Cultural intelligence and the process of writing and reviewing
This week, we learned about cultural intelligence and the process of writing and reviewing effective business messages. Write a cohesive, narrative essay (minimum 1000 words) in which you address and discuss the questions and statements listed below. Begin your essay with an introduction that gets your reader’s attention, previews your main points, and states your thesis. End your essay with a conclusion paragraph that summarizes your main points and leaves your reader with a memorable thought or idea. Use at least three scholarly sources Cite your sources in APA format.
Choose a business message you have recently received (examples: a letter, a flyer, an email, or even a popup). Evaluate the message by analyzing its effectiveness: are facts and conclusions included, does the message target a specific group, is the tone appropriate?
Does this message target a culturally diverse audience? Which of the eight cultural dimensions appear in this message? Explain your answer.
Imagine you are a consultant hired to re-write this message. Explain the AIM planning process and describe how you would use this process to improve on the original message. What are some ways you could improve the message’s readability?
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