You must undertake a quantitative research project into any area of business. You may use any data source and any time period you wish, however, the only condition is that data must includ

COURSE CODE MCO 105 COURSE NAME Data Analysis for Managers Task brief & rubrics

Task

• This work can be completed individually or pairs. If done in pairs, the names of both students must be on the cover page of the document, but only one

student uploads.

You must undertake a quantitative research project into any area of business. You may use any data source and any time period you wish, however, the only

condition is that data must include a time series, and that the time series includes year 2021. The aim is to produce a research project that examines a topic,

analyses data and provides recommendations to management about the topic studied.

The following is an orientation of the points to be covered in the document:

Executive summary

Overview of problem to be investigated. Impact of the problem.

Question(s) to be investigated. As results emerged, did you consider new questions? If so which?

Method: Data: What are the sources? How have you obtained/cleaned/prepared the data? It is imperative that your data sources are clearly stated; if using

data obtained from the internet you must include the URL and retrieval date; if you are using internal company data you must state source and date

obtained.

Analysis: What analytical method will be used? With what variables?

Results: Evaluate the results, ensuring you refer back to the original research question. Ensure that the visualization of the results is fit for purpose.

Limitations and constraints of the study.

Recommendations to managers

Conclusion

Formalities:

• Wordcount: approx 2500

• Cover, Table of Contents, References and Appendix are excluded of the total wordcount.

• Font: Arial 12 pts.

• Text alignment: Justified.

• The in-text References and the Bibliography have to be in Harvard’s citation style.

Submission: Week 10 – Via Moodle (Turnitin). Sunday 11th of December, 2022, 23.59.

Weight: This task is a 100% of your total grade for this subject.

It assesses the following learning outcomes:

• demonstrate a knowledge of advanced quantitative business methodologies (principles, theories, and methods) and their applicability.

• analyze and classify different management problems using a variety of quantitative methods.

• apply and use analytical techniques to make recommendations that solve complex business problems.

• analyze business data within business decision making and determine its importance to draw conclusions and produce business reports. frame and apply different types of decision-making exercises applying the different quantitative business methodologies.

Rubrics

Learning Descriptors Fail Below 83% Fair 83- 85 % Good 85-89% Exceptional 90-100%

Purpose & Understanding KNOWLEDGE & UNDERSTANDING 35%

Very poor coverage of central

purpose, goals, research

questions or arguments with

little relevant information

evident. Virtually no evidence of

understanding or focus.

Minimal understanding of

purpose of the study; factual

errors evident. Gaps in

knowledge and superficial

understanding. A few lines of

relevant material.

Reasonable understanding and

clearly identifies the purpose,

goals, research questions or

argument. Reflect partial achievement of

learning outcomes.

A sound grasp of, and clearly

identifies, the purpose, goals,

research questions or argument.

Some wider study beyond the

classroom content shown.

Effectively describes and explains

the central purpose, arguments,

research questions, or goals of

the project; explanation is

focused, detailed and

compelling. Recognition of

alternative forms of evidence

beyond that supplied in the

classroom.

Content KNOWLEDGE & UNDERSTANDING 35%

Content is unclear, inaccurate

and/or incomplete. Brief and

irrelevant. Descriptive. Only

personal views offered.

Unsubstantiated and does

not support the purpose,

argument or goals of the

project. Reader gains no

insight through the content

of the project.

Limited content that does not

really support the purpose of

the report. Very poor

coverage.

Displays only rudimentary

knowledge of the content

area. Reader gains few if any

insights

Presents some information

that adequately supports

the central purpose,

arguments, goals, or

research questions of the

project. Although parts

missing, it demonstrates a

level of partially proficient

knowledge of the content

area. Reader gains some

insights.

Presents clear and

appropriate information

that adequately supports

the central purpose,

arguments, goals or research

questions of the project.

Demonstrates satisfactory

knowledge of the content

area. Reader gains proficient

insights.

Presents balanced, significant

and valid information that

clearly and convincingly

supports the central purpose,

arguments, research

questions or goals of the

project. Demonstrates in-

depth and specialised

knowledge of the content

area. The reader gains

important insights

Organization COMMUNICATION 10%

Information/content is not

logically organized or

presented.

Topics/paragraphs are

frequently disjointed and fail

to make sense together.

Reader cannot identify a line

of reasoning and loses

interest.

Information/content is not, at

times, logically organized or

presented. Topics/paragraphs

are frequently disjointed

which makes the content

hard to follow. The reader

finds it hard to understand

the flow of the report.

Information/content is

presented in a reasonable

sequence.

Topic/paragraph transition is

unclear in places with

linkages for the most part.

Reader can generally

understand and follow the

line of reasoning, although

work needed to be

proficiently organized.

Information/content is

presented in a clear and

understandable sequence.

Topic/paragraph transition is

good with clear linkages

between sections and

arguments. Reader can

understand and follow the

line of reasoning.

Information/content is

presented in a logical,

interesting and effective

sequence. Topics and

arguments flow smoothly

and coherently from one to

another and are clearly

linked.

Reader can easily follow

the line of reasoning and

enjoyed reading the

report.

Use of References COMMUNICATION 10%

Little or no evidence of

reference sources in the

report. Content not

supported and based on

unsubstantiated views.

Most references are from

sources that are not peer-

reviewed or professional,

and have uncertain

reliability. Few if any

appropriate citations are

Professionally legitimate

references are generally

used. Fair citations are

presented in most cases.

Some of the

information/content/evidence

Professionally and

academically legitimate

references are used. Clear

and accurate citations are

presented in most cases. The

majority of the

Presents compelling evidence

from professionally and

academically legitimate

sources. Attribution is clear

and accurate. References are

75% from primarily peer-

provided. Reader doubts the

validity of much of the

material.

comes from sources that are

reliable, but more academic

sources needed to be

convincing.

information/content/evidenc

e comes from sources that

are reliable. Harvard

formatting is used

accurately and consistently

throughout the research

project

reviewed professional

journals or other approved

sources.

Formatting and data visualisation COMMUNICATION 10%

Research project

exhibits no formatting,

or frequent and

significant errors in

Harvard formatting.

There are too many errors in

the Harvard formatting to be

acceptable as a partially

proficient piece.

Adequately presented work,

however some charts and

diagrams are not fit for

purpose.

Well presented, all charts,

diagrams and tables are fit

for purpose.

Excellent, professional

presentation.