Applying your own thinking, experiences, and application and citation of information from at least one resource, respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community.
Issues and Resolutions
Applying your own thinking, experiences, and application and citation of information from at least one resource, respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community. This is the second of two Discussions in Week 1. In this Issues and Resolutions Discussion, post your main response on or before Day 4 (Thursday night). Post at least three additional responses (one-two paragraphs each) during Monday through Sunday, all on different days. It is a UIU requirement for Discussion participation to occur on at least four of the seven days in each Week. With the exception of Week 8, “Weeks” begin on Mondays and end on Sundays. It is assumed in this Business Communication class that all writing will have been thoroughly proofread, grammar and spell-checked and never represent the first draft. Writing is always a process, one which requires more than one draft prior to submitting a final, polished posting. Grading rubrics for the Issues and Resolutions Discussion are included below the Directions.
The Issues and Resolutions Discussion is the place for you to familiarize yourself with the Osborn-Parnes Creative Problem-Solving Process by applying a real-world situation and communicating the outcome from your critical thinking and decision-making. Below is a visual representation of the process.
One important point made in Chapter 1 of our Guffey and Loewy (2018) textbook is you first must be able to think critically and make decisions before you can clearly communicate those decisions (p. 7). This also explains why our first Week’s Discussion is focused on this important reality.
BA374 Business communication
Week 2 Discussion
Diverse Workplace Audiences and Communications
Applying your own thinking, experiences, and application and citation of information from at least one resource (textbook and/or UIU library article), respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community. This is the only Discussion in Week 2. In this Diverse Workplace Audiences and Communications Discussion, post your main response on or before Day 4 (Thursday night). Post at least three additional responses (one-two paragraphs each) during Monday through Sunday, all on different days. It is a UIU requirement for Discussion participation to occur on at least four of the seven days in each Week. With the exception of Week 8, “Weeks” begin on Mondays and end on Sundays. It is assumed in this Business Communication class that all writing will have been thoroughly proofread, grammar and spell-checked and never represent the first draft. Writing is always a process, one which requires more than one draft prior to submitting a final, polished posting. Grading rubrics for the Diverse Workplace Audiences and Communications Discussion are included below the Directions.
The Diverse Workplace Audiences and Communications Discussion is the place for you to consider the relationship between diversity in the workplace and business communications.
One important point made in Chapter 3 of our Guffey and Loewy (2018) textbook is diversity can “enhance productivity and propel a company to success. Mismanaged, it can become a tremendous drain on a company’s time and resources” (p. 110).
BA374 Business communication
Week 3 Discussion
Research: Business Communication
Applying your own thinking, experiences, and application and citation of information from at least three resources (textbook, mindtools.com website, and a UIU library article), respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community. This is the only Discussion in Week 3. In this Research: Business Communication Discussion, post your main response on or before Day 4 (Thursday night). Post at least four additional responses (one-two paragraphs each) during Monday through Sunday, all on different days. It is a UIU requirement for Discussion participation to occur on at least four of the seven days in each Week. With the exception of Week 8, “Weeks” begin on Mondays and end on Sundays. It is assumed in this Business Communication class that all writing will have been thoroughly proofread, grammar and spell-checked and never represent the first draft. Writing is always a process, one which requires more than one draft prior to submitting a final, polished posting. Grading rubrics for the Research: Business Communication Discussion are included below the Directions.
The Research: Business Communication Discussion is the place for you to delve into and learn about the myriad of aspects of business communications.
BA374 Business communication
Week 4 Discussion
Digital Methods and Content
Applying your own thinking, experiences, and application and citation of information from at least one resource (textbook and/or UIU library article), respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community. This is the only Discussion in Week 4. In this Digital Methods and Content Discussion, post your main response on or before Day 4 (Thursday night). Post at least three additional responses (one-two paragraphs each) during Monday through Sunday, all on different days. It is a UIU requirement for Discussion participation to occur on at least four of the seven days in each Week. With the exception of Week 8, “Weeks” begin on Mondays and end on Sundays. It is assumed in this Business Communication class that all writing will have been thoroughly proofread, grammar and spell-checked and never represent the first draft. Writing is always a process, one which requires more than one draft prior to submitting a final, polished posting. Grading rubrics for the Digital Methods and Content Discussion are included below the Directions.
The Digital Methods and Content Discussion is the place for you to understand, acquire knowledge, practice skills and ultimately consider the implications of using digital methods and content in business.
One important point made in Chapter 7 of our Guffey and Loewy (2018) textbook is how organizations are instituting “detailed digital-age e-policies, offering formal employee training. and using technology tools such as monitoring, filtering, and blocking” (p. 226).
BA374 Business communication
Week 5 Discussion
Influence and Persuasive Messages
Applying your own thinking, experiences, and application and citation of information from at least one resource (textbook and/or UIU library article), respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community. This is the only Discussion in Week 5. In this Influence and Persuasive Messages Discussion, post your main response on or before Day 4 (Thursday night). Post at least three additional responses (one-two paragraphs each) during Monday through Sunday, all on different days. It is a UIU requirement for Discussion participation to occur on at least four of the seven days in each Week. With the exception of Week 8, “Weeks” begin on Mondays and end on Sundays. It is assumed in this Business Communication class that all writing will have been thoroughly proofread, grammar and spell-checked and never represent the first draft. Writing is always a process, one which requires more than one draft prior to submitting a final, polished posting. Grading rubrics for the Influence and Persuasive Messages Discussion are included below the Directions.
The Influence and Persuasive Messages Discussion is a forum to review existing persuasive messages and analyze the strategy behind why and how they were created. For this assignment, we will focus on reviewing marketing-related messages (since marketing-related messages are always persuasive messages). Persuasive messages are created with the intent for the reader/audience to take an action.In order for the reader/audience to be compelled to take an action, there must be some sort of tangible or intangible benefit (or a mixture of both) and benefits may be intrinsic, extrinsic, or a mixture of both. Aristotle (no in-text citation needed, copyright expired) categorized persuasive appeals into three types: 1. those based on logic, 2. those based on emotion, and 3. those based upon the character of the message giver.
One important point made in Chapter 10 of our Guffey and Loewy (2018) textbook is how “in addition to identifying the purpose of a persuasive message, you also need to concentrate on the receiver” (p. 343).
BA374 Business communication
Week 6 Discussion
Planning and Secondary Research
Applying your own thinking, experiences, and application and citation of information from at least three resources (your choice but need to be respected and reliable), respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community. This is the only Discussion in Week 6. In this Planning and Secondary Research Discussion, post your main response on or before Day 4 (Thursday night). Post at least three additional responses (one-two paragraphs each) during Monday through Sunday, all on different days. It is a UIU requirement for Discussion participation to occur on at least four of the seven days in each Week. With the exception of Week 8, “Weeks” begin on Mondays and end on Sundays. It is assumed in this Business Communication class that all writing will have been thoroughly proofread, grammar and spell-checked and never represent the first draft. Writing is always a process, one which requires more than one draft prior to submitting a final, polished posting. Grading rubrics for the Planning and Secondary Research Discussion are included below the Directions.
The Planning and Secondary Research Discussion is a forum to share, and 1) to learn about planning (in this case, as related to analyzing a problem in report / proposal writing but generally applicable to many types of written documents, and 2) to learn about reasons and ways for conducting secondary research (in this case, as related to supporting problem resolution, but generally applicable to almost all academic writing and the vast majority of business problem-solving. Perhaps interestingly, we always (whether business or academic) first do secondary research before deciding if and what types of primary research are needed. See the second paragraph of page 403 of the textbook for a confirmation of this assertion.
Guffey and Loewy (2018) stated in Chapter 11, “As you analyze a report’s purpose and audience and prepare your research strategy, you will identify and assess the data you need to support your argument or explain your topic. As you do, you will answer questions about your objectives and audience” (p. 402).
BA374 Business communication
Week 7 Discussion
Creating Effective Business Presentations
Applying your own thinking, experiences, and application and citation of information from at least two resources (your choice but need to be respected and reliable), respond to the following Discussion topic(s). Remember, the Discussions are a dialog (conversation) and an opportunity to build community. This is the only Discussion in Week 7. In this Creating Effective Busines Presentations Discussion, post your main response on or before Day 4 (Thursday night). Post at least three additional responses (one-two paragraphs each) during Monday through Sunday, all on different days. It is a UIU requirement for Discussion participation to occur on at least four of the seven days in each Week. With the exception of Week 8, “Weeks” begin on Mondays and end on Sundays. It is assumed in this Business Communication class that all writing will have been thoroughly proofread, grammar and spell-checked and never represent the first draft. Writing is always a process, one which requires more than one draft prior to submitting a final, polished posting. Grading rubrics for the Creating Effective Busines Presentations Discussion are included below the Directions.
The Week 7 Discussion focuses on how to create and deliver interesting and effective presentations, specifically, an oral (or video) Informative Presentation (the focus of the Week 7 Assignment). The Creating Effective Busines Presentations Discussion is a forum for everyone to share their plans for creating the Week 7 Informative Presentation Assignment by first learning 1) what is an Informative Presentation, how to use sound or video when preparing a presentation, and do’s and don’ts of presentation creation.
You might consider this Week 7 Discussion as the place for everyone to assist one another in planning and preparing to complete the Week 7 Informative Presentation Assignment.
Informative presentation information ( https://courses.lumenlearning.com/businesscommunication/chapter/13-6-creating-an-informative-presentation/) An informative presentation is a common request in business and industry. It’s the verbal and visual equivalent of a written report. Information sharing is part of any business or organization. Informative presentations serve to present specific information for specific audiences for specific goals or functions. The type of presentation is often identified by its primary purpose or function. Informative presentations are often analytical or involve the rational analysis of information. Sometimes they simply “report the facts” with no analysis at all, but still, need to communicate the information in a clear and concise format.
Here are the Week 7 Informative Presentation Directions (for your convenience):
This informative presentation should be applicable to work life (business). Choose a topic interesting to you. Topics should be truly informative, so please look for substantive topics. Your presentation will be 10 to 15 slides and should include extensive speaker notes and audio for each slide or a 5 to 7-minute video using YouTube, Vimeo, Jing, Screencast, etc.
The informative Presentation must include an appropriately narrowed topic, clear organization, a variety of supporting materials, use of details, an attention-grabbing introduction and a conclusion that leaves an impact.
Recommended resources:
Chapter 14 of the textbook covers business presentations
View a You Tube Video “Death by PowerPoint”
Find out how to prepare to create an “Informative Presentation”; one example is https://yourbusiness.azcentral.com/informative-powerpoint-9071.html
Internet search regarding how to do an oral presentation using PowePoint.
BA374 Business communication
Week 8 Discussion
Review of Résumés
Applying your own thinking, experiences, and application and citation of information, post (share) your own customized (to an identified audience) résumé as an attachment as your main response no later than Day 1 of Week 8 (Monday, 5/4/2020). Post at least two additional responses, reviewing two résumés, offering critique and advice based on the application of identified resources, on or before Thursday, December 19, 2019 (the last day of class).
Directions:
Your résumé should:
Use Microsoft Word
Apply recommendations discovered through research (e.g, Chapter 15 of the textbook).
Customize (*) the content and format of your résumé to a specific company and person/role within the company. When you post your main response, share this information so reviewers know who is your intended audience.
Include five words: adaptability, analytical thinking, proactiveness, empathy, and resilience (strategically place these five words somewhere in your résumé but not all in the same sentence).
Compel the intended employer to offer you a job.
(*) “In today’s highly competitive job market, the focus is not so much on what you want but on what the employer needs. That’s why you must customize your resume for every position you seek” (Guffey & Loewy, 2018, p. 576).
The reviews of résumés should include:
At least three aspects of the résumé which, per applied and cited resources, are excellent.
At least three aspects of the résumé which, per applied and cited resources, might need consideration for revision.
Constructive feedback based upon referenced information.
Cite applied references using in-text citation parentheses and list the applied references at the end of the response. Use accurate APA formatting.
Use perfect composition; employers have no patience for errors.
Reference
Guffey, M., & Loewy, D. (2018). Business communication: Process and product (9th ed.). Boston, MA: Cengage Learning.
Week 8 Review of Résumés Discussion Grading Rubrics (possible 60 points)
– The résumé was posted no later than Monday, December 16, 2019 = possible 10 points.
– The résumé met all requirements as described in the directions = possible 35 points.
– Two reviews of résumés were posted on or before Thursday, December 19, 2019, and included referenced recommendations as related to both excellence and areas to consider revision = possible 15 points.
BA374 Business communication
Week 1 Assignment
Paper Developing Team Effectiveness
Download and save the following Microsoft Word document on your own computer using the file name convention: yourlastnameWeek1BA374.docx This “template” document is APA formatted and includes a wealth of helpful information related to completing this first week’s assignment. /content/enforced/65194-OFFR_2018-SP-A3-BA-374-3A-77/Week1TEAMAssignmenttTemplate2.docx
/content/enforced/65194-OFFR_2018-SP-A3-BA-374-3A-77/Week1TEAMAssignmenttTemplate4.docx
The purpose of this first Assignment is for you to demonstrate understanding of the direct correlation between good business communication and effective teams.
Directions:
1. Download, save as your own document and open the provided Week 1 Team Assignment Template. Use your (saved as your own document) as your starting point.
2. Assume you will write a rough first draft, then go back and improve with two or three more drafts before finishing a polished, academically sound and professionally written paper. Writing is a process. It is not in your best interest to correct as you write. Write first, then correct using drafts.
3. Follow the directions and advice provided within the template document. Be sure to remove the directions and change any red font words to be black font words.
4. Refer to the Week 1 Overview for an example of how to access articles in the UIU library. This assignment requires you to cite at least two references, one from the textbook and one from the UIU library.
5. Write the first section, which is essentially the introduction to the paper This first introductory area a is good place to set the tone for the subsequent content.
6. In the “Effective Team Example” section, describe an example of an effective team experience. Explain what made the team effective. This section will likely contain one – three paragraphs.
7. In the “Ineffective Team Example” section, describe an example of an ineffective team experience. Explain what made the team ineffective. This section will likely contain one – three paragraphs.
8. In the “Business Communication Connection” section, focus on the communication implications from both of your examples. This section of your paper should demonstrate your own critical thinking about the connections between team effectiveness and the myriad of aspects inherent in business communications.
9. Write the Conclusion.
10. Confirm reference page entries are representative of application and citation of resources used within the body of the paper.
11. Proofread your response (reading aloud is highly recommended), run spell check and grammar check, and proofread again. Post your polished response in the Week 1 Assignment area. Once you have submitted your paper, return to the Assignment Submission area to confirm your document saved and is present for grading review. Be sure to submit your document in the correct place (e.g, Week 1 Assignment).
Grading Rubrics for the Week 1 Assignment: Developing Team Effectiveness (possible 65 pts.)
Submitted a Week 1 Assignment APA formatted paper related to developing team effectiveness = possible 5 points.
The paper included introductory information setting the tone for the rest of the paper’s content = possible 5 points.
The paper included examples of effective and ineffective team experiences = possible 10 points.
The paper critically reviewed the connections between team effectiveness and various aspects of business communications = possible 25 points
The paper applied and cited, using in-text citation and listed references on a separate reference page, at least one quote from the textbook and one quote from a UIU library article = possible 10 points.
The final version of the paper represented professional and academically sound composition and formatting = possible 10 points.
BA374 Business communication
Week 2 Assignment
Paper: Culture and Communication
The purpose of this second assignment is for you to demonstrate an understanding of the direct relationship between cultural knowledge and awareness, and successful business communications.
Directions:
1. You will need this case study document (“Barriers in Multicultural Business Communications) to complete the Week 2 Assignment – click on the link (Control-click, select “open link in new tab”) to open the document: /content/enforced/65194-OFFR_2018-SP-A3-BA-374-3A-77/Week2BARRIERS IN MULTICULTURAL BUSINESS COMMUNICATION.pdf
Or copy this url into a new browser window: https://upperiowa.brightspace.com/content/enforced/69637-OFFR_2018-SU-A5-BA-374-5A-77/Week2BARRIERS%20IN%20MULTICULTURAL%20BUSINESS%20COMMUNICATION.pdf?_&d2lSessionVal=HxIbirq9Z2kFtNi47GYu3t3ET
Here is the APA formatting for this required case study document for your Reference page:
Bari?, A., Jelovac, D., & Fain, N. (2013). Barriers in multicultural business communication: An empirical study of Slovenia and Bosnia andHerzegovina. Innovative Issues and Approaches in Social Sciences, 6(3), 18-38.
2. Using last week’s assignment template (you can access it in the Week 1 Overview section) as your guide to how to correctly APA format your papers, download and save as your own document using the file naming convention, lastnameWeek2BA374. Change the title page information date to be current and update the title (Culture and Communication). Change the Title Page’s page header words appearing after “Running Head” to CULTURE AND COMMUNICATIONS. Change the rest of the page headers (beginning with the page after the title page (and the rest will automatically update) to CULTURE AND COMMUNICATIONS. Change the first subject header in the paper to Culture and Communications. APA is nothing if not consistent. 🙂
3. As mentioned last week, assume you will write a rough first draft, then go back and improve with two or three more drafts before finishing a polished, academically sound and professionally written paper. You will only submit the final version of your paper for grading review. Remember, writing is a process. It is not in your best interest to correct as you write. Write first, then correct and improve using the process of writing drafts.
4. Follow the directions and advice provided within the template document as related to APA formatting. You can ignore the advice provided in the Week 1 Template about content for Week 1’s focus on “Developing Team Effectiveness”. You are using this already APA formatted template because it makes your life easier. 🙂 Be sure to remove the directions and change any red font words to be black font words.
5. You will need to use the case study document provided above, your textbook, and the UU Library for this assignment. If you need a reminder about how to access the library, refer to the Week 1 Overview for an example of how to access articles in the UIU library. This Week 2 Assignment requires you to cite at least three references, one from the textbook one from the required case study document provided above, and at least one from the UIU library. No Internet resources are accepted for the Week 2 Assignment.
6. Write the first section, which is essentially the introduction to the paper where your focus will be on Culture and Communication. This first introductory area a is a good place to set the tone for the subsequent content. As you use the draft-writing process when crafting your document, you will add and hone the information in this first section of the paper. Again, the first paragraph or two is assumed to be an introduction; APA formatting never a section header called Introduction.
7. For this Week 2 Assignment, after you have read the required case study article, Chapter 3 of our textbook, and reviewed what might be relevant in the UIU Library (you will likely return to the UIU library as your craft your paper), think about the connection between Culture and Communication. Envision (pretend) you are in the role of an Executive Vice President of a multinational company and responsible to manage marketing, human resources, and operations in three countries (in addition to the USA). You may choose the three additional countries. You have hired a new group of employees to work for you to manage activities (due to exponential growth) but none of the new employees have any familiarity with any other culture than the USA. You are responsible to prepare your new employees to manage Culture and Communications. Basically, you will write a paper about the connection between Culture and Communications, what your people need to know about Culture and Communications, and, in a real sense, prepare your employees to be successful as related to managing Culture and Communications.
8. How you decide to name your section headers is up to you. You already know the first paragraph or two after the main section header, “Culture and Communications” will be the introductory content which sets the tone for the paper (again, may writers polish this section after writing the rest of the paper). Your next section header (centered and bolded) might be “Situation” where you describe basically what I described above (and you are welcome to use my words without citation). Subsequent section headers will be bolded and centered (and you can refer to your APA manual and/or the Purdue OWL APA formatting website to see section headers in greater detail. These distinct sections will contain content you decide relevant to your objective (to prepare employees to be successful as related to Culture and Communications. My guess is your paper’s length will be at least four pages (not counting the title page and references page) but you are more than welcome to write as many pages as you need to accomplish your objective. Do not add any blank line spaces between sections (an APA rule).
9. Write the Conclusion (because every paper should have a conclusion). As noted in the template, the Conclusion is usually one paragraph, is a summary, and present no new information.
10. Confirm reference page entries are representative of application and citation of resources used within the body of the paper. List references in alphabetical order by last name.
11. Proofread your response (reading aloud is highly recommended), run spell check and grammar check, and proofread again. Post your polished response in the Week 2 Assignment area. Once you have submitted your paper, return to the Assignment Submission area to confirm your document saved and is present for the grading review. Be sure to submit your document in the correct place (e.g, Week 2 Assignment).
Grading Rubrics for the Week 2 Assignment: Culture and Communications (possible 65 pts.)
Submitted a Week 2 Assignment APA formatted paper related to culture and communication = possible 5 points.
The paper included introductory information setting the tone for the rest of the paper’s content = possible 5 points.
The paper’s content will be sufficient to prepare your employees to be successful as related to managing Culture and Communications = possible 20 points.
The paper applied and cited, using in-text citation and listed references on a separate reference page, at least one quote from the textbook, one quote from the required case study article and one quote from a UIU library article = possible 15 points.
The final version of the paper represented professional and academically sound composition and formatting = possible 20 points.
BA374 Business communication
Week 3 Assignment
Paper: Experience the Business Message Writing Process
This third assignment is designed to have you consider, prepare, and practice writing a business-related e-mail message by using The 3-x-3 Writing Process (Guffey & Loewy, 2018, p. 133)
Reference
Guffey, M., & Loewy, D. (2018). Business communication: Process and product (9th ed.). Boston, MA: Cengage Learning.
Directions:
1. Use Microsoft Word. Include a title page. No other APA formatting requirements are necessary for this assignment. There is no requirement to apply and cite references but if you do use resources, you must use in-text citation to identify the use of the resource(s) and include the APA formatted reference information on a separate references page. You may use single line spacing. I appreciate you using a 12 pt. size font and 1″ margins (my personal font style preference is Arial). You will submit one and only one Microsoft Word document into the Assignment submission area.
2. For this assignment, assume you are employed in a Vice-President (of whatever department you choose) management position for a Fortune 500 company (your choice of company). A problem occurred (you choose the problem) and it is your responsibility to explain the problem, (status and/or resolution) communicating via email to your direct manager, who is a Senior Executive Vice-President.
3. In your paper, and before experiencing the 3-x-3 Writing Process, write a paragraph (at least three-four sentences each) addressing the following:
Identify the company, the problem, and the characteristics of your audience (a Senior Executive Vice-President). Assume your manager expects you to provide him or her with information which can be used for other audiences (e.g, notification to customers).
Explain why it is important for writers to understand their audience.
Explain why a writer must consider not only the audience but also the timing of the delivery of the communications message.
Consider the ethical implications of the situation and your email. For example, one ethical implication is the possibility and cause/effect of if your email is forward to other people besides your intended audience.
4. As you prepare your e-mail, complete the first phase of the 3-x-3 Writing Process, “Prewriting”. In your paper, address each part, “Analyze”, “Anticipate”, “Adapt”.
5. As you prepare your email, complete the second phase of the 3-x-3 Writing Process, “Drafting”. In your paper, address each part, “Research”, “Organize”, “Draft”.
6. As you prepare and finish your email, complete the third and final phase of the 3-x-3 Writing Process, “Revising”. In your paper, complete each part, “Edit”, “Proofread”, “Evaluate”. You should now have your final polished email explaining the problem, (status and/or resolution) communicating via email to your direct manager, who is a Senior Executive Vice-President.
7. Once you have completed all of the above, write a paragraph reflecting on what you learned and how this knowledge can be helpful to you in the future.
8. Submit your completed Week 3 Assignment paper.
BA374 Business communication
Week 4 Assignment
Paper: Managing News: Good and/or Bad
This fourth assignment is designed to have you consider, prepare, and practice writing positive and negative business-related communication.
Directions:
1. Use Microsoft Word. Include a title page. No other APA formatting requirements are necessary for this assignment. There is no requirement to apply and cite references but if you do use resources, you must use in-text citation to identify the use of the resource(s) and include the APA formatted reference information on a separate references page. You may use single line spacing. I appreciate you using a 12 pt. size font and 1″ margins (my personal font style preference is Arial). You will submit one and only one Microsoft Word document into the Assignment submission area.
2. For this assignment, assume you are employed in a Vice-President (of whatever department you choose) management position for a Fortune 500 company (your choice of company). You can have the same position and company you chose in Week 3’s Assignment or you can choose a new department and/or company. You are an expert at applying strategies of business communicators in conveying negative news, applying the 3-x-3 writing process and avoiding legal liability. Sadly, you have been tasked with communicating company layoffs. As a reminder, this is the 3-x-3 Writing Process:
3. In your paper, and before experiencing (writing) the 3-x-3 Writing Process, write a paragraph (at least three-four sentences each) addressing the following:
Identify the company, the problem, and the characteristics of your audience (employees to be laid off).
Consider the ethical and legal liability implications.
Consider strategies (e.g, direct vs. indirect, if you should you convey empathy, fairness, include an opening with a buffer, etc.) from Chapter 9 to assist in your completion of the 3-x-3 Writing Process.
4. Complete the first phase of the 3-x-3 Writing Process, “Prewriting”. In your paper, address each part, “Analyze”, “Anticipate”, “Adapt”.
5. Complete the second phase of the 3-x-3 Writing Process, “Drafting”. In your paper, address each part, “Research”, “Organize”, “Draft”.
6. Complete the third and final phase of the 3-x-3 Writing Process, “Revising”. In your paper, complete each part, “Edit”, “Proofread”, “Evaluate”.
7. Once you have completed all of the above, write a paragraph reflecting on what you learned and how this knowledge can be helpful to you in the future.
8. Write a paragraph or two describing how and why your strategy and methods might be different if you had good news to announce to the employees.
9. Submit your completed Week 4 Assignment paper.
BA374 Business communication
Week 5 Assignment
Pazer: Persuasive Press Release
This fifth assignment is designed to have you learn about how to write persuasive press releases by doing research and by writing one related to a business announcement.
Press (news) releases announce important information to the media, whether traditional (television, radio, print) or digital (Internet websites, social media, etc.) and feature new products, staff, participation in community events and more (Guffey & Loewy, 2018,p. 366).
Reference
Guffey, M., & Loewy, D. (2018). Business communication: Process and product (9th ed.). Boston, MA: Cengage Learning.
Directions:
1. Use Microsoft Word. Include a title page. No other APA formatting of the paper is required (i.e. you can use single line spacing). However, there is a requirement to apply and cite at least two references, one from our textbook (developing persuasive press releases are covered on pages 366 – 369) and at least one additional relevant resource. A couple of recommendations to assist you in developing your persuasive press release are as follows and/or you may discover your own helpful resources.
https://expresswriters.com/15-tips-writing-a-great-press-release/
https://www.selfgrowth.com/articles/secrets-of-persuasive-press-release-writing
2. After you write your persuasive press release you will be asked to point out how you applied the advice from at least two resources thus it is in your best interest first to research how to write a persuasive press release before you write your own.
3. For this assignment, assume you are employed as The Director of Marketing Strategy for a large multinational Consumer Products Company (your choice of which company you choose). What makes your press release a “persuasive” press release is the intent to have your message be communicated by the media/news. In your paper you will want to identify the message you want to convey, to whom you want to know your message, and what methods you will use to convince the media outlets you identify to air/communicate your information to their audience (usually The Public). The lists on the websites above and in Chapter 10 will be of tremendous assistance as you transition your regular press release announcement into a compelling, persuasive press release.
4. Use the writing process which works best for you; only the final polished version of the persuasive press release should be present in your Week 5 Assignment paper.
5. Using either paragraph format or bullet point format, review your persuasive press release identifying all of the recommendations you implemented (e.g “open with an attention-getting lead” (Guffey & Loewy, 2018, p. 366).
6. Subsequent to your thorough proofreading, submit your completed Week 5 Assignment paper.
BA374 Business communication
Week 6 Assignment
Instructions
Paper: Write a Proposal
This sixth assignment is designed to have you learn about how to write an informal business proposal by doing research and by writing one related to a business announcement. You may use content from the Week 6 Planning & Secondary Research” Discussion (as related to a problem) as relevant to crafting your Informal Proposal. You may also decide you do not want for your Informal Proposal to focus on a problem but instead on a service or product-related sales endeavor. It is your choice. Choose a topic directly relevant to work life. Make sure you choose a topic about which your audience would actually need persuading.
Your goal is for your proposal to persuade your audience to accept or adopt your proposal; they should be compelled to take action or to change in some concrete way. Your audience will be whatever group you identify as appropriate.
This Week 6 Assignment is a proposal, one that is informal, one that is unsolicited, includes the required components (see Chapter 13 of the textbook) and is well-written. You may use single or double line spacing, and paragraphs and/or bullet-points. You need to follow the outline as shown in Figure 13.1 (below). You will need to speculate on some of the content areas, which is perfectly acceptable as long as the content is reasonable. For example, you will likely have to speculate (guess) on topics such as scheduling, staffing, budget, and required authorization.
“Proposals can be life or death for an organization… a proposal may be defined as a written offer to solve a problem. provide a service, or sell a product… ” (Guffey & Loewy, 2018,p. 366).
Reference
Guffey, M., & Loewy, D. (2018). Business communication: Process and product (9th ed.). Boston, MA: Cengage Learning.
Directions:
1. Use Microsoft Word. Include a title page. No other APA formatting of the paper is required (i.e. you can use single line spacing). There is no requirement to apply and cite references but if you do use someone else’s words, you need to add the in-text citation and add an entry on a references page. I suggest doing research on how to write an Informal Proposal – such as from Chapter 13, the UIU Library and reliable websites but the “how to write an Informal Proposal” information will not be included in your actual example of a “real” Informal Proposal.
2. Use the writing process which works best for you; only the final polished version of the Informal Proposal should be present in your Week 6 Assignment paper.
3. Subsequent to your thorough proofreading, submit your completed Week 6 Assignment paper.
Grading Rubrics for the Week 6 Assignment: Write a Proposal (possible 65 pts.
– The document included an impressive Informal Proposal which achieved the original purpose of you doing an Informal Proposal on your chosen topic = possible 55 points.
– The final version of the paper represented professional and academically sound composition and formatting = possible 10 points.
BA374 Business communication
Week 7 Assignment
Instructions
Presentation: Informative Presentation
This seventh assignment is designed to have you apply what you learned in the Week 7 Creating Effective Business Presentations Discussion when creating an oral, (or video) informative presentation.
Directions:
This informative presentation should be applicable to work life (business). Choose a topic interesting to you. Topics should be truly informative, so please look for substantive topics. Your presentation will be 10 to 15 slides (using PowerPoint or Keynote) and should include extensive speaker notes and audio for each slide … or.. you may create and submit a 5 to 7-minute video using YouTube, Vimeo, Jing, Screencast, etc.
The informative Presentation must include an appropriately narrowed topic, clear organization, a variety of supporting materials, use of details, an attention-grabbing introduction and a conclusion that leaves an impact.
Grading Rubrics for the Week 7 Informative Presentation Assignment (possible 100 pts.)
The oral (or video) Informative Presentation met all requirements as described in the directions = possible 60 points
The oral (or video) Informative Presentation applied best practices as identified in the Week 7 Creative Effective Business Presentations Discussion = possible 40 points.
BA374 Business communication
Week 1 Quiz
Question1. Choose the best option.
Everyone in both offices was given a bonus.
Everyone in both offices were given a bonus.
Question 2. Choose the best option.
Going the extra mile when providing service makes an organization stand out to their customers, community, and employees.
going that extra mile for people service. That what make organization stand out to there customer, community , and for there employees.
Question 3. Choose the best option.
Since I have been a manager, ticket time has lessened and food presentation has improved. Due to good reviews, more customers are returning to the restaurant.
Since i been charge of chef manager ticket time has got reduce, presentation on food service has been excellent and more customer are coming back into the restaurant , because of good review.
Question 4. Choose the best option.
Jane sings good.
Jane sings well.
BA374 Business communication
Week 2 Quiz
Question1. Choose the best option.
Adverbs is used to modify verbs or adjectives. Adjectives modify nouns and pronouns.
Adverbs are used to modify verbs or adjectives. Adjectives modify nouns and pronouns.
Question 2. Choose the best option.
Yes I agree, social responsbility does mean being aware of whats going on around you and the community, every culture deserves the same respect,
Yes, I agree; social responsibility does mean being aware of what is going on around you and the community. Every culture deserves the same respect.
Question 3. Choose the best option.
He didn’t ask me. He just did it.
He didn’t ask me he just did it.
Question 4. Choose the best option.
Tomorrow, Tony and I plan to drive to the beach.
tomorrow, Tony and me plan to drive to the beach.
BA374 Business communication
Week 3 Quiz
Question 1. Choose the best option.
The moon hid behind a cloud and all the world turned dark.
The moon hid behind a cloud, all the world turned dark.
Question 2. Choose the best option.
Most people have this great company going for themselves and I know everybody is up for making their dollar but you bring in new customers and hopefully have potential customers so if theirs a sporting event or any type of event going it would be good to send a couple of items from the menu to add on to the eating.
Most people work for a profitable organization focused on bringing in new customers. For example, if there is a sporting event, a restaurant might add a couple of sports-related items to the menu.
Question 3. Choose the best option.
Next week I went to the cinema.
Next week I plan to go to the cinema.
Question 4. Choose the best option.
All business must pay their taxes.
All businesses must pay their taxes.
BA374 Business communication
Week 4 Quiz
Question 1. Choose the best option.
Each of the employees is being interviewed.
Each of the employees are being interviewed.
Question 2. Choose the best option.
Considerable time, energy, and money was spent on construction.
Considerable time, energy, and money were spent on construction.
Question 3. Choose the best option.
Her and me will be collaborating on the next project.
She and I will be collaborating on the next project.
Question 4. Choose the best option.
Managers should align their business strategy to meet the needs of the communities they serve.
Managers should aligned there businesses to fit the needs of the communities that that serve.
BA374 Business communication
Week 5 Quiz
Question 1. Choose the best option.
I have a pizza for whomever placed the online order.
I have a pizza for whoever placed the online order.
Question2. Choose the best option.
The apartment and its contents are hers until June.
The apartment and it’s contents are her’s until June.
Question 3Choose the best option.
He left the scene quickly because the police were pursuing him for the theft.
He left the scene quickly. Because the police were pursuing him for the theft.
Question 4 Choose the best option.
To me personally social responsibility is incredibly important. I feel it’s a responsibility even us as individuals should make more of an effort to be apart of.
To me personally social responsibility is incredibly important. I feel its important to company’s individuals should make more of an effort to be apart of.
Social responsibility is incredibly important. It is beneficial for company employees to be a part of corporate initiatives.
BA374 Business communication
Week 6 Quiz
Question 1. Choose the best option.
Yes i do think that business organizations should be socially responsible, it allows the workers to be on top of there game at the work place keeping it all professional.
Yes, I think businesses should be socially responsible. Good leadership maintains a professional workplace and allows employees to be at the top of their game.
Question2. Choose the best option.
The budgeted item, despite additions proposed yesterday, remain as submitted.
The budgeted item, despite additions proposed yesterday, remains as submitted.
Question3. Choose the best option.
The Project Improvement Committee is working harmoniously.
The Project Improvement Committee are working harmoniously.
Question 4 Choose the best option.
Every employee should receive their check Friday.
All employees should receive checks Friday.
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