Devry HRM410 Week 2 Discussion – Nike is Losing its
Devry HRM410
Discussion
Week 2: Nike is Losing its Race for Diversity
The Nike swoosh is well recognized on sports shoes, clothing, and accessories and has been touted for its efforts to promote diversity. For example, Nike’s CEO Mark Parker believes that diversity leads to creativity and innovation and wants all employees to realize their potential. Nike’s website mentions that “We Believe in the Inspirational Power of Sport to Break Down Barriers, Overcome Differences, and Bring People Together.” Nike’s “Equality” ad campaign featuring athletes LeBron James, Kevin Durant, Serena Williams, Victor Cruz, Gabby Douglas, Megan Rapinoe, and Dalilah Muhammad emphasizes that everyone should have opportunities based on personal actions—not their skin color or nationality. Also, Nike is one of a small number of companies that have been transparent about the diversity of its workforce by making statistics publicly available.
But Nike has fallen short of creating a true culture of diversity and inclusion. Although Nike’s workforce has almost equal numbers of men and women, only 29 percent of its vice presidents are women. People of color make up more than half of Nike’s workforce, yet only 24 percent hold director positions. Also, there are signs that the work environment may be toxic and unsupportive of women and people of color. Current and former employees have come forward with complaints of inappropriate work behavior and sexual harassment. Some employees even claim that the human resource department has ignored or dismissed employees’ complaints of mistreatment and harassment. Before the previous head of HR retired, he was investigated for allegations that he created a hostile work environment.
In a recent memo sent to employees, a current top human resource executive expressed concerns about the representation of women and people of color in top leadership positions. She admitted that although Nike has tried to increase the representation of women and people of color in senior management positions, progress in doing so has been too slow. She believes that the company needs to make major changes in how it manages inclusion and diversity.
Questions
1.What could be responsible for the lack of women and people of color in top management positions at Nike?
2.What actions should Nike take to accelerate the movement of women and people of color into director positions?
3.As Nike’s CEO, what can Mark Parker personally do to help prepare women and people of color to move into leadership positions?
4.Can training help Nike have a more diverse management and leadership team? Explain and discuss your position.
As you work through the threaded discussion this week as well as the other assignments, incorporate appropriate and relevant information from your selected article. The articles can be accessed by reviewing the reading list in the readings for this week.
After making your first post, engage with your colleagues about their ideas.
Sources: Based on S. Germano, “Nike Concedes Hiring Failures,” The Wall Street Journal (April 5, 2018), p. B4; “Diversity & Inclusion,” “Nike by the Numbers” from https://jobs.nike.com/inclusionLinks to an external site., accessed April 5, 2018; E. Frauenheim, “Why Nike’s Diversity Disclosure Is Just the First Step” (May 16, 2016), from www.fortune.com, accessed April 5, 2018; and K. D’Onofrio, “Nike Ad Touts Equality But Has None On Board, Executive Committee, or Even Its Ad Agency” (February 14, 2017), from www.diversityinc.com, accessed April 5, 2018.
Reference
Noe, R. (2019). Employee Training & Development (8th Edition). McGraw-Hill Higher Education (US). https://devry.vitalsource.com/books/9781260140279Links to an external site.
This topic was locked Jan 17 at 9:59pm.
Collepals.com Plagiarism Free Papers
Are you looking for custom essay writing service or even dissertation writing services? Just request for our write my paper service, and we'll match you with the best essay writer in your subject! With an exceptional team of professional academic experts in a wide range of subjects, we can guarantee you an unrivaled quality of custom-written papers.
Get ZERO PLAGIARISM, HUMAN WRITTEN ESSAYS
Why Hire Collepals.com writers to do your paper?
Quality- We are experienced and have access to ample research materials.
We write plagiarism Free Content
Confidential- We never share or sell your personal information to third parties.
Support-Chat with us today! We are always waiting to answer all your questions.
