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December 21, 2022

Diversity as Strategy

The textbook does not address this issue. Please find the following article from the September 2004 Harvard Business Review,, “Diversity as Strategy,” by David Thomas. This article describes how IBM created a process to recruit and retain customers from diverse groups. IBM wants to “uncover and understand differences among the groups and find ways to appeal to a broader set of employees and customers.” Strategy is developed so organizations can recruit and retain customers.

read this article and that summarizes the key concepts from this article, and to suggest how these concepts are applicable to healthcare organizations.

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