,493Cash outflows from investing activities($2,262)Wrapping Up. We now have the three pieces to compute Coca-Cola’s free cash flows: (1) after-tax cash flows from operations, (2) changes (investments) in net oper-ating working capital, and (3) changes (investments) in long-term assets. As shown below (expressed in $ millions), the firm’s free cash flows are $5.107 billion.After-tax cash flows from operations$9,557Less investments in net operating working capital(1,934)Total investments in long-term assets($2,262)Free cash flows $5,361So Coca-Cola’s free cash flows in 2014 were positive in the amount of $5.361 billion.In other words, Coca-Cola’s operations generated more than enough to finance its growth. So the question becomes, “What did Coca-Cola do with all the extra cash?” The answer: Positive free cash flows are distributed to the firm’s investors. Negative free cash flows require that investors infuse money into the business. As we explain in the next section, any money coming from or paid to investors is called financing cash flows.M03_KEOW5135_09_GE_C03.indd 12612/05/16 10:04 AM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 127Computing Financing Cash FlowsA firm can either receive money from or distribute money to its investors, or some of both. In general, cash flows between investors and the firm, what we will call financing cash flows, occur in one of four ways. The firm can: 1. Pay interest to lenders. 2. Pay dividends to stockholders. 3. Increase or decrease interest-bearing debt. 4. Issue stock to new shareholders or repurchase stock from current investors.Let’s return to Coca-Cola to illustrate the process for calculating the firm’s financ-ing cash flows, which will also let us determine how the $2.361 billion free cash flows that Coca-Cola experienced were distributed.When we speak of investors in this context, we include both lenders and share-holders. However, we do not include financing provided by non-interest-bearing current liabilities, such as accounts payable, which were recognized earlier as part of the firm’s net operating working capital.Let’s compute the financing cash flows for Coca-Cola. We first determine the interest expense paid to lenders and the dividends paid to shareholders, which are provided in the firm’s income statement (Table 3-1). We then refer to the balance sheet (Table 3-2) to see the changes in interest-bearing debt (both short-term and long-term) and common stock. The results are as follows:Interest paid to lenders$ (483)Use of cashCommon stock dividends(5,350)Use of cashChange in interest-bearing debt:Increase in short-term notes4,815Source of cashIncrease in long-term debt258Source of cashChange in equity:Increase in common stock (par value + paid-in capital)878Source of cashRepurchased common stock (treasury stock)(5,479)Use of cashFinancing cash flows$(5,361)So, the firm◆ Paid $483 million in interest and $5.350 billion in dividends.◆ Borrowed (increased) $4.815 billion in short-term interest-bearing debt and bor-rowed (increased) $258 million of its long-term interest-bearing debt.◆ Received $878 million by issuing new common stock.◆ Spent $5.479 billion to repurchase outstanding common stock.Add it all up and Coca-Cola distributed a net amount of $5.361 billion to its creditors and shareholders.It is not a coincidence that Coca-Cola’s free cash flows exactly equal its financing cash flows. They will always be equal. The firm’s free cash flows, if positive, will be the amount distributed to the investors; and if the free cash flow is negative, it will be the amount that the investors provide to the firm to cover the shortage in free cash flows.Based on our review of Coca-Cola’s free cash flows and financing cash flows, we know that the company had significant positive cash flows from operations—more than enough to cover its investments and distribute large sums of money to its investors.financing cash flows the amount of cash received from or distributed to the firm’s investors, usually in the form of interest, dividends, issuance of debt, or issuance or repurchase of stocks.M03_KEOW5135_09_GE_C03.indd 12706/05/16 3:57 PM

128 PART 1 • The Scope and Environment of Financial ManagementStudy Problems3A-1. (Computing free cash flows) Given the following information, compute the firm’s free cash flows and the financing cash flows.Dividends$ 25Change in common stock$ 27Change in inventories$ 32Change in accounts receivable$ 78Change in other current assets$ 25Operating income$215Interest expense$ 50Depreciation expense$ 20Increase in accounts payable$ 48Increase in gross fixed assets$ 55Income taxes$ 453A-2. (Free cash flow analysis) Interpret the following information regarding Maness Corporation’s free cash flows and financing cash flows.Maness Corporation Free Cash Flows and Financing Cash FlowsFree cash flowsOperating income (EBIT)$1,875Depreciation expense325Tax expense (320)After-tax cash flows from operationsIncrease in net working capital:Increase in current assets($899)Increase in accounts payable 437Increase in net working capital($ 724)Change in long-term assets:Decrease in fixed assets2,161Free cash flows $3,579Financing cash flowsInterest paid to lenders($ 364)Repayment of long-term debt(850)Repurchase of common stock(1,024)Common stock dividends (1,341)Financing cash flow($3,579)3A-3. (Computing free cash flows and financing cash flows) In Study Problem 3-12, you were asked to prepare a statement of cash flows for Zed Corporation. Use the infor-mation given in the problem to compute the firm’s free cash flows and the financing cash flows, and interpret your results.3A-4. (Computing free cash flows and financing cash flows) In Problem 3-14, you were asked to prepare a statement of cash flows for Pamplin Inc. Pamplin’s financial state-ments are provided again on the next page. Using this information, compute the firm’s free cash flows and the financing cash flows, and interpret your results.M03_KEOW5135_09_GE_C03.indd 12809/05/16 5:11 PM

ChAPTER 3 • Understanding Financial Statements and Cash Flows 129Pamplin, Inc. Balance Sheet at 12/31/2014 and 12/31/2015ASSETS20142015Cash$ 200$ 150Accounts receivable450425Inventory 550 625Current assets$1,200$1,200Plant and equipment$2,200$2,600Less accumulated depreciation(1,000)(1,200)Net plant and equipment$1,200$1,400Total assets$2,400$2,600LIABILITIES AND OWNERS’ EQUITYAccounts payable$ 200$ 150Notes payable—current (9%) 0 150Current liabilities$ 200$ 300Long-term debt$ 600$ 600Owners’ equityCommon stock$ 900$ 900Retained earnings 700 800Total owners’ equity$1,600$1,700Total liabilities and owners’ equity$2,400$2,600Pamplin, Inc. Income Statement for Years Ended 12/31/2014 and 12/31/201520142015Sales$1,200$1,450Cost of goods sold 700 850Gross profit$ 500$ 600Selling, general, and administrative expenses$ 30$ 40Depreciation expense 220 250 200 240Operating income$ 250$ 360Interest expense 50 64Net income before taxes$ 200$ 296Taxes (40%) 80 118Net income$ 120$ 178M03_KEOW5135_09_GE_C03.indd 12906/05/16 3:57 PM

130As introduced in Chapter 3, you are giving serious consideration to joining the Coca-Cola Company, Inc. after graduation. You have been offered a position in marketing that you believe fits both your educational background and your interests. You have been studying the firm’s 10-K that is filed with the Securities and Exchange Commission. As part of your research, you have studied the three financial statements provided by Coca-Cola, but now want to dig deeper to interpret the information in the financial statements. You specifically want to evaluate Coca-Cola’s financial strengths and weaknesses. Also, you plan to compare Coca-Cola’s financial performance with that of PepsiCo, Inc., a major competitor.As it turns out, this chapter is a natural extension of Chapter 3, and moreover, you will learn how to evaluate a firm’s financial performance in the same way as done by any group having a financial interest in a business, including managers, employees, lenders, and shareholders. Specifically, we will look at key financial relationships in the form of ratios as a way to gain a better understanding of a company’s financial performance, or what we might call financial analysis. Before presenting the specific methods used in this regard, let’s start by first understanding the basic purpose and intent of conducting a financial analysis.The Purpose of Financial analysisAs explained in Chapter 1, the fundamental objective of financial management is to create shareholder value, as opposed to focusing on accounting numbers, such as earnings. In a perfect world, we would rely totally on market values relating to a Chapter4evaluating a Firm’s Financial performanceLearning ObjectivesLO1Explain the purpose and importance of financial analysis.The Purpose of Financial analysisLO2Calculate and use a comprehensive set of measurements to evaluate a company’s performance.Measuring Key Financial RelationshipsLO3Describe the limitations of financial ratio analysis.The Limitations of Financial Ratio analysisLO1Explain the purpose and importance of financial analysis.M04_KEOW5135_09_GE_C04.indd 13002/05/16 4:48 PM

1In Chapter 3, we presented a common-sized income statement and common-sized balance sheet for Coca-Cola (see page 82 and 90).firm’s assets rather than its accounting data. However, we rarely have market values of a firm’s assets to guide decision making. As a substitute, account-ing information can be very useful for this purpose.To begin, realize that finan-cial analysis is about more than reviewing financial statements; it can be used both to evaluate historical performance and to serve as the basis for making projections about and improving future financial performance. The analysis helps us see critical relationships that might not otherwise be readily identifiable. Ratios are used to standardize financial information so that we can make comparisons. Otherwise, it is difficult to compare the financial statements of two firms of different sizes or even the same firm at different times.Financial ratios give us two ways of making meaningful comparisons of a firm’s financial data: (1) We can examine the ratios across time (say, for the past 5 years) to compare a firm’s current and past performance; and (2) we can compare the firm’s ratios with those of other firms. In comparing a firm with other compa-nies, we could select a peer group of companies, or we could use industry norms published by firms such as Dun & Bradstreet, Risk Management Association, Standard & Poor’s, Value Line, and Prentice Hall. Dun & Bradstreet, for instance, annually publishes a set of 14 key ratios for each of 125 lines of business. The Risk Management Association (the association of bank loan and credit officers) publishes a set of 16 key ratios for more than 350 lines of business. The firms are grouped according to the North American Industrial Classification System (NAICS) codes. They are also segmented by firm size to provide the basis for more meaningful comparisons.Figure 4-1 shows the financial statement information as reported by the Risk Management Association (RMA) for software publishers. The report shows the information by two asset-size and sales-size categories. In the complete report (not provided here), other size categories are pre-sented. The balance sheet data in the report are provided as a percentage of total assets, or what we called in Chapter 3 a common-sized balance sheet. Likewise, the income statement data are reported as a percentage of sales, referred to as a common-sized income statement.1 In presenting the financial ratios in the bottom portion of the report, RMA gives three results for each ratio—the firms at the 75th, 50th, and 25th percentiles, respectively.Financial analysis is not just a tool for financial manag-ers but also can be used effectively by investors, lenders, financial ratios accounting data restated in relative terms in order to help people identify some of the financial strengths and weaknesses of a company.remember Your prinCiplesAs in Chapter 3 when we talked about financial statements, a primary rationale for evaluating a company’s financial performance relates to Principle 5: Conflicts of Interest Cause Agency Problems. Thus, the firm’s common stockholders need information that can be used to monitor managers’ actions. Interpreting the firm’s financial statements through the use of financial ratios is a key tool used in this monitoring. Of course, the firm’s managers also need metrics to monitor the company’s performance so that corrective actions can be taken when necessary.Principle 4: Market Prices Are Generally Right is also relevant when it comes to evaluating a firm’s financial performance. By exceptionally profitable markets, we mean markets in which investments earn rates of return that exceed the opportunity cost of the money invested. Thus, rates of return are critical measures of whether or not managers are creating shareholder value. In addition, certain financial ratios can help us better know if managers are pursuing exception-ally good investments or bad ones.Finally, Principle 3: Risk Requires a Reward is also at work in this chapter. As we will see, how managers choose to finance the business affects the company’s risk and, as a result, the rate of return stockholders receive on their investments.131M04_KEOW5135_09_GE_C04.indd 13102/05/16 4:48 PM

132 PART 1 • The Scope and Environment of Financial Managementsuppliers, employees, and customers. Within the firm, managers use financial ratios to:◆ Identify deficiencies in the firm’s performance and take corrective action.◆ Evaluate employee performance and determine incentive compensation.◆ Compare the financial performance of the firm’s different divisions.FiguRE 4-1 Financial Statement Data by Industry Norms for Software PublishersRETAIL—NEW CAR DEALERS NAICS 4411 (SIC 5511)4.09.4212.13.316.028.53.58.0218.54.027.2211.4Sales/Working Capital 12.40.925.38.81.70.134.18.421.614.32.020.2(48)(104)(28)(19)(45)EBIT/Interest12.43.325.6Net Profit1Depr., Dep., Amort./Cur. Mat. L/T/D0.32.520.10.420.20.00.00.31.80.2223.520.1Fixed/Worth2.09.722.11.322.721.50.81.725.61.8224.921.9Debt/Worth104.424.620.725.111.5210.0% Profit BeforeTaxes/TangibleNet Worth65.029.713.186.719.328.514.84.5211.3(14)(21)(50)(64)(14)(22)(38)(75)6.22.124.723.08.622.812.83.425.6% Profit Before Taxes/Total Assets35.412.25.234.720.28.287.322.58.041.822.99.3Sales/Net Fixed Assets1.21.00.70.90.60.52.21.51.11.81.10.6Sales/Total Assets3.15.37.42.94.96.9% Depr., Dep.,Amort./Sales0.92.35.51.12.55.01676876M6912132MNet Sales ($)1129256M11301056M1745074M9440373MTotal Assets ($)930237M12415127M%%ASSETS%%25.222.51.95.855.38.729.36.7100.028.226.60.56.862.112.913.211.9100.021.816.00.44.142.36.146.65.0100.01.82.17.40.832.244.226.21.211.117.3100.06.74.45.10.232.048.411.40.69.729.8100.00.41.45.01.222.930.929.72.29.228.1100.00.41.82.90.230.435.619.21.014.329.9100.029.711.20.97.249.013.130.87.2100.0Cash and EquivalentsTrade Receivables (net)InventoryAll Other CurrentTotal CurrentFixed Assets (net)Intangibles (net)All Other Non-currentTotalLIABILITIESNotes Payable Short TermCur. Mat.-L/T/DTrade PayablesIncome Taxes PayableAll Other CurrentTotal CurrentLong Term DebtDeferred TaxesAll Other Non-currentNet WorthTotal Liabilities and Net WorthINCOME DATA100.094.35.73.42.3Net SalesGross ProfitOperating ExpensesOperating ProfitAll Other Expenses (net)100.093.76.34.02.2100.093.46.61.94.8100.092.37.76.41.3Profit Before TaxesRATIOS2.81.20.82.31.20.82.61.40.82.31.20.8Current2.41.00.61.91.00.62.11.10.71.90.90.6Quick40618111.56.44.63257792047625065857.35.64.318.27.75.99.16.04.5Sales/ReceivablesM 5$ thousandMM 5$ millionCURRENT DATA SORTEDCURRENT DATA SORTEDBY ASSETSBY SALES 50-25MM100MM100-250MM10-25MMand OVERCURRENT DATA SORTED CURRENT DATA SORTED BY ASSETSBY SALES50-25MM100MM100-250MM10-25MMand OVERSource: Based on The Risk Management Association. RMA 2014.M04_KEOW5135_09_GE_C04.indd 13202/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 133◆ Prepare, at both the firm and division levels, financial projections, such as those associated with the launch of a new product.◆ Understand the financial performance of the firm’s competitors.◆ Evaluate the financial condition of a major supplier.Outside the company, financial ratios can be used by:◆ Lenders to decide whether or not to make a loan to the company.◆ Credit-rating agencies to determine the firm’s creditworthiness.◆ Investors to decide whether or not to invest in a company.◆ Major suppliers to decide whether or not to grant credit terms to a company.The conclusion: Financial analysis tools can help a wide group of individuals for a variety of purposes. However, in this chapter we will focus on how the firm itself uses financial ratios to evaluate its performance. But remember that personnel in marketing, human resources, information systems, and other groups within a firm can use financial ratios for a variety of other reasons.Concept Check 1. What is the basic purpose of financial analysis? 2. How does a firm use financial ratios? Who else might use financial ratios and why? 3. Where can we find financial ratios for different companies or for peer groups?FinanCe at Worka Glimpse into the soft Drink industry as seen by some Financial analystsTo have a more complete understanding of a company’s financial situation, we would need to have a sense of the industry within which a firm is operating. For example, it would be helpful to understand the carbonated soft drink industry in which Coke operates. Consider the following:Beginning in 2005 and continuing through 2014, the revenues for the carbonated soft drinks industry had declined for ten consecutive years. In fact, sales volume in the industry had declined to numbers not seen since the mid-1990s. Even the industry giants, Coca-Cola and PepsiCo, were not exempt from this trend.The decline in demand for carbonated soft drinks was largely attributable to changing consumer preferences. Customers were demanding more juices, flavored waters, and other beverage options that they considered healthier. These alternatives often contained fewer calories, due to the use of artificial sweeteners such as aspartame.In response to the changing consumer demands, Coke management began diversifying into different types of drinks. Several examples include:• Acquiring Fairlife premium milk;• Investing $2.15 billion in Monster Energy to expand its reach in the energy drinks market; and• Acquiring Innocent Drinks to grow Coke’s share of the European smoothie and juices market.Just how serious is the changing consumer demand for Coke? Some financial analysts believe the changes could bring about significant disruptions in the industry. In the words of financial analyst Lara O’Reilly writing in Business Insider:“The attention is on Coke because it is the leader of the sector. It may yet be decades before people start referring to Coke in the same way they do Kodak . . . But if the company does not make a big strategic move soon, a massively mature market could be coming to an end . . .”So as we look at Coca-Cola’s financial situation in the soft drink industry, keep in mind what the future might hold for Coke, given the changing consumer preferences.Sources: Based on John Kell, “U.S. Soda Sales Dropped for the 10th Straight Year in 2014.” Fortune, March 26, 2015. http://fortune.com/2015/03/26/soda-sales-drop-2014, accessed May 20, 2015; Mike Esterl, “What Is Coke CEO’s Solution for Lost Fizz? More Soda.” The Wall Street Journal, March 18, 2015, http://www.wsj.com/articles/what-is-coke-ceos-solution-for-lost-fizz-more-soda-1426727708, accessed May 20, 2015; and Lara O’Reilly, “The End of the Coke Era.” Business Insider, http://www.businessinsider.com/what-is-the-future-for-the-coca-cola-brand-soda-sales-decline-2015-4, April 8, 2015, accessed May 20, 2015.M04_KEOW5135_09_GE_C04.indd 13302/05/16 4:48 PM

134 PART 1 • The Scope and Environment of Financial ManagementMeasuring Key Financial RelationshipsInstructors usually take one of two approaches to teach students about financial ratios. The first approach reviews the different types or categories of ratios, whereas the second approach uses ratios to answer important questions about a firm’s opera-tions. We prefer the latter approach and have chosen the following five questions to help you map out the process of using financial ratios: 1. How liquid is the firm? 2. Are the firm’s managers generating adequate operating profits on the company’s assets? 3. How is the firm financing its assets? 4. Are the firm’s managers providing a good return on the capital provided by the shareholders? 5. Are the firm’s managers creating shareholder value?Let’s look at each of these five questions in turn. In doing so, we will use Coca-Cola data for 2014 to illustrate the use of financial ratios. The company’s financial statements for the year ended December 31, 2014, which were originally presented in Chapter 3, are shown again in Table 4-1 and Table 4-2. In addition to calculating Coca-Cola’s financial ratios, we have calculated and will provide the answers to the same ratios for PepsiCo. By comparing the two competitors, we gain additional perspective about Coca-Cola’s performance.TAbLE 4-1 Coca-Cola: Income Statement (expressed in millions, except per share data, and as a percentage of sales) for the Year Ending December 31, 2014Sales$ 45,998Cost of goods sold (17,889)Gross profit$ 28,109Operating expenses:Selling, general and administrative expenses$ (16,426)Depreciation expense (1,976)Total operating expenses$ (18,402)Operating income (earnings before interest and taxes)$ 9,707Interest expense (483)Income before tax (taxable income)$ 9,224Income tax expense (2,126)Net income (earnings available to common shareholders)$ 7,098Additional information:Number of common shares (millions)4,450Earnings per share (net income ÷ number of shares)$ 1.60Dividends paid to stockholders$ 5,350Dividends per share$ 1.20Note: In the financial statements and equations that follow, we have expressed all the numbers in millions, but with the understanding that any number equaling or exceeding $1,000M is actually a billion. Also, in the ratio computations, we have color coded the numbers so that you can readily determine whether a particular number is coming from the income statement (red numbers) or the balance sheet (blue numbers).LO2 Calculate and use a comprehensive set of measurements to evaluate a company’s performance.M04_KEOW5135_09_GE_C04.indd 13402/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 135We will begin our analysis by addressing the first question shown on page 134, “How liquid is the firm?,” and then proceed through the remaining questions in the order listed.Question 1: how liquid is the Firm—Can it pay its bills?A liquid asset is one that can be converted quickly and routinely into cash at the current market price. So the liquidity of a business is a function of its ability to have cash available when needed to meet its financial obligations. Very simply, can we expect a company to be able to pay creditors on a timely basis?We answer this question by comparing a firm’s assets that can be converted quickly and easily into cash, namely, the current assets, with the firm’s current liabilities. In our analysis we are interested in both (1) the amount of current assets relative to current liabilities and (2) the quality of the individual current assets that will be used in meeting current debt payments.TAbLE 4-2 The Coca-Cola Company Balance Sheets, December 31, 2014 ($ millions)Cash$ 21,675Accounts receivable4,466Inventory3,100Other current assets 3,745Total current assets$ 32,986Gross plant and equipment$ 26,674Accumulated amortization (12,041)Net plant and equipment$ 14,633Long-term investments13,625Goodwill, trademarks, and other intangible assets 30,779Total assets$ 92,023Liabilities (Debt) and EquityAccounts payable$ 9,634Short-term notes payable 22,740Total current liabilities$ 32,374Long-term debt 29,329Total liabilities$ 61,703Stockholders’ equityCommon stock (par value)$ 1,760Paid-in capital13,154Retained earnings63,408Treasury stock (48,002)Total stockholder equity$ 30,320Total liabilities and equity$ 92,023liquidity a firm’s ability to pay its bills on time. Liquidity is related to the ease and quickness with which a firm can convert its noncash assets into cash to have the ability to pay maturing obligations.Note: In the ratios throughout this chapter, we will be using M to indicate millions and B to represent billions.current ratio a firm’s current assets divided by its current liabilities. This ratio indicates a company’s liquidity by comparing its current assets to its current liabilities.When it comes to examining the relative size of current assets to current liabilities, the most commonly used measure of a firm’s short-term solvency is the current ratio:Current ratio=current assetscurrent liabilities (4-1)M04_KEOW5135_09_GE_C04.indd 13502/05/16 4:48 PM

136 PART 1 • The Scope and Environment of Financial ManagementFor Coca-Cola:Current ratio=current assetscurrent liabilities=$32,986M$32,274M=1.02PepsiCo current ratio1.14Based on the current ratio, Coca-Cola is slightly less liquid than PepsiCo. Coca-Cola has only $1.02 in current assets for every $1 in short-term debt, compared to PepsiCo’s current ratio of 1.14. Obviously, neither firm feels it necessary to carry large amounts of current assets relative to their maturing debts.But let’s continue. When we use the current ratio, we assume that the firm’s accounts receivable will be collected and turned into cash on a timely basis and that its inventories can be sold without any extended delay. Given that a company’s inventory is by its very nature less liquid than its accounts receivable—it must first be sold before any cash can be collected—a more stringent measure of liquidity would include only the firm’s cash and accounts receivable in the numerator of our liquidity measure (excluding the inventories and other current assets). This revised ratio is called the acid-test (or quick) ratio. It is calculated as follows:Acid@test ratio=cash+accounts receivablecurrent liabilities (4-2)For Coca-Cola:Acid@test ratio=cash+accounts receivablecurrent liabilities=$21,675M+$4,466M$32,374M=0.81PepsiCo acid-test ratio0.85Based on the acid-test ratio, Coca-Cola still comes out to be slightly less liquid. It has $0.81 in cash and accounts receivable per $1 in current debt, compared to $0.85 for PepsiCo. But the fact that Coca-Cola is holding over $21 billion in cash in its current assets (see the firm’s balance sheet) suggests that illiquidity is likely not a concern to management.In examining liquidity, we can come at it from a different direction by determin-ing how long it takes a business to convert receivables and inventories into cash. The longer (shorter) the time it takes to convert the asset into cash, the less (more) liquid the asset.Converting accounts receivable to Cash The conversion of accounts receivable into cash can be measured by computing how long it takes to collect the firm’s receivables on average. We can answer this question by computing a firm’s days in receivables (or average collection period) as follows:2Days in receivables=accounts receivabledaily credit sales=accounts receivableannual credit sales,365 (4-3)Note that in this equation, we should only include credit sales, in which a firm’s customer purchases on credit, as opposed to cash sales. For example, a company may acid-test (quick) ratio the sum of a firm’s cash and accounts receivable divided by its current liabilities. This ratio is a more stringent measure of liquidity than the current ratio because it excludes inventories and other current assets (those that are least liquid) from current assets.2When computing a given ratio that uses information from both the income statement and the balance sheet, we should remember that the income statement is for a given time period (e.g., 2015), whereas bal-ance sheet data are at a point in time (e.g., December 31, 2015). If there has been a significant change in an asset from the beginning of the period to the end of the period, it would be better to use the average balance for the year. For example, if the accounts receivable for a company have increased from $1,000 at the beginning of the year to $2,000 at the end of the year, it would be more appropriate to use the average accounts receivable of $1,500 in our computations. Nevertheless, in an effort to simplify, we will use year-end amounts from the balance sheet in our computations.days in receivables (average collection period) a firm’s accounts receivable divided by the company’s average daily credit sales (annual credit sales,365). This ratio expresses how many days on average it takes to collect receivables.M04_KEOW5135_09_GE_C04.indd 13602/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 137grant its customers terms of 30 days to pay for their purchases. For simplicity, we will assume that both Coca-Cola and PepsiCo grant credit terms to all their custom-ers; that is, all sales are credit sales. If that is the case, Coca-Cola’s days in receivables is 35.44 days, computed as follows: Days in receivables=accounts receivableannual credit sales,365 =$4,466M$45,998M,365=4,466M126M=35.44 daysPepsiCo days in receivables36.41 daysSo on average Coca-Cola collected its accounts receivable in about 35.4 days compared to 36.4 days for PepsiCo. Thus, Coca-Cola is a bit faster at collecting its receivables than PepsiCo, which suggests that its receivables were a little more liquid than PepsiCo’s receivables.We could have reached the same conclusion by measuring how many times accounts receivable are “rolled over” during a year, using the accounts receivable turnover ratio. If Coca-Cola collects its accounts receivable every 35.44 days, then it is collecting 10.3 times per year (10.30 times=365 days,35.44 days). The accounts receivable turnover can also be calculated as follows:Accounts receivable turnover=annual credit salesaccounts receivable (4-4)For Coca-Cola: Accounts receivable turnover=annual credit salesaccounts receivable =$45,998M$4,466M=10.30XPepsiCo accounts receivable turnover10.03XWhether we use the days in receivables or the accounts receivable turnover ratio, the conclusion is the same. Coca-Cola collects its accounts receivable slightly more quickly than PepsiCo. In other words, it would appear (can’t say for certain) that Coca-Cola’s accounts receivable might have been a bit more than PepsiCo’s.Converting inventories to Cash We now want to know how long Coca-Cola’s inventory was held before being sold, or what is called days in inventory, which is computed as follows: Days in inventory=inventorydaily cost of goods sold =inventoryannual cost of goods sold,365 (4-5)For Coca-Cola: Days in inventory=inventoryannual cost of goods sold ÷ 365 =$3,100M$17,889M,365=$3,100M$49.01M=63.25 daysPepsiCo days in inventory37.15 daysaccounts receivable turnover ratio a firm’s credit sales divided by its accounts receivable. This ratio expresses how often accounts receivable are “rolled over” during a year.days in inventory inventory divided by daily cost of goods sold. This ratio measures the number of days a firm’s inventories are held on average before being sold; it also indicates the quality of the inventory.M04_KEOW5135_09_GE_C04.indd 13702/05/16 4:48 PM

138 PART 1 • The Scope and Environment of Financial ManagementNote that when we calculate accounts receivable turnover or days in receivables, the numerator is sales. But when calculating days in inventory or inventory turnover, sales has been replaced by cost of goods sold. Because inventory (the denominator) is measured at cost, we use the cost of goods sold in the numerator.3However, some of the industry norms provided by financial service firms are computed using sales in the numerator. In those cases, we will want to use sales in our computation of inventory turnover.inventory turnover a firm’s cost of goods sold divided by its inventory. This ratio measures the number of times a firm’s inventories are sold and replaced during the year, that is, the relative liquidity of the inventories.As we did with days in receivables and accounts receivable turnover, we can restate days in inventories as inventory turnover, which is calculated as follows:3Inventory turnover=cost of goods soldinventory (4-6)For Coca-Cola:Inventory turnover=$17,889M$3,100M=5.77XPepsiCo inventory turnover9.83XHere we see that Coca-Cola is moving its inventory much more slowly than PepsiCo—every 63 days on average (5.77 times per year), compared to 37 days (9.83 times per year) for PepsiCo, which clearly suggests that Coca-Cola’s inventory is less liquid than that of PepsiCo.To conclude, the current and quick ratios indicate that Coca-Cola is barely less liquid than PepsiCo, but this result assumes that Coca-Cola’s and PepsiCo’s accounts receivable and inventory move toward cash at the same rate, which is approximately true for accounts receivable—but not so for inventories. It takes Coca-Cola 26 days longer to sell its inventories on average than it does PepsiCo (26 days =63 days for Coca@Cola-37 days for PepsiCo). So we cannot detect much difference in liquidity between the two firms when measured by current and quick ratios and days in receivables. But something is certainly different in terms of how the two firms manage their inventories.ExAMPLE 4.1 evaluating Disney’s liquidityThe following information (expressed in $ millions) is taken from the Walt Disney Company’s 2014 financial statements:Current assets $15,176Accounts receivable 8,319Cash 3,421Inventories 1,574Credit sales 32,542Cash sales 16,271Total sales 48,813Cost of goods sold 26,420Total current liabilities 13,292MyFinanceLab VideoM04_KEOW5135_09_GE_C04.indd 13802/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 139Evaluate Disney’s liquidity based on the following norms in the broadcasting and entertainment industry:Current ratio 1.17Acid-test ratio 0.92Accounts receivable turnover 5.80XInventory turnover 18.30Xstep 1: Formulate a Decision strategyWe analyze a company’s liquidity by looking at selected ratios. These include the current ratio, acid-test ratio, accounts receivable turnover (or days in receivables), and inventory turnover (or days in inventory). The formulas are:Current ratio=current assetscurrent liabilitiesAcid@test ratio =cash+accounts receivablecurrent liabilitiesAccounts receivable turnover=annual credit salesaccounts receivableInventory turnover=cost of goods soldinventorystep 2: Crunch the numbers Disney industryCurrent ratio 1.14 1.17Acid-test ratio 0.88 0.92Accounts receivable turnover 3.91X 5.80XInventory turnover 16.79X 18.30Xstep 3: analyze Your resultsBased on these results, Disney is not as liquid as the average firm in the industry! The company has smaller amounts of liquid assets relative to its current liabilities than do its competitors on average. Nor does the firm convert its receivables to cash as quickly as its competitors, and Disney is slower at turning inventory.Concept Check 1. What information about the firm is provided by liquidity measures? 2. Describe the two perspectives available for measuring liquidity. 3. Why might a very high current ratio actually indicate there’s a problem with a firm’s inventory or accounts receivable management? What might be another reason for a high current ratio? 4. Why might a successful (liquid) firm have an acid-test ratio that is less than 1?M04_KEOW5135_09_GE_C04.indd 13902/05/16 4:48 PM

140 PART 1 • The Scope and Environment of Financial ManagementFinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouCurrent ratiocurrent assetscurrent liabilitiesMeasure of a firm’s liquidity. A higher ratio means greater liquidity.Acid-test ratiocash+accounts receivablecurrent liabilitiesA more stringent measure of liquidity than the current ratio in that it excludes inventories and other current assets from current assets. A higher ratio means greater liquidity.Days in receivablesaccounts receivableannual credit sales ÷ 365Indicates how rapidly a firm is collecting its receivables. A longer (shorter) period means a slower (faster) collection of receivables and that the receivables are of lesser (greater) quality.Accounts receivable turnovercredit salesaccounts receivableTells how many times a firm’s accounts receivable are collected or turned over during a year. Provides the same information as the days in receiv-ables, just expressed differently.Days in inventoryinventorycost of goods sold ÷ 365Measures how many days a firm’s inventories are held on average before being sold; the more days required, the lower the quality of the inventory.Inventory turnovercost of goods soldinventoryNumber of times a firm’s inventory is sold and replaced during the year; as with days in inventory, serves as an indicator of the quality of the inventories.ororCan You Do it?measuring a Firm’s liquidityGiven the following information for the Parks Corporation, evaluate the firm’s liquidity.Cash$ 800Accounts receivable1,500Inventory1,400Total current assets3,700Total current liabilities1,407Sales6,500Cost of goods sold4,250Industry NormsCurrent ratio2.50Acid-test ratio1.35Days in receivables62.90Days in inventory101.39The solution to this problem can be found on page 142.Question 2: are the Firm’s managers Generating adequate operating profits on the Company’s assets?We now switch to a different dimension of performance—the firm’s profitability. The question is, “Do the firm’s managers produce adequate profits from the company’s assets?” From the perspective of the firm’s shareholders, there is no more important M04_KEOW5135_09_GE_C04.indd 14002/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 141question to be asked. One of the most important ways managers create shareholder value is to earn strong profits on the assets in which they have invested.To answer this all-important question, think about the process of financing a company. In its simplest form, a firm’s shareholders invest in a business. The company may also borrow additional money from other sources (banks and so forth). The purpose of making these investments is to create profits. Figure 4-2 graphically illustrates this process for Coca-Cola, where we see that the shareholders invested $30.320 billion in the company and borrowed another $61.703 billion, which together allowed the company to finance $92.023 billion of assets. These assets were then used to produce $9.707 billion in operating profits.Notice that we are using operating profits (the same as operating income or earnings before interest and taxes) rather than net income. Operating profits is the income gener-ated from the firm’s assets independent of how the firm is financed. The effect of financing will be explicitly considered in the two questions that follow, but for now we want to isolate only the operating aspects of the company’s profits.Although knowing the dollar amount of a firm’s operating profits is important, we also want to know the amount of operating profits relative to the total assets invested. In other words, we want to know how much in operating profits is gen-erated per dollar of assets invested; that is, a firm’s return on its asset investment. We find this return by calculating the operating return on assets (OROA) as follows:Operating return on assets=operating profitstotal assets (4-7)For Coca-Cola:Operating return on assets=operating profitstotal assets=$9,707M$92,023M=0.105=10.5%PepsiCo operating return on assets13.7%Thus, Coca-Cola earned a significantly lower return on its assets relative to PepsiCo—10.5 cents of operating profits for every $1 of assets for Coca-Cola, compared to 13.7 cents for PepsiCo.Clearly, PepsiCo was doing something better than Coca-Cola when it comes to earning a higher return on its assets. But what? The answer lies in two areas: (1) how effectively the company’s income statement is being managed, or what we will call operations management, which involves the day-to-day buying and selling of a firm’s goods or services as reflected in the income statement; and (2) how efficiently assets are being managed to generate sales, or asset management. How these two issues relate to the operating return on assets can be seen by using two other FiguRE 4-2 Coca-Cola Operating Profits Resulting from Asset InvestmentsProducesTotal assets$92.023billionUsed tofinance$9.707 billionoperating profitsCommonequity$30.320 billionDebt$61.703 billionOperating profitsexclude interestexpense, the costof financing thebusinessoperating return on assets (OROA) the ratio of a firm’s operating income divided by its total assets. This ratio indicates the rate of return being earned on the firm’s assets.operations management how effectively management is performing in day-to-day operations of generating revenues and controlling costs and expenses.asset management how efficiently management is using the firm’s assets to generate sales.M04_KEOW5135_09_GE_C04.indd 14102/05/16 4:48 PM

142 Part 1 • The Scope and Environment of Financial Managementratios—operating profit margin and total asset turnover—to compute operating return on assets. That is, we can compute operating return on assets using the follow-ing revised equation and get the same answer as with equation (4-7):Operating returnon assets=operating profitmargin : total assetturnover (4-8a)calculated as follows:Operating returnon assets=operating profitssales : salestotal assets (4-8b)where the operating profit margin is the result of how a company manages its day-to-day operations, or what we call operations management, and the total asset turnover is the result of how efficiently the company’s assets are being managed, or asset management.Let’s consider managing operations and asset management in turn.Managing OperationsThe first component of the operating return on assets, the operating profit margin, is an indicator of how well the company manages its operations. The operating profit margin measures how well a firm is managing its cost of operations, in terms of both the cost of goods sold and operating expenses (marketing expenses, gen-eral and administrative expenses, and depreciation expenses), relative to the firm’s revenues. All else being equal, the objective for managing operations is to keep costs and expenses low relative to sales. Thus, we use the operating profit margin to measure how well the firm is managing its operations as reflected in its income state-ment, where:Operating profit margin=operating profitssales (4-9)DID YOU GET IT?Measuring a Firm’s LiquidityOn page 140, we provided the data for the Parks Corporation and asked you to evaluate the company’s liquidity. Your answer should be as follows:ParksIndustryCurrent ratio2.632.50Acid-test ratio1.631.35Days in receivables84.2362.90Days in inventory120.24101.39From these findings, we would draw the following conclusions: Based on the current ratio and acid-test ratio, Parks appears to be more liquid than the average firm in the industry. However, these results are overstated due to the longer time it takes Parks to sell inventory and collect receivables, which indicates that the accounts receivable and inventories may not be of the same quality as those of the average firm in the industry. Thus, the findings are mixed. We would need more information about the company’s receivables and inventory management to make a final judgment.operating profit margin a firm’s operating income (earnings before interest and taxes) divided by sales. This ratio serves as an overall measure of operating effectiveness.M04_KEOW5135_09_GE_C04.indd 14206/05/16 4:00 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 143For Coca-Cola:Operating profit margin=operating profitssales=$9,707M$45,998M=0.211=21.1%PepsiCo operating profit margin14.5%The foregoing results clearly indicate that Coca-Cola’s managers were better at managing its cost of goods sold and operating expenses than PepsiCo’s managers. Coca-Cola has lower costs per sales dollar, which result in a higher operating profit margin. Put another way, Coca-Cola is better than PepsiCo at its operations as reflected in its income statement. Realizing that a higher (lower) operating profit mar-gin will always result in a higher (lower) operating return on assets, we would expect Coca-Cola to have a higher operating return on assets. But that is not the case. We have already seen that Coca-Cola’s operating return on assets is lower than PepsiCo’s—10.5 percent compared to 13.7 percent. Thus, Coca-Cola has a lower operating return on assets in spite of its higher operating profit margin.So let’s look at the second driver of a company’s operating return on assets—how efficiently assets are being managed.managing assetsThe second component in equation (4-7) is the total asset turnover. This ratio tells us how efficiently a firm is using its assets to generate sales. To clarify, assume that Company A generates $3 in sales for every $1 invested in assets, whereas Company B generates the same $3 in sales but has invested $2 in assets. Company A is using its assets more efficiently to generate sales, which leads to a higher return on the firm’s investment in assets. This efficiency is captured by the total asset turnover ratio, shown again as follows:Total asset turnover=salestotal assets (4-10)For Coca-Cola:Total assetturnover=salestotal assets=$45,998M$92,023M=0.50XPepsiCo total asset turnover0.95XWe now know that Coca-Cola’s operating return on assets is lower than PepsiCo’s because it is using its assets far less efficiently than PepsiCo, only generating $0.50 in sales per dollar of assets, whereas PepsiCo produces $0.95 in sales per every dollar of assets, which leads to Coca-Cola’s lower operating return on assets.We should not stop here with our analysis of Coca-Cola’s asset management. We have learned that, in general, Coca-Cola’s managers are not making efficient use of the firm’s assets. So we should want to know how well the firm is managing its pri-mary operating assets, these being accounts receivable, inventories, and fixed assets, respectively.To answer the preceding question, we can compute the turnover ratios for each of these asset categories. Of course, we have already calculated the turnover ratios for the company’s accounts receivable and inventories, and concluded that Coca-Cola’s managers were not managing inventories as efficiently as its competitor, PepsiCo, total asset turnover a firm’s sales divided by its total assets. This ratio is an overall measure of asset efficiency based on the relation between a firm’s sales and the total assets.M04_KEOW5135_09_GE_C04.indd 14302/05/16 4:48 PM

144 PART 1 • The Scope and Environment of Financial Managementwhich was turning over inventories more quickly. But we still need to compute the fixed-assets turnover as follows:Fixed@assetsturnover=salesnet fixed assets (4-11)For Coca-Cola:Fixed@assetsturnover=salesnet fixed assets=+45,998M+14,633M=3.14XPepsiCo fixed-assets turnover3.87XThus, Coca-Cola has a larger investment in fixed assets relative to the firm’s sales than PepsiCo, which again contributes to a lower total asset turnover and to the lower operating return on assets.We can now look at all the asset efficiency ratios together to summarize Coca-Cola’s asset management:Coca-ColaPepsiCoTotal asset turnover 0.50X 0.95XAccounts receivable turnover10.30X10.03XInventory turnover 5.77X 9.83XFixed-assets turnover 3.14X 3.87XCoca-Cola’s situation with respect to asset management is now clear. Overall, Coca-Cola’s managers are utilizing the firm’s assets far less efficiently, as based on the firm’s total asset turnover. This poorer asset efficiency is particularly observed in the management of inventory and to a lesser extent the fixed assets.4Figure 4-3 provides a summary of our evaluation of Coca-Cola’s operating and asset management performance. We began by computing the operating return on fixed-assets turnover a firm’s sales divided by its net fixed assets. This ratio indicates how efficiently the firm is using its fixed assets to generate revenue.4Although not reflected in the conventional turnover ratios that we have calculated, another prime reason for the low total asset turnover is the large investments in cash ($21.675 billion) and in goodwill and trademarks ($30.779 billion).FiguRE 4-3 Analysis of Coca-Cola’s Operating Return on AssetsAccounts receivableturnoverCoca-Cola 10.30XPepsiCo 10.03XInventoryturnoverCoca-Cola 5.77XPepsiCo 9.83XFixed assetturnoverCoca-Cola 3.14PepsiCo 3.87XOperating returnon assetsOperating profitmarginCoca-Cola 21.1%PepsiCo 14.5%Coca-Cola 0.50XPepsiCo 0.95XTotal assetturnover53Operating returnon assetsOperating profitsTotal assets5Coca-Cola 10.5%PepsiCo 13.7%M04_KEOW5135_09_GE_C04.indd 14402/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 145assets to determine if managers are producing good returns on the assets. We then broke the operating return on assets into its two pieces, operations management (operating profit margin) and asset management (asset turnover ratios), to explain why Coca-Cola’s operating return on assets is lower than PepsiCo’s.Concept Check 1. Which number in a company’s income statement should be used to measure its profitability relative to its total assets? Why? 2. What two broad areas of the firm’s management does the operating return on assets assess? 3. What factors influence the operating profit margin? 4. A low total asset turnover indicates that a firm’s total assets are not being managed efficiently. What additional information would you want to know when this is the case?ExAMPLE 4.2 evaluating Disney’s operating return on assetsGiven the following financial information for the Walt Disney Company in 2014 (expressed in $ millions), evaluate the firm’s operating return on its assets.Accounts receivable $ 8,319Inventories 1,574Sales 48,813Credit sales 32,542Cost of goods sold 26,420Operating profits 11,400Net fixed assets 23,332Total assets 84,186The industry norms are as follows:Operating return on assets 9.24%Operating profit margin 20.54%Total asset turnover 0.45XAccounts receivable turnover 5.80XInventory turnover 18.30XFixed-assets turnover 1.05Xstep 1: Formulate a Decision strategyThe operating return on assets is determined by two factors: managing operations and managing assets. Recall equation (4-8a):operatingreturn on assets=operating profitmargin*total assetturnoverSubstituting for the operating profit margin and total asset turnover (equation 4-8b):Operatingreturn on assets=operating profitssales*salestotal assetsWe can further analyze the total asset turnover ratio by looking at the efficiency of various components of total assets, including accounts receivable turnover, inven-tory turnover, and fixed-assets turnover.MyFinanceLab VideoM04_KEOW5135_09_GE_C04.indd 14502/05/16 4:48 PM

146 PART 1 • The Scope and Environment of Financial Managementstep 2: Crunch the numbers Disney industryOperating return on assets $11,400M$84,186M 13.54% 9.24%Operating profit margin $11,400M$48,813M 23.35% 20.54%Total asset turnover $48,813M$84,186M 0.58X 0.45XAccounts receivable turnover $32,542M$8,319M 3.91X 5.80XInventory turnover $26,420M$1,574M 16.79X 18.30XFixed-assets turnover $48,813M$23,332M 2.09X 1.05Xstep 3: analyze Your resultsDisney generated a higher return on its assets than the average firm in the industry, 13.54 percent compared to 9.24 percent for the industry. Disney provided a higher operating return on its assets by (1) managing its operations better, achieving a higher operating profit margin (23.35 percent compared to 20.54 percent); and (2) making better use of its assets, as indicated by a higher total asset turnover (0.58X versus 0.45X). However, the higher total asset turnover is caused entirely by a much higher fixed-asset turnover (2.09X compared to 1.05X), which more than offsets the lower accounts receivable turnover (3.91X as compared to 5.80X) and the less efficient management of inventories, as reflected by the lower inventory turnover (16.79X versus 18.30X).Can You Do it?evaluating a Firm’s operating return on assetsGiven the following financial information, (in thousands) evaluate Parks Corporation’s ability to generate operating profits on the firm’s assets.Parks Corporation financial data:Sales$6,500Accounts receivable1,500Total assets9,000Operating profits (EBIT)1,350Inventory1,400Net income725Net fixed assets4,800Cost of goods sold4,256Industry norms:Net profit margin15.0%Total asset turnover0.80Operating profit margin24.0%Fixed-assets turnover1.15Receivables turnover5.80Operating return on assets19.2%Inventory turnover3.60The solution to this problem is found on page 148.M04_KEOW5135_09_GE_C04.indd 14602/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 147Question 3: how is the Firm Financing its assets?We now turn to the matter of how a firm is financed. (We will return to the issue of profitability shortly.) The key issue is management’s choice between financing with debt and financing with equity. To begin, we want to know what percentage of the firm’s assets is financed by debt, including both short-term and long-term debt, real-izing that the remaining percentage must be financed by equity. To answer this ques-tion, we compute the debt ratio as follows:5Debt ratio=total debttotal assets (4-12)For Coca-Cola:Debt ratio=total debttotal assets=$61,703M$92,023M=0.671=67.1%PepsiCo debt ratio75%Coca-Cola finances 67 percent of its assets with debt (taken from Coca-Cola’s balance sheet in Table 4-2), compared with PepsiCo’s 75 percent. Stated differently, Coca-Cola finances with 33 percent equity, whereas PepsiCo is 25 percent equity. Name of ToolFormulaWhat It Tells YouOperating return on assets (OROA)operating profittotal assets or operating profit margin * total asset turnoverThe rate of return being earned on a firm’s assets. A higher (lower) return indicates more (less) operating profits per dollar of assets invested.Operating profit margin (OPM)operating profitssalesOverall measure of day-to-day operating effectiveness—how well revenues are being generated and costs and expenses controlled. A higher (lower) margin means a firm is better (worse) at managing its day-to-day operations.Total asset turnoversalestotal assetsMeasure of how efficiently a firm is using its total assets. A higher turnover means the firm is using its assets more efficiently.Days in receivablesaccounts receivableannual credit sales , 365Indicates how rapidly a firm is collecting its receivables. A longer (shorter) period means slower (faster) collections and a larger (smaller) investment in receivables.Accounts receivable turnoversalesaccounts receivableTells how many times a firm’s accounts receivable are collected or turned over during a year. Provides the same information as the days in receivables, just expressed differently.Days in inventoryinventorycost of goods sold , 365Measures how many days a firm’s inventories are held on average before being sold; the more (fewer) days required, the larger (smaller) will be the investment in inventories.Inventory turnovercost of goods soldinventoryA firm’s cost of goods sold divided by its inventory. This ratio measures the number of times a firm’s inventories are sold and replaced during the year, that is, the relative liquidity of the inventories.FinanciaL DecisiOn TOOLsoror5Instead of using the debt ratio, we could use the debt–equity ratio. The debt–equity ratio is simply a transformation of the debt ratio:Debt–equity ratio=total debttotal equity=debt ratio1-debt ratio and the debt ratio=debt/equity1+debt/equitydebt ratio a firm’s total liabilities divided by its total assets. This ratio measures the extent to which a firm has been financed with debt.M04_KEOW5135_09_GE_C04.indd 14702/05/16 4:48 PM

148 PART 1 • The Scope and Environment of Financial ManagementThus, Coca-Cola uses less debt than PepsiCo. As we will see in later chapters, more debt financing results in more financial risk.Our second perspective regarding the firm’s financing decisions comes by look-ing at the income statement. When the firm borrows money, it must at least pay the interest on what it has borrowed. Thus, it is informative to compare (1) the amount of operating income that is available to pay the interest with (2) the amount of interest that has to be paid. Stated as a ratio, we compute the number of times we are earning our interest. The times interest earned ratio is commonly used when examining a firm’s debt position and is computed in the following manner:Times interest earned=operating profitsinterest expense (4-13)For Coca-Cola:Times interest earned=operating profitsinterest expense=$9,707M$483M=20.1XPepsiCo times interest earned10.63XThus, Coca-Cola definitely had more capacity for covering its interest expense than did PepsiCo—20.1 times for Coca-Cola versus 10.6 times for PepsiCo.When interpreting this ratio, we need to understand the drivers. Simply put: 1. The more (less) profitable a business as measured by the operating return on assets, the (lower) higher the times interest earned; and 2. The more (less) debt used by a firm, the lower (higher) the times interest earned.times interest earned a firm’s earnings before interest and taxes (EBIT) divided by interest expense. This ratio measures a firm’s ability to meet its interest payments using its annual operating earnings.DiD You Get it?evaluating a Firm’s operating return on assetsOn page 146, you were asked to evaluate the Parks Corporation’s operating profits on assets. Your solution and interpretation should be something along the lines shown below.ParksIndustryOperating return on assets15.0%19.2%Operating profit margin20.8%24.0%Total asset turnover0.720.80Receivables turnover4.335.80Inventory turnover3.043.60Fixed-assets turnover1.351.15Parks Corporation is not earning an operating return on assets that is competitive with the industry, earning only 15 percent in operating profits on its assets, compared to 19 percent for the industry on average. There are two reasons for the low operating return on assets. 1. Parks’ operating profit margin is low (20.8 percent), compared to 24 percent for the industry average. That is, the company’s costs and expenses are higher relative to sales than is the case for the industry average. 2. Parks is not managing its assets as efficiently as the competition; 0.72X total asset turnover for Parks relative to 0.80X for the industry. In other words, Parks is only generating $0.72 in sales for every $1 invested in assets, whereas the average company in the industry is generating $0.80 in sales per $1 in assets. Specifically, accounts receivable and inventory are not being managed as well, as indicated by the low accounts receivable turnover and inventory turnover ratios. Fixed assets, however, are being man-aged more efficiently (1.35X for Parks, compared to 1.15X for the industry norm).(Note that we did not use the net profit margin in answering the question since it has nothing to do with generating operating profits on assets.)M04_KEOW5135_09_GE_C04.indd 14802/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 149Thus, Coca-Cola’s higher interest coverage is due to from using less debt (67 per-cent for Coca-Cola compared to 75 percent for PepsiCo), which more than overcame Coca-Cola’s lower profitability (10.5 percent for Coca-Cola versus 13.7 percent for PepsiCo).Before concluding our discussion regarding times interest earned, we should understand that interest is not paid with income but with cash. Moreover, in addition to the interest that must be paid, the firm will also be required to repay the debt prin-cipal. Thus, the times interest earned ratio is only a crude measure of the firm’s capacity to service its debt. Nevertheless, it does give us a general indication of a company’s financial risk and its capacity to borrow.ExAMPLE 4.3 evaluate Disney’s Financing DecisionsGiven the information below (expressed in $ millions) for the Disney Corporation in 2014, calculate the firm’s debt ratio and its times interest earned. How do Disney’s ratios compare to those of the industry in which it operates? What are the implica-tions of your findings?Total debt (total liabilities) $39,228Total assets 84,186Operating profits 11,400Interest expense 632Industry norms: Debt ratio 34.21%Times interest earned 8.5Xstep 1: Formulate a Decision strategyA company’s financing decisions can be evaluated by considering two questions: (1) How much debt is used to finance the firm’s assets? (2) Does the firm have the ability to service its debt interest payments? These two issues can be assessed by using the debt ratio and the times interest earned ratio, respectively, calculated as follows:Debt ratio=total debttotal assetsTimes interest earned=operating profitsinterest expensestep 2: Crunch the numbersA comparison of Disney’s debt ratio and times interest earned with the industry’s is as follows: Disney industryDebt ratio 46.60% 34.21%Times interest earned 18.04X 8.5Xstep 3: analyze Your resultsDisney uses significantly more debt financing than the average firm in the industry. The higher debt ratio implies that the firm has greater financial risk. Even so, Disney appears to have no difficulty servicing its debt, covering its interest 18 times com-pared to only 8.5 times for the average firm in the industry. Disney’s higher times interest earned is attributable to a significantly higher operating income on its assets (13.54 percent for Disney and 7.5 percent for the industry), which more than offsets the firm’s use of more debt.MyFinanceLab VideoM04_KEOW5135_09_GE_C04.indd 14902/05/16 4:48 PM

150 PART 1 • The Scope and Environment of Financial ManagementFinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouDebt ratiototal debttotal assetsMeasures the percentage of assets that is financed with debt. The higher (lower) the debt ratio, the more (less) financial risk the firm is assuming.Times interest earnedoperating profitsinterest expenseMeasures the number of times a firm is earning its interest expense. Indicates a company’s ability to service its interest payments.Can You Do it?evaluating a Company’s Financing policiesUsing the following data, explain the Parks Corporation’s financing policies.Parks Financial Data:Total assets$9,000Operating profits (EBIT)1,350Total liabilities (debt)2,875Interest expense125Industry Norms:Operating return on assets19.2%Debt ratio40.0%Times interest earned8.0XThe solution to this problem is found on page 151.Concept Check 1. What information is provided by the debt ratio? 2. Why is it important to calculate the times interest earned ratio, even for firms that have low debt ratios? 3. Why does operating income not give a complete picture of a firm’s ability to service its debt?Question 4 : are the Firm’s managers providing a Good return on the Capital provided by the Company’s shareholders?We now want to determine if the firm’s owners (shareholders) are receiving an attrac-tive return on their investment when compared to competition. For this, we use the return on equity (frequently shortened to ROE), which is computed as follows:Return on equity=net incometotal common equity (4-14)For Coca-Cola:Return on equity=net incometotal common equity=$7,098M$30,320M=0.234=23.4%PepsiCo return on equity37.1%return on equity a firm’s net income divided by its common book equity, also called stockholders’ equity. This ratio is the accounting rate of return earned on the common stockholders’ investment.M04_KEOW5135_09_GE_C04.indd 15002/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 151In the computation on page 150, remember that the total common equity, which is also called total stockholders’ equity, includes all common equity in the balance sheet, including par value, paid-in capital, retained earnings, and less any treasury stock. (After all, profits retained within the business are as much of an investment for the common stockholders as when they buy a company’s stock.)We see that the returns on equity for Coca-Cola and PepsiCo are 23.4 percent and 37.1 percent, respectively. Hence, the owners of Coca-Cola are receiving a lower return on their equity investment than the shareholders of PepsiCo. How are they doing it? To answer, we need to draw on what we have already learned, namely, that: 1. We know from our analysis of Question 2 that Coca-Cola is receiving a lower operating return on its assets—10.5 percent for Coca-Cola compared to 13.7 percent for PepsiCo. A higher (lower) return on the firm’s assets will always result in a higher (lower) return on equity. Let’s say that again: A higher (lower) return on the firm’s assets will always result in a higher (lower) return on equity. 2. Coca-Cola uses less debt (more equity) financing than PepsiCo—67 percent debt for Coca-Cola and 75 percent debt for PepsiCo. As we will see shortly, the more debt a firm uses, the higher its return on equity will be, provided that the firm is earning a return on assets greater than the interest rate on its debt. Conversely, the less debt a firm uses, the lower its return on equity will be (again, provided that the firm is earning a return on assets greater than the interest rate on its debt). Thus, PepsiCo has increased its return for its shareholders by using more debt. That’s the good news. The bad news for PepsiCo’s shareholders is that the more debt a firm uses, the greater the company’s financial risk, which translates into more risk for the shareholders.To help us understand the foregoing reason for PepsiCo’s higher return on equity and its implications, consider the following hypothetical example.Assume that two companies, Firms A and B, are identical in size. Both have $1,000 in total assets, and both have an operating return on assets of 14 percent. However, they are different in one respect: Firm A uses all equity and no debt financing; Firm B finances 60 percent of its investments with debt and 40 percent with equity. We will further assume that the interest rate on any date is 6 percent, and for simplicity, we total common equity (total stockholders’ equity) common equity (shareholders’ equity) in the balance sheet, which is the sum of par value, paid-in capital, retained earnings, and less any treasury stock.DiD You Get it?evaluating a Company’s Financing policiesOn page 156, you were provided the data to evaluate the Parks Corporation’s financing policies. Your answer should have been as follows:ParksIndustryDebt ratio31.9%40.0%Times interest earned10.8X8.0XOperating return on assets15.0%19.2%From these ratios, we see that Parks uses less debt financing relative to total assets, on average, than does the industry—32 percent debt ratio for Parks, compared to 40 percent for the industry average. As a result of using less debt financing, Parks’s interest expense is less than it would be with more debt, resulting in a higher times interest earned. At the same time, Parks has a lower operating profits per dollar of assets (operating return on assets), which causes the times interest earned to be lower. But evidently the lower debt more than offsets the lower profitability when it comes to the firm’s times interest earned.M04_KEOW5135_09_GE_C04.indd 15102/05/16 4:48 PM

152 PART 1 • The Scope and Environment of Financial Managementwill assume that there are no income taxes. The financial statements for the two companies would be as follows:Firm AFirm BBalance SheetTotal assets$1,000$1,000Debt (6% interest rate)$ 0$ 600Equity 1,000 400Total debt and equity$1,000$1,000Income StatementOperating income (OROA=14%)$ 140$ 140Interest expense (6%) (0) (36)Net income$ 140$ 104Computing the return on equity for both companies, we see that Firm B has a more attractive return of 26 percent compared with Firm A’s 14 percent. The calcula-tions are as follows:Firm AFirm B Return onequity=net incomecommon equity = $ 140$1,000=14% $104$400=26%Why the difference? The answer is straightforward. Firm B is earning 14 percent on all of its $1,000 in assets, but having to pay only 6 percent to the lenders on the $600 debt principal. The difference between the 14 percent return on the firm’s assets (operating return on assets) and the 6 percent interest rate goes to the owners, thus boosting Firm B’s return on equity above that of Firm A.This is an illustration of favorable financial leverage. What’s favorable, you might ask? Well, the company is earning 14 percent on its assets while paying only 6 per-cent to the bankers, thus allowing the shareholders to receive the 8 percent spread (14 percent return on assets – 6 percent interest paid to the bankers) on each dollar of debt financing. The result is an increase in the return on equity for Firm B’s owners when compared to Firm A. What a great deal for Firm B’s shareholders! So if debt enhances owners’ returns, why doesn’t Firm A borrow money or Firm B borrow even more money?The good outcome for Firm B shareholders is based on the assumption that the firm does in fact earn 14 percent operating return on the assets. But what if the econ-omy falls into a deep recession, business declines sharply, and Firms A and B only earn a 2 percent operating return on their assets? Let’s recompute the return on equity given the new conditions:Firm AFirm BOperating income (OROA=2%)$ 20 $ 20Less interest expense 0( 36)Net income$ 20($ 16)Return on equity:net incomecommon equity$ 20$1,000=2%($ 16)$400=(4%)$36=0.06 interest rate*$600 debt principal$140=0.14OROA*$1,000 total assetsM04_KEOW5135_09_GE_C04.indd 15202/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 153Now the use of financial leverage has a negative influence on the return on equity, with Firm B earning less than Firm A for its owners. This results from Firm B earning less than the interest rate of 6 percent; consequently, the equity investors have to make up the difference. Thus, financial leverage is a two-edged sword; when times are good, financial leverage can make them very, very good, but when times are bad, financial leverage makes them very, very bad. Financial leverage can enhance the returns of the equity investors, but it also increases the possibility of losses, thereby increasing the uncertainty, or risk, for the owners. Chapter 12 will address financial leverage in greater detail.Returning to Coca-Cola, we will find that Figure 4-4 provides a summary of our discussion of the return on equity relative to Coca-Cola and helps us visualize the two fundamental factors affecting a firm’s return on equity: 1. There is a direct relationship between a firm’s operating return on assets (OROA) and the resulting return on equity (ROE). As we have explained, the higher the operating return on assets (OROA), the higher will be the return on equity (ROE). Even more precisely, the greater the difference between the firm’s operating return on assets and the interest rate (i) being paid on the firm’s debt, the higher the return on equity will be. So increasing the operating return on assets relative to the interest rate (OROA-i) increases the return on equity (ROE). But if OROA-i decreases, then ROE will decrease as well. 2. Increasing the amount of debt financing relative to the amount of equity (increasing the debt ratio) increases the return on equity if the operating return on assets is higher than the interest rate being paid. If the operating return on assets falls below the interest rate, more debt financing will decrease the return on equity.In short, the return on equity is driven by (1) the difference between the operating return on assets and the interest rate (OROA-i) and (2) how much debt is used, as measured by the debt ratio.FiguRE 4-4 Return on Equity Relationships for the Coca-Cola CompanyReturn onequity (ROE)23.4%Use of debtfinancing67.1%Operatingreturn onassets (OROA)10.5%lessInterest rate(i)not knownOperations managementOperating profit margin 21.1%Total assetturnover 0.50XM04_KEOW5135_09_GE_C04.indd 15302/05/16 4:48 PM

154 PART 1 • The Scope and Environment of Financial ManagementExAMPLE 4.4 evaluating Disney’s return on equityThe net income and the common equity invested by Disney’s shareholders (expressed in $ millions) are provided here, along with the average return on equity for the industry. Evaluate the rate of return being earned on the common stockholders’ equity investment. In addition to comparing the Disney Corporation’s return on equity to the industry’s, consider the implications Disney’s operating return on assets and its debt financing practices have on the firm’s return on equity.Net income $8,355Common equity Common stock (par value) $34,301Paid-in capital 0Retained earnings 53,734Treasury stock (43,077)Industry average return on equity 12.31%step 1: Formulate a Decision strategyTo evaluate return on equity, recall equation (4-14):Return on equity=net incometotal common equitystep 2: Crunch the numbersFirst, we determine Disney’s total common equity to be $44.958 billion by adding all the individual equity items shown above. Then dividing net income of $8.355 billion by the total common equity, we find Disney’s return on equity to be 18.58 percent (18.58%=$8.355 billion net income,$44.958 billion total common equity), compared to 12.31 percent for the industry average.step 3: analyze Your resultsDisney’s higher return on equity is due to the firm having a higher operating return on assets (13.54 percent for Coca-Cola versus 7.50 percent for the industry) and using more debt financing (46.6 percent debt ratio for Disney, compared to 34.21 percent for the industry).FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouReturn on equitynet incometotal common equityMeasures the shareholders’ accounting return on their investment.Concept Check 1. How is a company’s return on equity related to the firm’s operating return on assets? 2. How is a company’s return on equity related to the firm’s debt ratio? 3. What is the upside of debt financing? What is the downside?MyFinanceLab VideoM04_KEOW5135_09_GE_C04.indd 15402/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 155Question 5: are the Firm’s managers Creating shareholder Value?To this point, we have relied exclusively on accounting data to assess the performance of a firm’s managers. We now want to look at management’s performance in terms of creating or destroying shareholder value. To answer this question, we use two approaches: (1) We examine market-value ratios, and (2) we estimate the value being created for shareholders, as measured by a popular technique called Economic Value Added (EVA™).market-Value ratios There are two commonly used ratios that compare a firm’s stock price to its earnings and the accounting book value of its equity. These two ratios indicate what investors think of management’s past performance and future prospects.Price/Earnings Ratio The price/earnings (P/E) ratio indicates how much inves-tors are willing to pay for $1 of reported earnings. Returning to Coca-Cola, we find that the firm had net income in the fiscal year of 2014 of $7.098 billion and 4.45 billion shares of common stock outstanding. (See Table 4-1.) Accordingly, its earnings per share were $1.60 ($1.60=$7.098 billion net income,4.45 billion shares). At the time, the firm’s stock was selling for $42 per share. Thus, the price/earnings ratio was 26.25 times, calculated as follows:Price/earnings ratio=market price per shareearnings per share (4-15)For Coca-Cola:Price/earnings ratio=market price per shareearnings per share=+42.00+1.60=26.25XPepsiCo price/earnings ratio22.09XCan You Do it?evaluating a Firm’s return on equity to the shareholdersThe Parks Corporation has provided you the following information. Using the data, what is the company’s return to its shareholders—return on equity? Compare it to the industry norm and explain what is causing the difference.Parks Financial Data:Common stock (par and paid-in capital)$4,750Retained earnings1,375Total equity6,125Net income$725Debt ratio31.9%Operating return on assets15.0%Industry Norms:Operating return on assets19.2%Debt ratio40.0%Return on equity17.0%The solution to this problem is shown on page 156.price/earnings (P/E) ratio the price the market places on $1 of a firm’s earnings. For example, if a firm has an earnings per share of $2 and a stock price of $30 per share, its price/earnings ratio is 15 ($30,$2).M04_KEOW5135_09_GE_C04.indd 15502/05/16 4:48 PM

156 PART 1 • The Scope and Environment of Financial ManagementCoca-Cola’s price/earnings ratio tells us that the investors were willing to pay $26.25 for every dollar of earnings per share that Coca-Cola produced, compared to the price/earnings ratio of 22.09 for PepsiCo. Thus, investors were willing to pay more for Coca-Cola’s earnings than were shareholders of PepsiCo. Why might that be? The price/earnings ratio will be higher for companies that investors think have better earnings growth prospects with less risk. In spite of Coca-Cola’s lagging per-formance at the time, investors must have perceived Coca-Cola to have more growth potential and/or smaller risk compared to PepsiCo.Price/Book Ratio A second frequently used indicator of investors’ assessment of the firm is its price/book ratio. This ratio compares the market value of a share of stock to its book value per share of the firm’s total common equity in its balance sheet. We already know that the market price of Coca-Cola’s common stock was $42. To determine the equity-book value per share, we divide the firm’s equity-book value (total common equity) by the number of shares of stock outstanding. From Coca-Cola’s balance sheet (Table 4-2), we see that the common equity-book value (shareholders’ equity) was $30.32 billion. Given that Coca-Cola had 4.45 billion shares outstanding, the equity-book value per share is $6.81 ($6.81=$30.32 billion book equity value,4.45 billion shares). With this information, we determine the price/book ratio to be:Price/book ratio=market price per shareequity book value per share (4-16)For Coca-Cola:Price/book ratio=market price per shareequity book value per share=$42.00$6.81=6.17XPepsiCo price/book ratio8.19XGiven that the book value per share is an accounting number that reflects historical costs, we can roughly think of it as the amount shareholders have invested in the business over its lifetime. So, a ratio greater than 1 indicates that investors believe the firm is more valuable than the amount shareholders have invested in it. Conversely, a ratio less than 1 suggests that investors do not believe the stock is worth the amount shareholders have invested in it. Clearly, investors believed that both Coca-Cola’s and PepsiCo’s stocks were worth much more than DiD You Get it?evaluating a Firm’s return on equity to the shareholdersOn page 155, you were asked to determine the Parks Corporation’s return on equity and compare it to the industry norm. Below is the solution:ParksIndustryOperating return on assets15.0%19.2%Debt ratio31.9%40.0%Return on equity11.8%17.0%Given the above computations, we learn that Parks has a lower return on equity compared to the average firm in the industry, which is the outcome of the firm having a lower operating return on assets and using less debt than the average company in the industry.price/book ratio the market value of a share of the firm’s stock divided by the book value per share of the firm’s equity in the balance sheet. Indicates the market price placed on $1 of capital that was invested by shareholders.M04_KEOW5135_09_GE_C04.indd 15602/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 157was originally invested in the company, since they were willing to pay $6.17 per share and $8.19, respectively, for each dollar of equity that shareholders had invested over the life of the company. So, now we see that investors are willing to pay more per dollar of common book equity for PepsiCo ($8.19) than for Coca-Cola ($6.17).economic Value added (eVa™) The price/book ratio, as just described, indicates whether the shareholders value the firm’s equity above or below the amount of capital they originally invested. If the firm’s market value is above the accounting book value (price/book > 1), then management has created value for shareholders, but if the firm’s market value is below book value (price/book < 1), then management has destroyed shareholder value.How is shareholder value created or destroyed? Quite simply, shareholder value is created when a firm earns a rate of return on the capital invested that is greater than the investors’ required rate of return. If we invest in a firm and have a 12 percent required rate of return, and the firm earns 15 percent on our capital, then the firm’s managers have created value for investors. If, instead, the firm earns only 10 percent, then value has been destroyed. This concept is regularly applied by firms when they decide whether or not to make large capital invest-ments in plant and equipment; however, it has not been generally applied to the analysis of a firm’s day-to-day operating results. Instead, managers have tradi-tionally focused on accounting results, such as earnings growth, profit margins, and the return on equity.In more recent years, however, investors have been demanding that managers show evidence that they are creating shareholder value. Although several techniques have been developed for making this assessment, the one that has probably received the most attention is Economic Value Added (EVA™).ExAMPLE 4.5 Computing Disney’s price/earnings ratio and price/book ratioConsider the following about Disney: 1. At the end of 2014, Disney’s stock was selling for about $95. 2. The firm’s net income was $8.355 billion, and its total common equity in the balance sheet (equity-book value per share) was $44.958 billion. 3. There were 1.857 billion shares outstanding.Given this information, calculate the firm’s earnings per share and its book value per share. Calculate the price/earnings ratio and the price/book ratio. The average firm in the industry sold for 17 times earnings and 2.6 times book value. What do the shareholders think about Disney’s performance and future growth prospects?step 1: Formulate a Decision strategyCalculating the price/earnings ratio and the price/book ratio for Disney shows how much investors are willing to pay for one dollar of Disney’s earnings and how much value has been created on a dollar of equity capital invested (book value of equity). The equations to be used are as follows:Price/earnings ratio=market price per shareearnings per sharePrice/book ratio=market price per shareequity book value per shareMyFinanceLab VideoM04_KEOW5135_09_GE_C04.indd 15702/05/16 4:48 PM

158 PART 1 • The Scope and Environment of Financial Managementstep 2: Crunch the numbersWe compute Disney’s price/earnings ratio and price/book ratio as follows: Earnings per share=net incomenumber of shares =$8,355M$1,857M shares=$4.50 Equity@book valueper share=total common equitynumber of shares =$44,958M1,857M shares=$24.21Price/earnings ratio=market price per shareearnings per share=$95$4.50=21.11X Price/book ratio=market price per shareequity@book value per share =$95$24.21=3.92Xstep 3: analyze Your resultsDisney’s stock is selling for 21.11 times its earnings and 3.92 times its book value. At the same time, the average firm in the industry was selling for 17 times its earnings and 2.6 times its book value. Thus, investors see Disney as having greater growth prospects and/or less risk.economic Value added is a financial performance measure that was developed by the investment consulting firm Stern Stewart & Co. EVA attempts to measure a firm’s economic profit, rather than accounting profit, in a given year. Economic prof-its assign a cost to the equity capital (the opportunity cost of the funds provided by the shareholders) in addition to the interest cost on the firm’s debt—even though accountants recognize only the interest expense as a financing cost when calculating a firm’s net income.For example, assume a firm has total assets of $1,000; 40 percent ($400) is financed with debt, and 60 percent ($600) is financed with equity. If the interest rate on the debt is 5 percent, the firm’s interest expense is $20 ($20=$400*0.05) and would be reported in the firm’s income statement. However, there would be no cost shown for the equity financing. To estimate economic profits, we include not only the $20 in interest expense but also the opportunity cost of the $600 equity capital invested in the firm. That is, if the shareholders could earn 15 per-cent on another investment of similar risk (their opportunity cost is 15 percent), then we should count that cost just as we do the interest expense. This would involve subtracting not only the $20 in interest but also $90 ($90=$600 equity*0.15) as the cost of equity. Thus, the firm has earned an economic profit only if its operating profit exceeds $110 ($20 interest cost+$90 opportunity cost of equity). Stated as a percentage, the firm must earn at least an 11 percent operating return on its assets (11%=$110,$1,000) in order to meet the investors’ required rate of return.Economic Value Added measures a company’s economic profits, as compared to its accounting profits, by including as a cost not only interest expense but also the shareholders’ required rate of return on their investment.M04_KEOW5135_09_GE_C04.indd 15802/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 159We can calculate Economic Value Added (EVA)—the value created for the share-holders for a given year—as follows:EVA=aoperating returnassets-cost ofcapitalb*total assets (4-17)where the cost of capital is the cost of the entire firm’s capital, both debt and equity. That is, the value created by management is determined by (1) the amount a firm earns on its invested capital relative to the investors’ required rate of return, and (2) the total amount of capital invested in the firm, that being the total assets.6Continuing with our previous example, assume that our company is earning a 16 percent operating return on its assets (total invested capital). Then the firm’s economic value added is $50, calculated as follows:EVA=aoperating returnon assets-cost ofcapitalb*total assets=(0.16-0.11)*$1000=$50Let’s see what we find when we estimate Coca-Cola’s Economic Value Added. We know from our previous calculations that at year end on December 31, 2014, Coca-Cola had an operating return on assets of 10.5 percent. In other words, the firm was earning operating profits of 10.5 percent on every dollar invested in assets and the company had invested a total of $92.023 billion in assets. If we assume that the firm’s cost of capital (the required rate of all the investors) was 10 percent, then we can calculate the Economic Value Added for Coca-Cola as follows:EVA=aoperating returnon assets-cost ofcapitalb*total assets=(0.105-0.10)*$92.023 billion=$460.115 millionThe foregoing explains the EVA concept in its simplest form. However, comput-ing EVA requires converting a firm’s financial statements from an accountant’s perspective (GAAP) to an economic book value. This process is much more involved than we will go into here, but the basic premise involved in its computation is the same.To conclude, a summary of all the ratios we used to analyze the financial perfor-mance of Coca-Cola is provided in Table 4-3.6In Chapter 9, we will explain how the firm’s cost of capital is calculated.Can You Do it?Creating shareholder ValueParks Corporation’s stock is selling for $15 per share, and there are 1 million shares outstanding. The firm’s net income is $725,000, its total common equity (equity-book value) is $4,750,000, and total assets are $9 million. Finally, the company’s operating return on assets is 15 percent, and the shareholders have a 12 percent opportunity cost of their money (cost of capital).Given the information above, calculate the firm’s price/earnings ratio, the price/book ratio, and the company’s Economic Value Added. The average firm in the industry sold for 12 times earnings and three times book value. What do the shareholders think about Parks Corporation’s performance and future growth prospects?The solution to this problem is shown on page 161.M04_KEOW5135_09_GE_C04.indd 15902/05/16 4:48 PM

160 PART 1 • The Scope and Environment of Financial ManagementTAbLE 4-3 Financial Ratio AnalysisFinancial RatiosCoca-ColaPepsiCo1. Firm LiquidityCurrent ratio=current assetscurrent liabilities$32,986M$32,374M=1.021.14Acid@testratio=cash+accounts receivablecurrent liabilities$21,675M+$4.466M$32,374M=0.810.85Days inreceivables=accounts receivabledaily credit sales$4,466M$45,998M ÷ 365=35.44 days36.41 daysAccountsreceivableturnover=credit salesaccounts receivable$45,998M$4,466M=10.30X10.03XDays ininventory=inventorydaily cost of goods sold$3,100M$17,889M,365=63.25 days37.15 daysInventoryturnover=cost of goods soldinventory$17,889M$3,100M=5.77X9.83X2. Operating ProfitabilityOperatingreturnon assets=operating incometotal assets$9,707M$92,023M=10.5%13.7%Operatingprofit margin=operating incomesales$9,707M$45,998M=21.1%14.5%Total assetturnover=salestotal assets$45,998M$92,023M=0.50X0.95XAccountsreceivableturnover=credit salesaccounts receivable$45,998M$4,466M=10.30X10.03XInventoryturnover=cost of goods soldinventory$17,889M$3,100M=5.77X9.83XFixed assetturnover=salesnet fixed assets$45,998M$14,633M=3.14X3.87X3. Financing DecisionsDebt ratio=total debttotal assets$61,703M$92,023M=67.1%75%Times interestearned=operating incomeinterest expense$9,707M$483M=20.1X10.63X4. Return on EquityReturn onequity=net incometotal common equity$7,098M$30,320M=23.4%37.1%5. Creating Shareholder ValuePrice>earningsratio=market price per shareearnings per share$42.00$1.60=26.25X22.09XPrice>book ratio=market price per shareequity@book value per share$42.00$6.81=6.17X8.19XEVA=aoperating returnon assets-cost ofcapitalb*totalassets(.105-0.10)*$92.023 billion=$460.115 millionNot computedM04_KEOW5135_09_GE_C04.indd 16002/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 161ExAMPLE 4.6 Calculating Disney’s economic Value addedEarlier in the chapter, we determined that Disney’s operating return on assets was 13.54 percent. If Disney’s cost of capital (the cost of both its debt and equity capital) was 10 percent at that time, what was the Economic Value Added for the firm when its total assets were approximately $84.186 billion?step 1: Formulate a Decision strategyEconomic Value Added includes the opportunity cost of the equity in the total cost of capital, to measure a firm’s economic profit.step 2: Crunch the numbersDisney’s Economic Value Added (EVA) is calculated as follows: EVA=aoperating returnon assets-cost ofcapitalb*total assets = (0.1354-0.10)*$84.186 billion=$2.98 billionstep 3: analyze Your resultsDisney created approximately $2.98 billion in shareholder value by earning a rate of return on the firm’s assets, 13.54 percent, that was higher than the investors’ required rate of return of 10 percent.FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouPrice/earnings ratioprice per shareearnings per shareThe price that the market places on $1 of a firm’s earnings.Price/book ratiomarket price per shareequity@book value per shareThe price that the market places on $1 of the shareholder’s investment in the business, measured by the equity-book value per share.Economic Value Addedaoperating returnon assets-cost ofcapitalb*total assetsMeasures a company’s economic profits, as compared to its account-ing profits, by including as a cost not only interest expense but also the shareholders’ required rate of return on their investment.DiD You Get it?Creating shareholder Value(On page 159 you were asked to calculate and evaluate Parks Corporation’s price/earnings ratio, price/book ratio, and the company’s Economic Value Added. Below is the solution.)Parks Corporation’s stock is selling for 20X times its earnings ($15 market price per share,$0.75 earnings per share) and 3.16 times its book value ($15 market price per share,$4.75 book value per share). At the same time, the average firm in the industry was selling for 12 times its earnings and three times its book value. Thus, investors see Parks as having greater growth prospects and/or less risk.Concept Check 1. What determines if a firm is creating or destroying shareholder value? 2. What measures can we use to determine whether a firm is creating shareholder value? 3. What is indicated by a price/book ratio that is greater than 1? Less than 1? 4. How does the information provided by a firm’s price/book ratio differ from that provided by its price/earnings ratio? 5. How do the profits shown in an income statement differ from economic profits? 6. What is Economic Value Added? What does it tell you?MyFinanceLab VideoM04_KEOW5135_09_GE_C04.indd 16102/05/16 4:48 PM

162 PART 1 • The Scope and Environment of Financial ManagementThe Limitations of Financial Ratio AnalysisWe conclude this chapter by offering several caveats about using financial ratios. We have described how financial ratios can be used to understand a company’s financial position. That said, anyone who works with these ratios needs to be aware of the limitations related to their use. The following list includes some of the more important pitfalls you will encounter as you compute and interpret financial ratios: 1. It is sometimes difficult to determine the industry to which a firm belongs when the firm engages in multiple lines of business. In this case, you must select your own set of peer firms and construct your own norms. 2. Published peer group or industry averages are only approximations. They provide the user with general guidelines, rather than scientifically determined averages of the ratios for all, or even a representative sample, of the firms within an industry. 3. An industry average is not necessarily a desirable target ratio or norm. There is nothing magical about an industry norm. At best, an industry average provides an indication as to the financial position of the average firm within the industry. It does not mean it is the ideal or best value for the ratio. For various reasons, a well-managed company might be above the average, whereas another equally good firm might choose to be below the average. 4. Accounting practices differ widely among firms. For example, different firms choose different methods to depreciate their fixed assets. Differences such as these can make the computed ratios of different firms difficult to compare. 5. Financial ratios can be too high or too low. For example, on one hand, a current ratio that exceeds the industry norm might signal the presence of excess liquidity, resulting in lower profits relative to the firm’s investment in assets. On the other hand, a current ratio that falls below the norm might indicate (a) the possibility that the firm has inadequate liquidity and may at some future date be unable to pay its bills on time, or (b) the firm is managing its accounts receivable and inventories more efficiently than other similar firms. 6. Many firms experience seasonal changes in their operations. As a result, their balance sheet entries and their corresponding ratios will vary with the time of year the statements are prepared. To avoid this problem, an average account balance should be used (one calculated on the basis of several months or quarters during the year) rather than the year-end account balance. For example, an average of the firm’s month-end inventory balance might be used to compute its inventory turnover ratio rather than a year-end inventory balance.In spite of their limitations, financial ratios provide us with a very useful tool for assessing a firm’s financial condition. We should, however, be aware of their potential weaknesses. In many cases, the “real” value derived from the ratios is that they tell us what additional questions we need to ask about the firm.Concept Check 1. When comparing a firm to its peers, why is it difficult to determine the industry to which the firm belongs? 2. Why do differences in the accounting practices of firms limit the usefulness of financial ratios? 3. Why should you be careful when comparing a firm with industry norms?LO3Describe the limitations of financial ratio analysis.M04_KEOW5135_09_GE_C04.indd 16202/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 163Chapter SummariesExplain the purpose and importance of financial analysis. (pgs. 130–133) SuMMARy: A variety of groups find financial ratios useful. For instance, both manag-ers and shareholders use them to measure and track a company’s performance over time. Financial analysts outside of the firm who have an interest in its economic well-being also use financial ratios. An example of this group would be a loan officer of a commercial bank who wishes to determine the creditworthiness of a loan applicant and its ability to pay the interest and principal associated with the loan request.KEy TERMSFinancial ratios, page 131 accounting data restated in relative terms in order to help people identify some of the financial strengths and weaknesses of a company.Calculate and use a comprehensive set of measurements to evaluate a company’s performance. (pgs. 134–161) SuMMARy: Financial ratios are the principal tool of financial analysis. Sometimes referred to simply as benchmarks, ratios standardize the financial information of firms so that comparisons can be made between firms of varying sizes. Financial ratios can be used to answer at least five questions: (1) How liquid is the company? (2) Are the company’s managers effectively generating profits on the firm’s assets? (3) How is the firm fi-nanced? (4) Are the firm’s managers providing a good return on the capital provided by the shareholders? (5) Are the firm’s managers creating or destroying shareholder value?Two methods can be used to analyze a firm’s financial ratios. (1) We can examine the firm’s ratios across time (say, for the past 5 years) to compare its current and past performance; and (2) we can compare the firm’s ratios with those of other firms. In our example, PepsiCo was chosen as the peer company for analyzing the financial position of Coca-Cola.Financial ratios provide a popular way to evaluate a firm’s financial performance. However, when evaluating a company’s use of its assets (capital) to create firm value, a financial ratio analysis based entirely on the firm’s financial statements may not be enough. If we want to understand how the shareholders assess the performance of a company’s managers, we can use the market price of the firm’s stock relative to its accounting earnings and equity-book value.Economic Value Added (EVA™) provides another approach to evaluating a firm’s performance in terms of shareholder value creation. EVA is equal to the return on a company’s invested capital less the investors’ opportunity cost of the funds times the total amount of the capital invested.KEy TERMSLiquidity, page 135 a firm’s ability to pay its bills on time. Liquidity is related to the ease and quickness with which a firm can convert its noncash assets into cash to have the ability to pay maturing obligations.Current ratio, page 135 a firm’s current assets divided by its current liabilities. This ratio indicates the firm’s degree of liquidity by comparing its current assets to its current liabilities.Acid-test (quick) ratio, page 136 the sum of a firm’s cash and accounts receivable divided by its current liabilities. This ratio is a more stringent measure of liquidity than the current ratio in that it excludes invento-ries and other current assets (those that are least liquid) from current assets.Days in receivables (average collection period), page 136 a firm’s accounts receiv-able divided by the company’s average daily credit sales (annual credit sales,365). LO1LO2M04_KEOW5135_09_GE_C04.indd 16302/05/16 4:48 PM

164 PART 1 • The Scope and Environment of Financial ManagementThis ratio expresses how rapidly the firm is collecting its credit accounts.Accounts receivable turnover ratio, page 137 a firm’s credit sales divided by its accounts receivable. This ratio expresses how often accounts receivable are “rolled over” during a year.Days in inventory, page 137 inventory di-vided by daily cost of goods sold. This ratio measures the number of days a firm’s inven-tories are held on average before being sold; it also indicates the quality of the inventory.Inventory turnover, page 138 a firm’s cost of goods sold divided by its inventory. This ratio measures the number of times a firm’s inven-tories are sold and replaced during the year, that is, the relative liquidity of the inventories.Operating return on assets (OROA), page 141 the ratio of a firm’s operating income divided by its total assets. This ratio indicates the rate of return being earned on the firm’s assets.Operations management, page 141 how effectively management is performing in day-to-day operations of generating revenues and controlling costs and expenses; in other words.Asset management, page 141 how efficiently management is using the firm’s assets to generate sales.Operating profit margin, page 142 a firm’s operating income (earnings before interest and taxes) divided by sales. This ratio serves as an overall measure of operating effectiveness.Total asset turnover, page 143 a firm’s sales divided by its total assets. This ratio is an over-all measure of asset efficiency based on the rela-tion between a firm’s sales and the total assets.Fixed-assets turnover, page 144 a firm’s sales divided by its net fixed assets. This ratio indicates how efficiently the firm is using its fixed assets.Debt ratio, page 147 a firm’s total liabilities divided by its total assets. This ratio measures the extent to which a firm has been financed with debt.Times interest earned, page 148 a firm’s earnings before interest and taxes (EBIT) divided by interest expense. This ratio mea-sures a firm’s ability to meet its interest pay-ments using its annual operating earnings.Return on equity, page 150 a firm’s net income divided by its common book equity. This ratio is the accounting rate of return earned on the common stockholders’ investment.Total common equity (total stockholders’ equity), page 151 common equity (share-holders’ equity) in the balance sheet, which is the sum of par value, paid-in capital, retained earnings, and less any treasury stock.Price/earnings (P/E) ratio, page 155 the price the market places on $1 of a firm’s earnings.Price/book ratio, page 156 the market value of a share of the firm’s stock divided by the book value per share of the firm’s reported equity in the balance sheet.Economic Value Added, page 158 measures a company’s economic profits, as opposed to its accounting profits, which includes as a cost not only interest expense but also the shareholders’ required rate of return on their investment.KEY EQUATIONS:Current ratio=current assetscurrent liabilities Acid@test ratio=cash+accounts receivablecurrent liabilities days in receivables=accounts receivabledaily credit sales=accounts receivableannual credit sales ÷ 365 Accounts receivable turnover=annual credit salesaccounts receivable Days ininventory=inventorydaily cost of goods sold=inventoryannual cost of goods sold ÷ 365 Inventory turnover=cost of goods soldinventory M04_KEOW5135_09_GE_C04.indd 16406/05/16 4:03 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 165Operating return on assets=operating profitstotal assets Operation return onassets=operating profitmargin*total assetturnover Operation return onassets=operating profitssales*salestotal assets Operating profit margin=operating profitssales Total asset turnover=salestotal assets Fixed@asset turnover=salesnet fixed assets Debt ratio=total debttotal assets Times interest earned=operating profitsinterest expense Return on equity=net incomecommon equity Price/earnings ratio=market price per shareearnings per share Price/book ratio=market price per shareequity@book value per share EVA=aoperating returnon assets-cost ofcapitalb*total assets Describe the limitations of financial ratio analysis. (p. 162) SuMMARy: The following are some of the limitations that you will encounter as you compute and interpret financial ratios: 1. It is sometimes difficult to determine an appropriate industry within which to place the firm. 2. Published industry averages are only approximations rather than scientifically determined averages. 3. Accounting practices differ widely among firms and can lead to differences in computed ratios. 4. Some financial ratios can be too high or too low, which makes the results more difficult to interpret. 5. An industry average may not be a desirable target ratio or norm. 6. Many firms experience seasonal business conditions. As a result, the ratios calcu-lated for them will vary with the time of year the statements are prepared.In spite of their limitations, financial ratios provide us with a very useful tool for assessing a firm’s financial condition.LO3M04_KEOW5135_09_GE_C04.indd 16502/05/16 4:48 PM

166 PART 1 • The Scope and Environment of Financial ManagementReview questionsAll Review Questions are available in MyFinanceLab.4-1. Discuss briefly the two perspectives that can be taken when performing a ratio analysis.4-2. Where can we obtain industry norms?4-3. What is the approach by which we can effectively interpret a firm’s financial ratios?4-4. What cautionary step should be taken when standards (norms) are used to interpret a firm’s financial ratios? Discuss briefly.4-5. What is liquidity, and what is the rationale for its measurement?4-6. Distinguish between a firm’s operating return on assets and its operating profit margin.4-7. Why is a firm’s operating return on assets a function of its operating profit margin and total asset turnover?4-8. What are the differences among a firm’s gross profit margin, operating profit margin, and net profit margin?4-9. What information do the price/earnings ratio and the price/book ratio give us about the firm and its investors?4-10. Explain what determines a company’s return on equity.4-11. What is Economic Value Added? Why is it used?4-12. Go to the website of Siemens. Download the company’s latest annual report and look at segment C, which provides details of Siemen’s financial performance. Explore which ratios are presented and how are they computed. In which way does it differ from the presentation in this chapter?Study ProblemsSimilar Study Problems are available in MyFinanceLab.4-1. (Evaluating liquidity) Aylward, Inc. currently has $2,145,000 in current assets and $858,000 in current liabilities. The company’s managers want to increase the firm’s inventory, which will be financed by a short-term note with the bank. What level of inventories can the firm carry without its current ratio falling below 2.0?4-2. (Evaluating profitability) The Malia Corporation had sales in 2015 of $65 million, total assets of $42 million, and total liabilities of $20 million. The interest rate on the company’s debt is 6 percent, and its tax rate is 30 percent. The operating profit margin was 12 percent. What were the company’s operating profits and net income? What was the operating return on assets and return on equity? Assume that interest must be paid on all of the debt.4-3. (Evaluating profitability) In 2015, Token Corporation reported $1,230,000 in sales, cost of goods sold of $520,000, and operating expenses of $440,000. The increase in the retained earnings was $50,000. The number of common stocks shares outstand-ing is 70,000 and the company pays $1 dividend per share.a. Assuming the corporation tax rate is at the level of 25 percent, construct the firm’s income statement.b. Compute Token’s operating profit margin.c. Calculate the times interest earned.4-4. (Price/book) Chang, Inc.’s balance sheet shows a stockholders’ equity-book value (total common equity) of $750,500. The firm’s earnings per share is $3, resulting in a price/earnings ratio of 12.25X. There are 50,000 shares of common stock outstanding. What is the price/book ratio? What does this indicate about how shareholders view Chang, Inc.?4-5. (Evaluating liquidity) Blackberry Co. has experienced some difficulties financing its short-term expansion plans for its business. Blackberry Co. financed the construction of a new warehouse with a long-term loan from a bank. As a condition to obtain the loan, LO2M04_KEOW5135_09_GE_C04.indd 16602/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 167Blackberry agreed to maintain a current ratio of at least 2.0. At present, it has current assets at the level of $750,000 and a current ratio of 2.5. How much additional short-term financing can the company borrow in order to finance its increasing sales, before its current ratio target is reached?4-6. (Ratio analysis) The balance sheet and income statement for the A. Thiel Mfg. Company are as follows:Balance Sheet ($000)Cash$ 500Accounts receivable2,000Inventories 1,000Current assets$3,500Net fixed assets4,500Total assets$8,000Accounts payable$1,100Accrued expenses600Short-term notes payable 300Current liabilities$2,000Long-term debt2,000Owners’ equity 4,000Total liabilities and owners’ equity$8,000Income Statement ($000)Sales (all credit)$8,000Cost of goods sold (3,300)Gross profit$4,700Operating expenses (includes $500 depreciation) (3,000)Operating profits$1,700Interest expense (367)Earnings before taxes$1,333Income taxes (40%) (533)Net income$ 800Calculate the following ratios:Current ratioOperating return on assetsTimes interest earnedDebt ratioInventory turnoverDays in receivablesTotal asset turnoverFixed-asset turnoverOperating profit marginReturn on equity4-7. (Analyzing operating return on assets) In 2015, Noble Corporation earned an oper-ating profit margin of 15 percent and realized total asset turnover of 2.a. Calculate the operating return on assets in 2015.b. If the sales were $1 million in 2015 and are expected to increase for 50 percent in 2016, other things being equal, what will be the total asset turnover value in 2016?c. Assume the operating profit margin remains the same. How will a 50 percent increase in sales affect the operating return on assets in 2016?4-8. (Evaluating liquidity) The Tabor Sales Company had a gross profit margin (gross profits,sales) of 30 percent and sales of $9 million last year. Seventy-five percent of the firm’s sales are on credit, and the remainder are cash sales. Tabor’s current assets M04_KEOW5135_09_GE_C04.indd 16702/05/16 4:48 PM

168 PART 1 • The Scope and Environment of Financial Managementequal $1.5 million; its current liabilities equal $300,000; and it has $100,000 in cash plus marketable securities.a. If Tabor’s accounts receivable are $562,500, what is its average collection period?b. If Tabor reduces its days in receivables (average collection period) to 20 days, what will be its new level of accounts receivable?c. Tabor’s inventory turnover ratio is 9 times. What is the level of Tabor’s inventories?4-9. (Ratio analysis) The financial statements and industry norms are shown below for Pamplin, Inc.:a. Compute the financial ratios for Pamplin for 2014 and for 2015 to compare both against the industry norms.b. How liquid is the firm?c. Are its managers generating an adequate operating profit on the firm’s assets?d. How is the firm financing its assets?e. Are its managers generating a good return on equity?INDuSTRY NORmCurrent ratio5.00Acid-test (quick) ratio3.00Inventory turnover2.20Average collection period90.00Debt ratio0.33Times interest earned7.00Total asset turnover0.75Fixed-asset turnover1.00Operating profit margin20%Return on common equity9%Pamplin, Inc. Balance Sheet at 12/31/2014 and 12/31/2015Assets20142015Cash$ 200$ 150Accounts receivable450425Inventory 550 625Current assets$ 1,200$1,200Plant and equipment$2,200$ 2,600Less accumulated depreciation (1,000) (1,200)Net plant and equipment$1,200$1,400TotalTotal assets$2,400$2,600Liabilities and Owners’ EquityAccounts payable$ 200$ 150Notes payable–current (9%) 0 150Current liabilities$ 200$ 300Bonds (8.33% interest) 600 600Total debt$ 800$ 900Owners’ equity common stock$ 300$ 300Paid-in capital600600Retained earnings 700 800Total owners’ equity$1,600$1,700Total liabilities and owners’ equity$2,400$2,600M04_KEOW5135_09_GE_C04.indd 16802/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 169Pamplin, Inc. Income Statement for Years Ending 12/31/2014 and 12/31/201520142015Sales*$1,200$1,450Cost of goods sold 700 850Gross profit$ 500$ 600Operating (expenses) (30) (40)Depreciation220 250200 240Operating profits$ 250$ 360Interest expense (50) (64)Net income before taxes$ 200$ 296Taxes (40%) 80 118Net income$ 120$ 178*15% of sales are cash sales, with the remaining 85% being credit sales.4-10. (Evaluating current and pro forma profitability) (Financial ratios—investment analysis) The annual sales for Salco, Inc. were $4.5 million last year. All sales are on credit. The firm’s end-of-year balance sheet was as follows:Current assets$ 500,000Liabilities$1,000,000Net fixed assets 1,500,000Owners’ equity 1,000,000$2,000,000$2,000,000The firm’s income statement for the year was as follows:Sales$4,500,000Cost of goods sold (3,500,000)Gross profit$1,000,000Operating expenses (500,000)Operating profits$ 500,000Interest expense (100,000)Earnings before taxes$ 400,000Income taxes (50%) (200,000)Net income$ 200,000a. Calculate Salco’s total asset turnover, operating profit margin, and operating return on assets.b. Salco plans to renovate one of its plants, which will require an added invest-ment in plant and equipment of $1 million. The firm will maintain its pres-ent debt ratio of 0.5 when financing the new investment and expects sales to remain constant. The operating profit margin will rise to 13 percent. What will be the new operating return on assets for Salco after the plant’s renovation?c. Given that the plant renovation in part (b) occurs and Salco’s interest expense rises by $50,000 per year, what will be the return earned on the common stock-holders’ investment? Compare this rate of return with that earned before the renovation.4-11. (Financial analysis) The T. P. Jarmon Company manufactures and sells a line of exclusive sportswear. The firm’s sales were $600,000 for the year just ended, and its total assets exceeded $400,000. The company was started by Mr. Jarmon just 10 years ago and has been profitable every year since its inception. The chief financial officer for the firm, Brent Vehlim, has decided to seek a line of credit totaling $80,000 from the firm’s bank. In the past, the company has relied on its suppliers to finance a large part of its needs for inventory. However, in recent months tight money M04_KEOW5135_09_GE_C04.indd 16902/05/16 4:48 PM

170 PART 1 • The Scope and Environment of Financial Management conditions have led the firm’s suppliers to offer sizable cash discounts to speed up payments for purchases. Mr. Vehlim wants to use the line of credit to replace a large portion of the firm’s payables during the summer, which is the firm’s peak seasonal sales period.The firm’s two most recent balance sheets were presented to the bank in support of its loan request. In addition, the firm’s income statement for the year just ended was provided. These statements are found in the following tables:T. P. Jarmon Company, Balance Sheet for 12/31/2014 and 12/31/201520142015Cash$ 15,000$ 14,000Marketable securities6,0006,200Accounts receivable42,00033,000Inventory51,00084,000Prepaid rent 1,200 1,100Total current assets$115,200$138,300Net plant and equipment 286,000 270,000Total assets$401,200$408,300Accounts payable$ 48,000$ 57,000Notes payable15,00013,000Accrued expenses 6,000 5,000Total current liabilities$ 69,000$ 75,000Long-term debt160,000150,000Common stockholders’ equity 172,200 183,300Total liabilities and equity$401,200$408,300T. P. Jarmon Company, Income Statement for the Year Ended 12/31/2015Sales (all credit)$600,000Cost of goods sold 460,000Gross profit$140,000Operating and interest (expenses)General and administrative expense($30,000)Interest expense(10,000)Depreciation expense (30,000)Total 70,000Earnings before taxes$ 70,000Taxes 27,100Net income available to common stockholders$ 42,900Cash dividends 31,800Change in retained earnings$ 11,100M04_KEOW5135_09_GE_C04.indd 17002/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 171Mike Ameen, associate credit analyst for the Merchants National Bank of Midland, Michigan, was assigned the task of analyzing Jarmon’s loan request.a. Calculate the financial ratios for 2015 corresponding to the industry norms provided as follows:RATIONORmCurrent ratio1.8Acid-test ratio0.9Debt ratio0.5Times interest earned10.0Average collection period20.0Inventory turnover (based on cost of goods sold)7.0Return on common equity12.0%Operating return on assets16.8%Operating profit margin14.0%Total asset turnover1.20Fixed-asset turnover1.80b. Which of the ratios reported in the industry norms do you feel should be most crucial in determining whether the bank should extend the line of credit?c. Prepare Jarmon’s statement of cash flows for the year ended December 31, 2015. Interpret your findings.d. Use the information provided by the financial ratios and the cash flow state-ment to decide if you would support making the loan.4-12. (Economic Value Added) Star Inc. has two divisions, A and B, and would like to evaluate the contribution of each division to the value of the company as a whole. Star Inc. traditionally uses operating return on investment to evaluate the performance of its divi-sions. Last year, the operating return on assets was 20 percent for division A and 18 percent for division B. The cost of capital is the same for both divisions and equals to 15 percent. Total assets of division A are $5,600,000 and in the case of division B it is $9,333,400. Use operating return on investment and economic value added to assess the relative contribu-tion of both divisions to the company’s value creation. Discuss your findings.4-13. In order to be able to use industry average or benchmark to interpret a firm’s per-formance, it is necessary to determine the industry to which the firm belongs. Eurostat, a provider of statistics on Europe enables the comparison between counties and regions. Go to the Eurostat website and choose the RAMON metadata server, which aims to make information relating to the main international statistical classifications available. Use a Search Engine to enter keywords, such as “toys” or “cheese” and other activities, products, or services to explore which industry they have been assigned to.4-14. (Market-value ratios) Garret Industries has a price/earnings ratio of 16.29X.a. If Garret’s earnings per share are $1.35, what is the price per share of Garret’s stock?b. Using the price per share you found in part (a), determine the price/book ratio if Garret’s equity-book value per share is $9.58.4-15. (Financing decisions) Emma’s Electronics Incorporated has total assets of $63 million and total debt of $42 million. The company also has operating profits of $21 million with interest expenses of $6 million.a. What is Emma’s debt ratio?b. What is Emma’s times interest earned?c. Based on the information above, would you recommend to Emma’s manage-ment that the firm is in a strong enough position to assume more debt and increase interest expense to $9 million?M04_KEOW5135_09_GE_C04.indd 17102/05/16 4:48 PM

172 PART 1 • The Scope and Environment of Financial Management4-16. (Economic Value Added) Bubble Co. has $10 million in assets that are financed 60 percent by equity and 40 percent by debt. The interest rate on debt is 7 percent while the opportunity cost of equity capital is estimated to be 12 percent. If the operating return on assets is 15 percent calculate if the company creates or destroys the value for shareholders. What does EVA measure and how should it be interpreted?4-17. (Ratio analysis) Artz, Inc.’s financial statements for 2015 are shown below:Sales$ 4,500Cost of goods sold (2,800)Gross profits$ 1,700Operating expensesMarketing, general, and administrative expenses$(1,000)Depreciation expense (200)Total operating expenses$(1,200)Operating profits$ 500Interest expense (60)Earnings before taxes (taxable income)$ 440Income taxes (125)Net Income$ 315Liabilities (Debt) and EquityCash$ 500Accounts receivable600Inventories 900Total current assets$ 2,000Gross fixed assets$ 2,100Accumulated depreciation (800)Net fixed assets$ 1,300Total assets$ 3,300Liabilities (Debt) and EquityAccounts payable$ 500Short-term notes payable 300Total current liabilities$ 800Long-term debt 400Total liabilities$ 1,200Common equityCommon stock (par and paid-in capital)$ 500Retained earnings 1,600Total common equity$ 2,100Total liabilities and equity$ 3,300M04_KEOW5135_09_GE_C04.indd 17202/05/16 4:48 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 173The chief financial officer for Artz has acquired industry averages for the following ratios:Current ratio3.0Acid-test ratio1.50Days in receivables40.0Days in inventories70.2Operating return on assets12.5%Operating profit margin8.0%Total asset turnover1.6Fixed-asset turnover3.1Debt ratio33.0%Times interest earned6.0Return on equity11.0%a. Compute the ratios listed above for Artz.b. Compared to the industry:1. How liquid is the firm?2. Are its managers generating an attractive operating profit on the firm’s assets?3. How is the firm financing its assets?4. Are its managers generating a good return on equity?4-18. (Computing ratios) Use the information from the balance sheet and income statement below to calculate the following ratios:Current ratioDays in receivablesAcid-test ratioOperating return on assetsTimes interest earnedDebt ratioInventory turnoverReturn on equityTotal asset turnoverFixed-asset turnoverOperating profit marginBalance Sheet 12/31/15Cash$100,000Accounts receivable30,000Inventory50,000Prepaid expenses 10,000Total current assets$190,000Gross plant and equipment401,000Accumulated depreciation (66,000)Net fixed assetsTotal assets$525,000Accounts payable$ 90,000Accrued liabilities 63,000Total current debt$153,000Long-term debt120,000Common stock205,000Retained earnings 47,000Total debt and equity$525,000(Continued)M04_KEOW5135_09_GE_C04.indd 17302/05/16 4:48 PM

174 PART 1 • The Scope and Environment of Financial ManagementSales*$210,000Cost of goods sold (90,000)Gross profit$120,000Selling, general, and administrative expenses(29,000)Depreciation expense (26,000)Operating profits$ 65,000Interest expense (8,000)Earnings before taxes$57,000Taxes (16,000)Net income$ 41,000* 12% of sales are cash sales.Mini CaseThis Mini Case is available in MyFinanceLab.Superior Europe, is a medium-sized company, located in the Netherlands, and has suc-cessfully been doing business in the matting industry for 15 years now. Its business mod-el is based on the sales of commercial- and industrial-floor matting for professional use, through distributors. Superior Europe manufactures mats and sells them in Europe and the United States. It developed a strong brand image over time, and its deep knowledge of the market and strong focus on quality and customization are its advantages.Robert Lucassen, the managing director of Superior Europe, has been running the company since its establishment. As the business grew, in 2014, Robert started considering different opportunities to expand the company’s operations. Such an opportunity came as an offer for partnership from a leading Chinese manufacturer of products for industrial and construction safety. This meant that the Chinese part-ner would complement its product offering in China with Superior mats. The deal also would ensure that Superior would increase its offerings to include products for industrial and construction safety, using its existing distribution channels.The introduction of new items in Superior’s product portfolio required new expertize and was perceived as a factor of uncertainty which led to a reduction in the company’s stock prices, from $38 in 2014 to $34 in 2015. Even though the sales were increasing for Superior Europe, the profitability was more difficult to maintain. This is because company was expected to increase its capacities, especially warehouse capacities, and expand its offerings to products for industrial safety besides mats. Its inventories went up for 44 percent. In order to support the sales of new products to existing clients, more favorable sales conditions were provided resulting in an increase in account receivables. The company that traditionally had a policy of strong liquidity started to experience difficulties in short-term financing. Robert’s bonuses were paid on the basis of the Economic Value Added (EVA). The bonus is determined as 1 percent of the firm’s EVA; 70 percent of the bonus is paid in cash and 30 percent in stocks. Financial information for Superior Europe for both years has been provided, where all the numbers, except for per-share data, are shown in thousands of dollars. The company’s estimated cost of capital for all its financing is 12 percent.a. Using what you have learnt in Chapters 3 and 4, prepare a financial analysis of Superior Europe and evaluate its financial performance, comparing the firm’s performance between 2 years.b. What conclusions can you make from your analysis?c. How much will Robert’s bonus be in 2014 and 2015, in the form of both cash and stock?d. Based on the conclusions of your financial analysis, what recommendations would you make to management?Income Statement 1/1/2015 –12/31/2015M04_KEOW5135_09_GE_C04.indd 17406/05/16 4:05 PM

ChAPTER 4 • Evaluating a Firm’s Financial Performance 175W&T Corporation Income Statement (in thousands)20142015Sales$ 5,700$ 5,400Cost of goods sold (3,700) (3,600)Gross profits$ 2,000$ 1,800Operating expensesSelling and G&A expenses$ (820)$ (780)Depreciation expense (340) (500)Total operating expenses$ (1,160)$ (1,280)Operating profits$ 840$ 520Interest expense (200) (275)Earnings before taxes (taxable income)$ 640$ 245Income taxes (230) (65)Net income$ 410$ 180Additional information:Number of common shares outstanding150150Dividends paid to stockholders$ 120$ 120Market price per share$ 36$ 18W&T Corporation Balance Sheet20142015AssetsCash$ 300$ 495Accounts receivable700915Inventories600780Other current assets 125 160Total current assets$1,725$2,350Gross fixed assets$4,650$4,950Accumulated depreciation (1,700) (2,200)Net fixed assets$2,950$2,750Total assets$4,675$5,100Liabilities (Debt) and EquityAccounts payable$ 400$ 640Short-term notes payable 250 300Total current liabilities$ 650$ 940Long-term debt 1,250 1,325Total liabilities$1,900$2,265Common equityCommon stock$1,100$1,100Retained earnings 1,675 1,735Total common equity$2,775$2,835Total liabilities and equity$4,675$5,100M04_KEOW5135_09_GE_C04.indd 17502/05/16 4:48 PM

176In business, there is probably no other single concept with more power or appli-cations than that of the time value of money. In his landmark book, A History of Interest Rates, Sidney Homer noted that if $1,000 was invested for 400 years at 8 percent interest, it would grow to $23 quadrillion—that would work out to approximately $5 million per person on earth. He was not giving a plan to make the world rich but was effectively pointing out the power of the time value of money.The time value of money is certainly not a new concept. Benjamin Franklin had a good understanding of how it worked when he left £1,000 (about $2,200 at the time) each to Boston and Philadelphia. With the gift, he left instructions that the cities were to lend the money, charging the going interest rate, to wor-thy apprentices. Then, after the money had been invested in this way for 100 years, they were to use a portion of the investment to build something of benefit to the city and hold some back for the future. Two hundred and twenty-five years later, Franklin’s Boston gift resulted in the construction of the Franklin Union, has helped countless medical students with loans, and still has over $3 million left in CHAPTEr5The Time Value of MoneyLearning ObjectivesLO1Explain the mechanics of compounding and bringing the value of money back to the present.Compound Interest, Future Value, and Present ValueLO2Understand annuities.annuitiesLO3Determine the future or present value of a sum when there are nonannual compound-ing periods.Making Interest Rates ComparableLO4Determine the present value of an uneven stream of payments and understand perpetuities.The Present Value of an Uneven Stream and PerpetuitiesM05_KEOW5135_09_GE_C05.indd 17602/05/16 5:09 PM

the account. Philadelphia, likewise, has reaped a significant reward from his gift, with its portion of the gift growing to over $2 million. Bear in mind that all this has come from a gift of £1,000 with some serious help from the time value of money.The power of the time value of money can also be illustrated through a story Andrew Tobias tells in his book Money Angles. There he tells of a peasant who wins a chess tournament put on by the king. The king asks the peasant what he would like as the prize. The peasant answers that he would like for his village one piece of grain to be placed on the first square of his chessboard, two pieces of grain on the second square, four pieces on the third, eight on the fourth, and so forth. The king, thinking he was getting off easy, pledged on his word of honor that it would be done. Unfortunately for the king, by the time all 64 squares on the chessboard were filled, there were 18.5 million trillion grains of wheat on the board—the kernels were compounding at a rate of 100 percent over the 64 squares of the chessboard. Needless to say, no one in the village ever went hungry; in fact, that is so much wheat that if each kernel were one-quarter inch long (quite frankly, I have no idea how long a kernel of wheat is, but Andrew Tobias’s guess is one-quarter inch), if laid end to end, the kernels could stretch to the sun and back 391,320 times.Understanding the techniques of compounding and moving money through time is critical to almost every business decision. It will help you to understand such varied things as how stocks and bonds are valued, how to determine the value of a new project, how much you should save for your children’s education, and how much your mortgage payments will be.In the next six chapters, we focus on determining the value of the firm and the desirability of the investments it considers making. A key concept that underlies this material is the time value of money; that is, a dollar today is worth more than a dollar received a year from now. Intuitively, this idea is easy to understand. We are all familiar with the concept of interest. This concept illustrates what economists call an opportunity cost of passing up the earning potential of a dollar today. This opportu-nity cost is the time value of money.To evaluate and compare investment proposals, we need to examine how dol-lar values might accrue from accepting these proposals. To do this, all the dollar values must first be comparable. In other words, we must move all dollar flows back to the present or out to a common future date. Therefore, an understanding of the time value of money is essential to an understanding of financial manage-ment, whether basic or advanced.177M05_KEOW5135_09_GE_C05.indd 17702/05/16 5:09 PM

178 PART 2 • The Valuation of Financial AssetsCompound Interest, Future Value, and Present ValueWe begin our study of the time value of money with some basic tools for visualizing the time pattern of cash flows. Although timelines seem simple at first glance, they can be a tremendous help for more complicated problems.Using timelines to Visualize cash FlowsAs a first step in visualizing cash flows, we can construct a timeline, a linear repre-sentation of the timing of cash flows. A timeline identifies the timing and amount of a stream of cash flows—both cash received and cash spent—along with the interest rate it earns. Timelines are a critical first step used by financial analysts to solve financial problems. We will refer to them often throughout this text.To illustrate how to construct a timeline, consider the following example, where we receive annual cash flows over the course of 4 years. The following timeline shows our cash inflows and outflows from time period 0 (the present) until the end of year 4:YEARS0124Cash Flowr = 10%30–100203–1050Today &Beginningof Period 1End of Period 2& Beginningof Period 3End of Period 4& Beginningof Period 5LO1Explain the mechanics of compounding and bringing the value of money back to the present.For our purposes, time periods are identified on the top of the timeline, and in this example, the time periods are measured in years, which are indicated on the far left of the timeline. Thus, time period 0 is both today and the beginning of the first year. The dollar amount of the cash flow received or spent at each time period is shown below the timeline. Positive values represent cash inflows. Negative values represent cash outflows. For example, in the timeline shown, a $100 cash outflow occurs today, or at time 0, followed by cash inflows of $30 and $20 at the end of years 1 and 2, a negative cash flow (a cash outflow) of $10 at the end of year 3, and finally a cash inflow of $50 at the end of year 4.The units of measurement on the timeline are time periods and are typically expressed in years but could be expressed as months, days, or any unit of time. However, for now, let’s assume we’re looking at cash flows that occur annually. Thus, the distance between 0 and 1 represents the period between today and the end of the first year. Consequently, time period 0 indicates today, while time period 1 represents the end of the first year, which is also the beginning of the second year. (You can think of it as being both the last second of the first year and the first second of the second year.) The interest rate, which is 10 percent in this example, is listed above the timeline.In this chapter and throughout the text, we will often refer to the idea of moving money through time. Because this concept is probably not familiar to everyone, we should take a moment to explain it. Most business investments involve investing money today. Then, in subsequent years, the investment produces cash that comes back to the business. To evaluate an investment, you need to compare the amount of money the investment requires today with the amount of money the investment will return to you in the future and adjust these numbers for the fact that a dollar today is worth more than a dollar in the future. Timelines simplify solving time value of money problems, and they are not just for beginners; experienced financial analysts use them as well. In fact, the more complex the problem you’re trying to solve, the more valuable a timeline will be in terms of helping you visualize exactly what needs to be done.M05_KEOW5135_09_GE_C05.indd 17802/05/16 5:09 PM

ChAPTER 5 • The Time Value of Money 179Most of us encounter the concept of compound interest at an early age. Anyone who has ever had a savings account or purchased a government savings bond has received compound interest. Compound interest occurs when inter-est paid on the investment during the first period is added to the principal; then, during the second period, interest is earned on this new sum.For example, suppose we place $100 in a savings account that pays 6 percent interest, compounded annually. How will our savings grow? At the end of the first year we have earned 6 percent, or $6 on our initial deposit of $100, giving us a total of $106 in our savings account; thus, Value at the end of year 1=present value*(1+interest rate) =$100(1+0.06) =$100(1.06) =$106Carrying these calculations one period further, we find that we now earn the 6 percent interest on a principal of $106, which means we earn $6.36 in interest during the second year. Why do we earn more interest during the second year than we did during the first? Simply because we now earn interest on the sum of the original principal and the interest we earned in the first year. In effect, we are now earning interest on interest; this is the concept of compound interest. Examining the mathe-matical formula illustrating the earning of interest in the second year, we findValue at the end of year 2=value at the end of year 1*(1+r)where r=the annual interest (or discount) rate, which for our example gives Value at the end of year 2=$106*(1.06) =$112.36Looking back, we can see that the future value at the end of year 1, or $106, is actually equal to the present value times (1+r), or $100(1+0.06). Moving forward to year 2, we find Value at the end of year 2=present value*(1+r)*(1+r) = present value*(1+r)2Carrying this forward into the third year, we find that we enter the year with $112.36 and we earn 6 percent, or $6.74 in interest, giving us a total of $119.10 in our savings account. This can be expressed as Value at the end of year 3=present value*(1+r)*(1+r)*(1+r) =present value*(1+r)3By now a pattern is becoming apparent. We can generalize this formula to illus-trate the future value of our investment if it is compounded annually at a rate of r for n years to beFuture value=present value*(1+r)nLetting FVn stand for the future value at the end of n periods and PV stand for the present value, we can rewrite this equation asFVn=PV(1+r)n (5-1)We also refer to (1+r)n as the future value factor. Thus, to find the future value of a dollar amount, all you need to do is multiply that dollar amount times the appro-priate future value factor,Future value=present value*(future value factor)where future value factor=(1+r)n.reMeMber YoUr principlesIn this chapter we develop the tools to incorporate Principle 2: Money Has a Time Value into our calculations. In coming chapters we use this concept to measure value by bringing the benefits and costs from a project back to the present.compound interest the situation in which interest paid on an investment during the first period is added to the principal. During the second period, interest is earned on the original principal plus the interest earned during the first period.future value the amount to which your investment will grow, or a future dollar amount.future value factor the value of (1+r)n used as a multiple to calculate an amount’s future value.M05_KEOW5135_09_GE_C05.indd 17902/05/16 5:09 PM

180 PART 2 • The Valuation of Financial AssetsFigure 5-1 illustrates how this investment of $100 would continue to grow for the first 20 years at a compound interest rate of 6 percent. Notice how the amount of interest earned annually increases each year. Again, the reason is that each year inter-est is received on the sum of the original investment plus any interest earned in the past. The situation in which interest is earned on interest that was earned in the past is referred to as compound interest. If you only earned interest on your initial investment, it would be referred to as simple interest.When we examine the relationship between the number of years an initial invest-ment is compounded and its future value, as shown graphically in Figure 5-2, we see that we can increase the future value of an investment by either increasing the num-ber of years for which we let it compound or by compounding it at a higher interest rate. We can also see this from equation (5-1) because an increase in either r or n while the present value is held constant results in an increase in the future value.FIgURE 5-1 $100 Compounded at 6 Percent over 20 Years1234567891011121314151617181920$300$250$200$150$100$50$0$350Interest earned on interestInterest earned on theinitial investment of $100Initial investment of $100Number of yearsFuture value of $100FIgURE 5-2 The Future Value of $100 Initially Deposited and Compounded at 0, 5, 10, and 15 PercentNumber of years0246810121416180%5%10%15%20Future value (dollars)2004006008001,0001,2001,4001,6002,0001,800simple interest If you only earned interest on your initial investment, it would be referred to as simple interest.M05_KEOW5135_09_GE_C05.indd 18002/05/16 5:09 PM

ChAPTER 5 • The Time Value of Money 181ExAMPLE 5.1calculating the Future Value of an investmentIf we place $1,000 in a savings account paying 5 percent interest compounded annu-ally, how much will our account accrue to in 10 years?step 1: Formulate a solution strategyThe future value of the savings account takes into account the present value of the account and multiplies it by the annual interest rate each year it is applied; that is,Future value=present value*(1+r)n (5-1)where r=annual interest rate and n=the number of years.step 2: crunch the numbersSubstituting present value, percent, and 10 years into equation (5-1), we get the following: FVn=$1,000(1+0.05)10 =$1,000(1.62889) (5-1) =$1,628.89step 3: analyze Your resultsAt the end of the 10 years, we will have $1,628.89 in our savings account.techniques for Moving Money through timeThere are three different approaches that you can use to solve a time value of money problem. The first is to simply do the math. Financial calculators are a second alter-native, and a number of them do a good job of solving time value of money prob-lems. Based on many years of experience, the Texas Instruments BA II Plus or the Hewlett-Packard 10BII calculators are excellent choices. Finally, spreadsheets can move money through time, and in the real world, they are without question the tool of choice. Now let’s take a look at all three alternatives.Mathematical calculations If we want to calculate the future value of an amount of money, the mathematical calculations are relatively straightforward. However, as we will see, time value of money calculations are easier using a financial calculator or spreadsheet. Those are the chosen methods in the real world.ExAMPLE 5.2calculating the Future Value of an investmentIf we invest $500 in a bank where it will earn 8 percent interest compounded annu-ally, how much will it be worth at the end of 7 years?step 1: Formulate a solution strategyThe future value of the savings account is found using the same method as in Example 5.1, using equation (5-1) as follows:Future value=present value*(1+r)n (5-1)step 2: crunch the numbersSubstituting into equation (5-1), we compute the future value of our account as follows:FV=$500(1+0.08)7=$856.91MyFinanceLab VideoMyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 18102/05/16 5:09 PM

182 PART 2 • The Valuation of Financial Assetsstep 3: analyze Your resultsAt the end of 7 years, we will have $856.91 in our savings account. In the future, we will find several uses for equation (5-1); not only can we find the future value of an investment but we can also solve for the present value, r, or n.Using a Financial calculator Before we review the use of the financial calculator, let’s review the five “time value of money” keys on a financial calculator. Although the specific keystrokes used to perform time value of money calculations differ slightly when using financial calculators made by different companies, the symbols used are basically the same. Below are the keystrokes as they appear on a Texas Instruments BA II Plus calculator.Menu KeyDescriptionMenu Keys we will use in this chapter include:NStores (or calculates) the total number of payments or compounding periods.I/YStores (or calculates) the interest (or discount or growth) rate per period.PVStores (or calculates) the present value of a cash flow (or series of cash flows).FVStores (or calculates) the future value, that is, the dollar amount of a final cash flow (or the compound value of a single flow or series of cash flows).PMTStores (or calculates) the dollar amount of each annuity (or equal) payment deposited or received.The keys shown here correspond to the TI BA II Plus calculator. Other financial calculators have essentially the same keys. They are simply labeled a little differently. We should stop and point out that the labels on the keys of financial calculators are slightly different from those we have been using in our mathematical formulas. For example, we have used a lowercase n to refer to the number of compounding peri-ods, whereas an uppercase N appears on the Texas Instruments BA II Plus calculator. Likewise, the I/Y key refers to the rate of interest per period, whereas we have used r. Some financial calculators also have a CPT key, which stands for “compute.” It is simply the key you press when you want the calculator to begin solving your prob-lem. Finally, the PMT key refers to a fixed payment received or paid each period.At this point you might be wondering exactly why we are using different sym-bols in this book than are used on calculators. The answer is that, unfortunately, the symbols used by the different companies that design and make financial calculators are not consistent. The symbols in Microsoft Excel are somewhat different as well.An important thing to remember when using a financial calculator is that cash outflows (investments you make rather than receive) generally have to be entered as negative numbers. In effect, a financial calculator sees money as “leaving your hands” and therefore taking on a negative sign when you invest it. The calculator then sees the money “returning to your hands” and therefore taking on a positive sign after you’ve earned interest on it. Also, every calculator operates a bit differently with respect to entering variables. Needless to say, it is a good idea to familiarize yourself with exactly how your calculator functions.1Once you’ve entered all the variables you know, including entering a zero for any variable with a value of zero, you can let the calculator do the math for you. If you own a Texas Instruments BA II Plus calculator, press the compute key (CPT), fol-lowed by the key corresponding to the unknown variable you’re trying to determine. With a Hewlett-Packard calculator, once the known variables are entered, you need only press the key corresponding to the final variable to calculate its value.A good starting place when working a problem is to write down all the variables you know. Then assign a value of zero to any variables that are not included in the 1Appendix A at www.pearsonhighered.com/keown provides a tutorial that covers both the Texas Instruments BA II Plus and the Hewlett-Packard 10BII calculators.M05_KEOW5135_09_GE_C05.indd 18202/05/16 5:09 PM

ChAPTER 5 • The Time Value of Money 183problem. Once again, make sure that the sign you give to the different variables reflects the direction of the cash flow.Calculator Tips—Getting It Right Calculators are pretty easy to use. But there are some common mistakes that are often made. So, before you take a crack at solv-ing a problem using a financial calculator, ensure that you take the following steps: 1. Set your calculator to one payment per year. Some financial calculators use monthly payments as the default. Change it to annual payments. Then consider n to be the number of periods and r the interest rate per period. 2. Set your calculator to display at least four decimal places or to floating deci-mal place (nine decimal places). Most calculators are preset to display only two decimal places. Because interest rates are so small, change your decimal set-ting to at least four. 3. Set your calculator to the “end” mode. Your calculator will assume that cash flows occur at the end of each time period.When you’re ready to work a problem, remember: 1. Every problem must have at least one positive and one negative number. The preprogramming within the calculator assumes that you are analyzing problems in which money goes out (outflows) and comes in (inflows), so you have to be sure to enter the sign appropriately. If you are using a BA II Plus calculator and get an “Error 5” message, that means you are solving for either r or n and you input both the present and future values as positive numbers—correct that and re-solve the problem. 2. You must enter a zero for any variable that isn’t used in a problem, or you have to clear the calculator before beginning a new problem. If you don’t clear your calculator or enter a value for one of the variables, your calculator won’t assume that variable is zero. Instead, your calculator will assume it carries the same number as it did during the previous problem. So be sure to clear out the memory (CLR, TVM) or enter zeros for variables not included in the problem. 3. Enter the interest rate as a percent, not a decimal. That means 10 percent must be entered as 10 rather than 0.10.Two popular financial calculators are the Texas Instruments BA II Plus (TI BA II Plus) and the Hewlett-Packard 10BII (HP 10BII). If you’re using one of these calculators and encounter any problems, take a look at Appendix A at www.pearsonhighered.com/keown. It provides a tutorial for both of these calculators.spreadsheets Practically speaking, most time value of money calculations are now done on computers with the help of spreadsheet software. Although there are com-peting spreadsheet programs, the most popular is Microsoft Corporation’s Excel®. Just like financial calculators, Excel has “built-in” functions that make it really easy to do future value calculations.Excel Tips—Getting It Right 1. Take advantage of the formula help that Excel offers. All Excel functions are set up the same way: first, with the “5” sign; second, with the function’s name (for example, FV or PV); and third, with the inputs into that function enclosed in parentheses. The following, for example, is how the future value function looks: =FV (rate, nper, pmt, pv) When you begin typing in your Excel function in a spreadsheet cell (that is, a box where you enter a single piece of data), all the input variables will appear at the top of the spreadsheet in their proper order, so you will know what variable M05_KEOW5135_09_GE_C05.indd 18302/05/16 5:09 PM

184 PART 2 • The Valuation of Financial Assetsmust be entered next. For example,=FV (rate,nper,pmt,pv,type) will come into view, with rate appearing in bold because rate is the next variable to enter. This means you don’t really need to memorize the functions because they will appear when you begin entering them. 2. If you’re lost, click on “Help.” On the top row of your Excel spreadsheet you’ll notice the word Help listed; another way to get to the help link is to hit the F1 button. When you’re lost, the help link is your friend. Click on it and enter “PV” or “FV” in the search bar, and the program will explain how to calculate each. All of the other financial calculations you might want to find can be found the same way. 3. Be careful about rounding the r variable. For example, suppose you’re deal-ing with an annual interest rate of 6.99 percent, where you are charged 1/12th of 6.99 percent each month. This means you will need to enter the interest rate per month, which is 5 6.99%/12, and since you are performing division in the cell, you need to put an “5” sign before the division is performed. Don’t round the result of 0.0699/12 to 0.58 and enter 0.58 as r. Instead, enter=6.99>12 or as a decimal=0.0699>12 for r. Also, you’ll notice that while the inputs using an Excel spreadsheet are almost identical to those on a financial calculator, the interest rate in Excel is entered as either a decimal (0.06) or a whole number followed by a % sign (6%) rather than a whole number (6) (as you would enter if you were using a financial calculator). 4. Don’t let the Excel notation fool you. Excel doesn’t use r or I/Y to note the interest rate. Instead, it uses the term rate. Don’t let this bother you. All of these notations refer to the same thing—the interest rate. Similarly, Excel doesn’t use n to denote the number of periods. Instead, it uses nper. Once again, don’t let this bother you. Both n and nper refer to the number of periods. 5. Don’t be thrown off by the “type” input variable. You’ll notice that Excel asks for a new variable that we haven’t talked about yet, “type.” Again, if you type “= FV” in a cell, “= FV(rate,nper,pmt,pv,type)” will immediately appear just below that cell. Don’t let this new variable, “type,” throw you off. The variable “type” refers to whether the payments, pmt, occur at the end of each period (which is considered type=0) or the beginning of each period (which is considered type=1). But you don’t have to worry about it at all because the default on “type” is 0. Thus, if you don’t enter a value for “type,” it will assume that the payments occur at the end of each period. We’re going to assume they occur at the end of each period, and if they don’t, we’ll deal with them another way that will be introduced later in this chapter. You’ll also notice that since we assume that all payments occur at the end of each period unless otherwise stated, we ignore the “type” variable.Some of the more important Excel functions that we will be using throughout the book include the following (again, we are ignoring the “type” variable because we are assuming cash flows occur at the end of the period):Calculation (What Is Being Solved For)FormulaPresent value= PV(rate,nper,pmt,fv)Future value= FV(rate,nper,pmt,pv)Payment= PMT(rate,nper,pv,fv)Number of periods= NPER(rate,pmt,pv,fv)Interest rate= RATE(nper,pmt,pv,fv)Reminders: First, just as in using a financial calculator, the outflows have to be entered as negative numbers. In general, each problem will have two cash flows—one positive and one negative. Second, there is a small, but important, difference M05_KEOW5135_09_GE_C05.indd 18402/05/16 5:09 PM

ChAPTER 5 • The Time Value of Money 185between a spreadsheet and a financial calculator: When using a financial calculator, you enter the interest rate as a percent. For example, 6.5 percent is entered as 6.5. However, with a spreadsheet, the interest rate is entered as a decimal; thus 6.5 percent would be entered as 0.065 or, alternatively, as 6.5 followed by a % sign.ExAMPLE 5.3calculating the Future Value of an investmentIf you put $1,000 into an investment paying 20 percent interest compounded annually, how much will your account grow to in 10 years?step 1: Formulate a solution strategyLet’s start with a timeline to help you visualize the problem:–1,000YEARSCash FlowsFutureValue = ?r = 20%056109871243The future value of our savings account can be computed using equation (5-1) as follows:Future value=present value*(1+r)n (5-1)step 2: crunch the numbersUsing the Mathematical FormulasSubstituting present value=$1,000, r=20 percent, and n=10 years into equation (5-1), we get Future value=present value*(1+r)n (5-1) =$1,000(1+0.20)10 =$1,000(6.19174) =$6,191.74Thus, at the end of 10 years, you will have $6,191.74 in your investment. Much of this increase in value was the result of interest being earned on interest. That is, after the first year, the initial investment of $1,000 had grown to $1,200, then in year 2, $240 inter-est was earned. The increase in the amount of interest earned was a result of the fact that interest was earned on both the initial investment and interest earned in the first year. Using a Financial calculatorA financial calculator makes this even simpler. If you are not familiar with the use of a financial calculator, or if you have any problems with these calculations, check out the tutorial on financial calculators in Appendix A at www.pearsonhighered.com/keown. There you’ll find an introduction to financial calculators and the time value of money, along with calculator tips to make sure that you come up with the right answers.Enter1020−1,0000NI/NPVPMTFVSolve for6,192Notice that you input the present value with a negative sign. In effect, a financial calculator sees money as “leaving your hands” and therefore taking on a negative sign when you invest it. In this case you are investing $1,000 right now, so it takes on a negative sign—as a result, the answer takes on a positive sign.MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 18502/05/16 5:09 PM

186 PART 2 • The Valuation of Financial AssetsUsing an excel spreadsheetYou’ll notice that the inputs using an Excel spreadsheet are almost identical to those on a financial calculator. The only difference is that the interest rate in Excel is entered as either a decimal (0.20) or a whole number followed by a % sign (20%) rather than as 20 (as you would enter it if you were using a financial calculator). Again, the present value should be entered as a negative value so that the answer takes on a positive sign.step 3: analyze Your resultsThus, at the end of 10 years, you will have $6,192 in your investment. In this problem we’ve invested $1,000 at 20 percent and found that it will grow to $6,192 after 10 years. These are actually equivalent values expressed in terms of dollars from different time periods where we’ve assumed a 20 percent compound rate.two additional types of time Value of Money problemsSometimes the time value of money does not involve determining either the present value or future value of a sum, but instead deals with either the number of periods in the future, n, or the rate of interest, r. For example, to answer the following question you will need to calculate the value for n.◆ How many years will it be before the money I have saved will be enough to buy a second home?Similarly, questions such as the following must be answered by solving for the interest rate, r.◆ What rate do I need to earn on my investment to have enough money for my newborn child’s college education (n=18 years)?◆ What interest rate has my investment earned?Fortunately, with the help of a financial calculator or an Excel spreadsheet, you can easily solve for r or n in any of the above situations. It can also be done using the mathematical formulas, but it’s much easier with a calculator or spreadsheet, so we’ll stick to them.solving for the number of periods Suppose you want to know how many years it will take for an investment of $9,330 to grow to $20,000 if it’s invested at 10 percent annually. Let’s take a look at solving this using a financial calculator and an Excel spreadsheet.Using a Financial Calculator With a financial calculator, all you do is substitute in the values for I/Y, PV, and FV and solve for N:Enter10−9,330020,000NI/YPVPMTFVSolve for8M05_KEOW5135_09_GE_C05.indd 18602/05/16 5:09 PM

ChAPTER 5 • The Time Value of Money 187You’ll notice that PV is input with a negative sign. In effect, the financial calculator is programmed to assume that the $9,330 is a cash outflow, whereas the $20,000 is money that you receive. If you don’t give one of these values a negative sign, you can’t solve the problem.Using an Excel Spreadsheet With Excel, solving for n is straightforward. You sim-ply use the=NPER function and input values for rate, pmt, pv, and fv.solving for the rate of interest You have just inherited $34,946 and want to use it to fund your retirement in 30 years. If you have estimated that you will need $800,000 to fund your retirement, what rate of interest would you have to earn on your $34,946 investment? Let’s take a look at solving this using a financial calculator and an Excel spreadsheet to calculate the interest rate.Using a Financial Calculator With a financial calculator, all you do is substitute in the values for N, PV, and FV, and solve for I/Y:Enter30−34,9460800,000NI/YPVPMTFVSolve for11Using an Excel Spreadsheet With Excel, the problem is also very easy. You simply use the=RATE function and input values for nper, pmt, pv, and fv.applying compounding to things other than MoneyWhile this chapter focuses on moving money through time at a given interest rate, the concept of compounding applies to almost anything that grows. For example, let’s assume you’re interested in knowing how big the market for wireless printers will be in 5 years, and assume the demand for them is expected to grow at a rate of 25 percent per year over the next 5 years. We can calculate the future value of the market for printers using the same formula we used to calculate future value for a sum of money. If the market is currently 25,000 printers per year, then 25,000 would M05_KEOW5135_09_GE_C05.indd 18702/05/16 5:09 PM

188 PART 2 • The Valuation of Financial Assetsbe the present value, n would be 5, r would be 25 percent, and substituting into equa-tion (5-1) you would be solving for FV, Future value=present value*(1+r)n (5-1) =25,000(1+0.20)5=76,293In effect, you can view the interest rate, r, as a compound growth rate and solve for the number of periods it would take for something to grow to a certain level—what something will grow to in the future. Or you could solve for r; that is, solve for the rate that something would have to grow at in order to reach a target level.present ValueUp to this point we have been moving money forward in time; that is, we know how much we have to begin with and are trying to determine how much that sum will grow in a certain number of years when compounded at a specific rate. We are now going to look at the reverse question: What is the value in today’s dollars of a sum of money to be received in the future? The answer to this question will help us deter-mine the desirability of investment projects in Chapters 10 and 11. In this case we are moving future money back to the present. We will determine the present value of a lump sum, which in simple terms is the current value of a future payment. In fact, we will be doing nothing other than inverse compounding. The differences in these tech-niques come about merely from the investor’s point of view. In compounding, we talked about the compound interest rate and the initial investment; in determining the present value, we will talk about the discount rate and present value of future cash flows. Determining the discount rate is the subject of Chapter 9 and can be defined as the rate of return available on an investment of equal risk to what is being discounted. Other than that, the technique and the terminology remain the same, and the mathe-matics are simply reversed. In equation (5-1) we were attempting to determine the future value of an initial investment. We now want to determine the initial investment or present value. By dividing both sides of equation (5-1) by (1+r)n, we getPresent value=future value at the end of year n*c1(1+r)ndor PV=FVnc1(1+r)nd (5-2)The term in the brackets in equation (5-2) is referred to as the present value factor. Thus, to find the present value of a future dollar amount, all you need to do is multi-ply that future dollar amount times the appropriate present value factor:Present value=future value (present value factor)wherePresent value factor=c1(1+r)ndBecause the mathematical procedure for determining the present value is exactly the inverse of determining the future value, we also find that the relationships among n, r, and present value are just the opposite of those we observed in future value. The present value of a future sum of money is inversely related to both the number of years until the payment will be received and the discount rate. This relationship is shown in Figure 5-3. Although the present value equation [equation (5-2)] is used extensively to evaluate new investment proposals, it should be stressed that the equation is actually the same as the future value or compounding equation [equation (5-1)], only it solves for present value instead of future value.present value the value in today’s dollars of a future payment discounted back to present at the required rate of return.present value factor the value of 1(1+r)n used as a multiplier to calculate an amount’s present value.M05_KEOW5135_09_GE_C05.indd 18802/05/16 5:09 PM

ChAPTER 5 • The Time Value of Money 189ExAMPLE 5.4calculating the Discounted Value to be received in 10 YearsWhat is the present value of $500 to be received 10 years from today if our discount rate is 6 percent?step 1: Formulate a solution strategyThe present value to be received can be calculated using equation (5-2) as follows:Present value=FVnc1(1+r)nd (5-2)step 2: crunch the numbersSubstituting FV=$500, n=10, and r=6 percent into equation (5-2), we find: Present value=$500c1(1+0.06)10d =$500(0.5584) =$279.20step 3: analyze Your resultsThus, the present value of the $500 to be received in 10 years is $279.20.FIgURE 5-3 The Present Value of $100 to Be Received at a Future Date and Discounted Back to the Present at 0, 5, 10, and 15 PercentNumber of years0246810121416180%5%10%15%20Present value (dollars)102030405060708090100ExAMPLE 5.5calculating the present Value of a savings bondYou’re on vacation in a rather remote part of Florida and see an advertisement stat-ing that if you take a sales tour of some condominiums “you will be given $100 just for taking the tour.” However, the $100 that you get is in the form of a savings bond that will not pay you the $100 for 10 years. What is the present value of $100 to be received 10 years from today if your discount rate is 6 percent?CALCULATOR SOLUTIOnData Input Function Key 10 N 6 I/Y-500 FV 0 PMTFunction Key AnswerCPT PV 279.20MyFinanceLab VideoMyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 18902/05/16 5:09 PM

190 PART 2 • The Valuation of Financial Assetsstep 1: Formulate a solution strategyThe present value of your savings bond can be computed using equation (5-2) as follows:Present value=FVnc1(1+r)nd (5-2)step 2: crunch the numbersSubstituting FV=$100, n=10, and r=6 percent into equation (5-2), we compute the present value as follows: Present value =$100c1(1+0.06)10d =$100(0.5584) =$55.84step 3: analyze Your resultsThus, the value in today’s dollars of that $100 savings bond is only $55.84.Again, we have only one present value–future value equation; that is, equa-tions (5-1) and (5-2) are different formats of the same equation. We have intro-duced them as separate equations to simplify our calculations; in one case we are determining the value in future dollars, and in the other case, the value in today’s dollars. In either case, the reason is the same: to compare values on alternative investments and to recognize that the value of a dollar received today is not the same as that of a dollar received at some future date. In other words, we must measure the dollar values in dollars of the same time period. For example, if we looked at three projects—one that promised $1,000 in 1 year, one that promised $1,500 in 5 years, and one that promised $2,500 in 10 years—the concept of present CALCULATOR SOLUTIOnData Input Function Key 10 N 6 I/Y -100 FV 0 PMTFunction Key AnswerCPT PV 55.84Finance at WorkForgetting principle 4: Market prices are Generally rightIn 2007, several U.S. real estate markets entered a housing bubble. To look more closely at the underlying factors that led to this recent bubble (and burst), let’s take a step back for a moment.Beginning in the mid-1990s, the federal government made moves to relax conventional lending standards. In one such move, the government required the Federal National Mort-gage Association, commonly known as Fannie Mae, and the Federal Home Loan Mortgage Corporation, known as Freddie Mac, to increase their holdings of loans to low- and moderate-income borrowers. Then in 1999, the U.S. Department of Housing and Urban Development (HUD) regulations required Fannie Mae and Freddie Mac to accept more loans with little or no down payment. As a result, the government had opened the door to very risky loans that would not have been made without this government action.After the 2001 terrorist attack on the World Trade Center, the government made another move that acted against what we know about competitive markets. The Fed lowered short-term interest rates to ensure that the economy did not seize up. These low, short-term interest rates made adjustable rate loans with low down payments highly attractive to homebuyers. As a result of the low interest rates, when individuals took out variable rate mortgages, they often qualified for bigger mortgages than they could have afforded during a normal interest rate period. But in 2005 and 2006, to control inflation, the Fed returned these short-term interest rates to higher levels and the adjustable rates reset, causing the monthly payments on these loans to increase. Housing prices began to fall and defaults soared.These actions prevented supply and demand from acting naturally. As a result, housing prices were unnaturally inflated and the listed value of the mortgages, when packaged as securities, was a poor indicator of their actual worth. When homeowners defaulted on their loans in spades, investors were left holding the bad mortgages. These defaulted mortgages also led to a lot more houses on the market that the banks couldn’t sell, which led to the market drying up, as it then became very difficult for anyone to get a new loan.We now know that these events put into motion the hous-ing bubble that contributed to our recent economic down-turn. Competitive markets operate with natural forces of sup-ply and demand, and while they tend to eliminate huge returns, competitive markets can also help to prevent the oc-currence of short-lived false values—such as the temporarily low monthly interest payments for new homebuyers—that lead to an eventual crash. If we take one lesson away from this scenario, it should be this: Don’t mess with efficient markets. If the markets move interest rates to higher levels, it’s for a reason.M05_KEOW5135_09_GE_C05.indd 19002/05/16 5:09 PM

CHAPTER 5 • The Time Value of Money 191value would allow us to bring their flows back to the present and make those projects comparable. Moreover, because all present values are comparable (they are all measured in dollars of the same time period), we can add and subtract the present value of inflows and outflows to determine the present value of an invest-ment. Let’s now look at an example of an investment that has two cash flows in different time periods and determine the present value of this investment.EXAMPLE 5.6Calculating the Present Value of an InvestmentWhat is the present value of an investment that yields $1,000 to be received in 7 years and $1,000 to be received in 10 years if the discount rate is 6 percent?STEP 1: Formulate a Solution StrategyThe present value of our investment can be computed using equation (5-2) for each yield, then adding these values together as follows:Present value=FVnc1(1+r)nd+FVnc1(1+r)nd (5-2)STEP 2: Crunch the NumbersSubstituting into equation (5-2), we compute the present value as follows: Present value=$1,000c1(1+0.06)7d+$1,000c1(1+0.06)10d =$665.06+$558.39=$1,223.45STEP 3: Analyze Your resultsAgain, present values are comparable because they are measured in the same time period’s dollars.With a financial calculator, this becomes a three-step solution, as shown in the margin. First, you’ll solve for the present value of the $1,000 received at the end of 7 years; then you’ll solve for the present value of the $1,000 received at the end of 10 years; and finally, you’ll add the two present values together. Remember, once you’ve found the present values of those future cash flows, you can add them together because they’re measured in the same period’s dollars.CAN YOU DO IT?Solving for the Present Value With Two Flows in Different YearsWhat is the present value of an investment that yields $500 to be received in 5 years and $1,000 to be received in 10 years if the discount rate is 4 percent?(The solution can be found on page 193.)Concept Check 1. Principle 2 states that “money has a time value.” Explain this statement. 2. How does compound interest differ from simple interest? 3. Explain the formula FVn=PV(1+r)n. 4. Why is the present value of a future sum always less than that sum’s future value?Step 1 CALCULATOR SOLUTIONData Input Function Key 7 N 6 I/Y -1,000 FV 0 PMTFunction Key AnswerCPT PV 665.06Step 2 CALCULATOR SOLUTIONData Input Function Key 10 N 6 I/Y -1,000 FV 0 PMTFunction Key AnswerCPT PV 558.39Step 3 Add the two present values that you just calculated together:$ 665.06 558.39$1,223.45MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 19109/05/16 12:33 PM

192 PART 2 • The Valuation of Financial AssetsAnnuitiesAn annuity is a series of equal dollar payments for a specified number of years. When we talk about annuities, we are referring to ordinary annuities unless otherwise noted. With an ordinary annuity the payments occur at the end of each period. Because annuities occur frequently in finance—for example, as bond interest payments—we treat them specially. Although compounding and determining the present value of an annuity can be dealt with using the methods we have just described, these processes can be time consuming, especially for larger annuities. Thus, we have modified the single cash flow formulas to deal directly with annuities.compound annuitiesA compound annuity involves depositing or investing an equal sum of money at the end of each year for a certain number of years and allowing it to grow. Perhaps we are saving money for education, a new car, or a vacation home. In any case, we want to know how much our savings will have grown at some point in the future.Actually, we can find the answer by using equation (5-1), our compounding equation, and compounding each of the individual deposits to its future value. For example, if to provide for a college education we are going to deposit $500 at the end of each year for the next 5 years in a bank where it will earn 6 percent interest, how much will we have at the end of 5 years? Compounding each of these values using equation (5-1), we find that we will have $2,818.50 at the end of 5 years. FV5=$500(1+0.6)4+$500(1+0.6)3+$500(1+0.6)2+$500(1+0.6)+$500 =$500(1.262)+$500(1.191)+$500(1.124)+$500(1.060)+$500 =$631.00+$595.50+$562.00+$530.00+$500.00 =$2,818.50By examining the mathematics involved and the graph of the movement of money through time in Table 5-1, we can see that all we are really doing is adding up the future values of different cash flows that initially occurred in different time peri-ods. Fortunately, there is also an equation that helps us calculate the future value of an annuity: Future value of an annuity=PMTcfuture value factor -1rd =PMTc(1+r)n – 1rd (5-3)LO2Understand annuities.TAbLE 5-1 Growth of a 5-Year, $500 Annuity Compounded at 6 PercentYEAR012345Dollar deposits at end of year500500500500500$500.00530.00562.00595.50631.00Future value of the annuity$2,818.50r = 6%annuity a series of equal dollar payments made for a specified number of years.ordinary annuity an annuity in which the cash flows occur at the end of each period.compound annuity depositing an equal sum of money at the end of each year for a certain number of years and allowing it to grow.M05_KEOW5135_09_GE_C05.indd 19202/05/16 5:09 PM

ChAPTER 5 • The Time Value of Money 193DiD YoU Get it?solving for the present Value With two Flows in Different YearsThere are several different ways you can solve this problem—using the mathematical formula, a financial calculator, or a spreadsheet—each one giving you the same answer. 1. Using the Mathematical Formula. Substituting the values of n=5, r=4 percent, and FV5=$500; and n=10, r=4 percent, and FV10=$1,000 into equation (5-2) and adding these values together, we find Present value=$500c1(1+0.04)5d+$1,000c1(1+0.04)10d =$500(0.822)+$1,000(0.676) =$411+$676=$1,087 2. Using a Financial Calculator. Again, it is a three-step process. First calculate the present value of each cash flow individually, and then add the present values together. Step 1 Step 2 Step 3 CALCULATOR SOLUTIOnData Input Function Key5 N4 I/Y-500 FV0 PMTFunction Key AnswerCPT PV 410.96CALCULATOR SOLUTIOnData Input Function Key 10 N 4 I/Y-1,000 PV 0 PMTFunction Key AnswerCPT PV 675.56Add the two present values that you just calculated together: $410.96 675.56$1,086.52 3. Using an Excel Spreadsheet. Using Excel, the cash flows are brought back to the present using the=PV function. If the future values are entered as positive values, our answer will come out as a negative number.To simplify our discussion, we will refer to the value in brackets in equation (5-3) as the annuity future value factor. It is defined as c(1+r)n-1rd.Using this new notation, we can rewrite equation (5-3) as follows:FVn=PMTc(1+r)n-1rd=PMT(annuity future value factor)Rather than asking how much we will accumulate if we deposit an equal sum in a savings account each year, a more common question to ask is how much we must deposit each year to accumulate a certain amount of savings. This problem frequently occurs with respect to saving for large expenditures.For example, if we know that we need $10,000 for college in 8 years, how much must we deposit in the bank at the end of each year at 6 percent interest to have the college money ready? In this case we know the values of n, r, and FVn in equation (5-3); what we do not know is the value of PMT. Substituting these example values in equation (5-3), we find $10,000=PMTc(1+0.06)8-10.06d $10,000=PMT(9.8975) $10,0009.8975=PMT $1,010.36=PMTannuity future value factor the value of c(1+r)n-1rd used as a multiplier to calculate the future value of an annuity.CALCULATOR SOLUTIOnData Input Function Key 8 N 6 I/Y -10,000 FV 0 PVFunction Key AnswerCPT PMT 1,010.36M05_KEOW5135_09_GE_C05.indd 19302/05/16 5:09 PM

194 PART 2 • The Valuation of Financial AssetsExAMPLE 5.7calculating the Deposit amount needed to accumulate $5,000How much must we deposit in an 8 percent savings account at the end of each year to accumulate $5,000 at the end of 10 years?step 1: Formulate a solution strategyIn order to determine the amount we must deposit, we have to use equation (5-3) as follows:FV=PMTc(1+r)n-1rd (5-3)step 2: crunch the numbersSubstituting into equation (5-3), we compute the future value as follows: $5,000=PMTc(1+0.06)8-10.06d $5,000=PMT(14.4866) 5,00014.4866=PMT=$345.15step 3: analyze Your resultsThus, we must deposit $345.15 per year for 10 years at 8 percent to accumulate $5,000.Thus, we must deposit $1,010.36 in the bank at the end of each year for 8 years at 6 percent interest to accumulate $10,000 at the end of 8 years.the present Value of an annuityPension payments, insurance obligations, and the interest owed on bonds all involve annuities. To compare these three types of investments, we need to know the present value of each. For example, if we wish to know what $500 received at the end of each of the next 5 years is worth today given a discount rate of 6 percent, we can simply substitute the appropriate values into equation (5-2), such that PV=$500c1(1+0.06)1d+$500c1(1+0.06)2d+$500c1(1+0.06)3d+$500c1(1+0.06)4d+$500c1(1+0.06)5d =$500(0.943)+$500(0.890)+$500(0.840)+$500(0.792)+$500(0.747) =$2,106Thus, the present value of this annuity is $2,106.00. By examining the mathemat-ics involved and the graph of the movement of money through time in Table 5-2, we can see that all we are really doing is adding up the present values of different cash flows that initially occurred in different time periods. Fortunately, there is also an equation that helps us calculate the present value of an annuity: Present value of an annuity=PMTc1-present value factorrd =PMTc1-(1+r)-nrd (5-4)CALCULATOR SOLUTIOnData Input Function Key 10 N 8 I/Y -5,000 FV 0 PVFunction Key AnswerCPT PMT 345.15MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 19402/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 195To simplify our discussion, we will refer to the value in the brackets in equation (5-4) as the annuity present value factor. It is defined as c1-(1+r)-nrd.TAbLE 5-2 Illustration of a 5-Year, $500 Annuity Discounted to the Present at 6 PercentYEAR012345Dollars received at end of year500500500500500$471.50445.00420.00396.00373.50Present value of the annuity$2,106.00r = 6%When we solve for PMT, the financial interpretation of this action would be: How much can be withdrawn, perhaps as a pension or to make loan payments, from an account that earns r percent compounded annually for each of the next n years if we wish to have nothing left at the end of n years? For example, if we have $5,000 in an account earning 8 percent interest, how large of an annuity can we draw out each year if we want nothing left at the end of 5 years? In this case the present value, PV, of the annuity is $5,000; n= 5 years; r=8 percent; and PMT is unknown. Substituting this into equation (5-4), we find $5,000=PMTc1-(1+0.08)-50.08d=PMT(3.993) $1,252=PMTThus, this account will fall to zero at the end of 5 years if we withdraw $1,252 at the end of each year.ExAMPLE 5.8calculating the present Value of an annuityWhat is the present value of a 10-year $1,000 annuity discounted back to the present at 5 percent?step 1: Formulate a solution strategyThe present value of the annuity can be computed using equation (5-4) as follows:PV=PMTc1-(1+r)-nrd (5-4)step 2: crunch the numbersSubstituting into equation (5-4), we compute the present value as follows: PV=$1,000c1-(1+0.05)-100.05d =$1,000(7.722) =$7,722step 3: analyze Your resultsThus, the present value of this annuity is $7,722.annuity present value factor the value of c1-(1+r)-nrd used as a multiplier to calculate the present value of an annuityCALCULATOR SOLUTIOnData Input Function Key 10 N 5 I/Y -1,000 PMT 0 PVFunction Key AnswerCPT PV 7,722CALCULATOR SOLUTIOnData Input Function Key 5 N 8 I/Y -5,000 PV 0 FVFunction Key AnswerCPT PMT 1,252MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 19502/05/16 5:10 PM

196 PART 2 • The Valuation of Financial Assetsannuities DueAnnuities due are really just ordinary annuities in which all the annuity payments have been shifted forward by 1 year. Compounding them and determining their future and present value is actually quite simple. With an annuity due, each annuity payment occurs at the beginning of each period rather than at the end of the period. Let’s first look at how this affects our compounding calculations.Because an annuity due merely shifts the payments from the end of the year to the beginning of the year, we now compound the cash flows for one additional year. Therefore, the compound sum of an annuity due is simply Future value of an annuity due=future value of an annuity*(1+r) FVn(annuity due)=PMTc(1+r)n-1rd(1+r) (5-5)In an earlier example on saving for college, we calculated the value of a 5-year ordinary annuity of $500 invested in the bank at 6 percent to be $2,181.55. If we now assume this to be a 5-year annuity due, its future value increases from $2,181.55 to $2,987.66. FV5=$500c(1+0.06)5-10.06d(1+0.06) =$500(5.637093)(1.06) =$2,987.66Likewise, with the present value of an annuity due, we simply receive each cash flow 1 year earlier—that is, we receive it at the beginning of each year rather than at the end of each year. Thus, because each cash flow is received 1 year earlier, it is dis-counted back for one less period. To determine the present value of an annuity due, we merely need to find the present value of an ordinary annuity and multiply that by (1+r), which in effect cancels out 1 year’s discounting. Present value of an annuity due=present value of an annuity*(1+r) PV(annuity due)=PMTc1-(1+r)-nrd(1+r) (5-6)Reexamining the earlier college saving example in which we calculated the pres-ent value of a 5-year ordinary annuity of $500 given a discount rate of 6 percent, we now find that if it is an annuity due rather than an ordinary annuity, the present value increases from $2106.18 to $2,232.55. PV=$500c1-(1+0.06)-50.06d(1+0.06) =$500(4.21236)(1.06) =$2,232.55With a financial calculator, first treat the annuity due as if it were an ordinary annuity and find the future or present value. Then multiply the present value times (1+r), in this case times 1.06; this is shown in the margin.The result of all this is that both the future and present values of an annuity due are larger than those of an ordinary annuity because in each case all pay-ments are received earlier. Thus, when compounding, an annuity due compounds for 1 additional year, whereas when discounting, an annuity due discounts for 1 less year. Although annuities due are used with some frequency in accounting, their usage is quite limited in finance. Therefore, in the remainder of this text, whenever the term annuity is used, you should assume that we are referring to an ordinary annuity.annuity due an annuity in which the payments occur at the beginning of each period.Future value of an annuity due:Step 1 CALCULATOR SOLUTIOnData Input Function Key 5 N 6 I/Y 0 PV -500 PMTFunction Key AnswerCPT FV $2,181.55Step 2 $2,181.55 1.06$2,987.66*Present value of an annuity due:Step 1 CALCULATOR SOLUTIOnData Input Function Key 5 N 6 I/Y -500 PMT 0 FVFunction Key AnswerCPT PV 2,106.18Step 2 $2,106.18 * 1.06$2,232.55M05_KEOW5135_09_GE_C05.indd 19602/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 197ExAMPLE 5.9calculating the lotto payments on $2 MillionForty-three states run lotteries, and most of those lotteries are similar: You must select 6 out of 44 numbers correctly in order to win the jackpot. If you come close, there are some significantly lesser prizes, which we ignore for now. For each million dollars in the lottery jackpot, you receive $50,000 per year for 20 years, and your chance of winning is 1 in 7.1 million. A recent advertisement for a particular state lottery went as follows: “Okay, you got two kinds of people. You’ve got the kind who play Lotto all the time, and the kind who play Lotto some of the time. You know, like only on a Saturday when they stop in at the store on the corner for some peanut butter cups and diet soda and the jackpot happens to be really big. I mean, my friend Ned? He’s like ‘Hey, it’s only $2 million this week.’ Well, hellloooo, anybody home? I mean, I don’t know about you, but I wouldn’t mind having a measly 2 mill coming my way.…”What is the present value of these payments?step 1: Formulate a solution strategyThe answer to this question depends on what assumption you make about the time value of money. In this case, let’s assume that your required rate of return on an investment with this level of risk is 10 percent. Keeping in mind that the Lotto is an annuity due—that is, on a $2 million lottery win you would get $100,000 immedi-ately and $100,000 at the end of each of the next 19 years. Thus, the present value of this 20-year annuity due discounted back to present at 10 percent becomes:PV(annuity due)=PMTc1-(1+r)-nrd(1+r)step 2: crunch the numbersSolving this question is a two-step process. In step 1, you treat the jackpot as if it were an ordinary annuity and find the present value. Then multiply the present value times (1+r), in this case times 1.10.Substituting into equation (5-6), we compute the present value as follows: PV=$100,000c1-(1+0.10)-200.10d(1+0.10) =$100,000(8.51356)(1.10) =$936,492step 3: analyze Your resultsThus, the present value of the $2 million Lotto jackpot is less than $1 million if 10 per-cent is the discount rate. Moreover, because the chance of winning is only 1 in 7.1 mil-lion, the expected value of each dollar “invested” in the lottery is only (1/7.1 million)*($936,492)=13.19.. That is, for every dollar you spend on the lottery you should expect to get, on average, about 13 cents back—not a particularly good deal. Although this ignores the minor payments for coming close, it also ignores taxes. In this case, it looks like “my friend Ned” is doing the right thing by staying clear of the lottery. Obviously, the main value of the lottery is entertainment. Unfortunately, without an understanding of the time value of money, it can sound like a good investment.amortized loansThe procedure of solving for PMT, the annuity payment value when r, n, and PV are known, is also used to determine what payments are associated with paying off a loan in equal installments over time. Loans that are paid off this way, in equal periodic payments, are called amortized loans. Actually, the word amortization comes from the Latin word meaning “about to die.” When you pay off a loan using regular, fixed payments, that loan is amortized. Although the payments are fixed, different amounts of each pay-ment are applied toward the principal and the interest. With each payment, you owe a amortized loan a loan that is paid off in equal periodic payments.Present value of an annuity due:Step 1 CALCULATOR SOLUTIOnData Input Function Key 20 N 10 I/Y -100,000 PMT 0 FVFunction Key AnswerCPT PV 851,356Step 2 $851,356 * 1.10$936,492MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 19702/05/16 5:10 PM

198 PART 2 • The Valuation of Financial Assetsbit less toward the principal. As a result, the amount that has to go toward the interest payment declines with each payment, whereas the portion of each payment that goes toward the principal increases. Figure 5-4 illustrates the process of amortization.For example, suppose a firm wants to purchase a piece of machinery. To do this, it borrows $6,000 to be repaid in four equal payments at the end of each of the next 4 years, and the interest rate that is paid to the lender is 15 percent on the outstanding portion of the loan. To determine what the annual payments associated with the repayment of this debt will be, we simply use equation (5-4) and solve for the value of PMT, the annual annuity. In this case, we know PV, r, and n. PV, the present value of the annuity, is $6,000; r, the annual interest rate, is 15 percent; and n, the number of years for which the annuity will last, is 4 years. PMT, the annuity payment (received by the lender and paid by the firm) at the end of each year, is unknown. Substituting these values into equation (5-4), we find $6,000=PMTc1-(1+0.15)-40.15d $6,000=PMT(2.85498) $2,101.59=PMTTo repay the principal and interest on the outstanding loan in 4 years, the annual payments would be $2,101.59. The breakdown of interest and principal payments is given in the loan amortization schedule in Table 5-3, with very minor rounding error. FIgURE 5-4 The Amortization ProcessPart of eachpayment relatedto principalPart of eachpayment relatedto interestIn early years, a largerproportion of each paymentgoes toward interest. Thisamount declines over time.In later years, a greaterproportion of each paymentgoes toward repayment ofthe principal.Fixed paymentNumber of payments123……………………………..nTAbLE 5-3 Loan Amortization Schedule Involving a $6,000 Loan at 15 Percent to Be Repaid in 4 YearsYearAnnuityInterest Portion of the AnnuityaRepayment of the Principal Portion of the AnnuitybOutstanding Loan Balance After the Annuity Payment0000$6,000.001$2,101.59$900.00$1,201.594,798.4122,101.59719.761,381.833,416.5832,101.59512.491,589.101,827.4842,101.59274.121,827.48a The interest portion of the annuity is calculated by multiplying the outstanding loan balance at the beginning of the year by the interest rate of 15 percent. Thus, for year 1 it was $6,000*0.15=$900.00, for year 2 it was $4,798.41*0.15=$719.76, and so on.bRepayment of the principal portion of the annuity was calculated by subtracting the interest portion of the annuity (column 2) from the annuity (column 1).CALCULATOR SOLUTIOnData Input Function Key 4 N 15 I/Y -6,000 PV 0 FVFunction Key AnswerCPT PMT 2,101.59M05_KEOW5135_09_GE_C05.indd 19802/05/16 5:10 PM

CHAPTER 5 • The Time Value of Money 199Making Interest Rates ComparableSometimes it’s difficult to determine exactly how much you are paying or earning on a loan. That’s because the loan might not be quoted as compounding annually, but rather as compounding quarterly or daily. To illustrate, let’s look at two loans, one that is quoted as 8.084 percent compounded annually and another quoted as 7.85 percent compounded quarterly. Unfortunately, because on one loan the interest is compounded annually (you pay interest just once a year), but on the other, inter-est is compounded quarterly (you pay interest four times a year), they are difficult to compare. To allow borrowers to compare rates between different lenders, the U.S. Truth-in-Lending Act requires what is known as the annual percentage rate (APR) to be displayed on all consumer loan documents. The annual percentage rate (APR) indicates the amount of interest paid or earned in 1 year without compound-ing. We can calculate APR as the interest rate per period (for example, per month or week) multiplied by the number of times that compounding occurs during the year (m):Annual PercentageRate (APR)=interest rate perperiod (for example,per month or week)*compoundingperiods peryear (m) (5-7)Thus, if you are paying 2 percent per month, m, the number of compounding periods per year, would be 12 and the APR would be:APR=(2%/month)*(12 months/year)=24%Or conversely, if you know the APR on the loan and you want to find the interest rate per period, all you have to do is divide the APR by the number of times compound-ing occurs per year.Unfortunately, the APR does not help much when the rates being compared are not compounded for the same number of periods per year. In fact, the APR is often referred to as the nominal or stated interest rate because it is the rate that the lender or credit card company states you are paying. In our example, both 8.084 per-cent and 7.85 percent are the annual percentage rates (APRs), but they are not com-parable because the loans have different compounding periods.To make them comparable, we calculate what their equivalent rate would be if they were compounded using an annual compounding period. We do this by calcu-lating the effective annual rate (EAR), also referred to as the annual percentage yield or APY, which is the annual compounded rate that produces the same return as the nominal, or stated, rate. The EAR can be calculated using the following equation:EffectiveAnnual Rate(EAR)=±1+APR or quotedannual ratecompounding periodsper year (m)≤m-1 (5-8)As you can see, the interest portion of the payment declines each year as the loan outstanding balance declines.Concept Check 1. What is an amortized loan? 2. What is the relationship between the interest rate and number of years on an amortized loan and the total amount of interest paid?LO3Determine the future or present value of a sum when there are nonannual compounding periods.annual percentage rate (APR) the interest rate that indicates the amount of interest paid or earned in 1 year without compounding.nominal or stated interest rate the interest rate that the lender or credit card company states you are paying.effective annual rate (EAR) the annual compound rate that produces the same return as the nominal, or quoted, rate when money is compounded on a nonannual basis. In effect, the EAR provides the true rate of return.M05_KEOW5135_09_GE_C05.indd 19909/05/16 12:16 PM

200 PART 2 • The Valuation of Financial AssetsWe calculate the EAR for the loan that has a 7.85 percent quoted annual rate of inter-est compounded quarterly (i.e., m = 4 times per year) using equation (5-8) as follows:EAR=c1+0.07854d4-1=0.08084 or 8.084,So if your banker offers you a loan with a 7.85 percent APR that is compounded quar-terly or a loan with an 8.084 percent rate with annual compounding, which should you prefer? If you didn’t know how the time value of money is affected by com-pounding, you would have chosen the 7.85 percent rate because, on the surface, it looks like the loan with the lower cost. However, you should be indifferent because these two offers have the same cost to you—that is to say, they have the same EAR. The key point here is that in order to compare the two loan terms, you need to convert them to the same number of compounding periods (annual in this case). Given the wide variety of compounding periods used by businesses and banks, it is important to know how to make these rates comparable so that you can make logical decisions.Now let’s look at payday loans. A payday loan is a short-term loan to cover expenses until the next payday. As some borrowers turn to these loans during times of financial desperation, lenders can charge them extremely high rates of interest. For example, recently one payday lender advertised that you could borrow $100 and repay $120 in 14 days. This might not sound like a bad deal on the surface, but if we apply some basic rules of finance to analyze this loan, we see quite a different story. What are its APR and its EAR? On the surface, it looks like you are paying 20 percent ($120/$100=1.20), but that’s really what you are paying every 14 days. To find the APR or quoted annual rate, we multiply the 14-day rate of 20 percent times the number of 14-day periods in a year (in effect, you are paying 20 percent every 14 days, or 20%*(365/14)=521.43%). In this case, m is 26.0714 because there are 26.0714 fourteen-day periods in a year (365 days), and the APR is ExAMPLE 5.10calculating the ear on a credit cardYou’ve just received your first credit card and the problem is the rate. It looks pretty high to you. The quoted rate, or APR, is 21.7 percent, and when you look closer, you notice that the interest is compounded daily. What’s the EAR, or effective annual rate, on your credit card?step 1: Formulate a solution strategyTo calculate the EAR, we can use equation (5-8) as follows:EffectiveAnnual Rate(EAR)=±1+APR or quotedannual rateCompounding periodsper year (m)≤m-1 (5-8)step 2: crunch the numbersSubstituting into equation (5-8), we compute the EAR as follows: EAR=c1+0.217365d365-1 EAR=1.242264-1=0.242264, or 24.2264%step 3: analyze Your resultsThus, while the APR is 21.7 percent, the effective annual rate is actually 24.2264 percent.MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 20002/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 2010.20*26.0714=5.2143 or 521.43% (the 14-day rate times the number of 14-day periods in a year). Substituting into equation (5-8), we get EAR=c1+5.2143(365/14)d(365/14)-1=[1+0.20](365/14)-1 EAR=115.976-1=114.976 or 11,497.6%Needless to say, you’ll want to stay away from payday loans.calculating the interest rate and converting it to an earWhen you have nonannual compounding and you calculate a value for i using your financial calculator or Excel, you’re calculating the rate per nonannual compounding period, which is referred to as the periodic rate,Periodic rate=APR or quotedannual ratecompounded periodsper year (m)You can easily convert the periodic rate into an APR by multiplying it by the number of times that compounding occurs per year (m). However, if you’re interested in the EAR, you’ll have to subsequently convert the value you just calculated into an EAR. Let’s look at an example.Suppose that you’ve just taken out a 2-year, $100,000 loan with monthly com-pounding and that at the end of two years you will pay $126,973 to pay the loan off. How can we find the APR or quoted interest rate on this loan and convert it to an EAR? This problem can be solved using either a financial calculator or Excel.2 Because the problem involves monthly compounding, m, the number of compounding peri-ods per year, is 12; n, the number of periods, becomes 24 (number of years times m, or 2 times 12); and the solution, i, will be expressed as the monthly rate.Using a Financial calculator Substituting in a financial calculator, we findSolve for 1.0Enter24−100,0000126,973NI/YPVPMTFVTo determine the APR you’re paying on this loan, you need to multiply the value you just calculated for i times 12. Thus, the APR on this loan is 12 percent, but that is not the loan’s EAR. It’s merely the APR. To convert the APR to an EAR, we can use equation (5-8),EffectiveAnnual Rate(EAR)=±1+APR or quotedannual ratecompounding periodsper year (m)≤m-1 (5-8)where the quoted annual rate is 0.12, and m is 12. Substituting these values into the above equation, we get EAR=c1+0.1212d12-1 EAR=1.1268-1=0.126825 or 12.6825%2Using either a TI BAII-Plus or an HP 10BII calculator, you will find a shortcut key that allows you to enter the number of compounding periods and the nominal rate to calculate the EAR. Those keystrokes are shown in Appendix A in the back of the book.M05_KEOW5135_09_GE_C05.indd 20102/05/16 5:10 PM

202 PART 2 • The Valuation of Financial AssetsIn reality, the EAR, or effective annual rate, is actually 12.6825 percent. In effect, if you took out a 2-year loan for $100,000 at 12.6825 percent compounded annually, your payment at the end of 2 years would be $126,973, the same payment you had when you borrowed $100,000 at 12 percent compounded monthly.Finding present and Future Values With nonannual periodsThe same logic that applies to calculating the EAR also applies to calculating present and future values when the periods are semiannual, quarterly, or any other nonan-nual period. Previously when we moved money through time, we assumed that the cash flows occurred annually and that the compounding or discounting period was always annual. However, it need not be, as evidenced by the fact that bonds gener-ally pay interest semiannually and most mortgages require monthly payments.For example, if we invest our money for 5 years at an APR of 8 percent interest compounded semiannually, we are really investing our money for ten 6-month peri-ods during which we receive 4 percent interest each period. If the terms are 8 percent compounded quarterly for 5 years, we receive 2 percent interest per period for twenty 3-month periods. This process can easily be generalized, giving us the following for-mula for finding the future value of an investment for which interest is compounded in nonannual periods:FVn=PVc1+APRmdm#n (5-9)where FVn=the future value of the investment at the end of n yearsn=the number of years during which the compounding occurs APR=annual percentage ratePV=the present value or original amount invested at the beginning of the first yearm=the number of times compounding occurs during the yearIn fact, all the formulas for moving money through time can be easily modified to accommodate nonannual periods. In each case, we begin with the formulas we intro-duced in this chapter, and we make two adjustments—the first where n, the number of years, appears, and the second where the APR appears. Thus, the adjustment involves two steps:◆ n becomes the number of periods or n (the number of years) times m (the number of times compounding occurs per year). Thus, if the investment is compounded monthly for 10 years, n becomes 10*12=120 months in 10 years, and if it is daily compounding over 10 years, it becomes 10*365=3,650 days in 10 years.◆ r becomes the interest rate per period or r (the APR) divided by m (the number of times compounding occurs per year). Thus, if the rate is an APR of 6 percent com-pounded monthly, r becomes 6,,12=0.5 percent per month, and if the rate is an APR of 6 percent compounded daily, then r becomes (6,,365) per day.can YoU Do it?how Much can You afford to spend on a house? an amortized loan With Monthly paymentsYou’ve been house shopping and aren’t sure how big a house you can afford. You figure you can handle monthly mortgage payments of $1,250 and you can get a 30-year loan with an APR of 6.5 percent compounded monthly. How big of a mortgage can you afford? In this problem, you are solving for PV, which is the amount of money you can borrow today.(The solution can be found on page 204.)M05_KEOW5135_09_GE_C05.indd 20202/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 203We can see the value of intra-year compounding by examining Table 5-4. Because “interest is earned on interest” more frequently as the length of the compounding period declines, there is an inverse relationship between the length of the compound-ing period and the effective annual interest rate: The shorter the compounding period is, the higher the effective interest rate will be. Conversely, the longer the compound-ing period is, the lower the effective interest rate will be.TAbLE 5-4 The Value of $100 Compounded at Various IntervalsFor 1 Year At r Percentr=2%5%10%15%Compounded annually$102.00$105.00$110.00$115.00Compounded semiannually102.01105.06110.25115.56Compounded quarterly102.02105.09110.38115.87Compounded monthly102.02105.12110.47116.08Compounded weekly (52)102.02105.12110.51116.16Compounded daily (365)102.02105.13110.52116.18For 10 Years At r Percentr=2%5%10%15%Compounded annually$121.90$162.89$259.37$404.56Compounded semiannually122.02163.86265.33424.79Compounded quarterly122.08164.36268.51436.04Compounded monthly122.10164.70270.70444.02Compounded weekly (52)122.14164.83271.57447.20Compounded daily (365)122.14164.87271.79448.03ExAMPLE 5.11calculating the Growth of an investmentIf we place $100 in a savings account with an APR of 12 percent compounded quar-terly, what will our investment grow to at the end of 5 years?step 1: Formulate a solution strategyThe future value of our savings account can be computed using equation (5-9) as follows:Future value=present value*a1+APRmbm#nstep 2: crunch the numbersSubstituting into equation (5-9), we compute the future value as follows: FV=$100 a1+0.124b4#5 =$100(1.8061)=$180.61step 3: analyze Your resultsThus, we will have $180.61 at the end of 5 years. In this problem, n becomes the num-ber of quarters in 5 years while APR/m becomes the interest rate per period—in effect, 3 percent per quarter for 20 quarters.CALCULATOR SOLUTIOnData Input Function Key 20 N 12/4 I/Y 100 PV 0 PMTFunction Key AnswerCPT FV -180.61MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 20302/05/16 5:10 PM

204 PART 2 • The Valuation of Financial AssetsExAMPLE 5.12calculating the Future Value of an investmentIn 2015 the average U.S. household owed about $10,000 in credit card debt, and the average APR on credit card debt was about 13.0 percent compounded monthly. On many credit cards the minimum monthly payment is 4 percent of the debt balance. If the average household paid off 4 percent of the initial amount it owed each month, that is, made payments of $400 each month, how many months would it take to repay this credit card debt? Use a financial calculator to solve this problem.step 1: Formulate a solution strategyThe easiest approach here is to either use your financial calculator or use Excel to solve for N, the number of periods. Using Excel, you would simply use the =NPER function and input values for rate, PMT, PV, and FV. Using your financial calculator, you would simply solve for N; however, you’ll need to make sure that I/Y is expressed as a monthly rate because you are solving for the number of months neces-sary to repay the credit card.DiD YoU Get it?how Much can You afford to spend on a house? an amortized loan With Monthly paymentsThere are several different ways you can solve this problem— using the mathematical formulas, a financial calculator, or a spreadsheet—each one giving you the same answer. 1. Using the Mathematical Formulas. Again, you need to mul-tiply n times m and divide the APR by m, where m is the num-ber of compounding periods per year. Thus, PV=$1,250E1-1a1+0.06512b30#120.06512U PV=$1,250≥1-1(1+0.00541667)3600.00541667¥ PV=$1,250≥1-16.991797970.00541667¥ PV=$1,250(158.210816) PV=$197,763.52 2. Using a Financial Calculator. First, you must convert every-thing to months. To do this you would first convert n into months by multiplying n times m (30 times 12) and enter this into N. Next, you would enter the interest rate as a monthly rate by dividing the APR by m and entering this number into I/Y. Finally, make sure that the value entered as PMT is a monthly figure; that is, it is the monthly payment value.CALCULATOR SOLUTIOnData Input Function Key 360 N 6.5/12 I/Y-1,250 PMT 0 FVFunction Key AnswerCPT PV 197,763.52 3. Using an Excel Spreadsheet.MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 20402/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 205step 2: crunch the numbersThe solution, using a financial calculator, appears in the margin. You’ll notice in the solution that the value for PMT goes in as a negative.step 3: analyze Your resultsThe answer is over 29 months before you pay off your credit card if your monthly payment is $400; obviously, if you keep using the credit card, it will take longer.amortized loans With Monthly compoundingNow let’s use a spreadsheet to look at a loan amortization problem and calculate the monthly mortgage payment, and then determine how much of a specific payment goes toward interest and principal.To buy a new house you take out a 25-year mortgage for $100,000. What will your monthly payments be if the interest rate on your mortgage is an APR of 8 percent compounded monthly? To solve this problem, you must first convert the APR of 8 percent into a monthly rate by dividing it by 12. Second, you have to convert the number of periods into months by multiplying 25 years times 12 months per year for a total of 300 months.You can also use Excel to calculate the interest and principal portion of any loan amortization payment. You can do this using the following Excel functions:CalculationFunctionInterest portion of payment=IPMT(rate, per, nper, pv, fv)Principal portion of payment=PPMT(rate, per, nper, pv, fv)For this example, you can determine how much of the 48th monthly payment goes toward interest and principal as follows,CALCULATOR SOLUTIOnData Input Function Key13.0/12 I/Y 10,000 PV -400 PMT 0 FVFunction Key AnswerCPT N 29.3M05_KEOW5135_09_GE_C05.indd 20502/05/16 5:10 PM

206 PART 2 • The Valuation of Financial AssetsConcept Check 1. Why does the future value of a given amount increase when interest is compounded nonannually as opposed to annually? 2. How do you adjust the present and future value formulas when interest is compounded monthly?The Present Value of an Uneven Stream and PerpetuitiesAlthough some projects will involve a single cash flow and some will involve annuities, many projects will involve uneven cash flows over several years. Chapter 10, which examines investments in fixed assets, presents this situation repeatedly. There we will be comparing not only the present value of cash flows generated by different projects but also the cash inflows and outflows generated by a particular project to determine that project’s present value. However, this will not be difficult because the present value of any cash flow is measured in today’s dollars and thus can be compared, through addition for inflows and sub-traction for outflows, to the present value of any other cash flow also measured in today’s dollars. For example, if we wished to find the present value of the following cash flowsLO4Determine the present value of an uneven stream of payments and understand perpetuities.TAbLE 5-5 The Present Value of an Uneven Stream Involving One Annuity Discounted to the Present at 6 Percent: An Example YEAR012345678910Dollars received 02002400500500500500500500500at end of year$178.002335.85$2,791.192,343.54Total present value $2,185.69r 5 6%YearCash FlowYearCash Flow1$ 06500220075003-400850045009500550010500given a 6 percent discount rate, we would merely discount the flows back to the present and total them by adding in the positive flows and subtracting the nega-tive ones. However, this problem is complicated by the annuity of $500 that runs from years 4 through 10. To accommodate this, we can first discount the annuity back to the beginning of period 4 (or end of period 3) and get its present value at that point in time. We then bring this single cash flow (which is the present value of the 7-year annuity) back to the present. In effect, we discount twice, first back to the end of period 3, then back to the present. This is shown graphically in Table 5-5 and numerically in Table 5-6. Thus, the present value of this uneven stream of cash flows is $2,185.69.Step 1 Bring the $200 at the end of year 2 back to present:CALCULATOR SOLUTIOnData Input Function Key 2 N 6 I/Y 200 FV 0 PMTFunction Key AnswerCPT PV -178.00Step 2 Bring the negative $400 at the end of year 3 back to the present:CALCULATOR SOLUTIOnData Input Function Key 3 N 6 I/Y 0 PMT -400 FVFunction Key AnswerCPT PV 335.85Step 3 Bring the 7-year, $500 annuity be-ginning at the end of year 4 back to the beginning of year 4, which is the same as the end of year 3:CALCULATOR SOLUTIOnData Input Function Key 7 N 6 I/Y 500 PMT 0 FVFunction Key AnswerCPT PV -2,791.19M05_KEOW5135_09_GE_C05.indd 20602/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 207perpetuitiesA perpetuity is an annuity that continues forever; that is, every year following its estab-lishment this investment pays the same dollar amount. An example of a perpetuity is preferred stock that pays a constant dollar dividend infinitely. Determining the pres-ent value of a perpetuity is delightfully simple; we merely need to divide the con-stant flow by the discount rate. For example, the present value of a $100 perpetuity discounted back to the present at 5 percent is $100/0.05=$2,000. Thus, the equation representing the present value of a perpetuity isPV=PPr (5-10)where: PV=the present value of the perpetuityPP=the constant dollar amount provided by the perpetuityr=the annual interest (or discount) rateTAbLE 5-6 Determining the Present Value of an Uneven Stream Involving One Annuity Discounted to the Present at 6 Percent: An Example1. Present value of $200 received at the end of 2 years at 6,=$ 178.002. Present value of a $400 outflow at the end of 3 years at 6,=-335.853. (a) Value at end of year 3 of a $500 annuity, years 4–10 at 6,=$2,791.19 (b) Present value of $2,791.19 received at the end of year 3 at 6,=2,343.544. Total present value=$2,185.69Remember, once the cash flows from an investment have been brought back to the present, they can be combined by adding and subtracting to determine the proj-ect’s total present value.Concept Check 1. How would you calculate the present value of an investment that produced cash flows of $100 received at the end of year 1 and $700 at the end of year 2?ExAMPLE 5.13calculating the Future Value of an investmentWhat is the present value of a $500 perpetuity discounted back to the present at 8 percent?step 1: Formulate a solution strategyThe present value of the perpetuity can be calculated using equation (5-10) as follows:PV=PPrstep 2: crunch the numbersSubstituting PP=$500 and r=0.08 into equation (5-10), we findPV=$5000.08=$6,250step 3: analyze Your resultsThus, the present value of this perpetuity is $6,250.perpetuity an annuity with an infinite life.Step 4 Bring the value we just calculated, which is the value of the 7-year annuity of $500 at the end of year 3, back to present.CALCULATOR SOLUTIOnData Input Function Key 3 N 6 I/Y 2,791.19 FV 0 PMTFunction Key AnswerCPT PV -2,343.54Step 5 Add the present value of the cash inflows and subtract the present value of the cash outflow (the $400 from the end of year 3) calculated in steps 1, 2, and 4.$ 178.00-335.85+2,343.54$ 2,185.69MyFinanceLab VideoM05_KEOW5135_09_GE_C05.indd 20702/05/16 5:10 PM

208 PART 2 • The Valuation of Financial AssetsChapter SummariesExplain the mechanics of compounding and bringing the value of money back to the present. (pgs. 178–191)SUMMARy: Compound interest occurs when interest paid on an investment during the first period is added to the principal; then, during the second period, interest is earned on this new sum. Although there are several ways to move money through time, they all give you the same result. In the business world, the primary method is through the use of a financial spreadsheet, with Excel being the most popular. If you can use a financial calculator, you can easily apply your skills to a spreadsheet.Actually, we have only one formula with which to calculate both present value and future value. We simply solve for different variables—FV or PV. This single com-pounding formula is FVn=PV(1+r)n and is presented in Table 5-7.LO1Concept Check 1. What is a perpetuity? 2. When r, the annual interest (or discount) rate, increases, what happens to the present value of a perpetuity? Why?TAbLE 5-7 Summary of Time Value of Money EquationsCalculationEquationFuture value of a single paymentFVn=PV (1+r)nPresent value of a single paymentPV=FVnc1(1+r)ndFuture value of an annuityFV of an annuity=PMTc(1+r)n-1rdPresent value of an annuityPV of an annuity=PMTc1-(1+r)-nrdFuture value of an annuity dueFVn(annuity due)=future value of an annuity*(1+r)Present value of an annuity duePV(annuity due)=present value of an annuity*(1+r)Effective annual rate (EAR)EAR=±1+APR or quotedannual ratecompounding periodsper year (m)≤m-1Future value of a single payment with nonannual compoundingFVn=PV c1+APRmdm#nPresent value of a perpetuityPV=PPrNotations: FVn=the future value of the investment at the end of n years n=the number of years until payment will be received or during which compounding occurs r=the annual interest or discount rate PV=the present value of the future sum of money m=the number of times compounding occurs during the year PMT=the annuity payment deposited or received at the end of each year PP=the constant dollar amount provided by the perpetuityM05_KEOW5135_09_GE_C05.indd 20802/05/16 5:10 PM

CHAPTER 5 • The Time Value of Money 209Understand annuities. (pgs. 192–199)SUMMARY: An annuity is a series of equal payments made for a specified number of years. In effect, it is calculated as the sum of the present or future value of the individual cash flows over the life of the annuity. The formula for an annuity due is given in Table 5-7.If the cash flows from an annuity occur at the end of each period, the annuity is referred to as an ordinary annuity. If the cash flows occur at the beginning of each period, the annuity is referred to as an annuity due. We will assume that cash flows occur at the end of each period unless otherwise stated.The procedure for solving for PMT, the annuity payment value when i, n, and PV are known, is also used to determine what payments are associated with paying off a loan in equal installments over time. Loans that are paid off this way, in equal peri-odic payments, are called amortized loans. Although the payments are fixed, differ-ent amounts of each payment are applied toward the principal and the interest. With each payment you make, you owe a bit less on the principal. As a result, the amount that goes toward the interest payment declines with each payment made, whereas the portion of each payment that goes toward the principal increases.LO2Compound interest, page 179 the situation in which interest paid on an investment dur-ing the first period is added to the principal. During the second period, interest is earned on the original principal plus the interest earned during the first period.Future value, page 179 the amount to which your investment will grow, or a future dollar amount.Future value factor, page 179 the value of (1+r)n used as a multiple to calculate an amount’s future value.Simple interest, page 180 if you only earned interest on your initial investment, it would be referred to as simple interest.Present value, page 188 the value in today’s dollars of a future payment discounted back to the present at the required rate of return.Present value factor, page 188 the value of 1(1+r)n used as a multiplier to calculate an amount’s present value.KEY TERMSKEY EQUATIONSFuture value at the end of year n=present value*(1+r)nPresent value=future value at the end of year n*1(1+r)nKEY TERMSAnnuity, page 192 a series of equal dollar pay-ments made for a specified number of years.Ordinary annuity, page 192 an annuity in which the cash flows occur at the end of each period.Compound annuity, page 192 depositing an equal sum of money at the end of each year for a certain number of years and allowing it to grow.Annuity future value factor, page 193 the value of c(1+r)n-1rd used as a multiplier to calculate the future value of an annuity.Annuity present value factor, page 195 the value of c1-(1+r)-nrd used as a multiplier to calculate the present value of an annuity.Annuity due, page 196 an annuity in which the payments occur at the beginning of each period.Amortized loan, page 197 a loan that is paid off in equal periodic payments.M05_KEOW5135_09_GE_C05.indd 20909/05/16 12:17 PM

210 PART 2 • The Valuation of Financial AssetsKEY EQUATIONSFuture value of an annuity=PMTc(1+r)n-1rdPresent value of an annuity=PMT£1-1(1+r)nr§Future value of an annuity due=PMTc(1+r)n-1rd*(1+r)Present value of an annuity due=PMT£1-1(1+r)nr§*(1+r)Determine the future or present value of a sum when there are nonannual compounding periods. (pgs. 199–206)SUMMARY: With nonannual compounding, interest is earned on interest more fre-quently because the length of the compounding period is shorter. As a result, there is an inverse relationship between the length of the compounding period and the effective annual interest rate. The formula for solving for the future value of a single payment with nonannual compounding is given in Table 5-7.LO3Annual percentage rate (APR), page 199 the interest rate that indicates the amount of interest paid or earned in 1 year without compounding.Nominal or stated interest rate, page 199 the interest rate that the lender or credit card company states you are paying.Effective annual rate (EAR), page 199 the annual compound rate that produces the same return as the nominal, or quoted, rate when a loan is compounded on a nonannual basis. In effect, the EAR provides the true rate of return.KEY TERMKEY EQUATIONSEffectiveAnnual Rate(EAR)=±1+APR or quotedannual ratecompounding periodsper year (m)≤m-1FVn=PVc1+APRmdm#nDetermine the present value of an uneven stream of payments and understand perpetuities. (pgs. 206–208)SUMMARY: Although some projects will involve a single cash flow and some will involve annuities, many projects will involve uneven cash flows over several years. However, finding the present or future value of these flows is not difficult because the present value of any cash flow measured in today’s dollars can be compared, by adding the inflows and subtracting the outflows, to the present value of any other cash flow also measured in today’s dollars. A perpetuity is an annuity that continues forever; that is, every year following its establishment the investment pays the same dollar amount. An example of a perpe-tuity is preferred stock, which pays a constant dollar dividend infinitely. Determin-ing the present value of a perpetuity is delightfully simple. We merely need to divide the constant flow by the discount rate.LO4M05_KEOW5135_09_GE_C05.indd 21009/05/16 12:19 PM

ChAPTER 5 • The Time Value of Money 211Review questionsAll Review Questions are available in MyFinanceLab.5-1. What is the time value of money? Why is it so important?5-2. The processes of discounting and compounding are related. Explain this relationship.5-3. How would an increase in the interest rate (r) or a decrease in the holding period (n) affect the future value (FVn) of a sum of money? Explain why.5-4. Suppose you are considering taking consumer loan from bank for one year. Usually, for short-term loans, the bank offers 12 percent interest that compounds annu-ally. Your credit application has been viewed by a few banks and two of them replied; Bank ALFA offers you a loan at 12 percent annual rate-interest payment by the end of year, and Bank BETA offers a loan with the same annual interest rate, but interest pay-ment is 3 percent by the end of each quarter. Which loan do you prefer? Why?5-5. What is an annuity? Give some examples of annuities. Distinguish between an annuity and a perpetuity.5-6. Compare some of the different financial calculators that are available on the Internet. Look at www.dinkytown.net, www.bankrate.com/calculators.aspx, and www.interest.com/calculators. Which financial calculators do you find to be the most useful? Why?Study ProblemsSimilar Study Problems are available in MyFinanceLab.5-1. (Compound interest) To what amount will the following investments accumulate?a. $5,000 invested for 10 years at 10 percent compounded annuallyb. $8,000 invested for 7 years at 8 percent compounded annuallyc. $775 invested for 12 years at 12 percent compounded annuallyd. $21,000 invested for 5 years at 5 percent compounded annually5-2. (Compound value solving for n) How many years will the following take?a. $500 to grow to $1,039.50 if invested at 5 percent compounded annuallyb. $35 to grow to $53.87 if invested at 9 percent compounded annuallyc. $100 to grow to $298.60 if invested at 20 percent compounded annuallyd. $53 to grow to $78.76 if invested at 2 percent compounded annually5-3. (Compound value solving for r) At what annual rate would the following have to be invested?a. $500 to grow to $1,948.00 in 12 yearsb. $300 to grow to $422.10 in 7 yearsc. $50 to grow to $280.20 in 20 yearsd. $200 to grow to $497.60 in 5 years5-4. (Present value) What is the present value of the following future amounts?a. $800 to be received 10 years from now discounted back to the present at 10 percentb. $300 to be received 5 years from now discounted back to the present at 5 percentc. $1,000 to be received 8 years from now discounted back to the present at 3 percentd. $1,000 to be received 8 years from now discounted back to the present at 20 percentLO1KEy TERMPerpetuity, page 207 an annuity with an infinite life.KEy EqUATIOnPresent value of a perpetuity=constant dollar amount provided by the perpetuityrM05_KEOW5135_09_GE_C05.indd 21102/05/16 5:10 PM

212 Part 2 • The Valuation of Financial Assets5-5. (Compound value) Nikora Ltd., based in Georgia, produces meat and milk prod-ucts. The company sold old machinery for 100,000 Georgian Lari (GEL) and decided to put this amount in a term deposit, which usually pays 10 percent annually.a. Calculate the amount of money that Nikora will receive after 2, 4, and 7 years of deposit.b. Re-calculate results from part (a) if bank offers 10 percent annual compound interest on semi-annual basis.c. What conclusion can you draw from the calculations you have completed in (a) and (b)?5-6. (Future value) Nadja from Austria wants to make a single investment and have $100,000 after her graduation in 5 years. She did found a microfinance organization that offered her 15 percent per annum; however, Nadja felt that a microfinance orga-nization may be too risky. On the other hand, she was offered 8 percent per annum by local bank. How much would Nadja have to invest in each case? What is the trade-off between her choices?5-7. (Future value) Sales of a new finance book were 15,000 copies this year and were expected to increase by 20 percent per year. What are expected sales during each of the next 3 years? Graph this sales trend and explain.5-8. (Future value) Giancarlo Stanton hit 37 home runs in 2014. If his home-run out-put grew at a rate of 12 percent per year, what would it have been over the following 5 years?5-9. (Solving for r in compound interest) If you were offered $1,079.50 ten years from now in return for an investment of $500 currently, what annual rate of interest would you earn if you took the offer?5-10. (Solving for r in compound interest) You lend a friend $10,000, for which your friend will repay you $27,027 at the end of 5 years. What interest rate are you charg-ing your “friend”?5-11. (Present value comparison) You are offered $1,000 today, $10,000 in 12 years, or $25,000 in 25 years. Assuming that you can earn 11 percent on your money, which offer should you choose?5-12. (Solving for r in compound interest—financial calculator needed) In Sept-ember 1963, the first issue of the comic book X-MEN was issued. The original price for that issue was $0.12. By September 2016, 53 years later, the value of the near-mint copy of this comic book had risen to $35,000. What annual rate of interest would you have earned if you had bought the comic in 1963 and sold it in 2016?5-13. (Compounding) Maria wants to buy an apartment in the city center after her graduation in 4 years. An apartment costs $20,000 and the price is expected to increase by 4 percent each year. Maria wants to sell her old house in the suburbs and make a deposit for 8 percent per annum. How much will Maria’s new apartment cost and how much she must she save today?5-14. (Compounding) Anurag wants to earn $500,000 in 15 years by making equal semi-annual deposits. The bank will pay an interest of 10 percent annually. What must Anurag’s semi-annual deposit be?5-15. (Future value) Bob Terwilliger received $12,345 for his services as financial con-sultant to the mayor’s office of his hometown of Springfield. Bob says that his con-sulting work was his civic duty and that he should not receive any compensation. So, he has invested his paycheck into an account paying 3.98 percent annual interest and left the account in his will to the city of Springfield on the condition that the city cannot collect any money from the account for 200 years. How much money will the city receive from Bob’s generosity in 200 years?5-16. (Solving for r) Kirk Van Houten, who has been married for 23 years, would like to buy his wife an expensive diamond ring with a platinum setting on their 30-year wedding anniversary. Assume that the cost of the ring will be $12,000 in 7 years. Kirk currently has $4,510 to invest. What annual rate of return must Kirk earn on his investment to accumulate enough money to pay for the ring?M05_KEOW5135_09_GE_C05.indd 21209/05/16 12:23 PM

CHAPTER 5 • The Time Value of Money 2135-17. (Solving for n) Jack asked Jill to marry him, and she has accepted under one condition: Jack must buy her a new $330,000 Rolls-Royce Phantom. Jack currently has $45,530 that he may invest. He has found a mutual fund that pays 4.5 percent annual interest in which he will place the money. How long will it take Jack to win Jill’s hand in marriage?5-18. (Present value) A construction company called Alians Group is considering buy-ing new machinery for one of its projects. Leasing Company, which deals in heavy machinery, owns that particular equipment and is looking to sell it for $425,000. Alians Group offered to buy it today and pay $600,000 over 3 years at a discount rate of 10 percent. Should Leasing Company accept Alians’ offer? Why or why not?5-19. (Future value) Pension fund offers two types of plans for retirement, which is 25 years away. Plan 1 requires you to have a deposit of $1,000 each year during the first 10 years—a total of $10,000, after which Pension fund will keep the sum for the remaining 15 years. With Plan 2 you do not need to deposit anything for the first 10 years, but will have to deposit $1,000 for the remaining 15 years—a total of $15,000. How much you can save under each plan for your retirement date, if the annual return you receive is 6 percent?5-20. (Compound annuity) What is the accumulated sum of each of the following streams of payments?a. $500 a year for 10 years compounded annually at 5 percentb. $100 a year for 5 years compounded annually at 10 percentc. $35 a year for 7 years compounded annually at 7 percentd. $25 a year for 3 years compounded annually at 2 percent5-21. (Present value of an annuity) What is the present value of each of the following annuities?a. $2,500 a year for 10 years discounted back to the present at 7 percentb. $70 a year for 3 years discounted back to the present at 3 percentc. $280 a year for 7 years discounted back to the present at 6 percentd. $500 a year for 10 years discounted back to the present at 10 percent5-22. (Solving for r with annuities) Nicki Johnson, a sophomore mechanical engineer-ing student, receives a call from an insurance agent, who believes that Nicki is an older woman ready to retire from teaching. He talks to her about several annuities that she could buy that would guarantee her an annual fixed income. The annuities are as follows:AnnuityinitiAl PAyment into Annuity (At t=0)Amount of money Received PeR yeARduRAtion of Annuity (yeARs)A$50,000$8,50012B$60,000$7,00025C$70,000$8,00020If Nicki could earn 11 percent on her money by placing it in a savings account, should she place it instead in any of the annuities? Which ones, if any? Why?5-23. (Loan amortization) Hotel Victoria purchased a new building for $150,000 in Brisbane, Australia. It paid $25,000 down and agreed to sign a leasing contract with a bank for the next 10 years in 10 equal end-of-year payments plus 10 percent com-pound interest on the balance due. How much should the hotel pay each year?5-24. (Solving for PMT of an annuity) To pay for your child’s education, you wish to have accumulated $15,000 at the end of 15 years. To do this, you plan on depositing an equal amount into the bank at the end of each year. If the bank is willing to pay 6 percent compounded annually, how much must you deposit each year to reach your goal?LO2M05_KEOW5135_09_GE_C05.indd 21309/05/16 12:24 PM

214 Part 2 • The Valuation of Financial Assets5-25. (Future value of an annuity) In 10 years you are planning on retiring and buying a house in Oviedo, Florida. The house you are looking at currently costs $100,000 and is expected to increase in value each year at a rate of 5 percent annually. Assuming you can earn 10 percent annually on your investments, how much must you invest at the end of each of the next 10 years to be able to buy your dream home when you retire?5-26. (Compound value) The Aggarwal Corporation needs to save $10 million to retire a $10 million mortgage that matures in 10 years. To retire this mortgage, the com-pany plans to put a fixed amount into an account at the end of each year for 10 years, with the first payment occurring at the end of 1 year. The Aggarwal Corporation expects to earn 9 percent annually on the money in this account. What equal annual contribution must it make to this account to accumulate the $10 million in 10 years?5-27. (Loan amortization) On December 31, Beth Klemkosky bought a yacht for $50,000, paying $10,000 down and agreeing to pay the balance in 10 equal end-of-year installments at 10 percent interest on the declining balance. How big will the annual payments be?5-28. (Solving for r of an annuity) You lend a friend $30,000, which your friend will repay in five equal annual end-of-year payments of $10,000, with the first payment to be received 1 year from now. What rate of return does your loan earn?5-29. (Loan amortization) A firm borrows $25,000 from the bank at 12 percent com-pounded annually to purchase some new machinery. This loan is to be repaid in equal installments at the end of each year over the next 5 years. How much will each annual payment be?5-30. (Compound annuity) Nina is planning to pay $50,000 for her master’s degree 4 years from today. She wants to accumulate these funds through semi-annual equal savings in a bank that offers 10 percent annual interest rate. If Nina makes her depos-its at the end of June and December every year, how much does she have to deposit each time?5-31. (Loan amortization) On December 31, Son-Nan Chen borrowed $100,000, agree-ing to repay this sum in 20 equal end-of-year installments at 15 percent interest on the declining balance. How large must the annual payments be?5-32. (Loan amortization) To buy a new house you must borrow $150,000. To do this you take out a $150,000, 30-year, 10 percent mortgage. Your mortgage payments, which are made at the end of each year (one payment each year), include both principal and 10 percent interest on the declining balance. How large will your annual payments be?5-33. (Spreadsheet problem) If you invest $900 in a bank in which it will earn 8 percent compounded annually, how much will your investment be worth at the end of 7 years? Use a spreadsheet to do your calculations.5-34. (Spreadsheet problem) In 20 years you’d like to have $250,000 to buy a vacation home, but you have only $30,000. At what rate must your $30,000 be compounded annu-ally for it to grow to $250,000 in 20 years? Use a spreadsheet to calculate your answer.5-35. (Compounding) Maria wants to sponsor her son for high school. She plans to with-draw $2,000 at the beginning of each year for 10 years, from a special account that will pay 12 percent annually. In order to achieve this, Maria is going to make 36 equal end-of-month deposits in this same special account, which will pay 12 percent annually. How much will Maria need after 10 years and how much should her monthly deposits be?5-36. (Compounding and annuities due) 7 years ago Alfa Bank invested $1,000,000 at a 5 percent annual interest rate. If the bank invests an additional $20,000 a year for 15 years, at the beginning of each year, at a 5 percent annual rate, how much money will it have 15 years from now?M05_KEOW5135_09_GE_C05.indd 21409/05/16 12:25 PM

ChAPTER 5 • The Time Value of Money 2155-37. (Solving for r in an annuity) Your folks just called and would like some advice from you. An insurance agent just called them and offered them the opportunity to purchase an annuity for $21,074.25 that will pay them $3,000 per year for 20 years, but they don’t have the slightest idea what return they will be making on their invest-ment of $21,074.25. What rate of return will they be earning?5-38. (Compound interest with nonannual periods)a. Calculate the future sum of $5,000, given that it will be held in the bank for 5 years at an annual interest rate of 6 percent.b. Recalculate part (a) assuming the interest rates is (1) an APR of 6 percent com-pounded semiannually and (2) an APR of 6 percent compounded bimonthly.c. Recalculate parts (a) and (b) for an APR of 12 percent.d. Recalculate part (a) using a time horizon of 12 years (the APR is still 6 percent).e. With respect to the effect of changes in the stated interest rate and holding periods on future sums in parts (c) and (d), what conclusions do you draw when you compare these figures with the answers found in parts (a) and (b)?5-39. (Compound interest with nonannual periods) After examining the various per-sonal loan rates available to you, you find that you can borrow funds from a finance company at an APR of 12 percent compounded monthly or from a bank at an APR of 13 percent compounded annually. Which alternative is more attractive?5-40. (Solving for n with nonannual periods) About how many years would it take for your investment to grow fourfold if it were invested at an APR of 16 percent com-pounded semiannually?5-41. (Spreadsheet problem) To buy a new house you take out a 25-year mortgage for $300,000. What will your monthly payments be if the interest rate on your mortgage is an APR of 8 percent compounded monthly? Use a spreadsheet to calculate your answer. Now, calculate the portion of the 48th monthly payment that goes toward interest and the portion that goes toward principal.5-42. (Nonannual compounding) George is considering buying a new house and has to borrow $50,000 to pay for it. He plans to take a mortgage loan from a bank for 10 years, which requires monthly payments and the interest rate is 15 percent. How much does George have to pay for loan repayment each month?5-43. (Nonannual compounding using a calculator) Bowflex’s television ads say you can get a fitness machine that sells for $999 for $33 a month for 36 months. What APR are you paying on this Bowflex loan?5-44. (Nonannual compounding using a calculator) Ford’s current incentives for cus-tomers looking to buy a Mustang include either financing at an APR of 4.9 percent compounded monthly for 60 months or $1,000 cash back. Let’s assume Suzie Student wants to buy the premium Mustang convertible, which costs $25,000, and she has no down payment other than the cash back from Ford. If she chooses the $1,000 cash back, Suzie can borrow from the VTech Credit Union at an APR of 6.9 percent compounded monthly. What will Suzie Student’s monthly payment be under each option? Which option should she choose?5-45. (Nonannual compounding using a calculator) Hank Schrader plans to invest $1,000 at the end of each quarter for 4 years into an account with an APR of 6.4 percent com-pounded quarterly. He will use this money as a down payment on a new home at the end of the 4 years. How large will his down payment be 4 years from today?5-46. (Nonannual compounding) George Andronikashvili has a trade credit with bal-ance of $6,000. George signed a special note, which enables him to pay 4 percent of the debt balance each month, which is $240. How many months should George make the payments if the company charges him 15 percent APR compounded monthly?5-47. (Nonannual compounding using a calculator) Should we have bet the kids’ college fund at the dog track? Let’s look at one specific case of a college professor (let’s call LO3M05_KEOW5135_09_GE_C05.indd 21502/05/16 5:10 PM

216 PART 2 • The Valuation of Financial Assetshim Prof. ME) with two young children. Two years ago, Prof. ME invested $160,000 hoping to have $420,000 available 12 years later when his first child started college. However, the account’s balance is now only $140,000. Let’s figure out what is needed to get Prof. ME’s college savings plan back on track.a. What was the original annual rate of return needed to reach Prof. ME’s goal when he started the fund 2 years ago?b. Now with only $140,000 in the fund and 10 years remaining until his first child starts college, what annual rate of return would the fund have to earn to reach Prof. ME’s $420,000 goal if he adds nothing to the account?c. Shocked by his experience of the past 2 years, Prof. ME feels the college mu-tual fund has invested too much in stocks. He wants a low-risk fund in or-der to ensure he has the necessary $420,000 in 10 years, and he is willing to make end-of-the-month deposits to the fund as well. He later finds a fund that promises to pay a guaranteed APR of 6 percent compounded monthly. Prof. ME decides to transfer the $140,000 to this new fund and make the necessary monthly deposits. How large of a monthly deposit must Prof. ME make into this new fund to meet his $420,000 goal?d. Now Prof. ME gets sticker shock from the necessary monthly deposit he has to make into the guaranteed fund in the preceding question. He decides to invest the $140,000 today and $500 at the end of each month for the next 10 years into a fund consisting of 50 percent stock and 50 percent bonds, and hope for the best. What APR would the fund have to earn for Prof. ME to reach his $420,000 goal?5-48. (Calculating the effective annual rate) You’ve just received an offer from a bank for a credit card with a quoted rate, or APR, of 18 percent compounded monthly. What’s the EAR, or effective annual rate, on the credit card?5-49. (Calculating an APR and EAR) You’re in need of some money fast, and rather than ask your folks for help, you’ve decided to look into a payday loan. At a payday loan shop right near your school you see that you can borrow $100 and repay $115 in 10 days. What are the APR and the EAR on this payday loan?5-50. (Present value of an uneven stream of payments) You are given three invest-ment alternatives to analyze. The cash flows from these three investments are as follows:InVESTMEnTEnD OF YEARABC1$10,000$10,000210,000310,000410,000510,000$10,000610,00050,000710,000810,000910,0001010,00010,000Assuming a 20 percent discount rate, find the present value of each investment.5-51. (Present value) The Kumar Corporation is planning on issuing bonds that pay no interest but can be converted into $1,000 at maturity, 7 years from their purchase. To price these bonds competitively with other bonds of equal risk, it is determined LO4M05_KEOW5135_09_GE_C05.indd 21602/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 217that they should yield 10 percent, compounded annually. At what price should the Kumar Corporation sell these bonds?5-52. (Perpetuities) What is the present value of the following?a. A $300 perpetuity discounted back to the present at 8 percentb. A $1,000 perpetuity discounted back to the present at 12 percentc. A $100 perpetuity discounted back to the present at 9 percentd. A $95 perpetuity discounted back to the present at 5 percent5-53. (Complex present value) How much do you have to deposit today so that begin-ning 11 years from now you can withdraw $10,000 a year for the next 5 years (peri-ods 11 through 15) plus an additional amount of $20,000 in that last year (period 15)? Assume an interest rate of 6 percent.5-54. (Complex present value) You would like to have $50,000 in 15 years. To accumu-late this amount you plan to deposit each year an equal sum in the bank, which will earn 7 percent interest compounded annually. Your first payment will be made at the end of the year.a. How much must you deposit annually to accumulate this amount?b. If you decide to make a large lump-sum deposit today instead of the annual deposits, how large should this lump-sum deposit be? (Assume you can earn 7 percent on this deposit.)c. At the end of 5 years you will receive $10,000 and deposit this in the bank toward your goal of $50,000 at the end of 15 years. In addition to this deposit, how much must you deposit in equal annual deposits to reach your goal? (Again assume you can earn 7 percent on this deposit.)5-55. (Comprehensive present value) You are trying to plan for retirement in 10 years, and currently you have $100,000 in a savings account and $300,000 in stocks. In addi-tion, you plan on adding to your savings by depositing $10,000 per year in your sav-ings account at the end of each of the next 5 years and then $20,000 per year at the end of each year for the final 5 years until retirement.a. Assuming your savings account returns 7 percent compounded annually, and your investment in stocks will return 12 percent compounded annually, how much will you have at the end of 10 years? (Ignore taxes.)b. If you expect to live for 20 years after you retire, and at retirement you deposit all of your savings in a bank account paying 10 percent, how much can you withdraw each year after retirement (20 equal withdrawals beginning 1 year after you retire) to end up with a zero balance upon your death?5-56. (Present value) The state lottery’s million-dollar payout provides for $1 million to be paid over 19 years in 20 payments of $50,000. The first $50,000 payment is made immediately, and the 19 remaining $50,000 payments occur at the end of each of the next 19 years. If 10 percent is the appropriate discount rate, what is the present value of this stream of cash flows? If 20 percent is the appropriate discount rate, what is the present value of the cash flows?5-57. (Complex annuity) Upon graduating from college 35 years ago, Dr. Nick Riviera was already thinking of retirement. Since then, he has made deposits into his retire-ment fund on a quarterly basis in the amount of $300. Nick has just completed his final payment and is at last ready to retire. His retirement fund has earned a 9 percent APR compounded quarterly.a. How much has Nick accumulated in his retirement account?b. In addition to his deposits 15 years ago, Nick received an inheritance check for $20,000 from his beloved uncle. He decided to deposit the entire amount into his retirement fund. What is his current balance in the fund?5-58. (Complex annuity and future value) Milhouse, 22, is about to begin his career as a rocket scientist for a NASA contractor. Being a rocket scientist, Milhouse knows that he should begin saving for retirement immediately. Part of his inspiration came from reading an article on Social Security in Newsweek, where he saw that the ratio M05_KEOW5135_09_GE_C05.indd 21702/05/16 5:10 PM

218 PART 2 • The Valuation of Financial Assetsof workers paying taxes to retirees collecting checks will drop dramatically in the future. In fact, the ratio was 8.6 workers for every retiree in 1955; today the ratio is 3.3, and it will drop to 2 workers for every retiree in 2040. Milhouse’s retirement plan pays 9 percent interest annually and allows him to make equal yearly contributions. Upon retirement Milhouse plans to buy a new boat, which he estimates will cost him $300,000 in 43 years (he plans to retire at age 65). He also estimates that in order to live comfortably he will require a yearly income of $80,000 for each year after he retires. Based on family history, Milhouse expects to live until age 80 (that is, he would like to receive 15 payments of $80,000 at the end of each year). When he retires, Milhouse will purchase his boat in one lump sum and place the remaining balance of his savings into an account, which pays 6 percent interest, from which he will withdraw his $80,000 per year. If Milhouse’s first contribution is made 1 year from today and his last is made the day he retires, how much money must he contribute each year to his retirement fund?5-59. (Present value of a complex stream) Don Draper has signed a contract that will pay him $80,000 at the end of each year for the next 6 years, plus an additional $100,000 at the end of year 6. If 8 percent is the appropriate discount rate, what is the present value of this contract?5-60. (Present value of a complex stream) Don Draper has signed a contract that will pay him $80,000 at the beginning of each year for the next 6 years, plus an additional $100,000 at the end of year 6. If 8 percent is the appropriate discount rate, what is the present value of this contract?5-61. (Complex stream of cash flows) Roger Sterling has decided to buy an ad agency and is going to finance the purchase with seller financing—that is, a loan from the current owners of the agency. The loan will be for $2 million financed at an APR of 7 percent compounded monthly. This loan will be paid off over 5 years with end-of-month payments, along with a $500,000 balloon payment at the end of year 5. That is, the $2 million loan will be paid off with monthly payments, and there will also be a final payment of $500,000 at the end of the final month. How much will the monthly payments be?5-62. (Future and present value using a calculator) In 2016 Bill Gates was worth about $82 billion. Let’s see what Bill Gates can do with his money in the following problems.a. I’ll take Manhattan? Manhattan’s native tribe sold Manhattan Island to Peter Minuit for $24 in 1626. Now, 390 years later in 2016, Bill Gates wants to buy the island from the “current natives.” How much would Bill have to pay for Man-hattan if the “current natives” want a 6 percent annual return on the original $24 purchase price? Could he afford it?b. (Nonannual compounding using a calculator) How much would Bill have to pay for Manhattan if the “current natives” want an APR of 6 percent compounded monthly on the original $24 purchase price?c. Microsoft Seattle? Bill Gates decides to pass on Manhattan and instead plans to buy the city of Seattle, Washington, for $100 billion in 10 years. How much would Mr. Gates have to invest today at 10 percent compounded annually in order to purchase Seattle in 10 years?d. Now assume Bill Gates wants to invest only about half his net worth today, $41 billion, in order to buy Seattle for $100 billion in 10 years. What annual rate of return would he have to earn in order to complete his purchase in 10 years?e. Margaritaville? Instead of buying and running large cities, Bill Gates is consid-ering quitting the rigors of the business world and retiring to work on his golf game. To fund his retirement, Bill Gates would invest his $82 billion fortune in safe investments with an expected annual rate of return of 7 percent. Also, Mr. Gates wants to make 40 equal annual withdrawals from this retirement fund beginning a year from today. How much can Mr. Gates’s annual withdrawal be in this case?M05_KEOW5135_09_GE_C05.indd 21802/05/16 5:10 PM

ChAPTER 5 • The Time Value of Money 219Mini CaseThis Mini Case is available in MyFinanceLab.For your job as the business reporter for a local newspaper, you are given the task of putting together a series of articles that explain the power of the time value of money to your readers. Your editor would like you to address several specific questions in addition to demonstrating for the readership the use of time value of money tech-niques by applying them to several problems. What would be your response to the following memorandum from your editor?To: Business ReporterFrom: Perry White, Editor, Daily PlanetRe: Upcoming Series on the Importance and Power of the Time Value of MoneyIn your upcoming series on the time value of money, I would like to make sure you cover several specific points. In addition, before you begin this assignment, I want to make sure we are all reading from the same script, as accuracy has always been the cornerstone of the Daily Planet. In this regard, I’d like a response to the following questions before we proceed:a. What is the relationship between discounting and compounding?b. What is the relationship between the present value factor and the annuity present value factor?c. i. What will $5,000 invested for 10 years at 8 percent compounded annually grow to? ii. How many years will it take $400 to grow to $1,671 if it is invested at 10 percent compounded annually? iii. At what rate would $1,000 have to be invested to grow to $4,046 in 10 years?d. Calculate the future sum of $1,000, given that it will be held in the bank for 5 years earning an APR of 10 percent compounded semiannually.e. What is an annuity due? How does this differ from an ordinary annuity?f. What is the present value of an ordinary annuity of $1,000 per year for 7 years discounted back to the present at 10 percent? What would be the present value if it were an annuity due?g. What is the future value of an ordinary annuity of $1,000 per year for 7 years compounded at 10 percent? What would be the future value if it were an an-nuity due?h. You have just borrowed $100,000, and you agree to pay it back over the next 25 years in 25 equal end-of-year payments plus 10 percent compound interest on the unpaid balance. What will be the size of these payments?i. What is the present value of a $1,000 perpetuity discounted back to the present at 8 percent?j. What is the present value of a $1,000 annuity for 10 years, with the first payment occurring at the end of year 10 (that is, ten $1,000 payments occur-ring at the end of year 10 through year 19), given a discount rate of 10 percent?k. Given a 10 percent discount rate, what is the present value of a perpetuity of $1,000 per year if the first payment does not begin until the end of year 10?M05_KEOW5135_09_GE_C05.indd 21902/05/16 5:10 PM

220One of the most important concepts in finance is risk and return, which is the total focus of our third principle of finance—Risk Requires a Reward. You only have to look at what happened in the stock markets during the recent Great Recession. For example, assume that in October 2007 you had invested $10,000 in a portfolio consist-ing of stocks making up the Standard & Poor’s 500 Index. A mere 16 months later (January 2009), your portfolio would have been worth only $4,700. In fact, you would have lost money in 12 of the 16 months you had owned the stocks. Believe us when we say there were a lot of worried and anxious investors, including college professors with retirement accounts. But if you had continued to hold the portfolio, you would have begun feeling better in time. By April 2015, we had experienced a 6-year general market rise, and your portfolio was worth $17,852. We can summarize what happened as follows.CHAPTER6The Meaning and Measurement of Risk and ReturnLearning ObjectivesLO1Define and measure the expected rate of return of an individual investment.Expected Return Defined and MeasuredLO2Define and measure the riskiness of an individual investment.Risk Defined and MeasuredLO3Compare the historical relationship between risk and rates of return in the capital markets.Rates of Return: The Investor’s ExperienceLO4Explain how diversifying investments affects the riskiness and expected rate of return of a portfolio or combination of assets.Risk and DiversificationLO5Explain the relationship between an investor’s required rate of return on an investment and the riskiness of the investment.The Investor’s Required Rate of ReturnFrom the table that follows, we see that: 1. From October 2007 through January 2009 (16 months), your portfolio went from being worth $10,000 to $4,700, a decline in value of 53 percent, or equivalently M06_KEOW5135_09_GE_C06.indd 22006/05/16 4:09 PM

221Portfolio Value Time PeriodNumber of Months Beginning EndingChange in ValuePercentage of Return Annual RateFirst period:Oct. 07–Jan. 0916$10,000$ 4,700($5,300) (53%)(43%)Second period:Jan. 09–Apr. ‘1575$ 4,700$17,85213,152280%24%First and second periods combined:Oct. 07–April ‘1591$10,000$17,852$7,852 79% 9%1In his book The Black Swan: The Impact of the Highly Improbable (New York: Random House, 2007), Nassim Nicholas Taleb uses the analogy of a black swan, which represents a highly unlikely event. Until black swans were discovered in Australia, everyone assumed that all swans were white. Thus, for Taleb, the black swan symbolizes an event that no one thinks possible.a 43 percent loss on an annualized basis. 2. From January 2009 through April 2015 (75 months), your portfolio increased in value from $4,700 to $17,852, an increase of 280 percent, or the equivalent of growing at an annualized rate of 24 percent. But even during this positive period when you experienced a big increase in your portfolio value, you lost money in 24 months of the total 75 months! It was just that the good months far more than offset the negative months. 3. If we look at the two periods taken together, from October 2007 through April 2015 (91 months), we see an increase in value of 79 percent, or an average annual return of 9 percent.So, owning stocks is sometimes not for the faint of heart, where in a single day you can earn as much as 5 percent on your investment or lose even more. The market crash and extreme volatility in stock prices in 2008 and 2009 are what Nassim Nicholas Taleb would call a black swan—a highly improbable event that has a massive impact.1 As a consequence, many investors and business managements alike have become much more cognizant of the financial risks.In this chapter, we will help you understand the nature of risk and how risk should relate to expected returns on investments. We will look back beyond the past few years to see what we can learn about long-term historical risk-and-return relation-ships. These are topics that should be of key interest to us all in this day and age.REMEMBER YOUR PRINCIPLESThis chapter has one primary objective, that of helping you understand Principle 3: Risk Requires a Reward.M06_KEOW5135_09_GE_C06.indd 22102/05/16 6:44 PM

222 PaRT 2 • The Valuation of Financial AssetsThe need to recognize risk in financial decisions has already been apparent in earlier chapters. In Chapter 2, we referred to the discount rate, or the interest rate, as the opportunity cost of funds, but we did not look at the reasons why that rate might be high or low. For example, we did not explain why in May 2015 you could buy bonds issued by Dow Chemical that promised to pay a 4.1 percent rate of return, or why you could buy First Data bonds that would give you an 8.4 percent rate of return, provided that both firms make the payments to the investors as promised.In this chapter, we learn that risk is an integral force underlying rates of return. To begin our study, we define expected return and risk and offer suggestions about how these important concepts of return and risk can be measured quantitatively. We also compare the historical relationship between risk and rates of return. We then explain how diversifying investments can affect the expected return and riskiness of those investments. We also consider how the riskiness of an investment should affect the required rate of return on an investment.Let’s begin our study by looking at what we mean by the expected rate of return and how it can be measured.Expected Return Defined and MeasuredThe expected benefits, or returns, an investment generates come in the form of cash flows. Cash flow, not accounting profit, is the relevant variable the financial manager uses to measure returns. This principle holds true regardless of the type of security, whether it is a debt instrument, preferred stock, common stock, or any mixture of these (such as convertible bonds).To begin our discussion about an asset’s expected rate of return, let’s first understand how to compute a historical or realized rate of return on an investment. It may also be called a holding-period return. For instance, consider the dollar return you would have earned had you purchased a share of Google on April 17, 2015, for $524.05 and sold it one week later on April 24 for $565.06. The dollar return on your investment would have been $41.01 ($41.01=$565.06-$524.05), assuming that the company paid no dividend. In addition to the dollar gain, we can calculate the rate of return as a percentage. It is useful to summarize the return on an investment in terms of a percentage because that way we can see the return per dollar invested, which is independent of how much we actually invest.The rate of return earned from the investment in Google can be calculated as the ratio of the dollar return of $41.01 divided by your $524.05 investment in the stock, or 7.83 percent (7.83%=.0783=$41.01,$524.05).We can formalize the return calculations using equations (6-1) and (6-2):Holding-period dollar gain would be:Holding@perioddollar gain, DG=priceend of period +cash distribution(dividend) -price beginning of period (6-1)and for the holding-period rate of returnHolding@periodrate of return, r=dollar gainpricebeginning of period=priceend of period+dividend-pricebeginning of periodpricebeginning of period (6-2)The method we have just used to compute the holding-period return on our invest-ment in Google tells us the return we actually earned during a historical time period. However, the risk–return trade-off that investors face on a day-to-day basis is based not on realized rates of return but on what the investor expects to earn on an investment in the future. We can think of the rate as one that will from making a risky investment in terms of a range of possible return outcomes, much like the distribution of grades for this class at the end of the term. To describe this range of possible returns, it is customary to use the average of the different possible returns. We refer to the average of the possible rates of return as the investment’s expected rate of return.LO1Define and measure the expected rate of return of an individual investment.expected rate of return the arithmetic mean or average of all possible outcomes where those outcomes are weighted by the probability that each will occur.holding-period return (historical or realized rate of return) the rate of return earned on an investment, which equals the dollar gain divided by the amount invested.M06_KEOW5135_09_GE_C06.indd 22202/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 223Accurately measuring expected future cash flows is not easy in a world of uncer-tainty. To illustrate, assume you are considering an investment costing $10,000, for which the future cash flows from owning the security depend on the state of the economy, as estimated in Table 6-1.In any given year, the investment could produce any one of three possible cash flows, depending on the particu-lar state of the economy. With this information, how should we select the cash flow estimate that means the most for measuring the investment’s expected rate of return? One approach is to calculate an expected cash flow. The expected cash flow is simply the weighted average of the possible cash flow outcomes where the weights are the probabilities of the various states of the economy occurring. Stated as an equation: Expectedcash flow, CF=°cash flowin state 1(CF1)*probabilityof state 1(Pb1)¢+°cash flowin state 2(CF2)*probabilityof state 2(Pb2)¢ +c+°cash flowin state n(CFn)*probabilityof state n(Pbn)¢ (6-3)For the present illustration: Expected cash flow=(0.2)($1,000)+(0.3)($1,200) +(0.5)($1,400) =$1,260In addition to computing an expected dollar return from an investment, we can also calculate an expected rate of return earned on the $10,000 investment. Similar to the expected cash flow, the expected rate of return is an average of all the possible returns, weighted by the probability that each return will occur. As the last column in Table 6-1 shows, the $1,400 cash inflow, assuming strong economic growth, repre-sents a 14 percent return ($1,400,$10,000). Similarly, the $1,200 and $1,000 cash flows result in 12 percent and 10 percent returns, respectively. Using these percent-age returns in place of the dollar amounts, we can express the expected rate of return as follows: Expectedrate of return, r=°rate of returnfor state 1(r1)*probabilityof state 1(Pb1)¢+°rate of returnfor state 2(r2)*probabilityof state 2(Pb2)¢ +c+°rate of returnfor state n(rn)*probabilityof state n(Pbn)¢ (6-4)TabLE 6-1 Measuring the Expected Return of an Investment State of the EconomyProbability of the StatesaCash Flows from the InvestmentPercentage Returns (Cash Flow 4 Investment Cost)Economic recession20%$1,00010% ($1,000 ÷ $10,000)Moderate economic growth30%1,20012% ($1,200 ÷ $10,000)Strong economic growth50%1,40014% ($1,400 ÷ $10,000)aThe probabilities assigned to the three possible economic conditions have to be determined subjectively, which requires manag-ers to have a thorough understanding of both the investment cash flows and the general economy.REMEMbER YouR PRinCiPlEsPrinciple Remember that future cash flows, not reported earnings, determine the investor’s rate of return. That is, Principle 1: Cash Flow Is What Matters.M06_KEOW5135_09_GE_C06.indd 22302/05/16 6:44 PM

224 PaRT 2 • The Valuation of Financial AssetsIn our example:r=(0.2)(10,)+(0.3)(12,)+(0.5)(14,)=12.6,To this point, we have learned how to calculate a historical holding-period return, expressed in both dollars and percentages. Also, we have seen how to estimate dollar and percentage returns that we expect to earn in the future. These financial tools may be summarized as follows:FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouHolding-period dollar gain Holding@perioddollar gain, DG=priceend of period +cash distribution(dividend)-pricebeginning of periodMeasures the dollar gain on an investment for a period of timeHolding-period rate of return Holding@periodrate of return, r=dollar gainpricebeginning of period =priceend of period+dividend-pricebeginning of periodpricebeginning of periodCalculates the percentage rate of return for a security held for a period of timeExpected cash flow Expectedcash flow, CF=°cash flowin state 1(CF1)*probabilityof state 1(Pb1)¢ +°cash flowin state 2(CF2)*probabilityof state 2(Pb2)¢ +c+°cash flowin state n(CFn)*probabilityof state n(Pbn)¢Estimates the cash flows that can be expected from an investment, recognizing that there are multiple possible outcomes from the investmentExpected rate of return Expectedrate of return, r=°rate of returnfor state 1(r1)*probabilityof state 1(Pb1)¢ +°rate of returnfor state 2(r2)*probabilityof state 2(Pb2)¢ +c+°rate of returnfor state n(rn)*probabilityof state n(Pbn)¢An estimate of the expected rate of return on an investment, recognizing that there are multiple pos-sible outcomes from the investmentCAn You Do iT?Computing Expected Cash Flow and Expected ReturnYou are contemplating making a $5,000 investment that would have the following possible outcomes in cash flow each year. What is the expected value of the future cash flows and the expected rate of return?ProbabilityCash Flow0.30$3500.506250.20900(The solution can be found on page 225.)M06_KEOW5135_09_GE_C06.indd 22402/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 225With our concept and measurement of expected returns, let’s consider the other side of the investment coin: risk.Concept Check 1. When we speak of “benefits” from investing in an asset, what do we mean? 2. Why is it difficult to measure future cash flows? 3. Define expected rate of return.Risk Defined and MeasuredBecause we live in a world where events are uncertain, the way we see risk is vitally important in almost all dimensions of our lives. The Greek poet and statesman Solon, writing in the sixth century B.C., put it this way:There is risk in everything that one does, and no one knows where he will make his landfall when his enterprise is at its beginning. One man, trying to act effectively, fails to foresee something and falls into great and grim ruination, but to another man, one who is acting ineffectively, a god gives good fortune in everything and escape from his folly.2Solon would have given more of the credit to Zeus than we would for the out-comes of our ventures. However, his insight reminds us that little is new in this world, including the need to acknowledge and compensate as best we can for the risks we encounter. In fact, the significance of risk and the need for understanding what it means in our lives is noted by Peter Bernstein in the following excerpt:What is it that distinguishes the thousands of years of history from what we think of as modern times? The answer goes way beyond the progress of science, technology, capital-ism, and democracy.The distant past was studded with brilliant scientists, mathematicians, inventors, tech-nologists, and political philosophers. . . . [T]he skies had been mapped, the great library of Alexandria built, and Euclid’s geometry taught. . . . Coal, oil, iron, and copper have been at the service of human beings for millennia. . . .The revolutionary idea that defines the boundary between modern times and the past is the mastery of risk. . . . Until human beings discovered a way across that boundary, the future was a mirror of the past or the murky domain of oracles and soothsayers.3LO2Define and measure the riskiness of an individual investment.DiD You GET iT?Computing Expected Cash Flow and Expected Return(On page 224 you were asked to compute your $5,000 investment’s expected cash flow and expected return. Below is the solution.)PossibleExpectedProbabilityCash FlowReturnCash FlowReturn0.30$350 7.0%$105.002.1%0.50 62512.5%312.506.3%0.20 90018.0% 180.00 3.6%Expected cash flow and rate of return$597.5012.0%The possible returns are equal to the possible cash flows divided by the $5,000 investment. The expected cash flow and return are equal to the possible cash flows and possible returns multiplied by the probabilities.2From Iambi et Elegi Graeci ante Alexandrum Cantati, vol. 2. Edited by M. L. West, translated by Arthur W.H. Adkins (Oxford, UK: Clarendon Press, 1972).3From “Introduction” in Against the Gods: The Remarkable Story of Risk by Peter Bernstein, published by John Wiley & Sons, Inc., New York: 1998.M06_KEOW5135_09_GE_C06.indd 22502/05/16 6:44 PM

226 PaRT 2 • The Valuation of Financial AssetsIn our study of risk, we want to consider these questions: 1. What is risk? 2. How do we know the amount of risk associated with a given investment; that is, how do we measure risk? 3. If we choose to diversify our investments by owning more than one asset, as most of us do, will such diversification reduce the riskiness of our combined portfolio of investments?Without intending to be trite, risk means different things to different people, depending on the context and on how they feel about taking chances. For the stu-dent, risk is the possibility of failing an exam or the chance of not making his or her best grades. For the coal miner or the oil field worker, risk is the chance of an explo-sion in the mine or at the well site. For the retired person, risk means perhaps not being able to live comfortably on a fixed income. For the entrepreneur, risk is the chance that a new venture will fail.While certainly acknowledging these different kinds of risk, we limit our attention to the risk inherent in an investment. In this context, risk is the potential variability in future cash flows. The wider the range of possible events that can occur, the greater the risk.4 If we think about it, this is a relatively intuitive concept.To help us grasp the fundamental meaning of risk within this context, consider two possible investments: 1. The first investment is a U.S. Treasury bond, a government security that matures in 10 years and promises to pay an annual return of 2 percent. If we purchase and hold this security for 10 years, we are virtually assured of receiving no more and no less than 2 percent on an annualized basis. For all practical purposes, the risk of loss is nonexistent. 2. The second investment involves the purchase of the stock of a local publishing company. Looking at the past returns of the firm’s stock, we have made the fol-lowing estimate of the annual returns from the investment:Chance of OccurrenceRate of Return on Investment1 chance in 10 (10% chance) −10%2 chances in 10 (20% chance)5%4 chances in 10 (40% chance)15%2 chances in 10 (20% chance)25%1 chance in 10 (10% chance)30%Investing in the publishing company could conceivably provide a return as high as 30 percent if all goes well, or a loss of 10 percent if everything goes against the firm. However, in future years, both good and bad, we could expect a 14 percent return on average.54When we speak of possible events, we must not forget that it is the highly unlikely event that we cannot anticipate that may have the greatest impact on the outcome of an investment. So, we evaluate invest-ment opportunities based on the best information available, but there may be a black swan that we cannot anticipate.5We assume that the particular outcome or return earned in 1 year does not affect the return earned in the subsequent year. Technically speaking, the distribution of returns in any year is assumed to be indepen-dent of the outcome in any prior year.risk potential variability in future cash flows.M06_KEOW5135_09_GE_C06.indd 22602/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 227 Expected return=(0.10)(-10,)+(0.20)(5,)+(0.40)(15,)+(0.20)(25,) +(0.10)(30,) =14,Comparing the Treasury bond investment with the publishing company invest-ment, we see that the Treasury bond offers an expected 2 percent annualized rate of return, whereas the publishing company has a much higher expected rate of return of 14 percent. However, our investment in the publishing firm is clearly more “risky”—that is, there is greater uncertainty about the final outcome. Stated some-what differently, there is a greater variation or dispersion of possible returns, which in turn implies greater risk.6 Figure 6-1 shows these differences graphically in the form of discrete probability distributions.Although the return from investing in the publishing firm is clearly less certain than for Treasury bonds, quantitative measures of risk are useful when the difference between two investments is not so evident. We can quantify the risk of an investment by computing the variance in the possible investment returns and its square root, the standard deviation (σ). For the case where there are n possible returns (that is, states of the economy), we calculate the variance as follows: Variance inrates of return(σ2)=£°rate of returnfor state 1(r1)-expected rateof returnr¢2*probabilityof state 1(Pb1)§ +£°rate of returnfor state 2(r2)-expected rateof returnr¢2*probabilityof state 2(Pb2)§ +g+£°rate of returnfor state n(rn)-expected rateof returnr¢2*probabilityof state n(Pbn)§ (6-5)6How can we possibly view variations above the expected return as risk? Should we even be concerned with the positive deviations above the expected return? Some would say “no,” viewing risk as only the negative variability in returns from a predetermined minimum acceptable rate of return. However, as long as the distribution of returns is symmetrical, the same conclusions will be reached.FIguRE 6-1 The Probability Distribution of the Returns on Two InvestmentsTreasury bondPossible returns (%)Probability of occurrence100.10.20.30.40.50.60.70.80.91Probability of occurrence00.050.10.150.20.250.30.350.4234Possible returns (%)–105152530Publishing companystandard deviation a statistical measure of the spread of a probability distribution calculated by squaring the difference between each outcome and its expected value, weighting each value by its probability, summing over all possible outcomes, and taking the square root of this sum.M06_KEOW5135_09_GE_C06.indd 22702/05/16 6:44 PM

228 PaRT 2 • The Valuation of Financial AssetsFor the publishing company’s common stock, we calculate the standard deviation using the following five-step procedure:Step 1 Calculate the expected rate of return of the investment, which was calcu-lated previously to be 14 percent.Step 2 Subtract the expected rate of return of 14 percent from each of the possible rates of return and square the difference.Step 3 Multiply the squared differences calculated in step 2 by the probability that those outcomes will occur.Step 4 Sum all the values calculated in step 3 together. The sum is the variance of the distribution of possible rates of return. Note that the variance is actually the average squared difference between the possible rates of return and the expected rate of return.Step 5 Take the square root of the variance calculated in step 4 to calculate the standard deviation of the distribution of possible rates of return.Table 6-2 illustrates the application of this process, which results in an estimated standard deviation for the common stock investment of 11.14 percent. This compares to the Treasury bond investment, which is risk-free, and has a standard deviation of zero percent. The more risky the investment, the higher is its standard deviation.TabLE 6-2 Measuring the Variance and Standard Deviation of the Publishing Company InvestmentState of the WorldRate of ReturnChance or ProbabilityStep 1Step 2Step 3ABCD=B*CE=(B-r)2F=E*C1-10%0.10-1%576%57.6%35%0.201%81%16.2%415%0.406%1% 0.40%525%0.205%121%24.2%630%0.103%256%25.6%Step 1: Expected Return (r )= 14%Step 4: Variance= 124%Step 5: Standard Deviation= 11.14%CAn You Do iT?Computing the standard DeviationIn the preceding “Can You Do It?” on page 224, we computed the expected cash flow of $597.50 and the expected return of 12 percent on a $5,000 investment. Now let’s calculate the standard deviation of the returns. The probabilities of possible returns are given as follows:ProbabilityReturns0.307.0%0.5012.5%0.2018.0%(The solution can be found on page 233.)M06_KEOW5135_09_GE_C06.indd 22802/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 229Alternatively, we could use equation (6-5) to calculate the standard deviation in investment returns as follows: σ=£(-10%-14%)2(0.10)+(5%-14%)2(0.20)+(15%-14%)2(0.40)+(25%-14%)2(0.20)+(30%-14%)2(0.10)§12 =2124,=11.14,Although the standard deviation of returns provides us with a quantitative measure of an asset’s riskiness, how should we interpret the result? What does it mean? Is the 11.14 percent standard deviation for the publishing company investment good or bad? First, we should remember that statisticians tell us that two-thirds of the time, an event will fall within 1 standard deviation of the expected value (assuming the distribution is normally distributed; that is, it is shaped like a bell). Thus, given a 14 percent expected return and a standard deviation of 11.14 percent for the publishing company investment, we can reasonably anticipate that the actual returns will fall between 2.86 percent and 25.14 percent (14,{11.14,) two-thirds of the time. In other words, there is not much certainty with this investment.A second way of answering the question about the meaning of the standard deviation comes by comparing the investment in the publishing firm against other investments. Obviously, the attractiveness of a security with respect to its return and risk cannot be determined in isolation. Only by examining other avail-able alternatives can we reach a conclusion about a particular investment’s risk. For example, if another investment, say, an investment in a firm that owns a local radio station, has the same expected return as the publishing company, 14 percent, but with a standard deviation of 7 percent, we would consider the risk associated with the publishing firm, 11.14 percent, to be excessive. In the technical jargon of modern portfolio theory, the radio station investment is said to “dominate” the publishing firm investment. In commonsense terms, this means that the radio station investment has the same expected return as the publishing company investment but is less risky.What if we compare the investment in the publishing company with one in a quick-oil-change franchise, an investment in which the expected rate of return is an attractive 24 percent but the standard deviation is estimated at 13 percent? Now what should we do? Clearly, the oil-change franchise has a higher expected rate of return, but it also has a larger standard deviation. In this example, we see that the real chal-lenge in selecting the better investment comes when one investment has a higher expected rate of return but also exhibits greater risk. Here the final choice is determined by our attitude toward risk, and there is no single right answer. You might select the pub-lishing company, whereas I might choose the oil-change investment, and neither of us would be wrong. We would simply be expressing our tastes and preferences about risk and return.To summarize, the riskiness of an investment is of primary concern to an investor, where the standard deviation is the conventional measure of an investment’s riski-ness. This decision tool is represented as follows:FinAnCE at WoRkA Different Perspective of RiskThe first Chinese symbol shown here represents danger; the second stands for opportunity. The Chinese define risk as the combination of danger and opportunity. Greater risk, according to the Chinese, means we have greater opportunity to do well but also greater danger of doing badly.M06_KEOW5135_09_GE_C06.indd 22902/05/16 6:44 PM

230 PaRT 2 • The Valuation of Financial AssetsExaMPLE 6.1 Computing the Expected Return and standard DeviationYou are considering two investments, X and Y. The distributions of possible returns are shown below:Possible ReturnsProbabilityInvestment XInvestment Y0.05-10%0%0.255%5%0.4020%16%0.2530%24%0.0540%32%Compute the expected return and standard deviation for each investment. Would you have a preference for one investment over the other if you were making the decision?sTEP 1: Formulate a solution strategyTo compute the expected return for each investment, equation (6-4) is used, where there are five possible outcomes or states:Expected rateof return, r=°rate of returnfor state 1(r1)*probability ofstate 1(Pb1)¢+°rate of returnfor state 2(r2)*probability ofstate 2(Pb2)¢+c+°rate of returnfor state 5(r5)*probability ofstate 5(Pb5)¢To calculate the riskiness of each investment, as measured by the standard deviation of returns, we rely on equation (6-5) for five possible outcomes:Variance inrates of return(σ2)=£°rate of returnfor state 1(r1)-expected rateof returnr¢2*probabilityof state 1(Pb1)§+£°rate of returnfor state 2(r2)-expected rateof returnr¢2*probabilityof state 2(Pb2)§FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouStandard deviationin rates of return=2varianceVariance inrates of return(σ2)=£°rate of returnfor state 1(r1)-expected rateof returnr¢2*probabilityof state 1(Pb1)§+£°rate of returnfor state 2(r2)-expected rateof returnr¢2*probabilityof state 2(Pb2)§+c+£°rate of returnfor state n(rn)-expected rateof returnr¢2*probabilityof state n(Pbn)§A measure of risk, as determined by the square root of the variance of cash flows or rates of returns, which measures the volatility of cash flows or returnsMyFinanceLab VideoM06_KEOW5135_09_GE_C06.indd 23002/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 231+g+£°rate of returnfor state 5(r5)-expected rateof returnr¢2*probabilityof state 5(Pb5)§Standard deviation (σ)=2variancesTEP 2: Crunch the numbersFor investment X:Expected rateof return, r=(0.05)(-10,)+(0.25)(5,)+(0.40)(20,) +(0.25)(30,)+(0.05)(40,)=18.25,Variance inrates of returns(σ2)=(0.05)(-10,-18.25,)2+(0.25)(5,-18.25,)2 +(0.40)(20,-18.25,)2+(0.25)(30,-18.25,)2 +(0.05)(40,-18.25,)2=143.19,Standard deviation ofrates of returns(σ)=2variance=2143.19,=11.97,For investment Y:Expected rateof return, r=(0.05)(0,)+(0.25)(5,)+(0.40)(16,)+(0.25)(24,) +(0.05)(32,)=15.25,Variance inrates of returns(σ2)=(0.05)(0,-15.25,)2+(0.25)(5,-15.25,)2 +(0.40)(16,-15.25,)2+(0.25)(24,-15.25,)2 +(0.05)(32,-15.25,)2=71.29,Standard deviation ofrates of returns(σ)=2variance=271.29,=8.44,sTEP 3: Analyze Your ResultsThe results are as follows:InvestmentExpected ReturnStandard DeviationInvestment X18.25%11.97%Investment Y15.25%8.44%In this case, you will have to take on more risk if you want additional expected return. (There is no money tree.) Thus, the choice depends on the investor’s prefer-ence for risk and return. There is no single right answer.M06_KEOW5135_09_GE_C06.indd 23102/05/16 6:44 PM

232 PaRT 2 • The Valuation of Financial AssetsRates of Return: The Investor’s ExperienceSo far, we have mostly used hypothetical examples of expected rates of return and risk; however, it is also interesting to look at returns that investors have actually received on different types of securities. For example, Ibbotson Associates publishes the long-term historical annual rates of return for the following types of investments beginning in 1926 and continuing to the present: 1. Common stocks of large companies 2. Common stocks of small firms 3. Long-term corporate bonds 4. Long-term U.S. government bonds 5. Intermediate-term U.S. government bonds 6. U.S. Treasury bills (short-term government securities)Before comparing these returns, we should think about what to expect. First, we would intuitively expect a Treasury bill (short-term government securities) to be the least risky of the six portfolios. Because a Treasury bill has a short-term maturity date, the price is less volatile (less risky) than the price of an intermediate- or long-term government security. In turn, because there is a chance of default on a corporate bond, which is essentially nonexistent for government securities, a long-term gov-ernment bond is less risky than a long-term corporate bond. Finally, the common stocks of large companies are more risky than corporate bonds, with small-company stocks being more risky than large-firm stocks.With this in mind, we could reasonably expect different rates of return to the holders of these varied securities. If the market rewards an investor for assuming risk, the average annual rates of return should increase as risk increases.A comparison of the annual rates of return for five portfolios and the inflation rates for the years 1926 through 2014 is provided in Figure 6-2. Four aspects of these returns are included: 1. The nominal average annual rate of return; 2. The standard deviation of the returns, which measures the volatility, or riskiness, of the returns; 3. The real average annual rate of return, which is the nominal return less the infla-tion rate; and 4. The risk premium, which represents the additional return received beyond the risk-free rate (Treasury bill rate) for assuming risk.DiD You GET iT?Computing the standard DeviationDeviation (Possible Return 2 12% Expected Return)Deviation SquaredProbabilityProbability Deviation Squared-5.0%25.00%0.30 7.500% 0.5% 0.25%0.50 0.125% 6.0%36.00%0.20 7.200%Sum of squared deviations*probability (variance σ2)14.825%Standard deviation (σ)3.85%Concept Check 1. How is risk defined? 2. How does the standard deviation help us measure the riskiness of an investment? 3. Does greater risk imply a bad investment?LO3Compare the historical relationship between risk and rates of return in the capital markets.M06_KEOW5135_09_GE_C06.indd 23202/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 233Looking at the first two columns of nominal average annual returns and standard deviations, we get a good overview of the risk–return relationships that have existed over the 89 years ending in 2014. In every case, there has been a positive relationship between risk and return, with Treasury bills being least risky and small-company stocks being most risky.The return information in Figure 6-2 clearly demonstrates that only common stock has in the long run served as an inflation hedge and provided any substantial risk premium. However, it is equally apparent that the common stockholder is exposed to a sizable amount of risk, as is demonstrated by the 20.1 percent standard deviation for large-company stocks and the 32.1 percent standard deviation for small-company stocks. In fact, in the 1926 to 2014 time frame, common shareholders of large firms received negative returns in 22 of the 89 years, compared with only 1 (1938) in 89 years for Treasury bills.SecuritiesNominalAverageAnnualReturnsStandardDeviationof ReturnsRealAverageAnnualReturnsaRiskPremiumbLarge-companystocks12.1%20.1%9.2%8.6%16.7%32.1%13.8%13.2%Small-companystocks6.1%8.4%3.2%2.6%Corporatebonds6.3%5.6%3.4%2.8%Intermediate-termgovernmentbonds3.5%3.1%0.6%0.0%U.S.Treasury bills2.9%4.1%InflationaThe real return equals the nominal returns less the inflation rate of 2.9 percent.bThe risk premium equals the nominal security return less the average risk-free rate (Treasury bills) of 3.5 percent.FIguRE 6-2 Historical Rates of ReturnSource: Data from Summary Statistics of Annual Total Returns: 1926 to 2014 Yearbook, Ibbotson Associates Inc.Concept Check 1. What is the additional compensation for assuming greater risk called? 2. In Figure 6-2, which rate of return is the risk-free rate? Why?Risk and DiversificationMore can be said about risk, especially about its nature, when we own more than one asset in our investment portfolio. Let’s consider for the moment how risk is affected if we diversify our investment by holding a variety of securities.Let’s assume that you graduated from college in December 2014. Not only did you get the good job you had hoped for but you also finished the year with a little nest egg—not enough to take that summer fling to Europe like some of your college friends but a nice surplus. Besides, you suspect that they used credit cards to go anyway. So right after graduation, you used some of your nest egg to buy Harley-Davidson stock. You also purchased Starbucks stock. (As the owner of a Harley Softail motorcycle, you’ve had a passion for riding since your high school days. You give Starbucks credit for help-ing you get through many long study sessions.) But since making these investments, you have focused on your career and seldom thought about your investments. Your first extended break from work came in May 2015. After a lazy Saturday morning, you LO4Explain how diversifying investments affects the riskiness and expected rate of return of a portfolio or combination of assets.M06_KEOW5135_09_GE_C06.indd 23302/05/16 6:44 PM

234 PaRT 2 • The Valuation of Financial Assetsdecided to get on the Internet to see how your investments had done over the previous several months. You bought Starbucks for $79, and the stock was now trading at almost $51, which scared you. But you then noticed that the firm had split stock 2 for 1, so you had twice as many shares. So actually the two shares you own in place of one would be worth $102. “Not bad,” you thought. But then the bad news—Harley-Davidson was selling for $56, compared to the $66 that you paid for the stock.Clearly, what we have described about Harley-Davidson and Starbucks were events unique to these two companies, and as we would expect, investors reacted accordingly; that is, the value of the stock changed in light of the new information. Although we might have wished we had owned only Starbucks stock at the time, most of us would prefer to avoid such uncertainties; that is, we are risk averse. Instead, we would like to reduce the risk associated with our investment portfolio, without having to accept a lower expected return. Good news: It is possible by diversifying your portfolio!Diversifying Away the RiskIf we diversify our investments across different securities rather than invest in only one stock, the variability in the returns of our portfolio should decline. The reduction in risk will occur if the stock returns within our portfolio do not move precisely together over time—that is, if they are not perfectly correlated. Figure 6-3 shows graphically what we could expect to happen to the variability of returns as we add additional stocks to the portfolio. The reduction occurs because some of the volatility in returns of a stock are unique to that security. The unique variability of a single stock tends to be countered by the uniqueness of another security. However, we should not expect to eliminate all risk from our portfolio. In practice, it would be rather difficult to cancel all the variations in returns of a portfolio because stock prices have some tendency to move together. Thus, we can divide the total risk (total variability) of our portfolio into two types of risk: (1) company-unique risk, or unsystematic risk, and (2) market risk, or systematic risk. Company-unique risk might also be called diversifiable risk in that it can be diversified away. Market risk is nondiversifiable risk; it cannot be eliminated through random diversification. These two types of risk are shown graphically in Figure 6-3. Total risk declines until we have approximately 20 securities, and then the decline becomes very slight.The remaining risk, which would typically be about 40 percent of the total risk, is the portfolio’s systematic, or market, risk. At this point, our portfolio is highly cor-related with all securities in the marketplace. Events that affect our portfolio now are not so much unique events as changes in the general economy, major political events, and societal changes. Examples include changes in interest rates, changes in tax leg-islation that affect all companies, or increasing public concern about the effect of business practices on the environment. Our measure of risk should, therefore, Number of stocks in portfolioVariability in returns(standard deviation)Unsystematic, or diversifiable,risk (related to company-unique events)1102025Systematic or nondiversifiablerisk (result of generalmarket influences)TotalriskFIguRE 6-3 Variability of Returns Compared with Size of Portfoliounsystematic risk (company-unique risk or diversifiable risk) the risk related to an investment return that can be eliminated through diversification. Unsystematic risk is the result of factors that are unique to the particular firm. Also called company-unique risk or diversifiable risk.systematic risk (market risk or nondiversifiable risk) (1) the risk related to an investment return that cannot be eliminated through diversification. Systematic risk results from factors that affect all stocks. Also called market risk or nondiversifiable risk. (2) The risk of a project from the viewpoint of a well-diversified shareholder. This measure takes into account that some of the project’s risk will be diversified away as the project is combined with the firm’s other projects, and, in addition, some of the remaining risk will be diversified away by shareholders as they combine this stock with other stocks in their portfolios.M06_KEOW5135_09_GE_C06.indd 23402/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 235 measure how responsive a stock or portfolio is to changes in a market portfolio, such as the New York Stock Exchange or the S&P 500 Index.7Measuring Market RiskTo help clarify the idea of systematic risk, let’s examine the relationship between the common stock returns of eBay and the returns of the S&P 500 Index.The monthly returns for eBay and the S&P 500 Index for the 12 months ending May 2015 are presented in Table 6-3 and Figure 6-4. These monthly returns, or holding-period returns, as they are often called, are calculated as follows8. Monthly holding return=priceend of month-pricebeginning of monthpricebeginning of month =priceend of monthpricebeginning of month-1 (6-6)8For simplicity’s sake, we are ignoring the dividend that the investor receives from the stock as part of the total return. In other words, if Dt equals the dividend received by the investor in month t, the holding-period return would more accurately be measured asr1=Pt+DtPt-1-1 (6-7)7The New York Stock Exchange Index is an index that reflects the performance of all stocks listed on the New York Stock Exchange. The Standard & Poor’s (S&P) 500 Index is similarly an index that measures the combined stock-price performance of the companies that constitute the 500 largest companies in the United States, as designated by Standard & Poor’s.TabLE 6-3 Monthly Holding-Period Returns, eBay versus the S&P 500 Index, June 2014 through May 2015eBayS&P 500 IndexMonth and YearPriceReturns (%)PriceReturns (%)2014May$50.73$1,924June50.06-1.32%1,9601.87%July52.835.53%1,931-1.48%August55.505.05%2,0033.73%September56.632.04%1,972-1.55%October52.50-7.29%2,0182.33%November54.884.53%2,0682.48%December56.122.26%2,059-0.44%2015January53.00-5.56%1,995-3.11%February57.919.26%2,1055.51%March57.68-0.40%2,068-1.76%April58.261.01%2,0860.87%May59.151.53%2,1282.01%Average Monthly Return1.39%0.87%Standard Deviation4.65%2.57%M06_KEOW5135_09_GE_C06.indd 23502/05/16 6:44 PM

236 PaRT 2 • The Valuation of Financial Assetsand the standard deviation is computed as follows:Standarddeviation= D(return in month 1-average return)2+(return in month 2-average return)2+g+ (return in last month-average return)2number of monthly returns-1(6-9)Average holding@periodreturn=return in month 1+return in month 2+g+return in last monthnumber of monthly returns(6-8)For instance, the holding-period returns for eBay and the S&P 500 Index for June 2014 are computed as follows: eBay return=stock price at end of June 2014stock price at end of May 2014-1 =$50.06$50.73-1=-0.0132=-1.32% S & P 500 Index return=index value at end of June 2014index value at end of May 2014-1 =$1,960$1,924-1=0.0187=1.87%At the bottom of Table 6-3, we have also computed the averages of the returns for the 12 months, for both eBay and the S&P 500 Index, and the standard deviations for these returns. Because we are using historical return data, we assume each observation has an equal probability of occurrence. Thus, the average holding-period return is found by summing the returns and dividing by the number of months; that is,Jun-14Aug-14Oct-14Dec-14Feb-15Apr-154%Percentage Change–8%–10%–4%–6%–2%0%2%6%8%10%12%S&P 500 IndexeBayMonthsFIguRE 6-4 Monthly Holding-Period Returns, eBay versus the S&P 500 Index, June 2014 through May 2015Source: Data from Yahoo FinanceM06_KEOW5135_09_GE_C06.indd 23602/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 237In looking at Table 6-3 and Figure 6-4, we notice the following things about eBay’s holding-period returns over the 12 months ending in May 2015. 1. eBay’s shareholders realized higher monthly holding-period returns on average than the general market, as represented by the Standard & Poor’s 500 Index (S&P 500). Over the 12 months, eBay’s stock had an average 1.39 percent monthly return compared to only 0.87 percent for the S&P 500 Index. 2. While eBay had higher average monthly holding-period returns than the general market (S&P 500 Index) for the 12-month period ending May 2015, the volatility (standard deviation) of the returns was significantly higher for eBay than for the market—4.65 percent for eBay versus 2.57 percent for the S&P 500 Index. 3. In 7 of the 12 months, eBay’s stock price increased when the value of the S&P 500 Index increased and vice versa. That is, there is a moderate positive relationship between eBay’s stock returns and the S&P 500 Index returns.With respect to our third observation—that there is a relationship between the stock returns of eBay and the S&P 500 Index—it is helpful to see this relationship by graphing eBay’s returns against the S&P 500 Index returns. We provide such a graph in Figure 6-5. In the figure, we have plotted eBay’s returns on the vertical axis and the returns for the S&P 500 Index on the horizontal axis. Each of the 12 dots in the figure represents the returns of eBay and the S&P 500 Index for a par-ticular month. For instance, the returns for November 2014 for eBay and the S&P 500 Index were 4.53 percent and 2.48 percent, respectively, which are noted in the figure.In addition to the dots in the graph, we have drawn a line of “best fit,” which we call the characteristic line. The slope of the characteristic line measures the aver-age relationship between a stock’s returns and those of the S&P 500 Index; or stated differently, the slope of the line indicates the average movement in a stock’s price in response to a movement in the S&P 500 Index price. We can estimate the slope of the line visually by fitting a line that appears to cut through the middle of the dots. We then compare the rise (increase of the line on the vertical axis) to the run (increase on the horizontal axis). Alternatively, we can enter the return data into a financial calculator or in an Excel spreadsheet, which will calculate the slope based on statistical analysis. For eBay, the slope of the line is 0.782, which means that, on average, as the market returns (S&P 500 Index returns) increase or decrease 1 percent, the return for eBay on average increases or decreases 0.782 percentage points.We can also think of the 0.782 slope of the characteristic line as indicating that eBay’s returns are 0.782 times as volatile on average as those of the overall market (S&P 500 Index). This slope has come to be called beta (B) in investor jargon, and it measures the average relationship between a stock’s returns and the market’s returns. It is a term you will see almost any time you read an article written by a financial analyst about the riskiness of a stock.Looking once again at Figure 6-5, we see that the dots (returns) are scattered all about the characteristic line—most of the returns do not fit neatly on the char-acteristic line. That is, the average relationship may be 0.782, but the variation in eBay’s returns is only partly explained by the stock’s average relationship with the S&P 500 Index. Other driving forces unique to eBay also affect the firm’s stock returns. (Earlier, we called this company-unique risk.) If we were, however, to diversify our holdings and own, say, 20 stocks with betas of 0.782, we could essentially eliminate the variation about the characteristic line. That is, we would remove almost all the volatility in returns, except for that caused by the general characteristic line the line of “best fit” through a series of returns for a firm’s stock relative to the market’s returns. The slope of the line, frequently called beta, represents the average movement of the firm’s stock returns in response to a movement in the market’s returns.beta the relationship between an investment’s returns and the market’s returns. This is a measure of the investment’s nondiversifiable risk.M06_KEOW5135_09_GE_C06.indd 23702/05/16 6:44 PM

238 PaRT 2 • The Valuation of Financial Assetsmarket, which is represented by the slope of the line in Figure 6-5. If we plotted the returns of our 20-stock portfolio against the S&P 500 Index, the points in our new graph would fit nicely along a straight line with a slope of 0.782, which means that the beta (b) of the portfolio is also 0.782. The new graph would look something like the one shown in Figure 6-6. In other words, by diversifying our portfolio, we can essentially eliminate the variations about the characteristic line, leaving only the variation in returns for a company that comes from variations in the general market returns.So beta (b)—the slope of the characteristic line—is a measure of a firm’s market risk or systematic risk, which is the risk that remains for a company even after we have diversified our portfolio. It is this risk—and only this risk—that matters for investors who have broadly diversified portfolios.Although we have said that beta is a measure of a stock’s systematic risk, how should we interpret a specific beta? For instance, when is a beta considered low and when is it considered high? In general, a stock with a beta of zero has no sys-tematic risk; a stock with a beta of 1 has systematic or market risk equal to the “typical” stock in the marketplace; and a stock with a beta exceeding 1 has more market risk than the typical stock. Most stocks, however, have betas between 0.60 and 1.60.We should also realize that calculating beta is not an exact science. The final esti-mate of a firm’s beta is heavily dependent on one’s methodology. For instance, it Source: Data from Yahoo! Finance.10550Slope = Rise/Run = 7.82%/10% = 0.782 Rise = 7.82%–510–102015–201520eBay Returns (%)S&P 500 monthly returns (%)–15–5–15–20Run = 10%–10characteristic lineNovember2014returnsCalculating beta:Visual—the slope of a straight line can be estimated visually by drawing a straight line that best “fits” the scatter of eBay’s stock returns and those of the market index. The beta coefficient then is the “rise over the run.” For example, when the S&P 500 Index is 10 percent, shown on the horizontal axis (the run), eBay shown on the vertical axis (the rise) is 7.82%. Thus, beta is the rise divided by the run, or 7.82% 4 10%.Financial calculator—financial calculators have built in functions for computing the beta coefficient. However, since the procedure varies from one calculator to another, we do not present it here.Excel—Excel’s Slope function can be used to calculate the slope, =slope(return values for eBay, return values for S&P). FIguRE 6-5 Monthly Holding-Period Returns, eBay versus the S&P 500 Index, June 2014 through May 2015M06_KEOW5135_09_GE_C06.indd 23802/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 239matters whether you use 24 months in your measurement or 60 months, as most professional investment companies do. Take our computation of eBay’s beta. We said eBay’s beta is 0.782, but Yahoo Finance estimated eBay’s beta to be 0.76. Further, Yahoo Finance’s beta estimates for the following firms are as follows:Company NameBetaAmazon1.46Apple0.91Coca-Cola0.87PepsiCo0.60ExxonMobil1.13General Electric1.32IBM0.86Lowe’s1.34Merck0.47Nike0.53Wal-Mart0.28ExaMPLE 6.2Calculating Monthly Returns, Average Returns, and standard Deviation, and Estimating betaGiven the following price data for PepsiCo and the S&P 500 Index, compare the returns and the volatility of the returns, and estimate the relationship of the returns for PepsiCo and the S&P 500 Index. What do you conclude?1010Characteristic lineHolding-period returns–10200302––302030Portfolio returns (%)S&P 500 Index returns (%)–10–20–30FIguRE 6-6 Holding-Period Returns for a Hypothetical Portfolio and the S&P 500 IndexMyFinanceLab VideoM06_KEOW5135_09_GE_C06.indd 23902/05/16 6:44 PM

240 PaRT 2 • The Valuation of Financial AssetsMonthPepsiCoS&P 500 IndexMay-14$88.33$1,924Jun-1489.341,960Jul-1488.101,931Aug-1492.492,003Sep-1493.091,972Oct-1496.172,018Nov-14100.102,068Dec-1494.562,059Jan-1593.781,995Feb-1598.982,105Mar-1595.622,068Apr-1595.122,086May-1597.202,128sTEP 1: Formulate a Decision strategyThe following equations are needed to solve the problem:Monthly holding-period returns: Monthly holding return=priceend of month-pricebeginning of monthpricebeginning of month =priceend of monthpricebeginning of month-1Average monthly returns:Average holding@period return=return in month 1+return in month 2+g+return in last monthnumber of monthly returnsStandard deviation of the returns:Standard deviation=D(return in month 1-average return)2+(return in month 2-average return)2+g+(return in last month-average return)2number of monthly returns-1Determining the historical relationship between PepsiCo’s stock returns and those of the S&P 500 Index requires that we estimate the line that best fits the average rela-tionship, or using a financial calculator, or using a spreadsheet.sTEP 2: Crunch the numbersGiven the price data, we have calculated the monthly returns, the average returns, and the standard deviation of returns as follows, as well as the slope of the character-istic line (using an Excel spreadsheet):M06_KEOW5135_09_GE_C06.indd 24002/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 241PepsiCoS&P 500 IndexMonthPriceReturnsPriceReturnsMay-14$88.33$1,924Jun-1489.341.14%1,9601.87%Jul-1488.10-1.39%1,931-1.48%Aug-1492.494.98%2,0033.73%Sep-1493.090.65%1,972-1.55%Oct-1496.173.31%2,0182.33%Nov-14100.104.09%2,0682.48%Dec-1494.56-5.53%2,059-0.44%Jan-1593.78-0.82%1,995-3.11%Feb-1598.985.54%2,1055.51%Mar-1595.62-3.39%2,068-1.76%Apr-1595.12-0.52%2,0860.87%May-1597.202.19%2,1282.01%Average Monthly Return0.85%0.87%Standard Deviation3.38%2.57%sTEP 3: Analyze Your ResultsWe can see that the average return for PepsiCo was approximately the same as the returns for the S&P 500. (Remember, these are only monthly returns.) But the volatil-ity of the returns for PepsiCo is higher than for the S&P 500 Index. Then when we regress the PepsiCo returns on the market (S&P 500) returns, we see that the average relationship is 1.05, which is a measure of systematic risk. That is, for every 1 percent that the market returns move up or down, PepsiCo’s returns will on average move 1.05 percent.The relationship between the PepsiCo returns and the S&P 500 Index is shown in the graph below:Slope = Rise/Run = 10.5%/10% = 1.05PepsiCo returns (%)S&P 500 index returns (%)5–55101520–5–10101520Run = 10%Characteristic lineFebruary2015returnRise = 10.5%To this point, we have talked about measuring an individual stock’s beta. We will now consider how to measure the beta for a portfolio of stocks.M06_KEOW5135_09_GE_C06.indd 24102/05/16 6:44 PM

242 PaRT 2 • The Valuation of Financial AssetsMeasuring a Portfolio’s betaWhat if we were to diversify our portfolio, as we have just suggested, but instead of acquiring stocks with the same beta as eBay (0.782), we buy 8 stocks with betas of 1.0 and 12 stocks with betas of 1.5? What would the beta of our portfolio become? As it works out, the portfolio beta is merely the average of the individual stock betas. It is a weighted average of the individual securities’ betas, with the weights being equal to the proportion of the portfolio invested in each security. Thus, the beta (b) of a portfolio con-sisting of n stocks is equal toPortfoliobeta=°percentage ofportfolio investedin asset 1*beta forasset 1(b1)¢+°percentage ofportfolio investedin asset 2*beta forasset 2(b2)¢+c+°percentage ofportfolio investedin asset n*beta forasset n(bn)¢ (6-10)So, assuming we bought equal amounts of each stock in our new 20-stock portfolio, the beta would simply be 1.3, calculated as follows:Portfolio beta=a820*1.0b+a1220*1.50b=1.3Thus, whenever the general market increases or decreases 1 percent, our new portfolio’s returns would change 1.3 percent on average, which means that our new portfolio has more systematic, or market, risk than the market has as a whole.CAn You Do iT?Estimating betaBelow, we provide the end-of-month prices for Facebook stock and the Standard & Poor’s 500 Index for November 2014 through May 2015. Given the information, compute the following for both Facebook and the S&P 500: (1) the monthly holding-period returns, (2) the average monthly returns, and (3) the standard deviation of the returns. Next, graph the holding-period returns of Facebook on the vertical axis against the holding-period returns of the S&P 500 on the horizontal axis. Draw a line on your graph similar to what we did in Figure 6-5 to estimate the average relationship between the stock returns of Facebook and the returns of the overall market as represented by the S&P 500. What is the approximate slope of your line? What does this tell you?(In working this problem, it would be easier if you used an Excel spreadsheet including the slope function.)DateFacebookS&P 500Nov-14$77.70$2,068Dec-1478.022,059Jan-1575.911,995Feb-1578.972,105Mar-1582.222,068Apr-1578.772,086May-1580.482,128(The solution can be found on page 244.)portfolio beta the relationship between a portfolio’s returns and the market returns. It is a measure of the portfolio’s nondiversifiable risk.M06_KEOW5135_09_GE_C06.indd 24202/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 243We can conclude that the beta of a portfolio is determined by the betas of the indi-vidual stocks. If we have a portfolio consisting of stocks with low betas, then our portfolio will have a low beta. The reverse is true as well. Figure 6-7 presents these situations graphically.Before leaving the subject of risk and diversification, we want to share a study that demonstrates the effects of diversifying our investments, not just across different stocks but also across different types of securities.Risk and Diversification DemonstratedTo this point, we have described the effect of diversification on risk and return in a general way. Also, when we spoke of diversification, we were diversifying by hold-ing more stocks in our portfolio. Now let’s look briefly at how risk and return change as we (1) diversify between two different types of assets—stocks and bonds, and (2) increase the length of time that we hold a portfolio of assets.Notice that when we previously spoke about diversification, we were diversify-ing by holding more stock, but the portfolio still consisted of all stocks. Now we examine diversifying between a portfolio of stocks and a portfolio of bonds. Diversifying among different kinds of assets is called asset allocation, compared with diversification within the different asset classes, such as stocks, bonds, real estate, and commodities. We know from experience that the benefit we receive from diversifying is far greater through effective asset allocation than from astutely select-ing individual stocks to include with an asset category.Figure 6-8 presents the range of rolling returns for several mixtures of stocks and bonds depending on whether we held the investments 12 months, 60 months, or 120 months between 1926 and 2011. For the 12-month holding period, we would have purchased the investment at the beginning of each year and sold at the end of each year, repeating this process every year from 1926 to 2011. Then for the 60-month holding period, we would have invested at the beginning of the year and held the investment for 60 months. In other words, we invested at the beginning of 1926 and sold at the end of 1930, then did the same for 1927–1931, repeating the process for all 60-month periods all the way through 2011. Finally, for the 120-month holding period, we would have invested at the beginning of each year, holding each investment for 120 months.51015Portfolio returns (%)S&P 500 Index returns (%)5b = 1.5High-beta portfolio characteristic lineLow-beta portfolio characteristic lineb = 0.525102101521525210215FIguRE 6-7 Holding-Period Returns: High- and Low-Beta Portfolios and the S&P 500 Indexasset allocation identifying and selecting the asset classes appropriate for a specific investment portfolio and determining the proportions of those assets within the portfolio.M06_KEOW5135_09_GE_C06.indd 24302/05/16 6:44 PM

244 PaRT 2 • The Valuation of Financial AssetsAs we observe in Figure 6-8, moving from an all-stock portfolio to a mixture of stocks and bonds and finally to an all-bond portfolio reduces the variability of returns (our measure for risk) significantly along with declining average rates of return. Stated differently, if we want to increase our expected returns, we must assume more risk. That is, there is a clear relationship between risk and return, which reminds us of Principle 3: Risk Requires a Reward.Equally important, how long we hold our investments matters greatly when it comes to reducing risk. As we move from 12 months to 60 months, and finally to 120 months, we see the range of return falling sharply, especially when we move from 12-month holding periods to 60-month holding periods. As a side note, notice that there has never been a time between 1926 and 2011 when investors lost money if they 3principleDiD You GET iT?Estimating betaThe holding-period returns, average monthly returns, and the standard deviations for Facebook and the S&P 500 data are as follows:FacebookS&P 500 IndexDatePriceReturnsPriceReturnsNov-14$ 77.70$ 2,068Dec-1478.020.41%2,059-0.44%Jan-1575.91-2.70%1,995-3.11%Feb-1578.974.03%2,1055.51%Mar-1582.224.12%2,068-1.76%Apr-1578.77-4.20%2,0860.87%May-1580.482.17%2,1282.01%Average return0.64%0.52%Standard deviation3.48%3.05%Characteristic line slope0.47The graph would appear as follows:1055–510–102015–201520Facebook (%)S&P 500 index (%)–15–5–10–15–20RunFacebook’s characteristicline with a slope = 0.47RiseThe average relationship between Facebook’s stock returns and the S&P 500’s returns is estimated by the slope of the characteristic line in the accompanying graph. Using a spreadsheet, we find the slope to be 0.47, where the rise of the line is about 4.7 percent relative to a run (horizontal axis) of 10 percent. Thus, Facebook’s stock returns are less volatile than the market’s returns. When the market rises (or falls) 1 percent, Facebook’s stock will rise (or fall) 0.47 percent. (We should, however, be hesitant to draw any firm conclusions here, given the limited number of return observations.)M06_KEOW5135_09_GE_C06.indd 24402/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 2450%–100%100% Stocks75% Stocks/25% Bonds50% Stocks/50% Bonds25% Stocks/75% Bonds100% Bonds–50%50%100%150%200%12-month holding periods60-month holding periods120-month holding periodsCompound annual return9.6%8.9%8.0%6.8%5.4%FIguRE 6-8 The Effect of Diversifying and Investing for Longer Periods of Time on Risk and ReturnsSource: Data from Summary Statistics of Annual Total Returns: 1926 to 2011 Yearbook, Ibbotson Associates, Inc.FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouMonthly holding- period return Monthly holding@period return=priceend of month-pricebeginning of monthpricebeginning of month =priceend of monthpricebeginning of month-1Calculates the percentage rate of return for a security held for a single month.Average monthly holding-period rate of returnAverage monthly holding@periodreturn=return in month 1+return in month 2+g+return in last monthnumber of monthly returnsFinds the average monthly holding-period return for a number of monthly returns.Standard deviation of monthly holding-period returnsStandard deviation=D(return in month 1-average return)2+(return in month 2-average return)2+g+(return in last month-average return)2number of monthly returns-1Measure of the volatility of monthly holding-period returns over a series of months.Portfolio betaPortfoliobeta=°percentage ofportfolio investedin asset 1*beta forasset 1(b1)¢+°percentage ofportfolio investedin asset 2*beta forasset 2(b2)¢+c+°percentage ofportfolio investedin asset n*beta forasset n(bn)¢Finds the beta for an entire portfolio of stocks.held an all-stock portfolio—the most risky portfolio—for 10 years. In other words, the market rewards the patient investor.In the next section, we complete our study of risk and returns by connecting risk—market or systematic risk—to the investor’s required rate of return. After all, although risk is an important issue, it is primarily important in its effect on the inves-tor’s required rate of return.We now can recap the financial decision tools used to measure market risk for a single investment and for a portfolio of investments. They can be shown as follows:M06_KEOW5135_09_GE_C06.indd 24502/05/16 6:44 PM

246 PaRT 2 • The Valuation of Financial AssetsThe Investor’s Required Rate of ReturnIn this section, we examine the concept of the investor’s required rate of return, espe-cially as it relates to the riskiness of an asset, and then we see how the required rate of return might be measured.The Required Rate of Return ConceptAn investor’s required rate of return can be defined as the minimum rate of return necessary to attract an investor to purchase or hold a security. This definition considers the investor’s opportunity cost of funds of making an investment in the next-best investment. This forgone return is an opportunity cost of undertaking the investment and, consequently, is the investor’s required rate of return. In other words, we invest with the intention of achieving a rate of return sufficient to warrant making the investment. The investment will be made only if the purchase price is low enough relative to expected future cash flows to provide a rate of return greater than or equal to our required rate of return.To help us better understand the nature of an investor’s required rate of return, we can separate the return into its basic components: the risk-free rate of return plus a risk premium. Expressed as an equation:Investor>s requiredrate of return=risk@free rate ofreturn+riskpremum (6-11)The risk-free rate of return is the required rate of return, or discount rate, for riskless investments. Typically, our measure for the risk-free rate of return is the U.S. Treasury bill rate. The risk premium is the additional return we must expect to receive for assum-ing risk. As the level of risk increases, we will demand additional expected returns. Even though we may or may not actually receive this incremental return, we must have reason to expect it; otherwise, why expose ourselves to the chance of losing all or part of our money?To illustrate, assume you are considering the purchase of a stock that you believe will provide a 10 percent return over the next year. If the expected risk-free rate of return, such as the rate of return for 90-day Treasury bills, is 2 percent, then the risk premium you are demanding to assume the additional risk is 8 percent (10% – 2%).Measuring the Required Rate of ReturnWe have seen that (1) systematic risk is the only relevant risk—the rest can be diver-sified away, and (2) the required rate of return, r, equals the risk-free rate plus a risk premium. We will now examine how we can estimate investors’ required rates of return.The finance profession has had difficulty in developing a practical approach to measure an investor’s required rate of return; however, financial managers often use a method called the capital asset pricing model (CApM). The capital asset pricing model is an equation that equates the expected rate of return on a stock to the risk-free rate plus a risk premium for the stock’s systematic risk. Although certainly not without its critics, the CAPM provides an intuitive approach for thinking about the Concept Check 1. Give specific examples of systematic and unsystematic risk. How many different securi-ties must be owned to essentially diversify away unsystematic risk? 2. What method is used to measure a firm’s market risk? 3. After reviewing Figure 6-5, explain the difference between the plotted dots and the firm’s characteristic line. What must be done to eliminate the variations?LO5Explain the relationship between an investor’s required rate of return on an investment and the riskiness of the investment.required rate of return minimum rate of return necessary to attract an investor to purchase or hold a security.risk premium the additional return expected for assuming risk.risk-free rate of return the rate of return on risk-free investments. The interest rates on short-term U.S. government securities are commonly used to measure this rate.capital asset pricing model (CAPM) a model stating that the expected rate of return on an investment (in this case a stock) is a function of (1) the risk-free rate, (2) the investment’s systematic risk, and (3) the expected risk premium for the market portfolio of all risky securities.M06_KEOW5135_09_GE_C06.indd 24602/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 247return that an investor should require on an investment, given the asset’s systematic or market risk.Equation (6-11) provides the natural starting point for measuring the investor’s required rate of return and sets us up for using the CAPM. Rearranging this equation to solve for the risk premium, we haveRiskpremium=investor>s requiredrate of return, r-risk@free rate ofreturn, rf (6-12)which simply says that the risk premium for a security equals the investor’s required return less the risk-free rate existing in the market. For example, if the required return is 12 percent and the risk-free rate is 3 percent, the risk premium is 9 percent. Also, if the required return for the market portfolio is 10 percent and the risk-free rate is 3 percent, the risk premium for the market would be 7 percent. This 7 percent risk premium would apply to any security having sys-tematic (nondiversifiable) risk equivalent to the general market, or a beta (b) of 1.In this same market, a security with a beta (b) of 2 should provide a risk premium of 14 percent, or twice the 7 percent risk premium existing for the market as a whole. Hence, in general, the appropriate required rate of return for a given security should be determined byRequired return onsecurity, r=risk freerate of return, rf+cbeta forsecurity, b*arequired returnon the market portfolio, rm-risk@freerate of return, rfbd (6-13)Equation (6-13) is the CAPM. This equation designates the risk–return trade-off existing in the market, where risk is measured in terms of beta. Figure 6-9 graphs the CAPM as the security market line9. The security market line is the graphic representa-tion of the CAPM. It is the line that shows the appropriate required rate of return given a stock’s systematic risk. As presented in this figure, securities with betas equal to 0, 1, and 2 should have required rates of return as follows:If β=0 : required rate of return=3,+0(10,-3,)=3,If β=1 : required rate of return=3,+1(10,-3,)=10,If β=2 : required rate of return=3,+2(10,-3,)=17,where the risk-free rate is 3 percent and the required return for the market portfolio is 10 percent.A large part of this chapter has been spent in explaining and measuring an investment’s expected rate of return and 9Two key assumptions are made in using the security market line. First, we assume that the marketplace where securities are bought and sold is highly efficient. Market efficiency indicates that the price of an asset responds quickly to new information, thereby suggesting that the price of a security reflects all avail-able information. As a result, the current price of a security is considered to represent the best estimate of its future price. Second, the model assumes that a perfect market exists. A perfect market is one in which information is readily available to all investors at a nominal cost. Also, securities are assumed to be infi-nitely divisible, with any transaction costs incurred in purchasing or selling a security being negligible. Furthermore, investors are assumed to be single-period wealth maximizers who agree on the meaning and significance of the available information. Finally, within the perfect market, all investors are price tak-ers, which simply means that a single investor’s actions cannot affect the price of a security. These assump-tions are obviously not descriptive of reality. However, from the perspective of positive economics, the mark of a good theory is the accuracy of its predictions, not the validity of the simplifying assumptions that underlie its development.REMEMbER YouR PRinCiPlEsThe conclusion of the matter is that Principle 3 is alive and well. It tells us, Risk Requires a Reward. That is, there is a risk–return trade-off in the market.security market line the return line that reflects the attitudes of investors regarding the minimum acceptable return for a given level of systematic risk associated with a security.M06_KEOW5135_09_GE_C06.indd 24702/05/16 6:44 PM

248 PaRT 2 • The Valuation of Financial Assetsthe corresponding amount of risk. However, one step remains—providing the finan-cial tool or criterion to determine if the investment should be made. Only by know-ing the investor’s required rate of return for a particular investment can we answer this question. The formulas used to answer this question were presented in this sec-tion and can be summarized as follows:Expected return (%)Beta20181614121086420.51.5Security market line1.02.02.5Risk-free requiredreturn when beta = 0Required return whenbeta = 2Market required rate ofreturn when beta = 1FIguRE 6-9 Security Market LineCAn You Do iT?Computing a Required Rate of ReturnDetermine a fair expected (or required) rate of return for a stock that has a beta of 1.25 when the risk-free rate is 3 percent and the expected market return is 9 percent.(The solution can be found on page 249.)FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouInvestor’s required rate of returnInvestor’s required rate of return=risk@free rate of return+risk premiumMeasures an investor’s required rate of return based on a risk-free rate plus a return premium for assuming riskRisk premiumRisk premium=investor’s required rate of return, r-risk@free rate of return, rfIndicates the additional return an investor should require to assume additional riskRequired return on securityRequiredreturn on security, r=risk freerate of return, rf+cbeta forsecurity, b*arequired returnon the market portfolio, rm-risk@freerate of return, rfbdCalculates the rate of return an investor should require based on the capital asset pricing model, which considers only systematic risk to determine the appropriate risk premiumM06_KEOW5135_09_GE_C06.indd 24802/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 249Chapter SummariesIn Chapter 2, we referred to the discount rate as the interest rate, or the opportunity cost of funds. At that point, we considered a number of important factors that influ-ence interest rates, including the price of time, expected or anticipated inflation, the risk premium related to maturity (liquidity), and the variability of future returns. In this chapter, we have returned to our study of rates of return and looked ever so care-fully at the relationship between risk and rates of return.Define and measure the expected rate of return of an individual investment. (pgs. 222–225)SuMMaRy: When we speak of “returns” on an investment, we are talking about either historical returns, what we earned on an investment in the past, or expected LO1FinAnCE at WoRkDoes beta Always Work?Although this story dates back almost two decades, it is as relevant today as when it was happening. At the start of 1998, Apple Computer was in deep trouble. As a result, its stock price fluctuated wildly—far more than other computer firms, such as IBM. However, based on the capital asset pricing model (CAPM) and its measure of beta, the required return of Apple’s investors would have been only 8 percent, compared with 12 percent for IBM’s stockholders. Equally interesting, when Apple’s situation improved in the spring of that year and its share price became less volatile, Apple’s investors, at least according to the CAPM, would have required a rate of return of 11 percent—a 3 percentage point increase from the earlier required rate of return. That is not what intuition would suggest should have happened.So what should we think? Just when Apple’s future was most in doubt and its shares most volatile, its beta was only 0.47, suggesting that Apple’s stock was only half as volatile as the overall stock market. In reality, beta is meaningless here. The truth is that Apple was in such a dire condition that its stock price simply “decoupled” itself from the stock market. So, as IBM and its peer stock prices moved up and down with the rest of the market, Apple shares reacted solely to news about the company, without regard for the market’s movements. The stock’s beta thus created the false impression that Apple shares were more stable than the stock market.The lesson here is that beta may at times be misleading when used with individual companies. Instead, its use is far more reliable when applied to a portfolio of companies. If a firm that was interested in acquiring Apple Computer in 1998, for instance, had used the beta in computing the required rate of return for the acquisition, it would without a doubt have overvalued Apple.So does that mean that CAPM is worthless? No, not as long as company-unique risk is not the main driving force in a company’s stock price movements or if investors are able to diversify away specific company risk. Then they would bid up the price of such shares until they reflected only market risk. For example, a mutual fund that specializes in “distressed stocks” might purchase a number of “Apple Computer-type companies,” each with its own problems, but for different reasons. For such investors, betas work pretty well. Thus, the moral of the story is to exercise common sense and judgment when using a beta.Concept Check 1. How does opportunity cost affect an investor’s required rate of return? 2. What are the two components of the investor’s required rate of return? 3. How does beta affect the risk premium in the CAPM equation? 4. Assuming the market is efficient, what is the relationship between a stock’s price and the security market line?DiD You GET iT?Computing a Required Rate of ReturnThe appropriate rate of return would be: Required rate of return=risk@free rate+3beta*(market return-risk@free rate)4 =3,+31.25*(9,-3,)4 =10.5,M06_KEOW5135_09_GE_C06.indd 24902/05/16 6:44 PM

250 PaRT 2 • Managing Your MoneyKEy EquaTIOnSHolding-period dollar gain, DG=priceend of period+cash distribution (dividend)-pricebeginning of periodHolding-period rate of return, r=dollar gain pricebeginning of period=priceend of period+dividend-pricebeginning of periodpricebeginning of periodExpectedcash flow, CF=°cash flowin state 1(CF1)*probabilityof state 1(Pb1)¢+°cash flowin state 2(CF2)*probabilityof state 2(Pb2)¢+c+°cash flowin state n(CFn)*probabilityof state n(Pbn)¢Expectedrate of return, r=°rate of returnfor state 1(r1)*probabilityof state 1(Pb1)¢+°rate of returnfor state 2(r2)*probabilityof state 2(Pb2)¢+c+°rate of returnfor state n(rn)*probabilityof state n(Pbn)¢Define and measure the riskiness of an individual investment. (pgs. 225–232)SuMMaRy: Risk associated with a single investment is the variability of cash flows or returns and can be measured by the standard deviation.LO2 returns, where we are attempting to determine the return we can “expect” to receive in the future. In a world of uncertainty, we cannot make forecasts with certitude. Thus, we must speak in terms of expected events. The expected return on an invest-ment may therefore be stated as a weighted average of all possible returns, weighted by the probability that each will occur.KEy TERMSHolding-period return (historical or realized rate of return), page 222 the rate of return earned on an investment, which equals the dollar gain divided by the amount invested.Expected rate of return, page 222 the arith-metic mean or average of all possible out-comes where those outcomes are weighted by the probability that each will occur.KEy TERMSRisk, page 226 potential variability in future cash flows.Standard deviation, page 227 a statisti-cal measure of the spread of a probability distribution calculated by squaring the difference between each outcome and its expected value, weighting each value by its probability, summing over all possible outcomes, and taking the square root of this sum.KEy EquaTIOnVariance inrate of return(σ2)=£°rate of returnfor state 1(r1)-expected rateof returnr¢2*probabilityof state 1(Pb1)§+£°rate of returnfor state 2(r2)-expected rateof returnr¢2*probabilityof state 2(Pb2)§+g+£°rate of returnfor state n(rn)-expected rateof returnr¢2*probabilityof state n(Pbn)§M06_KEOW5135_09_GE_C06.indd 25002/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 251Compare the historical relationship between risk and rates of return in the capital markets. (pgs. 232–233)SuMMaRy: Ibbotson Associates has provided us with annual rates of return earned on different types of security investments as far back as 1926. The company summa-rizes, among other things, the annual returns for six portfolios of securities made up of 1. Common stocks of large companies 2. Common stocks of small firms 3. Long-term corporate bonds 4. Long-term U.S. government bonds 5. Intermediate-term U.S. government bonds 6. U.S. Treasury billsA comparison of the annual rates of return for these respective portfolios for the years 1926 to 2011 shows a positive relationship between risk and return, with Treasury bills being least risky and common stocks of small firms being most risky. Also, the data clearly demonstrate that only common stock has in the long run served as an inflation hedge and that the risk associated with common stock can be reduced if investors are patient in receiving their returns.Explain how diversifying investments affects the riskiness and expected rate of return of a portfolio or combination of assets. (pgs. 233–246)SuMMaRy: We made an important distinction between nondiversifiable risk and di-versifiable risk. We concluded that the only relevant risk, given the opportunity to diversify our portfolio, is a security’s nondiversifiable risk, which we called by two other names: systematic risk and market risk. From the data, we are able to see the benefit of diversification in terms of improving the return–risk relationship.LO3LO4KEy TERMSSystematic risk (market risk or nondiversifi-able risk), page 234 (1) the risk related to an investment return that cannot be elimi-nated through diversification. Systematic risk results from factors that affect all stocks. Also called market risk or nondiversifi-able risk. (2) The risk of a project from the viewpoint of a well-diversified shareholder. This measure takes into account that some of the project’s risk will be diversified away as the project is combined with the firm’s other projects, and, in addition, some of the remaining risk will be diversified away by shareholders as they combine this stock with other stocks in their portfolios.Unsystematic risk (company-unique risk or diversifiable risk), page 234 the risk related to an investment return that can be eliminat-ed through diversification. Unsystematic risk is the result of factors that are unique to the particular firm. Also called company-unique risk or diversifiable risk.Characteristic line, page 237 the line of “best fit” through a series of returns for a firm’s stock relative to the market’s returns. The slope of the line, frequently called beta, rep-resents the average movement of the firm’s stock returns in response to a movement in the market’s returns.Beta, page 237 the relationship between an investment’s returns and the market’s returns. This is a measure of the investment’s nondiversifiable risk.Portfolio beta, page 242 the relationship between a portfolio’s returns and the market returns. It is a measure of the portfolio’s nondiversifiable risk.Asset allocation, page 243 identifying and selecting the asset classes appropriate for a specific investment portfolio and determin-ing the proportions of those assets within the portfolio.M06_KEOW5135_09_GE_C06.indd 25102/05/16 6:44 PM

252 PaRT 2 • Managing Your MoneyKEy EquaTIOnS Monthly holding return=priceend of month-pricebeginning of monthpricebeginning of month =priceend of monthpricebeginning of month-1Average holding@period return=return in month 1+return in month 2+g+return in last monthnumber of monthly returnsStandard deviation=D(return in month 1-average return)2+(return in month 2-average return)2+g+(return in last month-average return)2number of monthly returns-1Portfoliobeta=°percentage ofportfolio investedin asset 1*beta forasset 1(b1)¢+°percentage ofportfolio investedin asset 2*beta forasset 2(b2)¢+c+°percentage ofportfolio investedin asset n*beta forasset n(bn)¢Explain the relationship between an investor’s required rate of return on an investment and the riskiness of the investment. (pgs. 246–249)SuMMaRy: The capital asset pricing model provides an intuitive framework for understanding the risk–return relationship. The CAPM suggests that investors determine an appropriate required rate of return, depending upon the amount of systematic risk inherent in a security. This minimum acceptable rate of return is equal to the risk-free rate plus a risk premium for assuming risk.LO5KEy TERMSRequired rate of return, page 246 minimum rate of return necessary to attract an investor to purchase or hold a security.Risk-free rate of return, page 246 the rate of return on risk-free investments. The interest rates on short-term U.S. government securi-ties are commonly used to measure this rate.Risk premium, page 246 the additional return expected for assuming risk.Capital asset pricing model (CAPM), page 246 a model stating that the expected rate of return on an investment (in this case a stock) is a function of (1) the risk-free rate, (2) the investment’s systematic risk, and (3) the expected risk premium for the market portfolio of all risky securities.Security market line, page 247 the return line that reflects the attitudes of investors regarding the minimum acceptable return for a given level of systematic risk associated with a security.KEy EquaTIOnSInvestor>s required rate of return=risk@free rate of return+risk premiumRisk premium=investor>s required rate of return, r-risk@free rate of return, rfRequired return onsecurity, r=risk@freerate of return, rf+cbeta forsecurity, b*arequired returnon the market portfolio, rm-risk@freerate of return, rfbdM06_KEOW5135_09_GE_C06.indd 25202/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 253Review questionsAll Review Questions are available in MyFinanceLab.6-1. a. What is meant by the investor’s required rate of return?b. How do we measure the riskiness of an asset?c. How should the proposed measurement of risk be interpreted?6-2. What is (a) unsystematic risk (company-unique or diversifiable risk) and (b) systematic risk (market or nondiversifiable risk)?6-3. What is a beta? How is it used to calculate r, the investor’s required rate of return?6-4. What is the security market line? What does it represent?6-5. What is the beta of a portfolio if funds are allocated equally between two securi-ties listed in London Stock Exchange (LSE) and Shanghai Stock Exchange (SSE)?6-6. If we were to graph the returns of a stock against the returns of the S&P 500 Index, and the points did not follow a very ordered pattern, what could we say about that stock? If the stock’s returns tracked the S&P 500 returns very closely, then what could we say?6-7. Differentiate between realized and expected returns.6-8. What effect will diversifying your portfolio have on your returns and your level of risk?Study ProblemsSimilar Study Problems are available in MyFinanceLab.6-1. (Expected return and risk) Universal Corporation is planning to invest in a secu-rity that has several possible rates of return. Given the following probability distribu-tion of returns, what is the expected rate of return on the investment? Also compute the standard deviations of the returns. What do the resulting numbers represent?PROBABILITYRETuRN0.10-10%0.205%0.3010%0.4025%6-2. (Average expected return and risk) Given the holding-period returns shown here, calculate the average returns and the standard deviations for the Kaifu Corporation and for the market.MONTHKAIFu CORP.MARKET14%2%26%3%30%1%42%-1%6-3. (Expected rate of return and risk) Carter, Inc. is evaluating a security. Calculate the investment’s expected return and its standard deviation.PROBABILITYRETuRN0.15 6%0.30 9%0.4010%0.1515%LO2LO1M06_KEOW5135_09_GE_C06.indd 25302/05/16 6:44 PM

254 PaRT 2 • Managing Your Money6-4. (Expected rate of return and risk) Donna, a chartered financial analyst (CFA), is will-ing to invest in the Alternative Investments Market (AIM) in the United Kingdom. She collected the information on two different companies (provided below) from the London Stock Exchange. Given the probability distribution for the states of economy in the United Kingdom, which stock would you advise Donna invest in?ALPH BIOTECH PLCASTRATECH PLCSTATE OF ECONOMYPROBABILITYRETuRN (%)PROBABILITYRETuRN (%)Recession0.20 80.30-4Normal0.50120.40 9Boom0.30180.30 166-5. (Standard deviation) Given the following probabilities and returns for Mik’s Corporation, find the standard deviation.PROBABILITYRETuRNS0.40 7%0.25 4%0.1518%0.2010%6-6. (Expected return) Go to http://finance.yahoo.com/education. Go to Financial Glossary. Find the terms Expected Return and Expected Value in the glossary. What did you learn from these definitions?6-7. Go to www.investopedia.com/university/beginner, where there is an article on “Investing 101: Introduction.” Read the article and explain what it says about risk tolerance.6-8. Go to www.moneychimp.com. Select the link Volatility. Complete the retire-ment planning calculator, making the assumptions that you believe are appropriate for you. Then go to the Monte Carlo simulation calculator. Assume that you invest in large-company common stocks during your working years and then invest in long-term corporate bonds during retirement. Use the nominal average returns and stan-dard deviations shown in Figure 6-2. What did you learn?6-9. (Holding-period returns) From the price data that follow, compute the holding-period returns for periods 2 through 4.PERIODSTOCK PRICE1$102133114156-10. (Computing holding-period returns)a. From the price data here, compute the holding-period returns for Jazman and Solomon for periods 2 through 4.PERIODJAzMANSOLOMON1$9$27211283103241329b. How would you interpret the meaning of a holding-period return?LO3LO4M06_KEOW5135_09_GE_C06.indd 25402/05/16 6:44 PM

CHAPTER 6 • The Meaning and Measurement of Risk and Return 2556-11. (Measuring risk and rates of return)a. Given the holding-period returns shown here, compute the average returns and the standard deviations for the Zemin Corporation and for the market.MonthZeMin Corp.Market1 6%4%23% 2%3-1% 1%4-3%-2%55% 2%60% 2%b. If Zemin’s beta is 1.54 and the risk-free rate is 4 percent, what would be an appropriate required return for an investor owning Zemin? (Note: Because the returns of Zemin Corporation are based on monthly data, you will need to annualize the returns to make them compatible with the risk-free rate. For simplicity, you can convert from monthly to yearly returns by multiplying the average monthly returns by 12.)c. How does Zemin’s historical average return compare with the return you be-lieve to be an appropriate, given the firm’s systematic risk?6-12. (Holding-period dollar gain and return) The expected dividends on Estate Lancaster plc. share is £0.17 (around $0.26) in 1 year. Assume you hold this share for a year. Calculate the holding-period dollar gain and return on the share if its current price is £4.4 (around $6.60) and it is expected that by the end of a year the price will rise to £6.2 (around $9.31).6-13. (Asset allocation) Visit the Financial Times Web site and refer to the article “A step-by-step guide to asset allocation” to apply the six main steps on asset alloca-tion on a portfolio of shares of your choice listed on the Shanghai Stock Exchange. Do you think that all individual investors can apply these steps? Why or why not?6-14. (Expected return, standard deviation, and capital asset pricing model) The following are the end-of-month prices for both the Standard & Poor’s 500 Index and Nike’s common stock.a. Using the data here, calculate the holding-period returns for each of the months.nikeS&p 500 index2014May$76.91$1,924June77.551,960July77.131,931August78.552,003September89.201,972October92.972,018November99.292,068December96.152,0592015January92.251,995February97.122,105March100.332,068April98.842,086May104.432,128b. Calculate the average monthly return and the standard deviation for both the S&P 500 and Nike.LO5M06_KEOW5135_09_GE_C06.indd 25506/05/16 4:12 PM

256 PaRT 2 • Managing Your Moneyc. Develop a graph that shows the relationship between the Nike stock returns and the S&P 500 Index. (Show the Nike returns on the vertical axis and the S&P 500 Index returns on the horizontal axis as done in Figure 6-5.)d. From your graph, describe the nature of the relationship between Nike stock returns and the returns for the S&P 500 Index.6-15. (Capital asset pricing model) You are provided data on three companies listed in Alternative Investments Market (AIM) in the United Kingdom. Assume the risk-free rate and the market index return is 3 percent and 5 percent, respectively.STOCKBETAAbbey plc0.34071PM plc1.8032Red plc0.377Use the CAPM to calculate the required rate of returns on the companies. What is beta on an equally weighted portfolio of the 3 stocks?Source: http://www.londonstockexchange.com/statistics/companies-and-issuers/companies-and-issuers.htm6-16. (Expected return, standard deviation, and the capital asset pricing model) Below you have been provided the prices for Citigroup and the S&P 500 Index.CITIgROuPS&P 500 INDEX2014May$47.57$1,924June47.101,960July48.911,931August51.652,003September51.821,972October53.532,018November53.972,068December54.112,0592015January46.951,995February52.422,105March51.522,068April53.322,086May54.972,128a. Calculate the monthly holding-period returns for Citigroup and the S&P 500 Index.b. What are the average monthly returns and standard deviations for each?c. Graph the Citigroup returns against the S&P 500 Index returns.d. Use a spreadsheet to compute the slope of the characteristic line.e. Interpret your findings.6-17. (Security market line)a. Determine the expected return and beta for the following portfolio:STOCKPERCENTAgE OF PORTFOLIOBETAEXPECTED RETuRN140%1.0012%225%0.7511%335%1.3015%b. Given the foregoing information, draw the security market line and show where the securities and portfolio fit on the graph. Assume that the risk-free rate is 2 percent and that the expected return on the market portfolio is 8 percent. How would you interpret these findings?M06_KEOW5135_09_GE_C06.indd 25602/05/16 6:44 PM

CHAPTER 6 • The Meaning and Measurement of Risk and Return 2576-18. (Required rate of return using CAPM)a. Compute an appropriate rate of return for Intel common stock, which has a beta of 1.2. The risk-free rate is 2 percent, and the market portfolio (NYSE stocks) has an expected return of 11 percent.b. Why is the rate you computed an appropriate rate?6-19. (Estimating beta) From the graph in the right margin relating the holding-period returns for Aram Inc. to the S&P 500 Index, estimate the firm’s beta.6-20. (Capital asset pricing model) The data shared below is extracted from Financial Times website on the betas of four com-panies listed in the FTSE 100 market index in the UK namely Vodafone, Tesco, British Petroleum, and British Telecom, respectively. The return on 3-month U.K. Treasury bills is 1.94 percent and the return on FTSE100 market index is 8 percent. Calculate the expected return for the four stocks.4%4%8%12%–12%–8%–4%8%12%Holding-period returnsAram Inc.S&P 500 Index–4%–8%–12%6-21. (Capital asset pricing model) The beta on Marks & Spencer Group plc. as on 19 October, 2015, is 0.9392. Assume that the return on U.K. Treasury bills is 1.94 percent and that the return on FTSE All Share market index is 5 percent. Calculate the expected return and risk premium on Marks & Spencer Group plc.6-22. (Capital asset pricing model) The expected return for the general market is 12.8 percent, and the risk premium in the market is 9.3 percent. Tasaco, LBM, and Exxos have betas of 0.864, 0.693, and 0.575, respectively. What are the corresponding required rates of return for the three securities?6-23. (Portfolio beta and security market line) You own a portfolio consisting of the stocks below:Stock oR SecuRityPeRcentage of PoRtfolioBetaexPected RetuRn120%1.0012%230%0.85 8%315%1.2012%425%0.60 7%510%1.6016%The risk-free rate is 3 percent. Also, the expected return on the market portfolio is 11 percent.a. Calculate the expected return of your portfolio. (Hint: The expected return of a portfolio equals the weighted average of the individual stocks’ expected returns, where the weights are the percentage invested in each stock.)b. Calculate the portfolio beta.c. Given the foregoing information, plot the security market line on paper. Plot the stocks from your portfolio on your graph.d. From your plot in part (c), which stocks appear to be your winners and which ones appear to be your losers?e. Why should you consider your conclusion in part (d) to be less than certain?6-24. (Portfolio beta) Assume you have the following portfolio.StockStock WeightBetaApple38%1.50Green Mountain Coffee15%1.44Disney27%1.15Target20%1.20What is the portfolio’s beta?StockBetaVodafone plc0.7057Tesco plc0.9082British petroleum1.32British Telecom Group0.9892M06_KEOW5135_09_GE_C06.indd 25706/05/16 4:07 PM

258 PaRT 2 • Managing Your MoneyMini CaseThis Mini Case is available in MyFinanceLab.Note: Although not absolutely necessary, you are advised to use a computer spread-sheet to work the following problem.a. Use the price data from the table that follows for the Standard & Poor’s 500 Index, Wal-Mart, and Target to calculate the holding-period returns for the 24 months from May 2013 through May 2015.MONTHS&P 500WAL-MARTTARgET2013May$1,631$74.84$69.50June1,60674.4968.86July1,68677.9471.25August1,63372.9863.31September1,68273.9663.98October1,75776.7564.79November1,80681.0163.93December1,84878.6963.272014January1,78374.6856.64February1,85974.7062.54March1,87276.4360.51April1,88479.7161.75May1,92476.7756.76June1,96075.0757.95July1,93173.5859.59August2,00375.5060.07September1,97276.4762.68October2,01876.2761.82November2,06887.5474.00December2,05985.8875.912015January1,99584.9873.61February2,10583.9376.83March2,06882.2582.07April2,08678.0578.83May2,12875.8679.29b. Calculate the average monthly holding-period returns and the standard de-viation of these returns for the S&P 500 Index, Wal-Mart, and Target.c. Plot (1) the holding-period returns for Wal-Mart against the Standard & Poor’s 500 Index, and (2) the Target holding-period returns against the Standard & Poor’s 500 Index. (Use Figure 6-5 as the format for your graph.)d. From your graphs in part (c), describe the nature of the relationship between the stock returns for Wal-Mart and the returns for the S&P 500 Index. Make the same comparison for Target.e. Assume that you have decided to invest one-half of your money in Wal-Mart and the remainder in Target. Calculate the monthly holding-period returns for your two-stock portfolio. (Hint: The monthly return for the portfolio is the average of the two stocks’ monthly returns.)M06_KEOW5135_09_GE_C06.indd 25802/05/16 6:44 PM

ChaPTER 6 • The Meaning and Measurement of Risk and Return 259f. Plot the returns of your two-stock portfolio against the Standard & Poor’s 500 Index as you did for the individual stocks in part (c). How does this graph compare to the graphs for the individual stocks? Explain the difference.g. The following table shows the returns on an annualized basis that were realized from holding long-term government bonds for the same period. Calculate the average monthly holding-period returns and the standard deviations of these returns. (Hint: You will need to convert the annual returns to monthly returns by dividing each return by 12 months.)MONTH AND YEARANNuALIzED RATE OF RETuRNJun-132.30%Jul-132.58%Aug-132.74%Sep-132.81%Oct-132.62%Nov-132.72%Dec-132.90%Jan-142.86%Feb-142.71%Mar-142.72%Apr-142.71%May-142.56%Jun-142.60%Jul-142.54%Aug-142.42%Sep-142.53%Oct-142.30%Nov-142.33%Dec-142.21%Jan-151.88%Feb-151.98%Mar-152.04%Apr-151.94%May-151.97%h. Now assuming that you have decided to invest equal amounts of money in Wal-Mart, Target, and long-term government securities, calculate the monthly returns for your three-asset portfolio. What are the average return and the standard deviation?i. Make a comparison of the average returns and the standard deviations for all the individual assets and the two portfolios that we designed (in part e and h). What conclusions can be reached by your comparison?j. According to Standard & Poor’s, the betas for Wal-Mart and Target are 0.28 and 0.75, respectively. Compare the meaning of these betas relative to the stan-dard deviations calculated above.k. Assume that the current Treasury bill rate is 3 percent and that the expected market return is 10 percent. Given the betas for Wal-Mart and Target in part (j), estimate an appropriate rate of return for the two firms.M06_KEOW5135_09_GE_C06.indd 25902/05/16 6:44 PM

260On April 23, 2015, the Wall Street Journal headline read, “AT&T Looks to Bond Market for DirecTV Deal.” According to the article, AT&T issued $17.5 billion in bonds to help pay for its acquisition of DirecTV. The bond offering was the third largest corporate-bond sale on record, the largest being Verizon Communications, with a $49 billion issue in September 2013. The article continued:The AT&T deal adds to this year’s [2015] record pace of debt sales, as companies seek to take advantage of low borrowing costs before an expected increase in interest rates by the Federal Reserve later this year.1Bonds are a form of long-term debt issued by companies needing financing for a vari-ety of reasons. Although few companies could begin to issue billions of dollars in bonds as CHAPTER7The Valuation and Characteristics of BondsLearning ObjectivesDistinguish between different kinds of bonds.Types of BondsExplain the more popular features of bonds.Terminology and Characteristics of BondsDefine the term value as used for several different purposes.Defining ValueExplain the factors that determine value.What Determines Value?Describe the basic process for valuing assets.Valuation: The Basic ProcessEstimate the value of a bond.Valuing BondsCompute a bond’s expected rate of return and its current yield.Bond yieldsExplain three important relationships that exist in bond valuation.Bond Valuation: Three Important RelationshipsLO1LO2LO3LO4LO5LO6LO7LO81Mike Cherney, “AT&T Looks to Bond Market for DirecTV Deal,” The Wall Street Journal, http://www.wsj.com/articles/at-t-looks-to-bond-market-for-directv-deal-1429817522, April 23, 2015, accessed April 24, 2015M07_KEOW5135_09_GE_C07.indd 26002/05/16 6:10 PM

AT&T does, this form of debt is an impor-tant source of financing for many publicly traded companies. Companies were par-ticularly tempted to issue bonds begin-ning in 2011 and continuing into 2015 when interest rates were at all-time lows. For example, some of AT&T’s new bonds will pay only 3.4 percent in interest.When AT&T’s management was deciding to issue bonds, a number of decisions had to be made, such as the type of bond—not all bonds are the same—and the terms to be offered to the investors. Then there is always the issue of valuing the bond.Understanding how to value financial securities is essential if managers are to meet the objective of maximizing the value of the firm. If they are to maximize the investors’ value, they must know what drives the value of an asset. Specifically, they need to understand how bonds and stocks are valued in the marketplace; otherwise, they cannot act in the best inter-est of the firm’s investors.In this chapter, we begin by identifying the different kinds of bonds. We next look at the features or characteristics of most bonds and then examine the concepts of and procedures for valuing an asset, and apply these ideas to valuing bonds.Types of BondsA bond is a type of debt or long-term promissory note, issued by the borrower, promising to pay its holder a predetermined and fixed amount of interest per year and the face value of the bond at maturity. However, there is a wide variety of such creatures. Just to mention a few, we haveDebenturesEurobondsSubordinated debenturesConvertible bondsMortgage bondsThe following sections briefly explain each of these types of bonds.DebenturesThe term debenture applies to any unsecured long-term debt. Because these bonds are unsecured, the earning ability of the issuing corporation is of great concern to the bondholder. They are also viewed as being more risky than secured bonds and, as a result, must provide investors a higher interest rate than secured bonds. Often the firm issuing debentures attempts to provide some protection to the holder of the debenture by agreeing not to issue more secured long-term debt that would further tie up the firm’s assets. To the issuing firm, the major advantage of debentures is that none of the firm’s assets have to be used as collateral for the loan. This allows the firm to issue debt and still preserve some ability to borrow in the future.261LO1 Distinguish between different kinds of bonds.bond a long-term (10-year or more) promissory note issued by the borrower, promising to pay the owner of the security a predetermined, fixed amount of interest each year and the face value of the bond at maturity.debenture any unsecured long-term debt.M07_KEOW5135_09_GE_C07.indd 26102/05/16 6:10 PM

262 Part 2 • The Valuation of Financial AssetsSubordinated DebenturesMany firms have more than one issue of debentures outstanding. In this case a hier-archy may be specified, in which some debentures are given subordinated standing in case of insolvency. The claims of the subordinated debentures are honored only after the claims of secured debt and unsubordinated debentures have been satisfied.Mortgage BondsA mortgage bond is a bond secured by a lien on real property. Typically, the value of the real property is greater than that of the mortgage bonds issued. This provides the mortgage bondholders with a margin of safety in the event the market value of the secured property declines. In the case of foreclosure, trustees, who represent the bondholders and act on their behalf, have the power to sell the secured property and use the proceeds to pay the bondholders. The bond trustee, usually a banking insti-tution or trust company, oversees the relationship between the bondholder and the issuing firm, protecting the bondholder and seeing that the terms of the indenture are carried out. In the event that the proceeds from this sale do not cover the bonds, the bondholders become general creditors, similar to debenture bondholders, for the unpaid portion of the debt.EurobondsEurobonds are not so much a different type of security. They are simply securities, in this case bonds, issued in a country different from the one in which the currency of the bond is denominated. For example, a bond that is issued in Europe or in Asia by an American company and that pays interest and principal to the lender in U.S. dollars would be considered a Eurobond. Thus, even if the bond is not issued in Europe, it merely needs to be sold in a country different from the one in which the bond’s currency is denominated to be considered a Eurobond.The primary attractions of Eurobonds to borrowers, aside from favorable rates, are the relative lack of regulation (Eurobonds are not registered with the Securities and Exchange Commission [SEC]), less rigorous disclosure requirements than those of the SEC, and the speed with which they can be issued. Interestingly, not only are Eurobonds not registered with the SEC, but they may not be offered to U.S. citizens and residents.Convertible BondsConvertible bonds are debt securities that can be converted into a firm’s stock at a prespecified price. For instance, you might have a convertible bond with a face, or par, value of $1,000 that pays 6 percent interest, or $60, each year. The bond matures in 5 years, at which time the company must pay the $1,000 face value to the bond-holder. However, at the time the bond was issued, the firm gave the bondholder the option of either collecting the $1,000 or receiving shares of the firm’s stock at a con-version price of $50. In other words, the bondholder would receive 20 shares (20 shares=$1,000 par value,$50 conversion price). What would you do if you were the bondholder? If the stock were selling for more than $50, then you would want to give up the $1,000 par value and take the stock. Thus, it’s the investor’s choice either to take the $1,000 promised when the bond was issued or to convert the bond into the firm’s stock. Thus, with convertible bonds, you can get your original investment back if the firm does not do well (e.g., when the stock price never gets above $50), or you can participate in the upside if the company does well.Consider Twitter. In September 2014, the firm issued $1.8 billion in convertible debt, with half maturing in 5 years (2019) and half in seven years (2021). The interest rates were very low—only 0.25 percent for the five-year bonds and 1 percent for the seven-year bonds. But the bonds could be converted into Twitter common stock at an agreed-upon conversion price of $77.64 per share. At the time, the stock was selling subordinated debenture a debenture that is subordinated to other debentures in terms of its payments in case of insolvency.mortgage bond a bond secured by a lien on real property.Eurobond a bond issued in a country different from the one in which the currency of the bond is denominated; for example, a bond issued in Europe or Asia by an American company that pays interest and principal to the lender in U.S. dollars.convertible bond a debt security that can be converted into a firm’s stock at a prespecified price.M07_KEOW5135_09_GE_C07.indd 26206/05/16 2:32 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 263for $50. Because the par value for each bond is $1,000, a bondholder could convert one bond into 12.88 shares (12.88 shares=$1,000,$77.64 conversion price per share). Thus, this option allows the investor the choice of: 1. Being repaid the $1,000 par value when the bond matures or 2. Converting into stock at any time before the bond matures at an effective price of $77.64.But you would convert only if the stock were selling at a price above the conversion price of $77.64. For instance, when the stock was selling for $50 at the time when the bond was issued, the 12.88 shares would have only been worth $644 ($644=12.88 shares*$50). So only time will tell if the stock will eventually be worth more than the bond’s face or par value.Now that you have an understanding of the kinds of bonds firms might issue, let’s look at some of the characteristics and terminology of bonds.Concept Check 1. How do debentures, subordinated debentures, and mortgage bonds differ with regard to their risk? How would investors respond to the varying types of risk? 2. How is a Eurobond different from a bond issued in Asia that is denominated in dollars? 3. Why would a convertible bond increase much more in value than a bond that is not convertible?Terminology and Characteristics of BondsBefore valuing bonds, we first need to understand the terminology related to bonds. Then we will be better prepared to determine the value of a bond.When a firm or nonprofit institution needs financing, one source is bonds. As already noted, this type of financing instrument is simply a long-term promissory note, issued by the borrower, promising to pay its holder a predetermined and fixed amount of interest each year. Some of the more important terms and characteristics that you might hear about bonds are as follows:Claims on assets and incomeCall provisionPar valueIndentureCoupon interest rateBond ratingsMaturityLet’s consider each in turn.Claims on Assets and IncomeIn the case of insolvency, claims of debt, including bonds, are generally honored before those of both common stock and preferred stock. In general, if the interest on bonds is not paid, the bond trustees can classify the firm as insolvent and force it into bankruptcy. Thus, the bondholders’ claim on income is more likely to be honored than that of the common stockholders, whose dividends are paid at the discretion of the firm’s management. However, different types of debt can have a hierarchy among themselves as to the order of their claims on assets.Par ValueThe par value of a bond is its face value, which is returned to the bondholder at maturity. In general, corporate bonds are issued in denominations of $1,000, although there are some exceptions to this rule. Also, when bond prices are quoted, either by financial LO2 Explain the more popular features of bonds.par value (face value), the stated amount that the firm is to repay upon the maturity date.M07_KEOW5135_09_GE_C07.indd 26302/05/16 6:10 PM

264 PaRT 2 • The Valuation of Financial Assetsmanagers or in the financial press, prices are generally expressed as a percentage of the bond’s par value. For example, a Morgan Stanley bond was recently quoted as selling for 103.83. That does not mean you can buy the bond for $103.83. It means that this bond is selling for 103.83 percent of its par value of $1,000. Hence, the market price of this bond is actually $1,038.30. At maturity in 2017, the bondholder will receive $1,000.Coupon Interest RateThe coupon interest rate on a bond indicates the percentage of the par value of the bond that will be paid out annually in the form of interest. Thus, regardless of what happens to the market price of a bond with a 5 percent coupon interest rate and a $1,000 par value, it will pay out $50 annually in interest until maturity ($50=0.05*1,000). For the Morgan Stanley bonds, the coupon rate is 5.95 percent; thus an investor owning the bond would receive 5.95 percent of its par value of $1,000, or $59.50 ($59.50=0.0595*$1,000) per year. The investor receives a fixed dollar income each year from the interest; thus, these bonds are called fixed-rate bonds.Occasionally, a firm will issue bonds that have zero or very low coupon rates—hence the name zero coupon bonds. Instead of paying interest, the company sells the bonds at a substantial discount below the $1,000 par or face value. Thus, the investor receives a large part (or all with zero coupon bonds) of the return from the appreciation of the bond value as it moves in time to maturity. For example, Amgen, the biotech company, issued $3.95 billion face value bonds with a coupon rate of only 1/8th of 1 percent. Thus, the investors would hardly receive any interest income. But the bonds were issued to the investors at $500 for each $1,000 face value bond. Investors who purchased these bonds for $500 could hold them until they matured and would then receive the $1,000 par value.MaturityThe maturity of a bond indicates the length of time until the bond issuer returns the par value to the bondholder and terminates or redeems the bond.Call ProvisionIf a company issues bonds and then later the prevailing interest rate declines, the firm may want to pay off the bonds early and then issue new bonds with a lower interest rate. To do so, the bond must be callable, or redeemable; otherwise, the firm cannot force the bondholder to accept early payment. The issuer, however, usually must pay the bondholders a premium, such as 1 year’s interest. Also, there frequently is a call protection period where the firm cannot call the bond for a prespecified time period.IndentureAn indenture is the legal agreement between the firm issuing the bonds and the trustee who represents the bondholders. The indenture provides the specific terms of the loan agreement, including a description of the bonds, the rights of the bondholders, the rights of the issuing firm, and the responsibilities of the trustee. This legal document may run 100 pages or more in length, with the majority of it devoted to defining pro-tective provisions for the bondholder.Typically, the restrictive provisions included in the indenture attempt to protect the bondholders’ financial position relative to that of other outstanding securities. Common provisions involve (1) prohibiting the sale of the firm’s accounts receivable, (2) limiting common stock dividends, (3) restricting the purchase or sale of the firm’s fixed assets, and (4) setting limits on additional borrowing by the firm. Not allowing the sale of accounts receivable is specified because such sales would benefit the firm’s short-run liquidity position at the expense of its future liquidity position. Common stock dividends may not be allowed if the firm’s liquidity falls below a specified coupon interest rate the interest rate contractually owed on a bond as a percent of its par value.fixed-rate bond a bond that pays a fixed amount of interest to the investor each year.zero coupon bond a bond issued at a substantial discount from its $1,000 face value and that pays little or no interest.maturity the length of time until the bond issuer returns the par value to the bondholder and terminates the bond.callable bond (redeemable bond) a bond where the issuer has an option to call (redeem) the bond before it matures. This is usually done if interest rates decline below what the firm is paying on the bond.call protection period a prespecified time period during which the issuer cannot recall a bond.indenture the legal agreement between the firm issuing bonds and the bond trustee who represents the bondholders, providing the specific terms of the loan agreement.M07_KEOW5135_09_GE_C07.indd 26402/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 265level, or the maximum dividend payout might be limited to some fraction, say, 50 or 60 percent of earnings. Fixed-asset restrictions generally require permission before they can be liquidated or used as collateral on new loans. Constraints on additional borrowing usually involve limiting the amount and type of additional long-term debt that can be issued. All these restrictions have one thing in common: They attempt to prohibit actions that would improve the status of other securities at the expense of bonds and to protect the status of bonds from being weakened by any managerial action.Bond RatingsJohn Moody first began to rate bonds in 1909. Since that time three rating agencies—Moody’s, Standard & Poor’s, and Fitch Investor Services—have provided ratings on corporate bonds. These ratings involve a judgment about the future risk potential of the bonds. Although the ratings deal with expectations, several historical factors seem to play a significant role in their determination. Bond ratings are favorably affected by (1) a greater reliance on equity as opposed to debt in financing the firm, (2) profitable operations, (3) a low variability in past earnings, (4) large firm size, and (5) little use of subordinated debt. In turn, the rating a bond receives affects the interest rate demanded on the bond by the investors. The poorer the bond rating, the higher the interest rate demanded by investors. Table 7-1 describes these ratings. Thus, bond ratings are extremely important for the financial manager. They provide an indicator of default risk that in turn affects the interest rate that must be paid on borrowed funds.Toward the bottom end of the rating spectrum, we have junk bonds, which are high-risk debt with ratings of BB or below by Moody’s and Standard & Poor’s. The lower the rating, the higher the chance of default. The lowest rating is CC for Standard & Poor’s and Ca for Moody’s. Originally, the term junk bonds was used to describe firms with sound financial histories that were facing severe financial problems and suffering from poor credit ratings. Junk bonds are also called high-yield bonds because of the high interest rates they pay the investor. Typically, they have an interest rate between 3 and 5 percent more than AAA-grade long-term debt.TaBLE 7-1 Standard & Poor’s Corporate Bond RatingsAAAThis is the highest rating assigned by Standard & Poor’s for debt obligations and indicates an extremely strong capacity to pay principal and interest.AABonds rated AA also qualify as high-quality debt obligations. Their capacity to pay principal and interest is very strong; in the majority of instances, they differ from AAA issues only by a small degree.ABonds rated A have a strong capacity to pay principal and interest, although they are somewhat more susceptible to the adverse effects of changes in circumstances and economic conditions.BBBBonds rated BBB are regarded as having an adequate capacity to pay principal and interest. Whereas they normally exhibit adequate protection parameters, adverse economic conditions or changing circum-stances are more likely to lead to a weakened capacity to pay principal and interest for bonds in this category than for bonds in the A category.BBBCCCCCBonds rated BB, B, CCC, and CC are regarded, on balance, as predominantly speculative with respect to the issuer’s capacity to pay interest and repay principal in accordance with the terms of the obligation. BB indicates the lowest degree of speculation and CC the highest. Although such bonds will likely have some quality and protective characteristics, these are outweighed by large uncertainties or major risk exposures to adverse conditions.CThe rating C is reserved for income bonds on which no interest is being paid.DBonds rated D are in default, and payment of principal and/or interest is in arrears.Plus (+) or Minus (–): To provide more detailed indications of credit quality, the ratings from AA to BB may be modified by the addition of a plus or minus sign to show relative standing within the major rating categories.REMEMBER youR PRInCIPlESWhen we say that a lower bond rating means a higher interest rate charged by the investors (bondholders), we are observing an application of Principle 3: Risk Requires a Reward.Source: Adapted from https://www.globalcreditportal.com/ratingsdirect/renderArticle.do?articleId=1331219&SctArtId=257653&from=CM&nsl_code=LIME&sourceObjectId=5435305&sourceRevId=7&fee_ind=N&exp_date=20240818-02:07:33, accessed May 20, 2015.junk bond (high yield) any bond rated BB or below.M07_KEOW5135_09_GE_C07.indd 26502/05/16 6:10 PM

266 PaRT 2 • The Valuation of Financial AssetsUntil the early 1970s, credit rating agencies were paid by the investors, who wanted impartial information about a firm’s creditworthiness. But beginning in the 1970s, the firms issuing bonds began paying the agencies for their ser-vices. This arrangement has frequently raised a concern that the agencies have a conflict of interest, because the company being evaluated is also their client. This criticism became particularly loud during the financial crisis beginning in 2007. The agencies gave some types of debt securities high ratings, only for them to default when the borrower could no longer pay on the loan.We are now ready to think about bond valuation. To begin, we must first clarify precisely what we mean by value. Next, we need to understand the basic concepts of valuation and the process for valuing an asset. Then we may apply these concepts to valuing a bond, and in Chapter 8, to valuing stocks.Concept Check 1. What are some important features of a bond? Which features determine the cash flows associated with a bond? 2. What restrictions are typically included in an indenture in order to protect the bondholder? 3. How does the bond rating affect an investor’s required rate of return? What actions could a firm take to receive a more favorable rating?Defining ValueThe term value is often used in different contexts, depending on its application. Book value is the value of an asset as shown on a firm’s balance sheet. It represents the histori-cal cost of the asset rather than its current worth. For instance, the book value of a FInAnCE at WoRkJ.C. Penney Credit Rating Reduced to JunkIn March 2012, J.C. Penney reported that it had a net loss of $163 million in the first quarter of the year, mainly due to the firm’s new pricing strategy for its products. The plan eliminated Penney’s practice of frequent sales in favor of everyday prices that were 40 percent below the sales prices the year before. Penney’s customers, accustomed to big markdowns and coupons, resisted the new approach. The outcome was a 20 percent reduction in revenues.As a consequence, in May Standard & Poor’s announced it was cutting Penney’s credit rating from BB1 to BB, which is a rating category for junk bonds. Fitch, another rating agency, also lowered the firm’s credit ratings to junk.The two rating agencies attributed the cut to poor perfor-mance in the first quarter of the year. In addition, S&P placed all of Penney’s bonds on CreditWatch “with negative implications.” The CreditWatch indicates that the rating was vulnerable to a further downgrade after Standard & Poor’s reassessed the company’s business and financial strategies.Then in June, Mike Francis, the new president and a former Target executive, left the company unexpectedly. Francis was in charge of marketing the new pricing strategy.One month later in July, Standard & Poor’s further lowered Penney’s credit rating from BB to B+, which means that the rating agency believes that the firm may have difficulty not only in paying interest, but also in repaying the debt principal as it comes due. An even bigger issue was the growing concern that management might not be able to turn the business around.Beginning in 2012 and continuing through early 2014, the company’s stock price had fallen from $42.50 to $5.50. By mid-2015, the price had increased to $8.50. At that time, Fitch Ratings believed that the rating outlook was positive, expect-ing the firm to generate earnings before interest, taxes, and depreciation and amortization (EBITDA) of approximately $600 million versus $277 million in 2014, and the potential that annual EBITDA could be in the $700 million to $800 million range in 2016 and 2017.Sources: Lance Murray, “J.C. Penney’s Credit Rating Cut Again by S&P,” Dallas Business Journal, http://cxa.gtm.idmanagedsolutions.com/finra/BondCenter/BondDetail.aspx?ID=NTk0OTE4QU02, accessed May 26, 2015; “S&P Cuts J.C. Penney Rating to ‘BB’/, Reuters, http://www.reuters.com/arti-cle/2012/05/17/idUSWNA755420120517, accessed May 26, 2015; Melodie Warner, “S&P Cuts J.C. Penney Rating to Junk,” Market Watch, The Wall Street Journal, http://www.marketwatch.com/story/sp-cuts-jc-penney-rating-to-junk-2012-03-07, accessed May 26, 2015, and http:/www.kansascity.com/2012/07/11/3701158/sp-cuts-jc-penney-credit-rating.html#storylink=cpy, accessed May 26, 2015; and “Fitch Affirms J.C. Penney’s IDRs at ‘CCC’; Outlook Positive,” Reuters, http://www.reuters.com/article/2015/05/18/idUS-Fit92305420150518, May 18, 2015, accessed May 26, 2015.REMEMBER youR PRInCIPlESPrinciple 3: Risk Requires a Reward. Some have thought junk bonds were fundamentally different from other securities, but they are not. They are bonds with a great amount of risk and, therefore, promise high expected returns.LO3Define the term value as used for several different purposes.book value the value of an asset as shown on the firm’s balance sheet. It represents the historical cost of the asset rather than its current market value or replacement cost.M07_KEOW5135_09_GE_C07.indd 26602/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 267company’s common stock is the amount the investors originally paid for the stock and, therefore, the amount the firm received when the stock was issued.Liquidation value is the dollar sum that could be realized if an asset were sold indi-vidually and not as part of a going concern (a company has the resources needed in order to continue to operate indefinitely). For example, if a firm’s operations were discon-tinued and its assets were divided up and sold, the sales price would represent the asset’s liquidation value.The market value of an asset is the observed value for the asset in the marketplace. This value is determined by supply and demand forces working together in the market-place, whereby buyers and sellers negotiate a mutually acceptable price for the asset. For instance, the market price for Microsoft’s common stock on June 1, 2015, was $47 per share. This price was reached by a large number of buyers and sellers working through the New York Stock Exchange. In theory, a market price exists for all assets. However, many assets have no readily observable market price because trading sel-dom occurs. For instance, the stock market price for a privately held business would be far more difficult to establish than the market value of Microsoft’s common stock.The intrinsic, or economic, value of an asset—also called the fair value—is the pres-ent value of the asset’s expected future cash flows. This value is the amount an investor should be willing to pay for the asset given the amount, timing, and riskiness of its future cash flows. Once the investor has estimated the intrinsic value of a security, this value could be compared with its market value when available. If the intrinsic value is greater than the market value, then the security is undervalued in the eyes of the investor. Should the market value exceed the investor’s intrinsic value, then the security is overvalued.We hasten to add that if the securities market is working efficiently, the market value and the intrinsic value of a security will be equal. Whenever a security’s intrinsic value differs from its current market price, the competition among investors seeking opportunities to make a profit will quickly drive the market price back to its intrinsic value. Thus, we may define an efficient market as one in which the values of all securi-ties at any instant fully reflect all available public information, which results in the market value and the intrinsic value being the same. If the markets are efficient, it is extremely difficult for an investor to make extra profits from an ability to predict prices.Should we expect markets to be efficient or inefficient? For a market to be inefficient, there would need to be a trading strategy that allows investors to make money without assuming a proportionate amount of risk. But for that to happen, there must be traders who are willing to sell underpriced stocks to you and buy overpriced stocks from you. Instead, if you buy a stock because you believe it to be underpriced, the investor selling the stock must believe it is overpriced. Furthermore, if there were a strategy that allowed you to make profits without assuming risk, then other investors would adopt the strat-egy until the opportunity to make excess profits would disappear.The market could be inefficient because investors act irrationally. For this reason, financial economists have been interested in studying to see if investors are rational in their investment behavior. Competitive markets assume that investors act ratio-nally in their decisions. Thus, the field of behavioral finance studies the rationality of investors when making decisions. For example, studies suggest that some inves-tors may be overconfident in their own opinions when making investments and ignore information that becomes available if it does not support their own opinion.What does the evidence suggest about market efficiency? There have been thou-sands of studies testing for market efficiency over the past several decades. Some of the studies found evidence that the markets have at times been somewhat inefficient. However, with time these anomalies have been largely eliminated by professional investors who seek out such opportunities. Thus, we would agree that the markets are certainly not perfectly efficient, but any such inefficiencies probably only provide enough return to cover the cost of implementing a given strategy. But no doubt this issue will continue to cause debate in the years ahead.liquidation value the dollar sum that could be realized if an asset were sold.market value the value observed in the marketplace.intrinsic, or economic (fair) value the present value of an asset’s expected future cash flows. This value is the amount the investor considers to be fair value given the amount, timing, and riskiness of future cash flows.efficient market market in which the values of all securities fully recognize all available public information.behavioral finance the field of study that examines whether investors act rationally or irrationally when making investment decisions.REMEMBER youR PRInCIPlESThe fact that investors have difficulty identifying stocks that are undervalued relates to Principle 4: Market Prices Are Generally Right. In an efficient market, the price reflects all available public information about the security, and, there-fore, it is priced fairly.M07_KEOW5135_09_GE_C07.indd 26702/05/16 6:10 PM

268 PaRT 2 • The Valuation of Financial AssetsConcept Check 1. Explain the different types of value. 2. Why should the market value equal the intrinsic value?What Determines Value?For our purposes, the value of an asset is its intrinsic value or the present value of its expected future cash flows, when these cash flows are discounted back to the present using the investor’s required rate of return. This statement is true for valuing all assets, and it serves as the basis of almost all that we do in finance. Thus, value is affected by three elements:1. The amount and timing of the asset’s expected cash flows2. The riskiness of these cash flows3. The investor’s required rate of return for undertaking the investmentThe first two factors are characteristics of the asset. The third one, the required rate of return, is the minimum rate of return necessary to attract an investor to purchase or hold a security. This rate of return is determined by the rates of return available on similar investments, or what we learned in Chapter 2 is called the opportunity cost of funds. This rate must be high enough to compensate the investor for risk perceived in the asset’s future cash flows. (The required rate of return was explained in Chapter 6.)Figure 7-1 depicts the basic factors involved in valua-tion. As the figure shows, finding the value of an asset involves the following steps: 1. Assess the asset’s characteristics, which include the amount and timing of the expected cash flows and the riskiness of these cash flows 2. Determine the investor’s required rate of return, which embodies the investor’s attitude about assuming risk and the investor’s perception of the riskiness of the asset 3. Discount the expected cash flows back to the present, using the investor’s required rate of return as the discount rateLO4Explain the factors that determine value.REMEMBER youR PRInCIPlESOur discussions should remind us of three of our principles that help us understand finance:Principle 1: Cash Flow Is What MattersPrinciple 2: Money Has a Time ValuePrinciple 3: Risk Requires a RewardDetermining the economic worth or value of an asset always relies on these three principles. Without them, we would have no basis for explaining value. With them, we can know that the amount and timing of cash, not earnings, drive value. Also, we must be rewarded for taking risk; otherwise, we will not invest.FIGURE 7-1 Basic Factors Determining an Asset’s ValueInvestor attributesDetermineInvestor’s required rate of returnAsset characteristicsAmount of expected cash flowsAsset value = present value of expectedcash flows discounted using theinvestor’s required rate of returnTiming of expected cash flowsRiskiness of expected cash flowsInvestor’s assessment of theriskiness of the asset’s cash flowsInvestor’s willingness to bear riskM07_KEOW5135_09_GE_C07.indd 26802/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 269Thus, intrinsic value is a function of the cash flows yet to be received, the riskiness of these cash flows, and the investor’s required rate of return.Concept Check What are the three important elements of asset valuation?Valuation: The Basic ProcessThe valuation process assigns value to an asset by calculating the present value of its expected future cash flows using the investor’s required rate of return as the dis-count rate. The investor’s required rate of return, r, is determined by the level of the risk-free rate of interest and risk premium that the investor feels is necessary com-pensation. Therefore, a basic asset valuation model can be defined mathematically as follows:LO5Describe the basic process for valuing assets.Assetvalue=cash flowin year 1a1+requiredrate of returnb1 + cash flowin year 2a1+requiredrate of returnb2 + g+ cash flowin year na1+requiredrate of returnbn (7-1a)Or stated in symbols, we have:V=C1(1+r)1 + C2(1+r)2 +g+Cn(1+r)n (7-1b) where V= the intrinsic value, or present value, of an asset producing expected future cash flows, Ct, in years 1 through n Ct=cash flow to be received at time t r=the investor’s required rate of returnUsing Equation (7-1), we see that there are three basic steps in the valuation process:STEP 1 Estimate Ct in equation (7-1), which is the amount and timing of the future cash flows the security is expected to provide.STEP 2 Determine r, the investor’s required rate of return.STEP 3 Calculate the intrinsic value, V, as the present value of expected future cash flows discounted at the investor’s required rate of return.Equation (7-1), which measures the present value of future cash flows, is the basis of the valuation process. It is the most important equation in this chapter because all the remaining equations in this chapter and in Chapter 8 are merely reformulations of this one equation. If we understand equation (7-1), all the valuation work we do, and a host of other topics as well, will be much clearer in our minds.With the foregoing principles of valuation as our foundation, let’s now look at how bonds are valued.CAn you Do IT?Computing an Asset’s ValueYou purchased an asset that is expected to provide $5,000 cash flow per year for 4 years. If you have a 6 percent required rate of return, what is the value of the asset for you?(The solution can be found on page 271.)M07_KEOW5135_09_GE_C07.indd 26902/05/16 6:10 PM

270 PaRT 2 • The Valuation of Financial AssetsValuing BondsThe value of a bond is the present value of both the future interest to be received and the par or maturity value of the bond. It’s that simple.The process for valuing a bond, as depicted in Figure 7-2, requires knowing three essential elements: (1) the amount and timing of the cash flows to be received by the investor, (2) the time to maturity of the bond, and (3) the investor’s required rate of return. The amount of cash flows is dictated by the periodic interest to be received and by the par value to be paid at maturity. Given these elements, we can compute the value of the bond, or the present value.To illustrate the process for valuing a bond, consider a bond issued by Toyota with a maturity date of 2020 and a stated annual coupon rate of 4.5 percent.2 In 2015, with 5 years left to maturity, investors owning the bonds were requiring a 2.1 percent rate of return. We can calculate the value of the bonds to these investors using the following three-step valuation procedure:STEP 1 Estimate the amount and timing of the expected future cash flows. Two types of cash flows are received by the bondholder: a. Annual interest payments equal to the coupon rate of interest times the face value of the bond. In this example, the bond’s coupon interest rate is 4.5 percent; thus, the annual interest payment is $45 ($45=0.045*$1,000). Assuming that 2015 interest payments have already been made, these cash flows will be received by the bondholder in each of the 5 years before the bond matures (2016 through 2020=5 years). b. The face value of $1,000 to be received at the end of 2020.To summarize, the cash flows received by the bondholder are as follows:20162017201820192020$45$45$45 $45 $45$1,000 $1,045STEP 2 Determine the investor’s required rate of return by evaluating the riskiness of the bond’s future cash flows. A 2.1 percent required rate of return for the bondholders is given. However, we should recall from Chapter 6 that LO6Estimate the value of a bond.FIGURE 7-2 Data Requirements for Bond Valuation(A) Cash flow information(B) Term to maturity(C) Investor’s required rate of returnPeriodic interest payments.For example, $65 per year.Principal amount or par value.For example, $1,000.For example, 12 years.For example, 4%.2Toyota actually pays interest to its bondholders on a semiannual basis on June 15 and December 15. However, for the moment, assume the interest is to be received annually. The effect of semiannual pay-ments is examined shortly.M07_KEOW5135_09_GE_C07.indd 27002/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 271an investor’s required rate of return is equal to a rate earned on a risk-free security plus a risk premium for assuming risk. In this case, the Toyota bonds are rated AA, which according to Standard & Poor’s ratings shown in Table 7-1:qualify as high-quality debt obligations. Their capacity to pay principal and interest is very strong; in the majority of instances, they differ from AAA issues only by a small degree.STEP 3 Calculate the intrinsic value of the bond as the present value of the expected future interest and principal payments discounted at the investor’s required rate of return.In general, the present value of a bond is found as follows: Bond value=Vb=$ interest in year 1(1+required rate of return)1 +$ interest in year 2(1+required rate of return)2 +$ interest in year 3(1+required rate of return)3 +g +$ interest in year n(1+required rate of return)n +$ maturity value of bond(1+required rate of return)n (7-2a)Using It to represent the interest payment in year t, M to represent the bond’s maturity (or par) value, and rb to represent the bondholder’s required rate of return, we can express the value of a bond maturing in year n as follows:Vb=$I1(1+rb)1+$I2(1+rb)2+$I3(1+rb)3 +g+$In(1+rb)n+$M(1+rb2n (7-2b)Notice that equation (7-2b) is a restatement of equation (7-1), where now the cash flows are represented by the interest received each period and the par value of the DID you GET IT?Computing an Asset’s ValueThe value of an asset generating $5,000 per year for 4 years, given a 6 percent required rate of return, would be $17,325.53. Using a TI BA II Plus calculator, we find the answer as follows:CaLCULaTOR SOLUTIONData Input Function Key 6 I/Y 4 N25,000 1/2 PMT 0 FVFunction Key AnswerCPT PV $17,325.53Thus, if an investor owns an asset that pays $5,000 in cash flows each year for 4 years, he would earn exactly his required rate of return of 6 percent if he paid $17,325.53 today.M07_KEOW5135_09_GE_C07.indd 27102/05/16 6:10 PM

272 PaRT 2 • The Valuation of Financial Assetsbond when it matures. In either equation, the value of an asset is the present value of its future cash flows.The equation for finding the value of the Toyota bonds would be as follows:Vb =$45(1+0.021)1+$45(1+0.021)2+$45(1+0.021)3+$45(1+0.021)4 +$45(1+0.021)5+$1,000(1+0.021)5Finding the value of the Toyota bonds can be represented graphically as follows:YEAR201620152017201820192020Dollars received$45$45$45$45$45at end of year$1,000$1,045Present value$1,112.80Using a TI BA II Plus financial calculator, we find the value of the bond to be $1,112.80, as calculated in the margin.3 Thus, if investors consider 2.1 percent to be an appropriate required rate of return in view of the risk level associated with Toyota bonds, paying a price of $1,112.80 would satisfy their return requirement.CaLCULaTOR SOLUTIONData Input Function Key 5 N 2.1 I/Y 45 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT PV $1,112.80We can also solve for the value of Toyota’s bonds using a spreadsheet. The solu-tion using Excel appears as follows:ExamPLE 7.1Valuing a BondToys “R” Us has a bond outstanding with a coupon interest rate of 8.75 percent that will mature in 6 years. The investors who have purchased the bonds are requiring a rate of return of 15.65 percent! Compute the value of the bonds for the current inves-tors. Earning a 15.65 percent rate of return is fantastic—sure beats government Treasury bond rates. So why would many investors choose not to invest in these bonds unless they can receive a really high rate of return for bonds?3As noted in Chapter 5, we are using the TI BA II Plus. You may want to return to the Chapter 5 section “Moving Money Through Time with the Aid of a Financial Calculator” or Appendix A at www.pearson-highered.com/keown to see a more complete explanation of using the TI BA II Plus.MyFinanceLab VideoM07_KEOW5135_09_GE_C07.indd 27202/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 273STEP 1: Formulate a Solution StrategyThe formula for valuing a bond is shown below: Bond value=Vb=$ interest in year 1(1+required rate of return)1 +$ interest in year 2(1+required rate of return)2 +$ interest in year 3(1+required rate of return)3 +g +$ interest in year n(1+required rate of return)n +$ maturity value of bond(1+required rate of return)n (7-2a)STEP 2: Crunch the numbersThe value of the Toys “R” Us bonds can be computed by using either a financial cal-culator or a spreadsheet. But first we must determine the annual interest payment, which is $87.50 ($87.50=0.0875 coupon interest rate*$1,000 par value). As shown below, the value of the bond is $743.38.Using a financial calculator:CaLCULaTOR SOLUTIONData Input Function Key 6 N15.65 I/Y87.50 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT PV 743.38Then, using a spreadsheet:STEP 3: Analyze your ResultsOnly by buying the bond at a low price $743.38, compared to the bond’s par value, $1,000, can the investors earn such a high rate of return of 15.65 percent. Furthermore, for a bond to sell at such a large discount and thereby provide a high rate of return indicates that investors perceive there to be a high likelihood of default, as expressed in an article on the Bloomberg Business website:M07_KEOW5135_09_GE_C07.indd 27302/05/16 6:10 PM

274 PaRT 2 • The Valuation of Financial AssetsToys “R” Us Inc. is paying the highest yields among 16 issuers of CCC+ rated bonds as investors grow dubious the retailer with three years of falling profit will repay or refi-nance $2.85 billion of debt due through 2016.4In other words, the 15.65 percent is not the true expected rate of return, but rather the rate that will be earned if Toys “R” Us does not default on interest or principal payments. There is certainly the possibility that the investors will receive the high return, but there is apparently considerable risk that the company will default. So only investors who are prepared to accept a large dose of risk will be interested in buying the bond.To this point we have provided the basic present value equation to determine the value of an asset based on its expected future cash flows. This same equation was then applied to valuing a bond. These two equations served as the financial tools for valuing an asset and are represented as follows:FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouAsset valueAssetvalue=cash flowin year 1a1+requiredrate of returnb1+cash flowin year 2a1+requiredrate of returnb2+g+cash flowin year na1+requiredrate of returnbnIndicates that the value of an asset, be it a security or an invest-ment in plant and equipment, is equal to the present value of future cash flows expected to be received from the investment.Bond value Bond value=Vb=$ interest in year 1(1+required rate of return)1 +$ interest in year 2(1+required rate of return)2 +$ interest in year 3(1+required rate of return)3 +g +$ interest in year n(1+required rate of return)n +$ maturity value of bond(1+required rate of return)n andVb=$I1(1+rb)1+$I2(1+rb)2+$I3(1+rb)3+g+$In(1+rb)n+$M(1+rb)nCalculates the value of a bond as the present value of both future interest payments and the par value of the bond to be received at maturity.CAn you Do IT?Computing a Bond’s ValueLa Fiesta Restaurants issued bonds that have a 4 percent coupon interest rate. Interest is paid annually. The bonds mature in 12 years. If your required rate of return is 6 percent, what is the value of a bond to you?(The solution can be found on page 276.)4Krista McGuire, “Toys ‘R’ Us Investors Show Doubt of Repayment: Corporate Finance,” Bloomberg Business, http://www.bloomberg.com/news/articles/2014-01-08/toys-r-us-investors-show-doubt-of-repayment-corporate-finance, January 28, 2014, accessed May 22, 2015.M07_KEOW5135_09_GE_C07.indd 27402/05/16 6:10 PM

CHAPTER 7 • The Valuation and Characteristics of Bonds 275In the previous illustration using Toyota (page 270), the interest payments were assumed to be paid annually. However, companies typically pay interest to bondhold-ers semiannually. For example, Toyota actually pays a total of $45 for each bond per year, but disburses the interest semiannually ($22.50 each June 15 and December 15).Several steps are involved in adapting equation (7-2b) for semiannual interest payments.5 First, thinking in terms of periods instead of years, a bond with a life of n years paying interest semiannually has a life of 2n periods. In other words, a 4-year bond (n=4) that remits its interest on a semiannual basis actually makes eight pay-ments. Although the number of periods has doubled, the dollar amount of interest being sent to the investors for each period and the bondholders’ required rate of return are half of the equivalent annual figures. It becomes It/2 and rb is changed to rb/2; thus, for semiannual compounding, equation (7-2b) becomes5The logic for calculating the value of a bond that pays interest semiannually is similar to the material presented in Chapter 5, where compound interest with nonannual periods was discussed.To conclude, we previously valued bonds assuming that interest was paid to the investors on an annual basis. However, since bonds typically pay interest semiannu-ally, we need a slightly revised financial tool shown as follows:CALCULATOR SOLUTIONData Input Function Key 10 N 1.05 I/Y22.50 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT PV $1,113.35FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouBond value when interest is paid semiannuallyVb=$I1 > 2a1+rb2b1+$I2 > 2a1+rb2b2+$I3 > 2a1+rb2b3+ g+$I2n > 2a1+rb2b2n+$Ma1+rb2b2nCalculates the value of a bond as the present value of both future interest payments received semiannually and the par value of the bond to be received at maturity.Rb=$I1 > 2a1+rb2b1+$I2 > 2a1+rb2b2+$I3 > 2a1+rb2b3+ g+$I2n > 2a1+rb2b2n+$Ma1+rb2b2n (7-3)We can now compute the value of the Toyota bonds, recognizing that interest is being paid semiannually. We simply change the number of periods from 5 years to 10 semiannual periods and the required rate of return from 2.1 percent annually to 1.05 percent per semiannual period, and divide the interest payment by 2 to get $22.50. The value of the bond would now be $1,113.35. Not a big change, but the accurate value when interest is paid semiannually.This solution can be found using a calculator as shown in the margin or a spread-sheet that would look as follows:M07_KEOW5135_09_GE_C07.indd 27506/05/16 2:34 PM

276 PaRT 2 • The Valuation of Financial AssetsNow that we know how to value a bond, we will next examine a bondholder’s rate of return from investing in a bond, or what is called a bond’s yield.DID you GET IT?Computing a Bond’s ValueThe La Fiesta bond with a 4 percent coupon rate pays $40 in interest per year ($40=0.04 coupon rate × $1,000 par value). Thus, you would receive $40 per year for 12 years plus the $1,000 in par value in year 12. Assuming a 6 percent required rate of return, the value of the bond would be $832.32.If an investor owns a bond that pays $40 in interest each year for 12 years, she will earn exactly her required rate of return of 6 percent if she paid $832.32 today.CaLCULaTOR SOLUTIONData Input Function Key 6 I/Y 12 N 40 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT PV 832.32LO7Compute a bond’s expected rate of return and its current yield.6When we speak of computing an expected rate of return, we are not describing the situation very accu-rately. Expected rates of return are ex ante (before the fact) and are based on “expected and unobservable future cash flows” and, therefore, can only be “estimated.”expected rate of return (1) the discount rate that equates the present value of the future cash flows (interest and maturity value) of a bond with its current market price. It is the rate of return an investor will earn if the bond is held to maturity. (2) The rate of return the investor expects to receive on an investment by paying the existing market price of the security.yield to maturity the rate of return a bondholder will receive if the bond is held to maturity. (It is equivalent to the expected rate of return.)Concept CheckHow do semiannual interest payments affect the asset valuation equation? 1. What two factors determine an investor’s required rate of return? 2. How does the required rate of return affect a bond’s value?Bond YieldsThere are two calculations used to measure the rate of return a bondholder receives from owning a bond: the yield to maturity and the current yield.yield to MaturityTheoretically, each bondholder could have a different required rate of return for a particular bond. However, the financial manager is interested only in the expected rate of return that is implied by the market prices of the firm’s bonds, or what we call the yield to maturity.To measure the bondholder’s expected rate of return, rb, we would find the dis-count rate that equates the present value of the future cash flows (interest and maturity value) with the current market price of the bond.6 It is also the rate of return the investor will earn if the bond is held to maturity, thus the name yield to maturity. So, when referring to bonds, the terms expected rate of return and yield to maturity are often used interchangeably.To solve for the expected rate of return for a bond, we would use the following equation: Market price=P0=$ interest in year 1(1+expected rate of return)1 +$ interest in year 2(1+expected rate of return)2 +$ interest in year 3(1+expected rate of return)3 +g +$ interest in year n(1+expected rate of return)n +$ maturity value of bond(1+expected rate of return)n (7-4)M07_KEOW5135_09_GE_C07.indd 27602/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 277To illustrate this concept, consider the Brister Corporation’s bonds, which are selling for $1,100. The bonds carry a coupon interest rate of 6 percent and mature in 10 years. (Remember, the coupon rate determines the interest payment—coupon rate *par value.)To determine the expected rate of return (rb) implicit in the current market price, we need to find the rate that discounts the anticipated cash flows back to a present value of $1,100, the current market price (P0) for the bond.The expected return for the Brister Corporation bondholders is 4.72 percent, which can be found as presented in the margin by using the TI BA II Plus calculator, or by using a computer spreadsheet, as follows:CaLCULaTOR SOLUTIONData Input Function Key 10 N1,100 1/2 PV 60 PMT1,000 FVFunction Key AnswerCPT I/Y 4.72ExamPLE 7.2Solving for the yield to Maturity (Expected Rate of Return)In Example 7.1 you were asked to calculate the value of bonds issued by Toys “R” Us, where the coupon interest rate was 8.75 percent, which indicated an interest payment of $87.50, and the maturity date was 6 years. The investors who had purchased the bonds were requiring a rate of return of 15.65 percent. Given this information, we found the bond value to be $743.38. If you had gone to www.finance.yahoo.com on May 30, 2015, you would have found that the market price for the bonds was indeed $743. But what if investors changed their required rates of return to the point that the bonds were selling for $900? In that case, what would be the expected rate of return, or yield to maturity, if you purchased the bonds at the higher value? Explain.STEP 1: Formulate a Solution StrategyThe formula for computing the expected rate of return (yield to maturity) for the Toys “R” Us bonds at a market price of $900 is shown below: Market price=P0=$ interest in year 1(1+expected rate of return)1 +$ interest in year 2(1+expected rate of return)2 +$ interest in year 3(1+expected rate of return)3 +g +$ interest in year n(1+expected rate of return)n +$ maturity value of bond(1+expected rate of return)n (7-4)where we are solving for the expected rate of return in the equation.STEP 2: Crunch the numbersThe expected rate of return (yield to maturity) for the Toys “R” Us bonds can be com-puted by using either a financial calculator or a spreadsheet.MyFinanceLab VideoM07_KEOW5135_09_GE_C07.indd 27702/05/16 6:10 PM

278 PaRT 2 • The Valuation of Financial AssetsUsing a TI BA II Plus financial calculator, the expected rate of return is found to be 11.12 percent:CaLCULaTOR SOLUTIONData Input Function Key 6 N 900 1/2 PV87.50 PMT1,000 FVFunction Key AnswerCPT I/Y 11.12Then using a spreadsheet:STEP 3: Analyze your ResultsIf you are willing to pay the higher price of $900 for the Toys “R” Us bonds, it means that you are prepared to accept a lower yield to maturity (expected rate of return) on your investment. In other words, you are willing to accept the riskiness of the invest-ment and receive a smaller expected return. Thus, as rates of return decrease, the value of a security will always increase.Current yieldThe current yield on a bond refers to the ratio of the annual interest payment to the bond’s current market price. If, for example, we have a bond with a 4 percent coupon interest rate, a par value of $1,000, and a market price of $920, it would have a current yield of 4.35 percent:Current yield =annual interest paymentcurrent market price of the bond (7-5)In our exampleCurrent yield =0.04 * $1,000$920=$40$920=0.0435=4.35,We should understand that the current yield, though frequently quoted in the popular press, is an incomplete picture of the expected rate of return from holding a bond. The current yield indicates the cash income that results from holding a bond in a given year, but it fails to recognize the capital gain or loss that will occur if the bond is held to matu-rity. As such, it is not an accurate measure of the bondholder’s expected rate of return.We now have financial tools to determine the rate of return a bondholder can expect to earn: (1) if the bond is held until it matures when the bondholder receives the par value of the bond, and (2) if we consider only the interest payment being received relative to the current market price of the bond. These two financial tools are stated as follows:current yield the ratio of a bond’s annual interest payment to its market price.M07_KEOW5135_09_GE_C07.indd 27802/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 279Concept Check 1. What assumption is being made about the length of time a bond is held when computing the yield to maturity? 2. What does the current yield tell us? 3. How are the yield to maturity and the current yield different?Bond Valuation: Three Important RelationshipsWe have now learned to find the value of a bond (Vb) given (1) the amount of interest payments (It), (2) the maturity value (M), (3) the length of time to maturity (n periods), and (4) the investor’s required rate of return, rb. We also know how to compute the expected rate of return 1rb), which also happens to be the current inter-est rate on the bond, given (1) the current market value (P0), (2) the amount of inter-est payments (It), (3) the maturity value (M), and (4) the length of time to maturity (n periods). We now have the basics. But let’s go further in our understanding of bond valuation by studying several important relationships:◆ Relationship 1. The value of a bond is inversely related to changes in the inves-tor’s current required rate of return. In other words, as interest rates increase (decrease), the value of the bond decreases (increases).FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouYield to matu-rity or expected rate of return Market price=P0=$ interest in year 1(1+expected rate of return)1 +$ interest in year 2(1+expected rate of return)2 +$ interest in year 3(1+expected rate of return)3 +g +$ interest in year n(1+expected rate of return)n +$ maturity value of bond(1+expected rate of return)nThe expected rate of return (yield to maturity) of a bond if held until maturity, given its current market price.Current yieldCurrent yield=annual interest paymentcurrent market price of the bondThe yield today deter-mined by dividing the interest payment by the current market price.LO8Explain three important relationships that exist in bond valuation.CAn you Do IT?Computing the yield to Maturity and Current yieldThe Argon Corporation bonds are selling for $1,100. They have a 5 percent coupon interest rate paid annually and mature in 8 years. What is the yield to maturity for the bonds if an investor buys them at the $1,100 market price? What is the current yield?(The solution can be found on page 281.)M07_KEOW5135_09_GE_C07.indd 27902/05/16 6:10 PM

280 PaRT 2 • The Valuation of Financial Assets To illustrate, assume that an investor’s required rate of return for a given bond is 5 percent. The bond has a par value of $1,000 and annual interest pay-ments of $50, indicating a 5 percent coupon interest rate ($50 ÷ $1,000=5%). Assuming a 5-year maturity date, the bond would be worth $1,000, computed as follows:Vb=$I1(1+rb)1+ g+$In(1+rb)n+$M(1+rb)n (7-6)In our example,Vb=$50(1+0.05)1+$50(1+0.05)2+$50(1+0.05)3+$50(1+0.05)4+$50(1+0.05)5+$1,000(1+0.05)5CaLCULaTOR SOLUTIONData Input Function Key 5 I/Y 5 N 50 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT PV 1,000If, however, the investor’s required rate of return increased from 5 percent to 8 percent, the value of the bond would decrease to $880.22, computed as follows:CaLCULaTOR SOLUTIONData Input Function Key 8 I/Y 5 N 50 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT PV 880.22On the other hand, if the investor’s required rate of return decreased to 2 percent, the bond would increase in value to $1,141.40.CaLCULaTOR SOLUTIONData Input Function Key 2 I/Y 5 N 50 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT PV $1,141.40Using a calculator, we find the value of the bond to be $1,000.M07_KEOW5135_09_GE_C07.indd 28002/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 281This inverse relationship between the investor’s required rate of return and the value of a bond is presented in Figure 7-3. Clearly, as investors demand a higher rate of return, the value of a bond decreases. The higher rate of return can be achieved only by paying less for the bond. Conversely, a lower required rate of return yields a higher market value for the bond.FIGURE 7-3 Value and Required Rates for a 5-Year Bond at a 5 Percent Coupon RateMarket value of bond$1,200$1,100$1,141$880$1,000$900$8006%Required rates of return (%)1%2%3%4%5%7%8%$1,141$1,000$880Bond value if requiredrate of return is 2%Bond value if requiredrate of return is 5%Bond value if requiredrate of return is 8%DID you GET IT?Computing the yield to Maturity and Current yieldThe Argon Corporation bonds pay $50 in interest per year ($50=0.05 coupon rate*$1,000 par value) for the duration of the bond, or for 8 years. The investor will then receive $1,000 at the bond’s maturity. Given a market price of $1,100, the yield to maturity would be 3.54 percent.CaLCULaTOR SOLUTIONData Input Function Key 8 N1,100 PV 50 1/2 PMT1,000 1/2 FVFunction Key AnswerCPT I/Y 3.54If an investor paid $1,100 for a bond that pays $50 in interest each year for 8 years, along with the $1,000 par value in the eighth year, he would earn exactly 3.54 percent on the investment.Current yield =annual interest paymentcurrent market price of the bond =$50$1,100=0.0455=4.55,M07_KEOW5135_09_GE_C07.indd 28102/05/16 6:10 PM

282 PaRT 2 • The Valuation of Financial Assets Changes in bond prices represent an element of uncertainty for the bond investor. If the current interest rate (required rate of return) changes, the price of a bond also fluctuates. An increase in interest rates causes the bondholder to incur a loss in market value. Because future interest rates and the resulting bond value cannot be predicted with certainty, a bond investor is exposed to the risk of changing values as interest rates vary. This risk has come to be known as interest rate risk.◆ Relationship 2. The market value of a bond will be less than the value if the required rate of return of investors is above the coupon interest rate; but it will be valued above par value if the required rate of return of investors is below the coupon interest rate.Using the previous example, we observe that •  The bond has a market value of $1,000, equal to the par, or maturity, value when the required rate of return demanded by investors equals the 5 percent coupon interest rate. In other words, ifrequired rate5% == coupon rate,5%, thenthen market value$1,000 == par value$1,000 •  When the required rate is 8 percent, which exceeds the 5 percent coupon rate, the market value of the bond falls below par value to $880.22. That is, ifrequired rate8% 77 coupon rate,5%, thenthen market value$880.22 66 par value$1,000 In this case the bond sells at a discount below par value; thus, it is called a discount bond. •  When the required rate is only 2 percent, or less than the 5 percent coupon  rate, the market value, $1,141.40, exceeds the bond’s par value. In this instance, ifrequired rate2% 66 coupon rate,5%, thenthen market value$1,141.40 77 par value$1,000 The bond is now selling at a premium above par value; thus, it is called a premium bond.◆ Relationship 3. Long-term bonds have greater interest rate risk than do short-term bonds. As already noted, a change in current interest rates (the required rate of return) causes an inverse change in the market value of a bond. However, the impact on value is greater for long-term bonds than it is for short-term bonds. In Figure 7-3 we observed the effect of interest rate changes on a 5-year bond paying a 5 percent coupon interest rate. What if the bond did not mature until 10 years from today instead of 5 years? Would the changes in market value be the same? Absolutely not. The changes in value would be more significant for the 10-year bond. For example, what if the current interest rates increase from 2 percent to 5 percent and then to 8 percent? In this case, a 10-year bond’s value would drop more sharply than a 5-year bond’s value would. The values for both the 5-year and the 10-year bonds are shown here.Market Value for a 5% Coupon Rate Bond Maturing inRequired Rate5 Years10 Years2%$1,141.40$1,269.485% 1,000.00 1,000.008% 880.22 798.70discount bond a bond that sells at a discount, or below par value.premium bond a bond that is selling above its par value.interest rate risk the variability in a bond’s value caused by changing market interest rates.M07_KEOW5135_09_GE_C07.indd 28202/05/16 6:10 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 283 The reason long-term bond prices fluctuate more than short-term bond prices in response to interest rate changes is simple. Assume an investor bought a 10-year bond yielding a 5 percent interest rate. If, on one hand, the current interest rate for bonds of similar risk increased to 8 percent, the investor would be locked into the lower rate for 10 years. If, on the other hand, a shorter-term bond had been purchased—say, one maturing in 2 years—the investor would have to accept the lower return for only 2 years and not the full 10 years. At the end of year 2, the investor would receive the maturity value of $1,000 and could buy a bond offer-ing the higher 8 percent rate for the remaining 8 years. Thus, interest rate risk is determined, at least in part, by the length of time an investor is required to com-mit to an investment. Using these values and the required rates, we can graph the changes in val-ues for the two bonds relative to different interest rates. These comparisons are provided in Figure 7-4. The figure clearly illustrates that the price of a long-term bond (say, 10 years) is more responsive or sensitive to interest rate changes than the price of a short-term bond (say, 5 years). However, the holder of a long-term bond can take some comfort from the fact that long-term interest rates are usually not as volatile as short-term rates.Concept Check 1. Why does a bond sell at a discount when the coupon rate is lower than the required rate of return and vice versa? 2. As interest rates increase, why does the price of a long-term bond decrease more than that of a short-term bond?FIGURE 7-4 The Market Values of a 5-Year and a 10-Year Bond at Different Required Rates of ReturnMarket value of bond9%Required rates of return (%)1%2%3%6%4%5%7%8%$1,200$1,269$1,141$1,100$1,000$900$800$799$1,000$880Value of 10-year bondas required rates ofreturn changeValue of 5-year bondas required rates ofreturn changeM07_KEOW5135_09_GE_C07.indd 28302/05/16 6:10 PM

284 PaRT 2 • The Valuation of Financial AssetsBond, page 261 a long-term (10-year or more) promissory note issued by the bor-rower, promising to pay the owner of the security a predetermined, fixed amount of interest each year.Debenture, page 261 any unsecured long-term debt.Subordinated debenture, page 262 a debenture that is subordinated to other debentures in terms of its payments in case of insolvency.Mortgage bond, page 262 a bond secured by a lien on real property.Eurobond, page 262 a bond issued in a country different from the one in which the currency of the bond is denominated—for example, a bond issued in Europe or Asia by an American company that pays interest and principal to the lender in U.S. dollars.Convertible bond, page 262 a debt security that can be converted into a firm’s stock at a prespecified price.Explain the more popular features of bonds. (pgs. 263–266)SUmmaRY: Some of the more popular terms and characteristics used to describe bonds include the following:Claims on assets and income Call provisionPar value IndentureCoupon interest rate Bond ratingsMaturity KEY TERmSLO2Chapter SummariesDistinguish between different kinds of bonds. (pgs. 261–263)SUmmaRY: There is a variety of types of bonds, including:Debentures EurobondsSubordinated debentures Convertible bondsMortgage bonds KEY TERmSLO1Par value, page 263 on the face of a bond, the stated amount that the firm is to repay upon the maturity date.Coupon interest rate, page 264 the inter-est rate contractually owed on a bond as a percent of its par value.Fixed-rate bond, page 264 a bond that pays a fixed amount of interest to the investor each year.Zero coupon bond, page 264 a bond issued at a substantial discount from its $1,000 face value and that pays little or no interest.Maturity, page 264 the length of time until the bond issuer returns the par value to the bondholder and terminates the bond.Callable bond (redeemable bond), page 264 an option available to a company issuing a bond whereby the issuer can call (redeem) the bond before it matures. This is usually done if interest rates decline below what the firm is paying on the bond.Call protection period, page 264 a prespeci-fied time period during which a company cannot recall a bond.Indenture, page 264 the legal agreement between the firm issuing bonds and the bond trustee who represents the bondhold-ers, providing the specific terms of the loan agreement.Junk bond, page 265 any bond rated BB or below.High-yield bond, page 265 see junk bond.M07_KEOW5135_09_GE_C07.indd 28402/05/16 6:10 PM

CHAPTER 7 • The Valuation and Characteristics of Bonds 285Define the term value as used for several different purposes. (pgs. 266–268)SUMMARY: Value is defined differently depending on the context. But for us, value is the present value of future cash flows expected to be received from an investment, discounted at the investor’s required rate of return.KEY TERMSLO3Explain the factors that determine value. (pgs. 268–269)SUMMARY: Three basic factors determine an asset’s value: (1) the amount and timing of future cash flows, (2) the riskiness of the cash flows, and (3) the investor’s attitude about the risk.LO4Describe the basic process for valuing assets. (pg. 269)SUMMARY: The valuation process can be described as follows: It is assigning value to an asset by calculating the present value of its expected future cash flows using the investor’s required rate of return as the discount rate. The investor’s required rate of return, r, equals the risk-free rate of interest plus a risk premium to compensate the investor for assuming risk.KEY EQUATIONSLO5Assetvalue=cash flowin year 1a1+requiredrate of returnb1+cash flowin year 2a1+requiredrate of returnb2+g+cash flowin year na1+requiredrate of returnbnV=C1(1+r)1+C2(1+r)2+g+Cn(1+r)nBook value, page 266 the value of an asset as shown on the firm’s balance sheet. It represents the historical cost of the asset rather than its current market value or replacement cost.Liquidation value, page 267 the dollar sum that could be realized if an asset were sold.Market value, page 267 the value observed in the marketplace.Intrinsic, or economic (fair value), page 267 the present value of an asset’s expected fu-ture cash flows. This value is the amount the investor considers to be a fair value, given the amount, timing, and riskiness of future cash flows.Efficient market, page 267 market in which the values of all securities fully recognize all available public information.Behavioral finance, page 267 the field of study that examines whether investors act rationally or irrationally when making investment decisions.Estimate the value of a bond. (pgs. 270–276)SUMMARY: The value of a bond is the present value of both future interest to be re-ceived and the par or maturity value of the bond.LO6M07_KEOW5135_09_GE_C07.indd 28506/05/16 2:32 PM

286 PART 2 • The Valuation of Financial AssetsKEY EQUATIONSCompute a bond’s expected rate of return and its current yield. (pgs. 276–279)SUMMARY: To measure the bondholder’s expected rate of return, we find the dis-count rate that equates the present value of the future cash flows (interest and matu-rity value) with the current market price of the bond. The expected rate of return for a bond is also the rate of return the investor will earn if the bond is held to maturity, or the yield to maturity. We may also compute the current yield as the annual inter-est payment divided by the bond’s current market price, but this is not an accurate measure of a bondholder’s expected rate of return.KEY TERMSLO7KEY EQUATIONSMarket price=P0=$ interest in year 111+expected rate of return21 +$ interest in year 211+expected rate of return22 +$ interest in year 311+expected rate of return23 +g +$ interest in year n11+expected rate of return2n +$ maturity value of bond11+expected rate of return2nExpected rate of return, page 276 (1) the dis-count rate that equates the present value of the future cash flows (interest and maturity value) of a bond with its current market price. It is the rate of return an investor will earn if the bond is held to maturity. (2) The rate of return the investor expects to receive on an investment by paying the existing market price of the security.Yield to maturity, page 276 the rate of return a bondholder will receive if the bond is held to maturity. (It is equivalent to the expected rate of return.)Current yield, page 278 the ratio of a bond’s annual interest payment to its market price. Bond value=Vb=$ interest in year 1(1+required rate of return)1 +$ interest in year 2(1+required rate of return)2 +$ interest in year 3(1+required rate of return)3 +g +$ interest in year n(1+required rate of return)n +$ maturity value of bond(1+required rate of return)nVb=$I111+rb21+$I211+rb22+$I311+rb23+g+$In11+rb2n+$M11+rb2nVb=$I1 > 2a1+rb2b1+$I2 > 2a1+rb2b2+$I3 > 2a1+rb2b3+g+$In > 2a1+rb2b2n+$Ma1+rb2b2nM07_KEOW5135_09_GE_C07.indd 28606/05/16 2:32 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 287Current yield=annual interest paymentcurrent market price of the bondExplain three important relationships that exist in bond valuation. (pgs. 279–283)SUmmaRY: Certain key relationships exist in bond valuation, these being:1. A decrease in interest rates (the required rates of return) will cause the value of a bond to increase; by contrast, an interest rate increase will cause a decrease in value. The change in value caused by changing interest rates is called interest rate risk. 2. If the required rate of return (current interest rate): a. Equals the coupon interest rate, the bond will sell at par, or maturity value. b. Exceeds the bond’s coupon rate, the bond will sell below par value, or at a discount. c. Is less than the bond’s coupon rate, the bond will sell above par value, or at a premium. 3. A bondholder owning a long-term bond is exposed to greater interest rate risk than one owning a short-term bond.KEY TERmSLO8Interest rate risk, page 282 the variability in a bond’s value caused by changing interest rates.Discount bond, page 282 a bond that sells at a discount, or below par value.Premium bond, page 282 a bond that is selling above its par value.Review QuestionsAll Review Questions are available in MyFinanceLab.7-1. Distinguish between debentures and mortgage bonds.7-2. Define (a) Eurobonds, (b) zero coupon bonds, and (c) junk bonds.7-3. Describe the bondholder’s claim on the firm’s assets and income.7-4. a. How does a bond’s par value differ from its market value? b. Explain the differences among a bond’s coupon interest rate, current yield, and required rate of return.7-5. What factors determine a bond’s rating? Why is the rating important to the firm’s manager?7-6. What are the basic differences among book value, liquidation value, market value, and intrinsic value?7-7. Why do intrinsic and market values vary? At what circumstance they might be equal?7-8. Explain the three factors that determine the intrinsic, or economic, value of an asset.7-9. What is the difference between the required and expected rates of return of a common stock?7-10. What is the yield to maturity of a bond?M07_KEOW5135_09_GE_C07.indd 28702/05/16 6:10 PM

288 PaRT 2 • The Valuation of Financial AssetsStudy ProblemsSimilar Study Problems are available in MyFinanceLab.7-1. (Bond valuation) Bellingham bonds have an annual coupon rate of 8 percent and a par value of $1,000 and will mature in 20 years. If you require a return of 7 percent, what price would you be willing to pay for the bond? What happens if you pay more for the bond? What happens if you pay less for the bond?7-2. (Bond valuation) In December 2010, Alpha Technologies Plc. issued coupon bonds with par value £100. The coupon rate is 8 percent annually and the bonds will be redeemed at par value in December 2015. What is the price of the bond if the competitive market interest rate is 10 percent? How would your answer change if the coupons were paid semi-annually?7-3. (Bond valuation) You own a 20-year, $1,000 par value bond paying 7 percent interest annually. The market price of the bond is $875, and your required rate of return is 10 percent.a. Compute the bond’s expected rate of return.b. Determine the value of the bond to you, given your required rate of return.c. Should you sell the bond or continue to own it?7-4. (Bond valuation) Calculate the value of a bond that will mature in 14 years and has a $1,000 face value. The annual coupon interest rate is 5 percent, and the investor’s required rate of return is 7 percent.7-5. (Bond valuation) At the beginning of the year, you bought a $1,000 par value cor-porate bond with a 6 percent annual coupon rate and a 10-year maturity date. When you bought the bond, it had an expected yield to maturity of 8 percent. Today the bond sells for $1,060.a. What did you pay for the bond?b. If you sold the bond at the end of the year, what would be your one-period return on the investment?7-6. (Bond valuation) Hamilton, Inc. bonds have a 6 percent coupon rate. The interest is paid semiannually, and the bonds mature in 8 years. Their par value is $1,000. If your required rate of return is 4 percent, what is the value of the bond? What is the value if the interest is paid annually?7-7. (Bond relationship) ITB Plc. has recently issued three alternative coupon bonds with different times to maturity.BoNDANNuAl CouPoN RATeMATuRITY (YeARs)A 64B102C 83a. Calculate the market price of each bond, assuming a yield to maturity of 8 percent (face value 5 $1,000).b. Which bond is more volatile? Why?7-8. (Bond valuation) Nissan issued 20-year bonds with annual coupon rate 8 per-cent redeemed at par ($1,000). If the current market price of Nissan bonds is $945, what is the yield to maturity?7-9. (Bond valuation) National Steel’s 15-year, $1,000 par value bonds pay 5.5 percent interest annually. The market price of the bonds is $1,085, and your required rate of return is 7 percent.a. Compute the bond’s expected rate of return.b. Determine the value of the bond to you given your required rate of return.c. Should you purchase the bond?7-10. (Bond valuation) You own a bond that pays $70 in annual interest, with a $1,000 par value. It matures in 15 years. Your required rate of return is 7 percent.a. Calculate the value of the bond.LO6M07_KEOW5135_09_GE_C07.indd 28802/05/16 6:10 PM

CHAPTER 7 • The Valuation and Characteristics of Bonds 289b. How does the value change if your required rate of return (1) increases to 9 percent or (2) decreases to 5 percent?c. Explain the implications of your answers in part (b) as they relate to interest rate risk, premium bonds, and discount bonds.d. Assume that the bond matures in 5 years instead of 15 years. Recompute your answers in part (b).e. Explain the implications of your answers in part (d) as they relate to interest rate risk, premium bonds, and discount bonds.7-11. (Bond valuation) Kyser Public Utilities issued a bond with a $1,000 par value that pays $30 in annual interest. It matures in 20 years. Your required rate of return is 4 percent.a. Calculate the value of the bond.b. How does the value change if your required rate of return (1) increases to 7 percent or (2) decreases to 2 percent?c. Explain the implications of your answers in part (b) as they relate to interest rate risk, premium bonds, and discount bonds.d. Assume that the bond matures in 10 years instead of 20 years. Recompute your answers in part (b).e. Explain the implications of your answers in part (d) as they relate to interest rate risk, premium bonds, and discount bonds.7-12. (Bond valuation—zero coupon) The Latham Corporation is planning on issuing bonds that pay no interest but can be converted into $1,000 at maturity, 7 years from their purchase. To price these bonds competitively with other bonds of equal risk, it is determined that they should yield 6 percent, compounded annually. At what price should the Latham Corporation sell these bonds?7-13. (Bond valuation) You are examining three bonds with a par value of $1,000 (you receive $1,000 at maturity) and are concerned with what would happen to their market value if interest rates (or the market discount rate) changed. The three bonds areBond A—a bond with 3 years left to maturity that has a 6 percent annual coupon interest rate, but the interest is paid semiannually.Bond B—a bond with 7 years left to maturity that has a 6 percent annual coupon interest rate, but the interest is paid semiannually.Bond C—a bond with 20 years left to maturity that has a 6 percent annual coupon interest rate, but the interest is paid semiannually.What would be the value of these bonds if the market discount rate werea. 6 percent per year compounded semiannually?b. 3 percent per year compounded semiannually?c. 9 percent per year compounded semiannually?d. What observations can you make about these results?7-14. (Bond valuation) Assume that Barclays Plc. issued coupon bonds with fixed coupon rate 5 percent redeemed at par (£100) in 5 years. What is the price of Barclays bonds if the market interest rate is 5 percent? What is the bond price if the market interest rate increases by 100 basis points?7-15. (Bond valuation) Xerox issued bonds that pay $67.50 in interest each year and will mature in 5 years. You are thinking about purchasing the bonds. You have decided that you would need to receive a 5 percent return on your investment. What is the value of the bond to you, first assuming that the interest is paid annually and then semiannually?M07_KEOW5135_09_GE_C07.indd 28906/05/16 2:31 PM

290 Part 2 • The Valuation of Financial Assets7-16. (Bondholders’ expected rate of return) Sakara Co. bonds are selling in the market for $1,045. These 15-year bonds pay 7 percent interest annually on a $1,000 par value. If they are purchased at the market price, what is the expected rate of return?7-17. (Bondholders’ expected rate of return) The market price is $900 for a 10-year bond ($1,000 par value) that pays 6 percent interest (6 percent semiannually). What is the bond’s expected rate of return?7-18. (Bondholders’ expected rate of return) You own a bond that has a par value of $1,000 and matures in 5 years. It pays a 5 percent annual coupon rate. The bond cur-rently sells for $1,100. What is the bond’s expected rate of return?7-19. (Expected rate of return and current yield) Time Warner has bonds that are selling for $1,371. The coupon interest rate on the bonds is 9.15 percent, and they mature in 21 years. What is the yield to maturity on the bonds? What is the current yield?7-20. (Expected rate of return and current yield) Citigroup issued bonds that pay a 5.5 percent coupon interest rate. The bonds mature in 5 years. They are selling for $1,076. What would be your expected rate of return (yield to maturity) if you bought the bonds? What would the current yield be?7-21. (Bondholders’ yield to maturity) Alph Plc.’s bonds mature at par in 10 years. The bonds pay annual coupon rate 9 percent. If the current market price of this bond is $1,320, what is the yield to maturity of Alpha’s bonds?7-22. (Yield to maturity) Assume the market price of a 5-year bond for Margaret, Inc. is $900, and it has a par value of $1,000. The bond has an annual interest rate of 6 percent that is paid semiannually. What is the yield to maturity of the bond?7-23. (Current yield) Assume you have a bond with a semiannual interest payment of $35, a par value of $1,000, and a current market of $780. What is the current yield of the bond?7-24. (Yield to maturity) An 8-year bond for Rusk Corporation has a market price of $700 and a par value of $1,000. If the bond has an annual interest rate of 6 percent, but pays interest semiannually, what is the bond’s yield to maturity?7-25. (Yield to maturity) The market price of Energy Group Plc. bonds is currently $730. The bonds were issued several years ago with par value ($1,000) and mature in 7 years. The company promises its bond holders to pay annual coupon rate 8 percent. Calculate the yield to maturity of Energy Group Plc. bonds.7-26. (Yield to maturity) You own a 10-year bond that pays 6 percent interest annu-ally. The par value of the bond is $1,000, and the market price of the bond is $900. What is the yield to maturity of the bond?7-27. (Bondholders’ expected rate of return) You purchased a bond for $1,100. The bond has a coupon rate of 8 percent, which is paid semiannually. It matures in 7 years and has a par value of $1,000. What is your expected rate of return?LO7M07_KEOW5135_09_GE_C07.indd 29006/05/16 2:31 PM

ChaPTER 7 • The Valuation and Characteristics of Bonds 291mini CaseThis Mini Case is available in MyFinanceLab.Here are data on $1,000 par value bonds issued by Microsoft, GE Capital, and Morgan Stanley. Assume you are thinking about buying these bonds. Answer the following questions.a. Assuming interest is paid annually, calculate the values of the bonds if your required rates of return are as follows: Microsoft, 6 percent; GE Capital, 8 percent; and Morgan Stanley, 10 percent; whereMICRosoFTGe CAPITAlMoRGAN sTANleYCoupon interest rate5.25%4.25%4.75%Years to maturity 30 10 5 b. Assume that the bonds are selling for the following amounts: Microsoft $1,100 GE Capital $1,030 Morgan Stanley $1,015 What are the expected rates of return for each bond?c. How would the value of the bonds change if (1) your required rate of return (rb) increased 2 percentage points or (2) decreased 2 percentage points?d. Explain the implications of your answers in part (b) in terms of interest rate risk, premium bonds, and discount bonds.e. Should you buy the bonds? Explain.M07_KEOW5135_09_GE_C07.indd 29102/05/16 6:10 PM

292In 1997, Reed Hastings and Marc Randolph cofounded Netflix to offer online movie rentals. Since then, the firm has been a well-recognized success story. It’s almost unthinkable that anyone in the United States has not at least heard of Netflix, even if you are not a subscriber.The value of Netflix’s stock has also been a success story, but with some ups and downs along the way. In 2002 when the stock was first offered to the public, you could have bought the stock for $15, but if you had waited a few days, it was selling for a mere $9. Then by the beginning of 2010, the stock was selling for $60 and ended the year at about $200, a 233 percent increase for the year!The next 2 years were not good to Netflix, and the stock was back to $60 by May 2012. There were at least two reasons for the decline. First, Netflix’s earnings came in lower than investors had expected. Second, management changed how cus-tomers were charged for the service. Previously, you could stream videos to your television or computer or order videos through the mail, all for about $10. The firm’s management changed the subscription plan so that you had to purchase the two plans separately, paying about $8 for each. Thus, if you wanted to continue with what you had previously, the cost became almost $16—a 60 percent increase in CHAPTEr8The Valuation and Characteristics of StockLearning ObjectivesLO1Identify the basic characteristics of preferred stock.Preferred StockLO2Value preferred stock.Valuing Preferred StockLO3Identify the basic characteristics of common stock.Common StockLO4Value common stock.Valuing Common StockLO5Calculate a stock’s expected rate of return.The Expected Rate of Return of StockholdersM08_KEOW5135_09_GE_C08.indd 29206/05/16 2:47 PM

your cost. The price increase sparked 80,000 comments on the company’s Facebook page. Netflix lost subscribers as well as stock market value in the wake of the controversial price increase.Then, beginning in May 2012 and con-tinuing until May 2015, the stock experi-enced a meteoric rise, going from $60 in May 2012 to $260 in May 2013, $417 in May 2014, and $625 in May 2015—a 9.4 times increase in 3 years!! You might wonder, “How could that be?” After all, the company was not even paying divi-dends to its shareholders. What would cause a firm’s stock value to increase that much so quickly? You may also be wishing that you had bought the stock in earlier times. In this chapter, we will look closely at how stock is valued, which is vital for a manager to understand.1In Chapter 7, we developed a general model about valuation, and economic value was defined as the present value of the expected future cash flows generated by an asset. We then applied that model to valuing bonds.We continue our study of valuation in this chapter, but we now give our atten-tion to valuing stocks, both preferred stock and common stock. As already noted at the outset of our study of finance and on several occasions since, the financial manager’s objective should be to maximize the value of the firm’s common stock. Thus, we need to understand what determines stock value. Also, only with an understanding of valuation can we compute a firm’s cost of capital, a concept essen-tial to making effective capital investment decisions—an issue to be discussed in Chapter 9.Preferred StockPreferred stock is often referred to as a hybrid security because it has many character-istics of both common stock and bonds. Preferred stock is similar to common stock in that (1) it has no fixed maturity date, (2) if the firm fails to pay dividends, nonpayment does not bring on bankruptcy, and (3) dividends are not deductible for tax purposes. Preferred stock is similar to bonds in that dividends are fixed in amount.2931Source: Ben Fritz, “Netflix Shares Tumble 19% as Subscribers Leave After Price Increase,” Los Angeles Times, September 16, 2011, http://latimesblogs.latimes.com/entertainmentnewsbuzz/2011/09/ netflix-shares-tumble-as-subscribers-leave-following-price-increase.html, accessed May 26, 2015; “Netflix Revenue and Guidance Disappoints Wall Street,” Los Angeles Times, July 25, 2011, http://latimesblogs.latimes.com/entertainmentnewsbuzz/2011/07/netflix-stock-drops-as-wall-street-disappointed-with-revenue-and-guidance.html, accessed May 27, 2015: and “Netflix Misses on Revenge, Stock Plunges,” BUSINESS INSIDER, July 25, 2011, accessed May 27, 2015; and Michael Napoli, “Netflix, Inc. Commentary,” valueline.com, May 15, 2015, accessed May 27, 2015.LO1 Identify the basic characteristics of preferred stock.preferred stock a hybrid security with characteristics of both common stock and bonds. Preferred stock is similar to common stock in that it has no fixed maturity date, the nonpayment of dividends does not bring on bankruptcy, and dividends are not deductible for tax purposes. Preferred stock is similar to bonds in that dividends are limited in amount.M08_KEOW5135_09_GE_C08.indd 29302/05/16 6:53 PM

294 PaRT 2 • The Valuation of Financial AssetsThe amount of the preferred stock dividend is generally fixed either as a dollar amount or as a percentage of the par value. For example, Georgia Pacific has preferred stock outstanding that pays an annual dividend of $53, whereas AT&T has some 6.375 percent preferred stock outstanding. The AT&T preferred stock has a par value of $25; hence, each share pays 6.375 percent 3 $25, or $1.59 in dividends annually.To begin, we first discuss several features associated with almost all preferred stock. Then we take a brief look at methods of retiring preferred stock. We close by learning how to value preferred stock.The Characteristics of Preferred StockAlthough each issue of preferred stock is unique, a number of characteristics are common to almost all issues. Some of these more frequent traits include:◆ Multiple series of preferred stock◆ Preferred stock’s claim on assets and income◆ Cumulative dividends◆ Protective provisions◆ Convertibility◆ Retirement provisionsAll these features are presented in the discussion that follows.Multiple Series If a company desires, it can issue more than one series of preferred stock, and each series can have different characteristics. In fact, it is quite common for firms that issue preferred stock to issue more than one series. These issues can be dif-ferentiated in that some are convertible into common stock and others are not, and they have varying protective provisions in the event of bankruptcy. For instance, the Xerox Corporation has a Series B and Series C preferred stock.Claim on Assets and Income Preferred stock has priority over common stock with regard to claims on assets in the case of bankruptcy. The preferred stock claim is honored after that of bonds and before that of common stock. Multiple issues of pre-ferred stock may be given an order of priority. Preferred stock also has a claim on income before common stock. That is, the firm must pay its preferred stock divi-dends before it pays common stock dividends. Thus, in terms of risk, preferred stock is safer than common stock because it has a prior claim on assets and income. However, it is riskier than long-term debt because its claims on assets and income come after those of debt, such as bonds.Cumulative Dividends Most preferred stocks carry a cumulative feature that requires all past, unpaid preferred stock dividends to be paid before any common stock dividends are declared. The purpose is to provide some degree of protection for the preferred shareholder.Protective Provisions In addition to the cumulative feature, protective provisions are common to preferred stock. These protective provisions generally allow for voting rights in the event of nonpayment of dividends, or they restrict the payment of common stock dividends if the preferred stock payments are not met or if the firm is in financial difficulty. For example, consider the stocks of Tenneco Corporation and Reynolds Metals. Tenneco preferred stock has a protective provision that provides preferred stockholders with voting rights whenever six quarterly dividends are in arrears. At that point, the pre-ferred shareholders are given the power to elect a majority of the board of directors. Reynolds Metals preferred stock includes a protective provision that precludes the payment of common stock dividends during any period in which the preferred stock payments are in default. Both provisions offer preferred stockholders protection cumulative feature a requirement that all past, unpaid preferred stock dividends be paid before any common stock dividends are declared.protective provisions provisions for preferred stock that protect the investor’s interest. The provisions generally allow for voting in the event of nonpayment of dividends, or they restrict the payment of common stock dividends if sinking-fund payments are not met or if the firm is in financial difficulty.M08_KEOW5135_09_GE_C08.indd 29402/05/16 6:53 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 295beyond that provided by the cumulative provision and fur-ther reduce their risk. Because of these protective provisions, preferred stockholders do not require as high a rate of return. That is, they will accept a lower dividend payment.Convertibility Much of the preferred stock that is issued today is convertible preferred stock; that is, at the discre-tion of the holder, the stock can be converted into a predetermined number of shares of common stock. In fact, today about one-third of all preferred stock issued has a convertibility fea-ture. The convertibility feature is, of course, desirable to the investor and, thus, reduces the cost of the preferred stock to the issuer.Retirement Provisions Although preferred stock does not have a set maturity date associated with it, issuing firms generally provide for some method of retiring the stock, usually in the form of a call provision or a sinking fund. A call provision entitles a company to repurchase its preferred stock from holders at stated prices over a given time period. In fact, the Securities and Exchange Commission dis-courages firms from issuing preferred stock without some call provision.The call feature on preferred stock usually requires buyers to pay an initial premium of approximately 10 percent above the par value or issuing price of the preferred stock. Then, over time, the call premium generally decreases. By setting the initial call price above the initial issue price and allowing it to decline slowly over time, the firm protects the investor from an early call that carries no pre-mium. A call provision also allows the issuing firm to plan the retirement of its preferred stock at predetermined prices. To illustrate a call provision, in 2012 JPMorgan Chase issued a preferred stock that paid a coupon dividend rate of 5.5 percent, which was noncumulative. The stock is redeemable, with the terms reading as follows:We may redeem the preferred stock on any dividend payment date on or after September 1, 2017, in whole or from time to time in part, at a redemption price equal to $25 per share (par value), plus any declared and unpaid dividends.2A sinking-fund provision requires the firm periodically to set aside an amount of money for the retirement of its preferred stock. This money is then used to purchase the preferred stock in the open market or to call the stock, whichever method is cheaper. For instance, the Xerox Corporation has two preferred stock issues, one that has a 7-year sinking-fund provision and another with a 17-year sinking-fund provision.Valuing Preferred StockAs already explained, the owner of preferred stock generally receives a constant div-idend from the investment in each period. In addition, most preferred stocks are perpetuities (nonmaturing). In this instance, finding the value (present value) of pre-ferred stock, (Vps), with a level cash-flow stream continuing indefinitely, may best be explained by an example.Consider Pacific & Gas Electric’s preferred stock issue. In similar fashion to valu-ing bonds in Chapter 7, we use a three-step valuation procedure.2“JPMorgan Chase & Co | 5.50% Non-Cumulative Preferred Stock, Series O (JPM.PRD),” Preferred Stock Channel, accessed June 5, 2015.REMEMBER YOUR PRINCIPLESValuing preferred stock relies on three of our principles presented in Chapter 1, namely:Principle 1: Cash Flow Is What MattersPrinciple 2: Money Has a Time ValuePrinciple 3: Risk Requires a RewardDetermining the economic worth, or value, of an asset always relies on these three principles. Without them, we would have no basis for explaining value. With them, we can know that the amount and timing of cash, not earnings, drives value. Also, we must be rewarded for taking risks; otherwise, we will not invest.convertible preferred stock preferred shares that can be converted into a predetermined number of shares of common stock, if investors so choose.call provision a provision that entitles the corporation to repurchase its preferred stock from investors at stated prices over specified periods.sinking-fund provision a protective provision that requires the firm periodically to set aside an amount of money for the retirement of its preferred stock. This money is then used to purchase the preferred stock in the open market or through the use of the call provision, whichever method is cheaper.LO2Value preferred stock.M08_KEOW5135_09_GE_C08.indd 29502/05/16 6:53 PM

296 PaRT 2 • The Valuation of Financial AssetsSTEP 1 Estimate the amount and timing of the receipt of the future cash flows the preferred stock is expected to provide. PG&E’s preferred stock pays an annual dividend of $1.25. The shares do not have a maturity date; that is, they are a perpetuity.STEP 2 Evaluate the riskiness of the preferred stock’s future dividends and deter-mine the investor’s required rate of return. The investor’s required rate of return is assumed to equal 5 percent for the preferred stock.3STEP 3 Calculate the economic, or intrinsic, value of the PG&E share of preferred stock, which is the present value of the expected dividends discounted at the investor’s required rate of return. The valuation model for a share of preferred stock, Vps, is therefore defined as follows: Preferred stock value=dividend in year 1(1+required rate of return)1 +dividend in year 2(1+required rate of return)2 (8-1) +g+dividend in infinity(1+required rate of return)∞ =D1(1+rps)1+D2(1+rps)2+g+D∞(1+rps)∞3In Chapter 6, we learned about measuring an investor’s required rate of return.FINANCE at WORKReading a Stock Quote in the Wall Street JournalIf you want to check on a stock, you can look in the hard copy of the Wall Street Journal to find the ticker symbol, the closing price of the stock on the previous day, and the percentage change in the price from the day before. However, the list only includes the 1,000 largest companies. If you would like to have more information for all publicly traded stock then: 1. Go to the online version of the Wall Street Journal (http://online.wsj.com). 2. Choose markets, located toward the right side of the screen. 3. Select U.S. stocks, which will take you to the Market Data Center. 4. Hold your cursor over the U.S. Stocks link, without click-ing on it. At that point, you will see a list of different exchanges. 5. Move to the Closing Quote Tables and click on the NYSE stocks link.You will then see all the stocks listed on the New York Exchange. At this link, you will find more complete information about a stock, including:• The stock’s ticker symbol• The opening, high, low, and closing price for the day, as well as the high and low prices for the past 52 weeks• The dollar and percentage change in the price of the stock from the prior day• The percentage change in the stock price from a year ago• The number of shares that were traded during the day• The stock’s dividend per share, dividend yield (dividend per share 4 stock price), and the price/earnings ratio (stock price 4 earnings per share)To illustrate, on June 10, 2015, the following information was provided for AT&T:Prices for June 10, 2015SymbolOpenHighLowCloseNet Chg% ChgT34.5934.7934.5034.5120.820.23Volume of Shares Traded52 Week High52 Week LowDividend Per ShareDividend YieldPrice to EarningsYtd % Chg23,352,98637.4832.071.885.4531.372.74%M08_KEOW5135_09_GE_C08.indd 29602/05/16 6:53 PM

CHAPTER 8 • The Valuation and Characteristics of Stock 297Notice that equation (8-1) is a restatement in a slightly different form of equation (7-1) in Chapter 7. Recall that equation (7-1) states that the value of an asset is the present value of future cash flows to be received by the investor.Because the dividends in each period are equal for preferred stock, equation (8-1) can be reduced to the following relationship:4Preferred stock value=annual dividendrequired rate of return=Drps (8-2)Equation (8-2) represents the present value of an infinite stream of cash flows, when the cash flows are the same each year.We can now determine the value of the PG&E preferred stock, as described on page 296, as follows:Vps=Drps=$1.250.05=$25In summary, the value of a preferred stock is the present value of all future dividends. But because most preferred stocks are nonmaturing—the dividends continue to infinity—we rely on a shortcut for finding value as represented by equation (8-2).EXAMPLE 8.1Solving for the Value of a Preferred StockDeutsche Bank has several preferred stock issues outstanding. One issue, a 7.35 percent preferred stock, was sold at its par value of $25. The stock pays an annual dividend of $1.84. The firm has the right to redeem the stock at 10 percent above par. 1. If investors have a 6 percent required rate of return today, in order to be inter-ested in buying the stock, what value would they assign to the stock? 2. How would your answer change if their required return was only 4 percent? What if it increased to 9 percent? 3. How do you feel about the stock being redeemable?4To verify this result, first we rewrite equation (8-1) through period n:Vps=D1(1+rps )1+D2(1+rps )2+g+Dn(1+rps )nIf we multiply both sides of this equation by (1+rps), we haveVps (1+rps )=D1+D2(1+rps )+g+Dn(1+rps )n-1 (8-1i)Subtracting equation (8-1) from equation (8-1i) yieldsVps (1+rps-1)=D1-Dn(1+rps )n (8-1ii)As n approaches infinity, Dn>(1+rps)n approaches zero. Consequently,Vps rps=D1 and Vps=D1rps (8-1iii)Because D1=D2=g=Dn, we need not designate the year. Therefore,Vps=Drps (8-2)MyFinanceLab VideoM08_KEOW5135_09_GE_C08.indd 29706/05/16 2:41 PM

298 PaRT 2 • The Valuation of Financial AssetsSTEP 1: Formulate a Solution StrategyThe basic framework for valuing preferred stock is provided by equation (8-1), which is shown as follows: Preferred stock value=dividend in year 1(1+required rate of return)1 +dividend in year 2(1+required rate of return)2 +g+dividend in infinity(1+required rate of return)∞ =D1(1+rps)1+D2(1+rps)2+g+D∞(1+rps)∞ (8-1)While equation (8-1) conveys the fundamental concept that the value of a preferred stock is equal to the present value of all dividends continuing in perpetuity, it does not allow us to solve the problem. Instead, equation (8-2) reduces equation (8-1) to a workable solution, as long as the dividends are constant each year and the security does not mature.Preferred stock value=annual dividendrequired rate of return=Drps (8-2)STEP 2: Crunch the NumbersValues of the Deutsche Bank preferred stock for the different required rates of return are as follows:Required Rate of Return Solution Answer6%$1.840.06=$30.674%$1.840.04=$46.009%$1.840.09=$20.44STEP 3: Analyze Your ResultsWhen the Deutsche Bank preferred stock was sold at the $25 par value, the investors’ required rate of return was equal to the coupon dividend rate of 7.35 percent. However, there is an inverse relationship between value and rates of return. As an investor’s required rate of return increases (decreases), the security value decreases (increases).You would prefer that the stock not be redeemable. The firm will recall the stock only if it is in its best interest, not yours. For instance, if with time the firm could issue preferred stock with a lower dividend rate, it would be inclined to do so, and at the same time you might not be able to find a comparable stock with the same return. Thus, an investor should require a slightly higher required rate of return if a stock is redeemable.In conclusion, we can understand the process for valuing preferred stock as well as the method for valuing preferred stock by using the following two financial tools:M08_KEOW5135_09_GE_C08.indd 29802/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 299Concept Check 1. What features of preferred stock are different from bonds? 2. What provisions are available to protect a preferred stockholder? 3. What cash flows associated with preferred stock are included in the valuation model equation (8-1)? Why is the valuation model simplified in equation (8-2)?FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouPreferred stock valuationPreferredstock value=dividend in year 1(1+required rate of return)1 +dividend in year 2(1+required rate of return)2 + g+dividend in infinity(1+required rate of return)∞ =D1(1+rps)1 + D2(1+rps)2+g+D∞(1+rps)∞The value of a preferred stock is equal to the present value of all future dividends in perpetuity.Preferred stock valuation with constant dividendVps=annual dividendrequired rate of return=DrpsThe value of a preferred stock, where all divi-dends are equal in perpetuity.CAN YOU DO IT?Valuing Preferred StockIf a preferred stock pays 4 percent on its par, or stated, value of $100, and your required rate of return is 7 percent, what is the stock worth to you?(The solution can be found on page 300.)Common StockCommon stock is a certificate that indicates ownership in a corporation. (An example of a stock certificate is shown in Figure 8-1.) In effect, bondholders and preferred stock-holders can be viewed as creditors, whereas the common stockholders are the true owners of the firm. Common stock does not have a maturity date but exists as long as the firm does. Common stock also does not have an upper limit on its dividend pay-ments. Dividend payments may be declared each period (usually quarterly) by the firm’s board of directors. In the event of bankruptcy, the common stockholders, as owners of the corporation, will not receive any payment until the firm’s creditors, including the bondholders and preferred shareholders, have been paid. Next we look at several characteristics of common stock. Then we focus on valuing common stock.The Characteristics of Common StockWe now examine common stock’s claim on income and assets, its limited liability feature, and holders’ voting and preemptive rights.Claim on Income As the owners, the common shareholders have the right to the residual income after creditors and preferred stockholders have been paid. This income may be paid directly to the shareholders in the form of dividends or retained within the firm and reinvested in the business. Although it is obvious that the share-holder benefits immediately from the distribution of income in the form of dividends, the reinvestment of earnings also benefits the shareholder. Plowing back earnings into LO3 Identify the basic characteristics of common stock. common stock shares that represent the ownership in a corporation.M08_KEOW5135_09_GE_C08.indd 29902/05/16 6:54 PM

300 PaRT 2 • The Valuation of Financial Assetsthe firm should result in an increase in the value of the firm, its earning power, future dividends, and, ultimately, an increase in the value of the stock. In effect, residual income is distributed directly to shareholders in the form of dividends or indirectly in the form of capital gains (value increases) on their common stock.The right to residual income has advantages and disadvantages for the common stockholder. The advantage is that the potential return is limitless. Once the claims of the senior securities, such as bonds and preferred stock, have been satisfied, the remaining income flows to the common stockholders in the form of dividends or capital gains. The disadvantage is that if the bond and preferred stock claims on income totally absorb earnings, common shareholders receive nothing. In years when earnings fall, it is the common shareholders who suffer first.Claim on Assets Just as common stock has a residual claim on income, it also has a residual claim on assets in the case of liquidation. Unfortunately, when bankruptcy does occur, the claims of the common shareholders generally go unsatisfied because debt holders and preferred stockholders have first and second claims on the assets. This residual claim on assets adds to the risk of common stock. Thus, although com-mon stocks have historically provided a large return, averaging 10 percent annually since the late 1920s, there is also a higher risk associated with common stock.FIguRE 8-1 Sample Stock Antone Common StockJohn B. Doe100 Main StAnywhere, U.S.A 12345One-thousand, two-hundred sharesDate issued: December 14, 1996****************DID YOU GET IT?Valuing Preferred StockThe value of the preferred stock would be $57.14:Value=dividendrequired rate return=0.04 * $1000.07=$40.07=$57.14In other words, a preferred stock, or any security for that matter, that pays a constant $4 annually in perpetuity because it has no maturity date is valued by dividing the annual payment by the investor’s required rate of return. With this simple computation, you are finding the present value of the future cash flow stream.M08_KEOW5135_09_GE_C08.indd 30002/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 301Limited Liability Although the common shareholders are the actual owners of the cor-poration, their liability in the case of bankruptcy is limited to the amount of their investment. The advantage is that investors who might not otherwise invest their funds in the firm become willing to do so. This limited liability feature aids the firm in raising funds.Voting Rights The common stock shareholders are entitled to elect the board of directors and are, in general, the only security holders given a vote. Common share-holders have the right not only to elect the board of directors but also to approve any change in the corporate charter. A typical change might involve the authorization to issue new stock or to accept a merger proposal. Voting for directors and charter changes occurs at the corporation’s annual meeting. Although shareholders can vote in person, the majority generally vote by proxy. A proxy gives a designated party the temporary power of attorney to vote for the signee at the corporation’s annual meeting. The firm’s management generally solicits proxy votes, and, if the shareholders are satis-fied with the firm’s performance, has little problem securing them. However, in times of financial distress or when managerial takeovers are threatened, proxy fights—battles between rival groups for proxy votes—occur.Although each share of common stock carries the same number of votes, the vot-ing procedure is not always the same from company to company. The two procedures commonly used are majority and cumulative voting. Under majority voting, each share of stock allows the shareholder one vote and each position on the board of directors is voted on separately. Because each member of the board of directors is elected by a sim-ple majority, a majority of shares has the power to elect the entire board of directors.With cumulative voting, each share of stock allows the stockholder a number of votes equal to the number of directors being elected. The shareholder can then cast all of his or her votes for a single candidate or split them among the various candidates. The advantage of a cumulative voting procedure is that it gives minority shareholders the power to elect a director.In theory, the shareholders pick the corporate board of directors, generally through proxy voting, and the board of directors, in turn, picks the management. In reality, shareholders are offered a slate of nominees selected by management from which to choose. The end result is that management effectively selects the directors, who then may have more allegiance to the managers than to the shareholders. This sets up the potential for agency problems in which a divergence of interests between managers and shareholders is allowed to exist, with the board of directors not moni-toring the managers on behalf of the shareholders as it should.Preemptive Rights A preemptive right entitles the common shareholder to maintain a proportionate share of ownership in the firm. When new shares are issued, common shareholders have the first right of refusal. If a shareholder owns 25 percent of the corporation’s stock, then he or she is entitled to purchase 25 percent of the new shares. Certificates issued to the shareholders giving them an option to purchase a stated number of new shares of stock at a specified price during a 2- to 10-week period are called rights. These rights can be exercised (generally at a price set by management below the common stock’s current market price), allowed to expire, or sold in the open market.Valuing Common StockLike bonds and preferred stock, a common stock’s value is equal to the present value of all future cash flows—dividends in this case—expected to be received by the stockholder. However, in contrast to preferred stock dividends, common stock does not provide the investor with a predetermined, constant dividend. For common stock, the dividend is based on the profitability of the firm and its decision to pay dividends or to retain the profits for reinvestment. As a consequence, dividend streams tend to increase with the growth in corporate earnings. Thus, the growth of future dividends is a prime distinguishing feature of common stock.LO4Value common stock.limited liability a protective provision whereby the investor is not liable for more than the amount he or she has invested in the firm.proxy a means of voting in which a designated party is provided with the temporary power of attorney to vote for the signee at the corporation’s annual meeting.proxy fight a battle between rival groups for proxy votes in order to control the decisions made in a stockholders’ meeting.majority voting voting in which each share of stock allows the shareholder one vote and each position on the board of directors is voted on separately. As a result, a majority of shares has the power to elect the entire board of directors.cumulative voting voting in which each share of stock allows the shareholder a number of votes equal to the number of directors being elected. The shareholder can then cast all of his or her votes for a single candidate or split them among the various candidates.preemptive right the right entitling the common shareholder to maintain his or her proportionate share of ownership in the firm.right a certificate issued to common stockholders giving them an option to purchase a stated number of new shares at a specified price during a 2- to 10-week period.M08_KEOW5135_09_GE_C08.indd 30102/05/16 6:54 PM

302 PaRT 2 • The Valuation of Financial AssetsThe Growth Factor in Valuing Common Stock What is meant by the term growth when used in the context of valuing common stock? A company can grow in a variety of ways. It can become larger by borrowing money to invest in new projects. Likewise, it can issue new stock for expansion. Managers can also acquire another company to merge with the existing firm, which would increase the firm’s assets. Although it can accurately be said that the firm has grown, the original stockholders may or may not participate in this growth. Growth is realized through the infusion of new capital. The firm size clearly increases, but unless the original investors increase their investment in the firm, they will own a smaller portion of the expanded business.Another means of growing is internal growth, which requires that managers retain some or all of the firm’s profits for reinvestment in the firm, resulting in the growth of future earnings and, hopefully, the value of the common stock. This process under-lies the essence of potential growth for the firm’s current stockholders and is the primary relevant growth for our purpose of valuing a firm’s common shares.5To illustrate the nature of internal growth, assume that the return on equity for PepsiCo is 16 percent.6 If, on one hand, PepsiCo decides to pay all the profits out in dividends to its stockholders, the firm will experience no growth internally. It might become larger by bor-rowing more money or issuing new stock, but internal growth will come only through the retention of profits. If, on the other hand, PepsiCo retains all of the profits, the stockholders’ investment in the firm will grow by the amount of profits retained, or by 16 percent. If, however, PepsiCo keeps only 50 percent of the profits for reinvestment, the common shareholders’ investment will increase by only half of the 16 percent return on equity, or by 8 percent. We can express this relationship by the following equation:g=ROE*pr (8-3)where g 5 growth rate of future earnings and the growth in the common stockholders’ investment in the firmROE 5 the return on equity (net income/common book value)pr 5 the company’s percentage of profits retained, called the profit-retention rate7Therefore, if only 25 percent of the profits were retained by PepsiCo, we would expect the common stockholders’ investment in the firm and the value of the stock price to increase, or grow, by 4 percent; that is,g=16,*0.25=4,In summary, common stockholders frequently rely on an increase in the stock price as a source of return. If the company is retaining a portion of its earnings for 5We are not arguing that the existing common stockholders never benefit from the use of external financ-ing; however, such benefit is nominal if capital markets are efficient.6The return on equity is the accounting rate of return on the common shareholders’ investment in the company and is computed as follows:Return on equity=net income(common stock+retained earnings)7The retention rate is also equal to (1 2 the percentage of profits paid out in dividends). The percentage of profits paid out in dividends is often called the dividend-payout ratio.internal growth a firm’s growth rate resulting from reinvesting the company’s profits rather than distributing them as dividends. The growth rate is a function of the amount retained and the return earned on the retained funds.profit-retention rate the company’s percentage of profits retained.CAN YOU DO IT?Measuring Pfizer’s Growth RateIn 2014, Pfizer, Inc. had a return on equity of 12.81 percent, as computed to the right. The firm’s earnings per share was $1.44, and it paid $1.12 in dividends per share. If these relationships hold in the future, what will be the firm’s internal growth rate?(The solution can be found on page 305.) Return onequity (ROE)=net incomecommon stock+retained earnings =$9.135 billlion$71.301 billion =0.1281=12.81,dividend-payout ratio dividends as a percentage of earnings.M08_KEOW5135_09_GE_C08.indd 30202/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 303reinvestment, future profits and dividends should grow. This growth should be reflected by an increase in the market price of the common stock in future periods. Therefore, both types of return (dividends and price appreciation) must be recog-nized in valuing common stock.Dividend Valuation Model The value of common stock when defining value as the present value of future dividends relies on the same basic equation that we used with preferred stock [equation (8-1)], with the exception that we are using the required rate of return of common stockholders, rcs. That is,Vcs=D1(1+rcs)1+D2(1+rcs)2+g+Dn(1+rcs)n+g+D∞(1+rcs)∞ (8-4)If you turn back to Chapter 7 and compare equation (7-1) with equation (8-4), you will notice that equation (8-4) is merely a restatement of equation (7-1). Recall that equation (7-1), which is the basis for our work in valuing securities, states that the value of an asset is the present value of future cash flows to be received by the inves-tor. Equation (8-4) simply applies equation (7-1) to valuing common stock.Equation (8-4) indicates that we are discounting the dividend at the end of the first year, D1, back 1 year; the dividend in the second year, D2, back 2 years; the divi-dend in the nth year back n years; and the dividend in infinity back an infinite num-ber of years. The required rate of return is rcs. In using equation (8-4), note that the value of the stock is established at the beginning of the year, say January 1, 2016. The most recent past dividend, D0, would have been paid the previous day, December 31, 2015. Thus, if we purchased the stock on January 1, the first dividend would be received in 12 months, on December 31, 2016, which is represented by D1.Fortunately, equation (8-4) can be reduced to a much more manageable form if dividends grow each year at a constant rate, g. The constant-growth common stock valuation equation can be presented as follows:8 Common stock value=dividend in year 1required rate of return- growth rate Vcs=D1rcs-g (8-5)8When common stock dividends grow at a constant rate of g every year, we can express the dividend in any year in terms of the dividend paid at the end of the previous year, D0. For example, the expected divi-dend year 1 hence is simply D0(1+g). Likewise, the dividend at the end of t years is D0(1+g)t. Using this notation, the common stock valuation equation in (8-4) can be rewritten as follows:Vcs=(1+g)1D0(1+rcs)1 +D0 (1+g)2(1+rcs )2+g+D0 (1+g)n(1+rcs )n+g+D0 (1+g)∞(1+rcs )∞ (8-4i)If both sides of equation (8-4i) are multiplied by (1+rcs)>(1+g) and then equation (8-4) is subtracted from the product, the result isVcs (1+rcs )1+g -Vcs=D0-D0 (1+g)∞(1+rcs )∞ (8-4ii)If rcs7g, which normally should hold, [D0(1+g)/(1+rcs)∞] approaches zero. As a result, Vcs (1+rcs )1+g-Vcs=D0 Vcs a1+rcs1+gb-Vcs a1+g1+gb=D0 Vcs c(1+rcs)-(1+g)1+gd=D0 Vcs (rcs-g)=D0 (1+g) Vcs=D1rcs-g (8-5)M08_KEOW5135_09_GE_C08.indd 30302/05/16 6:54 PM

304 PaRT 2 • The Valuation of Financial AssetsIn other words, the intrinsic value (present value) of a share of common stock whose dividends grow at a constant annual rate can be calculated using equation (8-5). Although the interpretation of this equation might not be intuitively obvious, simply remember that it solves for the present value of the future dividend stream growing at a rate, g, to infinity, assuming that rcs is greater than g.To illustrate the process of valuing a common stock, consider the valuation of a share of common stock that paid a $2 dividend at the end of last year and is expected to pay a cash dividend every year from now to infinity. Each year the dividends are expected to grow at a rate of 4 percent. Based on an assessment of the riskiness of the common stock, the investor’s required rate of return is 14 percent. Using this infor-mation, we would compute the value of the common stock as follows: 1. Because the $2 dividend was paid last year, we must compute the next dividend to be received, that is, D1, where D1=D0(1+g) =$2(1+0.04) =$2.08 2. Now, using equation (8-5), Vcs=D1rcs-g =$2.080.14-0.04 =$20.80We have argued that the value of common stock is equal to the present value of all future dividends, which is without question a fundamental premise of finance. In practice, however, managers, along with many security analysts, often talk about the relationship between stock value and earnings rather than dividends. We would encourage you to be very cautious in using earnings to value a stock. Even though it may be a popular practice, significant available evidence suggests that investors look to the cash flows generated by the firm, not the earnings, for value. A firm’s value truly is the present value of the cash flows it produces.ExamPLE 8.2Solving for the Value of a Common StockDuring 2014, Nike’s common stock had been selling for between $73 and $96. Most recently, it was selling at $90 per share. Its most recent earnings per share was $3.50, and the firm was expected to pay a dividend of $1.12. The company’s return on equity (net income 4 total common equity) has been 20 percent. You are planning on investing in 100 shares of the stock, but you want a 15 percent return on your invest-ment. Given the limited information, what growth rate would you estimate for Nike? What minimum price would be required for you to earn your required return?STEP 1: Formulate a Solution StrategySolving for the value of the Nike stock requires you to estimate a future growth rate, which we have suggested you do by multiplying the firm’s return on equity times the percentage of its earnings being retained to be reinvested in the company. Recall that equation (8-3) is as follows:g=ROE*prMyFinanceLab VideoM08_KEOW5135_09_GE_C08.indd 30402/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 305We then solve for the stock value, using equation (8-5): Common stock value=dividend in year 1required rate of return-growth rate Vcs=D1rcs-gSTEP 2: Crunch the NumbersNike pays out 32 percent of its earning to the shareholders (32% 5 $1.12 dividends per share 4 $3.50 earnings per share). Thus, it is retaining 68 percent (68% 5 100% 2 32%).Given the firm’s return on equity of 20 percent, we could expect the company to grow at 13.6 percent:Growth rate 5 20% return on equity 3 68% earnings retention 5 13.6%Then, solving for the stock value that would satisfy a 15 percent required rate of return: Value=dividendrequired rate of return-growth rate =$1.120.15-0.136 =$80STEP 3: Analyze Your ResultsWhile Nike was selling for about $90 when this problem was written, you should not be willing to pay the $90 market price; otherwise, if our assumptions are reasonable, you would not earn your required rate of return.DID YOU GET IT?Measuring Pfizer, Inc.’s Growth RateTo compute Pfizer’s internal growth rate, we must know (1) the firm’s return on equity and (2) what percentage of the earnings are being retained and reinvested in the business—that is, used to grow the business.The return on equity was computed to be 12.81 percent. We then calculate the percentage of the profits that is being retained as follows: Percentage ofprofits retained=1-dividends per shareearnings per share =1-$1.12$1.44 =1-0.778 =0.222=22.2%Thus, Pfizer, Inc. is paying out 77.8 percent of its earnings, which means it is retaining 22.2 percent.Then we compute the internal growth rate as follows: Internal growthrate= return onequity* percentage ofearnings retained =12.81%*22.2% =2.84%The ability of a firm to grow is critical to its future, but only if the firm has attractive opportunities in which to invest. Also, there must be a way to finance the growth, which can occur by borrowing more, issuing stock, or not distributing the profits to the owners (not paying dividends). The last option is called internal growth. Pfizer, Inc. would have been able to grow internally by only 2.85 percent by earning 12.81 percent on the equity’s investment and retaining about 22 percent of the profits in the business.M08_KEOW5135_09_GE_C08.indd 30502/05/16 6:54 PM

306 PaRT 2 • The Valuation of Financial AssetsCAN YOU DO IT?Calculating Common Stock ValueThe Abraham Corporation paid $1.32 in dividends per share last year. The firm’s projected growth rate is 6 percent for the foreseeable future. If the investor’s required rate of return for a firm with Abraham’s level of risk is 10 percent, what is the value of the stock?(The solution can be found on page 307.)FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouDividend growth rateGrowth 5 return on equity 3 percentage of profits retainedEstimation of a company’s growth rate to be used in valuing the stock.Common stock valuationVcs=D1(1+rcs)1+D2(1+rcs)2+g+Dn(1+rcs)n +g+D∞(1+rcs)∞The value of a common stock is the present value of all future dividends in perpetuity.Common stock valuation assuming constant dividend growth Common stock value=dividend in year 1required rate of return-growth rate Vcs=D1rcs – gThe value of common stock assuming that dividends are growing at a constant growth rate in perpetuity.Concept Check 1. What features of common stock indicate ownership in the corporation versus preferred stock or bonds? 2. In what two ways does a shareholder benefit from owner-ship? 3. How does internal growth versus the infusion of new capital affect the original shareholders? 4. Describe the process for common stock valuation.REMEMBER YOUR PRINCIPLESValuing common stock is no different from valuing preferred stock; only the pattern of the cash flows changes. Thus, the valuation of common stock relies on the same three principles developed in Chapter 1 that were used in valuing preferred stock:Principle 1: Cash Flow Is What MattersPrinciple 2: Money Has a Time ValuePrinciple 3: Risk Requires a RewardDetermining the economic worth, or value, of an asset always relies on these three principles. Without them, we would have no basis for explaining value. With them, we can know that the amount and timing of cash, not earnings, drives value. Also, we must be rewarded for taking risk; otherwise, we will not invest.The Expected Rate of Return of StockholdersAs stated in Chapter 7, the expected rate of return, or yield to maturity, on a bond is the return the bondholder expects to receive on the investment by paying the exist-ing market price for the security. This rate of return is of interest to the financial man-ager because it tells the manager about investors’ expectations. The same can be said for the financial manager needing to know the expected rate of return of the firm’s stockholders, which is the topic of this section.LO5Calculate a stock’s expected rate of return.We now have the financial decision tools to value common stock assuming that dividends grow at a constant rate in perpetuity, which are shown as follows:M08_KEOW5135_09_GE_C08.indd 30602/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 307The Expected Rate of Return of Preferred StockholdersTo compute the expected rate of return of preferred stockholders, we use the valua-tion equation for preferred stock. Earlier, equation (8-2) specified the value of a pre-ferred stock, Vps, asPreferred stock value (Vps)=annual dividendrequired rate of return=Drps (8-2)Solving equation (8-2) for rps, we haveRequired rate of return (rps)=annual dividendpreferred stock value=DVps (8-6)Thus, the required rate of return of preferred stockholders simply equals the stock’s annual dividend divided by the stock’s intrinsic value. We can also use this equation to solve for a preferred stock’s expected rate of return, rps, as follows:9Expected rate of return (rps)=annual dividendpreferred stock market price=DPps (8-7)Note that we have merely substituted the current market price, Pps, for the intrinsic value, Vps. The expected rate of return, rps, therefore, equals the annual dividend rela-tive to the price the stock is currently selling for, Pps. Thus, the expected rate of return, rps, is the rate of return the investor can expect to earn from the investment if it is bought at the current market price.For example, if the present market price of the preferred stock is $50 and it pays a $3.64 annual dividend, the expected rate of return implicit in the present market price isrps=DPps=$3.64$50=7.28,Therefore, investors who pay $50 per share for a preferred security that is paying $3.64 in annual dividends are expecting a 7.28 percent rate of return.DID YOU GET IT?Calculating Common Stock ValueAbraham’s stock value would be $35: Value=dividend in year 1required rate of return-growth rate =$1.32*(1+0.06)0.10-0.06=$1.400.04=$35So the value of a common stock, much like preferred stock, is the present value of all future dividends. However, unlike preferred stock, common stock dividends are assumed to increase as the firm’s profits increase. So the dividend is growing over time. And with a bit of calculus—keep the faith, baby—we can find the stock value by taking the dividend that is expected to be received at the end of the coming year and dividing it by the investor’s required rate of return less the assumed constant growth rate. When we do, we have the present value of the dividends, which is the value of the stock.9We will use r to represent a security’s expected rate of return versus r for investors’ required rate of return.expected rate of return the rate of return investors expect to receive on an investment by paying the current market price of the security.ExamPLE 8.3Solving for the Expected Rate of Return for a Preferred StockIn Example 8-1, we calculated the value of Deutsche Bank’s preferred stock, where the stock had a par value of $25 and a coupon dividend rate of 7.35 percent, which resulted in a $1.84 dividend. In the earlier example 8.1, we computed the value of the stock given different required rates of return. At the time, the stock was actually MyFinanceLab VideoM08_KEOW5135_09_GE_C08.indd 30702/05/16 6:54 PM

308 PaRT 2 • The Valuation of Financial Assets selling for $26 in the market. What is the expected rate of return if you purchased the stock at the current market price?STEP 1: Formulate a Solution StrategyTo determine the expected rate of return for preferred stock, we need only compute the stock’s dividend yield, as measured in equation (8-7), as follows:rps=annual dividendpreferred stock market price=DPpsSTEP 2: Crunch the NumbersExpected rate of return=$1.84$26=0.0708=7.08,STEP 3: Analyze Your ResultsThe investors owning the Deutsche Bank stock are expecting to earn less than the coupon dividend rate of 7.35 percent. This outcome is the result of the investors being willing to pay above the par value of the stock.So we now have the decision tools for calculating a stockholder’s required rate of return and the stock’s expected rate of return shown as follows:FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells You Preferred stockholder’s required rate of returnrps=annual dividendpreferred stock value=DVpsThe required rate of return for a preferred stockholder, given the value the investor assigns to the stock. Preferred stock expected rate of returnrps=annual dividendpreferred stock market price=DPpsCalculates the expected rate of return for a preferred stock, given the current market price of the stock.The Expected Rate of Return of Common StockholdersThe valuation equation for common stock was defined earlier in equation (8-4) asCommon stock value=dividend in year 1(1+required rate of return)1 +dividend in year 2(1+required rate of return)2 +g+dividend in year infinity(1+required rate of return)∞ Vcs=D1(1+rcs)1+D2(1+rcs)2+g+D∞(1+rcs)∞Owing to the difficulty of discounting to infinity, we made the key assumption that the dividends, Dt, increase at a constant annual compound growth rate of g. If this assumption is valid, equation (8-5) was shown to be equivalent to Common stock value=dividend in year 1required rate of return-growth rate Vcs=D1rcs-gM08_KEOW5135_09_GE_C08.indd 30802/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 309Thus, Vcs represents the maximum value that investors having a required rate of return of rcs would pay for a security having an anticipated dividend in year 1 of D1 that is expected to grow in future years at rate g. Solving equation (8-5) for rcs, we can compute the common stockholders’ required rate of return as follows:10rcs=D1Vcs+g (8-8)According to this equation, the required rate of return is equal to the dividend yield plus a growth factor. Although the growth rate, g, applies to the growth in the company’s divi-dends, given our assumptions, the stock’s value can also be expected to increase at the same rate. For this reason, g repre-sents the annual percentage growth in the stock value. In other words, the required rate of return of investors is satis-fied by their receiving dividends and capital gains, as reflected by the expected percentage growth rate in the stock price.As was done for preferred stock earlier, we may revise equation (8-8) to measure a common stock’s expected rate of return, rcs. Replacing the intrinsic value, Vcs, in equation (8-8) with the stock’s current market price, Pcs, we may express the stock’s expected rate of return as follows:rcs=dividend in year 1market price+growth rate=D1Pcs+g (8-9)To illustrate, Pearson, Inc. will pay a dividend of $2 this year. Management antic-ipates that the firm will grow at about 6 percent per year. You are interested in buy-ing 100 shares of the stock, which is currently priced at $45. Your required rate of return is 12 percent. Should you buy the stock?rcs=$2$45+0.06=4.44,+6,=10.44,You would not want to buy the Pearson stock. The expected return, 10.44 percent, is less than your required return of 12 percent.Historically, most of the returns on stocks come from price appreciation, or capital gains, with a smaller part of the return coming from dividends. The Standard & Poor’s 500 Index, for example, has returned a 10 percent annual return on average since 1926, where the dividend yield (dividend ÷ stock price) accounted for only about 2–3 per-cent of the return. The remaining 7–8 percent resulted from price appreciation.ExamPLE 8.4Solving for the Expected Rate of Return of a Common StockIn Example 8-2, we valued Nike at $80, given your required rate of return of 15 per-cent. This answer was based on an anticipated growth rate of 13.6 percent.10At times the expected dividend at year-end (D1) is not given. Instead, we might only know the most recent dividend (paid yesterday), that is, D0. If so, equation (8-5) must be restated as follows:Vcs=D1(rcs-g)=D0 (1+g )(rcs-g )dividend yieldannual growth rateREMEMBER YOUR PRINCIPLESWe have just learned that, on average, the expected return will be equal to the investor’s required rate of return. This equilibrium condition is achieved by investors paying for an asset only the amount that will exactly satisfy their required rate of return. Thus, finding the expected rate of return based on the current market price for the security relies on two of the principles given in Chapter 1:Principle 2: Money Has a Time ValuePrinciple 3: Risk Requires a RewardMyFinanceLab VideoM08_KEOW5135_09_GE_C08.indd 30902/05/16 6:54 PM

310 PaRT 2 • The Valuation of Financial AssetsAlso, the stock was expected to pay a $1.12 dividend. The stock was actually sell-ing for $90 at the time. What would be the expected rate of return for investors pur-chasing the stock at the current price of $90?STEP 1: Formulate a Solution StrategyTo estimate the expected rate of return on a common stock, we use equation (8-9):rcs=dividend in year 1market price+growth rate=D1Pcs+gSTEP 2: Crunch the NumbersThe expected rate of return for the Nike stock would be 14.8 percent. Expected rate of return=dividendmarket price+growth rate =$1.12$90+0.136 =0.012+0.136=0.148=14.8%STEP 3: Analyze Your ResultsOf the expected rate of return at the $90 market price, only a small portion is attribut-able to the dividend received by the investors. The investors are essentially relying on the firm to achieve a growth rate of about 15 percent per year into the future. Not an easy thing to do for many firms.As a final note, we should understand that the expected rate of return implied by a given market price equals the required rate of return for investors at the margin. For these investors, the expected rate of return is just equal to their required rate of return, and, therefore, they are willing to pay the current market price for the secu-rity. These investors’ required rate of return is of particular significance to the finan-cial manager because it represents the cost of new financing to the firm.In summary, we can use the following decision tools to estimate a common stock-holder’s required rate of return and the stocks’ expected return:CAN YOU DO IT?Computing the Expected Rate of ReturnCalculate the expected rate of return for the two following stocks:Preferred stock: The stock is selling for $80 and pays a 5 percent dividend on its $100 par or stated value.Common stock: The stock paid a dividend of $4 last year and its value is expected to increase each year at a 5 percent growth rate. The stock sells for $75.(The solution can be found on the next page.)FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouCommon stockholder’s required rate of returnrcs=D1Vcs+gdividend yield annual growth rateCalculates the required rate of return for a common stockholder, given the value the investor assigns to the stock.Common stock expected rate of returnrcs=dividend in year 1market price+growth rate=D1Pcs+gCalculates the expected rate of return for a common stock, given the current market price of the stock and the projected growth rate in future dividends.M08_KEOW5135_09_GE_C08.indd 31002/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 311Concept Check 1. In computing the required rate of return for common stock, why should the growth factor be added to the dividend yield? 2. Explain the difference between a stockholder’s required and expected rates of return. 3. How does an efficient market affect the required and expected rates of return?Chapter SummariesValuation is an important process in financial management. An understanding of valuation, both the concepts and procedures, supports the financial objective of cre-ating shareholder value.Identify the basic characteristics of preferred stock. (pgs. 293–295)SummaRy: Preferred stock has no fixed maturity date, and the dividends are fixed in amount. Some of the more common characteristics of preferred stock include the following:• There are multiple classes of preferred stock.• Preferred stock has a priority claim on assets and income over common stock.• Any dividends, if not paid as promised, must be paid before any common stock dividends may be paid; that is, they are cumulative.• Protective provisions are included in the contract with the shareholder to reduce the investor’s risk.• Some preferred stocks are convertible into common stock shares.• In addition, there are provisions frequently used to retire an issue of preferred stock, such as the ability of the firm to call its preferred stock or to use a sinking-fund provision.LO1DID YOU GET IT?Computing the Expected Rate of ReturnPreferred stock:Expected return=dividendstock price=$5$80=0.0625, or 6.25,Common stock: Expected return=dividend in year 1stock price+growth rate =$4*(1+0.05)$75+5,=$4.20$75+5, =5.6,+5,=10.6,At this point, we are not concerned about what the value of the stock is to us. Instead, we want to know what rate of return we could expect if we buy a common stock at the current market price. So the price is given, and we are finding the corresponding expected return based on the current market price. We can then ask ourselves if the expected rate of return is acceptable, given the amount of risk we would be assuming.M08_KEOW5135_09_GE_C08.indd 31102/05/16 6:54 PM

312 PaRT 2 • The Valuation of Financial AssetsPreferred stock, page 293 a hybrid security with characteristics of both common stock and bonds. Preferred stock is similar to common stock in that it has no fixed maturity date, the nonpayment of dividends does not bring on bankruptcy, and dividends are not deductible for tax purposes. Preferred stock is similar to bonds in that dividends are limited in amount.Cumulative feature, page 294 a require-ment that all past, unpaid preferred stock dividends be paid before any common stock dividends are declared.Protective provisions, page 294 provisions for preferred stock that protect the inves-tor’s interest. The provisions generally allow for voting in the event of nonpayment of dividends, or they restrict the payment of common stock dividends if sinking-fund payments are not met or if the firm is in financial difficulty.Convertible preferred stock, page 295 preferred shares that can be converted into a predetermined number of shares of common stock if investors so choose.Call provision, page 295 a provision that entitles the corporation to repurchase its pre-ferred stock from investors at stated prices over specified periods.Sinking-fund provision, page 295 a protec-tive provision that requires the firm periodi-cally to set aside an amount of money for the retirement of its preferred stock. This money is then used to purchase the preferred stock in the open market or through the use of the call provision, whichever method is cheaper.Value preferred stock. (pgs. 295–299)SummaRy: Value is the present value of future cash flows discounted at the inves-tor’s required rate of return. Although the valuation of any security entails the same basic principles, the procedures used in each situation vary. For example, we learned in Chapter 7 that valuing a bond involves calculating the present value of the future interest to be received plus the present value of the principal returned to the investor at the maturity of the bond. For securities with cash flows that are constant in each year but with no specified maturity, such as preferred stock, the present value equals the dollar amount of the annual dividend divided by the investor’s required rate of return.KEy EquaTIOnS:Preferred stock value (Vps)=dividend in year 1(1+required rate of return)1 +dividend in year 2(1+required rate of return)2 +g+dividend in infinity(1+required rate of return)∞ =D1(1+rps)1+D2(1+rps)2+g+D∞(1+rps)∞Preferred stock value (Vps)=annual dividendrequired rate of return=DrpsLO2KEy TERmSIdentify the basic characteristics of common stock. (pgs. 299–301)SummaRy: Common stock involves ownership in the corporation. In effect, bond-holders and preferred stockholders can be viewed as creditors, whereas common stockholders are the owners of the firm. Common stock does not have a maturity date but exists as long as the firm does. Nor does common stock have an upper limit on its dividend payments. Dividend payments must be declared by the firm’s board of directors before they are issued. In the event of bankruptcy, the common stockholders, as owners of the corporation, cannot exercise claims on assets until the firm’s creditors, including its bondholders and preferred shareholders, have been satisfied. However, common stockholders’ liability is limited to the amount of their investment.LO3M08_KEOW5135_09_GE_C08.indd 31202/05/16 6:54 PM

ChaPTER 8 • The Valuation and Characteristics of Stock 313The common stockholders are entitled to elect the firm’s board of directors and are, in general, the only security holders given a vote. Common shareholders also have the right to approve any change in the company’s corporate charter. Although each share of stock carries the same number of votes, the voting procedure is not always the same from company to company.A preemptive right entitles the common shareholder to maintain a proportionate share of ownership in the firm.KEy TERmSCommon stock, page 299 shares that repre-sent the ownership in a corporation.Limited liability, page 301 a protective pro-vision whereby the investor is not liable for more than the amount he or she has invested in the firm.Proxy, page 301 a means of voting in which a designated party is provided with the temporary power of attorney to vote for the signee at the corporation’s annual meeting.Proxy fight, page 301 a battle between rival groups for proxy votes in order to control the decisions made in a stockholders’ meeting.Majority voting, page 301 voting in which each share of stock allows the shareholder one vote and each position on the board of directors is voted on separately. As a result, a majority of shares has the power to elect the entire board of directors.Cumulative voting, page 301 voting in which each share of stock allows the shareholder a number of votes equal to the number of directors being elected. The share-holder can then cast all of his or her votes for a single candidate or split them among the various candidates.Preemptive right, page 301 the right enti-tling the common shareholder to maintain his or her proportionate share of ownership in the firm.Right, page 301 a certificate issued to com-mon stockholders giving them an option to purchase a stated number of new shares at a specified price during a 2- to 10-week period.Value common stock. (pgs. 301–306)SummaRy: As with bonds and preferred stock, the value of a common stock is equal to the present value of future cash flows.When using the dividend-growth model to value a stock, growth relates to inter-nal growth only—growth achieved by retaining part of the firm’s profits and rein-vesting them in the firm—as opposed to growth achieved by issuing new stock or acquiring another firm.Growth in and of itself does not mean that a firm is creating value for its stock-holders. Only if profits are reinvested at a rate of return greater than the investor’s required rate of return will growth result in increased stockholder value.KEy TERmSLO4Internal growth, page 302 a firm’s growth rate resulting from reinvesting the company’s profits rather than distributing them as divi-dends. The growth rate is a function of the amount retained and the return earned on the retained funds.Profit-retention rate, page 302 the compa-ny’s percentage of profits retained.Dividend-payout ratio, page 302 dividends as a percentage of earnings.KEy EquaTIOnS:Growth=return on equity*percentage of profits retained in the firmCommon stock value (Vcs)=D1(1+rcs)1+ D2(1+rcs)2+g+Dn(1+rcs)n+ g+D∞(1+rcs)∞Common stock value=dividend in year 1required rate of return-growth rateVcs=D1rcs – gM08_KEOW5135_09_GE_C08.indd 31302/05/16 6:54 PM

314 PaRT 2 • The Valuation of Financial AssetsCalculate a stock’s expected rate of return. (pgs. 306–311)SummaRy: The expected rate of return on a security is the required rate of return of investors who are willing to pay the present market price for the security, but no more. This rate of return is important to the financial manager because it equals the required rate of return of the firm’s investors.KEy TERmLO5Expected rate of return, page 307 the rate of return investors expect to receive on an investment by paying the current market price of the security.KEy EquaTIOnS:Required rate of return (rps)=annual dividendpreferred stock value=DVpsExpected rate of return (rps)=annual dividendpreferred stock market price=DPpsrcs=D1Vcs+gdividend yield annual growth ratercs=dividend in year 1market price+growth rate=D1Pcs+gReview questionsAll Review Questions are available in MyFinanceLab.8-1. Why is preferred stock referred to as a hybrid security? It is often said to combine the worst features of common stock and bonds. What is meant by this statement?8-2. Because preferred stock dividends in arrears must be paid before common stock dividends, should they be considered a liability and appear on the right-hand side of the balance sheet?8-3. Why would a preferred stockholder want the stock to have a cumulative divi-dend feature and protective provisions?8-4. Why is preferred stock frequently convertible? Why is it callable?8-5. Compare valuing preferred stock and common stock.8-6. Define the required rate of return on common equity. How is it measured?8-7. State how investors’ expected rate of return is computed.8-8. What is the difference between dividend yield and capital gain yield?Study ProblemsSimilar Study Problems are available in MyFinanceLab.8-1. (Preferred stock valuation) What is the value of a preferred stock when the divi-dend rate is 16 percent on a $100 par value? The appropriate discount rate for a stock of this risk level is 12 percent.8-2. (Preferred stock valuation) The preferred stock of the Gandt Corporation pays a $2.75 dividend. What is the value of the stock if your required return is 9 percent?8-3. (Preferred stock valuation) Queens Park Plc. issued preference shares with par value $100 and annual preferred dividend of 10 percent. What is the price of Queens Park Plc’ preference shares if the appropriate discount rate for a stock of this risk class is 16 percent.LO2M08_KEOW5135_09_GE_C08.indd 31402/05/16 6:54 PM

CHAPTER 8 • The Valuation and Characteristics of Stock 3158-4. (Preferred stock valuation) Davis Plc. has in its share capital 100,000, $10 preferred shares paying 12 percent dividends. They are currently trading at $40 per share.a. Calculate the cost of preference shares.b. Calculate the price of Davis Plc. preference shares if the cost of preferred shares is 15 percent.8-5. (Preferred stock valuation) Calculate the value of a preferred stock that pays a dividend of $6 per share if your required rate of return is 12 percent.8-6. (Preferred stock valuation) You are considering an investment in one of two pre-ferred stocks, TCF Capital or TAYC Capital Trust. TCF Capital pays an annual divi-dend of $2.69, while TAYC Capital pays an annual dividend of $2.44. If your required return is 12 percent, what value would you assign to the stocks?8-7. (Preferred stock valuation) Midwest Energy Group issued preference shares (par value $10) that pay 8 percent dividend annually. If the company’s required rate of return is 15 percent, what is the value of one preference share?8-8. (Common stock valuation) Mosser Corporation’s common stock paid $1.32 in divi-dends last year and is expected to grow indefinitely at an annual 7 percent rate. What is the value of the stock if you require an 11 percent return?8-9. (Measuring growth) The Cammack Corporation wants to achieve a steady 7 per-cent growth rate. If it can achieve a 12 percent return on equity, what percentage of earnings must Cammack retain for investment purposes?8-10. (Common stock valuation) The dividend policy of Scorpio Inc. has been recently changed to payout 40 percent of its earnings to shareholders. The company has just paid dividends of $3 per share.a. Calculate the growth rate of dividends if the return on equity is 12 percent.b. Calculate the cost of equity capital if the market price of Scorpio Inc’s shares is $50.c. Would you invest in this company if your required rate of return is 18 percent? Why?8-11. (Common stock valuation) Bates, Inc. pays a dividend of $1 and is currently sell-ing for $32.50. If investors require a 12 percent return on their investment from buy-ing Bates stock, what growth rate would Bates, Inc. have to provide the investors?8-12. (Common stock valuation) You intend to purchase Dorchester common stock at $50 per share, hold it for 1 year, and then sell it after a dividend of $6 is paid. How much will the stock price have to appreciate for you to satisfy your required rate of return of 15 percent?8-13. (Common stock valuation) Herrera Motor, Inc. paid a $3.50 dividend last year. At a constant growth rate of 5 percent, what is the value of the common stock if the investors require a 20 percent rate of return?8-14. (Measuring growth) Given that a firm’s return on equity is 18 percent and man-agement plans to retain 40 percent of earnings for investment purposes, what will be the firm’s growth rate?8-15. (Common stock valuation) Bristol Plc. has just paid a dividend of $1.5 per share per year. If the growth rate of dividends is 5 percent, calculate the value of one share if a company of this risk class is required to return 14 percent per year.8-16. (Common stock valuation) The common stock of NCP paid $1.32 in dividends last year. Dividends are expected to grow at an 8 percent annual rate for an indefinite number of years.a. If NCP’s current market price is $23.50 per share, what is the stock’s expected rate of return?b. If your required rate of return is 10.5 percent, what is the value of the stock for you?c. Should you make the investment?LO4M08_KEOW5135_09_GE_C08.indd 31506/05/16 2:43 PM

316 PART 2 • The Valuation of Financial Assets8-17. (Measuring growth) Septian, Inc.’s return on equity is 16 percent, and the man-agement plans to retain 60 percent of earnings for investment purposes. What will be the firm’s growth rate?8-18. (Common stock valuation) Abercrombie & Fitch’s common stock pays a dividend of $0.70. It is currently selling for $34.14. If the firm’s investors require a 10 percent return on their investment from buying Abercrombie & Fitch stock, what growth rate would Abercrombie & Fitch have to provide the investors?8-19. (Common stock valuation) Schlumberger is selling for $64.91 per share and paid a dividend of $1.10 last year. The dividend is expected to grow at 4 percent indefi-nitely. What is the stock’s expected rate of return?8-20. (Cost of preferred stock) Candy Inc. issued preferred shares with par value of $100 and 5% annual preferred dividends. If the market price of Candy Inc is $35 per share,a. Calculate the cost of preference shares.b. Would you invest in Candy Inc preferred shares if your required rate of return is 10 percent? Why?8-21. (Preferred stock expected return) You are planning to purchase 100 shares of pre-ferred stock and must choose between Stock A and Stock B. Stock A pays an annual dividend of $4.50 and is currently selling for $35. Stock B pays an annual dividend of $4.25 and is selling for $36. If your required return is 12 percent, which stock should you choose?8-22. (Preferred stockholder expected return) Zust preferred stock is selling for $42.16 per share and pays $1.95 in dividends. What is your expected rate of return if you purchase the security at the market price?8-23. (Preferred stockholder expected return) You own 200 shares of Shapard Resources’ preferred stock, which currently sells for $40 per share and pays annual dividends of $3.40 per share.a. What is your expected return?b. If you require an 8 percent return, given the current price, should you sell or buy more stock?8-24. (Preferred stockholder expected return) Donna, a chartered financial analyst (CFA) wants to advise her client about investment in preference shares. The client needs to invest in either Queens Plc. or Royal Plc.’s preferred shares. Queens and Royal Plcs. are expected to pay preferred dividends of $5 and $7 per share, respectively. The current market price for the two companies is $26 and $65 for Queens and Royal Plcs., respec-tively. Advise Donna on the better investment if the client’s required rate of return of 14 percent.8-25. (Preferred stockholder expected return) You own 150 shares of Budd Corporation’s preferred stock at a market price of $22 per share. Budd pays dividends of $1.55. What is your expected rate of return? If you have a required rate of return of 9 per-cent, should you buy more stock?8-26. (Preferred stock expected return) You are considering the purchase of 150 shares of preferred stock. Your required return is 11 percent. If the stock is currently selling for $40 and pays a dividend of $5.25, should you purchase the stock?8-27. (Preferred stockholder expected return) You are considering the purchase of Kline, Inc.‘s stock at a market price of $36.72 per share. Assume the stock pays an annual dividend of $2.33. What would be your expected return? Should you purchase the stock if your required return is 8 percent?8-28. (Common stockholder expected return) Alyward & Bram’s common stock cur-rently sells for $23 per share. The company’s executives anticipate a constant growth rate of 10.5 percent and an end-of-year dividend of $2.50.a. What is your expected rate of return?b. If you require a 17 percent return, should you purchase the stock?LO5M08_KEOW5135_09_GE_C08.indd 31606/05/16 2:44 PM

CHAPTER 8 • The Valuation and Characteristics of Stock 3178-29. (Cost of common equity) The current share price of Victoria Plc. is $49. The com-pany has just paid a dividend of $2.5 per share. Dividends are expected to rise by 5 percent per year indefinitely. The company is in a higher systematic risk class than the average share.a. Calculate the intrinsic value of one share of Victoria Plc. if the required rate of return is 15 percent.b. What is the cost of equity capital of Victoria Plc.?8-30. (Cost of common equity) AC&H Group Plc. has just paid dividends of $2.75 per share. The expected growth rate of dividends is 7 percent annually and the current market price of AC&H is $90 per share. Calculate the cost of equity capital for AC&H Group Plc.8-31. (Common stockholder expected return) The market price for the Earnest Corporation’s common stock is $43 per share. The price at the end of 1 year is expected to be $48, and dividends for next year should be $2.84. What is the expected rate of return?8-32. (Common stockholder expected return) If you purchased 125 shares of common stock that pays an end-of-year dividend of $3, what is your expected rate of return if you purchased the stock for $30 per share? Assume the stock is expected to have a constant growth rate of 7 percent.8-33. (Common stockholder expected return) Ziercher executives anticipate a growth rate of 12 percent for the company’s common stock. The stock is currently selling for $42.65 per share and pays an end-of-year dividend of $1.45. What is your expected rate of return if you purchase the stock for its current market price of $42.65?Mini CaseThis Mini Case is available in MyFinanceLab.HighTech Inc. was founded by Roger Mortimer last year. The company is developing a new technology that may enhance significantly the speed of the Internet. There has been a debate in the board of directors about the alternative sources to finance R&D investments ($5,000,000) and its impact on the market price of HighTech Inc. The CEO was reluctant to issue new shares and suggested the company issue long-term bonds instead. The company is expecting a supernormal growth rate while it exploits its technological and marketing lead. Dividends are expected to rise by 25 percent per year for the next 5 years. However, the growth rate will revert to only 5 percent per year indefinitely. The company has just paid dividends of $1.5 per share. The Treasury bill rate of interest is 5 percent and the risk premium has been 5 percent. HighTech Inc. is in a higher systematic risk class than the average market index and, therefore, has a beta of 1.2. The CFO of the company convinced the board of direc-tors to fund the R&D investments and the company has recently issued 8 percent coupon bonds and preference shares both with par value $100. The coupon bonds mature in 5 years and the competitive market interest rate on similar bonds is 12 per-cent However, the preference shares are expected to offer a fixed 8 percent preferred dividends.a. Calculate the intrinsic value of the ordinary and preference shares of HighTech Inc.b. Calculate the market price of coupon bonds.c. Some board directors advocate the use of more debt because of its positive effect on managerial actions. Explain.d. Explain to the board of directors of HighTech Inc. that the price of their coupon bonds will necessarily respond to the interest rate fluctuations in the market.M08_KEOW5135_09_GE_C08.indd 31706/05/16 2:46 PM

318In the third quarter of 2014, ExxonMobil (XON) earned a record $11.3 billion, which was more than double what it earned in the same quarter of 2008! Did ExxonMobil create or destroy value for its shareholders? The key to answering this question rests not only on the level of the firm’s earnings, but also on (i) the amount of capital invested in the company in order to produce these earnings and (ii) the riskiness of the firm’s investments. To answer the question, we need to know whether the rate of return earned by the firm on its invested capital exceeds the market’s required rate of return on that invested capital (i.e., the company’s cost of capital).The firm’s cost of capital provides an estimate of the rate of return the firm’s combined investors expect from the company. Estimating a firm’s cost of capital is very intuitive in theory but can be somewhat tedious in practice. In theory, what is required is the following: (i) identify all of the firm’s sources of capital and their rela-tive importance (i.e., what fraction of the firm’s invested capital comes from each source); (ii) estimate the market’s required rate of return for each source of capital the firm has used; and (iii) calculate an average of the required rates of return for each source of capital, where the required rate of return for each source has been weighted by its contribution to the total capital invested in the firm.The cost of capital is not only important when evaluating the company’s overall per-formance but is also used when evaluating the firm’s individual investment decisions. For example, when ExxonMobil is considering the development of a new oil production chapter 9the cost of capitalLearning ObjectivesLO1Understand the concepts underlying the firm’s cost of capital.The Cost of Capital: Key Definitions and ConceptsLO2Evaluate the costs of the individual sources of capital.Determining the Costs of the Individual Sources of CapitalLO3Calculate a firm’s weighted average cost of capital.The Weighted Average Cost of CapitalLO4 Estimate divisional costs of capital.Calculating Divisional Costs of CapitalM09_KEOW5135_09_GE_C09.indd 31802/05/16 7:36 PM

319property in Nigeria, the company needs to estimate just how much return is needed to justify the investment. Similarly, when it is considering a chemical plant in Southeast Asia, the company’s analysts need a bench-mark return to compare to the investment’s expected return. The cost of capital provides this benchmark.Not to hold you in suspense any longer, in 2014 ExxonMobil Corporation earned almost 12 percent on the firm’s invested capital. Given that the firm had to earn less than 10 percent on its investments to satisfy all its investors (both equity and debt), it created a lot of value for investors in 2014.In this chapter, we investigate how to estimate the cost of funds to the firm. We will refer to the combined cost of borrowed money and money invested in the company by the firm’s stockholders as the weighted average cost of capital or simply the firm’s cost of capital.Having studied the connection between risk and inves-tor required rates of return (Chapter 6) and, specifically, investor required rates of return for bondholders and stockholders in Chapters 7 and 8, we are now ready to consider required rates of return for the firm as a whole. That is, just as the individuals that lend the firm money (bondholders) and those that invest in its stock have their individual required rates of return, we can also think about a combined required rate of return for the firm as a whole. This required rate of return for the firm is a blend of the required rates of return of all investors, which we will estimate using a weighted average of the individual rates of return called the firm’s weighted average cost of capital or simply the firm’s cost of capital. Just like any cost of doing business, the firm must earn at least this cost if it is to create value for its owners.In this chapter, we discuss the fundamental determinants of a firm’s cost of capi-tal and the rationale for its calculation and use. This entails developing the logic for estimating the cost of debt capital, preferred stock, and common stock. Chapter 12 takes up consideration of the impact of the firm’s financing mix on the cost of capital.The Cost of Capital: Key Definitions and ConceptsOpportunity Costs, Required Rates of Return, and the Cost of CapitalThe firm’s cost of capital is sometimes referred to as the firm’s opportunity cost of capital. The term opportunity cost comes from the study of economics and is defined as the cost of making a choice in terms of the next best opportunity that is foregone. For example, the opportunity cost of taking a part-time job at Starbucks (SBUX) is the LO1Understand the concepts underlying the firm’s cost of capital.weighted average cost of capital an average of the individual costs of financing used by the firm. A firm’s weighted cost of capital is a function of (1) the individual costs of capital, and (2) the capital structure mix.opportunity cost the cost of making a choice defined in terms of the next best alternative that is foregone.M09_KEOW5135_09_GE_C09.indd 31902/05/16 7:36 PM

320 PArT 2 • The Valuation of Financial Assetslost wages from the on-campus job you would have taken otherwise. Similarly, when a firm chooses to invest money it has raised from investors, it is in essence deciding not to return the money to the investors. Thus, the opportunity cost of investing the money is the cost the firm incurs by keeping the money and not returning it to the investors, which is the firm’s cost of capital.Is the investor’s required rate of return the same thing as the cost of capital? Not exactly. Consequently, in this chapter we will use the symbol k to refer to the cost of capital whereas in Chapters 7 and 8 we used r to refer to the investor’s required rate of return. Two factors drive a wedge between the investor’s required rate of return and the cost of capital to the firm. 1. Taxes. When a firm borrows money to finance the purchase of an asset, the inter-est expense is deductible for federal income tax calculations. Consider a firm that borrows at 9 percent and then deducts its interest expense from its revenues before paying taxes at a rate of 34 percent. For each dollar of interest it pays, the firm reduces its taxes by $0.34. Consequently, the actual cost of borrowing to the firm is only 5.94% [0.09 − (0.34*0.09) = 0.09(1 − 0.34) = 0.0594, or 5.94%]. 2. Flotation costs. Here we are referring to the costs the firm incurs when it raises funds by issuing a particular type of security. As you learned in Chapter 2, these are sometimes called transaction costs. For example, if a firm sells new shares for $25 per share but incurs transaction costs of $5 per share, then the cost of capital for the new common equity is increased. Assume that the investor’s required rate of return is 15 percent for each $25 share; then 0.15*$25 = $3.75 must be earned each year to satisfy the investor’s required return. However, the firm has only $20 to invest, so the cost of capital (k) is calculated as the rate of return that must be earned on the $20 net proceeds that will produce a return of $3.75; that is,$20k=$25*0.15=$3.75k=$3.75$20.00=0.1875, or 18.75,We will have more to say about both of these considerations shortly when we discuss the costs of the individual sources of capital to the firm.The Firm’s Financial Policy and the Cost of CapitalA firm’s financial policy—that is, the policies regarding the sources of finances it plans to use and the particular mix (proportions) in which they will be used—governs its use of debt and equity financing. The particular mixture of debt and equity that the firm uses can impact the firm’s cost of capital. However, in this chapter, we assume that the firm maintains a fixed financial policy that is reflected in a fixed debt–equity ratio. Determining the target mix of debt and equity financing is the subject of Chapter 12.Concept Check 1. How is an investor’s required rate of return related to an opportunity cost? 2. How do flotation costs impact the firm’s cost of capital?CAn YOu DO IT?Determining How Flotation Costs Affect the Cost of CapitalMcDonald’s Corporation sold a portion of its ownership interest in its rapidly growing fast-food Mexican restaurant Chipotle in January of 2006 for $22.00 per share. If the investor’s required rate of return on these shares was 18 percent, and McDonald’s incurred transac-tion costs totaling $2.00 per share, what was the cost of capital to McDonald’s after adjusting for the effects of the transaction costs?(The solution can be found on page 322.)financial policy the firm’s policies regarding the sources of financing it plans to use and the particular mix (proportions) in which they will be used.flotation costs the costs incurred by the firm when it issues securities to raise funds.M09_KEOW5135_09_GE_C09.indd 32002/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 321Determining the Costs of the Individual Sources of CapitalIn order to attract new investors, companies use a variety of types of financing instru-ments or securities in their capital structure. In this chapter, we stick to three basic types: debt, preferred stock, and common stock. In calculating the respective cost of financing using each of these types of securities, we estimate the investor’s required rate of return after properly adjusting for any transaction or flotation costs. In addi-tion, because we will be discounting after-tax cash flows, we adjust our cost of capi-tal for the effects of corporate taxes. In summary, the cost of a particular source of capital is equal to the investor’s required rate of return after adjusting for the effects of both flotation costs and corporate taxes.One final point: A firm’s capital structure includes only interest-bearing debt (i.e., short-term bank notes, intermediate-term notes, and long-term bonds), preferred stock, and common stock. Other liabilities such as accounts payable are important sources of financing, but since their cost is embedded in the prices of the merchan-dise that created the payable, we exclude them from the capital structure and conse-quently from the computation of the firm’s weighted average cost of capital.The Cost of DebtIn Chapter 7 we learned that the value of a bond can be described in terms of the present value of the bond’s future interest and principal payments. For example, if the bond has 3 years until maturity and pays interest annually, its value can be expressed as follows: Bondmarketprice=interest paidin year 1a1+bondholder′s requiredrate of return 1rb2b1+interest paidin year 2a1+bondholder′s requiredrate of return 1rb2b2 +interest paidin year 3a1+bondholder′s requiredrate of return 1rb2b3+principala1+bondholder′s requiredrate of return 1rb2b3 (9-1)In Chapter 7, we use the above bond price equation to estimate the bondholder’s required rate of return. This required rate of return is commonly referred to as the bond’s yield to maturity.Because firms must pay flotation costs when they sell bonds, the net proceeds per bond received by the firm are less than the market price of the bond. Consequently, the cost of debt capital (kb) is higher than the bondholder’s required rate of return and is calculated using equation (9-2) as follows: Net proceedsper bond=interest paidin year 1a1+cost of debtcapital or kbb1+interest paidin year 2a1+cost of debtcapital or kbb2+interest paidin year 3a1+cost of debtcapital or kbb3+principala1+cost of debtcapital or kbb3 (9-2)LO2Evaluate the costs of the individual sources of capital.cost of debt the rate that has to be received from an investment in order to achieve the required rate of return for the creditors.M09_KEOW5135_09_GE_C09.indd 32102/05/16 7:36 PM

322 PArT 2 • The Valuation of Financial AssetsNote that the adjustment for flotation costs simply involves replacing the market price of the bond with the net proceeds per bond received by the firm after paying these costs. The result of this adjustment is that the discount rate that solves equa-tion (9-2) is now the firm’s cost of debt financing before adjusting for the effect of corporate taxes—that is, the before-tax cost of debt (kb). The final adjustment we make is to account for the fact that interest is tax deductible. Thus, the after-tax cost of debt capital is simply the before-tax cost of debt (kb) times 1 minus the corporate tax rate.ExAmPLE 9.1Calculating the After-Tax Cost of Debt FinancingSynopticom Inc. plans a bond issue for the near future and wants to estimate its cur-rent cost of debt capital. After talking with the firm’s investment banker, the firm’s chief financial officer has determined that a 20-year maturity bond with a $1,000 face value and 8 percent coupon (paying 8%*$1,000 = $80 per year in interest) can be sold to investors for net proceeds of $908.32. If the Synopticom tax rate is 34 percent, what is the after-tax cost of debt financing to the firm?STEP 1: Formulate a Solution StrategyThe cost of debt financing is estimated as the bondholder’s required rate of return, which we learned in Chapter 7 is the discount rate used to calculate the value of a bond; that is, using equation (9-1):DID YOu GET IT?Determining How Flotation Costs Affect the Cost of CapitalIf the required rate of return on the shares was 18 percent and the shares sold for $22.00 with $2.00 in transaction costs incurred per share, then the cost of equity capital for Chipotle Mexican Grill is found by increasing the investor’s required rate of return as follows:Cost of equity capital=investor′s required rate of return(1-, flotation costs)=18,1- a$2.00$22.00b=19.80,Incidentally, although the shares were sold to the public for $22.00 per share, they doubled to $44.00 by the end of the day after being traded in the secondary market.CAn YOu DO IT?Calculating the Cost of Debt FinancingGeneral Auto Parts Corporation recently issued a 2-year bond with a face value of $20 million and a coupon rate of 5.5 percent per year (assume interest is paid annually). The subsequent cash flows to General Auto Parts were as follows:TodayYear 1Year 2Principal$18 million($0.00 million)($20.00 million)Interest($0.99 million)($ 0.99 million)Total$18 million($0.99 million)($20.99 million)What was the cost of capital to General Auto Parts for the debt issue?(The solution can be found on page 325.)MyFinanceLab VideoM09_KEOW5135_09_GE_C09.indd 32202/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 323+interest paidin year Na1+bondholder′s requiredrate of return 1kb2bN+principal paid in year Na1+bondholder′s requiredrate of return ( kb2bNNote that we allowed for N years of interest payments but omitted writing in the payments for years 3 through N – 1 for space considerations. Substituting what we know about the Synopticom bond into equation (9-1) above, we can then solve for the bondholder’s required rate of return, kb. Finally, we calculate the after-tax required rate of return by multiplying kb by 1 minus the tax rate, T, orAfter@taxcost of debt=bondholder′s requiredrate of return (kb) * a1-taxratebSTEP 2: Crunch the numbersSubstituting the characteristics of Synopticom’s bond issue into equation (9-1), we get the following:$908.32=0.08*$1,000(1+kb)1+0.08*$1,000(1+kb)2+g+0.08*$1,000(1+kb)20+$1,000(1+kb)20We can solve for kb which equals 9 percent, using the calculator, as demonstrated in the margin. The after-tax cost of debt can now be calculated as follows:After@taxcost of debt=bondholder′s requiredrate of return (kb)*a1-taxrateb=0.09*11-0.342=0.0594, or 5.94%STEP 3: Analyze Your ResultsIt appears that Synopticom’s bondholders require a 9 percent rate of return when they purchase the firm’s bonds at their current market price of $908.32. However, since Synopticom can deduct the interest it pays on its debt from its taxable income, the firm saves $0.34 for each dollar of interest it pays. As a consequence, the 9 per-cent required return of the firm’s bondholders costs the firm only 5.94 percent.If Synopticom is issuing new bonds, then it will incur the costs of selling the new bonds (i.e., flotation costs). If the firm estimates that it will net $850 per new bond like the one described above since it must pay $58.32 per bond in flotation costs, then we substitute $850 for the bond price and compute the required rate of return (after flotation costs) to be 9.73 percent, and the corresponding after-tax cost of newly issued bonds is 6.422 percent.The Cost of Preferred StockYou may recall from Chapter 8 that the price of a share of preferred stock (cost of preferred equity) is equal to the present value of the constant stream of preferred stock dividends, that is,Price of a share ofpreferred stock=preferred stock dividendrequired rate ofreturn of the preferred stockholder (rps) (9-3)cost of preferred equity the rate of return that must be earned on the preferred stockholders’ investment in order to satisfy their required rate of return.CALCULATOr SOLUTIONData InputFunction Key 20N−850PV 80PMT1,000FVFunction KeyAnswerCPT I/Y9.73 Net proceedsper bond=interest paidin year 1a1+bondholder′s requiredrate of return 1kb2b1+interest paidin year 2a1+bondholder′s requiredrate of return ( kb2b2+. . .M09_KEOW5135_09_GE_C09.indd 32302/05/16 7:36 PM

324 PArT 2 • The Valuation of Financial AssetsIf we can observe the price of the share of preferred stock and we know the preferred stock dividend, we can calculate the preferred stockholder’s required rate of return as follows:Required rate of returnof the preferred stockholder (rps)=preferred stock dividendprice of a share ofpreferred stock (9-4)Once again, because flotation costs are usually incurred when new preferred shares are sold, the investor’s required rate of return is less than the cost of preferred capital to the firm. To calculate the cost of preferred stock, we must adjust the required rate of return to reflect these flotation costs. We replace the price of a preferred share in equation (9-4) with the net proceeds per share from the sale of new preferred shares. The resulting formula can be used to calculate the cost of preferred stock to the firm.Cost of preferred stock (kps)=preferred stock dividendnet proceeds per preferred share (9-5)Note that the net proceeds per share are equal to the price per share of preferred stock minus flotation cost per share of newly issued preferred stock.What about corporate taxes? In the case of preferred stock, no tax adjustment must be made because, unlike interest payments, preferred dividends are not tax deductible.ExAmPLE 9.2Calculating the Cost of Preferred Stock FinancingSan Antonio Edison has a preferred stock issue outstanding on which it pays an annual dividend of $4.25 per share. On August 24, 2011, the stock price was $58.50 per share. If the firm were to sell a new issue of preferred stock today with the same characteristics as its outstanding issue, it would incur flotation costs of $1.375 per share. Based on the most recent closing price for the preferred stock, what would you estimate the cost of preferred stock financing to be for the firm?STEP 1: Formulate a Solution StrategyThe cost of preferred stock financing can be computed from the basic valuation equa-tion for a share of preferred stock just like we estimate the cost of debt financing from the valuation equation for a bond. Specifically, solve for the cost of preferred stock using Equation (9-5) as follows:Cost of preferred stock (kps)=preferred stock dividendnet proceeds per preferred shareCAn YOu DO IT?Calculating the Cost of Preferred Stock FinancingCarson Enterprises recently issued $25 million in preferred stock at a price of $2.50 per share. The preferred shares carry a 10 percent dividend, or $0.25 per share (assume that dividends are paid annually). After paying all the fees and costs associated with the preferred issue, the firm realized $2.25 per share issued.What was the cost of capital to Carson Enterprises from the preferred stock issue?(The solution can be found on page 326.)MyFinanceLab VideoM09_KEOW5135_09_GE_C09.indd 32402/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 325Note that net proceeds per preferred share reflects the difference between the price for which each preferred share is sold and the flotation costs per share incurred to sell new shares.STEP 2: Crunch the numbersSubstituting into equation (9-5), we compute the cost of a new preferred stock issue as follows:Cost of preferred stock (kps)=$4.25($58.50-$1.375)=0.0744, or 7.44,STEP 3: Analyze Your ResultsIf San Antonio Edison were to issue preferred stock today, it could sell the shares for $58.50 per share (assuming the preferred stock paid the same dividend as the out-standing shares). However, in order to sell the shares, it would have to pay an invest-ment banker a fee to market the issue, and the cost of doing this is $1.375 per share. Thus, after considering the costs of selling the issue, the firm would incur a cost of 7.44 percent in order to raise preferred stock financing.The Cost of Common EquityCommon equity is unique in two respects. First, the cost of common equity is more difficult to estimate than the cost of debt or cost of preferred stock because the com-mon stockholders’ required rate of return is not observable. For example, they receive no stated coupon rate or set dividend payment. This results from the fact that common stockholders are the residual owners of the firm, which means that their return is equal to what is left of the firm’s earnings after paying the firm’s bondholders their contractually set interest and principal payments and the pre-ferred stockholders their promised dividends. Second, common equity can be obtained either from the retention and reinvestment of firm earnings (internal equity financing) or through the sale of new shares. The costs associated with each of these sources are different from one another because the firm does not incur any flotation costs when it retains earnings, but it does incur costs when it sells new common shares.DID YOu GET IT?Calculating the Cost of Debt FinancingGeneral Auto Parts Corporation receives $18 million from the sale of the bonds (after paying flotation costs) and is required to make principal plus interest payments at the end of the next 2 years. The total cash flows (both the inflow and the outflows) are summa-rized as follows:TodayYear 1Year 2Principal$18 million($0.00 million)($20.00 million)Interest($0.99 million)($ 0.99 million)Total$18 million($0.99 million)($20.99 million)We can estimate the before-tax cost of capital from the bond issue by solving for kb in the following bond valuation equation: Net bond proceedstoday=interest paid in year1(1+kb)1+interest paid in year 2(1+kb)2+principal paid in year2(1+kb)2 $18,000,000=$990,000(1+kb)1+$990,000(1+kb)2+$20,000,000(1+kb)2 kb=10.77,cost of common equity the rate of return that must be earned on the common stockholders’ investment in order to satisfy their required rate of return.M09_KEOW5135_09_GE_C09.indd 32502/05/16 7:36 PM

326 PArT 2 • The Valuation of Financial AssetsWe discuss two methods for estimating the common stockholders’ required rate of return, which is the foundation for our estimate of the firm’s cost of equity capital. These methods are based on the dividend growth model and the capital asset pricing model, which were both discussed in Chapter 8 when we discussed stock valuation.The Dividend Growth ModelRecall from Chapter 8 that the value of a firm’s common stock is equal to the present value of all future dividends. When dividends are expected to grow at a rate g for-ever, and g is less than the investor’s required rate of return, kcs, then the value of a share of common stock, Pcs, can be written asPcs=D1kcs-g (9-6)where D1 is the dividend expected to be received by the firm’s common shareholders 1 year hence. The expected dividend is simply the current dividend (D0) multiplied by 1 plus the annual rate of growth in dividends (that is, D1 = D0 (1 + g)). The inves-tor’s required rate of return then is found by solving equation (9-6) for kcs.kcs=D1Pcs+g (9-7)Note that kcs is the investor’s required rate of return for investing in the firm’s stock. It also serves as our estimate of the cost of equity capital, where new equity capital is obtained by retaining a part of the firm’s current-period earnings. Recall that common equity financing can come from one of two sources: the retention of earnings or the sale of new common shares. When the firm retains earnings, it doesn’t incur any flotation costs; thus, the investor’s required rate of return is the same as the firm’s cost of new equity capital in this instance.If the firm issues new shares to raise equity capital, then it incurs flotation costs. Once again we adjust the investor’s required rate of return for flotation costs by sub-stituting the net proceeds per share, NPcs, for the stock price, Pcs, in equation (9-7) to estimate the cost of new common stock, kncs.kncs=D1NPcs+g (9-8)ExAmPLE 9.3Calculating the Cost of Common Stock FinancingThe Talbot Corporation’s common shareholders anticipate receiving a $2.20 per share dividend next year, based on the fact that they received $2 last year and expect divi-dends to grow 10 percent next year. Furthermore, analysts predict that dividends DID YOu GET IT?Calculating the Cost of Preferred Stock FinancingCarson Enterprises sold its shares of preferred stock for net proceeds of $2.25 a share, and each share entitles the holder to a $0.25 cash dividend every year. Because the dividend payment is constant for all future years, we can calculate the cost of capital raised by the sale of preferred stock (kps) as follows:Cost of preferred stock (kps)=preferred stock dividendnet proceeds per preferred share=$0.25$2.25=11.11,MyFinanceLab VideoM09_KEOW5135_09_GE_C09.indd 32602/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 327will continue to grow at a rate of 10 percent into the foreseeable future. If Talbot were to issue new common stock for $50.00 a share, the firm would incur a $7.50 per share cost to sell the new shares. Based on the most recent closing price for the firm’s com-mon stock, what would you estimate the cost of a common stock to be for the firm? What is the cost of a new common stock issue?STEP 1: Formulate a Solution StrategyThe cost of common stock financing can be computed from the basic valuation equa-tion for a share of common stock just like we estimate the cost of debt financing from the valuation equation for a bond. Specifically, solving for the cost of common stock, it can be computed using equation (9-7) as follows:Cost of commonstock (kcs)=common stock dividendprice per common share+growthrate (g)If Talbot were to issue new common stock, then the $7.50 per share flotation costs would be incurred, such that the cost of a new common stock issue would be com-puted using equation (9-8), as follows:Cost of commonstock (kncs)=common stock dividendnet proceeds per common share+growthrate (g)Note that net proceeds per common share reflects the difference in the price for which each common share is sold and the flotation costs per share incurred to sell new shares.STEP 2: Crunch the numbersInputting the numbers into equation (9-7), we compute the cost of common stock as follows:Cost of commonstock (kncs)=$2.20$50.00+0.10=0.144, or 14.4,The cost of a new common stock issue is computed by substituting net proceeds per new common share issued for the firm’s stock price, that is,Cost of commonstock (kncs)=$2.20$50.00-$7.50+0.10=0.1518, or 15.18,STEP 3: Analyze Your ResultsThe cost of common stock or common equity to Talbot is 14.4 percent; however, if the firm makes a new stock issue, it will incur an issue or flotation cost of $7.50 such that the cost of a new common stock issue is 15.18 percent.Issues in Implementing the Dividend Growth ModelThe principal advantage of the dividend growth model as a basis for calculating the firm’s cost of capital as it relates to common stock is the model’s simplicity. To esti-mate an investor’s required rate of return, the analyst needs only to observe the cur-rent dividend and stock price and to estimate the rate of growth in future dividends. The primary drawback relates to the applicability or appropriateness of the valua-tion model. That is, the dividend growth model is based on the fundamental assump-tion that dividends are expected to grow at a constant rate g forever. To avoid this assumption, analysts frequently utilize more complex valuation models in which dividends are expected to grow for, say, 5 years at one rate and then grow at a lower rate from year 6 forward. We do not consider these more complex models here.Even if the constant growth rate assumption is acceptable, we must arrive at an estimate of that growth rate. We could estimate the rate of growth in historical M09_KEOW5135_09_GE_C09.indd 32702/05/16 7:36 PM

328 PArT 2 • The Valuation of Financial Assetsdividends ourselves or go to published sources of growth rate expectations. Investment advisory services such as Value Line provide their own analysts’ esti-mates of earnings growth rates (generally spanning up to 5 years), and the Institutional Brokers’ Estimate System (I/B/E/S) collects and publishes earnings per share forecasts made by more than 1,000 analysts for a broad list of stocks. These estimates are helpful but still require the careful judgment of an analyst in their use because they relate to earnings (not dividends) and extend only 5 years into the future (not forever, as required by the dividend growth model). Nonetheless, these estimates provide a useful guide to making your initial dividend growth rate estimate.The Capital Asset Pricing ModelRecall from Chapter 6 that the capital asset pricing model (CAPM) provides a basis for determining the investor’s expected or required rate of return from investing in a firm’s common stock. The model depends on three things: 1. The risk-free rate, rf 2. The systematic risk of the common stock’s returns relative to the market as a whole, or the stock’s beta coefficient, b 3. The market-risk premium, which is equal to the expected rate of return for the market as a whole—that is, the expected rate of return for the “average security”—minus the risk-free rate, or in symbols, rm − rfUsing the CAPM, we can write the investor’s required rate of return as follows:kcs=rf+b(rm-rf) (9-9)ExAmPLE 9.4Calculating the Cost of Common Stock Financing using the CAPMThe Talbot Corporation’s beta coefficient is estimated to be 1.40. Furthermore, the risk-free rate of interest is currently 3.75 percent, and the expected rate of return on a diversified portfolio of all common stocks is 12 percent. Use the capital asset pricing model (CAPM) to estimate the cost of equity capital for Talbot.STEP 1: Formulate a Solution StrategyIn Example 9.3 we estimated the cost of common stock using a constant rate of growth and the discounted cash flow model. In this example, we estimate that same cost of common stock using CAPM. Specifically, the cost of common stock can be estimated using equation (9-9) as follows:Cost of commonstock (kcs)=rf+b(rm-rf)STEP 2: Crunch the numbersInserting the values into equation (9-9), we compute the cost of a common stock as follows:Cost of commonstock (kcs)=rf+b(rm-rf)=0.0375+1.4(0.12-0.0375)=0.153, or 15.3,STEP 3: Analyze Your ResultsOur estimate of the cost of common stock or common equity to Talbot using the CAPM is 15.3 percent. Note that since no transaction costs are considered when using the CAPM, this estimate is for the cost of internal common equity or the retention of earnings.MyFinanceLab VideoM09_KEOW5135_09_GE_C09.indd 32802/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 329Issues in Implementing the CAPMThe CAPM approach has two primary advantages when it comes to calculating a firm’s cost of capital as it relates to common stock. First, the model is simple and easy to understand and implement. The model variables are readily available from public sources, with the possible exception of beta coefficients for small firms and/or pri-vately held firms. Second, because the model does not rely on dividends or any assumption about the growth rate in dividends, it can be applied to companies that do not currently pay dividends or are not expected to experience a constant rate of growth in dividends.Of course, using the CAPM requires that we obtain estimates of each of the three model variables—rf, b, and (rm − rf). Let’s consider each in turn. First, the analyst has a wide range of U.S. government securities on which to base an estimate of the risk-free rate (rf). Treasury securities with maturities from 30 days to 20 years are readily available. Unfortunately, the CAPM offers no guidance about the appropriate choice. In fact, the model itself assumes that there is but one risk-free rate, and it corresponds to a one-period return (the length of the period is not specified, however). Consequently, we are left to our own judgment about which maturity we should use to represent the risk-free rate. For applications of the cost of capital involving long-term capital expenditure decisions, it seems reasonable to select a risk-free rate of comparable maturity. So, if we are calculating the cost of capital to be used as the basis for evaluating investments that will provide returns over the next 20 years, it seems appropriate to use a risk-free rate corresponding to a U.S. Treasury bond of comparable maturity.Second, estimates of security beta (b) coefficients are available from a wide variety of investment advisory services, including Merrill Lynch and Value Line, among others. CAn YOu DO IT?Calculating the Cost of new Common Stock using the Dividend Growth ModelIn March of 2012, the Mayze Corporation sold an issue of common stock in a public offering. The shares sold for $100 per share. Mayze’s dividend in 2011 was $8 per share, and analysts expect that the firm’s earnings and dividends will grow at a rate of 6 percent per year for the foreseeable future. What is the common stock investor’s required rate of return (and the cost of retained earnings)?Although the shares sold for $100 per share, Mayze received net proceeds from the issue of only $95 per share. The difference represents the flotation cost paid to the investment banker.What is your estimate of the cost of new equity for Mayze using the dividend growth model?(The solution can be found on page 330.)CAn YOu DO IT?Calculating the Cost of Common Stock using the CAPMThe Mayze Corporation issued common stock in March 2012 for $100 per share. However, before the issue was made, the firm’s chief financial officer (CFO) asked one of his financial analysts to estimate the cost of the common stock financing using the CAPM. The analyst looked on Yahoo! Finance and got an estimate of 0.90 for the firm’s beta coefficient. She also consulted online sources to get the current yield on a 10-year U.S. Treasury bond, which was 5.5 percent. The final estimate she needed to complete her calculation of the cost of equity using the CAPM was the market-risk premium, or the difference between the expected rate of return on all equity securities and the rate of return on the 10-year U.S. Treasury bond. After a bit of research, she decided that the risk premium should be based on a 12 percent expected rate of return for the market portfolio and the 5.5 percent rate on the Treasury bond.What is your estimate of the cost of common stock for Mayze using the CAPM?(The solution can be found on page 331.)M09_KEOW5135_09_GE_C09.indd 32902/05/16 7:36 PM

330 PArT 2 • The Valuation of Financial AssetsFInAnCE at WORkIPOs: Should a Firm Go Public?When a privately owned company decides to distribute its shares to the general public, it goes through a process known as an initial public offering (IPO). There are a number of advantages to having a firm’s shares traded in the public equity market, including the following:• New capital is raised. When the firm sells its shares to the public, it acquires new capital that can be invested in the firm.• The firm’s owners gain liquidity of their share holdings. Publicly traded shares are more easily bought and sold, so the owners can more easily liquidate all or part of their invest-ment in the firm.• The firm gains future access to the public capital market. Once a firm has raised capital in the public markets, it is easier to go back a second and third time.• Being a publicly traded firm can benefit the firm’s business. Public firms tend to enjoy a higher profile than their privately held counterparts. This may make it easier to make sales and attract vendors to supply goods and services to the firm.However, all is not rosy at a publicly held firm. There are a number of potential disadvantages, including the following:• Reporting requirements can be onerous. Publicly held firms are required to file periodic reports with the Securities and Exchange Commission (SEC). This requirement is not only onerous in terms of the time and effort required but also some business owners feel they must reveal information to their competitors that could be potentially damaging.• The private equity investors now must share any new wealth with the new public investors. Once the firm is a publicly held company, the new shareholders share on an equal footing with the company founders the good (and bad) fortune of the firm.• The private equity investors lose a degree of control over the organization. Outsiders gain voting control over the firm to the extent that they own its shares.• An IPO is expensive. A typical firm may spend 15 to 25 per-cent of the money raised on expenses directly connected to the IPO. This cost is increased further if we consider the cost of lost management time and disruption of business associ-ated with the IPO process.• Exit of the company’s owners is usually limited. The company’s founders may want to sell their shares through the IPO, but this is not allowed for an extended period of time following the IPO. Therefore, this is not usually a good mechanism for cashing out the company founders.• Everyone involved faces legal liability. The IPO partici-pants are jointly and severally liable for each others’ actions. This means that they can be sued for any omissions from the IPO’s prospectus should the market valuation fall below the IPO offering price.Carefully weighing the financial consequences of each of these advantages and disadvantages can provide a compa-ny’s owners (and managers) with some basis for answering the question of whether they want to become a public corporation.Alternatively, we could collect historical stock market returns for the company of interest as well as a general market index (such as Standard and Poor’s 500 Index) and estimate the stock’s beta as the slope of the relationship between the two return series—as we did in Chapter 6. However, because beta estimates are widely available for a large majority of publicly traded firms, analysts frequently rely on published sources for betas.Finally, estimating the market-risk premium can be accomplished by looking at the history of stock returns and the premium earned over (under) the risk-free rate of interest. In Chapter 6, we reported a summary of the historical returns earned on risk-free securities and common stocks in Figure 6.2. We saw that on average over the past 70 years, common stocks have earned a premium of roughly 5.5 percent over long-term government bonds. Thus, for our purposes, we will utilize this estimate of the market-risk premium (rm − rf) when estimating the investor’s required rate of return on equity using the CAPM.DID YOu GET IT?Calculating the Cost of new Common Stock using the Dividend Growth ModelWe can estimate the cost of equity capital using the dividend growth model by substituting into the following equation:Cost of new common stock (kncs)=expected dividend next year (D1)net proceeds per share (NPcs)+dividend growth rate (g)=$8.00(1.06)$95.00+0.06=14.92,M09_KEOW5135_09_GE_C09.indd 33002/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 331In addition to the historical average market-risk premium, we can also utilize surveys of professional economists’ opinions regarding future premiums.1 For exam-ple, in a survey conducted in 1998 by Yale economist Ivo Welch, the median 30-year market-risk premium for all survey participants was 7 percent. When the survey was repeated in 2000, the corresponding market-risk premium had fallen to 5 percent. These results suggest two things. First, the market-risk premium is not fixed. It varies through time with the general business cycle. In addition, it appears that using a market-risk premium somewhere between 5 percent and 7 percent is reasonable when estimating the cost of capital using the capital asset pricing model.Concept Check 1. Define the costs of debt, preferred equity, and common equity financing. 2. The cost of common equity financing is more difficult to estimate than the costs of debt and preferred equity. Explain why. 3. What is the dividend growth model, and how is it used to estimate the cost of common equity financing? 4. Describe the capital asset pricing model and how it can be used to estimate the cost of common equity financing. 5. What practical problems are encountered in using the CAPM to estimate common equity capital cost?The Weighted Average Cost of CapitalNow that we have calculated the individual costs of capital for each source of financ-ing the firm might use, we turn to the combination of these capital costs into a single weighted average cost of capital. To estimate the weighted average cost of capital, we need to know the cost of each of the sources of capital used and the capital structure mix. We use the term capital structure to refer to the proportions of each source of financing used by the firm. Although a firm’s capital structure can be quite complex, we focus our examples on the three basic sources of capital: bonds, preferred stock, and common equity.In words, we calculate the weighted average cost of capital for a firm that uses only debt and common equity using the following equation:Weightedaverage costof capital=°after@taxcost ofdebt*proportionof debtfinancing¢+°cost ofequity*proportionof equityfinancing¢ (9-10)DID YOu GET IT?Calculating the Cost of Common Stock using The CAPMThe CAPM can be used to estimate the investor’s required rate of return as follows:Cost ofcommon equity (kcs)=arisk@freerate of interest (rf)b + aMayze′s betacoefficient (β)b * cexpected marketrate of return (rm) – risk@freerate of interest (rf)dMaking the appropriate substitutions, we get the following estimate of the investor’s required rate of return using the CAPM model:Cost of common equity (kcs)=0.055+0.90*(0.12-0.055)=0.1135, or 11.35,1The results reported here come from Ivo Welch, “Views of Financial Economists on the Equity Premium and on Professional Controversies,” Journal of Business 73–74 (October 2000), pp. 525–561; and Ivo Welch, “The Equity Premium Consensus Forecast Revisited,” Cowles Foundation Discussion Paper No. 1325 (September 2001).LO3Calculate a firm’s weighted average cost of capital.capital structure the mix of long-term sources of funds used by the firm. This is also called the firm’s capitalization. The relative total (percentage) of each type of fund is emphasized.M09_KEOW5135_09_GE_C09.indd 33102/05/16 7:36 PM

332 PArT 2 • The Valuation of Financial AssetsFor example, if a firm borrows money at 6 percent after taxes, pays 10 percent for equity, and raises its capital in equal proportions from debt and equity, its weighted average cost of capital is 8 percent; that is,Weighted average cost of capital=30.06*0.54+30.10*0.54=0.08, or 8,In practice, the calculation of the cost of capital is more complex than this exam-ple. For one thing, firms often have multiple debt issues with different required rates of return, and they also use preferred equity as well as common equity financing. Furthermore, when common equity capital is raised, it is sometimes the result of retaining and reinvesting the firm’s earnings, and at other times it involves a new stock offering. Of course, in the case of retained earnings, the firm does not incur the costs associated with selling new common stock. This means that equity from retained earnings is less costly than a new stock offering. In the examples that follow, we address each of these complications.Capital Structure WeightsThe reason we calculate a cost of capital is that it enables us to evaluate one or more of the firm’s investment opportunities. Remember that the cost of capital should reflect the riskiness of the project being evaluated, so a firm should calculate multi-ple costs of capital when it makes investments in multiple divisions or business units having different risk characteristics. Thus, for the calculated cost of capital to be meaningful, it must correspond directly to the riskiness of the particular project being analyzed. That is, in theory the cost of capital should reflect the particular way in which the funds are raised (the capital structure used) and the systemic risk characteristics of the project. Consequently, the correct way to calculate capital structure weights is to use the actual dollar amounts of the various sources of capi-tal actually used by the firm.2In practice, the mixture of financing sources used by a firm will vary from year to year. For this reason, many firms find it expedient to use target capital structure propor-tions when calculating the firm’s weighted average cost of capital. For example, a firm might use its target mix of 40 percent debt and 60 percent equity to calculate its weighted average cost of capital, even though, in that particular year, it raised the majority of its financing requirements by borrowing. Similarly, it would continue to use the target proportions in the subsequent year, when it might raise the majority of its financing needs by reinvesting earnings or issuing new stock.Calculating the Weighted Average Cost of CapitalThe weighted average cost of capital, kwacc, is simply a weighted average of all the capital costs incurred by the firm. Table 9-1 illustrates the procedure used to estimate kwacc for a firm that has debt, preferred stock, and common equity in its target capital structure mix. Two possible scenarios are described in the two panels. First, in Panel A the firm is able to finance all of its target capital structure requirements for com-mon equity using retained earnings. Second, in Panel B the firm must use a new equity offering to raise the equity capital it requires. For example, if the firm has set a 75 percent target for equity financing and has current earnings of $750,000, then it can raise up to $750,000/0.75 = $1,000,000 in new financing before it has to sell new equity. For $1,000,000 or less in capital spending, the firm’s weighted average cost of capital would be calculated using the cost of equity from retained earnings 2In some instances we will want to calculate the cost of capital for the firm as a whole. In this case, the appropriate weights to use are based on the market value of the various capital sources used by the firm. Market values rather than book values properly reflect the sources of financing used by a firm at any par-ticular point in time. However, when a firm is privately owned, it is not possible to get market values of its securities, and so book values are often used.M09_KEOW5135_09_GE_C09.indd 33202/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 333(following Panel A of Table 9-1). For more than $1,000,000 in new capital, the cost of capital would rise to reflect the impact of the higher cost of using new common stock (following Panel B of Table 9-1).ExAmPLE 9.5Calculating a Firm’s Weighted Average Cost of CapitalAsh Inc.’s capital structure and estimated capital costs are found in Table 9-2. Note that the sum of the capital structure weights must equal 100 percent if we have prop-erly accounted for all sources of financing and in the correct amounts. For example, Ash plans to invest a total of $3 million in common equity to fund a $5 million invest-ment. Because Ash has earnings equal to the $3 million it needs in new equity financ-ing, the entire amount of new equity will be raised by retaining earnings.STEP 1: Formulate a Solution StrategyWe calculate the weighted average cost of capital following the procedure described in Panel A of Table 9-1 and using the information found in Table 9-2. Note that the cost of capital for Ash Inc. varies with the amount of financing being considered. For example, for up to $5 million in new capital the firm can use retained earnings to supply the needed common equity to make up 60 percent of the total. However, for each dollar over $5 million, Ash Inc. will have to issue new common shares, which carry a higher cost of financing than retained earnings since transaction costs are incurred to sell more common stock.TAbLE 9-1 Calculating the Weighted Average Cost of CapitalPanel A: Common Equity Raised by Retained EarningsCapital StructureSource of CapitalWeights× Cost of Capital= ProductBondswbkb (1 − Tc)wd × kb (1 − Tc)Preferred stockwpskpswps × kpsCommon equity Retained earningswcskcswcs × kcsSum =100%Sum =kWACCPanel B: Common Equity Raised by Selling New Common StockCapital StructureSource of CapitalWeights× Cost of Capital= ProductBondswbkb (1 − Tc)wb × kb (1 − Tc)Preferred stockwpskpswps × kpsCommon equity Common stockwncskncswncs × kncsSum =100%Sum =kWACCTAbLE 9-2 Capital Structure and Capital Costs for Ash Inc.Source of CapitalAmount of Funds Raised ($)Percentage of TotalAfter-Tax Cost of CapitalBonds1,750,000 35% 7%Preferred stock 250,000 5%13%Retained earnings3,000,000 60%16%Total5,000,000100%MyFinanceLab VideoM09_KEOW5135_09_GE_C09.indd 33302/05/16 7:36 PM

334 PArT 2 • The Valuation of Financial AssetsThe formula used to calculate the weighted average cost of capital, kwacc, is sum-marized in Table 9-1; however, we can write the equation down as follows:kwacc=wb*kb*(1-Tc)+(wps*kcs)+(wcs*kcs)Note that kwacc is simply an average of the after-tax costs of debt, preferred stock, and common stock, where these costs are weighted by their relative impor-tance in the firm’s capital structure. To compute the cost of raising more than $5 million in total financing, we simply substitute the cost of new common stock, kncs, for the cost of equity.STEP 2: Crunch the numbersPanel A of Table 9-3 computes an estimate of Ash Inc.’s weighted average cost of up to $5 million in new capital, which is 12.7 percent. Should the firm need to raise more than $5 million, then new shares of common stock will have to be issued, and the cost of this equity capital is 18 percent (compared to 16 percent for internally generated common equity or retained earnings). The net result is that the firm’s cost of capital for each dollar over $5 million rises to 13.9 percent.STEP 3: Analyze Your ResultsThe firm’s weighted average cost of capital is an estimate of the blend of sources of capital the firm has used. For Ash Inc., the cost of raising up to $5 million is 12.70 percent, whereas raising more than $5 million requires the firm to issue new shares of common stock and incur flotation costs such that the overall weighted average cost of capital rises to 13.9 percent.Concept Check 1. A firm’s capital structure and its target capital structure proportions are important deter-minants of a firm’s weighted average cost of capital. Explain. 2. Explain in words the calculation of a firm’s weighted average cost of capital. What exactly are we averaging, and what do the weights represent?TAbLE 9-3 The Weighted Average Cost of Capital for Ash Inc.Panel A: Cost of Capital for $0 To $5,000,000 in New CapitalCapital StructureSource of CapitalWeightsCost of CapitalProductBonds 35% 7% 2.45%Preferred stock 5%13% 0.65%Retained earnings 60%16% 9.60%Total100%kwacc =12.70%Panel B: Cost of Capital for More Than $5,000,000Capital StructureSource of CapitalWeightsCost of CapitalProductBonds 35% 7% 2.45%Preferred stock 5%13% 0.65%New common stock 60%18%10.80%Total100%kwacc =13.90%M09_KEOW5135_09_GE_C09.indd 33402/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 335Calculating Divisional Costs of CapitalEstimating Divisional Costs of CapitalFirms that have multiple operating divisions where each division’s risk is unique and dif-ferent from that of the firm as a whole often use different costs of capital for each division in an effort to properly account for risk. The idea here is that the divisions take on invest-ment projects with unique levels of risk and, consequently, the WACC used in each divi-sion is potentially unique to that division. Generally, divisions are defined either by geo-graphical regions (for example, the Latin American division) or industry (for example, exploration and production, pipelines, and refining for a large integrated oil company).The advantages of using a divisional WACC include the following:◆ It provides different discount rates that reflect differences in the systematic risk of the projects evaluated by the different divisions.◆ It entails only one cost of capital estimate per division (as opposed to unique dis-count rates for each project), thereby minimizing the time and effort of estimating the cost of capital.◆ The use of a common discount rate throughout the division limits managerial lat-itude and the attendant influence costs, as managers would otherwise be tempted to lobby for a lower cost of capital for pet projects.using Pure Play Firms to Estimate Divisional WACCsOne approach that can be taken to deal with differences in the costs of capital for each of the firm’s business units involves identifying what we will call “pure play” comparison firms (or “comps”) that operate in only one of the individual business areas (where pos-sible). For example, Valero Energy Corporation (VLO) is a Fortune 500 manufacturer and marketer of transportation fuels headquartered in San Antonio, Texas. The firm owns 14 refineries and is one of the largest U.S. retail operators, with over 5,800 retail stores. Specifically, the firm’s operations are concentrated in the “downstream” segment of the petroleum industry, which involves refining crude oil into gasoline and other transportation fuels and the sale of those products to the public.To estimate the cost of capital for each of these different types of activities, we use the WACCs for comparison firms that are not fully integrated and operate in only one of Valero’s business segments. For example, to estimate the WACC for its busi-ness unit engaged in refining crude oil, Valero might use a WACC estimate for firms that operate in the refinery industry (SIC industry 2911) to estimate the relevant CAuTIOnARY TAlESForgetting Principle 3: Risk Requires a RewardWhat happens to a firm’s cost of capital when the capital market that the firm depends on for financing simply stops working? Investment banking firm Goldman Sachs discovered the answer to this question the hard way. In 2008, as potential lenders be-came very nervous about the future of the economy, the credit markets from which Goldman Sachs borrowed money on a regu-lar basis simply stopped functioning. As a result of this shut-down, Goldman Sachs no longer had access to cheap short-term debt financing. And this meant the firm was at greater risk of financial distress. This high risk of firm failure caused its equity holders to demand a much higher rate of return, and thus, Gold-man Sachs’s cost of equity financing skyrocketed.Ultimately, faced with a crisis, Goldman arranged for a $10 billion loan from the U.S. government’s Troubled Asset Relief Fund (TARP) and obtained a $5 billion equity investment from famed investor Warren Buffett. The combined effects of these actions stabilized the firm’s financial situation and lowered the firm’s cost of capital dramatically. Goldman Sachs and Morgan Stanley were the only two large investment banking firms to survive the financial crisis.So what can Goldman Sachs learn from this experience? Debt financing, and in particular short-term debt financing, may offer higher returns in the short run, but this use of financial leverage comes with a significant increase in risk to the equity holders, and this translates to higher costs of equity financing for the firm.LO4Estimate divisional costs of capital.divisional WACC the cost of capital for a specific business unit or division.M09_KEOW5135_09_GE_C09.indd 33502/05/16 7:36 PM

336 PArT 2 • The Valuation of Financial AssetsWACC for this division.3 To estimate the WACC for the retail component of Valero’s operations, we could use firms that operate primarily in the retail convenience store industry, which is SIC 5411.Divisional WACC Example Table 9-4 contains hypothetical estimates of the divi-sional WACC for the refining and retail (convenience store) industries.Panel A contains estimates of the after-tax cost of debt financing to the refining and retailing industries, where the firm’s marginal income tax rate is assumed to be 38 percent. Note that the borrowing costs are slightly different, which reflects both the amount of money borrowed (see Panel C) and the risk differences perceived by lenders to the two industries. Panel B contains the after-tax cost of equity capital based on the capital asset pricing model. The only difference in the cost of equity for the two industries corresponds to the beta estimates. Finally, in Panels D and E we estimate the WACCs for the two industry segments. The refining industry has a 9.29 percent WACC estimate, while the retail industry has a 6.13 percent WACC. If the firm were to use a composite of the two WACC estimates to evaluate new projects, the WACC would be somewhere between these two industry estimates. This would mean that the firm would take on too many refining projects and too few retail investments.3SIC is the four-digit Standard Industrial Classification code that is widely used to identify different industries.TAbLE 9-4 Divisional WACC ComputationsPanel A: After-Tax Cost of DebtCompany DivisionPre-Tax Cost of Debt×(1 2 Tax Rate)After-Tax Cost of DebtRefining9.00%×0.620.0558Retailing—Convenience Stores7.50%×0.620.0465Panel B: After-Tax Cost of EquityRisk- Free Rate+Beta×Market-Risk Premium=Cost of EquityRefining0.02+1.1×0.07=0.097Retailing—Convenience Stores0.02+0.8×0.07=0.076Panel C: Target Debt RatiosTarget Debt RatioRefining 10%Retailing—Convenience Stores 50%Panel D: Divisional WACC for Refining Capital Structure After-Tax Weight × Cost of Capital = ProductDebt 0.10 × 0.0558 = 0.0056Equity 0.90 × 0.0970 = 0.0873 × WACC = 0.0929 or 9.29%Panel E: Divisional WACC for Retail (Convenience Stores) Capital Structure After-Tax Weight × Cost of Capital = ProductDebt 0.50 × 0.0465 = 0.0233Equity 0.50 × 0.0760 = 0.03580 WACC = 0.0613 or 6.13%M09_KEOW5135_09_GE_C09.indd 33602/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 337Divisional WACC—Estimation Issues and limitations Although the divisional WACC is generally a significant improvement over the single, company-wide WACC, the way that it is often implemented using industry-based comparison firms has a number of potential limitations:◆ The sample of firms in a given industry may include firms that are not good matches for the firm or one of its divisions. For example, the Valero company analyst may select two or three firms whose risk profiles more nearly match its refining division as opposed to using a composite made of all firms found in the petroleum refining industry (SIC 2911). The firm’s management can easily address this problem by selecting appropriate comparison firms with similar risk profiles from among the many firms included in these industries.◆ The division being analyzed may not have a capital structure that is similar to the sample of firms in the industry data. The division may be more or less leveraged than the firms whose costs of capital are used to proxy for the divisional cost of capital. For example, ExxonMobil raised only 4 percent of its capital using debt financing, whereas Valero Energy (VLO) had raised 35 percent of its capital with debt at the end of 2011.4◆ The firms in the chosen industry that are used to proxy for divisional risk may not be good reflections of project risk. Firms, by definition, are engaged in a variety of activities, and it can be very difficult to identify a group of firms that are pre-dominantly engaged in activities that are truly comparable to a given project. Even within divisions, individual projects can have very different risk profiles. This means that even if we are able to match divisional risks very closely, there may still be significant differences in risk across projects undertaken within a division. For example, some projects may entail extensions of existing production capabilities, whereas others involve new-product development. Both types of investments take place within a given division, but they have very different risk profiles.◆ Good comparison firms for a particular division may be difficult to find. Most publicly traded firms report multiple lines of business, yet each company is clas-sified into a single industry group. In the case of Valero, we found two operating divisions (refining and retail) and identified an industry proxy for each.The preceding discussion suggests that although the use of divisional WACCs to determine project discount rates may represent an improvement over the use of a company-wide WACC, this methodology is far from perfect. However, if the firm has investment opportunities with risks that vary principally with industry-risk characteristics, the use of a divisional WACC has clear advantages over the use of the firm’s WACC. It provides a methodology that allows for different discount rates, and it avoids some of the influence costs associated with giving managers complete lee-way to select project-specific discount rates.Table 9-5 summarizes the cases for using a single-firm WACC and divisional WACCs to evaluate investment opportunities.Calculating a firm’s cost of capital involves using a number of financial decision tools. Specifically, the analyst must estimate the after-tax cost of debt, the cost of pre-ferred stock financing, the cost of common equity financing, and the weighted aver-age cost of capital itself. See the Financial Decision Tools feature found on page 341.using a Firm’s Cost of Capital to Evaluate new Capital InvestmentsIf a firm has traditionally used a single cost of capital for all projects undertaken within each of several operating divisions (or companies) with very different risk characteristics, then the company will likely encounter resistance from the high-risk divisions if it changes to a divisional cost of capital structure. Consider the case of a hypothetical firm, Global Energy, whose divisional costs of capital are illustrated in 4This estimate is based on year-end 2011 financial statements, using book values of interest-bearing short- and long-term debt and the market value of the firm’s equity on March 30, 2012.M09_KEOW5135_09_GE_C09.indd 33702/05/16 7:36 PM

338 PArT 2 • The Valuation of Financial AssetsFInAnCE at WORkA key determinant of the success of any incentive-based program is employee buy-in. If employees view a new perfor-mance measurement and reward system as “just another” reporting requirement, the program will have little impact on their behavior and, consequently, little effect on the firm’s operating performance. In addition, if a firm’s employees do not understand the measurement system, it is very likely that it will be distrusted and may even have counterproductive effects on the firm’s performance.So how do you instill in your employees the notion that your performance measurement and reward system does indeed lead to the desired result? Pillsbury took a unique approach to the problem by using a simulation exercise in which the value of applying the principles of Economic Value Added (EVA®) could be learned by simulating the operations of a hypothetical factory. Employees used the simulation to follow the value-creation process from the factory’s revenue to net operating profit after taxes to the weighted average cost of capital. The results were gratifying. One Pillsbury manager noted, “you saw the lights go on in people’s eyes” as employees realized, “Oh, this really does impact my work environment.”Briggs and Stratton used a similar training program to teach the basic principles of EVA to its employees. Its business-simulation example was even more basic than that of the Pillsbury factory. Briggs and Stratton used a convenience store’s operations to teach line workers the importance of controlling waste, utilizing assets fully, and managing profit margins. Stern Stewart and Company, which coined the term EVA, has also developed a training tool, the EVA Training Tutor.™ The EVA Training Tutor addresses four basic issues using CD-ROM technology:• Why is creating shareholder wealth an important corporate and investor goal?• What is the best way to measure wealth and business success?• Which business strategies have created wealth, and which have failed?• What can you do to create wealth and increase the stock price of your company?The educational programs described briefly here are examples of how major corporations are seeing the need to improve the financial literacy of their employees to make the most of their human and capital resources.Sources: Adapted from George Donnelly, “Grassroots EVA,” CFO.com (May 1, 2000), www.cfo.com and The EVA Training Tutor™ (Stern Stewart and Company).The Pillsbury Company Adopts EVA with a Grassroots Education ProgramTAbLE 9-5 Choosing the Right WACC—Discount Rates and Project RiskThere are good reasons for using a single, company-wide WACC to evaluate the firm’s investments even where there are differences in the risks of the projects the firm undertakes. However, the most common tool used by firms that use a variety of discount rates to evaluate new investments in an effort to accommodate risk differences is the divisional WACC. The divisional WACC represents something of a compromise that minimizes some of the problems encountered when attempting to estimate both the project-specific costs of capital and the costs that arise when a single discount rate is used that is equal to the firm’s WACC.MethodDescriptionAdvantagesDisadvantagesWhen to UseWACCEstimated WACC for the firm as an entity; used as the discount rate on all projects.• Familiar concept to most business executives.• Minimizes estimation costs, as there is only one cost of capital calculation for the firm.• Reduces the problem of influence cost issues.• Does not adjust discount rates for differences in project risk.• Does not provide for flexibility in adjusting for differences in project debt in the capital structure.• Projects are similar in risk to the firm as a whole.• Using multiple discount rates creates significant problems with influence costs.Divisional WACCEstimated WACC for indi-vidual business units or divisions within the firm; used as the only discount rates within each division.• Uses division-level risk to adjust discount rates for individual projects.• Reduces influence costs to the competition among division man-agers to lower their division’s cost of capital.• Does not capture intradivision risk differences in projects.• Does not account for differ-ences in project debt capaci-ties within divisions.• Potential influence costs associated with the choice of discount rates across divisions.• Difficult to find single-division firms to proxy for divisions.• Individual projects within each division have similar risks and debt capacities.• Discount rate discretion cre-ates significant influence costs within divisions but not between divisions.M09_KEOW5135_09_GE_C09.indd 33802/05/16 7:36 PM

ChAPTEr 9 • The Cost of Capital 339Figure 9-1. Global Energy is an integrated oil company that engages in a wide range of hydrocarbon-related businesses, including exploration and development, pipe-lines, and refining. Each of these three businesses has its unique set of risks. In Figure 9-1 we see that the overall, or enterprise-wide, cost of capital for Global Energy is 11 percent, reflecting an average of the firm’s divisional costs of capital, ranging from a low of 8 percent for pipelines up to 18 percent for exploration and development.CAn YOu DO IT?Calculating the Weighted Average Cost of CapitalIn the fall of 2009, Grey Manufacturing was considering a major expansion of its manufacturing operations. The firm has sufficient land to accommodate the doubling of its operations, which will cost $200 million. To raise the needed funds, Grey’s management has decided to simply mimic the firm’s present capital structure as follows:Source of CapitalAmount of Funds Raised ($)Percentage of TotalAfter-Tax Cost of Capital*Debt$ 80,000,000 40% 5.20%Common stock 120,000,000 60%14.50%Total$200,000,000100%What is your estimate of Grey’s weighted average cost of capital?*You may assume that these after-tax costs of capital have been appropriately adjusted for any transaction costs incurred when rais-ing the funds.(The solution appears below.)DID YOu GET IT?Calculating the Weighted Average Cost of CapitalThe weighted average cost of capital (WACC) for Grey Manufacturing can be calculated using the following table:Source of CapitalPercentage of Total CapitalAfter-Tax Cost of CapitalProductDebt40% 5.20%2.0800%Common stock60%14.50%8.7000%WACC = 10.7800%Consequently, we estimate Grey’s WACC to be 10.78 percent.Cost of capitalRisk8%10%11%18%PipelinesCompany-wide cost of capitalChemicalsand refiningExplorationand developmentUsing a company-wide cost of capital for a multidivisional firm results in systematic overin-vestment in high-risk projects and underinvestment in low-risk projects.FIGUrE 9-1 Global Energy Divisional Costs of CapitalM09_KEOW5135_09_GE_C09.indd 33902/05/16 7:36 PM

340 PArT 2 • The Valuation of Financial AssetsFINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouAfter-tax cost of debtStep 1: The cost of debt (before taxes) is calculated as follows:Net proceeds(NPb)=interest (year 1)(1+kb)1+interest (year 2)(1+kb)2 +ginterest (year n)(1+kb)n+principal(1+kb)2Step 2: The after-tax cost of debt is calculated as follows:kb (1-Tc)where Tc is the corporate tax rate.The cost of borrowing funds to the firm after consider-ing the tax deductibility of interest expenseCost of preferred stockThe ratio of the present value of the future free cash flows to the initial out-lay:kps=preferred stock dividendnet proceeds per share of preferred stock (NPps)The cost of raising funds by selling new shares of pre-ferred stockCost of common equity (dividend growth model)Cost of raising common equity by retaining and reinvesting firm earnings:kcs=common stock dividend in year 1current price of common stock (Pcs)+dividend growthrate ( g)Cost of raising external equity funding by selling new shares of common stock:kcs=common stock dividend in year 1net proceeds per share of preferred stock (NPcs)+dividend growthrate (g)The cost of raising common equity fundsCost of common equity (capital asset pricing model)kcs=risk@freerate (rf)+equitybeta (b) amarketreturn (rm)- risk@freerate (rf)bThe cost of raising common equity fundsWeighted average cost of capital (WACC)WACC=°after@taxcost ofdebt*proportionof debtfinancing¢+°cost ofequity*proportionof equityfinancing¢• The opportunity cost of money invested in the firm• Projects that earn higher rates of return than the WACC create shareholder wealthAt present, Global Energy is using a cost of capital of 11 percent to evaluate its new investment proposals from all three operating divisions. This means that explo-ration and development projects earning as little as 11 percent are being accepted, even though the capital market dictates that projects of this risk should earn 18 per-cent. Thus, Global Energy overinvests in high-risk projects. Similarly, the company will underinvest in its two lower-risk divisions, where the company-wide cost of capital is used.Now consider the prospect of moving to division costs of capital and the implica-tions this might have for the three divisions. Specifically, the managers of the explo-ration and development division are likely to see this as an adverse move for them because it will surely cut the level of new investment capital flowing into their opera-tions. In contrast, the managers of the remaining two divisions will see the change as good news because, under the company-wide cost of capital system, they have been rejecting projects earning more than their market-based costs of capital (8 percent and 10 percent for pipelines and refining, respectively) but less than the company’s 11 percent cost of capital.M09_KEOW5135_09_GE_C09.indd 34002/05/16 7:36 PM

CHAPTER 9 • The Cost of Capital 341Concept Check 1. What are the implications for a firm’s capital investment decisions of using a company-wide cost of capital when the firm has multiple operating divisions that have unique risk attributes and capital costs? 2. If a firm has decided to move from a situation in which it uses a company-wide cost of capital to divisional costs of capital, what problems is it likely to encounter?Chapter SummariesUnderstand the concepts underlying the firm’s cost of capital. (pgs. 319–320)SUMMARY: A firm’s cost of capital is equal to a weighted average of the opportunity costs of each source of capital used by the firm, including debt, preferred stock, and common equity. To properly capture the cost of all these sources of capital, the indi-vidual costs are based on current market conditions and not historical costs.LO1KEY TERMSWeighted average cost of capital (WACC), page 319 an average of the individual costs of financing used by the firm.Opportunity cost, page 319 the cost of mak-ing a choice defined in terms of the next best alternative that is foregone.Financial policy, page 320 the firm’s poli-cies regarding the sources of financing it plans to use and the particular mix (proportions) in which they will be used.Flotation cost, page 321 the costs incurred by the firm when it issues securities to raise funds.Evaluate the costs of the individual sources of capital. (pgs. 321–331)SUMMARY: The after-tax cost of debt is typically estimated as the yield to maturity of the promised principal and interest payments for an outstanding debt agreement. This means that we solve for the rate of interest that makes the present value of the promised interest and principal payments equal to the current market value of the debt security. We then adjust this cost of debt for the effect of taxes by multiplying it by 1 minus the firm’s tax rate. The cost of preferred stock financing is estimated in a very similar manner, but with two differences. First, since preferred stock typi-cally does not mature, the present value equation for valuing the preferred stock in-volves solving for the value of a level perpetuity. Second, since preferred dividends are not tax deductible, there is no adjustment to the cost of preferred stock for taxes.The cost of common equity is somewhat more difficult to estimate than the cost of either debt or preferred stock because the common stockholders do not have a contractually specified return on their investment. Instead, the common stockholders receive the residual earnings of the firm, or what’s left over after all other claims have been paid.Two approaches are widely used to estimate the cost of common equity financ-ing. The first is based on the dividend growth model, which is used to solve for the rate that will equate the present value of future dividends with the current price of the firm’s shares of stock. The second uses the capital asset pricing model.LO2M09_KEOW5135_09_GE_C09.indd 34106/05/16 3:06 PM

342 PART 2 • The Valuation of Financial AssetsKEY EQUATIONSThe cost of debt financing can be calculated as follows:Net proceedsper bond=interest paid in year 1a1+cost of debtfinancing (kb)b1+interest paid in year 2a1+cost of debtfinancing (kb)b2+interest paid in year 3a1+cost of debtfinancing (kb)b3+principal paid in year 3a1+cost of debtfinancing (kb)b3KEY TERMSCost of debt, page 321 the rate that has to be received from an investment in order to achieve the required rate of return for the creditors. This rate must be adjusted for the fact that an increase in interest payments will result in low-er taxes. The cost is based on the debt holders’ opportunity cost of debt in the capital markets.Cost of preferred equity, page 323 the rate of return that must be earned on the preferred stockholders’ investment in order to satisfy their required rate of return. The cost is based on the preferred stockholders’ opportunity cost of preferred stock in the capital markets.Cost of common equity, page 325 the rate of return that must be earned on the common stockholders’ investment in order to satisfy their required rate of return. The cost is based on the common stockholders’ opportunity cost of common stock in the capital markets.This equation works for a 3-year bond. Longer-term bonds include more interest pay-ments. The result is an estimate of the before-tax cost of debt financing to the firm. To adjust for taxes, we multiply this rate of return by 1 minus the corporate tax rate.The cost of preferred stock is calculated by solving for kps:Net proceedsper preferredshare=preferred dividendcost of preferred stock (kps)The cost of common stock—discounted cash flow method is calculated using the following equation:Cost of commonstock (kcs)=common stock dividend for year 1market price of common stock+agrowth rate individendsbThe cost of common stock—capital asset pricing method is calculated as follows:Cost of commonstock (kcs)=risk@freerate+equity betacoefficient aexpected return onthe market portfolio-risk@freeratebCalculate a firm’s weighted average cost of capital. (pgs. 332–336)SUMMARY: The firm’s WACC is defined as follows:Weightedaverage costof capital (WACC)=£aafter@tax costof debt (kb)b*°proportion of debt financing(wb)¢§+£acost of equity(kcs)b*°proportion of equity financing(wcs)¢§LO3M09_KEOW5135_09_GE_C09.indd 34206/05/16 3:07 PM

ChAPTEr 9 • The Cost of Capital 343where kb and kcs are the costs of capital for the firm’s debt and common equity, respectively. Note that the costs of these sources of capital must be properly adjusted for the effect of issu-ance or flotation costs. T is the marginal corporate tax rate and wb and wcs are the fractions of the firm’s total financing (weights) that consist of debt and common equity, respectively. The weights used to calculate WACC should theoretically reflect the market values of each capital source as a fraction of the total market value of all capital sources (that is, the market value of the firm). In some cases, market values are not observed and analysts use book values instead.KEy TErmcapital structure, 307 the mix of long-term sources of funds used by the firm. This is also called the firm’s capitalization. The relative total (percentage) of each type of fund is emphasized.Estimate divisional costs of capital. (pgs. 336–342)SUmmAry: Finance theory is very clear about the appropriate rate at which the cash flows of investment projects should be discounted. The appropriate discount rate should reflect the opportunity cost of capital, which in turn reflects the risk of the investment being evaluated.However, an investment evaluation policy that allows managers to use different discount rates for different investment opportunities may be difficult to implement. First, coming up with discount rates for individual projects can be time consuming and difficult and may simply not be worth the effort. In addition, when firms allow the cost of capital to vary for each project, overzealous managers may waste corporate resourc-es lobbying for a lower discount rate to help ensure the approval of their pet projects.To reduce these estimation and lobbying costs, most firms have either just one corporate cost of capital or a single cost of capital for each division of the company. Divisional WACCs are generally determined by using information from publicly traded single-segment firms.KEy TErmDivisional WACC, page 336 the cost of capital for a specific business unit or division.review questionsAll Review Questions are available in MyFinanceLab.9-1. Define the term cost of capital.9-2. In 2009, ExxonMobil (XOM) announced its intention to acquire XTO Energy for $41 billion. The acquisition provided ExxonMobil an opportunity to engage in the development of shale and unconventional natural gas resources within the continental United States. This acquisition added to ExxonMobil’s existing upstream (exploration and development) activities. In addition to this business segment, ExxonMobil was also engaged in chemicals and downstream operations related to the refining of crude oil into a variety of consumer and industrial products. How do you think the company should approach the determination of its cost of capital for making new capital invest-ment decisions?9-3. Why do firms calculate their weighted average cost of capital?9-4. In computing the cost of capital, which sources of capital should be considered?9-5. How does a firm’s tax rate affect its cost of capital? What is the effect of the flotation costs associated with a new security issue on a firm’s weighted average cost of capital?9-6. a. Distinguish between internal common equity and new common stock. b. Why is there a cost associated with internal common equity? c. Describe two approaches that could be used in computing the cost of common equity.9-7. What might we expect to see in practice regarding the relative costs of different sources of capital?LO4M09_KEOW5135_09_GE_C09.indd 34302/05/16 7:36 PM

344 PART 2 • The Valuation of Financial AssetsStudy ProblemsSimilar Study Problems are available in MyFinanceLab.9-1. (Terminology) Match the following terms with their definitions:TERMSDEFINITIONSOpportunity costThe target mix of sources of funds that the firm uses when raising new money to invest in the firm.Financial policyA weighted average of the required rates of return of the firm’s sources of capital (after adjusting for flotation costs and tax considerations).Cost of capitalThe cost of a choice in terms of the best alternative foregone.Transaction costsThe expenses that a firm incurs when raising funds by issuing a particular type of security.9-2. (Individual or component costs of capital) Compute the cost of the following:a. A bond that has $1,000 par value (face value) and a contract or coupon interest rate of 9 percent. A new issue would have a flotation cost of 5 percent of the $1,100 market value. The bonds mature in 10 years. The firm’s average tax rate is 30 percent, and its marginal tax rate is 34 percent.b. A new common stock issue that paid a $1.80 dividend last year. The par value of the stock is $15, and earnings per share have grown at a rate of 7 percent per year. This growth rate is expected to continue into the foreseeable future. The company maintains a constant dividend–earnings ratio of 30 percent. The price of this stock is now $27.50, but 5 percent flotation costs (as a percent of market price) are anticipated.c. Internal common equity when the current market price of the common stock is $43. The expected dividend this coming year should be $3.50, increasing there-after at a 7 percent annual growth rate. The corporation’s tax rate is 34 percent.d. A preferred stock paying a 9 percent dividend on a $150 par value. If a new issue is offered, flotation costs will be 12 percent of the current price of $175.e. A bond selling to yield 12 percent after flotation costs, but before adjusting for the marginal corporate tax rate of 34 percent. In other words, 12 percent is the rate that equates the net proceeds from the bond with the present value of the future cash flows (principal and interest).9-3. (Cost of equity) In early 2016, Alfa Corporation issued new common stock at a market price of $30. Dividends last year were $2.00 and are expected to grow at an annual rate of 3 percent forever. Floatation costs will be 4 percent of market price. What is Alfa’s cost of equity for the new issue?9-4. (Cost of debt) LLC International is issuing a $2,000 par value bond that pays 8 percent annual interest and matures in 10 years. Investors are willing to pay $1,800 for the bond. Floatation costs will be 4 percent of market value. The Company is in a 20 percent tax bracket. What will be the firm’s after-tax cost of debt on the bond?9-5. (Cost of preferred stock) The preferred stock of LLC International sells for $35 and pays 5 percent dividends. The net price of the stock is $30. What is the cost of capital for the preferred stock?9-6. (Cost of debt) The Zephyr Corporation is contemplating a new investment to be financed 33 percent from debt. The firm could sell new $1,000 par value bonds at a net price of $945. The coupon interest rate is 12 percent, and the bonds would mature in 15 years. If the company is in a 34 percent tax bracket, what is the after-tax cost of capital to Zephyr for bonds?9-7. (Cost of preferred stock) Your firm is planning to issue preferred stock. The stock sells for $115; however, if new stock is issued, the company would receive only $98. The par value of the stock is $100, and the dividend rate is 14 percent of net income. What is the cost of capital for the stock to your firm?LO1LO2M09_KEOW5135_09_GE_C09.indd 34406/05/16 2:56 PM

CHAPTER 9 • The Cost of Capital 3459-8. (Cost of internal equity) Pathos Co.’s common stock is currently selling for $23.80. Dividends paid last year were $0.70. Flotation costs on issuing stock will be 10 percent of market price. The dividends and earnings per share are projected to have an annual growth rate of 15 percent. What is the cost of internal common equity for Pathos?9-9. (Cost of equity) Corporation Beta sells common stock for $50. The floatation cost for new issue of stocks will be 5 percent. The company pays 50 percent of its earnings in dividends, and a $4 dividend was recently paid. Earnings per share 5 years ago were $5. Earnings are expected to continue to grow at the same annual rate in the future as during the past 5 years. The tax rate is 25 percent. Calculate (a) internal common equity and (b) external common equity.9-10. (Growth rate in stock dividends and the cost of equity) In March of this past year, Manchester Electric (an electrical supply company operating throughout the south-eastern United States and a publicly held company) was evaluating the cost of equity capital for the firm. The firm’s shares are selling for $45.00; it expects to pay an annual cash dividend of $4.50 a share next year, and the firm’s investors anticipate an annual rate of return of 18 percent.a. If the firm is expected to provide a constant annual rate of growth in divi-dends, what rate of growth must the firm experience?b. If the risk-free rate of interest is 3 percent and the market risk premium is 6 percent, what must the firm’s beta be to warrant an 18 percent expected rate of return on the firm’s stock?9-11. (Individual or component costs of capital) Compute the costs for the following sources of financing:a. A $1,000 par value bond with a market price of $970 and a coupon interest rate of 10 percent. Flotation costs for a new issue would be approximately 5 percent of market price. The bonds mature in 10 years, and the marginal cor-porate tax rate is 34 percent.b. A preferred stock selling for $100 with an annual dividend payment of $8. The flotation cost will be $9 per share. The company’s marginal tax rate is 30 percent.c. Retained earnings totaling $4.8 million. The price of the common stock is $75 per share, and dividend per share was $9.80 last year. The dividend is not ex-pected to change in the future.d. New common stock for which the most recent dividend was $2.80. The com-pany’s dividends per share should continue to increase at an 8 percent growth rate into the indefinite future. The market price of the stock is currently $53; however, flotation costs of $6 per share are expected if the new stock is issued.9-12. (Cost of debt) Microfinance Company needs to raise $800,000 to improve the position of cash. It has decided to issue a $1,000 par value bond with 15 percent annual coupon rate and 5-year maturity. The investors require 16 percent rate of return.a. Compute the market value of bonds.b. What will the net price if the floatation cost is 5 percent of the market price?c. How many bonds will the company have to issue to receive $800,000?d. What is the company’s after-tax cost of debt if the average tax rate is 20 percent and the marginal tax rate is 30 percent?9-13. (Cost of debt) Rework Problem 9-12 as follows: Assume a 16 percent coupon rate.a. What effect does changing the coupon rate have on the firm’s after-tax cost of capital?b. Why is there a change?9-14. (Capital structure weights) Wingate Metal Products, Inc. sells materials to con-tractors who construct metal warehouses, storage buildings, and other structures. The firm has estimated its weighted average cost of capital to be 9.0 percent based on the fact that its after-tax cost of debt financing was 7 percent and its cost of equity was 12 percent. What are the firm’s capital structure weights (that is, the proportions of financing that came from debt and equity)?LO3M09_KEOW5135_09_GE_C09.indd 34506/05/16 2:57 PM

346 Part 2 • The Valuation of Financial Assets9-15. (Weighted average cost of capital) Crawford Enterprises is a publicly held company located in Arnold, Kansas. The firm began as a small tool and die shop but grew over its 35-year life to become a leading supplier of metal fabrication equipment used in the farm tractor industry. At the close of 2009 the firm’s balance sheet appeared as follows:Cash$ 540,000Accounts receivable 4,580,000Inventories 7,400,000Long-term debt$12,590,000Net property, plant, and equipment 18,955,000Common equity 18,885,000Total assets$31,475,000Total debt and equity$31,475,000At present, the firm’s common stock is selling for a price equal to its book value, and the firm’s bonds are selling at par. Crawford’s managers estimate that the market requires a 15 percent return on its common stock, the firm’s bonds command a yield to maturity of 8 percent, and the firm faces a tax rate of 34 percent.a. What is Crawford’s weighted average cost of capital?b. If Crawford’s stock price were to rise such that it sold at 1.5 times book value, causing the cost of equity to fall to 13 percent, what would the firm’s cost of capital be (assuming the cost of debt and tax rate do not change)?9-16. (Weighted average cost of capital) The capital structure for the ABC Corporation is provided hereCAPITAL STRUCTURE (€1,000)Bonds2,100Preferred stock 350Common stock3,400Total5,850The company plans to keep its debt structure in the future. The after-tax cost of debt is 7 percent, 12.5 percent is the cost of preferred stock, and 20 percent is the cost of common stock. Calculate the weighted average cost of capital.9-17. (Weighted average cost of capital) Alfa trading operates a quite successful chain of milk products and tea houses across the South Caucasus, Alfa plans to expand in Ukraine and Moldova, so it needs to raise some funds. The Company’s balance sheet in USD is as follows:Cash1,500,000Account receivable2,400,000Inventories1,310,000Long-term debt4,000,000Net fixed assets2,500,000Common equity3,710,000Total assets7,710,000Total debt and equity7,710,000Nowadays the company’s common stock is selling for a price equal to 2 times its book value and the firm’s investors require a 10 percent return. The firm’s bonds command a yield to maturity of 6 percent, and the firm faces a tax rate of 20 percent. At the end of the previous year Alfa’s bonds were trading near their par value.a. What does Alfa’s capital structure look like?b. What is company’s weighted average cost of capital?c. If Alfa’s stock price were to rise such that it sold at 3.5 times its book value re-quired rate is increased to 15 percent, what would the firm’s weighted average cost of capital be (assuming the cost of debt and tax rate do not change)?9-18. (Determining a firm’s capital budget) Newcomb Vending Company manages soft drink dispensing machines in western Tennessee for several of the major bottling companies in the area. When a machine malfunctions, the company sends out a repair technician; if he cannot repair it on the spot, he puts in a replacement machine so that M09_KEOW5135_09_GE_C09.indd 34606/05/16 3:53 PM

CHAPTER 9 • The Cost of Capital 347the broken one can be taken to the firm’s repair facility in Murfreesboro, Tennessee. Betsy Newcomb recently completed her BBA from a nearby university and has been trying to incorporate as much of what she learned as possible into the operations of her family business. Specifically, Betsy recently reviewed the firm’s capital struc-ture and estimated that the firm’s weighted average cost of capital is approximately 12 percent. She hopes to help her father determine which of several major capital expenditures he should make in the current year based on a comparison of the rates of return she estimated for each project (that is, the compound annual rate of return earned on the investment over its life) and the firm’s cost of capital. Specifically, the firm is considering the following projects (ranked by their internal rate of return):PROJECTINVESTED CAPITALANNuAL RATE Of RETuRNA$ 450,00018%B 1,200,0016%C 800,00013%D 600,00010%E1,450,000 8%If all five of the investments being considered by Newcomb are of similar risk and that risk is very similar to that of the company as a whole, which project(s) should Betsy recommend the firm undertake? You may assume that the firm can raise all the capital it needs to fund its investments at the cost of capital of 12 percent. Explain your answer.9-19. (Divisional cost of capital) Socar Corporation is an integrated oil company which is based in Baku, Azerbaijan, which has large operations in nearby regions. For a long pe-riod of time Socar used to be the main one in South Caucasus who provided oil products, so they never used to spend a lot afford on capital costs and used 15 percent for all regional investment projects. However, due to latest developments on oil prices the regional manager argued to raise it up to 20 percent, since the company investors face increased risks. He calculated 20 percent as the highest required rate of return for the most risky region. The financial manager has another point of view; she argues that even due to unfavorable developments for Socar, 20 percent is too high for all regions and company needs to introduce various capital costs for the regions.a. Discuss Company’s current position regarding capital cost, do you agree with Regional Manager? Is not a good idea to raise capital costs, so company may attract investors?b. What you think regarding the position of Financial Manager? Is not too costly to have different capital costs?9-20. (Divisional costs of capital and investment decisions) In May of this year Newcastle Mfg. Company’s capital investment review committee received two major invest-ment proposals. One of the proposals was issued by the firm’s domestic manu-facturing division, and the other came from the firm’s distribution company. Both proposals promise a return on invested capital equal to approximately 12 percent. In the past, Newcastle has used a single firm-wide cost of capital to evaluate new investments.However, managers have long recognized that the manufacturing division is sig-nificantly more risky than the distribution division. In fact, comparable firms in the manufacturing division have equity betas of about 1.6, whereas distribution com-panies typically have equity betas of only 1.1. Given the size of the two proposals, Newcastle’s management feels it can undertake only one, so it wants to be sure that LO4M09_KEOW5135_09_GE_C09.indd 34706/05/16 2:58 PM

348 PART 2 • The Valuation of Financial Assetsit is taking on the more promising investment. Given the importance of getting the cost of capital estimate as close to correct as possible, the firm’s chief financial officer has asked you to prepare cost of capital estimates for each of the two divisions. The requisite information needed to accomplish your task follows:◆ The cost of debt financing is 8 percent before a marginal tax rate of 35 percent. You may assume this cost of debt is after any flotation costs the firm might incur.◆ The risk-free rate of interest on long-term U.S. Treasury bonds is currently 4.8 percent, and the market-risk premium has averaged 7.3 percent over the past several years.◆ Both divisions adhere to target debt ratios of 40 percent.◆ The firm has sufficient internally generated funds such that no new stock will have to be sold to raise equity financing.a. Estimate the divisional costs of capital for the manufacturing and distribution divisions.b. Which of the two projects should the firm undertake (assuming it cannot do both due to labor and other nonfinancial restraints)? Discuss.9-21. (Divisional costs of capital and investment decisions) Star Corporation is a provider of computer software and IT services in two large regions of Easter Europe. The company uses 12 percent to evaluate investments; however, due to latest developments it realized that two divisions have quite different risks and returns. In fact, comparable companies for region 1 have equity betas of 2.0 while in region 2 this is about 0.5. The financial manager aims to estimate the cost of capital as close to correct as possible and tries to evaluate how acceptable investments in both regions are at 12 percent rate.The following data is available for both divisions:Division 1 (%)Division 2 (%)Equity beta 20.5Tax rate2020Cost of debt 611Debt ratio 545Risk-free rate of interest4.5Market risk premium 6a. Estimate WACC for both divisions.b. How acceptable is the investment at 12 percent? In general, Star Corporation used 11 percent as a cost of capital. Do you think that this appropriate? Why or why not?Mini CasesThese Mini Cases are available in MyFinanceLab.9-1. TBC Bank, based in Georgia, is growing rapidly since 2010, it introduced regional branches in South Caucasus, has been rated as the best corporate bank in region and listed on London international stock market. Nowadays Bank is expanding activi-ties and needs 50,000,000 USD; Bank has reserve in retained earnings in amount of $15,000,000, which will be used for new projects. The CFO argued to issue bonds to finance the rest of $35,000,000. Since the bank is in a good financial shape. There would not be any doubt regarding leverage issues; however, he also keeps in mind that in future TBC may need to issue stocks to maintain the proper capital structure. Target capital structure is 40 percent of debt and 60 percent of equity finance. The bank has the following bonds outstanding: par value $1,000, 10 percent coupon rate and matu-rity of 15 years. Market price of bonds is $1,100; common stock is traded at $25, paying M09_KEOW5135_09_GE_C09.indd 34806/05/16 3:58 PM

ChAPTEr 9 • The Cost of Capital 349$1.50 dividend, which is expected to grow at 5 percent; marginal tax rate is 20 percent; bond floatation cost is $15; and the stock floatation cost is $1.a. Calculate TBC bonds yield to maturity under market conditions.b. What will be the cost of new debt finance? Take floatation costs into consider-ation.c. What is your estimate of the cost of new equity financing raised from the sale of common stock?d. Compute WACC.e. Compute WACC if Bank maintains the target capital structure.f. What you will advise the bank CEO and shareholders?9-2. ExxonMobil (XOM) is one of the half-dozen major oil companies in the world. The firm has four primary operating divisions (upstream, downstream, chemical, and global services) as well as a number of operating companies that it has acquired over the years. In 2009 ExxonMobil acquired XTO Energy for $41 billion. The XTO acquisition gave ExxonMobil a significant presence in the development of domestic unconventional natural gas resources, including the development of shale gas for-mations, which was booming at the time.Assume that you have just been hired to be an analyst working for ExxonMobil’s chief financial officer. Your first assignment is to look into the proper cost of capital for use in making corporate investments across the company’s many business units.a. Would you recommend that ExxonMobil use a single company-wide cost of cap-ital for analyzing capital expenditures in all its business units? Why or why not?b. If you were to evaluate divisional costs of capital, how would you go about estimating these costs of capital for ExxonMobil? Discuss how you would ap-proach the problem in terms of how you would evaluate the weights to use for various sources of capital as well as how you would estimate the costs of individual sources of capital for each division.M09_KEOW5135_09_GE_C09.indd 34902/05/16 7:36 PM

350Back in 1955, the Walt Disney Company changed the face of entertainment when it opened Disneyland, its first theme park, in Anaheim, California, at a cost of $17.5 million. Since then, Disney has opened theme parks in Orlando, Florida; Tokyo, Japan; Paris, France; and in September 2005, , or Hong Kong Disneyland, was opened. This $3.5 billion project, with much of that money provided by the Hong Kong government, was opened in hopes of reaching what has largely been an untapped Chinese market. For Disney, a market this size was simply too large to pass up.Unfortunately, although Hong Kong Disneyland’s opening was spectacular, it did not turn a profit until 2013, and a relatively small profit at that of only about $14 million after years of losses. One of the unexpected problems it has faced has been the knockoff rides featured by rival Asian theme parks, which used the Hong Kong Disneyland’s advance publicity to design their rides and put them in use before Hong Kong Disneyland opened.For Disney, keeping its theme parks and resorts division healthy is extremely important because this division accounts for about a third of the company’s revenues and 20 percent of its operating profits. Certainly, there are opportunities for Disney in CHAPTER10Capital-Budgeting Techniques and PracticeLearning ObjectivesLO1Discuss the difficulty encountered in finding profitable projects in competitive markets and the importance of the search.Finding Profitable ProjectsLO2Determine whether a new project should be accepted or rejected using the payback period, the net present value, the profitability index, and the internal rate of return.Capital-Budgeting Decision CriteriaLO3Explain how the capital-budgeting decision process changes when a dollar limit is placed on the capital budget.Capital RationingLO4Discuss the problems encountered when deciding among mutually exclusive projects.Ranking Mutually Exclusive ProjectsM10_KEOW5135_09_GE_C10.indd 35002/05/16 8:21 PM

China; with a population of 1.26 billion people, China accounts for 20 percent of the entire world’s total population, and Hong Kong Disneyland was supposed to provide Disney with a foothold in the potentially lucrative China market. Although Hong Kong Disneyland has not lived up to Disney’s expectations, Disney has not given up on the Chinese market, and with 330 million people living within a 3-hour drive or train ride from Shanghai, it picked its next location. Work has already begun on the Shanghai Disney Resort, which will be home to Shanghai Disneyland, targeted to open at the end of 2015. Learning from its mistakes in Hong Kong, Disney has designed its Shanghai park to be much larger and easier for Chinese families to visit and has deliberately been a bit vague on the park’s specifics, in an attempt to avoid a repeat of competition from knockoff rides that it experienced in Hong Kong.To say the least, with a total investment of around $5.5 billion shared by Disney and its Chinese partner, the outcome of this decision will have a major effect on Disney’s future. Whether this was a good or a bad decision, only time will tell. The questions we will ask in this chapter are: How did Disney go about making this deci-sion to enter the Chinese market and build Hong Kong Disneyland, and, after losing money on its Hong Kong venture, how did it go about making the decision to build Shanghai Disney Resort? The answer is that the company did it using the decision criteria we will examine in this chapter.This chapter is actually the first of two chapters dealing with the process of decision making with respect to making investments in fixed assets—that is, should a proposed project be accepted or rejected? We will refer to this process as capital budgeting. In this chapter, we will look at the methods used to evaluate new projects. In deciding whether to accept a new project, we will focus on free cash flows. Free cash flows represent the benefits generated from accepting a capital-budgeting proposal. We will assume we know what level of free cash flows is generated by a project and will work on determining whether that project should be accepted. In the following chapter, we will examine what a free cash flow is and how we measure it. We will also look at how risk enters into this process.Finding Profitable ProjectsWithout question it is easier to evaluate profitable projects or investments in fixed assets, a process referred to as capital budgeting, than it is to find them. In competitive markets, generating ideas for profitable projects is extremely difficult. The competi-tion is brisk for new profitable projects, and once they have been uncovered, competitors generally rush in, pushing down prices and profits. For this reason a firm must have a systematic strategy for generating capital-budgeting projects based 351LO1Discuss the difficulty encountered in finding profitable projects in competitive markets and the importance of the search.capital budgeting the process of decision making with respect to investments made in fixed assets—that is, should a proposed project be accepted or rejected?M10_KEOW5135_09_GE_C10.indd 35102/05/16 8:21 PM

352 PaRt 3 • Investment in Long-Term Assetson these ideas. Without this flow of new projects and ideas, the firm cannot grow or even survive for long. Instead, it will be forced to live off the profits from existing projects with limited lives. So where do these ideas come from for new products, or for ways to improve existing products or make them more profitable? The answer is from inside the firm—from everywhere inside the firm, in fact.Typically, a firm has a research and development (R&D) department that searches for ways of improving existing products or finding new products. These ideas may come from within the R&D department or may be based on referral ideas from executives, sales personnel, anyone in the firm, or even customers. For example, at Ford Motor Company, bonuses are provided to workers for their cost-cutting suggestions, and assembly-line personnel who can see the production process from a hands-on point of view are now brought into the hunt for new projects. SnapTax, the mobile app that lets you start and finish your taxes on your phone, was developed by a small group of Intuit workers during their “unstructured” time—time given to employees to work on anything they find interesting. Although not all projects prove to be profitable, many new ideas generated from within the firm, like SnapTax, turn out to be good ones.Another way an existing product can be applied to a new market is illustrated by Kimberly-Clark, the manufacturer of Huggies disposable diapers. The company took its existing diaper product line, made the diapers more waterproof, and began mar-keting them as disposable swim pants called Little Swimmers. Sara Lee Hosiery boosted its market by expanding its offerings to appeal to more customers and more customer needs. For example, Hanes introduced Sheer Energy pantyhose for sup-port, Just My Size pantyhose aimed at larger-sized women, and Silken Mist panty-hose in shades better suited for African American women.Big investments such as these go a long way toward determining the future of the company, but they don’t always work as planned. Just look at Burger King’s develop-ment of its new french fries. It looked like a slam-dunk great idea. Burger King took an uncooked french fry and coated it with a layer of starch that made it crunchier and kept it hot longer. The company spent over $70 million on the new fries and even gave away 15 million orders on a “Free Fryday.” Unfortunately, the product didn’t go down with consumers, and Burger King was left to eat the loss. Given the size of the invest-ment we’re talking about, you can see why such a decision is so important.Concept Check 1. Why is it so difficult to find an exceptionally profitable project? 2. Why is the search for new profitable projects so important?Capital-Budgeting Decision CriteriaAs we explained, when deciding whether to accept a new project, we focus on cash flows because cash flows represent the benefits generated from accepting a capital-budgeting proposal. In this chapter we assume a given cash flow is generated by a project, and we work on determining whether that project should be accepted.We consider four commonly used criteria for determining the acceptability of investment proposals. The first one is the least sophisticated in that it does not incorporate the time value of money into its calculations; the other three do take it into account. For the time being, the problem of incorporating risk into the capital-budgeting decision is ignored. This issue is examined in Chapter 11. In addition, we assume that the appropriate discount rate, required rate of return, or cost of capital is given.The Payback PeriodThe payback period is the number of years needed to recover the initial cash outlay related to an investment; in effect, it tells us how long it takes to get our money back. Thus, the payback period becomes the number of years prior to the year of complete recovery LO2Determine whether a new project should be accepted or rejected using the payback period, the net present value, the profitability index, and the internal rate of return.payback period the number of years it takes to recapture a project’s initial outlay.M10_KEOW5135_09_GE_C10.indd 35202/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 353of the initial outlay, plus a fraction equal to the remaining unrecovered dollar amount of that year divided by the cash flow in the year in which recovery is fully completed:Payback period=number of years justprior to completerecovery of initial outlay+unrecovered amountat beginning of yearpayback is completedfree cash flow in yearpayback is completed (10-1)The accept/reject criteria for the payback period is if the payback period is less than the required payback period, then the project is accepted. Shorter payback periods are preferred over longer payback periods because the shorter the payback period, the quicker you get your money back. Because this criterion measures how quickly the project will return its original investment, it deals with free cash flows, which measure the true timing of the benefits, rather than accounting profits. Unfortunately, it also ignores the time value of money and does not discount these free cash flows back to the present. Rather, the accept/reject criterion centers on whether the project’s payback period is less than or equal to the firm’s maximum desired payback period. For example, if a firm’s maximum desired payback period is 3 years, and an investment proposal requires an initial cash outlay of $10,000 and yields the following set of annual cash flows, what is its payback period? Should the project be accepted?YEARFREE CASH FLOW1$2,0002 4,0003 3,0004 3,0005 9,000In this case, after 3 years the firm will have recaptured $9,000 on an initial invest-ment of $10,000, leaving $1,000 of the initial investment to be recouped. During the fourth year, $3,000 will be returned from this investment, and, assuming it will flow into the firm at a constant rate over the year, it will take one-third of the year ($1,000/$3,000) to recapture the remaining $1,000. Thus, the payback period on this project is 3½ years, which is more than the desired payback period. Using the pay-back period criterion, the firm would reject this project without even considering the $9,000 cash flow in year 5.Although the payback period is used frequently, it does have some rather obvious drawbacks that are best demonstrated through the use of an example. Consider two investment projects, A and B, which involve an initial cash outlay of $10,000 each and produce the annual cash flows shown in Table 10-1. Both projects have a payback period of 2 years; therefore, in terms of the payback criterion, both are equally accept-able. However, if we had our choice, it is clear we would select A over B, for at least two reasons. First, regardless of what happens after the payback period, project A returns more of our initial investment to us faster within the payback period ($6,000 in year 1 versus $5,000). Thus, because there is a time value of money, the cash flows occurring within the payback period should not be weighted equally, as they are. In addition, all cash flows that occur after the payback period are ignored. This violates the principle that investors desire more in the way of benefits rather than less—a principle that is difficult to deny, especially when we are talking about money. Finally, the choice of the maximum desired payback period is arbitrary. That is, there is no good reason why the firm should accept projects that have payback periods less than or equal to 3 years rather than 4 years.Although these deficiencies limit the value of the payback period as a tool for investment evaluation, the payback period has several positive features. First, it deals with cash flows, as opposed to accounting profits, and therefore focuses on the M10_KEOW5135_09_GE_C10.indd 35302/05/16 8:21 PM

354 PaRt 3 • Investment in Long-Term Assetstrue timing of the project’s benefits and costs, even though it does not adjust the cash flows for the time value of money. Second, it is easy to visualize, quickly understood, and easy to calculate. Third, the payback period may make sense for the capital-constrained firm—that is, the firm that needs funds and is having problems raising additional money. These firms need cash flows early on to allow them to continue in business and to take advantage of future investments. Finally, although the payback period has serious deficiencies, it is often used as a rough screening device to eliminate projects whose returns do not materialize until later years. This method emphasizes the earliest returns, which in all likelihood are less uncertain, and provides for the liquidity needs of the firm. Although its advantages are certainly significant, its disadvantages severely limit its value as a discriminating capital- budgeting criterion.Discounted Payback Period To deal with the criticism that the payback period ignores the time value of money, some firms use the discounted payback period approach. The discounted payback period method is similar to the traditional payback period except that it uses discounted free cash flows rather than actual undiscounted free cash flows in calculating the payback period. The discounted payback period is defined as the number of years it takes to recapture a project’s initial outlay from the discounted free cash flows. In effect, it tells us how long it takes to get back what we invested along with the return we should get on our investment. This equation can be written asDiscountedpaybackperiod=number of years just priorto complete recoveryof the initial outlay usingdiscounted cash flows+unrecovered amount atthe beginning of yearpayback is completeddiscounted free cashflow in year paybackis completed (10-2)The accept/reject criterion then becomes whether the project’s discounted payback period is less than or equal to the firm’s maximum desired discounted payback period. Using the assumption that the required rate of return on projects A and B illustrated in Table 10-1 is 17 percent, the discounted cash flows from these projects are given in Table 10-2. On project A, after 3 years, only $74 of the initial outlay remains to be recaptured, whereas year 4 brings in a discounted free cash flow of $1,068. Thus, if the $1,068 comes in at a constant rate over the year, it will take about 7/100 of the year ($74/$1,068) to recapture the remaining $74. The discounted payback period for project A is 3.07 years, calculated as follows:Discounted payback periodA=3.0+$74>$1,068=3.07 yearstaBLE 10-1 Payback Period ExamplePROJECTSABInitial cash outlay−$ 10,000−$ 10,000Annual free cash inflowsYear 1$ 6,000$ 5,000 2 4,000 5,000 3 3,000 0 4 2,000 0 5 1,000 0discounted payback period the number of years it takes to recapture a project’s initial outlay from the discounted free cash flows.M10_KEOW5135_09_GE_C10.indd 35402/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 355If project A’s discounted payback period was less than the firm’s maximum desired discounted payback period, then project A would be accepted. Project B, however, does not have a discounted payback period because it never fully recovers the proj-ect’s initial cash outlay and thus should be rejected. The major problem with the dis-counted payback period comes in setting the firm’s maximum desired discounted payback period. This is an arbitrary decision that affects which projects are accepted and which ones are rejected. In addition, cash flows that occur after the discounted payback period are not included in the analysis. Thus, although the discounted pay-back period is superior to the traditional payback period in that it accounts for the time value of money in its calculations, its use is limited by the arbitrariness of the process used to select the maximum desired payback period. Moreover, as we will soon see, the net present value criterion is theoretically superior and no more difficult to calculate. These two payback period rules can be summarized as follows:taBLE 10-2 Discounted Payback Period Example Using a 17 Percent Required Rate of ReturnPROJECT A YearUndiscounted Free Cash FlowsDiscounted Free Cash Flows at 17%Cumulative Discounted Free Cash Flows0−$10,000−$10,000−$10,0001 6,000 5,130 −4,8702 4,000 2,924 −1,9463 3,000 1,872 −744 2,000 1,068 9945 1,000 456 1,450PROJECT B YearUndiscounted Free Cash FlowsDiscounted Free Cash Flows at 17%Cumulative Discounted Free Cash Flows0−$10,000−$10,000−$10,0001 5,000 4,275 −5,7252 5,000 3,655 −2,0703 0 0 −2,0704 0 0 −2,0705 0 0 −2,070FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouPayback periodNumber of years required to recapture the initial investment from the free cash flows:Payback period=number of years justprior to completerecovery of initial outlay+unrecovered amountat beginning of yearpayback is completedfree cash flow in yearpayback is completed•  How long it will take to recapture the initial investment•  The shorter the payback period, the better•  If it is less than the maximum acceptable payback period, it is accepted.Discounted payback periodNumber of years required to recapture the initial investment from the discounted free cash flows:Discountedpaybackperiod=number of years just priorto complete recoveryof the initial outlay usingdiscounted cash flows+unrecovered amount atthe beginning of yearpayback is completeddiscounted free cashflow in year paybackis completed•  How long it will take to recapture the initial investment from the discounted cash flows•  The shorter the discounted  payback period, the better•  If it is less than the maximum acceptable discounted payback period, it is accepted.M10_KEOW5135_09_GE_C10.indd 35502/05/16 8:21 PM

356 PaRt 3 • Investment in Long-Term AssetsThe Net Present ValueThe net present value (NPV ) of an investment proposal is equal to the present value of its annual free cash flows less the investment’s initial outlay. The net present value can be expressed as follows:NPV = (present value of all the future annual free cash flows) 2 (the initial cash outlay)=FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)n-IO (10-1)where FCFt= the annual free cash flow in time period t (this can take on either positive or negative values)k=the firm’s required rate of return or cost of capital1IO=the initial cash outlayn=the project’s expected lifeIf any of the future free cash flows (FCFs) are cash outflows rather than inflows—say, for example, that there is another large investment in year 2 that results in the FCF2 being negative—then the FCF2 would take on a negative sign when calculating the project’s net present value. In effect, the NPV can be thought of as the present value of the benefits minus the present value of the costs,NPV=PVbenefits-PVcostsA project’s NPV measures the net value of the invest-ment proposal in terms of today’s dollars. Because all cash flows are discounted back to the present, comparing the dif-ference between the present value of the annual cash flows and the investment outlay recognizes the time value of money. The difference between the present value of the annual cash flows and the initial outlay determines the net value of the investment proposal. Whenever the project’s NPV is greater than or equal to zero, we will accept the proj-ect; whenever the NPV is negative, we will reject the project. If the project’s NPV is zero, then it returns the required rate of return and should be accepted. This accept/reject criterion is represented as follows:NPVÚ0.0: acceptNPV60.0: rejectRealize, however, that the worth of the NPV calculation is a function of the accuracy of the cash-flow predictions.The following example illustrates the use of NPV as a capital-budgeting criterion.EXaMPLE 10.1 Calculating Net Present ValueSki-Doo is considering new machinery that would reduce manufacturing costs associated with its Mach Z snowmobile, for which the free cash flows are shown in Table 10-3. If the firm has a 12 percent required rate of return, what is the NPV of the project? Should the company accept the project?STEP 1: Formulate a Solution StrategyThe net present value (NPV) of an investment proposal is equal to the present value of its annual free cash flows less the investment’s initial outlay. Given the company’s free cash flows information, the NPV can be calculated as:REMEMBER YOUR PRINCIPLESThe final three capital-budgeting criteria all incorporate Principle 2: Money Has a Time Value in their calculations. If we are to make rational business decisions, we must recognize that money has a time value. In examining the following three capital-budgeting techniques, you will notice that this principle is the driving force behind each of them.1The required rate of return or cost of capital is the rate of return necessary to justify raising funds to finance the project or, alternatively, the rate of return necessary to maintain the firm’s current market price per share. These terms were defined in detail in Chapter 9.net present value (NPV) the present value of an investment’s annual free cash flows less the investment’s initial outlay.MyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 35602/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 357NPV = (present value of all the future annual free cash flows) 2 (the initial cash outlay)=FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)n-IO (10-1)where FCFt= the annual free cash flow in time period t (this can take on either positive or negative values)k=the firm’s required rate of return or cost of capitalIO=the initial cash outlayn=the project’s expected lifeSTEP 2: Crunch the NumbersIf the firm has a 12 percent required rate of return, the present value of the free cash flow is $47,675, as calculated in Table 10-4. Subtracting the $40,000 initial outlay leaves an NPV of $7,675.taBLE 10-3 Ski-Doo’s Investment in New Machinery and Its Associated Free Cash FlowsFree Cash FlowInitial outlay−$40,000Inflow year 1 15,000Inflow year 2 14,000Inflow year 3 13,000Inflow year 4 12,000Inflow year 5 11,000STEP 3: Analyze Your ResultsThe NPV tells us how much value is created if the project is accepted, and if the NPV is positive, value is created; if the NPV is negative, the project destroys value. In this case, because this value is greater than zero, this project creates value and should be accepted.CaLCULatOR SOLUtION (USING a tEXaS INStRUMENtS Ba II PLUS):Data and Key Input DisplayCF; 240,000; ENTER CFo=240,000.; 15,000; ENTER C01=15,000.; 1; ENTER F01=1.00; 14,000; ENTER C02=14,000.; 1; ENTER F02=1.00; 13,000; ENTER C03=13,000.; 1; ENTER F03=1.00; 12,000; ENTER C04=12,000.; 1; ENTER F04=1.00; 11,000; ENTER C05=11,000; 1; ENTER F05=1.00NPV I=0.0012; ENTER I=1200; CPT NPV=7,675.taBLE 10-4 Calculating the NPV of Ski-Doo’s Investment in New MachineryPRESENT VALUEFree Cash Flow:Factor at 12 Percent=Present ValueInflow year 1$15,000*1(1+0.12)1=$13,393Inflow year 2 14,000*1(1+0.12)2= 11,161Inflow year 3 13,000*1(1+0.12)3= 9,253Inflow year 4 12,000*1(1+0.12)4= 7,626Inflow year 5 11,000*1(1+0.12)5= 6,242Present value of free cash flows$47,675Initial outlay−40,000Net present value$ 7,675M10_KEOW5135_09_GE_C10.indd 35702/05/16 8:21 PM

358 PaRt 3 • Investment in Long-Term AssetsThe NPV criterion is the capital-budgeting decision tool we find most favorable for several reasons. First of all, it deals with free cash flows rather than accounting profits. In this regard, it is sensitive to the true timing of the benefits resulting from the project. Moreover, recognizing the time value of money allows the benefits and costs to be compared in a logical manner. Finally, because projects are accepted only if a positive NPV is associated with them, the acceptance of a project using this crite-rion will increase the value of the firm, which is consistent with the goal of maximiz-ing the shareholders’ wealth.The disadvantage of the NPV method stems from the need for detailed, long-term forecasts of the free cash flows accruing from the project’s acceptance, along with an estimate of the appropriate discount rate. Estimating both the future cash flows and the discount rate are both non-trivial exercises. Despite these drawbacks, the NPV is the most theoretically correct criterion that we will examine. The following example provides an additional illustration of its application.EXaMPLE 10.2 Calculating Net Present ValueA firm is considering the purchase of a new computer system, which will cost $30,000 initially, to aid in credit billing and inventory management. The free cash flows resulting from this project are as follows:FREE CASH FLOWInitial outlay−$30,000Inflow year 1 15,000Inflow year 2 15,000Inflow year 3 15,000The required rate of return demanded by the firm is 10 percent. Determine the system’s NPV. Should the firm accept the project?STEP 1: Formulate a Solution StrategyTo determine the system’s NPV, the 3-year $15,000 cash flow annuity is first discounted back to the present at 10 percent. The present value of the $15,000 annuity can be found by using a calculator (as is done in the margin) or by using the relationship from equation (5-4),PV=PMT£1-1(1+k)nk§STEP 2: Crunch the NumbersUsing the mathematical relationship, we get:PV=$15,000£1-1(1+0.10)30.10§=$15,000(2.4869)=$37,303STEP 3: Analyze Your ResultsSeeing that the cash inflows have been discounted back to the present, they can now be compared with the initial outlay because both of the flows are now stated in terms of today’s dollars. Subtracting the initial outlay ($30,000) from the present value of the cash inflows ($37,303), we find that the system’s NPV is $7,303. Because the NPV on this project is positive, the project should be accepted.CaLCULatOR SOLUtIONSTEP 1CaLCULatE PRESENt vaLUE OF INFLOwSData Input Function Key 3 N 10 I/Y−15,000 PMT 0 FVFunction Key AnswerCPT PV 37,303STEP 2SUBtRaCt INItIaL OUtLay FROM PRESENt vaLUE OF INFLOwS $37,303-30,000$ 7,303MyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 35802/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 359Using Spreadsheets to Calculate the Net Present ValueAlthough we can calculate the NPV by hand or with a financial calculator, it is more commonly done with the help of a spreadsheet. Just as with the keystroke calcula-tions on a financial calculator, a spreadsheet can make easy work of NPV calcula-tions. The only real glitch here is that in Excel, along with most other spreadsheets, the = NPV function calculates the present value of only the future cash flows and ignores the initial outlay in its NPV calculations. Sounds strange? Well, it is. It is essentially just a carryforward of an error in one of the first spreadsheets. That means that the actual NPV is the Excel-calculated NPV minus the initial outlay:Actual NPV=Excel@calculated NPV-initial outlayThis can be input into a spreadsheet cell as:= NPV(rate,inflow 1,inflow 2, . . . , inflow 29)-initial outlayLooking back at the Ski-Doo example in Table 10-3, we can use a spreadsheet to calculate the net present value of the investment in machinery as long as we remember to subtract the initial outlay in order to get the correct number.CAN YOU DO IT?Determining the NPV of a ProjectDetermine the NPV for a new project that costs $7,000, is expected to produce 10 years’ worth of annual free cash flows of $1,000 per year, and has a required rate of return of 5 percent. (The solution can be found on page 360.)Entered value in cell c18:=NPV(D8,D12:D16)–40000The Profitability Index (Benefit–Cost Ratio)The profitability index (PI ), or benefit–cost ratio, is the ratio of the present value of the future free cash flows to the initial outlay. Although the NPV investment criterion gives a measure of the absolute dollar desirability of a project, the profitability index provides a relative measure of an investment proposal’s desirability—that is, the profitability index (PI) or benefit–cost ratio the ratio of the present value of an investment’s future free cash flows to the investment’s initial outlay.M10_KEOW5135_09_GE_C10.indd 35902/05/16 8:21 PM

360 PaRt 3 • Investment in Long-Term Assetsratio of the present value of its future net benefits to its initial cost. The profitability index can be expressed as follows:PI=present value of all the future annual free cash flowsinitial cash outlay=FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)nIO (10-2)where FCFt= the annual free cash flow in time period t (this can take on either positive or negative values)k=the firm’s required rate of return or cost of capitalIO=the initial cash outlayn=the project’s expected lifeThe decision criterion is to accept the project if the PI is greater than or equal to 1.00 and to reject the project if the PI is less than 1.00.PIÚ1.0: acceptPI61.0: rejectLooking closely at this criterion, we see that it yields the same accept/reject decision as the NPV criterion. Whenever the present value of the project’s free cash flows is greater than the initial cash outlay, the project’s NPV will be positive, signaling a decision to accept. When this is true, then the project’s PI will also be DID YOU GET IT?Determining the NPV of a ProjectYou were asked to determine the NPV for a project with an initial outlay of $7,000 and free cash flows in years 1 through 10 of $1,000, given a 5 percent required rate of return.NPV=(present value of all future free cash flows) − (initial outlay) 1. Using the Mathematical Formulas. STEP 1 Determine the present value of the future cash flows. Substituting these example values in equation (5-4), we find PV=$1,000£1-1(1+0.05)100.05§ =$1,0003(1-1 > 1.62889463) > 0.054 =$1,0003(1-0.61391325) > 0.054 =$1,000(7.72173493)=$7,721.73 STEP 2 Subtract the initial outlay from the present value of the free cash flows.$7,721.73-$7,000.00$ 721.73 2. Using a Financial Calculator. STEP 1 Determine the present value of the future cash flows.Data Input Function Key 610 N 5 I/Y−1,000 PMT 0 FVFunction Key AnswerCPT PV 7,721.73 STEP 2 Subtract the initial outlay from present value of the free cash flows.$7,721.73-$7,000.00$ 721.73 Alternatively, you could use the CF button on your calculator (using a TI BA II Plus).Data and Key Input DisplayCF; 2nd; CE/C CFo= 0. (this clears out any past cash flows)−7,000; ENTER CFo=27,000.; 1,000; ENTER C01=1,000.; 10; ENTER F01=10.00NPV I=0.5; ENTER I=5.00 NPV=0.CPT NPV=721.73M10_KEOW5135_09_GE_C10.indd 36002/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 361greater than 1 because the present value of the free cash flows (the PI’s numerator) is greater than the initial outlay (the PI’s denominator). Thus, these two decision criteria will always yield the same decision, although they will not necessarily rank acceptable projects in the same order. This problem of conflicting ranking is dealt with later in this chapter.Because the NPV and PI criteria are essentially the same, they have the same advantages over the other criteria examined. Both employ free cash flows, recognize the timing of the cash flows, and are consistent with the goal of maximizing share-holders’ wealth. The major disadvantage of the PI criterion, similar to the NPV criterion, is that it requires long, detailed free cash flow forecasts.EXaMPLE 10.3 Calculating the Profitability IndexA firm with a 10 percent required rate of return is considering investing in a new machine with an expected life of 6 years. The free cash flows resulting from this investment are given in Table 10-5. Determine the firm’s profitability index. According to the profitability index, should the firm accept the investment?STEP 1: Formulate a Solution StrategyThe profitability index can be calculated using equation (10-2) as follows: PI=present value of all the future annual free cash flowsinitial cash outlay =FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)nIOwhere FCFt= the annual free cash flow in time period t (this can take on either positive or negative values)k=the firm’s required rate of return or cost of capitalIO=the initial cash outlayn=the project’s expected lifeSTEP 2: Crunch the NumbersDiscounting the project’s future net free cash flows back to the present yields a present value of $53,682; dividing this value by the initial outlay of $50,000 yields a profitability index of 1.0736, as shown in Table 10-6.STEP 3: Analyze Your ResultsThis tells us that the present value of the future benefits accruing from this project is 1.0736 times the level of the initial outlay. Because the profitability index is greater taBLE 10-5 The Free Cash Flows Associated with an Investment in New MachineryFree Cash FlowInitial outlay−$50,000Inflow year 1 15,000Inflow year 2 8,000Inflow year 3 10,000Inflow year 4 12,000Inflow year 5 14,000Inflow year 6 16,000MyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 36102/05/16 8:21 PM

362 PaRt 3 • Investment in Long-Term Assetsthan 1.0, the project should be accepted. In addition, because the profitability index is greater than 1.0, we also know that the NPV is positive—that’s because the present value of the future benefits is greater than the initial outlay. These two measures always give consistent accept/reject decisions on investment projects.taBLE 10-6 Calculating the PI of an Investment in New MachineryFree Cash Flow:Present Value Factor at 10 Percent=Present ValueInflow year 115,000*1(1+0.10)1=13,636Inflow year 2 8,000*1(1+0.10)2= 6,612Inflow year 310,000*1(1+0.10)3= 7,513Inflow year 412,000*1(1+0.10)4= 8,196Inflow year 514,000*1(1+0.10)5= 8,693Inflow year 616,000*1(1+0.10)6= 9,032 PI=FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)nIO =$13,636+$6,612+$7,513+$8,196+$8,693+$9,032$50,000 =$53,682$50,000=1.0736The Internal Rate of ReturnThe internal rate of return (IRR) attempts to answer the question, what rate of return does this project earn? For computational purposes, the internal rate of return is defined as the discount rate that equates the present value of the project’s free cash flows with the project’s initial cash outlay. We refer to it as the “internal” rate of return because it is dependent solely upon the project’s cash flows, not on rates of return or the opportunity cost of money. Mathematically, the internal rate of return is defined as the value IRR in the following equation:IRR= the rate of return that equates the present value of the project’s free cash flows with the initial outlayIO=FCF1(1+IRR)1+FCF2(1+IRR)2+g+FCFn(1+IRR)n (10-3)where FCFt= the annual free cash flow in time period t (this can take on either positive or negative values)IO=the initial cash outlayn=the project’s expected lifeIRR=the project’s internal rate of returnIn effect, the IRR is analogous to the concept of the yield to maturity for bonds, which was examined in Chapter 7. In other words, a project’s IRR is simply the rate of return that the project earns.internal rate of return (IRR) the rate of return that the project earns. For computational purposes, the internal rate of return is defined as the discount rate that equates the present value of the project’s free cash flows with the project’s initial cash outlay.M10_KEOW5135_09_GE_C10.indd 36202/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 363The decision criterion is to accept the project if the IRR is greater than or equal to the firm’s required rate of return. We reject the project if its IRR is less than the required rate of return. This accept/reject criterion can be stated asIRRÚfirm’s required rate of return or cost of capital: acceptIRR6firm’s required rate of return or cost of capital: rejectIf the IRR on a project is equal to the firm’s required rate of return, then the proj-ect should be accepted because the firm is earning the rate that its shareholders are demanding. By contrast, accepting a project with an IRR below the investors’ required rate of return will decrease the firm’s stock price.If the NPV is positive, then the IRR must be greater than the required rate of return, k. Thus, all the discounted cash flow criteria are consistent and will result in similar accept/reject decisions. One disadvantage of the IRR relative to the NPV deals with the implied reinvestment rate assumptions made by these two methods. The NPV assumes that cash flows over the life of the project are reinvested back in projects that earn the required rate of return. That is, if we have a mining project with a 10-year expected life that produces a $100,000 cash flow at the end of the second year, the NPV technique assumes that this $100,000 is reinvested over years 3 through 10 at the required rate of return. The use of the IRR, however, implies that cash flows over the life of the project can be reinvested at the IRR. Thus, if the mining project we just looked at has a 40 percent IRR, the use of the IRR implies that the $100,000 cash flow that is received at the end of year 2 could be reinvested at 40 percent over the remaining life of the project. In effect, the NPV method implicitly assumes that cash flows over the life of the project can be reinvested at the project’s required rate of return, whereas use of the IRR method implies that these cash flows could be reinvested at the IRR. The better assumption is the one made by the NPV—that the cash flows can be reinvested at the required rate of return because they can either be (1) returned in the form of divi-dends to shareholders, who demand the required rate of return on their investments, or (2) reinvested in a new investment project. If these cash flows are invested in a new project, then they are simply substituting for external funding on which the required rate of return is again demanded. Thus, the opportunity cost of these funds is the required rate of return.The bottom line of all this is that the NPV method makes the best reinvestment rate assumption and therefore is superior to the IRR method. Why should we care which method is used if both methods result in similar accept/reject decisions? The answer, as we will see, is that although they may result in the same accept/reject decision, they may rank projects differently in terms of desirability.Computing the IRR with a Financial Calculator With today’s calculators, deter-mining an IRR is merely a matter of a few keystrokes. In Chapter 5, whenever we were solving time value of money problems for i, we were really solving for the IRR. For instance, in Chapter 5, when we solved for the rate at which $100 must be com-pounded annually for it to grow to $179.10 in 10 years, we were actually solving for the IRR. Thus, with financial calculators we need only input the initial outlay, the cash flows, and their timing and then input the function key “I/Y” or the “IRR” but-ton to calculate the IRR. On some calculators it is necessary to press the compute key, “CPT,” before pressing the function key to be calculated.Computing the IRR with a Spreadsheet Calculating the IRR using a spreadsheet is extremely simple. Once the cash flows have been entered on the spreadsheet, all you need to do is input the Excel IRR function into a spreadsheet cell and let the spread-sheet do the calculations for you. Of course, at least one of the cash flows must be positive, and at least one must be negative. The IRR function to be input into a spreadsheet cell is: =IRR(values), where “values” is simply the range of cells in which the cash flows including the initial outlay are stored.M10_KEOW5135_09_GE_C10.indd 36302/05/16 8:21 PM

364 PaRt 3 • Investment in Long-Term AssetsComputing the IRR for Uneven Cash Flows with a Financial CalculatorSolving for the IRR when the cash flows are uneven is quite simple with a calculator: One need only key in the initial cash outlay, the cash flows, and their timing and press the “IRR” button. Let’s take a look at how you might solve a problem with uneven cash flows using a financial calculator. Every calculator works a bit differently, so you’ll want to be familiar with how to input data into yours, but that being said, they all work essentially the same way. As you’d expect, you will enter all the cash flows, then solve for the project’s IRR. With a Texas Instruments BA II Plus calculator, you begin by hitting the CF button. Then, CFo indicates the initial outlay, which you’ll want to give a negative value; C01 is the first free cash flow; and F01 is the number of years in which the first free cash flow appears. Thus, if the free cash flows in years 1, 2, and 3 are all $1,000, then F01= 3. C02 then becomes the second free cash flow, and F02 is the number of years in which the second free cash flow appears. You’ll notice that you move between the different cash flows using the down arrow () located on the top row of your calculator. Once you have inputted the initial outlay and all the free cash flows, you then calculate the project’s IRR by hitting the “IRR” button followed by “CPT,” the compute button. Let’s look at a quick example. Consider the following investment proposal:Initial outlay 2$5,000FCF in year 1 2,000FCF in year 2 2,000FCF in year 3 3,000CaLCULatOR SOLUtION (USING a tI Ba II PLUS):Data and Key Input DisplayCF; 25,000; ENTER CFo=25,000.00; 2,000; ENTER C01=2,000.00; 2; ENTER F01=2.00; 3,000; ENTER C02=3,000.00; 1; ENTER F02=1.00IRR; CPT IRR=17.50%Entered value in cell B14:=IRR(B8:B12)Entered value in cell C14:=IRR(C8:C12)Entered value in cell D14:=IRR(D8:D12)M10_KEOW5135_09_GE_C10.indd 36402/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 365EXaMPLE 10.4 Calculating the Internal Rate of ReturnConsider the following investment proposal:Initial outlay −$10,010FCF in year 1 1,000FCF in year 2 3,000FCF in year 3 6,000FCF in year 4 7,000If the required rate of return is 15 percent, should this project be accepted?STEP 1: Formulate a Solution StrategyBecause the cash flows are uneven, you’ll want to use either Excel or a financial calculator. Let’s use a financial calculator; specifically, let’s use a Texas Instruments BA II Plus calculator.STEP 2: Crunch the NumbersCalculate the internal rate of return using the calculator.CaLCULatOR SOLUtION (USING a tI Ba II PLUS)Data and Key Input DisplayCF; 210,010; ENTER CFo=210,010.00; 1,000; ENTER C01=1,000.00; 1; ENTER F01=1.00; 3,000; ENTER C02=3,000.00; 1; ENTER F02=1.00; 6,000; ENTER C03=6,000.00; 1; ENTER F03=1.00; 7,000; ENTER C04=7,000.00; 1; ENTER F04=1.00IRR; CPT IRR=19.00%STEP 3: Analyze Your ResultsIn this case, the project’s IRR is 19 percent, which is above the required rate of return of 15 percent. That means that this project would add value to the firm and should be accepted. In addition, we also know that since the IRR is greater than the required rate of return, the NPV must also be positive.Viewing the NPV–IRR Relationship: The Net Present Value ProfilePerhaps the easiest way to understand the relationship between the IRR and the NPV value is to view it graphically through the use of a net present value profile. A net present value profile is simply a graph showing how a project’s NPV changes as the discount rate changes. To graph a project’s net present value profile, you simply need to determine the project’s NPV, first using a 0 percent discount rate, then slowly increasing the discount rate until a representative curve has been plotted. How does the IRR enter into the net present value profile? The IRR is the discount rate at which the NPV is zero.CAN YOU DO IT?Determining the IRR of a ProjectDetermine the IRR for a new project that costs $5,019 and is expected to produce 10 years’ worth of annual free cash flows of $1,000 per year.(The solution can be found on page 366.)net present value profile a graph showing how a project’s NPV changes as the discount rate changes.MyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 36502/05/16 8:21 PM

366 PaRt 3 • Investment in Long-Term AssetsLet’s look at an example of a project that involves an after-tax initial outlay of $105,517 with free cash flows expected to be $30,000 per year over the project’s 5-year life. Calculating the NPV of this project at several different discount rates results in the following:Discount Rate Project’s NPV 0% $44,483 5% $24,367 10% $ 8,207 13% $ 0 15% −$ 4,952 20% −$15,798 25% −$24,839Plotting these values yields the net present value profile shown in Figure 10-1.Where is the IRR in this figure? Recall that the IRR is the discount rate that equates the present value of the inflows with the present value of the outflows; thus, the IRR is the point at which the NPV is equal to zero—in this case, 13 percent. This is exactly the process that we use in computing the IRR for a series of uneven cash flows—we simply calculate the project’s NPV using different discount rates, and the discount rate that makes the NPV equal to zero is the project’s IRR.DID YOU GET IT?Determining the IRR of a ProjectYou were asked to determine the IRR for a project with an initial outlay of $5,019 and free cash flows in years 1 through 10 of $1,000. 1. Using a Financial Calculator. Substituting in a financial calculator, we are solving for i.Data Input Function Key 10 N −5,019 PV 1,000 PMT 0 FVFunction Key AnswerCPT I/Y 15 Alternatively, you could use the CF button on your calcula-tor (using a TI BA II Plus):Data and Key Input DisplayCF; −5,019; ENTER CFo 5 25,019.; 1,000; ENTER C01 5 1,000.; 10; ENTER F01 5 10.00IRR; CPT IRR 5 15 2. Using Excel. Using Excel, you could calculate the IRR using the 5 IRR function.Net present value($ in thousands)Discount rate50403020100–10–20–30–4025%20%15%10%5%IRR = 13%NPV < 0NPV > 0FIGURE 10-1 An Example of the Net Present Value Profile of a ProjectM10_KEOW5135_09_GE_C10.indd 36602/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 367From the net present value profile you can easily see how a project’s NPV varies inversely with the discount rate—as the discount rate is raised, the NPV drops. By analyzing a project’s net present value profile, you can also see how sensitive the project is to your selection of the discount rate. The more sensitive the NPV is to the discount rate, the more important it is that you use the correct rate in your calculations.Complications with the IRR : Multiple Rates of ReturnAlthough any project can have only one NPV and one PI, a single project under certain circumstances can have more than one IRR. The reason for this can be traced to the calculations involved in determining the IRR. Equation (10-3) states that the IRR is the discount rate that equates the present value of the project’s future net cash flows with the project’s initial outlay:IO=FCF1(1+IRR)1+FCF2(1+IRR)2+g+FCFn(1+IRR)n (10-3)However, because equation (10-3) is a polynomial of a degree n, it has n solutions. Now if the initial outlay (IO) is the only negative cash flow and all the annual free cash flows (FCF) are positive, then all but one of these n solutions is either a negative or an imaginary number and there is no problem. But problems occur when there are sign reversals in the cash flow stream; in fact, there can be as many solutions as there are sign reversals. A normal, or “conventional,” pattern with a negative initial outlay and positive annual free cash flows after that (2, 1, 1, 1, . . . , 1) has only one sign reversal and, hence, only one positive IRR. However, an “unconventional” pattern with more than one sign reversal can have more than one IRR.FREE CASH FLOWInitial outlay2$ 1,600Year 1 free cash flow1$10,000Year 2 free cash flow2$10,000In this pattern of cash flows, there are two sign reversals: one from 2$1,600 to 1$10,000 and one from 1$10,000 to 2$10,000. Thus, as many as two positive IRRs will make the present value of the free cash flows equal to the initial outlay. In fact, two internal rates of return solve this problem: 25 percent and 400 percent. Graphically, what we are solving for is the discount rate that makes the project’s NPV equal to zero. As Figure 10-2 illustrates, this occurs twice.Which solution is correct? The answer is that neither solution is valid. Although each fits the definition of IRR, neither provides any insight into the true project returns. In summary, when there is more than one sign reversal in the cash flow stream, the possibility of multiple IRRs exists, and the normal interpretation of the IRR loses its meaning. In this case, try the NPV criterion instead.Net present valueDiscount rates–$1,500$1,500–$1,000$1,000–$500$500$0100%200%300%400%500%FIGURE 10-2 Multiple IRRsM10_KEOW5135_09_GE_C10.indd 36702/05/16 8:21 PM

368 PaRt 3 • Investment in Long-Term AssetsThe Modified Internal Rate of Return (MIRR)2Problems with multiple rates of return and the reinvestment rate assumption make the NPV superior to the IRR as a capital-budgeting technique. However, because of the ease of interpretation, the IRR is preferred by many practitioners. Recently, a new technique, the modified internal rate of return (MIRR), has gained popularity as an alternative to the IRR method because it avoids multiple IRRs and allows the deci-sion maker to directly specify the appropriate reinvestment rate. As a result, the MIRR provides the decision maker with the intuitive appeal of the IRR coupled with a reinvestment rate assumption that prevents the possibility of multiple rates of return.Is the reinvestment rate assumption really a problem? The answer is yes. One of the problems of the IRR is that it creates unrealistic expectations for both the corporation and its shareholders. For example, the consulting firm McKinsey & Company examined one firm that approved 23 major projects over 5 years based on average IRRs of 77 percent.3 However, when McKinsey adjusted the reinvestment rate on these projects to the firm’s required rate of return, this return rate fell to 16 percent. The ranking of the projects also changed, with the top-ranked project falling to the 10th most attractive project. Moreover, the returns on the highest-ranked projects with IRRs of 800, 150, and 130 percent dropped to 15, 23, and 22 percent, respectively, once the reinvestment rate was adjusted downward.The driving force behind the MIRR is the assumption that all free cash flows over the life of the project are reinvested at the required rate of return until the termina-tion of the project. Thus, to calculate the MIRR, we:STEP 1 Determine the present value of the project’s free cash outflows. We do this by discounting all the free cash outflows back to the present at the required rate of return. If the initial outlay is the only free cash outflow, then the ini-tial outlay is the present value of the free cash outflows.STEP 2 Determine the future value of the project’s free cash inflows. Take all the annual free cash inflows and find their future value at the end of the proj-ect’s life, compounded forward at the required rate of return. We will call this the project’s terminal value, or TV.STEP 3 Calculate the MIRR. The MIRR is the discount rate that equates the present value of the free cash outflows with the project’s terminal value.4Mathematically, the modified internal rate of return is defined as the value of MIRR in the following equation:PVoutflows=TVinflows(1+MIRR)n (10-4)where PVoutflows= the present value of the project’s free cash outflowsTVinflows= the project’s terminal value, calculated by taking all the annual free cash inflows and finding their future value at the end of the project’s life, compounded forward at the required rate of returnn=the project’s expected lifeMIRR=the project’s modified internal rate of returnIn terms of decision rules, if the project’s MIRR is greater than or equal to the project’s required rate of return, it should be accepted. Although we have now introduced a number of different capital-budgeting decision rules, interestingly the NPV, PI, IRR, and MIRR will always give the same accept/reject decision for independent projects. These financial decision rules can be summarized as follows:2This section is relatively complex and can be omitted without loss of continuity.3John C. Kellecher and Justin J. MacCormack, “Internal Rate of Return: A Cautionary Tale,” McKinsey Quarterly, September 24, 2004, pp. 25–28.modified internal rate of return (MIRR) the discount rate that equates the present value of the project’s future free cash flows with the terminal value of the cash inflows.4You will notice that we differentiate between annual cash inflows and annual cash outflows, compound-ing all the inflows to the end of the project and bringing all the outflows back to the present as part of the present value of the cost. Although there are alternative definitions of the MIRR, this is the most widely accepted definition.M10_KEOW5135_09_GE_C10.indd 36802/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 369EXaMPLE 10.5Calculating the MIRRLet’s look at an example of a project with a 3-year life and a required rate of return of 10 percent, assuming the following cash flows are associated with it:FREE CASH FLOWSInitial outlay2$6,000Year 1 2,000Year 2 3,000Year 3 4,000Determine the MIRR of the project.STEP 1: Formulate a Solution StrategyThe calculation of the MIRR can be viewed as a three-step process:STEP 1 Determine the present value of the project’s free cash outflows.STEP 2 Determine the terminal value of the project’s free cash inflows.STEP 3 Determine the discount rate that equates the present value of the terminal value and the present value of the project’s cash outflows.Mathematically, the modified internal rate of return is defined as the value of MIRR in the following equation:PVoutflows=TVinflows(1+MIRR)n (10-4)where PVoutflows= the present value of the project’s free cash outflowsTVinflows= the project’s terminal value, calculated by taking all the annual free cash inflows and finding their future value at the end of the project’s life, compounded forward at the required rate of returnn=the project’s expected lifeMIRR=the project’s modified internal rate of returnFINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouNet present value (NPV)The present value of all the future annual free cash flows minus the initial cash outlay:NPV=FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)n-IO•  The amount of wealth that is created if the project is accepted•  If the NPV is positive, then wealth is created and the project should be accepted.Profitability index (PI) (Also referred to as the benefit–cost ratio)The ratio of the present value of the future free cash flows to the initial outlay:Pl=FCF1(1+k )1+FCF2(1+k )2+g+FCFn(1+k )nIO•  The ratio of the present value of future benefits to the initial cost•  If the PI is greater than 1.0, the NPV must be positive; the project creates value and should be accepted.Internal rate of return (IRR)The discount rate that equates the present value of the  project’s future free cash flows with the project’s initial outlay:IO=FCF1(1+IRR)1+FCF2(1+IRR)2+g+FCFn(1+IRR)nwhere IRR=the project’s internal rate of return•  The rate of return that the project earns•  If the project earns more than the required rate of return, then the NPV must be positive; the project creates value and should be accepted.Modified internal rate of return (MIRR)The discount rate that equates the present value of the project’s future free cash flows with the terminal value of the cash inflows:PVoutflows=TVinflows(1+MIRR)n•  What the IRR would be if it was based on the assumption that cash flows are reinvested at the required rate of returnMyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 36902/05/16 8:21 PM

370 PaRt 3 • Investment in Long-Term AssetsSTEP 2: Crunch the NumbersUsing the three-step process:STEP 1 Determine the present value of the project’s free cash outflows. In this case, the only outflow is the initial outlay of $6,000, which is already at the present; thus, it becomes the present value of the cash outflows.STEP 2 Determine the terminal value of the project’s free cash inflows. To do this, we merely use the project’s required rate of return to calculate the future value of the project’s three cash inflows at the termination of the project. In this case, the terminal value becomes $9,720.STEP 3 Determine the discount rate that equates the present value of the terminal value and the present value of the project’s cash outflows. Thus, the MIRR is calculated to be 17.446 percent.The calculations are shown in Figure 10-3 as follows:YEARCash flow2,000–6,0003,0004,000$4,0003,3002,420Terminal value$k = 10%9,720PVoutflows = $6,000MIRR = 17.446%3120FIGURE 10-3 Calculating the MIRR+6,000=TVinflows(1+MIRR)n $6,000=$2,000(1+0.10)2+$3,000(1+0.10)1+$4,000(1+0.10)0(1+MIRR)3 $6,000=$2,420+$3,300+$4,000(1+MIRR)3 $6,000=$9,720(1+MIRR)3 MIRR=17.45,STEP 3: Analyze Your ResultsThus, the MIRR for this project (17.45 percent) is less than its IRR, which comes out to 20.614 percent. In this case, it only makes sense that the IRR should be greater than the MIRR because the IRR implicitly assumes intermediate cash inflows to grow at the IRR rather than the required rate of return.In terms of decision rules, if the project’s MIRR is greater than or equal to the project’s required rate of return, then the project should be accepted; if not, it should be rejected:MIRRÚrequired rate of return: acceptMIRR6required rate of return: rejectBecause the IRR is used frequently in the real world as a decision-making tool and because of its limiting reinvestment rate assumption, the MIRR has become increasingly popular as an alternative decision-making tool.M10_KEOW5135_09_GE_C10.indd 37002/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 371A Last Word on the MIRRTo close our discussion on MIRR, here are some summary points and caveats concerning its use:◆ There is more than one way to compute the MIRR, and each method can potentially result in a different value for the MIRR. We used what we consider to be the most com-mon way to compute the MIRR, which is also the one used by Excel. Specifically, we discounted the project’s negative cash flows back to the present using the project’s required rate of return and then compounded all the positive cash flows to the end of the project’s life at the required rate of return before computing the MIRR. Some analysts compute the MIRR by discounting negative cash flows back to the present using the project’s required rate of return and then computing the MIRR. Neither method is necessarily better than the other.◆ Although doing either of the above modifications to the amount and timing of proj-ect cash flows will resolve the issue of multiple IRRs, the resulting MIRR is now a function of the discount rate. Here’s why. The internal rate of return is computed using only the project cash flows such that the rate we compute is “internal” or “intrinsic” to the project cash flows and does not depend on an Entered value in cell C20:=MIRR(C15:C18,10%,10%)Using Spreadsheets to Calculate the MIRRAs with other financial calculations using a spreadsheet, calculating the MIRR is extremely simple. The only difference between this calculation and that of the traditional IRR is that with a spreadsheet you also have the option of specifying both a financing rate and a reinvestment rate. The financing rate refers to the rate at which you borrow the money needed for the investment, whereas the reinvestment rate is the rate at which you reinvest the cash flows. Generally, it is assumed that these two values are one and the same. Thus, we enter the value of k, the appropriate discount rate, for both of these values. Once the cash flows have been entered on the spread-sheet, all you need to do is input the Excel MIRR function into a spreadsheet cell and let the spreadsheet do the calculations for you. Of course, as with the IRR calculation, at least one of the cash flows must be positive and at least one must be negative. The MIRR function to be input into a spreadsheet cell is 5 MIRR(values,finance rate, reinvestment rate), where “values” is simply the range of cells where the cash flows are stored and k is entered for both the finance rate and the reinvestment rate.M10_KEOW5135_09_GE_C10.indd 37102/05/16 8:21 PM

372 PaRt 3 • Investment in Long-Term Assetsexternal “discount” or “reinvestment” rate. This is not the case for the MIRR (regardless of how we compute it). After all, a project’s value does not rise or fall if the project’s cash flows are reinvested in an incredibly profitable project, used to pay bonuses, or invested in a safety project mandated by government.◆ Finally, NPV is our capital-budgeting method of choice since NPV is an estimate of the dollar value created by investing in the project. This is true regardless of whether or not a unique estimate of IRR can be calculated.Why do firms use the MIRR if it is not a perfect measure of the rate of return earned on the project? The answer probably comes out of a managerial preference for using a rate of return measure as a decision criterion, as opposed to a dollar measure like NPV. Thus, if your firm asks for an MIRR and you compute one, be sure to make sure the NPV is positive before passing on a recommendation for the acceptance of the project based on the MIRR!Concept Check 1. Provide an intuitive definition of an internal rate of return for a project. 2. What does a net present value profile tell you, and how is it constructed? 3. What is the difference between the IRR and the MIRR? 4. Why do the net present value and profitability index always yield the same accept/reject decision for any project?Capital RationingThe use of our capital-budgeting decision rules developed in this chapter implies that the size of the capital budget is determined by the availability of acceptable investment proposals. However, a firm may place a limit on the dollar size of the capital budget. This situation is called capital rationing. As we will see, examining capital rationing not only better enables us to deal with the complexities of the real world but also serves to demonstrate the superiority of the NPV method over the IRR method for capital budgeting. It is always somewhat uncomfortable to deal with problems associated with capital rationing because, under rationing, projects with positive net present values are rejected. This is a situation that violates the firm’s goal of shareholder wealth maximization. However, in the real world, capital rationing does exist, and managers must deal with it. Often when firms impose capital con-straints, they are recognizing that they do not have the ability to profitably handle more than a certain number of new and/or large projects.Using the IRR as the firm’s decision rule, a firm accepts all projects with an IRR greater than the firm’s required rate of return. This rule is illustrated in Figure 10-4, where LO3Explain how the capital-budgeting decision process changes when a dollar limit is placed on the capital budget.IRR (%)$XDollarsDollar budget constraint(cutoff criterion under capital rationing)Required rate of return(cutoff criterion withoutcapital rationing)ABCDEGIJHFFIGURE 10-4 Projects Ranked by the IRRcapital rationing placing a limit on the dollar size of the capital budget.M10_KEOW5135_09_GE_C10.indd 37202/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 373projects A through E would be chosen. However, when capital rationing is imposed, the dollar size of the total investment is limited by the budget constraint. In Figure 10-4, the budget constraint of $X precludes the acceptance of an attractive investment, project E. This situation obviously contradicts prior decision rules. Moreover, choosing the projects with the highest IRR is complicated by the fact that some projects are indivisible. For example, it may be illogical to recommend that half of project D be undertaken.The Rationale for Capital RationingIn general, three principal reasons are given for imposing a capital-rationing con-straint. First, managers may think market conditions are temporarily adverse. In the period surrounding the downturn in the economy in the late 2000s, this reason was frequently given. At that time stock prices were depressed, which made the cost of funding projects high. Second, there may be a shortage of qualified managers to direct new projects; this can happen when projects are of a highly technical nature. Third, there may be intangible considerations. For example, managers may simply fear debt, wishing to avoid interest payments at any cost. Or perhaps the firm wants to limit the issuance of common stock to maintain a stable dividend policy.So what is capital rationing’s effect on the firm? In brief, the effect is negative. To what degree it is negative depends on the severity of the rationing. If the rationing is minor and short-lived, the firm’s share price will not suffer to any great extent. In this case, capital rationing can probably be excused, although it should be noted that any capital-rationing action that rejects projects with positive NPVs is contrary to the firm’s goal of maximization of shareholders’ wealth. If the capital rationing is a result of the firm’s decision to limit dramatically the number of new projects or to use only inter-nally generated funds for projects, then this policy will eventually have a significantly negative effect on the firm’s share price. For example, a lower share price will eventu-ally result from lost competitive advantage if, because of a decision to arbitrarily limit its capital budget, a firm fails to upgrade its products and manufacturing processes.Capital Rationing and Project SelectionIf a firm decides to impose a capital constraint on its investment projects, the appropri-ate decision criterion is to select the set of projects with the highest NPV subject to the capital constraint. In effect, it should select the projects that increase shareholders’ wealth the most. This guideline may preclude merely taking the highest-ranked projects in terms of the PI or the IRR. If the projects shown in Figure 10-4 are divisible, the last project accepted will be only partially accepted. Although partial acceptance may be possible, as we have said, in some cases, the indivisibility of most capital investments prevents it. For example, purchasing half a sales outlet or half a truck is impossible.Consider a firm with a budget constraint of $1 million and five indivisible proj-ects available to it, as given in Table 10-7. If the highest-ranked projects were taken, projects A and B would be taken first. At that point there would not be enough funds available to take on project C; hence, projects D and E would be taken on. However, a higher total NPV is provided by the combination of projects A and C. Thus, projects A and C should be selected from the set of projects available. This illustrates our guideline: to select the set of projects that maximizes the firm’s NPV.taBLE 10-7 Capital Rationing: Choosing Among Five Indivisible ProjectsProjectInitial OutlayProfitability IndexNet Present ValueA$200,0002.4$280,000B 200,0002.3 260,000C 800,0001.7 560,000D 300,0001.3 90,000E 300,0001.2 60,000M10_KEOW5135_09_GE_C10.indd 37302/05/16 8:21 PM

374 PaRt 3 • Investment in Long-Term AssetsConcept Check 1. What is capital rationing? 2. How might capital rationing conflict with the goal of maximizing shareholders’ wealth? 3. What are mutually exclusive projects? How might they complicate the capital-budgeting process?Ranking Mutually Exclusive ProjectsIn the past, we have proposed that all projects with a positive NPV, a PI greater than 1.0, or an IRR greater than the required rate of return be accepted, assuming there is no capital rationing. However, this acceptance is not always possible. In some cases, when two projects are judged acceptable by the discounted cash flow criteria, it may be necessary to select only one of them because they are mutually exclusive. Mutually exclusive projects are projects that, if undertaken, would serve the same purpose. For example, a company considering the installation of a computer system might evalu-ate three or four systems, all of which have positive NPVs. However, the acceptance of one system automatically means rejection of the others. In general, to deal with mutually exclusive projects, we simply rank them by means of the discounted cash flow criteria and select the project with the highest ranking. On occasion, however, problems of conflicting ranking may arise. As we will see, in general, the NPV method is the preferred decision-making tool because it leads to selection of the proj-ect that increases shareholder wealth the most.When dealing with mutually exclusive projects, there are three general types of ranking problems: the size-disparity problem, the time-disparity problem, and the unequal-lives problem. Each involves the possibility of conflict in the ranks yielded by the various discounted cash flow, capital-budgeting criteria. As noted previously, when one discounted cash flow criterion gives an accept signal, they will all give an accept signal, but they will not necessarily rank all projects in the same order. In most cases, this disparity is not critical; however, for mutually exclusive projects, the ranking order is important.The Size-Disparity ProblemThe size-disparity problem occurs when mutually exclusive projects of unequal size are examined. This problem is most easily clarified with an example.EXaMPLE 10.6 The Size-Disparity ProblemSuppose a firm is considering two mutually exclusive projects, A and B; both have required rates of return of 10 percent. Project A involves a $200 initial outlay and a cash inflow of $300 at the end of year 1, whereas project B involves an initial outlay of $1,500 and a cash inflow of $1,900 at the end of year 1. The net present values, profit-ability indexes, and internal rates of return for these projects are given in Table 10-8.In this case, if the NPV criterion is used, project B should be accepted; whereas if the PI or IRR criterion is used, project A should be chosen. The question now becomes, which project is better?STEP 1: Formulate a Solution StrategyThe answer depends on whether capital rationing exists.STEP 2: Crunch the NumbersWithout capital rationing, project B is better because it provides the largest increase in shareholders’ wealth; that is, it has a larger NPV. If there is a capital constraint, the problem then focuses on what can be done with the additional $1,300 that is freed up if LO4Discuss the problems encountered when deciding among mutually exclusive projects.mutually exclusive projects projects that, if undertaken, would serve the same purpose. Thus, accepting one will necessarily mean rejecting the others.MyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 37402/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 375project A is chosen (costing $200, as opposed to $1,500). If the firm can earn more on project A plus the project financed with the additional $1,300 than it can on project B, then project A and the marginal project should be accepted. In effect, we are attempting to select the set of projects that maximizes the firm’s NPV. Thus, if the marginal project has an NPV greater than $154.55 ($227.28 − $72.73), selecting it plus project A with an NPV of $72.73 will provide an NPV greater than $227.28, the NPV for project B.STEP 3: Analyze Your ResultsIn summary, whenever the size-disparity problem results in conflicting rankings among mutually exclusive projects, the project with the largest NPV will be selected, provided there is no capital rationing. When capital rationing exists, the firm should select the set of projects with the largest NPV.The Time-Disparity ProblemThe time-disparity problem and the conflicting rankings that accompany it result from the differing reinvestment assumptions made by the net present value and internal rate of return decision criteria. The NPV criterion assumes that cash flows over the life of the project can be reinvested at the required rate of return or cost of capital, whereas the IRR criterion implicitly assumes that the cash flows over the life of the project can be reinvested at the IRR. One possible solution to this problem is to use the MIRR method introduced earlier. As you recall, this method allows you to explicitly state the rate at which cash flows over the life of the project will be reinvested. Again, this problem may be illustrated through the use of an example.EXaMPLE 10.7 The Time-Disparity ProblemSuppose a firm with a required rate of return or cost of capital of 10 percent and with no capital constraint is considering the two mutually exclusive projects illustrated in Table 10-9. How do we solve this time-disparity problem?STEP 1: Formulate a Solution StrategyWhich criterion would be followed depends on which reinvestment assumption is used. The NPV and PI indicate that project A is the better of the two, whereas the IRR indicates that project B is the better. Project B receives its cash flows earlier than project A, and the different assumptions made about how these flows can be rein-vested result in the difference in rankings.taBLE 10-8 The Size-Disparity Ranking ProblemPROJECT AYEARSk 5 10%01Cash FlowNPV 5 $72.73PI 5 1.36IRR 5 50%2200300PROJECT BYEARSk 5 10%01Cash FlowNPV 5 $227.28PI 5 1.15IRR 5 27%21,5001,900MyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 37502/05/16 8:21 PM

376 PaRt 3 • Investment in Long-Term AssetstaBLE 10-9 The Time-Disparity Ranking ProblemPROJECT AYEARSk 5 10%0123Cash FlowNPV 5 $758.83PI 5 1.759IRR 5 35%21,0001002002,000PROJECT BYEARSk 5 10%0123Cash FlowNPV 5 $616.45PI 5 1.616IRR 5 43%21,000650650650STEP 2: Crunch the NumbersThe NPV criterion assumes that cash flows over the life of the project can be reinvested at the required rate of return or cost of capital, whereas the IRR criterion implicitly assumes that the cash flows over the life of the project can be reinvested at the IRR.STEP 3: Analyze Your ResultsThe NPV criterion is preferred in this case because it makes the most acceptable assumption for the wealth-maximizing firm. It is certainly the most conservative assumption that can be made because the required rate of return is the lowest possible reinvestment rate. Moreover, as we have already noted, the NPV method maximizes the value of the firm and the shareholders’ wealth.The Unequal-Lives ProblemThe final ranking problem to be examined asks whether it is appropriate to compare mutually exclusive projects with different life spans. The incomparability of projects with different lives arises because future, profitable investment proposals will be precluded without ever having been considered. For example, let’s say you own an older hotel on some prime beachfront property on Hilton Head Island, and you’re considering either remodeling the hotel, which will extend its life by 5 years, or tear-ing it down and building a new hotel that has an expected life of 10 years. Either way you’re going to make money because beachfront property is exactly where everyone would like to stay. But clearly, you can’t do both.Is it fair to compare the NPVs on these two projects? No. Why not? Because if you accept the 10-year project, you will not only be rejecting the 5-year project but also the chance to do something else profitable with the property in years 5 through 10. In effect, if the project with the shorter life were taken, at its termination you could either remodel again or rebuild and receive additional benefits, whereas accepting the project with the longer life would exclude this possibility, which is not included in the analy-sis. The key question thus becomes: Does today’s investment decision include all future profitable investment proposals in its analysis? If not, the projects are not comparable.EXaMPLE 10.8 The Unequal-Lives ProblemSuppose a firm with a 10 percent required rate of return must replace an aging machine and is considering two replacement machines, one with a 3-year life and MyFinanceLab VideoM10_KEOW5135_09_GE_C10.indd 37602/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 377one with a 6-year life. The relevant cash flow information for these projects is given in Figure 10-5.Examining the discounted cash-flow criteria, we find that the net present value and profitability index criteria indicate that project B is the better project, whereas the internal rate of return favors project A. This ranking inconsistency is caused by the different life spans of the projects being compared. In this case, the decision is a difficult one because the projects are not comparable. How do we solve this unequal-lives problem?STEP 1: Formulate a Solution StrategyThere are several methods to deal with this situation. The first option is to assume that the cash inflows from the shorter-lived investment will be reinvested at the required rate of return until the termination of the longer-lived asset. Although this approach is the simplest because it merely involves calculating the net present value, it actually ignores the problem at hand—the possibility of undertaking another replacement opportunity with a positive net present value. Thus, the proper solution involves projecting reinvestment opportunities into the future—that is, making assumptions about possible future investment opportunities. Unfortunately, whereas the first method is too simplistic to be of any value, the second is extremely difficult, requiring extensive cash flow forecasts. The final technique for confronting the prob-lem is to assume that the firm’s reinvestment opportunities in the future will be sim-ilar to its current ones. The two most common ways of doing this are by creating a replacement chain to equalize the life spans of projects or by calculating the equiva-lent annual annuity (EAA) of the projects.Using a replacement chain, we note that the present example would call for the creation of a two-chain cycle for project A; that is, we assume that project A can be replaced with a similar investment at the end of 3 years. Thus, project A would be viewed as two A projects occurring back to back, as illustrated in Figure 10-6. The first project begins with a $1,000 outflow in year 0, or the beginning of year 1. The second project would have an initial outlay of $1,000 at the beginning of year 4, or end of year 3, followed by $500 cash flows in years 4 through 6. As a result, in year 3 there would be a $500 inflow associated with the first project along with a $1,000 outflow associated with repeating the project, resulting in a net cash flow in year 3 of 2$500. The net present value on this replacement chain is $426.32, which can be compared with project B’s net present value.NPV = $243.43PI = 1.243IRR = 23.4%NPV = $306.58PI = 1.307IRR = 19.9%YEARS0–1,000–1,000PROJECT A:PROJECT B:k = 10%k = 10%Cash FlowsYEARS0130023003300150025003500430053006300Cash FlowsFIGURE 10-5 Unequal Lives Ranking ProblemM10_KEOW5135_09_GE_C10.indd 37702/05/16 8:21 PM

378 PaRt 3 • Investment in Long-Term AssetsTherefore, project A should be accepted because the net present value of its replacement chain is greater than the net present value of project B. One problem with replacement chains is that, depending on the life of each project, it can be quite difficult to come up with equivalent lives. For example, if the two projects had 7- and 13-year lives, then because the lowest common denominator is 7*13=91, a 91-year replacement chain would be needed to establish equivalent lives. In this case, it is easier to determine the project’s equivalent annual annuity (EAA). A project’s EAA is simply an annuity cash flow that yields the same present value as the project’s NPV.To calculate an EAA, we need only calculate a project’s NPV and then determine what annual annuity (PMT on your financial calculator) it is equal to. This can be done in two steps as follows:STEP 1 Calculate the project’s NPV.STEP 2 Calculate the EAA.STEP 2: Crunch the NumbersSTEP 1 Calculate the project’s NPV. In Figure 10-5 we determined that project A had an NPV of $243.43, whereas project B had an NPV of $306.58.STEP 2 Calculate the EAA. The EAA is determined by using the NPV as the proj-ect’s present value (PV), the number of years in the project as N, and the required rate of return as I/Y, entering a 0 for the future value (FV), and solving for the annual annuity (PMT). This determines the level of an annu-ity cash flow that would produce the same NPV as the project. For project A the calculations are:NPV = $426.32–1,000k = 10%YEARS0150025003–500450055006500Cash FlowsFIGURE 10-6 Replacement Chain Illustration: Two Project A’s Back to Backequivalent annual annuity (EAA) an annuity cash flow that yields the same present value as the project’s NPV.CaLCULatOR SOLUtIONData Input Function Key 3 N 10 I/Y2243.43 PV 0 FVFunction Key AnswerCPT PMT 97.89For project B, the calculations are:CaLCULatOR SOLUtIONData Input Function Key 6 N 10 I/Y2306.58 PV 0 FVFunction Key AnswerCPT PMT 70.39M10_KEOW5135_09_GE_C10.indd 37802/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 379STEP 3: Analyze Your ResultsHow do we interpret the EAA? For a project with an n-year life, it tells us the dollar value of an n-year annual annuity that would provide the same NPV as the project. Thus, for project A, it means that a 3-year annuity of $97.89 with a discount rate of 10 percent would produce a net present value that is the same as project A’s net present value, which is $243.43. We can now compare the equivalent annual annuities directly to determine which project is better. We can do this because we now have found the level of annual annuity that produces an NPV equivalent to the project’s NPV. Thus, because they are both annual annuities, and the projects could conceiv-ably be repeated indefinitely, the annual annuities are comparable.FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouEquivalent annual annuity (EAA)The annuity cash flow that yields the same present value as the project’s NPV•  It makes mutually exclusive projects with unequal lives comparable by determining the level of an annual annuity that produces an NPV equivalent to the  project’s NPV.•  The EAAs for projects with unequal lives can be compared because they represent annual annuities.ETHICS IN FINANCIAL MANAGEMENTThe Financial Downside of Poor Ethical BehaviorAs we discussed in Chapter 1, ethics and trust are essential elements of the business world. Knowing the inevitable outcome of unethical behavior—for truth does percolate—why do bright and experienced people ignore it? For even if the truth is known only within the confines of the company, it will get out. Circumstances beyond even the best manager’s control take over once the chance has passed to act on the moment of truth. Consider the following cases:Dow Corning didn’t deserve its bankruptcy or the multibillion-dollar settlements for its defective silicone implants because the science didn’t support the alleged damages. However, there was a moment of truth when those implants, placed on a blotter, left a stain. The company could have disclosed the possible leakage, researched the risk, and warned doctors and patients. Given the congressional testimony on the implants, many women would have chosen them despite the risk. Instead, they sued because they were not warned.Beech-Nut’s crisis was a chemical concoction instead of apple juice in its baby food products. Executives there ignored an in-house chemist who tried to tell them they were selling adulterated products.In 2004, Merck removed one of the world’s best-selling painkillers from the market after a study showed Vioxx caused an increased risk of serious cardiovascular events, such as stroke and heart attack. Producing Vioxx wasn’t Merck’s problem; its problem was that, according to an editorial in the New England Journal of Medicine, Merck was alleged to have withheld data and information that would have affected conclusions drawn in an earlier study that appeared in the New England Journal of Medicine in 2000. As a result, Merck faced thousands of lawsuits, and in one case, a jury awarded $51 million to a retired FBI agent who suffered a heart attack after taking the drug.Then in 2015, 60 Minutes featured a report on Lumber Liquidators showing managers at Chinese factories stating that they used false labeling to make it appear that the flooring they produced for Lumber Liquidators met California regulations. What was Lumber Liquidators’ immediate response? They said that 60 Minutes used an improper test and that they “stood by every plank.” Then in May of 2015, a week after learning that the Justice Department was seeking charges against them, Lumber Liquidators suspended sale of all laminate flooring made in China. At that point, Lumber Liquidators stock had sunk 60 percent from its level just three months earlier.These cases all have two things in common. First, their moments of truth came and went while the companies took no action. Second, those who raised the issue were ignored or, in some cases, fired.Never rely on a lawyer in these moments of truth. Lawyers are legal experts but are not particularly good at controlling damage. They shouldn’t make business decisions; managers should. More importantly, moments of truth require managers with strong ethics who will do more than the law requires.Do businesses ever face a moment of truth wisely? One example is Foxy brand lettuce, which in 2006, shortly after E. coli–contaminated spinach was linked to three deaths, recalled all its lettuce after it discovered irrigation water on its farms tested positive for the bacterium. Although the lettuce was not found to be carrying any bacterium, Foxy did every-thing possible to protect the public and, as a result, has very loyal customers.Source: Kevin Kingsbury, “Corporate News: Merck Settles Claims over Vioxx Ads,” The Wall Street Journal, May 21, 2008, p. B27; “Foxy’s Lettuce Recalled after E. coli Scare,” USA Today, October 9, 2006, p. A34; and Rachel Abrams, “Lumber Liquidators Suspends Sales of Laminate Flooring from China after Concerns,” New York Times, May 8, 2015, p. B31.Concept Check 1. What are the three general types of ranking problems?M10_KEOW5135_09_GE_C10.indd 37902/05/16 8:21 PM

380 PaRt 3 • Investment in Long-Term Assets1A. Payback period 5 number of years required to recapture the initial investment from the free cash flowsAccept if payback period # maximum acceptable payback periodReject if payback period . maximum acceptable payback periodAdvantages: • Uses free cash flows.• Is easy to calculate and understand.• Benefits the capital-constrained firm.• May be used as a rough screening device.Disadvantages: • Ignores the time value of money.•  Ignores cash flows occurring after the payback period.•  Selection of the maximum acceptable payback period is arbitrary.1B. Discounted payback period 5 the number of years needed to recover the initial cash outlay from the discounted free cash flowsAccept if discounted payback # maximum acceptable discounted payback periodReject if discounted payback . maximum acceptable discounted payback periodAdvantages: • Uses cash flows.• Is easy to calculate and understand.• Considers the time value of money.Disadvantages: •  Ignores cash flows occurring after the payback period.•  Selection of the maximum acceptable  discounted payback period is arbitrary.2. Net present value 5 present value of the future free cash flows less the investment’s initial outlayNPV 5 present value of all the future annual free cash flows 2 the initial cash outlayAccept if NPV $ 0.0Reject if NPV , 0.0Advantages: • Uses free cash flows.• Recognizes the time value of money.•  Is consistent with the firm’s goal of shareholder wealth maximization.Disadvantage: •  Requires detailed long-term forecasts of a  project’s cash flows.Chapter SummariesDiscuss the difficulty encountered in finding profitable projects in competitive markets and the importance of the search. (pgs. 351–352)SUMMaRy: The process of capital budgeting involves decision making with respect to investments in fixed assets. Before a profitable project can be adopted, it must be identified or found. Unfortunately, coming up with ideas for new products, for ways to improve existing products, or for ways to make existing products more profitable is extremely difficult. In general, the best source of ideas for new, potentially profit-able products is within the firm.KEy tERMCapital budgeting, page 351 the process of decision making with respect to investments made in fixed assets—that is, should a proposed project be accepted or rejected?Determine whether a new project should be accepted or rejected using the payback period, the net present value, the profitability index, and the internal rate of return. (pgs. 352–372)SUMMaRy: We examine four commonly used criteria for determining the acceptance or rejection of capital-budgeting proposals. The first method, the payback period, does not incorporate the time value of money into its calculations. However, the net present value, profitability index, and internal rate of return methods do account for the time value of money. These methods are summarized in Table 10-10.LO1LO2taBLE 10-10 Capital-Budgeting Methods: A SummaryM10_KEOW5135_09_GE_C10.indd 38002/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 3813. Profitability index 5 the ratio of the present value of the future free cash flows to the initial outlayAccept if PI $ 1.0Reject if PI , 1.0Advantages: •  Uses free cash flows.•  Recognizes the time value of money.•  Is consistent with the firm’s goal of shareholder wealth maximization.Disadvantage: •  Requires detailed long-term forecasts of a  project’s cash flows.4A. Internal rate of return 5 the discount rate that equates the present value of the project’s future free cash flows with the project’s initial outlayIRR 5 the rate of return that equates the present value of the project’s free cash flows with the initial outlayAccept if IRR $ required rate of returnReject if IRR , required rate of returnAdvantages: •  Uses free cash flows.•  Recognizes the time value of money.•  Is, in general, consistent with the firm’s goal of shareholder wealth maximization.Disadvantages: •  Requires detailed long-term forecasts of a  project’s cash flows.•  Possibility of multiple IRRs.•  Assumes cash flows over the life of the project can be reinvested at the IRR.4B. Modified internal rate of return 5 the discount rate that equates the present value of the cash outflows with the terminal value of the cash inflowsAccept if MIRR $ required rate of returnReject if MIRR , required rate of returnAdvantages: •  Uses free cash flows.•  Recognizes the time value of money.•  Is consistent with the firm’s goal of shareholder wealth maximization.•  Allows reinvestment rate to be directly specified.Disadvantage: •  Requires detailed long-term cash flow  forecasts.KEy tERMSPayback period, page 352 the number of years it takes to recapture a project’s initial outlay.Discounted payback period, page 354 the number of years it takes to recapture a project’s initial outlay from the discounted free cash flows.Net present value (NPV), page 356 the pre-sent value of an investment’s annual free cash flows less the investment’s initial outlay.Profitability index (PI) or benefit–cost ratio, page 359 the ratio of the present value of an investment’s future free cash flows to the investment’s initial outlay.Internal rate of return (IRR), page 362 the rate of return that the project earns. For computational purposes, the internal rate of return is defined as the discount rate that equates the present value of the project’s free cash flows with the project’s initial cash outlay.Net present value profile, page 365 a graph showing how a project’s NPV changes as the discount rate changes.Modified internal rate of return (MIRR), page 368 the discount rate that equates the present value of the project’s future free cash flows with the terminal value of the cash inflows.KEy EqUatIONSPayback period=number of years justprior to completerecovery of initial outlay+unrecovered amountat beginning of yearpayback is completedfree cash flow in yearpayback is completedtaBLE 10-10 (Continued)M10_KEOW5135_09_GE_C10.indd 38102/05/16 8:21 PM

382 PaRt 3 • Investment in Long-Term AssetsDiscountedpaybackperiod=number of years just priorto complete recoveryof the initial outlay usingdiscounted cash flows+unrecovered amount atthe beginning of yearpayback is completeddiscounted free cashflow in year paybackis completedNet present value=FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)n-IOProfitability index (PI) or benefit @cost ratio=FCF1(1+k)1+FCF2(1+k)2+g+FCFn(1+k)nIOInternal rate of return (IRR): IO=FCF1(1+IRR)1+FCF2(1+IRR)2+g+FCFn(1+IRR)nModified internal rate of return (MIRR): PVoutflows=TVinflows(1+MIRR)nExplain how the capital-budgeting decision process changes when a dollar limit is placed on the capital budget. (pgs. 372–374)SUMMaRy: There are several complications related to the capital-budgeting process. First, we examined capital rationing and the problems it can create by imposing a limit on the dollar size of the capital budget. Although capital rationing does not, in general, maximize shareholders’ wealth, it does exist. The goal of maximizing share-holders’ wealth remains, but it is now subject to a budget constraint.KEy tERMCapital rationing, page 372 placing a limit on the dollar size of the capital budget.Discuss the problems encountered when deciding among mutually exclusive projects. (pgs. 374–379)SUMMaRy: There are a number of problems associated with evaluating mutually exclusive projects. Mutually exclusive projects occur when different investments, if undertaken, would serve the same purpose. In general, to deal with mutually exclusive projects, we rank them by means of the discounted cash flow criteria and select the project with the highest ranking. Conflicting rankings can arise because of the projects’ size disparities, time disparities, and unequal lives. The incompa-rability of projects with different life spans is not simply a result of the different life spans; rather, it arises because future profitable investment proposals will be rejected without being included in the initial analysis. Replacement chains and equivalent annual annuities can solve this problem.A perpetuity is an annuity that continues forever; that is, every year following its establishment the investment pays the same dollar amount. An example of a perpe-tuity is preferred stock, which pays a constant dollar dividend infinitely. Determining the present value of a perpetuity is delightfully simple. We merely need to divide the constant flow by the discount rate.KEy tERMSMutually exclusive projects, page 374 projects that, if undertaken, would serve the same purpose. Thus, accepting one will necessarily mean rejecting the others.Equivalent annual annuity (EAA), page 378 an annuity cash flow that yields the same present value as the project’s NPV.LO3LO4M10_KEOW5135_09_GE_C10.indd 38202/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 383Review questionsAll Review Questions are available in MyFinanceLab.10-1. Why is capital budgeting such an important process? Why are capital- budgeting errors so costly?10-2. What are the disadvantages of using the payback period as a capital- budgeting technique? What are its advantages? Why is it so frequently used?10-3. In some countries, the expropriation (seizure) of foreign investments is a com-mon practice. If you were considering an investment in one of these countries, would the use of the payback period criterion seem more reasonable than it otherwise might? Why or why not?10-4. Briefly compare and contrast the NPV, PI, and IRR criteria. What are the advantages and disadvantages of using each of these methods?10-5. What are mutually exclusive projects? Why might the existence of mutually exclusive projects cause problems in the implementation of the discounted cash flow capital-budgeting criteria?10-6. What are common reasons for capital rationing? Is capital rationing rational?10-7. What are mutually exclusive projects and what kind of difficulties may be associated with their ranking?10-8. What causes the time-disparity ranking problem? What reinvestment rate assumptions are associated with the NPV and IRR capital-budgeting criteria?10-9. What is the unequal lives problem in ranking mutually exclusive projects? How do managers deal with it?Study ProblemsSimilar Study Problems are available in MyFinanceLab.10-1. (IRR calculation) Determine the IRR on the following projects:a. An initial outlay of $10,000 resulting in a single free cash flow of $17,182 after 8 yearsb. An initial outlay of $10,000 resulting in a single free cash flow of $48,077 after 10 yearsc. An initial outlay of $10,000 resulting in a single free cash flow of $114,943 after 20 yearsd. An initial outlay of $10,000 resulting in a single free cash flow of $13,680 after 3 years10-2. (IRR calculation) Determine the IRR on the following projects:a. An initial outlay of $10,000 resulting in a free cash flow of $1,993 at the end of each year for the next 10 yearsb. An initial outlay of $10,000 resulting in a free cash flow of $2,054 at the end of each year for the next 20 yearsc. An initial outlay of $10,000 resulting in a free cash flow of $1,193 at the end of each year for the next 12 yearsd. An initial outlay of $10,000 resulting in a free cash flow of $2,843 at the end of each year for the next 5 years10-3. (IRR calculation) Determine to the nearest percent the IRR on the following projects:a. An initial outlay of $10,000 resulting in a free cash flow of $2,000 at the end of year 1, $5,000 at the end of year 2, and $8,000 at the end of year 3b. An initial outlay of $10,000 resulting in a free cash flow of $8,000 at the end of year 1, $5,000 at the end of year 2, and $2,000 at the end of year 3c. An initial outlay of $10,000 resulting in a free cash flow of $2,000 at the end of years 1 through 5 and $5,000 at the end of year 6LO2M10_KEOW5135_09_GE_C10.indd 38302/05/16 8:21 PM

384 PaRt 3 • Investment in Long-Term Assets10-4. (NPV, PI, and IRR calculations) Fijisawa Inc. is considering a major expansion of its product line and has estimated the following free cash flows associated with such an expansion. The initial outlay would be $1,950,000, and the project would generate incremental free cash flows of $450,000 per year for 6 years. The appropriate required rate of return is 9 percent.a. Calculate the NPV.b. Calculate the PI.c. Calculate the IRR.d. Should this project be accepted?10-5. (Payback period, NPV, PI, and IRR calculations) You are considering a project with an initial cash outlay of $80,000 and expected free cash flows of $20,000 at the end of each year for 6 years. The required rate of return for this project is 10 percent.a. What is the project’s payback period?b. What is the project’s NPV?c. What is the project’s PI?d. What is the project’s IRR?10-6. (NPV, PI, and IRR calculations) You are considering two independent projects, project A and project B. The initial cash outlay associated with project A is $50,000, and the initial cash outlay associated with project B is $70,000. The required rate of return on both projects is 12 percent. The expected annual free cash inflows from each project are as follows:PROJECT APROJECT BInitial outlay2$50,0002$70,000Inflow year 1 12,000 13,000Inflow year 2 12,000 13,000Inflow year 3 12,000 13,000Inflow year 4 12,000 13,000Inflow year 5 12,000 13,000Inflow year 6 12,000 13,000Calculate the NPV, PI, and IRR for each project and indicate if the project should be accepted.10-7. (Payback period calculations) You are considering three independent projects: project A, project B, and project C. Given the following free cash flow information, calculate the payback period for each.PROJECT APROJECT BPROJECT CInitial outlay2$1,0002$10,0002$5,000Inflow year 1 600 5,000 1,000Inflow year 2 300 3,000 1,000Inflow year 3 200 3,000 2,000Inflow year 4 100 3,000 2,000Inflow year 5 500 3,000 2,000If you require a 3-year payback before an investment can be accepted, which project(s) would be accepted?10-8. (NPV with varying required rates of return) Gubanich Sportswear is consider-ing building a new factory to produce aluminum baseball bats. This project would require an initial cash outlay of $5 million and would generate annual free cash inflows of $1 million per year for 8 years. Calculate the project’s NPV given:a. A required rate of return of 9 percentb. A required rate of return of 11 percentc. A required rate of return of 13 percentd. A required rate of return of 15 percentM10_KEOW5135_09_GE_C10.indd 38402/05/16 8:21 PM

CHAPTER 10 • Capital-Budgeting Techniques and Practice 38510-9. (IRR calculations) Given the following free cash flows, determine the IRR for the three independent projects A, B, and C.PROJECT APROJECT BPROJECT CInitial outlay2$50,0002$100,0002$450,000Cash inflows:Year 1 $10,000 $125,000 $200,000Year 2 15,000 25,000 200,000Year 3 20,000 25,000 200,000Year 4 25,000 25,000—Year 5 30,000 25,000—10-10. (NPV with varying required rates of return) Strada Company is considering purchasing new machinery for its business line. This investment required an initial outlay of $200,000 and will generate free cash inflow of $20,000 per year for 15 years.a. If the required rate of return is 12 percent, what is the project’s NPV?b. If the required rate of return is 16 percent, what is the project’s NPV?c. Would the project be accepted under part (a) or (b)?d. Calculate the project’s IRR.10-11. (NPV with different required rates of return) Mooby’s is considering building a new theme park. After future cash flows were estimated, but before the project could be evaluated, the economy picked up and with that surge in the economy inter-est rates rose. That rise in interest rates was reflected in the required rate of return Mooby’s used to evaluate new projects. As a result, the required rate of return for the new theme park jumped from 9.5 percent to 11.00 percent. If the initial outlay for the park is expected to be $250 million and the project is expected to return free cash flows of $50 million in years 1 through 5 and $75 million in years 6 and 7, what is the project’s NPV using the new required rate of return? How much did the project’s NPV change as a result of the rise in interest rates?10-12. (IRR with uneven cash flows) TBC Bank is considering purchasing a new build-ing for newly opened branch in region. Required rate of return for the project is 10 percent, and it will generate the following cash flows; cash inflows are estimated as annual savings from rent, which are changed as rent is quoted in foreign currency and with increasing operations in the last 2 years, the bank would need additional space. What do you think of this project regarding IRR decision rule?Initial outlay −$200,000FCF in year 1 35,000FCF in year 2 38,000FCF in year 3 40,000FCF in year 4 41,000FCF in year 5 85,000FCF in year 6 86,00010-13. (NPV calculation) Calculate the NPV given the following free cash flows if the appropriate required rate of return is 10 percent.YEARCASH FLOWS02$60,0001 20,0002 20,0003 10,0004 10,0005 30,0006 30,000Should the project be accepted?M10_KEOW5135_09_GE_C10.indd 38506/05/16 3:11 PM

386 PaRt 3 • Investment in Long-Term Assets10-14. (NPV calculation) Calculate the NPV given the following free cash flows if the appropriate required rate of return is 10 percent.YEARCASH FLOWS02$70,0001 30,0002 30,0003 30,0004 230,0005 30,0006 30,000Should the project be accepted?10-15. (MIRR calculation) Calculate the MIRR given the following free cash flows if the appropriate required rate of return is 10 percent (use this as the reinvestment rate).YEARCASH FLOWS02$50,0001 25,0002 25,0003 25,0004 225,0005 25,0006 25,000Should the project be accepted?10-16. (PI calculation) Calculate the PI given the following free cash flows if the appropriate required rate of return is 10 percent.YEARCASH FLOWS02$55,0001 10,0002 10,0003 10,0004 10,0005 10,0006 10,000Should the project be accepted? Without calculating the NPV, do you think it would be positive or negative? Why?10-17. (Discounted payback period) Gio’s Restaurants is considering a project with the following expected free cash flows:YEARPROJECT CASH FLOW02$150 million1 90 million2 70 million3 90 million4 100 millionIf the project’s appropriate discount is 12 percent, what is the project’s discounted payback?10-18. (Discounted payback period) You are considering a project with the following free cash flows. If the appropriate discount rate is 10 percent, what is the project’s discounted payback period?M10_KEOW5135_09_GE_C10.indd 38602/05/16 8:21 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 387YEARPROJECT CASH FLOW02$50,0001 20,0002 20,0003 20,0004 20,00010-19. (Discounted payback period) Assuming an appropriate discount rate of 11 per-cent, what is the discounted payback period on a project with an initial outlay of $100,000 and the following free cash flows?Year 1 5 $30,000Year 2 5 $35,000Year 3 5 $25,000Year 4 5 $25,000Year 5 5 $30,000Year 6 5 $20,00010-20. (IRR) Ives Roche, a perfume and cosmetics store, is considering a new proj-ect, which costs $1,000,000 and is expected to last 15 years. The project will produce $150,000 cash flows per year. The discount rate is 10 percent. Calculate the project’s IRR.10-21. (IRR) Your investment advisor has offered you an investment that will provide you with one cash flow of $10,000 at the end of 20 years if you pay premiums of $200 per year at the end of each year for 20 years. Find the internal rate of return on this investment.10-22. (IRR, payback, and calculating missing cash flow) Ace publishing company needs new equipment for a new branch in the region. According to prior estimates, the following positive cash flow will be generated during 5 years:INITIAL INVESTMENTCASH FLOWYear 1$ 250,000Year 2200,000Year 3300,000Year 4150,000Year 5140,000Estimated pay-back period for the project is 3 years. Define the initial cash outflow of the project and calculate IRR.10-23. (Discounted payback period) Sheinhardt Wig Company is considering a project that has the following cash flows:YEARPROJECT CASH FLOW02$100,0001 20,0002 60,0003 70,0004 50,0005 40,000If the appropriate discount rate is 10 percent, what is the project’s discounted payback?10-24. (IRR of uneven cash-flow stream) Microwave Oven Programming, Inc. is con-sidering the construction of a new plant. The plant will have an initial cash outlay of $7 million and will produce free cash flows of $3 million at the end of year 1, M10_KEOW5135_09_GE_C10.indd 38702/05/16 8:21 PM

388 Part 3 • Investment in Long-Term Assets$4 million at the end of year 2, and $2 million at the end of years 3 through 5. What is the internal rate of return on this new plant?10-25. (Modified internal rate of return) Alfa Company is considering a new project which requires $300,000 initial investment and an additional $100,000 cash outflow on the last year of the project. The project will last 7 years and will generate $120,000 per year during 4 years and $50,000 on the fifth year. What is the MIRR of the proj-ect? The company uses 12 percent as WACC (reinvestment rate).10-26. (MIRR calculation) Ariel company decided to invest $10 million in new machinery. The investment will generate $3,000,000 net cash inflow during the next 7 years. Calculate MIRR fora. 10 percent required rate of return. b. 11 percent required rate of return.c. 17 percent required rate of return.10-27. (Capital rationing) Kurta Company Ltd. has a budget of $10 million for new projects. The projects are independent and have the following costs and profitability indexes associated with them:PROJECTCOSTPROFITABILITY INDEXA4 million1.20B3 million1.80C5 million1.50D2 million2.20E6 million1.50a. Make your selection under strict capital rationing.b. Do you see any problems with your decision? Explain.10-28. (Mutually exclusive projects) Nanotech, Inc. currently has an electronics pro-duction facility, and it is cost-prohibitive to expand this production facility. Nanotech is deciding among the following four contracts:CONTRACT’S NPVUSE OF PRODUCTION FACILITYA$100 million100%B$ 90 million 80%C$ 60 million 60%D$ 50 million 40%Which project or projects should Nanotech accept?10-29. (Mutually exclusive projects and NPV) You have been assigned the task of eval-uating two mutually exclusive projects with the following projected free cash flows:YEARPROJECT A CASH FLOWPROJECT B CASH FLOW02$100,0002$100,0001 33,000 02 33,000 03 33,000 04 33,000 05 33,000 220,000LO3M10_KEOW5135_09_GE_C10.indd 38806/05/16 3:09 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 389If the appropriate discount rate on these projects is 10 percent, which would be cho-sen and why?10-30. (Size-disparity problem) The D. Dorner Farms Corporation is considering pur-chasing one of two fertilizer-herbicides for the upcoming year. The more expensive of the two is better and will produce a higher yield. Assume these projects are mutu-ally exclusive and that the required rate of return is 10 percent. Given the following free cash flows:PROJECT APROJECT BInitial outlay−$500−$5,000Inflow year 1 700 6,000a. Calculate the NPV of each project.b. Calculate the PI of each project.c. Calculate the IRR of each project.d. If there is no capital-rationing constraint, which project should be selected? If there is a capital-rationing constraint, how should the decision be made?10-31. (Time-disparity problem) The State Spartan Corporation is considering two mutu-ally exclusive projects. The free cash flows associated with these projects are as follows:PROJECT APROJECT BInitial outlay2$50,0002$ 50,000Inflow year 1 15,625 0Inflow year 2 15,625 0Inflow year 3 15,625 0Inflow year 4 15,625 0Inflow year 5 15,625 100,000The required rate of return on these projects is 10 percent.a. What is each project’s payback period?b. What is each project’s NPV?c. What is each project’s IRR?d. What has caused the ranking conflict?e. Which project should be accepted? Why?10-32. (Replacement chains) Destination Hotels currently owns an older hotel on the best beachfront property on Hilton Head Island, and it is considering either remod-eling the hotel or tearing it down and building a new convention hotel, but because both hotels would occupy the same physical location, the company can only choose one project—that is, these are mutually exclusive projects. Both of these projects have the same initial outlay of $1 million. The first project, since it is a remodel of an exist-ing hotel, has an expected life of 8 years and will provide free cash flows of $250,000 at the end of each year for all 8 years. In addition, this project can be repeated at the end of 8 years at the same cost and with the same set of future cash flows. The proposed new convention hotel has an expected life of 16 years and will produce free cash flows of $175,000 per year. The required rate of return on both of these projects is 10 percent. Calculate the NPV using replacement chains to compare these two projects.10-33. (Calculation equivalent annual annuity) Industrial Zone Group, which oper-ates in building industry in South Caucasus, is considering making investments in regional projects. The CEO of the group was offered two projects regarding financ-ing. Project 1 requires an initial investment of $100,000 and will last 8 years; it will generate $20,000 per year. Project 2 requires an initial investment of $150,000; this project will last 10 years and will generate $28,000 per year. Which project should be taken? Why? The required rate of return is 12 percent.M10_KEOW5135_09_GE_C10.indd 38902/05/16 8:21 PM

390 PART 3 • Investment in Long-Term Assets10-34. (Equivalent annual annuity) The owners of the Laguna Golden Beachfront Hotel are deciding whether they should tear down their current hotel and replace it with a new hotel or simply remodel it. If they decide to tear down the current hotel and rebuild, the initial outlay would be $22 million and the new hotel would gener-ate free cash flows of $6 million at the end of each year for the next 6 years. If they decide to remodel, the cost will be $12 million and the hotel will generate free cash flows of $4.5 million at the end of each year for the next 4 years. If the required rate of return for both projects is 10 percent and both projects can be repeated indefi-nitely, which project should they choose and what are the projects’ equivalent annual annuities?Mini CaseThis Mini Case is available in MyFinanceLab.Microfinance Company Alfa Cash Capital had financial problems recently. Accord-ing to independent auditors’ report, the main sources of the problems were a short-age of financial analyses and ignorance of capital budgeting issues. To address the issues, the founders of the company created a financial council that will be in charge of the company’s financial analyses. Members of the council are new people with various financial backgrounds, and they decided to make in-depth analyses of every proposed project.Alfa Cash Capital is considering a long-term investment of $500,000 for 15 years. The required rate of return is 15 percent. Since the council thinks that 15 years is quite a long time-period it made the following decision rules for acceptable of investment projects: (a) NPV should be positive; (b) pay-back period should be a maximum of 8 years; and (c) the PI should be close to 5 percent.The company is offered two investment projects for consideration:PROJECT 1PROJECT 2Initial outlay2$500,0002$500,000Inflow year 140,00090,000Inflow year 280,00090,000Inflow year 350,00090,000Inflow year 450,00090,000Inflow year 570,00090,000Inflow year 640,00090,000Inflow year 775,00090,000Inflow year 8102,00090,000Inflow year 9109,00090,000Inflow year 10110,00090,000Inflow year 11140,00090,000Inflow year 12500,00090,000Inflow year 1375,00090,000Inflow year 1479,00090,000Inflow year 15100,00090,000Task 1: Analyze both investments for all possible criterions, and answer the follow-ing questions:a. Why is the capital-budgeting process so important?b. Why is it difficult to find exceptionally profitable projects?c. What is the payback period on each project? Which of these projects should be accepted?d. What are the criticisms of the payback period?e. Determine the NPV for each of these projects. Should either project be accepted?f. Describe the logic behind the NPV.M10_KEOW5135_09_GE_C10.indd 39006/05/16 3:10 PM

ChaPtER 10 • Capital-Budgeting Techniques and Practice 391g. Determine the PI for each of these projects. Should either project be accepted?h. Would you expect the NPV and PI methods to give consistent accept/reject decisions? Why or why not?i. What would happen to the NPV and PI for each project if the required rate of return increased? If the required rate of return decreased?j. Determine the IRR for each project. Should either project be accepted?k. How does a change in the required rate of return affect the project’s internal rate of return?l. What reinvestment rate assumptions are implicitly made by the NPV and IRR methods? Which one is better?Task 2: The founders of Alfa Cash Capital are not quite happy with this policy, since they think that now the company is too strict with its investments and may lose po-tential customers. Evaluate the investment police. Explain what factors may ease the processes.M10_KEOW5135_09_GE_C10.indd 39102/05/16 8:21 PM

392Back in 2001, when Toyota introduced the first-generation model of its gas– electric hybrid car, the Prius, it seemed more like a little science experiment than real competition for the auto industry, and only about 5,000 cars were sold. In fact, in 2004, General Motors vice chairman Bob Lutz dismissed hybrids as “an interesting curiosity.” But that all changed in the mid-2000s when gas prices spiked; suddenly the gas–electric hybrid car seemed to be the way to go. From its humble beginnings in 2001 through June 2015, Toyota sold a total of 7 million hybrids and today is selling close to 1 million of these cars per year, controlling about two-thirds of the hybrid car market.How did Toyota gain leadership in the gas–electric hybrid car market? It started with its capital-budgeting decision to enter the gas–electric hybrid car market with the Prius and a very large investment—in excess of $1 billion. This action vaulted Toyota into the lead in the hybrid car market and could leave Toyota in great shape for the future if ExxonMobil is right in its forecast that by 2040, hybrids and other advanced vehicles will account for nearly 50 percent of light-duty vehicles on the road, compared to only about 1 percent today.Still, according to many analysts, the Prius is not yet a big money maker for Toyota. When the Prius first came out, Toyota had it priced so that it was losing about $3,000 on each car it sold. For the Prius to be profitable there needed to be enough in the way of sales to cover its fixed costs, and that has finally happened as sales of the Prius have soared.CHAPTER11Cash Flows and Other Topics in Capital BudgetingLearning ObjectivesLO1Identify guidelines by which we measure cash flows.Guidelines for Capital BudgetingLO2Explain how a project’s benefits and costs—that is, its free cash flows—are calculated.Calculating a Project’s Free Cash FlowsLO3Explain the importance of options, or flexibility, in capital budgeting.Options in Capital BudgetingLO4Understand, measure, and adjust for project risk.Risk and the Investment DecisionM11_KEOW5135_09_GE_C11.indd 39202/05/16 8:11 pm

Toyota’s initial decision to introduce the Prius and enter the hybrid car market was a dif-ficult one. Would it simply move Toyota customers from one Toyota car to another, or would it bring new customers to Toyota? Was this a chance to gain a foothold on the new technology of the future, or were hybrid cars simply a fad? What about the huge invest-ment Toyota has made in the Prius Plug-In, which will allow for wireless charging? Was that investment aimed at producing a future barrier to entry for the competition?How did Toyota make the decision to go ahead with the Prius and the wireless Plug-In? lt used the basic techniques described in the previous chapter; but before it could apply those techniques, Toyota had to come up with the cash flow forecasts and adjust for the risk associated with the project. That’s what we’ll be looking at in this chapter.Guidelines for Capital BudgetingTo evaluate investment proposals, we must first set guidelines by which we measure the value of each proposal. In effect, we are deciding what is and what isn’t a rele-vant cash flow.Use Free Cash Flows Rather Than Accounting ProfitsWe use free cash flows, not accounting profits, as our measurement. The firm receives and is able to reinvest free cash flows, whereas accounting profits are shown when they are earned rather than when the money is actually in hand. Unfortunately, a firm’s accounting profits and free cash flows may not be timed to occur together. For example, capital expenses, such as vehicles and plant and equipment, are depreci-ated over several years, with their annual depreciation subtracted from profits. Free cash flows correctly reflect the timing of benefits and costs—that is, when the money is received, when it can be reinvested, and when it must be paid out.Think IncrementallyUnfortunately, calculating free cash flows from a project may not be enough. Decision makers must ask, What new free cash flows will the company as a whole receive if the company takes on a given project? What if the company does not take on the project? Interestingly, we may find that not all cash flows a firm expects from an investment pro-posal are incremental. When measuring free cash flows, however, the trick is to think incrementally. In doing so, 393LO1Identify guidelines by which we measure cash flows.REMEMBER YOUR PRINCIPLESIf we are to make intelligent capital-budgeting decisions, we must accurately measure the timing of a project’s benefits and costs, that is, when we receive money and when it leaves our hands. Principle 1: Cash Flow Is What Matters speaks directly to this issue. Remember, it is cash inflows that can be reinvested and cash outflows that involve paying out money.M11_KEOW5135_09_GE_C11.indd 39302/05/16 8:11 pm

394 PART 3 • Investment in Long-Term Assetswe will see that only incremental after-tax free cash flows matter. Therefore, our guiding rule in deciding if a free cash flow is incremental is to look at the com-pany with, versus without, the new project. As you will see in the upcoming sec-tions, this may be easier said than done.Beware of Cash Flows Diverted from Existing ProductsAssume for a moment that we are managers of a firm considering a new product line that might compete with one of our existing products and possibly reduce its sales. In determining the free cash flows associated with the proposed project, we should consider only the incremental sales brought to the company as a whole. New-product sales achieved at the cost of losing sales of other products in our line are not consid-ered a benefit. For example, when Quaker Oats introduced Cap’n Crunch’s Cozmic Crunch, the product competed directly with the company’s Cap’n Crunch and Crunch Berries cereals. (In fact, Cozmic Crunch was almost identical to Crunch Berries, with the shapes changed to stars and moons, along with a packet of orange space dust that turns milk green.) Quaker meant to target the market niche held by Post Fruity Pebbles, but there was no question that sales recorded by Cozmic Crunch bit into—literally cannibalized—Quaker’s existing product line.Remember that we are interested only in the sales dollars to the firm if the project is accepted, as opposed to what the sales dollars would be if the project were rejected. Just moving sales from one product line to a new product line does not bring any-thing new into the company. But if sales are captured from competitors or if sales that would have been lost to new competing products are retained, then these are rele-vant incremental free cash flows.Look for Incidental or Synergistic EffectsAlthough in some cases a new project may take sales away from a firm’s current proj-ects, in other cases a new effort might actually bring new sales to the existing line.In April 2010, Apple introduced the first-generation iPad. To say the least, the iPad has been extremely successful, with total sales since it was introduced easily topping the 250 million mark by early 2015. Without question, Apple has made a lot of money on sales of the iPad, but introducing the iPad has also resulted in increased sales of other Apple products. Impressed by the simplicity and elegance of the iPad, many PC users began making the switch to other Apple products. As a result, the introduction of the iPad not only generated iPad sales but also led to increased sales of Macs and iPhones as many new customers switched their user systems to exclu-sively Apple products. In addition, the ease of use of the iPad also convinced many corporate customers to give Apple products a second look. Then in 2015, with the introduction of the Apple Watch, Apple took another step toward elevating the Apple image once again. And with the introduction of the Apple Watch, Apple stores were flooded with consumers wanting to get a first-hand look at the Apple Watch and making other purchases while there. This is called a synergistic effect—the cash flow that comes from the sale of any Apple product that would not have occurred if a customer had not purchased an iPad or gone to an Apple store to see an Apple Watch. Synergistic effects are quite common in the business world.If you owned a convenience store and were considering adding gas pumps, would you evaluate the project looking only at cash flows from the sale of gas? No. You would look at any new sales to any part of your business that the new gas pumps brought in. No doubt the additional traffic that the gas pumps bring in would increase your convenience-store sales. Therefore, these cash flows would be considered in evaluating whether or not to install the gas pumps. In effect, you should look at any change in cash flow that affects the company as a whole when evaluating a project.Work in Working-Capital RequirementsMany times a new project involves an additional investment in working capital. This may take the form of new inventory to stock a sales outlet, an additional investment M11_KEOW5135_09_GE_C11.indd 39402/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 395in accounts receivable resulting from additional credit sales, or an increased invest-ment in cash to operate cash registers, and more. Working-capital requirements are considered a free cash flow, even though they do not leave the company. Generally, working-capital requirements are tied up over the life of the project. When the proj-ect terminates, there is usually an offsetting cash inflow as the working capital is recovered, although this offset is not perfect because of the time value of money.Consider Incremental ExpensesJust as cash inflows from a new project are measured on an incremental basis, expenses, or cash outflows, should also be measured on an incremental basis. For example, when Apple introduced the Apple Watch, that necessitated training the sales staff; the after-tax cash flow associated with that training program must be considered a cash outflow and charged against the project. Similarly, if accepting a new project dictates that a production facility be reengineered, the cash flows associated with that capital investment should be charged against the project, and they will then be depre-ciated over the life of the project. Again, any incremental after-tax cash flow affecting the company as a whole is a relevant cash flow, whether it is flowing in or flowing out.Remember That Sunk Costs Are Not Incremental Cash FlowsOnly cash flows that are affected by the decision making at the moment are relevant in capital budgeting. The manager asks two questions: (1) Will this cash flow occur if the project is accepted? (2) Will this cash flow occur if the project is rejected? Yes to the first question and no to the second equals an incremental cash flow. For example, let’s assume you are considering introducing a new taste treat called Puddin’ in a Shoe. You would like to do some test-marketing before production. If you are consid-ering the decision to test-market and have not yet done so, the costs associated with the test-marketing are relevant cash flows. Conversely, if you have already test- marketed, the cash flows involved in test-marketing are no longer relevant to the project’s evaluation. It’s a matter of timing. Regardless of what you might decide about future production, the cash flows allocated to the marketing test have already occurred. Cash flows that have already taken place are often referred to as “sunk costs” because they have been sunk into the project and cannot be recovered. As a rule, any cash flows that are not affected by the accept/reject criterion should not be included in capital-budgeting analysis.Account for Opportunity CostsNow we will focus on the cash flows that are lost because a given project consumes scarce resources that would have produced cash flows if that project had been rejected. This is the opportunity cost of doing business. For example, a product consumes valu-able floor space in a production facility. Although the cash flow is not obvious, the real question remains: What else could have been done with this space? The space could have been rented out, or another product could have been stored there. The key point is that opportunity-cost cash flows should reflect the net cash flows that would have been received if the project under consideration had been rejected. Again, we are ana-lyzing the cash flows to the company as a whole, with or without the project.Decide If Overhead Costs Are Truly Incremental Cash FlowsAlthough we certainly want to include any incremental cash flows resulting in changes from overhead expenses such as utilities and salaries, we also want to make sure that these are truly incremental cash flows. Many times, overhead expenses—heat, light, rent—occur whether a given project is accepted or rejected. There is often not a single, specific project to which these expenses can be allocated. Thus, the ques-tion is not whether the project benefits from the overhead costs a firm spends but whether they are incremental cash flows associated with the project and relevant to capital budgeting.M11_KEOW5135_09_GE_C11.indd 39502/05/16 8:11 pm

396 PART 3 • Investment in Long-Term AssetsIgnore Interest Payments and Financing FlowsTo evaluate new projects and determine cash flows, we must separate the investment decision from the financing decision. Interest payments and other financing cash flows that might result from raising funds to finance a project should not be consid-ered incremental cash flows. If accepting a project means we have to raise new funds by issuing bonds, the interest charges associated with raising funds are not a relevant cash outflow. Why? Because when we discount the incremental cash flows back to the present at the required rate of return, we are implicitly accounting for the cost of raising funds to finance the new project. In essence, the required rate of return reflects the cost of the funds needed to support the project. Managers first determine the desirability of the project and then determine how best to finance it.FINANCE at WORKDisney WorldA major capital-budgeting decision led Disney to build its “Frozen”-themed attraction in the Norway Pavilion in Epcot. The purpose of this half-a-billion-dollar new home for Elsa and Anna is to get first crack at the tourist’s dollar in Orlando, Florida. Although this capital-budgeting decision may, on the surface, seem like a relatively simple one, forecasting the expected cash flows associated with the “Frozen” attraction was, in fact, quite complicated.To begin with, Disney was introducing a product that competes directly with itself. As anyone who has visited Disney World knows, there are plenty of rides to keep you busy. With Universal Orlando, SeaWorld, and Legoland Florida all nearby, were there enough tourist dollars to support all these theme parks, or would the new “Frozen” attraction simply cannibalize ticket sales from the older Disney World park attractions? In addition, what would happen if Universal countered with an expansion of its own?In the case of Disney’s “Frozen” project, we could ask what would happen to attendance at Disney World if the new attraction were not opened versus what the attendance would be with the new attraction. In addition, would tourist traffic through the “Frozen” attraction lead to additional sales of “Frozen” merchandise?From Disney’s point of view, the objective may have been threefold: to increase its share of the tourist market, to keep from losing market share as tourists look for the latest in rides and entertainment, and to increase sales of ”Frozen” merchandise. However, for companies in very competitive markets, the evolution and introduction of new products may serve more to preserve market share than to expand it. Just look at Universal’s quarter-of-a-billion-dollar expansion of The Wizarding World of Harry Potter to include the Gringotts Bank. After all, when The Wizarding World first opened, attendance for the entire park climbed by 52 percent, and the park’s hotels, dining, shopping, and all else in the park became more profitable. The bottom line here is that, with respect to estimating cash flows, things are many times more complicated than they first appear. Therefore, we have to dig deep to understand how a firm’s free cash flows are affected by the decision at hand.Concept Check 1. What is an incremental cash flow? What is a sunk cost? Why must you account for oppor-tunity costs? 2. If Ford introduces a new auto line, might some of the cash flows from that new car line be diverted from existing product lines? How should you deal with this?LO2Explain how a project’s benefits and costs—that is, its free cash flows—are calculated.initial outlay the immediate cash outflow necessary to purchase the asset and put it in operating order.Calculating a Project’s Free Cash FlowsAs we have explained, in measuring cash flows, we will focus our attention on the difference in the firm’s after-tax free cash flows with versus without the project—the project’s free cash flows. The worth of our decision depends on the accuracy of our cash flow estimates. For this reason, we first examined the question of which cash flows are relevant. Now we will see that, in general, a project’s free cash flows will fall into one of three categories: (1) the initial outlay, (2) the annual free cash flows over the project’s life, and (3) the terminal free cash flow. Once we have taken a look at these categories, we will take on the task of measuring these free cash flows.What Goes into the Initial OutlayThe initial outlay is the immediate cash outflow necessary to purchase the asset and put it in operating order. This amount includes (1) the cost of purchasing the asset and M11_KEOW5135_09_GE_C11.indd 39602/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 397 getting it operational, including the purchase price, shipping and installation, and any training costs for employees who will be operating the equipment, and (2) any increases in working-capital requirements. The working capital includes any increases in current assets less any increase in accounts payable. If we are consid-ering a new sales outlet, there might be additional cash flows associated with making a net investment in working capital in the form of increased accounts receivable, inventory, and cash necessary to operate the outlet. Although these cash flows are not included in the cost of the asset or even shown as an expense on the income state-ment, they must be included in our analysis. The after-tax cost of expense items incurred as a result of the new investment must also be included as cash outflows—for example, any training expenses that would not have been incurred otherwise.Finally, if the investment decision is a replacement decision, the cash inflow associ-ated with the selling price of the old asset, in addition to any tax effects resulting from its sale, must be included. It should be stressed that the incremental nature of the cash flow is of great importance. In many cases, if the project is not accepted, then the sta-tus quo for the firm will simply not continue. Thus, we must be realistic in estimating what the cash flows to the company would be if the new project were not accepted.In a replacement decision, the initial outlay is equal to the cost of the new asset less the amount we received from selling the old asset. Typically, when the old asset is sold there will be a gain or loss from the sale, which means we will have to pay taxes if there is a gain from the sale or reduced taxes if there is a loss. Thus, the initial outlay is calculated as follows:Initialoutlay=cost ofnew asset-sales priceof the old asset +/- taxes recovered or paid from a lossor gain on the sale of the old assetSo we need to state the sale of the old asset on an after-tax basis. When it comes to the taxes, three possible situations can result: 1. The old asset is sold for a price above the depreciated value. Here the difference between the old machine’s selling price and its depreciated value is considered a taxable gain and is taxed at the marginal corporate tax rate. If, for example, the old machine was originally purchased for $15,000, had a book value of $10,000, and was sold for $17,000, assuming the firm’s marginal corporate tax rate is 35 percent, the taxes due from the gain would be ($17,000-$10,000)*(0.35), or $2,450. 2. The old asset is sold for its depreciated value. In this case, no taxes result because there is neither a gain nor a loss in the asset’s sale. 3. The old asset is sold for less than its depreciated value. In this case, the difference between the depreciated book value and the salvage value of the asset is a taxable loss and can be used to offset capital gains and thus results in a tax savings. For example, if the depreciated book value of the asset is $10,000 and it is sold for $7,000, we have a $3,000 loss. Assuming the firm’s marginal corporate tax rate is 35 percent, the cash inflow from the tax savings is ($10,000-$7,000)*(0.35), or $1,050.What Goes into the Annual Free Cash Flows over the Project’s LifeAnnual free cash flows come from operating cash flows (that is, what you’ve made as a result of taking on the project), changes in working capital, and any capital spend-ing that might take place. In our calculations, we’ll begin with our pro forma state-ments and work from there. We will have to make adjustments for interest, deprecia-tion, and working capital, along with any capital expenditures that might occur.Before we look at the calculations, let’s look at the types of adjustments that we’re going to have to make to go from operating cash flows to free cash flows. We’ll have to make adjustments for:◆ Depreciation and taxes Depreciation is a non-cash flow expense. It occurs because you bought a fixed asset (for example, you built a plant) in an earlier period, and M11_KEOW5135_09_GE_C11.indd 39702/05/16 8:11 pm

398 PART 3 • Investment in Long-Term Assetsnow, through depreciation, you’re expensing it over time—but depreciation does not involve a cash flow. That means the firm’s net income understates cash flows by this amount. Therefore, we’ll want to compensate for this by adding deprecia-tion back into our measure of accounting income when calculating cash flows.Although depreciation expense is a non-cash expense, it does affect cash flow because it is a tax-deductible expense. The higher the depreciation expense, the lower the firm’s profits, which results in lower taxes.A number of different methods can be used for computing depreciation expense. For instance, we could use the Accelerated Cost Recovery System (ACRS) provided by the IRS. However, for our purposes, we will use a simpli-fied straight-line method, where we calculate annual depreciation by taking the project’s initial depreciable value and dividing by its depreciable life as follows:Annual depreciation using thesimplified straight@line method=initial depreciable valuedepreciable lifeThe initial depreciable value is equal to the cost of the asset plus any expenses necessary to get the new asset into operating order.This is not how depreciation would actually be calculated. The reason we have simplified the calculation is to allow you to focus directly on what should and should not be included in the cash flow calculations. Moreover, because the tax laws change rather frequently, we are more interested in recognizing the tax implications of depreciation than in understanding the specific depreciation pro-visions of the current tax laws.◆ Interest expenses Without question, if you take on a new project, you’ll have to pay for it somehow—either through internally generated cash or, say, by sell-ing new stocks or bonds. In other words, there’s a cost to that money. We rec-ognize this principle when we discount future cash flows back to the present at the required rate of return. Remember, the project’s required rate of return is the rate of return that it must earn to justify your taking on the project. It recognizes the risk of the project and the fact that there is an opportunity cost of money. If we discounted the future cash flows back to the present and also subtracted out interest expenses, then we would have double counted the cost of money—accounting for the cost of money once when we subtracted out interest expenses and again when we discounted the cash flows back to the present. Therefore, we want to make sure that cash flows are not lowered by financing costs such as interest payments. That means we’ll want to make sure that financing flows (interest expense) are not included.◆ Changes in net working capital As we have explained, many projects require an increased investment in working capital. For example, some of the new sales may be credit sales resulting in an increased investment in accounts receivable. Also, in order to produce and sell the product, the firm may have to increase its investment in inventory. At the same time, some of this increased working-capital investment may be financed by an increase in accounts payable. Because all these potential changes are changes in assets and liabilities, they don’t affect account-ing income. Thus, if this project brings with it a positive change in net working capital, then it means money is going to be tied up in increased working capi-tal, and this would be a cash outflow. Accordingly, we’ll have to make sure we account for any changes in working capital that might occur.◆ Changes in capital spending From an accounting perspective, the cash flow associated with the purchase of a fixed asset is not an expense. For example, when Marriott spends $50 million on building a new hotel resort, although there is a significant cash outflow, there is no accompanying expense. Instead, the $50 million cash outflow creates an annual depreciation expense over the life of the hotel. We’ll want to make sure we include any changes in capital spending such as this in our cash flow calculations.M11_KEOW5135_09_GE_C11.indd 39802/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 399What Goes into the Terminal Cash FlowThe terminal cash flow is associated with the project’s termination and includes the annual free cash flow and salvage value of the project plus or minus any taxable gains or losses associated with its sale. Under the current tax laws, in most cases tax payments will be associated with the salvage value at termination. This is because the current laws allow all projects to be depreciated to zero. So, if a project has a book value of zero at termination and a positive salvage value, then that salvage value will be taxed. The tax effects associated with the salvage value of the project at termina-tion are determined exactly like the tax effects on the sale of the old machine associ-ated with the initial outlay. The salvage value proceeds are compared with the depre-ciated value, in this case zero, to determine the tax.In addition to the salvage value, a cash outlay may be associated with the project termination. For example, at the close of a strip-mining operation, the mine must be refilled in an ecologically acceptable manner.Now let’s put this all together and measure the project’s free cash flows.Calculating the Free Cash FlowsFree cash flow calculations can be broken down into three basic parts: cash flows from operations, cash flows associated with working-capital requirements, and capital-spending cash flows. Let’s begin our discussion by looking at how to mea-sure cash flows from operations and then move on to discuss measuring cash flows from working-capital requirements and capital spending.STEP 1 Measure the project’s change in the firm’s after-tax operating cash flows. An easy way to calculate operating cash flows is to take the information provided on the firm’s projected income statement and simply convert the accounting informa-tion into cash flow information. To do this, we take advantage of the fact that the difference between the change in sales and the change in costs should be equal to the change in earnings before interest and taxes (EBIT) plus depreciation.Under this method, the calculation of a project’s operating cash flow involves three steps. First, we determine the company’s earnings before inter-est and taxes (EBIT) with and without this project. Second, we subtract out the change in taxes. Keep in mind that in calculating the change in taxes, we will ignore any interest expenses. Third, we adjust this value for the fact that depreciation, a non-cash flow item, has been subtracted out in the cal-culation of EBIT. We do this by adding back depreciation. Thus, operating cash flows are calculated as follows: Operating cash flows=change in earnings before interest and taxes (EBIT) -change in taxes +change in depreciationEXAMPLE 11.1Calculating the Operating Cash FlowsAssume that a new project will annually generate additional revenues of $1 million and additional fixed and variable costs of $500,000, while increasing depreciation by $150,000 per year. If the firm’s marginal tax rate is 35 percent, what are the operating cash flows to the firm?STEP 1: Formulate a Solution StrategyThe calculation of the operating cash flows based on the firm’s earnings before inter-est and taxes (EBIT) isEBIT=revenue-fixed and variable costs-depreciationMyFinanceLab VideoM11_KEOW5135_09_GE_C11.indd 39902/05/16 8:11 pm

400 PART 3 • Investment in Long-Term AssetsAfter determining the firm’s EBIT, we subtract out the change in taxes. Finally, we adjust this value for the fact that depreciation, a non-cash flow item, has been sub-tracted out in the calculation of EBIT. Thus, we add back depreciation to calculate the operating cash flows.Operating cash flows=change in earnings before interest and taxes-change in taxes+change in depreciationSTEP 2: Crunch the NumbersGiven this, the firm’s net profit after tax, or net income, can be calculated as follows:Revenue $1,000,000- Fixed and variable costs 500,000- Depreciation 150,000= EBIT $ 350,000- Taxes (35,) 122,500= Net income $ 227,500The operating cash flows are calculated as follows:Operating cash flows=change in earnings before interest and taxes-change in taxes+change in depreciation=$350,000-$122,500+$150,000=$377,500STEP 3: Analyze Your ResultsBy converting the firm’s accounting information into cash flows, we are able to mea-sure the exact timing of cash flows from operations. In this case it appears that the new project can annually generate $377,500 operating cash flows to the firm.STEP 2 Calculate the cash flows from the change in the firm’s net working capital. As we mentioned earlier in this chapter, many times a new project will involve additional investment in working capital—perhaps new inventory to stock a new sales outlet or simply additional investment in accounts receivable. There also may be some spontaneous short-term financing—for example, increases in accounts payable—that result from the new project. Thus, the change in net working capital is the additional investment in current assets minus any additional short-term liabilities that were generated.STEP 3 Calculate the cash flows from the change in the firm’s capital spending. Although a large cash outflow is generally associated with a project’s initial outlay, there may also be additional capital-spending requirements over the life of the project. For example, you may know ahead of time that the plant will need some minor retooling in the second year of the project in order to keep the project abreast of new technological changes that are expected to take place. In effect, we will look at the company with and without the new project, and any changes in capital spending that occur are relevant.STEP 4 Putting it together: calculating a project’s free cash flows. Thus, a project’s free cash flows are:Project’s free cash flows=change in earnings before interest and taxes (EBIT)-change in taxes+change in depreciation-change in net working capital-change in capital spendingM11_KEOW5135_09_GE_C11.indd 40002/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 401To estimate the changes in EBIT, taxes, depreciation, net working capital, and capital spending, we start with estimates of the number of units we expect to sell, both fixed and variable costs, the selling price, and the required capital investment. From there we can put together a pro forma statement that should provide us with the data we need to estimate the project’s free cash flows. However, you must keep in mind that our capital-budgeting decision will only be as good as our estimates of the costs and future demand associated with the project. In fact, most capital-budgeting decisions that turn out to be bad deci-sions are not so because of a poor choice of decision rule but because the esti-mates of future demand and costs were inaccurate. Let’s look at an example.EXAMPLE 11.2Calculating a Project’s Free Cash FlowsYou are considering expanding your product line that currently consists of Lee’s Press-on Nails to take advantage of the fitness craze. The new product you are con-sidering introducing is Press-on Abs. You feel you can sell 100,000 of these per year for 4 years (after which time this project is expected to shut down because forecasters predict looking healthy will no longer be in vogue and looking like a couch potato will). The Press-on Abs would sell for $6.00 each, with variable costs of $3.00 for each one produced. Annual fixed costs associated with production would be $90,000. In addition, a $200,000 initial capital expenditure would be associated with the pur-chase of new production equipment. It is assumed that this initial expenditure will be depreciated, using the simplified straight-line method, down to zero over 4 years. The project will also require a one-time initial investment of $30,000 in net working capital associated with the inventory. Finally, assume that the firm’s marginal tax rate is 35 percent. What are the free cash flows to the firm?STEP 1: Formulate a Solution StrategyIn general, a project’s free cash flows will fall into one of three categories: (1) the ini-tial outlay, (2) the annual free cash flows over the project’s life, or (3) the terminal cash flow. Let’s begin by calculating the initial outlay.STEP 2: Crunch the NumbersInitial OutlayIn this example, the initial outlay is the $200,000 initial capital expenditure plus the investment of $30,000 in net working capital, for a total of $230,000.Annual Free Cash FlowsTable 11-1 calculates the annual change in earnings before interest and taxes. This calculation begins with the change in sales (Δ Sales) and subtracts the changes in fixed and variable costs in addition to the change in depreciation, to arrive at the change in TABLE 11-1 Calculating the Annual Change in Earnings Before Interest and Taxes for the Press-on Abs Project∆ Sales (100,000 units at $6.00/unit)$600,000Less: ∆ Variable costs (variable cost $3.00/unit)$300,000Less: ∆ Fixed costs$ 90,000Equals: EBITDA (assuming amortization is 0)$210,000Less: ∆ Depreciation ($200,000/4 years)$ 50,000Equals: ∆ EBIT$160,000Less: ∆ Taxes (taxed at 35%)$ 56,000Equals: ∆ Net income$104,000MyFinanceLab VideoM11_KEOW5135_09_GE_C11.indd 40102/05/16 8:11 pm

402 PART 3 • Investment in Long-Term Assets earnings before interest and taxes (Δ EBIT). Depreciation is calculated using the sim-plified straight-line method, which is simply the depreciable value of the asset ($200,000) divided by the asset’s expected life of 4 years. Taxes are then calculated assuming a 35 percent marginal tax rate. Once we have calculated EBIT and taxes, we don’t need to go any further because these are the only two values from the income statement that we need. In addition, in this example there is no annual increase in working capital associated with the project under consideration. Also notice that we have ignored any interest payments and financing flows that might have occurred. As mentioned earlier, when we discount the free cash flows back to the present at the required rate of return, we are implicitly accounting for the cost of the funds needed to support the project.The project’s annual change in operating cash flow is calculated in Table 11-2. Remember: The project’s annual free cash flow is simply the change in operating cash flow less any change in net working capital and less any change in capital spending.Terminal Cash FlowFor this project, the terminal cash flow is quite simple. The only unusual cash flow at the project’s termination is the recapture of the net working capital associated with the project. In effect, the investment in inventory of $30,000 is liquidated when the project is shut down in 4 years.Keep in mind that in calculating free cash flow we subtract out the change in net working capital, but because the change in net working capital is negative (we are reducing our investment in inventory), we are subtracting a negative number, which has the effect of adding it back in. Thus, working capital was a negative cash flow when the project began and we invested in inventory, but at termination it becomes a positive offsetting cash flow when the inventory is liquidated. The calculation of the terminal free cash flow is illustrated in Table 11-3.STEP 3: Analyze Your ResultsIn this example, there are no changes in net working capital and capital spending over the life of the project. This is not the case for all projects that you will consider. For example, on a project for which sales increase annually, it is likely that working capital will also increase each year to support a larger inventory and a higher level of accounts receivable. Similarly, on some projects the capital expenditures may be spread out over several years. The point here is that what we are trying to do is look at the firm with this project and without this project and measure the change in cash flows other than any interest payments and financing flows that might occur.TABLE 11-2 Calculating the Annual Change in Operating Cash Flow, Press-on Abs Project∆ Earnings before interest and taxes (EBIT)$160,000Minus: ∆ Taxes$ 56,000Plus: ∆ Depreciation$ 50,000Equals: ∆ Operating cash flow$154,000TABLE 11-3 Calculating the Terminal Free Cash Flow, Press-on Abs Project*Because the change in net working capital is negative (we are reducing our investment in inventory), we are subtracting a nega-tive number, which has the effect of adding it back in.∆ Earnings before interest and taxes (EBIT)$160,000Minus: ∆ Taxes$ 56,000Plus: ∆ Depreciation$ 50,000Minus: ∆ Net working capital($ 30,000)*Equals: ∆ Free cash flow$184,000M11_KEOW5135_09_GE_C11.indd 40202/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 403If we were to construct a free cash flow diagram from this example (Figure 11-1), it would have an initial outlay of $230,000, the free cash flows during years 1 through 3 would be $154,000, and the free cash flow in the terminal year would be $184,000.A Comprehensive Example: Calculating Free Cash FlowsNow let’s put what we know about capital budgeting together and look at a capital- budgeting decision for a firm in the 34 percent marginal tax bracket (the firm’s tax-able income is over $335,000 and less than $10 million, and it pays no state income taxes) with a 15 percent required rate of return or cost of capital. The project we are considering involves the introduction of a new electric scooter line by Raymobile. Our first task is to estimate cash flows, which is the focus of this section. This proj-ect is expected to last 5 years, and then, because this is somewhat of a fad product, it will be terminated. Thus, our first task becomes that of estimating the initial out-lay, the annual free cash flows, and the terminal free cash flow. Given the informa-tion in Table 11-4, we want to determine the free cash flows associated with the project. Once we have done that, we can easily calculate the project’s net present value, the profitability index, and the internal rate of return and apply the appro-priate decision criteria.YEAR01154,0002154,0003154,000–$230,0004184,000Cash FlowFIGURE 11-1 Free Cash Flow Diagram for Press-on AbsTABLE 11-4 Raymobile Scooter Line Capital-Budgeting ExampleCost of new plant and equipment$9,700,000Shipping and installation costs$ 300,000Unit salesYearUnits Sold150,0002100,0003100,000470,000550,000Sales price per unit$150/unit in years 1 through 4, $130/unit in year 5Variable cost per unit$80/unitAnnual fixed costs$500,000 in years 1–5Working-capital requirementsThere will be an initial working-capital requirement of $100,000 just to get production started. Then, for each year, the total investment in net working capital will be equal to 10 percent of the dollar value of sales for that year. Thus, the investment in working capital will increase during years 1 and 2, then decrease in year 4. Finally, all working capital will be liquidated at the termination of the project at the end of year 5.Depreciation methodWe use the simplified straight-line method over 5 years. It is assumed that the plant and equipment will have no salvage value after 5 years. Thus, annual depreciation is $2 million/year for 5 years.M11_KEOW5135_09_GE_C11.indd 40302/05/16 8:11 pm

404 PART 3 • Investment in Long-Term AssetsTo determine the differential annual free cash flows, we first need to determine the annual change in operating cash flow. To do this, we will take the change in EBIT, subtract out the change in taxes, and then add in the change in depreciation. This is shown in Section II of Table 11-5. We first determine what the change in sales revenue will be by multiplying the units sold times the sale price. From the change in sales revenue, we subtract out variable costs, which are $80 per unit. Then, the change in fixed costs is subtracted out, and the result is earnings before interest, taxes, depreciation, and amortization (EBITDA). Subtracting the change in depreciation and amortization, which in this case is assumed to be zero, from EBITDA then leaves us with the change in earnings before interest and taxes (EBIT). From the change in EBIT, we can then calculate the change in taxes, which are assumed to be 34 percent of EBIT.TABLE 11-5 Calculating the Free Cash Flow for Raymobile ScootersYear012345Section I. Calculate the Change in EBIT, Taxes, and Depreciation (This Becomes an Input in the Calculation of Operating Cash Flow in Section II)Units sold50,000100,000100,00070,00050,000Sales price$ 150$ 150$ 150$ 150$ 130Sales revenue$7,500,000$15,000,000$15,000,000$10,500,000$6,500,000Less: Variable costs4,000,0008,000,0008,000,0005,600,0004,000,000Less: Fixed costs 500,000 500,000 500,000 500,000 500,000Equals: EBITDA$3,000,000$ 6,500,000$ 6,500,000$ 4,400,000$2,000,000Less: Depreciation (amortization is assumed to be 0) 2,000,000 2,000,000 2,000,000 2,000,000 2,000,000Equals: EBIT$1,000,000$ 4,500,000$ 4,500,000$ 2,400,0000Taxes (@34%)340,0001,530,0001,530,000816,0000Section II. Calculate Operating Cash Flow (This Becomes an Input in the Calculation of Free Cash Flow in Section IV)Operating cash flow:EBIT$1,000,000$ 4,500,000$ 4,500,000$ 2,400,000$ 0Minus: Taxes340,0001,530,0001,530,000816,0000Plus: Depreciation 2,000,000 2,000,000 2,000,000 2,000,000 2,000,000Equals: Operating cash flows$2,660,000$ 4,970,000$ 4,970,000$ 3,584,000$2,000,000Section III. Calculate the Net Working Capital (This Becomes an Input in the Calculation of Free Cash Flow in Section IV)Change in net working capital:Revenue$7,500,000$15,000,000$15,000,000$10,500,000$6,500,000Initial working-capital requirement $ 100,000Net working-capital needs750,0001,500,0001,500,0001,050,000650,000Liquidation of working capital650,000Change in working capital 100,000650,000750,0000(450,000)(1,050,000)Section IV. Calculate Free Cash Flow (Using Information Calculated in Sections II and III, in Addition to the Change in Capital Spending)Free cash flow:Operating cash flow$2,660,000$ 4,970,000$ 4,970,000$ 3,584,000$2,000,000Minus: Change in net working capital $ 100,000650,000750,0000(450,000)(1,050,000)Minus: Change in capital spending 10,000,000 0 0 0 0 0Equals: Free cash flow $(10,100,000)$2,010,000$ 4,220,000$ 4,970,000$ 4,034,000$3,050,000M11_KEOW5135_09_GE_C11.indd 40402/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 405CAN YOU DO IT?Calculating Operating Cash FlowsAssume that a new project will generate revenues of $300,000 annually and that the annual cash expenses, including both fixed and variable costs, will be $190,000 per year. Depreciation will be $20,000 per year. In addition, the firm’s marginal tax rate is 40 percent. Calculate the operating cash flows.(The solution can be found below.)Using the calculations provided in Section I of Table 11-5, we then calculate the operating cash flow in Section II of Table 11-5. As you recall, the operating cash flow is simply EBIT minus taxes, plus depreciation.To calculate the annual free cash flows from this project, we subtract the change in net working capital and the change in capital spending from operating cash flow. Thus, the first step becomes determining the change in net working capital, which is shown in Section III of Table 11-5. The change in net working capital generally includes both increases in inventory and increases in accounts receivable that naturally occur as sales increase from the introduction of the new product line. Some of the increase in accounts receivable may be offset by increases in accounts payable, but, in general, most new projects involve some type of increase in net working capi-tal. In this example, there is an initial working capital requirement of $100,000. In addition, for each year the total investment in net working capital will be equal to 10 percent of sales for each year. Thus, the investment in working capital for year 1 is $750,000 (because sales are estimated to be $7,500,000). Working capital will already be at $100,000, so the change in net working capital will be $650,000. Net working capital will continue to increase during years 1 and 2, then decrease in year 4. Finally, all working capital is liquidated at the termination of the project at the end of year 5.With the operating cash flow and the change in net working capital already calcu-lated, the calculation of the project’s free cash flow becomes easy. All that is missing DID YOU GET IT?Calculating Operating Cash FlowsYou were asked to determine the operating cash flows for a project. Operating cash flows are calculated as:Operating cash flows=change in earnings before interest and taxes (EBIT) -change in taxes+change in depreciationSTEP 1: Calculate the change in EBITRevenue $300,000-Cash fixed and variable expenses 190,000-Depreciation 20,000=EBIT $ 90,000STEP 2: Calculate taxes by multiplying the increase in EBIT times the marginal tax rate of 40%Change in EBIT $90,000Times: Taxes (40%) =$36,000STEP 3: Calculate operating cash flowsOperating cash flows=change in earnings before interest and taxes (EBIT)-change in taxes+change in depreciation=$90,000-$36,000+$20,000=$74,000The operating cash flows of $74,000 then become an input to the calculation of the free cash flows.M11_KEOW5135_09_GE_C11.indd 40502/05/16 8:11 pm

406 PART 3 • Investment in Long-Term Assetsis the change in capital spending, which in this example will simply be the $9,700,000 for plant and equipment plus the $300,000 for shipping and installation. Thus, the change in capital spending becomes $10,000,000. We then need merely to take operat-ing cash flow and subtract from it both the change in net working capital and the change in capital spending. This is done in Section IV of Table 11-5 with the annual free cash flows given in the last row of that table. A free cash flow diagram for this project is provided in Figure 11-2.Concept Check 1. In general, a project’s cash flows will fall into one of three categories. What are these categories? 2. What is a free cash flow? How do we calculate it? 3. Although depreciation is not a cash flow item, it plays an important role in the calculation of cash flows. How does depreciation affect a project’s cash flows?LO3Explain the importance of options, or flexibility, in capital budgeting.CAN YOU DO IT?Calculating Free Cash FlowsHurley’s Hidden Snacks is introducing a new product and has an expected change in EBIT of $800,000. Hurley’s Hidden Snacks has a 40 percent marginal tax rate. This project will produce $100,000 of depreciation per year. In addition, this project will cause the following changes in year 1:Without the ProjectWith the ProjectAccounts receivable$35,000$63,000Inventory65,00070,000Accounts payable70,00090,000What is the project’s free cash flow in year 1?(The solution can be found on page 407.)YEAR24,220,00012,010,000r = 15%034,970,00044,034,000–$10,100,00053,050,000Cash FlowFIGURE 11-2 Free Cash Flow Diagram for the Raymobile Scooter LineOptions in Capital BudgetingThe use of discounted cash flow decision criteria, such as the NPV method, provides an excellent framework within which to evaluate projects. However, what happens if the project being analyzed has the potential to be modified after some future uncer-tainty has been resolved? For example, if a project that had an expected life of 10 years turns out to be better than anticipated, it may be expanded or continued past 10 years, perhaps going on for 20 years. If its cash flows do not meet expecta-tions, however, it may not last a full 10 years and be scaled back, abandoned, or sold. In addition, suppose the project were delayed for a year or two. This flexibility is something that the NPV and our other decision-making criteria have difficulty deal-ing with. In fact, the NPV may actually understate the value of the project if the future opportunities associated with modifying it have a positive value. It is this value of flexibility that we will be examining using options.M11_KEOW5135_09_GE_C11.indd 40602/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 407Three of the most common option types that can add value to a capital-budgeting project are (1) the option to delay a project until the future cash flows are more favor-able—this option is common when the firm has exclusive rights, perhaps a patent, to a product or technology; (2) the option to expand a project, perhaps in size, or even to develop new products that would not have otherwise been feasible; and (3) the option to abandon a project if the future cash flows fall short of expectations.The Option to Delay a ProjectThere is no question that the estimated cash flows associated with a project can change over time. In fact, as a result of changing expected cash flows, a project that currently has a negative net present value may have a positive net present value in the future. Let’s take another look at the gas–electric hybrid car market we examined in the introduction to this chapter. This time, let’s assume that you’ve developed a high-voltage, nickel–metal hydride battery that can be used to increase the mileage on hybrid cars to up to 150 miles per gallon. However, as you examine the costs of producing this new battery, you realize that it is still relatively expensive to manufac-ture and that, given the costs, the market for a car using this battery is quite small right now. Does that mean that the rights to the high-voltage, nickel–metal hydride battery have no value? No, they have value because you may be able to improve on this technology in the future and make the battery even more efficient and less expensive. They also have value because oil prices might rise even further, which would lead to a bigger market for super–fuel-efficient cars. In effect, the ability to delay this project with the hope that technological and market conditions will change, making this project profitable, lends value to the project.Another example of the option to delay a project until the future cash flows are more favorable involves a firm that owns the oil rights to some oil-rich land and is considering an oil-drilling project. Suppose that after all of the costs and the expected oil output are considered, the project has a negative net present value. Does that mean the firm should give away its oil rights or that those oil rights have no value? Certainly not. There is a chance that in the future oil prices could rise to the point that this nega-tive NPV project could become a positive NPV project. It is this ability to delay devel-opment that provides value. Thus, the value in this seemingly negative NPV project is provided by the option to delay it until the future cash flows are more favorable.The Option to Expand a ProjectJust as we saw with the option to delay a project, the estimated cash flows associated with a project can change over time, making it valuable to expand a project. Again, DID YOU GET IT?Calculating Free Cash FlowsYou were asked to determine the free cash flows in year 1 for a new product being introduced by Hurley’s Hidden Snacks.STEP 1: Calculate the change in net working capital.The change in net working capital equals the increase in accounts receivable and inventory less the increase in accountspayable=$28,000+$5,000-$20,000=$13,000.STEP 2: Calculate the change in free cash flows.Project>s free cash flows=change in earnings before interest and taxes (EBIT)-change in taxes+change in depreciation-change in net working capital-change in capital spending=$800,000-($800,000*0.40)+$100,000-$13,000-$0=$567,000The project’s free cash flows represent Principle 1: Cash Flow Is What Matters.M11_KEOW5135_09_GE_C11.indd 40702/05/16 8:11 pm

408 PART 3 • Investment in Long-Term Assetsthis flexibility to adjust production to demand has value. For example, a firm might deliberately build a production plant with excess capacity so that if the product has greater than-anticipated demand, the firm can simply increase production. Alternatively, taking on this project might provide the firm with a foothold in a new industry and lead to other products that would not have otherwise been feasible. This reasoning has led many firms to expand into e-businesses, hoping to gain know-how and expertise that will lead to other profitable projects down the line. It also provides some of the rationale for research and development expenditures to explore new markets.Let’s go back to our example of the gas–electric hybrid car and examine the option to expand that project. One reason most of the major automobile firms are introduc-ing gas–electric hybrid cars is that they feel if gas prices keep moving beyond the $2 to $3 per gallon price, these hybrids may become the future of the industry, and the only way to gain the know-how and expertise to produce a hybrid is to do it. As the cost of technology declines and the demand for it increases—perhaps pushed by increases in gas prices—then the companies will be ready to expand into full-fledged production. This strategy becomes clear when you look at Honda, which first intro-duced the Insight in 2000, and Toyota, which introduced the Prius in 2001.When hybrids were first introduced, analysts estimated that Honda was losing about $8,000 on each Insight it sold, whereas Toyota was losing about $3,000 per car, but both firms hoped to break even in a few years. The same is true for Tesla, the all-electric carmaker. Although Tesla sold about 70,000 cars between 2008 and 2015, it still hasn’t turned a profit. Elon Musk, the CEO of Tesla, recently stated that he didn’t expect Tesla to be profitable until 2020. Still, these projects made sense because they allowed these automakers to gain the technological and production expertise to prof-itably produce a gas–electric hybrid car. And, as mentioned in the chapter introduc-tion, with predictions that hybrids will account for half of the light-duty vehicles on the road by 2040, it is a big market they’re looking at. Moreover, the technology Honda and Toyota developed with the Insight and Prius may have profitable appli-cations for other cars or in other areas. In effect, it is the option of expanding produc-tion in the future that brings value to this project.The Option to Abandon a ProjectThe option to abandon a project as the estimated cash flows associated with it change over time also has value. Again, it is this flexibility to adjust to new information that provides the value. For example, a project’s sales in the first year or two might not live up to expectations, with the project being barely profitable. The firm might then decide to liquidate the project and sell the plant and all of the equipment. That liqui-dated value may be more than the value of keeping the project going.Again, let’s go back to our example of the gas–electric hybrid car and, this time, examine the option to abandon that project. If after a few years the cost of gas falls dra-matically while the cost of technology remains high, the gas–-electric hybrid car might not become profitable. At that point, the manufacturer might decide to abandon the project and sell the technology, including all the patent rights to it. In effect, the original project, the gas–electric hybrid car, may not be of value, but the technology that has been developed might be. As a result, the value of abandoning the project and selling the technology might be more than the value of keeping the project running. Again, it is the value of flexibility associated with the possibility of modifying the project in the future—in this case abandoning the project—that can produce positive value.Options in Capital Budgeting: The Bottom LineBecause of the potential to be modified in the future after some uncertainty has been resolved, we may find that a project with a negative net present value based on its expected free cash flows is a “good” project and should be accepted. This demon-strates the value of options. In addition, we may find that a project with a positive net present value may be of more value if its acceptance is delayed. Options also M11_KEOW5135_09_GE_C11.indd 40802/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 409explain the logic that drives firms to take on negative NPV projects that allow them to enter new markets. The option to abandon a project explains why firms hire employees on a temporary basis rather than permanently, why they lease rather than buy equipment, and why they enter into contracts with suppliers on an annual basis rather than long term.Concept Check 1. Give an example of an option to delay a project. Why might this be of value? 2. Give an example of an option to expand a project. Why might this be of value? 3. Give an example of an option to abandon a project. Why might this be of value?Risk and the Investment DecisionUp to this point, we have ignored risk in capital budgeting; that is, we have dis-counted expected cash flows back to the present and ignored any uncertainty that there might be surrounding that estimate. In reality, the future cash flows associated with the introduction of a new sales outlet or a new product are estimates of what is expected to happen in the future, not necessarily what will happen. For example, when Coca-Cola decided to replace Classic Coke with “New Coke,” you can bet that the expected cash flows it based its decision on were nothing like the cash flows it realized. As a result, it didn’t take Coca-Cola long to reintroduce Classic Coke. Other famous failures that didn’t produce the cash flows that were expected include Bic disposable underwear, Thirsty Dog! beef-flavored bottled water for dogs, and Coors Rocky Mountain Spring Water. The cash flows we have discounted back to the pres-ent so far have only been our best estimate of the expected future cash flows. A cash flow diagram based on the possible outcomes of an investment proposal rather than the expected values of these outcomes appears in Figure 11-3.In this section, we assume that we do not know beforehand what cash flows will actually result from a new project. However, we do have expectations concerning the possible outcomes and are able to assign probabilities to these outcomes. Stated another way, although we do not know what the cash flows resulting from the accep-tance of a new project will be, we can formulate the probability distributions from which the flows will be drawn. As we learned in Chapter 6, risk occurs when there is some question about the future outcome of an event.In the remainder of this chapter, we assume that although future cash flows are not known with certainty, the probability distribution from which they are derived can be estimated. Also, because we have illustrated that the dispersion of possible outcomes reflects risk, we are prepared to use a measure of dispersion, or variability, later in the chapter when we quantify risk.In the pages that follow, remember that we address just two basic issues: (1) What is risk in terms of capital-budgeting decisions, and how should it be measured? and (2) How should risk be incorporated into a capital-budgeting analysis?LO4Understand, measure, and adjust for project risk.Possible OutcomesAnnual free cash flowsInitialoutlayTerminalfree cash flowYEAR21034Cash FlowFIGURE 11-3 A Free Cash Flow Diagram Based on Possible OutcomesM11_KEOW5135_09_GE_C11.indd 40902/05/16 8:11 pm

410 PART 3 • Investment in Long-Term AssetsWhat Measure of Risk Is Relevant in Capital Budgeting?Before we begin our discussion of how to adjust for risk, it is important to determine just what type of risk we are to adjust for. In capital budgeting, a project’s risk can be looked at on three levels. First, there is the project-standing-alone risk, which is a project’s risk ignoring the fact that much of this risk will be diversified away—this is the project’s standard deviation. Second, we have the project’s contribution-to-firm risk, which is the amount of risk that the project contributes to the firm as a whole; this measure considers the fact that some of the project’s risk will be diversified away as the project is combined with the firm’s other projects and assets, but it ignores the effects of the diversification of the firm’s shareholders. Finally, there is systematic risk, which is the risk of the project from the viewpoint of a well-diversified share-holder; this measure takes into account that some of a project’s risk will be diversified away as the project is combined with the firm’s other projects, and, in addition, some of the remaining risk will be diversified away by shareholders as they combine this stock with other stocks in their portfolios. Graphically, this is shown in Figure 11-4.Should we be interested in the project-standing-alone risk? The answer is no. Perhaps the easiest way to understand why not is to look at an example. Let’s take the case of research and development projects at Johnson & Johnson. Each year Johnson & Johnson takes on hundreds of new R&D projects, knowing that each project has only about a 10 percent probability of being successful. If a project is successful, the profits can be enormous; if it fails, the investment is lost. If the company has only one project, and it is an R&D project, the company will have a 90 percent chance of failure. Thus, if we look at these R&D projects individually and measure their stand-alone risk, we will have to judge them to be enormously risky. However, if we consider the effect of the diversification that comes about from taking on several hundred independent R&D projects a year, all with a 10 percent chance of success, we can see that each R&D project does not add much risk to Johnson & Johnson. In short, because much of a project’s risk is diversified away within the firm, the project-standing-alone risk is an inappropriate measure of the meaningful level of risk of a capital-budgeting project.Should we be interested in the project’s contribution-to-firm risk? Once again, at least in theory, the answer is no, provided investors are well diversified and there are no bankruptcy costs. From our earlier discussion of risk in Chapter 6, we saw that as shareholders, if we combined an individual security with other securities to form a Measures of RiskRisk That IsDiversified AwayProject standing alone: Ignoresdiversification within the firm and withinthe shareholder’s portfolio.Project from the company’s perspective:Ignores diversification within theshareholder’s portfolio, but allows fordiversification within the firm.Project from the shareholder’s perspective:Allows for diversification within the firmand within the shareholder’s portfolio.PerspectiveSystematic riskProject’s contribution-to-firm riskProject-standing-aloneriskRisk diversified awaywithin the firm as thisproject is combinedwith the firm’s otherprojects and assetsRisk diversifiedaway by shareholders assecurities are combinedto form diversifiedportfolios; also calledunsystematic riskFIGURE 11-4 Looking at Three Measures of a Project’s Riskproject-standing-alone risk a project’s risk ignoring the fact that much of this risk will be diversified away.contribution-to-firm risk the amount of risk that the project contributes to the firm as a whole; this measure considers the fact that some of the project’s risk will be diversified away as the project is combined with the firm’s other projects and assets but ignores the effects of diversification of the firm’s shareholders.systematic risk the risk of the project from the viewpoint of a well-diversified shareholder; this measure takes into account that some of a project’s risk will be diversified away as the project is combined with the firm’s other projects, and, in addition, some of the remaining risk will be diversified away by shareholders as they combine this stock with other stocks in their portfolios.M11_KEOW5135_09_GE_C11.indd 41002/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 411diversified portfolio, much of the risk of the individual security would be diversified away. In short, all that affects the shareholders is the systematic risk of the project, and thus systematic risk is all that is theoretically relevant for capital budgeting.Measuring Risk for Capital-Budgeting Purposes with a Dose of Reality—Is Systematic Risk All There Is?According to the capital asset pricing model (CAPM) we discussed in Chapter 6, sys-tematic risk is the only relevant risk for capital-budgeting purposes. However, reality complicates this somewhat. In many instances, a firm will have undiversified share-holders, including owners of small corporations. Because they are not diversified, for those shareholders the relevant measure of risk is the project’s contribution-to-firm risk.The possibility of bankruptcy also affects our view of what measure of risk is rel-evant. As you recall in developing the CAPM, we made the assumption that bank-ruptcy costs were zero. Because the project’s contribution-to-firm risk reflects risk that the firm faces, that is, the risk that may lead to bankruptcy, this may be an appro-priate measure of risk: Quite obviously, there is a cost associated with bankruptcy. First, if a firm fails, its assets, in general, cannot be sold for their true economic value. Moreover, the amount of money actually available for distribution to stockholders is further reduced by liquidation and legal fees that must be paid. Finally, the opportu-nity cost associated with the delays related to the legal process further reduces the funds available to the shareholder. Therefore, because costs are associated with bank-ruptcy, reducing the chance of a bankruptcy has a very real value associated with it.The indirect costs of bankruptcy also affect other areas of the firm, including pro-duction, sales, and the quality and efficiency of management. For example, firms with a higher probability of bankruptcy may have a more difficult time recruiting and retaining quality managers because jobs with that firm are viewed as being less secure. Suppliers may be less willing to sell to the firm on credit. Finally, customers may lose confidence and fear that the firm is cutting corners in terms of quality and/or will not be around to honor a warranty or supply spare parts for products in the future. As a result, as the probability of bankruptcy increases, an eventual bank-ruptcy can become self-fulfilling as potential customers and suppliers flee. The end result is that because a project’s contribution-to-firm risk affects the probability of bankruptcy for the firm, it may be a relevant risk measure for capital budgeting.Finally, problems in measuring a project’s systematic risk make its implementa-tion extremely difficult. It is much easier to talk about a project’s systematic risk than to measure it.Given all this, what risk measure do we use? The answer is that we will give con-sideration to both systematic risk and contribution-to-firm risk measures. We know that in theory, systematic risk is correct. We also know that bankruptcy costs and undi-versified shareholders violate the assumptions of the theory, which makes the concept of a project’s contribution-to-firm risk a relevant measure. Still, the concept of systematic risk holds value for capital-budgeting decisions because that is the risk that sharehold-ers are compensated for assuming. Therefore, we will concern ourselves with both the project’s contribution-to-firm risk and the project’s systematic risk and try not to make any specific allocation of importance between the two for capital-budgeting purposes.Incorporating Risk into Capital BudgetingBecause different investment projects do in fact contain different levels of risk, let’s now look at the risk-adjusted discount rate, which is based on the notion that inves-tors require higher rates of return on more risky projects.Risk-Adjusted Discount RatesThe use of risk-adjusted discount rates is based on the concept that investors demand higher returns for more risky projects. This is the basic principle behind Principle 3: Risk Requires a Reward and the CAPM and is illustrated graphically in Figure 11-5.risk-adjusted discount rate a method of risk adjustment used when the risk associated with the investment is greater than the risk involved in a typical endeavor. Using this method, the discount rate is adjusted upward to compensate for this added risk.3principleM11_KEOW5135_09_GE_C11.indd 41102/05/16 8:11 pm

412 PART 3 • Investment in Long-Term AssetsAs we know from Principle 3: Risk Requires a Reward, the expected rate of return on any investment should include compensation for delaying consumption equal to the risk-free rate of return, plus compensation for any risk taken on. Under the risk-adjusted discount rate approach, if the risk associated with the investment is greater than the risk involved in a typical endeavor, the discount rate is adjusted upward to compensate for this added risk. Once the firm determines the appropriate required rate of return for a project with a given level of risk, the cash flows are discounted back to the pres-ent at the risk-adjusted discount rate. Then the normal capi-tal-budgeting criteria are applied, except in the case of the IRR. For the IRR, the hurdle rate with which the project’s IRR is compared now becomes the risk-adjusted discount rate. Expressed mathematically, the NPV using the risk-adjusted discount rate becomesExpected returnfor taking onadded riskExpected returnfor delayedconsumptionRiskExpected returnrfFIGURE 11-5 The Risk–Return RelationshipREMEMBER YOUR PRINCIPLESAll the methods used to compensate for risk in capital budgeting find their roots in Principle 3: Risk Requires a Reward. In fact, the risk-adjusted discount method puts this concept directly into play.Risk@adjustedNPV=Epresent value of all thefuture annual free cashflows discounted backto the present at the risk@adjustedrate of returnU-E the initial cash outlay U=FCF1(1+k *)1+FCF2(1+k *)2+g+FCFn(1+k *)n-IO (11-1) where FCFt=the annual free cash flow expected in time period t IO=the initial cash outlay k*=the risk@adjusted discount rate n=the project>s expected lifeThe logic behind the risk-adjusted discount rate stems from the idea that if the level of risk associated with a project is different from that of the typical project, then managers must incorporate the shareholders’ probable reaction to this new endeavor into the decision-making process. For example, if the project has more risk than a typical project, then a higher required rate of return should apply. Otherwise, mar-ginal projects will lower the firm’s share price—that is, reduce shareholders’ wealth. This will occur as the market raises its required rate of return on the firm to reflect the addition of the more risky project, whereas the incremental cash flows resulting from it might not be large enough to offset this risk. By the same logic, if the project has less than normal risk, a reduction in the required rate of return is appropriate. Thus, the risk-adjusted discount method attempts to apply more stringent standards—that is, require a higher rate of return—to projects that will increase the firm’s risk level. This risk-adjusted financial decision rule can be summarized as follows:3principleM11_KEOW5135_09_GE_C11.indd 41202/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 413EXAMPLE 11.3Risk-Adjusted Discount RatesA toy manufacturer is considering introducing a line of fishing equipment with an expected life of 5 years. In the past, the firm has been quite conservative in its invest-ment in new products, sticking primarily to standard toys. In this context, the intro-duction of a line of fishing equipment is considered an abnormally risky project. Management thinks that the normal required rate of return for the firm of 10 percent is not sufficient. Instead, the minimum acceptable rate of return on this project should be 15 percent. The initial outlay would be $110,000, and the expected cash flows are as follows:Year Expected Free Cash Flow1 $30,0002 30,0003 30,0004 30,0005 30,000What is the NPV using the risk-adjusted discount rate? Should the project be accepted?STEP 1: Formulate a Solution StrategyThe NPV using the risk-adjusted discount rate can be calculated using equation (11-1) as follows: NPV=Epresent value of all thefuture annual free cashflows discounted backto the present at the risk@adjustedrate of returnU – E the initial cash outlay U =FCF1(1+k *)1+FCF2(1+k *)2+g+FCFn(1+k *)n-IO where FCFt=the annual free cash flow expected in time period t IO=the initial cash outlay k*=the risk@adjusted discount rate n=the project>s expected lifeFINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouRisk-adjusted net present value (NPV)The present value of all the future annual free cash flows minus the initial cash outlay discounted back to the present at the risk-adjusted discount rate:= FCF1(1+k *)1+FCF2(1+k *)2+g+FCFn(1+k *)n-IO• What the NPV would be if the project’s cash flows were discounted back to the present at the appropriate (risk-adjusted) discount rate• The amount of wealth that is created if the project is accepted• If the risk-adjusted NPV is positive, then wealth is created and the project should be accepted.MyFinanceLab VideoM11_KEOW5135_09_GE_C11.indd 41302/05/16 8:11 pm

414 PART 3 • Investment in Long-Term AssetsSTEP 2: Crunch the NumbersThe present value of the future free cash flows discounted to the present at 15 percent is $100,560. The initial outlay on this project is $110,000. Substituting into equation (11-1), we compute the NPV as follows: NPV=Epresent value of all thefuture annual free cashflows discounted backto the present at the risk@adjustedrate of returnU-E the initial cash outlay U =$100,560-$110,000=-$9,435STEP 3: Analyze Your ResultsThe risk-adjusted NPV is -$9,435; thus the project should be rejected. If the normal required rate of return of 10 percent had been used as the discount rate, the project would have had a positive NPV of $3,724.In practice, when the risk-adjusted discount rate is used, projects are generally grouped according to purpose, or risk class; then the discount rate preassigned to that purpose or risk class is used. For example, a firm with a required rate of return of 12 percent might use the following rate-of-return categorization:Project Required Rate of Return (%)Replacement decision 12 Modification or expansion of existing product line 15Project unrelated to current operations 18Research and development operations 25The purpose of this categorization of projects is to make their evaluation easier, but it also introduces a sense of arbitrariness into the calculations that makes the evaluation less meaningful. The trade-offs involved in the preceding classification are obvious: Time and effort are minimized but only at the cost of precision.Measuring a Project’s Systematic RiskWhen we initially talked about systematic risk or the beta, we were talking about measuring it for the entire firm. As you recall, although we could estimate a firm’s beta using historical data, we did not have complete confidence in our results. As we will see, estimating the appropriate level of systematic risk for a single project is even more fraught with difficulties. To truly understand what it is we are trying to do and the difficulties we will encounter, let’s step back a bit and examine systematic risk and the risk adjustment for a project.What we are trying to do is use the CAPM to determine the level of risk and the appropriate risk–return trade-offs for a particular project. We then take the expected return on this project and compare it to the required return suggested by the CAPM to determine whether the project should be accepted. If the project appears to be a typical one for the firm, using the CAPM to determine the appropriate risk–return trade-offs and then judging the project against them may be a warranted approach. But if the project is not a typical project, what do we do? Historical data generally do not exist for a new project. In fact, for some capital investments—for example, a truck or a new building—historical data would not have much meaning. What we need to do is make the best of a bad situation. We either (1) fake it—that is, use historical accounting data, if available, to substitute for historical price data in estimating sys-tematic risk—or (2) attempt to find a substitute firm in the same industry as the capital-budgeting project and use the substitute firm’s estimated systematic risk as a proxy for the project’s systematic risk.M11_KEOW5135_09_GE_C11.indd 41402/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 415Using Accounting Data to Estimate a Project’s BetaWhen we are dealing with a project that is identical to the firm’s other projects, we need only estimate the level of systematic risk for the firm and use that estimate as a proxy for the project’s risk. Unfortunately, when projects are not typical of the firm, this approach does not work. For example, when Altria, which owns Philip Morris, the tobacco company, and Ste. Michelle Wine Estates, introduces a new dessert wine, this new product most likely carries with it a different level of systematic risk than what is typical for Altria as a whole.To get a better approximation of the systematic risk level on this project, it would be great if we could estimate the level of systematic risk for the wine division and use that as a proxy for the project’s systematic risk. Unfortunately, historical stock price data are available only for the company as a whole, and as you recall, historical stock return data are generally used to estimate a firm’s beta. Thus, we are forced to use accounting return data rather than historical stock return data for the division to estimate the division’s systematic risk. To estimate a project’s beta using accounting data, we need only run a time-series regression of the division’s return on assets (net income/total assets) on the market index (the S&P 500). The regression coefficient from this equation would be the project’s accounting beta and would serve as an approximation for the project’s true beta, or measure of systematic risk. Alternatively, a multiple regression model based on accounting data could be developed to explain betas. The results of this model could then be applied to firms that are not publicly traded to estimate their betas.How good is the accounting beta technique? It certainly is not as good as a direct calculation of the beta. In fact, the correlation between the accounting beta and the beta calculated on historical stock return data is only about 0.6. Unfortunately, in many cases there may not be any realistic alternative to the calculation of the account-ing beta. Because adjusting for a project’s risk is so important, the accounting beta method is much preferred to doing nothing.The Pure Play Method for Estimating BetaWhereas the accounting beta method attempts to directly estimate a project’s or divi-sion’s beta, the pure play method attempts to identify publicly traded firms that are engaged solely in the same business as the project or division. Once the proxy or pure play firm is identified, its systematic risk is determined and then used as a proxy for the project’s or division’s level of systematic risk. What we are doing is looking for a publicly traded firm with a project like ours and using that firm’s required rate of return to judge our project. In doing so, we are presuming that the systematic risk and the capital structure of the proxy firm are identical to those of the project.In using the pure play method, it should be noted that a firm’s capital structure is reflected in its beta. When the capital structure of the proxy firm is different from that of the project’s firm, some adjustment must be made for this difference. Although not a perfect approach, it does provide some insights about the level of systematic risk a project might have.Examining a Project’s Risk Through SimulationAnother method for evaluating risk in the investment decision is simulation. The risk-adjusted discount rate approach provided us with a single value for the risk-adjusted NPV, whereas a simulation approach gives us a probability distribution for the invest-ment’s NPV or IRR. Simulation involves the process of imitating the performance of the project under evaluation. This is done by randomly selecting observations from each of the distributions that affect the outcome of the project and continuing with this process until a representative record of the project’s probable outcome is assembled.The easiest way to develop an understanding of the computer simulation process is to follow through an example simulation for an investment project evaluation. Suppose a chemical producer is considering an extension to its processing plant. The simulation process is portrayed in Figure 11-6. First, the probability distributions are pure play method a method for estimating a project’s or division’s beta that attempts to identify publicly traded firms engaged solely in the same business as the project or division.simulation a method for dealing with risk whereby the performance of the project under evaluation is estimated by randomly selecting observations from each of the distributions that affect the outcome of the project and continuing with this process until a representative record of the project’s probable outcome is assembled.M11_KEOW5135_09_GE_C11.indd 41502/05/16 8:11 pm

416 PART 3 • Investment in Long-Term AssetsStep 2: Randomly selectvalues from thesedistributions.MarketsizeStep 1: Develop probability distributions for key factors.Step 4: Continue to repeat this process until a clearportrait of the results is obtained.Step 3: Combine these factors and determine an internal rate of return or NPV.Step 5: Evaluate the resultant probability distribution.ProbabilityValue rangeSellingpriceFixedcostsMarketgrowthrateInvestmentrequiredResidualvalue ofinvestmentShare ofmarketOperatingcostsUseful lifeof facilitiesProbabilityInternal rate of returnFIGURE 11-6 Capital-Budgeting Simulationdetermined for all the factors that affect the project’s returns. In this case, let us assume there are nine such variables: 1. Market size 2. Selling price 3. Market growth rate 4. Share of market (which results in physical sales volume)M11_KEOW5135_09_GE_C11.indd 41602/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 417Probability of occurrenceInternal rate of return (%)01530FIGURE 11-7 Output from Simulation 5. Investment required 6. Residual value of investment 7. Operating costs 8. Fixed costs 9. Useful life of facilitiesThen the computer randomly selects one observation from each of the probability distributions, according to its chance of actually occurring in the future. These nine observations are combined, and an NPV or IRR figure is calculated. This process is repeated as many times as desired, until a representative distribution of possible future outcomes is assembled. Thus, the inputs to a simulation include all the princi-pal factors affecting the project’s profitability, and the simulation output is a proba-bility distribution of net present values or internal rates of return for the project. The decision maker bases the decision on the full range of possible outcomes. The project is accepted if the decision maker feels that enough of the distribution lies above the normal cutoff criteria (NPVÚ0 or IRRÚrequired rate of return).Suppose the output from the simulation of a chemical producer’s project is as shown in Figure 11-7. This output provides the decision maker with the probability of different outcomes occurring in addition to the range of possible outcomes. Sometimes called scenario analysis, it identifies the range of possible outcomes under the worst, best, and most likely cases. The firm’s management then examines the distribution to determine the project’s level of risk and makes the appropriate decisions.You’ll notice that although the simulation approach helps us to determine the amount of total risk a project has, it does not differentiate between systematic and unsystematic risk. However, it does provide important insights about the total risk level of a given investment project. Now we will look briefly at how the simulation approach can be used to perform sensitivity analysis.Conducting a Sensitivity Analysis Through SimulationSensitivity analysis involves determining how the distribution of possible net present values or internal rates of return for a particular project is affected by a change in one particular input variable. This is done by changing the value of one input variable while holding all other input variables constant. The distribution of possible net present val-ues or internal rates of return that is generated is then compared with the distribution of possible returns generated before the change was made to determine the effect of the change. For this reason, sensitivity analysis is commonly called what-if analysis.For example, the chemical producer that is considering a possible expansion to its plant may wish to determine the effect of a more pessimistic forecast of the anticipated market growth rate. After the more pessimistic forecast replaces the original forecast in the model, the simulation is rerun. The two outputs are then compared to determine how sensitive the results are to the revised estimate of the market growth rate.scenario analysis a simulation approach for gauging a project’s risk under the worst, best, and most likely outcomes. The firm’s management examines the distribution of the outcomes to determine the project’s level of risk and then makes the appropriate adjustment.sensitivity analysis a method for dealing with risk whereby the change in the distribution of possible net present values or internal rates of return for a particular project resulting from a change in one particular input variable is calculated. This is done by changing the value of one input variable while holding all other input variables constant.M11_KEOW5135_09_GE_C11.indd 41702/05/16 8:11 pm

418 PART 3 • Investment in Long-Term AssetsChapter SummariesIdentify guidelines by which we measure cash flows. (pgs. 393–396)SUMMARY: In this chapter, we examined the measurement of the incremental cash flows associated with a firm’s investment proposals and methods used to evaluate those proposals. Relying on Principle 1: Cash Flow Is What Matters, we focused only on the incremental, or differential, after-tax cash flows attributed to an invest-ment proposal. Care is taken to beware of cash flows diverted from existing products, look for incidental or synergistic effects, consider working-capital requirements, con-sider incremental expenses, ignore sunk costs, account for opportunity costs, exam-ine overhead costs carefully, and ignore interest payments and financing flows.Explain how a project’s benefits and costs—that is, its free cash flows—are calculated. (pgs. 396–406)SUMMARY: To measure a project’s benefits, we use the project’s free cash flows:Project’s free cash flows 5 project’s change in operating cash flows-change in net working capital-change in capital spendingWe can rewrite this, inserting our calculation for the project’s change in operating cash flows, to getProject’s free cash flows 5 change in earnings before interest and taxes-change in taxes+change in depreciation -change in net working capital-change in capital spendingLO1LO2KEY TERMSInitial outlay, page 396 the immediate cash outflow necessary to purchase the asset and put it in operating order.Concept Check 1. Is a project’s standing-alone-risk the appropriate level of risk for capital budgeting? Why or why not? 2. What problems are associated with using systematic risk as the measure for risk in capital budgeting? 3. What is the most commonly used method for incorporating risk into the capital-budgeting decision? How is this technique related to Principle 3: Risk Requires a Reward? 4. Explain how simulations work. 5. What is a scenario analysis? What is a sensitivity analysis? When would you perform a sensitivity analysis?Explain the importance of options, or flexibility, in capital budgeting. (pgs. 406–409)SUMMARY: There are several complications related to the capital-budgeting process. First, we examined capital rationing and the problems it can create by imposing a limit on the dollar size of the capital budget. Although capital rationing does not, in LO3M11_KEOW5135_09_GE_C11.indd 41802/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 419general, maximize shareholders’ wealth, it does exist. The goal of maximizing share-holders’ wealth remains, but it is now subject to a budget constraint.Understand, measure, and adjust for project risk. (pgs. 409–418)SUMMARY: Options, or flexibility, can make it worthwhile to pursue projects that would otherwise be rejected or make projects undertaken more valuable. Three of the most common types of options that can add value to a capital-budgeting project are (1) the option to delay a project until the future cash flows are more favorable (this option is common when the firm has an exclusive right, perhaps a patent, to a product or technology); (2) the option to expand a project, perhaps in size, or even to introduce new products that would not have otherwise been feasible; and (3) the option to abandon a project if its future cash flows fall short of expectations.There are three types of capital-budgeting risk: the project-standing-alone risk, the project’s contribution-to-firm risk, and the project’s systematic risk. In theory, systematic risk is the appropriate risk measure, but bankruptcy costs and the issue of undiversified shareholders also give weight to considering a project’s contribution-to-firm risk as the appropriate risk measure. Both measures of risk are valid, and we avoid making any specific allocation of the importance between the two.The risk-adjusted discount rate relies on Principle 3: Risk Requires a Reward and involves an upward adjustment of the discount rate to compensate for risk. This method is based on the concept that investors demand higher returns for riskier proj-ects. Thus, projects are evaluated using the appropriate, or risk-adjusted, discount rate.The simulation method is used to provide information about the location and shape of the distribution of possible outcomes of the project. Decisions can be based directly on this method or used as an input to make decisions using the risk-adjusted discount rate method.KEY TERMSProject-standing-alone risk, page 410 a project’s risk ignoring the fact that much of this risk will be diversified away.Contribution-to-firm risk, page 410 the amount of risk that the project contributes to the firm as a whole; this measure considers the fact that some of the project’s risk will be diversified away as the project is combined with the firm’s other projects and assets but ignores the effects of diversification of the firm’s shareholders.Systematic risk, page 410 the risk of a project from the viewpoint of a well- diversified shareholder. This measure takes into account that some of the project’s risk will be diversi-fied away as the project is combined with the firm’s other projects, and, in addition, some of the remaining risk will be diversified away by shareholders as they combine this stock with other stocks in their portfolios.Risk-adjusted discount rate, page 411 a method of risk adjustment used when the risk associated with the investment is greater than the risk involved in a typical endeavor. Using this method, the discount rate is adjusted upward to compensate for this added risk.Pure play method, page 415 a method for estimating a project’s or division’s beta that attempts to identify publicly traded firms engaged solely in the same business as the project or division.Simulation, page 415 a method for dealing with risk whereby the performance of the project under evaluation is esti-mated by randomly selecting observations from each of the distributions that affect the outcome of the project and continuing with this process until a representative record of the project’s probable outcome is assembled.Scenario analysis, page 417 a simulation approach for gauging a project’s risk under the worst, best, and most likely outcomes. The firm’s management examines the dis-tribution of the outcomes to determine the project’s level of risk and then makes the appropriate adjustment.Sensitivity analysis, page 417 a method for dealing with risk whereby the change in the distribution of possible net pres-ent values or internal rates of return for a particular project resulting from a change in one particular input variable is calculated. This is done by changing the value of one input variable while holding all other input variables constant.LO4M11_KEOW5135_09_GE_C11.indd 41902/05/16 8:11 pm

420 PART 3 • Investment in Long-Term AssetsKEY EQUATIONSRisk@adjustedNPV=Epresent value of all thefuture annual free cashflows discounted backto the present at the risk@adjustedrate of returnU-E the initial cash outlay U=FCF1(1+k *)1+FCF2(1+k *)2+g+FCFn(1+k *)n-IOReview QuestionsAll Review Questions are available in MyFinanceLab.11-1. Why do we focus on cash flows rather than accounting profits in making our capital-budgeting decisions? Why are we interested only in incremental cash flows rather than total cash flows?11-2. If depreciation is not a cash-flow expense, does it affect the level of cash flows from a project in any way? Why?11-3. If a project requires an additional investment in working capital, how should this be treated when calculating the project’s cash flows?11-4. How do sunk costs affect the determination of cash flows associated with an investment proposal?11-5. In the preceding chapter we examined the payback period capital-budgeting criterion. Often this capital-budgeting criterion is used as a risk-screening device. Explain the rationale behind its use.11-6. Use the concept of real options to explain why large restaurant chains often introduce new concept restaurants that have negative NPVs.11-7. Explain how simulation works. What is the value in using a simulation approach?Study ProblemsSimilar Study Problems are available in MyFinanceLab.11-1. (Relevant cash flows) SCOP TI is considering introducing a variation of its cur-rent breakfast tea, Earl Grey 1336. The new tea bags will be similar to the old with the exception that it will contain small caramel-flavored stars and will be called Caramel 1336. It is estimated that the sales for the new tea bags will be €2 million (USD equivalents 2.23 million); however, 10 percent of those sales will be former Earl Grey 1336 customers who have switched to Caramel 1336 but who would not have switched if the new product had not been introduced. How does this impact the decision to introduce Caramel 1336?11-2. (Consideration of sunk and opportunity costs) Hewlett-Packard has designed a new type of printer that produces professional-quality photos. These new printers took 2 years to develop, with research and development running at $10 million after taxes over that period. Now all that’s left is an investment of $22 million after taxes in new production equipment. It is expected that this new product line will bring in free cash flows of $5 million per year for each of the next 10 years. In addition, if Hewlett-Packard goes ahead with the new line of printers, the current production facility for the old printers that are to be replaced with this new line could be sold to a competi-tor, generating $3 million after taxes.a. How should the $10 million of research and development be treated?LO1M11_KEOW5135_09_GE_C11.indd 42009/05/16 5:16 PM

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 421b. How should the $3 million from the sale of the existing production facility for the old printers be treated?c. Given the information above, what are the cash flows associated with the new printers?11-3. (Capital gains tax) The Duojiao Corporation in China is considering selling one of its old assembly machines. The machine, purchased for ¥30 million (USD equiva-lents 260,000) 2 years ago, had an expected life of 5 years and an expected salvage value of zero. Assume Duojiao Corporation uses simplified straight-line depreciation (depreciation of ¥6 million per year) and could sell this old machine for ¥20 million. Also assume Harris has a 28 percent marginal tax rate.a. What would be the taxes associated with this sale?b. If the old machine were sold for ¥17 million, what would be the taxes associ-ated with this sale?c. If the old machine were sold for ¥18 million, what would be the taxes associ-ated with this sale?d. If the old machine were sold for ¥25 million, what would be the taxes associ-ated with this sale?11-4. (Calculating free cash flows) Racin’ Scooters is introducing a new product and has an expected change in EBIT of $475,000. Racin’ Scooters has a 34 percent mar-ginal tax rate. The project will produce $100,000 of depreciation per year. In addition, the project will cause the following changes in year 1:WITHOUT THE PROJECTWITH THE PROJECTAccounts receivable$45,000$63,000Inventory65,00080,000Accounts payable70,00094,000What is the project’s free cash flow in year 1?11-5. (Calculating free cash flows) Spartan Stores is expanding operations with the intro-duction of a new distribution center. Not only will sales increase but investment in inventory will decline due to increased efficiencies in getting inventory to showrooms. As a result of this new distribution center, Spartan expects a change in EBIT of $900,000. Although inventory is expected to drop from $90,000 to $70,000, accounts receivables are expected to climb as a result of increased credit sales from $80,000 to $110,000. In addition, accounts payable are expected to increase from $65,000 to $80,000. This proj-ect will also produce $300,000 of depreciation per year, and Spartan Stores is in the 34 percent marginal tax rate. What is the project’s free cash flow in year 1?11-6. (Calculating operating cash flows) Assume that a new project will annually generate revenues of $2 million. Cash expenses including both fixed and variable costs will be $800,000, and depreciation will increase by $200,000 per year. In addition, let’s assume that the firm’s marginal tax rate is 34 percent. Calculate the operating cash flows.11-7. (Calculating free cash flows) At present, Solartech Skateboards is considering expanding its product line to include gas-powered skateboards; however, it is ques-tionable how well they will be received by skateboarders. Although you feel there is a 60 percent chance you will sell 10,000 of these products per year for 10 years (after which time this project is expected to shut down because solar-powered skate-boards will become more popular), you also recognize that there is a 20 percent chance that you will only sell 3,000 and also a 20 percent chance you will sell 13,000. The gas skateboards would sell for $100 each and have a variable cost of $40 each. Regardless of how many you sell, the annual fixed costs associated with production would be $160,000. In addition, there would be a $1 million initial expenditure asso-ciated with the purchase of new production equipment. It is assumed that this ini-tial expenditure will be depreciated using the simplified straight-line method down to zero over 10 years. Because of the number of stores that will need inventory, the working-capital requirements are the same regardless of the level of sales. LO2M11_KEOW5135_09_GE_C11.indd 42102/05/16 8:11 pm

422 PART 3 • Investment in Long-Term AssetsThis project will require a one-time initial investment of $50,000 in net working capital, and working-capital investment will be recovered when the project is shut down. Finally, assume that the firm’s marginal tax rate is 34 percent.a. What is the initial outlay associated with the project?b. What are the annual free cash flows associated with the project for years 1 through 9 under each sales forecast? What are the expected annual free cash flows for years 1 through 9?c. What is the terminal cash flow in year 10 (that is, what is the free cash flow in year 10 plus any additional cash flows associated with the termination of the project)?d. Using the expected free cash flows, what is the project’s NPV given a 10 per-cent required rate of return? What would the project’s NPV be if 10,000 skate-boards were sold?11-8. (Calculating free cash flows) You are considering new elliptical trainers and you feel you can sell 5,000 of these per year for 5 years in Great Britain (after which time this project is expected to shut down when it is replaced by other fitness methods). The elliptical trainers would sell for £1,000 each and have a variable cost of £500 each. The annual fixed costs associated with production would be £1 million. In addition, there would be a £5 million initial expenditure associated with the purchase of new production equipment. It is assumed that this initial expenditure will be depreciated using the simplified straight-line method down to zero over 5 years. This project will also require a one-time initial investment of £1 million in net working capital associ-ated with inventory, and that working-capital investment will be recovered when the project is shut down. Finally, assume that the firm’s marginal tax rate is 20 percent (as announced by the U.K. government).a. What are the annual free cash flows associated with this project for years 1 through 4?b. What is the terminal cash flow in year 5 (that is, what is the free cash flow in year 5 plus any additional cash flows associated with the termination of the project)?c. What is the project’s NPV given an 8 percent required rate of return?11-9. (New project analysis) The Chung Chemical Corporation is considering the purchase of a chemical analysis machine. Although the machine being considered will result in an increase in earnings before interest and taxes of $35,000 per year, it has a purchase price of $100,000, and it would cost an additional $5,000 to properly install the machine. In addition, to properly operate the machine, inventory must be increased by $5,000. This machine has an expected life of 10 years, after which it will have no salvage value. Also, assume that there is simplified straight-line deprecia-tion and that this machine is being depreciated down to zero, a 34 percent marginal tax rate, and a required rate of return of 15 percent.a. What is the initial outlay associated with this project?b. What are the annual after-tax cash flows associated with this project for years 1 through 9?c. What is the terminal cash flow in year 10 (what is the annual after-tax cash flow in year 10 plus any additional cash flows associated with the termination of the project)?d. Should this machine be purchased?11-10. (New project analysis) Raymobile Motors is considering the purchase of a new production machine for $500,000. The purchase of this machine will result in an increase in earnings before interest and taxes of $150,000 per year. To operate this machine properly, workers would have to go through a brief training session that would cost $25,000 after taxes. It would cost $5,000 to install the machine properly. Also, because the machine is extremely efficient, its purchase would necessitate an increase in inventory of $30,000. This machine has an expected life of 10 years, after which it will have no salvage value. Assume simplified straight-line depreciation M11_KEOW5135_09_GE_C11.indd 42202/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 423and that this machine is being depreciated down to zero, a 34 percent marginal tax rate, and a required rate of return of 15 percent.a. What is the initial outlay associated with this project?b. What are the annual after-tax cash flows associated with this project for years 1 through 9?c. What is the terminal cash flow in year 10 (what is the annual after-tax cash flow in year 10 plus any additional cash flows associated with the termination of the project)?d. Should the machine be purchased?11-11. (New project analysis) Garcia’s Truckin’ Inc. is considering the purchase of a new production machine for $200,000. The purchase of this machine will result in an increase in earnings before interest and taxes of $50,000 per year. To operate the machine properly, workers would have to go through a brief training session that would cost $5,000 after taxes. It would cost $5,000 to install the machine properly. Also, because this machine is extremely efficient, its purchase would necessitate an increase in inventory of $20,000. This machine has an expected life of 10 years, after which it will have no salvage value. Finally, to purchase the new machine, it appears that the firm would have to borrow $100,000 at 8 percent interest from its local bank, resulting in additional interest payments of $8,000 per year. Assume simplified straight-line depreciation and that the machine is being depreciated down to zero, a 34 percent marginal tax rate, and a required rate of return of 10 percent.a. What is the initial outlay associated with this project?b. What are the annual after-tax cash flows associated with this project for years 1 through 9?c. What is the terminal cash flow in year 10 (what is the annual after-tax cash flow in year 10 plus any additional cash flows associated with the termination of the project)?d. Should the machine be purchased?11-12. (Calculating free cash flows) Vandelay Industries is considering a new project with a 4-year life with the following cost and revenue data. This project will require an investment of $140,000 in new equipment. This new equipment will be depreciated down to zero over 4 years using the simplified straight-line method and has no salvage value. This new project will generate additional sales revenue of $112,000, whereas additional operating costs, excluding depreciation, will be $68,000. Vandelay’s mar-ginal tax rate is 35 percent. What is the project’s free cash flow in year 1?11-13. (Calculating free cash flows) Doublemeat Palace is considering a new plant for a temporary customer, and its finance department has determined the follow-ing characteristics. The company owns much of the plant and equipment to be used for the product. This equipment was originally purchased for $90,000; however, if the project is not undertaken, this equipment will be sold for $50,000 after taxes; in addition, if the project is not accepted, the plant used for the project could be sold for $105,000 after taxes—the plant originally cost $40,000. The rest of the equipment will need to be purchased at a cost of $150,000. This new equipment will be depreciated by the straight-line method over the project’s 3-year life, after which time it will have zero salvage value. No change in net operating working capital would be required, and management expects revenues resulting from this new project to be $234,000 per year for 3 years, while increased operating expenses, excluding depreciation, are expected to be $82,000 per year over the project’s 3-year life. The average tax rate is 25 percent, and the marginal tax rate is 30 percent. The required rate of return for this project is 8 percent. What is the project’s NPV?11-14. (Comprehensive problem) Metal Winds Ltd is considering a new project that involves the introduction of a new technology for developing small-sized wind mills. Given the uncertain future of this particular technology, it has been decided to base the analysis on a duration of 5 years, and to assume no final value of the equipment. Metal Winds Ltd expects to earn an 8 percent rate of return, and to pay a 28 percent M11_KEOW5135_09_GE_C11.indd 42302/05/16 8:11 pm

424 PART 3 • Investment in Long-Term Assetstax rate. Given the following information, determine the free cash flows associated with the project, the project’s net present value, the profitability index, and the inter-nal rate of return. Apply the appropriate decision criteria.Cost of new plant and equipment€18,800,000Shipping and installation costs€ 200,000UNIT SALESYEARUNITS SOLD170,0002120,0003120,000480,000570,000Sales price per unit€300/unit in years 1 through 4, €250/unit in year 5Variable cost per unit€170/unitAnnual fixed costs€900,000 per year in years 1–5Working-capital requirementsThere will be an initial working-capital requirement of €200,000 just to get production started. For each year, the total investment in net working capital will be equal to 10 percent of the dollar value of sales for that year, and will be made at the beginning of the year. Thus, the investment in working capital will increase during years 1 and 2, then decrease in year 4. Finally, all working capital is liqui-dated at the termination of the project at the end of year 5.Depreciation methodUse the simplified straight-line method over 5 years. Assume that the plant and equipment will have no salvage value after 5 years.11-15. (Comprehensive problem) The Shome Corporation, a firm in the 34 percent mar-ginal tax bracket with a 15 percent required rate of return or cost of capital, is con-sidering a new project. The project involves the introduction of a new product. This project is expected to last 5 years and then, because this is somewhat of a fad product, be terminated. Given the following information, determine the free cash flows asso-ciated with the project, the project’s net present value, the profitability index, and the internal rate of return. Apply the appropriate decision criteria.Cost of new plant and equipment$6,900,000Shipping and installation costs$ 100,000UNIT SALESYEARUNITS SOLD180,0002100,0003120,000470,000570,000Sales price per unit$250/unit in years 1 through 4, $200/unit in year 5Variable cost per unit$130/unitAnnual fixed costs$300,000 per year in years 1–5Working-capital requirementsThere will be an initial working-capital requirement of $100,000 just to get production started. For each year, the total investment in net working capital will be equal to 10 percent of the dollar value of sales for that year. Thus, the investment in working capi-tal will increase during years 1 through 3, then decrease in year 4. Finally, all working capital is liquidated at the termination of the project at the end of year 5.Depreciation methodUse the simplified straight-line method over 5 years. Assume that the plant and equipment will have no salvage value after 5 years.M11_KEOW5135_09_GE_C11.indd 42402/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 42511-16. (Real options) Hurricane Katrina brought unprecedented destruction to New Orleans and the Mississippi gulf coast in 2005. Notably, the burgeoning casino gam-bling industry along the Mississippi coast was virtually wiped out overnight. GCC Corporation owns one of the oldest casinos in the Biloxi, Mississippi, area, and its casino was damaged but not destroyed by the tidal surge from the storm. The reason was that it had been located several blocks back from the beach on higher ground. However, since the competitor casinos were completely destroyed and will have to rebuild from scratch, GCC believes that it is likely to have a number of good oppor-tunities. You have been hired to provide GCC with strategic advice. What have you learned about real options that will help you develop a strategy for GCC?11-17. (Real options and capital budgeting) You have come up with a great idea for a Tex-Mex-Thai fusion restaurant. After doing a financial analysis of this venture, you estimate that the initial outlay will be $6 million. You also estimate that there is a 50 percent chance that this new restaurant will be well received and will produce annual cash flows of $800,000 per year forever (a perpetuity), while there is a 50 percent chance of it produc-ing a cash flow of only $200,000 per year forever (a perpetuity) if it isn’t received well.a. What is the NPV of the restaurant if the required rate of return you use to dis-count the project cash flows is 10 percent?b. What are the real options that this analysis may be ignoring?c. Explain why the project may be worthwhile, even though you have just esti-mated that its NPV is negative.11-18. (Real options and capital budgeting) Go-Power Batteries has developed a high-voltage nickel–metal hydride battery that can be used to power a hybrid automo-bile. It can sell the technology immediately to Toyota for $10 million, or alternatively, Go-Power Batteries can invest $50 million in a plant and produce the batteries for itself and sell them. Unfortunately, given the current size of the market for hybrids, the present value of the cash flows from such a plant would be only $40 million, implying that the plant has a negative expected NPV of -$10 million. What are the real options that are being ignored in this analysis? Can you come up with a compel-ling reason why Go-Power should keep the technology rather than sell it to Toyota?11-19. (Real options and capital budgeting) Memphis Restaurants has come up with a new fast casual restaurant combining some of the features consumers like in Delicatessen, Quick, and Hippopotamus, but it is not quite sure how the public in Germany will react to it. Memphis feels that there is a 50-50 chance that consumers will like it and a 50-50 chance that they won’t. They are considering building one of these new restaurants and the cash flows if it succeeds and fails are given below.50% CHANCE OF SUCCESS50% CHANCE OF FAILUREYEARCASH FLOWYEARCASH FLOW0-€120,0000-€120,0001€ 40,0001€ 10,0002€ 40,0002€ 10,0003€ 40,0003€ 10,0004€ 40,0004€ 10,000The required rate of return is 10 percent. What is the NPV of the project if it is suc-cessfully received? What is the NPV if it is unsuccessfully received? Now determine the expected NPV from taking on this project given the fact that it has a 50-50 chance of success? If the project is well received by the public, Memphis expects build 20 more of these restaurants. The cash flows from these projects will be identical to the cash flows from the successful outcome with the initial outlay occurring in year 1 rather than year 0 followed by four annual cash flows of €40,000 each. The 1-year delay for the expansion restaurants is a result of the fact that it will take 1 year to gauge how the public responds to the new restaurant. If it is not well received, then LO3M11_KEOW5135_09_GE_C11.indd 42506/05/16 3:13 PM

426 PART 3 • Investment in Long-Term Assetsthe project will be abandoned after year 4. What is the NPV of the project assuming that 20 additional of these restaurants will be built?11-20. (Risk-adjusted NPV) The Hokie Corporation is considering two mutually exclusive projects. Both require an initial outlay of $10,000 and will operate for 5 years. Project A will produce expected cash flows of $5,000 per year for years 1 through 5, whereas project B will produce expected cash flows of $6,000 per year for years 1 through 5. Because project B is the riskier of the two projects, the man-agement of Hokie Corporation has decided to apply a required rate of return of 15 percent to its evaluation but only a 12 percent required rate of return to project A. Determine each project’s risk-adjusted net present value.11-21. (Risk-adjusted discount rates and risk classes) The G. Wolfe Corporation is examining two capital-budgeting projects with 5-year lives. The first, project A, is a replacement project; the second, project B, is a project unrelated to current opera-tions. The G. Wolfe Corporation uses the risk-adjusted discount rate method and groups projects according to purpose, and then it uses a required rate of return or discount rate that has been preassigned to that purpose or risk class. The expected cash flows for these projects are given here:PROJECT APROJECT BInitial investment-$250,000-$400,000Cash inflows:Year 1$130,000$135,000Year 240,000135,000Year 350,000135,000Year 490,000135,000Year 5130,000135,000The purpose/risk classes and preassigned required rates of return are as follows:PURPOSEREQUIRED RATE OF RETURNReplacement decision12%Modification or expansion of existing product line15Project unrelated to current operations18Research and development operations20Determine each project’s risk-adjusted net present value.Mini CaseThis Mini Case is available in MyFinanceLab.It’s been 2 months since you took a position as an assistant financial analyst at Caledonia Products. Although your boss has been pleased with your work, he is still a bit hesitant about unleashing you without supervision. Your next assignment in-volves both the calculation of the cash flows associated with a new investment under consideration and the evaluation of several mutually exclusive projects. Given your lack of tenure at Caledonia, you have been asked not only to provide a recommenda-tion but also to respond to a number of questions aimed at judging your understand-ing of the capital-budgeting process. The memorandum you received outlining your assignment follows:To: The Assistant Financial AnalystFrom: Mr. V. Morrison, CEO, Caledonia ProductsRe: Cash Flow Analysis and Capital RationingLO4M11_KEOW5135_09_GE_C11.indd 42602/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 427We are considering the introduction of a new product. Currently we are in the 34 percent marginal tax bracket with a 15 percent required rate of return or cost of capital. This project is expected to last 5 years and then, because this is some-what of a fad product, be terminated. The following information describes the new project:Cost of new plant and equipment$7,900,000Shipping and installation costs$ 100,000UNIT SALESYEARUNITS SOLD170,0002120,0003140,000480,000560,000Sales price per unit$300/unit in years 1 through 4, $260/unit in year 5Variable cost per unit$180/unitAnnual fixed costs$200,000 per year in years 1–5Working-capital requirementsThere will be an initial working-capital requirement of $100,000 just to get production started. For each year, the total investment in net working capital will be equal to 10 percent of the dollar value of sales for that year. Thus, the investment in working capi-tal will increase during years 1 through 3, then decrease in year 4. Finally, all working capital is liquidated at the termination of the project at the end of year 5.Depreciation methodUse the simplified straight-line method over 5 years. Assume that the plant and equipment will have no salvage value after 5 years.a. Should Caledonia focus on cash flows or accounting profits in making its capital-budgeting decisions? Should the company be interested in incremental cash flows, incremental profits, total free cash flows, or total profits?b. How does depreciation affect free cash flows?c. How do sunk costs affect the determination of cash flows?d. What is the project’s initial outlay?e. What are the differential cash flows over the project’s life?f. What is the terminal cash flow?g. Draw a cash flow diagram for this project.h. What is its net present value?i. What is its internal rate of return?j. Should the project be accepted? Why or why not?k. In capital budgeting, risk can be measured from three perspectives. What are those three measures of a project’s risk?l. According to the CAPM, which measurement of a project’s risk is relevant? What complications does reality introduce into the CAPM view of risk, and what does that mean for our view of the relevant measure of a project’s risk?m. Explain how simulation works. What is the value in using a simulation approach?n. What is sensitivity analysis, and what is its purpose?M11_KEOW5135_09_GE_C11.indd 42702/05/16 8:11 pm

428 PART 3 • Investment in Long-Term AssetsAppendix 11AThe Modified Accelerated Cost Recovery SystemTo simplify our computations we have used straight-line depreciation throughout this chapter. However, firms use accelerated depreciation for calculating their taxable income. In fact, the modified accelerated cost recovery system (MACRS) has been used since 1987. Under the MACRS, the depreciation period is based on the asset deprecia-tion range (ADR) system, which groups assets into classes by asset type and industry and then determines the actual number of years to be used in depreciating the asset. In addition, the MACRS restricts the amount of depreciation that may be taken in the year an asset is acquired or sold. These limitations have been called averaging conven-tions. The two primary conventions, or limitations, may be stated as follows: 1. Half-Year Convention: Personal property, such as machinery, is treated as having been placed in service or disposed of at the midpoint of the taxable year. Thus, a half-year of depreciation generally is allowed for the taxable year in which property is placed in service and in the final taxable year. As a result, a 3-year property class asset has a depreciation calculation that spans 4 years, with only half a year’s depreciation in the first and fourth years. In effect, it is assumed the asset is in service for 6 months during both the first and last year. 2. Midmonth Convention: Real property, such as buildings, is treated as being placed in service or disposed of in the middle of the month. Accordingly, a half-month of depreciation is allowed for the month the property is placed in service and also for the final month of service.Using the MACRS results in a different percentage of the asset being depreciated each year; these percentages are shown in Table 11A-1.TABLE 11A-1 Percentages for Property ClassesRecovery Year3-Year5-Year7-Year10-Year15-Year20-Year133.3%20.0%14.3%10.0%5.0%3.8%244.532.024.518.09.57.2314.819.217.514.48.66.74 7.411.512.511.57.76.2511.5 8.99.26.95.765.8 8.97.46.25.37 8.96.65.94.98 4.56.65.94.596.55.94.5106.55.94.5113.35.94.5125.94.5135.94.5145.94.5155.94.5163.04.5174.5184.5194.5204.5211.7Total100.0%100.0%100.0%100.0%100.0%100.0%M11_KEOW5135_09_GE_C11.indd 42802/05/16 8:11 pm

CHAPTER 11 • Cash Flows and Other Topics in Capital Budgeting 429To demonstrate the use of the MACRS, assume that a piece of equipment costs $12,000 and has been assigned to a 5-year class. Using the percentages in Table 11A-1 for a 5-year class asset, we would calculate the depreciation deductions as shown in Table 11A-2.Note that the averaging convention that allows for the half-year of depreciation in the first year results in a half-year of depreciation beyond the fifth year, or in year 6.What Does All This Mean?Depreciation, while an expense, is not a cash flow item. However, depreciation expense lowers the firm’s taxable income, which in turn reduces the firm’s tax liabil-ity and increases its cash flow. Throughout our calculations in Chapter 11, we used a simplified straight-line depreciation method to keep the calculations simple, but in reality you would use the MACRS method. The advantage of accelerated deprecia-tion is that you end up with more depreciation expense (a noncash item) in the ear-lier years and less depreciation expense in the latter years. As a result, you have less taxable profits in the early years and more taxable profits in the latter years. This reduces taxes in the earlier years when the present values are greatest, while increas-ing taxes in the latter years when the present values are smaller. In effect, the MACRS allows you to postpone paying taxes. Regardless of whether you use straight-line or accelerated depreciation (MACRS), the total depreciation is the same—it is just the timing of when the depreciation is expensed that changes.Most corporations prepare two sets of books, one for calculating taxes for the IRS in which they use the MACRS and one for their stockholders in which they use straight-line depreciation. For capital-budgeting purposes, only the set of books used to calculate taxes is relevant.Study ProblemsAll Study Problems are available in MyFinanceLab.11A-1. (Depreciation) Compute the annual depreciation for an asset that costs $250,000 and is in the 5-year property class. Use the MACRS in your calculation.11A-2. (Depreciation) The Mason Falls Mfg. Company just acquired a depreciable asset this year, costing $500,000. Furthermore, the asset falls into the 7-year property class using the MACRS.a. Using the MACRS, compute the annual depreciation.b. What assumption is being made about when the asset was bought within the year?TABLE 11A-2 MACRS DemonstratedYearDepreciation PercentageAnnual Depreciation120.0%$ 2,400232.03,840319.22,304411.51,380511.51,3806 5.8 696Total100.0%$12,000M11_KEOW5135_09_GE_C11.indd 42902/05/16 8:11 pm

430What do telecom giant AT&T (T) and Heineken (HINKY.PK) (one of the world’s largest brewers of beer) share in common? In the spring of 2012 they both borrowed money by issuing bonds in the public markets. AT&T raised $3 billion in April 2012 by issuing bonds, whereas Heineken raised a paltry $750 million. The decision to issue debt was in both instances a choice made by the firm’s respective management team and board of directors. Why corporate bonds; why not common or preferred stock? These are the questions we address in this chapter.When a firm needs funds to support its investment plans, it typically raises them internally by reinvesting all or part of its earnings. This process of reinvesting firm earnings is tantamount to increasing the investment of the firm’s existing common shareholders in the firm because the earnings represent what is left for the common stockholders after everyone else has been paid. However, occasionally firms find that they need to raise funds externally from the capital markets either because they do not have sufficient earnings to reinvest or they want to rebalance their capital struc-tures. Historically, when firms tried to raise external sources of funds, they had to go chapter12Determining the Financing MixLearning ObjectivesLO1Distinguish between business and financial risk.Understanding the Difference Between Business and Financial RiskLO2Use break-even analysis.Break-Even AnalysisLO3Understand the relationships among operating, financial, and combined leverage.Sources of Operating LeverageLO4Discuss the concept of an optimal capital structure.Capital Structure TheoryLO5Use the basic tools of capital structure management.The Basic Tools of Capital Structure ManagementM12_KEOW5135_09_GE_C12.indd 43002/05/16 6:48 PM

431to the public capital market, where they sold bonds or stocks with the help of investment bankers to a diverse group of investors. However, today private equity firms are a growing source of external capital as well.Earlier chapters allowed us to develop an understanding of how financial assets are valued in the marketplace. Drawing on the tenets of valuation theory, we pre-sented various approaches to measuring the cost of funds to the business organiza-tion. This chapter presents concepts that relate to the valuation process and the cost of capital; it also discusses the crucial problem of planning the firm’s financing mix.The cost of capital provides a direct link between the formulation of the firm’s asset structure and its capital structure. This is illustrated in Figure 12-1. Recall that the cost of capital is a basic input to the time-adjusted, capital-budgeting models. Therefore, it affects the capital-budgeting, or asset-selection, process. The cost of cap-ital is affected, in turn, by the composition of the firm’s capital structure.The right-hand side of the balance sheet (or its financial structure) includes sources of financing that are not incorporated in the firm’s capital structure. Specifically, as we noted earlier in our discussion of the cost of capital in Chapter 9, The discount or hurdlerate input to “correct”capital-budgeting models:(1) internal rate of return(2) net present value(3) profitability indexCost of capitalThe capital structureaffects the level andvariability of the cashflows after taxesavailable to thecommon shareholders.The decision to employfinancial leverageaffects the determinationof the capitalstructure of the firm.This is an input tochoosing the amountof financial leveragethe firm should employ.Directly influences thedetermination of theasset structure of thefirm through the projectevaluation processThe asset structureaffects the level andvariability of thefirm’s net operatingincome (EBIT).FIGURE 12-1 The Cost of Capital as a Link Between a Firm’s Asset Structure and Capital StructureM12_KEOW5135_09_GE_C12.indd 43102/05/16 6:48 PM

432 PART 4 • Capital Structure and Dividend Policythe firm’s capital structure consists only of its interest-bearing debt and equity (both preferred and common). Other sources of financing such as payables and accrued expenses are important sources of financing but are excluded from the firm’s capital structure. Thus, for our purposes Chapter 12 focuses on the composition of the firm’s capital structure.This chapter examines tools that can be useful aids to the financial manager in determining the firm’s proper financial structure. First, we review the notion of risk from the perspective of the firm’s shareholders as it relates to the potential volatility in shareholder earnings. Corporate CEOs and boards of directors are very sensitive to the earnings numbers they report to Wall Street, so it behooves the financial manager to understand fully how the firm’s capital structure affects the variability of earnings.Next, we turn to a discussion of capital structure theory and the basic tools of capital structure management. Actual capital structure practices are also placed in perspective.What is it about the nature of business that causes changes in sales revenues to translate into larger variations in operating income and, finally, the earnings (net income) available to the common shareholders? It would be a good planning tool for management to be able to decompose such fluctuations into those policies associated with the operating side of the business and those policies associated with the financ-ing side of the business.If you understand the material and analytical processes in this chapter, you will be able to make positive contributions to company strategies that deal with the firm’s capital structure. You will be able to formulate a defensible answer to the question: “Should we finance our next capital project with a new issue of bonds or a new issue of common stock?” You can also help avoid making serious financial errors, the con-sequences of which can last for many years.Understanding the Difference Between Business and Financial RiskIf investors are surprised by lower-than-expected corporate earnings, this can lead to a downward revision in their expectations of the firm’s future prospects and, conse-quently, reduce the firm’s common stock price. Thus, corporate executives and their boards of directors pay close attention to the earnings they report to Wall Street. Therefore, the financial analyst needs to understand the sources of volatility in firm earnings per share.In this section we separate the sources of volatility in the firm’s income stream into one of three sources: 1. Choice of business line—the variation in firm earnings that arises out of the nat-ural volatility in revenues attributable to the industry in which it operates. For example, if the firm operates in a highly volatile industry in which revenues fluc-tuate with the business cycle, then the firm’s earnings will be more volatile than another firm that operates in an industry that is less sensitive to the business cycle. We will refer to this source of variation in firm earnings as business risk. 2. Choice of an operating cost structure—the volatility in the firm’s operating earn-ings that results from the firm’s cost structure, that is, the mix of fixed and vari-able operating costs the firm pays to do business. Greater fixed operating costs (versus variable costs) increase the variability in operating earnings in response to changes in revenues. The firm’s mixture of fixed versus variable operating costs is largely determined by the industry in which the firm operates. For example, automobile manufacturing requires that large investments be made in plant and equipment. This results in high fixed operating costs regardless of the level of plant operations. We will refer to this source of variation in the firm earnings as operating risk.LO1Distinguish between business and financial risk.operating risk risk driven by the mix of fixed versus variable costs the firm incurs to do business.business risk the risk of the firm’s future earnings that is a direct result of the particular line of business chosen by the firm.M12_KEOW5135_09_GE_C12.indd 43202/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 433 3. Choice of a capital structure—the source of variation in the firm’s earnings that results from its use of financing sources that require a fixed return, such as debt financing. We will refer to this source of variation in earnings as financial risk.Business RiskThe amount of business risk the firm decides to take on is most critical at the time the business is started. However, because business risk can affect the volatility of a firm’s revenues, it can affect the firm’s earnings per share. We identify four basic determi-nants of a firm’s business risk: 1. The stability of the domestic economy. Firms that operate in more volatile economies, such as those of developing nations, are subject to swings in reve-nue that are much more severe than those experienced by firms that operate within developed countries. For example, a chain of clothing stores operating within the United States faces a less volatile revenue stream than, say, a chain located in Nigeria or even Brazil. 2. The exposure to, and stability of, foreign economies. In today’s global economy, more and more firms produce and sell their products in multiple countries. This means that it is not only the natural volatility of the firm’s home country that drives the volatility of the firm’s revenues but also that of the countries in which its goods and services are produced and sold. 3. Sensitivity to the business cycle. Some industries are more sensitive to the busi-ness cycle than others. For example, the sales of consumer durable goods such as automobiles, housing, and appliances tend to be more sensitive to swings in the business cycle than the sales of necessities such as food and clothing. 4. Competitive pressures in the firm’s industry. Here we refer to the forces of other firms within the firm’s marketplace that provide the same (or close substitute) products and services. Greater competitive pressures will force the firm to make price concessions sooner and deeper than would otherwise be the case.Although business risk is obviously a critical determinant of earnings volatility, for the balance of this chapter we will assume that the firm’s business risk is fixed, or given. This will allow us to focus on operating and financial risks, over which man-agers have more control.Operating RiskOperating risk increases when the firm incurs more fixed than variable costs. Fixed costs do not vary with the firm’s revenues, but variable costs, as the name implies, do rise and fall with revenues. A key tool for evaluating operating risk is break-even analysis. Therefore, we open our discussion of operating risk by defining the break-even chart.Concept Check 1. Why do managers care about the volatility of their firms’ earnings? 2. What are the three determinants of the volatility of a firm’s earnings? 3. Describe the sources of business risk. 4. What is the determinant of a firm’s operating risk?Break-Even AnalysisBoth small and large organizations utilize the break-even analysis tool for two rea-sons: It is based on straightforward assumptions, and companies have found that the information gained from the break-even model is beneficial in decision-making financial risk risk driven by the presence of fixed finance costs in the firm’s capital structure (as opposed to variable finance costs such as dividends declared and paid).LO2Use break-even analysis.M12_KEOW5135_09_GE_C12.indd 43302/05/16 6:48 PM

434 PART 4 • Capital Structure and Dividend Policy situations. A break-even analysis is used to determine the break-even quantity of the firm’s output. What is meant by the break-even quantity of output? It is that quantity of output, denominated in units, that results in operating income or earn-ings before interest and taxes (EBIT) equal to zero.1 In other words, a break-even analysis enables the analyst (1) to determine the quantity of output that must be sold to cover all operating costs, as distinct from financial costs and (2) to calculate the EBIT that will be achieved at various output levels.Essential Elements of the Break-Even ModelTo implement the break-even model, we must separate the production costs of the company into two mutually exclusive categories: fixed costs and variable costs. You will recall from your study of basic economics that in the long run all costs are vari-able. The break-even analysis, therefore, is a short-run concept.Fixed Costs Fixed costs do not vary in dollar amount with either the firm’s sales or output. As the production volume increases, the fixed cost per unit of product falls because the firm’s total fixed costs are spread over larger and larger quantities of output. Figure 12-2 graphs the behavior of total fixed costs with respect to the com-pany’s relevant range of units produced and sold. This total is shown to be unaf-fected by the quantity of product that is manufactured and sold. Over some other output range, the amount of total fixed costs might be higher or lower for the same company.In a manufacturing setting, some specific examples of fixed costs are: 1. Administrative salaries 2. Depreciation 3. Insurance 4. Lump sums spent on intermittent advertising programs 5. Property taxes 6. RentVariable Costs Variable costs vary as output changes. Total variable costs are com-puted by taking the variable cost per unit and multiplying it by the total quantity produced and sold. The break-even model assumes proportionality between total variable costs and sales. Thus, if sales rise by 10 percent, it is assumed that variable Fixed costsTotal costsVariable costs0Units produced and soldCosts ($)FIGURE 12-2 The Behavior of Total, Fixed, and Variable Costs over a Relevant Range of Outputbreak-even quantity the number of units a firm must sell before it starts to earn a profit.fixed costs costs that do not vary in total dollar amount as sales volume or quantity of output changes.variable costs expenses that vary in total as output changes. 1Recall that the term EBIT is the acronym for earnings before interest and taxes. If what accountants call other income and other expenses are equal to zero, then EBIT is equal to net operating income. For our pur-poses we use these two terms interchangeably.M12_KEOW5135_09_GE_C12.indd 43402/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 435costs will rise by 10 percent. Notice that if zero units of the product are manufac-tured, then variable costs are zero, but fixed costs are greater than zero. This implies that some contribution to the coverage of fixed costs occurs as long as the selling price per unit exceeds the variable costs per unit. This helps explain why some firms will operate a plant even when sales are temporarily depressed—that is, to try to cover fixed costs.Some examples of variable costs include: 1. Direct labor 2. Direct materials 3. Energy costs (fuel, electricity, natural gas) associated with production 4. Freight costs for products leaving the plant 5. Packaging 6. Sales commissionsFigure 12.2 also graphs total costs with respect to the company’s relevant range of output. Total cost is simply the sum of the firm’s fixed and variable costs.More on the Behavior of Costs No one really believes that all costs behave as neatly as we have illustrated the fixed and variable costs in Figure 12-2. Nor does any law or accounting principle dictate that a certain element of the firm’s total costs always will be classified as fixed or variable. This depends on each firm’s specific circumstances. In one firm, energy costs may be predominantly fixed, whereas in another they may vary with output.2Furthermore, some costs may be fixed for a while, then rise sharply to a higher level as a higher output is reached, remain fixed, and then rise again with further increases in production. Such costs may be termed either semivariable or semifixed. The label is your choice because both are used in practice. An example might be the salaries paid to production supervisors. Should output be cut back by 15 percent for a short period, the organization is not likely to lay off 15 percent of its supervi-sors. Similarly, the percentage commissions paid to salespeople are often incre-mentally stepped up the more they sell. This sort of cost behavior is shown in Figure 12-3.To implement the break-even model and deal with such a complex cost struc-ture, the financial manager must (1) identify the most relevant output range for planning purposes and then (2) approximate the cost effect of semivariable items over this range by segregating a portion of them to fixed costs and a portion to variable costs. In the actual business setting, this procedure is not fun. It is not 2In a greenhouse operation, in which plants are grown (manufactured) under strictly controlled tempera-tures, heat costs will tend to be fixed whether the building is full or only half-full of seedlings. In a metal stamping operation, in which levers are being produced, there is no need to heat the plant to as high a temperature when the machines are stopped and the workers are not there. In this latter case, the heat costs will tend to be variable.0Units produced and soldSemivariable(semifixed) costsCosts ($)FIGURE 12-3 Semivariable Cost Behavior over a Relevant Range of OutputM12_KEOW5135_09_GE_C12.indd 43502/05/16 6:48 PM

436 PART 4 • Capital Structure and Dividend Policyunusual for the analyst who deals with the figures to spend considerably more time allocating costs to fixed and variable categories than doing the actual break-even calculations.Total Revenue and Volume of Output Besides fixed and variable costs, the essen-tial elements of the break-even model include total revenue from sales and volume of output. Total revenue means total sales dollars and is equal to the selling price per unit multiplied by the quantity sold. The volume of output refers to the firm’s level of operations and may be indicated either as a unit quantity or as sales dollars.Finding the Break-Even PointFinding the break-even point in terms of units of production can be accomplished in several ways. All approaches require the essential elements of the break-even model just described. The break-even model is a simple adaptation of the firm’s income statement expressed in the following analytical format:Sales-(total variable cost+total fixed cost)=profit (12-1)On a units-of-production basis, it is necessary to introduce (1) the price at which each unit is sold and (2) the variable cost per unit of output. Because the profit item studied in a break-even analysis is EBIT, we use this acronym instead of the word profit. In terms of units, the income statement shown in equation (12-1) becomes the break-even model by setting EBIT equal to zero:aSales priceper unitb*aunitssoldb-cavariable costper unitb*aunitssoldb+atotal fixedcostbd=EBIT=$0 (12-2)Our task now becomes finding the number of units that must be produced and sold in order to satisfy equation (12-2)—that is, to arrive at EBIT=$0. This can be done by simply solving equation (12-2) for the number of units sold that make EBIT=0.Specifically, the break-even number of units sold is found to equal:Break@evenlevel ofunits=total fixed costasales priceper unit-variable costper unitb (12-3)ExAMPLE 12.1Calculating the Break-Even Level of UnitsEven though Pierce Grain Company manufactures several different products, it has observed over a lengthy period that its product mix is rather constant. This allows management to conduct its financial planning by using a “normal” sales price per unit and a “normal” variable cost per unit. The “normal” sales price and variable cost per unit are calculated from the constant product mix. It is like assuming that the product mix is one big product. The selling price is $10 and the variable cost is $6. Total fixed costs for the firm are $100,000 per year. What is the break-even point in units produced and sold for the company during the coming year?STEP 1: Formulate a Solution StrategyWe are interested in knowing the number of units of the product mix Pierce Grain Company must sell before all its costs are covered. That is, EBIT (profit) will be equal to zero. Equation (12-3), which was derived from this general idea, is again shown below:Break@even=total fixed costs(sales price per unit-variable cost per unit)total revenue total sales dollars.volume of output the number of units produced and sold for a particular period of time.MyFinanceLab VideoM12_KEOW5135_09_GE_C12.indd 43602/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 437Using the information from the question and this equation, we know: 1. Total fixed costs=$100,000 2. Sales prices per unit=$10 3. Variable cost per unit=$6STEP 2: Crunch the NumbersSubstituting this information into equation (12-3) yields:Break@even=total fixed costsa1-variable costsrevenuesbBreak@even=$100,000(10-6) $ > unitBreak@even=25,000 unitsSTEP 3: Analyze Your ResultsThus, Pierce Grain must sell 25,000 units in the coming year to cover only its fixed costs. In essence, after selling 25,000 units, Pierce Grain will have covered the costs it incurred to produce the 25,000 units and EBIT=0.The Break-Even Point in Sales DollarsFor the multiproduct firm, it is convenient to compute the break-even point in terms of sales dollars rather than units sold. Sales, in effect, become a common denomina-tor associated with a particular product mix. Furthermore, an outside analyst might not have access to internal unit cost data. He or she may, however, be able to obtain annual reports for the firm. If the analyst can separate the firm’s total costs as identi-fied from its annual reports into their fixed and variable components, he or she can calculate a general break-even point in sales dollars.We illustrate this procedure using Pierce Grain Company’s cost structure. Suppose that the reported financial information is arranged in the format shown in Table 12-1. If we are aware of the simple mathematical relationships on which TABLE 12-1 Income Statement for Pierce Grain CompanySales$300,000Less: Total variable costs 180,000Revenue before fixed costs$120,000Less: Total fixed costs 100,000EBIT$ 20,000FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouBreak-even level of revenuesBreak@even level of revenues=total fixed costsa1-variable costsrevenuesb•  The dollar amount of firm revenues needed for the firm to cover its fixed and variable costs•  To get break-even units, divide break-even revenue level by the product price.M12_KEOW5135_09_GE_C12.indd 43702/05/16 6:48 PM

438 PART 4 • Capital Structure and Dividend PolicyConcept Check 1. Distinguish among fixed costs, variable costs, and semivariable costs. 2. When is it useful or sometimes necessary to compute the break-even point in terms of sales dollars rather than units of output?Sources of Operating LeverageWhen a firm has fixed operating costs, then it is subject to the effects of operating leverage. Moreover, the operating leverage increases the sensitivity of the firm’s operating income to changes in sales.For example, highly leveraged firms will see their incomes rise sharply when their sales rise. By contrast, firms with less leverage will see less sharp rises in their incomes when their sales rise. To illustrate how this works, consider the Pierce Grain Company example. The firm’s current sales are equal to $300,000, as found in Table 12-2. If Pierce’s sales were to rise by 20 percent, up to $360,000, we calculate that the DiD YOU GET iT?Analyzing the Break-Even Sales LevelCreighton Manufacturing Company has fixed operating costs of $2 million and pays variable costs equal to $8 million>$20 million = 40 percent. Therefore, using equation (12-4), we can solve for the firm’s break-even sales level as follows:Break@even level of revenues=$2,000,000a1-$8,000,000$20,000,000b=$3,333,333LO3Understand the relationships among operating, financial, and combined leverage.operating leverage results from operating costs that are fixed and do not vary with the level of firm sales.CAN YOU DO iT?Analyzing the Break-Even Sales LevelCreighton Manufacturing Company assembles brake controllers used to upgrade the brake systems of vintage automobiles that are being restored. The firm’s revenues for the past year were $20 million, on which the firm had earnings before interest and taxes (EBIT) of $10 million. Fixed expenses were $2 million. Variable costs were $8 million, or 40 percent of the firm’s revenues. What do you estimate the firm’s break-even level of revenues to be based on its current cost structure?(The solution can be found below.)cost–volume–profit analysis is based, we can use equation (12-4) to find the break-even point in sales dollars for Pierce Grain Company:Break@even level of revenues=total fixed costsa1-variable costsrevenuesb (12-4)In the Pierce Grain Company example, the ratio of the firm’s variable costs ($180,000) to revenues ($300,000) is $180,000/$300,000, or 0.60, and is assumed to be constant for all revenue levels. Consequently, we can use equation (12-4) to solve for Pierce’s break-even level of revenues as follows:Break@even level of revenues=$100,000a1-$180,000$300,000b=$250,000If Pierce has revenues of $250,000, it will earn zero EBIT.M12_KEOW5135_09_GE_C12.indd 43802/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 439firm’s EBIT would rise from $20,000 to $44,000. Note in the last column of Table 12-2 that we calculate the percent change in both revenues and EBIT. Revenues increase by just 20 percent, but the EBIT increases by a whopping 120 percent. The reason for this difference is the effect of operating leverage. If Pierce had no operating leverage (that is, all of its operating costs were variable), then the increase in EBIT would have been 20 percent, just like revenues. Note also that if Pierce had experienced a 20 per-cent decline in revenues, it would have experienced a 120 percent decline in EBIT, as the numbers in Table 12-3 illustrate. Clearly, a higher operating leverage means higher volatility in EBIT!So, what does this all mean for the management team at Pierce Grain? Is there something they can or should do in response to having high operating leverage? Yes, there is. Recognizing that firm operating earnings will be very sensitive to changes in firm revenues should make management very wary about using lots of financial leverage that carries with it fixed principal and interest payments. Moreover, with highly variable operating earnings, Pierce’s management will probably want to hold a safety net of cash and marketable securities to help the firm weather any periods when revenue falls below the break-even level.Before we complete this discussion of operating leverage and move on to the sub-ject of financial leverage, ask yourself, “Which type of leverage is more under the TABLE 12-2 How Operating Leverage Affects EBIT: An Increase in Pierce Grain Company’s SalesItemBase Sales Level, tForecast Sales Level, t+1Percentage ChangeSales$300,000$360,000+20,Less: Total variable costs 180,000 216,000Revenue before fixed costs$120,000$144,000Less: Total fixed costs 100,000 100,000EBIT$ 20,000$ 44,000+120,CAN YOU DO iT?Analyzing the Effects of Operating LeverageJGC Electronics operates in a very cyclical business environment such that it is not uncommon for the firm’s sales to increase or decrease by 20 percent or more from year to year. Moreover, the firm has made a substantial investment in plant and equipment. The company’s high fixed operating expenses associated with the plant and equipment make the firm’s earnings before interest and taxes (EBIT) very sensitive to changes in revenues. In fact, if revenues were to rise by 20 percent, the firm’s managers estimate that EBIT would rise by 40 percent. If JGC’s revenues were to fall by 20 percent from their current level of $10 million, what percentage decline in EBIT would you anticipate for the firm?(The solution can be found on page 441.)TABLE 12-3 How Operating Leverage Affects EBIT: A Decrease in Pierce Grain Company’s SalesItemBase Sales Level, tForecast Sales Level, t+1Percentage ChangeSales$300,000$240,000-20,Less: Total variable costs 180,000 144,000Revenue before fixed costs$120,000$ 96,000Less: Total fixed costs 100,000 100,000EBIT$ 20,000$ -4,000-120,M12_KEOW5135_09_GE_C12.indd 43902/05/16 6:48 PM

440 PART 4 • Capital Structure and Dividend Policycontrol of management?” You will probably (and correctly) come to the conclusion that the firm’s managers have less control over the operating cost structure and almost complete control over its financial structure. What the firm actually produces, for example, will determine to a significant degree the division between fixed and variable costs. However, there is more room for substitution among the various sources of financial capital than there is among the labor and real capital inputs that enable the firm to meet its production requirements. Thus, you can anticipate more arguments over the choice of the firm’s financial structure than operating structure.Financial LeverageFinancial leverage arises from financing a portion of the firm’s assets with securities bear-ing a fixed (limited) rate of return in hopes of increasing the ultimate return to the common stockholders. The decision to use debt or preferred stock in the financial structure of the corporation means that those who own the common shares of the firm are exposed to financial risk. Any given level of variability in EBIT is magnified by the firm’s use of financial leverage, and such additional variability is embodied in the variability of earnings available to the common stockholder and earnings per share.Let’s now focus on the responsiveness of the company’s earnings per share to changes in its EBIT. (We are not saying that earnings per share is the appropriate cri-terion for all financing decisions. In fact, the weakness of such a contention is exam-ined later. Rather, the use of financial leverage produces a certain type of effect on earnings per share.)Let us assume that Pierce Grain Company is in the process of getting started as an operating business. The firm’s potential owners have estimated that $200,000 is needed to purchase the necessary assets to conduct the business. Three possible financing plans have been identified for raising the $200,000; they are presented in Table 12-4. In plan A no financial risk is assumed: The entire $200,000 is raised by selling 2,000 com-mon shares for $100 per share. In plan B a moderate amount of financial risk is assumed: 25 percent of the assets are financed with a debt issue that carries an 8 per-cent annual interest rate. Plan C would use the most financial leverage: 40 percent of the assets would be financed with a debt issue costing 8 percent.Table 12-5 presents an analysis of the impact of financial leverage on earnings per share. If EBIT should increase from $20,000 to $40,000, then earnings per share would rise by 100 percent under plan A. The same change in EBIT would result in an earnings-per-share rise of 125 percent under plan B and 147 percent under plan C. In plans B and C, the 100 percent increase in EBIT (from $20,000 to $40,000) is magnified to a greater-than-100-percent increase in earnings per share. The firm is employing CAN YOU DO iT?Analyzing the Effects of Financial LeverageJGC Electronics currently uses no financial leverage in its capital structure. Should the firm’s earnings before interest and taxes (EBIT) increase by 20 percent, what percentage change would you expect in JGC’s earnings per share?(The solution can be found on the next page.)DiD YOU GET iT?Analyzing the Effects of Operating LeverageAt its current level of sales, JGC anticipates that any percentage change in revenues will result in double that percentage change in EBIT. Thus, a decline in revenues of 20 percent would be expected to result in a decline in EBIT of 40 percent. Recall, however, that this relationship between percentage changes in revenues and EBIT changes as the level of revenue changes.financial leverage results from the firm’s use of sources of financing that require a fixed rate of return. The primary example of such a form of financing is fixed interest rate debt whereby the firm must pay predetermined interest and principal on specified dates.M12_KEOW5135_09_GE_C12.indd 44002/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 441DiD YOU GET iT?Analyzing the Effects of Financial LeverageBecause JGC uses no financial leverage, there is no magnification effect of the percent change in EBIT on earnings per share. Therefore, a 20 percent increase in EBIT would lead to an equal 20 percent increase in the firm’s earnings per share.TABLE 12-4 Possible Capital Structures for Pierce Grain CompanyPlan A: 0% DebtTotal debt$ 0Common equity 200,000aTotal assets$200,000Total liabilities and equity$200,000Plan B: 25% Debt at 8% Interest RateTotal debt$ 50,000Common equity 150,000bTotal assets$200,000Total liabilities and equity$200,000Plan C: 40% Debt at 8% interest rateTotal debt$ 80,000Common equity 120,000cTotal assets$200,000Total liabilities and equity$200,000a2,000 common shares outstanding. b1,500 common shares outstanding. c1,200 common shares outstanding.TABLE 12-5 An Analysis of Financial Leverage at Different EBIT Levels: Pierce Grain Company(1)(2)(3)=(1)−(2)(4)=(3):0.5(5)=(3)−(4)(6)EBITInterestEBTTaxesNet Income to Common ShareholdersEarnings Per SharePlan A: 0% Debt; $200,000 Common Equity; 2,000 Shares$ 0$ 0$ 0$ 0$ 0$ 0100%20,000020,00010,00010,0005.00100%40,000040,00020,00020,00010.0060,000060,00030,00030,00015.0080,000080,00040,00040,00020.00Plan B: 25% Debt; 8% Interest Rate; $150,000 Common Equity; 1,500 Shares$ 0$4,000$(4,000)$(2,000)a$(2,000)$(1.33)100%20,0004,00016,0008,0008,0005.33125%40,0004,00036,00018,00018,00012.0060,0004,00056,00028,00028,00018.6780,0004,00076,00038,00038,00025.33Plan C: 40% Debt; 8% Interest Rate; $120,000 Common Equity; 1,200 Shares$ 0$6,400$(6,400)$(3,200)a$(3,200)$(2.67)100%20,0006,40013,6006,8006,8005.67147%40,0006,40033,60016,80016,80014.0060,0006,40053,60026,80026,80022.3380,0006,40073,60036,80036,80030.67aThe negative tax bill recognizes the credit arising from the carryback and carryforward provision of the tax code.eeefffM12_KEOW5135_09_GE_C12.indd 44102/05/16 6:48 PM

442 PART 4 • Capital Structure and Dividend Policyfinancial leverage and exposing its owners to financial risk when the following situ-ation exists:percentage change in earnings per sharepercentage change in EBIT71.00As we have illustrated using the Pierce Grain Company example, the greater the firm’s use of financial leverage, the greater will be the ratio of the percent change in earnings per share divided by the corresponding percent change in EBIT. To reiter-ate, this means that the use of financial leverage magnifies the effect of changes in EBIT on earnings per share. If, for example, the aforementioned ratio were 2, then a 20 percent change in EBIT (either positive or negative) would lead to a 40 percent change in earnings per share. For a firm that had even more financial leverage in its capital structure, the ratio might be 3, such that a 20 percent change in EBIT would lead to a 60 percent change in earnings per share.Combining Operating and Financial LeverageOperating leverage causes changes in sales revenues to lead to even greater changes in EBIT. Additionally, changes in EBIT due to financial leverage translate into larger variations in both earnings per share (EPS) and the net income available to the com-mon shareholders (NI), if the firm chooses to use financial leverage. It should be no surprise, then, to find out that combining operating and financial leverage causes rather large variations in earnings per share. This entire process is visually displayed in Figure 12-4.Because the risk associated with possible earnings per share is affected by the use of combined, or total, leverage, it is useful to quantify the effect. To illustrate, we refer once more to Pierce Grain Company. The cost structure identified for Pierce Grain in our discussion of break-even analysis still holds. Furthermore, assume that plan B, which carried a 25 percent debt ratio, was chosen to finance the company’s assets. Turn your attention to Table 12-6 to see how the effects of operating and finan-cial leverage are combined.Combined leverageOperating leverageFinancial leverageEBITSalesEPS (or NI)%%%FIGURE 12-4 Leverage and Earnings FluctuationsCAN YOU DO iT?Analyzing the Combined Effects of Operating and Financial LeveragePeterson Timber Company operates sawmills throughout the redwood areas of the Pacific Northwest. The firm’s current level of revenues, EBIT, and earnings per share are $10 million, $4 million, and $1.00 per share, respectively. Peterson’s CFO recently forecasted the firm’s revenues and profits for next year and estimated that total revenues will grow to $12 million, EBIT will rise to $5.2 million, and earnings per share will be $1.60 a share. Analyze the effects of operating, financial, and combined leverage for Peterson.(The solution can be found on page 443.)combined, or total, leverage the result of the combined effects of both operating and financial leverage.M12_KEOW5135_09_GE_C12.indd 44202/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 443In Table 12-6 an increase in output for Pierce Grain from 30,000 to 36,000 units is analyzed. This increase represents a 20 percent rise in sales revenues. From our ear-lier discussion of operating leverage and from the data in Table 12-6, we can see that this 20 percent increase in sales is magnified into a 120 percent rise in EBIT. Moreover, the 120 percent rise in EBIT induces a change in earnings per share and earnings available to the common shareholders of 150 percent. The upshot of the analysis is that the modest 20 percent rise in sales has been magnified to produce a 150 percent change in earnings per share.Pierce Grain’s use of both operating and financial leverage will cause any per-centage change in sales (from the specific base level) to be magnified by a factor of 7.50 when the effect on earnings per share is computed. A 10 percent change in sales, for example, will result in a 75 percent change in earnings per share.The total risk exposure the firm assumes can be managed by combining operat-ing and financial leverage in different degrees. Knowing the various leverage mea-sures will help you determine the proper level of overall risk that should be accepted. For example, if a high degree of business risk is inherent in the specific line of com-mercial activity, then a low amount of financial risk will minimize additional earn-ings fluctuations stemming from changes in the firm’s sales. Conversely, the firm that by its very nature incurs a low level of fixed operating costs might choose to use a high degree of financial leverage in the hope of increasing earnings per share and the rate of return on its common equity.TABLE 12-6 The Combined-Leverage Effect on Pierce Grain Company’s Earnings per ShareItemBase Sales Level, tForecast Sales Level, t+1Percentage ChangeSales$300,000$360,000+20%Less: Total variable costs 180,000 216,000Revenue before fixed costs$120,000$144,000Less: Total fixed costs 100,000 100,000EBIT$ 20,000$ 44,000+120%Less: Interest expense 4,000 4,000Earnings before taxes (EBT)$ 16,000$ 40,000Less: Taxes at 50% 8,000 20,000Net income$ 8,000$ 20,000+150%Less: Preferred dividends 0 0Earnings available to common shareholders (EAC)$ 8,000$ 20,000+150%Number of common shares1,5001,500Earnings per share (EPS)$5.33$13.33+150%DiD YOU GET iT?Analyzing the Combined Effects of Operating and Financial LeveragePeterson’s CFO estimates that the firm’s revenues will increase by 20 percent, EBIT will increase by 30 percent, and earnings per share will rise 60 percent. Consequently, Peterson’s operating leverage produces an increase in EBIT that is 1.5 times the 20 percent increase in sales, and an earnings per share increase of 60 percent, which is twice the percent change in EBIT. Once again, we see that operating and financial leverage interact in a multiplicative fashion. That is, the percent increase in earnings per share is 2 times the increase in EBIT, which is 1.5 times the increase in sales. The net result is that the percent increase in earnings per share is equal to 1.5*2=3 times the percent increase in sales. Consequently, the 20 percent increase in sales results in a 3*20 percent=60 percent increase in earnings per share.M12_KEOW5135_09_GE_C12.indd 44302/05/16 6:48 PM

444 PART 4 • Capital Structure and Dividend PolicyConcept Check 1. How can we identify when a firm has operating leverage? 2. What is the effect of operating leverage on the volatility of a firm’s EBIT in response to changing sales? 3. What creates financial leverage in a firm’s capital structure? 4. How does financial leverage affect the volatility of firm earnings in response to changes in EBIT? 5. If the ratio of the percent change in earnings per share to the corresponding percent change in EBIT were 2, what percent change in earnings would you expect to follow a 15 percent decline in EBIT? 6. How do operating and financial leverage interact to affect the volatility of a firm’s earn-ings per share?Capital Structure TheoryIt is now time to consider the determination of the appropriate financing mix for the firm. A complete listing of the sources of financing a firm has used to finance its assets is found in the right-hand side of the firm’s balance sheet. We will refer to this list of all sources of financing as the firm’s financial structure. For example, in Table 12-7 we see a balance sheet for a firm that has $300 in assets that have been financed using a mixture of sources of financing that consists of $80 in current liabilities (debts that must be repaid within a period of 1 year or less), $70 in long-term debt, $50 in pre-ferred stock, and finally $100 in common equity.Note that some of the firm’s current liabilities arise naturally as the firm carries out its day-to-day operations. We are referring to accounts payable and accrued expenses. For example, when the firm orders additional items of inventory, its suppliers automatically extend credit to the firm, which appears on the balance sheet as accounts payable. financial structure the mix of all sources of funding that appears on the right-hand side of the balance sheet.FiNANCE at WORkWhen Financial Leverage Proves to Be Too Much to HandleThe financial crisis that began in 2007 and the ensuing economic slowdown had a heavy toll on U.S. automakers. General Motors (GM), once the largest automaker in the world, found itself drowning in more debt than it could afford. So, facing the prospect of not being able to honor its financial obligations, the company approached its creditors with an offer to restructure its debt. The offer included the following for each dollar of debt owed: $0.08 in cash, $0.16 in unsecured debt, plus a 90 percent stake in the automaker. With about $28 billion in debt to bondholders, the GM offer translated into $2.2 billion in cash and $4.3 billion in unsecured debt plus a stake in the restructured firm. Although the terms may sound extreme for the firm’s bondholders, they were even harsher on the current stockholders, who went from owning 100 percent of the firm’s equity down to only 10 percent! Of course, if the firm were to declare bankruptcy, the common stockholders would likely be wiped out completely.Source: Based on Reuters UK, http://uk.reuters.com/article/businessNews/idUK-TRE52T6ZZ20090331, accessed April 2, 2009.LO4Discuss the concept of an optimal capital structure.TABLE 12-7 Distinguishing Between a Firm’s Financial Structure and Its Capital StructureCurrent assets $100Fixed assets  200Total assets $300Accounts payable $  10Accrued expenses 15Short-term debt 50Current portion of long-term debt  5Current liabilities $ 80Long-term debt 70Preferred equity 50Common equity 100Total liabilities and owners’ equity $300Financial structureCapital structureM12_KEOW5135_09_GE_C12.indd 44402/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 445Moreover, the firm accrues interest and other expenses continually over time but pays them only periodically (for example, semiannually). These accrued expenses then repre-sent a liability of the firm that also arises naturally as the firm carries out its day-to-day business. Since accounts payable and accrued expense items arise automatically in response to the events that create them, these liabilities are not the ones we are directly concerned about in this chapter. Specifically, we are interested in that part of the firm’s financial structure that requires discretionary management by the firm. We refer to this as the firm’s capital structure. In Table 12-7 the financial structure consists of all $300 of liabilities and owners’ equity found on the right-hand side of the balance sheet, whereas the capital structure excludes accounts payable and accrued expenses and totals $275.The relationship between a firm’s financial structure and its capital structure can be expressed in equation form as follows:Financialstructure=anon@interest@bearing liabilitiesb+acapitalstructureb (12-5) accounts payable accrued expenses short-term debt long-term debt preferred stock common equityNote that we refer to accounts payable and accrued expenses as non-interest-bearing liabilities. The reason for this is that there is no explicit interest expense associated with these liabilities. An explicit interest expense would be something like the interest you pay on a bank loan. When a firm purchases items of inventory on credit, the credit terms simply say that the amount of the purchase must be paid within a specific time interval, such as 30 days. Consequently, the supplier is providing 30 days of credit to the firm without specifying a rate of interest. The supplier is aware of the fact that it is supplying credit and surely will incorporate some interest cost in the price terms for the items. The important point, however, is that this interest is hidden and not explicitly stated, so accounts payable and accrued expenses do not give rise to interest expense to the firm.The design of a prudent capital structure requires that we address two questions: 1. Debt maturity composition—what mix of short-term and long-term debt should the firm use? 2. Debt–equity composition—what mix of debt and equity should the firm use?CAUTiONARY TALESForgetting Principle 3: Risk Requires a RewardIn 2008, we learned that when faced with a severe economic downturn, even the smartest of the Wall Street investment bankers can be done in. As 2008 dawned, there were five major independent investment banks. Now, there are only two (Gold-man Sachs and Morgan Stanley). So what did the others in? The answer, very simply, is the excessive use of financial leverage.Leverage can be a double-edged sword. In booming times, using leverage helped the investment banks increase their rates of return significantly. Of course, higher returns entail higher risk. And these banks—Bear Stearns, Lehman Brothers, and Merrill Lynch—were in effect exposing themselves to two types of risk: First, they were faced with the risk that their invest-ments might not earn more than the costs to finance them. For example, if the rate of return the banks earned on their assets dropped below the rate they were paying for financing, then the shortfall in earnings came out of the stockholders’ return. Second, the investment banks were borrowing funds using short-term loans called commercial paper and then investing this borrowed money in long-term investments. This meant that they continuously faced a refinancing risk as they needed to continually issue and reissue commercial paper.When the commercial paper market shut down as a result of the financial crisis in 2008, this left the investment banks without a source of financing, forcing them to sell their long-term investments at distressed prices. The result was that Bear Stearns, Lehman Brothers, and Merrill Lynch all found themselves unable to continue their operations. Merrill Lynch was bought by Bank of America, and Bear Stearns was purchased by JPMorgan; Lehman declared bankruptcy, and the British investment banking firm Barclays purchased many of its assets.capital structure the mix of interest-bearing short- and long-term debt plus equity funds used by the firm.debt maturity composition the mix of short- and long-term debt used by the firm.debt–equity composition the mix of debt and equity used by the firm in its capital structure.M12_KEOW5135_09_GE_C12.indd 44502/05/16 6:48 PM

446 PART 4 • Capital Structure and Dividend PolicyThe primary influence on the debt maturity composition of the firm’s capital struc-ture (short- versus long-term debt) is the nature of the assets owned by the firm. Firms that are heavily committed to investments in fixed assets that are expected to produce cash flow over many years generally favor long-term debt to the extent that they borrow. Firms that tend to invest more heavily in assets that produce relatively short-lived cash flows tend to finance more heavily using short-term debt.The focus of this chapter is on the debt–equity composition or what is usually called capital structure management. A firm’s capital structure should mix the perma-nent sources of funds used by the firm in a manner that will maximize the company’s common stock price or, put differently, minimize the firm’s composite cost of capital. We can call this proper mix of fund sources the optimal capital structure.Table 12-7 looks at equation (12-5) in terms of a balance sheet. It helps us visualize the overriding problem of capital structure management. The sources of funds that give rise to financing fixed costs (long-term debt and preferred equity) must be com-bined with common equity in the proportions most suitable to the investment mar-ketplace. If that mix can be found, then holding all other factors constant, the firm’s common stock price will be maximized.Obviously, taking on excessive financial risk can put the firm into bankruptcy pro-ceedings. But using too little financial leverage results in an undervaluation of the firm’s shares. The financial manager must know how to find the area of optimum financial leverage use—this will enhance share value, all other considerations being held constant.The rest of this chapter covers three main areas. First, we briefly discuss the the-ory of capital structure. Second, we examine the basic tools of capital structure man-agement. We conclude with a real-world look at actual capital structure management.A Quick Look at Capital Structure TheoryIn this section of the chapter we address the theoretical underpinnings as to why a firm’s capital structure is important to the firm’s common stockholders. To do this, we first discuss a world in which capital structure is unimportant—that is, one in which the particular mix of debt and equity in the firm’s capital structure has no effect on the value of the firm or its cost of capital (Chapter 9). The reason we do this is to make it very clear why capital structure matters and to help us make prudent decisions about its composition. The heart of the argument about the importance of capital structure is found in the following question:Can the Firm Affect Its Overall Cost of Funds, Either Favorably or Unfavorably, by Varying the Mixture of Financing Sources Used?This controversy has taken many elegant forms in the finance literature and tends to appeal more to academics than to financial practitioners. To emphasize the ingre-dients of capital structure theory that have practical applications for business finan-cial management, we will pursue an intuitive, or nonmathematical, approach to reach a better understanding of the underpinnings of this cost of capital, or capital structure, argument.The importance of Capital StructureIt makes economic sense for the firm to strive to minimize the cost of using financial capital. Both capital costs and other costs, such as manufacturing costs, share a com-mon characteristic in that they potentially reduce the size of the cash dividend that could be paid to common stockholders.independence PositionTwo Nobel Prize–winning financial economists, Franco Modigliani and Merton Miller (hereafter, these authors are referred to as MM), analyzed the importance of the capital structure decision within the context of a very restrictive set of assump-tions about the world in which businesses operate. Specifically, MM assumed that a optimal capital structure the capital structure that minimizes the firm’s composite cost of capital (maximizes the common stock price) for raising a given amount of funds.M12_KEOW5135_09_GE_C12.indd 44602/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 447firm’s investment policies (that is, the set of investments it would undertake) and dividend policy (the amount of the firm’s earnings paid to stockholders in dividends) were fixed such that they were not influenced by the firm’s capital structure decision. They then demonstrated that the firm’s capital structure mix did not affect the firm’s cost of capital or the value of the firm’s common equity. This position is sometimes referred to as capital structure independence since the value of the firm is indepen-dent of how it has been financed (that is, its capital structure). Some of the key assumptions underlying the MM independence proposition include the following: 1. Corporate income is not subject to taxation. 2. Capital structures consist only of stocks and bonds. 3. Investors make homogeneous forecasts of net operating income (what we earlier called EBIT). 4. Stocks and bonds are traded in perfect or efficient markets.In this market setting, the answer to the question, “Can the firm affect its overall cost of funds, either favorably or unfavorably, by varying the mixture of financing sources used?” is no.To summarize, the Modigliani and Miller hypothesis, or the MM view, states that within the perfect economic world previously described, the total market value of the firm’s outstanding securities will be unaffected by the manner in which the right-hand side of the balance sheet is arranged. This means that the sum of the market value of out-standing common stock plus outstanding debt will always be the same regardless of how much or how little debt is actually used by the company. This MM view is sometimes called the independence hypothesis, as firm value is independent of capital structure design.The crux of this position on financing choice is illustrated in Figure 12-5. Here the firm’s asset mix (the left-hand side of the balance sheet) is held constant. All that is different is the way the assets are financed. Under financing mix A, the firm funds 30 percent of its assets with common stock and the other 70 percent with bonds. Under financing mix B, the firm reverses this mix and funds 70 percent of the assets with common stock and only 30 percent with bonds. From our earlier discussions we know that financing mix A is the more heavily leveraged plan.Notice, however, that the “pies” in Figure 12-5 are exactly the same size. The pie represents firm value—the total market value of the firm’s outstanding securities. Thus, the total firm value associated with financing mix A equals that associated with financ-ing mix B. Firm value is independent of the actual financing mix that has been chosen.This implication is taken further in Figure 12-6, where we see that the firm’s over-all cost of capital, kwacc, is unaffected by an increased use of financial leverage. If more debt is used with a cost of kd in the capital structure, the cost of common equity, kcs, will rise at the same rate as the rate at which additional earnings are generated. This will keep the composite cost of capital to the corporation unchanged. Furthermore, Commonstock30%Firm valueFirm valueFinancing mix AFinancing mix BBonds70%Bonds30%=Commonstock70%FIGURE 12-5 Firm Value and Capital Structure DesignM12_KEOW5135_09_GE_C12.indd 44702/05/16 6:48 PM

448 PART 4 • Capital Structure and Dividend Policybecause the overall cost of capital does not change with leverage use, neither will the firm’s common stock price.The lesson of this view on financing choices is that debt financing is not as cheap as it first appears to be because the composite cost of funds or the firm’s weighted average cost of capital is constant over the full range of financial leverage use. The stark implication for financial officers is that one capital structure is just as good as any other.Recall, though, the strict assumptions used to define the economic world in which this theory was developed. We next turn to a market and legal environment that relaxes these extreme assumptions.The Moderate PositionWe turn now to a more moderate description of the relationship between the firm’s cost of capital and its capital structure that has wide appeal to both business practi-tioners and academics. This moderate view is based on the relaxation of two of the very restrictive assumptions underlying the MM independence theory: 1. Interest expense is tax-deductible—when a firm incurs debt on which it pays interest, that interest is tax-deductible, which reduces the cost of debt to the firm by an amount equal to the reduced taxes the firm must pay. This constitutes an advantage of using debt financing rather than equity since the dividends paid to stockholders are not tax deductible. 2. Debt financing increases the risk of default—since the interest and principal payments associated with borrowing must be paid in accordance with the debt contract, the firm faces the risk of being forced into bankruptcy if it fails to meet its contractual interest and principal payment obligations. This constitutes a dis-advantage of using debt financing, for using more debt leads to an increased likelihood of financial distress. Financial distress, in turn, forces the firm to incur added costs and may even lead to bankruptcy, which could result in the total destruction of the value of the common shares of the firm.Combining the plus of interest tax deductibility with the minus of added risk of finan-cial distress provides the conceptual basis for designing a prudent capital structure.The Benefits of Financial Leverage—interest Tax Savings Table 12-8 illustrates this important element of the U.S. system of corporate taxation. We assume that Skip’s Camper Manufacturing Company has an expected level of earnings before 0Financial leveragekcs (Cost of equity)kwacc (Weighted average cost of capital)kd (Cost of debt)Capital costsFIGURE 12-6 Capital Costs and Financial Leverage: No Taxes—Independence HypothesisM12_KEOW5135_09_GE_C12.indd 44802/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 449interest and taxes (EBIT) of $2 million and faces a corporate tax rate (made simple for example purposes) of 50 percent. Two financing plans are analyzed. The first is an unleveraged capital structure. The other assumes that Skip’s Camper has $8 million of bonds outstanding that carry an interest rate of 6 percent per year.Notice that if corporate income were not taxed, then earnings before taxes of $2 million per year could be paid to shareholders in the form of cash dividends or to bond investors in the form of interest payments, or any combination of the two. This means that the sum of the cash flows that Skip’s Camper could pay to its contributors of debt or equity is not affected by its financing mix.When corporate income is taxed by the government, and bond interest is a tax-deductible expense, the sum of the cash flows earned for all contributors of financial capital is affected by the firm’s financing mix. Table 12-8 illustrates this point.If Skip’s Camper chooses the leveraged capital structure, the total payments to equity and debt holders will be $240,000 greater than under the all-common-equity cap-italization. Where does this $240,000 come from? The answer is that the government’s take, through taxes collected, is lower by that amount. This difference, which flows to Skip’s Camper security holders, is called the tax shield on debt. In general, it may be calculated by equation (12-6), where rb is the interest rate paid or interest tax savings on the debt, D is the principal amount of the debt, and Tc is the firm’s marginal tax rate:Tax shield=rb(D)(Tc) (12-6)The moderate position on the importance of capital structure presumes that the tax shield must have value in the marketplace. Accordingly, this tax benefit will increase the total market value of the firm’s outstanding securities relative to the all-equity financing mix. Note that in this case financial leverage does affect firm value. Because the cost of capital is just the other side of the valuation coin, financial leverage also affects the firm’s composite cost of capital. Can the firm increase firm value indefinitely and lower its cost of capital continuously by using more and more financial leverage? Common sense would tell us no! So would most financial managers and academicians. The acknowledgment of bankruptcy costs provides one possible rationale.The Likelihood of Firm Failure The probability that the firm will be unable to meet the financial obligations identified in its debt contracts increases as more debt is employed. The highest costs would be incurred if the firm actually went into bank-ruptcy proceedings. Here, assets would be liquidated and often at distressed sale prices. If these assets did sell for something less than their perceived market values, both equity investors and debt holders could suffer losses. Other problems accom-pany bankruptcy proceedings. Additional lawyers and accountants have to be hired and paid. Managers must spend time preparing lengthy reports for those involved in the legal action. Moreover, all this distracts the firm’s management from the efficient running of the business, and this causes missed opportunities and lost value.Milder forms of financial distress also have their costs, as we have discussed. As the firm’s financial condition weakens, creditors may take action to restrict normal tax shield the reduction in taxes due to the tax deductibility of interest expense.TABLE 12-8 Skip’s Camper Cash Flows to All Investors—The Case of TaxesUnleveraged Capital StructureLeveraged Capital StructureExpected level of net operating income$2,000,000$2,000,000Less: Interest expense 0 480,000Earnings before taxes$2,000,000$1,520,000Less: Taxes at 50% 1,000,000 760,000Earnings available to common stockholders$1,000,000$ 760,000Interest paid to creditors 0 480,000Expected payments to all security holders$1,000,000$1,240,000M12_KEOW5135_09_GE_C12.indd 44902/05/16 6:48 PM

450 PART 4 • Capital Structure and Dividend Policybusiness activity. Suppliers may not deliver materials on credit. Profitable capital investments may have to be forgone, and dividend payments may even be inter-rupted. At some point, the expected cost of default will be large enough to outweigh the tax shield advantage of debt financing. The firm will turn to other sources of financing, mainly common equity (retained earnings).The Saucer-Shaped Cost-of-Capital Curve This moderate view of the relation-ship between financing mix and the firm’s cost of capital is depicted in Figure 12-7. The result is a saucer-shaped (or U-shaped) weighted-average-cost-of-capital curve, kwacc. The firm’s average cost of equity, kcs, is seen to rise as the firm uses more debt financing. For a while the firm can borrow funds at a relatively low after-tax cost of debt, kd. Even though the cost of equity is rising, it does not rise at a fast enough rate to offset the use of the less expensive debt financing. Thus, between points 0 and A on the financial-leverage axis, the average cost of capital declines and stock price rises.Eventually, however, the threat of financial distress causes the cost of debt to rise. In Figure 12-7 this increase in the cost of debt shows up in the after-tax average-cost-of-debt curve, kd, at point A. Between points A and B, mixing debt and equity funds produces an average cost of capital that is (relatively) flat. The firm’s optimal range of financial leverage lies between points A and B. All capital structures between these two points are optimal because they produce the lowest composite cost of capital. As we said earlier in this chapter, finding this optimal range of financing mixes is the objective of capital structure management.Point B signifies the firm’s debt capacity. Debt capacity is the maximum amount of debt the firm can include in its capital structure and still maintain its current credit rating. Beyond point B, additional fixed-charge capital can be attracted only at very costly interest rates. At the same time, this excessive use of financial leverage would cause the firm’s cost of equity to rise at a faster rate than it did previously. The composite cost of capital would then rise quite rapidly, and the firm’s stock price would decline.Firm Value and Agency CostsIn Chapter 1 we mentioned the notion of agency problems. Recall that agency prob-lems give rise to agency costs, which tend to occur in business organizations because the owners of the firm do not run the business; managers do. Thus, the firm’s manag-ers can properly be thought of as agents of the firm’s stockholders. To ensure that optimal range of financial leverage the range of debt use in the firm’s capital structure that yields the lowest overall cost of capital for the firm.debt capacity the maximum amount of debt that the firm can include in its capital structure and still maintain its current credit rating.0Financial leverage (Debt ratio)kwacc (Weighted average cost of capital)kcs (Cost of equity)kd (Cost of debt)Capital costsABFIGURE 12-7 Capital Costs and Financial Leverage: The Moderate View, Considering Taxes and Financial DistressM12_KEOW5135_09_GE_C12.indd 45002/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 451agent-managers act in the stockholders’ best interests requires that (1) they have proper incentives to do so and (2) their decisions are monitored. The incentives usu-ally take the form of executive compensation plans and perquisites (or “perks”). The perquisites, though, might be a bloated support staff, country club memberships, luxurious corporate planes, or other amenities. Monitoring this requires that certain costs be borne by the stockholders, such as (1) bonding the managers, (2) auditing financial statements, (3) structuring the organization in unique ways that limit mana-gerial decisions, and (4) reviewing the costs and benefits of management perquisites. This list is indicative, not exhaustive. The main point is that monitoring costs are ultimately covered by the owners of the company—its common stockholders.Capital structure management also gives rise to agency costs. Agency problems stem from conflicts of interest, and capital structure management gives rise to a natu-ral conflict between stockholders and bondholders. For example, if acting in the stockholders’ best interests causes managers to invest in extremely risky projects, existing investors in the firm’s bonds could logically take a dim view of such an investment policy. This is because changing the risk structure of the firm’s assets would change the business-risk exposure of the firm. This could lead to a downward revision of the bond rating the firm currently enjoys. A lowered bond rating, in turn, would lower the current market value of the firm’s bonds. Clearly, bondholders would be unhappy with this result.To reduce this conflict of interest, the creditors (bond investors) and stockholders may agree to include several protective covenants in the bond contract. These bond covenants were discussed in more detail in Chapter 7, but essentially they may be thought of as restrictions on managerial decision making. Typical covenants restrict the payment of cash dividends on common stock, limit the acquisition or sale of assets, or limit further debt financing. To make sure managers comply with the pro-tective covenants means that monitoring costs are incurred. Like all monitoring costs, they are borne by common stockholders. Furthermore, like many costs, they involve the analysis of an important trade-off.Figure 12-8 displays some of the trade-offs involved with the use of protective bond covenants. Note (in the left panel of Figure 12-8) that the firm might be able to sell bonds that carry no protective covenants only by incurring very high interest rates. With no protective covenants, there are no associated monitoring costs. Also, there are no lost operating efficiencies, such as being able to move quickly to acquire a particular company in the acquisitions market. Conversely, restrictive covenants could reduce the explicit cost of the debt contract, but this would involve incurring significant monitoring costs and losing some operating efficiencies (which also trans-lates into higher costs). When the debt issue is first sold, then a trade-off will be made.Next, we have to consider the presence of monitoring costs at low and higher levels of leverage. When the firm operates at a low debt-to-equity ratio, there is little need for creditors to insist on a long list of bond covenants. The financial risk is not sufficient to require that type of activity. The firm will likewise benefit from low explicit interest No protective bond covenantsMany protective bond covenantsHigh interest ratesLow monitoring costsNo lost operatingefficienciesLow interest ratesHigh monitoring costsMany lost operatingefficienciesFIGURE 12-8 The Agency Costs of Debt: Trade-OffsM12_KEOW5135_09_GE_C12.indd 45102/05/16 6:48 PM

452 PART 4 • Capital Structure and Dividend Policyrates when leverage is low. When the debt-to-equity ratio is high, however, it is logical for creditors to demand a great deal of monitoring. This increase in agency costs will raise the implicit cost (the true total cost) of debt financing. It seems logical, then, to sug-gest that monitoring costs will rise as the firm’s use of financial leverage increases. Just as the likelihood of firm failure (financial distress) raises a company’s overall cost of capital (kwacc), so do agency costs. On the other side of the coin, this means that total firm value (the total market value of the firm’s securities) will be lower because of agency costs. Taken together, the agency costs and the costs associated with financial distress argue in favor of the concept of an optimal capital structure for the individual firm.Agency Costs, Free Cash Flow, and Capital StructureIn 1986, Professor Michael C. Jensen further extended the concept of agency costs into the area of capital structure management. The contribution revolves around a concept that Jensen labels “free cash flow,” which he defines as follows:Free cash flow is cash flow in excess of that required to fund all projects that have positive net present values when discounted at the relevant cost of capital.3Jensen then proposed that substantial free cash flow can lead to misbehavior by managers and poor decisions that are not in the best interests of the firm’s common stockholders. In other words, managers have an incentive to hold onto the free cash flow and have “fun” with it, rather than “disgorge” it, say, in the form of higher cash dividend payments.But all is not lost. This leads to what Jensen calls his “control hypothesis” for using debt. By leveraging up (tak-ing on debt), he posits, the firm’s shareholders will enjoy increased control over their management team. For exam-ple, if the firm issues new debt and uses the proceeds to retire outstanding common stock, then managers are obli-gated to pay out cash to service the debt—this simultane-ously reduces the amount of free cash flow available to them to have fun with.We can also refer to this motive for financial leverage use as the “threat hypothesis.” Managers work under the threat of financial failure; therefore, according to the “free cash flow theory of capital structure,” they work more efficiently. This is supposed to reduce the agency costs of free cash flow, which will in turn be recognized by the marketplace in the form of greater returns on the common stock.Note that the free cash flow theory of capital structure does not give a theoretical solution to the question of just how much financial leverage is enough. Nor does it suggest how much leverage is too much. It is a way of thinking about why share-holders and their boards of directors might use more debt to control managerial behavior and decisions. The basic decision tools of capital structure management still have to be utilized. They are presented later in this chapter.Managerial implicationsWhere does our examination of capital structure theory leave us? The upshot is that determining the firm’s financing mix is centrally important to the financial manager because the firm’s stockholders are affected by capital structure decisions. At the very least, and before bankruptcy costs and agency costs become detrimental, the tax shield effect will cause the shares of a leveraged firm to sell at a higher price than 3“Agency Costs of Free Cash Flow, Corporate Finance, and Takeovers” by Michael C. Jensen, from American Economic Review 76 (May 1986).REMEMBER YOUR PRiNCiPLESThe discussions on agency costs, free cash flow, and the control hypothesis for debt creation return us to Principle 5: Conflicts of Interest Cause Agency Problems. The control hypothesis put forth by Jensen suggests that managers will work harder for shareholder interests when they have to “sweat it out” to meet contractual interest payments on debt securities. But we also learned that managers and bond investors can have a conflict that leads to agency costs associated with using debt capital. Thus, the theoretical benefits that flow from minimizing the agency costs of free cash flow by using more debt will cease when the rising agency costs of debt exactly offset those benefits. You can see how very difficult it is, then, for financial managers to identify precisely their true optimal capital structure.M12_KEOW5135_09_GE_C12.indd 45202/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 453they would have if the company had avoided debt financing. Because both the risk of failure and agency costs accompany the excessive use of leverage, the financial man-ager must exercise caution in the use of fixed-charge capital. This problem of search-ing for the optimal range of financial leverage is our next task.You have now developed a workable knowledge of capital structure theory. This makes you better equipped to search for your firm’s optimal capital structure. Several tools are available to help you in this search process and simultaneously help you make prudent financing choices. These tools are decision oriented. They help us answer the question, “The next time we need $20 million, should we issue common stock or sell long-term bonds?”Concept Check 1. What is the objective of capital structure management? 2. What is the basic controversy surrounding capital structure theory? 3. Explain the independence hypothesis as it relates to capital structure management. 4. Explain the moderate view of the relationship between a firm’s financing mix and its average cost of capital. 5. How do agency costs and free cash flow relate to capital structure management?The Basic Tools of Capital Structure ManagementWe will review two basic tools that are commonly used in the evaluation of capital structure decisions. The first is the EBIT-EPS chart, which provides a way to visualize the effects of alternative capital structures on both the level and volatility of the firm’s earnings per share (EPS). The second tool entails the analysis of the capital structures of comparable firms through use of financial leverage ratios. Here we use ratios to standardize capital structure information, as we did when we discussed financial ratios in Chapter 4, so that we can compare the capital structures of similar firms.EBiT-EPS AnalysisBefore we launch into an analysis of the relationship between earnings per share (EPS) and EBIT for alternative capital structures, we need to remind ourselves why this is important. Specifically, in light of our discussions of capital structure theory you might ask, “Why should the firm’s owners care about the effects of the capital structure on earnings per share (EPS)?” One possible response to this question is that corporate CEOs and boards of directors are very sensitive to the earnings numbers they report to Wall Street. The reason we offered earlier for this sensitivity relates to the perception of investors that the level of a firm’s reported EPS signals important information about the firm’s future prospects. For example, when a firm announces that its earnings will fall short of analyst expectations, this often triggers a revision in investor expectations regarding the future earnings prospects for the firm. This down-ward revision, in turn, results in a drop in the firm’s stock price. Thus, corporate executives are very aware of the importance investors attach to earnings and take this information into account when considering the design of the firm’s capital structure.ExAMPLE 12.2EBiT-EPS AnalysisAssume that plan B presented earlier in Table 12-4 is the existing capital structure for the Pierce Grain Company. Furthermore, the asset structure of the firm is such that EBIT is expected to be $20,000 per year for a very long time. A capital investment is LO5Use the basic tools of capital structure management.MyFinanceLab VideoM12_KEOW5135_09_GE_C12.indd 45302/05/16 6:48 PM

454 PART 4 • Capital Structure and Dividend Policyavailable to Pierce Grain that will cost $50,000. Acquisition of this asset is expected to raise the projected EBIT level to $30,000 permanently. The firm can raise the needed cash by one of two ways:1. Selling 500 shares of common stock at $100 each.2. Selling new bonds that will net the firm $50,000 and carry an interest rate of 8.5 percent.These capital structures and corresponding EPS amounts are summarized in Table 12-9.At the projected EBIT level of $30,000, the EPS levels for the common stock and debt alternatives are $6.50 and $7.25, respectively. Both are considerably above the $5.33 that would occur if the new project were rejected and the new capital were not raised. Based on a criterion of selecting the financing plan that will provide the high-est EPS, the bond alternative is favored. But what if the basic business risk to which the firm is exposed causes the EBIT to vary over a considerable range? Can we be sure that the bond alternative will always have the higher EPS associated with it?STEP 1: Formulate a Solution StrategyThe best way to address this issue will be to use graphic analysis of earnings per share and earnings before interest and taxes for the proposed alternatives (that is, an EBIT-EPS chart). EBIT is plotted on the horizontal axis and EPS is plotted on the ver-tical axis. The intercepts on the horizontal (EBIT) axis represent the before-tax equiv-alent financing charges related to each plan. The straight lines for each plan tell us the EPS amounts that will occur at different EBIT amounts.STEP 2: Crunch the NumbersA review of the EBIT-EPS chart found in Figure 12-9 reveals that the answer to this question is no. That is, the bond alternative will not always have the higher EPS. Creating the EBIT-EPS analysis chart allows the decision maker to visualize the impact of different financing plans on the EPS over a range of EBIT levels.TABLE 12-9 Analyzing Pierce Grain Company’s Financing ChoicesPart A: Capital StructuresExisting Capital StructureWith New Common Stock FinancingWith New Debt FinancingLong-term debt at 8% $  50,000Long-term debt at 8% $  50,000Long-term debt at 8% $  50,000Common stock 150,000Common stock 200,000Long-term debt at 8.5% 50,000Common stock 150,000Total liabilities and equity $200,000Total liabilities and equity $250,000Total liabilities and equity $250,000Common shares outstanding 1,500Common shares outstanding 2,000Common shares outstanding 1,500Part B: Projected EPS LevelsExisting Capital StructureWith New Common Stock FinancingWith New Debt FinancingEBIT$20,000$30,000$30,000Less: Interest expense 4,000 4,000 8,250Earnings before taxes (EBT)$16,000$26,000$21,750Less: Taxes at 50% 8,000 13,000 10,875Net income$ 8,000$13,000$10,875Less: Preferred dividends 0 0 0Earnings available to common shareholders$ 8,000$13,000$10,875EPS$ 5.33$ 6.50$ 7.25M12_KEOW5135_09_GE_C12.indd 45402/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 455Note that using the data on the common stock plan at an EBIT of $4,000, this financing plan provides an EPS of zero. EPS is zero with the debt plan where EBIT is equal to $8,250. Note that $8,250 for the debt plan consists of the current interest expense of $4,000 plus the new interest cost of $4,250.The bond plan financing option has a steeper slope than the common stock financing plan. This tells us that the bond plan’s EPS is more sensitive to changes in EPS than the common stock financing plan. This is due to the financial leverage employed. Another observation is that the lines intersect. At that point, EPS is exactly the same for both financing plans. Above the intersection point, the EPS for the plan with greater leverage will exceed that for the plan with lesser leverage. The intersec-tion point, circled in Figure 12-9, occurs at an EBIT level of $21,000. This intersection of the two capital structure options is at an EPS of $4.25. For all levels of EBIT above $21,000 the debt plan provides higher EPS, and for levels of EBIT below $21,000 the equity option offers the higher EPS.STEP 3: Analyze Your ResultsThe EBIT-EPS analysis tells the analyst the level of EPS for a given EBIT. However, since the firm’s EBIT can never be known with certainty in advance, the capital struc-ture that produces the highest level of EPS cannot be known for certain.Computing indifference Points The point of intersection in Figure 12-9 is called the EBIT-EPS indifference point. It identifies the EBIT level at which the EPS will be the same regardless of the financing plan chosen by the financial manager. This indifference point, sometimes called the break-even point, has major implications for financial planning. At EBIT amounts in excess of the EBIT indifference level, the more heavily leveraged financing plan will generate a higher EPS. At EBIT amounts below the EBIT indifference level, the financing plan involving less leverage will generate a higher EPS. It is important, then, to know the EBIT indifference level.EBIT-EPS indifference point the level of earnings before interest and taxes (EBIT) that will equate earnings per share (EPS) between two different financing plans.EBIT ($000)EPS (dollars)0$1.00$2.00$3.00$4.00$21,000$4.25$6.50$7.25Common stockplanBond plan$5.00$6.00$7.001020304050$30,000FIGURE 12-9 EBIT-EPS Analysis Chart for Pierce Grain CompanyM12_KEOW5135_09_GE_C12.indd 45502/05/16 6:48 PM

456 PART 4 • Capital Structure and Dividend PolicyWe can find it graphically, as in Figure 12-9. At times it may be more efficient, though, to calculate the indifference point directly. This can be done by using the fol-lowing equation: EPS: STOCK PLAN EPS: BOND PLAN(EBIT-Is)(1-Tc)-PSs=(EBIT-Ib)(1-Tc)-PSb (12-7)where Ss and Sb are the numbers of common shares outstanding under the stock and bond plans, respectively; I is interest expense; Tc is the firm’s income tax rate; and P is preferred dividends paid. In the present case, P is zero because there is no pre-ferred stock outstanding. If preferred stock is associated with one of the financing alternatives, keep in mind that the preferred dividends, P, are not tax deductible. Equation (12-7) does take this fact into consideration.For the present example, we calculate the indifference level of EBIT as(EBIT-$4,000)(1-0.5)-02,000=(EBIT-$8,250)(1-0.5)-01,500When the expression above is solved for EBIT, we obtain $21,000. If EBIT turns out to be $21,000, then EPS will be $4.25 under both plans.A Word of Caution Okay, now we know that using more financial leverage may provide higher firm earnings if EBIT is above the break-even point. But this is not all that we need to take away from this analysis. For example, assume that EBIT is expected to be above the break-even point 99.9 percent of the time for two alternative capital structure policies. Does this mean that we should automatically select the higher leverage option? The answer, as you might have suspected, is no, and here’s the logic for this answer. The higher the firm’s use of financial leverage, the steeper the slope of the EBIT-EPS line, which means the firm will experience larger swings in EPS for any given change in EBIT. CEOs and corporate boards care about these swings for the reason we noted earlier. That is, if the firm fails to meet its earnings expecta-tions, investors may revise their expectations for the firm’s future earnings prospects downward, at which point the share price might suffer. So, higher financial leverage increases the likelihood that an unanticipated swing in the firm’s EBIT might have a very detrimental effect on the reported EPS, and this is a real source of concern.How then are we to interpret and use the EBIT-EPS chart to analyze capital struc-ture design issues? The answer, like many tools of financial analysis, entails the use of managerial judgment. The EBIT-EPS chart is simply a tool that can be used to learn about the consequences of using more or less financial leverage. The decision as to whether to use more or less financial leverage must be made after weighing all the factors that impinge on a firm’s capital structure decision. For example, in the next section we look at the use of comparative financial ratios, which indicate the degree of similarity of the firm’s capital structure to others in its same industry, or peer group.Comparative Leverage RatiosIn Chapter 4 we explored the overall usefulness of financial ratio analysis. Leverage ratios, one of the categories of financial ratios, are identified in that chapter. We emphasize here that the computation of leverage ratios is one of the basic tools of capital structure management.Two types of leverage ratios must be computed when a financing decision faces the firm. We call these balance-sheet leverage ratios and coverage ratios. The firm’s balance sheet supplies inputs for computing the balance-sheet leverage ratios. In various forms these balance-sheet metrics compare the firm’s use of funds sup-plied by creditors with those supplied by owners.Inputs to the coverage ratios generally come from the firm’s income statement. At times the analyst may have to refer to balance-sheet information to construct some of balance-sheet leverage ratios ratios of a firm’s use of financial leverage or debt capital to either the firm’s total capital or equity. Because the needed information for computing these ratios is found in the balance sheet, we refer to them as balance-sheet leverage ratios.coverage ratios ratios of the firm’s earnings to the interest and principal related to a firm’s borrowing.M12_KEOW5135_09_GE_C12.indd 45602/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 457these needed estimates. Regardless of the source of data, coverage ratios provide estimates of the firm’s ability to service its financing contracts. High coverage ratios, compared with a standard, imply unused debt capacity.In reality, we know that EBIT might be expected to vary over a considerable range of outcomes. For this reason the coverage ratios should be calculated several times, each at a different level of EBIT. If this is accomplished over all possible values of EBIT, a probability distribution for each coverage ratio can be constructed. This pro-vides the financial manager with much more information than simply calculating the coverage ratios based on the expected value of EBIT.industry NormsThe comparative leverage ratios have utility only if they can be compared with some standard. Generally, corporate financial analysts, investment bankers, commercial bank loan officers, and bond-rating agencies rely on industry classes to compute “normal” ratios. Although industry groupings may actually contain firms whose basic business-risk exposures differ widely, the practice is entrenched in American business behavior. At the very least, then, the financial officer must be interested in industry standards because almost everybody else is.Capital structure ratios tend to differ among industry classes. For example, random samplings of the common equity ratios of large retail firms seem to differ statistically from those of major steel producers. The major steel producers use financial leverage to a lesser degree than do the large retail organizations. On the whole, firms operating in the same industry tend to exhibit capital structure ratios that cluster around a central value that we call a norm. The degree of business risk varies from industry to industry as well. As a consequence, the capital structure norms vary from industry to industry.This is not to say that all companies in the industry will maintain leverage ratios “close” to the norm. For instance, firms that are very profitable might display high coverage ratios and high balance-sheet leverage ratios. The moderately profitable firm, though, might find such a posture unduly risky. Here the usefulness of industry- normal leverage ratios is clear. If the firm chooses to deviate substantially from the accepted values for the key ratios, it must have a sound reason.Net Debt and Balance-Sheet Leverage RatiosWhen professional financial analysts assess a firm’s use of financial leverage, they typi-cally refine their definition of the type and amount of a firm’s liabilities that give rise to financial leverage. Specifically, they commonly make two refinements. The first involves what liabilities “count” as sources of financial leverage. Specifically, they look to the firm’s use of interest-bearing debt, including both short- and long-term notes and bonds. You may recall that this is what we did in Chapter 9 when computing the firm’s cost of capital.Second, analysts also look to see if the firm has excessive cash holdings when assessing the firm’s financial risk exposure corresponding to the use of debt financing. Specifically, they use a concept called net debt, which equals the firm’s total interest-bearing debt minus excess cash holdings. The idea here is that if the firm can afford to pay down some (or all) of its debt using excess cash, then it really is not exposed to the level of financial risk that its outstanding debt would suggest. The tough question for the analyst is determining how much of the firm’s cash and marketable securities bal-ance is excessive. It is possible to get a handle on this by looking at the amount of cash relative to assets that similar firms hold, and this is what is often done. However, some financial analysts simplify things by assuming that all the firm’s cash and mar-ketable securities are excessive and so they compute net debt by subtracting all the firm’s cash and marketable securities from the firm’s total interest-bearing debt.A Glance at Actual Capital Structure ManagementWe now examine some opinions and practices of financial executives that reinforce the importance of capital structure management. A survey of 392 corporate executives net debt equals the firm’s total interest-bearing debt (both short- and long-term) minus excess cash holdings, where excess cash holdings equal cash held by the firm but not required to support the firm’s ongoing operations.M12_KEOW5135_09_GE_C12.indd 45702/05/16 6:48 PM

458 PART 4 • Capital Structure and Dividend Policyrevealed the importance of a variety of factors that are believed to be either important or very important in deciding whether to use debt in their firm’s capital structure.4The 10 factors revealed in the survey provide some practical guidance to the financial manager who is wrestling with capital structure design and management issues. Let’s briefly consider each factor to see why it is relevant.Financial Flexibility When a firm needs to raise additional funds, its bargaining position is better if it has options or choices. For example, firms that have used very little debt in the past will find it easier to borrow or sell new shares of stock than firms that have borrowed heavily.Credit Rating Dropping a notch in the rating system leads to an increase in the firm’s borrowing costs, so managers like to avoid this problem if at all possible.5 Moreover, sometimes firms have contractual provisions inserted into some of their other debt agreements that require the firm to maintain a particular credit rating. For example, Enron’s bankruptcy was triggered by the firm dropping one credit rating, which put the firm below investment-grade status. The firm had billions of dollars in outstand-ing debt that contained a covenant requiring them to maintain a BBB or higher rating.insufficient internal Funds It has long been known that firms tend to follow a pri-ority list when raising new funds that has been referred to as a “pecking order.” The order in which firms typically finance their operations begins with internally gener-ated profits, followed by debt financing, and, finally, by issuing new equity.Level of interest Rates Other things being the same, firms prefer to borrow when they feel interest rates are low relative to their expectations. For example, when inter-est rates are historically very low, a CFO may feel more inclined to enter into long-term debt agreements. However, there is little evidence that a CFO, or anyone for that matter, has any talent for knowing when rates are low and about to rise or high and about to fall. Nonetheless, all that is required for this factor to be considered important is a strong opinion about the future path of interest rates.interest Tax Savings Interest expense, unlike dividends paid to shareholders, is a tax-deductible expense. This tax-savings feature serves as a subsidy to corporate bor-rowing and makes debt appear cheap relative to alternative sources of financing.Transaction Costs and Fees When a firm chooses between debt and equity, it faces very different costs of issuing the two types of securities. For example, debt holders receive interest and principal payments as prescribed in the debt contract (indenture). This type of security is relatively straightforward, and its value hinges on the credit-worthiness of the firm. However, when a firm issues equity, there are no rules prescribing how much will be paid back to the buyers of the stock. This means that it can be much more costly to entice investors to become stockholders than to entice them to loan money to the firm. Thus, the differentially higher costs of issuing equity make it less attractive as a source of financing.Equity Undervaluation/Overvaluation Earlier we mentioned that CFOs often try to time their debt offerings to take advantage of abnormally low interest rates. The same holds true for equity offerings. For example, if the CFO thinks that the firm’s shares of stock are undervalued, he or she will want to borrow money rather than sell new shares and risk the price of the shares falling further. Once again, there is no evidence that corporate executives are any better at forecasting their own share prices than they are at predicting the future of interest rates, but they only have to think they are good at it to believe it is an important factor.4John Graham and Campbell Harvey, “How do CFOs make capital budgeting and capital structure deci-sions?,” Journal of Applied Corporate Finance, Volume 15, Number 1, Spring 2002, 8–23.5We discussed bond ratings in Chapter 7.M12_KEOW5135_09_GE_C12.indd 45802/05/16 6:48 PM

ChAPTER 12 • Determining the Financing Mix 459Comparable Firm Debt Levels Firms in similar businesses tend to have similar capital structures. This is made doubly important by virtue of the fact that lenders and credit rating agencies often compare a firm’s debt ratios to those of comparable firms when deciding credit terms and ratings.Bankruptcy/Distress Costs The more debt a firm has used in the past, the higher the likelihood is that the firm will at some point face financial distress and possibly fail. This risk forms the basis for the firm’s credit rating.Customer/Supplier Discomfort An important source of financial distress brought on by the use of debt financing comes in the form of pressures from both the firm’s customers (who fear that financial distress may interrupt their source of supply) and the firm’s suppliers (who fear that financial distress may interrupt an important source of demand for their goods and services). The latter is compounded further if the supplier has provided the firm with trade credit, which is at risk if the firm fails.After reading through the discussion of each of the 10 factors, you are probably beginning to think that capital structure management is more art than science. In other words, there simply is no magic formula that you can use to solve for the opti-mal capital structure. However, you should be gaining an appreciation for the basic considerations that go into the judgment calls that CFOs ultimately must make and that drive the capital structures of firms. Furthermore, selected comments from financial executives point to the widespread use of target debt ratios.Concept Check 1. Explain the meaning of the EBIT-EPS indifference point. 2. How are various leverage ratios and industry norms used in capital structure management? 3. Identify several factors that influence the decision to issue debt. 4. Why is capital structure design both an art and a science?FiNANCE at WORkCapital Structures Around the WorldThe use of debt financing by firms is influenced by many factors, and one of them apparently is the home country of the firm. To illustrate, consider the listing of median leverage ratios (total debt divided by the market value of the firm) by country provided below.*CountryLeverage RatioSouth Korea70%Pakistan49%Brazil47%Thailand46%India40%Japan33%China33%France28%Belgium26%Mexico26%Chile21%Germany17%United Kingdom16%United States16%Greece10%The highest leverage ratio is observed in South Korea, where the leverage ratio is close to 70 percent, whereas the lowest is only 10 percent, observed in Greece. The median leverage ratio in the United States is only 16 percent, which may seem quite low. However, this is the result of the fact that these ratios are based on the market values of the firms rather than their book values.What kinds of factors might encourage the use of debt in different countries? One factor that researchers found is that firms that operate in countries in which the legal systems provide better protection for financial claimants tend to use less total debt, and the debt they use tends to be of a longer-term maturity. In addition, as you might expect, the tax policy of the country that the firm operates within also plays a role in the level of debt that a firm uses.Source: Joseph P. H. Fan, Sheridan Titman, and Garry J. Twite, “An Interna-tional Comparison of Capital Structure and Debt Maturity Choices” (October 2008). AFA 2005 Philadelphia Meetings available at SSRN: http://ssrn.com/abstract=423483.*The market value of the firm is defined to be the market value of common equity plus the book values of preferred stock and total debt.M12_KEOW5135_09_GE_C12.indd 45902/05/16 6:48 PM

460 PART 4 • Capital Structure and Dividend PolicyChapter SummariesDistinguish between business and financial risk. (pgs. 432–433)SUMMARY: A firm’s business risk arises out of the competitive environment in which the firm operates. The risk results in fluctuations in firm sales in response to changes in the overall economy and the conditions within the specific industry or industries in which the firm operates. Firms can make further choices that can amplify this volatility even more if, for example, they choose to purchase plant and equipment rather than rent it. In the former case, the firm will incur the fixed costs of the plant and equipment even if it pro-duces nothing and this adds risk to the firm. Moreover, firms can choose to use sources of capital in their financial structures that entail a fixed financial obligation such as interest and principal payments on the debt. The effects of business, operating, and financial risk work in concert to determine the riskiness of the firm’s future earnings streams.KEY TERMSLO1Business risk, page 432 the risk of the firm’s future earnings that is a direct result of the particular line of business chosen by the firm.Operating risk, page 432 risk driven by the mix of fixed versus variable costs the firm in-curs to do business. For example, the greater the firm’s fixed operating costs, other things remaining the same, the more volatile will be the firm’s earnings in response to changes in firm sales.Financial risk, page 433 risk driven by the presence of fixed finance costs in the firm’s capital structure (as opposed to variable finance costs such as dividends declared and paid). The net effect of financial leverage (which corresponds to the firm’s use of debt financing that entails the payment of prede-termined interest and principal payments) is to make firm earnings more volatile.Break-even quantity, page 434 the number of units a firm must sell before it starts to earn a profit.Fixed or indirect costs, page 434 the expenses of the firm that do not vary with the level of firm sales. An example would be salaries paid to the firm’s management team.Variable or direct costs, page 434 expenses that move up and down with the level of firm sales.Total revenue, page 436 the total dollar sales for a particular period of time.Volume of output, page 436 the number of units produced and sold for a particular period of time.Use break-even analysis. (pgs. 434–438)SUMMARY: A key number in any business’s operations is the break-even quantity or sales level. The break-even level is key because it tells the firm’s managers the minimum sales (dollars or units sold) that are needed to pay the firm’s short-term liabilities.KEY TERMSLO2KEY EQUATIONBreak@even levelof revenues=total fixed costs1-variable costsrevenuesUnderstand the relationships among operating, financial, and combined leverage. (pgs. 438–444)SUMMARY: The volatility of a firm’s reported earnings over time is an important piece of information to investors, and thus it is important that the firm’s management LO3M12_KEOW5135_09_GE_C12.indd 46006/05/16 5:49 PM

ChAPTER 12 • Determining the Financing Mix 461understand what causes this volatility. It turns out that the volatility of earnings over time is largely driven by choices the firm’s management has made. These choices re-late to the type of business the firm runs; the operating decisions the firm has made, which, in turn, determine its fixed versus operating costs; and financing decisions regarding the use of borrowed money. The combination of the firm’s choice of type of business, operating models (fixed versus variable operating expenses), and financial risk (fixed versus variable financial expenses) dictates just how the firm’s earnings will change in response to changing economic conditions. For example, should the economy swing into a period of rapid growth, then firms that sell products people want in periods of expansion (expensive cars, boats, and consumer durable goods) will experience an abnormally large upswing in sales. If these same firms were to experience a downturn in the economy, their sales would drop disproportionately when compared to firms selling more essential goods and services such as food and clothing. The net result would be that the earnings of firms selling consumer durable and luxury goods would experience a large decline in earnings.KEy TERMSOperating leverage, page 438 results from operating costs that are fixed (rather than those that vary up and down with the level of output or sales).Financial leverage, page 440 results from the firm’s use of sources of financing that require a fixed rate of return. The primary example of such a form of financing is fixed interest rate debt whereby the firm must pay predetermined interest and principal on specified dates.Combined, or total, leverage, page 442 the result of the combined effects of both operating and financial leverage. Operat-ing and financial leverage tend to magnify one another such that combining lots of operating and financial leverage will make the total leverage of the firm much greater.Discuss the concept of an optimal capital structure. (pgs. 434–453)SUMMARy: A firm’s capital structure is defined by the mix of sources of financing the firm has used to raise money in the past. The cost of each component source then de-termines the overall cost of capital to the firm, which, in Chapter 9, we defined to be the weighted average cost of capital. The idea of an optimal capital structure is sim-ply a particular mix of financing sources that results in the lowest possible weighted average cost of capital.Many theories of capital structure have been developed that attempt to explain how a firm’s cost of capital changes as the mix of financing sources is changed. Early theories used very restrictive sets of assumptions about investor behavior to argue that a firm’s capital structure did not vary with the particular mix of financ-ing sources the firm used. This result, however, ignored the tax bias built into the corporate tax code whereby the interest expense paid for debt is tax-deductible to the corporation, whereas dividends paid to preferred or common stockholders are not tax-deductible. This meant that using more debt was, other things being the same, advantageous to the firm. At this juncture, it seemed that the best thing a firm could do with its capital structure was to borrow as much as it could. Alas, there are costs to becoming too highly leveraged. Having too much debt means that the firm could, in very bad economic circumstances, find itself unable to pay its interest and principal and default on its debt. The net result of such a default is that the firm’s common stockholders would lose all they had invested in the firm, as the firm’s creditors would take over in bankruptcy. Thus, most practicing managers believe that there is a trade-off between the “good” that comes with debt (tax deductibility of interest) and the “bad” (increasing risk of default), which forms the basis for believing there is indeed an optimal capital structure in which these costs and benefits are just equal.LO4M12_KEOW5135_09_GE_C12.indd 46102/05/16 6:48 PM

462 PART 4 • Capital Structure and Dividend PolicyKEy TERMSFinancial structure, page 444 the mix of all sources of funding that appears on the right-hand side of the firm’s balance sheet.Capital structure, page 445 the mix of interest-bearing short- and long-term debt plus equity funds used by the firm.Debt maturity composition, page 445 the mix of short- and long-term debt used by the firm.Debt–equity composition, page 445 the mix of debt and equity used by the firm in its capital structure.Optimal capital structure, page 446 the capital structure that minimizes the firm’s composite cost of capital for raising a given amount of funds.Tax shield, page 449 the reduction in taxes due to the tax deductibility of interest expense.Optimal range of financial leverage, page 450 the range of debt use in the firm’s capital structure that yields the lowest over-all cost of capital for the firm.Debt capacity, page 450 the maximum amount of debt that a firm can include in its capital structure and still maintain its current credit rating.Use the basic tools of capital structure management. (pgs. 453–459)SUMMARy: Although there are many theories concerning the existence of an optimal capital structure, it is difficult to analyze what this optimal structure might be. As a result, it is common practice for managers to begin their analysis of capital structure by looking at other firms and analyzing what they have done. In other words, they first emulate other, similar firms and then analyze the consequences of deviating from the practices of what they feel are comparable firms. Managers also analyze the effect of different capital structure choices on the volatility of the firm’s reported earnings. The idea here is that using more debt results in more volatile firm earnings, and investors typically dislike uncertainty.KEy TERMSLO5EBIT-EPS indifference point, page 455 the level of earnings before interest and taxes (EBIT) that will equate earnings per share (EPS) between two different financing plans.Balance-sheet leverage ratios, page 456 ratios of a firm’s use of financial leverage or debt capital to either the firm’s total capital or equity. Since the needed information for computing these ratios is found in the balance sheet, we refer to them as balance-sheet leverage ratios.Coverage ratios, page 456 ratios of the firm’s earnings to the interest and principal related to a firm’s borrowing.Net debt, page 457 the firm’s total interest-bearing debt (both short- and long-term) minus excess cash holdings, where excess cash holdings equal cash held by the firm but not required to support the firm’s ongo-ing operations.KEy EqUATIOnSEarnings per share (equity plan)=Earnings per share (debt plan)(EBIT-Is)(1-Tc)Ss=(EBIT-Ib)(1-Tc)SbwhereEBIT = earnings before interest and taxesI = interest expenseTc = tax rateS = number of common sharesand the s and b subscripts refer to the equity or debt financing plan, respectively.M12_KEOW5135_09_GE_C12.indd 46202/05/16 6:48 PM

CHAPTER 12 • Determining the Financing Mix 463Review QuestionsAll Review Questions are available in MyFinanceLab.12-1. (Business and financial risk) Which of the following sources of new earnings volatility represents the effect of business versus financial risk (discuss the rationale for your decisions):a. Pajala AB in Sweden is considering implementation of an ambitious life-long education program that would be offered to all employees, and is willing to borrow 50 percent of the money needed to fund the project.b. Schenker Trans has historically acquired its own trucks, and has recently signed an agreement with a local transportation company to outsource part of its short-distance deliveries.c. Lidl has been a low-cost grocery shop that sells basic products. The firm recently decided to purchase a local bakery nearby, in order to sell freshly made bread.12-2. Distinguish between business risk and financial risk. What each type of risk?12-3. (Break-even point and selling price) Tenny Inc. is planning to sell 50,000 units of its products next year. Fixed costs will total €6 million, and the variable costs are planned to be 60 percent of the sales.a. The firm wants to achieve a level of EBIT of €400,000. What selling price per unit is necessary to achieve this result?b. Set up an analytical income statement to verify your solution to part (a).12-4. (Break-even point and operating leverage) King Inc. is a health wine company in China. The average selling price of its finished product is 38 Chinese Yuan Renminbi (RMB) per bottle (500 ml/bottle). The variable cost of the same bottle of wine is RMB 15. King Inc. incurs fixed costs of RMB 175 million per year. a. What is the break-even point in bottles of health wine for the company?b. What is the RMB sales volume the firm must achieve to reach the break-even point?c. What would the firm’s profit or loss at the following annual units of produc-tion sold: 5 million bottles? 8 million bottles? 10 million bottles?12-5. A manager in your firm decides to employ break-even analysis. Of what short-comings should this manager be aware?12-6. Break-even analysis assumes linear revenue and cost functions. In reality, these functions may not always be linear over large output and sales levels. Why?12-7. Define the following terms:a. Financial structureb. Capital structurec. Optimal capital structured. Debt capacity12-8. What is the primary weakness of using EBIT-EPS analysis as a financing deci-sion tool?12-9. What is the objective of capital structure management?12-10. Why might firms whose sales levels change drastically over time choose to use debt only sparingly in their capital structures?12-11. What does the term independence hypothesis mean as it applies to capital struc-ture theory?12-12. Many CFOs believe that the firm’s composite cost of capital is saucer-shaped or U-shaped. What does this mean?12-13. Define the EBIT-EPS indifference point.12-14. Explain how the financial manager might use industry norms in the design of the company’s financing mix.M12_KEOW5135_09_GE_C12.indd 46306/05/16 5:54 PM

464 PART 4 • Capital Structure and Dividend PolicyStudy ProblemsSimilar Study Problems are available in MyFinanceLab.12-1. (Business and financial risk) Which of the following sources of new earnings volatility demonstrates the effect of business versus financial risk (discuss the ratio-nale for your decisions):a. Amos Gooding Real Estate Company recently constructed a new office building and borrowed 100 percent of the money needed to fund the project.b. Clearing House Outsourcing has historically paid a printer to prepare all of its printed documents. However, last year the firm acquired its own printing press (paying cash).c. Smithers Enterprises has been a specialty retail shop that sells outdoor camp-ing equipment. The firm recently decided to purchase a golf course.12-2. (Break-even analysis) You have developed the following income statement for the Hugo Boss Corporation. It represents the most recent year’s operations, which ended yesterday.Sales$ 50,439,375Variable costs (25,137,000)Revenue before fixed costs$ 25,302,375Fixed costs (10,143,000)EBIT$ 15,159,375Interest expense (1,488,375)Earnings before taxes$ 13,671,000Taxes at 50% (6,835,500)Net income$ 6,835,500Your supervisor in the controller’s office has just handed you a memorandum asking for written responses to the following questions:a. What is the firm’s break-even point in sales dollars?b. If sales should increase by 30 percent, by what percent would earnings before taxes (and net income) increase?12-3. (Break-even point and selling price) Simple Metal Works, Inc. will manufacture and sell 300,000 units next year. Fixed costs will total $350,000, and variable costs will be 65 percent of sales.a. The firm wants to achieve a level of earnings before interest and taxes of $250,000. What selling price per unit is necessary to achieve this result?b. Set up a pro forma income statement to verify your solution to part (a).12-4. (Break-even point and operating leverage) Footwear Inc. manufactures a complete line of men’s and women’s dress shoes for independent merchants. The average sell-ing price of its finished product is $85 per pair. The variable cost for this same pair of shoes is $58. Footwear Inc. incurs fixed costs of $170,000 per year.a. What is the break-even point in pairs of shoes sold for the company?b. What is the dollar sales volume the firm must achieve to reach the break-even point?c. What would be the firm’s profit or loss at the following units of production sold: 7,000 pairs of shoes? 9,000 pairs of shoes? 15,000 pairs of shoes?LO1LO2LO3M12_KEOW5135_09_GE_C12.indd 46406/05/16 5:49 PM

ChaPter 12 • Determining the Financing Mix 46512-5. (Operating leverage) The Quarles Distributing Company manufactures an as-sortment of cold air intake systems for high-performance engines. The average sell-ing price for the various units is $600. The associated variable cost is $450 per unit. Fixed costs for the firm average $200,000 annually.a. What is the break-even point in units for the company?b. What is the dollar sales volume the firm must achieve to reach the break-even point?c. What is the degree of operating leverage (i.e., the ratio of the percent change in EBIT divided by the corresponding percent change in sales) for a production and sales level of 5,000 units for the firm? (Calculate to three decimal places.)d. What will be the projected effect on earnings before interest and taxes if the firm’s sales level should increase by 20 percent from the volume noted in part (c)?12-6. (Capital structure theory) Match each of the following definitions to the appro-priate terms:TERMSDEFINITIONSIndependence theory—with corporate taxesThe cost of capital is unaffected by the firm’s choice of debt and equity financing.Independence theory—no taxesThe cost of capital decreases as the firm initially uses debt to substitute for equity financing but eventually begins to increase as extreme levels of debt are used.Saucer-shaped cost-of-capital curveThe cost of capital decreases continuously as the firm increases its reliance on debt financing.12-7. (Capital structure theory) Which of the following statements most appropriately describes how agency costs affect a firm’s choice of capital structure? Explain.a. When firm owners borrow money, they have an incentive to engage in exces-sive risk taking (that is, investing in very risky projects) since they are manag-ing someone else’s money.b. When firms have very limited investment opportunities and little debt financing combined with healthy profits that provide them with free cash flow, their management team might squander the firm’s earnings on questionable investments.12-8. (EBIT-EPS analysis) Bill and Kate Theil are not only husband and wife but en-trepreneurs who have established three successful businesses. The proposed plan for their latest effort involves a series of international retail outlets to distribute and service a full line of ingenious home garden tools. The stores would be located in high-traffic cities in Latin America such as Panama City, Bogotá, São Paulo, and Bue-nos Aires. The entrepreneurs have proposed two financing plans. Plan A is an all common equity structure. Five million dollars would be raised by selling 160,000 shares of common stock. Plan B would involve the use of long-term debt financing. Three million dollars would be raised by marketing bonds with an effective interest rate of 14 percent. Under Plan B, another $2 million would be raised by selling 64,000 shares of common stock. With both plans, $5 million is needed to launch the new firm’s operations. The debt funds raised under plan B are considered to have no fixed maturity date because this portion of financial leverage is thought to be a permanent part of the company’s capital structure. The two promising entrepreneurs have de-cided to use a 35 percent marginal tax rate in their analysis, and they have hired you on a consulting basis to do the following:a. Find the EBIT indifference level associated with the two financing proposals.b. Prepare income statements for the two plans that prove EPS will be the same regardless of the plan chosen at the EBIT level found in part (a).LO4LO5M12_KEOW5135_09_GE_C12.indd 46506/05/16 5:49 PM

466 Part 4 • Capital Structure and Dividend Policy12-9. (EBIT-EPS analysis) A group of retired college professors has decided to form a small manufacturing corporation. The company will produce a full line of tradi-tional office furniture. The investors have proposed two financing plans. Plan A is an all-common-equity alternative. Under this agreement, 1 million common shares will be sold to net the firm $20 per share. Plan B involves the use of financial leverage. A debt issue with a 20-year maturity period will be privately placed. The debt issue will carry an interest rate of 10 percent, and the principal borrowed will amount to $6 million. The marginal corporate tax rate is 50 percent.a. Find the EBIT indifference level associated with the two financing proposals.b. Prepare a pro forma income statement that proves EPS will be the same re-gardless of the plan chosen at the EBIT level found in part (a).c. Prepare an EBIT-EPS analysis chart for this situation.d. If a detailed financial analysis projects that long-term EBIT will always be close to $2.4 million annually, which plan will provide for the higher EPS?12-10. (Assessing leverage use) Financial data for three corporations are displayed here.MEASUREFIRM AFIRM BFIRM CINDUSTRY NORMDebt ratio20%25%40%20%Times interest earned8 times10 times7 times9 timesPrice/earnings ratio9 times11 times6 times10 timesa. Which firm appears to be excessively leveraged?b. Which firm appears to be employing financial leverage to the most appropri-ate degree?c. What explanation can you provide for the higher price/earnings ratio enjoyed by firm B as compared with firm A?Mini CasesThese Mini Cases are available in MyFinanceLab.1. Imagine that you were a new CFO of Beily Inc., a children’s bicycle manufacturer. The president, Mr. Zhao, started the business 2 years ago. The firm manufactures two types of products, bicycles for girls and bicycles for boys. However, the two products have the same prices and costs structures, the only differences are the colors and designs. Recently, the president has started to focus more on the financial aspects of managing the business. Mr. Zhao has set up a meeting for next week with you, to discuss matters such as the business and financial risks faced by the company.Accordingly, you are asked to prepare an analysis to assist his future manage-ment decisions. As a first step in the work, you are provided the following informa-tion regarding the company according to the past financial data:Output level25,000 unitsOperating assetsRMB 2,000,000Operating asset turnover5 timesReturn on operating assets45%Degree of operating leverage5 timesInterest expenseRMB 300,000Tax rate25%As the next step, you are required to determine the break-even point in units of output for the company and report the result to Mr. Zhao. You are going to prepare an analytical income statement for the company. This statement will also be useful M12_KEOW5135_09_GE_C12.indd 46606/05/16 5:49 PM

ChaPter 12 • Determining the Financing Mix 467to Mr. Zhao in his work. In addition, you are planning to prepare and present in a format which is useful to answer the following questions to serve as a basis for Mr. Zhao’s decisions for the company:a. What is the firm’s break-even point in sales Renminbi (RMB)?b. If sales should increase by 20 percent (as you estimate), by what percentage would EBT (earnings before taxes) and net income increase?c. Prepare another income statement, this time to verify the calculations from part (b).2. Top Performance has been operating for several years in the outskirts of Oster-sund, Sweden, and is a new manufacturer of a top-of-the-line outdoor jacket. You are starting an internship as assistant to the chief financial officer (CFO) of the company, and the owner and CEO, Anders Branstrom, has decided that this is the right time to know more about the business and financial risks his company must deal with. For this, the CFO has asked you to prepare an analysis to support him in his next meeting with Anders Branstrom a week from today.To make the required calculations, you have put together the following data re-garding the cost structure of the company.Output level80,000 unitsOperating assetsSEK 6,000,000Operating asset turnover8 timesReturn on operating assets38%Degree of operating leverage10 timesInterest expenseSEK 500,000Tax rate28%The CFO has instructed you to first determine the break-even point in units of output for the company. He requires that you prepare supporting documents that will demonstrate how you arrived at your conclusion and can facilitate his review of your work. Accordingly, you are required to have the information needed to pre-pare an analytical income statement for the company to be presented to the CFO. In a format that is acceptable for a meeting discussion with the CEO, you also need to prepare answers to the following questions:a. What is the firm’s break-even point in sales Swedish crowns (SEK)?b. If sales should increase by 50 percent, by what percentage would EBT (earn-ings before taxes) and net income increase?c. Prepare another income statement, this time to verify the calculations from part (b).M12_KEOW5135_09_GE_C12.indd 46706/05/16 5:49 PM

468T echnology giant Apple (AAPL) launched a plan to pay a $2.65 fourth-quarter cash dividend in addition to repurchasing $140 billion of its shares in March 2012. The combined effect of paying the dividends and repurchasing the shares was $200 billion! Interestingly, this was not Apple’s first dividend payment. The firm paid dividends for 8 years, with payments ending in 1995 when a worsening business outlook led the board to discontinue the dividend.1 At least for the time being, the dividend payment looked very secure as Apple expected to add some $35 billion to its cash holdings during 2011 even after paying dividends and repurchasing shares.Why should an investor care about a firm’s cash distributions? The answer, very sim-ply, is that these cash distributions represent the return on the investment made by the stockholders. As such, these distributions are tangible evidence of the value created by the firm for its owners. But not all companies distribute cash either as dividends or as CHAPTER13Dividend Policy and Internal FinancingLearning ObjectivesLO1Describe the trade-off between paying divi-dends and retaining (reinvesting) firm profits.Key TermsLO2Explain how dividend policy affects a company’s stock price.Does Dividend Policy Matter to Stockholders?LO3Discuss the constraints on dividend policy, commonly used dividend policies, and payment procedures.The Dividend Decision in PracticeLO4Describe why firms sometimes pay noncash dividends.Stock Dividends and Stock SplitsLO5Distinguish between the use of cash dividends and share repurchases.Stock Repurchases1Casey Newton, “Apple to Offer Quarterly Dividend, Buy Back Shares,” SFGate, March 20, 2012 (http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2012/03/19/BU201NN0EH.DTL&type=business).M13_KEOW5135_09_GE_C13.indd 46802/05/16 8:27 PM

share repurchases. Apple, for example, did not distribute any cash during the early years of the company’s life when it was grow-ing rapidly and needed all its internally generated earnings to support its growth. Similarly, rap-idly growing technology giant Google Inc. (GOOG) earned $12.89 billion from its operations over the 12 months ended in September 2014 and had a cash plus marketable securities bal-ance of over $60.6 billion but paid no cash dividends. So why, if it was not distributing any cash to its stockholders, did Google’s stock price hover around $520 on December 15, 2014? The answer is that it is the investor’s expectation that at some point in the future the firm will begin dis-tributing cash just as Apple did. So it is the anticipated dividends and share repurchases that are the cash flow (Principle 1) underlying stock valuation.So, who pays dividends and how much do they pay? It is difficult to characterize all firms, but we can look at the S&P 500 to see what some of the very largest and most successful firms do. For example, in 2014, 84 percent of the 500 firms paid cash dividends, and these dividends represented roughly a third of firm earnings. When the dividend payment is divided by the firm’s share price to compute the dividend yield, dividends represent only a 2 percent yield. Clearly, most large firms pay a sub-stantial amount to their shareholders in the form of cash dividends. However, since the dividend yield is quite low, investors are anticipating some growth in future dividends to justify investing in the firm’s shares.Because the firm’s goal should be to maximize the value of the shareholders’ investment in the firm, the success or failure of managerial decisions can be evaluated only in light of their impact on the price of the firm’s stock. We observed that the company’s investment (Chapters 10 and 11) and financing decisions (Chapter 12) can increase the value of the firm. As we look at the firm’s policies regarding dividends and internal financing (how much of the company’s financing comes from cash flows generated internally), we return to the same basic question: Can managers influence the price of the firm’s stock through its dividend policies? After addressing this important question, we then look at the prac-tical side of the question: What practices do managers commonly follow when making decisions about paying or not paying a dividend to the firm’s stockholders? We conclude with a discussion of the share repurchase decision. Firms have increasingly been repur-chasing their shares of stock as an alternative to paying out cash dividends.Key TermsBefore taking up the particular issues relating to dividend policy, we must under-stand several key terms and interrelationships.A firm’s dividend policy includes two basic components. First, the dividend payout ratio indicates the amount of dividends paid relative to the company’s earnings. 469LO1Describe the trade-off between paying dividends and retaining (reinvesting) firm profits.dividend payout ratio the ratio of dividends paid per share divided by earnings per share.M13_KEOW5135_09_GE_C13.indd 46902/05/16 8:27 PM

470 PaRT 4 • Capital Structure and Dividend PolicyFor instance, if the dividend per share is $2, and the earnings per share are $4, the payout ratio is 50 percent ($2/$4). The second component is the stability of the divi-dends over time. As you will learn later in the chapter, dividend stability can be almost as important to the investor as the amount of dividends received.In formulating a dividend policy, the financial manager faces trade-offs. Assuming that management has already decided how much to invest and has chosen its debt–equity mix for financing the firm’s investments, the decision to pay a large dividend means simultaneously deciding to retain less of the firm’s profits; this in turn results in a greater reliance on external equity financing. Conversely, given the firm’s invest-ment and financing decisions, a small dividend payment corresponds to high profit retention, making it less necessary to generate funds externally. These trade-offs, which are fundamental to our discussion, are illustrated in Figure 13-1.Concept Check 1. Provide a financial executive with a useful definition of the term dividend payout ratio. 2. How does the firm’s actual dividend policy affect its need for externally generated finan-cial capital?Does Dividend Policy Matter to Stockholders?What is a sound rationale or motivation for dividend payments? Put another way, given the firm’s capital-budgeting and borrowing decisions, what is the effect of the firm’s dividend policies on the stock price? Does a high dividend payment decrease a stock’s value, increase it, or make no real difference?At first glance, we might reasonably conclude that a firm’s dividend policy is important. We have already (in Chapter 8) pointed out that the value of a stock is equal to the present value of its expected future dividends. Why else would so many companies pay dividends? Why are dividend announcements like the Apple announcement reported in the introduction to this chapter front-page news? How can we not conclude that dividend policies are important?Three Basic ViewsSome would argue that the amount of a dividend is irrelevant and that any time spent on the decision is a waste. Others contend that a higher dividend results in a higher stock price. Still others take the view that dividends actually hurt the value of Given the firm’s investment decisions anddebt–equity mix, then it’s achoice betweenLarge dividendLow profitretentionHeavy externalequity financingSmall dividendHigh profitretentionNegligible externalequity financingorFIGURE 13-1 Dividend-versus-Retention Trade-OffsLO2Explain how dividend policy affects a company’s stock price.M13_KEOW5135_09_GE_C13.indd 47002/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 471the dividend-paying stocks as they make the firm more reliant on new stock issues that cause the firm to incur issue costs.Before we delve into the various theories, or “views,” on the dividend policy ques-tion, we need to be very careful about the conditions under which we pose the ques-tion. Specifically, we begin with the basic assumption that the firm plans to undertake all positive NPV investment opportunities regardless of whether or not it pays divi-dends. This issue is critical because if we allow the decision to pay a dividend to interfere with the firm’s decision to undertake a good investment, then the policy obviously matters to the firm’s stockholders. So, assuming that the firm will make the right set of investment decisions, why might the company’s dividend policy matter?View 1: A Firm’s Dividend Policy Is Irrelevant Much of the controversy about the dividend issue is based on time-honored disagreements between the academic and professional communities. Experienced practitioners tend to believe that stock prices change as a result of dividend announcements and, therefore, see dividends as important. Professors often argue that the seemingly apparent relationship between dividends and stock prices is an illusion.The notion that dividends are not important rests on two preconditions. First, we must assume that the firm’s investment and borrowing decisions have already been made and that these decisions will not be altered by the amount of any dividend payments. Second, we assume perfect capital markets, which means that (1) inves-tors can buy and sell stocks without incurring any transaction costs, such as brokerage com-missions; (2) companies can issue stocks without any cost of doing so; (3) there are no corpo-rate or personal taxes; (4) complete information about the firm is readily available at little or no cost; (5) there are no conflicts of interest between managers and stockholders; and (6) financial distress and bankruptcy costs are nonexistent.The first assumption—that the firm has already made its investment and financ-ing decisions—simply keeps us from confusing the issues. We want to know the effect of dividend decisions on a stand-alone basis, without mixing in other deci-sions. The second assumption, that of perfect markets, also allows us to study the effect of dividend decisions in isolation, much as a physicist studies motion in a vac-uum to avoid the influence of friction.Given these assumptions, the effect of a dividend decision on share price may be stated unequivocally: There is no relationship between dividend policy and stock value. One dividend policy is as good as another. In the aggregate, investors are concerned only with total returns from investment decisions; they are indifferent to whether these returns come from capital gains or dividend income. They also recognize that the divi-dend decision is really a choice of financing strategy. That is, to finance growth, the firm (a) may choose to issue stock, allowing internally generated funds (profits) to be used to pay dividends; or (b) may use internally generated funds to finance its growth, paying less in dividends but not having to issue stock. In the first case, shareholders receive dividend income; in the second case, the value of their stocks should increase. Thus, the nature of the return is the only difference; total returns should be about the same.View 2: High Dividends Increase Stock Values The belief that a firm’s dividend policy is unimportant implicitly assumes that an investor is indifferent about whether the increased income comes through capital gains (stock price increase) or through dividends. However, dividends are more predictable than capital gains. Managers can control dividends, but they cannot dictate the price of the stock. Investors are less cer-tain of receiving income from capital gains than from dividends. The incremental risk associated with capital gains relative to dividend income implies a higher required rate for discounting a dollar of capital gains than for discounting a dollar of dividends. In other words, we would value a dollar of expected dividends more highly than a dollar of expected capital gains. We might, for example, require a 14 percent rate of return for a stock that pays its entire return from dividends, but a 20 percent return for a high-growth stock that pays no dividends. This view, which says dividends are more certain than capital gains, has been called the bird-in-the-hand dividend theory.perfect capital markets markets in which information flows freely and market prices fully reflect all available information.bird-in-the-hand dividend theory the view that dividends are more certain than capital gains and therefore more valuable.M13_KEOW5135_09_GE_C13.indd 47102/05/16 8:27 PM

472 PaRT 4 • Capital Structure and Dividend PolicyThe position that dividends are less risky than capital gains and should, there-fore, be valued differently is not without its critics. If we hold to our basic decision not to let the firm’s dividend policy influence its investment and capital-mix deci-sions, the company’s operating cash flows, in both expected amount and variability, are unaffected by its dividend policy. Because the dividend policy has no impact on the volatility of the company’s overall cash flows, it has no influence on the riskiness of the firm.Increasing a firm’s dividend does not reduce the basic riskiness of the stock; rather, if a dividend payment requires managers to issue new stock, it only transfers risk and ownership from the current owners to new owners. We would have to acknowledge that the current investors who receive the dividend trade an uncertain capital gain for a “safe” asset (the cash dividend). However, if risk reduction is the only goal, the investor could have kept the money in the bank and not bought the stock in the first place.View 3: Low Dividends Increase Stock Values The third view of how dividends affect stock price argues that dividends actually hurt the investors. This belief has largely been based on the difference in the tax treatment of dividends versus capi-tal gains. Contrary to the perfect-markets assumption of no taxes, most investors do pay income taxes. For these taxpayers, the objective is to maximize the after-tax return on an investment relative to the risk assumed. This is done by minimizing the effective tax rate on the income and, whenever possible, by deferring the payment of taxes.As it has done with most tax code complexities, Congress over the years has changed whether capital gains are taxed at a lower or similar rate to “earned income.” Think of a water faucet being randomly turned on and then off. From 1987 through 1992, no federal tax advantage was provided for capital gains income relative to div-idend income. A revision in the tax code that took effect beginning in 1993 did pro-vide a preference for capital gains income. Then the Taxpayer Relief Act of 1997 made the difference (preference) even more favorable for capital gains as opposed to cash dividend income. For some taxpayers, if a minimum holding period had been reached, the tax rate applied to capital gains was reduced to 20 percent from the pre-vious level of 28 percent. But wait: In 2003, Congress again felt the need to change the tax code as it pertained to both dividend income and capital gains income. On May 28, President Bush signed into law the Jobs and Growth Tax Relief Reconciliation Act. Part of the impetus for this act was the recession that commenced in 2001 and the slow rate of job creation that followed that recession.In a nutshell, this 2003 act lowered the top tax rate on dividend income to 15 percent from a previous top rate of 38.6 percent and also lowered the top rate paid on real-ized long-term capital gains to the same 15 percent from a previous 20 percent. For 2005–2012 the tax rate on both dividends and capital gains was 15 percent. However, as of 2014 the tax rate on qualified dividend income and long-term capital gains was the same and ranged from 0 to 20 percent, depending on the recipient’s income level and ordinary income tax rate.Actually, a different benefit exists for capital gains returns relative to dividend income. Taxes on dividend income are paid when the dividend is received, whereas taxes on price appreciation (capital gains) are deferred until the stock is actually sold. Thus, when it comes to tax considerations, many investors prefer the reten-tion of a firm’s earnings—in expectation of a later capital gain—as opposed to the near-term payment of cash dividends. Again, if earnings are retained within the firm, hopefully the stock price increases, but the increase is not taxed until the stock is sold.Although the majority of investors are subject to taxes, certain investment compa-nies, trusts, and pension plans are not taxed when it comes to their dividend income. Also, for tax purposes, a corporation can generally exclude 70 percent of the divi-dend income it receives from another corporation. In these cases, investors will pre-fer dividends over capital gains.M13_KEOW5135_09_GE_C13.indd 47202/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 473To summarize, with regard to taxes, we want to maximize our after-tax return, as opposed to our before-tax return. Investors try to defer taxes whenever possible. Stocks that allow tax deferral (low dividends–high capital gains) will possibly sell at a premium relative to stocks that require current taxation (high dividends–low capi-tal gains). This suggests that a policy of paying low or no dividends will result in a higher stock price. That is, high dividends hurt investors, whereas low dividends and high retention help investors. This is the logic of those who advocate the low-dividend policy. It does presume that the firm’s management has a roster of positive net present value projects that will put the dollars retained to productive use. However, since 2003 the low tax rate on dividends has challenged this logic.Making Sense of Dividend Policy TheoryWe have now looked at three views on dividend policy. Which is right? The argu-ment that dividends are irrelevant is difficult to refute, in the context of the perfect-market assumptions. However, in the real world, it is not always easy to feel com-fortable with such an argument. Conversely, the high-dividend philosophy, which measures risk by how we split the firm’s cash flows between dividends and retained earnings, is not particularly appealing when studied carefully. The third view, which is essentially a tax argument against high dividends, is persuasive. Even today, although the preferential tax rate for capital gains no longer applies, the “deferral advantage” of capital gains is still alive and well. However, if low dividends are so advantageous and if generous dividends are so hurtful, why do companies continue to pay dividends? It is difficult to believe that managers would forgo such an easy opportunity to benefit their stockholders. What are we missing?The need to find the missing elements in our “dividend puzzle” has not been ignored. When we need to better understand an issue or phenomenon, we can either improve our thinking or gather more evidence about the topic. Scholars and practitioners have taken both approaches. Although no single definitive answer has yet been found that is accept-able to all, several plausible explanations have been developed. Some of the more popu-lar explanations include (1) the residual dividend theory, (2) the clientele effect, (3) the information effect, (4) agency costs, and (5) the expectations theory.The Residual Dividend Theory In perfect markets, the firm incurs no costs when it issues new securities. However, in reality the process is quite expensive, and the flo-tation costs associated with a new offering may be as much as 20 percent of the dollar issue size. Thus, if managers choose to issue stock rather than retain profits to finance new investments, a larger amount of securities is required to finance the investment. For example, if $30 million is needed to finance the investment, more than $30 mil-lion will have to be issued to offset the flotation costs. This means, very simply, that new equity capital raised through the sale of common stock will be more expensive than capital raised via retained earnings.In effect, flotation costs eliminate our indifference between using internal capital versus issuing new common stock. Given these costs, dividends should be paid only if the firm’s profits are not completely used for investment purposes. That is, only “residual earnings” should be paid out. This policy is called the residual dividend theory.Given the existence of flotation costs, the firm’s dividend policy should therefore be as follows: 1. Accept an investment if the NPV is positive, that is, if the expected rate of return exceeds the cost of capital. 2. Finance the equity portion of new investments first by using internally generated funds. Only after this capital is fully utilized should the firm issue new common shares. 3. If any internally generated funds still remain after making all acceptable invest-ments, pay dividends to the investors. However, if all of the internal capital is needed to finance acceptable investments, pay no dividends.residual dividend theory a theory that a company’s dividend payment should equal the cash left after financing all the investments that have positive net present values.M13_KEOW5135_09_GE_C13.indd 47302/05/16 8:27 PM

474 PaRT 4 • Capital Structure and Dividend PolicyThus, dividend policy is influenced by (1) the company’s investment opportuni-ties and (2) the availability of internally generated capital. Dividends are then paid only after all acceptable investments have been financed. According to this concept, a dividend policy is totally passive in nature and can’t affect the market price of the common stock.Now, let us consider a dose of corporate reality.The Clientele Effect What if the investors do not like the dividend policy chosen by managers? In perfect markets, in which we incur no costs when buying or selling stock, there is no problem. Investors can satisfy their personal income preferences by purchasing or selling securities when the dividends they receive do not satisfy their current needs. In other words, if an investor does not view the dividends received in any given year to be sufficient, he or she can simply sell a portion of stock, thereby “creating a dividend.” In addition, if the dividend is larger than the investor desired, he or she can simply purchase stock with the “excess cash” created by the dividend.However, once we remove the assumption of perfect markets, we find that buying or selling stock is not cost free. Brokerage fees are incurred, ranging from approxi-mately 1 percent to 10 percent. Even more costly is the fact that the investor who buys the stock with cash received from a dividend will have to pay taxes before reinvesting the cash. And when a stock is bought or sold, it must first be reevaluated. This can be time consuming and costly for investors. Finally, some institutional investors, such as investors in university endowment funds, are precluded from selling stock.As a result of these considerations, investors may not be too inclined to buy stocks that require them to “create” a dividend stream more suitable to their purposes. Rather, if investors do in fact have a preference between dividends and capital gains, we could expect them to invest in firms that have a dividend policy consistent with these preferences. They would, in essence, “sort themselves out” by buying stocks that satisfy their preferences for dividends and capital gains. For example, individu-als and institutions that need current income would be drawn to companies that have high dividend payouts. Other investors, such as wealthy individuals, would much prefer to avoid taxes by holding securities that offer no or small dividend income but large capital gains. In other words, there would be a clientele effect: Firms draw a given clientele, depending on their stated dividend policy.The possibility that clienteles of investors exist might lead us to believe that the firm’s dividend policy matters. However, unless there is a greater aggregate demand for a particular policy than the market can satisfy, one policy is as good as the other. The clientele effect only warns firms to avoid making capricious changes in their dividend policy. Moreover, given that the firm’s investment decisions are already made, the level of the dividend is still unimportant. The change in the policy matters only when it requires clientele to shift to another company.The Information Effect An investor in a world of perfect markets would argue with considerable persuasion that a firm’s value is determined strictly by its investment and financing decisions and that its dividend policy has no impact on value. Yet we know from experience that a large, unexpected change in dividends can have a sig-nificant impact on the stock price. For instance, in November 1990, Occidental Petroleum cut its dividend from $2 to $1. In response, the firm’s stock price went from about $32 to $17. How can we suggest that dividend policy matters little when we can cite numerous such examples?Despite such “evidence,” some experts claim we are not looking at the real cause and effect. It may be that investors use a change in dividend policy as a signal about the firm’s financial condition, especially its earning power. Thus, a dividend increase that is larger than expected might signal to investors that managers expect significantly higher earnings in the future. Conversely, a dividend decrease, or even a less-than-expected increase, might signal that managers are forecasting less favorable future earnings.Similarly, some claim that managers frequently have inside information about the firm that cannot be made available to investors. This difference in accessibility to clientele effect the belief that individuals and institutions will invest in companies whose dividend payouts match their particular needs for current versus future cash flow. For example, those that need current income will invest in companies that have high dividend payouts.M13_KEOW5135_09_GE_C13.indd 47402/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 475 information, called information asymmetry, they believe, can result in a lower or higher stock price than would otherwise occur.Dividends may, therefore, be important as a communication tool because manag-ers may have no other credible way to inform investors about future earnings, or at least no convincing way that is less costly.Agency Costs Conflicts often exist between stockholders and a firm’s manage-ment. As a result, the stock price of a company owned by investors who are separate from management may be less than the stock price of a closely held firm. This poten-tial difference in price is the cost of the conflict to the owners, which has come to be called agency costs.Recognizing the possible problem, managers, acting independently or at the insistence of the firm’s board of directors, frequently take action to minimize agency costs. Such action, which in itself is costly, includes auditing by independent accoun-tants, assigning supervisory functions to the company’s board of directors, creating covenants in lending agreements that restrict managerial powers, and providing incentive compensation plans for managers that help “bond” them with the owners.A firm’s dividend policy may be perceived by owners as a tool to minimize agency costs. Assuming that the payment of a dividend requires managers to issue stock to finance new investments, new investors will be attracted to the company only if they are convinced that the capital will be used profitably. Thus, the payment of dividends indirectly results in a closer monitoring of management’s investment activities. In this case, dividends may make a meaningful contribution to the value of the firm.The Expectations Theory A common thread through much of our discussion of dividend policy, particularly as it relates to information effects, is the word expected. We should not overlook the significance of this word when we are making any finan-cial decision within the firm. No matter what the decision area, how the market price responds to a firm’s actions is not determined entirely by the action itself; it is also affected by investors’ expectations about the ultimate decision to be made by management. This concept or idea is called the expectations theory.For example, as the time approaches for managers to announce the amount of the firm’s next dividend, investors form expectations about how much that dividend will be. These expectations are based on several factors related to the firm, such as past dividend decisions, current and expected earnings, investment strategies, and financing decisions. Investors also consider such things as the condition of the gen-eral economy, the strength or weakness of the industry at the time, and possible changes in government policies.When the actual dividend decision is announced, the investor compares the actual decision with the expected decision. If the amount of the dividend is as expected, even if it represents an increase from prior years, the market price of the stock will remain unchanged. However, if the dividend is higher or lower than expected, investors will reassess their perceptions of the firm. In short, an actual decision about the firm’s dividend policy is not likely to be terribly significant unless it departs from investors’ expectations. But if there is a difference between actual and expected dividends, we will more than likely see a movement in the stock price.What Are We to Conclude?A firm must develop a dividend policy regardless, so here are some of the things we have learned about the relevance of a firm’s dividend policy. 1. As a firm’s investment opportunities increase, its dividend payout ratio should decrease. In other words, an inverse relationship should exist between the amount of money a firm invests with expected rates of return that exceed the cost of capital (positive NPVs) and the dividends it remits investors. Because of flotation costs, internally generated equity financing is preferable to selling stock (in terms of the wealth of the current common shareholders).information asymmetry the notion that investors do not know as much about the firm’s operations as the firm’s management.agency costs the lost value a firm’s security holders face where there are conflicts of interest between managers and the security holders.expectations theory the notion that investor reactions to a managerial decision are based on their assessment of the effect of the action on stock price. For example, the announcement of a higher dividend not only indicates that more cash will be received by investors this quarter but may also signal to investors that the firm’s future prospects have improved.M13_KEOW5135_09_GE_C13.indd 47502/05/16 8:27 PM

476 PaRT 4 • Capital Structure and Dividend Policy 2. The firm’s dividend policy appears to be important; however, appearances can be deceptive. The real issue is the firm’s expected earning power, and investors will use the dividend payment as a source of information about future earnings. The dividend may carry greater weight than a statement by management that earn-ings will be increasing or decreasing. (Actions truly speak louder than words.) 3. If dividends influence the stock price, this is probably based on the investor’s desire to minimize or defer taxes and on the fact that dividends can minimize agency costs. 4. If the expectations theory has merit, which we believe it does, the firm should avoid surprising investors when it comes to its dividend decision. 5. The firm’s dividend policy should effectively be treated as a long-term residual. Rather than project investment requirements for a single year, managers should anticipate financing needs for several years. If internal funds remain after the firm has undertaken all acceptable investments, dividends should be paid. Conversely, if over the long term the entire amount of internally generated capi-tal is needed for reinvestment in the company, then no dividend should be paid.In setting a firm’s dividend policy, financial managers must work in the messy world of reality. This means that our theories do not provide an equation that per-fectly explains the key relationships. However, they give us a more complete view of the world, which can only help us make better decisions.Concept Check 1. Summarize the position that a dividend policy may be irrelevant with regard to the firm’s stock price. 2. What is meant by the bird-in-the-hand dividend theory? 3. Why are cash dividend payments thought to be more certain than capital gains? 4. How might personal taxes affect both the firm’s dividend policy and its share price? 5. Distinguish between the residual dividend theory and the clientele effect.The Dividend Decision in PracticeA number of practical considerations will have an impact on a firm’s decision to pay dividends. Some of the more obvious ones include the following.Legal RestrictionsCertain legal restrictions can limit the amount of dividends a firm may pay. These legal constraints fall into two categories. First, statutory restrictions may prevent a com-pany from paying dividends. Although the specific limitations vary by state, gener-ally a corporation may not pay a dividend (1) if the firm’s liabilities exceed its assets, (2) if the amount of the dividend exceeds the firm’s accumulated profits (retained earnings), and (3) if the dividend is being paid from capital invested in the firm.The second type of legal restriction is unique to each firm and results from the restrictions in debt and preferred stock contracts. To minimize their risk, investors fre-quently impose restrictive provisions on managers as a condition to their investment in the company. These constraints might include the provision that dividends may not be declared before the debt is repaid. Also, the corporation might be required to main-tain a given amount of working capital. Preferred stockholders might stipulate that common dividends may not be paid when any preferred dividends are delinquent.Liquidity ConstraintsContrary to popular opinion, the mere fact that a company shows a large amount of retained earnings in its balance sheet does not indicate that cash is available for the LO3Discuss the constraints on dividend policy, commonly used dividend policies, and payment procedures.M13_KEOW5135_09_GE_C13.indd 47602/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 477 payment of dividends. The firm’s liquid assets, including its cash, are basically indepen-dent of its retained earnings account. Generally, retained earnings are either reinvested in the company within a short period or used to pay maturing debt. Thus, a firm can be extremely profitable and still be cash poor. Because dividends are paid with cash, and not with retained earnings, the firm must have cash available for the dividends to be paid. Hence, the firm’s liquidity position has a direct bearing on its ability to pay dividends.Earnings PredictabilityA company’s dividend payout ratio depends to some extent on the predictability of a firm’s profits over time. If its earnings fluctuate significantly, the firm’s managers know they cannot necessarily rely on internally generated funds to meet its future needs. As a result, when profits are realized, the firm is likely to retain larger amounts to ensure that money is available when needed. Conversely, a firm with a stable earnings trend will typically pay out a larger portion of its earnings in dividends. This company has less concern about the availability of profits to meet its future capital requirements.Maintaining Ownership ControlFor many large corporations, control through the ownership of common stock is not an important issue. However, for many small and medium-sized companies, main-taining voting control is a high priority. If the current common stockholders are unable to participate in a new offering, issuing new stock is unattractive in that con-trol of the current stockholder is diluted. The owners might prefer that managers finance new investments with debt and retained earnings rather than issue new com-mon stock. This firm’s growth is then constrained by the amount of debt capital available to it and by the company’s ability to generate profits.Alternative Dividend PoliciesRegardless of a firm’s long-term dividend policy, most firms choose one of several year-to-year dividend payment patterns. 1. A constant dividend payout ratio. Under this policy, the percentage of earnings paid out in dividends is held constant. Although the dividend-to-earnings ratio is stable, the dollar amount of the dividend naturally fluctuates from year to year as profits vary. 2. A stable dollar dividend per share. This policy maintains a relatively stable dollar dividend over time. An increase in the dollar dividend usually does not occur until management is convinced that the higher dividend level can be maintained in the future. Conversely, a lower dollar dividend will not be paid until the evidence clearly indicates that a continuation of the current dividend cannot be supported. 3. A small, regular dividend plus a year-end extra. A corporation following this policy pays a small, regular dollar dividend plus a year-end extra dividend in prosperous years. The extra dividend is declared toward the end of the fiscal year after the company’s profits for the period can be estimated. The objective is to avoid the connotation of a permanent dividend being paid. However, this purpose may be defeated if recurring extra dividends come to be expected by investors.Dividend Payment ProceduresAfter the firm’s dividend policy has been structured, several procedural details must be arranged. For instance, how frequently are dividend payments to be made? If a stockholder sells the shares during the year, who is entitled to the dividend? To answer these questions, we need to understand dividend payment procedures.Generally, companies pay dividends quarterly. For example, on December 18, 2014, General Electric (GE) announced that it would pay a quarterly dividend of $0.23 per quarter to its shareholders for 2015. The annual dividend then would be 4*$0.23=$0.92 per share.constant dividend payout ratio a dividend payment policy in which the percentage of earnings paid out in dividends is held constant. The dollar amount fluctuates from year to year as profits vary.stable dollar dividend per share a dividend policy that maintains a relatively stable dollar dividend per share over time.small, regular dividend plus a year-end extra a corporate policy of paying a small regular dollar dividend plus a year-end extra dividend in prosperous years to avoid the connotation of a permanent dividend.M13_KEOW5135_09_GE_C13.indd 47702/05/16 8:27 PM

478 PaRT 4 • Capital Structure and Dividend PolicyThe final approval of a dividend payment comes from the company’s board of directors. For example, the announcement or declaration date for General Electric’s 2014 dividend was December 12, 2014, that holders of record as of December 22, 2014, would receive the dividend on the January 26, 2015, payment date. The date of record, December 22, 2014, designates when the stock transfer books are to be closed. Investors shown to own the stock on this date receive the dividend. If a noti-fication of a transfer is recorded subsequent to December 22, the new owner is not entitled to the dividend. However, a problem could develop if the stock were sold on December 21, one day prior to the record date. Time would not permit the sale to be reflected on the stockholder list by the date of record. To address this problem, stock brokerage companies have uniformly terminated the right of ownership to the divi-dend two working days before the record date such that the ex-dividend date for the GE dividend is December 18. The dividend declaration and payment process can be summarized as follows:Declaration dateDate of recordPayment dateDecember 12December 22December 18Ex-dividend dateJanuary 26Concept Check 1. Identify some practical considerations that affect a firm’s payout policy. 2. Identify and explain three different dividend policies. (Hint: One of these is a constant dividend payout ratio.) 3. What is the typical frequency with which cash dividends are paid to investors? 4. Distinguish among the (a) declaration date, (b) date of record, and (c) ex-dividend date.Stock Dividends and Stock SplitsA stock dividend entails the distribution of additional shares of stock in lieu of a cash payment. A stock split involves exchanging more (or less in the case of a “reverse” split) shares of stock for the firm’s outstanding shares. In both cases the number of common shares outstanding changes, but the firm’s investments and future earnings prospects do not. In essence, the ownership pie is simply cut into more pieces (or fewer pieces in the case of a reverse split).The only difference between a stock dividend and a stock split relates to their respective accounting treatments. Both represent a proportionate distribution of additional shares to the current stockholders. However, for accounting purposes the stock split has been defined as a stock dividend exceeding 25 percent. Thus, a stock dividend is conventionally defined as a distribution of shares up to 25 percent of the number of shares currently outstanding.Although stock dividends and splits occur far less frequently than cash divi-dends, a significant number of companies choose to use these share distributions either with or in lieu of cash dividends. The extent of stock splits and stock divi-dends over the years can be made clear by a little price comparison. In 1926, a ticket to the movies cost 25¢—and even much less in rural communities. At the same time, the average share price on the New York Stock Exchange was $35. Today, if we want to go to a new movie, we pay $10 or more. However, the average share LO4Describe why firms sometimes pay noncash dividends.declaration date the date on which a dividend is formally declared by the board of directors.payment date the date on which the company mails a dividend check to each investor of record.date of record the date on which the stock transfer books are to be closed for determining the investors to receive the next dividend payment.ex-dividend date the date on which stock brokerage companies have uniformly decided to terminate the right of ownership to the dividend, which is two days prior to the date of record.stock split a stock dividend exceeding 25 percent of the number of shares currently outstanding.stock dividend a distribution of shares of up to 25 percent of the number of shares currently outstanding, issued on a pro rata basis to the current stockholders.M13_KEOW5135_09_GE_C13.indd 47802/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 479price is still about $35. The relatively constant share price is the result of the shares being split over and over again. We can only conclude that investors apparently like stock splits and dividends. But why do they, if no economic benefit results to the investor from them?Proponents of stock dividends and splits frequently maintain that stockholders receive a key benefit because the price of the stock will not fall precisely in pro-portion to the share increase. In a 2-for-1 split, the price of the stock might not decrease a full 50 percent, so the stockholder is left with a higher total value. There are two reasons for this disequilibrium. First, many financial executives believe that an optimal price range exists. Within this range, the total market value of the common stockholders is thought to be maximized. As the price exceeds this range, fewer investors can purchase the stock, thereby restraining demand for the shares. Consequently, downward pressure is placed on the stock’s price. For example, Apple (AAPL) has engaged in multiple stock splits each time its share price rose above $100. It had 2-for-1 splits in 1987, 2000, and 2005. However, in June of 2014 the company split 7-for-1, which lowered the firm’s stock price to $92.22, down from $645.57.The second explanation relates to the informational content of the dividend–split announcement. Stock dividends and splits have generally been associated with com-panies that have growing earnings. The announcement of a stock dividend or split has therefore been perceived as favorable news. The empirical evidence, however, fails to verify these conclusions. Most studies indicate that investors are perceptive in identifying the true meaning of such a distribution. If the stock dividend or split is not accompanied by a positive trend in earnings and increases in cash dividends, price increases surrounding the stock dividend or split are insignificant. Therefore, we should be suspicious of the assertion that a stock dividend or split can help increase investors’ net worth.Concept Check 1. What is the difference between a stock split and a stock dividend? 2. What managerial logic might lie behind a stock split or a stock dividend?Stock RepurchasesA stock repurchase (stock buyback) occurs when a firm repurchases its own stock. This results in a reduction in the number of shares outstanding. For well over three decades, corporations have been actively repurchasing their own equity securities. In the introduction we noted that Apple planned to repurchase up to $10 billion in com-pany shares in March 2013, and in April 2015 it announced plans to repurchase an additional $50 billion of company shares.. Note the use of the word plan in the announcement. This wording is important, for it provided Apple leeway as to whether it carried out the planned repurchases in light of the uncertainties it faced in the economic downturn that began with the financial crisis of 2007. More recently, on June 7, 2013, Wal-Mart (WMT) announced that it planned to repurchase $15 billion of its shares. In fact, April 2015 posted the largest stock buyback total on record, with $141 billion in announced buybacks.Also, if you were to look at the balance sheet of almost any publicly held firm, you would see that the firm’s treasury stock—the amount paid for repurchasing its own stock—is often severalfold the total amount originally invested by the stock-holders. This situation is not unusual for many large companies. Several reasons have been given for stock repurchases. The benefits include: 1. A means for providing an internal investment opportunity 2. An approach for modifying the firm’s capital structureLO5Distinguish between the use of cash dividends and share repurchases.stock repurchase (stock buyback) the purchase of outstanding common stock by the issuing firm.M13_KEOW5135_09_GE_C13.indd 47902/05/16 8:27 PM

480 PaRT 4 • Capital Structure and Dividend Policy 3. A favorable impact on earnings per share 4. The elimination of a minority ownership group of stockholders 5. A minimization of the dilution in earnings per share associated with mergers 6. A reduction in the firm’s costs associated with servicing small stockholdersAlso, from the shareholders’ perspective, a stock repurchase, as opposed to a cash dividend, has a potential tax advantage.A Share Repurchase as a Dividend DecisionClearly, the payment of a common stock dividend is the conventional method for distributing a firm’s profits to its owners. However, it need not be the only way. Another approach is to repurchase the firm’s stock. The concept may best be explained by an example.ExaMPLE 13.1Dividends versus Share RepurchaseTelink, Inc. is planning to pay $4 million ($4 per share) in dividends to its common stock-holders. The following earnings and market price information are provided for Telink:Net income $7,500,000Number of shares 1,000,000Earnings per share $7.50Price/earnings ratio 8Expected market price per share after the dividend payment $60In a recent meeting, several board members, who are also major stockholders, questioned the need for the dividend payment. They maintained that they did not need the dividend income and suggested that the firm simply reinvest the earnings to fund future investments. In response to the suggestion, Telink’s management argued that the firm’s investment opportunities were not sufficiently profitable to justify retention of the income. Specifically, the required rate of return from the capi-tal market was higher than the rate of return the firm thought it could earn by rein-vesting the money in the firm.As an alternative to paying dividends or reinvesting the earnings, the company’s chief financial officer suggested that the firm repurchase company stock. This way the directors who did not want income from dividends could refrain from selling their shares and avoid current income.To illustrate the effects of a share repurchase, the company CFO suggested that the firm repurchase shares at a price of $64, which is the current market price plus the value of the proposed $4 dividend. He then said that the effect of the share repur-chase would be the same as paying the dividend. Was he right?STEP 1: Formulate a Solution StrategyIf a $4 dividend is paid, then each shareholder will end up with a share of stock val-ued at $60 plus the dividend, or a value of $64. The question then is, “Will the value of each share of stock be $64 if the share repurchase is carried out?”STEP 2: Crunch the NumbersNote first that for $4 million the firm can repurchase 62,500 shares of stock at the $64 price ($4,000,000/$64). Now we can evaluate the price of the firm’s shares after the repurchase by computing firm earnings per share: Earnings per share=net income/shares outstanding after the share repurchase =($7,500,000/(1,000,000-62,500) =$8 per shareMyFinanceLab VideoM13_KEOW5135_09_GE_C13.indd 48002/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 481Next we compute the estimated share price per share using the price/earnings mul-tiple of 8 times; that is, Price per share=earnings per share*price/earnings ratio =$8.00*8 times=$64.00STEP 3: Analyze Your ResultsIn the CFO’s example, Telink’s stockholders are provided with the same $64 value whether a dividend is paid or shares are repurchased. Note, however, that for the stockholders to be truly indifferent, the tax treatment of the $4 dividend must be the same as the $4 increase in the value of the firm’s shares. This is not the case, as the price appreciation realized by the stockholders who sell their shares may well be taxed at a lower capital gains tax rate than dividends, which are taxed as ordinary income. Moreover, if the stockholders do not sell their shares in the repurchase, there is no taxable event such that the gain in share price will be deferred until shares are actually sold.The Investor’s ChoiceGiven the choice between a stock repurchase and a dividend payment, which should an investor prefer? If there are no taxes, no commissions when buying and selling stock, and no informational content assigned to a dividend, the investor should be indifferent with regard to the choices. For example, if the investor wants cash flow and the stock he owns does not pay a dividend, he can create a dividend by simply selling a portion of his shares. Note that these sales will not necessarily deplete the value of his investment, as the value of the firm’s shares should be growing because the firm’s earnings are not being paid in dividends but are being reinvested.Repurchasing stock certainly has drawbacks that should concern investors. First, the firm may have to pay too high a price for the repurchased stock, which is to the FINANCE at WORkCompanies Increasingly Use Share Repurchases to Distribute Cash to Their StockholdersThere has been a fundamental shift away from paying dividends and toward the buyback of company shares of stock. This change is at least partially due to changes in the U.S. tax code, which charges an additional 15 percent tax on dividends paid out to shareholders (before the Bush administration, this tax was as high as the graduated income tax—in some cases exceeding 35 percent on the federal level alone).Evidence supporting the growth in share repurchases is found in the fact that the firms in the Standard & Poor’s 500 repur-chased $349 billion of their shares in 2005 alone. In fact, firms spent 73 percent more on buybacks than they did on dividends. On average, stock repurchases represented 61 percent of company earnings, and dividends were only 32 percent. Clearly, there is a strong preference for share repurchases.*Obviously firms are finding share repurchases a preferred way to distribute cash, but is this always best for the investor? Asked somewhat differently, are there reasons to prefer dividends over share repurchases? The answer is yes. For example, investors who need cash from their investments to live on may prefer dividends rather than being forced to sell shares and incur brokerage fees. Also, there’s something comforting about receiving a regular check in the mail and not having to worry so much about fluctuations in the value of your shares from day to day.Some companies now recognize the varied interests of their stockholders and attempt to blend share repurchases with cash dividends. For example, The Home Depot has paid out about 65 percent of its earnings in a mix of share repurchases and dividend payments. For the year ended January 29, 2006, the firm reported total net income of $5.838 billion, paid $0.857 billion in dividends, and repurchased $2.626 billion in company shares. This represents a total distribution of 59.7 percent of company earnings, with 45 percent being distributed via share repurchase and 14.7 percent via dividends.**But all is not rosy in the world of share repurchases. Some repurchases only replace shares being given to company employ-ees as a part of the firm’s compensation program. For example, the digital wireless communications firm Qualcomm repurchased 238 million shares at a cost of $13.6 billion over the 5 years ended in mid-2015, yet the number of shares outstanding actually increased over the period by 41 million. Is this good for Qual-comm’s shareholders? The jury is still out because we do not know whether the issuance of new shares will have a positive impact on the firm’s performance and share value in the future.****Matt Krantz, “More Companies Go for Stock Buybacks,” USA Today (March 23, 2006).**http://finance.yahoo.com/q/cf?s=HD&annual.***Gretchen Morgenson, “Stock Buybacks That Hurt Shareholders,” The New York Times (June 5, 2015).Source: Leslie Schism, “Many Companies Use Excess Cash to Repurchase Their Shares,” September 2, 1993, The Wall Street Journal, Eastern edition.M13_KEOW5135_09_GE_C13.indd 48102/05/16 8:27 PM

482 PaRT 4 • Capital Structure and Dividend Policydetriment of the remaining stockholders. If a relatively large number of shares are being bought, the price may be bid up too high, only to fall after the repurchase operation. Second, as a result of the repurchase, the market may perceive the riski-ness of the corporation as increasing, which would lower the price/earnings ratio and the value of the stock.A Financing Decision or an Investment Decision?Repurchasing stock when the firm has excess cash can be regarded as a dividend decision. However, a stock repurchase can also be viewed as a financing decision. By issuing debt and then repurchasing stock, a firm can immediately alter its debt–equity mix toward a higher proportion of debt. Essentially, rather than choose how to distribute cash to the stockholders, managers are using stock repurchases as a means of changing the corporation’s capital structure.In addition to dividend and financing decisions, many managers consider a stock repurchase to be an investment decision. When equity prices are depressed in the marketplace, they may view the firm’s own stock as being materially undervalued and therefore a good investment opportunity. Although this may be a wise move, the decision cannot and should not be viewed in the context of an investment decision. The decision by a firm to buy its own stock cannot provide expected returns as other investments do. No company can survive, much less prosper, by investing only in its own stock.Practical Considerations—The Stock Repurchase ProcedureIf management intends to repurchase a block of the firm’s outstanding shares, it should make this information public. All investors should be given the opportunity to work with complete information. They should be told the purpose of the repur-chase as well as the method to be used to acquire the stock.Three methods for stock repurchase are available. First, the shares can be bought in the open market. Here the firm acquires the stock through a stock-broker at the going market price. This approach can put upward pressure on the stock price. Also, commissions must be paid to the stockbrokers as a fee for their services.The second method is to make a tender offer to the firm’s shareholders. A tender offer is a formal offer by the company to buy a specified number of shares at a predetermined and stated price. The tender price is set above the current market price in order to attract sell-ers. A tender offer is best when a relatively large number of shares are to be bought because the company’s intentions are clearly known and each shareholder has the opportunity to sell the stock at the tendered price.The third and final method for repurchasing stock entails purchase of the stock from one or more major stockholders. These purchases are made on a negotiated basis. Care should be taken to ensure a fair and equitable price; otherwise, the remaining stockholders may be hurt as a result of the sale.Concept Check 1. Identify three reasons why a firm might buy back its own common stock shares. 2. What financial relationships must hold for a stock repurchase to be a perfect substitute for a cash dividend payment to stockholders? 3. Within the context of a stock repurchase, what is meant by a tender offer?tender offer a formal offer by the company to buy a specified number of shares at a predetermined and stated price. The tender price is set above the current market price in order to attract sellers.M13_KEOW5135_09_GE_C13.indd 48202/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 483Chapter SummariesDescribe the trade-off between paying dividends and retaining (reinvesting) firm profits. (pgs. 469–470)SUMMaRy: When firms decide to pay cash dividends, this is a use of cash—that is, cash that otherwise would be sitting in a bank account or be invested in a short-term money market investment. For example, in the introduction we noted that Apple announced plans to pay out over $200 billion in dividends and stock repur-chases during 2015. This means that this cash will not be available for Apple to reinvest in new projects.KEy TERMDividend payout ratio, page 469 the ratio of dividends paid per share divided by earnings per share.Explain how dividend policy affects a company’s stock price. (pgs. 470–476)SUMMaRy: A company’s dividend decision has an immediate impact on the firm’s financial mix. If the dividend payment is increased, fewer funds are available inter-nally for financing investments. Consequently, if additional equity capital is needed, the company has to issue new common stock. In perfect markets, the choice between paying or not paying a dividend does not matter. However, when we realize that in the real world there are costs of issuing stock, we have a preference to use internal equity to finance our investment opportunities. Here the dividend decision is simply a residual factor, in which the dividend payment should equal the remaining internal capital after the firm finances all of its investments.Other market imperfections that may cause a company’s dividend policy to affect the firm’s stock price include (1) the deferred tax benefit of capital gains, (2) agency costs, (3) the clientele effect, and (4) the informational content of a given policy. Other practical considerations that may affect a firm’s dividend pay-ment decision include• Legal restrictions• The firm’s liquidity position• The accessibility of capital markets to the company• The stability of the firm’s earnings• The desire of investors to maintain control of the companyLO1LO2KEy TERMSPerfect capital markets, page 471 markets in which information flows freely and market prices fully reflect all available information.Bird-in-the-hand dividend theory, page 471 the view that dividends are more certain than capital gains and therefore more valuable.Residual dividend theory, page 473 a theory that a company’s dividend payment should equal the cash left after financing all the investments that have positive net present values.Clientele effect, page 474 the belief that individuals and institutions will invest in companies whose dividend payouts match their particular needs for current versus fu-ture cash flow. For example, those that need current income will invest in companies that have high dividend payouts.M13_KEOW5135_09_GE_C13.indd 48302/05/16 8:27 PM

484 PaRT 4 • Capital Structure and Dividend PolicyDiscuss the constraints on dividend policy, commonly used dividend policies, and payment procedures. (pgs. 476–478)SUMMaRy: Companies typically pay dividends on a quarterly basis. The final ap-proval of a dividend payment comes from the board of directors. The critical dates in this process are as follows:•  Declaration date—the date on which the dividend is formally declared by the board of directors•  Date of record—the date on which the stock transfer books are closed to determine who owns the stock•  Ex-dividend date—two working days before the date of record, after which time the right to receive the dividend no longer goes with the stock•  Payment date—the date the dividend check is mailed to the stockholders In practice, managers have generally followed one of three dividend policies:•  A constant dividend payout ratio, whereby the percentage of dividends to earn-ings is held constant•  A stable dollar dividend per share, whereby a relatively stable dollar dividend is maintained over time•  A small, regular dividend plus a year-end extra, whereby the firm pays a small, regular dollar dividend plus a year-end extra dividend in prosperous yearsOf the three dividend policies, the stable dollar dividend is by far the most common. The Jobs and Growth Tax Relief Reconciliation Act of 2003 reduced the top tax rate on dividend income to 15 percent and placed the top tax rate on realized long-term capital gains at this same 15 percent rate. This helped level the investment landscape for dividend income relative to qualifying capital gains. Taxes paid on capital gains, however, are still deferred until realized, but dividend income is taxed in the year that it is received by the investing taxpayer.LO3Constant dividend payout ratio, page 477 a dividend payment policy in which the per-centage of earnings paid out in dividends is held constant. The dollar amount fluctuates from year to year as profits vary.Stable dollar dividend per share, page 477 a dividend policy that maintains a relatively stable dollar dividend per share over time.Small, regular dividend plus a year-end extra, page 477 a corporate policy of paying a small regular dollar dividend plus a year- end extra dividend in prosperous years to avoid the connotation of a permanent dividend.Declaration date, page 478 the date on which a dividend is formally declared by the board of directors.Payment date, page 478 the date on which the company mails a dividend check to each investor of record.Date of record, page 478 the date on which the stock transfer books are to be closed for determining the investors to receive the next dividend payment.Ex-dividend date, page 478 the date on which stock brokerage firms have uniformly decided to terminate the right of ownership to the dividend, which is two days prior to the date of record.KEy TERMSInformation asymmetry, page 475 the notion that investors do not know as much about the firm’s operations as the firm’s management.Agency costs, page 475 the lost value a firm’s security holders face where there are conflicts of interest between managers and the security holders.Expectations theory, page 475 the notion that investor reactions to corporate actions are based on their assessment of the effect of the actions on stock price. For example, the announcement of a higher dividend may signal to investors that the firm’s future prospects have improved.M13_KEOW5135_09_GE_C13.indd 48402/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 485Describe why firms sometimes pay noncash dividends. (pgs. 478–479)SUMMaRy: Stock dividends and stock splits have been used by corporations either in lieu of or to supplement cash dividends. At present, no empirical evidence identi-fies a relationship between stock dividends and splits and the market price of the stock. Yet, a stock dividend or split could conceivably be used to keep the stock price within an optimal trading range. Also, if investors perceive that the stock dividend contains favorable information about the firm’s operations, the price of the stock could increase.LO4KEy TERMSStock split, page 478 a stock dividend exceeding 25 percent of the number of shares currently outstanding.Stock dividend, page 478 a distribution of shares of up to 25 percent of the number of shares currently outstanding, issued on a pro rata basis to the current stockholders.Distinguish between the use of cash dividends and share repurchases. (pgs. 479–482)SUMMaRy: As an alternative to paying a dividend, the firm can repurchase stock. In perfect markets, an investor would be indifferent between receiving a dividend or a share repurchase. The investor could simply create a dividend stream by selling stock when income is needed. If, however, market imperfections exist, the inves-tor may have a preference for one of the two methods of distributing the corporate income.A stock repurchase can also be viewed as a financing decision. By issuing debt and then repurchasing stock, a firm can immediately alter its debt–equity mix toward a higher proportion of debt.Also, many managers consider a stock repurchase an investment decision—they are deciding to buy the stock when they believe it to be undervalued.LO5Stock repurchase (stock buyback), page 479 the purchase of outstanding com-mon stock by the issuing firm.Tender offer, page 482 a formal offer by the company to buy a specified number of shares at a predetermined and stated price. The tender price is set above the current market price in order to attract sellers.KEy TERMSReview QuestionsAll Review Questions are available in MyFinanceLab.13-1. What is meant by the term dividend payout ratio?13-2. Explain the trade-off between retaining earnings internally and paying cash dividends.13-3. What is the residual dividend theory?13-4. In Europe, why do most bank loans include restrictions on dividend payments during the amortization of the loans? Is this restriction appropriate in the case of small firms?13-5. In the introduction to the chapter we learned that Apple Computer (AAPL) recently reinstated the payment of cash dividends, which had been suspended since the 1990s. What are some reasons that might have influenced the firm’s decision to begin paying dividends again?M13_KEOW5135_09_GE_C13.indd 48502/05/16 8:27 PM

486 PaRT 4 • Capital Structure and Dividend Policy13-6. How does a firm’s liquidity position affect the payment of dividends?13-7. European and Asian firms often have concentrated ownership by a few major shareholders. What impact do these factors have on the payment of dividends?13-8. Explain what a dividend’s declaration date, date of record, and ex-dividend date are.13-9. What are the advantages of a stock split or dividend over a cash dividend?13-10. Why would a firm repurchase its own stock?Study ProblemsSimilar Study Problems are available in MyFinanceLab.13-1. (Dividend payout ratio) Phosphorus Technologies earned €3 million in net income last year and for the first time ever paid its common stockholders a cash dividend of €1.12 per share. The firm has 1 million shares outstanding. What was Phosphorus Technologies’ dividend payout ratio?13-2. (Dividend policy and the issue of new shares of common stock) Your firm needs to raise $12 million to finance its capital expenditures for the coming year. The firm earned $4 million last year and will pay out half this amount in dividends. If the firm’s CFO wants to finance new investments using no more than 40 percent debt financing, how much common stock will the firm have to issue to raise the needed $10 million?13-3. (Dividend policy and stock prices) Explain the notion of a perfect capital market. Use common-sense language such as you might use in explaining the concept to your grandfather who has never taken a finance class.13-4. (Dividend policy and stock prices) The issue as to whether dividend policy has an effect on share prices raises a question as to whether dividends paid out to stockholders are any more “certain” than the expected future dividends the stock-holders hope to receive from retention of firm earnings. This is known as the bird-in-the-hand theory of dividend policy. Do you agree with this theory? Explain.13-5. (Residual dividend policy) FarmCo, Inc. follows a policy of paying out cash dividends equal to the residual amount that remains after funding 40 percent of its planned capital expenditures. The firm tries to maintain a 40 percent debt and 60 percent equity capital structure and does not plan on issuing more stock in the coming year. FarmCo’s CFO has estimated that the firm will earn $12 million in the current year.a. If the firm maintains its target financing mix and does not issue any equity next year, what is the most it could spend on capital expenditures next year given its earnings estimate?b. If FarmCo’s capital budget for next year is $10 million, how much will the firm pay in dividends and what is the resulting dividend payout percentage?13-6. (Legal restrictions on dividend payments) Describe the types of limitations firms can face from legal restrictions on dividend payments.13-7. (Practical considerations in setting dividend policy) The board of directors of Kensington Enterprises has decided to pay cash dividends totaling $5 million in the first quarter of the year. This payment represents the initiation of a cash dividend for the first time in company history, and your company CFO has asked you to look into any restrictions or constraints the firm might face in carrying out the plan. Write a brief report outlining the types of restrictions Kensington might face.13-8. (Dividend policies) Final earnings estimates for Chilean Health Spa & Fitness Center have been prepared for the CFO of the company and are shown in the LO1LO2LO3M13_KEOW5135_09_GE_C13.indd 48602/05/16 8:27 PM

ChaPTER 13 • Dividend Policy and Internal Financing 487 following table. The firm has 7,500,000 shares of common stock outstanding. As assistant to the CFO, you are asked to determine the yearly dividend per share to be paid depending on the following possible policies:a. A stable dollar dividend targeted at 40 percent of earnings over a 5-year period.b. A small, regular dividend of $0.60 per share plus a year-end extra when the profits in any year exceed $20 million. The year-end extra dividend will equal 50 percent of profits exceeding $20 million.c. A constant dividend payout ratio of 40 percent.YeaRPROfiTs afTeR Taxes1$18,000,0002 21,000,0003 19,000,0004 23,000,0005 25,000,00013-9. (Constant dividend payout ratio policy) The Daher Trucking Company needs to expand its fleet by 20 percent to meet the demands of two major contracts it just received to transport aeronautic equipment from manufacturing facilities scattered across Europe to the assembly sites in France and Germany. The cost of the expan-sion is estimated to be €10 million. Daher maintains a 50 percent debt ratio and pays out 30 percent of its earnings in common stock dividends each year.a. If Daher earns €4 million in 2015, how much common stock will the firm need to sell in order to maintain its target capital structure and its constant dividend payout ratio policy?b. If Daher wants to avoid selling any new stock but wants to maintain a constant dividend payout percentage of 30 percent, how much can the firm spend on new capital expenditures?13-10. (Constant euro dividend payout policy) Ascott Prints is in negotiation with two of its largest customers to increase the firm’s sales dramatically. The increase will require that Ascott Prints expand its production facilities in 2016 at a cost of £3 million. Parker expects to pay out £800,000 in dividends to its shareholders next year. Ascott Prints maintains a 40 percent debt ratio in its capital structure.a. If Ascott Prints earns £1.2 million in 2015, how much common stock will the firm need to sell in order to maintain its target capital structure?b. If Ascott Prints wants to avoid selling any new stock, how much can the firm spend on new capital?13-11. (Terminology) Define each of the following dates and place them in their proper order with respect to the payment and receipt of cash dividends: date of record, ex-dividend date, declaration date, and payment date.13-12. (Stock dividends) The General Meeting of Remy Cointreau SA, listed on Euronext Paris, held in July 2015, set the overall dividend at €1.53 per share.The Meeting decided to grant every shareholder payment of the dividend in shares for the entire dividend paid. The issue price of the new share will be €58.20. Dividend payment in shares will be based on share records of 4 August 2015.a. If the firm had total net income for the year of €11,521,235.81 and had 4,710,253 shares of common stock outstanding before the cash or stock dividend, what are firm earnings per share?b. After paying the stock dividend, what is the firm’s earnings per share? How do you explain it?c. If you owned 1,000 shares of stock before the stock dividend, how many euros of earnings did the firm earn from your 1,000 share investment? After the stock dividend is paid, how many euros of earnings did the firm earn on your larger share holdings? What effect would you expect from the payment of the stock dividend on your total investment in the firm?LO4M13_KEOW5135_09_GE_C13.indd 48702/05/16 8:27 PM

488 Part 4 • Capital Structure and Dividend Policy13-13. (Stock splits) TOTAL Group recently declared a 4-for-1 stock split for its com-mon shares. Before the split the firm’s share price had risen to € 200 per share and the firm’s CFO felt that this high stock price inhibited trading in the firm’s shares. Prior to the split the firm had 615 million shares of stock outstanding and had net income of €12,135 million. Nominal price of one share was € 10, and was decreased to €2.5.a. Before the stock split what was TOTAL Group’s earnings per share?b. Following the stock split, how many shares of common stock will TOTAL Group have outstanding?c. What are the firm’s earnings per share after the stock split?d. If you owned 100 shares of stock before the split, how much are the total earn-ings for your shares? How much are the total earnings on your post-split shares?e. Were you better off financially as the holder of 100 shares of pre-split stock after the 4-for-1 split? Explain.13-14. (Stock dividends and Stock splits) The debt and equity section of the TOTAL Group balance sheet is shown here (in million euros). The current market price of the common shares is €200. Reconstruct the financial statement assuming that (a) a 10 percent stock dividend is issued and (b) a 4-for-1 stock split is declared.Debt14,175Common equity Par (€10; 615 million shares) 6,150Paid-in capital21,150Retained earnings18,950€60,42513-15. (Repurchase of stock) The Dunn Corporation is planning to pay dividends of $500,000. There are 250,000 shares outstanding, and earnings per share are $5. The stock should sell for $50 after the ex-dividend date. If, instead of paying a dividend, the firm decides to repurchase stock,a. What should be the repurchase price?b. How many shares should be repurchased?c. What if the repurchase price is set below or above your suggested price in part (a)?d. If you own 100 shares, would you prefer that the company pay the dividend or repurchase stock?13-16. (Stock repurchases and earnings per share) CareMore, Inc. provides in-home medical assistance to the elderly and earned net income of $5 million that it plans to use to repurchase shares of the firm’s common stock, which is currently selling for $50 a share. CareMore has 20 million shares of stock outstanding.a. What fraction of the firm’s shares can the firm repurchase for $5 million?b. If the share repurchase has no impact on the firm’s net income, what will be its earnings per share after the repurchase?LO5M13_KEOW5135_09_GE_C13.indd 48806/05/16 5:51 PM

ChaPTER 13 • Dividend Policy and Internal Financing 489Mini CaseThis Mini Case is available in MyFinanceLab.Assume that you write a column for a very widely followed financial blog titled “Finance Questions: Ask the Expert.” Your job is to field readers’ questions that deal with finance. This week you are going to address two questions from your readers that have to do with dividends.Question 1: I own 8 percent of the Standlee Corporation’s 30,000 shares of common stock, which most recently traded for a price of $98 per share. The company has since declared its plans to engage in a 2-for-1 stock split.a. What will my financial position be after the stock split, compared to my cur-rent position? (Hint: Assume the stock price falls proportionately.)b. The executive vice-president in charge of finance believes the price will not fall in proportion to the size of the split and will only fall 45 percent because she thinks the pre-split price is above the optimal price range. If she is correct, what will be my net gain from the split?Question 2: I’m on the board of directors of the B. Phillips Corporation, and Phil-lips has announced its plan to pay dividends of $550,000. Presently, there are 275,000 shares outstanding, and the earnings per share is $6. It looks like the stock should sell for $45 after the ex-dividend date. If instead of paying a dividend, the management has decided to repurchase stock,a. What should be the repurchase price that is equivalent to the proposed divi-dend? (Hint: Ignore any tax effects.)b. How many shares should the company repurchase?c. You want to look out for the small shareholders. If someone owns 100 shares, do you think she would prefer that the company pay the dividend or repur-chase stock?M13_KEOW5135_09_GE_C13.indd 48902/05/16 8:27 PM

490Learning ObjectivesLO1Use the percent of sales method to forecast the financing requirements of a firm.Financial ForecastingLO2Describe the limitations of the percent of sales forecast method.Limitations of the Percent of Sales Forecasting MethodLO3Prepare a cash budget and use it to evaluate the amount and timing of a firm’s financing needs.Constructing and Using a Cash BudgetIn the spring of 2015, the price of a gallon of diesel dropped below $3 a gallon in many parts of the country. If you were a financial analyst in March of 2015 and were working on the financial plans for the coming year at the United Parcel Service (UPS), the level of the price of fuel would be of great concern because fuel costs are a major component of the company’s operating expenses. Clearly, having an estimate of future fuel costs is a critical variable in the financial forecast of UPS’s future profitability. Yet there are countless examples of our inability to predict the future.If forecasting the future is so difficult and plans are built on forecasts, why do firms engage in planning efforts? Obviously, they do, but why? The answer, oddly enough, does not lie in the accuracy of the firm’s projections, for planning offers its greatest value when the future is the most uncertain. The value of planning is derived from the process itself. That is, by thinking about what the future might be like, the firm builds contingency plans that can improve its ability to respond to adverse events and take advantage of opportunities that arise. Chapter 14 has two primary objectives:◆ First, it will help you gain an appreciation for the role forecasting plays in the firm’s financial planning process. Basically, forecasts of future sales revenues and their associated expenses give the firm the information it needs to project its future financing needs.chapter14Short-term Financial planningM14_KEOW3285_09_GE_C14.indd 49002/05/16 6:52 PM

491◆ Second, this chapter provides an overview of the basic elements of a financial plan: the cash budget, the pro forma (planned) income statement, and the pro forma bal-ance sheet.Pro forma financial statements are a very useful tool for analyzing the effects of the firm’s forecasts and planned activities on its financial per-formance, as well as its needs for financing. In addition, pro forma statements can be used as a bench-mark or standard to compare against actual operating results. Used in this way, pro forma statements are an instrument for monitoring and controlling the firm’s progress throughout the plan-ning period. For example, after the first energy crisis of the 1970s, the price of crude oil rose from $2 to more than $20 per barrel. Many thought that the price would rise above $50. Then in 1986, the price dropped to only $10 per barrel, and the $50 price looked like a foolish dream. However, in 2008, the price of a barrel of oil rose to $140 and then dropped below $60 in December of 2014. What’s next? Will the price con-tinue to fall, or will it rise again as it did in an earlier crisis?Financial ForecastingFinancial forecasting is the process of attempting to estimate a firm’s future financing requirements. The basic steps involved in predicting those financing needs are the following:STEP 1 Project the firm’s sales revenues and expenses over the planning period.STEP 2 Estimate the levels of investment in current and fixed assets that are needed to support the projected sales forecast.STEP 3 Determine the firm’s financing needs throughout the planning period that are required to fund its assets.The Sales ForecastThe key ingredient in the firm’s planning process is the sales forecast. This projection is generally derived using information from a number of sources. At a minimum, the sales forecast for the coming year reflects (1) any past trend in sales that is expected to carry through into the new year and (2) the influence of any anticipated events that might materially affect that trend.1 An example of the second source is the initia-tion of a major advertising campaign or a change in the firm’s pricing policy.Forecasting Financial VariablesTraditional financial forecasting takes the sales forecast as a given and projects its impact on the firm’s various expenses, assets, and liabilities. The most commonly used method for making these projections is the percent of sales method.LO1Use the percent of sales method to forecast the financing requirements of a firm.1A complete discussion of forecast methodologies is outside the scope of this book. The interested reader will find a large number of books on business forecasting with a simple Web search.M14_KEOW3285_09_GE_C14.indd 49102/05/16 6:53 PM

492 Part 5 • Working-Capital Management and International Business FinanceThe Percent of Sales Method of Financial ForecastingThe percent of sales method involves estimating the level of an expense, asset, or liabil-ity for a future period as a percentage of the sales forecast. The percentage used can come from the most recent financial statement item as a percentage of current sales, from an average computed over several years, from the judgment of the analyst, or from some combination of these sources.Table 14-1 presents a complete example that uses the percent of sales method of financial forecasting for Drew Inc. In this example each item in the firm’s balance sheet that varies with sales is converted to a percentage of 2015 sales, which were $10 million. The forecast of the new balance for each item is then calculated by multiply-ing this percentage times the $12 million in projected sales for the 2016 planning period. This method offers a relatively low-cost and easy-to-use way to estimate the firm’s future financing needs.Note that in the example in Table 14-1, both current and fixed assets are assumed to vary with the level of sales. This means that the firm does not have sufficient pro-ductive capacity to absorb a projected increase in sales. Thus, if sales were to rise by $1.00, fixed assets would rise by $0.40, or 40 percent of the projected increase in sales. If instead the fixed assets that the firm currently owns are sufficient to support the projected level of sales, then the assets will not be converted to a percentage of sales and will be projected to remain unchanged for the period being forecast.Also, note that accounts payable and accrued expenses are the only liabilities allowed to vary with sales. Both of these liability accounts might reasonably be expected to rise and fall with the level of firm sales—hence, the use of the percent of taBLE 14-1 Using the Percent of Sales Method to Forecast Drew Inc.’s Financing Requirements for 2016percent of sales method a method of financial forecasting that involves estimating the level of an expense, asset, or liability for a future period as a percent of the sales forecast.M14_KEOW3285_09_GE_C14.indd 49202/05/16 6:53 PM

ChaPtEr 14 • Short-Term Financial Planning 493sales forecast. Because these two categories of current liabilities normally vary directly with the level of sales, they are often referred to as sources of spontaneous financing. Included in spontaneous financing are trade credit and other accounts pay-able that arise spontaneously in the firm’s day-to-day operations. Chapter 15, which dis-cusses working-capital management, has more to say about these forms of financing. Notes payable, long-term debt, common stock, and paid-in capital are not assumed to vary directly with the level of firm sales. These sources of financing are termed discretionary financing, which requires an explicit decision on the part of the firm’s man-agement every time funds are raised. An example is a bank note that requires that negotia-tions be undertaken and an agreement signed setting forth the terms and conditions for the financing. Finally, note that the level of retained earnings does vary with estimated sales. The predicted change in the level of retained earnings equals the estimated after-tax profits (projected net income) equal to 5 percent of sales, or $600,000, less the common stock dividends of $300,000.In the Drew Inc. example found in Table 14-1, we estimate that firm sales will increase from $10 million to $12 million, which will cause the firm’s need for total assets to rise to $7.2 million. These assets will then be financed by $4.9 million in existing liabilities plus spontaneous liabilities; $1.8 million in owner funds, including an additional $300,000 in retained earnings from next year’s sales; and finally, $500,000 in discretionary financing, which can be raised by issuing notes payable, selling bonds, offering an issue of stock, or using some combination of these sources.In summary, we can estimate the firm’s discretionary financing needs (DFN), using the percent of sales method of financial forecasting, by following a four-step procedure:STEP 1 Convert each asset and liability account that varies directly with firm sales to a percentage of the current year’s sales.Current assetssales=$2M$10M=0.2, or 20,STEP 2 Project the level of each asset and liability account in the balance sheet using its percentage of sales multiplied by projected sales or by leaving the account balance unchanged when the account does not vary with the level of sales.Projected current assets = projected sales * current assetssales=$12M*0.2=$2.4MSTEP 3 Project the addition to retained earnings available to help finance the firm’s operations. This equals projected net income for the period less planned common stock dividends.Projected additionto retained earnings=projected sales*net incomesales *a1-cash dividendsnet incomeb= $12M*0.05*(1-0.5)=$300,000STEP 4 Project the firm’s DFN as the projected level of total assets less projected liabilities and owners’ equity.Discretionary financing needed = projected total assets – projected total liabilities – projected owners’ equity= $7.2M – $4.9M – $1.8M = $500,000Analyzing the Effects of Profitability and Dividend Policy on DFNBy projecting discretionary financing needed, we can quickly and easily evaluate the sensitivity of our projected financing requirements to changes in key variables. For example, using the information from the preceding example, we evaluate the effect of net profit margins (NPMs) equal to 1 percent, 5 percent, and 10 percent in spontaneous financing the trade credit and other accounts payable that arise spontaneously in the firm’s day-to-day operations.discretionary financing sources of financing that require an explicit decision on the part of the firm’s management every time funds are raised. Bank notes provide a typical example of this type of financing.M14_KEOW3285_09_GE_C14.indd 49302/05/16 6:53 PM

494 Part 5 • Working-Capital Management and International Business Finance combination with dividend payout ratios of 30 percent, 50 percent, and 70 percent, as follows:Discretionary Financing Needed for Various Net Profit Margins and Dividend Payout RatiosNet Profit MarginDividend Payout Ratios=Dividends÷Net Income30%50%70% 1%$716,000$740,000$764,000 5%380,000500,000620,00010%(40,000)200,000440,000If these NPMs are reasonable estimates of the possible ranges of values the firm might experience, and if the firm is considering dividend payouts ranging from 30 percent to 70 percent, then we estimate that the firm’s financing requirements will range from ($40,000), which represents a surplus of $40,000, to a situation in which it would need to acquire $764,000. Lower NPMs mean higher funding requirements. Also, higher dividend payout percentages, other things remaining constant, lead to a need for more discretionary financing. This is a direct result of the fact that a high-dividend-paying firm retains less of its earnings.Analyzing the Effects of Sales Growth on a Firm’s DFNIn Figure 14-1 we analyzed the DFN for Drew Inc., whose sales were expected to grow from $10 million to $12 million during the coming year. Recall that the 20 per-cent expected increase in sales led to an increase in the firm’s needs for financing in the amount of $500,000. We referred to this added financing requirement as the firm’s DFN because all these funds must be raised from sources, such as bank borrowing or a new equity issue, that require that management exercise its discretion in selecting the source. In this section we want to investigate how a firm’s DFN varies with differ-ent rates of anticipated sales growth.Table 14-2 expands on the financial forecast found in Table 14-1. Specifically, we use the same assumptions and prediction methods that underlie Table 14-1 but apply them to sales growth rates of 0 percent, 20 percent, and 40 percent. The DFN for these sales growth rates ranges from ($250,000) to $1,250,000. When DFN is negative, this means that the firm has more money than it needs to finance the assets used to Discretionary financing needs (DFN)2,000,0001,500,0001,000,000500,000(500,000)(1,000,000)40%30%20%10%0%Sales growth rateIf sales grow at 20%, then the firm will have aDFN of $500,000 above and beyond its retentionof earnings and spontaneous sources of financing.50%–10%If sales grow at 6.667%, then all of the firm’s financingneeds will be supplied by the retention of earningsplus spontaneous sources of financing (i.e., DFN = 0).FIGUrE 14-1 Sales Growth and the Discretionary Financing Needs of the FirmM14_KEOW3285_09_GE_C14.indd 49402/05/16 6:53 PM

ChaPtEr 14 • Short-Term Financial Planning 495 generate the projected sales. Alternatively, when DFN is positive, this means that the firm must raise additional funds in this amount, by either borrowing or issuing stock. We can calculate DFN using the following relationship:DFN=predicted changein total assets-predicted changein spontaneous liabilities-predicted changein retained earnings (14-1)Notice that in defining DFN we consider only changes in spontaneous liabilities, which you will recall are those liabilities that arise more or less automatically in the course of doing business (examples include accrued expenses and accounts payable). In Table 14-1 the only liabilities that are allowed to change with sales are spontane-ous liabilities, so we can calculate the change in spontaneous liabilities simply by taBLE 14-2 Discretionary Financing Needs (DFN) and the Growth Rate in SalesCAN YOU DO IT?Percent of Sales ForecastingThe CFO for Madrigal Plumbing Supplies Inc. is developing financial plans for next year when he estimates that his sales will reach $10 million. During the 4 years the firm has been in business, its inventories have represented approximately 15 percent of its revenues. What would you estimate the firm’s needs for inventories to be next year (using the percent of sales forecast method)? If Madrigal has economies of scale, would you expect its inventory needs to be more than, the same as, or less than the percent of sales forecast?(The solution can be found on page 496.)M14_KEOW3285_09_GE_C14.indd 49502/05/16 6:53 PM

496 Part 5 • Working-Capital Management and International Business Financecomparing total liabilities at the current sales level with total liabilities for the pre-dicted sales level.Equation (14-1) can be used to estimate the DFN numbers found in Table 14-2. For example, when sales are expected to grow at a rate of 10 percent (that is, g equals 10 percent), DFN can be calculated as follows:DFN( g=10,)=($6,600,000-$6,000,000)-($4,700,000-$4,500,000)- ($1,475,000-$1,200,000)=$125,000Sometimes analysts prefer to calculate a firm’s external financing needs (EFN), which include all the firm’s needs for financing beyond the funds provided internally through the retention of earnings. Thus,EFN = predicted change in total assets – change in retained earnings (14-2)For an anticipated growth in sales of 10 percent, EFN equals $325,000. The difference between EFN and DFN equals the $200,000 in added spontaneous financing that the firm anticipates receiving when its sales rise from $10 million to $11 million. We pre-fer to use the DFN concept because it focuses the analyst’s attention on the amount of funds that the firm must actively seek to meet the firm’s financing requirements.Figure 14-1 contains a graphic representation of the relationship between growth rates for sales and DFN. The straight line in the graph depicts the level of DFN for each of the different rates of growth in firm sales. For example, if sales grow by 20 percent, then the firm projects a DFN of $500,000, which must be raised externally by borrowing or a new equity offering. Note that when sales grow at 6.667 percent, the firm’s DFN will be exactly zero. For firms that have limited sources of external financ-ing or choose to grow through internal financing plus spontaneous financing, it is important that they be able to estimate the sales growth rate that they can “afford,” which in this case is 6.667 percent.DID YOU GET IT?Percent of Sales ForecastingMadrigal projects that its inventories will be 15 percent of revenues, such that its projected inventory needs for next year will be the following:0.15*$10 million=$1,500,000If Madrigal faces economies of scale, then its inventory needs will be less than the $1,500,000 predicted using the percent of sales method. When economies of scale are present, the firm’s inventory needs do not increase proportionately with sales (nor do they decrease proportionately).FINANCIAL DECISION TOOLSName of ToolFormulaWhat It Tells YouPercent of sales forecast of inventoriesInventoryforecast=salesforecast*inventoriessales• An estimate of inventories for a particular sales forecast and assuming the inventories to sales ratio is constant• We can substitute any asset or liability for inventories in this equation as long as that asset or liability is expected to vary proportion-ately with sales.Discretionary financing needed (DFN)DFN=predicted changein total assets-predicted changein spontaneous liabilities-predicted changein retained earnings• An estimate of the amount of new funding the firm’s management must obtain from new sources that they must actively negotiate• Spontaneous funding and retained earnings are passively raised as a result of the firm’s ongoing operations.external financing needs that portion of a firm’s requirements for financing that exceeds its sources of internal financing (i.e., the retention of earnings) plus spontaneous sources of financing (e.g., trade credit).M14_KEOW3285_09_GE_C14.indd 49602/05/16 6:53 PM

ChaPtEr 14 • Short-Term Financial Planning 497Concept Check 1. If we cannot predict the future perfectly, then why do firms engage in financial forecasting? 2. Why are sales forecasts so important to developing a firm’s financial plans? 3. What is the percent of sales method of financial forecasting? 4. What are some examples of spontaneous and discretionary sources of financing? 5. What is the distinction between discretionary financing needs (DFN) and external financ-ing needs (EFN)?Limitations of the Percent of Sales Forecasting MethodThe percent of sales method of financial forecasting provides reasonable estimates of a firm’s financing requirements only when asset requirements and financing sources can be accurately forecast as a constant percent of sales. For example, predicting inventories for 2016 using the percent of sales method involves the following equation.Predicted inventoriesfor 2016=ainventories for 2015sales for 2015b*predicted salesfor 2016Figure 14-2A depicts this predictive relationship. Note that the percent of sales predictive model is simply a straight line that passes through the origin (that is, has a zero intercept). There are some fairly common instances in which this type of rela-tionship fails to describe the relationship between an asset category and sales. Two such examples involve assets for which there are scale economies and assets that must be purchased in discrete quantities (“lumpy assets”).Economies of scale are sometimes realized from investing in certain types of assets. For example, a new computer system is likely to support a firm’s operations over a wide range of firm sales. This means that these assets do not increase in direct proportion to sales. Figure 14-2B reflects one instance in which the firm realizes economies of scale from its investment in inventory. Note that inventories as a percentage of sales decline from 120 percent of sales, or $120, when sales are $100, to 30 percent of sales, or $300, when sales equal $1,000. This reflects the fact that the firm must have on hand a fixed component of inventories (in this case $100) regardless of the level of sales, plus a variable component (20 percent of sales). In this instance, the predictive equation for inventories is as follows:Inventoriest=a+b salestwhere a (the intercept2 of the inventories equation) is equal to 100 and b (the slope coefficient in the equation) is 0.20.Figure 14-2C is an example of lumpy assets, that is, assets that must be purchased in large, nondivisible components. For example, if the firm spends $500 on plant and LO2Describe the limitations of the percent of sales forecast method.Inventories10005001,000SalesInventories = 0.2 3 sales200Note that the percent of sales forecast linepasses through the origin (that is, whensales are zero, so are inventories).FIGUrE 14-2a Percent of Sales Forecastintercept the constant term in a linear equation. This is the value predicted for the item being forecast (e.g., operating expenses) when revenues are equal to zero.slope coefficient the rate of change in the item being forecast with a linear equation and the change in sales.2Economies of scale are evidenced by the nonzero intercept value. However, scale economies can also result in nonlinear relationships between sales and a particular asset category. Later, when we discuss cash management, we will find that one popular cash management model predicts a nonlinear relationship between the optimal cash balance and the level of cash transactions.M14_KEOW3285_09_GE_C14.indd 49702/05/16 6:53 PM

498 Part 5 • Working-Capital Management and International Business Financeequipment, it can produce up to $100 in sales per year. If it spends another $500 (for a total of $1,000), then it can support sales of $200 to $300 per year, and so forth. Note that when a block of assets is purchased, it creates excess capacity until sales grow to the point at which the capacity is fully used. The result is a step function like the one depicted in Figure 14-2C. Thus, if the firm does not expect sales to exceed the current capacity of its plant and equipment, there will be no projected need for added plant and equipment capacity.Constructing and Using a Cash BudgetThe cash budget, like the pro forma income statement and pro forma balance sheet, is an essential tool of financial planning. The cash budget contains a detailed listing of planned cash inflows and outflows for each year of the planning period.Budget FunctionsA budget is simply a forecast of future events. For example, students preparing for final exams make use of time budgets to help them allocate their limited preparation time among their courses. Students also must budget their financial resources among com-peting uses, such as books, tuition, food, rent, clothes, and extracurricular activities.Budgets perform three basic functions for a firm.◆ First, they indicate the amount and timing of the firm’s needs for future financing.◆ Second, they provide the basis for taking corrective action in the event budgeted figures do not match actual or realized figures.As sales grow, the firm’s need for plant andequipment also grows. However, plant andequipment are purchased in “lumps.”Plant and equipment1,5000200400Capacity600100300500Sales1,0005002,000FIGUrE 14-2C Economies of Scale with Lumpy InvestmentsLO3Prepare a cash budget and use it to evaluate the amount and timing of a firm’s financing needs.budget an itemized forecast of a company’s expected revenues and expenses for a future period.Inventories10005001,000SalesInventories 5 100 1 0.2 3 sales200120300100Note that a fixed amount of inventory($100) is required to do business. However,as sales grow, the need for inventory doesnot grow as fast as in Figure 14-2A.FIGUrE 14-2B Economies of ScaleM14_KEOW3285_09_GE_C14.indd 49802/05/16 6:53 PM

ChaPtEr 14 • Short-Term Financial Planning 499◆ Third, budgets provide the basis for performance evaluation and control. Plans are carried out by people, and budgets provide benchmarks that management can use to evaluate the performance of those responsible for carrying out those plans and, in turn, to control their actions.Concept Check 1. What, in words, is the fundamental relationship (equation) used in making percent of sales forecasts? 2. Under what circumstances does a firm violate the basic relationship underlying the per-cent of sales forecast method?The Cash BudgetThe cash budget represents a detailed plan of future cash flows and is composed of four elements: cash receipts, cash disbursements, net change in cash for the period, and new financing needed.EXaMPLE 14.1Constructing a Cash BudgetTo demonstrate the construction and use of the cash budget, consider Salco Furniture Company Inc., a regional distributor of household furniture. Salco is in the process of preparing a monthly cash budget for the upcoming 6 months (January through June 2016). The company’s sales are highly seasonal, peaking in the months of March through May. Roughly 30 percent of Salco’s sales are collected 1 month after the sale, 50 percent 2 months after the sale, and the remainder during the third month follow-ing the sale.Salco attempts to pace its purchases with its forecast of future sales. Purchases generally equal 75 percent of sales and are made 2 months in advance of anticipated sales. Payments are made in the month following purchases. For example, June sales are estimated at $100,000; thus, April purchases are 0.75*$100,000=$75,000. Correspondingly, payments for purchases in May equal $75,000. Wages, salaries, rent, and other cash expenses are recorded in Table 14-3, which shows Salco’s cash budget for the 6-month period ended in June 2016. Additional expenditures are ETHICS IN FINANCIAL MANAGEMENTTo Bribe or Not to BribeThe pressure to “get the forecast right” can be tremendous, and these pressures can lead managers to engage in practices (especially in underdeveloped countries) of offering bribes and payoffs to public officials because they are considered the norm in business transactions. This raises a perplexing ethical question. If paying bribes is not considered unethical in a foreign country, should you consider it unethical to make these payments when doing business in such a country?This situation provides an example of an ethical issue that gave rise to legislation. The Foreign Corrupt Practices Act of 1977 (as amended in the Omnibus Trade and Competitiveness Act of 1988) established criminal penalties for making pay-ments to foreign officials, political parties, or candidates in order to obtain or retain business. Ethical problems frequently arise in areas just outside the boundaries of current legislation and often lead to the passage of new legislation.Consider the following question: If you were involved in negotiating an important business deal in a foreign country and the success or failure of the deal hinged on whether you paid a local government official to help you consummate the deal, would you authorize the payment? Assume that the form of the payment is such that you do not expect to be caught and punished; for example, your company agrees to purchase supplies from a family member of the government official at a price slightly above the competitive price. Can you see any pitfalls related to such a deal?cash budget a detailed plan of future cash flows. This budget is composed of four elements: cash receipts, cash disbursements, net change in cash for the period, and new financing needed.MyFinanceLab VideoM14_KEOW3285_09_GE_C14.indd 49902/05/16 6:53 PM

500 Part 5 • Working-Capital Management and International Business Financerecorded in the cash budget related to the purchase of equipment in the amount of $14,000 during February and the repayment of a $12,000 loan in May. In June, Salco will pay $7,500 interest on its $150,000 long-term debt for the period of January to June 2016. Interest on the $12,000 short-term note repaid in May for the period January through May equals $600 and is paid in May.Salco currently has a cash balance of $20,000 and wants to maintain a minimum balance of $10,000. Additional borrowing necessary to maintain that minimum bal-ance is estimated in the final section of Table 14-3. Borrowing takes place at the beginning of the month in which the funds are needed. Interest on the borrowed funds equals 12 percent per annum, or 1 percent per month, and is paid in the month following the one in which funds are borrowed. Thus, interest on funds borrowed in January will be paid in February, equal to 1 percent of the loan amount outstanding during January.STEP 1: Formulate a Solution StrategyConstruct a cash budget that includes estimates of the firm’s cash inflows and outflows for each of the next 6 months. This requires the preparation of estimates of monthly revenues and expenses, but this is not the end of the process. The ana-lyst must then estimate when the revenues will actually be received (cash sales and collection of accounts receivable) as well as when the expenses will actually be paid. Once these estimates have been prepared, we can construct the cash bud-get and estimate the change in cash for the firm in each month of the forecast period.STEP 2: Crunch the NumbersTable 14-3 contains the monthly cash budget and all the supporting estimates that are required.taBLE 14-3 Salco Furniture Co. Inc. Cash Budget for 6 Months Ended June 30, 2016M14_KEOW3285_09_GE_C14.indd 50002/05/16 6:53 PM

ChaPtEr 14 • Short-Term Financial Planning 501STEP 3: Analyze Your ResultsThe financing-needed line in Salco’s cash budget determines that the firm’s cumula-tive short-term borrowing will rise to $97,599 by May. However, this need for bor-rowing begins to subside in June, and the firm is able to reduce its borrowing to $79,875. Note that the cash budget indicates not only the amount of financing needed during the period but also when the funds will be needed.Concept Check 1. What is a cash budget? 2. How is a cash budget used in financial planning?ETHICS IN FINANCIAL MANAGEMENTBeing Honest About the Uncertainty of the FuturePut yourself in the shoes of Ben Tolbert, who is the CFO of Bonajet Enterprises. Ben’s CEO is scheduled to meet with a group of outside analysts tomorrow to discuss the firm’s financial forecast for the last quarter of the year. Ben’s analysis suggests that there is a very real prospect that the coming quarter’s results could be very disappointing. How would you handle Ben’s dilemma?As Ben looks over a draft of the report he must submit to the company CEO, he becomes increasingly concerned. Although the forecast is below initial expectations, this is not what worries Ben. The problem is that some of the basic assumptions underlying his prediction might not come true. If this is the case, then the company’s performance for the last quarter of the year will be dramatically below its annual forecast. The result would be a potentially severe reaction in the investment community, causing a downward adjustment of unknown proportions in the firm’s stock price.Bonajet’s CEO is a no-nonsense guy who really doesn’t like to see his CFO hedge his predictions, so Ben is under pressure to decide whether to ignore the downside prospects or make them known to his CEO. Complicating matters is the fact that the worst-case scenario would probably give rise to a reorgani-zation of Bonajet that would lead to substantial layoffs of its workforce. Here is Ben’s dilemma: What should he tell the CEO in their meeting tomorrow morning?Chapter SummariesUse the percent of sales method to forecast the financing requirements of a firm. (pgs. 491–497)SUMMarY: The percent of sales method is commonly used to forecast a firm’s assets, liabilities, and expenses. These forecasts are then used to prepare a financial plan that can be used to estimate the firm’s future financing requirements. Developing a financial forecast can be viewed as a three-step process:STEP 1 Project the firm’s sales revenues and expenses over the planning period.STEP 2 Estimate the levels of investment in current and fixed assets that are needed to support the sales forecast.STEP 3 Determine the firm’s financing needs throughout the planning period that are required to fund its assets.KEY tErMSLO1Percent of sales method, page 492 a method of financial forecasting that involves estimating the level of an expense, asset, or liability for a future period as a percent of the sales forecast. For example, to estimate cost of goods sold for the current year, the analyst might use the ratio of cost of goods sold for sales for last year mul-tiplied by the sales forecast for the coming year.M14_KEOW3285_09_GE_C14.indd 50102/05/16 6:53 PM

502 Part 5 • Working-Capital Management and International Business FinanceDescribe the limitations of the percent of sales forecast method. (pgs. 497–498)SUMMarY: The equation or model that underlies a percent of sales forecast is a straight line that passes through the intercept. Very simply, if we are forecasting a firm’s inventory balance, then the percent of sales method will predict a zero inven-tory balance for a zero sales level. Although this may be roughly correct for some firms, it is often the case that the firm will plan on having inventory items in stock even when the sales level drops very low. For example, the firm might intend to keep 100,000 units in stock as a minimum regardless of the level of predicted sales (this rec-ognizes the fact that forecasting is highly imperfect and that you can’t sell anything if you don’t have something to sell). Thus, the percent of sales method of forecasting is probably “roughly” correct for most things but is inherently inexact when the rela-tionship between the item being forecast and sales is not linear or when there is some minimum level of the item the firm plans to have, regardless of the level of firm sales.KEY tErMSLO2Spontaneous financing, page 493 the credit and other accounts payable that arise sponta-neously in the course of the firm’s day-to-day operations.Discretionary financing, page 493 sources of financing that require an explicit decision on the part of the firm’s management every time funds are raised. Bank notes provide a typical example of this type of financing.External financing needs, page 496 that por-tion of a firm’s financing requirements that exceeds its sources of internal financing (i.e., the retention of current earnings) plus sponta-neous sources of financing (e.g., trade credit).Intercept, page 497 the constant term in a linear equation. This is the value predicted for the item being forecast (e.g., operating ex-penses) when revenues are equal to zero.Slope coefficient, page 497 the rate of change in the item being forecast with a linear equation and the change in sales.Prepare a cash budget and use it to evaluate the amount and timing of a firm’s financing needs. (pgs 498–501)SUMMarY: The cash budget, like the pro forma income statement and balance sheet, is an essential tool of financial planning. Specifically, the cash budget contains esti-mates of cash inflows and outflows organized by month, quarter, or year, spanning the entire financial planning period. Therefore, the cash budget provides the firm’s CFO and other financial analysts the opportunity to try to forecast the effect of their operating decisions on the firm’s operations.KEY tErMSLO3Budget, page 498 an itemized forecast of a firm’s expected revenues and expenses for a future period.Cash budget, page 499 a detailed plan of fu-ture cash flows. This budget is composed of four elements: cash receipts, cash disburse-ments, net change in cash for the period, and new financing needed.review QuestionsAll Review Questions are available in MyFinanceLab.14-1. Hotel Gudauri is operating in Georgia, South Caucasus, and is located in the Ski and Skate resort area. It became quite popular in recent years. Do you think that seasonal variations may affect forecasting of the hotel’s financial projections? How? Explain.M14_KEOW3285_09_GE_C14.indd 50202/05/16 6:53 PM

CHAPTER 14 • Short-Term Financial Planning 50314-2. Discuss the shortcomings of the percent of sales method of financial forecasting.14-3. What would be the probable effect on a firm’s cash position of the following events?a. Delay in collecting of accounts receivablesb. More strict policy in credit sales termsc. More liberal policy from suppliers regarding purchases in creditd. Holding larger inventories14-4. A cash budget is usually thought of as a means of planning for future financing needs. Why would a cash budget also be important for a firm that has excess cash on hand?Study ProblemsSimilar Study Problems are available in MyFinanceLab.14-1. (Financial forecasting) Star Supermarket is evaluating its financial needs for the year 2017. The company’s CFO suggests that the relationship between sales, operating expenses, current liabilities, and total assets will remain at their current proportion of sales.In 2016, Star had $3 million in sales and net income of $0.5 million. According to Star’s evaluation of the market and latest developments in the company’s successful sales strategy, it expects to increase sales to $4 million. Based on balance sheet from 2016, evaluate discretionary financing needs (DFN) for 2017.Balance sheet as for December 31, 2016Star SupermarketBALANCE SHEETASSETS Current assets$410,000 Net fixed assets 1,150,000Total$1,560,000LIABILITIES AND OWNERS’ EQUITY Accounts payable$450,000 Long-term debt 350,000Total liabilities$800,000 Common stock100,000 Paid-in capital210,000 Retained earnings450,000 Common equity 760,000Total$1,560,00014-2. (Pro forma accounts receivable balance calculation) Door Company sells products in cash and in credit as follows: cash sales are 60 percent of total sales, and credit sales are 40 percent. 10 percent of the credit sales are collected in the month of the sale, 70 percent in the following month, and 20 percent two months after the sale. The total projected sales for January-April, 2017, are projected as follows:LO1MONTHSALESMONTHSALESJanuary400,000March500,000February350,000April (projected)380,000Based on these information calculatea. Balance of accounts receivables for each monthb. Cash collections for each month.M14_KEOW5135_09_GE_C14.indd 50306/05/16 5:57 PM

504 Part 5 • Working-Capital Management and International Business Finance14-3. (Financial forecasting—discretionary financing needs) Sambonoza Enterprises proj-ects its sales next year to be $4 million and expects to earn 5 percent of that amount after taxes. The firm is currently in the process of projecting its financing needs and has made the following assumptions (projections): 1. Current assets will equal 20 percent of sales, and fixed assets will remain at their current level of $1 million. 2. Common equity is currently $0.8 million, and the firm pays out half its after-tax earnings in dividends. 3. The firm has short-term payables and trade credit that normally equal 10 percent of sales, and it has no long-term debt outstanding.What are Sambonoza’s financing requirements (i.e., total assests) and discretionary financing needs (DFN) for the coming year?14-4. (Financial forecasting—percent of sales) Beta Corporation is making plans for the next fiscal year. Beta’s current sales are $3.5 million, expected to increase to $5 million, based on current assets of $2.4 million and fixed assets of $2.5 million. In the following year Beta decided to increase fixed assets by $0.5 million, current assets and accounts pay-able vary with direct proportion of sales. Currently, the company has accounts payable of $620,000; its long-term debt is $0.5 million (due in 3 years), common equity is $1 million and retained earnings are $0.25 million. The net profit margin for Beta is 5 percent and the company plans to pay $0.25 million as dividends.a. Calculate Beta company’s financial needs for the next year.b. Calculate Beta company’s discretionary financing needs.c. Estimate the sales amount in which Beta will not need additional funding, that is, where discretionary financing needs (DFN) is 0.14-5. (Pro forma balance sheet construction) Use the following industry-average ratios to construct a pro forma balance sheet for Phoebe’s Cat Foods, Inc.Total asset turnover1.5 timesAverage collection period (assume 365-day year)15 daysFixed asset turnover5 timesInventory turnover (based on cost of goods sold)3 timesCurrent ratio2 timesSales (all on credit)$3.0 millionCost of goods sold75% of salesDebt ratio50%Current liabilitiesCashLong-term debtAccounts receivableCommon stock plusNet fixed assets$_____Retained earnings$_____14-6. (Percent of sales forecasting) Which of the following accounts would most likely vary directly with the level of a firm’s sales? Discuss each briefly.YESNOYESNOCash__________Notes payable__________Marketable securities__________Plant and equipment__________Accounts payable__________Inventories__________Balance of cash at the end of December 2016 is $300,000 and accounts receivables are $200,000. Assume that all accounts receivables from December.M14_KEOW3285_09_GE_C14.indd 50402/05/16 6:53 PM

ChaPtEr 14 • Short-Term Financial Planning 50514-7. (Financial forecasting—percent of sales) Rainbow Company’s balance sheet is as follows:The firm’s net profits were 6 percent of the current year’s sales but are expected to rise to 7 percent of next year’s sales. To help support its anticipated growth in asset needs next year, the firm has suspended plans to pay cash dividends to its stockholders. In past years a $1.50-per-share dividend has been paid annually. Armadillo’s accounts payable and accrued expenses are expected to vary directly with sales. In addition, notes payable will be used to supply the funds needed to finance next year’s operations that are not forthcoming from other sources.a. Fill in the table and project the firm’s needs for discretionary financing. Use notes payable as the balancing entry for future discretionary financing needs.b. Compare Armadillo’s current ratio (current assets/current liabilities) and debt ratio (total liabilities>total assets) before the growth in sales and after. What was the effect of the expanded sales on these two dimensions of Armadillo’s financial condition?c. What difference, if any, would have resulted if Armadillo’s sales had risen to $6 million in 1 year and $7 million only after 2 years? Discuss only; no calcula-tions are required.14-9. (Financial forecasting—discretionary financing needs) Garr Company estimates its investment to be $0.25 in assets for each dollar of new sales. By each dollar of addi-tional sales $0.04 profits will be produced and $0.01 can be reinvested in the company. If sales rise by $400,000 the following year from their current level of $3.5 million and Current level of sales is $450,000 and is expected to grow up to $600,000a. Develop a proforma balance sheet for the firm if net fixed assets, bonds pay-able, and common equity remain the same. Assume Rainbow Company will distribute all net income as dividends, and the rest of balance sheet will vary according to sales.b. What is a need for “new” financing?c. What are the limitations of assumptions and percentage of sales method?14-8. (Financial forecasting—discretionary financing needs) The most recent balance sheet for the Armadillo Dog Biscuit Co., Inc. is shown in the corresponding table. The com-pany is about to embark on an advertising campaign, which is expected to raise sales from the current level of $5 million to $7 mil-lion by the end of next year. The firm is cur-rently operating at full capacity and will have to increase its investment in both current and fixed assets to support the projected level of new sales. In fact, the firm estimates that both categories of assets will rise in direct propor-tion to the projected increase in sales.Current assets$150,000Accounts payable$250,000Net fixed assets 450,000Notes payable15,000Total$600,000Bonds payable320,000Common equity 15,000Total$600,000Armadillo Dog Biscuit Co. Inc., ($ Millions)PRESENT LEVELPERCENT OF SALESPROJECTED LEVELCurrent assets$2.0Net fixed assets 3.0Total$5.0Accounts payable$0.5Accrued expense0.5Notes payable 0Current liabilities$1.0Long-term debt$2.0Common stock0.5Retained earnings 1.5Common equity$2.0Total$5.0M14_KEOW3285_09_GE_C14.indd 50502/05/16 6:53 PM

506 Part 5 • Working-Capital Management and International Business FinanceNote that for the coming year both depreciation expense and interest expense are projected to remain the same as in 2015.a. Estimate Barker’s net income for 2016 and its addition to retained earnings under the assumption that the firm leaves its dividends paid at the 2015 level.b. Recalculate Barker’s net income and addition to retained earnings if sales grow at 40 percent over the coming year. However, this scenario requires the addition of new plant and equipment in the amount of $100,000, which increas-es annual depreciation to $58,000 per year, and interest expense rises to $15,000.14-11. (Misusing the percent of sales method) The Caraway Seed Company has grown rapidly over the last decade and is trying to forecast the firm’s inventory require-ments for the next 5 years. Historical sales and inventories for the last 10 years are found below, along with projected sales for the next 5 years.YEARSALESINVENTORIES2005$ 5,250,000$ 1,590,92420066,200,0001,724,22120076,940,0001,899,57320085,650,0001,530,05420096,255,0001,772,05920107,100,0001,919,04220117,350,0002,012,02520128,010,0002,006,02320138,775,0002,292,119201410,390,0002,537,486201511,500,000201612,000,000201712,500,000201813,000,000201913,500,000LO2the ratio of spontaneous liabilities is 10 percent, what will be Garr Company’s need for discretionary financing? You need to estimate the changes in financing needs and match it with expected changes in spontaneous liabilities, retained earnings, and other sources of discretionary financing.14-10. (Forecasting net income) In November of each year, the CFO of Barker Electronics begins the financial forecast-ing process to determine the firm’s projected needs for new financing during the coming year. Barker is a small electron-ics manufacturing company located in Moline, Illinois, which is best known as the home of the John Deere Company. The CFO begins the process with the most recent year’s income statement, projects sales growth for the coming year, and then estimates net income and finally the additional earn-ings he can expect to retain and reinvest in the firm. The firm’s income statement for 2015 is shown. (in $000):The electronics business has been growing rapidly over the past 18 months as the economy recovers, and the CFO es-timates that sales will expand by 20 percent in the next year. In addition, he estimates the following relationships between each of the income statement expense items and sales:Income Statement ($000)YEAR ENDED DECEMBER 31, 2015Sales$ 1,500Cost of goods sold (1,050)Gross profit$ 450Operating costs(225)Depreciation expense (50)Net operating profit$ 175Interest expense (10)Earnings before taxes$ 165Taxes (58)Net income$ 107Dividends$ 20Addition to retained earnings$ 87COGS/sales70%Operating expenses/sales15%Depreciation expense ($000)$50Interest expense ($000)$10Tax rate35%M14_KEOW3285_09_GE_C14.indd 50602/05/16 6:53 PM

CHAPTER 14 • Short-Term Financial Planning 507Of Sharpe’s sales, 10 percent is for cash, another 60 percent is collected in the month following the sales, and 30 percent is collected in the second month following sales. November and December sales for 2015 were $220,000 and $175,000, respectively.a. Plot the data for inventories and explain the type of relationship between in-ventories and sales.b. Calculate inventory levels with the 2 methods mentioned. Explain the differ-ences, if any, and the reason why the differences occur. Scion Company ex-pects $39 million in sales in 2017.14-13. (Cash budget) The Sharpe Corporation’s projected sales for the first 8 months of 2016 are shown in the corresponding table.a. Use the percent of sales method for forecasting Caraway’s inventories for the next 5 years if the percent of sales is equal to the average of the percent of sales for the last 10 years.b. The following graph includes a plot of the historical relationship between in-ventories and sales along with a line representing the percent of sales forecast. Analyze the forecast line compared to the plot of inventory and sales to see if you see any problems with the percent of sales forecast. Discuss.Sales ($ in millions)6.54.58.510.512.514.5Inventories (in millions)1.00.51.52.04.03.53.02.514-12. (Forecasting inventories) Scion Company wants to plan inventories for the year 2017 based on average of the past 5 years data. Scion’s CEO, Radha Kar, believes that it is a good idea to use the aver-age percent of sales forecasting method as sales and inventories increased in recent years. However, the company’s CFO Harry Beige is of another opinion. Harry wants to use the most recent percent of sales for inventory predictions.The table has documented the inventory data, sales, and percentage sales.YEARSALESINVENTORY% OF SALES201224,0005,00020.83201322,0004,90022.27201427,5009,80036.30201528,00010,40037.14201635,00012,00034.29January$190,000May$300,000February120,000June270,000March135,000July225,000April240,000August150,000M14_KEOW5135_09_GE_C14.indd 50706/05/16 6:21 PM

508 PART 5 • Working-Capital Management and International Business FinanceThe cost of goods sold is 60 percent of sales, purchases are all made in credit in previ-ous month of sales. For instance, the inventories for January sales have been purchased in December, and the inventories for February in January. Ten percent of the payment to suppliers was made during the month of purchase, 60 percent in following month, and the remaining 30 percent two months after the purchase. For example, for January purchases, 10 percent will be paid in January, 60 percent in February, and 30 percent in March. Forty percent of sales were in cash, 60 percent on credit. Collections are made in the following two months, in equal parts. Besides these, Star has certain expenses that have to be paid on a monthly basis. Rent of warehouse is $20,000; the interest expense id $10,000; the sale’s commission is $50,000. Star company also expects to pay $25,000 at the end of March and $25,000 at the end of June as tax prepayments. Star Company tries to maintain a security balance, in cash, of $30,000. If this amount is below the figure mentioned, Star Supermarket can borrow at 12 percent annual rate. Assuming Star will need to repay any accrual interest in June, create the cash budget for January–June, 2017. The cash balance for January 1, 2017, is $45,000; the sales for November is $240,000, and in December the sales was $300,000. The expected sales in July is $350,000. Mini CaseThis Mini Case is available in MyFinanceLab.Aldagi Corporation is an insurance company, which operates in South Caucasus region. Since 2005, the company has increased its sales in the region and became a leader in health care, property-, and business-risk insurance. As of 2009, it started to build some hospitals and recently its subsidiary company is in charge of the management of three hospitals.Highlights of Aldagi’s financial condition from 2009 to 2015 are found in the ac-companying table.Sharpe purchases its raw materials 2 months in advance of its sales. The purchas-es are equal to 60 percent of the final sales price of Sharpe’s products. The supplier is paid 1 month after it makes a delivery. For example, purchases for April sales are made in February, and payment is made in March.In addition, Sharpe pays $10,000 per month for rent and $20,000 each month for other expenditures. Tax prepayments of $22,500 are made each quarter, beginning in March.The company’s cash balance on December 31, 2015, was $22,000. This is the mini-mum balance the firm wants to maintain. Any borrowing that is needed to maintain this minimum is paid off in the subsequent month if there is sufficient cash. Inter-est on short-term loans (12 percent) is paid monthly. Borrowing to meet estimated monthly cash needs takes place at the beginning of the month. Thus, if in the month of April the firm expects to have a need for an additional $60,500, these funds would be borrowed at the beginning of April with interest of $605 (0.12*1 / 12*$60,500) owed for April and paid at the beginning of May.a. Prepare a cash budget for Sharpe covering the first 7 months of 2016.b. Sharpe has $200,000 in notes payable due in July that must be repaid or rene-gotiated for an extension. Will the firm have ample cash to repay the notes?14-14. (Preparation of a cash budget) Star Supermarket made the following projections of sales for first six months of 2017: January$200,000March$300,000May$500,000February$350,000April$450,000June$400,000M14_KEOW5135_09_GE_C14.indd 50806/05/16 5:54 PM

CHAPTER 14 • Short-Term Financial Planning 5092009201020112012201320142015Sales$900,000$1,400,000$1,600,000$2,100,000$2,500,000$3,100,000$4,000,000Net income120,000150,000489,000860,0001,000,0001,460,0001,900,000Current assets710,000760,000800,0001,000,0001,500,000190,0002,100,000Total assets1,660,0001,830,0002,250,0002,980,0003,320,0003,325,0003,350,000Current liabilities460,000560,000840,0001,100,0001,200,0001,320,0001,400,000Long-term debt800,000850,000850,000900,0001,100,000900,000800,000Total liabilities1,260,0001,410,0001,690,0002,000,0002,300,0002,220,0002,200,000Preferred stock000300,000320,000325,000350,000Common stock400,000420,000560,000680,000700,000780,000800,000Total equity400,000420,000560,000980,0001,020,0001,105,0001,150,000a. Project net income for 2016–2020 using of sales method based on an average of this ration for 2009–2015.b. Project total assets and current liabilities for 2016–2020 using the percent of sales method and your sales projections from part (a).c. Calculate company’s discretionary financial needs for projected years.Projected Sales for 2016-2020 are as follows:To improve its capital condition, Aldagi issued preferred stocks in 2012 and con-tinued to increase capital in the same way until 2015. This gave Aldagi a chance to repay part of its long-term borrowings in 2014 and 2015. From 2016, the corporation will not need any additional long-term borrowings, and the entire sum needs to be repaid from 2021. So, in 2016-2020 long-term debt will be constant. Due to financial and capital conditions, Aldagi did not pay any dividends, but it is currently planning to pay a dividend of $0.5 on each share—the outstanding shares (common and pre-ferred) at the end of 2015 total to $500,000. From 2016 we can assume that Aldagi will pay $250,000 as dividend each year. Based on the information provided:20162017201820192020Projected sales4,500,0005,300,0006,000,0006,700,0007,500,000M14_KEOW5135_09_GE_C14.indd 50906/05/16 5:54 PM

510Learning ObjectivesLO1Describe the risk–return trade-off involved in managing working capital.Managing Current assets and LiabilitiesLO2Describe the determinants of net working capital.Determining the appropriate Level of Working CapitalLO3Compute the firm’s cash conversion cycle.The Cash Conversion CycleLO4Estimate the cost of short-term credit.Estimating the Cost of Short – Term Credit Using the approximate Cost-of-Credit FormulaLO5Identify the primary sources of short-term credit.Sources of Short – Term CreditEarly in its life as a publicly traded firm, the Dell Computer Corporation (DELL) experienced a period of declining sales that produced a serious cash shortfall. Moreover, the company realized that it had to accelerate its growth in order to move from the list of declining, second-tier manufacturers to the list of prospering, top-tier producers, and this required even more cash. The new Dell business model that emerged was designed to better manage the firm’s working capital. Specifically, the model sought to lower inventory by 50 percent, improve lead time by 50 percent, reduce assembly costs by 30 percent, and reduce obsolete inventory by 75 percent.The net result was that inventory dropped because Dell was aligning its inventory with sales rather than holding inventories in anticipation of future sales. Furthermore, as its inventory disappeared, the company’s profitability grew disproportionately because Dell avoided not only the carrying costs of holding inventories but also the losses associated with obsolete stock. Additionally, Dell was able to save money on pur-chasing components because the component prices were dropping 3 percent per month.Because the firm’s capital requirements to support its rapidly growing sales did not increase proportionately with sales, the company’s financial needs were reduced. All this was brought about by better working-capital management.CHAPTER15Working-Capital ManagementM15_KEOW3285_09_GE_C15.indd 51002/05/16 7:06 PM

511Chapter 15 addresses two related topics: It introduces the principles firms follow when managing their investment in working capital, and it reviews the sources of short-term financing as well as the estimation of their cost to the firm.Alternative definitions of the term working capital should be noted here inas-much as you will encounter the term used in different ways. First, we define a firm’s total investment in current assets as its gross working capital. Net working capital, then, is the difference between the firm’s current assets and its current liabili-ties; that is,Net workingcapital=currentsassets-currentliabilities (15-1)Throughout this chapter, when the term working capital is mentioned, we will be referring to net working capital. However, when valuing a firm financial analysts refine their use of the term net working capital even further to define something called operating net working capital. Although we will not be using this definition in our discussion in the current chapter, we should at least recognize how it is computed:Operating networking capital=current assets less cashand marketable securities-current liabilities lessshort@term debtThe idea here is to isolate the firm’s operating current assets such as accounts receiv-able and inventories as operating current assets and then deduct from this total the firm’s non-interest-bearing short-term liabilities such as accounts payable and accrued expenses. For purposes of our discussion in this chapter this distinction is not critical, but when valuing a firm it is very important.Short-term sources of financing include all forms of financing that have maturi-ties of 1 year or less—that is, current liabilities. There are two major issues involved in analyzing a firm’s use of short-term financing: (1) How much short-term financ-ing should the firm use? and (2) What specific sources of short-term financing should the firm select? We use the hedging principle of working-capital manage-ment to address the first of these questions. We then address the second issue by considering three basic factors: (1) the effective cost of credit, (2) the availability of credit in the amount needed and for the period that financing is required, and (3) the influence of the use of a particular credit source on the cost and availability of other sources of financing.Managing Current Assets and LiabilitiesA firm’s current assets consist of cash and marketable securities, accounts receivable, inventories, and other assets that the firm’s managers expect to be converted to cash within a period of a year or less. Consequently, firms that choose to hold more cur-rent assets are, in general, more liquid than firms that do not. Similarly, current liabil-ities are liabilities that are payable in 1 year or less. Examples include accounts and notes payable.LO1Describe the risk–return trade-off involved in managing working capital.gross working capital a concept traditionally defined as a firm’s investment in current assets.net working capital the difference between the firm’s current assets and its current liabilities.operating net working capital The difference between current assets less cash and current liabilities less short-term debt (e.g., notes payable).M15_KEOW3285_09_GE_C15.indd 51102/05/16 7:06 PM

512 PArT 5 • Working-Capital Management and International Business FinanceThe Risk–Return Trade-OffActually, firms that want to reduce their risk of illiquidity by holding more current assets do so by investing in larger cash and marketable securities balances. Holding larger cash and marketable securities balances has an unfortunate consequence, however. Because investments in cash and marketable securities earn relatively modest returns when compared with the firm’s other investments, the firm that holds larger investments in these assets will reduce its overall rate of return. Thus, the increased liquidity must be traded off against the firm’s reduction in return on investment. Managing this trade-off is an important theme of working-capital management.The firm’s use of current versus long-term debt also involves a risk–return trade-off. Other things remaining the same, the greater the firm’s reliance on short-term debt or current liabilities in financing its assets, the greater the risk of illiquidity. However, the use of current liabilities offers some very real advantages in that they can be less costly than long-term financing, and they provide the firm with a flexible means of financ-ing its fluctuating needs for assets. However, if for some reason the firm has prob-lems raising short-term funds or it should need funds for longer than expected, it can get into real trouble. Thus, a firm can reduce its risk of illiquidity through the use of long-term debt at the expense of a reduction in its return on invested funds. Once again we see that the risk–return trade-off involves an increased risk of illiquidity versus increased profitability.The Advantages of Current versus Long-term Liabilities: ReturnFlexibility Current liabilities offer the firm a flexible source of financing. They can be used to match the timing of a firm’s needs for short-term financing. If, for exam-ple, a firm needs funds for a 3-month period during each year to finance a seasonal expansion in inventories, then a 3-month loan can provide substantial cost savings over a long-term loan (even if the interest rate on short-term financing should be higher). The use of long-term debt in this situation involves borrowing for the entire year rather than for the period when the funds are needed, which increases the amount of interest the firm must pay. This brings us to the second advantage gener-ally associated with the use of short-term financing.Interest Cost In general, interest rates are lower on short-term debt than on long-term debt for a given borrower. This relationship was introduced in Chapter 2 and is referred to as the term structure of interest rates. For a given firm, the term structure might appear as follows.Loan Maturity interest rate3 months 4.00%6 months 4.601 year 5.303 years 5.905 years 6.7510 years 7.5030 years 8.25Note that this term structure reflects the rates of interest applicable to a given bor-rower at a particular time. It would not, for example, describe the rates of interest available to another borrower or even those applicable to the same borrower at a different time.The Disadvantages of Current versus Long-term Liabilities: RiskThe use of current liabilities, or short-term debt, as opposed to long-term debt sub-jects the firm to a greater risk of illiquidity for two reasons. First, short-term debt, because of its very nature, must be repaid or rolled over more often, so it increases M15_KEOW3285_09_GE_C15.indd 51202/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 513the possibility that the firm’s financial condition might deteriorate to a point at which the needed funds might not be available.A second disadvantage of short-term debt is the uncertainty of interest costs from year to year. For example, a firm borrowing during a 6-month period each year to finance a seasonal expansion in current assets might incur a different rate of interest each year. This rate reflects the current rate of interest at the time of the loan, as well as the lender’s perception of the firm’s riskiness. If fixed-rate, long-term debt were used, the interest cost would be stable for the entire period of the loan agreement.Concept Check 1. How does investing more heavily in current assets (while not increasing the firm’s current liabilities) decrease both the firm’s risk and its expected return on its investment? 2. How does the use of current liabilities enhance profitability and also increase the firm’s risk of default on its financial obligations?Determining the Appropriate Level of Working CapitalManaging the firm’s net working capital (its liquidity) involves interrelated deci-sions regarding its investments in current assets and use of current liabilities. Fortunately, a guiding principle exists that can be used as a benchmark for the firm’s working-capital policies: the hedging principle, or principle of self-liquidating debt. This principle provides a guide to the maintenance of a level of liquidity sufficient for the firm to meet its maturing obligations on time.In Chapter 12 we discussed the firm’s financing decision in terms of the choice between debt and equity sources of financing. There is, however, yet another critical dimension of the firm’s financing decision. This relates to the maturity structure of the firm’s debt (i.e., the mix of short- and long-term debt). How should the decision be made about whether to use short-term (current) debt or longer-maturity debt? This is one of the fundamental questions addressed in this chapter and one that is critically important to the financial success of the firm.The Hedging PrincipleVery simply, the hedging principle, or principle of self-liquidating debt, involves matching the cash-flow-generating characteristics of an asset with the maturity of the source of financing used to fund its acquisition. For example, a seasonal expansion in invento-ries, according to the hedging principle, should be financed with a short-term loan or current liability. The rationale underlying the rule is straightforward. The funds are needed for a limited period, and when that time has passed, the cash needed to repay the loan will be generated by the sale of the extra inventory items. Obtaining the needed funds from a long-term source (longer than 1 year) would mean that the firm would still have the funds after the inventories they helped finance had been sold. In this case the firm would have “excess” liquidity, which it would either hold in cash or invest in low-yield marketable securities until the seasonal increase in inventories occurs again and the funds are needed. The result of all this would be lower profits.Consider an example in which a firm purchases a new conveyor belt system, which is expected to produce cash savings to the firm by eliminating the need for two employees and, consequently, their salaries. This amounts to an annual savings of $24,000. The conveyor belt costs $250,000 to install and will last 20 years. If the firm chooses to finance this asset with a 1-year note, then it will not be able to repay the loan from the $24,000 cash flow generated by the asset. In accordance with the hedging principle, the firm should finance the asset with a source of financing that more nearly matches the expected life and cash-flow-generating characteristics of the asset. In this case, a 15- to 20-year loan would be more appropriate.LO2Describe the determinants of net working capital.hedging principle (principle of self-liquidating debt) a working-capital management policy which states that the cash-flow-generating characteristics of a firm’s investments should be matched with the cash flow requirements of the firm’s sources of financing. Very simply, short-lived assets should be financed with short-term sources of financing, whereas long-lived assets should be financed with long-term sources of financing.M15_KEOW3285_09_GE_C15.indd 51302/05/16 7:06 PM

514 PArT 5 • Working-Capital Management and International Business FinancePermanent and Temporary AssetsThe notion of the hedging principle (matching the maturities of cash inflows and cash outflows) can be most easily understood when we think in terms of the distinc-tion between permanent and temporary investments in assets, as opposed to the more traditional fixed and current asset categories. Permanent investments in an asset are investments that the firm expects to hold for a period longer than 1 year. Note that we are referring to the period the firm plans to hold an investment, not the useful life of the asset. For example, permanent investments are made in the firm’s minimum level of current assets, as well as in its fixed assets. Temporary investments, by con-trast, consist of current assets that will be liquidated and not replaced within the current year. Thus, some part of the firm’s current assets is permanent and the remainder is temporary. For example, a seasonal increase in level of inventories is a temporary investment: the buildup in inventories that will be eliminated when no longer needed. In contrast, the buildup in inventories to meet a long-term increasing sales trend is a permanent investment.Temporary, Permanent, and Spontaneous Sources of FinancingBecause total assets must always equal the sum of temporary, permanent, and spon-taneous sources of financing, the hedging approach provides the financial manager with the basis for determining the sources of financing to use at any point.What constitutes a temporary, permanent, or spontaneous source of financing? Temporary sources of financing consist of current liabilities. Short-term notes pay-able are the most common example of a temporary source of financing. Examples of notes payable include unsecured bank loans, commercial paper, and loans secured by accounts receivable and inventories. Permanent sources of financing include intermediate-term loans, long-term debt, preferred stock, and common equity.Spontaneous sources of financing consist of trade credit and other accounts pay-able that arise spontaneously in the firm’s day-to-day operations. For example, as the firm acquires materials for its inventories, trade credit is often made available spontane-ously or on demand from the firm’s suppliers when it orders its supplies or more inventory of products to sell. Trade credit appears on the firm’s balance sheet as accounts payable, and the size of the accounts-payable balance varies directly with the firm’s purchases of inven-tory items. In turn, inventory purchases are related to anticipated sales. Thus, part of the financing needed by the firm is spontaneously provided in the form of trade credit.In addition to trade credit, wages and salaries payable, accrued interest, and accrued taxes also provide valuable sources of spontaneous financing. These expenses accrue throughout the period until they are paid. For example, if a firm has a wage expense of $10,000 a week and pays its employees monthly, then its employ-ees effectively provide financing equal to $10,000 by the end of the first week follow-ing a payday, $20,000 by the end of the second week, and so forth, until the workers CAUTIONARY TALEForgetting Principle 3: Risk Requires a RewardAn important rule of thumb for financing a firm’s assets is some-thing called the hedging principle. Very simply, this principle sug-gests that the firm’s long-term asset investments should be matched with long-term sources of financing such as long-term debt or equity. Similarly, the firm’s temporary or short-term assets can be financed using short-term sources of financing. In fact, this principle has been summed up in the maxim “never finance long-term investments using short-term sources of financing.”When firms violate this basic principle, the immediate effect may actually be positive as the firm utilizes lower-cost short-term debt to finance its long-term investments. However, at some point, the music stops and the financing merry-go-round stops. This is exactly what happened with many of the nation’s banks during the financial crisis that began in 2007. These firms used short-term borrowing to finance their long-term invest-ments. Moreover, these investments were heavily concentrated in loans and other securities that were tied to real estate. When problems developed in the real estate market that raised concerns about the value of these investments, the firms that were making these investments quickly found that they could no longer get favorable terms on their short-term borrowing.The important lesson learned here is that matching up the maturity of the sources of financing with the type of invest-ments being financed can be important to your financial health.permanent investments investments that the firm expects to hold longer than 1 year. The firm makes permanent investments in fixed and current assets.temporary investments a firm’s investments in current assets that will be liquidated and not replaced within a period of 1 year or less. Examples include seasonal expansions in inventories and accounts receivable.trade credit credit made available by a firm’s suppliers in conjunction with the acquisition of materials. Trade credit appears on the balance sheet as accounts payable.M15_KEOW3285_09_GE_C15.indd 51402/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 515are paid. Because these expenses generally arise in direct conjunction with the firm’s ongoing operations, they, too, are referred to as spontaneous.The Hedging Principle: A Graphic IllustrationThe hedging principle can now be stated very succinctly. Asset needs of the firm not financed by spontaneous sources should be financed in accordance with this rule: Permanent-asset investments are financed with permanent sources, and temporary investments are financed with temporary sources.The hedging principle is depicted in Figure 15-1 and described in Table 15-1. Total assets are broken down into temporary- and permanent-asset investment categories. TAbLE 15-1 The Hedging Principle Applied to Working-Capital ManagementA firm’s asset needs that are not financed by spontaneous sources of financing should be financed in accordance with the following “matching rule”— permanent-asset investments are financed with permanent sources, and temporary-asset investments are financed with temporary sources of financing.Classification of a Firm’s investments in assetsDefinitions and examplesClassification of a Firm’s sources of FinancingDefinitions and examplesTemporary investmentsDefinition: Current assets that will be liquidated and not replaced within the year.Examples: Seasonal expansions in inventories and accounts receivable.Spontaneous financingDefinition: Financing that arises more or less automati-cally in response to the purchase of an asset.Examples: Trade credit that accompanies the purchase of inventories and other types of accounts payable cre-ated by the purchase of services (for example, wages payable).Temporary financingDefinition: Current liabilities other than spontaneous sources of financing.Examples: Notes payable and revolving credit agree-ments that must be repaid in a period less than 1 year.Permanent investmentsDefinition: Current and long-term asset investments that the firm expects to hold for a period longer than 1 year.Examples: Minimum levels of inventory and accounts receivable the firm main-tains throughout the year as well as its investments in plant and equipment.Permanent financingDefinition: Long-term liabilities not due and payable within the year and equity financing.Examples: Term loans, notes, and bonds as well as pre-ferred and common equity.Dollar amountTime periodTemporary (short-term)financingPermanent plus spontaneousfinancingFixedassetsCurrentassetsPermanentcurrent assetsFIGUrE 15-1 the Hedging Principle illustratedM15_KEOW3285_09_GE_C15.indd 51502/05/16 7:06 PM

516 PArT 5 • Working-Capital Management and International Business FinanceThe firm’s permanent investment in assets is financed by the use of permanent sources of financing (intermediate- and long-term debt, preferred stock, and com-mon equity) or spontaneous sources (trade credit and other accounts payable). For illustration purposes, spontaneous sources of financing are treated as if their amount were fixed. In practice, of course, spontaneous sources of financing fluctuate with the firm’s purchases and its expenditures for wages, salaries, taxes, and other items that are paid on a delayed basis. The firm’s temporary investment in assets is financed with temporary (short-term) debt.Concept Check 1. What is the hedging principle or principle of self-liquidating debt? 2. What are some examples of permanent and temporary investments in current assets? 3. Is trade credit a permanent, temporary, or spontaneous source of financing? Explain.The Cash Conversion CycleBecause firms vary widely with respect to their ability to manage their net working capital, there exists a need for an overall measure of effectiveness. An increasingly popular method for evaluating the efficient management of a firm’s working capital involves minimizing working capital.Working capital is minimized by speeding up the collection of cash from sales, increasing inventory turns, and slowing down the disbursement of cash. We can incorporate all of these factors in a single measure called the cash conversion cycle.The cash conversion cycle, or CCC, is simply the sum of days of sales outstanding and days of sales in inventory less days of payables outstanding:Cashconversioncycle (CCC)=days ofsalesoutstanding (DSO)+days ofsales ininventory (DSI)-days ofpayablesoutstanding (DPO)We calculate days of sales outstanding as follows:Days ofsalesoutstanding (DSO)=accounts receivablesales / 365 (15-2)Recall from Chapter 4 that DSO can also be thought of as the average age of the firm’s accounts receivable or the average collection period.Days of sales in inventory is defined as follows:Days ofsalesin inventory (DSI)=inventoriescost of goods sold / 365 (15-3)Note that DSI can also be thought of as the average age of the firm’s inventory, that is, the average number of days that a dollar of inventory is held by the firm.Days of payables outstanding is defined as follows:Days ofpayablesoutstanding (DPO)=accounts payablecost of goods sold / 365 (15-4)This ratio indicates the average age, in days, of the firm’s accounts payable.To illustrate the use of the CCC metric, consider Dell Computer Corporation. In 1989 Dell was a fledgling start-up whose CCC was 121.88 days. By 1998, Dell had reduced this number to -5.6 days. (See Table 15-2.) How, you might ask, does a LO3Compute the firm’s cash conversion cycle.M15_KEOW3285_09_GE_C15.indd 51602/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 517firm reduce its CCC below zero? The answer is through very aggressive manage-ment of its working capital. As Table 15-2 indicates, Dell achieved this phenomenal reduction in CCC primarily through very effective management of inventories (days of sales in inventories dropped from 37.36 in 1995 to 4.65 in 2005) and more favorable trade credit payment practices (days of payables outstanding increased from 40.58 in 1995 to 79.41 in 2005). Specifically, Dell, a direct marketer of personal computers, does not build a computer until an order is received. It purchases its supplies using trade credit. This business model results in minimal investment in inventories.Interestingly, Dell’s CCC rose in 2012, the last year the company was a publicly traded firm before being taken private by an investor group led by founder Michael Dell. This deterioration in the CCC reflects the difficult financial circumstance that the company faced in the changing competitive landscape of personal computers.TAbLE 15-2 The Determinants of Dell Computer Corporation’s Cash Conversion Cycle for 1995–2012Cash conversion cycle (CCC) = days of sales outstanding (DSO) + days of sales in inventory (DSI) – days of payables outstanding (DPO)1995200020052012Days of sales outstanding (DSO)50.0433.1435.5963.09Days of sales in inventory (DSI)37.365.794.6511.58Days of payables outstanding (DPO)40.5862.0779.4197.06Cash conversion cycle (CCC)46.81(23.14)(39.17)(22.39)CAN YOU DO IT?Computing the Cash Conversion CycleHarrison Electronics is evaluating its cash conversion cycle and has estimated each of its components as follows:Days of sales outstanding (DSO) = 38 daysDays of sales in inventory (DSI) = 41 daysDays of payables outstanding (DPO) = 30 daysWhat is the firm’s cash conversion cycle?(The solution can be found on the next page.)FINANCIAL DECISION TOOLSname of toolFormulaWhat it tells youCash conversion cycle (CCC)days ofsalesoutstanding (DSO)+days ofsales ininventory (DSI)-days ofpayablesoutstanding (DPO)•  The number of days that it takes for cash to cycle through the firm•  The shorter the cycle, the less money the firm has tied up in working capitalDays of sales outstanding (DSO)accounts receivablesales/365 days•  The average number of days until credit sales are collected•  The lower the number is, the less money the firm has tied up in accounts receivable at any timeDays of sales in inventory (DSI)inventoriescost of goods sold>365 days•  The number of days that an item sits in inventory before being sold•  The lower the number, the smaller is the firm’s investment in inventoriesDays of payables outstanding (DPO)accounts payablecost of goods sold>365 days•  The number of days that the firm takes to pay its trade credit•  The higher the number, the lower is the firm’s need for cash to support its investment in current assetsM15_KEOW3285_09_GE_C15.indd 51702/05/16 7:06 PM

518 PArT 5 • Working-Capital Management and International Business FinanceConcept Check 1. What three actions can a firm take to minimize its net working capital? 2. Define days of sales outstanding, days of sales in inventory, and days of payables outstanding.Estimating the Cost of Short-Term Credit Using the Approximate Cost-of-Credit FormulaIn Chapter 5, when we introduced the time value of money, we first introduced the principles that underlie the computation of the cost of credit. However, we repeat much of that discussion in this chapter because it is critical to gaining an understand-ing of how to estimate the cost of short-term credit.The procedure for estimating the cost of short-term credit is a very simple one and relies on the basic interest equation:Interest=principal*rate*time (15-5)where interest is the dollar amount paid by a borrower to a lender in return for the use of the principal amount of a loan for a fraction of a year (represented by time). For example, a 6-month loan for $1,000 at 8 percent interest would require an interest payment of $40.Interest=$1,000*0.08*12=$40We use this basic relationship to solve for the cost of a source of short-term financ-ing or the annual percentage rate (APR) when the interest amount, the principal sum, and the time period for financing are known. Thus, solving the basic interest equa-tion for APR produces1APR=interestprincipal*time (15-6)LO4Estimate the cost of short-term credit.1For ease of computation, we assume a 30-day month and 360-day year in this chapter. DID YOU GET IT?Computing the Cash Conversion CycleThe cash conversion cycle (CCC) is calculated as follows:Cashconversioncycle (CCC)=°days ofsales outstanding(DSO)¢+°days ofsales in inventory(DSI)¢-°days of payablesoutstanding(DPO)¢Substituting the following:Days of sales outstanding (DSO) = 38 daysDays of sales in inventory (DSI) = 41 daysDays of payables outstanding (DPO) = 30 daysWhat is the firm’s cash conversion cycle?Cash conversion cycle (CCC)=38 days+41 days-30 days=49 daysWe calculate the CCC to be 49 days. Harrison can reduce its cash conversion cycle by reducing DSO (for example, offering a cash discount for early payment or simply reducing the firm’s credit terms) and DSI (for example, reducing the amount of inventory the firm carries) or by seeking better credit terms that increase its DPO.M15_KEOW3285_09_GE_C15.indd 51802/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 519orAPR=interestprincipal*1time (15-7)This equation, called the APR calculation, is clarified by the following example.ExAMPLE 15.1Estimating the Cost of Short-Term CreditThe SKC Corporation plans to borrow $1,000 for a 90-day period. At maturity the firm will repay the $1,000 principal amount plus $30 interest. The effective annual rate of interest for the loan can be estimated using the APR equation, as follows.STEP 1: Formulate a Solution StrategyThe cost of short-term credit is estimated using the annual percentage rate (APR) formula, which represents the ratio of interest to principal multiplied by the annual-ized time period fraction of the debt; that is,APR=interestprincipal*1timeNote that interest, in the APR equation above, is the product of the principal, interest rate, and time. In this example, the interest payment is adjusted to match the time period of less than 1 year. With the following equation, an annualized interest rate is adjusted so that payments match the time period of the debt.Interest=principal*rate*timeSTEP 2: Crunch the NumbersSubstituting the characteristics of SKC Corporation’s short-term credit, we get the following:APR=$30$1,000*190>360= 0.03*36090=0.12=12,STEP 3: Analyze Your ResultsBecause SKC Corporation’s bondholders require a $30 payment of interest over the 90-day time period for the principal amount of $1,000, the effective cost of borrowing short-term credit is equated by annualizing the bondholders’ required rate of return of 3 percent ($30/$1,000) over the four quarters in the year. The effective annual cost of funds provided by the loan is, therefore, 12 percent.The simple APR calculation does not consider compound interest. To account for the influence of compounding, we can use the following equation:APY=a1+imbm-1 (15-8)where APY is the annual percentage yield, i is the nominal rate of interest per year (12 percent in the previous example), and m is the number of compounding periods within a year 3m=1>time=1>(90>360)=4 in the preceding example]. Thus, the APY on the loan in the example problem, considering compounding, isAPY=a1+0.124b4-1=0.126=12.6,MyFinanceLab VideoM15_KEOW3285_09_GE_C15.indd 51902/05/16 7:06 PM

520 PArT 5 • Working-Capital Management and International Business FinanceCompounding effectively raises the cost of short-term credit. Because the differ-ences between APR and APY are usually small, we use the simple interest values of APR to compute the cost of short-term credit.Concept Check 1. What is the fundamental interest equation that underlies the calculation of the approxi-mate cost-of-credit formula? 2. What is the annual percentage yield (APY), and how does it differ from the annual per-centage rate (APR)?Sources of Short-Term CreditShort-term credit sources can be classified into two basic groups: unsecured and secured. Unsecured loans include all those sources that have as their security only the lender’s faith in the ability of the borrower to repay the funds when due. The major sources of unsecured short-term credit include accrued wages and taxes, trade credit, unse-CAN YOU DO IT?The Approximate Cost of Short-Term CreditHempstead Electric buys its wiring materials in bulk directly from Hamilton Wire and Cable Company. Hamilton offers credit terms that involve a cash discount of 3 percent if payment is received in 30 days. Otherwise, the full amount is due in 90 days. What is the approximate cost of credit to Hempstead if it exceeds 30 days and passes up the cash discount?(The solution can be found below.)FINANCIAL DECISION TOOLSname of toolFormulaWhat it tells youAnnual percentage rate (APR)interestprincipal*timeInterest=dollar interest expensePrincipal=face amount of credit extendedTime=the fraction of time for which credit isextended (e.g., 0.5 for a 6@month loan)•  An estimate of the approximate annual cost of short-term credit that does not consider the effects of com-poundingAnnual percentage yield (APY)±1+nominal rateof interest (i )number of compoundingperiods per year (m)≤m-1•  The compounded annual rate of interest•  The cost of short-term (less than one year) creditLO5Identify the primary sources of short-term credit.DID YOU GET IT?The Approximate Cost of Short-Term CreditIf Hempstead chooses to pass up the cash discount, then the cost of credit will reflect the loss of the 3 percent discount so that the firm can use the principal amount of the purchases (that is, 97 percent of each dollar of wire purchased) for a period of 60 days (the difference in the discount period of 30 days and the end of the credit period of 90 days). The APR is calculated as follows using equation (15-6):APR=interestprincipal*time=0.030.97*60360=0.1856, or 18.56,unsecured loans all sources of credit that have as their security only the lender’s faith in the borrower’s ability to repay the funds when due.M15_KEOW3285_09_GE_C15.indd 52002/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 521cured bank loans, and commercial paper. A secured loan involves the pledge of spe-cific assets as collateral in the event the borrower defaults in payment of principal or interest. Commercial banks, finance companies, and firms that make loans secured by receiv-ables (factors) are the primary suppliers of secured credit. The principal sources of collateral include accounts receivable and inventories.Unsecured Sources: Accrued Wages and TaxesBecause most businesses pay their employees only periodically (weekly, biweekly, or monthly), firms accrue a wages-payable account that is, in essence, a loan from their employees. For example, if the wage expense for the Appleton Manufacturing Company is $450,000 per week and it pays its employees monthly, then by the end of a 4-week month the firm will owe its employees $1.8 million in wages for services they have already performed during the month. Consequently, the employees finance their own efforts by waiting a full month for payment.FINANCE at WORKManaging Working Capital by Trimming ReceivablesLaFarge Corporation is located in Reston, Virginia, and operates in the building materials industry. Last year LaFarge was able to dramatically improve its management of accounts receivable. This improvement is reflected in a decrease in the days of sales outstanding ratio (DSO); that is,DSO=accounts receivablesales / 365After reviewing this formula, you may recall that we referred to DSO in Chapter 4 as the average collection period. The company’s success is due in large part to the fact that it ties incentive pay to the return on net assets (RONA) as defined here:RONA=earnings before interest and taxesnet assetsNote that improvements in accounts-receivable management that result in a decrease in DSO also lead to a reduction in the firm’s net assets and a corresponding increase in RONA. Of course, this presumes that the reduction in DSO does not have an adverse impact on the firm’s revenues and, consequently, earnings.how Did They Do It?Pete Sacripanti, vice president and controller of LaFarge’s Calgary-based construction materials business, credits the firm’s improved collections to 12 fundamental steps:a 1. Focusing on customers and collections, which involves all layers of management and is not just a finance responsibility. 2. Building a base of preferred customers that confers a com-petitive advantage. 3. Delineating clear ownership of customer accounts among the sales staff, which prevents passing the buck on delin-quent accounts. 4. Fixing clear guidelines that govern LaFarge’s commitments and responsibilities to customers. 5. Articulating standard sales terms and conditions, stipu-lating terms that are negotiable and those that are never negotiable. 6. Establishing monthly collection targets by salesperson and division, with collection targets based on the prior month’s sales plus past-due accounts. 7. Training salespeople on customer profitability, with par-ticular attention to (1) the link between past-due accounts and increased risk of bad debt write-offs, (2) the volume of business required to recover the cost of bad debts, and (3) higher borrowing costs for the company. 8. Engaging in regular (weekly) credit and collection meet-ings with the sales team, the credit manager, and the gen-eral manager. 9. Encouraging constant “in-your-face” executive manage-ment, featuring weekly status updates of collections by salespeople, including key account information. 10. Facilitating collections through advance phone calls to establish expected payment amount and availability and to provide a courier to pick up the payments. 11. Developing collection skills, including partial holdback releases; offsetting balances owed for services or equip-ment; use of construction liens, guarantees, letters of credit, and payment bonds; negotiation techniques for securing extras in lieu of write-offs; and better knowledge of the company’s products, its industry, and its customers. 12. Developing unique value by building stronger relation-ships with customers, such as air-miles loyalty programs, engineered solutions, quality assurance, and new-product development.The key thing to note in this list is that each item represents a managerial action aimed at improving the firm’s success in collecting its receivables. The DSO metric captures the success of these actions, but it is these 12 steps that actually brought about the improvements.Measuring SuccessLaFarge engaged in a 3-year program aimed at reducing its investment in working capital. The success of the program is most clearly evident in the company’s western Canadian construction-materials operation based in Calgary. This unit slashed its working capital by 38 percent to around $36 million while increasing sales by 10 percent to $425 million. The effect on RONA was dramatic because the firm simultaneously increased earnings (the numerator of the ratio) and decreased net assets (the denominator).aBased on “Dollars in the Details: The 1999 Working Capital Survey” by S. L. Mintz, CFO.com, July 1, 1999.secured loans sources of credit that require security in the form of pledged assets. In the event the borrower defaults in payment of principal or interest, the lender can seize the pledged assets and sell them to settle the debt.M15_KEOW3285_09_GE_C15.indd 52102/05/16 7:06 PM

522 PArT 5 • Working-Capital Management and International Business FinanceSimilarly, firms generally make quarterly income tax payments for their esti-mated quarterly tax liability. This means that the firm has the use of the tax money it owes based on its quarterly profits through the end of the quarter. In addition, the firm pays sales taxes and withholding (income) taxes for its employees on a deferred basis. The longer the period that the firm holds the tax payments, the greater the amount of financing they provide for the firm.Note that these sources of financing rise and fall spontaneously with the level of the firm’s sales. That is, as the firm’s sales increase, so do its labor expenses, sales taxes collected, and income tax. Consequently, these accrued expense items provide the firm with automatic, or spontaneous, sources of financing.Unsecured Sources: Trade CreditTrade credit provides one of the most flexible sources of short-term financing available to the firm. We previously noted that trade credit is a primary source of spontaneous, or on-demand, financing. That is, trade credit arises spontaneously with the firm’s pur-chases. To arrange for credit, the firm need only place an order with one of its suppliers. The supplier checks the firm’s credit and, if it is good, sends the merchandise. The pur-chasing firm then pays for the goods in accordance with the supplier’s credit terms.Credit Terms and Cash Discounts Very often the credit terms offered with trade credit involve a cash discount for early payment. For example, a supplier might offer terms of 2/10, net 30, which means that a 2 percent discount is offered if payment is made within 10 days or the full amount is due in 30 days. Thus, a 2 percent penalty is involved for not paying within 10 days, or for delaying payment from the tenth to the thirtieth day (that is, for 20 days). The effective annual cost of not taking the cash discount can be quite severe. Using a $1 invoice amount, we can estimate the effective cost of passing up the discount period using the preceding credit terms and our APR equation.APR=$0.02$0.98 * 120>360=0.3673=36.73,Note that the 2 percent cash discount is the interest cost of extending the payment period an additional 20 days. Note also that the principal amount of the credit is $0.98. This amount constitutes the full principal amount as of the tenth day of the credit period, after which time the cash discount is lost. The effective cost of passing up the 2 percent discount for 20 days is quite expensive: 36.73 percent. Furthermore, once the discount period has passed, there is no reason to pay before the final due date (the thirtieth day). Table 15-3 lists the effective annual cost of a number of alternative credit terms. Note that the cost of trade credit varies directly with the size of the cash discount and inversely with the length of time between the end of the discount period and the final due date.CAN YOU DO IT?The Cost of Short-Term Credit (Considering Compounding Effects)Reevaluate the cost of short-term credit for Hempstead using the annual percentage yield (APY), which incorporates compound interest.(The solution can be found on page 523.)TAbLE 15-3 The Rates of Interest on Selected Trade Credit TermsCredit termseffective rates2/10, net 6014.69%2/10, net 909.183/20, net 6027.846/10, net 9028.72M15_KEOW3285_09_GE_C15.indd 52202/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 523The Stretching of Trade Credit Some firms that use trade credit engage in a prac-tice called stretching of trade accounts. This practice involves delaying payments beyond the prescribed credit period. For example, a firm might purchase materials under credit terms of 3/10, net 60; however, when faced with a shortage of cash, the firm might delay payment until the eightieth day. Continued violation of trade terms can eventually lead to a loss of credit. However, for short periods, and at infrequent intervals, stretching offers the firm an emergency source of short-term credit.The Advantages of Trade Credit As a source of short-term financing, trade credit has a number of advantages. First, trade credit is conveniently obtained as a normal part of the firm’s operations. Second, no formal agreements are generally involved in extending credit. Furthermore, the amount of credit extended expands and contracts with the needs of the firm; this is why it is classified as a spontaneous, or on-demand, source of financing.Unsecured Sources: Bank CreditCommercial banks provide unsecured short-term credit in two basic forms: lines of credit and transaction loans (notes payable). Maturities of both types of loans are usually 1 year or less, with rates of interest depending on the creditworthiness of the borrower and the level of interest rates in the economy as a whole.Line of Credit A line of credit is generally an informal agreement or understanding between the borrower and the bank about the maximum amount of credit that the bank will provide the borrower at any one time. Under this type of agreement there is no legal com-mitment on the part of the bank to provide the credit. In a revolving credit agreement, which is a variant of this form of financing, a legal obligation is involved. The line of credit agreement generally covers a period of 1 year corresponding to the borrower’s fiscal year. Thus, if the borrower is on a July 31 fiscal year, its lines of credit are based on the same annual period.Lines of credit generally do not involve fixed rates of interest; instead they state that credit will be extended at 12 percent over prime or some other spread over the bank’s prime rate.2 Furthermore, the agreement usually does not spell out the spe-cific use that will be made of the funds beyond a general statement, such as for working-capital purposes.Lines of credit usually require that the borrower maintain a minimum balance in the bank throughout the loan period, called a compensating balance. This required bal-ance (which can be stated as a percentage of the line of credit or the loan amount) increases the effective cost of the loan to the borrower unless a deposit balance equal to or greater than this balance requirement is maintained in the bank.The effective cost of short-term bank credit can be estimated using the APR equation. Consider the following example.line of credit generally an informal agreement or understanding between a borrower and a bank as to the maximum amount of credit the bank will provide the borrower at any one time. Under this type of agreement, there is no “legal” commitment on the part of the bank to provide the stated credit.revolving credit agreement an understanding between the borrower and the bank as to the amount of credit the bank will be legally obligated to provide the borrower.compensating balance a balance of a given amount that the firm maintains in its demand deposit account. It may be required by either a formal or an informal agreement with the firm’s commercial bank. Such balances are usually required by the bank (1) on the unused portion of a loan commitment, (2) on the unpaid portion of an outstanding loan, or (3) in exchange for certain services provided by the bank, such as check-clearing or credit information. These balances raise the effective rate of interest paid on borrowed funds.DID YOU GET IT?The Cost of Short-Term Credit (Considering Compounding Effects)Using equation (15-8), we can estimate the cost of short-term credit to Hempstead as follows:APY=a1+imbm-1=a1+0.186b6-1=0.1941, or 19.41,where i is the nominal annual rate of interest. That is, the cash discount is 3 percent, which gets Hempstead an added 60 days or 1/6th of a year. Therefore, the nominal rate of interest for a year is 6*0.03, or 18 percent. Considering the effects of compound interest, the cost of short-term credit from deferring payment to Hamilton for wiring until the end of the 90-day credit period is 19.41 percent.2The prime rate of interest is the rate that a bank charges its most creditworthy borrowers.M15_KEOW3285_09_GE_C15.indd 52302/05/16 7:06 PM

524 PArT 5 • Working-Capital Management and International Business FinanceExAMPLE 15.2Calculating the Effective Annual Cost of Short-Term Bank CreditM&M Beverage Company has a $300,000 line of credit that requires a compensating bal-ance equal to 20 percent of the loan amount. The rate paid on the loan is 10 percent per annum; $200,000 is borrowed for a 6-month period deposit with the lending bank. The dollar cost of the loan includes the interest expense and the opportunity cost of main-taining an idle cash balance equal to the 20 percent compensating balance. To accom-modate the cost of the compensating-balance requirement, assume that the added funds will have to be borrowed and simply left idle in the firm’s checking accounts.STEP 1: Formulate a Solution StrategyThe amount actually borrowed (B) will be larger than the $200,000 needed. In fact, the needed $200,000 will constitute 80 percent of the total borrowed funds because of the 20 percent compensating-balance requirement; hence,0.80B=$200,000, such that B=$250,000Thus, interest is paid on a $250,000 loan, of which only $200,000 is available for use by the firm.3 Interest=principal*rate*time =$250,000*0.10*(180>360)=$12,500Note that we use the $250,000 as the principal when calculating the interest payment. The reason is that the firm must borrow the 20 percent compensating balance of $50,000 that is left idle in the firm’s checking account.The effective annual cost of credit, therefore, is calculated using the APR formula:APR=interestprincipal*1timeSTEP 2: Crunch the NumbersSubstituting the characteristics of M&M Beverage Company’s bank loan into the APR equation above, we get the following:APR=$12,500$200,000*1180>360=0.125=12.5,Note that we use $200,000 as the principal when calculating the annual percentage rate. This amount represents the available portion of the loan, or the effective por-tion; therefore, we use it to calculate effective annual cost.STEP 3: Analyze Your ResultsIn the M&M Beverage Company example, the loan required the payment of princi-pal ($250,000), which includes the 20 percent compensatory balance, plus interest ($12,500), a 10 percent rate, at the end of the 6-month loan period. The effective annual cost of credit was calculated using the ratio of interest ($12,500) to effective principal amount ($200,000). When annualized, this ratio produced an effective annual cost of bank credit of 12.5 percent.Frequently, bank loans will be made on a discount basis. That is, the loan interest will be deducted from the loan amount before the funds are transferred to the bor-rower. Extending the M&M Beverage Company example to consider discounted interest involves reducing the effective loan proceeds ($200,000) in the previous 3The same answer would have been obtained by assuming a total loan of $200,000, of which only 80 percent, or $160,000, was available for use by the firm; that is,APR=$10,000$160,000*1180>360=12.5%Interest is now calculated on the $200,000 loan amount a$10,000=$200,000*0.10*12bM15_KEOW3285_09_GE_C15.indd 52402/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 525example by the amount of interest for the full 6 months ($12,500). The effective rate of interest on the loan is now:APR=$12,500$200,000-$12,500*1(180>360)=0.1333=13.33,The effect of discounting interest was to raise the cost of the loan from 12.5 percent to 13.33 percent. This results from the fact that the firm pays interest on the same amount of funds as before ($250,000); however, this time it gets the use of $12,500 less, or $200,000-$12,500=$187,500.4Transaction Loans Still another form of unsecured short-term bank credit can be obtained in the form of a transaction loan. Here the loan is made for a specific purpose. This is the type of loan that most individuals associate with bank credit and is obtained by signing a promissory note.An unsecured transaction loan is very similar to a line of credit with regard to its cost, term to maturity, and compensating-balance requirements. In both instances commercial banks often require that the borrower clean up its short-term loans for a 30- to 45-day period during the year. This means, very simply, that the borrower must be free of any bank debt for the stated period. The purpose of such a require-ment is to ensure that the borrower is not using short-term bank credit to finance a part of its permanent needs for funds.Unsecured Sources: Commercial PaperOnly the largest and most creditworthy companies are able to use commercial paper, which is simply a short-term promise to pay that is sold in the market for short-term debt securities.The maturity of the credit source is generally 6 months or less, although some issues carry 270-day maturities. The interest rate on commercial paper is generally slightly lower 112 to 1 percent2 than the prime rate on commercial bank loans. Also, the interest is usually discounted, although sometimes interest-bearing commercial paper is available.New issues of commercial paper are either directly placed (sold by the issuing firm directly to the investing public) or dealer placed. A dealer placement involves the use of a commercial paper dealer, who sells the issue for the issuing firm. Many major finance companies, such as General Motors Acceptance Corporation, place their commercial paper directly. The volume of direct versus dealer placements is roughly 4 to 1 in favor of direct placements. Dealers are used primarily by industrial firms that either make only infrequent use of the commercial paper market or, owing to their small size, would have difficulty placing the issue without the help of a dealer.Commercial Paper as a Source of Short-Term Credit Several advantages accrue to the user of commercial paper. 1. Interest rate. Commercial paper rates are generally lower than rates on bank loans and comparable sources of short-term financing.transaction loan a loan in which the proceeds are designated for a specific purpose—for example, a bank loan used to finance the acquisition of a piece of equipment.commercial paper short-term unsecured promissory notes sold by large businesses in order to raise cash. Unlike most other money-market instruments, commercial paper has no developed secondary market.4If M&M needs the use of a full $200,000, then it will have to borrow more than $250,000 to cover both the compensating-balance requirement and the discounted interest. In fact, the firm will have to borrow some amount B such that B-0.2B-a0.10*12bB=$200,000 0.75B=$200,000 B=$200,0000.75=$266,667The cost of credit remains the same at 13.33 percent, as we see here: APR=$13,333$266,667-$53,333-$13,333*1180/360 =0.1333=13.33%M15_KEOW3285_09_GE_C15.indd 52502/05/16 7:06 PM

526 PArT 5 • Working-Capital Management and International Business Finance 2. Compensating-balance requirement. No minimum balance requirements are associated with commercial paper. However, issuing firms usually find it desir-able to maintain line-of-credit agreements sufficient to back up their short-term financing needs in the event that a new issue of commercial paper cannot be sold or an outstanding issue cannot be repaid when due. 3. Amount of credit. Commercial paper offers the firm with very large credit needs a single source for all its short-term financing. Because of loan amount restrictions placed on the banks by the regulatory authorities, obtaining the necessary funds from a commercial bank might require borrowing from a number of institutions.5 4. Prestige. Because it is widely recognized that only the most creditworthy borrow-ers have access to the commercial paper market, its use signifies a firm’s credit status.Using commercial paper for short-term financing, however, involves a very important risk. The commercial paper market is highly impersonal and denies even the most creditworthy borrower any flexibility in terms of repayment. When bank credit is used, the borrower has someone with whom he or she can work out any temporary difficulties that might be encountered in meeting a loan deadline. This flexibility simply does not exist for the user of commercial paper.Estimating the Cost of Using Commercial Paper The cost of commercial paper can be estimated using the simple, effective cost-of-credit equation (APR). The key points to remember are that commercial paper interest is usually discounted and that if a dealer is used to place the issue, a fee is charged. Even if a dealer is not used, the issuing firm will incur costs associated with preparing and placing the issue, and these costs must be included in estimating the cost of this credit.ExAMPLE 15.3Calculating the Effective Cost of CreditThe EPG Manufacturing Company uses commercial paper regularly to support its needs for short-term financing. The firm plans to sell $100 million in 270-day- maturity paper, on which it expects to pay discounted interest at a rate of 12 percent per annum ($9 million). In addition, EPG expects to incur a cost of approximately $100,000 in dealer placement fees and other expenses of issuing the paper. What is the effective cost of credit to EPG?STEP 1: Formulate a Solution StrategyEPG’s effective cost of credit can be determined using the annual percentage rate formula. By identifying each of the variables and plugging them into the APR equa-tion, the following calculation is generated:APR =interestprincipal*1time (15-7)where interest is calculated using the formulainterest=(principal*rate*time)+financing feesIn this example, interest will represent the interest itself plus any other financing fees. The principal is the total cash received from financing, less any interest costs. Finally, the time period is over 270 days.STEP 2: Crunch the NumbersSubstituting the characteristics of EPG’s commercial paper financing strategy into equation (15-7), we get the following:5Member banks of the Federal Reserve System are limited to 10 percent of their total capital, surplus, and undivided profits when making loans to a single borrower. Thus, when a corporate borrower’s needs for financing are very large, it may have to deal with a group of participating banks to raise the needed funds.M15_KEOW3285_09_GE_C15.indd 52602/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 527 APR=$9,000,000+$100,000$100,000,000-$100,000-$9,000,000*1270>360 =0.1335=13.35,where the interest cost is calculated as $100,000,000*0.12*(270>360)=$9,000,000 plus the $100,000 dealer placement fee. Thus, the effective cost of credit to EPG is 13.35 percent.STEP 3: Analyze Your ResultsIt appears that at the 12 percent discount rate, the commercial paper sale will only return $89,900,000 in cash financing, after the $100,000 of dealer placement fees are included. This means that $9.1 million is the interest cost of financing $89.9 million. In this case, the interest represents 13.35 percent of the total cash received, which therefore represents the effective cost of credit.Secured Sources: Accounts-Receivable LoansSecured sources of short-term credit have certain assets of the firm pledged as col-lateral to secure the loan. Upon default of the loan agreement, the lender has first claim to the pledged assets in addition to its claim as a general creditor of the firm. Hence, the secured credit agreement offers an added margin of safety to the lender.Generally, a firm’s receivables are among its most liquid assets. For this reason many lenders consider them to be prime collateral for a secured loan. Two basic procedures can be used in arranging for financing based on receivables: pledging and factoring.Pledging Accounts Receivable Under the pledging accounts receivable arrange-ment, the borrower simply pledges accounts receivable as collateral for a loan obtained from either a commercial bank or a finance company. The amount of the loan is stated as a per-centage of the face value of the receivables pledged. If the firm provides the lender with a general line on its receivables, then all of the borrower’s accounts are pledged as security for the loan. This method of pledging is simple and inexpensive. However, because the lender has no control over the quality of the receivables being pledged, it will set the maximum loan at a relatively low percentage of the total face value of the accounts, generally ranging downward from a maximum of around 75 percent.Still another approach to pledging involves the borrower presenting specific invoices to the lender as collateral for a loan. This method is somewhat more expen-sive because the lender must assess the creditworthiness of each individual account pledged; however, given this added knowledge, the lender should be willing to increase the loan as a percentage of the face value of the invoices. In this case the loan might reach as high as 85 or 90 percent of the face value of the pledged receivables.Credit Terms Accounts-receivable loans generally carry an interest rate that is 2 to 5 percent higher than the bank’s prime lending rate. Finance companies charge an even higher rate. In addition, the lender usually charges a handling fee stated as a percentage of the face value of the receivables processed, which may be as much as 1 to 2 percent of the face value.ExAMPLE 15.4Calculating the Annual Percentage Rate of Short-Term Lender CreditThe A. B. Good Company sells electrical supplies to building contractors on terms of net 60. The firm’s average monthly sales are $100,000; thus, given the firm’s 2-month credit terms, its average receivables balance is $200,000. The firm pledges all of its receivables to a local bank, which in turn advances up to 70 percent of the face value of the receivables at 3 percent over prime and charges a 1 percent processing fee on all receivables pledged. A. B. Good follows a practice of borrowing the maximum amount possible, and the current prime rate is 10 percent. What is the APR of using this source of financing for a full year?pledging accounts receivable a loan the firm obtains from a commercial bank or a finance company using its accounts receivable as collateral.M15_KEOW3285_09_GE_C15.indd 52702/05/16 7:06 PM

528 PArT 5 • Working-Capital Management and International Business FinanceSTEP 1: Formulate a Solution StrategyIn this example, the same annual percentage rate formula is used. However, the key is identifying the correct characteristics to use as variables in the equation:Annual percentage rate=interestprincipal*1time (15-7)Note that we can calculate interest by adding the interest expense plus the annual processing fee. The principal will be represented by the actual amount of credit extended. Finally, our time period should be over the full year:APR=interest expense+processing feecredit extended*1timeSTEP 2: Crunch the NumbersOnce we substitute the correct variables from above into the equation, we get the fol-lowing result:APR=$18,200+$12,000$140,000*1360>360=0.2157=21.57,where the total dollar cost of the loan consists of both the annual interest expense (0.13 * 0.70*$200,000=$18,200) and the annual processing fee (0.01*$100,000 *12 months=$12,000). The amount of credit extended is 0.70*$200,000=$140,000. Note that the processing charge applies to all receivables pledged. Thus, the A. B. Good Company pledges $100,000 each month, or $1,200,000 during the year, on which a 1 percent fee must be paid, for a total annual charge of $12,000.STEP 3: Analyze Your ResultsIt appears that A. B. Good Company’s lender charges a rate of about 14 percent (13 percent interest and 1 percent annual processing fee) for the 70 percent of receivables for which it gives a receivables advance. In this example, the effective APR is actually more than this charge of 14 percent because of the discounted amount of the receiv-ables advance. Since only 70 percent of the receivables are actually credited, the effec-tive APR is increased to account for the 30 percent of receivables for which no advance is given.One more point: The lender, in addition to making advances or loans, may be providing certain credit services to the borrower. For example, the lender may pro-vide billing and collection services. The value of these services should be considered in computing the cost of credit. In the preceding example, A. B. Good Company may save $10,000 per year in credit department expenses by pledging all of its accounts and letting the lender provide those services. In this case, the cost of short-term credit is only:APR=$18,200+$12,000-$10,000$140,000*1360>360=0.1443=14.43,The Advantages and Disadvantages of Pledging The primary advantage of pledging as a source of short-term credit is the flexibility it provides the borrower. Financing is available on a continuous basis. The new accounts created through credit sales provide the collateral for the financing of new production. Furthermore, the lender may provide credit services that eliminate or at least reduce the need for similar services within the firm. The primary disadvantage associated with this method of financing is its cost, which can be relatively high compared with other sources of short-term credit, owing to the level of the interest rate charged on loans and the processing fee on pledged accounts.M15_KEOW3285_09_GE_C15.indd 52802/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 529Factoring Accounts Receivable Factoring accounts receivable involves the out-right sale of a firm’s accounts to a financial institution called a factor. A factor is a firm that acquires the receivables of other firms. The factoring institution might be a commercial finance company that engages solely in the factoring of receivables (known as an old-line factor) or it might be a commercial bank. The factor, in turn, bears the risk of col-lection and, for a fee, services the accounts. The fee is stated as a percentage of the face value of all receivables factored (usually 1 to 3 percent).The factor firm typically does not make payment for factored accounts until the accounts have been collected or the credit terms have been met. Should the firm wish to receive immediate payment for its factored accounts, it can borrow from the factor, using the factored accounts as collateral. The maximum loan the firm can obtain is equal to the face value of its factored accounts less the factor’s fee (1 to 3 percent) less a reserve (6 to 10 percent) less the interest on the loan. For example, if $100,000 in receivables is factored, carrying 60-day credit terms, a 2 percent factor’s fee, a 6 per-cent reserve, and interest at 1 percent per month on advances, then the maximum loan or advance the firm can receive is computed as follows:Face amount of receivables factored$100,000Less: Fee (0.02*$100,000)(2,000) Reserve (0.06*$100,000)(6,000) Interest (0.01*$92,000*2 months) (1,840)Maximum advance$ 90,160Note that interest is discounted and calculated based on a maximum amount of funds available for advance ($92,000=$100,000-$2,000-$6,000). Thus, the effec-tive cost of credit can be calculated as follows: APR=$1,840+$2,000$90,160*160>360 =0.2555=25.55,Secured Sources: Inventory LoansInventory loans, or loans secured by inventories, provide a second source of security for short-term credit. The amount of the loan that can be obtained depends on both the marketability and perishability of the inventory. Some items, such as raw materi-als (grains, oil, lumber, and chemicals), are excellent sources of collateral, because they can easily be liquidated. Other items, such as work-in-process inventories, pro-vide very poor collateral because of their lack of marketability.There are several methods by which inventory can be used to secure short-term financing. These include a floating, or blanket, lien; a chattel mortgage; a field- warehouse receipt; and a terminal-warehouse receipt.Under a floating lien agreement, the borrower gives the lender a lien against all of its inventories. This provides the simplest but least secure form of inventory collateral. The borrowing firm maintains full control of the inventories and continues to sell and replace them as it sees fit. Obviously, this lack of control over the collateral greatly dilutes the value of this type of security to the lender.Under a chattel mortgage agreement, the inventory is identified (by serial num-ber or otherwise) in the security agreement, and the borrower retains title to the inventory but cannot sell the items without the lender’s consent.Under a field-warehouse agreement, inventories used as collateral are physically separated from the firm’s other inventories and are placed under the control of a third-party field-warehousing firm.A terminal-warehouse agreement differs from a field-warehouse agreement in only one respect. Here the inventories pledged as collateral are transported to a public warehouse that is physically removed from the borrower’s premises. The lender has an factoring accounts receivable the outright sale of a firm’s accounts receivable to another party (the factor) without recourse. The factor, in turn, bears the risk of collection.factor a firm that, in acquiring the receivables of other firms, bears the risk of collection and, for a fee, services the accounts.inventory loans loans secured by inventories. Examples include floating or blanket lien agreements, chattel mortgage agreements, field-warehouse receipt loans, and terminal-warehouse receipt loans.floating lien agreement an agreement, generally associated with a loan, whereby the borrower gives the lender a lien against all its inventory.chattel mortgage agreement a loan agreement in which the lender can increase its security interest by having specific items of inventory identified in the loan agreement. The borrower retains title to the inventory but cannot sell the items without the lender’s consent.field-warehouse agreement a security agreement in which inventories pledged as collateral are physically separated from the firm’s other inventories and placed under the control of a third-party field-warehousing firm.terminal-warehouse agreement a security agreement in which the inventories pledged as collateral are transported to a public warehouse that is physically removed from the borrower’s premises. This is the safest (though costly) form of financing secured by inventory.M15_KEOW3285_09_GE_C15.indd 52902/05/16 7:06 PM

530 PArT 5 • Working-Capital Management and International Business Financeadded degree of safety or security because the inventory is totally removed from the borrower’s control. Once again the cost of this type of arrangement is increased because the warehouse firm must be paid by the borrower; in addition, the inventory must be transported to and, eventually, from the public warehouse.Concept Check 1. What are some examples of unsecured and secured sources of short-term credit? 2. What is the difference between a line of credit and a revolving credit agreement? 3. What are the types of credit agreements a firm can get that are secured by its accounts receivable as collateral? 4. What are some examples of loans secured by a firm’s inventories?Chapter SummariesDescribe the risk–return trade-off involved in managing working capital. (pgs. 511–513)SUMMAry: Working-capital management involves managing the firm’s liquidity, which in turn involves managing (1) the firm’s investment in current assets and (2) its use of current liabilities. Each of these problems involves risk–return trade-offs. Invest-ing in current assets reduces the firm’s risk of illiquidity at the expense of lowering its overall rate of return on its investment in assets. By contrast, the use of long-term sources of financing enhances the firm’s liquidity while reducing its rate of return on assets.KEy TErMSGross working capital, page 511 a concept traditionally defined as a firm’s investment in current assets.Net working capital, page 511 the difference between the firm’s current assets and its cur-rent liabilities.Operating net working capital, page 511 the difference between current assets less cash and current liabilities less short-term debt (e.g., notes payable).KEy EQUATIONSNet working capital=current assets-current liabilitiesOperating networking capital=current assets less cashand marketable securties-current liabilities lessshort@term debtDescribe the determinants of net working capital. (pgs. 513–516)SUMMAry: A firm’s net working capital is determined by its need for current assets and the sources of financing it uses to acquire them. In deciding on the sources of fi-nancing, it is important to note that the firm gets some financing automatically from the firm’s suppliers in the form of accounts payable. However, the firm typically needs more financing, which can come in the form of short- (less than 1 year) or long-term financing. Using short-term sources is often cheaper than long-term sources but adds risk as the firm is faced with a near-term maturity that must be repaid. The hedging principle, or principle of self-liquidating debt, offers the financial manager one tool for resolving this financing problem. Basically, this methodology requires that the firm match up the maturities of its liabilities with the maturity of its as-set needs. For example, if the firm has a seasonal and temporary need to raise its LO1LO2M15_KEOW3285_09_GE_C15.indd 53002/05/16 7:06 PM

ChAPTEr 15 • Working-Capital Management 531 inventories and accounts receivable (for example, a retailer at Christmas), then short-term financing is appropriate. However, if the firm has a more permanent need to increase its current assets, then long-term financing should be used.KEy TErMSHedging principle (principle of self-liquidating debt), page 513 a working-capital management policy which states that the cash-flow-generating characteristics of a firm’s investments should be matched with the cash-flow requirements of the firm’s sources of financing. Very simply, short-lived assets should be financed with short-term sources of financing, while long-lived assets should be financed with long-term sources of financing.Permanent investments, page 514 invest-ments that the firm expects to hold longer than 1 year. The firm makes permanent investments in fixed and current assets.Temporary investments, page 514 a firm’s investments in current assets that will be liquidated and not replaced within a period of 1 year or less. Examples include seasonal expansions in inventories and accounts receivable.Trade credit, page 514 credit made available by a firm’s suppliers in conjunction with the acquisition of materials. Trade credit appears on the balance sheet as accounts payable.Compute the firm’s cash conversion cycle. (pgs. 516–518)SUMMAry: The cash conversion cycle is a key measure of how efficiently the firm is in managing its net working capital. Specifically, the cash conversion cycle equals the number of days it takes to collect on credit sales, plus the number of days items are in inventory, less the number of days that payables are outstanding. The importance of the length of the conversion cycle is that this is the number of days that the firm has money tied up in inventories and accounts receivable. The longer is this period, other things being the same, the more money the firm must invest in current assets.KEy EQUATIONSCashconversioncycle (CCC)=days ofsales outstanding(DSO)+days ofsales ininventory (DSI)-days of payablesoutstanding(DPO)Days ofsales outstanding(DSO)=accounts receivablesales/365Days ofsales ininventory (DSI)=inventoriescost of goods sold/365Days of payablesoutstanding(DPO)=accounts payablecost of goods sold/365Estimate the cost of short-term credit. (pgs. 518–520)SUMMAry: The key consideration in selecting a source of short-term financing is the effective cost of credit. Since short-term credit is, by definition, extended for a period less than 1 year, the analyst must adjust the interest paid for the term of the financing (less than 1 year) in order to compute an annual rate of interest. The adjustment can assume simple interest (that is, not compounded) to compute the annual percentage rate (APR), or the adjustment can account for compound interest, in which case we compute the annual percentage yield (APY).LO3LO4M15_KEOW3285_09_GE_C15.indd 53102/05/16 7:06 PM

532 PArT 5 •Working-Capital Management and International Business FinanceKEy EQUATIONSInterest=principal*rate*timeAnnual percentagerate (APR)=interestprincipal*timeAnnual percentagerate (APR)=interestprincipal*1timeAnnual percentageyield (APY)=a1+imbm-1Identify the primary sources of short-term credit. (pgs. 520–530)SUMMAry: The various sources of short-term credit can be categorized into two groups: unsecured and secured. Unsecured credit offers no specific assets as security for the loan agreement. The primary sources include trade credit, lines of credit, unse-cured transaction loans from commercial banks, and commercial paper. Secured credit is generally provided to business firms by commercial banks, finance companies, and factors. The most popular sources of security involve the use of accounts receivable and inventories. Loans secured by accounts receivable include pledging agreements, in which a firm pledges its receivables as security for a loan, and factoring agree-ments, in which the firm sells the receivables to a factor. In a pledging arrangement, the lender retains the right of recourse in the event of default, whereas in factoring, a lender is generally without recourse. Loans secured by inventories can be made using one of several types of security arrangements. Among the most widely used are the floating lien, chattel mortgage, field-warehouse agreement, and terminal-warehouse agreement. The form of agreement used depends on the type of inventories pledged as collateral and the degree of control the lender wishes to exercise over the collateral.KEy TErMSUnsecured loans, page 520 all sources of credit that have as their security only the lender’s faith in the borrower’s ability to repay the funds when due.Secured loans, page 521 sources of credit that require security in the form of pledged assets. In the event the borrower defaults in payment of principal or interest, the lender can seize the pledged assets and sell them to settle the debt.Line of credit, page 523 generally, an informal agreement or understanding between a borrower and a bank as to the maximum amount of credit the bank will provide the borrower at any one time. Under this type of agreement, there is no “legal” commitment on the part of the bank to provide the stated credit.Revolving credit agreement, page 523 an understanding between the borrower and the bank as to the amount of credit the bank will be legally obligated to provide the borrower.Compensating balance, page 523 a balance of a given amount that the firm maintains in its demand deposit account. It may be required by either a formal or an informal agreement with the firm’s commercial bank. Such balances are usually required by the bank (1) on the unused portion of a loan commitment, (2) on the unpaid portion of an outstanding loan, or (3) in exchange for cer-tain services provided by the bank, such as check-clearing or credit information. These balances raise the effective rate of interest paid on borrowed funds.Transaction loan, page 525 a loan in which the proceeds are designated for a specific purpose—for example, a bank loan used to fi-nance the acquisition of a piece of equipment.Commercial paper, page 525 short-term unsecured promissory notes sold by large businesses in order to raise cash. Unlike most other money-market instruments, commercial paper has no developed secondary market.Pledging accounts receivable, page 527 a loan the firm obtains from a commercial bank or a finance company using its ac-counts receivable as collateral.Factoring accounts receivable, page 529 the outright sale of a firm’s accounts receivable to another party LO5M15_KEOW3285_09_GE_C15.indd 53202/05/16 7:06 PM

CHAPTER 15 • Working-Capital Management 533(the factor) without recourse. The factor, in turn, bears the risk of collection.Factor, page 529 a firm that, in acquiring the receivables of other firms, bears the risk of collection and, for a fee, services the accounts.Inventory loans, page 529 loans secured by inventories. Examples include floating or blanket lien agreements, chattel mortgage agreements, field-warehouse receipt loans, and terminal-warehouse receipt loans.Floating lien agreement, page 529 an agreement, generally associated with a loan, whereby the borrower gives the lender a lien against all its inventory.Chattel mortgage agreement, page 529 a loan agreement in which the lender can in-crease its security interest by having specific items of inventory identified in the loan agreement. The borrower retains title to the inventory but cannot sell the items without the lender’s consent.Field-warehouse agreement, page 529 a security agreement in which inventories pledged as collateral are physically sepa-rated from the firm’s other inventories and placed under the control of a third-party field-warehousing firm.Terminal-warehouse agreement, page 529 a security agreement in which the invento-ries pledged as collateral are transported to a public warehouse that is physically removed from the borrower’s premises. This is the saf-est (though costly) form of financing secured by inventory.Review QuestionsAll Review Questions are available in MyFinanceLab.15-1. Alta Ltd., which sells computers, had the following receivables and payables: cash sales of 50 percent; credit sales of 50 percent with terms of payment 15-20 days after sales; inventory purchase all in credit with terms 2/10, net 30 (total payables for 30 days gets a discount of 2 percent in case of payment within 10 days); and the profit margin is 40 percent (5 sales 2 cost of goods sold). Currently, with new competitors entering the market the sales declined by 20 percent. Alta’s CEO argues that it needs to easy its credit terms, offering to reduce cash sales to 30 percent from 50 percent, and increase receivables due up to 55-60 days. The manager assumes this will increase sales by 30 percent. Alta’s CFO does not agree. Her argument is that increasing receivables due date will cause problems in cash collection and Alta may incur a loss with bad debts. Analyze the management of net working capital and advise the CEO and CFO.15-2. What are the main determinants of net working capital?15-3. Discuss the risk–return relationship involved in the firm’s asset-investment decisions as that relationship pertains to its working capital management.15-4. What should be the key consideration when selecting a short-term credit or loan?15-5. Explain what is meant by the statement “The use of current liabilities as opposed to long-term debt subjects the firm to a greater risk of illiquidity.”15-6. Differentiate between permanent and temporary assets. Which of them is usu-ally used in working capital?15-7. Define the following terms:a. Permanent asset investmentsb. Temporary asset investmentsc. Permanent sources of financingd. Temporary sources of financinge. Spontaneous sources of financing15-8. How can the formula “interest=principle*rate*time” be used to esti-mate the cost of short-term credit?15-9. How can we accommodate the effects of compounding in our calculation of the effective cost of short-term credit?15-10. There are three major sources of unsecured short-term credit other than accrued wages and taxes. List and discuss the distinguishing characteristics of each.M15_KEOW5135_09_GE_C15.indd 53306/05/16 6:11 PM

534 PART 5 •Working-Capital Management and International Business FinanceStudy ProblemsSimilar Study Problems are available in MyFinanceLab.15-1. (Risk-return trade-off) The balance sheet from 2011 to 2014 for Amaze Online Ltd., a consultancy firm, has been provided (figures in thousands):2011201220132014Current assets$150$130$100$200Fixed assets 100 100 150 165Total$250$230$250$365Current liabilities$30$60$100$120Long-term liabilities50408060Owner’s equity 170 130 70 185Total$250$230$250$365a. Compute current and debt ratios for 4 years.b. What is your opinion of the company’s liquidity and leverage? (Leverage usu-ally shows the share of liabilities in assets). Please note that in all 4 years, the company experienced an increase in net profit.c. What conclusions can you draw from the company’s financial decisions in the last year?15-2. (Hedging principle) A popular theory for managing risk to the firm that arises out of its management of working capital (that is, current assets and current liabili-ties) involves following the principle of self-liquidating debt. How would this prin-ciple be applied in each of the following situations? Explain your responses to each alternative.a. Longleaf Homes owns a chain of senior housing complexes in the Seattle, Washington, area. The firm is presently debating whether it should borrow short or long term to raise $10 million in needed funds. The funds are to be used to expand the firm’s care facilities, which are expected to last 20 years.b. Arrow Chemicals needs $5 million to purchase inventory to support its grow-ing sales volume. Arrow does not expect the need for additional inventory to diminish in the future.c. Blocker Building Materials, Inc. is reviewing its plans for the coming year and expects that during the months of November through January it will need an additional $5 million to finance the seasonal expansion in inventories and receivables.15-3. (Cash conversion cycle) The data for Sharmtraiding Company across the last 6 years have been provided:LO1LO2LO315-11. What is meant by the following trade credit terms: 2/10, net 30? 4/20, net 60? 3/15, net 45?15-12. Define the following:a. Line of creditb. Commercial paperc. Compensating balanced. Prime rateM15_KEOW5135_09_GE_C15.indd 53409/05/16 2:11 PM

CHAPTER 15 • Working-Capital Management 535200920102011201220132014Sales2,9003,1003,4003,5004,1004,900Receivables511677752765801908Accounts payable287309509573675566Inventory230300390459597609Since Sharmtraiding saw an increase in sales, the management decided to hold more inventories. Assuming the cost of goods sold is 60 percent of sales.a. Calculate the number of days of sales outstanding in receivables, days of sales in inventory, and days-payable outstanding for each year. What patterns do you note?b. Evaluate the company’s strategy in holding more inventories and its overall working capital management.15-4. (Estimating the cost of bank credit) Paymaster Enterprises has arranged to finance its seasonal working-capital needs with a short-term bank loan. The loan will carry a rate of 8 percent per annum with interest paid in advance (discounted). In addition, Paymaster must maintain a minimum demand deposit with the bank of 10 percent of the loan balance throughout the term of the loan. If Paymaster plans to borrow $1 million for a period of 6 months, what is the cost of the bank loan?15-5. (Cost of short-term financing) The R. Morin Construction Company needs to borrow $100,000 to help finance the cost of a new $150,000 hydraulic crane used in the firm’s commercial construction business. The crane will pay for itself in 1 year, and the firm is considering the following alternatives for financing its purchase:Alternative A—The firm’s bank has agreed to lend the $100,000 at a rate of 14 percent. Interest would be discounted, and a 15 percent compensating balance would be required. However, the compensating-balance requirement would not be binding on R. Morin because the firm normally maintains a minimum de-mand deposit (checking account) balance of $25,000 in the bank.Alternative B—The equipment dealer has agreed to finance the equipment with a 1-year loan. The $100,000 loan would require payment of principal and interest totaling $116,300.a. Which alternative should R. Morin select?b. If the bank’s compensating-balance requirement were to necessitate idle demand deposits equal to 15 percent of the loan, what effect would this have on the cost of the bank loan alternative?15-6. (Cost of secured short-term credit) To finance its working capital needs, Omega company needs to borrow $600,000 for a period of 6 months. For this purpose, Omega is considering three options:a. A loan from a microfinance organization pledged to accounts receivables, with an interest rate of 10 percent. The microfinance organization agreed to provide a loan that equals 80 percent of total accounts receivables outstanding and charge an additional service fee of 2 percent on total accounts receivables.b. A loan from a small bank that is pledged to inventories with an interest rate of 8 percent. A 3 percent service fee is required from total inventories and the bank agreed to issue a loan that is equal to 95 percent of total inventories.c. A bank-secured loan using a warehouse as collateral. The bank requested Omega to create insurance for the warehouse, which costs $1,000 per month, at an interest rate of 11 percent.Which source of finance should Omega opt for and why?LO4M15_KEOW5135_09_GE_C15.indd 53509/05/16 2:14 PM

536 Part 5 •Working-Capital Management and International Business Finance15-7. (Cost of short-term financing) You plan to borrow $20,000 from the bank to pay for inventories for a gift shop you have just opened. The bank offers to lend you the money at 10 percent annual interest for the 6 months the funds will be needed.a. Calculate the effective annual rate of interest on the loan.b. In addition, the bank requires you to maintain a 15 percent compensating balance in the bank. Because you are just opening your business, you do not have a demand deposit account at the bank that can be used to meet the compensating-balance requirement. This means that you will have to put up 15 percent of the loan amount from your own personal money (which you had planned to use to help finance the business) in a checking account. What is the cost of the loan now?c. In addition to the compensating-balance requirement in part (b), you are told that interest will be discounted. What is the effective annual rate of interest on the loan now?15-8. (Estimating the cost of commercial paper) On February 3, 2016, the Burlington Western Company plans a commercial paper issue of $25 million. The firm has never used commercial paper before but has been assured by the firm placing the issue that it will have no difficulty raising the funds. The commercial paper will carry a 270-day maturity and require interest based on a rate of 11 percent per annum. In addition, the firm will have to pay fees totaling $150,000 to bring the issue to mar-ket and place it. What is the effective cost of the commercial paper to Burlington Western?15-9. (Cost of trade credit) Calculate the effective cost of the following trade credit terms when payment is made on the net due date:a. 2/10, net 30b. 3/15, net 30c. 3/15, net 45d. 2/15, net 6015-10. (Annual percentage yield) Compute the cost of the trade credit terms in Problem 15-3 using the compounding formula, or effective annual rate.15-11. (Cost of short-term bank loan) On July 1, 2015, the Southwest Forging Corporation arranged for a line of credit with the First National Bank (FNB) of Dallas. The terms of the agreement call for a $100,000 maximum loan with interest set at 1 percent over prime. In addition, the firm has to maintain a 20 percent compen-sating balance in its demand deposit account throughout the year. The prime rate is currently 4.5 percent.a. If Southwest normally maintains a $20,000 to $30,000 balance in its checking account with FNB of Dallas, what is the effective cost of credit under the line-of-credit agreement when the maximum loan amount is used for a full year?b. Compute the effective cost of credit if the firm borrows the compensating bal-ance and the maximum possible amount under the loan agreement. Again, assume the full amount of the loan is outstanding for a whole year.15-12. (Cost of transaction loan) Trading Company Ltd. is considering getting an unsecured transaction loan from a local bank. The loan is for a period of 4 months with value of $250,000. The bank offered 11 percent for the loan and additional cost of $12,500. Calculate the cost of the transaction loan and list what other requirements the bank may have in the future.15-13. (Cost of accounts receivable) The Michelin Warehousing and Transportation Company (WTC) needs $300,000 to finance an anticipated expansion in receivables due to increased sales. WTC’s credit terms are net 60, and its average monthly credit sales are $200,000. In general, the firm’s customers pay within the credit period; thus, the firm’s average accounts-receivable balance is $400,000. Chuck Idol, WTC’s comp-troller, approached the firm’s bank with a request for a loan for the $300,000 using the firm’s accounts receivable as collateral. The bank offered to make a loan at a rate M15_KEOW5135_09_GE_C15.indd 53609/05/16 2:08 PM

Chapter 15 • Working-Capital Management 537of 2 percent over prime plus a 1 percent processing charge on all receivables pledged ($200,000 per month). Furthermore, the bank agreed to lend up to 75 percent of the face value of the receivables pledged.a. Estimate the cost of the receivables loan to WTC when the firm borrows the $300,000. The prime rate is currently 5 percent.b. Idol also requested a line of credit for $300,000 from the bank. The bank agreed to grant the necessary line of credit at a rate of 3 percent over prime and required a 15 percent compensating balance. WTC currently maintains an average demand deposit of $20,000. Estimate the cost of the line of credit to WTC.c. Which source of credit should the firm select? Why?15-14. (Cost of factoring) MDM, Inc. is considering factoring its receivables. The firm has credit sales of $400,000 per month and has an average receivables balance of $800,000 with 60-day credit terms.The factor has offered to extend credit equal to 90 percent of the receivables fac-tored less interest on the loan at the rate of 1.5 percent per month. The 10 percent difference in the advance and the face value of all receivables factored consists of a 1 percent factoring fee plus a 9 percent reserve, which the factor maintains. In addi-tion, if MDM, Inc. decides to factor its receivables, it will sell them all so that it can reduce its credit department costs by $1,500 a month.a. What is the cost of borrowing the maximum amount of credit available to MDM, Inc. through the factoring agreement?b. What considerations other than cost should MDM, Inc. account for in deter-mining whether to enter the factoring agreement?15-15. (Cost of factoring) A factor has agreed to lend the JVC Corporation working capital on the following terms: JVC’s receivables average $100,000 per month and have a 90-day average collection period. (Note that JVC’s credit terms call for pay-ment in 90 days, and accounts receivable average $300,000 because of the 90-day average collection period.) The factor will charge 12 percent interest on any advance (1 percent per month paid in advance) and a 2 percent processing fee on all receiv-ables factored and will maintain a 20 percent reserve. If JVC undertakes the loan, it will reduce its own credit department expenses by $2,000 per month. What is the effective annual rate of interest to JVC on the factoring arrangement? Assume that the maximum advance is taken.15-16. (Cost of a short-term bank loan) Alex is considering getting a 6-months loan with a face value of $150,000 to build a new apartment. His current balance is $10,000 at a bank that offered an unsecured loan for 15 percent. The bank considers Alex as a reliable customer and decided not to ask for any additional compensation, but $10,000 should be deposited. Alex was offered a loan from another bank, where he does not have any transactions or any account, at 13 percent and compensation bal-ance of 15 percent of the loan. If he accepts the second offer, Alex will need to transfer his $10,000 to the new bank, which costs him 1 percent of the total sum. Which offer do you think is more suitable for Alex? Why?15-17. (Terminology) Identify each of the following sources of short-term credit in terms of whether they are secured (include some type of collateral) or are unsecured:◆ Line of credit◆ Pledging of accounts receivable◆ Trade credit◆ Factoring of accounts receivable◆ Inventory loans◆ Commercial paperLO5M15_KEOW5135_09_GE_C15.indd 53706/05/16 6:11 PM

538Learning ObjectivesLO1 Discuss the internationalization of business.The Globalization of Product and Financial MarketsLO2 Explain how to read foreign exchange rate quotes and why they matter.Foreign Exchange Markets and Currency Exchange RatesLO3 Discuss the concept of interest rate parity.Interest Rate ParityLO4 Explain the purchasing-power parity theory and the law of one price.Purchasing-Power Parity and the Law of One PriceLO5 Discuss the risks that are unique to the capital-budgeting analysis of direct foreign investment.Capital Budgeting for Direct Foreign InvestmentIt is generally easier for firms to expand the market for their products rather than develop new products, which is why most large companies look for new markets around the world. That’s certainly been the direction that McDonald’s (MCD) has taken in recent years. Today, McDonald’s operates more than 36,000 restaurants in 119 countries. The busiest McDonald’s restaurant in the world is not in America but thousands of miles away in Pushkin Square in Moscow, Russia. The store serves 40,000 customers a day, even more than it did on its opening day, January 31, 1990. The menu is essentially the same as in the United States, with the addition of brie nuggets and cabbage pie among other traditional Russian food items.Was this an expensive venture? It certainly was. In fact, the food plants that McDonald’s built to supply burgers, fries, and everything else sold there cost more than $60 million. In addition to the costs, a number of other factors make opening an outlet outside of the United States both different and challenging. First, in order to keep the quality consistent with what is served at any McDonald’s anywhere else in the world, McDonald’s spent 6 years putting together a supply chain that would provide the necessary raw materials McDonald’s demands. On top of that, there are CHAPTEr16International Business FinanceM16_KEOW5135_09_GE_C16.indd 53802/05/16 8:15 PM

539risks associated with the Russian economy and its currency that are well beyond the scope of the risk exposures in the United States.These risks all materialized in 2014 when the price of oil, which makes up about 70 percent of Russia’s export income, dropped dramatically, Russia became involved militarily in the Ukraine, and capital flowed out of the coun-try, causing the Russian govern-ment to increase interest rates to 17 percent to help keep money in Russia. As a result, in the 6-month period between mid-June 2014 and mid-December 2014, the value of the Russian ruble fell by over 50 percent, with a drop of over 11 percent on a single day in December. Because McDonald’s sells its Russian burgers for rubles, when it came time to trade the rubles for U.S. dollars, McDonald’s Russian outlets were not worth nearly as much as they were the year before. In spite of all this, the Moscow McDonald’s has proven to be enormously successful since it opened. In fact, by 2015 there were 440 McDonald’s restaurants in Russia. It all goes to show that not all new investment opportunities require new products; introducing existing products to new interna-tional markets can be equally or even more profitable.This chapter highlights the complications that an international business faces when it deals in multiple currencies. Effective strategies for reducing foreign exchange risk are discussed. Working-capital management and capital structure decisions in the international context are also covered.The Globalization of Product and Financial MarketsTo say the least, the market for most products crosses many borders. In fact, some industries and states are highly dependent on the international economy. For example, the electronic consumer products and automobile industries are widely considered to be global industries. Ohio ranks sixth in the United States in terms of manufactured exports, and more than half of Ohio workers are employed by firms that depend to some extent on exports.There has also been a rise in the global level of international portfolio and direct investment. Both direct and portfolio investments in the United States have been increasing faster than U.S. investment overseas. Direct foreign investment (DFI) occurs when the multinational corporation (MNC), a corporation with holdings and/or operations in more than one country, has control over the investment, such as when it builds an offshore manufacturing facility. Portfolio investment involves financial assets with maturities greater than 1 year, such as the purchase of foreign stocks and bonds.LO1Discuss the internationalization of business.direct foreign investment (DFI) a company from one country making a physical investment, such as building a factory, in another country.multinational corporation (MNC) a corporation with holdings and/or operations in more than one country.M16_KEOW5135_09_GE_C16.indd 53902/05/16 8:15 PM

540 PaRT 5 • Working-Capital Management and International Business FinanceA major reason for direct foreign investment by U.S. companies is the high rates of return obtainable from these investments. And the amount of U.S. direct foreign investment (DFI) abroad is large and growing. Significant amounts of the total assets, sales, and profits of American MNCs are attributable to foreign investments and for-eign operations. Direct foreign investment is not limited to American firms. Many European and Japanese firms have operations abroad, too. During the past decade, these firms have been increasing their sales and setting up production facilities abroad, especially in the United States.Capital flows (portfolio investment) between countries have also been increasing. Many firms, investment companies, and individuals invest in the capital markets in foreign countries. The motivation is twofold: to obtain returns higher than those obtainable in the domestic capital markets and to reduce portfolio risk through inter-national diversification. The increase in world trade and investment activity is reflected in the recent globalization of financial markets. The Eurodollar market is now larger than any domestic financial market, and U.S. companies are increasingly turning to this market for funds. Even companies and public entities that have no overseas presence are beginning to rely on this market for financing.In addition, most national financial markets are becoming more integrated with global markets because of the rapid increase in the volume of interest rate and cur-rency swaps. (We will discuss currency swaps later in the chapter.) Because of the widespread availability of these swaps, the currency denomination and the source country of financing for many globally integrated companies are dictated by acces-sibility and relative-cost considerations, regardless of the currency ultimately needed by the firm. Even a purely domestic firm that buys all its inputs and sells all its output in its home country is not immune to foreign competition, nor can it totally ignore the workings of the international financial markets.Concept Check 1. Why do U.S. companies invest overseas?Foreign Exchange Markets and Currency Exchange RatesThe foreign exchange (FX) market is by far the world’s largest financial market, with daily trading volumes of more than $5 trillion. Trading in this market is domi-nated by a few key currencies including the U.S. dollar, the British pound sterling, the Japanese yen, and the euro. The FX market is an over-the-counter market with participants (buyers and sellers) located in major commercial and investment banks around the world. Table 16-1 lists the top 10 currencies traded in the FX market.Some of the major participants in foreign exchange trading include the following:◆ Importers and exporters of goods and services. For example, when a U.S. importer purchases goods from a Japanese manufacturer and pays using Japanese yen, the importer will need to convert dollars to yen in the FX market. Similarly, if an exporter is paid in a foreign firm’s domestic currency, it will enter the FX market to convert the payment to its home currency.◆ Investors and portfolio managers who purchase foreign stocks and bonds. Investors who acquire the shares of foreign companies that are traded on a foreign exchange need foreign currency to complete the transaction.◆ Currency traders who make a market in one or more foreign currencies. Currency traders buy and sell different currencies, hoping to make money from their trades.Eurodollars U.S. dollars held by foreign (often European) banks and financial institutions outside the United States, often as a result of payments to foreign companies for goods or services.foreign exchange (FX) market the market in which the currencies of various countries are traded.LO2Explain how to read foreign exchange rate quotes and why they matter.M16_KEOW5135_09_GE_C16.indd 54002/05/16 8:15 PM

ChaPTER 16 • International Business Finance 541Foreign Exchange RatesAn exchange rate is simply the price of one currency stated in terms of another. For example, if the exchange rate of U.S. dollars for British pounds was 2 to 1, this means that it would take $2 to purchase 1 pound.What a Change in the Exchange Rate Means for BusinessIn 2014 and 2015 the world experienced dramatic changes in exchange rates between different countries. For example, between late May 2014 and mid-March 2015 the dollar value of a euro dropped by almost 25 percent, and between mid-August 2014 and mid-June 2015 the dollar value of the Japanese yen dropped by about 23 percent. But those weren’t the scariest drops. Between the fourth of July 2014 and January 30, 2015, the Russian ruble dropped by over 50 percent! Why did all these exchange rates change so dramatically? There are a number of reasons, including:◆ The relative strengthening of the U.S. economy relative to other economies◆ The expectation that the European Central Bank would launch its own version of quantitative easing aimed at lowering European interest rates just as the U.S. Federal Reserve loosens up and lets interest rates in the United States rise◆ Uncertainty surrounding a possible Greek default◆ As for the Russian ruble, its steep drop followed the plummet of oil prices along with sanctions resulting from Russia’s involvement in the Ukraine.Regardless of the reasons for the changes in exchange rates, these changes have had a major impact on businesses and the economy. What exactly does the stronger dollar, that is, an increase in the value of the U.S. dollar relative to other currencies that occurred in 2014 and 2015, mean for businesses and the economy?A stronger dollar means U.S. goods become more expensive to foreigners. This is because while a dollar buys more euros or yens, it also takes more euros or yens to buy a dollar. As a result, firms that produce goods in the United States and export them around the world have a more difficult time because of the stronger dollar—that’s because the price of their goods in terms of the euro or yen goes up unless they TaBLE 16-1 The Market for Foreign Exchange: Most Traded CurrenciesNote: The total is 200 percent since trading volume includes one trade for buying and one for selling on each transaction, such that volume is double-counted.Source: Based on Triennial Central Bank Survey (September 2013), Bank for International Settlements.CurrencyPercentage Shares of Average Daily TurnoverU.S. dollar87.0Euro33.4Japanese yen23.0Pound sterling11.8Australian dollar8.6Swiss franc5.2Canadian dollar4.6Mexican peso2.5New Zealand dollar2.0Other21.9Total200.0exchange rate the price of one currency stated in terms of another.M16_KEOW5135_09_GE_C16.indd 54102/05/16 8:15 PM

542 PaRT 5 • Working-Capital Management and International Business Financelower their prices. Thus, they could either keep the prices of their goods sold abroad the same in terms of the foreign currency, which is effectively reducing what they receive in dollars for each sale, or raise the price in the foreign currency and possibly lose foreign sales. In Russia, where the value of the ruble appeared to be in free fall at one point, dropping by over 10 percent on December 16, 2014, Ikea suspended sales of kitchen appliances and furniture while GM, Jaguar, and Audi suspended car sales. Why did they do that? There was a run on those items as Russians tried to buy them up before the ruble dropped even more and their prices went up. Of course, every company has to make its own decision, but one factor to be considered when making this decision is the elasticity of demand for its product. For example, Apple products tend to be price inelastic. You probably recall from your Economics class that this means that price changes don’t impact demand much at all. People all over the world seem to be infatuated with Apple products and really don’t look much at the price—they just want Apple products. So, for Apple, this is not much of a problem. In contrast, Boeing, which is U.S. based, faces competition from the European Airbus for the sale of its jumbo jets. For Boeing, the stronger dollar is a much bigger problem than it is for Apple because Boeing needs to persuade potential buyers that Boeing jets are much better than Airbus jets and they should be willing to pay more for them, or it needs to lower its price in terms of foreign currencies to make up for the increase in the value of a dollar. All of this has had an impact on the bottom line of many firms. In fact, GM announced that the increased value of the dollar shaved $1.8 billion off its revenue in the first quarter of 2015. Procter & Gamble’s sales were also hit by the increased value of the dollar, with the increased value of the dollar contributing to a 6 to 7 percent drop in sales for 2015. The dollar’s rise even took a bite out of McDonald’s, with first-quarter earnings dropping by about 9 cents per share as a result of the dollar’s move.Reading Exchange Rate Quotes Table 16-2 shows the exchange rates from June 8, 2015, which are available online at The Wall Street Journal Online, reuters.com, xe.com, and The Financial Times Online. In fact, The Financial Times Online even provides a Currencies Macromap that displays a map of the world with a color-coded view of the performance of the different world currencies relative to a currency of your choice.1 The first column of Table 16-2 gives the number of dollars it takes to pur-chase one unit of foreign currency. Because the exchange rate is expressed in U.S. dollars, it is referred to as a direct quote. Given the figures in Table 16-2, we can see that it took $1.5350 to buy 1 British pound (£1), $1.0783 to buy 1 Swiss franc, and $1.1293 to buy 1 euro. Conversely, an indirect quote indicates the number of foreign currency units it takes to purchase one American dollar. The second column shows the indirect exchange rate.We can further illustrate the use of direct and indirect quotes with a simple exam-ple. Suppose you want to compute the indirect quote from the direct quote for pounds given in column 1 of Table 16-2. The direct quote for the British pound is $1.5350. The related indirect quote is calculated as the reciprocal of the direct quote as follows:Indirect quote=1direct quote (16-1)Thus,11.5350=£0.6515Notice that the indirect quote is identical to that shown in the second column of Table 16-2.1To view the Currencies Macromap, go to http://markets.ft.com/research/Markets/Currencies and click on Market Data under Markets, then click on Currencies Macromap.direct quote the exchange rate that indicates the number of units of the home currency required to buy one unit of a foreign currency.indirect quote the exchange rate that expresses the number of units of foreign currency that can be bought for one unit of home currency.M16_KEOW5135_09_GE_C16.indd 54202/05/16 8:15 PM

ChaPTER 16 • International Business Finance 543ExaMPLE 16.1Computing an Exchange Amount Using a Direct QuoteAn American business must pay 1,000 euros to a German firm on June 8, 2015. Using the information in Table 16-2, how many dollars will be required for this transaction?STEP 1: Formulate a Solution StrategyThe dollar amount required for this transaction can be computed using the following equation:Amount in dollars=dollar amountforeign currency*:1,000Note that after finding the direct quote you must then multiply the amount by the amount of foreign currency required for the transaction in order to obtain the required dollar amount.TaBLE 16-2 Foreign Exchange Rates (June 8, 2015)Note: Slight rounding error explains the fact that the numbers in the “U.S. $ Equivalent” column do not always equal the inverse of the numbers in the “Currency per U.S. $” column.Source: Data from Reuters, Bloomberg.com, and The Wall Street Journal Online, June 8, 2015.Country/CurrencyU.S.-Dollar Foreign Exchange RatesU.S. $ EquivalentTrading and Currency per U.S. $AmericasBrazil—real0.32133.1120Canada—dollar0.80581.2410Mexico—peso0.064015.6289Venezuela—bolivar0.15872896.3001Asia-PacificAustralia—dollar0.77011.2985China—yuan0.16116.2058Hong Kong—dollar0.12907.7521India—rupee0.0156463.94680Japan—yen0.00803124.48New Zealand—dollar0.71431.40Pakistan—rupee0.00981101.90South Korea—won0.00089381118.87EuropeEuro area—euro1.12930.8855Russia—ruble0.0178755.973Sweden—krona0.12058.2877Switzerland—franc1.07830.9274Turkey—lira0.36342.7516UK pound1.53500.6515Middle East/AfricaEgypt—pound0.13117.6301Israel—shekel0.26013.8452Saudi Arabia—riyal0.26663.7506South Africa—rand0.080212.4747MyFinanceLab VideoM16_KEOW5135_09_GE_C16.indd 54302/05/16 8:15 PM

544 PaRT 5 • Working-Capital Management and International Business FinanceSTEP 2: Crunch the NumbersSubstituting into the equation, we compute the dollar amount required as follows:Amount in dollars=$1.1293:*:1,000=$1,129.30STEP 3: Analyze Your ResultsFor the American business to pay the German firm :1,000, it will require $1,129.30 to complete the transaction.Exchange Rates and ArbitrageThe foreign exchange quotes in two different countries must be in line with each other. If the exchange rate quotations between the London and New York spot exchange markets were out of line, then an enterprising trader could make a profit by buying in the market where the currency was cheaper and selling it in the other. Such a buy-and-sell strat-egy would involve a zero net investment of funds and no risk bearing, yet it would provide a sure profit. A person executing this strategy is called an arbitrageur, and the process of buying and selling in more than one market to make a riskless profit is called arbitrage. Spot exchange markets are efficient in the sense that arbitrage oppor-tunities do not persist for any length of time. That is, the exchange rates between two different markets are quickly brought in line, aided by the arbitrage process. Arbitrage eliminates exchange rate differentials across the markets for a single currency, as in the pre-ceding example for the New York and London quotes.Suppose that you could buy a UK pound for $1.5200 in London rather than the $1.5350 quoted in New York in Table 16-2. If you simultaneously bought a pound in London for $1.52 and sold it in New York for $1.5350, you would have (1) taken a zero net investment position because you bought £1 and sold £1, (2) locked in a sure profit of $0.0150 on every pound you bought and sold no matter which way the pound subse-quently moves, and (3) set in motion the forces that will eliminate the different quotes in New York and London. As others in the marketplace learn of your transaction, they will attempt to make the same transaction. The increased demand to buy pounds in London will lead to a higher quote there, and the increased supply of pounds will lead to a lower quote in New York. The workings of the market will produce a new spot rate that lies between $1.52 and $1.5350 and is the same in New York and in London.Asked and Bid RatesTwo types of rates are quoted in the spot exchange market: the asked and the bid rates. The asked rate is the rate the bank or the foreign exchange trader “asks” the cus-tomer to pay in home currency for foreign currency when the bank is selling and the customer is buying. The asked rate is also known as the selling rate or the offer rate. The bid rate is the rate at which the bank buys the foreign currency from the customer by paying in home currency. The bid rate is also known as the buying rate. As you would expect, the ask-ing price is greater than the bid price. Note that Table 16-2 contains only the selling, offer, or asked rates, not the buying rate.The bank sells a unit of foreign currency for more than it pays for it. Therefore, the direct asked quote ($/FC) is greater than the direct bid quote. The difference between the asked quote and the bid quote is known as the bid-asked spread. When there is a large volume of transactions and the trading is continuous, the spread is small and can be less than 1 percent (0.01) for the major currencies. The spread is much higher for infrequently traded currencies. The spread exists to compensate the banks for hold-ing the risky foreign currency and for providing the service of converting currencies.Cross RatesA cross rate is the exchange rate between two foreign currencies, neither of which is the currency of the domestic country. Some cross rates are given in Table 16-3. The fol-lowing example illustrates how two cross rates can be used to derive a third cross rate.arbitrageur an individual involved in the process of buying and selling in more than one market to make a riskless profit.arbitrage trading to eliminate exchange rate differentials across the markets for a single currency.asked rate the rate the bank or the foreign exchange trader “asks” the customer to pay when the bank is selling and the customer is buying. The asked rate is also known as the selling rate or the offer rate.bid rate the rate at which the bank buys the foreign currency from the customer. The bid rate is also known as the buying rate.bid-asked spread the difference between the asked quote and the bid quote.cross rate the exchange rate between two foreign currencies, neither of which is the currency of the domestic country.M16_KEOW5135_09_GE_C16.indd 54402/05/16 8:15 PM

ChaPTER 16 • International Business Finance 545ExaMPLE 16.2 Calculating the Canadian Dollar/Swiss Franc Exchange RateCalculate the Canadian dollar/Swiss franc and Swiss Franc/Canadian dollar exchange rates using the cross rates listed in columns 2 and 4 of Table 16-3.STEP 1: Formulate a Solution StrategyColumns 2 and 4 of Table 16-3 provide the Canadian dollar/euro and euro/Swiss Franc rates, which can be used to determine the Canadian dollar/Swiss franc and Swiss franc/Canadian dollar exchange rates as follows:Canadian +:*:Swiss franc=Candian $Swiss francSince the Swiss franc/Canadian dollar is the reciprocal of the Canadian dollar/Swiss franc shown above, it can then be calculated as the reciprocal of the direct quote.STEP 2: Crunch the NumbersSubstituting into the equation, we compute the euro/pound exchange rate:Canadian +:*:Swiss franc=1.4013*0.9549=1.3381 Candian $Swiss francThus, the Swiss Franc/Canadian dollar exchange rate is:11.3381=0.7473 Swiss francsCanadian $STEP 3: Analyze Your ResultsThe Canadian dollar/Swiss franc exchange rate is 1.3381 Canadian dollars per Swiss franc, and the Swiss franc/Canadian dollar exchange rate is 0.7473 Swiss francs per Canadian dollar. You’ll notice that these rates are the same exchange rates as those given in Table 16-3.CAN YoU Do IT?Using the Spot Rate to Calculate a Foreign Currency PaymentAn American business must pay the equivalent of $10,000 in Swedish krona to a firm in Stockholm on June 8, 2015. Using the information in Table 16-2, how many krona will the firm in Stockholm receive?(The solution can be found on page 546.)TaBLE 16-3 Key Currency Cross Rates, Thursday, June 14, 2012Source: Data from Reuters and The Wall Street Journal Online, June 14, 2015, wsj.com.DollarEuroPoundSFrancPesoYenCdnDlrCanada1.24101.40131.90491.33810.07940.0100…Japan124.4820140.5713191.0799134.22697.9649…100.3119Mexico15.628917.648923.990416.8524…0.125612.5943Switzerland0.92741.04731.4236…0.05930.00750.7473UK0.65150.7357…0.70250.04170.00520.5250Europe0.8855…1.35930.95490.05670.00710.7136United States…1.12931.53501.07830.06400.00800.8058MyFinanceLab VideoM16_KEOW5135_09_GE_C16.indd 54502/05/16 8:15 PM

546 PaRT 5 • Working-Capital Management and International Business FinanceTypes of Foreign Exchange TransactionsThus far, the exchange rates and transactions we have discussed are those meant for immediate delivery. This type of exchange rate is called a spot exchange rate. Another type of transaction carried out in the foreign exchange markets is known as a forward exchange rate, which is an exchange rate agreed upon today but which calls for delivery of currency at the agreed-upon rate at some future date.The actual payment of one currency in exchange for the other takes place on a future date called the delivery date, and the agreement that captures the terms of both the rate and delivery is called a futures contract or forward exchange contract.2 For example, a forward contract agreed upon on March 1 would specify the exchange rate and might call for delivery on March 31. Note that the forward rate is not necessarily the same as the spot rate that will exist in the future—in fact, no one knows exactly what the exchange rate will be in the future. These contracts can be used to manage a firm’s exchange rate risk (the risk that tomorrow’s exchange rate will differ from today’s rate) and are usually quoted for periods of between 30 days and 1 year. A contract for any intermediate date can be obtained, usually with the payment of a small premium.Forward rates, like spot rates, are quoted in both direct and indirect form. The direct quotes are the dollar/foreign currency rate, and the indirect quotes are the for-eign currency/dollar rate, similar to the spot exchange quotes. The direct quotes for the 30-day and 90-day forward contracts on pounds, yen, Australian dollars, and Swiss francs are given in column 1 of Table 16-4. As with spot rates, the indirect quotes for forward contracts are reciprocals of the direct quotes. The indirect quotes are indicated in column 2 of Table 16-4.In Table 16-4, the 1-month forward quote for pounds is $1.5348 per pound. This means that the bank is contractually bound to deliver £1 at this price, and the buyer of the contract is legally obligated to buy it at this price in 30 days. Therefore, this is the price the customer must pay regardless of the actual spot rate prevailing in 30 days. If the spot price of the pound is less than $1.5348, then the customer pays more than the spot price. If the spot price is greater than $1.5348, then the customer pays less than the spot price.The forward rate is often quoted at a premium or a discount from the existing spot rate. For example, the 30-day forward rate for the pound may be quoted as a $0.0002 dis-count ($1.5348 forward rate – $1.5350 spot rate). If the forward rate for the British pound is greater than the spot rate, it is said to be selling at a premium relative to the dollar, and the dollar is said to be selling at a discount to the British pound. This pre-mium or discount is also called the forward-spot differential.2These contracts are very similar, with one major difference being that futures contracts are exchange traded, whereas forward contracts are traded on the over-the-counter market.DID YoU GET IT?Using the Spot Rate to Calculate a Foreign Currency PaymentOn page 545 you were asked to determine how much an American firm had to pay a firm in Stockholm in Sweden to receive an equivalent of $10,000 in kronas.8.2877 kronas/$*$10,000=82,877 kronasAny time money changes hands internationally, there is a transaction in the foreign currency markets. Interestingly, the U.S. dollar is the most frequently traded currency, accounting for over 43.5 percent of total trading volume, with the euro coming in second with a 16.7 percent share.spot exchange rate an exchange rate for a transaction that calls for immediate delivery.forward exchange rate an exchange rate for a transaction that calls for delivery in the future.delivery date the date on which the actual payment of one currency in exchange for another takes place in a foreign exchange transaction.forward exchange contract an agreement between two parties to exchange one currency for another on a future date.forward-spot differential the premium or discount between forward and spot currency exchange rates.M16_KEOW5135_09_GE_C16.indd 54602/05/16 8:15 PM

ChaPTER 16 • International Business Finance 547Notationally, the relationship may be writtenF-S=premium (F7S) or discount (S7F)where F=the forward rate, direct quoteS=the spot rate, direct quoteThe premium or discount can also be expressed as an annual percentage rate, computed as follows:F-SS*12n*100=annualized percentagepremium (F7S) or discount (S7F) (16-2)where n=the number of months on the forward contract.ExaMPLE 16.3Computing the Percent-Per-Annum DiscountUsing the information from Table 16-4, calculate the percent-per-annum discount on the 90-day or 3-month pound.STEP 1: Formulate a Solution StrategyFirst, we have to identify F (the 3-month forward rate), S (the spot rate), and n (the number of months on the forward contract):F=1.5344, S=1.5350, n=3 monthsNext, because S is greater than F, we compute the annualized percentage discount using equation (16-2):F-SS*12n*100=annualized percentage (16-2)TaBLE 16-4 U.S.-Dollar Forward Exchange RatesCountry/CurrencyU.S. $ EquivalentTrading and Currency per U.S. $Australia—dollar0.77011.29851-mo forward0.76791.30223-mos forward0.76381.30926-mos forward0.75871.3181Japan—yen0.00803124.481-mo forward0.008033124.493-mos forward0.008040124.386-mos forward0.008053124.18Switzerland—franc1.07830.92741-mo forward1.07890.92693-mos forward1.08090.92536-mos forward1.08460.9220UK—pound1.53500.65151-mo forward1.53480.65153-mos forward1.53440.65176-mos forward1.53390.6519Note: Slight rounding error explains the fact that the numbers in the “U.S. $ Equivalent” column do not always equal the inverse of the numbers in the “Currency per U.S. $” column.Source: Data from Reuters, Bloomberg.com, The Wall Street Journal Online, June 8, 2015, and for pedagogical purposes, author’s estimates.MyFinanceLab VideoM16_KEOW5135_09_GE_C16.indd 54702/05/16 8:15 PM

548 PaRT 5 • Working-Capital Management and International Business FinanceSTEP 2: Crunch the NumbersWhen we substitute into the equation, we getAnnualized percentage=1.5344-1.53501.5350*12 months3 months*100=-0.1564%STEP 3: Analyze Your ResultsThe percent-per-annum premium is negative on the 90-day pound at -0.1564,.Exchange Rate RiskThe concept of exchange rate risk applies to all types of international business. The measurement of these risks, and the type of risk, differ among businesses. Earlier we looked at how changes in exchange rates affect business, looking at some of the impacts of the exchange rate changes on international sales that took place in 2014 and 2015 as the euro, yen, and Russian ruble dropped in value relative to the U.S. dollar. Now let’s see how exchange rate risk affects international trade contracts, international portfolio investments, and direct foreign investments.Exchange Rate Risk in International Trade Contracts The idea of exchange rate risk in trade contracts is illustrated in the following situations.Case I An American automobile distributor agrees to buy a car from the manufac-turer in Detroit. The distributor agrees to pay $25,000 on delivery of the car, which is expected to be 30 days from today. The car is delivered on the 30th day, and the dis-tributor pays $25,000. Notice that from the day this contract was written until the day the car was delivered, the buyer knew the exact dollar amount of the liability. There was, in other words, no uncertainty about the value of the contract.Case II An American automobile distributor enters into a contract with a British supplier to buy a car from Britain for £16,287. The amount is payable upon the deliv-ery of the car, 30 days from today. Unfortunately, the exchange rate between British pounds and U.S. dollars may change in the next 30 days. In effect, the American firm is not certain what its future dollar outflow will be 30 days hence. That is, the dollar value of the contract is uncertain.These two examples help illustrate the idea of foreign exchange risk in interna-tional trade contracts. In the domestic trade contract (Case I), the exact dollar amount of the future dollar payment is known today with certainty. In the case of the interna-tional trade contract (Case II), in which the contract is written in the foreign currency, the exact dollar amount of the contract is not known. The variability of the exchange rate causes variability in the future cash flow of the firm.Exchange rate risk exists when the contract is written in terms of the foreign cur-rency or denominated in the foreign currency. There is no direct exchange rate risk if the international trade contract is written in terms of the domestic currency. That is, in Case II, if the contract were written in dollars, the American importer would face no direct exchange rate risk. With the contract written in dollars, the British exporter would bear all of the exchange rate risk because the British exporter’s CAN YoU Do IT?Computing a Percent-Per-Annum PremiumUsing the information in Table 16-4, compute the percent-per-annum premium on the 90-day (3 month) yen.(The solution can be found on page 549.)M16_KEOW5135_09_GE_C16.indd 54802/05/16 8:15 PM

ChaPTER 16 • International Business Finance 549future pound receipts would be uncertain. That is, the British exporter would receive payment in dollars, which would have to be converted into pounds at an unknown (as of today) future pound/dollar exchange rate. In international trade contracts of this type, at least one of the two parties to the contract always bears the exchange rate risk.Certain types of international trade contracts are denominated in a third currency that is different from either the importer’s or the exporter’s domestic currency. In Case II, the contract might have been denominated in, say, the Hong Kong dollar. With a Hong Kong dollar contract, both the importer and exporter would be subject to exchange rate risk.Exchange rate risk is not limited to the two-party trade contracts; it exists also in foreign portfolio investments and direct foreign investments.Exchange Rate Risk in Foreign Portfolio Investments Let us look at an example of exchange rate risk in the context of portfolio investments. An American investor buys a Hong Kong security. The exact return on the investment in the security is unknown. Thus, the security is a risky invest-ment. The investment return in the holding period of, say, 3 months stated in HK$ could be anything from -2 to +8 percent. In addition, the U.S. dollar/HK$ exchange rate may depreciate by, say, 4 percent or appreciate by 6 percent during the 3-month period. The return to the American investor in U.S. dollars will, therefore, be in the range of -6 to +14 percent. Hence, the exchange rate fluctuations may increase the riskiness of the investments.Exchange Rate Risk in Direct Foreign Investment The exchange rate risk of a direct foreign investment (DFI) is more complicated. In a DFI, the parent company invests in assets denominated in a foreign currency. That is, the balance sheet and the income statement of the subsidiary are written in terms of the foreign currency. The parent company, if based in the United States, receives the repatriated (or converted) profit stream from the subsidiary in dollars. Thus, the exchange rate risk concept applies to fluctuations in the dollar value of the assets located abroad as well as to the fluctuations in the home currency–denominated profit stream. Moreover, exchange risk not only affects immediate profits but may affect the future profit stream as well.Although exchange rate risk can be a serious complication in international busi-ness activity, remember the principle of the risk–return trade-off: Traders and corpo-rations find numerous reasons why the returns from international transactions out-weigh the risks.DID YoU GET IT?Computing a Percent-Per-Annum PremiumCompute the percent-per-annum premium on the 90-day yen.STEP 1 Identify F, S, and n.F=$0.008040/¥, S=$0.00803/¥, and n=3 monthsSTEP 2 Because F is greater than S, we compute the annualized percentage premium:0.008040-0.008030.00803*12 months3 months*100=0.4981%The percent-per-annum premium on the 90-day yen is 0.4981 percent.REMEMBER YoUR PRINCIPLESIn international transactions, just as in domestic transactions, the key to value is the timing and amounts of cash flow spent and received. However, economic transactions across interna-tional borders add an element of risk because cash flows are often denominated in the currency of the country in which business is being transacted. Consequently, the dollar value of the cash flows will depend on the exchange rate that exists at the time the cash changes hands. The fact remains, however, that it’s cash spent and received that matters. This is the point of Principle 1: Cash Flow Is What Matters.M16_KEOW5135_09_GE_C16.indd 54902/05/16 8:15 PM

550 PaRT 5 • Working-Capital Management and International Business FinanceConcept Check 1. What is a spot transaction? What is a direct quote? An indirect quote? 2. Who is an arbitrageur? How does an arbitrageur make money? 3. What is a forward exchange rate? 4. Describe exchange rate risk in direct foreign investment.Interest Rate ParityInterest rates can vary dramatically from country to country. For example, in mid-2015, the 1-year interest rate in the United States was approximately 0.87 percent, whereas in Turkey it was 7.98 percent. The concepts of interest rate parity and purchasing-power parity, which we will introduce shortly, provide the basis for understanding how prices and rates of interest across different countries are related to one another.Interest rate parity (IRP) theory can be used to relate differences in the interest rates in two countries to the ratios of spot and forward exchange rates of the two countries’ currencies. Specifically, the interest parity condition can be stated as follows:Difference ininterest rates=ratio of theforward and spot ratesa1+domesticrate of interestba1+foreignrate of interestb=aforward exchange ratespot exchange rateb (16-3)This equation can be rearranged as follows:a1+domesticrate of interestb=aforward exchange ratespot exchange rateba1+foreignrate of interestb (16-3a)To illustrate how this equation is applied, consider the following situation. Suppose that the 6-month risk-free rate of interest in the United States was 2 per-cent. On that date the spot exchange rate between the U.S. dollar and the Japanese yen (+/¥) was 0.010798, and so the forward exchange rate for 6 months was 0.010803. According to interest rate parity, what would you expect the 6-month risk-free rate of interest to be in Japan? Substituting into equation (16-3a), we calculate the following:a1+U.S. 6@month risk@freerate of interestb=aforward exchange ratespot exchange rateba1+Japanese 6@month risk@freerate of interestb(1+0.02)=a0.0108030.010798ba1+Japanese 6@month risk@freerate of interestb(1+0.02)=1.000463 a1+Japanese 6@month risk@freerate of interestbThus, the Japanese 6-month risk-free rate of interest = 0.019528, or 1.9528 percent.What this means is that you get the same total return whether you change your dollars to yen and invest in the risk-free rate in Japan and then convert the yen back to dollars or simply invest your dollars in the U.S. risk-free rate of interest. For exam-ple, if you started with $100 and converted it to yen at the spot rate of 0.010798$/¥, you’d have 9,260.97 yen; if you invested those yen at 1.9528 percent, after 6 months LO3Discuss the concept of interest rate parity.interest rate parity (IRP) theory a theory that states that (except for the effects of small transaction costs) the forward premium or discount should be equal and opposite in size to the difference in the national interest rates for securities of the same maturity.M16_KEOW5135_09_GE_C16.indd 55002/05/16 8:15 PM

ChaPTER 16 • International Business Finance 551you’d have ¥9,441.82. Converting this back to dollars at the forward rate, you end up with $102.00, the same as you would have if you had invested your dollars at the U.S. 6-month rate of 2 percent.Concept Check 1. In simple terms, what does the interest rate parity theory mean?Purchasing-Power Parity and the Law of One PriceAccording to the theory of purchasing-power parity (PPP), exchange rates adjust so that identical goods cost the same amount regardless of where in the world they are purchased. For example, if an Apple iPad costs $399 in the United States and :353.10 in France, according to the purchasing-power parity theory, the spot exchange rate should be $1.13 per euro (+399>:353.10). Thus, if you would like to buy a new iPad, you could either buy it for $399 in the United States or trade in your $399 for :353.10 and buy your iPad in France—either way it costs you the same amount. Stated formally,Spot exchangerate for euros ($/:)*French price ofan iPad=U.S. price ofan iPadMore generally, the spot exchange rate for the foreign country (in this case the spot exchange rate for euros) should be equal to the ratio of the price of the good in the home country (Ph) to the price of the same good in the foreign country (Pf), that is,Spot exchange rate=PhPƒThus, as we just showed, the spot exchange rate of $/: should be the following:Spot exchange rate=PhPƒ=$399:353.10=$1.13:Therefore, PPP implies that if a new Callaway Big Bertha V Series Driver costs :353.10 in France, it should cost :353.10*1.13=$399 in the United States where the $/: exchange rate is 1.13.Underlying the PPP relationship is a fundamental economic principle called the law of one price. Applied to international trade, this law states that the same goods should sell for the same price in different countries after making adjustment for the exchange rate between the two currencies. The idea is that the worth of a good does not depend on where it is bought or sold. Thus, in the long run, exchange rates should adjust so that the purchasing power of each currency is the same. As a result, exchange rates should reflect the international differences in inflation rates, with countries with high rates of inflation experiencing declines in the value of their currency.There are enough obvious exceptions to the concept of purchasing-power parity that it may, at first glance, seem difficult to accept. To illustrate differences in pur-chasing power across countries, the Economist publishes what it calls its Big Mac Index, which compares the price of a Big Mac in different countries. In 2015, a Big Mac cost $4.79 in the United States; given the then-existing exchange rates, it cost an equivalent of $1.20 in the Ukraine, $2.43 in Hong Kong, $2.77 in China, $6.30 in Norway, and $7.54 in Switzerland. Why aren’t these prices the same? First, tax differ-ences between countries can be one cause. In addition, labor costs and the rental cost of the McDonald’s outlets may differ across countries.LO4Explain the purchasing-power parity theory and the law of one price.purchasing-power parity (PPP) a theory that states that exchange rates adjust so that identical goods cost the same amount regardless of where in the world they are purchased.law of one price an economic principle that states that a good or service cannot sell for different prices in the same market. Applied to international markets, this law states that the same goods should sell for the same price in different countries after making adjustment for the exchange rate between the two currencies.M16_KEOW5135_09_GE_C16.indd 55102/05/16 8:15 PM

552 PaRT 5 • Working-Capital Management and International Business FinanceSo, does this mean that PPP does not hold? Well, it clearly does not hold for what economists call nontraded goods, like restaurant meals and haircuts. As we all know, for these goods, purchasing-power parity does not hold even within the United States—indeed, a Big Mac does not sell for the same price in Des Moines as it does in Los Angeles. However, for goods that can be very cheaply shipped between coun-tries, like expensive gold jewelry, we expect PPP to hold relatively closely.Clearly, a dollar doesn’t go very far in Switzerland and Norway, but you get a lot for a dollar in Asian countries such as China, Thailand, and Malaysia. Why does this matter? When the world is going through economic problems, as it has recently, a strong exchange rate (that is, one whose domestic currency buys relatively more units of foreign currency) makes it difficult to sell goods abroad and makes foreign goods look less expensive. However, a country with a weak exchange rate (that is, one whose domestic currency buys relatively fewer units of foreign currency), like China, has an easier time selling goods abroad (because its goods are less expensive abroad). However, the weak exchange rate made it more difficult for Chinese con-sumers to buy pricey imports over cheaper Chinese-produced goods.The International Fisher EffectAccording to the domestic Fisher effect, nominal interest rates reflect the expected inflation rate, a real rate of interest, and the product of the real rate of interest and the inflation rate. In other words,Nominalinterest rate=expectedinflation rate+real rateof interest+aexpectedinflation rate*real rateof interestb (16-4)Although there is mixed empirical support for the international Fisher effect, it is widely thought that, for the major industrial countries, the real rate of interest is about 3 percent when a long-term period is considered. Thus, if the expected infla-tion rate was 2 percent in Britain and 4 percent in Japan, the interest rates in Britain and Japan would be 0.02+0.03+0.0006, or 5.06 percent, and 0.04+0.03+0.0012, or 7.12 percent, respectively.In effect, the international Fisher effect states that the real interest rate should be the same all over the world, with the difference in nominal or stated interest rates simply resulting from the differences in expected inflation rates. As we look at inter-est rates around the world, this tells us that we should not necessarily send our money to a bank account in the country with the highest interest rates. That course of action might only result in sending our money to a bank in the country with the highest expected level of inflation.Concept Check 1. What does the law of one price say? 2. What is the international Fisher effect?Capital Budgeting for Direct Foreign InvestmentToday, there is no ducking the global markets, and it is common for U.S. firms to open manufacturing and sales operations abroad. In fact, in 2014 Google announced that it had earmarked $20 to $30 billion for the acquisition of foreign companies and technology rights held outside the United States. Direct foreign investment occurs when a company from one country makes a physical investment, perhaps building a factory, in another country. Examples of such a direct foreign investment include Yum! Brands’ store in Dubai and Dell Computer Corporation’s (DELL) construction of offshore manufacturing facilities in China, India, and Mexico.LO5Discuss the risks that are unique to the capital-budgeting analysis of direct foreign investment.M16_KEOW5135_09_GE_C16.indd 55202/05/16 8:15 PM

ChaPTER 16 • International Business Finance 553Many European and Japanese firms, like their American counterparts, have op-erations abroad as well. During the last decade, these firms have been increasing their sales and setting up production facilities abroad, especially in the United States. A major reason for direct foreign investment by U.S. companies is the prospect of higher rates of return from these investments. As you know from Principle 3: Risk Requires a Reward, although there may be higher expected rates of return with many foreign investments, many of them also come with increased risk.The method used by multinational corporations to evaluate foreign investments is very similar to the method used to evaluate capital-budgeting decisions in a domestic context—but with some additional considerations. When corporations invest abroad, they generally set up a subsidiary in the country in which they are investing. Funds then are transferred back, or repatriated, to the parent firm in its home country through dividends, royalties, and management fees, with both the dividends and royalties sub-ject to taxation in both the foreign and home countries. Moreover, many countries re-strict the flow of funds back to the home country. As a result, there is often a difference between the cash flows that a project produces and the cash flows that can be repatri-ated to its parent country. To evaluate these investment projects, firms discount the cash flows that are expected to be repatriated to the parent firm. As we know from Principle 1: Cash Flow Is What Matters, we are only interested in the cash flows that we expect the subsidiary to return to the parent company. In most cases, the timing is crucial. If your project generates cash flows in 2018 that cannot be repatriated until 2021, the cash flows must be discounted from the 2021 date when the cash will be actually received. Once the cash flows are estimated, they must be discounted back to present at the ap-propriate discount rate or required rate of return, with both the discount rate and the cash flows being measured in the same currency. Thus, if the discount rate is based on dollar-based interest rates, the cash flows must also be measured in dollars.Foreign Investment RisksRisk in domestic capital budgeting arises from two sources: (1) business risk related to the specific attributes of the product or service being provided and the uncertainty associated with that market, and (2) financial risk, which is the risk imposed on the investment as a result of how the project is financed. The foreign direct investment opportunity includes both these sources of risk, plus political risk and exchange rate risk. Since business and finance risk have been discussed at some length in previous chapters, let us consider the risks that are unique to international investing.Political Risk Political risk can arise if the foreign subsidiary conducts its business in a politically unstable country. A change in a country’s political environment fre-quently brings a change in policies with respect to businesses—and especially with respect to foreign businesses. An extreme change in policy might involve national-ization or even outright expropriation (government seizure) of certain businesses. For example, in 2007 Venezuela nationalized the country’s largest telecommunica-tions company, several electrical companies, and four lucrative oil projects that were owned by ExxonMobil, Chevron, and ConocoPhillips. These are the political risks of conducting business abroad. Some examples of political risk are as follows: 1. Expropriation of plants and equipment without compensation 2. Expropriation with minimal compensation that is below actual market value 3. Nonconvertibility of the subsidiary’s foreign earnings into the parent’s currency—the problem of blocked funds 4. Substantial changes in tax rates 5. Governmental controls in the foreign country regarding the sale price of certain products, wages and compensation paid to personnel, the hiring of personnel, transfer payments made to the parent, and local borrowing 6. Requirements regarding the local ownership of the business3principle1principleM16_KEOW5135_09_GE_C16.indd 55302/05/16 8:15 PM

554 PaRT 5 • Working-Capital Management and International Business FinanceAll of these controls and governmental actions put the cash flows of the invest-ment to the parent company at risk. Thus, these risks must be considered before making the foreign investment decision. For example, the MNC might decide against investing in countries with risks of types 1 and 2 as mentioned above, whereas other risks can be borne—provided that the returns from the foreign investments are high enough to compensate for them. It should be noted that although an MNC cannot protect itself against all foreign political risks, insurance against some types of politi-cal risks can be purchased from private insurance companies or from the U.S. gov-ernment’s Overseas Private Investment Corporation.Exchange Rate Risk Exchange rate risk is the risk that the value of a firm’s opera-tions and investments will be adversely affected by changes in exchange rates. For example, if U.S. dollars must be converted into euros before making an investment in Germany, an adverse change in the value of the dollar with respect to the euro will affect the total gain or loss on the investment when the money is converted back to dollars.Concept Check 1. Define the types of risk that are commonly referred to as political risk, and give some examples of them. 2. What is exchange rate risk? Why would a multinational firm be concerned about it?Chapter SummariesDiscuss the internationalization of business. (pgs. 539–540)SuMMaRy: The growth of our global economy, the increasing number of multina-tional corporations, and the increase in foreign trade itself underscore the importance of the study of international finance. In addition, capital flows (portfolio investment) between countries have been increasing in order to obtain higher returns and reduce portfolio risk through international diversification.LO1Direct foreign investment (DFI), page 539 a company from one country making a physical investment, such as building a factory, in another country.Multinational corporation (MNC), page 539 a corporation with holdings and/or opera-tions in more than one country.Eurodollars, page 540 U.S. dollars held by foreign (often European) banks and financial institutions outside the United States, often as a result of payments to foreign companies for goods or services.KEy TERMSExplain how to read foreign exchange rate quotes and why they matter. (pgs. 540–550)SuMMaRy: The foreign exchange (FX) market is the market in which one currency is traded for another. This is by far the largest financial market in the world, with a daily trading volume of more than $5 trillion. Trading is dominated by a few key currencies, including the U.S. dollar, the British pound sterling, the Japanese yen, LO2M16_KEOW5135_09_GE_C16.indd 55402/05/16 8:15 PM

ChaPTER 16 • International Business Finance 555KEy EQuaTIONSIndirect quote=1direct quoteF-S=ePremimum if F7SDiscount if F6SF-SS*12n*100=annualized percentagewhere n=the number of months of the forward contractDiscuss the concept of interest rate parity. (pgs. 550–551)SuMMaRy: The forward exchange market provides a valuable service by quoting rates for the delivery of foreign currencies in the future. The foreign currency is said to sell at a discount relative to the spot rate when the forward rate is lower than the spot rate. It is said to sell at a premium relative to the spot rate when the forward rate is higher than the spot rate. According to the interest rate parity theory, these premiums and discounts depend solely on the differences in the levels of the interest rates of countries.LO3and the euro. The FX market is an over-the-counter market rather than a single ex-change location, such as the New York Stock Exchange, where buyers and sellers get together. This means that market participants (buyers and sellers) are located in major commercial and investment banks around the world.Foreign exchange (FX) market, page 540 the market in which the currencies of various countries are traded.Exchange rate, page 541 the price of one currency stated in terms of another.Direct quote, page 542 the exchange rate that indicates the number of units of the home currency required to buy one unit of a foreign currency.Indirect quote, page 543 the exchange rate that expresses the number of units of foreign currency that can be bought for one unit of home currency.Arbitrageur, page 544 an individual in-volved in the process of buying and selling in more than one market to make a riskless profit.Arbitrage, page 544 trading to eliminate exchange rate differentials across the markets for a single currency.Asked rate, page 544 the rate the bank or the foreign exchange trader “asks” the customer to pay when the bank is selling and the customer is buying. The asked rate is also known as the selling rate or the offer rate.Bid rate, page 544 the rate at which the bank buys the foreign currency from the customer. The bid rate is also known as the buying rate.Bid-asked spread, page 544 the difference between the asked quote and the bid quote.Cross rate, page 544 the exchange rate between two foreign currencies, neither of which is the currency of the domestic country.Spot exchange rate, page 546 an exchange rate for a transaction that calls for immediate delivery.Forward exchange rate, page 546 an ex-change rate for a transaction that calls for delivery in the future.Delivery date, page 546 the date on which the actual payment of one currency in exchange for another takes place in a foreign exchange transaction.Forward exchange contract, page 546 an agreement between two parties to exchange one currency for another on a future date.Forward-spot differential, page 546 the premium or discount between forward and spot currency exchange rates.KEy TERMSM16_KEOW5135_09_GE_C16.indd 55502/05/16 8:15 PM

556 PaRT 5 • Working-Capital Management and International Business FinanceKEy TERMPurchasing-power parity (PPP), page 551 a theory that states that exchange rates adjust so that identical goods cost the same amount regardless of where in the world they are purchased.Law of one price, page 551 an economic principle that states that a good or service cannot sell for different prices in the same market. Applied to international markets, this law states that the same goods should sell for the same price in different countries after making adjustment for the exchange rate between the two currencies.Discuss the risks that are unique to the capital-budgeting analysis of direct foreign investment. (pgs. 552–553)SuMMaRy: The complexities encountered in the direct foreign investment decision include the usual sources of risk—business and financial—faced by domestic invest-ments, plus additional risks associated with political considerations and fluctuating exchange rates. Political risk is caused by differences in political climates, institu-tions, and processes between the home country and abroad. Under these conditions, the estimation of future cash flows and the choice of the proper discount rates are more complicated than for the domestic investment situation.Review QuestionsAll Review Questions are available in MyFinanceLab.16-1. What additional factors are encountered in international as compared with domestic financial management? Discuss each briefly.16-2. What different types of businesses operate in the international environment? Why are the techniques and strategies available to these firms different?LO5Interest rate parity (IRP) theory, page 550 a theory that states that (except for the effects of small transaction costs) the forward premium or discount should be equal and opposite in size to the difference in the national interest rates for securities of the same maturity.KEy EQuaTIONa1+domesticrate of interestb=aforward exchange ratespot exchange rateba1+foreignrate of interestbExplain the purchasing-power parity theory and the law of one price. (pgs. 551–552)SuMMaRy: According to the purchasing-power parity (PPP) theory, in the long run, exchange rates adjust so that the purchasing power of each currency is the same. Thus, exchange rate changes tend to reflect international differences in inflation rates. As a result, countries with high rates of inflation tend to experience declines in the value of their currency. Underlying the PPP relationship is the law of one price. This law is actually a proposition that in competitive markets in which there are no trans-portation costs or barriers to trade, the same goods sold in different countries sell for the same price if all of the different prices are expressed in terms of the same currency.KEy TERMSLO4KEy EQuaTIONNominal rateof interest=expected rateof inflation+real rateof interest+aexpected rateof inflation*real rateof interestbM16_KEOW5135_09_GE_C16.indd 55602/05/16 8:15 PM

ChaPTER 16 • International Business Finance 55716-3. What is meant by arbitrage profits?16-4. What are the markets and mechanics involved in generating simple arbitrage profits?16-5. How do purchasing-power parity, interest rate parity, and the Fisher effect explain the relationships among the current spot rate, the future spot rate, and the forward rate?16-6. What is meant by (a) exchange rate risk and (b) political risk?16-7. In the New York exchange market, the forward rate for the Indian currency, the rupee, is not quoted. If you were exposed to exchange rate risk in rupees, how could you hedge your position?16-8. What risks are associated with direct foreign investment? How do these risks differ from those encountered in domestic investment?16-9. Is the evaluation of a direct foreign investment more complicated than the evaluation of a domestic investment?Study ProblemsSimilar Study Problems are available in MyFinanceLab.The data for Study Problems 16-1 through 16-5 are given in the following table:COUNTRYCONTRACT$/FOREIGN CURRENCYCanada—dollarSpot0.843730-day0.841790-day0.8395Japan—yenSpot0.00468430-day0.00471790-day0.004781Switzerland—francSpot0.513930-day0.516990-day0.531516-1. (Spot exchange rates) An American business needs to pay (a) 10,000 Canadian dollars, (b) 2 million yen, and (c) 50,000 Swiss francs to businesses abroad. What are the dollar payments to the respective countries?16-2. (Spot exchange rates) An American business pays $10,000, $15,000, and $20,000 to suppliers in, respectively, Japan, Switzerland, and Canada. How much, in local currencies, do the suppliers receive?16-3. (Indirect quotes) Compute the indirect quote for the spot and forward Canadian dollar, yen, and Swiss franc contracts.16-4. (Exchange rate arbitrage) You own $10,000. The dollar rate in Tokyo is 216.6743. The yen rate in New York is given in the preceding table. Are arbitrage profits pos-sible? Set up an arbitrage scheme with your capital. What is the gain (loss) in dollars?16-5. (Cross rates) Compute the Canadian dollar/yen and the yen/Swiss franc spot rates from the data in the preceding table.16-6. (Spot exchange rates) If one euro is priced at bid 9.15 /ask 9.22 Swedish crowns, how many euros can you purchase for 50 Swedish crowns?16-7. (Spot exchange rate) Suppose the exchange rate between U.S. dollars and Japanese yen is $1 US=¥79.1 JPY, and the exchange rate between the U.S. dollar and the British pound is $1 US=£0.64 GBP. What is the cross rate of Japanese yen to British pounds? (In other words, how many yen are needed to purchase 1 pound?)LO2M16_KEOW5135_09_GE_C16.indd 55702/05/16 8:15 PM

558 PART 5 • Working-Capital Management and International Business Finance16-8. (Spot exchange rate) Suppose a year ago, Miller Company from Australia had inventory in Switzerland, valued at 1.5 million Swiss francs. The exchange rate for Australian dollars to Swiss francs was 1 Australian dollar 5 0.7041 Swiss franc. Today, the exchange rate is 1 Australian dollar 5 0.7573 Swiss franc. The inventory in Switzerland is still valued at 1.5 million francs. What is the Australian dollar gain or loss in inventory value as a result of the change in exchange rates?16-9. (Cross rates) This morning, you noticed the following information in your financial newspaper:1 British pound = 103.25 yen ( JPY)1 U.S. dollar=81.23 yen1 U.S. dollar=0.77 eurosGiven this information, how many euros did the newspaper likely state could be converted from 1 British pound?16-10. (Interest rate parity) Suppose 90-day investments in Poland have a 2 percent annualized return and a 0.5 percent quarterly (90-day) return. In India, 90-day invest-ments of similar risk have a 7 percent annualized return and a 1.75 percent quarterly return. In the current 90-day forward market, 1 Polish zloty (PLN) equals 16 Indian rupees (INR). If interest rate parity holds, what is the spot exchange rate (PLZ/INR)?16-11. (Purchasing-power parity) A McDonald’s Big Mac costs 2.44 yuan in China but costs $4.20 in the United States. Assuming that purchasing-power parity (PPP) holds, how many Chinese yuan are required to purchase 1 U.S. dollar?Mini CaseThis Mini Case is available in MyFinanceLab.For your job as an assistant cash manager at The Giordano Industries, you are asked to put together a series of internal notes on multinational finance and the interna-tional currency markets for unit managers. The Giordano Industries is located in the South of France, and is selling renewable energy solutions worldwide. Fifty percent of the sales are invoiced in foreign currencies, and it has been decided to pay more attention to foreign exchange risk after recent losses in the foreign exchange markets by SOFTEN, a subsidiary of Giordano Industries in Tunisia. Your manager would like you to address several specific questions dealing with multinational finance. Prepare a response to the following memorandum:To: Assistant Cash ManagerIn your upcoming notes on multinational finance, I would like to make sure you cover several specific points. Before you begin this assignment, I want to make sure we are all reading from the same script because accuracy has always been the cornerstone of Giordano Industries. I’d like a response to the following questions before we proceed: a. Since the vast majority of expenses are labeled in the Euro, meanwhile Gior-dano’s income is highly diversified regarding currencies, what problems and factors are encountered in international financial management? b. What can an industrial firm do to reduce exchange rate risk?c. What are the differences among a forward contract, a futures contract, and options?d. What are the pros and cons of hedging, arbitraging, and speculating for an industrial firm?LO3LO4M16_KEOW5135_09_GE_C16.indd 55806/05/16 6:13 PM

CHAPTER 16 • International Business Finance 559Then use the following data in your responses to the remaining questions:Selling Quotes for Foreign Currencies in ParisCOUNTRY/CURRENCYCONTRACT€/FOREIGNUSA/DollarSpot1.086030-day1.078390-day1.0600Tunisia/DinarSpot2.164530-day2.196590-day2.2118South Africa/RandSpot14.773030-day15.889890-day17.0000e. The Giordano Industries needs to pay (a) 15,000 US dollars, (b) 1.5 million Tunisian Dinars, and (c) 55,000 South African Rands to businesses abroad. What are the Euro payments to the respective countries for a down payment? For a 30-day payment?f. If the Giordano Industries pays €20,000, €5,000, and €15,000 to suppliers in the United States of America, Tunisia, and South Africa, respectively, how much, in local currencies, do the suppliers receive for a down payment? For a 90-day payment?g. Compute the indirect quotes for the spot and forward Tunisian Dinar contracts.h. You own €10,000. The euro rate in South Africa is 14.8752. The Rand rate in Paris is given in the preceding table. Are arbitrage profits possible? Set up an arbitrage scheme with your capital. What is the gain (loss) in euros?i. Compute the Dinar/Rand spot rate from the data in the preceding table.M16_KEOW5135_09_GE_C16.indd 55906/05/16 6:14 PM

W-1Learning ObjectivesLO1Understand the problems inherent in managing the firm’s cash balances.Managing the Firm’s Investment in Cash and Marketable SecuritiesLO2Evaluate the costs and benefits associated with managing a firm’s credit policies.Managing the Firm’s Investment in accounts ReceivableLO3Understand the financial costs and benefits of managing the firm’s investment in inventory.Managing the Firm’s Investment in InventoryAt the end of 2014, the Walt Disney Company (DIS) held approximately 4 per-cent of its total assets of approximately $84.186 billion in the form of cash and short-term marketable securities. During 2014, Disney generated sales revenues of $48.813 billion. Based on a 365-day year, this means Disney “produced” $133,734,247 in sales revenues each day. If Disney could have freed up only 1 day’s sales and invested it in 3-month U.S. Treasury bills yielding 1 percent per annum, the firm’s before-tax profits would have jumped by $1,337,342. That is a significant sum, and it demonstrates why firms like to have efficient treasury management depart-ments in place. Shareholders enjoy the added profits that should, in turn, increase the market value of their common stock holdings.Now, if Disney’s managers felt it could bear just a tad more risk, then the freed-up cash might be invested in bank certificates of deposit (CDs) of a similar maturity yield-ing 1.2 percent to investors. That difference of a mere 20 basis points (1.20,-1.00,) may not seem like much, but when you put it to work on an investment of over $134 million, it produces a tidy income. Thus, by investing the excess cash in CDs rather than in Treasury bills, Disney’s before-tax profits would be $267,469 greater $1,604,811 – 1,337,342. This might be enough for the firm to hire a new business school graduate or two—just like you.Managing the cash and handling the marketable-securities portfolio are impor-tant tasks for the financial executive. This chapter teaches you about sophisticated chapter17cash, receivables, and Inventory ManagementM17_KEOW5135_09_GE_C17.indd 102/05/16 8:42 PM

W-2cash management systems and about prudent places to “park” the firm’s excess cash balances so that they earn a positive rate of return and are liquid at the same time. We also explore sound management techniques that relate to the other asset components of the firm’s working capital—accounts receivable and inventory.Chapter 15 provided an introduction and overview of the concept of working-capital management. In this chapter, we explore the management of the asset com-ponents of the working-capital equation. Accordingly, we focus on the alternatives available to managers for increasing shareholder wealth with respect to the most important types of current assets: (1) cash and marketable securities, (2) accounts receivable, and (3) inventory. These are listed in order of declining liquidity.Such alternatives include (1) techniques available to management for favorably influencing cash receipt and disbursement patterns, (2) investments that allow a firm to employ excess cash balances pro-ductively, (3) critical decision formulas for determin-ing the appropriate amount of investment in accounts receivable, and (4) methods, such as those pertaining to order quantity and order point issues, for evaluat-ing the most suitable levels of inventory.These issues are important to the financial man-ager for several reasons. For example, judicious management of cash and near-cash assets allows the firm to hold the minimum amount of cash necessary to meet the firm’s obligations in a timely manner. As a result, the firm is able to take advantage of the opportunity to earn a return on its liquid assets and increase its profitability.With this in mind, we begin the study of current asset management by exploring the various aspects of the management of cash and marketable securities. Afterward, we analyze the important issues related to the management of accounts receivable and inventory.Managing the Firm’s Investment in Cash and Marketable SecuritiesBefore proceeding to our discussion of cash management, it will be helpful to distin-guish among several terms. Cash is the currency and coin the firm has on hand in petty cash drawers, in cash registers, or in checking accounts (demand deposit accounts) at vari-ous commercial banks. Marketable securities, also called near cash or near-cash assets, are security investments that the firm can quickly convert into cash balances. Generally, firms hold marketable securities with very short maturity periods—less than 1 year. Together, cash and marketable securities constitute the most liquid assets of a firm.LO1Understand the problems inherent in managing the firm’s cash balances.cash currency and coins plus demand deposit accounts.marketable securities security investments (financial assets) the firm can quickly convert to cash balances. Also known as near cash or near-cash assets.M17_KEOW5135_09_GE_C17.indd 202/05/16 8:42 PM

W-3 PARt 5 • Working-Capital Management and International Business FinanceWhy a Company Holds CashA thorough understanding of why and how a firm holds cash requires an accurate look at how cash flows into and through the enterprise. Figure 17-1 depicts the process of cash generation and disposition in a typical manufacturing setting. The arrows designate the direction of the flow—that is, whether the cash balance increases or decreases.The Cash Flow Process The irregular increases in the firm’s cash holdings can come from several external sources. Funds can be obtained in the financial markets from the sale of securities such as bonds, preferred stock, and common stock, or the firm can enter into nonmarketable-debt contracts with lenders such as commercial banks. These irregular cash inflows do not occur on a daily basis. The reason is that external financing contracts, or arrangements, usually involve huge sums of money stemming from a major need identified by the company’s management, and these needs do not occur every day. For example, a new product might be in the launching process, or a plant expansion might be required to provide added productive capacity.In most organizations, the financial officer responsible for cash management also controls the transactions that affect the firm’s investment in marketable securities. As excess cash becomes temporarily available, marketable securities are purchased. By contrast, when cash is in short supply, a portion of the marketable-securities portfolio is liquidated.Whereas the irregular cash inflows are from external sources, the other main sources of cash arise from internal operations and occur on a more regular basis. Over long periods, the largest receipts come from accounts-receivable collections and, to a lesser extent, from direct cash sales of finished goods. Many manufacturing concerns also generate cash on a regular basis through the liquidation of scrap or obsolete inventory. At various times fixed assets may also be sold, thereby generat-ing some cash inflow.Apart from the investment of excess cash in near-cash assets, the cash balance experiences reductions for three key reasons. First, on an irregular basis, withdraw-als are made to (1) pay cash dividends on preferred and common stock shares, (2) meet interest requirements on debt contracts, (3) repay the principal borrowed from creditors, (4) buy the firm’s own shares in the financial markets for use in executive Irregular cash outflowsIrregular cash inflows• Bond sales• Other debt contracts• Preferred stock sales• Common stock salesOutInPurchasePurchaseDepreciationCredit salesCash salesCollectionsSaleLabor and materialSale• Dividends• Interest• Principal on debt• Share repurchases• TaxesFixed assetsInventoryReceivablesMarketablesecuritiesCashbalanceFIGURE 17-1 The Cash Generation and Disposition ProcessM17_KEOW5135_09_GE_C17.indd 302/05/16 8:42 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-4compensation plans or as an alternative to paying a cash dividend, and (5) pay tax bills. Again, by an irregular basis, we mean items not occurring on a daily or frequent schedule. Second, the company’s capital expenditure program designates that fixed assets be acquired at various intervals. Third, inventories are purchased on a regular basis to ensure that a steady flow of finished goods rolls off the production line. Note that the arrow linking the investment in fixed assets with the inventory account is labeled depreciation. This indicates that a portion of the cost of fixed assets is charged against the products coming off the assembly line. This cost is subsequently recov-ered through the sale of the finished-goods inventory. This is because the product’s selling price will be set by managers to cover all of the costs of production, including depreciation.Motives for Holding Cash The influences that affect the firm’s cash balance can be classified in terms of the three motives put forth by economist John Maynard Keynes: (1) the transactions motive, (2) the precautionary motive, and (3) the speculative motive.1The Transactions Motive Balances held for transaction purposes allow the firm to meet its cash needs that arise in the ordinary course of doing business. In Figure 17-1, cash would be used to meet the irregular outflows as well as the planned acquisition of fixed assets and inventories. The relative amount of cash needed to satisfy transac-tion requirements is affected by a number of factors, including the industry in which the firm operates. It is well known that utilities can forecast cash receipts quite accu-rately because of stable demand for their services. Computer software firms, how-ever, have a more difficult time predicting their cash flows. In this industry, new products are brought to market at a rapid pace, thereby making it difficult to project cash flows and balances precisely.The Precautionary Motive Precautionary balances serve as a buffer. This motive for holding cash relates to the maintenance of balances used to satisfy possible, but as yet unknown, needs.The cash flow predictability of the firm has a material influence on this precau-tionary motive. The airline industry provides a typical illustration. Air passenger carriers are plagued with a high degree of cash flow uncertainty. The weather, rising fuel costs, and continual strikes by operating personnel make cash forecasting diffi-cult for any airline. The upshot of this problem is that because of all of the things that might happen, the minimum cash balances desired by air carriers tend to be large.In actual business practice, the precautionary motive is met to a large extent by the holding of a portfolio of liquid assets, not just cash. Notice in Figure 17-1 the two-way flow of funds between the company’s holdings of cash and marketable securi-ties. In large corporate organizations, funds may flow either into or out of the marketable-securities portfolio on a daily basis.The Speculative Motive Cash is held for speculative purposes in order to take advantage of potential profit-making situations. Construction firms that build pri-vate dwellings will, at times, accumulate cash in anticipation of a significant drop in lumber costs. If the price of building supplies does drop, the companies that built up their cash balances stand to profit by purchasing materials in large quantities. This will reduce their cost of goods sold and increase their net profit margins. Generally, the speculative motive is the least important component of a firm’s preference for liquidity. The transactions and precautionary motives account for most of the rea-sons why a company holds cash balances.1John Maynard Keynes, The General Theory of Employment, Interest, and Money (New York: Harcourt Brace Jovanovich, 1936).M17_KEOW5135_09_GE_C17.indd 402/05/16 8:42 PM

W-5 PARt 5 • Working-Capital Management and International Business FinanceCash Management Objectives and DecisionsThe Risk–Return Trade-Off A company-wide cash management program must be concerned with minimizing the firm’s risk of insolvency. In the context of cash man-agement, the term insolvency describes the situation in which the firm is unable to meet its maturing liabilities on time. In such a case, the company is technically insolvent in that it lacks the necessary liquidity to make prompt payment on its current debt obli-gations. A firm could avoid this problem by carrying large cash balances to pay the bills that come due.The financial manager must strike an acceptable balance between holding too much cash and too little cash. This is the focal point of the risk–return trade-off. A large cash investment minimizes the chances of insolvency, but it penalizes the com-pany’s profitability. A small cash investment frees up excess balances for investment in both marketable securities and longer-lived assets; this enhances profitability and the value of the firm’s common shares, but it also increases the chances of the firm running out of cash.Objectives The risk–return trade-off can be reduced to two prime objectives for the firm’s cash management system. 1. Enough cash must be on hand to meet the disbursal needs that arise in the course of doing business. 2. Investment in idle cash balances must be reduced to a minimum.Evaluating these objectives and meeting them give rise to the need for some typi-cal cash management decisions.Decisions Two conditions or ideals would allow the firm to operate for extended periods with cash balances near or at zero: (1) a completely accurate forecast of its net cash flows over the planning horizon and (2) perfect synchronization of its cash receipts and disbursements.Cash flow forecasting is the initial step in any effective cash management pro-gram. Given that the firm will, as a matter of necessity, invest in some cash balances, certain types of decisions related to the size of those balances dominate the cash management process. These include decisions that answer the following questions: 1. What can be done to speed up cash collections and slow down or better control cash outflows? 2. What should be the composition of the firm’s marketable-securities portfolio?Collection and Disbursement ProceduresThe efficiency of the firm’s cash management program can be improved by (1) accel-erating cash receipts and (2) improving the methods used to disburse cash. In simple terms, the firm improves its cash management system by speeding up collections and slowing down disbursements.Managing the Cash Inflow—Speeding Up Collections Figure 17-2 illustrates the cash collection system for a firm that does not utilize any advanced methods to enhance the speed of its collections. Note that there are three key events that delay the time it takes the firm to actually get the customer’s money. These delays are referred to as float.◆ First, the customer sends the payment to the firm through the mail. The time required to receive the check is called mail float.◆ Second, the firm processes the check internally to record the account to which the payment belongs and then sends the check on to the firm’s bank to begin insolvency the inability to meet interest payments or to repay debt at maturity.float the length of time from when a check is written until the actual recipient can draw upon the funds.M17_KEOW5135_09_GE_C17.indd 502/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-6the process of transferring funds from the customer to the company. The time required to process the check by the company is called processing float.◆ Finally, the company’s bank sends the check through the check-clearing system used by banks to actually transfer funds from the customer’s account to the firm’s account. The time required to accomplish this is referred to as transit float.Speeding up the firm’s collection process simply involves reducing the float that enters into the collection process in each of these three ways. The “lockbox” arrange-ment described shortly is probably the most widely used tool for speeding up the collection process and thereby reducing the float.ExAMPLE 17.1Estimating the Value of a Float ReductionSuppose that we want to estimate the value of a 1-day float reduction for Starbucks Corporation (SBUX). Starbucks’ 2014 sales revenues were reported at $16.448 billion. Let’s assume that prudent investment in money-market securities will earn 4 percent annually. We ask, what is the estimated value of a 1-day float reduction to Starbucks?STEP 1: Formulate a Solution Strategya. Annual revenues/days in year = 1-day float reductionb. 1-day float reduction × assumed yield = annual (before-tax) value of the float reductionSTEP 2: Crunch the NumbersFor Starbucks in 2014:a. $16.448 billion/365 days = $45,062,466/dayb. $45,062,466/day × 0.04 = $1,802,499STEP 3: Analyze Your ResultsThus, 1 day’s freed-up balances for Starbucks will be $45,062,466. Then we find the annual (before-tax) value of the float reduction is $1,802,499. Profits like these make it worthwhile for the firm and its treasury manager to closely evaluate the cash man-agement services offered by commercial banks—even when the bank fees can also be quite costly. We learn how to make decisions of this nature later in the chapter.CustomerU.S.mailClearingsystemCustomer’sbankFirm’sheadquartersFirm’sbankChecks are placed inthe mail.1Mail isdelivered.2Funds are now availablein the firm’s bank account.7Checks are forwarded.Checks arepaid.6(Mail float)(Transit float)(Processing float)345Checks are processedand deposited inlocal bank.FIGURE 17-2 Ordinary Cash Collection SystemM17_KEOW5135_09_GE_C17.indd 602/05/16 8:43 PM

W-7 PARt 5 • Working-Capital Management and International Business FinanceThe Lockbox Arrangement The lockbox system is the most widely used commer-cial banking service for expediting cash gathering. Banks have offered this service since 1946. Such a system speeds up the conversion of receipts into usable funds by reducing both the mail and processing float of payments. In addition, it is possible to reduce transit float if lockboxes are located near Federal Reserve Banks and their branches. For large corporations that receive checks from all parts of the country, float reductions of 2 to 4 days are not unusual.The lockbox arrangement in Figure 17-3 is based on a simple procedure. The firm’s customers are instructed to mail their remittance checks not to company head-quarters or regional offices, but to a numbered post office box. The bank that is pro-viding the lockbox service is authorized to open the box, collect the mail, process the checks, and deposit the checks directly into the company’s account.In the introduction to this chapter we calculated the 2014 sales per day for Disney to be in excess of $133 million and assumed the firm could invest its excess cash in marketable securities to yield 1 percent annually. If Disney could speed up its cash collections by 4 days, it would be to the firm’s advantage. Specifically, the gross annual savings to Disney (apart from operating the lockbox system) would amount to $5.349 million as follows:(Sales per day)$133,734,342)**(days of float reduction)(4)**(assumed yield)(0.01)==gross annual savings$5,349,370As you might guess, the prospects for generating revenues of this magnitude are important not only to the firms involved but also to commercial banks that offer lockbox services.Lockbox services are not free, however. Usually, the bank levies a charge for each check processed through the system. The benefits derived from the acceleration of receipts must exceed the incremental costs of the lockbox system, or the firm would be better off without it. Later in this chapter, a straightforward method for assessing the desirability of a specific cash management service, such as the lockbox arrange-ment, is illustrated.Managing the Cash Outflow—Slowing Down Disbursements The objective of managing cash outflows is to increase the company’s float by slowing down the dis-bursement process. This is exactly the opposite of our objective of managing cash collections. The cash manager has several tools at his disposal for accomplishing this Checks are placed inthe mail.12Funds are nowavailable in the firm’sbank account.8Local bank opens thelockbox and processeschecks for deposit.Checks are forwarded by thefirm’s bank for paymentby the customer’s bank.Checks are paid.76543LockboxInformation reportU.S.mailCustomerFirm’sheadquartersCustomer’sbankClearingsystemFirm’sbankFIGURE 17-3 Simple Lockbox SystemM17_KEOW5135_09_GE_C17.indd 702/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-8end, and we describe two of these tools here: the use of (1) zero balance accounts and (2) payable-through drafts. (See Table 17-1.)Zero Balance Accounts Large corporations that operate multiple branches, divi-sions, or subsidiaries often maintain numerous bank accounts (in different banks) for the purpose of making timely operating disbursements. It does make good business sense for payments for purchased parts that go into, say, an automobile transmission to be made by the Transmission and Chassis Division of the auto manufacturer rather than its central office.Zero balance accounts (ZBA) permit centralized control (at the headquarters level) over the firm’s cash outflows while maintaining divisional disbursing authority. Under this system the firm’s authorized employees, representing their various divisions, con-tinue to write checks on their individual accounts. Note that the numerous individual disbursing accounts are now all located in the same “concentration” bank. Actually, these separate accounts contain no funds at all, thus the label, “zero balance.”The firm’s authorized agents write their payment checks as usual against their specific accounts. These checks clear through the banking system in the usual way. On a daily basis, the checks are presented to the firm’s concentration bank (the drawee bank) for payment. As the checks are paid by the bank, negative (debit) balances build up in the proper disbursing accounts. At the end of each day, the negative balances are restored to a zero level by means of credits to the ZBAs; a corresponding reduction of funds is then made against the firm’s concentration (master) demand deposit account.Payable-Through Drafts Payable-through drafts (PTD) are legal instruments that have the physical appearance of ordinary checks but are not drawn on a bank. Instead, payable-through drafts are drawn on and payment is authorized by the issuing firm against its demand deposit account.Like checks, the drafts are cleared through the banking system and are presented to the issuing firm’s bank. The bank serves as a collection point and passes the drafts on to the firm. The corporate issuer usually has to return by the following business day all drafts it does not wish to cover (pay). Those documents not returned to the bank are automatically paid. The firm inspects the drafts for validity by checking signatures, amounts, and dates. Stop-payment orders can be initiated by the com-pany on any drafts considered inappropriate.The main purpose of using a payable-through draft system is to provide for effective control over field payments. The firm’s central office can control payments begun by the regional units because the drafts are reviewed in advance of their final payment. Payable-through drafts, for example, are used extensively in the insurance industry. The claims agent does not typically have check-signing authority against a corporate disbursement account. This agent can issue a draft, however, for quick settlement of a claim.Evaluating the Costs of Cash Management Services A form of break-even anal-ysis can help the financial officer decide whether a particular collection or disbursement service will provide an economic benefit to the firm. The evaluation process involves a very basic relationship in microeconomics:Added costs = added benefits (17-1)tABLE 17-1 Selected Cash Disbursal Techniques: A SummaryTechniqueObjectivesHow AccomplishedZero balance accounts(1) Achieve better control over cash payments,(2) reduce excess cash balances held in regional banks, and possibly(3) increase disbursing float.Establish zero balance accounts for all of the firm’s disbursing units. These accounts are all in the same concentration bank. Checks are drawn against these accounts, with the balance in each account never exceeding $0. Divisional disbursing authority is thereby maintained at the local level of management.Payable-through draftsAchieve effective central-office control over field-authorized payments.Field office issues drafts rather than checks to settle up payables.zero balance accounts (ZBA) a cash management tool that permits centralized control over cash outflow while maintaining divisional disbursing authority. Objectives are (1) to achieve better control over cash payments; (2) to reduce excess cash balances held in regional banks for disbursing purposes; and (3) to increase disbursing float.payable-through draft (PTD) a legal instrument that has the physical appearance of an ordinary check but is not drawn on a bank. A payable-through draft is drawn on and paid by the issuing firm. The bank serves as a collection point and passes the draft on to the firm.M17_KEOW5135_09_GE_C17.indd 802/05/16 8:43 PM

W-9 PARt 5 • Working-Capital Management and International Business FinanceIf equation (17-1) holds exactly, then the firm is no better or worse off for having adopted the given service. We will illustrate this procedure in terms of the desirabil-ity of installing an additional lockbox. Equation (17-1) can be restated on a per unit basis as follows:P=(D)(S)(i) (17-2)where P 5 increases in per-check processing cost if the new system is adoptedD 5 days saved in the collection process (float reduction)S 5 average check size in dollarsi 5 the daily, before-tax opportunity cost (rate of return) of carrying cashAssume that check processing cost P will rise by $0.18 per check if the lockbox is used. The firm has determined that the average check size, S, that will be mailed to the lockbox location will be $900. If funds are freed up by use of the lockbox, they will be invested in marketable securities yielding an annual before-tax return of 6 percent. With these data, it is possible to determine the reduction in check collection time D required to justify the use of the lockbox. That level of D is found to be$0.18=(D)($900)a0.06365b1.217 days=DThus, the lockbox is justified if the firm can speed up its collections by more than 1.217 days. This same style of analysis can be adapted to analyze the other tools of cash management.The Composition of a Marketable-Securities PortfolioEarlier we described two fundamental decision problems related to cash manage-ment. The first related to managing the firm’s cash collections and disbursements procedures. The second involved managing the firm’s portfolio of marketable securi-ties, which serve as an important source of liquidity for the firm.General Selection Criteria Certain criteria can provide a financial manager with a useful framework for selecting a proper marketable-securities mix. These consider-ations include evaluating the (1) financial risk, (2) interest rate risk, (3) liquidity, (4) taxability, and (5) yields among different financial assets. The following sections briefly delineate these criteria from the investor’s viewpoint.Financial Risk Financial risk here refers to the uncertainty of expected returns from a security attributable to possible changes in the financial capacity of the security issuer to make future payments to the security owner. If the chance of default on the terms of the instrument is high (or low), then the financial risk is said to be high (or low).Interest Rate Risk Interest rate risk, of course, refers to the uncertainty of expected returns from a financial instrument attributable to changes in interest rates. Of par-ticular concern to the corporate treasurer is the price volatility associated with CAN YOU DO IT?Evaluating the Cost of Cash Management ServicesHamilton Inc. is considering the use of a lockbox system for the first time. If the system is adopted, it will increase the firm’s check processing cost by $0.20 per check processed. The firm estimates that the average check size sent to the firm is $1,000. Moreover, the firm estimates that it can earn only 1.5 percent on funds freed up by the lockbox program as a result of the current recession and the willingness of investors to hold short-term risk-free securities that earn very low rates of return. How many days does Hamilton have to save by using the lockbox program to compensate the firm for the additional $0.20 per check cost of implementing the system?(The solution can be found on page W-10.)M17_KEOW5135_09_GE_C17.indd 902/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-10instruments that have long, as opposed to short, terms to maturity. An illustration can help clarify this point.Suppose the financial officer is weighing the merits of investing temporarily available corporate cash in a new offering of U.S. Treasury obligations that will mature in either 3 years or 20 years from the date of issue. The purchase prices of the 3-year notes or 20-year bonds are at their par values of $1,000 per security. The matu-rity value of either class of security is equal to par, $1,000, and the coupon rate (stated interest rate) is set at 7 percent, compounded annually.If after 1 year from the date of purchase prevailing interest rates rise to 9 percent, the market prices of these currently outstanding Treasury securities will fall to bring their yields to maturity in line with what investors could obtain by buying a new issue of a given instrument. The market prices of both the 3-year and 20-year obliga-tions will therefore decline. The price of the 20-year instrument will decline by a greater dollar amount, however, than that of the 3-year instrument.One year from the date of issue, the price obtainable in the marketplace for the original 20-year instrument, which now has 19 years to go to maturity, can be found by computing P as follows:P=a19t=1$70(1+0.09)t+$1,000(1+0.09)19=$821.00where t is the year in which the particular return, either interest or principal amount, is received; $70 is the annual interest payment; and $1,000 is the contractual maturity value of the bond. The rise in interest rates has forced the market price of the bond down to $821.00.What will happen to the price of the note that has 2 years remaining to maturity? In a similar manner, we can compute its price, P:P=a2t=1$70(1+0.09)t+$1,000(1+0.09)2=$964.82The market price of the shorter-term note will decline to $964.82. Table 17-2 shows that the market value of the shorter-term security was penalized much less by the given rise in the general level of interest rates.DID YOU GET IT?Evaluating the Cost of Cash Management ServicesEquation (17-2) defines the per-check cost of operating a lockbox system as follows:P=D*S*i > 365where P = the increase in the per-check processing cost under the lockbox systemD = the days saved in the collection process by the initiation of the lockbox system (that is, the reduction in float)S = the average check sizei = the before-tax opportunity cost of holding cash such that i/365 is the daily opportunity costWe know that P is $0.20 per check, so we can solve for the days saved in the check collection process needed to justify the system as follows:P=D*S*i365$0.20=D*$1,000*0.015>365Solving for D we get$0.20=D*$1,000*0.015 > 365D=$0.20$1,000*0.015>365=4.86 daysM17_KEOW5135_09_GE_C17.indd 1002/05/16 8:43 PM

W-11 PARt 5 • Working-Capital Management and International Business FinanceIf we extended the illustration, we would see that, in terms of market price, a 1-year security would be affected less than a 2-year security, a 91-day security less than a 182-day security, and so on. Equity securities would exhibit the largest price changes because of their infinite maturity periods. To hedge against the price volatil-ity caused by interest rate risk, the firm’s marketable-securities portfolio will tend to be composed of instruments that mature over short periods.Liquidity In the present context of managing the marketable-securities portfolio, liquidity refers to the ability to transform a security into cash. Should an unforeseen event require that a significant amount of cash be immediately available, then a siz-able portion of the portfolio might have to be sold. The financial manager will want the cash quickly and will not want to accept a large price concession in order to con-vert the securities. Thus, when choosing the securities for the firm’s portfolio, the manager must consider (1) the period needed to sell the security and (2) the likeli-hood that the security can be sold at or near its prevailing market price.Taxability The tax treatment of the income a firm receives from its security invest-ments does not affect the ultimate mix of the marketable-securities portfolio as much as the criteria mentioned earlier. This is because the interest income from most instru-ments suitable for inclusion in the portfolio is taxable at the federal level. Still, some corporate treasurers seriously evaluate the taxability of interest income and capital gains.The interest income from only one class of securities escapes the federal income tax. That class of securities is generally referred to as municipal obligations, or more sim-ply as municipals. Because of the tax-exempt feature of interest income from state and local government securities, municipals sell at lower yields to maturity in the market than securities that pay taxable interest. The after-tax yield on a municipal obligation, however, could be higher than the yield from a non-tax-exempt security. This would depend mainly on the purchasing firm’s tax situation.Consider Table 17-3. A firm is assumed to be analyzing whether to invest in a 1-year tax-free debt issue yielding 6 percent on a $1,000 outlay or a 1-year taxable issue that yields 8 percent on a $1,000 outlay. The firm pays federal taxes at the rate of 34 percent. The yields quoted in the financial press and in the prospectuses that describe debt issues are before-tax returns. The actual after-tax return enjoyed by the investor depends on his or her tax bracket. Notice that the actual after-tax yield received by the firm is only 5.28 percent on the taxable issue versus 6 percent on the tax-exempt obligation. The lower portion of Table 17-3 shows that the fully taxed bond must yield 9.091 percent to make it comparable with the tax-exempt issue.Yields The final selection criterion that we mention is a significant one—the yields that are available on the different financial assets suitable for inclusion in the near-cash portfolio. By now it is probably obvious that the factors of (1) financial risk, (2) interest rate risk, (3) liquidity, and (4) taxability all influence the available yields on financial instruments. The yield criterion involves an evaluation of the risks and ben-efits inherent in all of these factors. For example, if a given risk is assumed, such as lack of liquidity, a higher yield will be expected on the illiquid instrument.Figure 17-4 summarizes our framework for designing the firm’s marketable-securities portfolio. The four basic considerations are shown to influence the yields tABLE 17-2 Market Price Effect of Rise in Interest RatesItemThree-Year InstrumentTwenty-Year InstrumentOriginal price$1,000.00$1,000.00Price after 1 year 964.82 821.00Decline in price$ 35.18$ 170.00M17_KEOW5135_09_GE_C17.indd 1102/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-12 available on securities. The financial manager must focus on the risk–return trade-offs. Coming to grips with these trade-offs will enable the financial manager to determine the proper marketable-securities mix for the company. Let us look now at the marketable securities prominent in firms’ near-cash portfolios.Marketable-Security Alternatives Money-market securities generally have short-term maturity and are highly marketable. Consequently, they can be quickly liqui-dated if the firm needs the cash. Table 17-4 summarizes the characteristics of the most widely used money-market securities in terms of five key attributes: (1) the denominations in which securities are available; (2) the maturities that are offered; (3) the basis used (for example, whether the security is sold at a discount or offers coupon interest payments); (4) the liquidity of the instrument, which relates princi-pally to the availability of a secondary market for the security; and (5) taxability of the investment returns.What type of return can the financial manager expect on a marketable-securities portfolio? This is a reasonable question. Some insight can be obtained by looking at the past, although we must realize that future returns are not guided by past experi-ence. It is also useful to have some understanding of how the returns on one type of instrument stack up against the returns on another. The behavior of yields on short-term debt instruments over the 1980 to 2014 period is shown in Table 17-5. The most striking feature of this data is the very low rates of return earned on these short-term investments. In fact, the return on short-term (3-month) T-bills is only 0.05 percent, which is virtually zero. These rates reflect the easy money policies followed by the Federal Reserve since the 2007–2009 recession.tABLE 17-3 Comparing After-Tax YieldsTax-Exempt Debt Issue (6% Coupon)Taxable Debt Issue (8% Coupon)Interest income$ 60.00$ 80.00Income tax (0.34) 0.00 27.20After-tax interest income$ 60.00$ 52.80After-tax yield$60.00$1,000.00=6,$52.80$1,000.00=5.28,Derivation of the equivalent before-tax yield on a taxable debt issue:r=r*1-T=0.061-0.34=9.091,where r = the equivalent before-tax yieldr* = the after-tax yield on the tax-exempt securityT = the firm’s marginal income tax rateProof: Interest income ($1,000*0.09091) $ 90.91Income tax (0.34) $ 30.91After-tax interest income $ 60.00ConsiderationsInfluenceFocus uponDetermineFinancial riskInterest rate riskLiquidityTaxabilityYieldsRisk vs. returnpreferencesMarketable-securitiesmixFIGURE 17-4 Designing the Marketable-Securities PortfolioM17_KEOW5135_09_GE_C17.indd 1202/05/16 8:43 PM

W-13 PARt 5 • Working-Capital Management and International Business FinancetABLE 17-4 Features of Selected Money-Market InstrumentsInstrumentsDenominationsMaturitiesBasisLiquidityTaxabilityU.S. Treasury bills—direct obligations of the U.S. government$1,000 and increments of $1,00091 days, 182 days, and 4 weeksDiscountExcellent secondary marketExempt from state and local income taxesFederal agency securities—obligations of corporations and agencies created to affect the federal government’s lending programsWide variation; from $1,000 to $1 million5 days (Farm Credit consolidated discount notes) to more than 10 yearsDiscount or coupon; usually on couponGood for issues of “big five” agenciesGenerally exempt at local level; FNMA issues are not exemptBankers’ acceptance—drafts accepted for future payment by commercial banksNo set size; typically range from $25,000 to $1 millionPredominantly from 30 to 180 daysDiscountGood for acceptances of large “money-market” banksTaxed at all levels of governmentNegotiable certificates of deposit— marketable receipts for funds deposited in a bank for a fixed time period$25,000 to $10 million1 to 18 monthsAccrued interestFair to goodTaxed at all levels of governmentCommercial paper—short-term unsecured promissory notes$5,000 to $5 million; $1,000 and $5,000 multiples above the initial offering size are sometimes available.3 to 270 daysDiscountPoor; no active secondary market in usual senseTaxed at all levels of governmentRepurchase agreements—legal contracts between a borrower (security seller) and lender (security buyer). The borrower will repurchase at the contract price plus an interest charge.Typical sizes are $500,000 or more.According to terms of contractNot applicableFixed by the agreement; that is, borrower will repurchaseTaxed at all levels of governmentMoney-market mutual funds—holders of diversified portfolios of short-term, high-grade debt instrumentsSome require an initial investment as small as $1,000.Shares can be sold at any time.Net asset valueGood; provided by the fund itselfTaxed at all levels of governmenttABLE 17-5 Annual Yields (Percent) on Selected 3-Month Marketable SecuritiesYearT-BillsCommercial PaperCDs198011.51%12.66%13.07%19857.48%7.95%8.05%19907.51%8.06%8.15%19955.51%5.93%5.92%19965.01%5.42%5.39%19975.06%5.60%5.62%19984.78%5.37%5.47%19994.64%5.22%5.33%20005.82%6.33%6.46%20013.40%3.65%3.71%20021.61%1.69%1.73%20031.01%1.11%1.15%20041.03%1.41%1.57%20053.15%3.22%3.51%20064.73%4.98%5.16%20074.36%5.02%5.25%20081.37%2.01%2.73%20090.15%0.18%0.3%20100.14%0.18%0.24%20110.05%0.12%0.20%20120.09%0.19%0.28%20130.06%0.11%0.21%20140.03%0.10%Not AvailableSource: http://www.federalreserve.gov/releases/h15/data.htm.M17_KEOW5135_09_GE_C17.indd 1302/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-14Concept Check 1. Describe the typical cash flow cycle for a firm. 2. What are the three motives for holding cash? 3. Describe the relationship between the firm’s cash management program and the firm’s risk of insolvency. 4. What are the fundamental decisions that the financial manager must make with respect to cash management? 5. Define float and its origins in the cash management process (that is, mail processing and transit). 6. What is a lockbox arrangement, and how does its use reduce a firm’s float? 7. Describe the use of the break-even concept with respect to the management of cash. 8. Define the terms financial risk and interest rate risk.Managing the Firm’s Investment in Accounts ReceivableWe now turn from the most liquid of the firm’s current assets (cash and marketable securities) to those that are less liquid—accounts receivable and inventories. All firms by their very nature are involved in selling either goods or services. Although some of these sales will be for cash, a large portion will involve credit. Whenever a sale is made on credit, it increases the firm’s accounts receivable. Thus, the impor-tance of how a firm manages its accounts receivable depends on the degree to which the firm sells on credit.Accounts receivable typically comprise more than 25 percent of a firm’s assets. In effect, when we discuss the management of accounts receivable, we are discussing the management of one-quarter of the firm’s assets. Moreover, because the cash flows from a sale cannot be invested until the account is collected, the control of receivables takes on added importance in that it affects both the profitability and liquidity of the firm.The size of the investment in accounts receivable is determined by several factors. First, the percentage of the firm’s credit sales to total sales affects the level of accounts receivable held. Although this factor certainly plays a major role in determining a firm’s investment in accounts receivable, it generally is not within the control of the financial manager. The nature of the business tends to determine the blend between credit sales and cash sales. A large grocery store tends to sell exclusively on a cash basis, whereas most construction-lumber supply firms make their sales primarily on credit.The level of sales is also a factor in determining the size of the investment in accounts receivable. Very simply, the more sales, the greater the accounts receivable. It is not a decision variable for the financial manager, however.The final determinants of the level of investment in accounts receivable are the firm’s credit and collection policies—more specifically, the terms of sale, the quality of the customer, and the collection efforts. These policies are under the control of the financial manager. The terms of sale specify both the time period during which the customer must pay and the terms, such as penalties for late payments or discounts for early payments. The type of credit customer also affects the level of investment in accounts receivable. For example, the acceptance of poorer-credit-risk customers and their subsequent delinquent payments may lead to an increase in accounts receivable. The strength and timing of the collection efforts can affect the period for which FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouEquivalent before-tax yield on taxable debt (r )After@tax yield on a tax exempt bond (r *)1-marginal tax rate (T)The rate of return that must be earned on a taxable security (r ) for its yield to be equivalent to the untaxed yield on a nontaxed security (r*)LO2Evaluate the costs and benefits associated with managing a firm’s credit policies.M17_KEOW5135_09_GE_C17.indd 1402/05/16 8:43 PM

W-15 PARt 5 • Working-Capital Management and International Business Finance past-due accounts remain delinquent, which in turn affects the level of accounts receivable. Collection and credit policy decisions can further affect the level of invest-ment in accounts receivable by causing changes in the sales level and the ratio of credit sales to total sales. The factors that determine the level of investment in accounts receivable are displayed in Figure 17-5.The Terms of Sale—A Decision VariableUsing the annual percentage rate (APR), in Chapter 15 we analyzed the approximate cost of short-term credit from the perspective of the firm that pays for the credit. Likewise we can utilize the APR to solve for the rate of return realized on the credit offered by the firm to its own customers.The terms of sale identify the possible discount for early payment, the discount period, and the total credit period. They are generally stated in the form a/b, net c, indicating that the customer can deduct a percent if the account is paid within b days; other-wise, the account must be paid within c days. Thus, for example, trade credit terms of 2/10, net 30, indicate that a 2 percent discount can be taken if the account is paid within 10 days; otherwise it must be paid within 30 days. Failing to take the discount represents a cost to the customer. For instance, if the terms are 2/10, net 30, the annu-alized opportunity cost of passing up this 2 percent discount in order to withhold payment for an additional 20 days is 36.73 percent. This is determined as follows:Annualized opportunity cost of forgoing the discount=a1-a*360c-b (17-3)Substituting the values from the example, we get36.73,=0.021-0.02*36030-10Typically, the discount ranges anywhere from 12 to 10 percent, whereas the dis-count period is generally 10 days and the total credit period varies from 30 to 90 days. Although the terms of credit vary radically from industry to industry, they tend to remain relatively uniform within any particular industry. Moreover, the terms tend to remain relatively constant over time, and they do not appear to be used fre-quently as a decision variable.The Type of Customer—A Decision VariableA second decision variable involves determining the type of customer who qualifies for trade credit. Several costs are always associated with extending credit to less Percent ofcredit sales tototal salesCredit andcollectionpoliciesLength oftime beforecredit salesare collectedInvestment inaccountsreceivableLevel ofcredit salesLevel of salesTerms of saleType of customerCollection effortsDecision variablesNondecision variablesFIGURE 17-5 Determinants of Investment in Accounts Receivableterms of sale the credit terms identifying the possible discount for early payment, the discount period, and the total credit period.M17_KEOW5135_09_GE_C17.indd 1502/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-16creditworthy customers. First, it is important that the firm be able to identify which of its customers is a poor risks. However, when more time is spent investigating the less creditworthy customer, the costs of credit investigation increase.Default costs also vary directly with the quality of the customer. As the custom-er’s credit rating declines, the chance that the account will not be paid on time increases. In the extreme case, payment never occurs. Thus, taking on less creditwor-thy customers results in increases in default costs.Collection costs also increase as the quality of the customer declines. More delin-quent accounts force the firm to spend more time and money collecting them. Overall, the decline in customer quality results in increased costs of credit investiga-tion, collection, and default.In determining whether to grant credit to an individual customer, we are primar-ily interested in the customer’s short-run financial well-being. Thus, its liquidity ratios, other obligations, and overall profitability are the focal points in this analysis. Credit rating services, such as Dun & Bradstreet, provide information on the finan-cial status, operations, and payment history for most firms. Other possible sources of information include credit bureaus, trade associations, chambers of commerce, com-petitors, bank references, public financial statements, and, of course, the firm’s past relationship with the customer.One way in which both individuals and firms are often evaluated as credit risks is through the use of credit scoring. Credit scoring involves the numerical evaluation of each applicant. An applicant receives a score based on answers to a simple set of ques-tions. This score is then evaluated according to a predetermined standard to determine whether credit should be extended. The major advantage of credit scoring is that it is inexpensive and easy to perform. For example, once the standards are set, a computer or clerical worker without any specialized training can easily evaluate any applicant.The techniques used for constructing credit-scoring indexes range from simply adding up the default rates associated with the answers given to each question to sophisticated evaluations using multiple discriminant analysis (MDA). MDA is a sta-tistical technique for calculating the appropriate importance to assign each question used in evaluating the applicant.Finance professor Edward Altman used multiple discriminant analysis to iden-tify businesses that might go bankrupt. In his landmark study, Altman used financial ratios to develop the following index:Z=3.3aEBITtotal assetsb+1.0asalestotal assetsb+0.06amarket value of equitybook value of debtb (17-4)+ 1.4aretained earningstotal assetsb+1.2aworking capitaltotal assetsbThus, to use the Altman Z-score model to predict a firm’s likelihood of bankruptcy, we substitute the firm’s values for each of the predictor variables on the right-hand side of equation (17-4). Altman found that firms that went bankrupt within a year’s time tended to have a Z-score below 2.7, whereas firms that did not go bankrupt had Z-scores larger than 2.7.ExAMPLE 17.2Using the credit-Scoring ModelSTEP 1: Formulate a Solution StrategyTo see how the credit-scoring model is used, let’s consider the credit application of Jamison Electric Corporation. Column D contains the products of the credit-scoring model coeffi-cients found in column B and Jamison’s financial attributes found in column C.Product=coefficient*firm value Sum of the products=credit scorecredit scoring the numerical evaluation of credit applicants whereby the score is evaluated relative to a predetermined standard.M17_KEOW5135_09_GE_C17.indd 1602/05/16 8:43 PM

W-17 PARt 5 • Working-Capital Management and International Business FinanceSTEP 2: Crunch the Numbers0.33+0.85+0.24+0.28+0.30=2.00STEP 3: Analyze Your ResultsAdding up all the individual product terms produces a credit score of 2.00. Because this credit score is less than 2.7, we would anticipate that there is a high likelihood that Jamison will become bankrupt sometime during the coming year.2The Collection Effort—A Decision VariableThe key to maintaining control over the collection of accounts receivable is the fact that the probability of default increases with the age of the account. Thus, eliminat-ing past-due receivables is key. One common way of evaluating the situation is with ratio analysis. The financial manager can determine whether accounts receivable are under control by examining the average collection period, the ratio of receivables to assets, the ratio of credit sales to receivables (called the accounts-receivable turnover ratio), and the amount of bad debts relative to sales over time. In addition, the man-ager can perform what is called an aging of accounts receivable to provide a break-down in both dollars and percentages of the proportion of receivables that are past due. Comparing the current aging of receivables with past data offers even more control.Once the delinquent accounts have been identified, the firm’s accounts-receivable group makes an effort to collect them. For example, a past-due letter, called a dunning letter, is sent if payment is not received on time, followed by an additional dunning letter in a more serious tone if the account becomes 3 weeks past due, followed after 6 weeks by a telephone call. Finally, if the account becomes 12 weeks past due, it might be turned over to a collection agency. Again, a direct trade-off exists between collection expenses and lost goodwill on one hand and noncollection of accounts on the other. This trade-off is always part of making the decision.2We should caution the user that the Z-score model is not a perfect predictor (although it is quite good). For example, of 100 firms that actually did go bankrupt over the period of 1 year, Altman found that the model correctly classified 94 firms. Similarly, of 100 firms that did not go bankrupt, the model correctly classified 97 as nonbankrupt.FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouAltman’s Z-scoreZ=3.3 aEBITtotal assetsb+1.0 asalestotal assetsb+0.06 amarket value of equitybook value of debtb+ 1.4 aretained earningstotal assetsb+1. 2aworking capitaltotal assetsbA financial model that has proven useful in predicting the likelihood of a firm declaring bankruptcy in the near futureM17_KEOW5135_09_GE_C17.indd 1702/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-18Concept Check 1. What are the key decision variables at the firm’s disposal for managing the level of the firm’s accounts receivable balance? 2. Why is managing the firm’s level of accounts receivable important? 3. What is credit scoring, and how is it used to manage accounts receivable?Managing the Firm’s Investment in InventoryInventory management involves the control of the assets that are produced to be sold in the normal course of the firm’s operations. The general categories of inventory include raw-materials inventory, work-in-process inventory, and finished-goods inventory. The importance of inventory management to the firm depends on the extent of its inventory investment. For an average firm, approximately 4.88 percent of all assets are in the form of inventory. However, the percentage varies widely from industry to industry. Thus, the importance of inventory management and control varies from industry to industry also. For example, this activity is much more important in the automotive dealer and service station trade, in which inventories make up 49.72 per-cent of total assets, than in the hotel business, in which the average investment in inventory is only 1.56 percent of total assets.Types of InventoryThe purpose of carrying inventories is to uncouple the operations of the firm—that is, to make each function of the business independent of each other function—so that delays or shutdowns in one area do not affect the production and sale of the final product. Because production shutdowns result in increased costs, and because delays in delivery can lose customers, the management and control of inventory are impor-tant duties of the financial manager.Decision making about inventory levels involves a basic trade-off between risk and return. The risk is that if the level of inventory is too low, the various functions of business do not operate independently, and delays in product and customer delivery can result. But a lower level of inventory can also save the firm money and increase returns. Moreover, as the size of inventory increases, storage and handling costs as well as the required return on capital invested in the inventory rise. In short, as the inventory a firm holds is increased, the risk of running out of inventory is lessened, but inventory expenses rise.Raw-Materials Inventory Raw-materials inventory consists of basic materials pur-chased from other firms to be used in the firm’s production operations. These goods may include steel, lumber, petroleum, or manufactured items such as wire, ball bearings, or tires that the firm does not produce itself. Regardless of the specific form of the raw-materials inventory, all manufacturing firms by definition maintain a raw- materials inventory. The purpose is to uncouple the production function from the purchasing function—that is, to make these two functions independent of each other—so that delays in the shipment of raw materials do not cause production delays. In the event of a delay, the firm can satisfy its need for raw materials by liqui-dating its inventory.Work-in-Process Inventory Work-in-process inventory consists of partially fin-ished goods requiring additional work before they become finished goods. The more complex and lengthy the production process, the larger the investment in work-in- process inventory. The purpose of work-in-process inventory is to uncouple the various operations in the production process so that machine failures and work stoppages LO3Understand the financial costs and benefits of managing the firm’s investment in inventory.inventory management the control of assets used in the production process or produced to be sold in the normal course of the firm’s operations.raw-materials inventory the basic materials purchased from other firms to be used in the firm’s production operations.work-in-process inventory partially finished goods requiring additional work before they become finished goods.M17_KEOW5135_09_GE_C17.indd 1802/05/16 8:43 PM

W-19 PARt 5 • Working-Capital Management and International Business Financein one operation will not affect other operations. Assume, for example, that there are 10 different production operations, each one involving the piece of work produced in the previous operation. If the machine performing the first production operation breaks down, a firm with no work-in-process inventory will have to shut down all 10 production operations. But if a firm has work-in-process inventory, all remaining 9 operations can continue by drawing the input for the second operation from inventory.Finished-Goods Inventory Finished-goods inventory consists of goods on which production has been completed but that are not yet sold. The purpose of a finished-goods inventory is to uncouple the production and sales functions so that it is not necessary to produce the goods before a sale can occur—sales can be made directly out of inventory. In the auto industry, for example, a person would not buy from a dealer who made him or her wait weeks or months when another dealer could fill the order immediately.Stock of Cash Although we have already discussed cash management at some length, it is worthwhile to mention cash again in the light of inventory management. This is because the stock of cash carried by a firm is simply a special type of inventory. In terms of uncoupling the various operations of the firm, the purpose of holding a stock of cash is to make the payment of bills independent of the collection of accounts due. When cash is kept on hand, bills can be paid without prior collection of accounts.Inventory Management TechniquesAs we explained, the importance of effective inventory management is directly related to the size of the investment in inventory. The effective management of these assets is essential to the goal of maximizing shareholder wealth. To control the invest-ment in inventory, managers must solve two problems: the order quantity problem and the order point problem.The Order Quantity ProblemThe order quantity problem involves determining the optimal order size for an inven-tory item given its expected usage, carrying costs, and ordering costs.The economic order quantity (EOQ) model attempts to determine the order size that will minimize total inventory costs. It assumes thatTotal=total+totalinventory costscarrying costsordering costs (17-5)Assuming the inventory is allowed to fall to zero and then is immediately replen-ished (this assumption will be lifted when we discuss the order point problem), the average inventory becomes Q/ 2, where Q is inventory order size in units. This can be seen graphically in Figure 17-6.If the average inventory is Q/2 and the carrying cost per unit is C, then carrying costs becomeTotalcarrying costs=aorder size2bacarrying costper unitb= aQ2bC (17-6)where Q = the inventory order size in unitsC = the carrying cost per unitThe carrying costs on inventory include the required rate of return on investment in inventory, in addition to warehouse or storage costs, wages for those who operate finished-goods inventory goods on which the production has been completed but that are not yet sold.order quantity problem determining the optimal order size for an inventory item given its usage, carrying costs, and ordering costs.M17_KEOW5135_09_GE_C17.indd 1902/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-20the warehouse, and costs associated with having too little inventory on hand. Thus, carrying costs include both real cash flows and the opportunity costs associated with having funds tied up in inventory.The ordering costs incurred are equal to the ordering costs per order times the number of orders. If we assume total demand over the planning period is S, and we order in lot sizes of Q, then S/Q represents the number of orders over the planning period. If the ordering cost per order is O, thenTotalordering costs=anumberof ordersbaordering costper orderb (17-7)=aSQbO (17-7a)where S = total demand in units over the planning periodO = ordering cost per orderThus, total costs in equation (17-5) becomeTotal costs=aQ2bC+aSQbO (17-8)Figure 17-7 illustrates this equation graphically.What we are looking for is the order size Q* that provides the minimum total costs. By manipulating equation (17-8), we find that the optimal value of Q—that is, the economic order quantity (EOQ)—isQ*=A2SOC (17-9)TimeInventory level (units)Order quantity (Q)Inventory replenishedAverageinventoryorder quantity2Q2==FIGURE 17-6 Inventory Level and the Replenishment CycleCAN YOU DO IT?Calculating the Economic Order QuantitySuppose that a firm expects total demand (S) for its product next year to be 5,000 units. Moreover, to place an order, the firm incurs an ordering cost (O) of $200, and the carrying cost per unit (C) is $2. What is the economic order quantity (Q*) for the company?(The solution can be found on page W-23.)M17_KEOW5135_09_GE_C17.indd 2002/05/16 8:43 PM

W-21 PARt 5 • Working-Capital Management and International Business FinanceAssumptions of the EOQ Model Despite the fact that the EOQ model tends to yield quite good results, there are weaknesses associated with several of its assumptions. However, when its assumptions have been dramatically violated, the EOQ model can generally be modified to accommodate the situation. The model’s assumptions are as follows: 1. Constant, or uniform, demand. Although the EOQ model assumes constant demand, demand may vary from day to day. If demand is stochastic—that is, not known in advance—the model must be modified through the inclusion of a safety stock. 2. A constant unit price. The inclusion of variable prices resulting from quantity discounts can be handled quite easily through a modification of the original EOQ model and then redefining total costs and solving for the optimum order quantity. 3. Constant carrying costs. Unit carrying costs can vary substantially as the size of the inventory rises, perhaps decreasing because of economies of scale or storage efficiencies or increasing as storage space runs out and new warehouses have to be rented. This situation can be handled through a modification in the original model similar to the one used for variable unit price. 4. Constant ordering costs. Although this assumption is generally valid, its viola-tion can be accommodated by modifying the original EOQ model in a manner similar to the one used for variable unit prices. 5. Instantaneous delivery. If delivery is not instantaneous, which is generally the case, the original EOQ model must be modified through inclusion of a safety stock, that is, the inventory held to accommodate any unusually large and unex-pected usage during the delivery time. 6. Independent orders. If multiple orders result in cost savings by reducing paperwork and transportation cost, the original EOQ model must be further modified. Although this modification is somewhat complicated, special EOQ models have been developed to deal with it.These assumptions illustrate the limitations of the basic EOQ model and the ways in which it can be modified to compensate for them. An understanding of the limita-tions and assumptions of the EOQ model provides the financial manager with more of a base for making inventory decisions.Order size (units)Ordering costs =O( )SQCost (dollars)EOQCarrying costs =C( )Q2Totalcosts=+C( )Q2O( )SQFIGURE 17-7 Total Costs and EOQ DeterminationM17_KEOW5135_09_GE_C17.indd 2102/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-22The Order Point Problem The two most limiting assumptions—those of constant or uniform demand and instantaneous delivery—are dealt with through the inclusion of safety stock, which is the inventory held to accommodate any unusually large and unexpected usage during delivery time. The decision about how much safety stock to hold is generally referred to as the order point problem; that is, how low should inventory be depleted before it is reordered?Two factors go into the determining the appropriate order point: (1) the procure-ment or delivery-time stock and (2) the safety stock desired. Figure 17-8 graphs the process involved in order point determination. We observe that the order point prob-lem can be decomposed into its two components, the delivery-time stock—that is, the inventory needed between the order date and the receipt of the inventory ordered—and the safety stock. Thus, the order point is reached when inventory falls to a level equal to the delivery-time stock plus the safety stock.Inventory order point(order new inventorywhen the level of inventoryfalls to the level)=delivery@timestock+safetystock (17-10)As a result of constantly carrying safety stock, the average level of inventory increases. Whereas before the inclusion of safety stock the average level of inventory was equal to EOQ/2, now it will beAverage inventory=EOQ2+safety stock (17-11)In general, several factors simultaneously determine how much delivery-time stock and safety stock should be held. First, the efficiency of the replenishment sys-tem affects how much delivery-time stock is needed. Because the delivery-time stock is the expected inventory usage between ordering and receiving inventory, the effi-cient replenishment of inventory would reduce the need for delivery-time stock.The uncertainty surrounding both the delivery time and the demand for the product affects the level of safety stock needed. The more certain the patterns of these inflows and outflows from the inventory, the less safety stock required. In effect, if these inflows and outflows are highly predictable, then there is little chance of any Stock to bedepleted duringdelivery timeInventoryorderpointSafetystockEOQActual delivery timeTimeInventory level (units)Inventory replenishedFIGURE 17-8 Order Point Determinationsafety stock inventory held to accommodate any unusually large and unexpected usage during delivery time.order point problem determining how low inventory should be depleted before it is reordered.delivery-time stock the inventory needed between the order date and the receipt of the inventory ordered.M17_KEOW5135_09_GE_C17.indd 2202/05/16 8:43 PM

W-23 PARt 5 • Working-Capital Management and International Business Financestock-out occurring. However, if they are unpredictable, it becomes necessary to carry additional safety stock to prevent unexpected stock-outs.The safety margin desired also affects the level of safety stock held. If it is a costly experience to run out of inventory, the safety stock held will be larger than it would be otherwise. If running out of inventory and the subsequent delay in supplying customers result in strong customer dissatisfaction and the possibility of lost future sales, then additional safety stock is necessary. A final determinant is the cost of car-rying additional inventory, in terms of both the handling and storage costs and the opportunity cost associated with the investment in additional inventory. Very sim-ply, the greater the costs, the smaller the safety stock.Over the past decade or so, a different technique aimed at reducing the firm’s investment in inventory has been adopted by numerous companies. It is known as the just-in-time inventory control system. The aim is to operate with the lowest average level of inventory possible. Within the EOQ model, the basics are to reduce (1) ordering costs and (2) safety stocks. This is achieved by attempting to receive an almost continuous flow of deliveries of component parts. The result is to actually have about 2 to 4 hours’ worth of inventory on hand. In effect, trucks, railroads, and airplanes become the firm’s warehouses. This system has spawned a new emphasis on the dual relationship between the firm and its suppliers.Inflation and EOQ Inflation affects the EOQ model in two major ways. First, although the EOQ model can be modified to assume constant price increases, often major price increases occur only once or twice a year and are announced ahead of time. If this is the case, the EOQ model may lose its predictability and may be replaced with anticipatory buying—that is, buying in anticipation of a price increase to secure the goods at a lower cost. Of course, as with most decisions, there are trade-offs. The costs are the added carrying costs associated with the inventory. The benefits, of course, come from buying at a lower price. The second way inflation affects the EOQ model is through increased carrying costs. As inflation pushes interest rates up, the cost of carrying inventory increases. In our EOQ model this means that C increases, which results in a decline in Q*, the optimal economic order quantity.T Q*=A2SOC c (17-12)Concept Check 1. Describe the types of inventory that firms have. 2. What is the fundamental objective of the EOQ formula? 3. What assumptions underlie the EOQ formula?DID YOU GET IT?Calculating the Economic Order QuantityEquation (17-9) defines the economic order quantity (EOQ) relationship:Q*=B2SOCwhere Q* = the economic order quantity, or EOQ, which minimizes the costs of ordering and holding an inventoryS = the total number of units of inventory the firm will need over the coming yearO = the cost of placing an orderC = the carrying cost per unit of inventorySubstituting into the EOQ equation we estimateQ*=B2*5,000*$200$2=21,000,000=1,000 unitsThus, the costs of ordering and carrying an inventory are minimized when we order 1,000 units each time an offer is placed.just-in-time inventory control system a production and management system in which inventory is cut down to a minimum through adjustments to the time and physical distance between the various production operations. Under this system the firm keeps a minimum level of inventory on hand, relying on suppliers to furnish parts “just in time” for them to be assembled.anticipatory buying buying in anticipation of a price increase to secure goods at a lower cost.M17_KEOW5135_09_GE_C17.indd 2302/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-24Chapter SummariesUnderstand the problems inherent in managing the firm’s cash balances. (pgs. W-2–W-14)SUMMARy: The firm experiences both regular and irregular cash flows. Once cash is obtained, the firm has three motives for holding cash rather than investing it: to satisfy transactions, precautionary, and speculative liquidity needs. To a certain ex-tent, such needs can be satisfied by holding readily marketable securities rather than cash. A significant challenge of cash management, then, is dealing with the trade-off between the firm’s need to have cash on hand to pay liabilities that arise in the course of doing business and the objective of maximizing wealth by minimizing idle cash balances that earn no return.KEy tERMSLO1FinanciaL DecisiOn TOOLsName of ToolFormulaWhat It Tells YouTotal inventory coststotal carrying costs+total ordering costsThe costs of maintaining an inventory consist of the cost of investing cash tied up in inventory (carrying costs) and the cost of ordering replenishments (order costs).Total carrying costsaverage units in inventory*carrying cost per unit=order size2*carrying cost per unitThe dollar cost of having money invested in the firm’s average inventory balanceTotal ordering costsnumber of orders placed per year*cost of placing an order=aSales (S)order quantity (Q)b*OTotal annual cost of placing orders based on the number of orders placed and the cost of placing each orderEconomic order quantity (EOQ or Q*)B2*sales (S )*order cost (O )carrying cost (C )The quantity to order each time an order is placed so as to minimize the total inventory costsCash, page W-2 currency and coins plus demand deposit accounts.Marketable securities, page W-2 secu-rity investments (financial assets) the firm can quickly convert to cash balances. Also known as near cash or near-cash assets.Insolvency, page W-5 the inability to meet interest payments or to repay debt at maturity.Float, page W-5 the length of time from when a check is written until the actual recipient can draw upon the funds.Zero balance accounts (ZBA), page W-8 a cash management tool that permits centralized control over cash outflow while maintaining divisional disbursing authority. Objectives are (1) to achieve better control over cash payments; (2) to reduce excess cash balances held in regional banks for disbursing purposes; and (3) to increase disbursing float.Payable-through draft (PTD), page W-8 a legal instrument that has the physical appear-ance of an ordinary check but is not drawn on a bank. A payable-through draft is drawn on and paid by the issuing firm. The bank serves as a collection point and passes the draft on to the firm.KEy EQUAtIONSP=D*S*iwhereP = increases in per-check processing cost if the new system is adoptedD = days saved in the collection process (i.e., float reduction)i = the daily, before-tax opportunity cost of carrying cashM17_KEOW5135_09_GE_C17.indd 2402/05/16 8:43 PM

W-25 PARt 5 • Working-Capital Management and International Business FinanceEvaluate the costs and benefits associated with managing a firm’s credit policies. (pgs. W-14–W-18)SUMMARy: When we consider that accounts receivable constitute approximately 25 percent of total assets for the typical firm, the importance of accounts-receivable man-agement becomes even more apparent. The size of a firm’s investment in accounts receivable depends on three factors: the percentage of credit sales to total sales, the level of sales, and the credit and collection policies of the firm. The financial manager, however, generally has control over only the terms of the sale, the quality of the cus-tomer, and the collection efforts.KEy tERMSTerms of sale, page W-15 the credit terms identifying the possible discount for early payment.Credit scoring, page W-16 the numerical evalu-ation of credit applicants whereby the score is evaluated relative to a predetermined standard.KEy EQUAtIONSAnnual opportunity cost of passing up a cash discount=a1-a*360c-bwherea is the cash discount percent, b is the number of days until payment in order to receive the cash discount, and c is the total number of days until the full invoice must be paid.Z=3.3aEBITtotal assetsb+1.0asalestotal assetsb+0.06amarket value of equitybook value of debtb+1.4aretained earningstotal assetsb+1.2aworking capitaltotal assetsbLO2Understand the financial costs and benefits of managing the firm’s investment in inventory. (pgs. W-18–W-24)SUMMARy: Although the level of investment in inventories by the typical firm is less than the investment in accounts receivable, inventory management and control remains an important function of the financial manager because inventories play a significant role in the operations of the firm. The purpose of holding inventory is to make each function of the business independent of the other functions. The primary issues related to inventory management are: (1) How much inventory should be ordered? and (2) When should the order be placed? The EOQ model is used to answer the first of these questions. The order point model, which depends on the desired levels of delivery-time stock and safety stock, is applied to answer the second question. The relatively new just-in-time approach to inventory control is growing in popularity as an attempt to obtain additional cost savings by reducing the level of inventory a firm needs to have on hand. Instead of depending solely on its own inventories, the firm relies on its vendors to furnish supplies “just in time” to satisfy the firm’s production requirements.LO3Inventory management, page W-18 the con-trol of assets used in the production process or produced to be sold in the normal course of the firm’s operations.Raw-materials inventory, page W-18 the basic materials purchased from other firms to be used in the firm’s production operations.Work-in-process inventory, page W-18 par-tially finished goods requiring additional work before they become finished goods.Finished-goods inventory, page W-19 goods on which the production has been completed but that are not yet sold.Order quantity problem, page W-19 deter-mining the optimal order size for an inventory item given its usage, carrying costs, and ordering costs.KEy tERMSM17_KEOW5135_09_GE_C17.indd 2502/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-26KEy EQUAtIONSTotalinventory costs=totalcarrying costs+totalordering costsTotalcarrying costs=aorder size2bacarrying costper unitb=aQ2bCTotalordering costs=anumberof ordersbaordering costper orderb=aSQbOTotal costs=aQ2bC+aSQbOQ*=B2SOCInventory order point(order new inventorywhen the level of inventoryfalls to the level)=delivery@timestock+safetystockAverage inventory=EOQ2+safety stockT Q*=B2SOC cReview QuestionsAll Review Questions are available in MyFinanceLab.17-1. The Walt Disney Company (DIS) held $3.766 billion in cash on December 31, 2011, and total assets of $73.877 billion. Although this may seem extreme, it pales in comparison with Apple Inc. (AAPL), which had $30 billion in cash and short-term investments and $139 billion in total assets. Why do you think Apple has so much cash (compared to Disney)?17-2. What is meant by the term cash flow process?17-3. Identify the principal motives for holding cash and near-cash assets. Explain the purpose of each motive.17-4. What are the two major objectives of the firm’s cash management system?17-5. Within the context of cash management, what are the key elements of total float? Briefly define each element.17-6. Distinguish between the concepts of financial risk and interest rate risk as these terms are commonly used in discussions of cash management.17-7. What factors determine the size of the investment a firm has in its accounts receivable? Which of these factors are under the control of the financial manager?Safety stock, page W-22 inventory held to accommodate any unusually large and unex-pected usage during delivery time.Order point problem, page W-22 determin-ing how low inventory should be depleted before it is reordered.Delivery-time stock, page W-22 the inven-tory needed between the order date and the receipt of the inventory ordered.Just-in-time inventory control system, page W-23 a production and management system in which inventory is cut down to a minimum through adjustments to the time and physical distance between the various production operations. Under this system, the firm keeps a minimum level of inventory on hand, relying upon suppliers to furnish parts “just in time” for them to be assembled.Anticipatory buying, page W-23 buying in anticipation of a price increase to secure goods at a lower cost.M17_KEOW5135_09_GE_C17.indd 2602/05/16 8:43 PM

W-27 PARt 5 • Working-Capital Management and International Business Finance17-8. If a credit manager experienced no bad-debt losses over the past year, would this be an indication of proper credit management? Why or why not?17-9. What are the risk–return trade-off associated with adopting a more liberal trade credit policy?17-10. What is the purpose of holding inventory? Name several types of inventory and describe their purpose.17-11. What are the assumptions made by the EOQ model?Study ProblemsSimilar Study Problems are available in MyFinanceLab.17-1. (Cash management) As CFO of Portobello Scuba Diving Inc. you are asked to look into the possibility of adopting a lockbox system to expedite cash receipts from clients. Portobello receives check remittances totaling $24 million in a year. The firm records and processes 10,000 checks in the same period. The National Bank of Brazil has informed you that it could provide the service of expediting checks and associated documents through the lockbox system for a unit cost of $0.25 per check. After conducting an analy-sis, you project that the cash freed up by the adoption of the system can be invested in a portfolio of near-cash assets that will yield an annual before-tax return of 8 percent. The company usually uses a 365-day year in its financial calculations.a. What reduction in check collection time is necessary for Portobello to be nei-ther better nor worse off for having adopted the lockbox system?b. How would your solution to part (a) be affected if Portobello could invest the freed-up balances at an expected annual return of only 4 percent?c. What is the logical explanation for the differences in your answers to part (a) and part (b)?17-2. (Lockbox system) Penn Steelworks is a distributor of cold-rolled steel products to the automobile industry. All of its sales are on a credit basis, net 30 days. Sales are evenly distributed over its 10 sales regions throughout the United States. Delinquent accounts are no problem. The company has recently undertaken an analysis aimed at improving its cash management procedures. Penn determined that it takes an aver-age of 3.2 days for customers’ payments to reach the head office in Pittsburgh from the time they are mailed. It takes another full day in processing time prior to deposit-ing the checks with a local bank. Annual sales average $4.8 million for each regional office. Reasonable investment opportunities can be found that yield 7 percent per year. To alleviate the float problem confronting the firm, the use of a lockbox system in each of the 10 regions is being considered. This would reduce mail float by 1.2 days. One day in processing float would also be eliminated, plus a full day in transit float. The lockbox arrangement would cost each region $250 per month.a. What is the opportunity cost to Penn Steelworks of the funds tied up in mail-ing and processing? Use a 365-day year.b. What would the net savings be from use of the proposed cash acceleration technique? Should Penn adopt the system?17-3. (Cash receipts acceleration system) Peggy Pierce Designs Inc. is a vertically inte-grated, national manufacturer and retailer of women’s clothing. Currently, the firm has no coordinated cash management system. A proposal, however, from the First Pennsylvania Bank aimed at speeding up cash collections is being examined by sev-eral of Pierce’s corporate executives. The firm currently uses a centralized billing procedure, which requires that all checks be mailed to the Philadelphia head office for processing and eventual deposit. Under this arrangement all the customers’ remittance checks take an average of 5 business days to reach the head office. Once in Philadelphia, another 2 days are required to process the checks for ultimate deposit at the First Pennsylvania Bank.LO1M17_KEOW5135_09_GE_C17.indd 2702/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-28 The firm’s daily remittances average $1 million. The average check size is $2,000. Pierce Designs currently earns 6 percent annually on its marketable-securities portfolio. The cash acceleration plan proposed by officers of First Pennsylvania involves both a lockbox system and concentration bank. First Pennsylvania would be the firm’s only concentration bank. Lockboxes would be established in (1) San Francisco, (2) Dallas, (3) Chicago, and (4) Philadelphia. This would reduce funds tied up by mail float to 3 days, and processing float will be eliminated. Funds would then be trans-ferred twice each business day by means of automated depository transfer checks from local banks in San Francisco, Dallas, and Chicago to the First Pennsylvania Bank. Each DTC costs $15. These transfers will occur all 270 business days of the year. Each check processed through the lockbox system will cost $0.18.a. What amount of cash balances will be freed up if Peggy Pierce Designs Inc. adopts the system suggested by First Pennsylvania?b. What is the opportunity cost of maintaining the current banking setup?c. What is the projected annual cost of operating the proposed system?d. Should Pierce adopt the new system? Compute the net annual gain or loss associated with adopting the system.17-4. (Marketable-securities portfolio) The Alex Daniel Shoe Manufacturing Company currently pays its employees on a weekly basis. The weekly wage bill is $500,000. This means that on average the firm has accrued wages payable of ($500,000+$0)/2=$250,000. Alex Daniel Jr. works as the firm’s senior financial analyst and reports directly to his father, who owns all of the firm’s common stock. Alex Daniel Jr. wants to move to a monthly wage-payment system. Employees would be paid at the end of every fourth week. The younger Daniel is fully aware that the labor union representing the company’s workers will not permit the monthly payments system to take effect unless the workers are given some type of fringe benefit compensation. A plan has been worked out whereby the firm will make a contribution to the cost of life insur-ance coverage for each employee. This will cost the firm $35,000 annually. Alex Daniel Jr. expects the firm to earn 7 percent annually on its marketable-securities portfolio.a. Based on the projected information, should Alex Daniel Shoe Manufacturing move to the monthly wage-payment system?b. What annual rate of return on the marketable-securities portfolio would enable the firm to just break even on this proposal?17-5. (Accounts-payable policy and cash management) Bradford Construction Supply Company is suffering from a prolonged decline in new construction in its sales area. In an attempt to improve its cash position, the firm is considering changes in its accounts-payable policy. After careful study, it has determined that the only alterna-tive available is to slow disbursements. Purchases for the coming year are expected to be $37.5 million. Sales will be $65 million, which represents about a 20 percent drop from the current year. Currently, Bradford discounts approximately 25 percent of its payments at 3 percent, 10 days, net 30, and the balance of accounts is paid in 30 days. If Bradford adopts a policy of payment in 45 days or 60 days, how much can the firm gain if the annual opportunity cost of investment is 12 percent? What will be the result if this action causes Bradford Construction suppliers to increase their prices to the company by 12 percent to compensate for the 60-day extended term of payment? In your calculations, use a 365-day year and ignore any compounding effects related to the expected returns.17-6. (Interest rate risk) Two years ago your corporate treasurer purchased for the firm a 20-year bond at its par value of $1,000. The coupon rate on this security is 8 percent. Interest payments are made to bondholders once a year. Currently, bonds of this particular risk class are yielding investors 9 percent. A cash shortage has forced you to instruct your treasurer to liquidate the bond.a. At what price will your bond be sold? Assume annual compounding.b. What will be the amount of your gain or loss over the original purchase price?M17_KEOW5135_09_GE_C17.indd 2802/05/16 8:43 PM

W-29 PARt 5 • Working-Capital Management and International Business Financec. What would be the amount of your gain or loss had the treasurer originally purchased a bond with a 4-year rather than a 20-year maturity? (Assume all characteristics of the bonds are identical except their maturity periods.)d. What do we call this type of risk assumed by your corporate treasurer?17-7. (Comparison of after-tax yields) The corporate treasurer of Aggieland Fireworks is considering the purchase of a BBB-rated bond that carries a 9 percent coupon. The BBB-rated security is taxable, and the firm is in the 46 percent marginal tax bracket. The face value of this bond is $1,000. A financial analyst who reports to the corporate treasurer has alerted him to the fact that a municipal obligation is coming to the market with a 5 12 percent coupon. The par value of this security is also $1,000.a. Which one of the two securities do you recommend the firm purchase? Why?b. What must the fully taxed bond yield before tax to make it comparable with the municipal offering?17-8. (Accounts receivable collection policy) The Cowboy Bottling Company will gen-erate $12 million in credit sales next year. Collection of these credit sales will occur evenly over this period. The firm’s employees work 270 days a year. Currently, the firm’s processing system ties up 4 days’ worth of remittance checks. A recent report from a financial consultant indicated procedures that will enable Cowboy Bottling to reduce processing float by 2 full days. If Cowboy invests the released funds to earn 6 percent, what will be the annual savings?17-9. (Ratio analysis) Assuming a 360-day year, calculate what the average invest-ment in inventory would be for a firm, given the following information in each case.a. The firm has sales of $600,000, a gross profit margin of 10 percent, and an in-ventory turnover ratio of 6.b. The firm has a cost-of-goods-sold figure of $480,000 and an average age of inventory of 40 days.c. The firm has a cost-of-goods-sold figure of $1.15 million and an inventory turnover rate of 5.d. The firm has a sales figure of $25 million, a gross profit margin of 14 percent, and an average age of inventory of 45 days.17-10. (Trade credit discounts) Determine the effective annualized cost of forgoing the trade credit discount on the following terms:a. 1/10, net 20b. 2/10, net 30c. 3/10, net 30d. 3/10, net 60e. 3/10, net 90f. 5/10, net 6017-11. (Altman model) The following ratios were supplied by six loan applicants. Given this information and the credit-scoring model developed by Altman (equation [17-4]), which loans have a high probability of defaulting next year?EBIT ÷ TOTAL ASSETSSALES ÷ TOTAL ASSETSMARKET VALUE OF EQUITY÷BOOK VALUE OF DEBTRETAINED EARNINGS ÷TOTAL ASSETSWORKING CAPITAL÷ TOTAL ASSETSApplicant 10.20.21.20.30.5Applicant 20.20.81.00.30.8Applicant 30.20.70.60.30.4Applicant 40.10.41.20.40.4Applicant 50.30.70.50.40.7Applicant 60.20.50.50.40.4LO2LO3M17_KEOW5135_09_GE_C17.indd 2902/05/16 8:43 PM

ChAPtER 17 • Cash, Receivables, and Inventory Management W-3017-12. (EOQ calculations) A downtown bookstore is trying to determine the optimal order quantity for a popular novel just printed in paperback. The store feels that the book will sell at four times its hardback figures. It would, therefore, sell approxi-mately 3,000 copies in the next year at a price of $1.50. The store buys the book at a wholesale figure of $1. Costs for carrying the book are estimated at $0.10 a copy per year, and it costs $10 to order more books.a. Determine the EOQ.b What would be the total costs for ordering the books 1, 4, 5, 10, and 15 times a year?c. What questionable assumptions are being made by the EOQ model?17-13. (Comprehensive EOQ calculations) Knutson Products Inc. is involved in the production of airplane parts and has the following inventory, carrying, and storage costs:1. Orders must be placed in round lots of 100 units.2. Annual unit usage is 250,000. (Assume a 50-week year in your calculations.)3. The carrying cost is 10 percent of the purchase price.4. The purchase price is $10 per unit.5. The ordering cost is $100 per order.6. The desired safety stock is 5,000 units. (This does not include delivery-time stock.)7. The delivery time is 1 week. Given the forgoing information:a. Determine the optimal EOQ level.b. How many orders will be placed annually?c. What is the inventory order point? (That is, at what level of inventory should a new order be placed?)d. What is the average inventory level?e. What would happen to the EOQ if annual unit sales doubled (all other unit costs and safety stocks remaining constant)? What is the elasticity of EOQ with respect to sales? (That is, what is the percentage change in EOQ divided by the percentage change in sales?)f. If carrying costs double, what will happen to the EOQ level? (Assume the original sales level of 250,000 units.) What is the elasticity of EOQ with respect to carrying costs?g. If the ordering costs double, what will happen to the level of EOQ? (Again assume original levels of sales and carrying costs.) What is the elasticity of EOQ with respect to ordering costs?h. If the selling price doubles, what will happen to EOQ? What is the elasticity of EOQ with respect to selling price?Mini CaseThis Mini Case is available in MyFinanceLab.New Wave Surfing Stuff Inc. is a manufacturer of surfboards and related gear that sells to exclusive surf shops located in several Atlantic and Pacific mainland coastal towns as well as several Hawaiian locations. The company’s headquarters are located in Carlsbad, California, a small southern California coastal town. True to form, the company’s officers, all veteran surfers, have been somewhat laid back about various critical areas of financial management. With an economic downturn in California adversely affecting their business, however, the officers of the company have decided to focus intently on ways to improve New Wave’s cash flows. The CFO, Willy Bonik, has been requested to forgo any more daytime surfing jaunts until he has wrapped up a plan to accelerate New Wave’s cash flows.M17_KEOW5135_09_GE_C17.indd 3002/05/16 8:43 PM

W-31 PARt 5 • Working-Capital Management and International Business FinanceIn an effort to ensure his quick return to the surf, Willy has decided to focus on what he believes is one of the easiest methods of improving New Wave’s cash col-lections, namely, the adoption of a cash receipts acceleration system that includes a lockbox system and concentration banking. Willy is well aware that New Wave’s cur-rent system leaves much room for improvement. The company’s accounts-receivable system currently requires that remittances from customers be mailed to the head-quarters office for processing and then deposited in the local branch of the Bank of the U.S. Such an arrangement takes a considerable amount of time. The checks take an average of 5 days to reach the Carlsbad headquarters. Then, depending on the surf conditions, processing within the company takes anywhere from 2 to 4 days, with the average from the day of receipt by the company to the day of deposit at the bank being 3 days.Willy feels pretty certain that such delays are costly. After all, New Wave’s aver-age daily collections are $150,000. The average remittance size is $750. If Willy could get these funds into his marketable-securities account more quickly, he could earn an annual rate of 5 percent on them. In addition, if he could arrange for someone else to do the processing, Willy could save $55,000 per year in costs related to clerical staffing.New Wave’s banker was pleased to provide Willy with a proposal for a combina-tion of a lockbox system and a concentration-banking system. Bank of the U.S. would be New Wave’s concentration bank. Lockboxes would be established in Honolulu, Newport Beach, and Daytona Beach. Each check processed through the lockbox sys-tem would cost New Wave $0.30. This arrangement, however, would reduce mail float by an average 2.5 days. The funds so collected would be transferred twice each day, 270 days a year, from each of the local lockbox banks to Bank of the U.S. Each transfer would cost $0.35. The combination of lockbox system and concentration banking would eliminate the time it takes the company to process cash collections, thereby making the funds available for short-term investment.a. What would be the average amount of cash made available if New Wave were to adopt the system proposed by Bank of the U.S.?b. What is the annual opportunity cost of maintaining the current cash collection and deposit system?c. What is the expected annual cost of the complete system proposed by Bank of the U.S.?d. What is the net gain or loss that is expected to result from the proposed new system? Should New Wave adopt the new system?M17_KEOW5135_09_GE_C17.indd 3102/05/16 8:43 PM

Appendix AUsing a CalculatorAs you prepare for a career in business, the ability to use a financial calculator is essential, whether you are in the finance division or the marketing department. For most posi-tions, it will be assumed that you can use a calculator in making computations that at one time were simply not possible without extensive time and effort. The following examples let us see what is possible, but they represent only the beginning of using the calculator in finance.With just a little time and effort, you will be surprised at how much you can do with the calculator, such as calculating a stock’s beta, or determining the value of a bond on a specific day given the exact date of maturity, or finding net present values and internal rates of return, or calculating the standard deviation. The list is almost endless.In demonstrating how calculators may make our work easier, we must first decide which calculator to use. The options are numerous and largely depend on personal pref-erence. We have chosen the Texas Instruments BA II Plus and the Hewlett-Packard 10BII.We will limit our discussion to the following issues: I. Introductory Comments II. An Important Starting Point III. Calculating Values for:A. Future value of $1B. Present value of $1C. Future value of an annuity of $1 for n periodsD. Present value of an annuity of $1 for n periods IV. Calculating Present Values V. Calculating Future Values (compound sum) VI. Calculating the Number of Payments or Receipts VII. Calculating the Payment Amount VIII. Calculating the Interest Rate IX. Bond ValuationA. Computing the value of a bondB. Calculating the yield to maturity of a bond X. Computing the Net Present Value and Internal Rate of ReturnA. Where future cash flows are equal amounts in each period (annuity)B. Where future cash flows are unequal amounts in each periodI. Introductory CommentsIn the examples that follow, you are told (1) which keystrokes to use, (2) the resulting appearance of the calculator display, and (3) a supporting explanation.The keystrokes column tells you which keys to press. The keystrokes shown in a white box tell you to use one of the calculator’s dedicated or “hard” keys. For example, if 1/2 is shown in the keystrokes instruction column, press that key on the keyboard of the calculator. With the Texas Instruments BA II Plus, to use a function printed in a shaded box above a dedicated key, always press the shaded key 2nd first, then the function key. The HP 10BII has two shift keys, one purple (PRP) and one orange (ORG). To use the functions printed in purple (stats) on the keypad, press the purple button first. To use the functions printed in orange (shift) on the keypad, press the orange but-ton first.A-1Z01_KEOW5135_09_GE_APP1.indd 103/05/16 10:47 AM

A-2 Appendix AII. AN IMPORTANT STARTING POINT – TEXAS INSTRUMENTS BA II PLUSExample: You want to display four numbers to the right of the decimal.KeystrokesDisplayExplanation2nd FORMAT 4 ENTER DEC 5DEC 5 4.0000 Sets display to show four numbers to the right of the decimalCE/C CE/C0.0000Clears displayExample: You want to display two payments per year to be paid at the end of each period.KeystrokesDisplayExplanation2ndP/Y 2 ENTER P/Y 5 P/Y 5 2.0000 Sets number of payments per year at 22ndBGN END Sets timing of payment at the end of each periodCE/C CE/C0.0000Clears displayII. AN IMPORTANT STARTING POINT – HEWLETT-PACKARD 10BIIExample: You want to display four numbers to the right of the decimal. Note that ORG refers to the orange key, which is a “shifted” function used to access the functions printed in orange. There is also a purple shift key that gives you access to the statistical functions in purple.KeystrokesDisplayExplanationORG, C ALL0.00Clears registersORG, Disp, 40.0000Displays 4 decimal placesExample: You want to display two payments per year to be paid at the end of the period.KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers2, ORG, P/YR2.0000Sets payments per yearORG, BEG/END2.0000Sets END mode unless BEGIN enunciator onIII. CALCULATING TABLE VALUES – TEXAS INSTRUMENTS BA II PLUSA. The future value of $1Example: What is the future value or compound sum of $1 received 5 years from now at a 12 percent annual interest rate?KeystrokesDisplayExplanation2nd P/Y 1 ENTER P/Y 5 P/Y 5 1.0000 Sets number of payments per year at 12ndBGN END Sets timing of payment at the end of each periodCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables1 1/2PV 5 21.0000Stores initial $1 as a negative present value.PVOtherwise the answer will appear as negative.5 NN 5 5.0000Stores number of periods12 I/YI/Y 5 12.0000Stores interest rateCPT FVFV 5 1.7623Future valueZ01_KEOW5135_09_GE_APP1.indd 203/05/16 10:47 AM

Appendix A A-3B. The present value of $1Example: What is the present value of $1 received 8 years from now at a 10 percent annual interest rate?KeystrokesDisplayExplanation2nd P/Y 1 ENTER P/Y= P/Y=1.0000 Sets number of payments per year at 12ndBGN END Sets timing of payment at the end of each periodCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables1 +/-FVFV=-1.0000Stores future amount as negative value8 NN=8.0000Stores number of periods10 I/YI/Y=10.0000Stores interest rateCPT PVPV=0.4665Present valueC. The future value of an annuity of $1 for n periodsExample: What is the future value or compound sum of an annuity of $1 for 6 years at a 14 percent annual interest rate?KeystrokesDisplayExplanation2ndP/Y1 ENTER P/Y=P/Y=1.0000 Sets number of payments per year at 12ndBGN END Sets timing of payment at the end of each periodCE/C CE/C0.0000Clears display2nd CLT TVM 0.0000 Clears TVM variables1 +/-PMT=-1.0000Stores the annual payment (annuity) as a negative number.PMTOtherwise the answer will appear as a negative.6 NN=6.0000Stores number of periods14 I/YI/Y=14.0000Stores interest rateCPT FVFV=8.5355Future valueD. The present value of an annuity of $1 for n periodsExample: What is the present value of an annuity of $1 for 12 years at a 9 percent annual interest rate?KeystrokesDisplayExplanation2ndP/Y P/Y=1 ENTERP/Y=1.0000Sets number of payments per year at 12ndBGN END Sets timing of payment at the end of each periodCE/C CE/C0.0000Clears display2nd CLR TVM 0.0000 Clears TVM variables1 +/-PMTPMT=-1.0000Stores the annual payment (annuity) as a negative number.Otherwise the answer will appear as a negative.12 NN=12.0000Stores number of periods9 I/YI/Y=9.0000Stores interest rateCPT PVPV=7.1607Present valueZ01_KEOW5135_09_GE_APP1.indd 303/05/16 10:47 AM

A-4 Appendix AIII. CALCULATING TABLE VALUES – HEWLETT-PACKARD 10BIIA. The future value of $1Example: What is the future value of $1 in 5 years at 12 percent annual interest rate?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers1, ORG, P/YR1.0000Sets number of payments per year at 1ORG, BEG/END1.0000Sets timing of payment at the end of each period(If BEGIN shows press ORG, BEG/END again)1, +/-, PV21.0000Stores initial $1 as a negative present valueOtherwise the answer will appear as a negative.5, N5.0000Stores number of periods12, I/YR12.0000Stores interest rateFV1.7623Future valueB. The present value of $1Example: What is the present value of $1 received 8 years from now at a 10 percent annual interest rate?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers1, ORG, P/YR1.0000Sets number of payments per year at 1ORG, BEG/END1.0000Sets timing of payment at the end of each period(If BEGIN shows press ORG, BEG/END again)1, +/-, FV21.0000Stores future amount as negative value8, N8.0000Stores number of periods10, I/YR10.0000Stores interest ratePV0.4665Present valueC. The future value of an annuity of $1 for n periodsExample: What is the future value or compound sum of an annuity of $1 for 6 years at a 14 percent annual interest rate?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers1, ORG, P/YR1.0000Sets number of payments per year at 1ORG, BEG/END1.0000Sets timing of payment at the end of each period(If BEGIN shows press ORG, BEG/END again)1, +/-, PMT21.0000Stores the annual payment (annuity) as a negative number. Otherwise the answer will appear as a negative.6, N6.0000Stores the number of periods14, I/YR14.0000Stores interest rateFV8.5355Future valueD. The present value of an annuity of $1 for n periodsExample: What is the present value of an annuity of $1 for 12 years at a 9 percent annual interest rate?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers1, ORG, P/YR1.0000Sets number of payments per year at 1ORG, BEG/END1.0000Sets timing of payment at the end of each period(If BEGIN shows press ORG, BEG/END again)1, +/-, PMT21.0000Stores the annual payment (annuity) as a negative number.Otherwise the answer will appear as a negative.12, N12.0000Stores number of periods9, I/Y9.0000Stores interest ratePV7.1607Future valueZ01_KEOW5135_09_GE_APP1.indd 403/05/16 10:47 AM

Appendix A A-5IV. CALCULATING PRESENT VALUES – TEXAS INSTRUMENTS BA II PLUSExample: You are considering the purchase of a franchise of quick-oil-change locations, which you believe will provide an annual cash flow of $50,000. At the end of 10 years, you believe that you will be able to sell the franchise for an estimated $900,000. Calculate the maximum amount you should pay for the franchise (present value) in order to realize at least an 18 percent annual yield.KeystrokesDisplayExplanation2ndBGN END Sets timing of payment at the end of each periodCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables10 NN=10.0000Stores n, the holding period18 I/YI/Y=18.0000Stores i, the required rate of return50,000 PMTPMT=50,000.0000Stores PMT, the annual cash flow to be received900,000 FVFV=900,000.0000Stores FV, the cash flow to be received at the end of the projectCPT PVPV=-396,662.3350The present value, given a required rate of return of 18 percent.(Note: The present value is displayed with a minus sign since it represents cash paid out.)IV. CALCULATING PRESENT VALUES – HEWLETT-PACKARD 10BIIExample: You are considering the purchase of a franchise of quick oil-change locations, which you believe will provide an annual cash flow of $50,000. At the end of 10 years, you believe that you will be able to sell the franchise for an estimated $900,000. Calculate the maximum amount you should pay for the franchise (present value) in order to realize at least an 18 percent annual yield.KeystrokesDisplayExplanationORG, C ALL0.0000Clears registersORG, BEG/END0.0000Sets timing of payment at the end of each period(If BEGIN shows press ORG, BEG/END again)10, N10.0000Stores n, the holding period18, I/Y18.0000Stores i, the required rate of return50,000, PMT50,000.0000Stores PMT, the annual cash flow to be received900,000, FV900,000.0000Stores FV, the cash flow to be received at the end of the projectPV-396,662.3350The present value, given a required rate of return of 18 percent.(Note: The present value is displayed with a minus sign since it represents cash paid out.)V. CALCULATING FUTURE VALUES (COMPOUND SUM) – TEXAS INSTRUMENTS BA II PLUSExample: If you deposit $300 a month (at the beginning of each month) into a new account that pays 6.25 percent annual interest compounded monthly, how much will you have in the account after 5 years?KeystrokesDisplayExplanation2ndBGN END Sets timing of payment at the end of each period2ndSET BGN Sets timing of payments to beginning of each period2ndP/Y12 ENTER P/Y=P/Y=2.0000 Sets 12 payments per yearCE/C CE/C0.0000Clears display(continues on next page)Z01_KEOW5135_09_GE_APP1.indd 503/05/16 10:47 AM

A-6 Appendix AV. CALCULATING FUTURE VALUES (COMPOUND SUM) – HEWLETT-PACKARD 10BIIExample: If you deposit $300 a month (at the beginning of each month) into a new account that pays 6.25 percent annual interest compounded monthly, how much will you have in the account after 5 years?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registersORG, BEG/END0.0000(BEGIN)Sets timing of payments to beginning of each period12, ORG, P/YR12.0000Sets 12 payments per year60, N60.0000Stores n, the number of months for the investment6.25, I/Y6.2500Stores i, the annual rate300, +/-, PMT-300.0000Stores PMT, the monthly amount invested (with a minus sign for cash paid out)FV21,175.7613The future value after 5 yearsKeystrokesDisplayExplanation2ndCLR TVM 0.0000 Clears TVM variables60 NN=60.0000Stores n, the number of months for the investment6.25 I/YI/Y=6.2500Stores i, the annual rate300 +/- PMTPMT=-300.0000Stores PMT, the monthly amount invested (with a minus sign for cash paid out)CPT FVFV=21,175.7613The future value after 5 yearsVI. CALCULATING THE NUMBER OF PAYMENTS OR RECEIPTS – TEXAS INSTRUMENTS BA II PLUSExample: If you wish to retire with $500,000 saved, and can only afford payments of $500 at the begin-ning of each month, how long will you have to contribute toward your retirement if you can earn a 10 percent return on your contributions?KeystrokesDisplayExplanation2ndBGN BGN Verifies timing of payment at the beginning of each period2ndP/Y P/Y=12.000012 ENTERP/Y=12.0000Sets 12 payments per yearCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables10 I/YI/Y=10.0000Stores i, the interest rate500 +/- PMTPMT=-500.0000Stores PMT, the monthly amount invested (with a minus sign for cash paid out)500,000 FVFV=500,000.0000The value we want to achieveCPT NN=268.2539Number of months (since we considered monthly payments) required to achieve our goalVI. CALCULATING THE NUMBER OF PAYMENTS OR RECEIPTS – HEWLETT-PACKARD 10BIIExample: If you wish to retire with $500,000 saved and can only afford payments of $500 at the begin-ning of each month, how long will you have to contribute toward your retirement if you can earn a 10 percent return on your contributions?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registersORG, BEG/END0.0000(BEGIN)Sets timing of payments to beginning of each periodZ01_KEOW5135_09_GE_APP1.indd 603/05/16 10:47 AM

Appendix A A-712, ORG, P/YR12.0000Sets 12 payments per year10, I/YR10.0000Stores i, the interest rate500, +/-PMT500.0000Stores PMT, the monthly amount invested (with a minus sign for cash paid out)500,000, FV500,000.0000The value we want to achieveN268.2539Number of months (since we considered monthly payments) required to achieve our goalVII. CALCULATING THE PAYMENT AMOUNT – TEXAS INSTRUMENTS BA II PLUSExample: Suppose your retirement needs are $750,000. If you are currently 25 years old and plan to retire at age 65, how much will you have to contribute at the beginning of each month for retirement if you can earn 12.5 percent on your savings?KeystrokesDisplayExplanation2ndBGN BGN Verifies timing of payment at the beginning of each period2ndP/Y P/Y=12.000012 ENTERP/Y=12.0000Sets 12 payments per yearCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables12.5 I/YI/Y=12.5000Stores i, the interest rate480 NN=480.0000Stores n, the number of periods until we stop contributing(40 years *12 months/year=480 months)750,000 FVFV=750,000.0000The value we want to achieveCPT PMTPMT=-53.8347Monthly contribution required to achieve our ultimate goal (shown as negative since it represents cash paid out)VII. CALCULATING THE PAYMENT AMOUNT – HEWLETT-PACKARD 10BIIExample: Suppose your retirement needs are $750,000. If you are currently 25 years old and plan to retire at age 65, how much will you have to contribute at the beginning of each month for retirement if you can earn 12.5 percent on your savings?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registersORG, BEG/END0.0000(BEGIN)Sets timing of payments to beginning of each period12, ORG, P/YR12.0000Sets 12 payments per year12.5, I/YR12.5000Stores i, the interest rate480 NN=480.0000Stores n, the number of periods until we stop contributing(40 years *12 months/year=480 months)750,000, FV750,000.0000The value we want to achievePMT-53.8347Monthly contribution required to achieve our ultimate goal (shown as negative since it represents cash paid out)VIII. CALCULATING THE INTEREST RATE – TEXAS INSTRUMENTS BA II PLUSExample: If you invest $300 at the end of each month for 6 years (72 months) for a promised $30,000 return at the end, what interest rate are you earning on your investment?KeystrokesDisplayExplanation2ndBGN BGN Set timing of payments to beginning of each period(continues on next page)Z01_KEOW5135_09_GE_APP1.indd 703/05/16 10:47 AM

A-8 Appendix AKeystrokesDisplayExplanation2ndSET END Sets timing of payments to end of each period2ndP/Y P/Y=12.000012 ENTERP/Y=12.0000Sets 12 payments per yearCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables72 NN=72.0000Stores n, the number of deposits (investments)300 +/- PMTPMT=-300.0000Stores PMT, the monthly amount invested (with a minus sign for cash paid out)30,000 FVFV=30,000.0000Stores the future value to be received in 6 yearsCPT I/YI/Y=10.5892The annual interest rate earned on the investmentVIII. CALCULATING THE INTEREST RATE – HEWLETT-PACKARD 10BIIExample: If you invest $300 at the end of each month for 6 years (72 months) for a promised $30,000 return at the end, what interest rate are you earning on your investment?KeystrokesDisplayExplanationORG, C ALL0.0000Clears registersORG, BEG/END0.0000Sets timing of payment at the end of each period72, N72.0000Stores n, the number of deposits (investments)300, +/-, PMT -300.0000Stores PMT, the monthly amount invested (with a minus sign for cash paid out)30,000, FV30,000.0000Stores the future value to be received in 6 yearsI/YR10.5892The annual interest rate earned on the investmentIX. BOND VALUATION – TEXAS INSTRUMENTS BA II PLUSA. Computing the value of a bondExample: Assume the current date is January 1, 2006, and that you want to know the value of a bond that matures in 10 years and has a coupon rate of 9 percent (4.5 percent semiannually). Your required rate of return is 12 percent.KeystrokesDisplayExplanation2nd BGN END Verifies timing of payments to end of each period2ndP/Y P/Y=12.00002 ENTERP/Y=2.0000Sets 2 payments per year; end mode (END) assumes cash flows are at the end of each 6-month periodCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables20 NN=20.0000Stores the number of semiannual periods (10 years*2)12 I/YI/Y=12.0000Stores annual rate of return45 PMTPMT=45.0000Stores the semiannual interest payment1,000 FVFV=1,000.0000Stores the bond’s maturity or par valueCPT PVPV=- 827.9512Value of the bond, expressed as a negative numberSOLUTION Using the Bond Feature:CE/C CE/C0.0000Clears display2ndBOND SDT=1-01-1970 (This will be the last date entered)Z01_KEOW5135_09_GE_APP1.indd 803/05/16 10:47 AM

Appendix A A-92ndCLR WORK SDT=1-01-1970 Clears BOND variables1.01.06 ENTERSDT=1-01-2006Stores the current date (month, date, year)TCPN=0.00009 ENTERCPN=9.0000Stores the coupon interest rateTRDT=12-31-1990(This will be the last date entered)1.01.16 ENTERRDT=1-01-2016Stores the maturity date in 10 yearsTRV=100.0000Verifies bond maturity or par valueTACT2ndSET 360 Sets calculations to be based on 360-day yearT2/YVerifies semiannual compounding rateTYLD=0.000012 ENTERYLD=12.0000Stores the investor’s required rate of returnTPRI=0.0000CPTPRI=82.7951Value of bond as a percent of par value; i.e., value of bond is $827.95B. Computing the yield to maturity of a bondExample: Assume the current date is January 1, 2006, and that you want to know your yield to matu-rity on a bond that matures in 8 years and has a coupon rate of 12 percent (6 percent semiannually). The bond is selling for $1,100.KeystrokesDisplayExplanation2ndBGN END Verifies timing of payments to end of each period2ndP/Y P/Y=12.00002 ENTERP/Y=2.0000Sets 2 payments per year; end mode (END) assumes cash flows are at the end of each 6-month periodCE/C CE/C0.0000Clears display2ndCLR TVM 0.0000 Clears TVM variables16 NN=16.0000Stores the number of semiannual periods (8 years*2)1100 +/- PVPV=-1,100.0000Value of the bond, expressed as a negative number60 PMTPMT=60.0000Stores the semiannual interest payments1,000 FVFV=1,000.0000Stores the bond’s maturity or par valueCPT I/YI/Y=10.1451The yield to maturity, expressed on an annual basisSOLUTION Using the Bond Feature:CE/C CE/C0.0000Clears display2ndBond SDT=1-01-1993 (This will be the last date entered)2ndCLR WORK SDT=1-01-1993 Clears BOND variables1.01.06 ENTERSDT=1-01-2006Stores the current date (month, date, year)TCPN=0.000012 ENTERCPN=12.0000Stores the coupon interest rateTRDT= 1-01-2003(This will be the last date entered)1.01.14 ENTERRDT=1-01-2014Stores the maturity date in 8 yearsTRV=100.0000Verifies bond’s maturity or par valueT3602nd(continues on next page)Z01_KEOW5135_09_GE_APP1.indd 903/05/16 10:47 AM

A-10 Appendix AKeystrokesDisplayExplanationSETACTSets calculations to be based on 360-day yearVerifies semiannual compounding rateT2/YTYLD=0.0000TPRI=0.0000110 ENTERPRI=110.0000Stores the bond value as a percentage of par valuecYLD=0.0000CPTYLD=10.1451Bond’s yield to maturityIX. BOND VALUATION – HEWLETT-PACKARD 10BIIA. Computing the value of a bondExample: Assume the current date is January 1, 2006, and that you want to know the value of a bond that matures in 10 years and has a coupon rate of 9 percent (4.5 percent semiannually). Your required rate of return is 12 percent.KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers2, ORG, P/YR2.0000Sets payments at 2 per year END mode20, N20.0000Stores the number of semiannual periods12, I/YR12.0000Stores annual rate of return45, PMT45.0000Stores the semiannual interest payments1000, FV1,000.0000Stores the bond’s maturity or par valuePV-827.9512Value of the bond, expressed as a negative numberB. Computing the yield to maturity of a bondExample: Assume the current date is January 1, 2006, and that you want to know your yield to maturity on a bond that matures in 8 years and has a coupon rate of 12 percent (6 percent semiannually). The bond is selling for $1,100.KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers2, ORG, P/YR2.0000Sets payments at 2 per year END mode16, N16.0000Stores the number of semiannual periods (8 years*2)1100, +/-, PV-1,100.0000Value of the bond expressed as a negative number60, PMT60.0000Stores the semiannual interest payments1000, FV1,000.0000Stores the bond’s maturity or par valueI/YR10.1451The yield to maturity expressed on an annual basisX. COMPUTING THE NET PRESENT VALUE AND INTERNAL RATE OF RETURN – TEXAS INSTRUMENTS BA II PLUSA. Where future cash flows are equal amounts in each period (annuity)Example: The firm is considering a capital project that would cost $80,000. The firm’s cost of capital is 12 percent. The project life is 10 years, during which time the firm expects to receive $15,000 per year. Calculate the NPV and IRR.KeystrokesDisplayExplanation2ndBGN END Verifies timing of payments to end of each period2ndP/Y P/Y=12.00001 ENTERP/Y=1.0000Sets 1 payment per year; end mode (END) assumes cash flows are at the end of each yearCE/C CE/C0.0000Clears displayZ01_KEOW5135_09_GE_APP1.indd 1003/05/16 10:47 AM

Appendix A A-112ndCLR TVM 0.0000 Clears TVM variables15,000 PMTPMT=15.0000Stores the annual cash flows of $15,00010 NN=10.0000Stores the life of the project12 I/YI/Y=12.0000Stores the cost of capitalCPT PVPV=-84,753.3454Calculates present value+/-84,753.3454Changes PV to positive-80,000=4,753.3454Calculates net present value by subtracting the cost of the project80,000 +/–80,000.0000PVPV=-80,000.0000CPT I/YI/Y=13.4344Calculates the IRRB. Where future cash flows are unequal amounts in each periodExample: The firm is considering a capital project that would cost $110,000. The firm’s cost of capital is 15 percent. The project life is 5 years, with the following expected cash flows: -$25,000, $50,000, $60,000, $60,000, and $70,000. In addition, you expect to receive $30,000 in the last year from the salvage value of the equipment. Calculate the NPV and IRR.KeystrokesDisplayExplanationCE/C CE/C0.0000Clears displayCFCF0=0.00002ndCLR WORK CF0=0.0000 Clears cash flow variables110,000 +/-CF0=-110,000.0000Stores CF0, the initial investment (with a minus sign for a negative cash flow)ENTERTCO1=0.0000Stores CF1, the first year’s cash flow (with a minus sign for a negative cash flow)250,000 +/-CO1=-25,000.0000ENTERTFO1=1.0000Stores the number of years CF1 is repeated (in this case, 1 year only)ENTERTCO2=0.000050,000CO2=50,000.0000Stores CF2ENTERTFO2=1.0000ENTERFO2=1.0000Stores the number of years CF2 is repeatedTCO3=0.000060,000CO3=60,000.0000Stores CF3ENTERTFO3=2.0000Stores the number of years CF3 is repeated2 ENTER(here, 2 years, so our response is 2 to the FO3 prompt)TCO4=0.0000100,000CO4=100,000.0000Stores CF4, $70,000 plus expected $30,000ENTERTFO4=1.0000Stores the number CF4ENTER2ndQUIT 0.0000 Ends storage of individual cash flowsNPVI=0.000015 ENTERI=15.0000Stores interest rate(continues on next page)Z01_KEOW5135_09_GE_APP1.indd 1103/05/16 10:47 AM

A-12 Appendix AKeystrokesDisplayExplanationTNPV=0.0000CPTNPV=29,541.8951Calculates the project’s NPV at the stated interest rateIRRIRR=0.0000CPTIRR=22.0633Calculates the project’s IRRX. COMPUTING THE NET PRESENT VALUE AND INTERNAL RATE OF RETURN – HEWLETT- PACKARD 10BIIA. Where future cash flows are equal amounts in each period (annuity)Example: The firm is considering a capital project that would cost $80,000. The firm’s cost of capital is 12 percent. The project life is 10 years, during which time the firm expects to receive $15,000 per year. Calculate the NPV and IRR.KeystrokesDisplayExplanationORG, C ALL0.0000Clears registersORG, BEG/END0.0000Verifies timing of payments to end of each period1, ORG, P/YR1.0000Sets 1 payment per year; end mode (END); assumes cash flows are at the end of each year15,000, PMT15,000.0000Stores annual cash flows of $15,00010, N10.0000Stores the life of the project12, I/YR12.0000Stores the cost of capitalPV-84,753.3454Calculates present value+/-84,753.3454Changes PV to positive-80,000,=4753.3454Calculates net present value by subtracting the cost of the project80,000, +/–80,000.0000Enters 80,000 as a negative numberPV-80,000.0000Stores the -80,000 as the initial outlay or PVI/YR13.4344Calculates the IRRB. Where future cash flows are unequal amounts in each periodExample: The firm is considering a capital project that would cost $110,000. The firm’s cost of capital is 15 percent. The project life is 5 years, with the following expected cash flows: 2$25,000, $50,000, $60,000, $60,000, and $70,000. In addition, you expect to receive $30,000 in the last year from the salvage value of the equipment. Calculate the NPV and IRR.KeystrokesDisplayExplanationORG, C ALL0.0000Clears registers1, ORG, P/YR1.0000Sets 1 payment per year END mode110,000, +/-, CFj-110,000.0000Stores CF0, the initial investment (with a minus sign for negative cash flow)250,000 +/-, CFj-25,000.0000Stores CF1, the first year’s cash flow (with a minus sign for negative cash flow)50,000, CFj50,000.0000Stores CF260,000, CFj60,000.0000Stores CF32, ORG, Nj2.0000Stores the number of years CF3 is repeated100,000, CFj100,000.0000Stores CF4, $70,000 plus expected $30,00015, I/YR15.0000Stores interest rateORG, NPV29,541.8951Calculates the project’s NPV at the stated interest rateORG, IRR/YR22.0633Calculates the project’s IRRZ01_KEOW5135_09_GE_APP1.indd 1203/05/16 10:47 AM

Glossarydebt capital to either the firm’s total capital or equity. Since the needed in-formation for computing these ratios is found in the balance sheet, we refer to them as balance sheet leverage ratios.basis point—one basis point is equal to 1/100th of 1 percent or 0.01 percent.behavioral finance—the field of study examining when investors act ratio-nally or irrationally when making investment decisions.beta—the relationship between an investment’s returns and the market’s returns. This is a measure of the invest-ment’s nondiversifiable risk.bid-asked spread—the difference between the asked quote and the bid quote.bid rate—the rate at which the bank buys the foreign currency from the customer. The bid rate is also known as the buying rate.bird-in-the-hand dividend theory—the view that dividends are more certain than capital gains and therefore more valuable.bond—a long-term (10-year or more) promissory note issued by the bor-rower, promising to pay the owner of the security a predetermined, fixed amount of interest each year.book value—(1) the value of an asset as shown on the firm’s balance sheet. It represents the historical cost of the as-set rather than its current market value or replacement cost. (2) The depreciat-ed value of a company’s assets (origi-nal cost less accumulated depreciation) less outstanding liabilities.break-even quantity—the number of units a firm must sell before it starts to earn a profit.budget—an itemized forecast of a company’s expected revenues and expenses for a future period.business risk—the risk of the firm’s future earnings that is a direct result of the particular line of business chosen by the firm.call protection period—a prespecified time period during which a company cannot recall a bond.call provision—a provision that entitles the corporation to repurchase its annuity—a series of equal dollar pay-ments made for a specified number of years.annuity due—an annuity in which the payments occur at the beginning of each period.annuity future value factor—the value of c(1+r)n-1rd used as a multiplier to calculate the future value of an an-nuity.annuity present value factor—the value of c1-(1+r)-nrdused as a multiplier to calculate the present value of an annuity.anticipatory buying—buying in an-ticipation of a price increase to secure goods at a lower cost.arbitrage—trading to eliminate exchange rate differentials across the markets for a single currency.arbitrageur—an individual involved in the process of buying and selling in more than one market to make a risk-less profit.asked rate—the rate the bank or the foreign exchange trader “asks” the customer to pay when the bank is selling and the customer is buying. The asked rate is also known as the selling rate or the offer rate.asset allocation—identifying and selecting the asset classes appropriate for a specific investment portfolio and determining the proportions of those assets within the portfolio.asset efficiency—how well a firm is managing its assets.asset management—how efficiently management is using the firm’s assets to generate sales.average tax rate—the tax rate on aver-age that a company pays on its total taxable income.balance sheet—a statement that shows a firm’s assets, liabilities, and share-holder equity at a given point in time. It is a snapshot of the firm’s financial position on a particular date.balance-sheet leverage ratios—ratios of a firm’s use of financial leverage or accounting book value—the value of an asset as shown on a firm’s balance sheet. It represents the depreciated his-torical cost of the asset rather than its current market value or replacement cost.accounts payable (trade credit)—credit provided by suppliers when a firm purchases inventory on credit.accounts receivable—money owed by customers who purchased goods or services from the firm on credit.accounts receivable turnover ratio—a firm’s credit sales divided by its accounts receivable. This ratio express-es how often accounts receivable are “rolled over” during a year.accrual basis accounting—a method of accounting whereby revenue is recorded when it is earned, whether or not the revenue has been received in cash. Likewise, expenses are recorded when they are incurred, even if the money has not actually been paid out.accrued expenses—expenses that have been incurred but not yet paid in cash.accumulated depreciation—the sum of all depreciation taken over the entire life of a depreciable asset.acid-test (quick) ratio—the sum of a firm’s cash and accounts receivable divided by its current liabilities. This ratio is a more stringent measure of liquidity than the current ratio because it excludes inventories and other cur-rent assets (those that are least liquid) from the numerator.agency costs—the lost value a firm’s security holders face where there are conflicts of interest between managers and the security holders.agency problem—problems and conflicts resulting from the separation of the management and ownership of the firm.amortized loan—a loan that is paid off in equal periodic payments.angel investor—a wealthy private investor who provides capital for a business start-up.annual percentage rate (APR)—The interest rate that indicates the amount of interest paid or earned in one year without compounding.560Z02_KEOW5135_09_GE_GLOS.indd 56003/05/16 10:54 AM

Glossary 561for a certain number of years and al-lowing it to grow.compound interest—the situation in which interest paid on an investment during the first period is added to the principal. During the second period, interest is earned on the original prin-cipal plus the interest earned during the first period.constant dividend payout ratio—a dividend payment policy in which the percentage of earnings paid out in dividends is held constant. The dollar amount fluctuates from year to year as profits vary.contribution-to-firm risk—the amount of risk that the project contributes to the firm as a whole; this measure considers the fact that some of the project’s risk will be diversified away as the project is combined with the firm’s other projects and assets but ignores the effects of diversification of the firm’s shareholders.convertible bond—a debt security that can be converted into a firm’s stock at a prespecified price.convertible preferred stock—preferred shares that can be converted into a predetermined number of shares of common stock, if investors so choose.corporation—an entity that legally functions separate and apart from its owners.cost of common equity—the rate of return that must be earned on the com-mon stockholders’ investment in order to satisfy their required rate of return.cost of debt—the rate that has to be received from an investment in order to achieve the required rate of return for the creditors.cost of goods sold—the cost of produc-ing or acquiring a product or service to be sold in the ordinary course of business.cost of preferred equity—the rate of return that must be earned on the pre-ferred stockholders’ investment in order to satisfy their required rate of return.coupon interest rate—the interest rate contractually owed on a bond as a percent of its par value.coverage ratios—ratios of the firm’s earnings to the interest and principal related to a firm’s borrowing.credit scoring—the numerical evalua-tion of credit applicants whereby the chattel mortgage agreement—a loan agreement in which the lender can increase his or her security interest by having specific items of inventory identified in the loan agreement. The borrower retains title to the inventory but cannot sell the items without the lender’s consent.clientele effect—the belief that indi-viduals and institutions will invest in companies whose dividend payouts match their particular needs for cur-rent versus future cash flow. For ex-ample, those that need current income will invest in companies that have high dividend payouts.combined or total leverage—the result of the combined effects of both op-erating and financial leverage on the volatility of firm earnings.commercial paper—short-term unse-cured promissory notes sold by large businesses in order to raise cash. Unlike most other money-market instruments, commercial paper has no developed secondary market.common-sized balance sheet—a bal-ance sheet in which a firm’s assets and sources of debt and equity are expressed as a percentage of its total assets.common-sized income statement—an income statement in which a firm’s expenses and profits are expressed as a percentage of its sales.common stock—shares that represent ownership in a corporation.common stockholders—investors who own the firm’s common stock. Com-mon stockholders are the residual owners of the firm.company-unique risk—see unsystem-atic risk.compensating balance—a balance of a given amount that the firm maintains in its demand deposit account. It may be required by either a formal or an in-formal agreement with the firm’s com-mercial bank. Such balances are usually required by the bank (1) on the unused portion of a loan commitment, (2) on the unpaid portion of an outstand-ing loan, or (3) in exchange for certain services provided by the bank, such as check-clearing or credit information. These balances raise the effective rate of interest paid on borrowed funds.compound annuity—depositing an equal sum of money at the end of each year preferred stock from investors at stated prices over specified periods.callable bond (redeemable bond)—an option available to a company issuing a bond whereby the issuer can call (redeem) the bond before it matures. This is usually done if interest rates decline below what the firm is paying on the bond.capital asset pricing model (CAPM)—an equation stating that the expected rate of return on an investment (in this case a stock) is a function of (1) the risk-free rate, (2) the investment’s systematic risk, and (3) the expected risk premi-um for the market portfolio of all risky securities.capital budgeting—the decision-mak-ing process with respect to investment in fixed assets.capital gains—gains from selling any asset that is not part of the ordinary operations.capital markets—all institutions and procedures that facilitate transactions in long-term financial instruments.capital rationing—placing a limit on the dollar size of the capital budget.capital structure—the mix of long-term sources of funds used by the firm. This is also called the firm’s capitalization. The relative total (percentage) of each type of fund is emphasized.capital structure decision—the decision-making process with funding choices and the mix of long-term sources of funds.cash—cash on hand, demand deposits, and short-term marketable securities that can quickly be converted into cash.cash basis accounting—a method of accounting whereby revenue is re-corded when physical cash is actually received. Likewise, expenses are re-corded when physical cash is paid out.cash budget—a detailed plan of future cash flows. This budget is composed of four elements: cash receipts, cash disbursements, net change in cash for the period, and new financing needed.characteristic line—the line of “best fit” through a series of returns for a firm’s stock relative to the market’s returns. The slope of the line, fre-quently called beta, represents the average movement of the firm’s stock returns in response to a movement in the market’s returns.Z02_KEOW5135_09_GE_GLOS.indd 56103/05/16 10:54 AM

562 Glossarynotes provide a typical example of this type of financing.diversifiable risk—see unsystematic risk.dividend-payout ratio—dividends as a percentage of earnings.dividends per share—the amount of dividends a firm pays for each share outstanding.divisional WACC—the cost of capital for a specific business unit or division.Dutch auction—a method of issuing securities (common stock) by which investors place bids indicating how many shares they are willing to buy and at what price. The price the stock is then sold for becomes the lowest price at which the issuing company can sell all the available shares.earnings before taxes (taxable income)—operating income minus interest expense.earnings per share—net income on a per share basis.EBIT-EPS indifference point—the level of earnings before interest and taxes (EBIT) that will equate earnings per share (EPS) between two different financing plans.economic value added—sometimes referred to as economic profit. Differs from accounting profits in that both interest expense and a return to the shareholders are deducted from revenues in its calculation. Accounting profit reflects the deduction of interest expense only.effective annual rate (EAR)—the an-nual compound rate that produces the same return as the nominal, or quoted, rate when something is compounded on a nonannual basis. In effect, the EAR provides the true rate of return.efficient market—market where the values of all securities fully recognize all available public information.equity—the stockholders’ investment in the firm, including both proceeds from the sale of shares to investors and the cumulative profits retained in the business up to the date of the balance sheet.equivalent annual annuity (EAA)—an annuity cash flow that yields the same present value as the project’s NPV.Eurobond—a bond issued in a country different from the one in which the debt capacity—the maximum amount of debt that the firm can include in its capital structure and still maintain its current credit rating.debt–equity composition—the mix of debt and equity used by the firm in its capital structure.debt maturity composition—the mix of short- and long-term debt used by the firm.debt ratio—a firm’s total liabilities divided by its total assets. This ratio measures the extent to which a firm has been financed with debt.declaration date—the date upon which a firm’s quarterly dividend is formally declared by the board of directors.default-risk premium—the additional return required by investors to com-pensate them for the risk of default. The premium is the difference between the interest rate on a U.S. Treasury bond and a corporate bond of the same maturity.delivery date—the date on which the actual payment of one currency in exchange for another takes place in a foreign exchange transaction.delivery-time stock—the inventory needed between the order date and the receipt of the inventory ordered.depreciation expense—a noncash expense to allocate the cost of depre-ciable assets, such as plant and equip-ment, over the life of the asset.direct costs—see variable costs.direct foreign investment (DFI)—a company from one country making a physical investment, such as building a factory, in another country.direct quote—the exchange rate that indicates the number of units of the home currency required to buy one unit of a foreign currency.direct sale—the sale of securities by a corporation to the investing public without the services of an investment-banking firm.discount bond—a bond that sells at a discount, or below par value.discounted payback period—the num-ber of years it takes to recapture a proj-ect’s initial outlay from the discounted free cash flows.discretionary financing—sources of financing that require an explicit deci-sion on the part of the firm’s manage-ment every time funds are raised. Bank score is evaluated relative to a prede-termined standard.cross rate—the exchange rate between two foreign currencies, neither of which is the currency of the domestic country.cumulative feature—a requirement that all past, unpaid preferred stock dividends be paid before any common stock dividends are declared.cumulative voting—voting in which each share of stock allows the share-holder a number of votes equal to the number of directors being elected. The shareholder can then cast all of his or her votes for a single candidate or split them among the various candidates.current assets (gross working capital)—current assets are assets that will be converted into cash within a period of one year or less. Examples include cash, marketable securities, accounts receivable, inventories, and other cur-rent assets.current debt (short-term liabilities)—debt due to be paid within 12 months.current ratio—the firm’s current assets divided by its current liabilities. This ratio provides an indication of a com-pany’s ability to pay its bills on time by comparing its current assets (assets expected to be converted to cash within a year) to its current liabilities (the firm’s liabilities that must be paid within the year).current yield—the ratio of a bond’s annual interest payment to its market price.date of record—the date at which the stock transfer books are to be closed for determining the investors to re-ceive the next dividend payment.days in inventory—inventory divided by daily cost of goods sold. This ratio measures the number of days a firm’s inventories are held on average before being sold; it also indicates the quality of the inventory.days in receivables (average collection period)—a firm’s accounts receivable di-vided by the company’s average daily credit sales (annual credit sales 4 365 ). This ratio expresses how many days on average it takes to collect receivables.debenture—any unsecured long-term debt.debt—liabilities consisting of such sources as credit extended by suppliers or a loan from a bank.Z02_KEOW5135_09_GE_GLOS.indd 56203/05/16 10:54 AM

Glossary 563foreign exchange (FX) market—the market in which the currencies of vari-ous countries are traded.Form 10-K—an annual report required by the Securities and Exchange Com-mission (SEC) that provides such in-formation as the firm’s history, audited financial statements, management’s analysis of the company’s perfor-mance, and executive compensation.forward exchange contract—an agree-ment between two parties to exchange one currency for another on a future date.forward exchange rate—an exchange rate for a transaction that calls for delivery in the future.forward-spot differential—the premi-um or discount between forward and spot currency exchange rates.free cash flows—the amount of cash available from operations after the firm pays for the investments it has made in operating working capital and fixed assets. This cash is available to distribute to the firm’s creditors and owners.future value—the amount to which your investment will grow, or a future dollar amount.future value factor—the value of (1 1 r)n used as a multiple to calculate an amount’s future value.futures markets—markets in which you can buy or sell something at a future date.general partnership—a partnership in which all partners are fully liable for the indebtedness incurred by the partnership.Generally Accepted Accounting Principles (GAAP)—rule-based set of accounting principles, standards, and procedures that companies use to com-pile their financial statements. These principles are issued by the Financial Accounting Standards Board.gross fixed assets—the original cost of a firm’s fixed assets.gross profit—sales or revenue minus the cost of goods sold.gross profit margin—gross profit di-vided by net sales. It is a ratio denoting the gross profit earned by the firm as a percentage of its net sales.hedging principle (principle of self liquidating debt)—a working-capital management policy which states that primary example of such a form of financing is fixed interest rate debt whereby the firm must pay prede-termined interest and principal on specified dates.financial markets—those institutions and procedures that facilitate transac-tions in all types of financial claims.financial policy—the firm’s policies regarding the sources of financing it plans to use and the particular mix (proportions) in which they will be used.financial ratios—accounting data restated in relative terms in order to help people identify some of the financial strengths and weaknesses of a company.financial risk—risk driven by the pres-ence of fixed finance costs in the firm’s capital structure (as opposed to vari-able finance costs such as dividends declared and paid).financial structure—the mix of all sources of funding that appears on the right-hand side of the balance sheet.financing cash flows—the amount of cash received from or distributed to the firm’s investors, usually in the form of interest, dividends, issuance of debt, or issuance or repurchase of stocks.finished-goods inventory—goods on which the production has been com-pleted but that are not yet sold.fixed asset turnover—a firm’s sales divided by its net fixed assets. This ratio indicates how efficiently the firm is using its fixed assets.fixed assets—assets such as equipment, buildings, and land.fixed costs—costs that do not vary in total dollar amount as sales volume or quantity of output changes. Also called indirect costs.fixed-rate bond—a bond that pays a fixed amount of interest to the investor each year.float—the length of time from when a check is written until the actual recipi-ent can draw upon the funds.floating lien agreement—an agree-ment, generally associated with a loan, whereby the borrower gives the lender a lien against all its inventory.flotation costs—the costs incurred by the firm when it issues securities to raise funds.currency of the bond is denominated; for example, a bond issued in Europe or Asia by an American company that pays interest and principal to the lender in U.S. dollars.Eurodollars—U.S. dollars held by foreign (often European) banks and financial institutions outside the United States, and often as a result of payments to foreign companies for goods or services.exchange rate—the price of one cur-rency stated in terms of another.ex-dividend date—the date upon which stock brokerage companies have uni-formly decided to terminate the right of ownership to the dividend, which is two days prior to the date of record.expectations theory—the notion that investor reactions to a managerial decision are based on their assessment of the effect of the action on stock price. For example, the announcement of a higher dividend not only indi-cates that more cash will be received by investors this quarter but may also signal to investors that the firm’s future prospects have improved.expected rate of return—The rate of return investors expect to receive on an investment by paying the current market price of the security.external financing needs—that portion of a firm’s requirements for financing that exceeds its sources of internal fi-nancing (i.e., the retention of earnings) plus spontaneous sources of financing (e.g., trade credit).factor—a firm that, in acquiring the receivables of other firms, bears the risk of collection and, for a fee, services the accounts.factoring accounts receivable—the outright sale of a firm’s accounts receivable to another party (the factor) without recourse. The factor, in turn, bears the risk of collection.fair value—the present value of an as-set’s expected future cash flows.field-warehouse agreement—a security agreement in which inventories pledged as collateral are physically separated from the firm’s other inventories and placed under the control of a third-party field warehousing firm.financial leverage—results from the firm’s use of sources of financing that require a fixed rate of return. The Z02_KEOW5135_09_GE_GLOS.indd 56303/05/16 10:54 AM

564 Glossaryreplaced during the year, that is, the relative liquidity of the inventories.investment banker—a financial special-ist who underwrites and distributes new securities and advises corporate clients about raising new funds.junk bond—any bond rated BB or below.just-in-time inventory control system—a production and management system in which inventory is cut down to a minimum through adjustments to the time and physical distance between the various production operations. Under this system the firm keeps a minimum level of inventory on hand, relying upon suppliers to furnish parts “just in time” for them to be as-sembled.law of one price—an economic prin-ciple that states that a good or service cannot sell for different prices in the same market. Applied to international markets, this law states that the same goods should sell for the same price in different countries after making adjust-ment for the exchange rate between the two currencies.limited liability—a protective provision whereby the investor is not liable for more than the amount he or she has invested in the firm.limited liability company (LLC)—a cross between a partnership and a cor-poration under which the owners re-tain limited liability but the company is run and is taxed like a partnership.limited partnership—a partnership in which one or more of the partners has limited liability, restricted to the amount of capital he or she invests in the partnership.line of credit—generally an informal agreement or understanding between a borrower and a bank as to the maximum amount of credit the bank will provide the borrower at any one time. Under this type of agreement there is no “legal” commitment on the part of the bank to provide the stated credit.liquidation value—the dollar sum that could be realized if an asset were sold.liquidity—the ability to convert an asset into cash quickly without a sig-nificant loss of its value.liquidity preference theory—the theory that the shape of the term structure of interest rates is determined by an for the item being forecast (e.g., operat-ing expenses) where revenues are equal to zero.interest rate parity (IRP) theory—a theory that states that (except for the effects of small transaction costs) the forward premium or discount should be equal and opposite in size to the difference in the national interest rates for securities of the same maturity.interest rate risk—the variability in a bond’s value caused by changing interest rates.internal growth—a firm’s growth rate resulting from reinvesting the com-pany’s profits rather than distributing them as dividends. The growth rate is a function of the amount retained and the return earned on the retained funds.internal rate of return (IRR)—the rate of return that the project earns. For computational purposes, the internal rate of return is defined as the discount rate that equates the present value of the project’s free cash flows with the project’s initial cash outlay.International Financial Reporting Standards (IFRS)—a principle-based set of international accounting stan-dards stating how particular types of transactions and other events should be reported in financial statements. The principles are issued by the International Accounting Standards Board.intrinsic, or economic, value—the pres-ent value of an asset’s expected future cash flows. This value is the amount the investor considers to be fair value, given the amount, timing, and riski-ness of future cash flows.inventories—raw materials, work in progress, and finished goods held by the firm for eventual sale.inventory loans—loans secured by inventories. Examples include float-ing or blanket lien agreements, chattel mortgage agreements, field-warehouse receipt loans, and terminal-warehouse receipt loans.inventory management—the control of assets used in the production process or produced to be sold in the normal course of the firm’s operations.inventory turnover—a firm’s cost of goods sold divided by its inventory. This ratio measures the number of times a firm’s inventories are sold and the cash-flow-generating characteris-tics of a firm’s investments should be matched with the cash-flow require-ments of the firm’s sources of financ-ing. Very simply, short-lived assets should be financed with short-term sources of financing, while long-lived assets should be financed with long-term sources of financing.high-yield bond—see junk bond.holding-period return (historical or realized rate of return)—the rate of return earned on an investment, which equals the dollar gain divided by the amount invested.income statement (profit and loss statement)—a basic accounting state-ment that measures the results of a firm’s operations over a specified period, commonly 1 year. The bottom line of the income statement, net prof-its (net income), shows the profit or loss for the period that is available for a company’s owners (shareholders).incremental cash flow—the difference between the cash flows a company will produce both with and without the in-vestment it is thinking about making.indenture—the legal agreement between the firm issuing bonds and the bond trustee who represents the bondholders, providing the specific terms of the loan agreement.indirect costs—see fixed costs.indirect quote—the exchange rate that expresses the number of units of foreign currency that can be bought for one unit of home currency.inflation premium—a premium to com-pensate for anticipated inflation that is equal to the price change expected to occur over the life of the bond or investment instrument.information asymmetry—the notion that investors do not know as much about the firm’s operations as the firm’s management.initial outlay—the immediate cash out-flow necessary to purchase the asset and put it in operating order.initial public offering or IPO—the first time a company issues its stock to the public.insolvency—the inability to meet interest payments or to repay debt at maturity.intercept—the constant term in a linear equation. This is the value predicted Z02_KEOW5135_09_GE_GLOS.indd 56403/05/16 10:54 AM

Glossary 565operating net working capital—the difference between current assets less cash and current liabilities less short-term debt (e.g., notes payable).operating profit margin—a firm’s operating profits divided by sales. This ratio serves as an overall measure of operating effectiveness.operating return on assets (OROA)—the ratio of a firm’s operating profits divided by its total assets. This ratio in-dicates the rate of return being earned on the firm’s assets.operating risk—risk driven by the mix of fixed versus variable costs the firm incurs to do business.operations management—how effec-tively management is performing in the day-to-day operations in terms of how well management is generating revenues and controlling costs and expenses; in other words, how well is the firm managing the activities that directly affect the income statement?opportunity cost—the cost of making a choice defined in terms of the next-best alternative that is foregone.opportunity cost of funds—the next-best rate of return available to the investor for a given level of risk.optimal capital structure—the capital structure that minimizes the firm’s composite cost of capital (maximizes the common stock price) for raising a given amount of funds.optimal range of financial leverage—the range of debt use in the firm’s capital structure that yields the lowest overall cost of capital for the firm.order point problem—determining how low inventory should be depleted before it is reordered.order quantity problem—determining the optimal order size for an inventory item given its usage, carrying costs, and ordering costs.ordinary annuity—an annuity in which the cash flows occur at the end of each period.organized security exchanges—formal organizations that facilitate the trading of securities.other current assets—other short-term assets that will benefit future time periods, such as prepaid expenses.over-the-counter markets—all security markets except the organized exchanges. the property in the event the borrower is unable to repay the loan.mortgage bond—a bond secured by a lien on real property.multinational corporation (MNC)—a corporation with holdings and/or operations in more than one country.mutually exclusive projects—projects that, if undertaken, would serve the same purpose. Thus, accepting one will necessarily mean rejecting the others.net debt—the firm’s total interest- bearing debt (both short- and long-term) minus excess cash holdings, where excess cash holdings equal cash held by the firm but not required to support the firm’s ongoing operations.net fixed assets—gross fixed assets minus the accumulated depreciation taken over the life of the assets.net income (net profit)—the earnings available to the firm’s common and preferred stockholders.net present value (NPV)—the present value of an investment’s annual free cash flows less the investment’s initial outlay.net present value profile—a graph showing how a project’s NPV changes as the discount rate changes.net profit margin—net income divided by sales. A ratio that measures the net income of the firm as a percent of sales.net working capital—the difference between the firm’s current assets and its current liabilities.nominal or stated interest—the interest rate that the lender or credit card com-pany states you are paying.nominal (or quoted) rate of interest—the interest rate paid on debt securities without an adjustment for any loss in purchasing power.nondiversifiable risk—see systematic risk.operating expenses—marketing and selling expenses, general and admin-istrative expenses, and depreciation expense.operating income (earnings before in-terest and taxes)—sales less the cost of goods sold less operating expenses.operating leverage—results from op-erating costs that are fixed and do not vary with the level of firm sales.investor’s additional required interest rate in compensation for additional risks.liquidity-risk premium—the additional return required by investors for securi-ties that cannot be quickly converted into cash at a reasonably predictable price.long-term debt—loans from banks or other sources that lend money for longer than 12 months.majority voting—voting in which each share of stock allows the shareholder one vote and each position on the board of directors is voted on sepa-rately. As a result, a majority of shares has the power to elect the entire board of directors.marginal tax rate—the tax rate that would be applied to the next dollar of income.market risk—see systematic risk.market segmentation theory—the theo-ry that the shape of the term structure of interest rates implies that the rate of interest for a particular maturity is determined solely by demand and supply for the given maturity. This rate is independent of the demand and supply for securities having different maturities.market value—the value observed in the marketplace.marketable securities—security invest-ments (financial assets) the firm can quickly convert to cash balances. Also known as near cash or near-cash assets.maturity—the length of time until the bond issuer returns the par value to the bondholder and terminates the bond.maturity-risk premium—the additional return required by investors in longer term securities to compensate them for the greater risk of price fluctuations on those securities caused by interest rate changes.modified internal rate of return (MIRR)— the discount rate that equates the pres-ent value of the project’s future free cash flows with the terminal value of the cash inflows.money market—all institutions and procedures that facilitate transactions for short-term instruments issued by borrowers with very high credit ratings.mortgage—a loan to finance real estate whereby the lender has first claim on Z02_KEOW5135_09_GE_GLOS.indd 56503/05/16 10:54 AM

566 Glossaryprofit margin (operating income divided by sales), and the net profit margin (net income 4 sales).profit-retention rate—the company’s percentage of profits retained.project standing alone risk—a project’s risk ignoring the fact that much of this risk will be diversified away.protective provisions—provisions for preferred stock that protect the inves-tor’s interest. The provisions generally allow for voting in the event of nonpay-ment of dividends, or they restrict the payment of common stock dividends if sinking-fund payments are not met or if the firm is in financial difficulty.proxy—a means of voting in which a designated party is provided with the temporary power of attorney to vote for the signee at the corporation’s an-nual meeting.proxy fight—a battle between rival groups for proxy votes in order to con-trol the decisions made in a stockhold-ers’ meeting.public offering—a security offer-ing in which all investors have the opportunity to acquire a portion of the financial claims being sold.purchasing-power parity (PPP)—a theory that states that exchange rates adjust so that identical goods cost the same amount regardless of where in the world they are purchased.pure play method—a method for estimating a project’s or division’s beta that attempts to identify publicly trad-ed firms engaged solely in the same business as the project or division.raw-materials inventory—the basic materials purchased from other firms to be used in the firm’s production operations.real rate of interest—the nominal (quoted) rate of interest less any loss in purchasing power of the dollar during the time of the investment.real risk-free interest rate—the re-quired rate of return on a fixed-income security that has no risk in an econom-ic environment of zero inflation.required rate of return—minimum rate of return necessary to attract an inves-tor to purchase or hold a security.residual dividend theory—a theory that a company’s dividend payment should equal the cash left after financing all the investments that have positive net present values.preemptive right—the right entitling the common shareholder to maintain his or her proportionate share of own-ership in the firm.preferred stock—a hybrid security with characteristics of both common stock and bonds. Preferred stock is similar to common stock in that it has no fixed maturity date, the nonpayment of divi-dends does not bring on bankruptcy, and dividends are not deductible for tax purposes. Preferred stock is similar to bonds in that dividends are limited in amount.preferred stockholders—stockholders who have claims on the firm’s income and assets after creditors, but before common stockholders.premium bond—a bond that is selling above its par value.present value—the value in today’s dollars of a future payment discounted back to present at the required rate of return.present value factor—the value of 1/(1 1 r)n used as a multiplier to calcu-late an amount’s present value.price/book ratio—the market value of a share of the firm’s stock divided by the book value per share of the firm’s reported equity in the balance sheet. Indicates the market price placed on $1 of capital that was invested by shareholders.price/earnings ratio—the price the mar-ket places on $1 of a firm’s earnings. For example, if a firm has an earnings per share of $2 and a stock price of $30 per share, its price/earnings ratio is 15. ($30 4 $2).primary market—a market in which securities are offered for the first time for sale to potential investors.private placement—a security offering limited to a small number of potential investors.privileged subscription—the process of marketing a new security issue to a select group of investors.profitability index (PI) or benefit–cost ratio—the ratio of the present value of an investment’s future free cash flows to the investment’s initial outlay.profit margins—financial ratios (some-times simply referred to as margins) that reflect the level of the firm’s profits relative to its sales. Examples include the gross profit margin (gross profit divided by sales), operating The money market is an over-the-counter market. Most corporate bonds also are traded in the over-the-counter market.paid-in capital—the amount a company receives above par value from selling stock to investors.par value—for a bond, par value is the stated amount that the firm is to repay when the bond comes due (matures); for a stock, par value is the arbitrary value a firm assigns to each share of stock when issued to investors. Any amount received from the stock sale that is above par value is paid-in-capital.partnership—an association of two or more individuals joining together as co-owners to operate a business for profit.payable-through draft (PTD)—a legal instrument that has the physical ap-pearance of an ordinary check but is not drawn on a bank. A payable-through draft is drawn on and paid by the issuing firm. The bank serves as a collection point and passes the draft on to the firm.payback period—the number of years it takes to recapture a project’s initial outlay.payment date—the date on which the company mails a dividend check to each investor of record.percent of sales method—a method of financial forecasting that involves estimating the level of an expense, as-set, or liability for a future period as a percent of the sales forecast.perfect capital markets—markets in which information flows freely and market prices fully reflect all available information.permanent investment—investments that the firm expects to hold longer than 1 year. The firm makes perma-nent investments in fixed and current assets.perpetuity—an annuity with an infinite life.pledging accounts receivable—a loan the firm obtains from a commercial bank or a finance company using its accounts receivable as collateral.portfolio beta—the relationship between a portfolio’s returns and the market returns. It is a measure of the portfolio’s nondiversifiable risk.Z02_KEOW5135_09_GE_GLOS.indd 56603/05/16 10:54 AM

Glossary 567arise spontaneously in the firm’s day-to-day operations.spot exchange rate—an exchange rate for a transaction that calls for immedi-ate delivery.spot market—cash market.stable dollar dividend per share—a dividend policy that maintains a rela-tively stable dollar dividend per share over time.standard deviation—a statistical measure of the spread of a probability distribution calculated by squaring the difference between each outcome and its expected value, weighting each value by its probability, summing over all possible outcomes, and taking the square root of this sum.statement of cash flows—a statement that shows how changes in balance sheet accounts and income affect cash and cash equivalents, and breaks the analysis down to operating, investing, and financing activities.stock dividend—a distribution of shares of up to 25 percent of the number of shares currently outstanding, issued on a pro rata basis to the current stock-holders.stock repurchase (stock buyback)—the purchase of outstanding common stock by the issuing firm.stock split—a stock dividend exceed-ing 25 percent of the number of shares currently outstanding.subordinated debenture—a debenture that is subordinated to other deben-tures in terms of its payments in case of insolvency.syndicate—a group of investment bank-ers who contractually assist in the buy-ing and selling of a new security issue.systematic risk—(1) the risk related to an investment return that cannot be eliminated through diversifica-tion. Systematic risk results from factors that affect all stocks. Also called market risk or nondiversifi-able risk. (2) The risk of a project from the viewpoint of a well-diversified shareholder. This measure takes into account that some of the project’s risk will be diversified away as the project is combined with the firm’s other projects, and, in addition, some of the remaining risk will be diversified away by shareholders as they combine this stock with other stocks in their portfolios.defaults in payment of principal or in-terest, the lender can seize the pledged assets and sell them to settle the debt.security market line—the return line that reflects the attitudes of investors regarding the minimum acceptable return for a given level of systematic risk associated with a security.semivariable costs—costs composed of a mixture of fixed and variable components.sensitivity analysis—a method for deal-ing with risk whereby the change in the distribution of possible net present values or internal rates of return for a particular project resulting from a change in one particular input variable is calculated. This is done by chang-ing the value of one input variable while holding all other input variables constant.short-term notes (debt)—amounts bor-rowed from lenders, mostly financial institutions such as banks, where the loan is to be repaid within 12 months.simple interest—if you only earned interest on your initial investment, it would be referred to as simple interest.simulation—a method for dealing with risk whereby the performance of the project under evaluation is estimated by randomly selecting observations from each of the distributions that affect the outcome of the project and continuing with this process until a representative record of the project’s probable outcome is assembled.sinking-fund provision—a protec-tive provision that requires the firm periodically to set aside an amount of money for the retirement of its preferred stock. This money is then used to purchase the preferred stock in the open market or through the use of the call provision, whichever method is cheaper.slope coefficient—the rate of change in the item being forecast with a linear equation and the change in sales.small, regular dividend plus a year-end extra—a corporate policy of paying a small regular dollar dividend plus a year-end extra dividend in prosperous years to avoid the connotation of a per-manent dividend.sole proprietorship—a business owned by a single individual.spontaneous financing—the trade credit and other accounts payable that retained earnings—cumulative profits retained in a business up to the date of the balance sheet.return on equity—a firm’s net income divided by its common book equity. This ratio is the accounting rate of return earned on the common stock-holders’ investment.revolving credit agreement—an under-standing between the borrower and the bank as to the amount of credit the bank will be legally obligated to provide the borrower.right—a certificate issued to common stockholders giving them an option to purchase a stated number of new shares at a specified price during a 2- to 10-week period.risk—potential variability in future cash flows.risk-adjusted discount rate—a method of risk adjustment when the risk as-sociated with the investment is greater than the risk involved in a typical endeavor. Using this method, the discount rate is adjusted upward to compensate for this added risk.risk-free rate of return—the rate of return on risk-free investments. The in-terest rates on short-term U.S. govern-ment securities are commonly used to measure this rate.risk premium—the additional return expected for assuming risk.safety stock—inventory held to accom-modate any unusually large and unex-pected usage during delivery time.scenario analysis—a simulation ap-proach for gauging a project’s risk under the worst, best, and most likely outcomes. The firm’s management examines the distribution of the out-comes to determine the project’s level of risk and then makes the appropriate adjustment.S-corporation—a corporation that, be-cause of specific qualifications, is taxed as though it were a partnership.seasoned equity offering, SEO—the sale of additional stock by a company whose shares are already publicly traded.secondary market—a market in which currently outstanding securities are traded.secured loans—sources of credit that require security in the form of pledged assets. In the event the borrower Z02_KEOW5135_09_GE_GLOS.indd 56703/05/16 10:54 AM

568 Glossaryvariable costs—expenses that vary in total as output changes. Also called direct costs.venture capitalist—an investment firm (or individual investor) that provides money to business start-ups.volume of output—the number of units produced and sold for a particular period of time.weighted average cost of capital—an average of the individual costs of financing used by the firm. A firm’s weighted cost of capital is a function of (1) the individual costs of capital, and (2) the capital structure mix.working capital—a concept tradition-ally defined as a firm’s investment in current assets.working capital management—the management of the firm’s current as-sets and short-term financing.work-in-process inventory—partially finished goods requiring additional work before they become finished goods.yield to maturity—the rate of return a bondholder will receive if the bond is held to maturity.zero balance accounts (ZBA)—a cash management tool that permits centralized control over cash out-flow while maintaining divisional disbursing authority. Objectives are (1) to achieve better control over cash payments; (2) to reduce excess cash balances held in regional banks for disbursing purposes; and (3) to increase disbursing float.zero coupon bond—a bond issued at a substantial discount from its $1,000 face value and that pays little or no interest.based on the relation between a firm’s sales and the total assets.total revenue—total sales dollars.trade credit—credit made available by a firm’s suppliers in conjunction with the acquisition of materials. Trade credit appears on the balance sheet as accounts payable.transaction loan—a loan in which the proceeds are designated for a specific purpose—for example, a bank loan used to finance the acquisition of a piece of equipment.treasury stock—the firm’s stock that has been issued and then repurchased by the firm.unbiased expectations theory—the theory that the shape of the term struc-ture of interest rates is determined by an investor’s expectations about future interest rates.underwriter’s spread—the difference between the price the corporation raising the money gets and the public offering price of a security.underwriting—the purchase and subsequent resale of a new security issue. The risk of selling the new issue at a satisfactory (profitable) price is assumed (underwritten) by the invest-ment banker.unsecured loans—all sources of credit that have as their security only the lender’s faith in the borrower’s ability to repay the funds when due.unsystematic risk—the risk related to an investment return that can be eliminated through diversification. Unsystematic risk is the result of fac-tors that are unique to the particular firm. Also called company-unique risk or diversifiable risk.tax shield—the reduction in taxes due to the tax deductibility of interest expense.taxable income—gross income from all sources, except for allowable exclu-sions, less any tax-deductible expenses.temporary investments—a firm’s investments in current assets that will be liquidated and not replaced within a period of 1 year or less. Examples include seasonal expansions in inven-tories and accounts receivable.tender offer—a formal offer by the company to buy a specified number of shares at a predetermined and stated price. The tender price is set above the current market price in order to attract sellers.term structure of interest rates—the relationship between interest rates and the term to maturity, where the risk of default is held constant.terminal-warehouse agreement—a security agreement in which the inventories pledged as collateral are transported to a public warehouse that is physically removed from the borrower’s premises. This is the saf-est (though costly) form of financing secured by inventory.terms of sale—the credit terms iden-tifying the possible discount for early payment, the discount period, and the total credit period.times interest earned—a firm’s operat-ing profits divided by interest expense. This ratio measures a firm’s ability to meet its interest payments from its an-nual operating earnings.total asset turnover—a firm’s sales divided by its total assets. This ratio is an overall measure of asset efficiency Z02_KEOW5135_09_GE_GLOS.indd 56803/05/16 10:54 AM

Index 569IndexesAAccelerated Cost Recovery System (ACRS), 398Accountingaccrual basis, 93book value, 85cash basis, 93Accounting book value, 85Accounting malpractice, 107–108Accounts payable, 88Accounts receivable, 86factoring, 529pledging, 527trimming, 521turnover ratio, 137Accounts receivable loans, 527 –528factoring, 529pledging, 527Accrual basis accounting, 93Accrued expenses, 88Accrued wages, 521– 522Accumulated depreciation, 87Agency costs, 450, 452, 475of debt, 450 – 452firm value and, 450 – 452free cash flow and capital structure, 452Agency problems, 32conflicts of interest causing, 32–33, 35, 452Allocation, asset, 243Amortizationprocess, 197 –198schedule, loan, 198Amortized loans, 197 –199, 202, 204with monthly compounding, 205Angel investor, 49Annual percentage rate (APR), 199Annuities, 192–199amortized loans, 197 –199, 202, 204compound, 192 –194definition of, 192equivalent annual, 378ordinary, 192present value of, 194–195Annuities due, 196Annuity future value factor, 193Annuity present value factor, 195Arbitrage, 544exchange rates and, 544Arbitrageur, 544Asked rate, 544Asset allocation, 243Asset management, 141–142Assetsclaims on, 263, 300current, 86, 124–125, 511– 513financing, 147–148fixed, 86–87, 96, 124long-term, 86–87management of, 143–145operating profits and, 141–142permanent and temporary, 514total, 85total turnover, 143–145turnover of fixed, 144–145types of, 85–87value, determination of, 268–269Asset structure, and capital structure, 431–432Average collection period, 136–137Average tax rate, 106BBalance, compensating, 523Balance sheet, 85–92common-sized, 89construction of, 91–92, 94Balance-sheet leverage ratios, 456– 457net debt and, 457Bank credit, 523 –525line of credit, 523short-term, cost of, 524 –525transaction loan, 525Bankruptcy costs, 459Basis points, 61Behavioral finance, 267Benefit–cost ratio, 359 –362Bernstein, Peter, 225Best-efforts basis, 55Beta, 237 –242estimation of, 242, 415measurement of portfolio, 242 –243pure play method for estimating, 415reliability of, 249Bid-asked spread, 544Bid rate, 544Bird-in-the-hand dividend theory, 471– 472Bonds, 260 –283callable, 264call provision, 264characteristics of, 263 –266claims on assets and income, 263convertible, 262 –263coupon interest rate, 264current yield, 278 –279debentures, 261definition of, 261discount, 282Eurobonds, 262fixed-rate, 264high-yield, 265indenture, 264–265junk, 265maturity, 264mortgage, 262par value, 263–264premium, 282ratings, 265–266redeemable, 264subordinated debentures, 262terminology, 263–266types of, 261–263valuation, 260 –283value, 266–269, 276valuing, 272–276yield to maturity, 276–278zero coupon, 264Bond yields, 276–279Book value, 266–267Book value accounting, 85Break-even analysis, 433 – 438behavior costs and, 435– 436break-even point in sales dollars, 437 – 438elements of, 434 – 438finding break-even point, 436– 437fixed costs, 434sales level, 437 – 438total revenue and volume of output, 436variable costs, 434 – 435Break-even quantity, 434Brin, Sergey, 46Budgeting, 498capital. See Capital budgetingcash, 499 – 501functions, 498 – 499Bush, President George, 472Businessfinance, role in, 36–38financing, 48–53, 96, 99 –100Business organizationchoice of, 40 –41corporations, 39 –40legal forms of, 38 –41partnerships, 38 –39sole proprietorships, 38s-type corporations, 40taxes and, 39–40Business risk, 432 – 433financial risk and, 432 – 433CCallable bond, 264Call protection period, 264Call provision, 264, 295Capitalcapital asset pricing model, 246–247, 328 –331cost of, 318–341, 431costs of, key definitions, 319–320determining costs of, 320–331divisional costs of, 335–341financial policy and, 320flotation costs and taxes, 320net working, 398, 511opportunity cost of, 319–320paid-in, 88sources of costs of, 321Subject569Z03_KEOW5135_09_GE_SIDX.indd 56903/05/16 10:59 AM

570 IndexCostsagency, 450–452bankruptcy, 459behavior of, 435–436of capital, 318–341of capital, weighted average, 331–334of common equity, 325of common stock financing, 326–327debt, 321–323definition of, 321direct, 434–435divisional, 335–341financing, 80fixed, 83, 434flotation, 57, 321indirect, 434interest, 512opportunity, 29, 319–320, 395overhead, 395of preferred equity, 323 –324of preferred stock, 323–324of short-term credit, 518 – 520sunk, 395transaction, 320, 458variable, 83, 434–435Coupon interest rate, 264Coverage ratios, 456– 457Creditcommercial paper and, 526–527short-term, 518 – 520Credit rating, 458Credit termsaccounts-receivable loans, 527trade credit, 522Cross rates, 544Cumulative dividends, 294Cumulative voting, 301Currency cross rates, 544Currency exchange rates, 540–550Current asset management, 511– 513Current assets, 86, 124–125other, 86Current debt, 88accounts payable, 88accrued expenses, 88short-term notes, 88Current liabilities, 88advantages of, 512disadvantages of, 512–513Current ratio, 135–136Current yield, 278computing of, 278–279Customers, discomfort of, 459DDate of record, 478Days in inventory, 137–138Days in receivables, 136–137Debentures, 261subordinated, 262Debt, 87agency costs of, 450–452capacity, 450cost of, 321–323costs, definition of, 321current, 88financing, 322–323long-term, 88diagram, 409diverted from products, 394financial crisis and, 34financing, 95, 127free, 95, 124–126, 393, 401–402generation of, 96incidental effects, 394incremental, 29incremental expenses, 395incremental thinking and, 393–394long-term assets and, 99marginal, 29measurement of, 93–103measuring, 101–102operating, 399–401, 403–404from operations, 97–98opportunity cost and, 395overhead costs and, 395profits versus, 93–94statement of, 95–101sunk costs and, 395synergistic effects and, 394terminal, 399timelines to visualize, 178 –181tips for computing, 102–103Cash inflows, 96Characteristic line, 237Chattel mortgage agreement, 529Chief executive officer (CEO), 37–38Chief financial officer (CFO), 38Clientele effect, 474Combined leverage, 442Commercial paper, 525–527estimation of cost of, 526as short-term credit, 525–526Commission, 55Common-sized balance sheet, 89Common-sized income statement, 83–84Common stock, 88, 299–306characteristics of, 299–301claim on assets, 300claim on income, 299–300cost of financing, 326–327growth factor in, 302–303limited liability, 301preemptive rights, 301solving for value of, 304–305valuing of, 301–306voting rights, 301Common stockholders, 88expected rate of return, 308–311Company-unique risk, 234Compensating balance, 523commercial paper, 526Competitive bid purchase, 54–55Compound annuity, 192–194Compounding, application of, 187–188Compound interest, 178–191definition of, 179Conflicts of interest, 32–33, 452financial crisis and, 35Constant dividend payout ratio, 477Convertible bonds, 262–263Corporate tax rates, 105–106Corporations, 39–40multinational, 539S-corporation, 40Cost-of-credit formula, 518–520Cost of goods sold, 80Capital (Continued)transfer in economy, 48weighted average cost of, 319, 331–334working, 511, 513–516Capital asset pricing model (CAPM), 246–247, 328 –331, 411, 414calculating cost of common stock, 329, 331implementation of, 329–330Capital budgeting, 36capital rationing, 372–373cash flows and, 392–418, 428–429decision criteria, 352–372, 396definition of, 351for direct foreign investment, 552–554ethics in, 379guidelines, 393–396internal rate of return, 362–365net present value, 356–359options in, 406–409payback period, 352–354profitability index (benefit–cost ratio), 359–362profitable projects, finding, 351–352risk adjusted discount rates, 411–414risk in, 411techniques and practice, 350–379Capital gains, 104Capital investments, new, 337, 339–340Capital marketsdefinition of, 47money market versus, 51perfect, 471Capital rationing, 372–373Capital structure, 331, 445agency costs and, 450–452cost-of-capital curve, 450decisions, 36financial structure versus, 444–445firm value and, 447–448importance of, 446independence position on, 446–447international, 459managerial implications, 452–453moderate position on, 448–450optimal, 446theory, 444–453weights, 332Capital structure managementactual, 457–459comparative leverage ratios, 456–457graphic analysis, 454–455indifference points, 455–456industry norms, 457tools of, 453–459Cash, 86converting inventories to, 137–138sources and uses of, 95Cash basis accounting, 93Cash budget, 499–501construction of, 499–501Cash conversion cycle (CCC), 516–518computing of, 517Cash discounts, trade credit, 522Cash flows, 28–29, 78–127capital budgeting and, 392–418, 428–429computing, suggestions for, 102from day-to-day operations, 96, 97Z03_KEOW5135_09_GE_SIDX.indd 57003/05/16 10:59 AM

Index 571foreign exchange market, 540–550forward, 546risk, 554what changes mean, 541–542Ex-dividend date, 478Executive compensation, 35Expectations theory, 475Expected rate of return, 222–225computing of, 230 –231, 277 –278of stockholders, 306–311Expenses, accrued, 88External financing needs, 496FFactor, 529Factoring accounts receivable, 529Fair value, 267Farmer, Roy, 32Field warehouse agreement, 529Financebehavioral, 267cash flow, 28 –29conflicts of interest and, 32–33in firm, 37–38foundations of, 28 –36income taxes and, 104–107international business, 538 –554market prices, 30 –31multinational firm and, 41reasons for studying, 36–37risk and, 29 – 30role in business, 36–38time value of money, 29, 34Financial analysis, purpose of, 130 –133Financial calculator, use of, 182 –183, 363, 364Financial crisisavoiding of, 34–35global, 33–34Financial decision tools, 140, 147, 150, 154, 161, 224, 230, 245, 248, 274, 275, 279, 299, 306, 308, 311, 337, 340, 355, 369, 379, 413, 437, 496, 517, 520Financial flexibility, 458Financial forecasting, 491– 497percent of sales method of, 492– 493sales, 491variables, 491Financial intermediary, 49Financial leverage, 440– 442benefits of, 448– 449effects of, 440 – 441operating leverage and, 442– 443optimal range of, 450Financial management, foundation of, 26–41Financial manager, role of, 37–38Financial marketsdefinition of, 37globalization of, 539–540interest rates and, 46– 77rates of return in, 58–61Financial performanceevaluation of firm, 130–162financial analysis, purpose of, 130–133Financial planning, short-term, 490 – 501Financial policycapital and, 320definition of, 320stock value and, 470–476views on, 470–473Dividendscumulative, 294share repurchase as, 479–482stability of, 470and stock splits, 478–479stock values and, 471–472taxation on, 39–40Dividends per share, 83Dividend valuation model, 303–304Dividend-versus-retention tradeoffs, 470Divisional costs of capital, calculating of, 335–341Divisional WACCs, 335–337Dutch auction, 55, 56EEarningsannual change in, 401predictability, dividend payout, 477Earnings available to common stockholders, 82Earnings before interest and taxes (EBIT), 80, 401, 402, 404, 434, 436, 439–440financial leverage and, 440–442operating leverage and, 439–440Earnings before interest taxes, depreciation, and amortization (EBITDA), 404Earnings before taxes, 81Earnings per share (EPS), 83EBIT-EPS analysis chart, 453– 456EBIT-EPS indifference point, 455–456Economic value, 267Economic value added (EVA™), 157, 157 –159Economies of scale, 497 – 498Effective annual rate (EAR), 199 –200calculating EAR on a credit card, 200calculating interest rate and converting it to EAR, 201–202Efficient markets, 30, 35, 267Equipment, 86– 87Equity, 88common stockholders, 88 – 89overevaluation/underevaluation, 458preferred stockholders, 88return on, 150–154total common, 151total stockholders’, 151Equity offering, 50Equivalent annual annuity (EAA), 378Ethicsin capital budgeting, 379essential elements, 35–36financial downside of poor ethics, 379Sarbanes-Oxley Act, 57 –58Eurobonds, 262Eurodollars, 540Exchange rate quotes, reading of, 542Exchange rate risk, 548–550in direct foreign investment, 549in foreign portfolio investments, 549in international trade contracts, 548–549Exchange rates, 541arbitrage and, 544ask and bid rates, 544cross rates, 544maturity composition, 445–446principle of self-liquidating, 513ratio, 90, 147short-term, 88Debt capacity, 450Debt–equity composition, 445Debt–equity ratio, 147Debt levels, comparable, 459Debt maturity composition, 445–446Declaration date, 478Default-risk premium, 61, 62Delivery date, 546DepreciationAccelerated Cost Recovery System (ACRS), 398accumulated, 87expense, 86, 94–95Modified Accelerated Cost Recovery System (MACRS), 428–429taxes and, 397–398Dimmick, Emily, 48Dimmick, Michael, 48Direct costs, 434–435Direct foreign investment (DFI), 539capital budgeting for, 552–554exchange rate risk, 549exchange rate risk in, 554Direct placement, 50Direct quote, 542Direct sale, 55Direct transfer of funds, 49Discount bond, 282Discounted payback period, 354–355Discounted value, calculation of, 189Discount rates, risk-adjusted, 411–414Discretionary financing, 493–496Distributiondirect sale, 55Dutch auction, 55, 56methods, 54–55negotiated purchase, 54privileged subscription, 55syndicate securities, 54Diversifiable risk, 234Diversification and risk, 233–246Dividend growth model, 326calculating cost of common stock with, 329implementation of, 327–328Dividend payout ratio, 302, 469–470Dividend policyagency costs, 475alternative, 477bird-in-the-hand dividend theory, 471–472clientele effect, 474earnings predictability, 477effects of, 493–494expectations theory, 475firm, 470information effect, 474–475internal financing and, 468–482legal restrictions, 476liquidity constraints, 476–477as long-term residual, 476making sense of theory, 473–475ownership control, 477payment procedures, 477–478residual dividend theory, 473–474Z03_KEOW5135_09_GE_SIDX.indd 57103/05/16 10:59 AM

572 IndexIIncomeclaims on, 263, 299–300net, 82taxable, 81, 104Income statement, 80 – 85, 86, 92, 94common-sized, 83– 84preparation of, 84 – 85Income taxescomputing corporation, 106– 107, 108finance and, 104 – 107Incremental cash flows, 29Incremental expenses, 395Incremental thinking, 393–394Indenture, 264–265Indifference points, 455– 456Indirect costs, 434Indirect quote, 542Industry norms, 457Inflationpremium, 61, 62, 65rate of return and, 64– 65real rates of return, 65– 67Inflation rates, interest rates and, 58 –61Information asymmetry, 475Information effect, 474– 475Initial outlay, 396–397Initial public offerings (IPO), 50financial consequences, 330Intercept, 497Interestcompound, 178 –191cost, 57, 512expense, 398, 448 – 449nominal rates of, 63– 65payments, 396quoted rate of, 61real rate of, 63simple, 180times earned, 148–149Interest ratecalculating, and converting to EAR, 201–202commercial paper, 525coupon, 264determinants of, 62 – 71estimating with risk premiums, 62–63inflation rates and, 58 –61level of, 458levels in recent periods, 59 – 61making comparable, 199 –205nominal, 59–61, 62, 63 – 65parity, 550–551real, 63– 65real risk-free, 62, 63risk free, 63selected trade credit terms, 522term structure of, 67 – 70Interest rate parity (IRP) theory, 550Interest rate risk, term structure of, 282Interest ratesannual percentage rate (APR), 199effective annual rate (EAR), 199nominal or stated interest rate, 199Interest tax savings, 448 – 449, 458Internal funds, insufficient, 458Internal growth, 302measuring growth rate, 305multinational, 41value, 450 – 452and agency costs, 450 – 452weighted average cost of capital, 331–334Fisher effect, 65international, 552Fixed assets, 86– 87, 124gross, 87, 99investing in, 96net, 87Fixed asset turnover, 144–145Fixed costs, 83, 434Fixed-rate bonds, 264Floating lien agreement, 529Flotation costs, 57capital and, 320costs of debt, 321definition, 320Foreign exchange (FX) market, 540–541Foreign exchange rates, 542–544Foreign exchange transactions, 546Foreign investment, direct, 539Foreign investment risks, 553–554Form 10-K, 79Forward exchange contract, 546Forward exchange rates, 546Forward-spot differential, 546Franklin, Benjamin, 176Free cash flow, 79, 393annual, 397 –398calculating, 396–406initial outlay, 396–397Free cash flows, 124–126Fundsdirect transfer of, 49indirect transfer of, 49movement of, 48 –53opportunity cost of, 58Futures markets, 51Future value, 178 –191of annuity, 192calculation of, 179, 185–186, 204 –205definition of, 179with nonannual periods, 202 –205Future value factor, 179GGenerally accepted accounting principles (GAAP), 103General partnerships, 38–39Government securities, interest rates for, 68 – 69Great Recession, risk and return, 220 –221Greenspan, Alan, 58Gross fixed asset, 87Gross profit margin, 83Gross profits, 80Gross working capital, 86, 511HHastings, Reed, 292Hedging principle, 513Hedging principles, 514 – 516High-yield bonds, 265Historical rates of return, 222Holding-period return, 222Homer, Sidney, 176Financial ratio analysisaccounts receivable turnover ratio, 137current ratio, 135–136debt ratio, 147gross profit margin, 83inventory turnover, 138limitations of, 162operating profit margin, 83, 142 –143operating return on assets, 140–141, 146, 148quick ratio, 136return on equity, 150 –154total asset turnover, 143 –144Financial ratios, 131Financial relationships, measurement of, 134 –161Financial risk, 433business risk and, 432 – 433Financial statements, 78 –127balance sheet, 85– 92data by industry, 131, 132limitations of, 107 – 108pro forma, 491Financial structureand asset structure, 431– 432capital structure versus, 444 – 445Financingof business, 48–53, 96, 99–100cash flows, 95, 127current debt, 88debt (liabilities), 87debt ratio, 90direct transfer of funds, 49discretionary, 493, 494equity, 87indirect transfer, 49internal, 468–482investment banking function, 49long-term debt, 88money market versus capital market, 51organized security exchanges versus over-the-counter markets, 51–52permanent, 514primary markets versus secondary markets, 50private debt placements, 55–56public offerings versus private placements, 49–50sources of, 514 – 515spontaneous, 493, 514 – 515spot markets, 51temporary, 514types of, 87–89working capital, 91–92Financing decisions, 149Financing expenses, 80Financing flows, 396Financing mix, determination of, 430 – 459Financing needs, external, 496Firmdiscretionary financing needs, 493– 496dividend policy, 470evaluation of financial performance, 130 –162finance area of, 37–38goal of, 27 – 28likelihood of failure, 449 – 450Z03_KEOW5135_09_GE_SIDX.indd 57203/05/16 10:59 AM

Index 573Net present value (NPV), 356–359calculation of, 356–359definition of, 356internal rate of return and, 365–367profile, 365spreadsheets, calculating with, 359Net profit margin, 83, 493– 494Net working capital, 90, 398, 511New York Stock Exchange (NYSE), 30, 51–52, 267Nominal interest rate, 59–61, 62, 199solving for, 63– 65Nonannual periods, present and future values with, 202 –205Nondiversifiable risk, 234Norman, Jan, 93North American Industrial Classification System (NAICS), 131OOperating cash flows, calculation of, 399 –401, 403 –406Operating expenses, 80, 81Operating income, 80Operating leverage, 438 – 444EBIT and, 439– 440financial leverage and, 442 – 443Operating net working capital, 511Operating profit margin, 83, 142–143Operating profits, 80, 141Operating return on assets (OROA), 141, 145–146, 148Operating risk, 432, 433Operations, management, 141, 142 –143Opportunity cost, 29, 319–320, 395funds, 58Optimal capital structure, 446Options, in capital budgeting, 406–409Ordinary annuities, 192Organized security exchangesdefinition of, 51over-the-counter markets versus, 51–52Outputrelevant range of, 435volume, 436Overhead costs, 395Over-the-counter marketsdefinition of, 51organized security exchanges versus, 51–52PPage, Larry, 46Paid-in capital, 88Partnerships, 38 –39limited, 39Par value, 88, 263–264Payback period, 352–354discounted, 354–355Payday loans, 200–201Payment date, 478Payment procedures, dividend, 477 – 478Percent of sales method, 492– 493limitations of, 497 – 468Percent-per-annum discount, computing of, 547–548Percent-per-annum premium, computing, 549Loansaccounts-receivable, 527–528amortized, 197–199, 202, 204with monthly compounding, 205inventory, 529–530secured, 521transaction, 525unsecured, 520–527Long-term assets, 86– 87Long-term debt, 88Lotteries, calculating payments, 197MMadoff, Bernie, 34, 35Majority voting, 301Malpractice, accounting, 107 – 108Marginal tax rates, 105Market prices, 30 –31, 35, 190Market risk, measurement of, 235–242Marketsefficient, 30, 35, 267foreign exchange, 540–541futures, 51money, 51primary versus secondary, 50secondary, definition of, 50spot, 51Market segmentation theory, 70– 71Market value, 267Market-value ratios, 155–157Marshall, John, 39Maturity, 264yield to, 277Maturity-risk premium, 61, 62Miller, Merton, 446–447Modified Accelerated Cost Recovery System (MACRS), 428 – 429Modified internal rate of return (MIRR), 368 –372calculating, 369–372spreadsheets and, 371Modigliani, Franco, 446– 447Moneymovement through time, 181–182time value of, 29, 34Money marketcapital market versus, 51definition of, 51Moody, John, 265Mortgage(s), 33–34, 88bonds, 262“under water,” 34Mortgage agreement, chattel, 529Mortgage-backed securities, 34Multinational corporations (MNCs), 539finance and, 41Mutually exclusive projects, 374ranking of, 374–379size-disparity problem, 374–375time-disparity problem, 375–376unequal-lives problem, 376–379NNegotiated purchase, 54Net debt, 457Net fixed assets, 87Net income, 82Net operating working capital, 125–126Internal rate of return (IRR), 362–365, 372–373, 412complications with, 367computing of, 362–364modified, 368 –372multiple, 367net present value and, 365–367International business finance, direct foreign investment, 539International Business Machines (IBM). See IBMInternational Financial Reporting Standards (IFRS), 103International Fisher effect, 552International trade contracts, exchange rate risk in, 548 –549Intrinsic value, 267Inventories, 86converting to cash, 137 –138days in, 138Inventory loans, 529–530Inventory turnover, 138Investment banker, 53functions of, 54Investment-banking industrydistribution methods, 49functions of, 49Investmentscalculation of future value of, 204–205, 207–208calculation of growth of, 203capital, new, 337, 339–340in fixed assets, 96, 124permanent, 514portfolio, 539present value of, 191risk and, 29–30, 409–418, 553–554temporary, 514Investorsangel, 49dividends and, 264–265rate of return and, 232–233required rate of return, 246–249Issue costs, 57JJames, Edgerrin, 33Jensen, Michael C., 452Jobs, Steve, 26Junk bonds, 265LLaw of one price, 551–552Liabilities. See also Debtcurrent, 88limited, 301short-term, 88Limited liability, 301Limited liability corporation (LLC), 40Limited partnerships, 39Line of credit, 523Liquidation value, 267Liquidity, 85, 135–139constraints, 476–477measurement of, 138–139, 140, 142Liquidity preference theory, 70Liquidity-risk premium, 61, 62Z03_KEOW5135_09_GE_SIDX.indd 57303/05/16 10:59 AM

574 Indexprobability distribution of, 227 –228rates and standard deviations of, 59variability of, 234Revenue, total, 436Revenues, 80Revolving credit agreement, 523Reward, risk and. See Risk, reward andRights, 301preemptive, 301Risk, 29–30, 512 – 513business, 432–433in capital budgeting, 410 – 411company unique, 234contribution-to-firm, 410–411current liabilities and, 512– 513definition of, 225–226, 229diversifiable, 234diversification and, 233 – 246examination through simulation, 415– 417exchange rate, 548–550financial, 433foreign investment, 553–554investments and, 409–418market, 234, 235–242measurement of, 225–230, 411nondiversifiable, 234operating, 432, 433political, 553–554project-standing-alone, 410rates of return and, 58–59and return, 220–249reward and, 29–30, 35, 58–59, 244–245, 335, 352, 411–412, 445, 514, 553systematic, 234, 410–411unsystematic, 234Risk-adjusted discount rates, 411–414Risk-free rate of return, 246Risk premium, 246estimating interest rate with, 62–63Risk–return relationship, 412Risk–return tradeoff, 29–30, 34, 512SS&P 524 Index, 235–242Sales, 80Sales dollars, break-even point in, 437 – 438Sales forecasting, 491, 495, 496limitations of percent of, 497– 498percent of, 493, 497 – 468Sales growth, effects of, 494–496Sales method of financial forecasting, 493Sarbanes-Oxley Act (SOX), 57–58Scenario analysis, 417Seasoned equity offering (SEO), 50Secondary marketsdefinition of, 50primary markets versus, 50Secured loans, 521, 527 – 530accounts-receivable loans, 527–528inventory loans, 529–530Securitiesmethods of distribution of, 54–55mortgage-backed, 34sale to public, 53–58Securities and Exchange Commission (SEC), 50, 57, 79Securitization, 33–34operating, 80, 141–142profitable projects, 351–352Pro forma financial statements, 491Project(s)abandoning, 408delaying, 407expansion of, 407–408risk of, 410–411scenario analysis of, 417systemic risk of, 414Project-standing-alone risk, 410Proxy, 301fights, 301Public offeringsdefinition of, 49initial, 50private placements versus, 49–50Purchasecompetitive bid, 54–55negotiated, 54Purchasing-power parity (PPP) theory, 551–552international Fisher effect, 552law of one price, 551– 552Pure play firms, 335–337Pure play method, 415QQuick ratio, 136Quoted rate of interest, 61RRandolph, Marc, 292Rate of returncomputing of, 230–231expected, 222–225, 230–231, 276–278, 306–311in financial markets, 58–61internal, 362–372investors and, 232–233, 246–249realized, 222required, 246–249risk-free, 246standard deviations and, 59Rates of return, long term, 58–59Ratios. See also Financial ratio analysisaccounts receivable turnover, 137acid-test (quick), 136current, 135–136debt, 90, 147market-value, 155–157price/book, 156–157price/earnings, 155–156Realized rate of return, 222Real rate of interest, 63– 65solving for, 66Real risk-free interest rate, 62Receivables, days in, 136–137Redeemable bond, 264Required rate of returninvestors and, 246–249measurement of, 246–248Residual dividend theory, 473 – 474Retained earnings, 89Return on equity (ROE), 150–154Returns, 512expected, 222 –225, 230–231holding period, 222Perez, William, 31Perfect capital markets, 471Permanent assets, 514Permanent financing, 514Permanent investments, 514Perpetuities, 207Pledging accounts receivable, 527 – 528Political risk, 553–554Portfolio beta, 242Portfolio investment, 539Portfoliosexchange rate risk in, 554financial risk, 282investment, 539Pound/dollar exchange rates, 546Preemptive rights, 301Preferred equity, cost of, 323–324Preferred stock, 293–295characteristics of, 294–295claims on assets and income, 294convertibility, 295cost of, 323–324cumulative dividends, 294financing, 324–325multiple series, 294protective provisions, 294–295retirement provisions, 295valuing, 295–299, 300Preferred stockholders, 88expected rate of return, 307–308Premiumbonds, 282default-risk, 61inflation-risk, 61, 62, 65maturity, 61, 62Present value, 178 –181of annuity, 194–195definition of, 188of investment, 191with nonannual periods, 202–205perpetuities, 207of savings bond, 189–191with two flows, 193of uneven stream, 206–207Present value factor, 188Price/book ratio, 156–157, 157–158Price/earnings (P/E) ratio, 155–156, 157–158Primary marketsdefinition of, 50secondary markets versus, 50Principle of self-liquidating debt, 513Private debt placements, 55–56advantages of, 56–57disadvantages of, 57Private placementsdefinition of, 50public offerings versus, 49–50Privileged subscription, 55Product market, globalization of, 539–540Profitability effects on discretionary financing, 493– 494Profitability index (PI), 359–362Profit and loss statement. See Income statementProfit margins, 83, 142–143Profit-retention rate, 302Profitscash flow versus, 93–94gross, 79Z03_KEOW5135_09_GE_SIDX.indd 57403/05/16 10:59 AM

Index 575Underwriter’s spread, 53, 57Underwriting, 53procedures, 53–54Uneven stream, present value of, 206–207Unsecured loans, 520 – 521accrued wages and taxes, 521– 522bank credit, 523–525commercial paper, 525–527trade credit, 522– 523Unsystematic risk, 234U.S. Treasury bills, 66VValuation, 269bond, 260–283data requirements for, 270Valuebook, 266–267definition of, 266–267determination of, 268–269economic, 267fair, 267firm, 450–452intrinsic, 267liquidation, 267market, 267Value Line, 131, 329Variable costs, 83, 434– 435Variance, measurement of, 227Venture capital firms, 50Venture capitalist, 49Volume of output, 436WWages, accrued, 521–522Weighted average cost of capital, 319, 331–334calculating, 332–334estimates of, 335–336Working capital, 90–91, 511appropriate level of, 513– 516gross, 90, 511hedging principle, 513hedging principles, 514 – 516net, 90, 398, 511net operating, 125–126operating net, 511permanent and temporary assets, 514requirements, 394–395trimming receivables and, 521Working-capital management, 36, 510–530appropriate level of, 513 – 516cash conversion cycle, 516– 518current assets and liabilities, 511– 512short-term credit sources, 520 – 530YYear-end extra regular dividend plus, 477Yield curve, 67Yields, current, 278Yield to maturity, 276computing of, 277 –278, 281ZZero coupon bonds, 264Stock quote, reading of, 296Stock splits, stock dividends and, 478 – 479Stock values, dividends and, 471– 472S-type corporation, 40Subordinated debentures, 262Sunk costs, 395Supplier discomfort, 459Swank, Rebecca, 48Syndicate, 49, 53Synergistic effects, 394Systematic risk, 234, 410–411measurement of, 414TTaleb, Nassim Nicholas, 221Taxable income, 81, 104computing, 104–105Taxation, on dividends, 39–40Taxescapital and, 320, 521– 522depreciation and, 397–398earnings before, 81interest savings, 458organizational form and, 39 –40owed, 105– 106Taxpayer Relief Act of 1997, 472Tax rates, average, 106Tax shield, 449Temporary financing, 514Temporary investments, 514Tender offer, 482Terminal cash flow, 399, 402Terminal warehouse agreement, 529–530Term structure of interest rates, 67– 70for government securities, 68– 69liquidity preference theory, 70market segmentation theory, 70 – 71observing historical, 67 – 69shape of, 69 – 71unbiased expectations theory, 69 – 70Timelines, visualizing cash flow with, 178 –181Times interest earned, 148 –149Time valueof money, 29, 176–208mathematical calculations, 181types of problems, 185–187Tobias, Andrew, 177Tolbert, Ben, 501Total asset turnover, 143–144Total common equity, 151Total leverage, 442Total revenue, 436Total stockholders’ equity, 151Trade credit, 88, 514, 522 – 523advantages of, 523stretching of, 523Transaction costs, 320, 458Transaction loans, 525Treasury bonds, 61, 226–227Treasury stock, 88Trust, essential elements of, 35–36UUnbiased expectations theory, 69 – 70Underemployment, 34Underwriter rankings, 53Security exchangesorganized, definition of, 51organized, versus over the counter markets, 51–52Security market line, 247–248Sensitivity analysis, 417September 35, 2001 attacks, 67 – 68Shareholders, 27 – 28Shareholder value, 155–161Shareholder wealth maximization, 27Shiller, Robert, 31Short-term credit, 518 – 520approximate cost of, 520cost of, 520sources of, 520–530Short-term debt, 88Short-term debt instruments, 51Short-term financial planning, 490 – 501cash budget, 499 – 501effects of sales growth, 494– 496financial forecasting, 491– 497profitability and dividend policy, 493 – 494Short-term liabilities, 88Short-term notes, 88Simple interest, 180Simulationexamination of risk through, 415–417output from, 417sensitivity analysis and, 417Sinking-fund provision, 295Slope coefficient, 497Soft drink industry, 133Sole proprietorships, 38Solon, 225Spontaneous financing, 493, 514 – 515Spot exchange rates, 546Spot markets, 51Spot markets versus futures markets, 51Spreadsheetsinternal rate of return, calculating with, 363–364modified internal rate of return, calculating with, 371use of, 183–185, 187Stable dollar dividend per share, 477Standard & Poor’s, 131, 265, 266corporate bond ratings, 265–266Standard deviation, 59, 227computing of, 227 –228, 229measurement of, 227–228Stated interest rate, 199Statements of cash flows, 95–101Stockbuyback, 479common, 88–89, 299–306expected rate of return to stock- holders, 306–311preferred, 293–295, 323–324quotes, reading of, 296repurchases, 479–482valuation and characteristics of, 292–311Stock dividends and stock splits, 478 – 479Stock exchanges, 51–52benefits of, 52Stockholders, 28common, 88–89expected rate of return of, 306–311preferred, 88Z03_KEOW5135_09_GE_SIDX.indd 57503/05/16 10:59 AM

576 IndexGeorgia Pacific, 294Goldman Sachs, 47, 49, 53, 335, 445Google, 46–47, 50, 55, 222, 469, 552Griggs Corporation, 106– 107HHanes, 352Harley Davidson, 233–234Heineken, 430Hewlett Packard, 181Home Depot, 481Honda, 41, 408Hulu, 48IIbbotson Associates, 232 –233IBM (International Business Machines), 41Ikea, 542International Harvester (Navistar), 55JJaguar, 542J.C. Penney, 266Johnson & Johnson, 410research and development, 410JPMorgan Chase, 295, 445KKimberly-Clark, 352Koofers.com, 49LLaFarge Corporation, 521La Fiesta, 276Lehman Brothers, 445Lumber Liquidators, 359MMcDonald’s, 320, 538 –539, 542, 551McKinsey & Company, 368Merck, 359Merrill Lynch, 329, 445Microsoft, 267Moody’s, 265Morgan Stanley, 47, 49, 53, 264, 445NNavistar, 55Netflix, 47, 292 –293Nike, 30–31, 304 –305Nissan, 41OOverstock.com, 55PPacific Gas & Electric, 295–297Pearson, Inc., 309PepsiCo, 133, 134, 134–138, 141, 143 –145, 147 –149, 150 –151, 153, 155–157, 159 –160PepsiCo Inc., 239 –241, 302Pfizer, Inc., 305Philip Morris, 415Phillips Petroleum, 508Pierce Grain Company, 438 – 439, 440 – 442, 443, 453 – 455Pillsbury Company, 41, 338Prentice Hall, 131Procter & Gamble, 542QQuaker Oats, 394rRaymobile Scooters, 403–406RCA, 41Reynolds Metals, 294Risk Management Association (RMA), 131SSalco Furniture Company, Inc., 499 – 500, 501Salon, 55San Antonio Edison, 324 – 325Ski-Doo, 356–357, 359Skip’s Camper Manufacturing Company, 448 – 449Snap Tax, 352Standard & Poor’s, 131, 220Starbucks, 233–234, 319Ste. Michelle Wine Estates, 415Stern Stewart & Co., 158, 338Sun Microsystems, 46Synopticom Inc., 322 – 323TTalbot Corporation, 326 – 327, 328Telink, Inc., 480 – 481Tenneco Corporation, 294Tesla, 408Texas Instruments, 181Time-Warner Inc., 121– 122Toyota, 41, 270 –272, 275, 392 –393, 408Toys “R” Us, 272 –274, 277 –27844th Century Fox, 41Twitter, 262–263UUBS AG, 47United Parcel Service, 490Universal Studios, 396US Airways, 39VValero Energy Corporation, 335, 337Value Line, 131Vascular Biogenetics (VBLT), 30Verizon Communication, 260WWalmart, 479Walt Disney Company, 29, 31, 41, 121– 122, 138 –139, 145–146, 149, 154, 157–158, 161, 350–351, 396Wells Fargo, 61World.com, 34, 35XXerox Corporation, 294, 295YYum! Brands, 552AA&P, 41AIG, 34Airbus, 542Alibaba, 50Altria, 414American Express, 41Amgen, 264Apple, 249, 394, 395, 468, 470, 479, 542Apple Computer, 26–27, 30, 36, 47Appleton Manufacturing Company, 521Arthur Andersen, 35AT&T, 260 –261, 294, 430Audi, 542BBank of America, 47Bear Stearns, 445Beech-Nut, 359Bernard L. Madoff Investment Securities, 34, 35Bloomberg Business, 273BMW, 41Boeing, 542Bonajet Enterprises, 501Brister Corporation, 277Bristol-Myers Squibb, 35Brooks Brothers, 41Burger King, 352CCentury National Bank, 61Chevron, 55, 553Chipotle Mexican Grill, 320, 322Citigroup, 47Coca Coal, 78 – 79, 82 – 83, 89 – 91, 95–97, 99, 101, 103, 125–127, 133, 134 –135, 141, 143 –145, 147 –149, 150 –151, 153, 155–157, 159 –160Coca-Cola, 41, 408Columbia Pictures, 41ConocoPhillips, 553DDell Computer Corporation, 510, 516– 517, 552Deutsche Bank, 47, 297 –299, 307 –308DirecTV, 260Dow Chemical, 222Dow Corning, 359Drew, Inc., 492 – 493, 494Dun & Bradstreet, 131EeBay, 235–239Enron, 34, 35Exxon Mobil Corp., 48, 55, 318 –319, 392, 553FFacebook, 242Farmer Brothers, 32Firestone Tire & Rubber, 41First Data, 222Fitch Investor Services, 265, 266Ford Motor Company, 352Foxy Brand, 359GGeneral Electric (GE), 41, 124General Motors (GM), 36, 542CorporateZ04_KEOW5135_09_GE_CIDX.indd 57603/05/16 11:02 AM

Prepare, Apply, and Confirm with MyFinanceLab™Prepare, Apply, and Confirm with MyFinanceLab™• Pearson eText —The Pearson eText gives students access to their textbook anytime, anywhere. In addition to notetaking, highlighting, and bookmarking, the Pearson eText offers interactive and sharing features. Students actively read and learn, through embedded and auto-graded practice, animations, author videos, and more. Instructors can share comments or highlights, and students can add their own, for a tight community of learners in any class.• Dynamic Study Modules—Work by continuously assessing student performance and activity, then using data and analytics to provide personalized content in real time to reinforce concepts that target each student’s particular strengths and weaknesses.• Learning Catalytics—Generates classroom discussion, guides lecture, and promotes peer-to-peer learning with real-time analytics. Now, students can use any device to interact in the classroom.• Hallmark Features—Personalized Learning Aids, like Help Me Solve This, View an Example, and instant feedback are available for further practice and mastery when students need the help most!• Adaptive Study Plan—Assists students in monitoring their own progress by offering them a customized study plan powered by Knewton, based on Homework, Quiz, and Test results.Includes regenerated exercises with unlimited practice and the opportunity to prove mastery through quizzes on recommended learning objectives.• Worked Solutions—Provide step-by-step explanations on how to solve select problems using the exact numbers and data that were presented in the problem. Instructors will have access to the Worked Solutions in preview and review mode.• Algorithmic Test Bank—Instructors have the ability to create multiple versions of a test or extra practice for students.123• Mobile Ready—Students and instructors can access multimedia resources and complete assessments right • Financial Calculator—The Financial Calculator is available as a smartphone application, as well as on a computer, and value, and internal rate of return. Fifteen helpful tutorial videos show the many ways to use the Financial Calculator in MyFinanceLab.• LMS Integration—Link from any LMS platform to access assignments, rosters, and resources, and synchronize MyLab grades with your LMS gradebook. For students, new direct, single sign-on provides access to all the personalized learning MyLab resources • Reporting Dashboard—View, analyze, and report learning outcomes clearly and easily. Available via the Gradebook and fully mobile-ready, the Reporting Dashboard presents student performance data at the class, section, and program levels in an accessible, visual manner.Keown_09_1292155132_ifc_ibc_Final.indd 129/04/16 7:51 AM

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Understanding and Analysis of Financial Statements, Cash Flows, and Taxes

 

Discussion Question

Financial Analysis

Use the following SEC Edgar website for your research: 

Companies:

 

– Walmart Inc.

– Pepsi

 

Compare the firms’ profits for the past two years.

Compute the working capital for each firm.

Determine the price-earnings (P/E) ratio.

Calculate the debt-to-equity ratio.

Discuss what each calculation tells you about the firm. Are they a good investment?

Discuss the limitations of this analysis?

Directions:

Discuss the concepts, principles, and theories from your textbook. Cite your textbooks and cite any other sources if appropriate.

Your initial post should address all components of the question with a 500 word limit.

Readings

Required:

Chapter 3: Understanding Financial Statements and Cash Flows in Foundations of Finance

Chapter 4: Evaluating a Firm’s Financial Performance in Foundations of Finance

Pelaez-Verdet, A., & Loscertales-Sanchez, P. (2021). Sustainability, 13(3), 1-17.

Recommended:

Chapter 3 PowerPoint Slides

Chapter 4 PowerPoint Slides

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