Market Penetration Strategy
Order Instructions
The country is GERMANY.
Charles H. Hill, Thomas Hult (2016) Global Business Today 10e. New York: McGraw Hill Irwin. ISBN 978-0-07-811291-1
You’ve analyzed the key characteristics of the country into which you are considering entering a market and critical considerations for the product you plan to integrate into that country’s market. The final assignment is the conclusion to those previous assignments.
In this final assignment, you will combine all the different types of risk analysis you have done so far (cultural, business, economic etc.) into a final decision on whether to invest or not in a foreign country. You can use your earlier papers to summarize each area of risk analyzed and then conclude with an overall risk analysis.
Please see this video on how to write the Final paper – https://youtu.be/cnpQTcIGCKM
To be effective, you first need to offer an analytical framework for the analysis. For example, you could show a radar graph with each spoke being a level of risk and assign a score from low (1) to big (5) trouble. For each area of risk explored, you will provide a risk score. Connect the dots, and you will give a quick visual of your paper’s final risk analysis in the various dimensions. Below is the breakdown of points for each section. Note that the economic risk has more points allocated and needs a greater depth. Note also that your conclusion has to have a good comprehensive assessment of risk and your decision to invest or not in that country. Also note that your references should include academic sources such as books, journals, official country reports, think tank reports etc. It should also include current business publications such as the Wall Street Journal and The Economist.
Cover Page (25, cover, abstract, spelling, APA style, no cut and paste graphs, diagrams etc.)
Abstract (what you are proposing to do and what is your conclusion)
Introduction
Analytical Framework ( the model we discussed, such as the spider graph with a scale for each measure of risk) (25 points)
Cultural Risk Analysis ( 25 points)
Business Risk Analysis ( 25 points)
Political Risk Analysis ( 25 points)
Economic Risk Analysis (50 points)
International Risk Analysis ( 25 points)
Product Analysis ( 25 points)
Conclusion with Analytical Framework analysis ( 50 points)
References ( needs academic sources at least 5-7 journal articles or book references or country reports by credible organizations) (25 points)
Collepals.com Plagiarism Free Papers
Are you looking for custom essay writing service or even dissertation writing services? Just request for our write my paper service, and we'll match you with the best essay writer in your subject! With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Get ZERO PLAGIARISM, HUMAN WRITTEN ESSAYS
Why Hire Collepals.com writers to do your paper?
Quality- We are experienced and have access to ample research materials.
We write plagiarism Free Content
Confidential- We never share or sell your personal information to third parties.
Support-Chat with us today! We are always waiting to answer all your questions.
