Why do you pick your favorite fast food restaurant? Time for some self-analysis
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Get it written →Why do you pick your favorite fast food restaurant? Time for some self-analysis!!
Everyone has a favorite fast food restaurant or meal. Some love Mc Donald’s and would bypass all others for the opportunity for a Big Mac. Others wouldn’t eat at Mc D’s to save their lives and Love Freshii’s salads and bowls. Others prefer sushi or shawarma and please don’t get me started on veal sandwiches!
What pushes your fast food buttons? Analyze your preferences in fast food and really think of the buying factors listed in this weeks module when commenting on the following.
1. First decide which kind of buying behavior you exhibit when you make the purchase. For example, is it an impulse buy or a routine response etc. What influences the purchase are there cultural, social or personal factors at play?
3. Finally look at the key terms in the power point and decide which terms best describe you when you make the purchase. Are you motivated by, life style, membership groups or buzz marketing?
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