Explain two decisions that have affected past market performance.
Order Instructions
Need a 20-30 minute speech to ask investors for 2.5 millions dollars for my business of the Iron Pedal.
You are the owner of a start-up business that creates 3D-printed, carbon fiber bicycles. Up through the business’s third quarter (Q3), you have used your own money to fund the business. The business model shows promise, but you are now seeking an additional 2.5 million in equity funding to execute your business plan. You will create and deliver a multimedia presentation that showcases your business plan to potential investors and illustrates how the additional funding will be used and will provide a return to your investors.
1. Analyze your company’s market and financial performance from the simulation during the past three quarters (Q1–Q3) as shown in the cumulative balanced scorecard and either the market share or sales performance report provided in the business simulation by doing the following:
a. Explain two decisions that have affected past market performance.
b. Explain two decisions that have affected past financial performance.
2. Complete a SWOT analysis and include the resulting chart.
a. Discuss your company’s greatest strength and biggest weakness.
b. Discuss your company’s best opportunity and greatest threat.
3. Explain each of the following company strategies for the next three quarters (Q4–Q6) based on past performance in the simulation:
• marketing strategy
• sales channel strategy
• human resource strategy
• manufacturing strategy
• financial strategy
a. Discuss two potential benefits that the strategies will yield for your company in the next three quarters of the business.
4. Select two strategies from the following list. Recommend at least two actionable steps for each strategy for the next three quarters (Q4–Q6) using the tactical plan you created:
• marketing strategy
• sales channel strategy
• human resource strategy
• manufacturing strategy
• financial strategy
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