Customer Loyalty Discussion – When consumers like us keep on

University of Phoenix Customer Loyalty Discussion
When consumers like us keep on coming back for more time-after-time that is loyalty. It could be the salesperson, the shopping experience, choice of products, even the culture and ambiance of the store. So, let’s come to realize the whole customer experience even post sale is critical to a business’s survival. In my view the reason why we can pay anywhere from a $1.25 to $15.00 for a cup of coffee, it has a little to do with the bean and a lot to do with the experience of where you are drinking that coffee. Are you at a gas station or a sidewalk cafe in Vienna? Martha, you introduce culture in you discussion question response. Cultures needs are just one variable that marketers must keep in mind. There are several other factors that will factor into the experience regarding how the product or service should be priced.
Can you relate to other examples how experiences can influence pricing?

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